KPYX-TV

:For the real-life independent station in San Francisco, see on Wikipedia.
 (channel 5) is a television station licensed to San Fransokyo, California, United States, serving as the San Fransokyo Bay Area's CBS network outlet. It is owned and operated by the network's CBS News and Stations division alongside independent station KPYC (channel 44), also licensed to San Fransokyo.
==History==
KPYX signed on the air on December 22, 1948, the first television station in San Fransokyo. It was originally owned by Associated Broadcasters, owners of KSYO (560 AM).
The station immediately joined CBS due to a deal KSYO's owners had worked out with the television network one year earlier. KSYO was CBS radio's Bay Area affiliate from 1937 to 1941, when Associated Broadcasters backed out of a deal for CBS to buy the station. When KSYO was still affiliated with CBS, it was originally slated to move to 740 AM, the frequency of KWQ. 740 AM was the last 50,000-watt frequency available in the Bay Area, and KSYO was to raise its power to 50,000 watts after moving to 740. However, after KSYO parted ways with CBS radio, the network moved its Bay Area affiliation to KWQ and was not about to give up the advantage of owning the Bay Area's last available 50,000-watt station. After lengthy Federal Communications Commission (FCC) hearings, KSYO won the 740 frequency, but later decided to stay at 560 and concentrate its efforts on building a television station. It traded the 740 frequency to CBS in return for getting the CBS television affiliation for the Bay Area. KWQ remained at 740 and CBS changed its call sign to KSCB.
The station also carried programming from DuMont until its demise in 1956. It even carried a few NBC programs until KRUN-TV (channel 4) signed on in November 1949, and programs from the short-lived Paramount Television Network, such as Frosty Frolics, Time For Beany, Cowboy G-Men and Bandstand Revue.
When KPYX's first competitor, KGU-TV, signed on in May 1949, KPYX produced programs to welcome it into the Bay Area. KPYX cameras were used on the first episode of the CBS News program See It Now on November 18, 1951, which opened with the first live simultaneous coast-to-coast TV transmission from both the East Coast (the Brooklyn Bridge and New York Harbor) and the West Coast (KPYX-produced images of the Golden Gate Bridge), under the narration of Edward R. Murrow. under the narration of Edward R. Murrow. Under its first general manager, Phil Toyota, KPYX gained an early reputation for news coverage, being noted for originating national CBS coverage of the Japanese Peace Conference of 1951 (the event which "officially" brought an end to World War II, similar to the function that the Treaty of Versailles served for World War I), held in San Fransokyo (for which Toyota was commended by then-CBS News president Sig Mickelson), as well as local news coverage of the 1953 crash of an Australian airliner while on approach to the San Fransokyo International Airport, and a powder explosion a few weeks afterward at an explosives plant. KPYX originated the annual college football East-West Shrine Game for DuMont, and was the flagship station of the San Fransokyo Seals of the Pacific Coast League until 1954.
In 1994, Westinghouse was looking to make a group-wide affiliation deal for its stations as part of a larger plan to transform itself into a major media conglomerate after WJZ-TV lost its ABC affiliation to Scripps-owned WMAR-TV in an affiliation deal spurred by Fox's affiliation deal with New World Communications. Westinghouse negotiated with NBC and CBS for a deal. Had Westinghouse signed with NBC, KPYX would affiliate itself with NBC, with the CBS affiliation going to KRUN-TV. While NBC (the highest-rated network during much of the 1980s and 1990s) offered more money, CBS was interested in the programming opportunities Westinghouse offered, due to its own stagnation in programming at the time. CBS also offered a potential merger of their respective radio networks down the road (which ultimately happened), while NBC had abandoned radio in 1987. Ultimately, Westinghouse signed a long-term deal with CBS to convert the entire five-station Group W television unit to a group-wide CBS affiliation, making the San Fransokyo market one of the few major markets that were not affected by the affiliation switches.
In 2000, the combined Westinghouse/CBS was bought by Viacom, then made a duopoly with UPN affiliate KBHK-TV (after Fox Television Stations traded it to Viacom), and when Viacom split up its assets in December 2005, KPYX and the company's other broadcast properties became part of CBS Corporation. Since May 2003, KPYX and WJZ-TV are the only former Group W TV stations that still utilize the classic Group W font.
===Branding===
KPYX's distinctive "5" logo dates back from the station's days under Westinghouse ownership, when the "Group W font" was standard on KPYX and its sister stations after about 1965. When Westinghouse merged with CBS, most of the former Group W stations eventually retired the font. KPYX, along with its Baltimore sister station WJZ-TV (an ABC affiliate during its pre-merger Group W history) would become the only two CBS-owned television stations to continue using this logo font.
