CHECK it

CHECK it (also known as It's A Fun Thing in Asia and Australia) was a new identity for the channel that was introduced on May 29, 2010 in USA and October 1, 2011 in Asia and Australia. The network's tenth branding, designed by Brand New School, makes heavy use of the black and white checkerboard motif which made up the network's first logo, as well as various CMYK color variations and various patterns. On May 20, 2013, the channel's bumpers and UP NEXT screens were revamped with their new branding, CHECK it 3.0. The UP NEXT bumpers, for example, consisted of a spinning cube with an animated picture of a character from the show up next in a CMYK color palette, used alongside specially commissioned music from Impactist. On June 1, 2015, the bumpers were revamped again, and relied on heavy gradients and new emojis to become known as CHECK it 4.0.http://www.regularcapital.com/2015/06/cartoon-network-usa-rebranded-to-check-it-4-0-today-01062015/ The slogan "CHECK it" is a common quote in Regular Show.
From this era, it is a transition period from using 3D graphics to a flatter design with more vivid colors. CHECK it 1.0 is the last era to use such 3D graphics. It is concurrent with the Dimensional era on some other international feeds. The United States feed on June 14, 2016 made Dimensional the successor of CHECK it era. As of now, CHECK it 4.0 is the last supported rebrand of all of the international feeds.
The CHECK it era has been referred to at times as CN's "Renaissance", as it brought the network back to a state of critical acclaim after the mixed reception of the Noods era and the negative reception of the CN Real block. In retrospect, CHECK it is sometimes considered CN's last great era, as the schedule was more varied (compared to the Dimensional era and beyond which are criticized for overplaying Teen Titans Go! too much) and the TV-PG shows of the time were edgier and appealing to multiple audiences.
== Original Shows ==
*Chowder (ended August 7, 2010)
*The Marvelous Misadventures of Flapjack (ended August 30, 2010)
*Adventure Time
*Ben 10: Ultimate Alien (ended March 31, 2012)
*Generator Rex (ended January 3, 2013)
*Regular Show (premiered September 6, 2010)
*Sym-Bionic Titan (premiered September 17, 2010 and ended April 9, 2011)
*Tower Prep (premiered October 16, 2010 and ended December 28, 2010)
*Robotomy (premiered October 25, 2010 and ended January 24, 2011)
*The Problem Solverz (premiered April 4, 2011 and ended September 29, 2011)
*The Amazing World of Gumball (premiered May 3, 2011)
*Secret Mountain Fort Awesome (premiered August 1, 2011 and ended February 17, 2012)
*Level Up (premiered January 24, 2012 and ended February 19, 2013)
*Ben 10: Omniverse (premiered September 22, 2012 and ended November 11, 2014)
*Incredible Crew (premiered December 31, 2012 and ended April 11, 2013)
*Uncle Grandpa (premiered September 2, 2013)
*Steven Universe (premiered November 4, 2013)
*Mixels (premiered February 12, 2014)
*Clarence (premiered April 14, 2014)
*Over the Garden Wall (premiered November 3, 2014 and ended November 7, 2014)
*We Bare Bears (premiered July 27, 2015)
*Long Live the Royals (premiered November 30, 2015 and ended December 3, 2015)
*The Powerpuff Girls (2016 revival) (premiered April 4, 2016)
== Graphics ==
=== CHECK it 1.0 ===
 CHECK it 1.0 was the first version of the CHECK it era to be introduced. It debuted on May 29, 2010 in the US, replacing the Noods and Let's Go eras. It featured CMYK styles resembling the Checkerboard era. The Next bumpers were revamped to be 3 random clips of shows inside 3 checkers, but sometimes a dynamic next bumper was used where the character(s) interact within the checkerboard. Initially, the Next bumpers had no statements regarding the name of the show, and whether it was new or not. The bumpers had an announcer just saying "Next" and/or "Later," and that was it. Eventually, around a month into the rebrand, actual dialogue, including the phrase "Coming up on Cartoon Network", stating the name of the show, and whether it was new or a premiere or any other special, was added to the Up Next bumpers.
During the daytime, the mid commercial bumpers were 5 seconds long and showed random situations on differently colored CMYK grid backgrounds. Bumpers that came right after a show ended, or "'show' will be right back" bumpers, ended with the Cartoon Network logo, but bumpers that came right before a show began, or "back to 'show'" bumpers, most of the time did not. During the nighttime however, bumpers consisted of random clips from the shows. The clips from the "'show' will be right back" bumpers were longer at 10 seconds and ended with differently colored doors closing to the Cartoon Network logo, but clips from the "back to 'show'" bumpers were only 5 seconds long and ended with differently colored doors closing to a blank gray closed door. For both the longer "'show' will be right back" and shorter "back to 'show'" bumpers, an alternative ending to the clips included black rectangular tiles colliding into each other to align into the Cartoon Network logo, apart from the closing doors.
The mascots for this era were sentient letters named C and N, who were played by the channel's new announcers, Nick Kocher and Brian McElhaney, respectively, which were based on the network's brand new logo. Their heads were visible only for the first three days of the rebrand until Memorial Day, and were dropped promptly afterwards. They are costumed by Jamie Moore and Brandon Seavey, with the costumes designed by Scollon Productions. Kocher and McElhaney still voiced the characters until the end of the CHECK it era in 2016, when they were replaced by unknown voice actors. The mascots were even given a series of shorts in France on Cartoon Network's French YouTube channel, with French voice actors voicing C and N. The mascots were dropped in 2018.
