18 F Marketing

==COURSE STRATEGY==
COURSE STRATEGY:
* Marketing cases PPTs
* libgen marketing books
* Testbank marketing tests
* Strategy: each PPT slide to show how to compile flashcard, do diary, do homework, brainstorm according to questionnaire, search for online resources
* In each case, illustrate in the most minimalist way, concepts associated with the stage that uses that case, without touching on details that are irrelevant or too complicated for the good of concepts pertaining to that stage.
* I need the business English websites for their materials
* Choose a world brand for each "concepts stage". Use quick answer activity to ask each student to choose such world brand at the start of each such stage.
* Design questionnaire for brainstorming for each "concepts stage project".
* Perreault Test Links
** https://www.bing.com/search?q=perreault+Chapter+Quiz+Ethical+Marketing+in+a+Consumer-Oriented+World%3a+Appraisal+and+Challenges&FORM=HDRSC1
: perreault Chapter Quiz Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges
** http://highered.mheducation.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
: Perreault Home > Chapter 1 > Chapter Quiz
** http://novella.mhhe.com/sites/0078028981/student_view0/chapter20/chapter_quiz_.html
: Perreault Home > Chapter 20 > Chapter Quiz
** http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
: Home > Chapter 1 > Chapter Quiz
** http://highered.mheducation.com/sites/0072246208/student_view0/chapter18/multiple_choice_quiz.html
** http://highered.mheducation.com/sites/0072246208/student_view0/chapter16/video_concept_case.html
: Video Concept Cases Online
** http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/index.html
: Perreault online student edition just course wide contents
* The "What Brand Do You Choose" activity at the beginning of each stage
* It's also a good idea to have a "my partner's 10 choices" activity for each "choose your brand" activity
* I have a branded system called "Active Learning Solutions", for marketing, business, country studies, language, etc.
* Creative advertisement ideas as examples
* Age of Persuasion
* A Brand is Not A Logo
* How many midmap/mindtree graphs can you create for each "concept stage"?
* Divide course modules into industries of interest to students: Famous shoe brands, cosmetics, luxury handbags etc., clothing, phones, game consoles... 
* Collect websites on the branding and products on particular industry such as, for phones and gadgets: Gizmodo, GSMarena 
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==How To Pass This Course? 怎样才能不挂科？==
===Scoring in A Glipse 打分简介===
===Mid-Term Score is Also Known as "Mandatory Projects"，these are mandatory group talkshows 期中考分是由“必做的组脱口秀”组成的===
整个学期十六周时间，先暂拟安排七个“台上组脱口秀”，都是全组上台参加的：
下面其中任意三个环节，会被计入含有五个环节的期中分数(Mandatory)。 然后其余任意两个环节，才被计入含有五个环节的“期中选择附加分”(Optional)。
: 1 Business Magazine This Week 志
: 2 Marketing Minute 分
: 3 Chapter Questionnaire 章
: 4 Analyzing Industry 产
: 5 Creative Idea 创
下面两个环节是必然计入期中分数(Mandatory)的。缺其中一个，期中分就出现一个“空置环节”。
: 6 Fictional Company 虚
: 7 Real Company 真
下面其中任意三个环节，会被计入含有五个环节的期中分数(Mandatory)。 然后其余任意两个环节，才被计入含有五个环节的“期中选择附加分”(Optional)。
: 1 Business Magazine This Week 志:
This assignment could be used with an English language business (magazine)/website. Have current events quizzes based on the content of homepage of The Wall Street (or Bloomberg, Huffington Post Business, check your "Business Magazines That Matter" email). The magazine could be used each week in class as a basis for discussions. Students should come to class prepared to discuss articles found in the last few days of the magazine that relate to important business and marketing topics. The group presentation on "Business Magazine This Week" is similar, but graded as a mid-term score.
: 2 Marketing Minute 分: The Marketing (Minute) is a group presentation of marketing concept for which each student is assigned through group brainstorming.
: 3 Chapter Questionnaire 章: Each group selects a topic from a list of questions based on various (chapters).
: 4 Analyzing Industry 产: A presentation or report on an (industry) chosen by the group, and the marketing issues raised.
: 5 Creative Idea 创: Teams present a (creative) product concept OR advertisement.
It could be judged in terms of consumer insights, but doesn't necessarily have to be a full marketing plan .
下面两个环节是必然计入期中分数(Mandatory)的。缺其中一个，期中分就出现一个“空置环节”。
: 6 Fictional Company 虚: Marketing Plan Assignment: Students should focus on identifying a target market (consumer or business) whose needs are not currently being met, not being met satisfactorily or even recognized. Students also should think about competitive offerings, and how their offering will be communicated and delivered. Emphasis could be on the solution being actionable and realistic.
: 7 Real Company 真: Marketing Plan with (Preexisting) Company. Each group is assigned a company and is to create a new good or service. The new product must be consistent with the company that the group is assigned.
===Mid-Term Bonus Score is Also Know as "Optional Projects and Essays" 期中考附加分是由“选做的组脱口秀及作文”组成的===
必做的组脱口秀叫做“期中考分”，有5个环节。选作的读书作文essay及闪卡flashcard叫做“期中考附加分”，也有5个环节。
Mid-Term Bonus Score is Also Know as "Optional Projects and Essays" 期中考附加分是由“选做的组脱口秀及作文”组成的
* 你们组如果做足了七个台上脱口秀，其中最后两个，肯定是计为期中考附加分的。
* 但是期中考附加分足足允许你做5个环节。全级竞争，不进则退！ 还可以做什么呢？
* 有一个期中考附加环节叫做“闪卡 flashcard”，第九周交。
6 Fictional Company 虚， 7 Real Company 真 两个“必做的组脱口秀” 所对应的 Marketing Plan 作文，必须由每位组友独立完成，与其他组友毫无字句雷同。
* 有一个选做环节叫做闪卡flashcard, 规定第九周交。（每周起码大笔记本一页，小笔记本两页写满）
有四个环节叫做“四轮作文”。每轮作文都必须在指定交货日期交，迟交逐日扣分。每轮作文基本就是读“可选书”的读书作文，必须手写在特定的答卷上（必须在Q群下载），答卷上有老师精心设计的作文题。
* 但是其中任意两轮作文，也可以不是读可选书，而是 6 Fictional Company 虚， 7 Real Company 真 两个“必做的组脱口秀” 所对应的 Marketing Plan 作文，必须由每位组友独立完成，与其他组友毫无字句雷同：
* 6 Fictional Company 虚: Marketing Plan Assignment: Students should focus on identifying a target market (consumer or business) whose needs are not currently being met, not being met satisfactorily or even recognized. Students also should think about competitive offerings, and how their offering will be communicated and delivered. Emphasis could be on the solution being actionable and realistic. 台上表演完组脱口秀后，每位组友独立按标准格式写500英语词的marketing plan，不得抄袭。
* 7 Real Company 真: Marketing Plan with (Preexisting) Company. Each group is assigned a company and is to create a new good or service. The new product must be consistent with the company that the group is assigned. 台上表演完组脱口秀后，每位组友独立按标准格式写500英语词的marketing plan，不得抄袭。
Sample Marketing Plan 标准格式:
# 摘 Executive Summary
# 描 Company and Product Description
# 略 Strategic Focus and Plan: the mission/vision and core competencies written at the company level, but goals are written at the product level.
# 愿 Identifying the mission/vision and core competencies of your company should help in creating your new product.
# 势 Situation Analysis (factors affecting both your company as a whole and at the new product level)
# 热 Market-Product Focus (for your new product)
# 案 Marketing Program (for your new product)
# 施 Implementation Plan (for your new product)
# 估 Evaluation and Control (for your new product)
# 辅 Supporting information you may want to include (may be integrated within text or included as appendices): mock-ups of packaging/product, advertising, promotions, any helpful tables, charts, graphs, etc. You do not have to include all of these things – only what you feel is important to your plan.
==Wk1 Marketing's Value to Consumers, Firms, and Society ==
维基百科上不了，上下面这些网站
:https://cn.bing.com/search?q=wikipedia+mirror+sites&FORM=HDRSC1
:wikipedia mirror sites
:https://oedb.org/ilibrarian/top-7-alternatives-to-wikipedia/
:Top 7 Alternatives to Wikipedia
:https://www.lifewire.com/alternatives-to-wikipedia-3482764
:39 Alternatives to Wikipedia
Wikibooks, Wikiversity etc.
:https://en.wikibooks.org/wiki/Category:Book:Marketing
:https://en.wikibooks.org/wiki/Category:Shelf:Business
:https://en.wikiversity.org/wiki/School:Business
:https://en.wikiversity.org/wiki/Portal:Marketing
:https://www.investopedia.com/
:http://businesspedia.biz/page/2/
Week 1 Concepts:
*Production
*Customer satisfaction
*Innovation
*Marketing
*Pure subsistence economy
*subsistence economy
*Macro-marketing
*Macromarketing
*Economies of scale
*Universal functions of marketing
*marketing functions
*Some of the major functions of marketing are as follows: 1. Selling 2. Buying and Assembling in manufacturing 3. Transportation 4. Storage 5. Standardization and Grading 6. Financing 7. Risk-taking 8. Market intelligence.
*Buying-selling
*Buying
*selling
*Transporting
*Storing
*Standardization and grading
*Financing
*Risk-taking
*Market information
*Intermediary (or *middleman)
*Collaborators
*E-commerce
*Economic system
*Command economy
*Market-directed economy
*History of marketing
*Simple trade era
*Production era
*Sales era
*Marketing department era
*Marketing company era
*Marketing concept
*Production orientation
*Marketing orientation
*Market orientation
*Customer value
*Micro-macro dilemma
*Micromarketing
*Social responsibility
*Theory of the firm
*Marketing ethics
*consumer behavior, market regulation, and social responsibility
*Topics include the tragedy of the commons, subliminal advertising, and environmental sustainability.
第一周视频
:https://cn.bing.com/videos/search?q=%E8%87%AA%E8%A1%8C%E8%BD%A6+%E5%B9%BF%E5%91%8A&FORM=HDRSC3
:自行车 广告
:http://www.iqiyi.com/w_19rsf8mpbd.html
:山地自行车创意广告宣传片
:https://v.qq.com/x/page/d03750eitzr.html
:摩拜单车的首支广告片
:https://v.youku.com/v_show/id_XNjE5MDQ2NDky.html
:天健自行车广告
:http://www.56.com/u59/v_MTM5ODI1ODAw.html
:创意短片富士达山地自行车广告
:http://www.iqiyi.com/w_19rvaorzah.html
:创意公益广告 共享单车 共享文明
%
:http://ishow.xiyou.cctv.com/video_pc.html?videoid=d8c1c38c-e091-435a-956b-1b2b5367fb32
:[内地广告](2017)西门子iQ700系列洗衣机(16：9)
:http://www.iqiyi.com/w_19rs52391d.html
:西门子洗衣机BLDC 无刷直流变频电机 iqdrive
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:http://www.iqiyi.com/w_19rr9bkymh.html
:Samsung 三星智能电视最新广告 电影级别效果
:https://v.qq.com/x/page/m0191v05or6.html
:海尔智能机器人
:https://v.qq.com/x/page/f05050z8238.html
:日本开“无人酒店”，恐龙做服务员，整楼没人类服务
%
:https://cn.bing.com/videos/search?q=SAP+%E5%AE%A3%E4%BC%A0&FORM=HDRSC3
:SAP 宣传
:https://v.qq.com/x/page/v0323nyq8zc.html
:SAP客户案例 - 报喜鸟
:https://v.qq.com/x/page/d0562jugkqb.html
:SAP灯塔客户UA
:http://new-play.tudou.com/v/449203085.html
:SAP Business All-in-One简介
:http://www.iqiyi.com/w_19rvekoxxp.html
:SAP IOT平台Leonardo宣传广告，高大上，酷炫拽
:http://new-play.tudou.com/v/449203123.html
:SAP内存计算宣传片
:https://v.youku.com/v_show/id_XODE5MjkzMjIw.html
:SAP宣传片
%%%%%%
===Lynda.com for Ch1===
: https://www.lynda.com/LinkedIn-tutorials/Its-great-time-LinkedIn/2211320/2241032-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+Customer+value%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 B2B Marketing It's a great time to be on LinkedIn FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/Marketing-tutorials/Welcome-back/737795/800362-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Small Business Marketing Welcome back FromMarketing Tips
:https://www.lynda.com/Business-Skills-tutorials/Welcome/693084/740677-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3amarketing+functions+selling+buying%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Business Skills Welcome FromSelling into Companies
:https://www.lynda.com/Marketing-tutorials/Pricing-value/2801190/2822000-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aMarketing+Customer+value%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enterprise Marketing Pricing for value FromValue-Based Pricing
:https://www.lynda.com/Marketing-tutorials/Starting-your-employees/743186/5041253-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Content Marketing Starting with your employees FromMarketing Ethics
:https://www.lynda.com/Business-tutorials/Achieving-retail-success/721915/773425-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3amarketing+functions+selling+buying%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Achieving retail success FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Marketing-tutorials/Establish-goals/656807/707791-4.html
:1 Small Business Marketing Establish goals FromSetting a Marketing Budget
:https://www.lynda.com/Marketing-tutorials/Make-life-simpler-automation/5038216/2237353-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aUniversal+functions+of+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Content Marketing Make life simpler with automation FromMarketing Foundations: Automation
:https://www.lynda.com/course-tutorials/Welcome/5040391/3508056-4.html
:1 Business Skills Welcome FromCustomer Service Mastery: Delight Every Customer
:https://www.lynda.com/Amazon-Marketplace-tutorials/Selling-marketing-Amazon/5016728/2224806-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3amarketing+Risk%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Selling and marketing on Amazon FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Business-tutorials/Risk-strategy-increases-opportunity/765312/5017552-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3amarketing+Risk%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Finance Risk strategy increases opportunity FromThe New Age of Risk Management Strategy for Business
:https://www.lynda.com/Marketing-tutorials/Influencer-marketing-here-stay/737792/5035025-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3amarketing+Risk%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Influencer marketing is here to stay FromInfluencer Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Getting-job-marketing/751337/5012519-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3amarketing+Risk%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Career Development Getting a job in marketing FromGet a Job in Marketing
:https://www.lynda.com/Marketing-tutorials/What-advanced-product-marketing/5038215/2921935-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enterprise Marketing What is advanced product marketing? FromAdvanced Product Marketing
:https://www.lynda.com/Salesforce-tutorials/Who-course/672238/708720-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enterprise Content Management Who is this course for? FromSalesforce for Marketers
:https://www.lynda.com/Business-tutorials/Quality-matters-customer-service/5019793/2220333-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aMarketing+Customer+value%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Quality matters in customer service FromQuality Standards in Customer Service
:https://www.lynda.com/Business-tutorials/Values-just-noun/5028617/3509732-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aMarketing+Customer+value%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Communication Values: Not just a noun FromCommunicating Values
:https://www.lynda.com/Marketing-tutorials/Welcome/653251/727415-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aMarketing+concept%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Welcome FromMarketing to Millennials
:https://www.lynda.com/Marketing-tutorials/benefits-targeting/704146/747322-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aMarketing+concept%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing The benefits of targeting FromMarketing Foundations: Targeting
:https://www.lynda.com/Marketing-tutorials/Overview-marketing-strategies/672872/708769-4.html
:1 B2C Marketing Overview of marketing strategies FromMarketing to Humans
:https://www.lynda.com/B2B-Marketing-tutorials/What-you-should-know-before-watching-course/437279/493150-4.html
:1 B2B Marketing What you should know before watching this course FromBuilding Your Marketing Technology Stack
:https://www.lynda.com/Business-tutorials/What-customer-loyalty/2804060/2232991-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aMarketing+Customer+value%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills What is customer loyalty? FromBuilding Customer Loyalty
:https://www.lynda.com/Design-tutorials/benefits-online-community/2213242/2928049-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3aHistory+of+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Design Business The benefits of an online community FromBuilding a Creative Online Community
:https://www.lynda.com/Business-Skills-tutorials/What-you-need-know-before-watching-course/601774/651040-4.html
:2 Business Skills What you need to know before watching this course FromService Metrics for Customer Service
:https://www.lynda.com/Marketing-tutorials/What-marketing-funnel/625920/692813-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 B2B Marketing What is the marketing funnel? FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Marketing-tutorials/Who-you-talking-marketer/797726/3510361-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aUniversal+functions+of+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Advertising Who are you talking to as a marketer? FromMarketing to Diverse Audiences
:https://www.lynda.com/Marketing-tutorials/Who-you-talking-marketer/797726/3510361-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3amarketing+functions+selling+buying%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Advertising Who are you talking to as a marketer? FromMarketing to Diverse Audiences
:https://www.lynda.com/Business-Skills-tutorials/Why-measuring-sales-performance-matters/460443/519300-4.html
:3 Business Skills Why measuring sales performance matters FromMeasure Salesforce Effectiveness
:https://www.lynda.com/Business-tutorials/What-governments-buy/5005053/3507526-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3amarketing+functions+selling+buying%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Skills What governments buy FromSelling Into Industries: Government
:https://www.lynda.com/Business-tutorials/Motivating-consumers/371321/413450-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Motivating consumers FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Why-study-consumer-behavior/642488/738547-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 B2C Marketing Why study consumer behavior FromAdvanced Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Start-brand-positioning/578359/623255-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+Market+information%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Enterprise Marketing Start with a brand positioning FromMarketing Communications
:https://www.lynda.com/Photography-Foundations-tutorials/Pricing/495764/562615-4.html
:12 Photography Foundations Pricing FromReal Estate Photography: Marketing Pricing and Client Relations
:https://www.lynda.com/learning-paths/Marketing/become-a-marketing-specialist
:Become a Marketing Specialist
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===reposts===
增加一个叫做“背景科普”的日记题。“背景科普”一般是通过 wikipedia 和 bing 找到的高大上概念 的科普文。 找到里面精髓，规定是抄有趣的部分，抄50英语词，算一个日记分。用自己词语总结50英语词的某页背景科普文中心思想，则很可能高于一分日记分，看总结得到不到家。
目前先加入下面这个题目的背景科普文链接：
pre IPO 股权， 中国医疗行业未来， 跨境并购 科普
:https://en.wikipedia.org/wiki/Equity_crowdfunding
:https://en.wikipedia.org/wiki/Private_equity
:https://en.wikipedia.org/wiki/Equity_(finance)
:https://en.wikipedia.org/wiki/Equity_co-investment
:https://en.wikipedia.org/wiki/Private_equity_fund
:https://en.wikipedia.org/wiki/Private_equity_firm
:https://en.wikipedia.org/wiki/Venture_capital_financing#Bridge/pre-IPO_stage
:https://www.investopedia.com/terms/p/pre-ipo-placement.asp
:Pre-IPO Placement
:http://www.crowdability.com/article/how-to-get-shares-before-the-ipo#.W5tT4SgzZPZ
:How to Get Shares BEFORE The IPO
:https://radford.aon.com/insights/articles/2015/Decoding-the-Meaning-of-Pre-and-Post-IPO-Equity-Overhang-Rates
:Decoding the Meaning of Pre- and Post-IPO Equity Overhang Rates
:https://certent.com/pre-ipo-4-steps-to-prepare-your-equity-plan-for-audit/
:Pre-IPO? 4 Steps to Prepare Your Equity Plan for Audit
:https://www.investopedia.com/terms/e/equity.asp
:What is 'Equity '
:https://pre-ipo.com/fr/
:Les plus beaux dossiers du capital investissement
%
:https://en.wikipedia.org/wiki/Medicine_in_China
:https://en.wikipedia.org/wiki/Health_in_China
%
:https://en.wikipedia.org/wiki/Mergers_and_acquisitions
:https://en.wikipedia.org/wiki/Post-merger_integration
:https://en.wikipedia.org/wiki/List_of_largest_mergers_and_acquisitions
:https://www.zenstonevc.com/single-post/2017/04/14/Mingfeng-Wu-is-Named-as-Top-Cross-Border-VC-Investor-by-ChinaVenture-Hurun-Midas-List-2016
:Mingfeng Wu Named to Top 20 Best Cross-Border VC Investors
:http://sino-us.com/117/17203894747.html
:Chinese overseas M&A investment surged 148% in 2016: Hurun report
:http://cn.dealglobe.com/2017-%E4%BC%A6%E6%95%A6-%E4%B8%AD%E5%9B%BD%E4%BC%81%E4%B8%9A%E8%B7%A8%E5%A2%83%E5%B9%B6%E8%B4%AD%E7%89%B9%E5%88%AB%E6%8A%A5%E5%91%8A%E5%8F%91%E5%B8%83%E4%BC%9A/
:2017 伦敦 | 中国企业跨境并购特别报告发布会
:https://www.lawteacher.net/free-law-essays/business-law/cross-border-merger-and-acquisitions.php
:Cross-Border Merger and Acquisitions
%%
基本上是知乎大神的科普文
:https://wiki.mbalib.com/wiki/%E8%82%A1%E6%9D%83%E6%8A%95%E8%B5%84
:股权投资（Equity Investment)
:https://www.zhihu.com/question/57354753
:什么是 Pre-IPO？哪些基金能够参与其中？
:https://zhuanlan.zhihu.com/p/26768081
:当我们在说pre-IPO投资的时候，我们在说什么？
:https://www.zhihu.com/question/24681153
:信托经理和 PE 投资经理在做项目筛选和尽职调查时候有什么样的不同？
:https://zhuanlan.zhihu.com/p/30369046
:股权投资的本质，就是支持那些去发现新大陆的人。所以股权投资是一个高风险的事业。
:https://www.zhihu.com/question/19590714
:天使投资、VC 以及 PE 的区别是什么？
:https://zhuanlan.zhihu.com/p/28856505
:蔡文胜投了79家公司中了8个IPO，来看看隆领投资的退出业绩
:https://zhuanlan.zhihu.com/p/30061699
:清大创融 | 一文读懂股权投资的“募、投、管、退”（老板必看）
:https://www.zhihu.com/question/21696264
:中国医药行业现状？
:https://zhuanlan.zhihu.com/p/35402365
:跨行业热点对医疗行业的影响与展望（一）VR、区块链、长租公寓
:https://daily.zhihu.com/story/4205758
:「健康产业」在中国，前景还是很值得期待的
:http://cnews.chinadaily.com.cn/2018-04/04/content_35977506.htm
:胡润易界再发布《中国企业跨境并购特别报告》
:http://www.hurun.net/CN/Article/Details?num=661F96AFBDF5
:2017中国企业跨境并购特别报告
:https://zhuanlan.zhihu.com/p/34962952
:2018中国企业跨境并购特别报告
:https://www.zhihu.com/question/19805961
:收购一家公司有哪些详细流程？
:https://zhuanlan.zhihu.com/p/20592586
:如何成为一名高逼格的跨境并购交易律师？
:https://zhuanlan.zhihu.com/p/34856674
:【人物】如何评价跨境并购专家张伟华？
:https://www.zhihu.com/question/40753195
:中国本土 LP 有哪些投资海外 VC 的案例？
:https://zhuanlan.zhihu.com/p/28907476
:并购指南：跨境并购中的风险防范简述
请记住： 班长 email 给老师 各位“各组联络专员（可能也包括Q群副班长）”人选的联络信息（email, Q, 微信，手机） 的截止日期，是今周五晚十点之前。 联络纸的照片也最好附加在邮件上。
所以班长要跑一跑，以自己的权限，去每组委任人。
Q群副班长并非一定要选，但是这是全班最重要的一个职位： Q群上的“班长”或“副班长”每周要在指定时间，复制黏贴一周内所有老师随时发出的Q群聊天公告（一般称为“集中发”或“立刻发”），并 汇集成一个邮件叫“今周集中发”， 然后 私邮给（或私信给） 每组联络专员，并敦促所有联络专员，立即私邮给（或私信给）自己组每一个组友，以至全班无一人漏网。 通常是 在周日晚十点前。 如果班长本人能这样做，ta 就无需特别委任Q群副班长了。
（集中发）
读懂了 老师推荐你们读的微信推送，维基链接 的同学
就可以 1） 在课间头脑风暴A，课后头脑风暴B（也就是章后习题QUESTIONS部分) , 运用到推送所读懂的知识，以分享给组友。
就可以 在 推送所关联的 project 台上脱口秀上， 把读懂的推送知识，以“自己观点-组脱口秀辩论”的形式分享给全班。
（集中发）
爱读课外书？写作文吧！也能算作期中分哦！
读过“市场及品牌英语课外选书”的同学本学期有四次机会交四篇这样的读后作文。未读过“选书”的同学，请主动放弃机会。“课外选书”为以下书目：1） 已在Q群“读书作文可选书”文件夹上载，这些书基本上已被老师批准；2） 从图书馆借阅或市区书店购得，指定必须为英语原著，并需在Q群晒封，内页，书店内景照以获得老师批准（类似“课本”这类书通常永远不可能得到批准）。 读书作文为“选做期中分”，并非“必做期中分”。四篇作文交货日期是明确宣布，定死了的，你大概每本有三周时间读完写。在课堂上严格准时交货。迟交一天扣一分。迟交不如下次准时交。 其实“真公司，假公司”两个台上脱口秀相关的“商业计划书”，也可作为四篇的期中两篇，这两篇不一定要读课外书。
答题方法：根据一本“选书”，从以下选题 a, b, c, d 中任选一个选题，用笔在Q群下载的此指定答卷上写 500-1000 英语词。 如果“选书1，选题1”（比如说：“选书：Guanxi _ Relationship Marketing in a Chinese Context; 选题: C.”）. 若不足500英语词，你还可以“用同一本选书，再从 abcd中选另一选题”，或“用另一本选书，再从abcd中选一个选题”，然后再写一篇 500-1000英语词，知词数足为止。 你写的所有词数够 500 (正反两面写满)，满分。 若词数为半数或字体超过标准字体一倍，只得一半分。一定要正反两面刚好满才行，半页、得一半分。 以下是选题：
a. 读完____一书后，举书里或你自己在书外找到的例子，阐述一下该书最重要的概念，理念。有什么启发？这本书对你，对商界，有何意义？
b. 读完____后，简要系统地总结一下该书的中心思想及论述结构。有什么启发？这本书对你，对商界，有何意义？
c. 读完____后，该书对你的创业/市场品牌职业生涯梦想的启发：根据该书精神，你会活跃于哪些产业？在这些产业会有哪些梦想，成就？会首先做些什么（如：战略部署，资源的搜寻及自身技能的提升）
d.　读完____后，你真的把书里的理念变成一个创意的社会实验。详谈为什么如此实验？实验设计具体对应了书里哪些理念？现实生活中具体收效如何，尤其是参与者及受众如何互动，详细记录并叙述一下。对实验将来的走向有何预见？能够实现什么更重要的意义？
请用笔在Q群下载的此指定答卷正、反面作答：标明“选书________, 选题_________” 请按以下标准大小手写作答。行距已标好 1. 5. 10. 15...
(集中发）
“呈交老师批准”的意思是: 你选这本书那时，就要截屏这本电子书，或照这本书的封-内页-店内照，发到Q群，等老师审批---这本书是否具备“关联性”，是否准你写。
老师批准了以后，你才赶紧读，要完全读完后，才准动笔写。 
动笔写完后，作文是交到课堂上打分的。 （集中发）
作文
1 四篇读可选书作文的其中两篇，可以以 “真公司”这个台上脱口秀对应的市场企划书，以及“假公司”脱口秀对应的市场企划书 所替代。
2 所有四篇作文，都是选做的而已。你不喜欢读课外书的话，我建议你千万不要读课外书。你没读完某本课外书的话，我建议你千万不要动笔写它的“读书作文”。 但是，喜欢不喜欢读书，我觉得是决定高下的一个最重要因素。不进则退。
3 “从必应或维基百科抄写 某些 论文的题目”，是绝对不能接受为“日记”的。 因为，日记一定要是“有趣”的。 只抄写“题目”一点也不有趣。 抄写某些文章的内容，可能会有趣，这样，才可能被接受为“日记”。 日记长度也起码要三十个英语词以上。
（集中发）
闪卡里记的短句，短语，必须是“随意读到，译到”的。 而且得够长：五个词以上。 两个词的“词组”不算数。
基本上闪卡里记的东西，是“随意读到”的东西： 从维基百科文章中，从国家地理等杂志中，从课本中，从网页中，自己写日记时从自己脑子里翻译出来的。。。 什么不是“随意读到”的呢？ 你如果专门去“xxx词典”里找词典中一整页的“短语”---这不随意！ 如果不是随意读到的，不准记入闪卡。
（集中发）
一本闪卡，绝对不是一本日记：
闪卡里记的短句，短语，也是不准太长的。 十五个词，二十个词还算可以。但是，不要再长了。
因为闪卡里的短语，是用来让你 看正面记英语短句，再看背面 记它的中文翻译的。
闪卡里的短句，可以从日记里摘抄出来，可以从维基，杂志里摘抄出来，但是它就是不是日记。
日记规定了起码要三十词以上，你一直写到一百词还可以，最好不要超过一百词长度了。
如果闪卡的一句词条，长到三四十词那么长，那这个闪卡就废了。
（集中发）
微信公众号推送： 这些推送的公众号，是要收藏的。
project ... , 这些推送是'project 关联素材'，即往课本的 本 project 对应章，划出关联关键词，并 bing, wikipedia 搜 推送背景内容，以* 答头脑风暴，并 * 在台上脱口秀时作为自己论述的部分.
推送都看懂
project 定牛掰
(集中发)
英语日记： 春秋诸子xx家 每抄50英语词，就算1日记分
中国古典哲学英译（双语对照最佳）
* :https://ctext.org/art-of-war/ens
* :https://ctext.org/school-of-the-military/ens
《兵家 - School of the Military》
* :https://ctext.org/art-of-war/laying-plans/ens
Pre-Qin and Han -> School of the Military -> The Art of War -> Laying Plans
英文《孙子兵法》 。。。
每天早上晨读，点开这个 孙子/兵家/墨子 英译版
既被汉字版，又读英语版。 这样才能 记住 记住 记住 英语！
* :https://ctext.org/mohism/ens
每天早上从朋友圈上点开 。。。。 墨子 也和 市场营销有关！
（集中发）
与'产业'、'创意'、'真假公司'等三四个台上脱口秀/营销企划书都有关的一个长期'案例/产业计划':
《天河暴走门店行》: 主要需关注门店包括*书店、*生活体验馆、*各种品牌旗舰店、*大购物中心内亮点店。
选一间你觉得最亮点的，聚焦关联到这间门店的产业链、市场品牌概念。
我拍的这个照是天河心居地书店。我初步聚焦到的产业链包括它的日本系列品牌---它们进入中国市场的方式是挺值得观察分析的。一些理念包括该店的服务性质的环节如会员制、借书系统等。
多关注书店！
*可以拍照晒书
*市场产品观察分析随想，每周都可选择为短篇日记内容
* 很好的数个台上脱口秀的素材
我还打算开展《越秀暴走门店行》，聚焦稍与天河有点不同的产业，如传统文化等。
(集中发)
%%%
==Wk2 Marketing Strategy Planning==
维基百科上不了，上下面这些网站
:https://cn.bing.com/search?q=wikipedia+mirror+sites&FORM=HDRSC1
:wikipedia mirror sites
:https://oedb.org/ilibrarian/top-7-alternatives-to-wikipedia/
:Top 7 Alternatives to Wikipedia
:https://www.lifewire.com/alternatives-to-wikipedia-3482764
:39 Alternatives to Wikipedia
Wikibooks, Wikiversity etc.
:https://en.wikibooks.org/wiki/Category:Book:Marketing
:https://en.wikibooks.org/wiki/Category:Shelf:Business
:https://en.wikiversity.org/wiki/School:Business
:https://en.wikiversity.org/wiki/Portal:Marketing
:https://www.investopedia.com/
:http://businesspedia.biz/page/2/
Concepts
**Marketing management process
*Marketing management
**Strategic (management) planning
*Strategic planning
*Strategic management
*Strategic planning software
*Marketing strategy
*Target market
*Marketing mix
*Target marketing
*Mass marketing
**Channel of distribution
*Distribution (marketing)
*Marketing channel
*Personal selling
*Customer service
*Customer relationship management
**Mass selling
*Sales management
*Advertising
*Publicity
*Sales promotion
*Marketing plan
*Implementation
**Operational decisions
*Operational intelligence
*IBM Operational Decision Management
*Operations research
*Operational objective
*Operational planning
**Marketing program
*Marketing communications
*Marketing research
*Customer equity
**Breakthrough opportunities
*Operation Breakthrough (program)
*Roger Ferriter
*Margaret Molloy
*Front end innovation
*Sales process engineering
*Competitive advantage
*Differentiation
**SWOT analysis
*Market analysis
*PEST analysis
*Market share analysis
*Market penetration
*Market development
*Product development
*Diversification
%%%%%%%%%%
非 Lynda.com 视频
2 略 videos
:http://video.tudou.com/v/XMTk5MTM0ODc5Mg==.html?__fr=oldtd
:0 华尔街英语Harvard_mpegMarketing Essentials - create_a_marketing_strategy.mpg
:http://v.youku.com/v_show/id_XNjY3MDkxNDUy.html
:0 纽约Mass Market创意广告“Coloring Book”！
:http://www.le.com/ptv/vplay/20348281.html?ch=baidu_s
:0 Gaming Culture: History, Marketing, and Generalization
:http://vo.youku.com/v_show/id_XMzA3Njg0NDMy.html
:1 finding hot product ideas
:https://v.youku.com/v_show/id_XNTM3NTk5NzQ4.html
:1 List Building - Email Marketing Strategy
:https://v.youku.com/v_show/id_XNjcwMTc3Mzc2.html
:1 Mass Market最新创意广告“Exploded”！
:https://v.youku.com/v_show/id_XMzA0ODE2MDE2.html
:1 Marketing and Distribution Seminar Intro Video
:http://video.tudou.com/v/XMjEzMjA1NTAxMg==.html?__fr=oldtd
:1 video distribution | Startcut | Enon Landenberg
:https://v.youku.com/v_show/id_XNTMwNjIwNzg0.html
:1 Marketing Plan Template
:https://v.youku.com/v_show/id_XNTM3NjA2MTI4.html
:1 List Building - marketing Strategy
:https://v.youku.com/v_show/id_XNjE1NzA5Mzk2.html
:1 ExactTarget Marketing Cloud Overview and Demo
:http://v.youku.com/v_show/id_XMTU1ODE3MDcy.html
:1 Marketing plan for Goya Brand
:http://vo.youku.com/v_show/id_XMzQ3ODc3MjEy.html
:1 11 Key Marketing Trends for 2011-IBM Unica
:https://v.youku.com/v_show/id_XNjE5MDk4NzIw.html
:1 Introduce Digital Marketing and Communications
:https://v.youku.com/v_show/id_XMzgyNzE2ODQyNA==.html
:1 OneCWT Our unique value proposition
:https://v.youku.com/v_show/id_XMjczOTE0ODI0.html
:1 Unlock Value in Product Development1
:https://v.youku.com/v_show/id_XMjczOTE2Njky.html
:1 Unlock Value in Product Development2
:https://v.youku.com/v_show/id_XNTY4MTcxMDEy.html
:1 桑德拉视频-Sandler's Point of Difference
:http://v.youku.com/v_show/id_XMTU3MzA3Nzg4.html
:2 Web 2.0 marketing communications - Lecture 1
:https://v.youku.com/v_show/id_XNjgwNDc1NjQw.html
:2 FIDM专业介绍之：Merchandise Product Development
:http://baidu.iqiyi.com/watch/3902776568450380980.html?page=videoMultiNeed
:2 marketing strategy ppt
:https://v.youku.com/v_show/id_XNDkwNjAyNDMy.html
:2 Smartphone marketing and strategy. B&B ID wristbands
:http://vo.youku.com/v_show/id_XMTU1ODE4Nzky.html
:2 Campus marketing plan for E-surfing Brand
:https://v.youku.com/v_show/id_XNjE3NzMyODYw.html
:3 如何使用market samurai查看关键词和niche的竞争度?
:http://vo.youku.com/v_show/id_XMjY0NjczNTky.html
:3 亚太地区零售业 (第2部分)
:https://v.youku.com/v_show/id_XNjc0NDQ4Mzc2.html
:3 Marketing to Chinese consumers with online videos
:https://v.youku.com/v_show/id_XMzUzMDQxNzA4.html
:3 Modern Product Development Education Video
:http://video.tudou.com/v/XMjA3MTEyMzk0NA==.html?__fr=oldtd
:3 BBC Marketing Mix
:https://v.youku.com/v_show/id_XNTgwNTMzNjUy.html
:3 Marketing Mix The 4 Ps of Marketing Chinese Subtitles
:http://vo.youku.com/v_show/id_XMTEyMTg4NzM2.html
:3 what is channel of distribution
:https://v.youku.com/v_show/id_XMjY2MjI3MzY4.html
:4 Woolmark Marketing Promotion HKChina 2010
:http://vo.youku.com/v_show/id_XMjk1ODQ4NTk2.html
:4 Point Of Difference
:http://video.tudou.com/v/XMTk0MTY2NzEyNA==.html?__fr=oldtd
:4 职场SWOT分析，英语点点通
:http://vo.youku.com/v_show/id_XMzk3MTM4NDUy.html
:4 How do you write a business plan
:https://v.youku.com/v_show/id_XMzQ2MzQ0NDc2.html
:5 如何用Advanced GET STC 作為交易指標
:https://v.youku.com/v_show/id_XNjQwODE5OTEy.html
:6 Atomy Marketing Plan (1) 韩国艾多美市场计划中文版
:http://vo.youku.com/v_show/id_XMzYxMDQwNDQ4.html
:6 Klaus Oberbauer AIVP Product Development
:https://v.youku.com/v_show/id_XNTkxOTM1NjAw.html
:7 Best marketing strategy ever_ Steve Jobs Think different
:https://v.youku.com/v_show/id_XNTkxOTM1NjAw.html
:7 Best marketing strategy ever_ Steve Jobs Think different
:https://v.youku.com/v_show/id_XNDk4Mzc3NDgw.html
:7 FUNS's Marketing Plan For L'Oreal (2013) - Pre-case Study
:http://baishi.baidu.com/watch/7666825769277118224.html?frm=FuzzySearch&page=videoMultiNeed
:7 Android 7.1- Whats New
:http://baishi.baidu.com/watch/7522861802670044667.html?frm=FuzzySearch&page=videoMultiNeed
:7 雷品吐槽 | 2016年最失望的产品 | disappointed product 拔草预警+又贵又难用
:http://baidu.fun.tv/watch/2628035932119635274.html?&page=videoMultiNeed
:8 Porter's Generic Strategies
:http://video.tudou.com/v/XMjA1NTExNjI3Ng==.html?__fr=oldtd
:9 Business Marketing Strategy Consulting Process Summary
:http://v.youku.com/v_show/id_XMTU3MzA4ODMy.html
:12 Web 2.0 marketing communications Fondamental 2
:http://baidu.fun.tv/watch/1461223068556246582.html?page=videoMultiNeed
:13 How to Create a Go To Market Sales Strategy
:http://baidu.fun.tv/watch/1461223068556246582.html?page=videoMultiNeed
:13 How to Create a Go To Market Sales Strategy
:http://vo.youku.com/v_show/id_XMTU3Mzg4NzY4.html
:13 Web 2.0 marketing communications Lectures 5
:https://v.youku.com/v_show/id_XNjQ1NjQ2MzI0.html
:13 竞争优势 - Lecture on Competitive Advantage
:http://v.youku.com/v_show/id_XNTI3MzI0MDQw.html
:14 my presentation about the marketing mix
:http://vo.youku.com/v_show/id_XMTk3MDIwMzY0.html
:15 Kelley School of Business Marketing 13
:http://www.56.com/u84/v_MTM4MTg4MTQ1.html?txid=1762ae0eca40ac2ea5728f1e2a7bbd16
:15 万门大学战略管理4.3业务组合和SWOT分析
:http://video.tudou.com/v/XMjAzNjUxMDExNg==.html?__fr=oldtd
:15 Marketing Your Apps- The Business of webOS Development
:http://v.youku.com/v_show/id_XNjI3NjExNjI4.html
:18 Steve Jobs Talks Marketing Strategy at NeXT
:https://tv.sohu.com/v/dXMvMjIyNzM1NDkwLzkyMzcxODgwLnNodG1s.html
:21 SWOT分析的实际应用
:http://video.tudou.com/v/XMjIzNjE4MzEwNA==.html?__fr=oldtd
:22 market plan
:https://v.youku.com/v_show/id_XNTg3MzY2ODgw.html
:28 【FRM考生必看】Frame of Market Risk Measurement Management
:http://v.youku.com/v_show/id_XNjIwNjU3OTg4.html
:53 Mobile Marketing Strategy For 2013
:https://v.youku.com/v_show/id_XNDk2OTkyOTM2.html
:60 Market Samurai视频教程
:http://vo.youku.com/v_show/id_XMTE1NjU0OTQ0.html
:60 国立交通大学开放课程Chapter3　Differentiation Rules961004
:http://vo.youku.com/v_show/id_XMTU3Mzk2NjA0.html
:70 Web 2.0 marketing communications Lectures 2
:http://www.le.com/ptv/vplay/20125756.html?ch=baidu_s
:91 Does market-led development have a future?
:http://vo.youku.com/v_show/id_XMjU3NzY5NTE2.html
:110 nctu 行销管理marketing managerment9.產品策略Product and S
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===Lynda.com for Ch2===
:https://www.lynda.com/Marketing-tutorials/Creating-Your-Strategic-Marketing-Plan/2814165-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Creating Your Strategic Marketing Plan
:https://www.lynda.com/Leadership-Management-tutorials/Assessing-Improving-Strategic-Plans/599596-2.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Leadership Assessing and Improving Strategic Plans
:https://www.lynda.com/Business-Skills-tutorials/Customer-Service-Strategy/700793-2.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Business Skills Customer Service Strategy
:https://www.lynda.com/IT-Infrastructure-tutorials/What-you-need-know/418857/519815-4.html
:0 Enterprise Content Management What you need to know FromLearning Information Governance
:https://www.lynda.com/Leadership-Management-tutorials/Assessing-Improving-Strategic-Plans/599596-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aStrategic++planning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Leadership Assessing and Improving Strategic Plans
:https://www.lynda.com/Business-tutorials/Selling-Strategies-Boost-Customer-Acquisition/2815151-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+Personal+selling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Management Selling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Business-Digital-Publishing-tutorials/Welcome/120613/136010-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aDistribution+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Welcome FromEbooks: Distributing and Marketing
:https://www.lynda.com/Business-tutorials/Quality-Standards-Customer-Service/5019793-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCustomer+service+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Quality Standards in Customer Service
:https://www.lynda.com/Business-Skills-tutorials/Your-role-diplomat-product-team/743156/791848-4.html
:1 Your role as diplomat of the product team FromCommunication for Product Managers
:https://www.lynda.com/Marketing-tutorials/Marketing-Ethics/743186-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aMarketing+Target+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Content Marketing Marketing Ethics
:https://www.lynda.com/Marketing-tutorials/hourglass-framework/601813/664127-4.html
:1 The hourglass framework FromLifecycle Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Create-impact-focus/784282/5038732-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aStrategic++planning+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Create impact with focus FromStrategic Focus for Managers
:https://www.lynda.com/Content-Marketing-tutorials/Learn-about-new-market/367289/373179-4.html
:1 Learn about the new market FromTop 5 Tips for Marketing Your Product Internationally
:https://www.lynda.com/Business-Skills-tutorials/Welcome/183682/384103-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aStrategic++planning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Welcome FromStrategic Planning Foundations
:https://www.lynda.com/Leadership-Management-tutorials/course/599596/654336-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aStrategic++planning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 In this course FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Marketing-tutorials/Product-manager-vs-product-marketing/737790/804340-4.html
:1 B2B Marketing Product manager vs. product marketing FromProduct Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Learning-Personal-Branding/737791-2.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3a+Personal+selling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Personal Branding
:https://www.lynda.com/Content-Marketing-tutorials/What-you-should-know-before-watching-course/192458/373131-4.html?autocompleteMovieId=373166
:1 Content Marketing What you should know before watching this course FromMarketing Foundations: International Marketing
:https://www.lynda.com/Marketing-tutorials/Marketing-Communications/578359-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enterprise Marketing Marketing Communications
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Integrated-Marketing-Strategies/594447-2.html?srchtrk=index%3a34%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing Marketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Amazon-Web-Services-tutorials/What-you-should-know/2803424/2235029-4.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cloud Computing What you should know FromAWS for Developers: ECS and Multi-Region Load Balancing
:https://www.lynda.com/Amazon-Web-Services-tutorials/AWS-Developers-ECS-Multi-Region-Load-Balancing/2803424-2.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cloud Computing AWS for Developers: ECS and Multi-Region Load Balancing
:https://www.lynda.com/Marketing-tutorials/Marketing-Tools-SEO/2808551-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 PPC Marketing Tools: SEO
:https://www.lynda.com/Business-Skills-tutorials/Competitive-Strategy-Fundamentals/182403-2.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Developing a Competitive Strategy
:https://www.lynda.com/Marketing-tutorials/Defining-value-proposition/636133/678657-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Lead Generation Defining value proposition FromMarketing Foundations: Value Proposition Development
:https://www.lynda.com/Marketing-tutorials/Creating-Your-Positioning-Statement/649994/669398-4.html
:1 Creating Your Positioning Statement From2-Minute Tips for Marketing
:https://www.lynda.com/Marketing-tutorials/Auditing-Your-Communication-Channels/649994/669393-4.html
:1 Auditing Your Communication Channels From2-Minute Tips for Marketing
:https://www.lynda.com/Marketing-tutorials/Marketing-Visual-Storytelling/649994/669392-4.html
:1 Marketing with Visual Storytelling From2-Minute Tips for Marketing
:https://www.lynda.com/Marketing-tutorials/Developing-Marketing-Messages-Resonate/649994/669394-4.html
:1 Developing Marketing Messages That Resonate From2-Minute Tips for Marketing
:https://www.lynda.com/Leadership-Management-tutorials/course/599596/654336-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Leadership In this course FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Competitive-Market-Analysis/614311-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing Marketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-Skills-tutorials/Strategic-Planning-Fundamentals/183682-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Strategic Planning Foundations
:https://www.lynda.com/Business-Skills-tutorials/Developing-project-plan/373782/459931-4.html
:1 Business Skills Developing a project plan FromNote-Taking for Business Professionals
:https://www.lynda.com/Marketing-tutorials/benefits-targeting/704146/747322-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+Target+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The benefits of targeting FromMarketing Foundations: Targeting
:https://www.lynda.com/Excel-tutorials/Welcome/478063/507494-4.html
:1 Welcome FromCreating an Editorial Calendar
:https://www.lynda.com/Marketing-tutorials/What-you-need-know/594447/656925-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3aMarketing+strategy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you need to know FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Analytics-tutorials/Understanding-Adobe-Marketing-Cloud-how-Adobe-Analytics-fits/163415/179099-4.html
:2 Understanding the Adobe Marketing Cloud and how Adobe Analytics fits in FromLearning Adobe Reports and Analytics
:https://www.lynda.com/Business-tutorials/What-customer-loyalty/2804060/2232991-4.html?srchtrk=index%3a37%0alinktypeid%3a2%0aq%3aStrategic++planning+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is customer loyalty? FromBuilding Customer Loyalty
:https://www.lynda.com/Business-tutorials/Cross-selling-versus-upselling/769275/5030613-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3a+Personal+selling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Cross-selling versus upselling FromCross-Selling
:https://www.lynda.com/Marketing-tutorials/What-online-marketing/693114/760681-4.html
:2 What is online marketing? FromOnline Marketing Foundations
:https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html
:2 What you need to know FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/Business-Development-Strategic-Planning/794116-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aStrategic++planning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Grow your business through strategic planning FromBusiness Development: Strategic Planning
:https://www.lynda.com/Business-Skills-tutorials/Introduction-strategic-planning-process/700793/760663-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aCustomer+service+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction to the strategic planning process FromCustomer Service Strategy
:https://www.lynda.com/LinkedIn-tutorials/Why-personal-branding-matters/791366/5027108-4.html
:2 Why personal branding matters FromSocial Media Marketing: Real Estate
:https://www.lynda.com/Marketing-tutorials/Who-needs-agile-marketing/624342/687347-4.html
:2 B2B Marketing Who needs agile marketing? FromAgile Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Sell-your-services/599602/704008-4.html
:2 Sell your services FromConsulting Foundations
:https://www.lynda.com/Business-Skills-tutorials/Primary-research-techniques/704121/758232-4.html
:2 Primary research techniques FromCustomer Development for Product Managers
:https://www.lynda.com/Design-tutorials/Define-your-personas-target-market/2213242/2928051-4.html
:2 Define your personas and target market FromBuilding a Creative Online Community
:https://www.lynda.com/Business-Skills-tutorials/Why-effective-leadership-so-important/601771/655225-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aCustomer+service+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Why effective leadership is so important FromCustomer Service Leadership
:https://www.lynda.com/Salesforce-tutorials/power-us-Program-overview/612165/651978-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCustomer+relationship+management%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The power of us: Program overview FromNonprofit Customer Relationship Management with Salesforce
:https://www.lynda.com/Business-Skills-tutorials/Focusing-your-core-business/168334/188128-4.html?autocompleteMovieId=188141
:2 Business Skills Focusing on your core business FromMarketing Foundations
:https://www.lynda.com/Marketing-tutorials/What-you-need-know/594447/656925-4.html?srchtrk=index%3a34%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 B2B Marketing What you need to know FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Marketing-tutorials/SEO-goals/2808551/2931336-4.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aMarket+development%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 PPC SEO goals FromMarketing Tools: SEO
:https://www.lynda.com/Marketing-tutorials/Evaluating-Competitors-Marketer/649994/669395-4.html
:2 Evaluating Competitors as a Marketer From2-Minute Tips for Marketing
:https://www.lynda.com/Leadership-Management-tutorials/Dealing-competitive-actions/599596/654351-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Leadership Dealing with competitive actions FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Leadership-Management-tutorials/Assessing-market-incorrectly/599596/654344-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Leadership Assessing the market incorrectly FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Leadership-Management-tutorials/Underfunding-strategy/599596/654340-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Leadership Underfunding the strategy FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Business-Skills-tutorials/Introduction-strategic-planning-process/700793/760663-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills Introduction to the strategic planning process FromCustomer Service Strategy
:https://www.lynda.com/Marketing-tutorials/What-you-need-know/594447/656925-4.html
:2 B2B Marketing What you need to know FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Using-2x2-matrix/183682/384130-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSWOT+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills Using a 2x2 matrix FromStrategic Planning Foundations
:https://www.lynda.com/Windows-tutorials/Introduction-customer-relationship-management-CRM/738522/754238-4.html
:2 Introduction to customer relationship management (CRM) FromIT Help Desk for Beginners
:https://www.lynda.com/Business-tutorials/Pricing-matters/714290/776893-4.html
:2 Pricing matters FromConsulting Professional Weekly Tips
:https://www.lynda.com/Marketing-tutorials/Searching-competitor-sites-hidden-gems-content/737795/800374-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aMarketing+Implementation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Small Business Marketing Searching competitor sites for hidden gems and content FromMarketing Tips
:https://www.lynda.com/Business-Skills-tutorials/Reviewing-channels/560125/607117-4.html
:3 Reviewing the channels FromSales Channel Management
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know/587596/637689-4.html
:3 What you should know FromSales Performance Measurement and Reporting
:https://www.lynda.com/B2B-Marketing-tutorials/Overcome-pricing-challenges/447323/494365-4.html
:3 Overcome pricing challenges FromTop 10 Marketing Challenges
:https://www.lynda.com/Business-tutorials/What-sales-management/371322/2823007-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aStrategic+management+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales management FromSales Management Foundations
:https://www.lynda.com/Marketing-tutorials/Maximizing-relationship-between-B2B-marketers-sales/594446/650513-4.html
:3 Maximizing the relationship between B2B marketers and sales FromB2B Marketing Foundations
:https://www.lynda.com/Education-Elearning-tutorials/Strategic-management-expectations/647671/691863-4.html
:3 Strategic management expectations FromGaining Internal Buy-In for Elearning Training
:https://www.lynda.com/Business-Skills-tutorials/Analyzing-your-products/168334/188131-4.html?autocompleteMovieId=188141
:3 Business Skills Analyzing your products FromMarketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Analyzing-your-customers/168334/188132-4.html?autocompleteMovieId=188141
:3 Business Skills Analyzing your customers FromMarketing Foundations
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:3 Business Skills The importance of providing value FromOperations Management Foundations
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:3 Management Market Trends and How to Identify Them
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:3 Communication The Key to Good Communication: Your Audience
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:3 The new way of marketing FromSocial Media Marketing: Social CRM
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:3 Targets vs. markets FromLeading the Organization Monthly
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:4 Creating a recording artist, band, or business account FromPinterest for Musicians and Bands
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:4 Why referrals work FromSales: Referral Selling
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:4 Content Marketing The impact of protectionism on international marketing FromMarketing Foundations: International Marketing
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:4 Business Skills Forecasting: How much inventory do you need? FromOperations Management Foundations
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:4 Enterprise Marketing Start with a brand positioning FromMarketing Communications
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:4 Business Skills Competitive advantage is always relative FromDeveloping a Competitive Strategy
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:4 Enterprise Marketing Set goals: be smart pre-launch FromMarketing Communications
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:4 B2B Marketing Build your brand value proposition FromMarketing Foundations: Integrated Marketing Strategies
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:4 B2B Marketing Customer listening tools and techniques FromMarketing Foundations: Integrated Marketing Strategies
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:4 Business Skills Writing the SWOT FromWriting a Business Report
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:4 B2B Marketing Customer listening tools and techniques FromMarketing Foundations: Integrated Marketing Strategies
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:4 Start-up companies FromAn Insider's Guide to Today's Music Biz: 3 Treating Your Career as a Business
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:4 Identifying and segmenting your target market FromMarketing for Small Business
:https://www.lynda.com/Business-Design-Skills-tutorials/marketing-strategy/144857/164812-4.html
:5 The marketing strategy FromLearning Direct Mail Strategy
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:https://www.lynda.com/Facebook-tutorials/What-you-should-know-before-watching-course/441003/480488-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aMarketing+channel%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 What you should know before watching this course FromSocial Employees: The New Marketing Channel
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:5 Basic internationalization FromAndroid App Development: Localization and Internationalization
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:5 Leadership How emerging markets differ from developed markets FromStrategies for Emerging Markets
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:6 Leadership Why emerging markets matter FromStrategies for Emerging Markets
:https://www.lynda.com/Analytics-tutorials/Beyond-Google-Overview-top-global-search-engines/377449/377490-4.html
:7 Beyond Google: Overview of the top global search engines FromInternational SEO
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:https://www.lynda.com/B2B-Marketing-tutorials/overview-digital-marketing-technologies/437279/493153-4.html
:8 An overview of digital marketing technologies FromBuilding Your Marketing Technology Stack
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:12 Choosing a marketing program FromCreating Your Strategic Marketing Plan
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:course: Become an Online Marketing Manager
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===Reposts===
凡是选做的作业，就不可能是“每人都要做”的摊派任务。只能是你个人真心选做的。
什么叫“都要”？ “日记”是纯属“可选”的作业。 如果 对某个日记题完全无兴趣，老师的建议是，不要选择做这个题目。 选择买可选书，杂志，只能是个人的，不能拿别人的杂志，书来为自己充数。
所谓“都要”的东西，就是“必做”的意思。 “必做”的东西的意思就是，全班所有人，老师都强制性要求你做，而且设定所有人都做了，并每个人都给一个分，按照每个人所做的质量，水平评分。 什么叫做“按水平评分”呢？ 其实本质上就是给每个人扣分扣工资。
我是很讨厌给每个人都发工资并扣工资的。 不需要发工资，也不需要扣工资。
我喜欢让每个人赚钱。
所以，所谓“必做”的东西，本质上只有 “必做的台上脱口秀，必做的 期末考”是这种属性。那种东西确实是每个人都发个工资，但是根据某种标准，每个人都扣工资。 其他 “选做”的东西基本上就是每个人自己想办法赚钱。
你们留意到“章后练习题”是属于“必做”类型的。怎么算是“必做”呢？ 练习题，如果不做，期末考分数可能基本上被扣光，因为章后练习题是“考试范围”唯一的来源，是复习期末考唯一的方式。 所以当然就算作“必做”啦。
如果老师 不叫学生做章后练习题，但是每个学生又“必考”期末考，但是老师又特别开一堂课给学生通水把所有“考试范围”正确答案都透露出来了，这不等于给每个同学发工资，然后工资的工作内容其实全部是老师为学生代做的。 这是不是叫做“作弊”呢？ 考试是不是完全等同于作弊呢？ 每个同学规定发 统一的工资，这个工资 到底是 国家发福利 还是 学生自己能力赚来的呢？
考试本身是没有错的。 错就错在，为了考试，老师导致学生“不能自我实现知识”，这老师就是误人子弟了。
我可以摊派让学生都做一个必做的“摇滚乐文化多项选择考试”，学生靠死记硬背或胡猜乱撞，多项选择填出个 全班平均80分。 但是，我知道，班里没有一个学生是“自我实现”了“摇滚”的。也就是没有一个人体验过这种文化，没有一个人具备理论知识能够 推断出 正确知识点，所以只能死记硬背知识点。
所以，“必做”的作业有这样一个硬伤： 它们是“纯知识点”，不是“能够帮助推论出知识点的理论基础”。 而多项选择更有一个硬伤： 它是“完全未自我实现的知识点”。
只有通过 “选做作业”，才能 脱离“纯知识点”，使学生具备“推论出知识点的理论基础”。 只有脱离“多项选择”，采取别的形式，才能检验出“自我实现的知识”，通常也就是选做的作业和表达，体验形式的演示。
你们都知道： * 如果没有能推论知识点的 理论基础，你们死记硬背知识点 是事倍功半。 * 如果没有 自我实现的体验，你们学到的知识点是垃圾，考完试后请立刻扔进垃圾桶。 毕业后请将你们的文凭，扔进垃圾桶。
（集中发）
什么叫'能推论出知识点/独立发现真知的理论基础'呢？
那就是: 论述
有一个理论是:西方教育的目的是培养论述能力。
而东方教育的目的，也掺入了很大部分的(包括非自我实现的)知识点复制。
project Creative Idea: 东西方区别，你的观点是怎样的？请用创意地在台上演示出来。
什么是兴趣？
兴趣的一个本质，就是'在论述上'。
兴趣的另一个本质，是'正在、或已自我实现的体验'。
如何引向论述上、或引向自我实现之道？你要先种下'种子'。
在这里，无论'可选择的知识库'，或'必做的知识点'，都有共同的功能: 它们是一些'糖果店'。
一个孩子进了糖果店，自然心理上不可能对每一种糖果都产生兴趣。
但是心理上，应该是会有几种糖果，在孩子心里种下兴趣的种子的。
种下的种子，发芽、长成一棵糖果树，开花、结出满树的糖果。。。这就是那棵'论述、自我实现体验'的糖果树。
如果进了糖果店，没有一种糖果在孩子心里种下种子，肿么办？
只能说这糖果店的糖果种类太烂了。
project Creative Idea
%%%
:一个人做符合自己兴趣目标的工作时，
:产量是做其他事情的几倍甚至十倍。
:如果这件符合兴趣目标的工作，
:与吸收知识挂钩，
:那所吸收知识就是几倍甚至十倍。
:如果与训练如何达标，
:那达标率也增至几倍甚至十倍。
（积极 热情 激情 嗨 热爱 能量）
%%%
:做一个大胆的人。
:主动去启动一系列大胆的挑战。
:真正的知识是自我实现的知识，
:高价值的知识是高度独特的知识，
:高质量的知识是深度体验的知识。
:人在青少年阶段，
:承受风险的能力是很强的，
:因此在承受风险能力强的阶段，
:可以大胆地开启挑战，
:做事情，自我实现，创造，深度体验。
(集中发)
你们本学期要各组成立一家公司。
你们的翻译能力也是公司的市场策略之一
（七）
新增日记题，永久可选：
每位同学，注册一个
:https://www.quora.com/
Quora 账号，
下节课主动告诉我你的账号名是什么。（并告诉我：你最希望在 Quora 上问的头2-3 个问题是什么？ 将两三个问题的整句话讲给我听！） 我把它当作作业加分。
你要开一个自己的账号，然后在上面搜和 这次脱口秀相关的，所有想得出的问题的 英文关键词。 然后就在 quora.com 的“search” 栏目搜，就可以搜出类似这样的链接
还没人写回答？ 没关系，你右手边有一大波链接呢！ 右键开小窗看。
Quora 的各种神回答不仅可以帮助你准备脱口秀，而且还可以抄 30-50 词作为一两分英语日记哦！
如果on topic, 我随时可以说给你两分啊。
（集中发）
如果今周的日记是和你的'可选书'内容有关
并是你自己写的，我考虑给你一分以上。
下周 ，on topic 日记若是你自己写的和该周的 脱口秀或老师PPT讲题有关的，可能得一分以上。
(集中发)
Quora:
其实 quora
沒注册也能用啦。bing.com 搜 quora 及问题关键词，笔记答案入本子，
这样不也能赚分、帮准备脱口秀吗？
(集中发)
牛牛牛牛牛公司：
下周你们组就要成立一家公司啦！
搞得好你们公司整个学期都连续运营，所有脱口秀和出品都是你们公司 产品。
因此：
你们译的东西（作为日记)，写的各种日记文 等，都属于公司团队作品哦。 能够代表公司市场品牌整体运营战略的这些 文稿作品，要仔细选词哦。 公司团队也要对 牛掰的 员工进行奖励哦。
即使是 闪卡，一般商业杂志/维基百科等日记抄，也属于日常员工训练项目。 团队不要松懈自己员工的各种训练哦。
当然，公司首战，当数《虚构的公司故事》 组上台秀。 搞成 角色扮演 和 脱口秀都行。
当然，组织 《公司故事》 期间或 上演后， 每个员工继续写写写 关于自己公司的脑洞英语日记（包括。。。自己公司里的 办公室爱情故事等 或 其他 神奇脑洞）。 
总之是为了 在品牌市场运营策略上 炒炒炒火 自己公司的 媒体形象。
平时没事做，员工们为公司搞点创意的嗨的东西比如说制作点艺术品（PPT 或 油画 或 手工 都算艺术品啊），然后 玩耍玩之后大家一起去 对面村 唱K 吃火锅都行啊。
各种创意的嗨的PPT 可以拿到各个台上秀上展示啊。
就看你们“公司故事”牛不牛了。 如果牛的话从今以后你们公司可以在同一品牌底下出品“每周全球市场新闻”，“概念演示”，“市场分析” 等等等等台上秀。
还可以在公司品牌底下写 比别的组更牛掰的 读可选书作文。 作文可以全公司出版成杂志啊，拿去 猫头鹰图文 印成杂志那样啊！ 别的组都找你们公司印 读书作文合集杂志，那很牛啦。
如果你们公司品牌是一个成功的话，你们在本大学，永远是这个公司品牌底下的合伙人，可以拉最牛新人入伙或雇佣他们，去搞 真正创业的 计划。
电脑上 做出最潮的设计，然后拿设计去服装订制店，定制一系列N件公司员工制服。 穿进课室，每周上课这天，最炫啊！
（集中发）
把你们现在正在 纸质上读到，
网上浏览到，
玩到，（什么吃鸡啊都算）
媒体上听到看到 （什么新闻啊 好莱坞啊 任何东西）
的你今天感到最感兴趣的东西，
把它们的英文版从 bing.com 上搜出来，
抄一小段给我科普一下，
有兴趣可以每周深入用英语 在 bing.com, en.wikipedia.org 上
继续研究，并加入你的脱口秀内容。
这就是你们最容易找到 日记 题材，
以及 闪卡英语词汇 的 方式方式方式方式方式。。。
还不去找！
（集中发）
请各位同学 bing.com 搜索 Andy Krieger 的“口音纠正课程”， 并下载 “Andy Krieger”这份文件（有Q群会员身份的联络专员们，都能在Q群下载，然后其他同学请向这些联络专员们拿）
:https://cn.bing.com/videos/search?q=%E5%8F%A3%E9%9F%B3%E7%BA%A0%E6%AD%A3%E8%AF%BE%E7%A8%8B&FORM=HDRSC3
口音纠正课程
请严格注意以下链接中提到的原则：
:https://www.quora.com/Is-it-useful-to-learn-English-by-reciting-English-essays-or-sentences
Is it useful to learn English by reciting English essays or sentences?
:https://www.quora.com/How-can-Chinese-people-recite-English-words
How can Chinese people recite English words?
:https://www.quora.com/Do-native-English-speakers-need-to-recite-articles-to-improve-their-writing-skills
Do native English speakers need to recite articles to improve their writing skills?
:https://www.quora.com/Do-some-native-English-speakers-need-to-recite-English-words
Do some native English speakers need to recite English words?
:https://www.quora.com/I-want-to-start-a-daily-reciting-routine-to-improve-my-English-writing-Are-there-any-recommendations-on-what-to-recite
I want to start a daily reciting routine to improve my English writing. Are there any recommendations on what to recite?
（集中发）
请在以下链接中，各用“闪卡”及“flashcard”作为关键词，搜索一次，并黏贴所有搜到的“指示”在下面。
:http://laoshi.wikia.com/wiki/18_S_American_History#Wk_1
（集中发）
问： 老师晚上好
您在班群上分享的内容太多，我们来不及分享，抓不住重点啊，怎么办？
答： 这就必须转告你的“组联络专员”，并由组联络专员转告“班长” 如下规定 ： 班长（或是班长委任的专做Q群公告搜集工作的“副班长”）， 必须每周在固定时间（我建议是 每周日 晚十点前）， 把Q群老师在过去一周内随时贴出的公告，尤其是已经标注“集中发”的那一类公告， 集中在同一个邮件中，题头“一周集中发公告”， 
并将此 “一周集中发公告” 私邮或私聊发给 班里 每组的“联络专员”，
并 敦促所有 组联络专员， 转邮 或 私聊转发给 自己所有组友，要做到没有一个组友漏网。
不要省略上面其中任何一个环节。
（集中发）
Wikisource 链接 当然可以早读啦！ 不过我本人没有说过早读用任何一篇 wikisource。 我是说过： * 比如说孙子兵法英译本早读， * 名人名作 wikiquotes 或者 wikisources, 你要仔细在这两个网站上找，才能找到较为符合 早读的名作。 我还说过： * 早读要用 Andy Krieger 方法来慢读。 （集中发）
班长及学委 留意“集中发”信息 如何 有效下达给 每一个学生的 方法：
把“随时留意” 改变为“每周固定一天，比如说星期一空闲时候，集中读一个 集中发 邮件”来 吸收一周内公告。
这样就把“无效率”转变为“有效率”了。
把这个转发给：班长，以及每组联络专员。
（集中发）
章后五问小练画 (日记新加题，永久可用)
End of chapter exercise 5. Answer Questions : sketched illustration:
我们有个台上脱口秀叫'章后问答头脑风暴后的台上脱口秀 chapter questionnaire'.
你可选本书任意一章后，若你组选择以此脱口秀作为期中分环节之一。
但 chapter questionnaire 需你个人事先摸透彻了，组里头脑风暴起来才够嗨。
我新加这个 小练画 日记题，就是为了让你摸透未来要和你组风暴的题。
日记题规定: 选某章、第五类章后习题 answer the following questions 中任一题，自己拿张大白紙，把回答该题的理念，用图象、图画等形象的设计，表达出来，也就是所为'视觉图表'。
分享日记时，先朗读该章该问题，然后向老师展示该图表，并用简洁口语来解释你为何这样画。
记住: 该日记的优惠章，并不限于当周章后'关键词-页码'环节的优惠章。只要你能向老师保证:这是我们组将来要作为脱口秀'章后 questionnaire' 放上台的那一章，
我就倾向于给你的'小练画日记'，打优惠章分数。
(集中发)
Maria 老师，对 Perreault 每章，都设计了小测验：
:https://quizlet.com/119895867/marketing-ch-1-q-flash-cards/
第一章： Marketing Ch. 1 Q
（集中发）
请切记'第1轮读书作文'交货日期(在 grid 文件已标明为，第六周):
以上这本书被批准成为'可选书'。
你因Q群第1轮晒书照获一分。
若课室晒该纸质书，可又获一分。
可以按群文件中 第1轮'读书作文' 要求，在打印出的读书作文答卷上用笔写作文。但要求完全读完该可选书后才动笔。
第1轮 读书作文风格可参考 sparknotes 网站上例文。
先晒书，
然后老师批准、加分。
老师 也在群文件已上载电子书，那些书绝大部分老师已经批准。
(集中发)
以下理念适用于 Marketing Minutes, Questionnaire, Creative Ideas, Industry Analysis 等 project, 不限于这些。。。
1 自我实现的知识，是真正学到了的知识. 另一句话说是：能够通过论述 达到 知识点，也就是 被“授以渔”的能力。
2 若要引向 这种 “论述上”， 糖果店 里的 糖果，起码其中要有一些糖果，能够成为“种下的种子”。
（集中发）
增日记题，永久可用:
*每章后习题中5.Answer the following questions 部分所有问题，是 chapter questionnaire 脱口秀的 '准备头脑风暴'所用的同一系列问题。
* 同时，这一系列中每一个问题，都是你们选择写日记所用的很好的日记题。
* 我要为第一章 chapter questionnaire 系列问题，加一个问题。也就是说，你们写日记的选用日记题，又多了一个选题:
* 新加问题/日记题: 假如将来所有产品比如说手机电视单车洗衣机等，都可由使用者设计一个APP放上去；而你将来又是一个懂得设计APP的用户，你会在1)哪种产品上，2)设计一款什么APP？该APP有什么功能？
* chapter questionnaire 头脑风暴时别忘了问这问题。台上脱口秀时别忘了讲这个问题各人开的脑洞。
* 任何一周日记也可选写这个日记题。
(集中发)
开始自己搜集案例，
应用在日记、questionnaire, 脱口秀头脑风暴、课堂笔记 examples 、 产业分析、营销计划、等上。
(集中发)
Marketing Minutes 每章概念台上演绎脱口秀： 例问题：
* what are the main differences between Command Economy and Market Economy 计划经济 和 市场经济 的一些区别，你如何演绎或解释出来？
* what are the main differences among Need, Want, and Demand? 需， 欲， 求 三者的 区别，你如何演绎出来 或 解释？
* what are the main differences between (micro)marketing and Macromarketing? 微观营销过程， 与 宏观市场规律 之间的区别，你如何 演绎出来 或解释？
本章还有其他很多 概念，也需要问 同类的问题。请找找这类概念，和你的组友头脑风暴一下。 自己可选择写有关概念演绎或解释的日记。
最终，你们组可能要上台讲“某章概念台上脱口秀”这个 project。 不如从第一章学起，如何 “演绎，解释”吧！
（集中发）
什么东西是你最想读的英语市场品牌学/市场案例/市场成功学网页/可选书？
那就是，
你即使困到睡眼惺忪，
还想打开 bing.com
搜索关键词，
打开网页，
读上五分钟的那些英语市场品牌学/市场案例/市场成功学网页/可选书。
那些英语市场品牌学/市场案例/市场成功学网页/可选书，
就是你最 want 读的。
试试试试试试看，可能会知道是哪类英语市场品牌学/市场案例/市场成功学网页/可选书？
那些英语市场品牌学/市场案例/市场成功学网页/可选书，
就是那些，
如果你坚持读下去，
或坚持作为
英语日记
抄下去，
坚持作为
日记题来
写有关感想，
一直坚持五个月，
就会
* 在我的课得A+
* 成为 牛牛牛牛牛人(在某一市场相关学科成为牛人)
* 英语成了牛人
* 直接开挂，去干一些很牛的事情，并且成功。
(集中发)
什么东西是你最想读的英语市场品牌学/市场案例/市场成功学网页/可选书？
那就是，
你即使正在玩王者农药，
突然想到它，
就会关掉游戏，
打开 bing.com
搜索关键词，
打开网页，
读上五分钟的那些英语市场品牌学/市场案例/市场成功学网页/可选书。
那些英语市场品牌学/市场案例/市场成功学网页/可选书，
就是你最 want 读的。
试试试试试试看，可能会知道是哪类英语市场品牌学/市场案例/市场成功学网页/可选书？
那些英语市场品牌学/市场案例/市场成功学网页/可选书，
就是那些，
如果你坚持读下去，
或坚持作为
英语日记
抄下去，
坚持作为
日记题来
写有关感想，
一直坚持五个月，
就会
* 在我的课得A+
* 成为 牛牛牛牛牛人(在某一市场相关学科成为牛人)
* 英语成了牛人
* 直接开挂，去干一些很牛的事情，并且成功。
(集中发)
pre IPO 股权， 中国医疗行业未来， 跨境并购 科普
::https://en.wikipedia.org/wiki/Equity_crowdfunding
::https://en.wikipedia.org/wiki/Private_equity
::https://en.wikipedia.org/wiki/Equity_(finance)
::https://en.wikipedia.org/wiki/Equity_co-investment
::https://en.wikipedia.org/wiki/Private_equity_fund
::https://en.wikipedia.org/wiki/Private_equity_firm
::https://en.wikipedia.org/wiki/Venture_capital_financing#Bridge/pre-IPO_stage
::https://www.investopedia.com/terms/p/pre-ipo-placement.asp
:Pre-IPO Placement
::http://www.crowdability.com/article/how-to-get-shares-before-the-ipo#.W5tT4SgzZPZ
:How to Get Shares BEFORE The IPO
::https://radford.aon.com/insights/articles/2015/Decoding-the-Meaning-of-Pre-and-Post-IPO-Equity-Overhang-Rates
:Decoding the Meaning of Pre- and Post-IPO Equity Overhang Rates
::https://certent.com/pre-ipo-4-steps-to-prepare-your-equity-plan-for-audit/
:Pre-IPO? 4 Steps to Prepare Your Equity Plan for Audit
::https://www.investopedia.com/terms/e/equity.asp
:What is 'Equity '
::https://pre-ipo.com/fr/
:Les plus beaux dossiers du capital investissement
%
::https://en.wikipedia.org/wiki/Medicine_in_China
::https://en.wikipedia.org/wiki/Health_in_China
%
::https://en.wikipedia.org/wiki/Mergers_and_acquisitions
::https://en.wikipedia.org/wiki/Post-merger_integration
::https://en.wikipedia.org/wiki/List_of_largest_mergers_and_acquisitions
::https://www.zenstonevc.com/single-post/2017/04/14/Mingfeng-Wu-is-Named-as-Top-Cross-Border-VC-Investor-by-ChinaVenture-Hurun-Midas-List-2016
:Mingfeng Wu Named to Top 20 Best Cross-Border VC Investors
::http://sino-us.com/117/17203894747.html
:Chinese overseas M&A investment surged 148% in 2016: Hurun report
::http://cn.dealglobe.com/2017-%E4%BC%A6%E6%95%A6-%E4%B8%AD%E5%9B%BD%E4%BC%81%E4%B8%9A%E8%B7%A8%E5%A2%83%E5%B9%B6%E8%B4%AD%E7%89%B9%E5%88%AB%E6%8A%A5%E5%91%8A%E5%8F%91%E5%B8%83%E4%BC%9A/
:2017 伦敦 | 中国企业跨境并购特别报告发布会
::https://www.lawteacher.net/free-law-essays/business-law/cross-border-merger-and-acquisitions.php
:Cross-Border Merger and Acquisitions
%%
基本上是知乎大神的科普文
::https://wiki.mbalib.com/wiki/%E8%82%A1%E6%9D%83%E6%8A%95%E8%B5%84
:股权投资（Equity Investment)
::https://www.zhihu.com/question/57354753
:什么是 Pre-IPO？哪些基金能够参与其中？
::https://zhuanlan.zhihu.com/p/26768081
:当我们在说pre-IPO投资的时候，我们在说什么？
::https://www.zhihu.com/question/24681153
:信托经理和 PE 投资经理在做项目筛选和尽职调查时候有什么样的不同？
::https://zhuanlan.zhihu.com/p/30369046
:股权投资的本质，就是支持那些去发现新大陆的人。所以股权投资是一个高风险的事业。
::https://www.zhihu.com/question/19590714
:天使投资、VC 以及 PE 的区别是什么？
::https://zhuanlan.zhihu.com/p/28856505
:蔡文胜投了79家公司中了8个IPO，来看看隆领投资的退出业绩
::https://zhuanlan.zhihu.com/p/30061699
:清大创融 | 一文读懂股权投资的“募、投、管、退”（老板必看）
::https://www.zhihu.com/question/21696264
:中国医药行业现状？
::https://zhuanlan.zhihu.com/p/35402365
:跨行业热点对医疗行业的影响与展望（一）VR、区块链、长租公寓
::https://daily.zhihu.com/story/4205758
:「健康产业」在中国，前景还是很值得期待的
::http://cnews.chinadaily.com.cn/2018-04/04/content_35977506.htm
:胡润易界再发布《中国企业跨境并购特别报告》
::http://www.hurun.net/CN/Article/Details?num=661F96AFBDF5
:2017中国企业跨境并购特别报告
::https://zhuanlan.zhihu.com/p/34962952
:2018中国企业跨境并购特别报告
::https://www.zhihu.com/question/19805961
:收购一家公司有哪些详细流程？
::https://zhuanlan.zhihu.com/p/20592586
:如何成为一名高逼格的跨境并购交易律师？
::https://zhuanlan.zhihu.com/p/34856674
:【人物】如何评价跨境并购专家张伟华？
::https://www.zhihu.com/question/40753195
:中国本土 LP 有哪些投资海外 VC 的案例？
::https://zhuanlan.zhihu.com/p/28907476
:并购指南：跨境并购中的风险防范简述
（集中发）
增加一个叫做“背景科普”的日记题。“背景科普”一般是通过 wikipedia 和 bing 找到的高大上概念 的科普文。 找到里面精髓，规定是抄有趣的部分，抄50英语词，算一个日记分。用自己词语总结50英语词的某页背景科普文中心思想，则很可能高于一分日记分，看总结得到不到家。
目前先加入上面这个题目的背景科普文链接。
“pre IPO 股权， 中国医疗行业未来， 跨境并购 科普”
（集中发）
:https://laoshi.wikia.com/wiki/18_F_Marketing#Wk1 不仅是老师提议的“高大上概念”可以通过 wikipedia/bing 搜方式进行“背景科普”， 连你们在 Perreault 书每一章找到的这些“本章 concepts”， 也可以立刻进行 wikipedia/bing/zhihu/quora/reddit 搜 来进行“背景科普”。 背景科普完后，可以总结成 50 英语词日记，又可以每周和全组组友进行 marketing minutes 头脑风暴 问答关于这些科普 的句子 记在本子， 还可以 把 某章的 marketing minutes 搬上台，变成你们的一个期中脱口秀分数。 上图就是 laoshi.wikia 里面的一个截屏： 第一章的 concepts
（集中发）
老师推荐的'高大上概念/链接'，与'每周市场信息 marketing news this week' 日记与 脱口秀，也是关联的。
请自由使用。
(集中发)
第六周课堂上，是第一轮读可选书作文截止日期。
老师鼓励你们自己去图书馆、书店选英语原著书。
而与市场有最关联性的原著书，
当然是* 品牌案例，*商界历史，*商业成功学。
案例/成功学书的一个典型书店，是石牌桥太古汇楼上(还是万菱汇？)的西西弗书店。
第一轮书照封、内页、店内景照，P上姓名/班名，贴Q群晒书赚一日记分。带入课堂晒书又赚一日记分。
(集中发)
新手机 每周大事件，可算作 business news this week.
如何找手机品牌英文新闻(日记素材)？
bing 搜:
* gsmarena.com
* engadget
* gizmodo
起码这三个网站，是电子品牌宅们的圣经。
和'每周商讯'、'分析产业'、'日记'、'真假公司'等，都有关联性。是案例的好出处。
(集中发)
嗨，各位 “联络专员”，大家互加一下。
还在校园的，大家自己约个饭，高大上点烤个串什么的。 允许带家属（你们班的组友，舍友，甚至你们的班长，学委）。
最后冒泡的那两位联络专员，号召一下。
聚会期间各种兔一吐槽，回头和我汇报一下。
另外，如果你作为联络专员，还没收到或读到这个邮件，请在这里说声：" 麻烦再发一次" .
还有，你们可以聚一起讨论个事情： 这个学期，每个组 成立一家 公司。 现在就大家开始商量准备吧。
（集中发）
课后---必须---做章后exercise，必须读班长联络专员每周发的“集中发”邮件。
课后选择阅读或做：微信推送，日记，读可选书，闪卡，看老师推荐看的视频，读老师提议 bing wikipedia 搜的关键词链接 ，课后选择头脑风暴以避免课堂上头脑风暴时间紧缺而没时间写够足够得分的头脑风暴笔记的问题。
PROJECT 台上脱口秀 是---必须---在课堂上完成的，所有组，没有一个组友可以遗漏. 你们已经可以读和本学期所有的 脱口秀关联的 的 推送，链接，写关联的日记等了。
每个脱口秀首先都是通过 台下/课后 “头脑风暴”来准备的。 比如说，“章后练习”中的“Answer Questions”部分的QUESTIONS， 就是“头脑风暴问题”的一个例子，这个具体是和 CHAPTER QUESTIONNAIRE 这个脱口秀关联的。
但是，其他所有脱口秀，都可以通过一系列的 问题 来风暴准备。 但是，关于那些脱口秀，你们组就要设计类似的，关联的系列问题了。
我每个课时通过“视频”，“课件”等加入 和每个脱口秀关联的 的信息越来越多了。你组最好是第一个志愿上台的组（还有志愿组加分）。 如果你组是“叫到组”的话，你应该意识到老师对你的 project 脱口秀要求会增加到有多高了，每个课时不断加入进去的新信息，都不断地成为了“要求”之一，也成为了间断进行的头脑风暴笔记内容之一，课后都允许你们继续头脑风暴，以把这些内容，加进风暴笔记中。
不断加入了新“视频”内容。 请对比一下 风暴的“问题”，以及你们自己的“笔记”。只有 感到你组每个回答者，对某个问题的所有答案已经完善，才跳过这个问题。
你可以看到，十分少东西是“---必做---”的（上面你可以看到，只有三样）。但---必做---的东西，又是绝对---必须---做的。
其他大多数东西，是“选做”的。
但是，各人分数之间的差距，相对小部分是因为“---必做---”的东西而拉开的。
大多数的分数差别，是由于“选做”的东西而拉开的，而且可能各人之间的距离很大。
（集中发）
日记抄：五十词就算一分
::https://www.gsmarena.com/
::http://blog.gsmarena.com/
::https://www.phonearena.com/
::https://www.phonearena.com/news/Huawei-starts-pushing-Android-8.0-Oreo-update-for-the-Honor-9-and-Honor-V9_id100530
:例文
::https://www.gsmarena.com/nokia_steel_hr_now_on_sale_in_us-news-28619.php
:例文
（集中发）
英语日记： Urbandictionary.com, Reddit.com , quora.com , Sparknotes.com , Knowyourmeme.com
每人注册一个
* :https://www.reddit.com/ Reddit
* :http://www.sparknotes.com/lit/
* :http://knowyourmeme.com/
* :https://www.quora.com/
* :http://www.urbandictionary.com
账号，下节课主动告诉我你的账号名是什么。 我把它当作作业加分。
抄五十词或自己在论坛上讨论写五十词再抄笔记本，算是英语日记一分。
（集中发）
每周市场新闻： 大家请看 CBS 和 CTV 的 this morning 和 morning live 秀。
注意 news room 里由整个团队坐在圆桌前评谈新闻，以及和现场记者即时联网，以及采访嘉宾 的新模式。 
