National Wildlife Federation

National Wildlife Federation is a conservation organization that aims to inspire Americans to protect wildlife for future generations. Their print publications include the magazine Ranger Rick.
Beginning in the early 1980s, the Muppets made several Public Service Announcements for the group, and continued on into the 1990s. During the week of March 18th, 1984, Kermit the Frog served as honorary chairman of National Wildlife Week and gave a speech at NWF's annual meeting in Atlanta, Georgia entitled, "A Frog's View."Wild Things: Children's Culture and Ecocriticism by Sidney I. Dobrin and Kenneth B. Kidd, 2004, Wayne State University Press
Jim Henson received a Connie Award from the organization for "Outstanding Contributions to Wise Use and Management of the Nation's National Resources" in 1990. In 1992, "You Can Make a Difference" received an honorable mention at the Columbus International Film and Video Festival in the TV Short Form category.
Picture	Year 	Description
center 	1983 	Kermit and Fozzie are fishing in a river when Fozzie catches a tin can. Kermit explains that littering is something that most people just don't think about.Multiple versions were recorded at 60, 30, 20, and 10 seconds (the latter featuring just Kermit). Alternate versions were shot without specified mailing addresses, and special promos about the upcoming annual meeting Kermit would be in attendance at.The spots were filmed on November 8, 1983 in Central Park.
 	1984 	While hiking, Kermit tells Robin that forests are more than just great places to go hiking in. They're homes to a wide variety of animals, and they help keep our air and water clean.
 	1985 	Rowlf the Dog is sitting at his piano on a farm singing a song about soil in a PSA with Eddie Albert. The two also recorded a 10 second, non-musical PSA.
 	1987 	Reporter Kermit presents some experts on clean air: Mount Rushmore. The Presidents stress that it's even tough to see air pollution from up where they are. Echoing their first appearance in Sex and Violence, George Washington doesn't get it.In a 20 second version, Kermit tries to deliver the message on clean air while the monument coughs heavily.
 	1988 	Kermit and a group of forest critters argue that "forests are more than trees."
 	1988 	Kermit and some tourist penguins exclaim: "forests are more than trees."
 	1989 	Miss Piggy runs through a checklist of things to do to save energy with some penguins, rats and Bessie the cow. Kermit asks, "What can we do to help the environment?" Piggy turns off the lights... and uses the cover of darkness to smooch her frog.
 	1989 	Fozzie has a package with his new ball. Kermit reminds him that when he buys things overpackaged, it creates more garbage and can ruin the environment. He tells Fozzie to try and choose products that aren't overpackaged, and recycle whenever you can. Fozzie attempts to recycle a banana peel and ends up slipping.
 	1989 	Kermit points out to Miss Piggy that some household products (like the air freshener she's spraying around) can cause pollution. She sees what he means when the flowers droop.
 	1989 	Fozzie shows Kermit his different recycling categories, which are "BOTTLES", "CANS", "PAPER" and "SNOO". Kermit asks, what's snoo? Fozzie responds with "Nothing, what's "snoo" with you?"
 	1980s	Kermit and John Denver talk about predators in trouble from poaching and shrinking habitats.
 	1991 	Bill, Gil and Jill struggle to come up with a slogan for Earth Day. After they make a mess of the office, Robin makes a suggestion: "Let's make it Earth Day every day!"Three different versions of this spot exist: one minute long version, a 30 seconded edited version and a 10 second version.
 	1991 	Robin and Clifford explain to some rat-viewers why it's important to keep the environment clean, even if they live in the city.
 	1992 	Robin and the Frog Scouts appear in "You Can Make a Difference."
==See also==
* Better World Society
==Sources==
__NOWYSIWYG__
Category:Public Service Announcements
Category:Environmentalism