Action Heroes

==History==
In 1938 Superman was invented as a comic-book character. The writing team of Jerry Siegel and Joe Shuster not only produced a complete Superman comic-book, but also succeeded in making their hero into a TV, cinema and radio star, as well as a popular figure in the print media.\nIn 1966 a Broadway musical based on the Superman story was staged.\nIn the 60s, plastic toys based on fictitious super-heroes became very popular. Soon, little boys were waging wars against evil adversaries on their kitchen tables. \nHe-Man and the 'Masters of the Universe', a Mattel invention from the 1980s, were a very popular series of plastic figures.
==Did You Know That?==
TV has radically changed kids' daily lives. Nowadays, they are all absorbed in the heroic exploits of characters like He-Man and Superman as they battle the forces of evil.\nThese characters are also available as realistic plastic figures. \nWho still reads the Brothers Grimm or watches Tarzan on TV?\nThese days, kids all want to be superheroes like the characters they see on TV.
Category:1960
Category:Final Product
Category:Toy Industry
Category:Toy Store