BlockBerryCreative

BlockBerryCreative (블록베리크리에이티브, Beullokberikeurieitibeu), also styled as BlockBerry Creative, was a South Korean record label. It was a subsidiary of Polaris Entertainment (일광폴라리스) and was home to the girl group LOONA and soloist Sunye.
BlockBerryCreative was one of three labels under Levite United (리바이트 유나이티드), along with its parent Polaris Entertainment and New Type ENT.cΔsker (@caskerbox). “(ENG) Translation Thread: Interview with Lee Jong Myung, CEO of Polaris Ent/Original article”. Twitter. 2018.08.23
On June 28, 2020, they launched their online shop. On April 16, 2023, the online shop was shut down.@ot12schedule. “As of April 16th the store will be closed and no products can be purchased (Papago translation)”. X. 2023.04.19
Around July of 2024, the company’s website, alongside the loonatheworld.com website have been taken down.@loossemble_glbl. “The official LOONA and BlockBerry Creative websites, http://loonatheworld.com and http://blockberrycreative.com, have been taken down”. X. 2024.07.06 On July 22, a photo of the office building with the BlockBerryCreative signage removed was uploaded onto X (formerly Twitter);@kitty_nim_. “ended”. X. 2024.07.22 the company is presumed to be closed.
==Former members==
===Staff===
====In-house====
*Executives & Management
**Executive Producer: Polaris Entertainment Founder and CEO Lee Jong-myung (이종명) (Executive Prod. since Yves (2017))
**Producer Supervisor: Lee Jong-hyeon (이종현) (since [#] (2020))
*A&R
** (aka "Kevin"VLIVE: ★Celebration★ LTV #700 (210127)Baek In-chan’s IG post - people calling him Kevin) (since [#])
*Choreographers & Performance Directors
**
**
*Stylists
**
====External hires and Freelancers====
*Hairstylists 
** 
***Hairstyling shop - 
*Makeup artists
**
*Choreographers
**
*Art Work (album design)
**Studio XXX
**Rehugme Designlab (Flip That summer special mini-album)
**Q-TA (LUMINOUS Japanese single album)
*Photographers 
**
** ([#] mini-album)
** (Flip That summer special mini-album)
** (LUMINOUS Japanese single album)
*Videographers
**DIGIPEDI (for most of LOONA’s music videos)
**VM Project Architecture (“ViViD” MV)
**MOSTWANTD (“Star” MV)
**ZANYBROS (“Flip That” MV)
==Former Artists==
===Groups===
*LOONA (2016–2023)
**LOONA 1/3 (2016–2023)
***HeeJin (2016–2023)
***HyunJin (2016–2023)
***HaSeul (2016–2023)
***ViVi (2017–2023)
**YeoJin (2017–2023)
**ODD EYE CIRCLE (2017–2023)
***Kim Lip (2017–2023)
***JinSoul (2017–2023)
***Choerry (2017–2023)
**yyxy (2018–2023)
***Yves (2017–2023)
***Chuu (2017–2022)
***Go Won (2018–2023)
***Olivia Hye (2018–2023)
===Soloists===
*Sunye (2022–2023)
**Former member of Wonder Girls and project group Mamadol
**Previously signed under Polaris Entertainment (2018–2022)
===Trainees===
====Female====
*Bebez (2021–2023)
**Choi Ha-young (최하영; 2018–2023)
**Joung Min (정민; 2021–2022)
***Former contestant on Girls Planet 999.
**Choi Ye-young (최예영; 2021–2023)
***Former contestant on Girls Planet 999.
**Ryu Sion (류시온; 2021–2023)
***Former contestant on Girls Planet 999.
**Yu Da-hyun (유다현; 2021–2023)
**Yeon Seung-ju (연승주; 2021–2023)
*Ko Yujin (고유진, also romanized as Go Yujin) (2016–2018)
**BlockBerry Creative trainee on Produce48.
**Former trainee under 8D Creative.
**Gave up her dream of becoming an idol.C. Hong. “Former ‘Produce 48’ Contestant Ko Yu Jin Says She No Longer Plans To Debut”. Soompi. 2020.06.03.