=== CHECK it 2.0 ===
left|thumb|235x235px The CHECK it 2.0 or the YEEEAUHHHH! era is Cartoon Network's tenth look that debuted a year after CHECK it 1.0 was introduced on the same date. It was used alongside the CHECK it 1.0 look, and it added several new bumpers, but there were several structural changes which made the YEEEAUHHHH! era quite different from the earlier CHECK it 1.0 era. This era is similar to the Yes! era as it uses a quote from Regular Show, much like the other one did by using a quote from The Grim Adventures of Billy & Mandy.
Its counterpart in Latin America and Europe was Block.
=== CHECK it 3.0 ===
left|thumb|220x220px The CHECK it 3.0 look was introduced on May 20, 2013 and made a major overhaul to the design language. They featured updated next bumpers, as well as other interesting elements. They also made "GIF animation" bumpers from current series to be played on loop a few times with music. It was defunct on May 31, 2015 after 4.0 was introduced. The sign-on bumper was a morning background when Uncle Grandpa says "Good Morning." Although 3.0 brought a ton of new bumpers, branding, and totally new soundtracks, it still used things like the morphing and letter bumpers from the previous two CHECK it eras.
Although CHECK it 3.0 is defunct in the US, many other international feeds still utilize 3.0, some along with 4.0 and Dimensional.
=== CHECK it 4.0 ===
 CHECK it 4.0, also known as Burst, was introduced on June 1, 2015, and this era makes a major change in the design language after 3.0 was defunct. It introduces gradient-based backgrounds that are applied to bumpers and a new 'emoji' motif was, where every show would be given their own emoji. The Next bumpers were short clips of shows that are accompanied by an emoji of the show in the corner of the screen. The sign-on bumper was changed to an upbeat tone, whereas the sign-off bumpers were from the same assortment from 3.0.
=== CHECK it 4.5 ===
CHECK it 4.5 was confirmed to be the Dimensional era in June 14, 2016.
== Branding Credits ==
=== CHECK it 1.0 https://cargocollective.com/adamwentworth/Cartoon-Network-Rebrand-1 ===
=== Produced at Brand New School, New York ===
===== Staff: =====
* Creative Director: Jonathan Notaro
* Managing Director: Danny Rosenbloom
* Head of Production: Devin Brook
* Producer: Greg Babiuk
* Associate Producer: Michele Watkins
* Production Coordinator: Ilona Klaver
* Production Assistant: Madison Brigode
* Art Directors: Eric Adolfsen, Mike Calvert
* Associate Art Director: Forest Young
* Logo Designers: Jonathan Notaro, Jens Gehlhaar, Eric Adolfsen, Mike Calvert, Ryan Waller
* Lead Designers: Adam Wentworth, Damien Correll
* Icon Designers: Mike Calvert, Aaron Stewart
* Pitch Designers: Eric Adolfsen, Mike Calvert, Forest Young, Adam Wentworth, Josh Parpan, Will Frohn, Pat Arrington, Philippe Intraligi, Ryan Cox, Sal Dell’Aquila, George Vincent
* Flicks Movie Package Design: Mario de Toledo-Sader, Jungeun Kim, Adam Wentworth
* Storyboarding: Will Rosado
* Lead Animators: Hyesung Park, Andy Mastrocinque, Arthur Hur
* Digital Animators: David Rasura, Chase Massingil, Cyprian York Sadlon, Mark Thomspon
* Additional Animation: Eric Bauer, David Lucido
* Flicks 2D VFX Supervisor: Arthur Hur
* CG Director: Vadim Turchin
* 3D Animation: Walter Lubinski
* 3D Lighter/Compositor: Bill Dorais
* 3D Tracking: Han Ho
* 3D Modeling: Walter Lubinski, Adam Rosenzweig
* Flicks 3D VFX Supervisor: Han Ho
* Flicks CG Director: Han Ho
* ID Design and Animation Design: Meg Hunt, Mike Calvert, Ryan Cox, Travis Millard, Eric Adolfsen, Ricardo Villavicencio, Stephen Kelleher, Andrew Poneros
* Animation: Kat Morris, Freddy Arenas, Walter Lubinski Stieg Retlin, Andy Mastrocinque, Jessica Milazzo
* Original Music/Compositions: Mad Decent and Michael Kohler
==Gallery==
File:Cartoon Network Rebrand 2010
01.png|Check it 3.0
N2.jpg|A Check It 3.0 next bumper
LOGO .png
LOGO CHECK IT.png
1.png
Cn-2014-brand-bg.png|Used on CartoonNetwork.com during the 2014 year.
3.png
4.png
Cartoon Network Asia Check it 3.0-0|A Cartoon Network Asia Check it 3.0
Finn 3.0.png
Clarence3.0.png
Untitled.png|Cartoon Network old and new logo
== Trivia ==
* Like with its successor Dimensional era, the CHECK it era has many versions throughout its usage.
* Tom and Jerry was the first show to air under the CHECK it era after Adult Swim signed out at 6:00am, and also the first show to be aired using the 2010 and current Cartoon Network logo.
==See also==
*CHECK it icons
*CHECK it 3.0 Animations
== References ==
Category:Cartoon Network Eras
Category:Bumpers
Category:Eras
es:CHECK it
pt-br:CHECK it