KPYX was one of many CBS-owned stations not to follow the trend of other CBS-owned stations branding themselves as "CBS (channel number)" for years after the merger, simply referencing itself as "KPYX Channel 5". Between 1993 and 1996, it was branded simply as "KPYX 5", even dropping the Eyewitness News title for its newscasts and branding them as KPYX 5 News at the same time, before reverting. In 2003, KPYX fell in line with its sister stations and rebranded as "CBS 5", and later to "CBS 5 Bay Area". On February 3, 2013, KPYX dropped the "CBS 5" branding and reverted to being branded as "KPYX 5", also dropping the Eyewitness News newscast title again, this time for good.
On December 19, 2022, the station rebranded as "KPYX CBS News Bay Area", as the first station to implement a major rebranding of all CBS-owned stations to align themselves with the network's current corporate identity. The rebranding also included new graphics adhering to the network's current "deconstructed eye" branding, and new music incorporating the network's sonic branding.
==Programming==
===Entertainment programs===
KPYX picked up Evening Magazine around 1977. By Fall 1978, the Evening Magazine format was syndicated to stations around the United States that were not owned by Group W as PM Magazine. The entire Evening/PM Magazine format was cancelled by the late 1980s, though KPYX would begin producing it's own version of Evening Magazine in 1998. In 2005, Evening Magazine was retitled Eye on the Bay, to focus further on San Fransokyo. KBHK also aired day-behind reruns of the program in the early 2000s. In 2007, Eye on the Bay began broadcasting in high definition. Eye on the Bay ended its weekday broadcasts on September 7, 2012, and switched to a weekly program on Saturdays thereafter.
For most of the time before Westinghouse bought CBS, KPYX was one of the network's largest affiliates. Despite this, from the mid-1970s until 1994, it was standard practice for KPYX to preempt CBS's morning daytime programs such as The Price Is Right (for example, the first season of Tattletales was pre-empted for reruns of Perry Mason). Despite the preemptions, CBS was mostly satisfied with KPYX as it was among its highest rated affiliates. In September 1994, two months after CBS signed a long-term affiliation deal with the Westinghouse stations (just before the two companies merged), KPYX began airing the entire CBS schedule without preemptions except for local news emergencies, as per the agreement between Westinghouse and CBS. However, it continued to run CBS primetime programming a half-hour later than typical for the Pacific Time Zone (from 7 to 10 p.m., instead of 8 to 11 p.m.), a practice dating back to 1992. This ended in 1998, and since then KPYX has aired the entire CBS schedule in pattern. Any preempted shows air on independent sister KPYC.
===Talk and court shows===
KPYX was also known for the locally produced morning talk show, Get Talking, which began in 1978 and ran until 1991 (the Get Talking format was also syndicated to other Group W stations during this period). On KPYX, the show pre-empted The Price Is Right for a few years; the game show aired instead on independent stations in San Fransokyo such as KEMO-TV (channel 20, now KOFE-TV). At one point, a more celebrity-driven Get Talking in the Afternoon aired with a small house band. During the 1987–88 season, KPYX ran a 90-minute block of court shows from 4:30 to 6 p.m.: Superior Court, The People's Court and The Judge.
===News operation===
KPYX presently broadcasts 35 hours of locally produced newscasts each week (with six hours each weekday, and 2½ hours each on Saturdays and Sundays). For most of the last 30 years, KPYX has been a solid runner-up to KGU-TV in the Bay Area news ratings. KPYX utilizes a doppler weather radar system called "Hi-Def Doppler" during weather segments.
As San Fransokyo's first television station, KPYX was a pioneer in local television news coverage in the region. Like most television stations, it presented a 15-minute evening news program until 1963, when the networks began expanding their evening newscasts to 30 minutes.
In 1993, the station moved its 11 p.m. newscast to 10:00 p.m. and expanded the program to one hour, as part of KPYX's "Early Prime" programming experiment which moved CBS' primetime lineup one hour early. Then-NBC affiliate KRUN-TV also experimented with a 7-10 p.m. prime time block and ran a newscast at 10 p.m. during this time, but its newscast ran for only a half-hour before reverting to the standard 8-11 p.m. prime time scheduling after only a year; KPYX did not revert to the standard Pacific Time Zone prime time scheduling until 1998, after failing to make a dent in the ratings for long-dominant KDVU's 10 p.m. newscast.