**Currently a YouTuber.
*Jein (김예현, Kim Ye-hyeon, formerly Kim Bo-min (김보민)) of ALDL 
**Member of GOOD DAY until their disbandment in 2019.
**Redebuted with REDSQUARE in 2020 until their disbandment in 2022.
**Set to redebut with ALDL some time in the future.
*I.L (김지원, Kim Ji-won, former stage name Green) of IRRIS 
**Trained with HeeJin, HyunJin, Jooeun, and Yena under Polaris Entertainment.
**Member of GOOD DAY (as Genie) until their disbandment in 2019.
**Redebuted with REDSQUARE in 2020 until their disbandment in 2022.
**Redebuted with IRRIS under the new stage name I.L
*Jee Won (김지원, Kim Ji-won) of Cignature
**Member of GOOD DAY (as Jiwon) until their disbandment in 2019.
**Redebuted with Cignature in 2020.
*Jueun (이주은, Lee Ju-eun) of DIA 
**Trained with I.L, HeeJin, HyunJin, and Yena under Polaris Entertainment.
**Joined DIA in 2017.
*Yena (최예나, Choi Ye-na), soloist, formerly of IZ*ONE
**Trained with I.L, HeeJin, HyunJin, and Jueun under Polaris Entertainment.
**Debuted with IZ*ONE, 2018–2021.
**Debuted as a soloist in 2022.
*Jiwon (허지원, Heo Ji-won) of Cherry Bullet
**Debuted with Cherry Bullet in 2019.
**Contestant on Girls Planet 999 and Queendom Puzzle.
====Male====
*Lee Hwan (이환) 
**Moved to DSP Media before appearing on Produce X 101.
*Love (박지성, Park Ji-sung), formerly of OnlyOneOf (2019–2021)
**Played Jisung in Woomanna.
**Appeared in ViVi’s “Everyday I Love You” music video.
**Departed OnlyOneOf in 2021.
*KB (신규빈, Shin Kyu-bin) of OnlyOneOf
**Played Kyubin in Woomanna.
*Ximon (백호진, Baek Ho-jin)
** Played Hojin in Woomanna.
*Nine (정욱진, Jung Wook-jin) of OnlyOneOfhttps://twitter.com/onlyoneofKYUBIN/status/1182968949513736193
**Cameo in Woomanna.Woomanna Season 3 Episode #1 (5:47). 2018.02.07
*JunJi (김준형, Kim Jun-hyung) of OnlyOneOf 
**Cameo in Woomanna.Woomanna Season 3 Episode #2 (0:47). 2018.02.14
*YooJung (이태엽, Lee Tae-yeob) of OnlyOneOf 
**Cameo in Woomanna.Woomanna Season 3 Episode #2 (5:43). 2018.02.14
*Rie (이성호, Lee Sung-ho) of OnlyOneOf 
**Cameo in Woomanna.
*Mill (이용수, Lee Yong-soo) of OnlyOneOf
*Woo Je-won (우제원)
===Staff===
* (Ex-Creative Director and Producer of LOONA; from HeeJin to [X X])
*A&R:
** (류지인) (A&R, from HeeJin to [X X])
**Kim Hyun-ho (김현호) (A&R from YeoJin to [X X])
**Kim Ye-lim (김여림) (A&R for [#])
**Yun Do-yeon (윤도연) (has been part of the A&R team for every album except beauty&thebeat , [+ +] and [X X])
==Trivia==
*The company name was used for a pun in the description of the “Singing in the Rain” music video.@loonatheworld. “(LOONA/JinSoul) ‘Singing in the Rain’” video description. YouTube. 2017.06.25
**“Each girl meets another girl like building ‘blocks’ stacking, and the encounters of each girl creates new synergies to bear ‘berries’.”
**The “block” in “BlockBerry Creative” was again represented as a literal block in the LOONA Cinema Theory: Up & Line teaser video.
*In English, the company name is usually abbreviated by fans as “BlockBerry” or “BBC”. In Korean, it goes by “블록베리” (Beullokberi), “벽돌딸기” (Byeokdol Ddalgi, “Brick Berry”), and “블베” (Beul-be).LibreWiki. “블록베리크리에이티브”. Retrieved 2020.02.02
==References==
Category:Companies