Walmart

==Walton's Five and Dime==
===1950–1961===
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Walmart was founded in 1950 as Walton's Five and Dime. The name had to change due to a lease of a previous franchise expiring. However, Walton's did not have a formal logo until 1961.
===1961–1962===
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==Walmart (first era)==
===1962–1964===
On July 2, 1962, Walton's Five and Dime was renamed to Walmart. The Walmart name was presented in just about any font/style available to the printer.
==Wal-Mart Discount City==
===1964–1975===
====1965–1967====
====1967–1968====
====1968–1970 (primary), 1970–1973 (secondary)====
===1970–1973 (primary), 1973–1975 (secondary)===
===1964–1977 (stores), 1975–1977 (corporate)===
Although this logo had been used as early as 1964 on storefronts, it didn't become the corporate logo until November 24, 1975 (later tweaked two years later).
===1977–1982===
In mid-1977, the hyphen was largely modified.
==Wal-Mart==
===1981–2008===
====1981–1993====
After Wal-Mart had taken over the Southeastern Kuhn's Big K discount store chain, a provisional wordmark was composited using Antique Olive Bold (already used throughout Wal-Mart's advertising) instead of augmenting their pre-existing slab serif logo. This new logo, with the words "WAL-MART" and "BIG K" stacked atop each other, was first used on July 22, 1981. After the merger of the two chains had completed in October, this style of the store's name (now inside a box) stuck around in areas previously served by Big K. Starting from the end of December 1981 to May 1982, this logo slowly began seeing use in other states until it replaced the previous logo outright. The boxed variant appeared on most print advertisements and store-branded items, whereas the plain text variant was used on television advertisements, annual reports, and a small portion of print ads. Canada used this hyphenated version from their opening in 1994 until adopting the US chain's logo in 2001.
====1992–2008====
In a push to emphasize the Americanness of the chain, Wal-Mart replaced the hyphen with a star. This logo was first used in June, but in some print advertisements the 1981 logo was retained up until 1993. The yellow 'spark' was introduced in September 2007 on some semi-trucks and the company's website, as well as the current slogan ("Save money. Live better."); however, the new wordmark was not introduced until a year later.
This logo can still be seen at a handful of stores (which either have yet to be renovated and/or updated to the current logo), as well as various semitrucks.
==Walmart (second era)==
===2008–present===
On June 29, 2008, Walmart announced that it would drop the hyphen from its name, and unveiled a new logo designed by LippincottLippincott, which began use in the United States during the fall of 2008.Walmart press release The new logo incorporated the "spark" symbol that had been used on the company's website and on its semi-trucks since September 2007, and changed the wordmark to a new font, a modified version of Myriad Pro, which set only the "W" in uppercase and the rest in lowercase for the first time.
==References==
==External links==
Category:Walmart
Category:Retail
Category:Shopping
Category:Supermarkets
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Category:Retail outlets
Category:Retail companies
Category:Companies of the Dow Jones Industrial Average
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Category:Discount stores in the United States
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Category:Bentonville, Arkansas
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Category:1950s
Category:1950