这，就是脱口秀 最理想的模式！
注意：新闻内容，以 市场，品牌相关的新闻为“有关联性新闻”。
* :http://www.cbs.com/shows/cbs_this_morning/
* :http://london.ctvnews.ca/video?binId=1.1137524
* :http://london.ctvnews.ca/video?binId=1.1137796
* :https://www.ctv.ca/YourMorning/
* :http://www.ctvnews.ca/ctv-news-channel
（集中发）
==Wk3 Focusing Marketing Strategy with Segmentation and Positioning==
维基百科上不了，上下面这些网站
:https://cn.bing.com/search?q=wikipedia+mirror+sites&FORM=HDRSC1
:wikipedia mirror sites
:https://oedb.org/ilibrarian/top-7-alternatives-to-wikipedia/
:Top 7 Alternatives to Wikipedia
:https://www.lifewire.com/alternatives-to-wikipedia-3482764
:39 Alternatives to Wikipedia
Wikibooks, Wikiversity etc.
:https://en.wikibooks.org/wiki/Category:Book:Marketing
:https://en.wikibooks.org/wiki/Category:Shelf:Business
:https://en.wikiversity.org/wiki/School:Business
:https://en.wikiversity.org/wiki/Portal:Marketing
:https://www.investopedia.com/
:http://businesspedia.biz/page/2/
Chapter 3 Concepts:
*Market
**Market in marketing
*Target market
*Test market
*Market analysis
**Generic market
*Porter's generic strategies
*Generic trademark
*https://en.wikibooks.org/wiki/Marketing/Targeting_%26_Segmentation
*Marketing/Targeting & Segmentation
*https://financial-dictionary.thefreedictionary.com/Generic+Market
*The market for goods and services needed by most consumers. For example, groceries and clothing may be considered part of the generic market.
*Product market
*Market segmentation
*Segmenting
**Segmenting in marketing
*Segmenting-targeting-positioning
*Outline of marketing
*Market segmentation
*Market segment
**Single target market approach
*Market penetration
*https://blog.demandmetric.com/2008/08/06/target-market-selection-segmentation-and-positioning
*Target Market Selection Segmentation and Positioning
*https://www.coursehero.com/file/p4nmkcd/Single-Target-Market-Approach-segmenting-the-market-and-picking-one-of-the/
*Single target market approach segmenting the market
*https://www.flashcardmachine.com/ch4-marketingstrategywithsegmentationandpositioning.html
*Segmenting the market and picking one of the homogeneous segments as the firm's target market.
**Multiple target market approach
*https://quizlet.com/191212/marketing-chapter-3-flash-cards/
*Marketing - Chapter 3
*https://www.coursehero.com/file/p58gv6n/MULTIPLE-TARGET-MARKET-APPROACH-segmenting-the-market-and-choosing-two-or-more/
*Multiple target market approach segmenting the market
*https://www.flashcardmachine.com/marketing-definitions3.html
*segmenting the market and choosing two or more segments, then treating each as a separate target market needing a differnet marketing mix
*https://www.chegg.com/homework-help/questions-and-answers/target-marketers-aim-specific-targets-marketing-575-accept-idea-broad-product-markets-may--q17606199
*Question: Target Marketers Aim At Specific Targets Marketing 575 Once You Accept The Idea That Broad Product-markets May Have Submarkets, You Can See That Target Marketers Usually Have A Choice Among Many Possible Target Markets. There Are Three Basic Ways To Develop Market-oriented Strategies In A Broad Product-market. 1.The Single Target Market Approach—segmenting...
**Combined target market approach
*Combined target market approach
*Micromarketing
*https://www.coursehero.com/file/pnc1qm/3-The-combined-target-market-approach-combining-two-or-more-submarkets-into-one/
*https://www.flashcardmachine.com/chapter-4528.html
*combining two or more submarkets into one larger target market as a basis for one strategy
*https://www.chegg.com/homework-help/basic-marketing-19th-edition-chapter-4-solutions-9780078028984
*home / study / business / business statistics / business statistics solutions manuals / basic marketing / 19th edition / chapter 4
**Combiners
*https://www.chegg.com/homework-help/questions-and-answers/segmenting-combining-two-alternate-approaches-developing-market-oriented-strategies-follow-q8117503
*Question: Segmenting And Combining Are Two Alternate Approaches To Developing Market-oriented Strategies. Which Of The Following Statements Concerning These Approaches Is True? Combiners Treat Each Submarket As A Separate Target Market. A Segmenter Assumes That The Whole Market Consists Of A Fairly Homogeneous Group Of Customers. A Combiner Looks At Various Submarkets...
**Combiners in marketing
*Key ideas:
*1. Combiners try to satisfy "pretty well"
*2. Segmenters try to satisfy "very well"
*3. Segmenting may produce bigger sales
*4. Segment or combine? Depends on the product.
*5. Profit is the balancing point.
**Segmenters
*https://www.coursehero.com/file/p4ple1/Segmenting-and-combining-are-two-alternate-approaches-to-developing-market/
*https://4thoughtmarketing.com/4segments-visual-segmenter/
*https://www.chegg.com/homework-help/questions-and-answers/27-target-marketers-segmenters-increase-size-target-markets-combining-two-segmentsbuse-one-q17375495
*Question: 27) Target Marketers Who Are "segmenters": A.increase The Size Of Their Target Markets By Combining Two Or More Segments.B.use One Marketing Mix To Appeal To Multiple Submarkets, Even Though The Submarkets Have Some Distinct Differences.C.believe That One Marketing Mix Works Well Enough With Multiple Submarkets, Even Though The Target Groups Have Some ...
*https://contentmarketinginstitute.com/2012/04/use-content-segmentation-to-differentiate-your-brand/
*https://www.inc.com/brian-halligan/audience-segmenting-targeting-your-customers.html
*Segments of One: Smarter Targeting for Your Customers
*https://neilpatel.com/blog/email-marketing-segmentation-strategies/
*10 Quick and Easy Email Marketing Segmentation Strategies to Try Today
**Qualifying dimensions
*https://quizlet.com/37006003/marketing-ch-3-flash-cards/
*Qualifying: relevant to including a customer type in a product market, help identify "core benefits", example: gas mileage
*Determining: affect the customer's purchase of a product or brand, can be further segmented, examples: safety, ingredients in a product
*https://www.monash.edu/business/marketing/marketing-dictionary/q/qualifying-dimensions
*The dimensions that are relevant to including a customer type in a product market.
**Determining dimensions
*Preference regression
*https://quizlet.com/37006003/marketing-ch-3-flash-cards/#
*https://brainmass.com/business/marketing/differences-qualifying-dimensions-determining-dimensions-548924
*Differences in Qualifying Dimensions and Determining Dimensions
*https://studyhippo.com/essay-qualifying-and-determining-dimensions/
*https://www.coursehero.com/file/p5u2g4l/Determining-dimensions-are-those-that-actually-affect-the-customers-purchase-of/
**Clustering techniques
*Marketing mix modeling
*https://www.datanovia.com/en/blog/types-of-clustering-methods-overview-and-quick-start-r-code/
*Clustering methods are used to identify groups of similar objects in a multivariate data sets collected from fields such as marketing, bio-medical and geo-spatial. They are different types of clustering methods, including:
*https://www.sciencedirect.com/topics/computer-science/clustering-technique
*Learn more about Clustering Technique
*https://www.sciencedirect.com/science/article/pii/S0925231217311815
*A review of clustering techniques and developments
*https://www.analyticsindiamag.com/clustering-techniques-every-data-science-beginner-should-swear-by/
*Clustering Techniques Every Data Science Beginner Should Swear By
*https://www.semanticscholar.org/paper/Clustering-Methods-Rokach-Maimon/65601b92138dc67b78be35d67b11e7fd77af1026
*https://quizlet.com/37006003/marketing-ch-3-flash-cards/#
*Customer relationship management
*CRM
*Positioning
**Positioning in marketing
*Positioning (marketing)
%%%%%%%%%%
非 Lynda.com 视频
3 定 视频
:http://baidu.pptv.com/watch/6208241582304231093.html?&page=videoMultiNeed
:0 玩美之徒-20170916-Prada Resort 2014 Advertising Campaign
:http://www.le.com/ptv/vplay/23366707.html?ch=baidu_s
:1 TOTAL Trust Campaign Advertising -
:http://v.youku.com/v_show/id_XNTg0OTcwNjg0.html
:1 Clinical Chemistry Market Report & Forecast
:http://www.56.com/u67/v_MTM4MzY1ODAw.html?txid=1762ae0eca40ac2ea5728f1e2a7bbd16
:https://tv.sohu.com/v/dXMvMjU1MDQ3NjIzLzgxMDk4NzUzLnNodG1s.html
:1 DAZZLEDZ_Advertising Campaign
:http://v.youku.com/v_show/id_XNjc2NDQ2NDM2.html
:1 Gender Polymorphism and Consumer segmentation
:http://v.youku.com/v_show/id_XNTg0OTY5NTQ0.html
:1 Clinical Chemistry Market Report & Forecast (2012 -- 2015)_
:http://v.youku.com/v_show/id_XNjE1NzA5Mzk2.html
:1 ExactTarget Marketing Cloud Overview and Demo
:http://baidu.pptv.com/watch/173160968980057508.html?&page=videoMultiNeed
:1 玩美之徒-20170916-Just Cavalli SS 2014 Advertising Campaign
:http://v.youku.com/v_show/id_XNTc5MzY2NjY0.html
:2 Personalized Medicine Diagnostics Market and Forecast
:http://v.youku.com/v_show/id_XNjM4MjU3NTQ0.html
:2 Is China Ready for a Boom of Electric Vehicles?
:http://v.youku.com/v_show/id_XNTE2MDQ1NTY0.html
:2 SugarCRM for LotusLive CRM Made Social
:http://v.youku.com/v_show/id_XMzI0NzU2MzY4.html
:2 BB See Market Research
:http://v.youku.com/v_show/id_XMjI5Njg0MTQ4.html
:2 Eye Tracking ROI in Market Research
:http://v.youku.com/v_show/id_XNjE3NzMyODYw.html
:3 如何使用market samurai查看关键词和niche的竞争度?
:http://www.le.com/ptv/vplay/21758177.html?ch=baidu_s
:3 Market Research in China
:http://v.youku.com/v_show/id_XNTE2MDQzNjky.html
:3 Marketing Automation Demo
:http://v.youku.com/v_show/id_XNTM1NTA4Nzc2.html
:3 SalesVisual - Visual Customer Relationship Mapping for Sales
:http://v.youku.com/v_show/id_XNTM0MDY1MDA4.html
:4 2014 The Audi S3 Sedan - Launch into a new market segment
:http://v.youku.com/v_show/id_XNTM0MDY1MDA4.html
:4 2014 The Audi S3 Sedan - Launch into a new market segment
:https://tv.sohu.com/v/dXMvNTQzMjE3MS80MTk5NjE1LnNodG1s.html
:4 CRM客户机会讲解
:http://v.youku.com/v_show/id_XMTc4Nzc3ODMy.html
:4 marketing research video
:http://v.youku.com/v_show/id_XNDg3NTc1MTcy.html
:5 Marketing Research Presentation_Group 6
:http://v.youku.com/v_show/id_XMzcxMzIwODA4.html
:5 [OSSEZ.COM] - vtiger CRM - Marketing Automation
:http://video.tudou.com/v/XMjA4Njc0OTc0MA==.html?__fr=oldtd
:5 商务英语 59 (market share) - YouTube
:http://video.tudou.com/v/XMjE3NTAwMDMwNA==.html?__fr=oldtd
:6 Marketing Research
:http://video.tudou.com/v/XMjE0MDIxMTg5Mg==.html?__fr=oldtd
:6 Customer Satisfaction Research - Gathering Market Intelligence (B2B Internationa
:http://v.youku.com/v_show/id_XNjA0MTk0MTk2.html
:7 林正刚《正在聊》go to market 2-9-13 at 4.52 PM
:http://baidu.pptv.com/watch/03136921930624781009.html?&page=videoMultiNeed
:8 专访上海通用汽车有限公司CRM经理
:http://v.youku.com/v_show/id_XNDk5MTA0OTI4.html
:8 Niche Finder_ Best Keyword & Niche Marketing Software _ Micr
:http://video.tudou.com/v/XMjAzNDM5NDc5Mg==.html?__fr=oldtd
:8 advertising campaign[1]
:http://v.youku.com/v_show/id_XNjQ1NjQzMjA0.html
:9 市场调查- Lecture in Marketing Research
:http://v.youku.com/v_show/id_XMzc4NzQ4NTY0.html
:10 Full-Size Segment Heats Up - Autoline Daily 864
:https://tv.sohu.com/v/dXMvNjMzMjk3MzIvMzA0NDU0Mjcuc2h0bWw=.html
:11 保险CRM
:http://baidu.fun.tv/watch/1461223068556246582.html?&page=videoMultiNeed
:13 How to Create a Go To Market Sales Strategy
:http://video.tudou.com/v/XMjE0MDQyMzYyOA==.html?__fr=oldtd
:18 Marketing Through Microblogs - Thoughtful China
:http://www.le.com/ptv/vplay/23858959.html?ch=baidu_s
:32 数据米铺 CRM初级课程-第八节课-客户为什么买你们家的产品
:http://www.iqiyi.com/w_19rs4rypqx.html
:86 Zoho CRM视频概述
===Lynda.com for Ch3===
: https://www.lynda.com/Marketing-tutorials/Drip-marketing-explained/5005073/2807335-4.html
: 0 B2C Marketing Drip marketing explained FromEmail Marketing: Drip Campaigns
: https://www.lynda.com/Google-Analytics-tutorials/Google-Analytics-Attribution-Modeling/517323-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMMM%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 0 Analytics Introduction to Attribution and Mix Modeling
: https://www.lynda.com/HubSpot-tutorials/Manage-customer-relationships-free-HubSpot-CRM/2808535/2228124-4.html
: 0 Enterprise Content Management Manage customer relationships for free with HubSpot CRM FromLearning HubSpot CRM
: https://www.lynda.com/Marketing-tutorials/Marketing-Tools-SEO/2808551-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 PPC Marketing Tools: SEO
: https://www.lynda.com/Marketing-tutorials/Advanced-Product-Marketing/5038215-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 Enterprise Marketing Next-level product marketing FromAdvanced Product Marketing
: https://www.lynda.com/LinkedIn-tutorials/Using-brand-awareness-campaigns/2211320/2243021-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+mix+modeling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 B2B Marketing Using brand awareness campaigns FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
: https://www.lynda.com/CRM-tutorials/What-you-need-know/2805905/2218179-4.html
: 1 Databases What you need to know FromLearning Zoho CRM
: https://www.lynda.com/Marketing-B2B-Marketing-tutorials/Product-Marketing-Foundations/737790-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 B2B Marketing Product Marketing Foundations
: https://www.lynda.com/Video-tutorials/Social-Media-Video-Business-Marketing/2810407-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aClustering+techniques+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 Filmmaking Social Media Video for Business and Marketing
: https://www.lynda.com/Business-Skills-tutorials/Customer-Segmentation/379411-2.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3aSegmenting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 Business Skills Marketing Foundations: Customer Segmentation
: https://www.lynda.com/Business-Skills-tutorials/What-you-should-know-before-watching-course/379411/434210-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3aSegmenting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 Business Skills What you should know before watching this course FromMarketing Foundations: Customer Segmentation
: https://www.lynda.com/Marketing-tutorials/benefits-targeting/704146/747322-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aTargeting+Segmentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 B2B Marketing The benefits of targeting FromMarketing Foundations: Targeting
: https://www.lynda.com/Marketing-tutorials/What-advanced-product-marketing/5038215/2921935-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 Enterprise Marketing What is advanced product marketing? FromAdvanced Product Marketing
: https://www.lynda.com/LinkedIn-tutorials/Using-campaign-demographics/2211320/2244026-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSingle+target+market+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 B2B Marketing Using campaign demographics FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
: https://www.lynda.com/Marketing-tutorials/Product-manager-vs-product-marketing/737790/804340-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 1 B2B Marketing Product manager vs. product marketing FromProduct Marketing Foundations
: https://www.lynda.com/Marketing-tutorials/What-product-marketing/737790/804339-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 B2B Marketing What is product marketing? FromProduct Marketing Foundations
: https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html
: 2 Business Skills What you need to know FromSelling into Industries: Retail and Consumer Products
: https://www.lynda.com/Marketing-tutorials/What-customers-buy-what-dont/656809/739487-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 B2B Marketing What customers buy and what they don't FromB2B Marketing Foundations: Positioning
: https://www.lynda.com/Marketing-tutorials/Messaging-Why-it-matters/656809/739486-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 B2B Marketing Messaging: Why it matters FromB2B Marketing Foundations: Positioning
: https://www.lynda.com/Salesforce-tutorials/Nonprofit-Customer-Relationship-Management-Salesforce/612165-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCustomer+relationship+management%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 Enterprise Content Management Nonprofit Customer Relationship Management with Salesforce
: https://www.lynda.com/Salesforce-tutorials/power-us-Program-overview/612165/651978-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCustomer+relationship+management%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 Enterprise Content Management The power of us: Program overview FromNonprofit Customer Relationship Management with Salesforce
: https://www.lynda.com/Business-tutorials/Productmarket-fit/756290/5028484-4.html
: 2 Business Skills Product/market fit FromBrad Feld on Validating Your Startup Idea
: https://www.lynda.com/LinkedIn-tutorials/Using-LinkedIn-advertising-products/2211320/2243020-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+mix+modeling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 B2B Marketing Using LinkedIn advertising products FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
: https://www.lynda.com/Business-Skills-tutorials/Product-marketing-managers/743156/791856-4.html
: 2 Business Skills Product marketing managers FromCommunication for Product Managers
: https://www.lynda.com/Windows-tutorials/Introduction-customer-relationship-management-CRM/738522/754238-4.html
: 2 IT Help Desk Introduction to customer relationship management (CRM) FromIT Help Desk for Beginners
: https://www.lynda.com/Marketing-tutorials/Three-steps-unique-value/656809/739495-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 B2B Marketing Three steps to unique value FromB2B Marketing Foundations: Positioning
: https://www.lynda.com/Marketing-tutorials/SEO-goals/2808551/2931336-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 2 PPC SEO goals FromMarketing Tools: SEO
: https://www.lynda.com/Business-tutorials/product-Pricing-packaging-terms/721915/773434-4.html
: 2 Business Skills The product: Pricing, packaging, and terms FromSelling into Industries: Retail and Consumer Products
: https://www.lynda.com/Marketing-tutorials/Building-brand-house/5038215/2919807-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 3 Enterprise Marketing Building a brand house FromAdvanced Product Marketing
: https://www.lynda.com/LinkedIn-tutorials/Using-targeting-capabilities/2211320/2241035-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+mix+modeling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 3 B2B Marketing Using targeting capabilities FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
: https://www.lynda.com/HootSuite-tutorials/What-social-customer-relationship-management-CRM/514231/558005-4.html
: 3 Social Media Marketing What is social customer relationship management (CRM)? FromSocial Media Marketing: Social CRM
: https://www.lynda.com/Business-Design-Skills-tutorials/Market-segmentation-methods/144857/164811-4.html
: 3 Design Skills Market segmentation methods FromLearning Direct Mail Strategy
: https://www.lynda.com/LinkedIn-tutorials/Using-targeting-capabilities/2211320/2241035-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSingle+target+market+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 3 B2B Marketing Using targeting capabilities FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
: https://www.lynda.com/Marketing-tutorials/Assessing-whether-you-need-GTM-plan/578090/645094-4.html
: 3 Enterprise Marketing Assessing whether you need a GTM plan FromCreate a Go-To-Market Plan
: https://www.lynda.com/HootSuite-tutorials/new-way-marketing/514231/558007-4.html
: 3 Social Media Marketing The new way of marketing FromSocial Media Marketing: Social CRM
: https://www.lynda.com/Marketing-tutorials/Creating-value-proposition/737790/804351-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 3 B2B Marketing Creating a value proposition FromProduct Marketing Foundations
: https://www.lynda.com/Marketing-tutorials/Research-design-methodologies/5038215/2921937-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProduct+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 3 Enterprise Marketing Research design methodologies FromAdvanced Product Marketing
: https://www.lynda.com/Business-Skills-tutorials/Geographic-segmentation/379411/434212-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3aSegmenting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 4 Business Skills Geographic segmentation FromMarketing Foundations: Customer Segmentation
: https://www.lynda.com/Marketing-tutorials/key-elements-B2B-positioning/656809/739489-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPositioning+++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 4 B2B Marketing The key elements of B2B positioning FromB2B Marketing Foundations: Positioning
: https://www.lynda.com/Business-tutorials/Step-3-Evaluate-rank-attributes/2813304/2925424-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+positioning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 4 Management Step 3. Evaluate and rank attributes FromPositioning Your Product or Service
: https://www.lynda.com/CRM-tutorials/Add-new-lead-records/2805905/2217805-4.html
: 4 Databases Add new lead records FromLearning Zoho CRM
: https://www.lynda.com/Data-Science-tutorials/Explore-basic-data-tasks/573130/622260-4.html
: 4 Explore basic data tasks FromThe Data Science of Retail, Sales, and Commerce
: https://www.lynda.com/Business-tutorials/Step-1-Create-meaningful-attributes-part-1/2813304/2925420-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+positioning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 4 Management Step 1. Create meaningful attributes, part 1 FromPositioning Your Product or Service
: https://www.lynda.com/Business-Skills-tutorials/Identifying-segmenting-your-target-market/385432/453247-4.html
: 4 Business Skills Identifying and segmenting your target market FromMarketing for Small Business
: https://www.lynda.com/HTML-tutorials/Positioning/743192/803070-4.html
: 4 Web Foundations Positioning FromResponsive Layout
: https://www.lynda.com/Business-Skills-tutorials/Identifying-segmenting-your-target-market/385432/453247-4.html
: 5 Identifying and segmenting your target market FromMarketing for Small Business
: https://www.lynda.com/HubSpot-tutorials/Get-know-sales-dashboard/2808535/2228127-4.html
: 5 Enterprise Content Management Get to know the sales dashboard FromLearning HubSpot CRM
: https://www.lynda.com/Marketing-tutorials/Best-practices-organizing-UTM-tags-campaigns/737795/800363-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aMarketing+mix+modeling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 5 Small Business Marketing Best practices for organizing UTM tags for campaigns FromMarketing Tips
: https://www.lynda.com/Business-Skills-tutorials/How-emerging-markets-differ-from-developed-markets/513605/613059-4.html
: 5 Leadership How emerging markets differ from developed markets FromStrategies for Emerging Markets
: https://www.lynda.com/Business-Skills-tutorials/Demographic-segmentation/379411/434213-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3aSegmenting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 5 Business Skills Demographic segmentation FromMarketing Foundations: Customer Segmentation
: https://www.lynda.com/CRM-tutorials/Create-deal-contact/2805905/2219025-4.html
: 6 Databases Create a deal for a contact FromLearning Zoho CRM
: https://www.lynda.com/Google-Analytics-tutorials/Analysis-Upper-funnel-pathing/517323/591944-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMMM%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 7 Analytics Analysis: Upper funnel and pathing FromIntroduction to Attribution and Mix Modeling
: https://www.lynda.com/Google-Analytics-tutorials/Analysis-Upper-funnel-pathing/517323/591944-4.html
: 7 Analytics Analysis: Upper funnel and pathing FromIntroduction to Attribution and Mix Modeling
: https://www.lynda.com/Business-tutorials/Positioning-Your-Product-Service/2813304-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+positioning%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
: 8 Management Positioning Your Product or Service
: https://www.lynda.com/learning-paths/Marketing/become-a-marketing-specialist
: course: Become a Marketing Specialist
===reposts===
拿着手机屏，对着组友发过来的组友笔记来抄成自己的“风暴笔记”是严禁的。
* 抄组友笔记，只能造成 两份书写文本的绝对雷同。 我要的就是“不雷同”。
* 头脑风暴过程，是一个 组里 大声讲英文，根据听到的一两句答案写下“组友答案”的过程。 练听力，也练大声说英语并交流理解的过程。 抄笔记阻止了口头大声交流，造成了整组人沉默，所以抄笔记是严禁的。 凡是阻碍必须口头大声交流过程的 错误做法，都是严禁的。
* “问问题人”的唯一职责，就是用自己的权力，去驱动组友按 first person, second person 的顺序大声每人一两句这样把每个问题的答案，接成起码六七句的 一整段。 所以问问题人，是严禁分神去上网页搜索研究，也禁止用笔写任何笔记的。 阻碍了问问题人 驱动组友“大声交流，快回答”的 任何错误 的举动，都是禁止的。
* 问问题人如何 得到足够的信息，在上台后也能自信地讲关于整个 project 的各种观点呢？ 问问题人唯有驱动每个组友“回答问题”，以告诉自己每个组友的观点是怎样的。 用脑记住。风暴完了自己再写英语日记也不迟。
* 上台时每个人把稿子都扔掉。 无论是问问题人，还是其他组友，用稿子都是阻碍了 脱口秀作为一个 “讨论，辩论”的连贯性。 其实是应当禁止的。
（集中发）
这篇文章，解释了，为什么老师要 重“选做”的作业而轻“必做”的作业；解释了老师为什么重“自我实现的知识理论基础” 而轻“知识点 复制”。 因为，考试已经不再允许是以前的“变相作弊”模式。 你们已经 不可能侥幸希望老师会在最后一堂课给你们整节课讲“考试范围”然后让你们轻轻松松地去死记硬背这些作弊正确答案，然后我给作弊最牛的学生随便一个 A。 这样过一个科，已经永远成为历史。
你负责拿国家福利，
我负责创业赚钱。
不懂得 思考，就只能被如实地评分为“懒虫”。
%%
marketing minutes 脱口秀准备捷径:
因为这个秀是全组人自选某周上台，按组的人数选书里5-6个概念，每个概念都组里每人说上大概四到六句完整句。
所以准备的一个捷径是，你们每人自行把书从头翻到尾，每人找个象上图这样的图示，其实基本上一个图示，代表的就是一个'概念'。你找个办法去解释它。
课后你们组找个时间聚聚，告诉全组你们各自选的是哪个图示。
组里'问问题人'设计系列'问答'让你每人向组友科普自己选的那个图示的理念，
好让其他组友及问问题人，上台脱口秀时都懂就你选的图说上四~六句自己的观点、印象、想象。
最适合能视觉理解的人。事半功倍。
当然，没图示的'概念'也可靠头脑风暴来向组友口头科普的。
我不还有个'英语日记题'是让你们自行在白纸上画自己理解的，关于某自选概念的图示吗？用上。
自己选了个图示，或概念，就可按自己的理解，开始写关于此概念的各种英语日记，在课堂分享赚分了。这样会使头脑风暴和台上脱口秀，都容易很多。
(集中发)
注意多读老师发的
微信推送链接
并加这些链接公众号
并把链接中的故事
选为你个人或小组
各种 project 及作业
中的案例。
因为
这些推送链接
大概是老师允许你们读的
唯一的中文资料了。
其它资料
老师规定你
搜英文的，读英文的。
(集中发)
要增加 在 en.wikipedia.org 上， bing 上， 对书里（尤其是本周对应章） 找到的 概念关键词的搜索，阅读 与 小段抄写。
（集中发）
在 en.wikipedia.org 上， bing 上， 对书里（尤其是本周对应章） 找到的 概念关键词的搜索，阅读 与 小段抄写， 应该是对 Marketing Minutes 这个脱口秀进行每周每章演习的最佳方式。 也对每章演习 chapter questionnaire 这个脱口秀，有帮助。
（集中发）
:https://laoshi.wikia.com/wiki/18_F_Marketing#Marketing_Minutes_.E6.9C.AC.E7.AB.A0.E6.A6.82.E5.BF.B5
不仅第一章的 marketing minutes 各概念维基百科链接，已经导入到“老师维基，目录，秀 Talkshows: 每章及其对应的Marketing Minutes 和 Chapter Questionnaire ” 一栏，而且，所有章的 marketing minutes 概念，也导入了。 应该立刻从第一章搜到第十一章，找到你们组感到本学期该选的章，作为 marketing minutes 脱口秀上台选用章。 但是，其实你们每一章都应该训练一下，如何解释该章每一个概念。窍门就是，多读它们的维基百科文，自己摘抄一下百科文小选段作为日记，并自己考虑如何在白纸上画图来视觉阐释该概念作为日记，并用自己的语言来重新阐述该概念作为日记 （集中发）
如何做章后习题 exercises:
记住: 章后任何习题，老师是绝对不需要你写出'正确答案'的。老师要的，从 multiple choice 到 translation 到 answer following questions 所有五类题，
完全完全只需要 * 你划一个 keyword (不是一串 keywords) 和 * 一个关联章节页数。
我真的连英译中都无需你译，只须一 keyword 及此词的定义段的页码。
因为，期末考考到的，很可能不是那个 A、B、C的多项正确答案题型，或那个填空正确答案题型。
最有可能的题型，是让你写出页码对应的那整段话，作为'短作文'。
那，老师是要你把页码对应那段话整段高亮吗？绝不是这样！
你只需试试另一种方式？你有时只需在该段每句划1个关键词，至多一句话划出头尾各一关键词(也就是每句1-2个关键词)，你已经能完整地背下整段话了。
而且，每个关键词，只需转写为1个汉字(而不是一个完整的多字汉语词)，把这些单个汉字，串起来，朗朗上口，
就已背熟整段话了。
(集中发)
第四周，
同时开始
project Fake Company 与 project market minutes (但 越往后，market minutes 要不断加进新视频中记下的笔记关键词在 wikipedia bing 上搜到的 日记抄内容了，越往后，信息密度的要求越高)
记住: 课堂上记笔记，不止是让你记下课件上每页的一两个字或老师讲的例子。更重要的是记下你想到的和这些课件概念相关的例子。
例子例子例子，而且是要以你自己想到的例子为主。也就是说，
每人上课要打开一大页空白笔记本，把脑里想到的回应，写在上面。
我指望你的脱口秀上，不断地加入这些 marketing minutes 脑补信息、脑洞信息。
望亲自志愿上台，以取得较为开恩的待遇。
(集中发)
(案例串烧) 每个人加紧赶快搜集“案例”了。 每周搜集1个以上案例。
* 可以通过 bloomberg, economist, business week 等 杂志（下面又列）上，查找关于这些“案例”中提到的企业的新闻，继续跟进它们的品牌案例现状 （老师最看重的不是品牌案例历史，而是品牌案例进行时）
牛掰每周商讯市场品牌杂志：
::http://www.headlinespot.com/subject/industry/advertising.htm
:Advertising & Marketing Industry News
::http://www.headlinespot.com/subject/business/
:Business News
::https://investory-video.com/blog/forbes-alternatives-websites-like-bloomberg
:Forbes And Bloomberg: 10 Cool Alternatives You Need To See
* 找到的关于你盯住的，每周不断增加的“案例”的“每周商讯”， 可以：
** 每周通过课后与自己组友“头脑风暴” 今周商讯案例跟进进行时， 来准备“以数周的自选案例商讯组成的， Business News This Week 脱口秀（1）”。
** 50英语词以上，100 英语词以下的 商讯抄，案例背景知识抄，作为日记。
** 在课堂上，老师课件讲到一个 “本章概念”时， 你把搜集到的，相关联的“案例”作为 例子，脑补到笔记本上，每节课摊开一大页空白的笔记本来记“概念---案例， 概念----案例。。。”
** 在 business minutes 脱口秀（2）上，系列问题的最后一个，就叫做“examples?” （本概念关联的案例是什么？）
** “Real Companies（3）” 和 “Industry Analysis（4）” 这两个脱口秀，肯定是要用到 “案例” 所关联的 企业，产业，让你来进行分析的。
* “案例”是怎样找的？ 在Q群“群文件”里， “读书作文可选书-----> 市场营销可选书” 文件夹--->文件中，就有例如 china... 之类的书目，很多这些可选书，是专门讲案例的。 你可以从“市场可选书目”这个截屏中看到。 你去“万菱汇西西弗书店”，“太古汇方所书店”等能够买到类似的 市场品牌案例书。 本学期允许你 交四篇 读书作文，主要也就是这类英文选书。
* 下面，告诉你中文怎么搜 最开始 案例的 背景知识文。 但是你如果找到了逐周积累的不同案例，那你要跟进它们的进行时，我就建议你转用英文 来搜索 它们的商讯，背景文。因为脱口秀是英文。 请读以下案例，见到喜欢的，译成英语日记读给我听听。 这些“必应搜”你要收藏好，逐周不停地积累案例。 适当利用 谷歌翻译，必应翻译等工具一小短句地译，不是全篇译也不是逐字译：
::https://cn.bing.com/search?q=%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:市场营销 案例
::https://cn.bing.com/search?q=%E5%B8%82%E5%9C%BA+%E5%93%81%E7%89%8C+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:市场 品牌 案例
::https://cn.bing.com/search?q=%E5%B8%82%E5%9C%BA+%E8%B7%A8%E6%96%87%E5%8C%96+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:市场 跨文化 案例
::https://cn.bing.com/search?q=%E5%95%86%E7%95%8C+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:商界 案例
::https://cn.bing.com/search?q=%E4%BA%A7%E4%B8%9A+%E5%88%9B%E6%84%8F+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:产业 创意 案例
::https://cn.bing.com/search?q=%E5%95%86%E4%B8%9A+%E5%88%9B%E6%84%8F+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:商业 创意 案例
::https://cn.bing.com/search?q=%E5%AD%99%E5%AD%90+%E5%85%B5%E6%B3%95+%E5%95%86%E4%B8%9A+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:孙子 兵法 商业 案例
::https://cn.bing.com/search?q=%E5%AD%99%E5%AD%90+%E5%85%B5%E6%B3%95+%E5%95%86%E5%9C%BA+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:孙子 兵法 商场 案例
::https://cn.bing.com/search?q=%E5%AD%99%E5%AD%90+%E5%85%B5%E6%B3%95+%E5%B8%82%E5%9C%BA+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:孙子 兵法 市场 案例
::https://cn.bing.com/search?q=%E5%AD%99%E5%AD%90+%E5%85%B5%E6%B3%95+%E7%AB%9E%E4%BA%89+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:孙子 兵法 竞争 案例
::https://cn.bing.com/search?q=%E5%B8%82%E5%9C%BA+%E7%AB%9E%E4%BA%89+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:市场 竞争 案例
::https://cn.bing.com/search?q=%E5%93%81%E7%89%8C+%E7%AB%9E%E4%BA%89+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:品牌 竞争 案例
::https://cn.bing.com/search?q=%E5%93%81%E7%89%8C+%E6%88%98%E7%95%A5+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:品牌 战略 案例
::https://cn.bing.com/search?q=%E5%93%81%E7%89%8C+%E7%AD%96%E7%95%A5+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:品牌 策略 案例
::https://cn.bing.com/search?q=%E5%93%81%E7%89%8C+%E8%BF%90%E8%90%A5+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:品牌 运营 案例
::https://cn.bing.com/search?q=%E4%BA%A7%E5%93%81+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:产品 案例
::https://cn.bing.com/search?q=%E6%89%8B%E6%9C%BA+%E5%93%81%E7%89%8C+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:手机 品牌 案例
::https://cn.bing.com/search?q=%E5%88%9B%E4%B8%9A+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:创业 案例
::https://cn.bing.com/search?q=%E8%A1%8C%E4%B8%9A+%E6%A1%88%E4%BE%8B+&FORM=HDRSC1
:行业 案例
::https://cn.bing.com/search?q=%E7%94%B5%E5%AD%90+%E6%96%B0%E4%BA%A7%E5%93%81+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:电子 新产品 案例
::https://cn.bing.com/search?q=%E6%B6%88%E8%B4%B9%E8%80%85+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
:消费者 案例
::https://cn.bing.com/search?q=%E5%AA%92%E4%BD%93+%E6%A1%88%E4%BE%8B+%E4%BA%A7%E5%93%81&FORM=HDRSC1
:媒体 案例 产品
::https://cn.bing.com/search?q=%E5%B9%B3%E5%8F%B0+%E6%A1%88%E4%BE%8B+%E5%93%81%E7%89%8C&FORM=HDRSC1
:平台 案例 品牌
::https://cn.bing.com/search?q=gsmarena&FORM=HDRSC1
:gsmarena
::https://cn.bing.com/search?q=gizmodo&FORM=HDRSC1
:gizmodo
::https://cn.bing.com/search?q=engadget&FORM=HDRSC1
:engadget
::https://cn.bing.com/search?q=japan+gadgets&FORM=HDRSC1
:japan gadgets
::https://cn.bing.com/search?q=china+gadgets&FORM=HDRSC1
:china gadgets
::https://cn.bing.com/search?q=chinese++gadgets&FORM=HDRSC1
:chinese gadgets
::https://cn.bing.com/search?q=chindogu&FORM=HDRSC1
:chindogu
::https://cn.bing.com/search?q=weird+gadgets&FORM=HDRSC1
:weird gadgets
（集中发）
magazine photo captions 是通过 日记抄 来学会英语的 最佳素材。 每周不停地找，每天找到一张最好的，长短最合适的，总是可能的。
%%%
第三周半
第二周迄
==Week 4 is usually Oct. Vacation in fall semester==
==Wk5 Ch4 Final Consumers and Their Buying Behavior==
Ch4 Concepts
**Economic buyers
*https://leanb2bbook.com/blog/the-economic-buyer-in-b2b-customer-development/
*The Role of the Economic Buyer in B2B Sales & Customer Development
*https://www.siriusdecisions.com/blog/identifyingeconomicbuyerstheforensicapproach
*Identifying Economic Buyers: The Forensic Approach
*https://vendors.trustradius.com/reviews-influence-economic-buyers-buying-committees/
*How Reviews Influence Economic Buyers & Buying Committees
*https://pharmafield.co.uk/in_depth/the-rise-of-the-economic-buyer/
*The rise of the economic buyer
*https://medium.com/business-model-validation-101/the-6-key-b2b-stakeholders-you-should-keep-in-mind-98758d81ac71
*Economic buyers are the people with the purse strings
**Economic needs
*https://study.com/academy/lesson/economic-needs-and-wants-definition-lesson-quiz.html
*Economic Needs and Wants: Definition & Concept
*https://www.flashcardmachine.com/essentials-ofmarketingchapter5.html
*Making the best use of a consumer's time and money - as the consumer judges it.
*https://quizlet.com/160347379/marketing-300-ch5-consumer-behavior-flash-cards/
*Economic buyer theory
*-Consumers decide what to buy based on economic needs- based own consumer time & money perspectives
*Ability to satisfy these needs depends on how much money consumer has available- based on household income
*Most economic needs:
*1. Economy of purchase or use
*2. Efficiency in operation of use
*3. Dependability in use
*4. Improvement of earnings
*5. Convenience
*https://www.intelligenteconomist.com/types-of-economies/
*Since the market is driven solely by self-interest, economic needs have a priority over social and human needs like providing healthcare for the poor. Consumers can also be exploited by monopolies.
*https://pgreenfinch.pagesperso-orange.fr/bfglo/bfglo.need.htm
*Economic needs are those which can be satisfied by the economic system and are obviously conditioned by economic resources.
**Needs in marketing
*Demand
*Consumption (economics)
*Law of demand
*Abraham Maslow
*Maslow's hierarchy of needs
*Clayton Alderfer
*http://inevitablesteps.com/marketing/needs-wants-and-demands/
*Needs Wants and Demands: Marketing Concept
*https://www.quora.com/What-is-the-difference-between-need-and-want-in-marketing-concept
*What is the difference between need and want in marketing concept?
*https://yourbusiness.azcentral.com/need-vs-wants-marketing-20780.html
*Need vs. Wants in Marketing
*https://www.evhmarketing.com/marketing-want-vs-need/
*Marketing Want vs Need
*https://www.marketing91.com/needs-wants-and-demands/
*Needs wants and demands
*https://www.kullabs.com/classes/subjects/units/lessons/notes/note-detail/7009
*concepts of needs wants and demands in marketing
*https://trilojeemarketing.com/Blog/30/marketing-want-vs-need-products
*Want vs. Need Products: How it Impacts Your Marketing
*https://www.slideshare.net/sidramaqsood89/need-want-and-demand-in-marketing-by-taha-tauqeer
*Need Want and Demand in Marketing - By Taha Tauqeer
*https://www.scribd.com/document/337299111/Need-Want-and-Demand
*Need, Want and Demand
**Wants in marketing
**Drive in marketing
*Drive theory
*Motivation
*Drive reduction theory (learning theory)
**Physiological needs in marketing
*Multicultural marketing
*Consumer behaviour
*https://www.professionalacademy.com/blogs-and-advice/marketing-theories-maslows-hierarchy-of-needs
*MARKETING THEORIES - MASLOW'S HIERARCHY OF NEEDS
*https://www.forbes.com/sites/work-in-progress/2014/03/05/the-psychology-and-philosophy-of-branding-marketing-needs-and-actions/
*The Psychology And Philosophy Of Branding, Marketing, Needs, And Actions
*https://smallbusiness.chron.com/needs-marketing-perspective-47599.html
*What Are Needs From a Marketing Perspective?
*https://mktngmanagement.blogspot.com/2012/06/maslows-hierarchy-of-needs.html
*Maslow's Hierarchy of Needs
*https://opentextbc.ca/businessopenstax/chapter/maslows-hierarchy-of-needs/
*75 Maslow’s Hierarchy of Needs
*https://www.interaction-design.org/literature/article/physiological-needs-maslow-s-hierarchy-of-needs
*Physiological Needs: Maslow's Hierarchy of Needs
**Safety needs in marketing
*https://www.inneractionmedia.com/blog/maslows-hierarchy-of-needs-marketing
*Maslow’s Hierarchy of Needs & Marketing
*https://study.com/academy/lesson/maslows-safety-needs-examples-definition-quiz.html
*Maslow's Safety Needs: Examples & Definition
*https://www.businessadministrationinformation.com/blog/using-maslows-hierarchy-to-reach-out-to-customers
*USING MASLOW’S HIERARCHY TO REACH OUT TO CUSTOMERS
*https://marketing-dictionary.org/m/maslows-hierarchy-of-needs/
*Maslow’s Hierarchy of Needs
*http://thepeakperformancecenter.com/educational-learning/learning/principles-of-learning/maslows-hierarchy-needs/
*https://courses.lumenlearning.com/suny-marketing-spring2016/chapter/reading-psychological-factors/
*Psychological Factors
*https://www.interaction-design.org/literature/article/safety-maslow-s-hierarchy-of-needs
*Safety: Maslow's Hierarchy of Needs
**Social needs in marketing
*https://study.com/academy/lesson/what-are-social-needs-in-maslows-hierarchy-definition-examples-quiz.html
*What Are Social Needs in Maslow's Hierarchy? - Definition & Examples
*https://study.com/academy/lesson/what-are-social-needs-in-maslows-hierarchy-definition-examples-quiz.html
*What Are Social Needs in Maslow's Hierarchy? - Definition & Examples
*https://go.forrester.com/blogs/10-03-12-secret_successful_social_communities_4_social_needs/
*The Secret Of Successful Social Communities: 4 Social Needs
*https://www.stateofdigital.com/key-social-media-maslows-hierarchy-needs-model/
*The Key To Social Media? Maslow’s Hierarchy Of Needs Model
*https://www.igi-global.com/dictionary/marketing-approach-for-non-profit-organizations/55919
*The needs that create social value and opportunities for people to have active and effective role in society. Learn more in: Marketing Approach for Non-Profit Organizations
*https://www.slideshare.net/tomorrow_people/content-hierarchyslideshare
*11. Social Needs: Social Media If you’re not on social media then firstly, where have you been? And secondly, where have you been?! Social media is becoming the new homepage for brands; instantly accessible and used by 74% of all internet users. So we suggest snapping up a Twitter handle sharpish.
**Personal needs in marketing
*Personalized marketing
*Marketing communications
*Relationship marketing
*Engagement marketing
*Affinity marketing
*Dialogue marketing
*http://www.lbryant.com/Personal-Needs-Business-Needs.4.htm
*Personal Needs Business Needs
*http://albasort.com/2017/07/25/buyer-needs-motivations/
*Understanding Buyer Needs and Motivations
*https://www.strategydriven.com/2013/09/27/personal-needs-vs-customer-relationships/
*Personal Needs vs. Customer Relationships
*https://www.businessnewsdaily.com/5202-to-market-successfully-your-customer-cant-be-everyone.html
*To Market Successfully, Your Customer Can't Be 'Everyone' (Op-Ed)
*https://www.chiefmarketer.com/why-b2b-buying-decisions-are-personal/
*WHY B2B BUYING DECISIONS ARE PERSONAL
*https://www.marketing-schools.org/types-of-marketing/one-to-one-marketing.html
*Explore the Strategy of One-to-One Marketing
*https://www.triadadv.com/blog/when-marketing-gets-personal
*When Marketing Gets Personal
*https://www.entrepreneur.com/article/337055
*The 7 Basic Human Needs That Successful Businesses Focus On
*https://www2.deloitte.com/us/en/insights/focus/tech-trends/2019/personalized-marketing-experience-reimagined.html
*Beyond marketing: Experience reimagined
**Perception in marketing
*Visual marketing
*Self-perception theory
*City marketing
*Positioning (marketing)
*Artificial intelligence marketing
*https://smallbusiness.chron.com/stages-perception-marketing-22161.html
*The Stages of Perception in Marketing
*https://www.compukol.com/understanding-perception-for-marketing/
*Understanding Perception for Marketing
*http://oer2go.org/mods/en-boundless/www.boundless.com/marketing/definition/perception/index.html
*The organization, identification and interpretation of sensory information in order to represent and understand the environment.
*https://www.forbes.com/sites/forbescommunicationscouncil/2018/05/29/the-one-marketing-truism-you-cannot-ignore-perception-is-reality/
*The One Marketing Truism You Cannot Ignore: Perception Is Reality
*https://blog.globalwebindex.com/marketing/customer-perceptions/
*What Every Marketer Should Know About Customer Perceptions
*http://www.businessdictionary.com/definition/customer-perception.html
*A marketing concept that encompasses a customer's impression, awareness and/or consciousness about a company or its offerings
*https://bizfluent.com/about-6794129-role-perception-consumer-behaviour.html
*Role of Perception in Consumer Behaviour
*https://www.linkedin.com/pulse/role-perception-4-ps-marketing-santosh-upadhyay
*Role of Perception in the 4 P’s of Marketing
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/10818-customer-perception.html
*Customer Perception
*https://www.consumerpsychologist.com/cb_Perception.html
*Our perception is an approximation of reality. Our brain attempts to make sense out of the stimuli to which we are exposed.
*Selective exposure
*Selective perception
*Selective retention
**Learning in marketing
*Artificial intelligence marketing
*Search engine marketing
*Marketing mix
*Social media marketing
*Competitor analysis
*Porter's five forces analysis
*PEST analysis
*Competitive intelligence
*Marketing plan
*Learning organization
*Experiential learning
*https://study.com/academy/lesson/learned-behavior-in-marketing-definition-types-examples.html
*Learned Behavior in Marketing: Definition, Types & Examples
*https://courses.lumenlearning.com/boundless-marketing/chapter/influences-of-personality-on-the-consumer-decision-process/
*Influences of Personality on the Consumer Decision Process
*https://www.consumerpsychologist.com/cb_Learning_and_Memory.html
*Learning and Memory
*https://www.tutorialspoint.com/consumer_behavior/consumer_behavior_learning.htm
*Consumer Behavior - Learning
**Cues in marketing
*Sensory cue
*Postmodern marketing
*Visual marketing
*Qualitative marketing research
*Online advertising
*Social information processing (theory)
*Servicescape
*Elaboration likelihood model
*Communicus
*https://smallbusiness.chron.com/consumer-cues-66981.html
*What Are Consumer Cues?
*https://www.morebusiness.com/consumer-emotions/
*6 Important Emotional Marketing Cues You Should Use
*https://onlinelibrary.wiley.com/doi/abs/10.1002/mar.20590
*Effectiveness of Marketing Cues on Consumer Perceptions of Quality: The Moderating Roles of Brand Reputation and Third‐Party Information
*https://www.allbusiness.com/barrons_dictionary/dictionary-cue-4953070-1.html
*(in animation and presentation programs) an embedded code that specifies when an action is to occur.
*https://www.emerald.com/insight/content/doi/10.1108/eb008193/full/html
*CUEING THE CONSUMER: THE ROLE OF SALIENT CUES IN CONSUMER PERCEPTION
*https://www.semanticscholar.org/paper/Effectiveness-of-Marketing-Cues-on-Consumer-of-The-Akdeniz-Calantone/845d2856aa979c1845dc5dceacc0278392546595
*Effectiveness of Marketing Cues on Consumer Perceptions of Quality: The Moderating Roles of Brand Reputation and Third-Party Information
*https://www.tandfonline.com/doi/abs/10.1080/10696679.1995.11501684
*Market Cues Affect on Consumers’ Product Evaluations
*http://www.studymarketing.org/articles/Consumer_Psychology/Consumer_Decision_Process.html
*Consumer Decision Process
**Response in marketing
*Direct marketing
*Reply marketing
*Marketing activation
*Multichannel marketing
*Guerrilla marketing
*https://smartyads.com/blog/what-is-direct-response-marketing/
*What is Direct Response Marketing?
*https://medium.com/@jcron_89878/what-is-direct-response-marketing-channels-techniques-examples-41e674adf230
*What is Direct Response Marketing, Channels, Techniques & Examples
*https://www.techopedia.com/definition/26411/direct-response-marketing
*Direct Response Marketing
*https://response.agency/
**Reinforcement in marketing
*Conquesting
*Social norms approach
*Full-spectrum dominance
*Fear pattern
*Sustainable consumer behaviour
*Salience (language)
*Social conditioning
*Brand equity
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/11781-reinforcement.html
*Brand reinforcement refers to an activity associated with getting those consumers who have tried a particular brand to become repeat purchasers along with attracting new users. It is a key objective of the growth stage of the product's life cycle.
*https://blog.smile.io/is-positive-reinforcement-the-secret-to-customer-behaviour
*Is Positive Reinforcement the Secret to Customer Behavior?
*https://businessjargons.com/brand-reinforcement.html
*Brand Reinforcement
*https://advergize.com/psy/12-positive-reinforcement-examples-definition-outcomes/
*12 Positive Reinforcement Examples, Definition, Outcomes
*https://www.marketingmag.com.au/hubs-c/positivereinforcement/
*POSitive reinforcement
*https://econsultancy.com/reinforcement-learning-revolutionise-digital-marketing-case-studies/
*Three examples of how reinforcement learning could revolutionise digital marketing
*https://www.ukessays.com/essays/marketing/what-is-brand-reinforcement-and-revitalisation-marketing-essay.php
*What Is Brand Reinforcement And Revitalisation Marketing Essay
**Attitude in marketing
*Mass marketing
*Marketing strategy
*Marketing research
*Viral marketing
*Yale attitude change approach
*Ethical marketing
*https://www.consumerpsychologist.com/cb_Attitudes.html
*Consumer attitudes are a composite of a consumer’s (1) beliefs about, (2) feelings about, (3) and behavioral intentions toward some object--within the context of marketing
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/1579-attitude.html
*behaviors, perceptions or emotions towards a place, person, object or an activity as defined by psychologists.
*https://marketography.com/2010/10/17/understanding-consumer-attitudes/
*Understanding Consumer Attitudes
*https://www.slideshare.net/chitcharlie/attitude-a-marketing-perspective
*Attitude: A Marketing Perspective
*https://www.tutorialspoint.com/consumer_behavior/consumer_behavior_attitude.htm
*Consumer Behavior - Attitude
*https://www.quora.com/What-are-the-three-components-of-attitude-in-marketing-and-what-are-some-examples
*What are the three components of attitude in marketing, and what are some examples?
*https://bizfluent.com/about-6536655-definition-consumer-attitude.html
*Definition of Consumer Attitude
*https://schoolworkhelper.net/marketing-values-beliefs-and-attitudes/
*Marketing: Values, beliefs and attitudes
*https://smallbusiness.chron.com/attitude-factor-market-segmentation-70621.html
*Attitude Factor in Market Segmentation
**Belief in marketing
*Evangelism marketing
*Frame of reference (marketing)
*FAST marketing
*Brand tribalism
*Youth marketing
*Marketing myopia
*Diversity marketing
*https://marketingland.com/power-shared-beliefs-market-believe-not-234131
*The power of shared beliefs: Market what you believe, not only what you do
*https://marketing-dictionary.org/b/belief/
*In consumer behavior, a belief is a cognition or cognitive organization about some aspect of the individual’s world. Unlike an attitude, a belief is always emotionally or motivationally neutral. [1]
*http://oer2go.org/mods/en-boundless/www.boundless.com/marketing/definition/belief/index.html
*mental acceptance of a claim as truth regardless of supporting or contrary empirical evidence
*https://study.com/academy/lesson/attitudes-values-lifestyle-social-factors-in-marketing.html
*Attitudes, Values & Belief: Social Factors in Marketing
*https://www.pure360.com/brands-with-belief/
*BRANDS WITH BELIEF: WHY PEOPLE BUY YOUR ‘WHY’, NOT YOUR ‘WHAT’
*https://whypeoplequit.com/the-three-core-beliefs-of-marketing/
*The Three Core Beliefs of Marketing (and Why Your Membership Business Isn’t Growing)
*https://www.adweek.com/brand-marketing/as-more-consumers-than-ever-make-belief-driven-purchases-its-worth-it-for-brands-to-take-a-stand/
*As More Consumers Than Ever Make Belief-Driven Purchases, It’s Worth It for Brands to Take a Stand
*https://www.linkedin.com/pulse/20141010073310-12874204-marketing-tools-belief-mapping-for-behaviour-change
*Marketing tools: belief mapping for behaviour change
**Expectation in marketing
*Expectation confirmation theory
*Cause marketing
*Precision marketing
*Value (marketing)
*Expectation states theory
*Distribution (marketing)
*Customer satisfaction
*Service quality
*Persona (user experience)
*Core product
*Service recovery
*https://smallbusiness.chron.com/expectation-consumer-important-marketing-789.html
*Why Is the Expectation of a Consumer Important in Marketing?
*http://expectationmarketing.com/expectation-marketing-lesson-2/
*Lesson 2: Why Is Expectation Marketing Important For Your Business
*http://expectationmarketing.com/
*https://blog.spiralytics.com/content-marketing-expectations-management-understanding-goals-and-kpis/
*Content Marketing Expectation Management: Understanding Goals and Setting KPIs
*http://changingminds.org/disciplines/marketing/understanding_customers/customer_expectation.htm
*https://blog.simplemachinesmarketing.com/how-to-properly-set-marketing-expectations
*How to Properly Set Marketing Expectations
*https://yourbusiness.azcentral.com/distributor-expectation-marketing-16871.html
*Distributor Expectation in Marketing
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/11513-customer-expectations.html
*Customer Expectations
*https://www.salesforce.com/research/customer-expectations/
*What are customer expectations, and how have they changed?
*Psychographics
**Lifestyle analysis
*Lifestyle (sociology)
*Marketing effectiveness
*Psychographics
*Target audience
*Customer analytics
*Market segmentation
*https://www.thebalancesmb.com/what-is-lifestyle-segmentation-2295510
*What Is Lifestyle Segmentation in Marketing?
*https://www.monash.edu/business/marketing/marketing-dictionary/l/lifestyle-analysis
*The analysis of a person's day-today pattern of living as expressed in that person's Activities, Interests and Opinions - sometimes referred to as AlOs or psychographics.
*https://fyi.extension.wisc.edu/downtown-market-analysis/understanding-the-market/demographics-and-lifestyle-analysis/
*Demographics & Lifestyle Analysis
*https://www.marketingtutor.net/lifestyle-segmentation/
*What is Lifestyle Segmentation
*https://www.ncbi.nlm.nih.gov/pubmed/20155548
*Using lifestyle analysis to develop wellness marketing strategies for IT professionals in India.
*https://economictimes.indiatimes.com/definition/lifestyle-segmentation
*Definition of 'Lifestyle Segmentation'
*https://www.emerald.com/insight/content/doi/10.1108/13555859810764517/full/html
*A lifestyle analysis of New Zealand customers
*https://www.marketresearch.com/Marketing-Market-Research-c70/Demographics-c81/Lifestyle-c134/
*Lifestyle Market Research Reports & Industry Analysis
*https://www.marketing91.com/lifestyle-segmentation/
*Lifestyle Segmentation
**Social class in marketing
*History of marketing
*Affiliate marketing
*https://courses.lumenlearning.com/boundless-marketing/chapter/social-influences-on-the-consumer-decision-process/
*Social Influences on the Consumer Decision Process
*https://www.linkedin.com/pulse/marketing-101-analysis-social-classes-consumer-mohsen-salehi-t-gemba
*Marketing 101: Analysis of Social Classes & Consumer Behavior
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/2166-social-classes.html
*Social Classes
*https://www.wisdomjobs.com/e-university/consumer-behaviour-tutorial-94/what-is-a-social-class-10500.html
*WHAT IS A SOCIAL CLASS - CONSUMER BEHAVIOUR
*https://thereadersbureau.com/why-marketers-are-interested-in-social-class/
*Why Marketers Are Interested In Social Class
*https://marketingmixx.com/social-class-and-consumer-behavior/
*https://academic.oup.com/jcr/article-abstract/10/3/265/1821069?redirectedFrom=PDF
*The Continuing Significance of Social Class to Marketing
*http://www.businessdictionary.com/definition/social-class.html
*A status hierarchy in which individuals and groups are classified on the basis of esteem
*Reference group
*Opinion leader
**Culture in marketing
*https://www.columnfivemedia.com/culture-marketing-101-how-to-turn-your-brands-culture-into-content
*Culture Marketing 101: How to Turn Your Brand’s Culture into Content
*https://www.smartinsights.com/digital-marketing-strategy/understanding-the-impact-of-culture-on-marketing-content/
*Understanding the impact of culture on marketing content
*https://www.columnfivemedia.com/5-culture-marketing-examples
*5 Perfect Examples of Culture Marketing (Plus Tips to Do It Yourself)
*https://smallbusiness.chron.com/cultural-influences-marketing-strategies-26121.html
*Cultural Influences on Marketing Strategies
*https://www.forbes.com/sites/onmarketing/2014/04/07/culture-as-competitive-advantage-for-marketers/
*Culture As Competitive Advantage For Marketers
*https://www.gsb.stanford.edu/insights/when-does-culture-matter-marketing
*When Does Culture Matter in Marketing?
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/11253-cultural-marketing.html
*Cultural Marketing
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/1804-culture.html
*Culture
*http://www.businessdictionary.com/definition/cultural-marketing.html
*cultural marketing
*https://www.huffpost.com/entry/how-cultural-marketing-is_b_5815896
*How Cultural Marketing Is Different From Consumer Insights
**Extensive problem solving
*Consumer behaviour
*https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/17929-extensive-problem-solving.html
*Extensive Problem Solving
*https://www.monash.edu/business/marketing/marketing-dictionary/e/extensive-problem-solving
*Extensive Problem Solving
*https://marketing-dictionary.org/e/extensive-problem-solving/
*Extensive Problem Solving
*https://dictionary.cambridge.org/dictionary/english/extensive-problem-solving
*extensive problem solving
*https://www.kamcity.com/kamwords/extensive-problem-solving/
*Extensive problem solving
*https://www.tutorialspoint.com/consumer_behavior/consumer_behavior_decision_making.htm
*Consumer Behavior - Decision Making
*https://www.slideshare.net/cutehalle/problem-solving-presentation-ppt
*Problem Solving Presentation Ppt
*https://courses.lumenlearning.com/boundless-marketing/chapter/the-consumer-decision-process/
*The Consumer Decision Process
*https://marketingmixx.com/consumer-decision-making/
*https://2012books.lardbucket.org/books/marketing-principles-v2.0/s06-02-low-involvement-versus-high-in.html
*3.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process
**Limited problem solving
*Problem management
*Services marketing
*Systematic inventive thinking
*https://toughnickel.com/industries/Principles-of-Marketing-Part-2-Buyer-Behavior
*Principles of Marketing - Buyer Behavior
*https://www.monash.edu/business/marketing/marketing-dictionary/l/limited-problem-solving
*Limited Problem Solving
*http://343f11.pbworks.com/w/page/47721221/Limited%20and%20extended%20problem%20solving
*Limited and Extended Problem Solving
*https://nonsensecollection.com/extended-limited-problem-solving-behaviours/65
*Extended And Limited Problem Solving Behaviours
*https://trello.com/c/sJYEbTrQ/231-2-limited-problem-solving
*2. Limited Problem Solving in list C4: Consumer Behaviour (B2C)
*https://azlinaahmad565b.wordpress.com/2015/02/21/discuss-with-examples-types-of-consumers-decision-making/
*Discuss with examples, types of consumers decision making.
*http://college.cengage.com/business/pride/foundations/3e/assets/students/review/chapter8.html
*Chapter 8: Consumer Buying Behavior
*https://www.kamcity.com/kamwords/limited-problem-solving/
*Limited Problem Solving
*https://www.slideshare.net/robinrenstrom/consumer-buying-behavior-2-presentation-780882
*Consumer Buying Behavior 2
**Routinized response behavior
*https://marketing-dictionary.org/r/routinized-choice-behavior/
*Routinized choice (or routinized response) behavior occurs after a sufficient number of “trials” or purchases of a particular brand; the decision process requires very little cognitive effort and little or no decision making is involved. The behavior becomes habitual or routine.[1]
*https://marketing-dictionary.org/h/habitual-buying-behavior/
*Habitual Buying Behavior
*http://college.cengage.com/business/pride/marketing/14e/assets/students/chsummary/summary5.html
*Consumer Buying Behavior
*https://quizlet.com/12714082/mkc1-consumer-behavior-flash-cards/
*Routinized response behavior is when consumers make many purchases routinely by choosing a preferred brand or choose from a limited group of acceptable brands.
*https://www.coursehero.com/file/p73h8p4/Routinized-response-behavior-RRB-This-is-about-the-everyday-purchases-with-a/
*Routinized response behavior rrb this is about the
*https://www.mbaknol.com/marketing-management/types-of-consumer-buying-behavior/
*Types of Consumer Buying Behavior
*https://www.flashcardmachine.com/intro-to-marketing2.html
*customer uses this when buying frequently purchased low-cost items requiring little search and decision effort
**Low-involvement purchases
*Advertising management
*https://2012books.lardbucket.org/books/marketing-principles-v2.0/s06-02-low-involvement-versus-high-in.html
*3.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process
*https://www.marketing91.com/low-involvement-product-low-involvement-purchase/
*What is a Low involvement product or Low involvement purchase?
*https://www.britannica.com/topic/low-involvement-purchase
*Low-involvement purchase
*https://opentext.wsu.edu/marketing/chapter/2-low-involvement-versus-high-involvement-buying-decisions-and-the-consumers-decision-making-process/
*5.2 LOW-INVOLVEMENT VERSUS HIGH-INVOLVEMENT BUYING DECISIONS AND THE CONSUMER’S DECISION-MAKING PROCESS
*http://oer2go.org/mods/en-boundless/www.boundless.com/marketing/textbooks/boundless-marketing-textbook/consumer-marketing-4/consumer-experience-43/marketing-changes-due-to-involvement-219-4853/index.html
*A company should consider the level of involvement a consumer has with a product in order to guide its marketing strategy.
*https://smallbusiness.chron.com/types-consumer-buying-behaviors-product-decisions-10273.html
*Types of Consumer Buying Behaviors & Product Decisions
*https://quizlet.com/189171053/low-involvement-versus-high-involvement-buying-decisions-and-the-consumers-decision-making-process-32-flash-cards/
*Low-Involvement Versus High-Involvement Buying Decisions and the Consumer's Decision-Making Process 3.2
**Dissonance in marketing
*Cognitive dissonance
*Buyer's remorse
*Boomerang effect (psychology)
*Attitude change
*Persuasion
*Buyer decision process
*Mooers's law
*Disconfirmed expectancy
*Self-persuasion
*https://smallbusiness.chron.com/dissonance-marketing-25900.html
*What Is Dissonance in Marketing?
*https://smallbusiness.chron.com/cognitive-dissonance-marketing-55693.html
*What Is Cognitive Dissonance in Marketing?
*https://yourbusiness.azcentral.com/cognitive-dissonance-marketing-4195.html
*What Is Cognitive Dissonance in Marketing?
*https://yourbusiness.azcentral.com/dissonance-marketing-1035.html
*What Is Dissonance in Marketing?
*https://study.com/academy/lesson/cognitive-dissonance-in-marketing-definition-examples-quiz.html
*Cognitive Dissonance in Marketing: Definition & Examples
*https://medium.com/psychology-secrets-for-marketing/cognitive-dissonance-704ada47b048
*Cognitive Dissonance
*https://www.sciencedirect.com/science/article/pii/S187704281101648X
*The theory of cognitive dissonance: A marketing and management perspective
*https://www.constellationr.com/cognitive-dissonance-and-influence-marketing
*Cognitive Dissonance and Influence Marketing
*https://www.britannica.com/topic/dissonance-reducing-buying-behaviour
*Dissonance-reducing buying behaviour
**Adoption process
*Marketing mix modeling
*Marketing engineering
*https://iedunote.com/consumer-adoption-process
*5 Stages of Consumer Adoption Process
*https://www.entlifeonline.com/consumer-adoption-process-marketing-5-stages/
*The Adoption process in marketing [5 Stages With Examples]
*https://www.marketing91.com/adoption-process/
*Adoption Process
*https://www.marketingstudyguide.com/product-adoption-process-plc/
*The Product Adoption Process and the PLC
*https://www.linkedin.com/pulse/20141024185121-17707777-5-stages-to-the-consumer-adoption-process
*5 Stages to the Consumer Adoption Process
*http://www.yourarticlelibrary.com/consumers/consumer-adoption-process-5-stages/48627
*Consumer Adoption Process (5 Stages)
*https://www.marketingteacher.com/adoption-process-2/
*Adoption Process
*http://www.businessdictionary.com/definition/product-adoption-process.html
*product adoption process
*https://marketing-insider.eu/factors-influencing-the-adoption-process/
*FACTORS INFLUENCING THE ADOPTION PROCESS
%%%%%%%%%%%%%
Wk5 视频
:https://www.bilibili.com/video/av9061086/
:1，【莱昂纳多广告】比亚迪唐100 — Make History （720P）
:https://www.bilibili.com/video/av15737435/
:2，2分钟看完麦（jin）当（gong）劳（men）logo演变史
:https://www.cnbc.com/video/2011/07/20/history-of-hershey-marketing.html
:2，History of Hershey Marketing
:https://www.bilibili.com/video/av19403649/
:5，【RobPlays】迪士尼公司历史科普 Disney History: The Company!
:https://v.youku.com/v_show/id_XOTUwODM3NjY4.html
:5，可口可乐的历史
:https://www.bilibili.com/video/av21329749/
:6，球鞋党在哪里？5分钟看遍Air Jordan历史，31代球鞋全解析
:https://www.bilibili.com/video/av4838184/
:52，可乐王国的战争
:http://www.pps.tv/w_19rr031cp9.html
:100，可口可乐百年历史
:http://www.iqiyi.com/w_19rr031cp9.html
:100，可口可乐百年历史
===Lynda.com for Ch4===
====Preliminary====
:https://www.lynda.com/Marketing-tutorials/Marketing-Tools-SEO/2808551-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 PPC Marketing Tools: SEO
:https://www.lynda.com/Marketing-tutorials/Get-Job-Marketing/751337-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aReinforcement++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Career Development Get a Job in Marketing
:https://www.lynda.com/Data-Science-tutorials/Cognitive-technologies-business/681100/5009859-4.html
:1 Business Intelligence Cognitive technologies in business FromCognitive Technologies: The Real Opportunities for Business
:https://www.lynda.com/Data-Science-tutorials/Cognitive-technologies-explained/681100/5009864-4.html
:1 Business Intelligence Cognitive technologies explained FromCognitive Technologies: The Real Opportunities for Business
:https://www.lynda.com/Marketing-tutorials/What-you-should-know-before-watching-course/2807866/2241793-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Analytics What you should know before watching this course FromAdvanced SEO: Search Factors
:https://www.lynda.com/Marketing-tutorials/SEO-goals/2808551/2931336-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 PPC SEO goals FromMarketing Tools: SEO
:https://www.lynda.com/Marketing-tutorials/Creating-meaningful-engagement-models/794141/5040211-4.html
:2 B2B Marketing Creating meaningful engagement models FromAccount-Based Marketing Foundations
:https://www.lynda.com/course-tutorials/SEO-goals/560061/585135-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 SEO SEO goals FromMarketing Tools: SEO (2017)
:https://www.lynda.com/Marketing-tutorials/Get-multiple-internships/751337/5012522-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aReinforcement++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Career Development Get multiple internships FromGet a Job in Marketing
:https://www.lynda.com/Marketing-tutorials/How-people-use-search/2807866/2242814-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Analytics How people use search FromAdvanced SEO: Search Factors
:https://www.lynda.com/Data-Science-tutorials/Reinforcement-learning/681100/5009871-4.html
:4 Business Intelligence Reinforcement learning FromCognitive Technologies: The Real Opportunities for Business
:https://www.lynda.com/Marketing-tutorials/Video-advertising-tools/753915/5021054-4.html
:4 PPC Video advertising tools FromMarketing Tools: Digital Marketing
:https://www.lynda.com/B2B-Marketing-tutorials/overview-digital-marketing-technologies/437279/493153-4.html
:8 B2B Marketing An overview of digital marketing technologies FromBuilding Your Marketing Technology Stack
====from Motivation marketing to Psychographics====
:https://www.lynda.com/Facebook-tutorials/Marketing-Facebook/2809358-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Marketing on Facebook
:https://www.lynda.com/Business-Skills-tutorials/Influencing-Others/148625-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Influencing Others
:https://www.lynda.com/Design-tutorials/Design-universal/788237/3510032-4.html
:1 Design is universal FromGood Design Drives Business
:https://www.lynda.com/Marketing-tutorials/Learning-Integrated-Content-Marketing/756327-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aDialogue+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Integrated Content Marketing
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-you-should-know-before-watching-course/171053/372364-4.html
:1 What you should know before watching this course FromBranding Foundations
:https://www.lynda.com/Marketing-tutorials/Marketing-Tools-SEO/2808551-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Tools: SEO
:https://www.lynda.com/Business-tutorials/Learning-Impact-Importance-Storytelling/2804067-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aDialogue+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Impact: The Importance of Storytelling
:https://www.lynda.com/User-Experience-tutorials/What-interaction-design/604271/749060-4.html
:1 What is interaction design? FromUX Foundations: Interaction Design
:https://www.lynda.com/Facebook-tutorials/Reach-your-advertising-goals-Facebook/5010663/5029993-4.html
:1 Reach your advertising goals on Facebook FromAdvertising on Facebook: Advanced
:https://www.lynda.com/HootSuite-tutorials/link-between-business-strategy-use-social-media/504398/575523-4.html
:1 The link between business strategy and use of social media FromSocial Media Marketing: ROI (2017)
:https://www.lynda.com/Power-BI-tutorials/Overview/5035822/2235492-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Overview FromCustomer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Marketing-tutorials/Connecting-customers-online/693114/760680-4.html
:1 Connecting with customers online FromOnline Marketing Foundations
:https://www.lynda.com/Facebook-tutorials/Marketing-Facebook-Groups/756322-2.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing on Facebook: Groups
 
