The Problem

The Problem is a song by Russian hip-hop artists Morgenstern and Timati , released on September 18, 2020 and produced by Slava Marlow.
== Background ==
On July 4, 2020, music producer Slava Marlow, together with Morgenstern, released a video on YouTube , in which Slava offered Timati to produce the track, and Morgenstern to write lyrics and promote the song. The main condition for cooperation is that the song should not be subjected to any changes .
On July 6, 2020, Timati published a video on YouTube in which he accepted the artists' offer, but on the condition that they take part in the video for the song based on Timati's script without the right to change the video on their part, and there will be as many ads in the video as wishes Timati .
On August 20, 2020, publications appeared on the Internet that Slava, Alisher and Timati were in Sochi filming . Among the locations was a casino .
On August 22, 2020, Morgenstern and Slava published a response to Timati's video, in which they accepted its terms.
On September 2, 2020, a video was released on the Slava Marlow YouTube channel about how Timati's visit to Morgenstern and Slava went, where the single was recorded .
On September 17, 2020, the song was leaked online. On the night of September 17-18, it was officially released.
On October 5, 2020, Slava Marlow and Morgenstern posted a YouTube video in which they revealed the "master secret" of the song. sound was added to the song's bass flutulence Morgenstern's . According to the musicians, Timati did not know about this feature of the beat . Later, the video was hidden from the channel of Glory, instead, on October 7, 2020, a joint apology from Slava and Morgenstern was published. Nevertheless, already on October 6, Timati and Morgenstern performed this song together at the birthday party of the famous blogger Valeria Chekalina , and on November 6, 2020, a joint release of the track by Timati and ST was released in the format of a studio diary, in which Timati, talking about restarting his career , mentions the fart incident in the track "El Problema" as one of the turning points.
== Credits ==
The song was produced by Russian music producer Slava Marlow. The song uses elements of electronic beats , 808th basses and a violin , which was used at the request of Timati, since he graduated from a music school in the violin class.
== Music video ==
On September 18, 2020, the premiere of the official video clip for the song, directed by Zaur Zaseev (Hoodyakov production) took place . By agreement between the performers, the video was filmed at the request of Timati, without the possibility of making changes on the part of Morgenstern, as well as with an abundance of advertising at the discretion of Timati .
The music video had a lot of advertising, which, as stated at the end of the video clip, brought the musicians 50,000,000 rubles "even before its release." Among the brands in the video was "Bashspirt", which in the summer held a tender for advertising in the video with a starting amount of 8.1 million rubles.
Category:Songs