Media ideology

== Overview ==
Media ideologies are very prevalent
and important to understand because they target a wide range of audience. This
article aims to define what media ideologies are, the history of it, and examples.
== Definition and History ==
Media Ideologies are a set of
ideas or beliefs that people have regarding different kinds of technologies. People
use their media ideologies to form opinions on media and technology and how it
is used. Media ideologies also reflect how one perceives messages via text or
messaging.To According to Gershon, people’s media ideology influence their understanding
of what different forms of media, including phone, text, instant messaging,
email, mean. They associate these mediums with what the message actually means.
Misunderstandings can occur when people have different media ideologies.  How one views and interprets media ideologies
depend on their past experiences with media and technology. They study of media
ideologies is not new, but it is becoming more prevalent with the advancement
in technology. Since people have the option of what kind of medium they want to
use, they are more likely to form media ideologies which may or may not contradict
with other people’s media ideologies. 
== Examples ==
Examples of media ideologies can
be found by interviewing people or looking up people’s opinions on online
opinion blogs or discussions. When interviewing people, you can understand why
they have their beliefs. Their past experiences and family life can reflect
what kind of media ideology they have. Seeing what people post online on their views
of media ideologies can also help understand why people view media ideologies
in a certain way. In Gershon’s The Breakup 2.0, there are example of stories people
have had with breaking up with someone and what medium they used and how that was
perceived by others. frfr frfr 
== Keywords ==
Media , Internet,
Audience 
== Citations and Sources ==
http://media-studies.tki.org.nz/Teaching-media-studies/Media-concepts/Ideology
http://www.academia.edu/423232/Media_Ideologies
Gershon, Ilana. The Breakup 2.0: Disconnecting over New Media. Cornell
UP, 2010. 
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