:https://www.lynda.com/Marketing-tutorials/Monitor-your-competitors-websites-changes/737795/5022317-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Monitor your competitors' websites for changes FromMarketing Tips
:https://www.lynda.com/Business-tutorials/Calculating-Value-ROI-Customer-Service/2802030-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aBUYING+DECISIONS%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Calculating the Value and ROI of Customer Service
:https://www.lynda.com/Business-tutorials/Building-Business-Relationships/808669-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Building Business Relationships
:https://www.lynda.com/Marketing-tutorials/Marketing-Programs-Power-Customer-Acquisition/2815149-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Online Marketing Marketing Programs that Power Customer Acquisition
:https://www.lynda.com/Business-Skills-tutorials/How-Analyze-Sales-Competitors/453288-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Analyzing Sales Competitors
:https://www.lynda.com/Power-BI-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Tools-Analysis/5035822-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Business-Skills-tutorials/Viral-Marketing-Crafting-Shareable-Content/157305-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Jonah Berger on Viral Marketing
:https://www.lynda.com/Marketing-tutorials/What-you-should-know-before-watching-course/2807866/2241793-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromAdvanced SEO: Search Factors
:https://www.lynda.com/Marketing-tutorials/Advanced-Consumer-Behavior/642488-2.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advanced Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Advanced-Consumer-Behavior/642488-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Advanced Consumer Behavior
:https://www.lynda.com/IT-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Concepts/5035819-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Customer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Marketing-tutorials/Discover-top-digital-marketing-tools/753915/5021042-4.html
:1 Discover the top digital marketing tools
:https://www.lynda.com/Business-tutorials/Building-Customer-Loyalty/2804060-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Building Customer Loyalty
:https://www.lynda.com/Marketing-tutorials/benefits-targeting/704146/747322-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The benefits of targeting FromMarketing Foundations: Targeting
:https://www.lynda.com/Business-tutorials/Determining-Market-Size-Your-Product-Service/2816003-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Determining Market Size for Your Product or Service
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/How-get-most-from-course/737794/797704-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How to get the most from this course FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Marketing-Generation-Z/5038214-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aAttitude+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing to Generation Z
:https://www.lynda.com/Marketing-tutorials/Digital-pioneers-vs-digital-natives/5038214/2931739-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aAttitude+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Digital pioneers vs. digital natives FromMarketing to Generation Z
:https://www.lynda.com/Marketing-tutorials/Advanced-SEO-Search-Factors/2807866-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advanced SEO: Search Factors
:https://www.lynda.com/Marketing-tutorials/Marketing-Communications/578359-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enterprise Marketing Marketing Communications
:https://www.lynda.com/Google-Analytics-tutorials/SEO-Foundations/737788-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 SEO Foundations
:https://www.lynda.com/Marketing-tutorials/What-advanced-product-marketing/5038215/2921935-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What is advanced product marketing? FromAdvanced Product Marketing
:https://www.lynda.com/Business-tutorials/What-you-should-know-before-starting/2808539/2247729-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before starting
:https://www.lynda.com/B2B-Marketing-tutorials/What-you-should-know-before-watching-course/437279/493150-4.html
:1 What you should know before watching this course FromBuilding Your Marketing Technology Stack
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Competitive-Market-Analysis/614311-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-Skills-tutorials/What-know-before-watching-course/693076/757075-4.html
:1 What to know before watching this course FromCustomer Service Foundations
:https://www.lynda.com/Graphic-Design-tutorials/What-visual-communication/738879/765963-4.html
:1 What is visual communication? FromVisual Communication for Business: The Marketer's Secret Weapon
:https://www.lynda.com/Marketing-tutorials/Marketing-Visual-Storytelling/649994/669392-4.html
:1 Marketing with Visual Storytelling From2-Minute Tips for Marketing
:https://www.lynda.com/Marketing-tutorials/What-advanced-product-marketing/5038215/2921935-4.html
:1 What is advanced product marketing? FromAdvanced Product Marketing
:https://www.lynda.com/Marketing-tutorials/Auditing-Your-Communication-Channels/649994/669393-4.html
:1 Auditing Your Communication Channels From2-Minute Tips for Marketing
:https://www.lynda.com/Design-tutorials/Focus-groups-terrible/788237/3507443-4.html
:1 Focus groups are terrible FromGood Design Drives Business
:https://www.lynda.com/Business-tutorials/What-customer-loyalty/2804060/2232991-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is customer loyalty? FromBuilding Customer Loyalty
:https://www.lynda.com/Marketing-tutorials/Social-media-B2B/656805/702343-4.html
:2 Social media for B2B FromB2B Foundations: Social Media Marketing
:https://www.lynda.com/Business-Online-Marketing-tutorials/What-you-should-know-before-watching-course/149250/175043-4.html
:2 What you should know before watching this course FromLearning to Write Marketing Copy
:https://www.lynda.com/Business-tutorials/What-you-need-know/2802030/2246747-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aBUYING+DECISIONS%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you need to know FromCalculating the Value and ROI of Customer Service
:https://www.lynda.com/Dreamweaver-tutorials/Understanding-context-experience/82822/97985-4.html
:2 Understanding the context of experience FromInteraction Design Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Creating-brand-book/171053/372385-4.html
:2 Creating the brand book FromBranding Foundations
:https://www.lynda.com/Business-Skills-tutorials/Identify-emotional-needs/693076/757091-4.html
:2 Identify emotional needs FromCustomer Service Foundations
:https://www.lynda.com/Marketing-tutorials/How-SEO-works/693114/760710-4.html
:2 How SEO works FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/What-online-marketing/693114/760681-4.html
:2 What is online marketing? FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Understanding-why-marketing-plan-important/186109/371151-4.html
:2 Understanding why a marketing plan is important FromWriting a Marketing Plan
:https://www.lynda.com/Marketing-tutorials/Evaluating-Competitors-Marketer/649994/669395-4.html
:2 Evaluating Competitors as a Marketer From2-Minute Tips for Marketing
:https://www.lynda.com/Marketing-tutorials/Searching-competitor-sites-hidden-gems-content/737795/800374-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Searching competitor sites for hidden gems and content
:https://www.lynda.com/Marketing-tutorials/Pinpointing-big-data/677181/757370-4.html
:2 Pinpointing with big data FromMarketing: On Assignment
:https://www.lynda.com/Business-Skills-tutorials/Six-STEPPS-getting-people-share/157305/162545-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Six STEPPS to getting people to share FromJonah Berger on Viral Marketing
:https://www.lynda.com/Marketing-tutorials/What-online-marketing/693114/760681-4.html
:2 What is online marketing? FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/SEO-goals/2808551/2931336-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 SEO goals FromMarketing Tools: SEO
:https://www.lynda.com/Business-tutorials/impact-customer-service/2802030/2246748-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aBUYING+DECISIONS%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The impact of customer service FromCalculating the Value and ROI of Customer Service
:https://www.lynda.com/Business-tutorials/Methods-defining-your-market/2816003/2238469-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Methods for defining your market
:https://www.lynda.com/Accounting-tutorials/Importance-mission-statement/428726/515270-4.html
:2 Importance of a mission statement FromBalanced Scorecard and Key Performance Indicators
:https://www.lynda.com/Google-Analytics-tutorials/Understanding-content-optimization/737788/804278-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understanding content optimization
:https://www.lynda.com/Marketing-tutorials/What-marketing-funnel/625920/692813-4.html
:2 What is the marketing funnel? FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Business-Skills-tutorials/What-business-development/697710/752645-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aNeeds+++Customer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is business development? FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Business-tutorials/Understand-stakes/2808539/2247730-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understand the stakes
:https://www.lynda.com/Business-tutorials/Serve-others/808669/3500213-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Serve others FromBuilding Business Relationships
:https://www.lynda.com/Business-Skills-tutorials/Word-mouth-marketing/157305/162543-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Word-of-mouth marketing FromJonah Berger on Viral Marketing
:https://www.lynda.com/Business-Skills-tutorials/Telling-stories-carry-your-message/157305/162561-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Telling stories that carry your message FromJonah Berger on Viral Marketing
:https://www.lynda.com/Business-tutorials/Knowing-what-say/359601/2235099-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Knowing what to say FromCommunicating with Confidence
:https://www.lynda.com/Business-Skills-tutorials/Understand-your-prospects-customers/697710/752655-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aNeeds+++Customer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understand your prospect's customers FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Data-Science-tutorials/Introduction/664825/748278-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aVisual+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Introduction FromData Visualization: A Lesson and Listen Series
:https://www.lynda.com/Business-Skills-tutorials/Address-competitors/697710/752662-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aNeeds+++Customer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Address competitors FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Marketing-tutorials/Who-you-talking-marketer/797726/3510361-4.html
:3 Who are you talking to as a marketer? FromMarketing to Diverse Audiences
:https://www.lynda.com/Marketing-tutorials/Awareness/625920/692817-4.html
:3 Awareness FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Enterprise-Marketing-tutorials/Creating-brands-look-feel/171053/372381-4.html
:3 Creating the brand's look and feel FromBranding Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-brand/171053/372366-4.html
:3 What is a brand? FromBranding Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Identifying-your-core-values-purpose/171053/372370-4.html
:3 Identifying your core values and purpose FromBranding Foundations
:https://www.lynda.com/Marketing-tutorials/What-brand-strategy/606084/674519-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is a brand strategy? FromCreate A Brand Strategy
:https://www.lynda.com/Google-Analytics-tutorials/Overview-long-term-content-strategies/737788/804295-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Overview of long-term content strategies FromSEO Foundations
:https://www.lynda.com/course-tutorials/Why-use-Twitter/2811353/2248357-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why use Twitter? FromMarketing on Twitter
:https://www.lynda.com/Business-tutorials/What-makes-good-speaker/359601/2236129-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What makes a good speaker? FromCommunicating with Confidence
:https://www.lynda.com/Facebook-tutorials/Facebook-groups-business/756322/5010171-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Facebook groups for business
:https://www.lynda.com/Marketing-tutorials/Evaluate-customers-feelings/614311/673831-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Evaluate customers' feelings FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-Skills-tutorials/Having-both-online-offline-marketing-strategy/157305/162544-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Having both an online and an offline marketing strategy FromJonah Berger on Viral Marketing
:https://www.lynda.com/Marketing-tutorials/What-brand-strategy/606084/674519-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is a brand strategy? FromCreate A Brand Strategy
:https://www.lynda.com/Marketing-tutorials/Introduction-influencer-marketing/693114/760753-4.html
:3 Introduction to influencer marketing FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-Advertising-tutorials/Digital-Marketing-Trends/737794-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Digital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Define-your-top-competitors/614311/673824-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define your top competitors FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Google-Analytics-tutorials/Why-you-need-keyword-research-plan/737788/804271-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why you need a keyword-research plan
:https://www.lynda.com/Marketing-tutorials/Who-you-talking-marketer/797726/3510361-4.html
:3 Who are you talking to as a marketer?
:https://www.lynda.com/Marketing-tutorials/Personality-tonality/606084/674530-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Personality and tonality FromCreate A Brand Strategy
:https://www.lynda.com/IT-tutorials/Insights-understanding/5035819/2242786-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Insights and understanding
:https://www.lynda.com/IT-tutorials/Customer-insights-analytics/5035819/2242782-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Customer insights and analytics
:https://www.lynda.com/User-Experience-tutorials/Mental-models/604271/749079-4.html
:3 Mental models FromUX Foundations: Interaction Design
:https://www.lynda.com/Business-Skills-tutorials/Understanding-introversion-extroversion/170778/369756-4.html
:3 Understanding introversion and extroversion FromCommunication Tips
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Understanding-benefits-content-marketing/369044/386348-4.html
:3 Understanding the benefits of content marketing FromContent Marketing Foundations
:https://www.lynda.com/Business-tutorials/Write-your-origins-story/2808539/2246860-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Write your origins story
:https://www.lynda.com/Business-tutorials/Think-long-term/148625/2232262-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aSustainable+consumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Think long term
:https://www.lynda.com/Marketing-tutorials/Why-study-consumer-behavior/642488/738547-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Why study consumer behavior FromAdvanced Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Prepare/606084/674521-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Prepare FromCreate A Brand Strategy
:https://www.lynda.com/Business-tutorials/Three-types-stories-used-training/2804067/2242756-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aDialogue+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Three types of stories used in training FromLearning Impact: The Importance of Storytelling
:https://www.lynda.com/Marketing-tutorials/Start-brand-positioning/578359/623255-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Start with a brand positioning FromMarketing Communications
:https://www.lynda.com/Business-Skills-tutorials/What-product-strategy/628691/691797-4.html
:4 What is product strategy? FromProduct Management: Building a Product Strategy
:https://www.lynda.com/Business-Online-Marketing-tutorials/What-copywriting/149250/175045-4.html
:4 What is copywriting? FromLearning to Write Marketing Copy
:https://www.lynda.com/Marketing-tutorials/Set-goals-smart-pre-launch/578359/623262-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aMarketing+communications%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Set goals: be smart pre-launch FromMarketing Communications
:https://www.lynda.com/Business-Skills-tutorials/Take-ownership-problems/693076/757095-4.html
:4 Take ownership of problems FromCustomer Service Foundations
:https://www.lynda.com/Marketing-tutorials/What-creativity-how-do-you-come-up-new-ideas/737795/5022305-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEngagement+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What is creativity and how do you come up with new ideas?
:https://www.lynda.com/Business-Skills-tutorials/Telling-stories/170778/381400-4.html
:4 Telling stories FromCommunication Tips
:https://www.lynda.com/Business-Skills-tutorials/Reminding-people-triggers/157305/162551-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aViral+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Reminding people with triggers FromJonah Berger on Viral Marketing
:https://www.lynda.com/Business-Skills-tutorials/Speaking-special-occasions/170778/441760-4.html
:4 Speaking at special occasions FromCommunication Tips
:https://www.lynda.com/Lead-Generation-tutorials/Defining-thought-leadership-vs-selling/369044/386349-4.html
:4 Defining thought leadership vs. selling FromContent Marketing Foundations
:https://www.lynda.com/User-Experience-tutorials/Why-psychology/604271/749067-4.html
:4 Why psychology? FromUX Foundations: Interaction Design
:https://www.lynda.com/Marketing-tutorials/How-people-use-search/2807866/2242814-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How people use search FromAdvanced SEO: Search Factors
:https://www.lynda.com/Marketing-tutorials/Considerations-before-choosing/753915/5021060-4.html
:4 Considerations before choosing FromMarketing Tools: Digital Marketing
:https://www.lynda.com/Marketing-tutorials/Marketing-program-6-Social-media/2815149/2240406-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Marketing program #6: Social media FromMarketing Programs that Power Customer Acquisition
:https://www.lynda.com/Google-Analytics-tutorials/What-search-engine-optimization-SEO/737788/804266-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What is search engine optimization (SEO)?
:https://www.lynda.com/Salesforce-tutorials/Common-workflows-marketers/672238/708724-4.html
:4 Common workflows for marketers FromSalesforce for Marketers
:https://www.lynda.com/Marketing-tutorials/Examine/606084/674525-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Examine FromCreate A Brand Strategy
:https://www.lynda.com/Analytics-tutorials/What-international-SEO/377449/377489-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What is international SEO?
:https://www.lynda.com/Marketing-tutorials/Video-advertising-tools/753915/5021054-4.html
:4 Video advertising tools FromMarketing Tools: Digital Marketing
:https://www.lynda.com/Marketing-tutorials/Colors-shapes-sounds-How-our-brain-makes-sense-it-all/642488/738551-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Colors, shapes, and sounds: How our brain makes sense of it all FromAdvanced Consumer Behavior
:https://www.lynda.com/Salesforce-tutorials/Capturing-leads-from-web/672238/708730-4.html
:5 Capturing leads from the web FromSalesforce for Marketers
:https://www.lynda.com/Business-tutorials/Creating-competitive-binder/2814144/2238540-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aAttitude+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creating a competitive binder FromDefining and Segmenting Competition
:https://www.lynda.com/Marketing-tutorials/What-makes-website-effective/693114/760694-4.html
:5 What makes a website effective? FromOnline Marketing Foundations
:https://www.lynda.com/Business-tutorials/Determining-your-strengths/2815120/2238466-4.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Determining your strengths FromBuilding a Competitive Matrix
:https://www.lynda.com/Business-tutorials/Defining-Segmenting-Competition/2814144-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aAttitude+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Defining and Segmenting Competition
:https://www.lynda.com/Marketing-tutorials/Understanding-SEO/756323/5031039-4.html
:5 Understanding SEO FromImprove SEO for Your Website
:https://www.lynda.com/Business-Skills-tutorials/Determine-your-target-customers/628691/691802-4.html
:5 Determine your target customers FromProduct Management: Building a Product Strategy
:https://www.lynda.com/Power-BI-tutorials/Explore-customer-behavior-Python/5035822/2236569-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Explore customer behavior with Python FromCustomer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Business-tutorials/Defining-Segmenting-Competition/2814144-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aCompetitor+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Defining and Segmenting Competition
:https://www.lynda.com/Illustrator-tutorials/Drawing-Vector-Graphics-Brand-Character-Design/696877-2.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aBrand+equity%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Drawing Vector Graphics: Brand Character Design
:https://www.lynda.com/Marketing-tutorials/Ladder/606084/674526-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aPsychographics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Ladder FromCreate A Brand Strategy
:https://www.lynda.com/Business-tutorials/Building-Competitive-Matrix/2815120-2.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Management Building a Competitive Matrix
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Defining-understanding-importance-content-marketing/369044/386347-4.html
:6 Defining and understanding the importance of content marketing FromContent Marketing Foundations
:https://www.lynda.com/Facebook-tutorials/Create-ads-campaigns/5010663/5030000-4.html
:7 Create ads and campaigns FromAdvertising on Facebook: Advanced
:https://www.lynda.com/Data-Science-tutorials/Lesson-Truth-data-storytelling-visualization/664825/788236-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aVisual+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Lesson: Truth in data storytelling and visualization FromData Visualization: A Lesson and Listen Series
:https://www.lynda.com/Analytics-tutorials/Beyond-Google-Overview-top-global-search-engines/377449/377490-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aSearch+engine+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Beyond Google: Overview of the top global search engines
:https://www.lynda.com/B2B-Marketing-tutorials/overview-digital-marketing-technologies/437279/493153-4.html
:8 An overview of digital marketing technologies
:https://www.lynda.com/Business-Online-Marketing-tutorials/Types-marketing-copywriting/149250/175046-4.html
:8 Types of marketing copywriting FromLearning to Write Marketing Copy
:https://www.lynda.com/IT-tutorials/Engage/2805569/2809436-4.html
:8 Engage FromCert Prep: ITIL® 4 Foundation
:https://www.lynda.com/Marketing-tutorials/Marketing-program-3-Advertising-online/2815149/2239487-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aRelationship+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:9 Marketing program #3: Advertising online FromMarketing Programs that Power Customer Acquisition
====from homogeneous segment to learning theory ====
:https://www.lynda.com/Business-tutorials/Selling-Strategies-Boost-Customer-Acquisition/2815151-2.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Selling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Facebook-tutorials/Social-Media-Marketing-Tips/5035823-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Online Marketing Social Media Marketing Tips
:https://www.lynda.com/Facebook-tutorials/Personal-Branding-Social-Media/5005074-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Small Business Marketing Personal Branding on Social Media
:https://www.lynda.com/IT-tutorials/Setting-scene/5025105/2812120-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3ahomogeneous+segment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Setting the scene FromIntroduction to 5G
:https://www.lynda.com/Business-tutorials/Communication-mistakes-around-world/756276/5015966-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Communication mistakes around the world FromSocial Interactions for Multinational Teams
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Marketing-Funnel/625920-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3amarketing+psychology%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Foundations: The Marketing Funnel
:https://www.lynda.com/Business-tutorials/Social-Selling-Benchmarks-Scorecard/758619-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Social Selling Benchmarks and Scorecard
:https://www.lynda.com/Yelp-tutorials/Local-Marketing-Foundations/756325-2.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Local Marketing Foundations
:https://www.lynda.com/Business-tutorials/Selling-Industries-Retail-Consumer-Products/721915-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsumer+decision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Retail and Consumer Products
:https://www.lynda.com/Marketing-tutorials/Offline-Marketing-Foundations/693113-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aMaslow+needs%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Offline Marketing Foundations
:https://www.lynda.com/IT-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Concepts/5035819-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Intelligence Customer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Facebook-tutorials/Social-media-ad-basics/5005074/3509266-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Small Business Marketing Social media ad basics FromPersonal Branding on Social Media
:https://www.lynda.com/Video-tutorials/Social-Media-Video-Business-Marketing/2810407-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Filmmaking Social Media Video for Business and Marketing
:https://www.lynda.com/IT-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Concepts/5035819-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Intelligence Customer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Marketing-tutorials/Advanced-Consumer-Behavior/642488-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2C Marketing Advanced Consumer Behavior
:https://www.lynda.com/Facebook-tutorials/Personal-branding-must-haves-build-your-influence/5035823/2223327-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Online Marketing Personal branding must-haves to build your influence FromSocial Media Marketing Tips
:https://www.lynda.com/Video-tutorials/Social-media-marketing-video/2810407/2244103-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Filmmaking Social media marketing with video FromSocial Media Video for Business and Marketing
:https://www.lynda.com/Business-tutorials/Advanced-Persuasive-Selling-Persuading-Different-Personality-Types/2811346-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Advanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Marketing-tutorials/What-brainstorming/625919/692635-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+psychology%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What is brainstorming? FromIdeation for Marketers
:https://www.lynda.com/course-tutorials/Brand-Strategy-Designers/716056-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Design Skills Brand Strategy for Designers
:https://www.lynda.com/Graphic-Design-tutorials/Four-truths-Category-company-consumer-culture/628696/705579-4.html
:1 Four truths: Category, company, consumer, and culture FromLearning Cultural Strategy for Design
:https://www.lynda.com/Marketing-tutorials/Marketing-Programs-Power-Customer-Acquisition/2815149-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Online Marketing Marketing Programs that Power Customer Acquisition
:https://www.lynda.com/Business-tutorials/Overcoming-Imposter-Syndrome/2812492-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPsychological+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Overcoming Imposter Syndrome
:https://www.lynda.com/Illustrator-tutorials/Brand-Redesign-Small-Business/672251-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Logo Design Brand Redesign: Small Business
:https://www.lynda.com/Business-tutorials/Understanding-Consumer-Behavior/371321-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Business-tutorials/Advanced-Persuasive-Selling-Persuading-Different-Personality-Types/2811346-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPsychological+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Advanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-tutorials/Communication-mistakes-around-world/756276/5015966-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Communication mistakes around the world FromSocial Interactions for Multinational Teams
:https://www.lynda.com/IT-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Concepts/5035819-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Intelligence Customer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Amazon-Marketplace-tutorials/What-you-should-know/5016728/2226266-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Marketing-tutorials/Learning-Personal-Branding/737791-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Branding Learning Personal Branding
:https://www.lynda.com/Marketing-tutorials/Marketing-Diverse-Audiences/797726-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising Marketing to Diverse Audiences
:https://www.lynda.com/Business-tutorials/Social-Interactions-Multinational-Teams/756276-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Skills Social Interactions for Multinational Teams
:https://www.lynda.com/Business-tutorials/Calculating-Value-ROI-Customer-Service/2802030-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aConsumer+decision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Calculating the Value and ROI of Customer Service
:
:https://www.lynda.com/Business-tutorials/Mission-Vision-Statements-Explained/2814148-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Mission and Vision Statements Explained
:https://www.lynda.com/course-tutorials/Insights-UX-techniques-practices/5010648/2810665-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3a+Needs+++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 User Experience Insights into UX techniques and practices FromUX Insights Weekly
:https://www.lynda.com/Marketing-tutorials/Digital-pioneers-vs-digital-natives/5038214/2931739-4.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3alearning+theory%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising Digital pioneers vs. digital natives FromMarketing to Generation Z
:https://www.lynda.com/Business-tutorials/Asking-Great-Sales-Questions/5035799-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3abuyer+theory%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Asking Great Sales Questions
:https://www.lynda.com/Marketing-tutorials/Marketing-Generation-Z/5038214-2.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3alearning+theory%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising Marketing to Generation Z
:https://www.lynda.com/Business-tutorials/What-you-should-know-before-starting/2808539/2247729-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing What you should know before starting FromMarketing Your Side Hustle
:https://www.lynda.com/Marketing-tutorials/Defining-value-proposition/636133/678657-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Lead Generation Defining value proposition FromMarketing Foundations: Value Proposition Development
:https://www.lynda.com/Premiere-Pro-tutorials/Convey-emotion-through-type/704151/772766-4.html
:2 Video Editing Convey emotion through type FromLearning Typography for Video Editors
:https://www.lynda.com/Amazon-Marketplace-tutorials/Promotions-Amazon/5016728/2226271-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Promotions on Amazon FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-Purpose-Brand/490749/515798-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Enterprise Marketing What is the purpose of a brand? FromAdvanced Branding
:https://www.lynda.com/Marketing-tutorials/What-offline-marketing/693113/789384-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aMaslow+needs%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is offline marketing? FromOffline Marketing Foundations
:https://www.lynda.com/Business-tutorials/Overview-Customer-Success-Manager-role/2806195/2247354-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3amarketing+psychology%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Overview of Customer Success Manager role FromInterview Tips for Sales Professionals
:https://www.lynda.com/Business-tutorials/Distinctions-between-mission-vs-vision-statements/2814148/2240394-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Distinctions between mission vs. vision statements FromMission and Vision Statements Explained
:https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsumer+decision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you need to know FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/Market-research-case-study/2813258/2238487-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Market research case study FromPricing Strategy Explained
:https://www.lynda.com/Facebook-tutorials/What-online-community-building/429631/452878-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Content Marketing What is online community building? FromSocial Media Marketing: Managing Online Communities
:https://www.lynda.com/Business-tutorials/three-pricing-models/2813258/2238485-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The three pricing models FromPricing Strategy Explained
:https://www.lynda.com/Marketing-tutorials/Whats-new-social-shopping/737794/5005913-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What's new in social shopping? FromDigital Marketing Trends
:https://www.lynda.com/Facebook-tutorials/What-online-community-building/429631/452878-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Content Marketing What is online community building? FromSocial Media Marketing: Managing Online Communities
:https://www.lynda.com/Business-tutorials/Get-your-execs-board/758619/2225277-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills Get your execs on board FromSocial Selling Benchmarks and Scorecard
:https://www.lynda.com/Amazon-Marketplace-tutorials/Five-pillars-selling-Amazon/5016728/2224807-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Five pillars of selling on Amazon FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Business-tutorials/Benefits-social-selling/758619/2222796-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills Benefits of social selling FromSocial Selling Benchmarks and Scorecard
:https://www.lynda.com/Business-tutorials/Eye-contact-different-cultures/756276/5015968-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Business Skills Eye contact in different cultures FromSocial Interactions for Multinational Teams
:https://www.lynda.com/Marketing-tutorials/Differentiating-personalization/622082/670310-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 B2C Marketing Differentiating personalization FromMarketing Foundations: Personalization
:https://www.lynda.com/Business-tutorials/Understand-stakes/2808539/2247730-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 B2B Marketing Understand the stakes FromMarketing Your Side Hustle
:https://www.lynda.com/Business-tutorials/impact-customer-service/2802030/2246748-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aConsumer+decision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The impact of customer service FromCalculating the Value and ROI of Customer Service
:https://www.lynda.com/Business-tutorials/Pricing-Strategy-Explained/2813258-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing Strategy Explained
:https://www.lynda.com/Business-tutorials/Pricing-Strategy-Explained/2813258-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aConsumer+decision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing Strategy Explained
:https://www.lynda.com/IT-tutorials/Insights-understanding/5035819/2242786-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Insights and understanding FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Marketing-Branding-tutorials/Learning-Conversion-Rate-Optimization/728410-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Lead Generation Learning Conversion Rate Optimization
:https://www.lynda.com/Marketing-Advertising-tutorials/Digital-Marketing-Trends/737794-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Digital Marketing Trends
:https://www.lynda.com/Business-tutorials/Overview-personality-types/2811346/2247043-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Skills Overview of personality types FromAdvanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Marketing-tutorials/Pros-cons-offline-marketing/693113/789385-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aMaslow+needs%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Pros and cons of offline marketing FromOffline Marketing Foundations
:https://www.lynda.com/Business-tutorials/Personalize-impact/5035799/2234410-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarketing+psychology%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Personalize the impact FromAsking Great Sales Questions
:https://www.lynda.com/Yelp-tutorials/current-state-local-marketing/756325/2214128-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 B2C Marketing The current state of local marketing FromLocal Marketing Foundations
:https://www.lynda.com/Business-tutorials/Write-your-origins-story/2808539/2246860-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 B2B Marketing Write your origins story FromMarketing Your Side Hustle
:https://www.lynda.com/IT-tutorials/Customer-insights-analytics/5035819/2242782-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Customer insights and analytics FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Business-tutorials/Market-Trends-How-Identify-Them/2814146-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market Trends and How to Identify Them
:https://www.lynda.com/Marketing-tutorials/Marketing-demographics-your-community/751336/5030764-4.html
:3 Content Marketing Marketing demographics of your community FromBuilding Online Communities
:https://www.lynda.com/IT-tutorials/Insights-understanding/5035819/2242786-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Insights and understanding FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/IT-tutorials/Insights-understanding/5035819/2242786-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Insights and understanding FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Business-tutorials/psychology-failure/363225/2234940-4.html
:3 Business Skills The psychology of failure FromLearning from Failure
:https://www.lynda.com/Yelp-tutorials/Local-service-pages/756325/2213771-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 B2C Marketing Local service pages FromLocal Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Marketing-demographics-your-community/751336/5030764-4.html
:3 Content Marketing Marketing demographics of your community FromBuilding Online Communities
:https://www.lynda.com/Business-tutorials/What-kind-imposter-you/2812492/2244999-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPsychological+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Skills What kind of imposter are you? FromOvercoming Imposter Syndrome
:https://www.lynda.com/Illustrator-tutorials/Branding-vs-identity-vs-logo/378051/434172-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Logo Design Branding vs. identity vs. logo FromCreating Brand Identity Assets
:https://www.lynda.com/Mobile-Marketing-tutorials/Shifts-technology-consumer-behavior/479803/534590-4.html
:3 Mobile Marketing Shifts in technology and consumer behavior FromMobile Marketing: Creating a Strategy
:https://www.lynda.com/Marketing-tutorials/Charge-what-you-deserve/2801190/2822001-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing Charge what you deserve FromValue-Based Pricing
:https://www.lynda.com/IT-tutorials/Customer-insights-analytics/5035819/2242782-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Customer insights and analytics FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-brand/171053/372366-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing What is a brand? FromBranding Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Define-Unique-Selling-Proposition/490749/515807-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing Define a unique selling proposition FromAdvanced Branding
:https://www.lynda.com/IT-tutorials/Customer-insights-analytics/5035819/2242782-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Intelligence Customer insights and analytics FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Business-tutorials/How-personality-affects-consumers/371321/413452-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 How personality affects consumers FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Awareness/625920/692817-4.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3amarketing+psychology%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Awareness FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Enterprise-Marketing-tutorials/Influence-Touchpoints/490749/515815-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing The influence of touchpoints FromAdvanced Branding
:https://www.lynda.com/Business-tutorials/How-personality-affects-consumers/371321/413452-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 How personality affects consumers FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Business-tutorials/Dealing-uncertainty/371321/413451-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Dealing with uncertainty FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Marketing-tutorials/Evaluate-customers-feelings/614311/673831-4.html
:3 Evaluate customers' feelings FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-tutorials/Overview-personality-types/2811346/2247043-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPsychological+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Business Skills Overview of personality types FromAdvanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-tutorials/Motivating-consumers/371321/413450-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Motivating consumers FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Enterprise-Marketing-tutorials/Creating-brands-look-feel/171053/372381-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing Creating the brand's look and feel FromBranding Foundations
:https://www.lynda.com/Business-tutorials/importance-why/5035799/2234409-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3abuyer+theory%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of why FromAsking Great Sales Questions
:https://www.lynda.com/Enterprise-Marketing-tutorials/Identifying-your-core-values-purpose/171053/372370-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Enterprise Marketing Identifying your core values and purpose FromBranding Foundations
:https://www.lynda.com/Marketing-tutorials/Five-things-you-need-monetize-your-personal-brand/737791/5007535-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Branding Five things you need to monetize your personal brand FromLearning Personal Branding
:https://www.lynda.com/Business-tutorials/Personalize-impact/5035799/2234410-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3abuyer+theory%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Personalize the impact FromAsking Great Sales Questions
:https://www.lynda.com/Marketing-tutorials/Define-your-top-competitors/614311/673824-4.html
:3 Define your top competitors FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-tutorials/How-consumers-buy/371321/413456-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How consumers buy FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Business-tutorials/How-consumers-buy/371321/413456-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aconsumer+behavior%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How consumers buy FromMarketing Foundations: Understanding Consumer Behavior
:https://www.lynda.com/Graphic-Design-tutorials/Designing-cultural-strategy/628696/705577-4.html
:4 Designing for cultural strategy FromLearning Cultural Strategy for Design
:https://www.lynda.com/Marketing-tutorials/Finding-right-influencers-your-brand/653251/727436-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3ahomogeneous+segment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Finding the right influencers for your brand FromMarketing to Millennials
:https://www.lynda.com/Amazon-Marketplace-tutorials/Customer-service-seller-performance/5016728/2224811-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Customer service and seller performance FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Amazon-Marketplace-tutorials/Advertising-Amazon/5016728/2227115-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Advertising on Amazon FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Business-Skills-tutorials/Customer-segmentation/624264/677683-4.html
:4 Customer segmentation FromSales: Closing a Complex Sale
:https://www.lynda.com/Design-tutorials/What-brand-strategy/716056/773476-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Design Skills What is a brand strategy? FromBrand Strategy for Designers
:https://www.lynda.com/Marketing-tutorials/Who-millennials/653251/727417-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3ahomogeneous+segment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Who are millennials? FromMarketing to Millennials
:https://www.lynda.com/Video-tutorials/Inject-personality-branding-vlogs/2810407/2241117-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSocial+Needs+consumers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Filmmaking Inject personality into branding with vlogs FromSocial Media Video for Business and Marketing
:https://www.lynda.com/course-tutorials/UX-Insights-Weekly/5010648-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3a+Needs+++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 UX Insights Weekly
:https://www.lynda.com/IT-tutorials/Introduction-5G/5025105-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3ahomogeneous+segment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 IT and Hardware Introduction to 5G
:https://www.lynda.com/Business-tutorials/Selling-model-1-Online/2815151/2240410-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Management Selling model #1: Online FromSelling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Marketing-tutorials/Marketing-program-6-Social-media/2815149/2240406-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aCommunities+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Online Marketing Marketing program #6: Social media FromMarketing Programs that Power Customer Acquisition
:https://www.lynda.com/Illustrator-tutorials/Marketing-promotion/672251/711541-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Logo Design Marketing and promotion FromBrand Redesign: Small Business
:https://www.lynda.com/Salesforce-tutorials/Capturing-leads-from-web/672238/708730-4.html
:5 Enterprise Content Management Capturing leads from the web FromSalesforce for Marketers
:https://www.lynda.com/Business-tutorials/Value-based-pricing-pros-cons/2813258/2238491-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Value-based pricing pros and cons FromPricing Strategy Explained
:https://www.lynda.com/Business-tutorials/Deciphering-trends-vs-fads/2814146/2237507-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Deciphering trends vs. fads FromMarket Trends and How to Identify Them
:https://www.lynda.com/Marketing-tutorials/Aligning-your-marketing-objectives/2815150/2241052-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Online Marketing Aligning your marketing objectives FromCreating Marketing Objectives
:https://www.lynda.com/Web-tutorials/What-user-experience/2816038/2248656-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aPsychological+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 User Experience What is user experience? FromGetting Started in User Experience
:https://www.lynda.com/Leadership-Management-tutorials/money-motivator/721910/729087-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMaslow+needs%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Is money a motivator? FromLeadership: Practical Skills
:https://www.lynda.com/Business-tutorials/Diversity-Best-Resource-Achieving-Business-Goals/2802469-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aMulticultural+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Leadership Diversity: The Best Resource for Achieving Business Goals
:https://www.lynda.com/Business-tutorials/Tips-writing-great-mission-statement/2814148/2240396-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Tips for writing a great mission statement FromMission and Vision Statements Explained
:https://www.lynda.com/Illustrator-tutorials/Developing-new-identity/672251/711533-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Logo Design Developing the new identity FromBrand Redesign: Small Business
:https://www.lynda.com/Business-tutorials/Trend-drivers/2814146/2238507-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3a+demand+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Trend drivers FromMarket Trends and How to Identify Them
:https://www.lynda.com/Marketing-tutorials/Creating-Marketing-Objectives/2815150-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3apersonal+needs+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Online Marketing Creating Marketing Objectives
:https://www.lynda.com/Business-tutorials/Creating-Selling-Strategy-Framework/2815151/2238585-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3aEconomic+Needs++Wants%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Management Creating a Selling Strategy Framework FromSelling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Illustrator-tutorials/Final-brand-assets/672251/711538-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:8 Logo Design Final brand assets FromBrand Redesign: Small Business
:https://www.lynda.com/Illustrator-tutorials/Auditing-current-identity/672251/711531-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:9 Auditing the current identity FromBrand Redesign: Small Business
:https://www.lynda.com/Illustrator-tutorials/Mapping-out-client-goals/672251/711532-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPsychology++Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:12 Logo Design Mapping out client goals FromBrand Redesign: Small Business
====from Diversity marketing to Advertising management====
====Lynda.com Industry Analysis====
:https://www.lynda.com/IT-tutorials/Introduction-5G/5025105-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3ahomogeneous+segment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 IT and Hardware Introduction to 5G
%
Porter's Five Forces
:https://tv.sohu.com/v/dXMvMzA3MjQ4NDg4Lzg2MDkxMzIyLnNodG1s.html
:2 Porter s Five Forces - The Explainer Episode
:https://tv.sohu.com/v/dXMvMjIyNzM1NDkwLzk0MDk0NDUxLnNodG1s.html
:3 波特五力分析模型
:https://www.bilibili.com/video/av68260395/?spm_id_from=333.788.videocard.2
:4 Coca Cola SWOT analysis 2018 // 可口可乐2018 SWOT 分析
:https://v.qq.com/x/page/o0551zapyhu.html
:9 波特五力模型
:https://www.bilibili.com/video/av39039328/?redirectFrom=h5
:13 The Five Competitive Forces That Shape Strategy
:https://www.bilibili.com/video/av44362893?from=search&seid=8070732793376144222
:16 【大创聊天室】完成大创只需要七步？
:https://www.bilibili.com/video/av39039296/?spm_id_from=333.788.videocard.0
:56 Michael Porter - Strategy
%
:https://www.lynda.com/Survata-tutorials/What-you-should-know-before-watching-course/476618/548318-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What you should know before watching this course FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Business-Business-Skills-tutorials/Selling-Industries-Professional-Services/746302-2.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Professional Services
:https://www.lynda.com/Marketing-tutorials/How-get-most-from-course/737794/797704-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How to get the most from this course FromDigital Marketing Trends
:https://www.lynda.com/Business-tutorials/Selling-Industries-Retail-Consumer-Products/721915-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/Business-Analysis-Foundations-2019/5016706-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Analysis Foundations
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Business-tutorials/Selling-Industries-Manufacturing/721916-2.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Manufacturing
:https://www.lynda.com/Business-Skills-tutorials/Selling-Industries-Telecommunications/751314-2.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Telecommunications
:https://www.lynda.com/Business-tutorials/Determining-Market-Size-Your-Product-Service/2816003-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Determining Market Size for Your Product or Service
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Competitive-Market-Analysis/614311-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Survata-tutorials/How-watch-course/476618/548319-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How to watch this course FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Business-Skills-tutorials/Understand-key-metrics-your-buyer/693082/737818-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understand the key metrics of your buyer FromSelling into Industries: Healthcare
:https://www.lynda.com/Excel-tutorials/Real-Estate-Analysis-Foundations/797720-2.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Real Estate Analysis Foundations
:https://www.lynda.com/Business-tutorials/What-business-analysis-BA/5016706/2915000-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is business analysis (BA)? FromBusiness Analysis Foundations
:https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you need to know FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Excel-tutorials/Internal-rate-return/797720/808370-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Internal rate of return FromReal Estate Analysis Foundations
:https://www.lynda.com/Business-tutorials/Methods-defining-your-market/2816003/2238469-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Methods for defining your market FromDetermining Market Size for Your Product or Service
:https://www.lynda.com/Marketing-tutorials/Live-from-your-phone/737794/797708-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Live from your phone FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Whats-new-social-shopping/737794/5005913-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What's new in social shopping? FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Social-media-news-trends-4/737794/5022291-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Social media news and trends: 4 FromDigital Marketing Trends
:https://www.lynda.com/Business-Skills-tutorials/Address-competitors/697710/752662-4.html?srchtrk=index%3a33%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Address competitors FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Business-Skills-tutorials/Understand-your-prospects-customers/697710/752655-4.html?srchtrk=index%3a33%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understand your prospect's customers FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Marketing-tutorials/Define-your-top-competitors/614311/673824-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define your top competitors FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Survata-tutorials/Qualitative-vs-quantitative/476618/548323-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Qualitative vs. quantitative FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Marketing-Advertising-tutorials/Digital-Marketing-Trends/737794-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Digital Marketing Trends
:https://www.lynda.com/Business-tutorials/Defining-manufacturing-issues-players/721916/785784-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining manufacturing issues and players FromSelling into Industries: Manufacturing
:https://www.lynda.com/Business-tutorials/Market-Trends-How-Identify-Them/2814146-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market Trends and How to Identify Them
:https://www.lynda.com/Business-tutorials/Growing-accounts-relationships/721916/785801-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Growing accounts into relationships FromSelling into Industries: Manufacturing
:https://www.lynda.com/Survata-tutorials/Selecting-right-methodology/476618/548328-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Selecting the right methodology FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Business-Skills-tutorials/Determining-data-collection-methods/193712/383679-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Determining data collection methods FromMarketing Foundations: Market Research (2015)
:https://www.lynda.com/Business-Skills-tutorials/Creating-survey/193712/383687-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Creating the survey FromMarketing Foundations: Market Research (2015)
:https://www.lynda.com/Business-Skills-tutorials/Professional-services-market/746302/802431-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Professional services market FromSelling into Industries: Professional Services
:https://www.lynda.com/Business-Skills-tutorials/Telecommunications-industry/751314/796571-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Telecommunications industry FromSelling into Industries: Telecommunications
:https://www.lynda.com/Business-tutorials/Deciphering-trends-vs-fads/2814146/2237507-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Deciphering trends vs. fads FromMarket Trends and How to Identify Them
:https://www.lynda.com/Business-tutorials/Creating-competitive-binder/2814144/2238540-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creating a competitive binder FromDefining and Segmenting Competition
:https://www.lynda.com/Business-tutorials/Defining-Segmenting-Competition/2814144-2.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Defining and Segmenting Competition
:https://www.lynda.com/IT-tutorials/Big-data-business-strategy/2810941/2247497-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aanalyze+market+environment%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Big data for business strategy FromBig Data in the Age of AI
:https://www.lynda.com/Excel-tutorials/Value-added-investment-strategy/797720/808363-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Value-added investment strategy FromReal Estate Analysis Foundations
:https://www.lynda.com/Business-tutorials/Trend-drivers/2814146/2238507-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3amarketing+industry+research%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Trend drivers FromMarket Trends and How to Identify Them
:https://www.lynda.com/Excel-tutorials/Single-unit-rental-analysis-part-1/797720/808388-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Single unit rental analysis, part 1 FromReal Estate Analysis Foundations
:https://www.lynda.com/Excel-tutorials/Market-research-part-2/797720/808339-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Market research, part 2 FromReal Estate Analysis Foundations
:https://www.lynda.com/Excel-tutorials/Yields-cap-rates/797720/808376-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:8 Yields and cap rates FromReal Estate Analysis Foundations
:https://www.lynda.com/Excel-tutorials/Deal-considerations/797720/808356-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amarketing+industry+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:9 Deal considerations FromReal Estate Analysis Foundations
====Lynda.com Mission, Vision, SWOT, Market Environment analysis, ====
: https://www.lynda.com/Business-Skills-tutorials/Welcome/193712/383670-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Welcome FromMarketing Foundations: Market Research (2015)
:https://www.lynda.com/Business-tutorials/How-do-you-stack-up-against-your-competitors/182403/2920791-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How do you stack up against your competitors? FromDeveloping a Competitive Strategy
:https://www.lynda.com/Business-Skills-tutorials/Following-our-report-course/157341/196690-4.html
:1 Following our report for this course FromWriting a Business Report
:https://www.lynda.com/Business-tutorials/Prevent-project-failure-business-analysis/5016706/2911929-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Prevent project failure with business analysis FromBusiness Analysis Foundations
:https://www.lynda.com/Business-tutorials/Four-pillars-product-organization/786355/5027055-4.html
:1 Four pillars of a product organization FromCreating a Product-Centric Organization
:https://www.lynda.com/Content-Marketing-tutorials/What-you-should-know-before-watching-course/192458/373131-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aassessing+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromMarketing Foundations: International Marketing
:https://www.lynda.com/Business-Skills-tutorials/benefits-focus/784282/5038734-4.html
:1 The benefits of focus FromStrategic Focus for Managers
:https://www.lynda.com/Business-Skills-tutorials/Create-impact-focus/784282/5038732-4.html
:1 Create impact with focus FromStrategic Focus for Managers
:https://www.lynda.com/Business-tutorials/Demystifying-mission-vision-statements/2814148/2238562-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amission+vision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Demystifying mission and vision statements FromMission and Vision Statements Explained
:https://www.lynda.com/Leadership-Management-tutorials/course/599596/654336-4.html
:1 In this course FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Marketing-tutorials/Welcome/693111/756479-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amission+vision+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Welcome FromCMO Foundations: Creating a Marketing Culture
:https://www.lynda.com/Leadership-Management-tutorials/Creating-compelling-vision-mission/574670/618333-4.html
:1 Creating a compelling vision and mission FromCreating a High Performance Culture
:https://www.lynda.com/Business-Skills-tutorials/How-get-most-out-course/157341/196689-4.html
:1 How to get the most out of this course FromWriting a Business Report
:https://www.lynda.com/Business-Skills-tutorials/Developing-project-plan/373782/459931-4.html
:1 Developing a project plan FromNote-Taking for Business Professionals
:https://www.lynda.com/Mobile-Marketing-tutorials/What-you-should-know/479803/534587-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know FromMobile Marketing: Creating a Strategy
:https://www.lynda.com/Marketing-tutorials/Welcome/594447/656924-4.html
:1 Welcome FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Marketing-tutorials/Welcome/614311/673817-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Welcome FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Project-Management-tutorials/Transform-your-business-analyst-career/699332/757000-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Transform your business analyst career FromLearning Digital Business Analysis
:https://www.lynda.com/Marketing-tutorials/What-you-need-know/594447/656925-4.html
:2 What you need to know FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Finance-Accounting-tutorials/Introduction-prerequisites/797719/5002161-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction and prerequisites FromIntroduction to Commercial Real Estate Analysis
:https://www.lynda.com/Leadership-Management-tutorials/Underfunding-strategy/599596/654340-4.html
:2 Underfunding the strategy FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Business-tutorials/Distinctions-between-mission-vs-vision-statements/2814148/2240394-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amission+vision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Distinctions between mission vs. vision statements FromMission and Vision Statements Explained
:https://www.lynda.com/Business-Skills-tutorials/Mind-mapping-while-reading/373782/459924-4.html
:2 Mind mapping while reading FromNote-Taking for Business Professionals
:https://www.lynda.com/Business-tutorials/Grow-your-business-through-strategic-planning/794116/2909767-4.html
:2 Grow your business through strategic planning FromBusiness Development: Strategic Planning
:https://www.lynda.com/Business-tutorials/Learning-break-Jays-product-team/786355/5027061-4.html
:2 Learning break: Jay's product team FromCreating a Product-Centric Organization
:https://www.lynda.com/Leadership-Management-tutorials/Assessing-market-incorrectly/599596/654344-4.html
:2 Assessing the market incorrectly FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Marketing-tutorials/Starting-user-journey-mapping/5038216/2238228-4.html
:2 Starting with user journey mapping FromMarketing Foundations: Automation
:https://www.lynda.com/Graphic-Design-tutorials/Getting-most-out-course/656799/743110-4.html
:2 Getting the most out of the course FromSucceeding as an In-house Creative
:https://www.lynda.com/Business-Skills-tutorials/Using-2x2-matrix/183682/384130-4.html
:2 Using a 2x2 matrix FromStrategic Planning Foundations
:https://www.lynda.com/Leadership-Management-tutorials/Dealing-competitive-actions/599596/654351-4.html
:2 Dealing with competitive actions FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Leadership-Management-tutorials/Dealing-competitive-actions/599596/654351-4.html
:2 Dealing with competitive actions FromAssessing and Improving Strategic Plans
:https://www.lynda.com/Business-tutorials/What-business-analysis-BA/5016706/2915000-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is business analysis (BA)? FromBusiness Analysis Foundations
:https://www.lynda.com/Business-Skills-tutorials/Define-vision-mission-strategic-focus/548713/602935-4.html
:2 Define a vision, mission, and strategic focus FromKey Account Management
:https://www.lynda.com/Business-tutorials/Creating-strong-product-strategy/786355/5027065-4.html
:2 Creating a strong product strategy FromCreating a Product-Centric Organization
:https://www.lynda.com/Business-Skills-tutorials/Writing-executive-summary/157341/196701-4.html
:2 Writing the executive summary FromWriting a Business Report
:https://www.lynda.com/Business-Skills-tutorials/Using-2x2-matrix/183682/384130-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSWOT%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Using a 2x2 matrix FromStrategic Planning Foundations
:https://www.lynda.com/Business-Skills-tutorials/Initiating-research-project/193712/383675-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Initiating a research project FromMarketing Foundations: Market Research (2015)
:https://www.lynda.com/Business-Skills-tutorials/Exploring-business-reports/157341/196692-4.html
:2 Exploring business reports FromWriting a Business Report
:https://www.lynda.com/Project-Management-tutorials/mindset-digital-BA/699332/757001-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The mindset of a digital BA FromLearning Digital Business Analysis
:https://www.lynda.com/Marketing-tutorials/Evaluate-customers-feelings/614311/673831-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Evaluate customers' feelings FromMarketing Foundations: Competitive Market Analysis
:https://www.lynda.com/Business-Skills-tutorials/Reviewing-channels/560125/607117-4.html
:3 Reviewing the channels FromSales Channel Management
:https://www.lynda.com/Leadership-Management-tutorials/Tying-strategy-culture/574670/618335-4.html
:3 Tying strategy to culture FromCreating a High Performance Culture
:https://www.lynda.com/Mobile-Marketing-tutorials/Shifts-technology-consumer-behavior/479803/534590-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Shifts in technology and consumer behavior FromMobile Marketing: Creating a Strategy
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know/560125/607115-4.html
:3 What you should know FromSales Channel Management
:https://www.lynda.com/Business-Skills-tutorials/Market-research-Customers-competition/560125/607118-4.html
:3 Market research: Customers and competition FromSales Channel Management
:https://www.lynda.com/Mobile-Marketing-tutorials/Tools-gather-market-data/479803/534594-4.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Tools to gather market data FromMobile Marketing: Creating a Strategy
:https://www.lynda.com/Content-Marketing-tutorials/rise-global-consumer/192458/373135-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aassessing+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The rise of the global consumer FromMarketing Foundations: International Marketing
:https://www.lynda.com/Business-Skills-tutorials/Avoiding-major-strategic-planning-risks/183682/384106-4.html
:3 Avoiding major strategic planning risks FromStrategic Planning Foundations
:https://www.lynda.com/Content-Marketing-tutorials/growing-global-economy/192458/373133-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aassessing+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The growing global economy FromMarketing Foundations: International Marketing
:https://www.lynda.com/Business-Skills-tutorials/Creating-prioritization-list/183682/384128-4.html
:3 Creating a prioritization list FromStrategic Planning Foundations
:https://www.lynda.com/Business-tutorials/systems-thinking-strategic-plan/794116/2911424-4.html
:3 The systems thinking strategic plan FromBusiness Development: Strategic Planning
:https://www.lynda.com/Marketing-tutorials/Define-marketing-culture/693111/756481-4.html?srchtrk=index%3a28%0alinktypeid%3a2%0aq%3amission+vision+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define the marketing culture FromCMO Foundations: Creating a Marketing Culture
:https://www.lynda.com/Business-Skills-tutorials/Determining-data-collection-methods/193712/383679-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aSWOT+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Determining data collection methods FromMarketing Foundations: Market Research (2015)
:https://www.lynda.com/Business-tutorials/Competitive-advantage-always-relative/182403/2922715-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Competitive advantage is always relative FromDeveloping a Competitive Strategy
:https://www.lynda.com/Project-Management-tutorials/Transforming-digital-business-analyst/699332/757003-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3amarket+environment+analysis%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Transforming into a digital business analyst FromLearning Digital Business Analysis
:https://www.lynda.com/Marketing-tutorials/Build-your-brand-value-proposition/594447/656931-4.html
:4 Build your brand value proposition FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Project-Management-tutorials/Root-cause-analysis/483102/551137-4.html
:4 Root cause analysis FromLeading Projects
:https://www.lynda.com/Content-Marketing-tutorials/impact-protectionism-international-marketing/192458/373134-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3aassessing+market%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The impact of protectionism on international marketing FromMarketing Foundations: International Marketing
:https://www.lynda.com/Business-tutorials/Business-structures/748570/5004446-4.html
:4 Business structures FromCertification Prep: Professional in Human Resources (PHR)®
:https://www.lynda.com/Graphic-Design-tutorials/Service-design-sharing-economy/616671/675680-4.html
:5 Service design and the sharing economy FromLearning Design for Sustainability
:https://www.lynda.com/Business-tutorials/Tips-writing-great-mission-statement/2814148/2240396-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amission+vision%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Tips for writing a great mission statement FromMission and Vision Statements Explained
:https://www.lynda.com/Graphic-Design-tutorials/gifts-you-bring-Your-ROI/656799/743112-4.html
:7 The gifts you bring: Your ROI FromSucceeding as an In-house Creative
:https://www.lynda.com/Business-Skills-tutorials/Formal-informal-reports/157341/196693-4.html
:7 Formal and informal reports FromWriting a Business Report
====lynda.com writing marketing plan in Wk6====
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Writing-Marketing-Plan/186109-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Writing a Marketing Plan
:https://www.lynda.com/Marketing-tutorials/Creating-Your-Strategic-Marketing-Plan/2814165-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Creating Your Strategic Marketing Plan
:https://www.lynda.com/Marketing-tutorials/Building-Integrated-Online-Marketing-Plan/624312-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Building an Integrated Online Marketing Plan
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Understanding-why-marketing-plan-important/186109/371151-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understanding why a marketing plan is important FromWriting a Marketing Plan
:https://www.lynda.com/Marketing-tutorials/strategy-problem/624312/664704-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The strategy problem FromBuilding an Integrated Online Marketing Plan
:https://www.lynda.com/Marketing-tutorials/Aligning-your-marketing-objectives/2815150/2241052-4.html
:5 Aligning your marketing objectives FromCreating Marketing Objectives
:https://www.lynda.com/Marketing-tutorials/Marketing-plan-objectives-explained/2815150/2243037-4.html
:6 Marketing plan objectives explained FromCreating Marketing Objectives
:https://www.lynda.com/Marketing-tutorials/Choosing-marketing-program/2814165/2241065-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3amarketing+plan%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:12 Choosing a marketing program FromCreating Your Strategic Marketing Plan
====Ch4 searches====
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:248 results for homogeneous segment
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===reposts Wk 5-10.7===
问：where is the 15 questions 
答： 先揭揭“15”的谜底： 它们大多和 “关于英美 音乐，传媒，娱乐，漫画 等产业里 最出名 的 角色，品牌 等等”这些类别，有关系，不离这个范畴。 但是，从这些 英美网络潮语 memes （梗）开始查找，查找这些“梗”的简要背景知识，是正确的开启方式。 这些“梗”和 中国的“网络词语”有很大相似之处，也和 “英美 音乐，传媒，娱乐，漫画 等产业里 最出名 的 角色，品牌，网红等”的 关系，是最密切的。 （老师聊天内容）
谨记 what do you choose 游戏的16个 category (类别)的问题，
可以逢人就问: 在家问家人，在街问陌生人，在校问舍友。。。
就象做一份调查问卷( questionnaire )一样。
锻炼你的记忆和应变表达能力！
如果你问了随便一个路人16个类别(每类别里包含0、1、2三个问题)，
记住了其中10个类别的答案，
你就允许写下这10类别(必须是路人的答案而非你自己想出)，作为英语日记。这个英语日记就能得分。
每周都可问一个不同的路人，写一篇完全不同答案的'10类选择答案'的日记哦！这是永久可用的日记题。
十分锻炼英语表达能力的一个日常练习方式(晨读方式)
十分锻炼思维反应能力
十分锻炼灵感点子收集能力
(集中发)
Repost 18f %% 17:34:41
很快周日了。
班长们记得向所有联络专员
邮出'过去一周集中发邮件'
并敦促专员
转邮或私聊转发各自的所有
普通组友，
告知每位普通组友，
一般只需关心
每周晚之前发到邮箱的
当周集中发邮件
那一般就不会错过
任何重要指示了，
邮件中指示的阐释
只需询问专员，
专员询问班长/学委，
一般就能化解
绝大多数疑难。
希望所有人
根据'集中发邮件'
在假期中
劳逸结合
轻松学习
只需学会思考
准备容易的赚分作业作品
就很容易轻易积累知识
轻松记忆
记忆牢固
思路正确。
(集中发)
Repost 18f %% 13:06:48
project * 每周商讯，* （进出口）产业分析，
请必应 和 维基搜 以下概念词条： M2, M2 与 GDP 比值， Velocity of money， money supply, Purchasing power, 等等，（请看以下维基链接 选择更多相关词条概念）， 
摘抄部分（不要超过100英语词） 如果你读懂了，或觉得 有趣，才可以算作“英语日记”一篇：
::https://en.wikipedia.org/wiki/Internationalization_of_the_renminbi
::https://en.wikipedia.org/wiki/Velocity_of_money
::https://en.wikipedia.org/wiki/Quantitative_easing
::https://en.wikipedia.org/wiki/Special_drawing_rights
::https://en.wikipedia.org/wiki/Relative_purchasing_power_parity
::https://en.wikipedia.org/wiki/Purchasing_power_parity
::https://en.wikipedia.org/wiki/China_shadow_banking
::https://en.wikipedia.org/wiki/Reserve_requirement#Other_countries
::https://en.wikipedia.org/wiki/Project_Fear_(British_politics)
::https://en.wikipedia.org/wiki/Economic_effects_of_Brexit#Stock_markets_and_currencies
::https://en.wikipedia.org/wiki/Strong_dollar_policy
::https://en.wikipedia.org/wiki/List_of_exports_of_China
::https://en.wikipedia.org/wiki/Foreign-exchange_reserves_of_China
::https://en.wikipedia.org/wiki/List_of_exports_of_the_United_States
::https://en.wikipedia.org/wiki/Export-oriented_industrialization
::https://en.wikipedia.org/wiki/History_of_Chinese_currency
::https://en.wikipedia.org/wiki/Quantity_theory_of_money
::https://en.wikipedia.org/wiki/Credit_theory_of_money
::https://en.wikipedia.org/wiki/National_debt_of_China
::https://en.wikipedia.org/wiki/Muddy_Waters_Research
::https://en.wikipedia.org/wiki/Carson_Block
::https://en.wikipedia.org/wiki/Andrew_Left
::https://en.wikipedia.org/wiki/Capital_outflow
::https://en.wikipedia.org/wiki/Capital_outflow
::https://en.wikipedia.org/wiki/Economic_globalization#Capital_flight
::https://en.wikipedia.org/wiki/Capital_flight
::https://en.wikipedia.org/wiki/Trade-weighted_US_dollar_index
::https://en.wikipedia.org/wiki/U.S._Dollar_Index
::https://en.wikipedia.org/wiki/Short_(finance)
::https://www.bing.com/search?q=short+sellers+hong+kong+yuan&FORM=HDRSC1
:short sellers hong kong yuan
::https://en.wikipedia.org/wiki/Hedge_fund_industry_in_China
::https://en.wikipedia.org/wiki/Made_in_China_2025
（集中发）
Repost 18f %% 14:18:44
在'资本核心机秘'这个公众号里的
比如说'吴晓波2028'等的某推文里
一直读下去
平均每个手机屏页(如上图)
*圈出2~3个'概念'，用中文写在本子上
*在 perreault 课本中，找到这些概念的英译，标出该英文概念作为 marketing minutes 定义出现的章及页码
* 在必应、维基上读这些概念
* 能画图示就画图示
* 根据'吴晓波'提到这些概念的各例子，把例子详细化，或自己想出相关的详细例子，作为英语日记。
* project Analyze Industry, Marketing Minutes, Fake Company, Real Company, Business News 等台上脱口秀，都可能用到'吴晓波'等文圈出来的这些'概念及其例子'。
*日记用来赚分及备头脑风暴用
(集中发)
Repost 18f %% 14:30:40
还有就是加罗振宇的 '得到'、和'罗辑思维'公众号，可以和'资本核心机秘'一样用法。
Repost 18f %% 6:14:06
将'京东云'与 MarTech 这个产业案例的系列新闻
一直读下去
平均每个手机屏页(如上图)
*圈出2~3个'概念'，用中文写在本子上
*在 perreault 课本中，找到这些概念的英译，标出该英文概念作为 marketing minutes 定义出现的章及页码
* 在必应、维基上读这些概念
* 能画图示就画图示
* 根据'京东云、martech '提到这些概念的各例子，把例子详细化，或自己想出相关的详细例子，作为英语日记。
* project Analyze Industry, Marketing Minutes, Fake Company, Real Company, Business News 等台上脱口秀，都可能用到'京东云、martech'等文圈出来的这些'概念及其例子'。
*日记用来赚分及备头脑风暴用
(集中发)
Repost 18f %% 15:20:15
问:请问上次你给我们看的top音乐前四十的网站有吗
答:在'老师维基'网站，第四周目录。
应该班长手上有这个链接的'集中发'邮件，
在Q群，
点击'公告'，
可找到'收藏老师维基链接'的公告。
请立即请班长，将有'音乐视频链接'的'集中发'，放在下星期定期集中发邮件中，在指定时间发出。
(集中发)
Thousandmiler<thousandmiler@qq.com> 21:16:08
:https://laoshi.wikia.com/wiki/18_F_Marketing 第二周的 marketing minutes 概念 
 
