HSBC

==1983–present==
===1983–2018===
The HSBC logo comprises a hexagonal figure inspired by the bank's house flag. It incorporates a white rectangle broken up diagonally to create a red hourglass symbol. Like many other Hong Kong company flags that originated in the 19th century, and due to its founder's , the design was based on . 
Although the hexagon symbol was originally adopted by the Hongkong and Shanghai Banking Corporation as its logo in 1983, the group announced in November 1998 that the HSBC brand and the hexagon symbol would be adopted as the unified brand in all the markets where HSBC operates, with the aim of "enhancing recognition of the group and its values by customers, shareholders, and staff throughout the world".
===2018–present===
In 2018, HSBC made minor changes to their logo. The wordmark was repositioned from left to right, resized to be smaller, and switched from serif to sans-serif. The hexagon symbol was enlarged in relation to the wordmark. Additionally, a new three note jingle composed by Jean-Michel Jarre was introduced.
==External links==
Category:HSBC
Category:Banks
Category:London
Category:Financial services companies of the United Kingdom
Category:1866
Category:1991
Category:Hong Kong
Category:Financial services companies of Hong Kong
Category:Companies listed on the FTSE 100 Index
Category:United Kingdom
Category:England
Category:Finance
Category:Financial services
Category:Financial services companies
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