American Dental Association

In February 1985, the American Dental Association named Kermit the Frog as the spokesman of National Dental Health Month, a yearly promotion aimed at teaching young people the importance of dental care. Kermit appeared in dental health coloring books and educational materials.Ann Wlazalek, "Schools in Allentown Begin Dental Health Month Programs", The Morning Call. Lehigh Valley, PA. In the campaign, "SLEUTH" was an acronym for Start Learning to End Unhealthy Tooth Habits, and Kermit appeared in a detective's outfit meant to evoke Sherlock Holmes.
tooth sleuth.jpg|"Kermit's Tooth Sleuth" promotional button
dental association cards.jpg|"Assistant Inspector" cards, with Kermit dressed as Sherlock Holmes
File:tooth sleuth 1.jpg
File:tooth sleuth 2.jpg
==Sources==
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