 
课前 1 起码每人自己两章每章各选一个“概念”，通过搜 wikipedia ， investopedia , MBA智库百科 ， bing 的方式, 凑齐自己对这个概念的“解释，举例”的理解，力求写得出100词以下的一篇“解释，举例”型英语日记，能画出“图示”更能得多于一分。
* 然后全组聚，逐章对所有组友每人所选的“概念”，进行“头脑风暴”。 力求最终能每一个概念，全组人人都能讲上四全句的“解释，举例”型的“脱口秀介绍”。 
* 总共是两章。 
 （集中发）
Repost 18f %% 22:04:22
市场品牌成功励志语录，抄几条够50英语词凑成一篇“日记分”，可以晨读：
最好bing搜的关键词： marketing, branding, quotes, motivational, inspirational
(市场，品牌，语录，励志）
:https://cn.bing.com/search?q=marketing+quotes&FORM=HDRSC1
marketing quotes
:https://cn.bing.com/search?q=marketing+motivational&FORM=HDRSC1
marketing motivational
:https://cn.bing.com/search?q=branding+quotes&FORM=HDRSC1
branding quotes
:https://cn.bing.com/search?q=marketing+inspirational&FORM=HDRSC1
marketing inspirational
搜出来的网页链接上面一般列举了市场品牌的励志语录。 如果一条语录还不够50个英语词，凑够三四条，够50词，就算作“一篇”励志语录日记，算一日记分。 
抄成日记后也可以拿来晨读。比如说，我下面就搜出了 两三“篇”。 我在微信群/QQ群里音频读出来。 
你们可以听一下，然后跟着读，录成音频，直接发在这个微信群/QQ群，
或者读自己另外找的“市场品牌励志语录”，每次拿一篇来读了发音频，也算。
可以允许重复 录-发同一篇 好几次，这样就可以前后作比较。 
我偶尔，每隔几个星期，不定时，会对 发音频呈现出较为持之以恒的习惯的同学 加一下“毅力坚持分”。也就是说，这类分，不是给那些偶尔集中一天发了音频，但是却看不出持之以恒的习惯的人的。 
%%
语录音频：
: The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. Peter Drucker
: “Social media is about the people. Not about your business. Provide for the people and the people will provide for you.” – Matt Goulart
: “People don't buy what you do; they buy why you do it. And what you do simply proves what you believe” 
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action
%%
: "People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust." -- Malorie Lucich
: “The best way to engage honestly with the marketplace via Twitter is to never use the words ‘engage,’ ‘honestly’ or ‘marketplace.’” – Jeffrey Zeldman
: “To give real service, you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Douglas Adams
%%
: "Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they'd like to go." -Seth Godin
: The only one that seems to be able to hold the business is Disney.
They do it is because they have a fabulous philosophy about marketing-
but even they wavered.
- Don Bluth
: “Don’t settle: Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” - Chris Brogan
%%
（集中发）
Repost 18f %% 6:52:37
商讯脱口秀 business news
“商讯”脱口秀，其实说白了，得通过以下几步来准备：
* 每周跟进不同的小则 国际市场新闻
* 通过把它们节选记成短于100英语词的日记的方式来跟进它们。
* 但只节选记成日记是不够的，还要：
* 逐渐使自己跟进的 不同商讯，展现出围绕同一品牌或相关品牌，围绕同一产业或相关产业 的 规律特点。 
* 逐渐开始在自己的日记中添加 “关于此商讯进行自问自答”的 “系列问题” questionnaire, 比如说：
* 可以在这“系列问题”中加入 第一个问题： “What to do?” （“由于商讯所暴露的此问题/挑战/机遇/变数， 我们/商家/谁谁谁 该 如何做，去应变？”
* 比如说，上面贴的这个“国庆假期 广东成为最宅 省份”，其实就是一个和 市场营销环境 macromarketing 相关的 商讯。 由于我们知道了 广东的消费者是最宅，最不出游的人， 我们该怎么办，或者说，相关的产业如旅游业该怎么办，日子才能过得好？ 
* 你们自己想一系列类似的 questionnaire 来针对将来碰到的每一个商讯。
* 但只节选记成日记是不够的，还要：
* 全族人聚在一起，头脑风暴你们组为“问问题人”想出来的“关于 商讯 脱口秀的 一系列问题”。 
* “问问题人” 要问关于： 每个同学各自所选的是什么商讯，所关系到的是哪个产业， 意味着什么， 谁谁谁该怎么办以应变。。。等系列问题，你们自己想好如何问。
* 力求做到在头脑风暴后， 脱口秀上任何人介绍的每一个商讯新闻，组里每一个同学都能 说上 四句全句 关于 意味着什么，该如何应对 的评论。 
（集中发）
Repost 18f %% 7:03:50
类似“本章概念 marketing minutes”， “每章系列问题 CHAPTER QUESTIONNAIRES”， “商讯 BUSINESS NEWS THIS WEEK” 这类“上台脱口秀”， 全班每个组， 都要事先每周准备好一个“备讲版”。 每个组都很可能被老师随时“叫到上台，而且指定讲 哪个脱口秀，无法自己选择”。 
被叫到上台的原因很简单，通常是因为 当天 进行某个“头脑风暴” 后，全组记下的“头脑风暴笔记” 为班里最少的一个组。 
头脑风暴的内容，倒未必是老师叫到指定该组要讲的同一个脱口秀。 但是你们要在课前，也通过风暴，把这三类脱口秀，准备好。
当然了，每周老师都给两三个组自告奋勇 volunteer 志愿上台讲自己选择的脱口秀题目的。 “志愿组” 不仅得分比“叫到组”要高，因为老师对台上时间没限得那么严， 甚至会帮每个同学凑够合格分，还加一分志愿分， 而且， “志愿组”每次志愿上台，都是自由选择自己讲哪个脱口秀题目的，老师并不会 指定讲哪个题。
主动在课后，全组聚在一起把各种“头脑风暴” 系列问题问好，答好，记好笔记哦！
（集中发）
Repost 18f %% 9:13:02
第六周课堂上，是“第一轮读书作文”的交货日期。 按时在课堂上当天交是最重要的。 因为国外任何课的作文迟交，都是逐日减分的。 每篇作文总分和 一个“期中脱口秀”是相同的，五分。 迟交是每天减一分。 （立即发）
Repost 18f %% 9:25:23
第一轮晒书期结束了。 
第二轮作文，确定为第十周课堂上交。
因此 6，7，8，9 周的任何晒书，都算“第二轮可选书晒书分”。
在群里发P了姓名-班名 的 书封面/内页图，算一分晒书分。 
把书带到课堂晒，也算另一分晒书分。
另外，买来的 英语商业杂志如 bloomberg/economist/harvard 等 ，也随时可以在群里 和 课堂上晒，
按杂志的出版期来算分，九月期，十月期，十一月期。。。这样。 
杂志不属于“可选书”之列，只是用来晒杂志赚日记分，节抄作日记用的。所谓“可选书”得为非课本类的英语原著作品，才可以用作读书作文阅读素材。
照片P上姓名-班名，防伪。 
注意： 英语杂志，英语原著可选书。 因此晒内页是很重要的。 要看过是否*英语书，*有关联性，老师才放心批准用来作可选书用。
（集中发）
Repost 18f %% 11:29:04
 :https://laoshi.wikia.com/wiki/18_F_Marketing#Chapter_Questionnaire 
 
