Googlebombing

A Google bomb or Google wash is an attempt to influence the ranking of a given site in results returned by the Google search engine. Due to the way that Google's PageRank algorithm works, a website will be ranked higher if the sites that link to that page all use consistent anchor text. Googlebomb is used both as a verb and a noun. 
== External Links ==
* Google defuses Googlebombs from Ars Technica (1.26.07)
Category:Concepts & Terms
Category:Search