Optics

it can be dangerous to label oneself some too edgy shit, like you never know what's around the corner, maybe some strongman sweeps up weirdos who are too edgy into a bus one day and they never return from gulag— G. Eiríksson, 9 Aug 2019, on a Discord serverEdgelordism; Counter-edgelordism (Counter-radicalization); Public Relations; Public presentation
Society of the Spectacle