这个“老师维基”链接，就是大名鼎鼎的 “每章 章后 问题 questionnaires”，每周老师会陆续更新。
加星的问题书上没有，但你们除了问书上有的5个问题外，请起码选额外2个加星问题在头脑风暴中用来问。
（集中发）
Repost 18f %% 12:31:53
你到广州，我希望你经常逛一下：
* 书店类的地方，我是指，最近用新模式新创意营造的书店，比如说 方所，心居地。我希望看到你列出的一个表，起码列十个书店。
* 淘金的建设六马路的各个横街，希望你都逛，专门找里面有创意风格的 咖啡屋，面包屋等。 我希望看到你列出的一个表。
* 广州带着“创新”名字的区域，比如说黄花岗创意园，我希望看到你列一个表。除了黄花岗，科学城。。。还有哪几个创意园区？
* 红砖厂这类 创意园，你再特别列一个表，标明是： 艺术创意园类别。 
* 在“艺术创意园类别”中，你要 特别找 靠“设计”来打造品牌的空间/门面店。有时候，这些店甚至在艺术创意园 外面，但是风格和功能却一样。 我希望你列一个表，表明： 艺创园 设计型 门店。 
* 然后我希望你列一个 额外的列表： “自定义类别”。自己发现有特别需要搜集的一类创意品牌空间，尤其是如果它们具有社交功能的，自己贴这个类别的标签。
把这个“找 门店， 列 列表， 访表上店， 聊理念， 聊合作”， 看作是 “书店门店暴走行” 以及 “产业分析 project”， “创意点子 project” 的一部分。 在过程中，如碰到值得记的 经历，不妨写成英语日记。
（集中发）
Repost 18f %% 12:39:23
除了： 淘金的建设六马路的各个横街， 还有： * 珠江新城， * 太古汇及万菱汇， * 越秀区老城区如北京-大南路一带， 各个出其不意的角落。
Repost 18f %% 12:58:50
请加入上面的星号计划列表：
* 加“地主行”，Global Friendship, Idea Exchange, 霍公子瓷馆。。。等等 创意社交活动的 微信公众号。 看准它们的活动的地点时间，亲身参加它们的活动，并和活动所在的空间负责人 聊理念，聊合作。 
Repost 18f %% 8:05:25
每周商讯素材email已在联络专员-班长手上，只需要没收到的同学冒泡说：“还没收到，可否委托班长发给我组联络专员”： 
（集中发）
Repost 18f %% 8:11:20
第七周课堂上，每组里，每人起码从“每周商讯链接”中，搜索到一条自己感兴趣的商讯，我会逐位同学询问。 （集中发）
==Wk6 Ch5 Business and Organizational Customers and Their Buying Behavior==
Ch5 Concepts
**Business and organizational customer
**business customer
:https://www.researchgate.net/publication/235266865_The_importance_of_customer_focus_for_organizational_performance_A_study_of_Chinese_companies
:https://www.coursehero.com/file/p588dck/Radio-Shack-is-an-example-of-what-type-of-organizational-customer-A-Retaile-r-B/
:https://www.coursehero.com/file/p2b5npp0/John-Deere-is-considered-which-type-of-organizational-customer-A-Producer-B/
:https://link.springer.com/chapter/10.1007/978-1-349-08048-9_1
:Organizational Buying Behaviour and Industrial Marketing
:https://exponea.com/us/blog/organizational-customer-centric-marketing-this-time-its-personal/
:Organizational Customer-Centric Marketing: This Time It’s Personal
:https://www.wisdomjobs.com/e-university/consumer-behaviour-tutorial-94/organisational-customers-10605.html
:ORGANISATIONAL CUSTOMERS - CONSUMER BEHAVIOUR
:https://www.citeman.com/166-organizational-customer.html
:Organizational customer
:https://www.wellsfargo.com/biz/help/
:Small Business Customer Service
:https://paysimple.com/blog/small-business-customer-service-the-importance-of-getting-it-right/
:Small Business Customer Service: The Importance of Getting It Right
:https://sba.thehartford.com/business-management/marketing/customer-service/
:Customer Service for Small Business Owners: Everything You Need to Know
:https://www.score.org/blog/small-business-customer-experience-how-get-it-right
:Small Business Customer Experience: How to Get It Right
:https://www.teamsupport.com/blog/how-is-b2b-customer-support-different-from-b2c
:The Difference Between B2B Customer Support and B2C
:https://www.hatchbuck.com/blog/small-business-customer-service/
:9 Tips to Help Your Small Business Stand Out In Customer Service
:https://www.britannica.com/topic/business-customer
:Business customers, also known as industrial customers, purchase products or services to use in the production of other products. Such industries include agriculture, manufacturing, construction, transportation, and communication, among others. They differ from consumer markets in several respects. Because the customers are organizations,…
:https://courses.lumenlearning.com/boundless-marketing/chapter/business-customers/
:B2B customer interactions are influenced by what are typically long and complex buying processes and tend to be more relationship-based.
**organizational customer
:Organizational behavior
**Purchasing specifications
:Purchasing process
:Purchasing manager
:Rib eye steak
:T-bone steak
:There is little agreement among experts on how large the tenderloin must be to differentiate a T-bone steak from porterhouse. The United States Department of Agriculture's Institutional Meat Purchase Specifications state that the tenderloin of a porterhouse must be at least 1.25 inches (32 mm) wide at its widest, while that of a T-bone must be at least 0.5 inches (13 mm) wide. However, steaks with a large tenderloin are often called a "T-bone" in restaurants and steakhouses despite technically being porterhouse.[1]
:https://www.coursehero.com/file/24817310/The-Purchase-Specification-QUESTIONdocx/
:https://www.lawinsider.com/dictionary/purchasing-specification
:Examples of PURCHASING SPECIFICATION in a sentence
:https://eli.ctas.tennessee.edu/reference/types-purchasing-specifications
:Types Of Purchasing Specifications
*ISO 9000
*Purchasing manager
**Multiple buying influence
:https://www.slideshare.net/115iiminternship/business-marketing-49608920
:4. Business marketers contrast with Consumer markets in 8 ways : 1. Fewer, Larger Buyers. 2. Close Supplier-customer relationship 3. Professional Purchasing 4. Multiple Buying Influence 5. Multiple Sales Calls 6. Derived Demand 7. Inelastic Demand
:https://www.coursehero.com/file/p24i4c/Multiple-buying-influence-in-a-buying-center-o-Multiple-buying-influence/
:Multiple buying influence in a buying center o
:https://www.flashcardmachine.com/essentials-of-marketing6.html
:when several people play a part in making a purchase decision. (users, influencers, buyers, deciders, gatekeepers)
*Buying center
**Vendor analysis
:SAP Converged Cloud
:Vendor bid analysis
:https://help.highbond.com/acl/11x/index.jsp?topic=%2Fcom.acl.adg.help%2Fanalytics%2Fc_AP_vendor_analysis_analytic.html
:AP Vendor Analysis
:https://thelawdictionary.org/vendor-analysis/
:Assessing weaknesses and strengths of prospective and current suppliers in terms of capacity, reputation, gross margins, reliability, service, etc.
:https://cultured.digital/marketing-tools/management/vendor-analysis/
:25 Vendor Analysis Tools
:https://study.com/academy/lesson/vendor-analysis-definition-process.html
:Vendor Analysis: Definition & Process Video
:http://www.businessdictionary.com/definition/vendor-analysis.html
:Assessment of strengths and weaknesses of current and prospective suppliers in terms of their capacity, sales revenue, reputation, stocks, markdowns, markups, gross margins, quality, reliability, service, pricing policies, payment terms, etc.
:https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/12765-vendor-analysis.html
:Vendor Analysis can be defined as the assessment of weaknesses and strengths of prospective and current suppliers with respect to their – availability of capable staff, business model, capacity, sales revenue, stocks, reputation, mark-ups, mark-downs, gross margins, quality, service, reliability, pricing policies, payment terms, etc.
:https://www.purchasing-procurement-center.com/vendor-analysis.html
:Vendor analysis is the assessment of current or prospective suppliers with respect to their:
:https://hit.healthsystem.virginia.edu/index.cfm/service-catalog/project-management-services/vendor-analysis/
:Description of Vendor Analysis: A major component of vendor analysis is the development of an overall rating system to compare different suppliers, creating a consistent scorecard to compare vendor’s offerings. Vendor analysis is the process that helps to choose the right suppliers. This is important because unreliable suppliers can have a devastating impact on a business’s success.
**Requisition in marketing
:https://marketing-communication.uq.edu.au/asset/requisition-form-advertising
:Requisition Form for Advertising
:https://medium.com/proof-of-working/marketing-maintainer-requisition-39122a114cc2
:Marketing Maintainer Requisition
:https://www.queensu.ca/forms/marketing-services-design-andor-printing-requisition
:Marketing Services Design and/or Printing Requisition
:http://www.businessdictionary.com/definition/requisition.html
:Written order or a formal demand by the user(s) of a good or service (which is not made available without a specific request) to the organization's purchase (or stores) department. It generally includes the brand and model name or number, description, quantity, and the required delivery date. Also called purchase requisition.
:https://www.gs.edu/marketing-requisition-form/
:Marketing Requisition Form
**New-task buying
:https://www.coursehero.com/file/p1cjp9u/p-180-New-task-buying-A-is-a-routine-repurchase-that-may-have-been-made-many/
:New-task buying A. is a routine repurchase that may have been made many times before.B.occurs when an organization has a new need and the customer wants a great deal of information.C. is an in-between process where some review of the buying situation is done.D. occurs when an organization has a routine need and the customer wants only minimal information.E. involves no review of suppliers.
:https://www.abcofmarketing.com/explain-business-industrial-buying-situations/
:Explain Business/ Industrial Buying situations.
:https://www.researchgate.net/publication/222290794_Organizations_buying_in_new_task_and_rebuy_situations
:https://www.kamcity.com/kamwords/new-task-buying/
:an organisational buying situation in which the organisation has had no previous experience with the purchase of product of the kind required
:https://www.sciencedirect.com/science/article/abs/pii/0019850179900129
:Organizations buying in new task and rebuy situations
:https://www.monash.edu/business/marketing/marketing-dictionary/n/new-task-buying
:an organisational buying situation in which the organisation has had no previous experience with the purchase of product of the kind required.
**Straight rebuy
**Modified rebuy
:Buying center
:https://www.ukessays.com/essays/commerce/three-major-types-of-buying-situation-commerce-essay.php
:Three Major Types Of Buying Situation Commerce Essay
:https://www.mbabrief.com/what_is_modified_rebuy.asp
:Definition: a Modified Rebuy is a buying situation in which goods are purchased that have been purchased previously but there are significant differences in the terms of the purchasing contract under review: some elements of the previous order are changed, such as the technical specifications, terms, price, delivery arrangements, packaging, design, or quality.
:https://quizlet.com/114118960/mktg-301-6-3-business-buyers-new-buy-modified-rebuy-straight-rebuy-flash-cards/
:MKTG - 301 (6-3) - Business Buyers: New Buy, Modified Rebuy, Straight Rebuy
:https://www.sciencedirect.com/science/article/abs/pii/S0167811610000315
:The relative importance of brands in modified rebuy purchase situations
:http://oer2go.org/mods/en-boundless/www.boundless.com/marketing/definition/modified-rebuy/index.html
:the repurchase of a good with changes to the details of the order
:https://study.com/academy/lesson/business-buyers-new-buy-modified-rebuy-straight-rebuy.html
:Business Buyers: New Buy, Modified Rebuy, Straight Rebuy Video
:https://www.monash.edu/business/marketing/marketing-dictionary/m/modified-rebuy
:a buying situation in which an individual or organisation buys goods that have been purchased previously but changes either the supplier or some other element of the previous order.
:https://www.letslearnfinance.com/difference-between-straight-rebuy-and-modified-rebuy.html
:Difference between Straight Rebuy and Modified Rebuy
:Modified Rebuy is a buying situation in which an individual or organization purchase goods that have been purchased previously but changes either the supplier or some other elements of the previous order. In this the buyer wants to modify product specifications, terms, prices, suppliers.
:https://simplicable.com/new/modified-rebuy
:5 examples of modified rebuy
:https://saylordotorg.github.io/text_principles-of-marketing-v2.0/s07-04-stages-in-the-b2b-buying-proce.html
:4.4 Stages in the B2B Buying Process and B2B Buying Situations
:https://www.zabanga.us/customer-relationships/info-jzt.html
:Straight Rebuy For Air Asia
:https://www.ukessays.com/essays/commerce/three-major-types-of-buying-situation-commerce-essay.php
:Three Major Types Of Buying Situation Commerce Essay
:https://dictionary.cambridge.org/dictionary/english/straight-rebuy
:the decision to buy the brand, product, etc. that you bought last time, rather than considering other brands or products:
:Purchase decisions can be categorized into straight rebuy decisions; modified rebuy decisions; new task purchasing.
:http://www.businessdictionary.com/definition/straight-rebuy.html
:The process that occurs when a consumer makes another purchase of the identical goods in the identical amount under the identical terms from the identical supplier. Consumers that often engage in a straight re-buy of a product are an attractive target group for the marketing efforts of a manufacturing business.
:https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms/11200-straight-rebuy.html
:A straight rebuy is the purchasing or reordering of supplies on a routine basis from a supplier who is on an approved list.
:https://www.monash.edu/business/marketing/marketing-dictionary/s/straight-rebuy
:a purchase in which the customer buys the same goods in the same quantity on the same terms from the same supplier. See Buy Classes; Modified Rebuy; New Task Buying.
*Just-in-time delivery
**Negotiated contract buying
:Group purchasing organization
:https://www.britannica.com/topic/negotiated-contract-buying
:Negotiated-contract buying
:https://quizlet.com/subject/negotiated+contract+buying/
:negotiated contract buying
:https://www.coursehero.com/file/p1rtvk/True-False-66-Negotiated-contract-buying-means-agreeing-to-contracts-that-allow/
:negotiated contract buying
:https://www.coursehero.com/file/p4o3iuc/negotiated-contract-buying-means-agreeing-to-contract-that-allow-for-changes-in/
:Negotiated contract buying means agreeing to contract
:https://www.flashcardmachine.com/ch6-businessorganizationalcustomersbuyingbehavior.html
:Agreeing to a contract that allows for changes in the purchase agreements.
**Outsource in marketing
:Procurement outsourcing
:https://www.rightsourcemarketing.com/marketing-strategy/why-two-thirds-b2b-companies-outsource-marketing/
:More Than Two-Thirds of B2B Companies Outsource Marketing — Here’s Why
:https://www.crevand.com/outsourcing-your-companys-marketing-department/
:#1 Digital Marketing Services Company in USA - Foreignerds Inc. 
:https://foreignerds.com/digital-marketing-services-usa/
:Are Technology Changes Causing your Head to Spin?
:https://www.forbes.com/sites/ilyapozin/2014/04/23/leave-it-to-the-experts-should-you-outsource-your-marketing/
:Leave It To The Experts: Should You Outsource Your Marketing?
:https://www.trewmarketing.com/smartmarketingblog/marketing-best-practices-2/6-reasons-outsourcing-your-marketing-is-a-great-idea
:Why should you consider outsourcing your marketing? There are many good reasons but most of them come down to dollars and expertise. Unlike sales, marketing is an expense -- not a money-maker. The sales team is usually the last department to be cut. Having too many marketers can potentially drain your profits, but too few can lead to an overworked team.
:https://blog.hubspot.com/blog/tabid/6307/bid/33825/when-you-should-and-shouldn-t-outsource-your-marketing.aspx
:When You Should (and Shouldn't) Outsource Your Marketing
:https://www.businessnewsdaily.com/15270-outsourcing-marketing-and-pr.html
:The Pros and Cons of Outsourcing Marketing and PR
:https://medium.com/swlh/in-house-or-outsource-marketing-here-are-5-key-factors-to-consider-5ac95d650fbf
:In-House or Outsource Marketing? Here are 5 Key Factors to Consider
:Some of our favourite B2B and Professional Services projects
:https://uhurunetwork.com/outsource-marketing/
:Know When to Outsource Marketing and When to Keep it In-House
:https://www.outsourcemarketing.com/
:Outsource Marketing pioneered marketing outsourcing way back in 1997. Outmark makes growing your organization fun by handling the heavy lifting of marketing—strategy, planning, management, creative, talent, and more—and integrates everything seamlessly for you.
**Reciprocity in marketing
:https://www.forbes.com/sites/forbesagencycouncil/2018/07/19/the-reciprocity-principle-giving-to-get/
:The Reciprocity Principle: Giving To Get
:https://smallbusiness.chron.com/examples-reciprocation-marketing-36281.html
:Examples of Reciprocation Marketing
:https://smallbusiness.chron.com/reciprocity-marketing-methods-62299.html
:Reciprocal or reciprocity marketing refers to two or more businesses sharing advertising and promotion opportunities with one another. By sharing resources and networks, reciprocal marketing cuts down on costs, helps raise the businesses' profiles and increases customer acquisition and sales. Small businesses often take advantage of reciprocal marketing to help edge out competition from larger companies or chain stores.
:https://www.thebalancesmb.com/principle-of-reciprocity-marketing-3515502
:Learn About the Principle of Reciprocity in Business
:https://www.skyword.com/contentstandard/creativity/lessons-in-marketing-psychology-how-reciprocity-can-improve-your-roi/
:Lessons in Marketing Psychology: How Reciprocity Can Improve Your ROI
:https://senseimarketing.com/the-principle-of-reciprocity-and-influence-marketing/
:The Principle of Reciprocity and Influence Marketing
:https://www.referralcandy.com/blog/reciprocity-marketing-examples/
:Giving To Get: 15 Great Examples of Reciprocity in Marketing
**Competitive bids
:Competition (economics)
:Single-price auction
:Procurement
:https://www.fit.edu/policies/procurement-services/purchasing/competitive-bid-policy/
:Competitive Bid Policy
:https://www.dmecbpeducation.com/terminology
:The Competitive Bidding Implementation Contractor (CBIC) is the official information source for bidders and bidder education. Bidders are responsible for their bids and should consult their own counsel for legal advice or the CBIC.
:https://blink.ucsd.edu/buy-pay/responsible/bids/index.html
:Selecting Suppliers Through the Competitive Bid Process
:https://www.investopedia.com/terms/competitive-bid-option.asp
:Competitive Bid Option
:https://www.investopedia.com/terms/c/competitivebid.asp
:A competitive bid is most commonly associated with a proposal and price submitted by a vendor or service provider to a soliciting firm for a business opportunity involving products or services. Comprehensively it can also potentially be associated with any variety of business opportunities in which a company presents a proposal involving a business deal.
**NAICS codes
:North American Industry Classification System
:Standard Industrial Classification
:https://nfpahub.com/news/understanding-fluid-power-naics-codes/
:Understanding Fluid Power NAICS Codes
:https://www.northamericanbancard.com/blog/cracking-the-code-why-naics-mcc-and-sic-codes-matter-for-your-business
:Cracking the Code: Why NAICS, MCC and SIC Codes Matter for Your Business
:https://siccode.com/business-list-append
:Append SIC / NAICS Codes
:To Your Business List
:https://www.census.gov/eos/www/naics/faqs/faqs.html
:North American Industry Classification System
:https://www.naics.com/business-lists/naics-sic-marketing-lists/
:NAICS & SIC LISTS
**Open-to-buy
:https://whizbangtraining.com/open-to-buy-planning/
:The Secrets to “Open-to-Buy Planning”
:https://www.planfact.co.uk/what-is-an-open-to-buy-1/
:WHAT IS AN OPEN TO BUY (1)
:https://retailowner.com/Home/Inventory/Buying-Plan-Basics
:MERCHANDISE PLANNING: BACK TO THE BASICS
:Every retailer needs open to buy planning…
:https://www.dotactiv.com/blog/open-to-buy-planning
:A Retailer’s Guide to Open To Buy Planning
:https://mi9retail.com/what-is-open-to-buy-planning-and-why-does-it-matter/
:What is open-to-buy planning and why does it matter?
:https://www.thebalancesmb.com/open-to-buy-planning-2890318
:Open-to-Buy Planning for Retailers
:https://www.shopify.com/retail/open-to-buy-plans
:Open-To-Buy Plans: How to Use This Formula to Better Manage Retail Inventory
:https://www.businessknowhow.com/manage/open-to-buy.htm
:Retailing: What is an Open-to-Buy?
:An open-to-buy is a tool that in the hands of a fully committed small retailer can profoundly improve financial performance. It allows a retailer to manage inventory, plan purchases, and budget effectively. Find out what goes into a good open-to-buy and how you can put it to use in your business.
**Resident buyer
:https://criterionb.com/resident-buyer-personas/
:Why is it essential to build resident buyer personas?
:https://www.allbusiness.com/barrons_dictionary/dictionary-resident-buyer-4964624-1.html
:Dictionary of Business Terms for: resident buyer
:https://www.merriam-webster.com/dictionary/resident%20buyer
:a market representative located in a central market area and acting as buyer and consultant to one or more retailers in a line (as women's clothing) subject to much variation and rapid change
*Foreign Corrupt Practices Act
===Lynda.com for Ch5===
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know-before-watching-course/693081/744577-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What you should know before watching this course FromSelling into Industries: Technology Companies
:https://www.lynda.com/ERP-tutorials/What-you-should-know/2809587/2234638-4.html
:0 What you should know FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/What-you-should-know/661802/722862-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What you should know FromB2B Marketing Foundations: Pricing Strategies
:https://www.lynda.com/ERP-tutorials/Manage-selling-shipping-billing-SAP/2809587/2236605-4.html
:0 Manage selling, shipping, and billing in SAP FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/ERP-tutorials/What-you-should-know/2808537/2919691-4.html
:0 What you should know FromLearning SAP MM (Materials Management)
:https://www.lynda.com/Business-Skills-tutorials/Purchasing/396669-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPurchasing+manager%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Purchasing Foundations
:https://www.lynda.com/LinkedIn-tutorials/B2B-Marketing-LinkedIn/704147-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 B2B Marketing on LinkedIn
:https://www.lynda.com/Business-Skills-tutorials/Welcome/693084/740677-4.html
:0 Welcome FromSelling into Companies
:https://www.lynda.com/ERP-tutorials/Manage-purchasing-inventory-SAP/2808537/2919690-4.html
:0 Manage purchasing and inventory in SAP FromLearning SAP MM (Materials Management)
:https://www.lynda.com/Marketing-tutorials/B2B-Marketing-Foundations/594446-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 B2B Marketing Foundations
:https://www.lynda.com/ERP-tutorials/What-you-should-know/2809587/2234638-4.html
:0 What you should know FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/ERP-tutorials/Manage-selling-shipping-billing-SAP/2809587/2236605-4.html
:0 Manage selling, shipping, and billing in SAP FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/B2B-Foundations-Social-Media-Marketing/656805-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 B2B Foundations: Social Media Marketing
:https://www.lynda.com/Business-Skills-tutorials/Selling-Companies/693084-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Selling into Companies
:https://www.lynda.com/Marketing-tutorials/B2B-Marketing-Foundations-Pricing-Strategies/661802-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing Foundations: Pricing Strategies
:https://www.lynda.com/IT-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Concepts/5035819-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Customer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Business-Skills-tutorials/Business-Business-Sales/602885-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business-to-Business Sales
:https://www.lynda.com/Marketing-tutorials/Account-Based-Marketing-Foundations/794141-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Account-Based Marketing Foundations
:
:https://www.lynda.com/Business-tutorials/Selling-C-Suite/5016699-2.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3ainfluencers%2c+buyers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling to the C-Suite
:https://www.lynda.com/Leadership-Management-tutorials/Sales-Management-Foundations/371322-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aPurchasing+manager%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Management Foundations
:https://www.lynda.com/Marketing-tutorials/B2B-Marketing-Foundations-Positioning/656809-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing Foundations: Positioning
:https://www.lynda.com/Analytics-Cloud-tutorials/Learning-SAP-Analytics-Cloud/5010644-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSAP%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning SAP Analytics Cloud
:https://www.lynda.com/Business-tutorials/Quality-isnt-accident/5005054/3509137-4.html
:1 Quality isn't an accident FromQuality Management Foundations
:https://www.lynda.com/Business-Skills-tutorials/Selling-Industries-Telecommunications/751314-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Telecommunications
:https://www.lynda.com/Analytics-Cloud-tutorials/Get-started-SAP-Analytics-Cloud/5010644/2218491-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSAP%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Get started with SAP Analytics Cloud FromLearning SAP Analytics Cloud
:https://www.lynda.com/Marketing-tutorials/Marketing-Programs-Power-Customer-Acquisition/2815149-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aCompetitive+bid%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Programs that Power Customer Acquisition
:https://www.lynda.com/Business-Business-Skills-tutorials/Selling-Industries-Professional-Services/746302-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Professional Services
:https://www.lynda.com/Business-tutorials/Selling-Industries-Government/5005053-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aNAICS++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling Into Industries: Government
:https://www.lynda.com/Power-BI-tutorials/Overview/5035822/2235492-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Overview FromCustomer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Power-BI-tutorials/Customer-Insights-Consumer-Analytics-Organizations-Tools-Analysis/5035822-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Business-tutorials/Selling-Industries-Manufacturing/721916-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Manufacturing
:https://www.lynda.com/ERP-tutorials/Process-SAP-MM/2808537/2919692-4.html
:1 Process of SAP MM FromLearning SAP MM (Materials Management)
:https://www.lynda.com/Business-tutorials/Asking-Great-Sales-Questions/5035799-2.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3ainfluencers%2c+buyers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Asking Great Sales Questions
:https://www.lynda.com/ERP-tutorials/Create-purchase-requisition-ME51N/2808537/2919703-4.html
:1 Create a purchase requisition: ME51N FromLearning SAP MM (Materials Management)
:https://www.lynda.com/Business-Skills-tutorials/Solution-selling/714477/732493-4.html
:1 Solution selling FromThe Crux of the Course: Key Takeaways from LinkedIn Learning
:https://www.lynda.com/Business-Skills-tutorials/Solution-Selling/616660-2.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Solution Selling
:https://www.lynda.com/Business-Skills-tutorials/Building-Your-Sales-System/714477/766864-4.html
:1 Building Your Sales System FromThe Crux of the Course: Key Takeaways from LinkedIn Learning
:https://www.lynda.com/LinkedIn-tutorials/Best-practices-updates/704147/5015764-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Best practices for updates FromB2B Marketing on LinkedIn
:https://www.lynda.com/Leadership-Management-tutorials/principle-reciprocity/149835/151623-4.html
:1 The principle of reciprocity FromManaging Team Creativity
:https://www.lynda.com/Business-Skills-tutorials/How-reach-unreachable-buyer/693084/740686-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 How to reach the unreachable buyer FromSelling into Companies
:https://www.lynda.com/Business-Skills-tutorials/Discovering-your-most-valuable-customers/156584/169960-4.html
:2 Discovering your most valuable customers FromSmall Business Secrets
:https://www.lynda.com/Business-Skills-tutorials/What-business-development/697710/752645-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3abusiness+customer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is business development? FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/Video-tutorials/benefits-project-management/506926/587161-4.html
:2 The benefits of project management FromProject Management for Creative Projects
:https://www.lynda.com/Business-Skills-tutorials/B2B-Marketing-LinkedIn/714477/766859-4.html
:2 B2B Marketing on LinkedIn FromThe Crux of the Course: Key Takeaways from LinkedIn Learning
:https://www.lynda.com/Business-Skills-tutorials/How-reach-unreachable-buyer/693084/740686-4.html
:2 How to reach the unreachable buyer FromSelling into Companies
:https://www.lynda.com/Marketing-tutorials/Social-media-B2B/656805/702343-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Social media for B2B FromB2B Foundations: Social Media Marketing
:https://www.lynda.com/ERP-tutorials/Process-SAP-SD/2809587/2235533-4.html
:2 Process of SAP SD FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/What-customers-buy-what-dont/656809/739487-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What customers buy and what they don't FromB2B Marketing Foundations: Positioning
:https://www.lynda.com/Marketing-tutorials/Messaging-Why-it-matters/656809/739486-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Messaging: Why it matters FromB2B Marketing Foundations: Positioning
:https://www.lynda.com/Marketing-tutorials/Reporting-your-C-suite-board/794141/5040218-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Reporting to your C-suite and board FromAccount-Based Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/How-SEO-works/693114/760710-4.html
:2 How SEO works FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Social-media-B2B/656805/702343-4.html
:2 Social media for B2B FromB2B Foundations: Social Media Marketing
:https://www.lynda.com/Linux-tutorials/Risk-management-new-products-technologies-user-behaviors/667380/726705-4.html
:2 Risk management of new products, technologies, and user behaviors FromCASP+ Cert Prep: 1 Risk Management
:https://www.lynda.com/Business-Skills-tutorials/worst-sales-questions/693084/740693-4.html
:2 The worst sales questions FromSelling into Companies
:https://www.lynda.com/Marketing-tutorials/Know-competition/5010661/2215659-4.html
:2 Know the competition FromLead Generation Foundations
:https://www.lynda.com/ERP-tutorials/Process-SAP-SD/2809587/2235533-4.html
:2 Process of SAP SD FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/Creating-meaningful-engagement-models/794141/5040211-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creating meaningful engagement models FromAccount-Based Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Three-steps-unique-value/656809/739495-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Three steps to unique value FromB2B Marketing Foundations: Positioning
:https://www.lynda.com/Business-Skills-tutorials/Understand-key-metrics-your-buyer/693082/737818-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understand the key metrics of your buyer FromSelling into Industries: Healthcare
:https://www.lynda.com/Business-Skills-tutorials/key-distinctions-between-B2B-B2C/602885/686852-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The key distinctions between B2B and B2C FromBusiness-to-Business Sales
:https://www.lynda.com/Business-Skills-tutorials/Supplier-evaulation-selection/396669/3503600-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Supplier evaulation and selection FromPurchasing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Connecting-financial-metrics/693081/744588-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Connecting to financial metrics FromSelling into Industries: Technology Companies
:https://www.lynda.com/Business-tutorials/voice-customer/5005054/3508123-4.html
:3 The voice of the customer FromQuality Management Foundations
:https://www.lynda.com/Marketing-tutorials/Defining-business-business-B2B-marketing/594446/650510-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining business-to-business (B2B) marketing FromB2B Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Understanding-price-cost-value/661802/722869-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding price, cost, and value FromB2B Marketing Foundations: Pricing Strategies
:https://www.lynda.com/Marketing-tutorials/Maximizing-relationship-between-B2B-marketers-sales/594446/650513-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Maximizing the relationship between B2B marketers and sales FromB2B Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Determining-your-company-vision/156584/177308-4.html
:3 Determining your company vision FromSmall Business Secrets
:https://www.lynda.com/B2B-Marketing-tutorials/Best-practices-B2C-marketers/466187/496834-4.html
:3 Best practices for B2C marketers FromCreating a Marketing Growth System
:https://www.lynda.com/B2B-Marketing-tutorials/Best-practices-B2B-marketers/466187/496833-4.html
:3 Best practices for B2B marketers FromCreating a Marketing Growth System
:https://www.lynda.com/Marketing-tutorials/Defining-account-based-marketing/794141/5040201-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining account-based marketing FromAccount-Based Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Purchase-process/5010661/2215664-4.html
:3 Purchase process FromLead Generation Foundations
:
:https://www.lynda.com/Business-Skills-tutorials/importance-validation/624264/677701-4.html
:3 The importance of validation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-tutorials/What-governments-buy/5005053/3507526-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aNAICS++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What governments buy FromSelling Into Industries: Government
:https://www.lynda.com/Business-tutorials/Defining-manufacturing-issues-players/721916/785784-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining manufacturing issues and players FromSelling into Industries: Manufacturing
:https://www.lynda.com/Business-tutorials/Growing-accounts-relationships/721916/785801-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Growing accounts into relationships FromSelling into Industries: Manufacturing
:https://www.lynda.com/Business-Skills-tutorials/Supplier-evaulation-selection/396669/3503600-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3aReciprocity++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Supplier evaulation and selection FromPurchasing Foundations
:https://www.lynda.com/Business-tutorials/Think-long-term/148625/2232262-4.html
:3 Think long term FromInfluencing Others
:https://www.lynda.com/ERP-tutorials/Create-customer-business-partner/2809587/2232882-4.html
:3 Create a customer business partner FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/Introduction-influencer-marketing/693114/760753-4.html
:3 Introduction to influencer marketing FromOnline Marketing Foundations
:https://www.lynda.com/IT-tutorials/Customer-insights-analytics/5035819/2242782-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Customer insights and analytics FromCustomer Insights and Consumer Analytics for Organizations: Concepts
:https://www.lynda.com/Business-Skills-tutorials/Lead-project/386880/3503588-4.html
:3 Lead the project FromLean Six Sigma Foundations
:https://www.lynda.com/Business-tutorials/What-sales-management/371322/2823007-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aPurchasing+manager%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales management FromSales Management Foundations
:https://www.lynda.com/Business-tutorials/importance-why/5035799/2234409-4.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3ainfluencers%2c+buyers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of why FromAsking Great Sales Questions
:https://www.lynda.com/Business-Skills-tutorials/solution-selling-mindset/616660/692940-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3aselling+into+businesses%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The solution selling mindset FromSolution Selling
:https://www.lynda.com/Business-Skills-tutorials/Understand-your-prospects-customers/697710/752655-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3abusiness+customer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understand your prospect's customers FromBusiness Development Foundations: Researching Market and Customer Needs
:https://www.lynda.com/ERP-tutorials/Create-customer-business-partner/2809587/2232882-4.html
:3 Create a customer business partner FromLearning SAP SD (Sales and Distribution)
:https://www.lynda.com/Marketing-tutorials/Assessing-whether-ABM-right-you/794141/5040202-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Assessing whether ABM is right for you FromAccount-Based Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Seeing-your-business-through-your-customers-eyes/156584/361213-4.html
:3 Seeing your business through your customer's eyes FromSmall Business Secrets
:https://www.lynda.com/Business-tutorials/Personalize-impact/5035799/2234410-4.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3ainfluencers%2c+buyers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Personalize the impact FromAsking Great Sales Questions
:https://www.lynda.com/Business-Skills-tutorials/Professional-services-market/746302/802431-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Professional services market FromSelling into Industries: Professional Services
:https://www.lynda.com/Marketing-tutorials/key-elements-B2B-positioning/656809/739489-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ab2b+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The key elements of B2B positioning FromB2B Marketing Foundations: Positioning
:https://www.lynda.com/Business-Skills-tutorials/Total-cost-ownership/396669/3505619-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3aReciprocity++marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Total cost of ownership FromPurchasing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Total-cost-ownership/396669/3505619-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPurchasing+manager%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Total cost of ownership FromPurchasing Foundations
:https://www.lynda.com/ERP-tutorials/Create-material-master-MM01/2808537/2919696-4.html
:4 Create a material master: MM01 FromLearning SAP MM (Materials Management)
:https://www.lynda.com/Business-Skills-tutorials/Simplify-complex/624264/677681-4.html
:4 Simplify the complex FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Customer-segmentation/624264/677683-4.html
:4 Customer segmentation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Telecommunications-industry/751314/796571-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3a+Industrial+Buying+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Telecommunications industry FromSelling into Industries: Telecommunications
:https://www.lynda.com/Power-BI-tutorials/Explore-customer-behavior-Python/5035822/2236569-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aGroup+purchasing+organization%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Explore customer behavior with Python FromCustomer Insights and Consumer Analytics for Organizations: Tools and Analysis
:https://www.lynda.com/Business-tutorials/Creating-Selling-Strategy-Framework/2815151/2238585-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aOutsource+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Creating a Selling Strategy Framework FromSelling Strategies that Boost Customer Acquisition
===reposts Wk 6-10.14===
Repost 18f %% 12:28:21
今周第六周，已收到几位同学温暖的读书作文。老师大大地给这几位同学打了相当于一个脱口秀分数值的，整整五分的一个期中作业分。
:创业自由，
:钱很好赚，
:只争朝夕，
:不进则退。
(集中发)
Repost 18f %% 22:36:47
有个问题想问一问 各位同学：
我在街上每见到这个LINE熊，还有LINE兔LINE鸭子（其中有个叫做SALLY的吧）就有按耐不住的兴奋要去照它们，捏它们。
这次在这个韩国餐馆里，也是如此。
但韩国餐厅里的LINE熊，有些是真的，也就是说贴着货真价实的商标写着LINE生产。 然后还有明显是山寨货的，比如说形状不太符合标准，但明显是抄袭LINE熊的，较大的那两个娃娃，还有就是塑料的放在前台的两个。 
我问服务员这间店是不是加盟了LINE的，她说只是老板网上淘回来设计成整个LINE主题的店内风格，完全跟加盟谁没有什么关系。 
那我问的是： 
1） LINE 的品牌 在充满了这一类 拿它的娃娃来作为自己 “二手品牌”的 营利企业包括餐厅，可能还有 电影院和更大的公司 的 中国市场，到底是一种什么存在？ 
2） 这种奇葩的存在，又如何能匹配LINE这样一个 连防火长城都爬不进来的社交网络的： 也就是说，连社交网络都在中国大陆经营不了的LINE，到底在大陆卖什么？ 
3) 能否 描述，或 解释一下 LINE 的品牌策略 
4） 能否 辨别出，在这整个生态中，所有关联的角色 包括 正式为LINE 代工的，或山寨它的 各个工厂： 到底可以如何创意地 玩出更多花样，推出更多 产品，卖出其 应得的高价值（也就是说目前某些产品 由于没充分品牌化，没充分实现其附加价值，而 仍在产出着 过低的效益）？ 
 