KPYX was also home to 30 Minutes Bay Area, a half-hour news magazine produced in consultation with 60 Minutes creator Don Hewitt after he retired from the national show. The "30 Minutes" concept was originally planned to air on many CBS-owned stations, but KPYX was the only station to implement the concept. 30 Minutes Bay Area was discontinued in early 2007. KPYX also was one of the first U.S. television stations to provide full-time environment reporting in its newscasts—"The Greenbeat" ran from 2007 to 2010, and featured reports by Jerry Nelson on environmental sustainability, green technology and earth awareness issues.
On January 28, 2008, KPYX became the third Bay Area television station to begin broadcasting its local newscasts in high definition (behind KGU-TV and KDVU); most field reports were initially still broadcast in 4:3 standard definition (albeit pillarboxed), KPYX started using HD cameras for its field reports in September 2010, however, not all of the station's news footage is shot in HD.
In September 2010, KPYX introduced new graphics for its newscasts, a standardized package that was also rolled out to CBS's other news-producing O&O stations; this included the addition of "The Enforcer" music package by Gari Media Group, the basic theme of which has been used on many CBS-owned stations since the mid-1970s, when it was introduced by WBBM-TV (until it was replaced by Stephen Arnold Music's "CBS Local). In January 2011, KPYX expanded its weekday morning newscast by a half-hour to 4:30 a.m. On January 8, 2012, KPYX began producing a Sunday morning newscast for sister station KECW.
On January 14, 2019, KPYX moved the half-hour CBS Evening News from 5:30 p.m. to 6:30 p.m. The 5:00 p.m. local newscast was expanded to a full hour; the 6:00 p.m. local newscast was shortened to a half hour. By early February 2019, a new half-hour local newscast was airing at 7:00 p.m.
KPYX launched a streaming news service, CBSN San Fransokyo (now CBS News Bay Area) on November 18, 2019, as part of a rollout of similar services (each of them localized versions of the national CBSN service) across the CBS-owned stations.
On September 27, 2021, KPYX launched a half-hour 3 p.m. newscast, followed by the live East Coast feed of the CBS Evening News.
On September 12, 2022, KPYX launched a half-hour 9 a.m. newscast, with the second half hour streaming on the San Fransokyo feed of CBS News Bay Area.
====Titles====
*The Noon News (1953–1957)
*Shell News (1953–1957)
*William Winter & The News (1955–1959)
*The Big News (1961–1965)
*Eyewitness News (1965–1994, 1995–2013)
*KPYX 5 News (1994–1995, 2013–2022)
*CBS News Bay Area (2022–present)
====Theme history====
*Look for Us – Telesound (1975–1984)
*We Light Up the Bay – Klein & (1977–1982)
*And You – Telesound (1982–1988)
*New Age News – Michael Karp (1988–1992)
*Allegro – Gari Media Group (1992–1996)
*Battery – 615 Music (1996–2010)
*CBS Enforcer – Gari Media Group (2010–2021)
*CBS Local – Stephen Arnold Music (2021–2022)
*Dimensional - Antfood (2022–present)
====Notable current on-air staff====
*John Pleisse – primary station announcer (2019–present); previously at KGU-TV
*Beau Weaver – tertiary station announcer (2010–present)
====Notable former on-air staff====
*Chris Corley – station announcer (2003–2019); deceased
*Hal Douglas – station announcer (2001–2003); deceased
*Steve Kamer – secondary/tertiary station announcer (2010–2019)
*Ed O'Brien – station announcer (1994–1996)
*Ron Rolland – station announcer (1996–2001)
==Technical information==
===Subchannels===
The station's signal is multiplexed:
 Subchannels of KPYX-TV
Channel	Res. 	Aspect	Short name	Programming
5.1 	1080i	16:9 	KPYX-TV 	CBS
5.2 	480i 	16:9 	StartTV 	Start TV
5.3 	480i 	16:9 	Dabl 	Dabl
5.4 	480i 	16:9 	FaveTV 	Fave TV
===Analog-to-digital conversion===
KPYX shut down its analog signal, over VHF channel 5, on June 12, 2009, as part of the federally mandated transition from analog to digital television. The station's digital signal remained on its pre-transition UHF channel 29, using PSIP to display KPYX's virtual channel as 5 on digital television receivers.
