Avocados From Mexico

Avocados From Mexico is a non-profit organization that promotes the sale of Mexican avocados in the United States.
In January 2016, Avocados From Mexico released a series of videos starring chef Pati Jinich and Sesame Street’s Elmo, Cookie Monster, and Rosita who talk about the benefits of eating avocados.PR Newswire "Sesame Street's Elmo And Cookie Monster Take Avocado 101 With Chef Pati Jinich," January 19, 2016 A series of videos starring Univision personality Maggie Jimenez and the Sesame Muppets was also produced.Shine Entertainment Media "AFM - Seasame Street, Maggie Jimenez"
Later that year, Avocados From Mexico launched a breakfast-focused campaign called the "Avocado Breakfast Club." Sesame Street characters were featured on store displays and signage.PR Newswire "Avocados From Mexico to Launch First Breakfast Campaign," June 20, 2016
Both the videos and the "Avocado Breakfast Club" campaign tied into Michelle Obama's national "Eat Brighter!" initiative.
==Sources==
==External links==
*iSpot.tv "Sesame Street: A is for Avocado"
*Official website
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Category:Marketing Tie-Ins