 随便写。觉得和“创意点子 脱口秀”，“产业分析” 有关 你就可以作为案例写进 脱口秀，或写进“假公司”，“真公司（以LINE之类类似品牌策略的公司作为案例）” 的 市场计划书中。 
作为日记写就随意写你的随想。
（集中发）
Repost 18f %% 8:46:13
你组自行设计一下
'产业分析'
'创意点子'
两脱口秀准备时用的
问问题人 问卷。
其中一个重要问题要涉及'展望未来':
- 你认为市场将来有何趋势？
- 你认为该产业该怎么整？或
- 你认为该创意点子如何关照到了这个趋势？
另外: 123章的 martketing minutes 各概念、chapter questionnaire 两类脑暴，
你们已懂如何准备、如何将脑暴笔记变为台上组讨论秀。
通过周末课后组脑暴，至少把12或3章的 MM或CQ，准备成一个备用组脱口秀，
以应对可能被叫上台讲的可能性(由于某种借口)
(集中发)
Repost 18f %% 12:38:15
' 最炫 中国 经典 品牌 的 产品史及品牌史 '包括 长春一汽、红旗汽车。。。，
其实同时属于
* 真公司研究
* 市场分析
* 每周商讯
* 市场品牌创意
等几个脱口秀中'案例'的可选范围。
(集中发)
Repost 18f %% 13:21:44
'书店暴走行':
心居地书店
品牌人的福音；
快公司杂志
市场营销人的福音。
--- 摄于林和西佳兆业广场心居地书店，你们脱宅和约会的理想地
(集中发)
Repost 18f %% 12:39:23
'书店暴走行' 是考察门面店及门面店里系列产品及服务的
市场品牌策略的一个很关键的
步骤，
能够帮助同学们在周末摆脱
宅在宿舍里的习惯
能提供 经常
远征广州市区的借口
还能提供约会社交借口(三五成群或和 男友女友去逛)
如果在'书店暴走行'中发现某些
市场品牌学灵感
直接写进英语日记读给我听就行了
暴走行中找到的实际品牌案例
应属于'产业分析'之类 脱口秀
能用到的品牌案例
(集中发)
Repost 18f %% 17:18:42
我决定把各种名为'生活馆'的门店
纳入'书店暴走行'可选之列。
这些照片摄于白云区荷塘月色的
米豆朗生活馆。
它并不典型。
通常引起我注意的
是并不典型的门店。
(集中发)
Repost 18f %% 6:32:32
 “老师维基”上 chapter 2 略 chapter 3 定 的 “视频” 已经 更新。 大家可以先自行看长的视频。因为我较肯定短的视频在课堂上是能看完的。 
这些视频 回答了 ch2 ch3 Marketing Minutes 和 Chapter Questionnaire 的问题，帮你们把这两章 其中一章的 MM 或 CQ 变成一个“备用脱口秀”，随时叫到上台。
（集中发）
Repost 18f %% 13:44:42
写有关加入 '营销协会'及'创业协会'之类与
市场、商业有关的学生社团的经历作为英语日记，
我会在日记分之上额外加分。
- 讲明你加入的 '市场类' 社团的名字
- 写明你加入这个社团，希望实现什么梦想(脑洞开大些)
- 讲讲你的实操步骤:如何在该社团口实现这个梦想
写得有亮点的话，老师会
作为'特惠日记题'来打分。
(集中发)
Repost 18f %% 8:50:34
 童鞋们，你们 FAKE COMPANY 的 “准备脱口秀头脑风暴” 的前半部分--- company history, what does each company member do --- 在课后组里聚一起头脑风暴，目前进度如何呢？ 
* 你们记得自己组成立一家公司哦
* 每周头脑风暴这个 题目，你们用 原先的旧问问题人，或每周选一个新的问问题人，都没问题。 
* 每个问题，组里所有人每人答两句的话，可能就可以拼凑成一个 较完整的“company history”哦。
* 好了，很快我希望 有有限的时间，能够也在课堂上让你们 风暴一下 后半部分 what is our business plan 000 what will we do to meet these challenges... 但是即使我课堂上没有时间，课后也最好提前准备好了。
* 今周是第七周，第八周 能否 作为志愿组，开始讲 fake company 这个脱口秀呢？ 还没准备好 fake company 的话， 我随机点名一个组上台，讲任意选的 123章某章的 marketing minutes 或 chapter questionnaire, 有信心吗？ 做好两手准备哦。 
（集中发）
Repost 18f %% 9:13:52
集中发也行： 看到了就随便找一个概念，画个图示或写个英语日记吧。没看到，到了课堂上也行，照样有一点时间找书，回答组里的问题。然后检查组里脑暴的笔记。 然后就记下 “视频”，“产业分析 案例”里听到的 能够更好回答问题的 关键词，以准备下周可能被叫到 讲今周你们脑暴这个章的 marketing minutes. （集中发）
Repost 18f %% 11:16:40
下面的对话是有关 流行音乐产业 的。 你们要在 xiami, 搜狗音乐 上找这些音乐人。
但如果你们看一下“缝纫机乐队”这部电影，你能找到更多 和 “流行音乐 产业分析”，“流行音乐 品牌 及 产业 创意点子” 都有关系的，更有 死忠粉丝 的摇滚乐队的经典作品。 听这些经典的作品，它们的 歌词 就能够算作日记。 它们的 历史也可以 按其 特点，作为 你们认为合适的和“流行音乐产业”有关的 脱口秀 内容来讲。
here is the Chinese movie 缝纫机乐队 city of rock. many legendary Chinese rock bands and rock musicians played parts in this movie: :https://cn.bing.com/videos/search?&q=%E7%BC%9D%E7%BA%AB%E6%9C%BA%E4%B9%90%E9%98%9F&qft=+filterui:duration-long&FORM=VRFLTR 
缝纫机乐队
:https://baike.baidu.com/item/%E7%BC%9D%E7%BA%AB%E6%9C%BA%E4%B9%90%E9%98%9F
《缝纫机乐队》是由他城影业、儒意影业、青春光线、万达影业、乐合影业出品，由董成鹏执导，董成鹏、乔杉、古力娜扎、李鸿其、韩童生、曲隽希等主演的喜剧电影。该片讲述了胡亮的家乡小镇集安，几个背景各异的小人物为了追寻共同的音乐梦想，组建了一支与众不同的摇滚乐队的故事。
（集中发）
Repost 18f %% 11:41:51
日记抄 及 产业分析 及 每周商讯 可以跟进的一两个 案例： 以及这一两个案例的进出口市场行情
: :https://en.wikipedia.org/wiki/Ink_cartridge
: :https://en.wikipedia.org/wiki/Compatible_ink
: :https://en.wikipedia.org/wiki/Label_printer
: :https://en.wikipedia.org/wiki/Amazon_Web_Services
: :https://en.wikipedia.org/wiki/Amazon_Product_Advertising_API
: :https://en.wikipedia.org/wiki/Amazon_Virtual_Private_Cloud
: :https://en.wikipedia.org/wiki/Amazon_Elastic_Compute_Cloud
: :https://en.wikipedia.org/wiki/Inkjet_refill_kit
: :https://en.wikipedia.org/wiki/Continuous_ink_system
: :https://en.wikipedia.org/wiki/Arizona_Cartridge_Remanufacturers_Ass%27n_Inc._v._Lexmark_International_Inc.
: :https://en.wikipedia.org/wiki/Inkjet_printing
: :https://en.wikipedia.org/wiki/CMYK_color_model
: :https://en.wikipedia.org/wiki/Category:Cosmetics_brands_of_South_Korea
: :https://en.wikipedia.org/wiki/Category:Cosmetics_companies_of_South_Korea
: :https://en.wikipedia.org/wiki/Cosmetics_in_Korea
（集中发）
Repost 18f %% 17:22:46
维基百科/杂志 图片说明抄 或 维基百科文/必应搜文抄的另一种抄法： 只抄一句，但拼成 50词以上 （但必须不准超过 100 词) 也行：
抄图片说明，抄杂志图说，抄百科文，抄必应搜文， 不一定是抄整大段的。 
有时候，你可以用 1-2 句话来概括这个 图说/文 ，或直接从这个 图说/文 中 节选 1-2 句话。 但是 这 1-2 句话不足 50英语词怎么办？ 那就和其他 图说/文 中 总结/节选到的 1-2 句，拼凑起来，拼凑成 50 英语词上。 这 50 英语词以上的 文段，就叫做“一篇英语日记”。 如果内容听起来老师觉得和课堂有关联性，还可能给你一分以上呢。 
但是，“一篇英语日记”切记不要超过 100 英语词。 
还有，切记，“一篇英语日记”切记不要是 无意义地堆在一起的一堆英语单词或短短语。 起码也应该是整句话整句话这样拼在一起嘛！
（集中发）
==Wk7 Ch6 Distribution Customer Service and Logistics==
Ch6 Concepts
*Logistics
**Physical distribution in marketing
**Customer service level in marketing
**Physical distribution concept in marketing
**Total cost approach in marketing
*Supply chain
*Electronic data interchange (EDI)
**Transporting in marketing
*Containerization
**Piggyback service in marketing
*Freight forwarders
**Storing in marketing
*Inventory
**Private warehouses in marketing
**Public warehouses in marketing
*Distribution center
===Lynda.com for Ch6===
Chapter 6 Lynda.com videos
:https://www.lynda.com/Business-tutorials/Supply-Chain-Operations-Careers-Certification-Tips-Tricks/2807102-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Supply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Business-tutorials/Supply-Chain-Operations-Careers-Certification-Tips-Tricks/2807102-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3awarehouse+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Supply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/IT-tutorials/What-you-should-know-before-watching-course/5010655/2812417-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What you should know before watching this course FromLearning Supply Chain Cybersecurity
:https://www.lynda.com/Business-Skills-tutorials/Fundamentals-Logistics/371324-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Logistics Foundations
:https://www.lynda.com/Business-tutorials/What-you-should-know/5016708/3504395-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know FromCareers in Supply Chain and Operations
:https://www.lynda.com/Business-tutorials/Transitioning-Supply-Chain-Operations-Careers/5016708-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Careers in Supply Chain and Operations
:https://www.lynda.com/Business-Skills-tutorials/Supply-Chain-Management-Fundamentals/181730-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Supply Chain Foundations
:https://www.lynda.com/Business-tutorials/What-you-should-know/2807102/2247739-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know FromSupply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Business-Skills-tutorials/Fundamentals-Logistics/371324-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Logistics Foundations
:https://www.lynda.com/Project-Management-tutorials/Case-study-new-distribution-center/483102/551134-4.html
:1 Case study: A new distribution center FromLeading Projects
:https://www.lynda.com/Business-tutorials/What-you-should-know/5016708/3504395-4.html
:1 What you should know FromCareers in Supply Chain and Operations
:https://www.lynda.com/Business-tutorials/Why-supply-chain-careers-hot/5016708/3504394-4.html
:1 Why supply chain careers are hot FromCareers in Supply Chain and Operations
:https://www.lynda.com/Business-Skills-tutorials/Welcome/604221/738477-4.html
:1 Welcome FromStay Lean with Kanban
:https://www.lynda.com/Business-tutorials/Lean-Inventory-Management/731734-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3ainventory+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Lean Inventory Management
:https://www.lynda.com/Project-Management-tutorials/Inventory-Management-Foundations/731733-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ainventory+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Inventory Management Foundations
:https://www.lynda.com/Business-Skills-tutorials/Welcome/431182/503730-4.html
:1 Welcome FromSustainability Strategies
:https://www.lynda.com/Survata-tutorials/How-watch-course/476618/548319-4.html
:1 How to watch this course FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Survata-tutorials/What-you-should-know-before-watching-course/476618/548318-4.html
:1 What you should know before watching this course FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Business-tutorials/Plan-supply-chain/724788/784227-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Plan the supply chain FromImplementing Supply Chain Management
:https://www.lynda.com/Business-tutorials/Use-process-framework/724788/784226-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Use a process framework FromImplementing Supply Chain Management
:https://www.lynda.com/Business-tutorials/Implementing-Supply-Chain-Management/724788-2.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Implementing Supply Chain Management
:https://www.lynda.com/ERP-tutorials/SAP-Transportation-Management-Overview/2804053-2.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 SAP Transportation Management Overview
:https://www.lynda.com/Business-tutorials/Supply-chain-career-tips/5016708/3504403-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Supply chain career tips FromCareers in Supply Chain and Operations
:https://www.lynda.com/Business-Business-Skills-tutorials/Supply-Chain-Operations-Management-Weekly-Tips/672235-2.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Supply Chain and Operations Management Tips
:https://www.lynda.com/Business-tutorials/Shipping-overview/2807102/2247749-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Shipping overview FromSupply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Project-Management-tutorials/Welcome-course/672235/731699-4.html
:2 Welcome to the course FromSupply Chain and Operations Management Tips
:https://www.lynda.com/ERP-tutorials/SAP-Transportation-Management-Overview/2804053-2.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3awarehouse+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 SAP Transportation Management Overview
:https://www.lynda.com/Business-tutorials/Communicating-suppliers/774896/5036535-4.html
:2 Communicating with suppliers FromJob Skills: Supply Chain and Operations
:https://www.lynda.com/Business-tutorials/Seeing-big-picture-supply-chain/774896/5036534-4.html
:2 Seeing the big picture of a supply chain FromJob Skills: Supply Chain and Operations
:https://www.lynda.com/Business-tutorials/product-Pricing-packaging-terms/721915/773434-4.html
:2 The product: Pricing, packaging, and terms FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/Job-Skills-Supply-Chain-Operations/774896-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3afreight+forwarder%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Job Skills: Supply Chain and Operations
:https://www.lynda.com/Business-Business-Skills-tutorials/Supply-Chain-Operations-Management-Weekly-Tips/672235-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Supply Chain and Operations Management Tips
:https://www.lynda.com/Business-tutorials/Plan-supply-chain/724788/784227-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Plan the supply chain FromImplementing Supply Chain Management
:https://www.lynda.com/Business-tutorials/Use-process-framework/724788/784226-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Use a process framework FromImplementing Supply Chain Management
:https://www.lynda.com/Business-tutorials/Implementing-Supply-Chain-Management/724788-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Implementing Supply Chain Management
:https://www.lynda.com/IT-tutorials/Learning-Supply-Chain-Cybersecurity/5010655-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Learning Supply Chain Cybersecurity
:https://www.lynda.com/Business-Skills-tutorials/Supplier-evaulation-selection/396669/3503600-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Supplier evaulation and selection FromPurchasing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Understanding-outbound-logistics/371324/426360-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding outbound logistics FromLogistics Foundations
:https://www.lynda.com/Business-tutorials/Transition-supply-chain-management/5016708/3503358-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Transition into supply chain management FromCareers in Supply Chain and Operations
:https://www.lynda.com/Project-Management-tutorials/Learn-about-warehouse-management-systems-WMSs/672235/5022129-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Learn about warehouse management systems (WMSs) FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Project-Management-tutorials/Learn-about-MRP-ERP-planning-systems/672235/788307-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Learn about MRP and ERP planning systems FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Project-Management-tutorials/Improve-your-sales-forecast/672235/731711-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Improve your sales forecast FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Project-Management-tutorials/Analyze-your-supply-chain-risks/672235/731707-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Analyze your supply chain risks FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Business-tutorials/Standard-containers/181730/2233218-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Standard containers FromSupply Chain Foundations
:https://www.lynda.com/Business-tutorials/Inventory-management-basics/181730/2231219-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Inventory management basics FromSupply Chain Foundations
:https://www.lynda.com/Business-tutorials/Procure-pay/2807102/2245883-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Procure to pay FromSupply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Business-tutorials/Supply-chain-overview/2807102/2247744-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Supply chain overview FromSupply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Business-Skills-tutorials/Understanding-outbound-logistics/371324/426360-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding outbound logistics FromLogistics Foundations
:https://www.lynda.com/Business-tutorials/Transition-supply-chain-management/5016708/3503358-4.html
:3 Transition into supply chain management FromCareers in Supply Chain and Operations
:https://www.lynda.com/Business-tutorials/APICS-ASCM-credentials/2807102/2246871-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3awarehouse+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 APICS and ASCM credentials FromSupply Chain and Operations Careers: Certification Tips and Tricks
:https://www.lynda.com/Business-Skills-tutorials/Five-properties-kanban/604221/738483-4.html
:3 Five properties of kanban FromStay Lean with Kanban
:https://www.lynda.com/Business-tutorials/View-inventory-waste/731734/784585-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3ainventory+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 View inventory as a waste FromLean Inventory Management
:https://www.lynda.com/Project-Management-tutorials/right-amount-inventory/731733/783240-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ainventory+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The right amount of inventory FromInventory Management Foundations
:https://www.lynda.com/Project-Management-tutorials/Inventory-management-defined/731733/783235-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3ainventory+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Inventory management defined FromInventory Management Foundations
:https://www.lynda.com/Business-Skills-tutorials/Lead-project/386880/3503588-4.html
:3 Lead the project FromLean Six Sigma Foundations
:https://www.lynda.com/Business-Skills-tutorials/Lean-Six-Sigma-supply-chain/386880/3503589-4.html
:3 Lean Six Sigma for supply chain FromLean Six Sigma Foundations
:https://www.lynda.com/Survata-tutorials/Selecting-right-methodology/476618/548328-4.html
:3 Selecting the right methodology
:FromMarketing Foundations: Qualitative Research
:https://www.lynda.com/Business-Skills-tutorials/Total-cost-ownership/396669/3505619-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Total cost of ownership FromPurchasing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Understanding-order-fulfillment/371324/426355-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Understanding order fulfillment FromLogistics Foundations
:https://www.lynda.com/Project-Management-tutorials/Tips-reduce-waste-your-operations/672235/767008-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Tips to reduce waste in your operations FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Project-Management-tutorials/Become-sustainability-champion/672235/731703-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Become a sustainability champion FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Business-Skills-tutorials/Understanding-order-fulfillment/371324/426355-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Understanding order fulfillment FromLogistics Foundations
:https://www.lynda.com/Business-Skills-tutorials/Buying-materials/365727/433647-4.html
:4 Buying the materials FromBusiness Foundations
:https://www.lynda.com/Project-Management-tutorials/Become-sustainability-champion/672235/731703-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Become a sustainability champion FromSupply Chain and Operations Management Tips
:https://www.lynda.com/Business-Skills-tutorials/Establish-your-brand-reputation/431182/503732-4.html
:4 Establish your brand and reputation FromSustainability Strategies
:https://www.lynda.com/Business-Skills-tutorials/Manage-supply-chains-responsibly/431182/503733-4.html
:4 Manage supply chains responsibly FromSustainability Strategies
:https://www.lynda.com/IT-tutorials/Swapping-security-ease-use/5010655/2813104-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Swapping security for ease of use FromLearning Supply Chain Cybersecurity
:https://www.lynda.com/Kubernetes-tutorials/What-containerization/647663/703693-4.html
:5 What is containerization? FromLearning Kubernetes
:https://www.lynda.com/IT-tutorials/Policies-compliance/5010655/2812420-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asupply+chain+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Policies and compliance FromLearning Supply Chain Cybersecurity
:https://www.lynda.com/ERP-tutorials/Overview-SAP-TM-business-perspective/2804053/2217735-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3adistribution+center+logistics%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Overview of SAP TM, a business perspective FromSAP Transportation Management Overview
Keyword searches:
:https://www.lynda.com/search?q=Logistics+marketing
:Logistics marketing
:https://www.lynda.com/search?q=supply+chain+marketing
:supply chain marketing
:https://www.lynda.com/search?q=marketing+distribution
:marketing distribution
:https://www.lynda.com/search?q=customer+service+level
:customer service level
:https://www.lynda.com/search?q=total+cost+approach
:total cost approach
:https://www.lynda.com/search?q=EDI
:EDI
:https://www.lynda.com/search?q=transport+marketing
:transport marketing
:https://www.lynda.com/search?q=containerization
:containerization
:https://www.lynda.com/search?q=freight+forwarder
:freight forwarder
:https://www.lynda.com/search?q=storage+marketing
:storage marketing
:https://www.lynda.com/search?q=inventory+marketing
:inventory marketing
:https://www.lynda.com/search?q=warehouse+
:warehouse
:https://www.lynda.com/search?q=distribution+center
:distribution center
===reposts Wk 7-10.21===
Repost 18f %% 16:01:04
能得优惠分的英语日记新题，永久可用：
* (推文日记) 老师在群内发了不少和 脱口秀话题关联的 中文公众号推文。 用英文翻译你们选读的推文的节选，或用英文总结，成为英语日记。 日记千万不要超过一百英语词，其实五十英语词就可算“一篇”。 告诉老师这是“official account article translation/summary”，以求得到优惠分数。
* (介绍可选书日记) 老师在Q群上载了不少电子书作为“读书作文可选书”，你们也因此知道老师喜欢什么类型的可选书了，老师也在群里推荐了一些类型的可选书。 你们可根据这个选书的口味，去市区书店，图书馆 购借 相似类型的纸质书作为可选书。 在英语日记中介绍一下你们从Q群下载到的，或 购借 到的 可选书，把“书介绍”写为英语日记。 日记千万不要超过一百英语词，其实五十英语词就可算“一篇”。 告诉老师这是“introducing my chosen book”，以求得到优惠分数。
* (总结TED日记) 台上脱口秀，要按照 TED 秀的自然台上表达风格，或讨论型脱口秀的 自然对话风格，而绝不是 念稿子演讲。 用 bing 搜索 TED 的视频， 观看。 观看了 TED 视频后 用英语日记来总结一下 所看的 TED 或其他英语“对话脱口秀”的 内容、感想。 日记千万不要超过一百英语词，其实五十英语词就可算“一篇”。 告诉老师这是“talkshow/ TED summary”，以求得到优惠分数。
(集中发)
Repost 18f %% 9:00:11
章后习题
1） 擦掉“标准答案”
2） 现在就开始 试一下 用下面的方法，背自选的某个较难文段
3） 现在就开始 晨读 浏览 章后习题，为“难题”积累星星
老师对章后习题，要的只是“关键词”（划一个词可以，两个词还可以，三个词就太多了），加上“章里对应文段的页码”。
老师并不需要任何“标准正确答案”。 我也希望，你不要真的把标准答案填在章后习题页里。最好擦掉标准答案。
标准答案呢，你在心里默填就好了。真的填在页上反而就阻碍了学习。
因为你连章里对应文段的页都粗略读过一下，有些习题的“标准答案”，即使是默做，都能一眼猜出答案。 但是，默做整页“习题”还不能一眼猜出答案或答出简单论述的那些题，你就用一个“星号”* 标记出来。 默坐整页两次还不能一眼猜出答案或答出简单论述的那些题，就会标有两个星号 ** 了。
比如说： 多项选择某题，你心里默想： 我猜可能是 D， 但是为什么是D， 还是想不出为什么， 我先打个 * 号， 有空去粗略速读对应的页码，消化一下。 明天再“默做”一下习题的标准答案，如果还是想不出为什么 ABC 或者 D，那就再打一个 * 号。。。
你会发现，学期快结束时， 你扫描过N次“默做”标准答案 的那些 习题页上， 简单的题最多也就是一个 * 号，可以忽略。 难的那些题 积累了 N 个 星号 ****** 。
用红笔把那些 “多星难题”的 页码圈起来。 把这些 圈起来的 书里页数，写满在你的“温习白纸”上。 然后集中逐页攻坚这些 “圈圈的对应页”，通过“编口诀”的方式， 记下某些页某些 你觉得需要记的 文段。
一整本书，仅是少数的这些页上的少数这些文段，需要特别攻坚记下而已。 口诀歌，一个星期每天反复地自己唱唱，到时 没有一个这些攻坚文段是记不住的。
还有，记住，本学期 老师任何时候公布过的“新增日记题”， 都是永久可用的。 你任何哪个星期，都可以采用。 所以，记住有哪些增加的日记题，你随时就可以用来写篇小东西赚分。
（集中发）
Repost 18f %% 13:17:57
山寨百科日记
* 你们已经学会节选 en.wikipedia.org 维基百科 某些学科的百科文作为日记了
* 现在试着把自己 
1） 特别感兴趣的话题/学问/知识（包括网络文化及社会娱乐媒体新闻中的梗，自己喜爱的爱好、日常消费碰到的新意思，自己最点赞的人文、学科、成功学之类学问） 及 
2）课本/本课 中学到的 概念/案例/思考， 照着自己记忆中那些维基百科文摘抄 的 风格，写成英语日记
* 维基百科英文版有什么风格呢？ 首先，一个百科全书 定义、介绍一个知识概念，所采取的简约清晰的文风，是与其他类的文风如新闻、叙事、思辨，相当不同的。 不罗嗦，不重复。 但很有逻辑。
* 每篇千万不要超过 一百英语词，其实超过了五十英语词，就能算一篇
* 告诉我这个日记题属于“山寨百科日记 my own wiki style writing” 来赚取优惠分
（集中发）
Repost 18f %% 15:06:56
英语维基百科的最轻松打开-阅读方法：
1） 点开 en.wikipedia.org 主页
2） 随意点击到主页面上一个链接（链接A）
3） 如果觉得链接A 是有趣丰富的，就进行“跳跃阅读”
4） 如何跳跃阅读？ 一、跳过第一段的前半部，拣第一段的中间或结尾一句话来读； 二、拣从第二段之后每一段的第一句或第一二句来读； 三、表格什么的可以自己选择读或不读，只选特别有趣有意思的表格读。
5） 如果觉得链接A不是特别有趣，则在链接A中随便找个看起来可能是有趣的 超链接（也就是同时是链接的一个文章中的词语）， 点击开来读，这个是链接B； 有趣就跳跃阅读链接B； 不觉得特别有趣就点开链接C、链接D、链接E。。。直到找到有趣的 链接到的 百科文章来读。
6） 根据“跳跃阅读”摘抄到的 “段里中间句、段首一两句” 拼成的维基笔记，也叫做“jump reading diary”， 是可以得优惠分的。
每篇千万不要超过 一百英语词，其实超过了五十英语词，就能算一篇。
（集中发）
Repost 18f %% 12:31:19
产业分析：
* 只有课前课后及视频时间，才允许“写这个题目的英语日记”或“写自己的笔记记相关概念”以更好回答以上问题。
* 在课堂上，就要“头脑风暴”，并只准写组友们的每次一两句答案（或关键词）。
* “产业分析”和任选章节的“Marketing Minutes”，“Chapter Questionnaire”已归入可“叫到上台进行组脱口秀”的可选行列了。
* 如果“产业分析组脱口秀 准备头脑风暴”后，组里普遍的“风暴笔记”信息量不如别组，你们组可能会被“叫到”来讲 Minutes 或 Questionnaire 中任选的一个组脱口秀。
* 如果“Fake Company 虚拟公司 下半部分 marketing strategy 部分 头脑风暴”后，组里普遍的风暴笔记信息量不如别组，则你们组可能会被叫到来讲 Industry Analysis 产业分析 组脱口秀。
（集中发）
Repost 18f %% 18:31:50
* '期中(考)分数' 是每个学生总分合格与否的一个关键
* 到学期结束那天，没时间再上台讲够五个脱口秀的组，期中(考)分数可能会不及格，影响到总分是否合格。(因为每个脱口秀，你不一定满分)。
* 到学期结束(距今时间已紧迫)，
你组有否通过自告奋勇，志愿上台，把两个无选择必讲题(真假公司)，及三个可选择必讲题(从 minutes 到 biz news this week 到 analyzing industry 到 chap questionnaire 到 creative ideas 都可选) 都讲完。
* 剩下_____周了。你组有时间把5个自己选的脱口秀题在台上讲完吗？ 你们今天课后，要与组友商量，把这五个脱口秀，每个各在第几周讲的顺序编排好，私聊发给组联络专员，并委托组联络专员发给班长。班长，最迟周五晚十点把所有组的'本组脱口秀暂定讲序'私聊发给老师，或邮给老师。
* 发迟了的组就每人计日扣分了。注: 暂定日期最终由老师批准并修正；暂定讲题可临时改为另一新题，没改就按原订。
* 注: 你们组是不准选择在同一周内，上台讲一个以上脱口秀的。任一周至多讲一个秀。
(集中发)
Repost 18f %% 20:18:24
问: can we bring our scripts on stage while we present the talk show?
答: it's best not to. but i usually treat volunteer groups with more leniency (just hoping them to eventually go without script).
however, rules on called on groups must be stricter. i may choose to enforce rules on script so that too much script reading might cost points.
(集中发)
Repost 18f %% 21:39:23
你们组的《分析产业 analyzing industry 》脱口秀，
到底全组最终选哪个产业，
最好全组聚一起大家摊摊牌，
大家可真正选一选最有资源那位同学提出来那个产业。
但要看看她手上的了解这个产业的情报资源，
具体是什么。
问问题人可以帮忙斟酌 一下，
并考虑一下别的同学的看法。
可能真的要全面上网、找 自己认识的人脉，去打听这个产业的真实情况。
八仙过海，
用最创意的方法，
去最贴近现实地，
了解这个产业的实际情况。
如果以后能
靠这些情报
全组创业
就是牛逼
(集中发)
Repost 18f %% 22:32:03
不要忘了
晨读闪卡
还有
英语日记
晨读
可以每4-5歌词或更长一点 地
录一段一段的短音频
发上来群里
每天早上 
持之以恒
一段时间的那类同学
有分加
（集中发）
Repost 18f %% 23:16:33
一个人做符合自己兴趣目标的工作时，
产量是做其他事情的几倍甚至十倍。
如果这件符合兴趣目标的工作，
与吸收知识挂钩，
那所吸收知识就是几倍甚至十倍。
如果与训练如何达标，
那达标率也增至几倍甚至十倍。
人格力量决定创业动力和意志，理想和激情。思想力决定方法和目标选择。执行力决定人格和思想力完成实现。
（积极 热情 激情 嗨 热爱 能量）
（集中发）
Repost 18f %% 14:05:51
创意点子（品牌点子、市场点子、产品点子）
无论是“真公司、假公司”这两个“必做必选”的脱口秀/企划书书面作文
还是“产业分析、创意点子”这两个脱口秀
都要用到 “创意点子” 的理念。 
在关于“创意点子 系列问答 头脑风暴”之前，
你们要未雨绸缪地关于以下的链接，写 英语日记 （优惠分，比商讯更优惠） 作为风暴前的点子搜集准备。
这个新英语日记题，是永久可用的哦！ 
点开下面任何一链接，粗略读懂了，就可关于其中找到的“提问”来写一篇。
注意： 字数不要超过一篇一百英语词。 其实五十英语词就能算一篇。
用你自己想象出来的 虚构案例， 现实生活中的真实案例 来作蓝本，都可以。 脑洞要开得大一点。
永久可用，所以每周写一篇都可以。
（集中发）
: :https://ebaqdesign.com/blog/creative-brief/
How To Write A Good Creative Brief
: :https://www.everydayinterviewtips.com/15-common-marketing-interview-questions/
15 Common Marketing Interview Questions
: :https://www.sitepoint.com/creating-a-brand-identity-20-questions/
What does your business / product do?
: :http://trainofthought.net/branding/branding-questions-and-answers-1412/
Branding questions and answers
Let’s summarize the 7 branding steps:
: :https://justcreative.com/2017/12/10/7-essential-questions-to-define-your-brand/
7 Essential Questions to Define Your Brand
1. Why Does Our Company Exist?
: :https://co.agencyspotter.com/questions-ask-next-branding-agency/
5 Questions to Ask Your Next Branding Agency
2. Can you walk me through your strategic process?
: :https://brandingforthepeople.com/branding-questions/
What’s wrong with my logo? What do you think of it?
BRANDING QUESTIONS ARE FREE!
: :https://www.surveymonkey.com/curiosity/best-questions-to-ask-for-product-development/
The best questions to ask for product development
What are the demographics of my target consumer?
: :https://www.impactinterview.com/2012/12/127-brand-management-interview-questions/
127 Brand Management Interview Questions
Most Frequently Asked Questions
What ideas have you developed that were creative or innovative?
: :https://creativemarket.com/blog/designing-a-brand-identity
Designing a Brand Identity
: :https://www.risingabovethenoise.com/how-to-rebrand-19-questions-ask-before-you-start/
HOW TO REBRAND: 19 QUESTIONS TO ASK BEFORE YOU START
Why are we doing a rebrand?
: :http://mnav.com/focus-group-center/marketing-questions-for-customers/
These 23 Marketing Questions Send Products Through the Roof
Why did you buy this product?
What’s turning customers on and off?
: :https://www.creativemechanisms.com/blog/bringing-a-product-to-market
Have an Idea You Want to Bring to Market? 2 Questions to ask yourself
: :https://www.questionpro.com/survey-templates/marketing-surveys/
Market Research Surveys & Marketing Surveys
: :https://www.adcracker.com/brief/Sample_Creative_Brief.htm
Example Creative Brief 2018
2. Objective: what is the goal of the ad or campaign?
: :https://www.boredpanda.com/creative-product-packaging-part2/?utm_source=cn.bing&utm_medium=referral&utm_campaign=organic
21 More Creative Product Packaging Examples
: :https://www.outsource2india.com/kpo/marketresearch/questionnaire-design.asp
OUTSOURCE MARKETING QUESTIONNAIRE DESIGN SERVICES
: :https://www.gsb.stanford.edu/insights/how-design-thinking-improves-creative-process
How Design Thinking Improves the Creative Process
Why is brainstorming a good way to generate new ideas?
: :https://www.surveymonkey.com/mp/concept-testing/
How and why to perform concept development tests
Does this ad stand out against my competitors’ ad?
: :https://www.entrepreneurshipinabox.com/653/industry-analysis-answering-40-questions/
INDUSTRY ANALYSIS THROUGH ANSWERING 40 QUESTIONS
What is estimated size of the industry in money and products sold?
: :https://www.financewalk.com/industry-analysis/
How to Write an Industry Analysis?
: :https://www.consultingcase101.com/tag/industry-analysis/
Management Consulting Case Interviews 
: :https://quickbooks.intuit.com/r/marketing/market-research-tips-how-to-conduct-an-industry-analysis/
Market Research Tips: How to Conduct an Industry Analysis
: :https://www.proprofs.com/quiz-school/story.php?title=industry-market-analysis
Industry And Market Analysis
: :https://www.marsdd.com/mars-library/industry-analysis-and-competition-using-porters-five-forces/
Industry analysis and structure
: :https://www.trade.gov/mas/ian/index.asp
OFFICE OF TRADE POLICY & ANALYSIS
（集中发）
Repost 18f %% 18:08:10
建议:
*如果不是真正喜欢一本可选书，建议你不要选作读书作文阅读材料
* 如果你未完全读完此书，建议不要动笔写读书作文(最好还搜一下维基必应读读书的背景)
* 但是既然找不到自己真正喜爱的可选书，建议你也不要指望得A
* 已有数位同学，在'期中(考)分数'中，加入了他们每融四周就按时交的读书作文，并被评满分。他们仍不断地去市区买书、晒书、读。只因他们找到了自己真正喜爱的'可选书'---这么容易做到的事情。
* 自主创业、赚钱容易、只争朝夕、不进则退！
(集中发)
Repost 18f %% 10:53:45
特别是周四10.25因事未能出席的同学:
下周上台脱口秀。
组里已开始了2个头脑风暴。
他们会在课后和你们继续头脑风暴
以把下周的脱口秀准备好。
有组员无笔记的组可能成为'叫到组'。
(集中发)
Repost 18f %% 18:46:51
每周固定时间班长私邮给联络专员们'本周集中发邮'时，同时
私聊给联员们'打包'就行了。
微信推送链接是大可不必你们逐个来集中的。
'打包'也可看作一种'本周集中发'。
现在腾信还推出了一类东西叫'人人都可编辑的共享文件'。我们也有。
找到你就知道里面其实也放着一样的'集中发'。
(集中发)
Repost 18f %% 18:46:51
每周固定时间班长私邮给联络专员们'本周集中发邮'时，同时
私聊给联员们'打包'就行了。
微信推送链接是大可不必你们逐个来集中的。
'打包'也可看作一种'本周集中发'。
现在腾信还推出了一类东西叫'人人都可编辑的共享文件'。我们也有。
找到你就知道里面其实也放着一样的'集中发'。
(集中发)
Repost 18f %% 19:33:26
闪卡怎样使用3:
* 把最好能够在意义上关联起来的词条，串起来拼成一篇'无厘头日记'。六条也行，十条十二条也行。最好定了一个固定数量就不要变。
* 选每词条中文版中一个汉字作为'关键字'，尽量不要重复。比如说词条中有'苹果'一词，就可用'苹'来做关键字。其他词条尽量别用苹字做关键字。到了万不得已时，才用'苹2'来作另一个词条的关键字。
* 把一个'无厘头日记'中所有词条的关键字串起来，就是'无厘头日记歌'中的一句。
* 背无厘头日记歌。
* 然后记起每个关键字对应的闪卡外语语句。
* 每天固定时间(睡觉前，比如)，把今天的'无厘头日记歌'新句记在某页上。
(集中发)
Repost 18f %% 16:38:43
章后练习题/问题 划“关键词”的窍门：
* 章后练习题一般只需划一个“关键词”，而且关键词长度一般就是 1-3 个英语词的长度，再长就没用了。
* 但什么才是最适宜划的关键词？ 
* 最适宜划的关键词，是“知识点关键词”，也就是说，这个关键词，本身就是这个 题目里面 最想考你的那个知识点。 但没有找到问题不大。力求找到最适宜的就行了。
* 比如说： Explain how positioning analysis can help a marketing manager identify target market opportunities. 这个问题
* 这个问题最想问你的“知识点”，是那个知识点呢？ 可以猜得出，是“positioning analysis” 和 "target market opportunities".
* 你划其中一个，都是没问题的，都很适宜。 只需划一个，不需两个都划。
* 但是 "marketing manager" 就不适宜了。 这道题所问的“知识点”，可以肯定，不是 marketing manager, 因为 marketing manager 涵盖了整本书，怎可能是这道具体的题的“知识点”呢？ identify 其实也不太适宜。 我猜，全本书里出现 identify 这个意念可能有N多个地方。 而且，泛泛的 “identify ” 这个意念，不太可能是这个具体题的“知识点”。 
* 每章“作业”固然是找到“知识点 或 随便哪个关键词 对应的页数”， 让你读那段，让你把那段完全理解了。 肯定不是“让你记住答案是 A,B,C 还是 D”。 
* 但是，“知识点” 也可以这样用： 你不在书上找，而在 bing, 英文维基百科 上， 打入 诸如“positioning analysis” 或 “target market opportunities” 这样的“知识点”搜索词
* 然后读 搜到的 bing, 维基百科文， 按照“跳跃抄”的方法，抄节选。不要抄太多字数。
* 这样的英语日记，可以赚分。
（集中发）
Repost 18f %% 17:17:10
期末考力争满分
* 最大的拉大分数距离的因素是： 是否找到了自己最感兴趣的东西。比如说爱读课外书的肯定就会和其他同学大大拉开分数距离。 找到自己真正感兴趣的日记题目的就更加拉大距离了。 这些“兴趣”是能最显著地 表现在分数上的。 爱看视频、脱口秀内容和声音够大或志愿上台得够积极的，无不是这样。 还有就是找到了窍门攻坚 英语水平的 日常提高，因此而 找到了 思辨、论述方面 对 每个头脑风暴概念 产生 大开挂 的 一类同学。 
* 距离拉开了怎么办呢？ 本来你是想得A 或者 B 的。 会不会现在变得更困难呢？ 如果期末考分数 无限接近满分， 那就好办多了，能够拉近全班所有人之间的普遍距离。 
* 怎样才能使期末考争取得满分呢？ 下面有个步骤：
* 每周就 迅速理清一下 课后章节习题。 注意是看 答案中的实际词汇概念，而不是 ABCD。 因为期末考中 ABCD 肯定会被再全部打乱。 
* 觉得较为容易能够猜出答案的题目，可以快速跳过。 
* 觉得 概念较难，需要到 关联的课文页上具体读读段落，以增进理解 的那些“攻坚”题，才画一个五角星。 
* 这样，每隔几天都重复地再理清同一个章的章后练习题。 几章一起来迅速理清一下。
* 过了好几周，一直在积累星星的 那些题，肯定是 很难的那类题。 
* 到了期末考前两周，力求做到， 每章实在需要找关联课文段落读、背、理解的那些 题/段落，也就是所谓“很多星星 的 攻坚难题” 数量控制在 课文/题数 的 1/5， 或更少。 
* 把这些你需要 读、理解、背、并上 bing/wikipedia 查额外百科文 去 攻坚的 ， 为数不多 的 课本段落 的对应页及划出的“知识点关键词”， 简单地写在一张白纸上。 
* 用两个星期， 来理解并背得 了如指掌。 能一句一句地脱稿说出来，更牛。 
* 现在就开始做这个“每周加星星” 工作。 力求找出攻坚难题。
（集中发）
Repost 18f %% 17:46:04
please gather Brainstorming Notes from all Canton Fair students after their after class brainstorming. 
* all questions from "what is each student's position in company, what does this position do" to the very last question, need to be covered in the notes. It is about two full pages. But I primarily check whether all questions are covered by "other people's answers first, second, third... and not your own answer". 
* take picture. Photoshop name, class on picture. 
* scores will be given to pictures (but only to Cantonfair students). 
* Brainstorming and photo taking must be completed before Monday. 
(集中发)
Repost 18f %% 17:53:05
第三章之后的 marketing minutes 及 chapter questionnaire 的头脑风暴， 比如说 4，5章，可以任何时候都在课后、周末 全组聚一起开做。 完全无需等到课堂。 课堂上其实也没有时间用来做 MM, CQ 头脑风暴。
这样，你们手头上就可以有一个随时应对被“叫到上台”讲的脱口秀了。 或者，这就是你们志愿上台的“必做但可选”的脱口秀了。 
（集中发）
Repost 18f %% 0:01:09
BE1503 talk show 顺序
Group A：
1. fake company
2. Marketing minutes
3. Chap questionnaire
4. Biz news this week
5. Real company
 
