VIPs Plush Toys

VIPs plush toys are a line of stuffed animals that were sold to promote the VIPs World online game.
==Production==
When Littlest Pet Shop’s first online interactive game–VIPs–launched in October of 2007, the franchise produced a line of plush toys to both promote and make playing the game possible. These Virtual Interactive Pets hold a secret code in their collar that players could register onto the game, giving them full access and a virtual version of their pet.
The series lasted from late 2007 to 2009, for a total of 49 pets.
===VIPs Pets===
The first plush toys were produced in 2007 and included five pets that became mascots for the game’s marketing. 
These pets made their debut at the VIPs pop-up boutique in New York in October 2007.
Excluding overlap waves, there were a total of 5 waves and 3 store exclusives during their run from 2007-2008, with 27 pets altogether. A list of these pets is found below:
VIPs Waves 	VIPs Waves 	VIPs Waves 	VIPs Waves 	VIPs Waves
{| class="mw-collapsible fandom-table" width=100%; style="text-align:center;"	 	 	 	
Wave 1 	Wave 1 	Wave 1 	Wave 1 	Wave 1
Penguin63993/63989 Asst.	Cat63994/63989 Asst.	German Shepherd63996/63989 Asst.	Turtle63997/63989 Asst.	Panda63999/63989 Asst.
===VIPs Friends===
In addition to the regular pets, the franchise also released a subseries called VIPs Friends in 2008, which included a regular sized pet and a smaller one as its best friend. The larger pet contained the code that unlocked both of them in-game. There were 6 sets, or 12 total pets, produced as found below:
VIPs Friends Waves 	VIPs Friends Waves 	VIPs Friends Waves 	VIPs Friends Waves	VIPs Friends Waves
{| class="mw-collapsible fandom-table" width=100%; style="text-align:center;"	 	 	 	
Wave 1 	Wave 1 	Wave 1 	 	
Fanciest Panda + Turtle68599/68598 Asst. Panda	Cuddliest Bunny + Ladybug68649/68598 Asst. Bunny	Cuddliest Beagle + Mouse68639/68598 Asst.	 	
===VIPs Surprise===
In 2009, a subseries similar to the Friends sets was released as VIPs Surprise. Instead of including the two pets, the sets contained one plush and one surprise digital pet that could only be obtained via the VIPs World game. There were 10 pets in this series:
VIPs Surprise Waves 	VIPs Surprise Waves 	VIPs Surprise Waves 	VIPs Surprise Waves 	VIPs Surprise Waves
{| class="mw-collapsible fandom-table" width=100%; style="text-align:center;"	Wave 1 	Wave 1 	Wave 1 	Wave 1
Siamese78865/89466 Asst. 	Boston Terrier78866/89466 Asst.	Snail78867/89466 Asst.	Peacock78868/89466 Asst.	
Dragonfly78869/89466 Asst.	Frog78870/89466 Asst. 	Bunny78871/89466 Asst.	Fox78872/89466 Asst. 	
==Next Generation==
The VIPs pets were discontinued after the shutdown of its accompanying online game. A new line of plush toys, however, became available with the launch of LPSO in Fall 2009.
==Value==
The original retail value of the toys were $14.99.Internet Archive. "HASBRO’S LITTLEST PET SHOP JUMPS INTO THE PLUSH DIGITAL ARENA WITH VIRTUAL INTERACTIVE PETS," Hasbro.com. 14 Oct 2008, https://web.archive.org/web/20081014163747/http://www.hasbro.com/littlestpetshop/default.cfm?page=Entertainment/onlinegames/virtual-world/virtual-interactive-pets/News/Item&newsid=4716842A-D56F-E112-420D3F498AFF4EF7 .
NIB sets of these plushes—particularly the Friends and Surprise series—sell between $20-$40 depending on condition and store exclusivity. The pets on their own typically list for $10.
==Citations==
Category:Littlest Pet Shop
Category:LPS
Category:Merchandise
Category:Toys
Category:Plush Toys
Category:VIPs (Series)
Category:VIPs Friends
Category:VIPs Surprise