Star Gold

:For the UK and Europe version of Star Gold, see Utsav Gold.
:Not to be confused with Star Movies Gold (Taiwan).
Star Gold is the flagship Hindi movie channel of the Star TV network in India. Launched in September 2000 as a classic Hindi movie channel, it rebranded to a mainstream Bollywood channel in 2004, in line with its established competitors Zee Cinema and Sony Max. Star’s other Hindi movie channels are Star Gold 2 (formerly Movies OK), Star Gold Select and Star Utsav Movies.
Since The Walt Disney Company acquired Star in March 2019, UTV Movies, UTV Action and UTV HD have become indirect sister channels to the above channels, giving the Star+UTV combine a total of nine Hindi movie channels (not including the HD version of Star Gold 2, which has not been officially launched).
*Star Gold Ident Compilation (2000–Present)
==2000–2001==
Star Gold was launched in September 2000 as a classic Hindi movie channel, showing movies released up until the 1980s.
* The Hindu Business Line (source of the above logo)
*Screen Daily
==2002–2011==
===2002–2004===
On New Year's Day 2002, the logo was brought in line with the updated logos of Star Plus and Star Vijay, which had been introduced that year.
Stargold1.jpg
===2004–2011===
Due to rising competition from Zee Cinema and SET Max, Star Gold gradually turned to mainstream Hindi movies. A new logo was released in 2004 by inverting the colours of its predecessor.
*Sample of the 2004–2011 graphics package
*Rediff
*Afaqs!
Star Gold 2004.svg|Flat version
Star Gold USA.png|This logo was used in the United States. Star Plus had a similar logo for its American feed.
===HD: 15 April–10 September 2011===
Star Gold launched an HD feed on 15 April 2011 along with Star Plus, Star World and Star Movies. These channels, along with National Geographic Channel HD (which had been launched in 2010), were branded by the Star network as Asli HD (real HD) channels, since India had only just been introduced to high-definition television in 2010.Footnote
*Best Media Info
centre|thumb|250x250px
==2011–2020==
Star Gold rebranded on 10 September 2011 to coincide with the world television première of the movie Singham. The logo and graphics were designed by Dynamite Design of Mumbai, who also designed the graphics for the Bangla movie channel Jalsha Movies in 2012. They were used for more than eight years.
*Star press release and announcement
*Afaqs!
Star Gold Karo Dil Ki.jpg|Logo with slogan. Source.
Star Gold HD 2011.png|HD logo.
The long-standing black-and-gold logo of the channel was abandoned in favour of a new multicoloured logo. The graphics package consists of flying red-orange strips. A new slogan was introduced: Karo Dil Ki (Follow Your Heart). Century Gothic, a widely-available font, was used as the on-screen typeface, in stark contrast to premium commercial fonts like Fedra Sans and Kohinoor that have been used by Star.
*The Branding Source
*Dynamite Design
*Behance
Star Gold Broadcast Reel
Star Gold Dance Ident
Star Gold Drama Ident
Star Gold Romance Ident
==2020–present (India, International), 2020–2021 (UK and Europe)==
At midnight on 1 February 2020, Star Gold introduced a new logo and graphics package after more than eight years since the previous rebrand. This was to coincide with the launch of Star Gold 2, replacing Movies OK, which also uses this new graphics package (though with a green shade).
Star Gold 2020 Avatar.jpg|Social media avatar.
Star Gold • Star Gold 2.png|Facebook banner.
Star Gold HD 2020.svg|HD logo.
The graphics package was designed by Graphite Studios, based in Mumbai, who also designed a custom font for usage in the channel graphics (though Futura Bold is used in the logo). Orange, red and yellow fragments of stars make up the graphics package.
*Graphite
Star Gold channel branding|Graphics reel by Graphite Studios.
-REAL HOT SAUCE- Star Gold Theme Ringtone 2020 - 20 seconds (RBP - DDE Music Release)-2|Theme music used in the health advisory message.
File:Movies OK is now StarGold 2-2|Example application: health advisory disclaimer.
Dil Bechara Broadcast Partner Star Gold.jpg|In-movie ident showing the satellite partner as Star Gold. Taken from Dil Bechara (2020).
On 22 January 2021, Star Gold in the UK and Europe was renamed to Utsav Gold, along with the UK and Europe versions of Star Plus and Star Bharat, which were renamed to Utsav Plus and Utsav Bharat, respectively. However, the names of these channels in India and other regions continue to use the Star brand.
==Footnote==
*This was Star’s only HD channel to use this logo style, with the general design of the Star channel logos used throughout the 2000s (a rectangle with opposite corners rounded, and the name of the channel next to a star). Tamil channel Star Vijay was the last to stop using this logo system when it rebranded in June 2017; its HD version, launched in May 2016 with the previous logo, did not have the word ‘HD’ written in the same style as the original Star Gold HD logo (with the word ‘HD’ at the same size as the rectangular holding shape).
Category:Movie television channels in India
Category:Star TV Network
Category:The Walt Disney Company
Category:Television channels in India
Category:Movie channels
Category:Television channels in the Middle East
Category:Television channels in Asia
Category:Hindi-language television channels
Category:Disney
Category:Walt Disney Direct-to-Consumer and International
Category:2000
Category:Television channels
Category:Star Gold Channels