Group B:
1. Fake company
2. Analyzing industry
3. Chap questionnaire
4. Marketing minutes
5. Real company
 
Group C:
1. Fake company
2. Real company
3. Chap questionnaire
4. Biz news this week
5. Analyzing industry
 
Group D:
1. Fake company
2. Chap questionnaire
3. Real company
4. Analyzing industry
5. Marketing minutes
 
Group E:
1. Chap questionnaire
2. Fake company
3. Marketing minutes
4. Analyzing industry
5. Biz news this week
 
Group F:
1. Fake company
2. Marketing minutes
3. Real company
4. Chap questionnaire
5. Biz news this week
Repost 18f %% 0:07:00
此顺序尚缺：
第1个脱口秀在第几周志愿上台讲，第2个脱口秀在第几周志愿上台讲。。。 
希望每个组都把这个“周数”补上。
建议： 第1个脱口秀在 第九周志愿上台讲，第2个脱口秀在第十周志愿讲。。。 3---十一，4---十二， 5---十三。 当然，我在 “十三周”与“十五周”之间，留有周转时间。
十六周是极难安排脱口秀的。
十七周基本上没可能安排脱口秀。
（集中发）
Repost 18f %% 0:08:52
请切记'第2轮读书作文'交货日期(在 grid 文件已标明为第十周课堂上):
以上这本书被批准成为'可选书'。
你因Q群第2轮晒书照获一分。
若课室晒该纸质书，可又获一分。
可以按群文件中 第2轮'读书作文' 要求，在打印出的读书作文答卷上用笔写作文。但要求完全读完该可选书后才动笔。
第2轮 读书作文风格可参考 sparknotes 网站上例文。
Repost 18f %% 0:14:18
腾讯QQ已经隆重推出： 可以随意被任何人编辑的 共享文件。
如果你在Q群找“群公告”， 你就会发现，老师已经在Q群公告中，添加了一个“本群集中发”的共享文件。 全班都可自由编辑。 
你们组还有几个脱口秀要做。 如果你们组几位组友成立了一个“工作组” 甚至互相之间成立了一个“公司”， 那么你们组可以尝试 创立一个 组内的 “本组共享 全组可自由编辑 文件”， 或是一系列这样的共享文件。 
保持全组二十四小时网上联系 及 网上 共同合作工作！
（集中发）
Repost 18f %% 0:26:26
在分享日记-闪卡-章后作业、读课外书写读书作文 等方面最开挂，到了期末 参与分最爆表那位同学， 叫做“爆表手”。
可能爆表手底下数几个人才轮到 我把他 参与分算作 100分满分那个人，叫做“王”。 
也就是说，爆表手 不仅参与分基本上可算 100， 还有额外分加， 加到期中 和 期末那里。 
但我察觉到一些同学应该有创业项目、市场营销项目、品牌实践项目。 也就是所谓“实践手”。
这些同学应该找到了案例---不是旁观的案例，而是现实中让他们实践的案例。 也就是说如果他们在这些案例中应用到 市场营销理念、创业理念、创意理念， 可能 在本学期结束前，就在这些案例中取得 “创业成功”， 或“市场营销成功”。 
老师 应该能找到对这种“成功”进行 观摩、判定 的 指标。 
老师打算： 如果 “实践手” 在本学期内的成功， 能符合老师 的“市场营销成功、创业成功” 的指标门槛的话， 老师会考虑 把这些 实践手 期末的 参与分， 提高到“王”或者“爆表手” 的那个分值。 
不过老师门槛可能会挺高， 你要不就“达到了”老师 市场营销成功 的指标， 要不就还没达到。 
不过，这是零风险的。 如果你是个实践手，我猜你原来自然的参与分，本来也不会太差吧。 只是如果因为 一不小心“成功”了，可能飙升到“爆表手”或“王”的那个满分分数而已。 
（集中发）
Repost 18f %% 22:37:20
学生-市场集中发文档
 已经更新 :https://docs.qq.com/doc/DT1pqamJQd3B6enBv
置顶：
暂定顺序，如无提出改的必要，则照原定计划
3Group A：
1. fake company （第九周）
2. Marketing minutes （第十周）
3. Chap questionnaire （第十一周）
4. Biz news this week （第十二周）
5. Real company （第十三周）
 
3Group B:
1. Fake company（第九周）
2. Analyzing industry（第十周）
3. Chap questionnaire（第十一周）
4. Marketing minutes（第十二周）
5. Real company（第十三周）
 
3Group C:
1. Fake company（第九周）
2. Real company（第十周）
3. Chap questionnaire（第十一周）
4. Biz news this week（第十二周）
5. Analyzing industry（第十三周）
 
3Group D:
1. Fake company（第九周）
2. Chap questionnaire（第十周）
3. Real company（第十一周）
4. Analyzing industry（第十二周）
5. Marketing minutes（第十三周）
 
3Group E:
1. Chap questionnaire（第九周）
2. Fake company（第十周）
3. Marketing minutes（第十一周）
4. Analyzing industry（第十二周）
5. Biz news this week（第十三周）
 
