Think! - Perspective

A disturbing series of 2002 British road safety PIFs made by Think!.
==Matthew==
The first PIF in the 'Perspective' series, which warns us about crossing the road without checking for traffic first. 
Description: From the point of view of the main character, a man named Matthew, we can see him taking his key chains off a table in his house. He walks to his front door, and unlocks the door with his keys. He is now seen outside, and locks the door before getting in his car and starting the engine. The scene then fades to black, which lasts for five seconds. The scene fades back to Matthew's point of view, where he is seen parking his car in a parking area. A supermarket is seen across the street from the parking area. He gets out of the car, and crosses the road without checking for any cars. Suddenly, the whole scene freezes, and a text appears on screen, reading: "This was the last thing Matthew saw before he was hit by a speeding car". Another text appears below the first text, reading: "He forgot to check for traffic before crossing the road". The scene then cuts to black, and the Think! logo fades in, along with a tagline, reading: "Always check for oncoming cars". 
Music/Sounds: At the beginning, the sounds of keys rattling can be heard as Matthew takes the chain off the table. Winding noises can be heard as he unlocks the door before getting out, and as he locks the door before getting in the car. Engine revving noises can be heard as Matthew starts his car. Another revving noise is heard when he parks his car later on, and a slamming noise is heard when he closes the door. Footsteps are heard when he's seen crossing the road, while cars can be heard passing by. When the scene freezes, a female narrator can be heard reading the two texts that appear on screen. The PIF then ends in silence. 
Availability: Rare. The PIF can be found on only two YouTube channels. It was uploaded on it's own on the former channel, while it was featured in a collection of the PIFs on the latter channel. It was shown on television and in cinemas in the UK in 2002, the same with the rest of the PIFs in the series. 
Scare Factor: None to Low. The PIF doesn't seem scary at all before Matthew crosses the road, but the Scare Factor rises slightly when we find out that they were the last few moments of his life, as it's revealed that he was hit by a speeding car, simply because he forgot to check for traffic before crossing the road, although it doesn't show his death in the PIF, nor the car speeding towards him. 
==Sophia==
The second PIF in the series, which warns us about drink driving. 
Description: From the point of view of Sophia, the main character of this PIF, we can see her sitting on her couch at home drinking a glass of wine. We see two other glasses in the background, so she's drunk from drinking her third glass. She then checks her watch, and finds out that she's late for work, so she goes outside and gets in her car before driving to work in a hurry, forgetting to close the front door of her house. The scene fades to black for five seconds, and then fades back to her car, where we find out she's driving down a highway. Suddenly, the car starts to skid towards a ditch on the left side of the road, and the scene freezes. A text appears on screen, reading: "This was the last thing Sophia saw before she died in a car accident", and another text appears at the bottom, reading: "She had too many that day". The scene then fades to black, and the Think! logo fades in, along with a different tagline, reading: "Don't drink and drive". 
Music/Sounds: At the beginning, when we can see Sophia drinking wine, we can hear different programmes playing on the television. When she runs to her door after finding out she's late for work, footsteps can be heard. An opening noise is heard when Sophia opens her car door, and the engine can be heard revving when she starts the car. More revving noises are heard when she's driving down a highway, and the car's tyres can be heard screeching when she skids towards the ditch, as well as Sophia screaming. When the two texts appear on screen, the narrator from 'Matthew' can be heard reading them, and the PIF ends in silence.
Availability: Extremely rare. Just like 'Matthew', it can be found on two YouTube channels, and was uploaded individually along with 'Matthew' on the first channel, while it was featured in a compilation of the PIFs on the other channel.
Scare Factor: None to Medium. This PIF is arguably more terrifying than the first PIF, as we can actually see the very last moments of Sophia's life at the end, when the car starts skidding on the highway. While this is happening, her screaming can also make the PIF feel more disturbing.
TBA
Category:United Kingdom
Category:Think!
Category:2000s PSAs
Category:2000s PSAs/PIFs
Category:2002
Category:Road Safety
Category:PSAs
Category:PSAs/PIFs
Category:PIFs
Category:PIFs from Real Countries