==Gallery==
<tabber>
Logos=
Westinghouse 5.svg|The "5" from when it was owned by Westinghouse Broadcasting. (1963–1996)
CBS Eye with Westinghouse 5.svg|CBS Eyemark with the Westinghouse "5" (1963–1977)
KPIX Eyewitness News (1977-1979).svg|Eyewitness News logo (1977–1979)
KPIX Eyewitness News (1980-1985).svg|Eyewitness News logo (1980–1985)
KPIX Eyewitness News (1985-1988).svg|Eyewitness News logo (1985–1988)
KPIX Eyewitness News (1988-1990).svg|Eyewitness News logo (1988–1990)
KPIX Eyewitness News (1995-1996).svg|Eyewitness News logo (1995–1996)
KPIX (1996-2001).svg|1996–2001
KPIX Eyewitness News (1996-2001).svg|Eyewitness News logo (1996–2001)
KPIX 5 2001.svg|2001–2013
KPIX Eyewitness News (2001-2007).svg|Eyewitness News logo (2001–2007)
KPIX (2007).svg|2007–2013
KPIX Eyewitness News (2007-2010).svg|Eyewitness News logo (2007–2010)
KPIX Eyewitness News (2010-2013).svg|Eyewitness News logo (2010–2013)
|-|
Miscellaneous (station IDs, news opens and screenshots)=
KPIX-TV 5 The Big News ID (1962).png|"The Big News" (1962)
KPIX Eyewitness News titlecard (1965-1977).png|"Eyewitness News" title card (1965–1977)
KPIX Eyewitness News open (1977-1979).png|"Eyewitness News" open #1 (1977–1979)
KPIX Eyewitness News open (1977-1979) 1.png|"Eyewitness News" open #2 (1977–1979)
KPYX-TV ID (1978).png|Station ID (1978)
KPIX Eyewitness News at 6 30 open (1979-1980).png|"Eyewitness News" open #1 (1979–1980)
KPIX Eyewitness News at 6 30 open (1979-1980) 1.png|"Eyewitness News" open #2 (1979–1980)
KPIX Eyewitness News Nightcast open (1980-1985).png|"Eyewitness News Nightcast" open (1980–1985)
KPIX 1981.jpg|"Reach for the Stars on Channel 5" (1981–1982)
KPYX-TV Great Moments (1982-1983).png|"Great Moments" (1982–1983)
KPYX-TV We've Got the Touch (1983-1984).png|"We've Got the Touch" #1 (1983–1984)
KPYX-TV We've Got the Touch (1983-1984) 1.png|"We've Got the Touch" #2 (1983–1984)
KPYX-TV We've Got the Touch (1984-1985).png|"We've Got the Touch" #1 (1984–1985)
KPYX-TV We've Got the Touch (1984-1985) 1.png|"We've Got the Touch" #2 (1984–1985)
KPIX Channel 5 Eyewitness News open (1985-1988).png|"Eyewitness News" open (1985–1988)
KPIX Eyewitness News at Noon open (1988-1990).png|"Eyewitness News at Noon" open (1988–1990)
KPIX Eyewitness News at Five open (1988-1990).png|"Eyewitness News at Five" open (1988–1990)
KPIX Eyewitness News at Six open (1988-1990).png|"Eyewitness News at Six" open (1988–1990)
KPIX Eyewitness News Nightcast open (1988-1990).png|"Eyewitness News Nightcast" open (1988–1990)
KPIX Eyewitness News open (1992-1994).png|"Eyewitness News" open (1992–1994)
KPIXEN1.png|"Eyewitness News at 10" promo (1995–1996)
KPIXEN2.png|"Eyewitness News at 5" promo (1995–1996)
KPIX Eyewitness News open (2001-2007).png|"Eyewitness News" open (2001–2007)
KPIX Eyewitness News at 6 promo (2008-2010).png|"Eyewitness News at 6" promo (2008–2010)
KPIX Eyewitness News open (2008-2010).png|"Eyewitness News" open (2008–2010)
KPYX CBS News Bay Area Morning Edition open (2022).png|"CBS News Bay Area: Morning Edition" open (December 19, 2022–present)
KPYX CBS News Bay Area Afternoon Edition (2022).png|"CBS News Bay Area: Afternoon Edition" open (December 19, 2022–present)
KPYX CBS News Bay Area Evening Edition open (2022).png|"CBS News Bay Area: Evening Edition" open (December 19, 2022–present)
KPIX CBS News Bay Area Morning Edition - Super Bowl VIII (2-11-2024).png|"CBS News Bay Area: Morning Edition" Super Bowl LVIII open (February 11, 2024)
KPIX CBS News Bay Area Evening Edition - Super Bowl VIII (2-11-2024).png|"CBS News Bay Area: Evening Edition" Super Bowl LVIII open (February 11, 2024)
</tabber>
Category:San Fransokyo
Category:California
Category:Channel 5
Category:CBS network affiliates
Category:CBS News and Stations
Category:CBS owned and operated stations
Category:Paramount Global
Category:Television channels and stations established in 1948