3Group F:
1. Fake company（第九周）
2. Marketing minutes（第十周）
3. Real company（第十一周）
4. Chap questionnaire（第十二周）
5. Biz news this week（第十三周）
建议： 第1个脱口秀在 第九周志愿上台讲，第2个脱口秀在第十周志愿讲。。。 3---十一，4---十二， 5---十三。 当然，我在 “十三周”与“十五周”之间，留有周转时间。 十六周是极难安排脱口秀的。 十七周基本上没可能安排脱口秀。 
请 1502 班 立刻收集以上信息。
（集中发）
==Wk8 Ch7 Retailers, Wholesalers, and Their Strategy Planning==
Ch7 Concepts
*Retailing
*General store
**Single-line store
**Limited-line store
*Specialty shop
*Department store
**Mass-merchandising concept
*Supermarket
**Discount house
**Mass-merchandiser
*Supercenter
*Hypermarket
*Convenience store
**food store
**Automatic vending
*Door-to-door selling
**Telephone retailing
**direct-mail retailing
**Wheel of retailing theory
**Scrambled merchandising
**Corporate chain
**Cooperative chain
**Voluntary chain
**Franchise operation
*Wholesaling
*Wholesaler
**Manufacturers' sales branche
**Merchant wholesaler
**Service wholesaler
**General merchandise wholesaler
**Single-line wholesaler
**general-line wholesaler
**Specialty wholesaler
**Limited-function wholesaler
*Cash-and-carry wholesaler
*Drop-shipper
**Truck wholesaler
*Rack jobber
**Catalog wholesaler
**Agent middlemen
**Manufacturer's agent
**Export agent
**Import agent
*Broker
**Export broker
**Import broker
*Selling agent
**Combination export manager
**Auction company
===Lynda.com for Ch7===
Chapter 7 Lynda.com videos
:https://www.lynda.com/Shopify-tutorials/Shopify-Essential-Training/5043102-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aebay%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Shopify Essential Training
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-eCommerce/756328-2.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aebay%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Marketing Foundations: eCommerce
:https://www.lynda.com/WooCommerce-tutorials/Choosing-Ecommerce-Platform-Developers/778088-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Choosing an Ecommerce Platform for Developers
:https://www.lynda.com/Amazon-Marketplace-tutorials/Selling-Amazon-Marketplace/176495-2.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Selling on the Amazon Marketplace
:https://www.lynda.com/Shopify-tutorials/Shopify-Essential-Training/5043102-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Shopify Essential Training
:https://www.lynda.com/Business-tutorials/Rocking-Your-First-Retail-Sales-Job/746309-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Rocking Your First Retail Sales Job
:https://www.lynda.com/Audio-Music-tutorials/Selling-Music-Merchandise/163756-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3a+merchandising++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Selling Music Merchandise
:https://www.lynda.com/eBay-tutorials/What-you-should-know-before-watching-course/196585/385728-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aebay+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromeBay Essential Training: Selling
:https://www.lynda.com/eBay-tutorials/eBay-Sellers-Essential-Training/196585-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aebay+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 eBay Essential Training: Selling
:https://www.lynda.com/Amazon-Marketplace-tutorials/Selling-Marketing-Your-Products-Amazon/5016728-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aamazon+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling and Marketing Your Products on Amazon
:https://www.lynda.com/Squarespace-tutorials/Squarespace-Essential-Training-Ecommerce/761965-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Squarespace Essential Training: Ecommerce
:https://www.lynda.com/Marketing-tutorials/Improve-SEO-Your-Ecommerce-Site/2817189-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Improve SEO for Your Ecommerce Site
:https://www.lynda.com/Shopify-tutorials/Shopify-Ecommerce-Marketers/2820163-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Shopify Ecommerce for Marketers
:https://www.lynda.com/Business-Skills-tutorials/Selling-Stories-Part-2-Stories-Great-Sales-People-Tell/774923-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3asales+Auction+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling with Stories, Part 2: Stories Great Sales People Tell
:https://www.lynda.com/Business-Skills-tutorials/Persuasive-Selling/504664-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Persuasive Selling
:https://www.lynda.com/Business-tutorials/Cross-Selling/769275-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cross-Selling
:https://www.lynda.com/Business-Skills-tutorials/Sales-Negotiation/461911-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+broker%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Negotiation
:https://www.lynda.com/Design-tutorials/Learning-Catalog-Design/5022337-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Catalog Design
:https://www.lynda.com/Sales-Navigator-tutorials/Learn-LinkedIn-Sales-Navigator/5028666-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+agent%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learn LinkedIn Sales Navigator
:https://www.lynda.com/Business-tutorials/What-know-before-day-one/746309/5007439-4.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What to know before day one FromRocking Your First Retail Sales Job
:https://www.lynda.com/Business-Skills-tutorials/Technical-Sales-Role-Sales-Engineer/633849-2.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Technical Sales: The Role of the Sales Engineer
:https://www.lynda.com/Business-Skills-tutorials/Field-Sales/560123-2.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Field Sales
:https://www.lynda.com/Business-Skills-tutorials/Sales-Forecasting/548711-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Forecasting
:https://www.lynda.com/Business-tutorials/Sales-Handling-Objections/772320-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Handling Objections
:https://www.lynda.com/Business-Skills-tutorials/Sales-Foundations/193708-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Foundations
:https://www.lynda.com/Business-tutorials/Selling-Industries-Manufacturing/721916-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Manufacturing
:https://www.lynda.com/Business-tutorials/Achieving-retail-success/721915/773425-4.html
:1 Achieving retail success FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/32-Ways-Make-Extra-Money/2808540-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aFranchise+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 32 Ways to Make Extra Money
:https://www.lynda.com/Business-Skills-tutorials/Retail-Sales-Foundations/693085-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aFranchise+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales Foundations
:https://www.lynda.com/Marketing-tutorials/Welcome/447319/593583-4.html
:1 Welcome FromAdvanced Lead Generation
:https://www.lynda.com/Marketing-tutorials/Offline-Marketing-Foundations/693113-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Offline Marketing Foundations
:https://www.lynda.com/Business-Design-Skills-tutorials/Direct-Mail-Strategy/144857-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Direct Mail Strategy
:https://www.lynda.com/Business-Skills-tutorials/Sales-Prospecting/415358-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aTelephone+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Prospecting
:https://www.lynda.com/Business-Skills-tutorials/Inside-Sales/482056-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aTelephone+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Inside Sales
:https://www.lynda.com/Business-Skills-tutorials/Sales-Coaching/520215-2.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Coaching
::https://www.lynda.com/Business-Skills-tutorials/Sales-Gamification/667358-2.html?srchtrk=index%3a33%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Sales Games for Your Teams
:https://www.lynda.com/Business-Skills-tutorials/Retail-Sales-Management/693074-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales Management
:https://www.lynda.com/Business-tutorials/Retail-Sales-Importance-Listening/746310-2.html?srchtrk=index%3a27%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales: The Importance of Listening
:https://www.lynda.com/Business-tutorials/Mastering-Conversations-Retail-Sales/751316-2.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Mastering Conversations in Retail Sales
:https://www.lynda.com/Business-Skills-tutorials/Sales-Channel-Management/560125-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSales+Channel+Management%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Channel Management
:https://www.lynda.com/Salesforce-tutorials/Salesforce-Sales-Managers/555794-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSalesforce+for+Sales+Managers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Salesforce for Sales Managers
:https://www.lynda.com/Business-Skills-tutorials/Transitioning-Management-Salespeople/520214-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTransitioning+to+Management+for+Salespeople+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Transitioning to Management for Salespeople
:https://www.lynda.com/Leadership-Management-tutorials/Sales-Management-Foundations/371322-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aTransitioning+to+Management+for+Salespeople+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Management Foundations
:https://www.lynda.com/Business-Skills-tutorials/Define-size-your-addressable-market/696869/752676-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Define and size your addressable market FromSales Operations
:https://www.lynda.com/Business-tutorials/Cross-Functional-Sales-Teams/5040389-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cross-Functional Sales Teams
:https://www.lynda.com/Business-Skills-tutorials/Science-Sales/193711-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Science of Sales
:https://www.lynda.com/Business-tutorials/Sales-Discovery/2807101-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Discovery
:https://www.lynda.com/Business-Skills-tutorials/Creating-Your-Sales-Process/502101-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aCreating+Your+Sales+Process%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creating Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/Prepare-Yourself-Career-Sales/502051-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPrepare+Yourself+for+a+Career+in+Sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Prepare Yourself for a Career in Sales
:https://www.lynda.com/Business-tutorials/Sales-Enablement/2814164-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Enablement
:https://www.lynda.com/YouTube-tutorials/Making-money-YouTube/2822025/2260441-4.html
:1 Making money with YouTube FromMarketing and Monetizing on YouTube
:https://www.lynda.com/Data-Science-tutorials/Data-Science-Retail-Sales-Commerce-Barton-Poulson/573130-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Data Science of Retail, Sales, and Commerce
:https://www.lynda.com/Business-Skills-tutorials/time-almost-latebe-early/697708/761105-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 On time is almost late—be early! FromJob Skills: Learning Retail Sales
:https://www.lynda.com/Business-Skills-tutorials/Success-retail/697708/761103-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Success in retail FromJob Skills: Learning Retail Sales
:https://www.lynda.com/Business-Skills-tutorials/Job-Skills-Learning-Retail-Sales/697708-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Job Skills: Learning Retail Sales
:https://www.lynda.com/Business-Skills-tutorials/Retail-Customer-Service/612169-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Customer Service
:https://www.lynda.com/Business-tutorials/Retail-Sales-Importance-Listening/746310-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales: The Importance of Listening
:https://www.lynda.com/Business-tutorials/Selling-Industries-Retail-Consumer-Products/721915-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aSpecialty+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling into Industries: Retail and Consumer Products
:https://www.lynda.com/Shopify-tutorials/Shopify-Ecommerce-Marketers/2820163-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSingle-line+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Shopify Ecommerce for Marketers
:https://www.lynda.com/Amazon-Marketplace-tutorials/Five-pillars-selling-Amazon/5016728/2224807-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aamazon+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Five pillars of selling on Amazon FromSelling and Marketing Your Products on Amazon
:https://www.lynda.com/Shopify-tutorials/What-Shopify/5043102/2243505-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aebay%0apage%3a2%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is Shopify? FromShopify Essential Training
:https://www.lynda.com/WooCommerce-tutorials/Get-buy-from-whole-team/778088/5011228-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Get buy-in from the whole team FromChoosing an Ecommerce Platform for Developers
:https://www.lynda.com/WooCommerce-tutorials/Focus-your-strengths/778088/5011227-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Focus on your strengths FromChoosing an Ecommerce Platform for Developers
:https://www.lynda.com/WooCommerce-tutorials/perfect-platforms/778088/5011226-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 There are no perfect platforms FromChoosing an Ecommerce Platform for Developers
:https://www.lynda.com/Amazon-Marketplace-tutorials/Why-sell-Amazon/176495/362065-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Why to sell on Amazon FromSelling on the Amazon Marketplace
:https://www.lynda.com/Business-Skills-tutorials/Sales-Referral-Selling/659274-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Sales: Referral Selling
:https://www.lynda.com/Business-tutorials/Cross-selling-versus-upselling/769275/5030613-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Cross-selling versus upselling FromCross-Selling
:https://www.lynda.com/Business-tutorials/honest-broker/802844/5037464-4.html
:2 Be an honest broker FromCharacteristics of a Great Scrum Master
:https://www.lynda.com/Shopify-tutorials/What-sales-channels/5043102/2242569-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What are sales channels? FromShopify Essential Training
:https://www.lynda.com/Shopify-tutorials/What-Shopify/5043102/2243505-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is Shopify? FromShopify Essential Training
:https://www.lynda.com/Business-Skills-tutorials/Sales-Referral-Selling/659274-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3asales+agent%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Sales: Referral Selling
:https://www.lynda.com/Business-tutorials/Interview-Tips-Sales-Professionals/2806195-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3asales+agent%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Interview Tips for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/three-wise-men/633849/677088-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The three wise men FromTechnical Sales: The Role of the Sales Engineer
:https://www.lynda.com/Business-Skills-tutorials/Roles-responsibilities/633849/677079-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Roles and responsibilities FromTechnical Sales: The Role of the Sales Engineer
:https://www.lynda.com/Business-Skills-tutorials/Select-forecasting-technique/548711/601858-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Select a forecasting technique FromSales Forecasting
:https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html
:2 What you need to know FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-tutorials/product-Pricing-packaging-terms/721915/773434-4.html
:2 The product: Pricing, packaging, and terms FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Marketing-tutorials/What-offline-marketing/693113/789384-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is offline marketing? FromOffline Marketing Foundations
:https://www.lynda.com/Business-Design-Skills-tutorials/Generational-considerations/144857/164813-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Generational considerations FromLearning Direct Mail Strategy
:https://www.lynda.com/Business-Skills-tutorials/Hiring-retail-sales-talent/693074/763056-4.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Hiring retail sales talent FromRetail Sales Management
:https://www.lynda.com/Business-Skills-tutorials/Introduction-retail-sales-management/693074/763050-4.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction to retail sales management FromRetail Sales Management
:https://www.lynda.com/Business-tutorials/Starting-conversation-someone-just-walking-store/751316/5004933-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Starting a conversation with someone just walking into the store FromMastering Conversations in Retail Sales
:https://www.lynda.com/Business-tutorials/Pricing-Strategy-Explained/2813258-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aDiscount+store%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing Strategy Explained
:https://www.lynda.com/Business-tutorials/three-pricing-models/2813258/2238485-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aDiscount+store%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The three pricing models FromPricing Strategy Explained
:https://www.lynda.com/Shopify-tutorials/What-sales-channels/5043102/2242569-4.html
:2 What are sales channels? FromShopify Essential Training
:https://www.lynda.com/Audio-Music-tutorials/Ten-things-make-your-merch-table-magnetic/163756/171535-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3a+merchandising++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Ten things to make your merch table magnetic FromSelling Music Merchandise
:https://www.lynda.com/Audio-Music-tutorials/Why-your-merch-doesnt-sell/163756/171524-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3a+merchandising++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Why your merch doesn't sell FromSelling Music Merchandise
:https://www.lynda.com/Marketing-tutorials/Pinterest-new-mall/737794/2255376-4.html
:2 Pinterest: The new mall FromDigital Marketing Trends
::https://www.lynda.com/Marketing-tutorials/Market-research/756328/3503375-4.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aebay%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market research FromMarketing Foundations: eCommerce
:https://www.lynda.com/Shopify-tutorials/Pricing-plan-feature-breakdown/2820163/2255612-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Pricing plan and feature breakdown FromShopify Ecommerce for Marketers
:https://www.lynda.com/WordPress-tutorials/Why-WooCommerce/5035828/2232829-4.html
:3 Why WooCommerce? FromWordPress Ecommerce: WooCommerce
:https://www.lynda.com/Business-Skills-tutorials/Dont-resist-objections-embrace-them/504664/560003-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Don't resist objections, embrace them FromPersuasive Selling
:https://www.lynda.com/Business-Skills-tutorials/First-impressions-can-help-you-close-sale/504664/559995-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 First impressions can help you close the sale FromPersuasive Selling
:https://www.lynda.com/Business-tutorials/How-start-negotiation-noble-purpose/461911/2260129-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+broker%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 How to start a negotiation with noble purpose FromSales Negotiation
:https://www.lynda.com/Marketing-tutorials/Why-use-Twitter/2811353/2248357-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why use Twitter? FromMarketing on Twitter
:https://www.lynda.com/Shopify-tutorials/Understand-shipping-models/5043102/2241538-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understand shipping models FromShopify Essential Training
:https://www.lynda.com/Shopify-tutorials/Add-simple-product/5043102/2242547-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Add a simple product FromShopify Essential Training
:https://www.lynda.com/Design-tutorials/Get-started-catalog-design/5022337/2809795-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3asales+catalog%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Get started with catalog design FromLearning Catalog Design
:https://www.lynda.com/Business-Skills-tutorials/Define-your-market-category/548711/601856-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define your market category FromSales Forecasting
:https://www.lynda.com/Business-tutorials/plan-handle-objections/772320/5026604-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 A plan to handle objections FromSales: Handling Objections
:https://www.lynda.com/Business-tutorials/Its-all-your-head/193708/2230935-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 It's all in your head FromSales Foundations
:https://www.lynda.com/Business-Skills-tutorials/How-service-impacts-sales/693085/746442-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aFranchise+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 How service impacts sales FromRetail Sales Foundations
:https://www.lynda.com/Business-Skills-tutorials/Retail-success/693085/746437-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aFranchise+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Retail success FromRetail Sales Foundations
:https://www.lynda.com/Marketing-tutorials/Pros-cons-offline-marketing/693113/789385-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Pros and cons of offline marketing FromOffline Marketing Foundations
:https://www.lynda.com/Business-Design-Skills-tutorials/Market-segmentation-methods/144857/164811-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market segmentation methods FromLearning Direct Mail Strategy
:https://www.lynda.com/Business-Design-Skills-tutorials/404020-rule/144857/164810-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The 40/40/20 rule FromLearning Direct Mail Strategy
:https://www.lynda.com/Business-Design-Skills-tutorials/Why-mail/144857/164807-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why mail? FromLearning Direct Mail Strategy
:https://www.lynda.com/Business-Skills-tutorials/What-sales-operations/696869/752674-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales operations? FromSales Operations
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Merchandising-content-your-website/369044/386370-4.html
:3 Merchandising content on your website FromContent Marketing Foundations
:https://www.lynda.com/Business-tutorials/three-leadership-styles/784277/3505213-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The three leadership styles FromRetail Customer Service Management and Coaching
:https://www.lynda.com/Shopify-tutorials/Pricing-plan-feature-breakdown/2820163/2255612-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSingle-line+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Pricing plan and feature breakdown FromShopify Ecommerce for Marketers
:https://www.lynda.com/Shopify-tutorials/Email-marketing-SMS-setup/2820163/2255613-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Email marketing and SMS setup FromShopify Ecommerce for Marketers
:https://www.lynda.com/Amazon-Marketplace-tutorials/Amazon-Seller-Central-overview/176495/362095-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Amazon Seller Central overview FromSelling on the Amazon Marketplace
:https://www.lynda.com/Business-Skills-tutorials/Why-referrals-work/659274/731952-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Why referrals work FromSales: Referral Selling
:https://www.lynda.com/Business-tutorials/Selling-model-1-Online/2815151/2240410-4.html
:4 Selling model #1: Online FromSelling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Business-Skills-tutorials/art-patience/633849/677085-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The art of patience FromTechnical Sales: The Role of the Sales Engineer
:https://www.lynda.com/Business-tutorials/Understanding-your-customers-issues/193708/2230938-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aManufacturers%27+sales++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Understanding your customer's issues FromSales Foundations
:https://www.lynda.com/Business-Skills-tutorials/How-set-sales-quotas/696869/752680-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aDoor-to-door+sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How to set sales quotas FromSales Operations
:https://www.lynda.com/Chef-Development-Kit-tutorials/Chef-Supermarket/616731/668528-4.html
:4 The Chef Supermarket FromChef Essential Training
:https://www.lynda.com/Data-Science-tutorials/Data-fundamentals-retail-sales-marketing/573130/622259-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aretail+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Data fundamentals for retail, sales, and marketing FromThe Data Science of Retail, Sales, and Commerce
:https://www.lynda.com/Shopify-tutorials/Email-marketing-SMS-setup/2820163/2255613-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aSingle-line+store+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Email marketing and SMS setup FromShopify Ecommerce for Marketers
:https://www.lynda.com/Marketing-tutorials/Email-marketing/756328/3505420-4.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aebay%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Email marketing FromMarketing Foundations: eCommerce
:https://www.lynda.com/Marketing-tutorials/Ecommerce-keyword-research-analysis/2817189/2257695-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ae-commerce%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Ecommerce keyword research analysis FromImprove SEO for Your Ecommerce Site
:https://www.lynda.com/Business-Skills-tutorials/Eight-key-psychological-concepts-sales/504664/559989-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Eight key psychological concepts in sales FromPersuasive Selling
:https://www.lynda.com/Business-tutorials/Step-3-Examine-costs/2815151/2240414-4.html
:5 Step 3: Examine the costs FromSelling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Business-Design-Skills-tutorials/marketing-strategy/144857/164812-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3adirect-mail++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 The marketing strategy FromLearning Direct Mail Strategy
:https://www.lynda.com/Marketing-tutorials/Define-your-leads/447319/593585-4.html
:6 Define your leads FromAdvanced Lead Generation
:https://www.lynda.com/Business-tutorials/Creating-Selling-Strategy-Framework/2815151/2238585-4.html
:7 Creating a Selling Strategy Framework FromSelling Strategies that Boost Customer Acquisition
:https://www.lynda.com/Marketing-tutorials/Define-your-key-goals-metrics/447319/593589-4.html
:9 Define your key goals and metrics FromAdvanced Lead Generation
:https://www.lynda.com/Amazon-Marketplace-tutorials/Listing-product/176495/362084-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aSelling+agent+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:10 Listing a product FromSelling on the Amazon Marketplace
:https://www.lynda.com/Marketing-tutorials/Build-content-attract-your-leads/447319/593598-4.html
:11 Build content to attract your leads FromAdvanced Lead Generation
Keyword searches:
:https://www.lynda.com/search?q=Retail
:Retail
:https://www.lynda.com/search?q=Single-line+store+
:Single-line store
:https://www.lynda.com/search?q=Specialty+retail
:Specialty retail
:https://www.lynda.com/search?q=retail+store+
:retail store
:https://www.lynda.com/search?q=shopping+mall
:shopping mall
:https://www.lynda.com/search?q=mall
:mall
:https://www.lynda.com/search?q=++++Mass-merchandising+
: Mass-merchandising
:https://www.lynda.com/search?q=+merchandising++
:merchandising
:https://www.lynda.com/search?q=Supermarket+
:Supermarket
:https://www.lynda.com/search?q=grocery
:grocery
:https://www.lynda.com/search?q=Discount+store
:Discount store
:https://www.lynda.com/search?q=food+store+
:food store
:https://www.lynda.com/search?q=food+retail
:food retail
:https://www.lynda.com/search?q=Door-to-door+sales
:Door-to-door sales
:https://www.lynda.com/search?q=Telephone+sales
:Telephone sales
:https://www.lynda.com/search?q=direct-mail++
:direct-mail
:https://www.lynda.com/search?q=Scrambled+merchandising
:Scrambled merchandising
:https://www.lynda.com/search?q=Corporate+chain+
:Corporate chain
:https://www.lynda.com/search?q=Cooperative+chain+
:Cooperative chain
:https://www.lynda.com/search?q=Franchise+sales
:Franchise sales
:https://www.lynda.com/search?q=Franchise+retail
:Franchise retail
:https://www.lynda.com/search?q=Wholesale
:Wholesale
:https://www.lynda.com/search?q=Manufacturers%27+sales++
:Manufacturers' sales
:https://www.lynda.com/Business-tutorials/Selling-Strategies-Boost-Customer-Acquisition/2815151-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aAgent+middlemen+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:Selling Strategies that Boost Customer Acquisition
:https://www.lynda.com/search?q=middleman
:middleman
:https://www.lynda.com/search?q=middlemen
:middlemen
:https://www.lynda.com/search?q=sales+agent
:sales agent
:https://www.lynda.com/search?q=sales+catalog
:sales catalog
:https://www.lynda.com/search?q=Manufacturer%27s+agent+
:Manufacturer's agent
:https://www.lynda.com/search?q=Import+agent+
:Import agent
:https://www.lynda.com/search?q=import+export
:import export
:https://www.lynda.com/search?q=sales+broker
:sales broker
:https://www.lynda.com/search?q=Import+broker+
:Import broker
:https://www.lynda.com/search?q=Selling+agent+
:Selling agent
:https://www.lynda.com/search?q=Combination+export+manager+
:Combination export manager
:https://www.lynda.com/search?q=Auction+
:Auction
:https://www.lynda.com/search?q=sales+Auction+
:sales Auction
:https://www.lynda.com/search?q=e-commerce
:e-commerce
:https://www.lynda.com/search?q=ebay&unx=1
:ebay
:https://www.lynda.com/search?q=amazon+sales
:amazon sales
:https://www.lynda.com/search?q=ebay+sales
:ebay sales
===reposts Wk 8-10.28===
Repost 18f %% 12:27:33
最中心知识点词/短语完型填空
Fill and complete these essential concept terms
* 按时间先后，列出法国历史上统治过其国土的五个民族:
先
F_____，F_____，R______，G______，N_____，
然后排序:
1
2
3
4
5
%%%
* 中国春秋诸子时代，最重要的 五大学术流派是哪几派？
C____，T_____，L_____，M_____，M____，
%%%
* 美国建国初年的两大政党派系，各由以下提示的哪些人代表(填他们的姓)？
H____，J____，
M____，A_____，
W_____，F____，
%%%
* 最初殖民美国的早期殖民者，按下面的提示，该分为几类？请在括号中填上每类殖民者创建的州名，每类各举一例。有些填空须填超过一个词。
C____( )，P____( )，R________( )，
%%%
* 据以下提示，填出人类社会发展按生产关系划分的，现有(不含将来)的 五 个时代，并按先后顺序排列
选填出这些词/短语
S____，C_____，C_____，T_____，F_____，
再排列:
1
2
3
4
5
%%%
Repost 18f %% 11:09:51
从10~14周，
所有 台上脱口秀，会全部讲完。
其中包括 老师希望抽查的，4~11章的 marketing minutes 及 chapter questionnaire, 可能选用'叫到准备最不充分的组上台'的方式抽查。
因此，你们认为 4~11 自己组最有把握
准备成几个'备讲的M M、C Q脱口秀
的章节，
要从今天起，每几天聚一次，
在课后，完成头脑风暴，
老师在课堂上检查(抽查)，
有没有问及 
某章的
哪个具体问题
或哪个M M概念
并写了风暴笔记(是否记了其他所有组友的1-2句回答？不要记自己的答案哈)。
这样，你们民选的问问题人才可得分。
不是所有组都刚好选到那个概念或章后问题去风暴的，所以不是所有组都幸运得分。
允许提前志愿讲 
你们准备好的M M、C Q
这样的话，只需讲关联章章后问题内容、概念内容即可，
还无需融入我不断加入的'视频内容'、PPT课件内容。
但我推送的微信公众号文标明 与某市场概念 相关的内容，你们自由阅读使用，很有启发价值，但不强迫。
(集中发)
Repost 18f %% 19:27:09
章后习题每次翻开书有两页。
闪卡每次翻开本子也有两页。
每页上有许多条词条、题目。
闭上眼睛能清楚记住的也就是两三条。
设计一个'手画矩阵图'，
由两竖排组成:
12
34
56
78
90
但你自己发明一个在这两竖行间划的固定图案。
每次在并排的两页间，
就可按照这同一个图案，
记忆住八九条词条/章后习题。
从今天开始，每周在课本/闪卡
随机地找几页试试。
忘了可找回去记熟，下次就忘不了。
(集中发)
Repost 18f %% 19:51:46
每次检查自己的记忆，
也要检查起码前3~4次翻开的那几页。
前几次真的记不起、记不牢、沒记全的词条/章后题，才加个星。
屡次记不起的就会积累几个星星咯。
力求每页中，打星的词条/章后题，尽量少。要吝啬地打星星。
晨读，渐渐换成用'矩阵图'大声背闪卡(甚至背章后题) 的 练口语练记忆方法。
期末考满分，班里无挂科。
(集中发)
Repost 18f %% 21:24:01
关于期中'考'缺席学生的问题:
该位同学所错过的脱口秀，是哪一个？
一般的处理方法是:
在缺席本组的台上脱口秀后，
该位同学加入另一组同题、但选在下周的脱口秀。
这样可以防止任何拖延。
邀另组一位人就可能不必了。
但可能能帮到人手不足问题，
可以试试，但并非必须。
另: 一般，缺人数最多的一个组最有可能成为'叫到'组，以提醒缺席的学生: 
1) 无论任何缺席，无论是旷课还是事价，在现实工作中，都有一定代价
2) 但既缺，以加入另组的方式补过，就是将代价扭转为机会: 增强了自己课后找同学沟通解决问题补足分数及知识点的意识及应挑战能力。
(集中发)
Repost 18f %% 21:26:06
Talk show is absolutely different from Brainstorming.
Brainstorming is ONLY designated towards PREPARING a talkshow. Of course in order to do a Brainstorming properly, a group always needs a 1) brainstorm questionnaire and 2) an elected questioner.
However, after preparing, a Talkshow on stage PROHIBITS the outward asking of any question in any questionnaire. Because the "brainstorm questionnaire" should only be MEMORIZED by every student (including the former "questioner"), and "answered" or "presented in creative ways" to the audience. 
On stage, it is also FORBIDDEN to have "questioner and answerers". All talkshow participants are called "presenters" or "role players". 
"Asking questionnaire questions" during a Talkshow will result in the deduction of points.
Make a very clear distinction between Brainstorming(preparation phase) and Talkshow(presentation phase).
(集中发)
Repost 18f %% 21:31:47
请翻译一下上面的英语“集中发”。 上面的“集中发”，其实已经完全否定了混淆“问问题人” 和 “主持人”的做法。
也就是说： 即使脱口秀上，选择安排一个叫“主持人”的角色，这个“主持人”是绝对不能问“问问题人”在“头脑风暴”中使用过的问题原文的。因为如果他使用了“问题原文”，这个组是要被扣分的。 （集中发）
Repost 18f %% 21:41:58
“问问题人主持头脑风暴来准备 脱口秀”的准备方法，是 BBC 等 电台摸索出来的 电台主讲人 或 讨论人准备 一台脱口秀/讨论秀的方式。
但是，他们要准备的 脱口秀/讨论秀，指定不能是一台“访谈秀”。
但是在准备脱口秀/讨论秀的“台下阶段”， 这些电台，采用了 “访谈人”设计了 一系列“问答卷”，对 脱口秀主讲人/讨论人 进行系列的“访谈”。 
发现这种方法是最牛掰的。 但是，“台下准备阶段”中“访谈人”设计的“问答卷问题原文”，是绝对不能出现在 台上的“脱口秀/讨论秀”上的。 不然 BBC 的节目效果就等于大失败。
所以，如果在台上，听到有人问“台下准备秀的头脑风暴所用的问题”， 就会每听到一句，扣一句的分。
（集中发）
Repost 18f %% 21:50:52
归根结底： 一台好的“讨论脱口秀”， 肯定肯定就不是 一台 “头脑风暴问答流程”。 好的脱口秀，是包含有“讨论，辩论”的，是自发的，是观点碰击的。 “头脑风暴”，其实最多也就是“集思广益，每个回答者讲一两句，不要讲超过三句， 第一个回答者，第二个回答者，第三个。。。” 。 绝对是完全不同的两种形式。
但是， “集思广益” 肯定是为了 收集足够的信息，来帮助你 成功地 做好一台“讨论秀，辩论秀，表演秀”的。
Chapter Questionnaire 在 “头脑风暴”问完所有 Questions 之后，
在台上， 基本上可以 每一个同学 “只答不问”了。 但是在“答”的时候，要注意： 所“答”的每一个话题，我希望 “第一人，第二人，第三人，所有每个人包括以前的‘问问题人’”每人评论上至少三四句话。
允许提一提： “有个问题是问及。。。有关话题的，我的回答是。。。。” 不要详细重复该问题的原文， 用简短的方法复述倒是允许的，但是关键是，你得是第一个“答”它的人。
（集中发）
Repost 18f %% 21:55:21
不一定需要有“主持人”这样的角色。但即使是有“主持人”这样的角色，这个人是不能问任何在“头脑风暴”中，问问题人使用过的问题的。 而且，这个所谓“主持人”，自己讲观点，也是十分重要的。 一个完全在台上不讲观点的人，如果想得满分，是很不公平的事情。
想问些问题，可以。但是，不能是“头脑风暴”中使用过的那些问题。因为，那些问题，人人都应该印在脑海中，随时“不问就可以答”，而且“花式回答”，而不应该在台上通过任何提问的方式来提起。
（集中发）
Repost 18f %% 19:11:55
photo-submission is only permissible for people who are absent, but informs me at least 1 hour before the class period of absence.
it is not permissible for people who informs me of absence after the period of absence begins, nor for people who doesn't plan to be absent at all.
(集中发)
Repost 18f %% 19:21:04
每个脱口秀的
'满分冲刺时段'又叫'额外encore 时段'，
只有'志愿组'能享有该时段，
一般是因为老师认为该组起码几人应得满分，但当时他们仍未到满分，因此加几分钟来帮帮他们。
这个时段的话题一般由老师(或观众)发问，
问题主题大概离不开:
* 根据某随机章的 marketing minutes 概念，你这台脱口秀所讲的案例/概念，可联想到什么 具体例子？
* 根据另一脱口秀(如真/假公司)，你这台脱口秀的话题，可联想到什么具体例子？
台上组员可大声英语讨论、商讨如何讲。讨论的每句(英语)，也计入分数，直到老师给的额外时间结束。
'叫到组'没有这种优惠待遇，按其原截止点截止，不再增分。
(集中发)
Repost 18f %% 22:12:17
闪卡作为一个期中分：
平常每周写这么两页闪卡，都能算一分日记分。 但是，但是，但是 第九周，第九周，第九周，绝对是 闪卡整本交的 截至交货日期。
因为，“闪卡整本交”，包含有这个学期之前所有周。 积累了那么久，少说也有（中型六乘九笔记本，每句间隔一行）八页吧！ 就以这个为“闪卡期中分数”的满分标准吧。
开始上课时，就交到第一排课桌靠门那个过道的一角吧。 我在上课开始10分钟就集中改完。 这就是你的其中一个期中分数啦！
闪卡闪卡，顾名思义，不“闪”就不叫闪卡。 所谓“闪”，就是 “英语词条（一个短句或长短语，不准单词或短短语）” 和 它的 “汉语翻译/记忆提示” 不准在同一页，而必须互为反面。 那样，你在看一个英文词条，和查它的中文意思时，就要“闪”着来看正反两页了。 这才叫闪卡。 违背这个原则的，统统不是闪卡。 还有，靠谱的闪卡不准英文页有数字序号。 英语词条也不允许为单词或短短语，只准是短句或长短语。
而且“闪卡思维”要扩大到平时习惯中： 如果你把中文翻译注释到书本随意读到的一个英文词上方或旁边的话，这是会对以后你使用这个英文词的能力，有破坏性的。 还是把中文翻译记在这个英文词的页背面，起码不在旁边那么近，更好些。
装订起来哦
（集中发）
Repost 18f %% 18:10:36
1 记住，第二轮作文的交货截止日期为第十周。按日扣分，五分很快扣光。建议严格按时在课堂呈交。
2 建议如果你未完全读完一本英语原著书，请千万别动笔写其读书作文，宁愿留在读完后才写。一写就要写出好质量、好意义。
(集中发)
Repost 18f %% 19:45:43
关于'读书作文'，老师建议:
对符合以下描述的同学
并非必不可少的东西
1 如果未找到自己真正感兴趣的 与本课有关联的 原著英文可选书的同学， 请千万不要读、写此文。
2 如果 并非真正喜爱用英语来阅读任何书本并吸收知识的同学， 请千万不要读、写此文。
3 如果尚未真正完全读完某已批准的可选书， 请千万不要 动笔写此文。
4 如果是用中文书、电影影评来冒充'读书作文'的同学，请千万不要读、写此文。
但是，
找到了自己真正喜爱读的可选书的同学，又是十分容易就找到此书的。
五百英语词的文章，对真正 对已读完的书感兴趣 的同学来说，又是十分容易的，不费吹灰之力。
也就是说
赚钱容易
时不我待
不进则退
若要得A
只争朝夕
(集中发)
Repost 18f %% 23:24:14
2Group A：
1. fake company （第九周）
2. Marketing minutes （第十周）
3. Chap questionnaire （第十一周）
4. Biz news this week （第十二周）
5. Real company （第十三周）
 
2Group B:
1. Fake company（第十周）
2. Marketing minutes（第十一周）
3. Analyzing industry（第十二周）
4. Chap questionnaire（第十三周）
5.Real Company（第十四周）
 
2Group C:
1. Fake company（第九周）
2. Real company（第十周）
3. Chap questionnaire（第十一周）
4. Biz news this week（第十二周）
5. Analyzing industry（第十三周）
 
2Group D:
1.fake company(第九周)
2.chapter questionnaire(第十周)
3.real company(第十一周)
4.market minutes(第十二周)
5.analyzing industry(第十三周)
 
2Group E:
1. Fake company（第十周）
2. Marketing minutes（第十一周）
3. Real company（第十二周）
4. Chap questionnaire（第十三周）
5.Analyzing industry（第十四周）
 
2Group F:
1. Fake company（第九周）
2. Marketing minutes（第十周）
3. Real company（第十一周）
4. Chap questionnaire（第十二周）
5.Analyzing industry（第十三周）
Repost 18f %% 10:45:16
某周(如果是截止日期)，会基于缺交程度(比如闪卡、读书作文等该周截止大作业) 来决定 以哪组作为'叫到'组，
或基于 当日的 脑暴笔记量、缺席人最多。。。这类因素。
'叫到'组严格限时、更严格要求尽量脱稿讲。也会缺志愿分及老师的帮助提醒。
但老师正式'叫到'一个组前，最好任何组就抢先志愿，以抢得 时间、志愿分、形式限制方面的优惠。
可尽量督促组友多交货、少缺席、多备几台脱口秀以防万一。尽量抢先志愿。
(集中发)
Repost 18f %% 13:44:56
 If you have presented last week, please immediately start preparing for the next two talk shows. You can change your mind and change your topic ahead of time: for example, if you think "Creative Idea" is better than "Marketing Minutes", you can change ahead of time. Give yourself more than a day to brainstorm, prepare. Be ready when come to class next week, at least for 1 new talkshow.
(集中发)
Repost 18f %% 14:05:21
最突出的进入深入话题的路径图:
1 在维基百科上开辟多几个兴趣学科，供50词维基抄日记使用。为将来一个学期，起码开辟五到十几个新学科，如'流行文化梗 memes 专题研究、 经典品牌历史 研究'等。慢慢开辟，给你半个学期去渐渐开。
2 学学 "人性的弱点、穷爸爸富爸爸、乔布斯自传、比尔盖茨哲学、卡内基成功学、市场心理学、孙子英译版、稻盛和夫英译版" 等 写你的哲学日记。
先读 famous quotes, 专读哲学的 quotes。 wikiquotes 上就有 quotes.
 通过每天记1~N句 wikiquotes 上的 哲学 quotes, 来对世界 商界、策略 哲学体系尤其是现代、古典、中国等，产生一个谱系性的认识。
3 对这些谱系中一些流派只要稍感兴趣，就用 bing.com 找流派中畅销作家 的英文名，找到他一生中写过的书的英文书名，en.wikipedia.org 中就有他们一生中代表著作的英文书名，
然后 bing.com , libgen.io 搜其中的他写过的书或著名文章名。用书名搜到放在网上的他们写的文章英文版就随意读。
选其中一两段读，求理解其意即可。 了解越多不同的这些作家的 背景、思想立场、主要观点、就越好。
除非你真正选到了你愿意读下去，作为“作文可选书”那本书，那你一直读完也行。
4 然后可以学着这些哲学作家，自己在英语日记中写自己的思想。每篇长短不一都可。 开始可以抄抄他们语录，然后就越来越多用自己的语言来写自己的随想。
(集中发)
Repost 18f %% 20:46:37
老师向你们介绍两个超赞网站，请你们收藏，整个假期每周读读，它们会时时更新：
1）
:https://www.adbusters.org/
:http://featured.adbusters.org/
2）
:https://monocle.com/
:https://monocle.com/magazine/
:https://www.zhihu.com/topic/19619769/hot
Monocle 这样的杂志有前途吗？为什么？
（集中发）
==Wk9 Ch8 Promotion Introduction to Integrated Marketing Communications==
第九周： 真公司案例 以及 市场心理学
===Ch8 Concepts:===
**Promotion in marketing
*Personal selling
**Mass selling
*Advertising
*Publicity
*Sales promotion
*Sales manager
*Advertising manager
*Public relations
**Sales promotion manager
*Integrated marketing communications
**AIDA model, AIDA
**Communication process
**Source in marketing
**Receiver in marketing
**Noise in marketing
**Encoding in marketing
**Decoding in marketing
**Message channel
**Pushing in marketing
**Pulling in marketing
*Adoption curve
**Innovator in marketing
**Early adopter in marketing
**Early majority in marketing
**Late majority in marketing
**Laggard in marketing
**Nonadopter in marketing
**Primary demand
**Selective demand
**Task method
%%%%%%%%%%
非 Lynda.com 视频：
:https://www.bilibili.com/video/av30511868?from=search&seid=2181250167077472550
:1 【Baldi's Basics】Basics in Behavior/ Like it or Not Mashup【Animatic】
:https://www.bilibili.com/video/av22359128?from=search&seid=2682063990345014307
:1 第一家麦当劳在苏联开张 1990年1月31日，生意火爆，市民们争相抢购【历史影像】
:https://www.bilibili.com/video/av23500099/?spm_id_from=333.788.videocard.14
:1 马云对话扎克伯格：小扎用犀利的汉语调侃马云
:https://www.bilibili.com/video/av19670067?from=search&seid=18024093808591082686
:1 1992年至2017年的诺基亚手机简短历史
:https://www.bilibili.com/video/av3140136/?spm_id_from=333.788.videocard.3
:2 当扎克伯格的最强中文，遇上雷军的最强英语！【by 老美王霸胆】
:https://www.bilibili.com/video/av8550854?from=search&seid=8835410803383751048
:2 【不懂英文看个卵系列的搬运】披萨的秘密历史
:https://www.bilibili.com/video/av11868262?from=search&seid=3461369941143117860
:2 可口可乐128年的辉煌历史，在注重饮食健康的今日能否延续？
:https://www.bilibili.com/video/av20133682/?spm_id_from=333.788.videocard.10
:2 [放放上传]一分钟看完苹果电脑30年的演变史
:https://www.bilibili.com/video/av12139497?from=search&seid=13147212667693725801
:3 【品牌趣闻】你还记得肯德基的那些黑历史么？
:https://www.bilibili.com/video/av32790680?from=search&seid=2181250167077472550
:3 Incentive theory Behavior MCAT Khan Academy（unit2）
:https://www.bilibili.com/video/av32789580/?spm_id_from=333.788.videocard.7
:3 【进化史】Intel的历史演变
:https://www.bilibili.com/video/av810827?from=search&seid=18024093808591082686
:3 诺基亚百年历史
:https://www.bilibili.com/video/av5474868?from=search&seid=15759813534795324165
:3 色彩心理学COLOR PSYCHOLOGY
:https://www.bilibili.com/video/av14591913/?spm_id_from=333.788.videocard.5
:3 进化史 - 个人电脑
:https://www.bilibili.com/video/av18552789?from=search&seid=6336267520372623161
:3 Grinding It Out: The Making of McDonald's Ray Kroc (1992)
:https://www.bilibili.com/video/av11770133?from=search&seid=8835410803383751048
:3 【YouTube搬运】披萨的历史La HISTORIA de la PIZZA - Drawing Things
:https://www.bilibili.com/video/av19451654?from=search&seid=9747169268800649819
:3 【RobPlays】迪士尼历史科普：迪士尼世界 Disney History: Walt Disney World!
:https://www.bilibili.com/video/av22301190/?spm_id_from=333.788.videocard.8
:3 【马云】——『一个被拒绝的企业家』短●纪录片●中英字幕
:https://www.bilibili.com/video/av19403649?from=search&seid=9747169268800649819
:4 【RobPlays】迪士尼公司历史科普 Disney History: The Company!
:https://www.bilibili.com/video/av33966082?from=search&seid=1315075235055141257
:4 苹果电脑的发展历史（iMac）1976 - 2018
:https://www.bilibili.com/video/av16475550?from=search&seid=15759813534795324165
:4 【补档】Psychology-Technology-Physiology
:https://www.bilibili.com/video/av19444907?from=search&seid=9747169268800649819
:4 【RobPlays】迪士尼历史科普：迪士尼乐园 Disney History: Disneyland
:https://www.bilibili.com/video/av5322891?from=search&seid=2850827185175860830
:4 麦当劳的五個黑暗秘密
:https://www.bilibili.com/video/av2228840?from=search&seid=18024093808591082686
:5 《诺基亚的兴与衰》短纪录片//更新第最后一集 @油管优选
:https://www.bilibili.com/video/av31818386?from=search&seid=2181250167077472550
:5 [Baldi's basics]Basics in Behavior[Red]
:https://www.bilibili.com/video/av2389159/?spm_id_from=333.788.videocard.3
:https://www.bilibili.com/video/av1298308?from=search&seid=3461369941143117860
:5 【油管】可口可乐的五大黑历史（双语）
:https://www.bilibili.com/video/av11329324?from=search&seid=13147212667693725801
:5 八个关于“肯德基爷爷”的秘事
:https://www.bilibili.com/video/av19217903?from=search&seid=9747169268800649819
:5 【AMagicProduction】迪士尼乐园的历史 History of the Disney Parks
:https://www.bilibili.com/video/av12591706?from=search&seid=13147212667693725801
:6 你可能不知道的肯德基真相
:https://www.bilibili.com/video/av30170035?from=search&seid=1315075235055141257
:9 美国苹果公司的发展历程 上「科技简史」
:https://www.bilibili.com/video/av4706298?from=search&seid=18024093808591082686
:9 【Poweron】诺基亚浮沉史PartII — 崛起
:https://www.bilibili.com/video/av7344051?from=search&seid=4234339015807676463
:10 Intro to Psychology 心理学简介 - Crash Course Psychology #1
:https://www.bilibili.com/video/av18429756?from=search&seid=9284021073315064639
:11 Crash Course Psychology #11-15
:https://www.bilibili.com/video/av15019602?from=search&seid=1315075235055141257
:11 苹果无法再改变世界，几分钟解读《乔布斯》缅怀伟大的天才
:https://www.bilibili.com/video/av15733076?from=search&seid=2682063990345014307
:11 【GOING】探访全球最老的麦当劳，他们的跟我们吃的不一样！
:https://www.bilibili.com/video/av8574327?from=search&seid=1315075235055141257
:12 【超清版纪录片】回顾苹果公司发展之路 感受改变世界的信念
:https://www.bilibili.com/video/av3363788?from=search&seid=4040785445914320179
:14 【TED】10 myths about psychology, debunked ---Ben Ambri
:https://www.bilibili.com/video/av30375621?from=search&seid=4560374376805233159
:14 How BIG is Coca-Cola_ _ Size, History, Facts
:https://www.bilibili.com/video/av33800048?from=search&seid=16923492524876933006
:20 【1939年科普片：可乐的历史】原来以前是这么调制可乐的~
:https://www.bilibili.com/video/av1912172/?spm_id_from=333.788.videocard.19
:23 增强现实——让信仰炸裂的微软黑科技！
:https://www.bilibili.com/video/av34866847?from=search&seid=2181250167077472550
:32 【TTC讲座】行为心理学 Psychology of Behavior 36集【英语】
:https://www.bilibili.com/video/av29062676?from=search&seid=3461369941143117860
:42 【纪录片】可乐战争_可口可乐vs百事【英语无字】
:https://www.bilibili.com/video/av6805705?from=search&seid=4040785445914320179
:44 AP Psychology: Sensation and Perception
:https://www.bilibili.com/video/av4838184?from=search&seid=16923492524876933006
:52 可乐王国的战争
:https://www.bilibili.com/video/av23590045/?spm_id_from=333.788.videocard.19
:76 美国人视角纪录片：阿里巴巴的生死沉浮 马云的生死抉择！
:https://www.bilibili.com/video/av465000/?spm_id_from=333.788.videocard.7
:88苹果纪录片(苹果公司发展史)
:https://www.bilibili.com/video/av7488688/?spm_id_from=333.788.videocard.3
:97 【纪录片】电子游戏：改变世界（中英字幕）
%%%%%
===Lynda.com for Ch8===
From Promotion marketing TO Late Majority: 
From Late majority innovation and on:
:https://www.lynda.com/Business-Skills-tutorials/What-innovation/153123/176820-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What is innovation? FromBusiness Innovation Foundations
:https://www.lynda.com/Business-Skills-tutorials/Product-Innovation-Product-Managers/704117-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Product Innovation for Product Managers
:https://www.lynda.com/Marketing-tutorials/CMO-Foundations-Driving-Innovation/740414-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 CMO Foundations: Driving Innovation
:https://www.lynda.com/Business-Skills-tutorials/Networking-Sales-Professionals/651189-2.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Networking for Sales Professionals
:https://www.lynda.com/Marketing-tutorials/Growth-Hacking-Foundations/5010662-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Growth Hacking Foundations
:https://www.lynda.com/Business-tutorials/Bonus/2812491/2250437-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Bonus FromGetting Your Talent to Bring Their Best Ideas to Work
:https://www.lynda.com/Marketing-tutorials/Marketing-Foundations-Marketing-Funnel/625920-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMarketing+Foundations%3a+The+Marketing+Funnel+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Foundations: The Marketing Funnel
:https://www.lynda.com/Business-Skills-tutorials/Social-Selling-Foundations/548046-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Social Selling Foundations (2017)
:https://www.lynda.com/Business-tutorials/Getting-Your-Talent-Bring-Best-Ideas-Work/2812491-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Getting Your Talent to Bring Their Best Ideas to Work
:https://www.lynda.com/Google-AdWords-tutorials/Writing-Ad-Copy/433943-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aLearning+to+Write+Marketing+Copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Writing Ad Copy
:https://www.lynda.com/Marketing-tutorials/Influencer-Marketing-Foundations/737792-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Influencer Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Lead-Generation-Foundations/5010661-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Lead Generation Foundations
:https://www.lynda.com/Marketing-B2B-Marketing-tutorials/Product-Marketing-Foundations/737790-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Product Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know-before-watching-course/492724/553478-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromService Innovation
:https://www.lynda.com/course-tutorials/Enhancing-Team-Innovation/718627-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Enhancing Team Innovation
:https://www.lynda.com/Business-Skills-tutorials/Service-Innovation/492724-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Service Innovation
:https://www.lynda.com/Design-Business-tutorials/Developing-Ideas-Design-Concepts/126121-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Developing Ideas and Advertising Concepts
:https://www.lynda.com/Marketing-tutorials/Marketing-Programs-Power-Customer-Acquisition/2815149-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Programs that Power Customer Acquisition
:https://www.lynda.com/Business-tutorials/Advanced-Persuasive-Selling-Persuading-Different-Personality-Types/2811346-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-tutorials/Consulting-Foundations-Building-Your-Brand/716047-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Consulting Foundations: Building Your Brand
:https://www.lynda.com/Business-Skills-tutorials/Field-Sales/560123-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Field Sales
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know-before-watching-course/191342/463724-4.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromInnovative Customer Service Techniques
:https://www.lynda.com/Business-tutorials/Overview-Relationship-Manager-role/2806195/2245452-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Overview of Relationship Manager role FromInterview Tips for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/Sales-Gamification/667358-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Sales Games for Your Teams
:https://www.lynda.com/Enterprise-Marketing-tutorials/Branding-Fundamentals/171053-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Branding Foundations
:https://www.lynda.com/Leadership-Management-tutorials/Jeff-Dyer-Innovation/608995-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Jeff Dyer on Innovation
:https://www.lynda.com/Business-tutorials/Building-Creative-Organizations/2810399-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Building Creative Organizations
:https://www.lynda.com/Business-Skills-tutorials/Advertising-Fundamentals/382569-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising Foundations
:https://www.lynda.com/Business-Skills-tutorials/Business-Innovation-Fundamentals/153123-2.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Innovation Foundations
:https://www.lynda.com/Business-Skills-tutorials/Business-Innovation-Fundamentals/153123-2.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business Innovation Foundations
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Business-Skills-tutorials/Retail-Sales-Management/693074-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales Management
:https://www.lynda.com/Business-tutorials/What-know-before-day-one/746309/5007439-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What to know before day one FromRocking Your First Retail Sales Job
:https://www.lynda.com/Leadership-Management-tutorials/Next-steps/608995/673452-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Next steps FromJeff Dyer on Innovation
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-you-should-know-before-watching-course/171053/372364-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromBranding Foundations
:https://www.lynda.com/Marketing-tutorials/Why-invest-marketing-reputation-management/753914/5008785-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Why invest in marketing reputation management? FromManaging Brand Reputation
:https://www.lynda.com/Leadership-Management-tutorials/Sales-Management-Foundations/371322-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Management Foundations
:https://www.lynda.com/Google-AdWords-tutorials/How-psychology-affects-ad-copy/433943/493934-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aLearning+to+Write+Marketing+Copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How psychology affects ad copy FromWriting Ad Copy
:https://www.lynda.com/Marketing-tutorials/What-brainstorming/625919/692635-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aIdeation+for+Marketers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What is brainstorming? FromIdeation for Marketers
:https://www.lynda.com/Marketing-tutorials/How-get-most-from-course/737794/797704-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How to get the most from this course FromDigital Marketing Trends
:https://www.lynda.com/Business-tutorials/Why-brand-matters-solo-consultants/716047/790475-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Why brand matters for solo consultants FromConsulting Foundations: Building Your Brand
:https://www.lynda.com/Marketing-tutorials/Learning-Personal-Branding/737791-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Personal Branding
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-Course-Covers/490749/515794-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What this course covers FromAdvanced Branding
:https://www.lynda.com/Design-Documentaries-tutorials/Introduction/685/38830-4.html
:1 Introduction FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Business-Skills-tutorials/Hiring-retail-sales-talent/693074/763056-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Hiring retail sales talent FromRetail Sales Management
:https://www.lynda.com/Leadership-Management-tutorials/Leading-Innovation/585010-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Leading with Innovation
:https://www.lynda.com/Marketing-tutorials/digital-marketing-sales-funnel/5010662/3504256-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The digital marketing and sales funnel FromGrowth Hacking Foundations
:https://www.lynda.com/Design-Business-tutorials/Demystifying-process-creative-process/126121/145383-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Demystifying "the process" in the creative process FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Leadership-Management-tutorials/Leading-Innovation/585010-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Leading with Innovation
:https://www.lynda.com/Marketing-tutorials/What-product-marketing/737790/804339-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is product marketing? FromProduct Marketing Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Creating-brand-book/171053/372385-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creating the brand book FromBranding Foundations
:https://www.lynda.com/Marketing-tutorials/Goals-growth-hacking-marketing/5010662/3506162-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Goals of growth hacking in marketing FromGrowth Hacking Foundations
:https://www.lynda.com/Marketing-tutorials/Keeping-session-flowing/625919/692645-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aIdeation+for+Marketers%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Keeping the session flowing FromIdeation for Marketers
:https://www.lynda.com/Marketing-tutorials/Marketing-Assignment/677181-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aprimary+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Marketing: On Assignment
:https://www.lynda.com/Business-Skills-tutorials/What-social-selling/548046/587575-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is social selling? FromSocial Selling Foundations (2017)
:https://www.lynda.com/Marketing-Advertising-tutorials/Digital-Marketing-Trends/737794-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Digital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Social-media-news-trends-part-8/737794/2252152-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Social media news and trends, part 8 FromDigital Marketing Trends
:https://www.lynda.com/Business-Skills-tutorials/About-Drew/153123/176819-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 About Drew FromBusiness Innovation Foundations
:https://www.lynda.com/Leadership-Management-tutorials/Introduction-innovators-method/608995/673446-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction to the innovator's method FromJeff Dyer on Innovation
:https://www.lynda.com/Business-Skills-tutorials/Functional-fixedeness/153123/176781-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Functional fixedeness FromBusiness Innovation Foundations
:https://www.lynda.com/Business-Online-Marketing-tutorials/What-you-should-know-before-watching-course/149250/175043-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+to+Write+Marketing+Copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you should know before watching this course FromLearning to Write Marketing Copy
:https://www.lynda.com/Marketing-tutorials/What-marketing-funnel/625920/692813-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMarketing+Foundations%3a+The+Marketing+Funnel+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is the marketing funnel? FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Business-tutorials/How-approach-question/2806195/2245454-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 How to approach this question FromInterview Tips for Sales Professionals
:https://www.lynda.com/Business-tutorials/Interview-Tips-Sales-Professionals/2806195-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Interview Tips for Sales Professionals
:https://www.lynda.com/Marketing-tutorials/Know-competition/5010661/2215659-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Know the competition FromLead Generation Foundations
:https://www.lynda.com/Business-tutorials/Overview-Customer-Success-Manager-role/2806195/2247354-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Overview of Customer Success Manager role FromInterview Tips for Sales Professionals
:https://www.lynda.com/Business-tutorials/How-approach-question/2806195/2246433-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 How to approach this question FromInterview Tips for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/Introduction-retail-sales-management/693074/763050-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction to retail sales management FromRetail Sales Management
:https://www.lynda.com/Marketing-tutorials/Define-your-influencer-marketing-goals/737792/5035033-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Define your influencer marketing goals FromInfluencer Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/When-use-gamification-sales/667358/722302-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 When to use gamification in sales FromSales: Sales Games for Your Teams
:https://www.lynda.com/Marketing-tutorials/Growth-process-action/5010662/3503251-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Growth process in action FromGrowth Hacking Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-Purpose-Brand/490749/515798-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is the purpose of a brand? FromAdvanced Branding
:https://www.lynda.com/Design-Business-tutorials/Defining-project/126121/145386-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining the project FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Developing-your-brand-voice/369044/386354-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Developing your brand voice FromContent Marketing Foundations
:https://www.lynda.com/Leadership-Management-tutorials/innovators-DNA-framework/608995/673437-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The innovator's DNA framework FromJeff Dyer on Innovation
:https://www.lynda.com/Google-AdWords-tutorials/Social-media-ad-copy/433943/493932-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aLearning+to+Write+Marketing+Copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Social media ad copy FromWriting Ad Copy
:https://www.lynda.com/Enterprise-Marketing-tutorials/Creating-brands-look-feel/171053/372381-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Creating the brand's look and feel FromBranding Foundations
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Setting-your-content-goals/369044/386355-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Setting your content goals FromContent Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/Purchase-process/5010661/2215664-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Purchase process FromLead Generation Foundations
:https://www.lynda.com/Business-Skills-tutorials/What-innovation-Introducing-Systematic-Inventive-Thinking/153123/176774-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is innovation? Introducing Systematic Inventive Thinking FromBusiness Innovation Foundations
:https://www.lynda.com/Marketing-tutorials/Why-innovation-important/740414/5031014-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why innovation is important FromCMO Foundations: Driving Innovation
:https://www.lynda.com/Business-Skills-tutorials/sales-process-foundation/560123/608550-4.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The sales process is the foundation FromField Sales
:https://www.lynda.com/Business-tutorials/Market-Trends-How-Identify-Them/2814146-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market Trends and How to Identify Them
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Understanding-benefits-content-marketing/369044/386348-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding the benefits of content marketing FromContent Marketing Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/What-brand/171053/372366-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is a brand? FromBranding Foundations
:https://www.lynda.com/Business-tutorials/Overview-personality-types/2811346/2247043-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Overview of personality types FromAdvanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Marketing-tutorials/Awareness/625920/692817-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aMarketing+Foundations%3a+The+Marketing+Funnel+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Awareness FromMarketing Foundations: The Marketing Funnel
:https://www.lynda.com/Marketing-tutorials/Macro-influencers/476940/546753-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aAIDA%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Macro-influencers FromMarketing Foundations: Influencer Marketing (2016)
:https://www.lynda.com/Business-tutorials/What-sales-management/371322/2823007-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales management FromSales Management Foundations
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Leveraging-influencer-marketing/369044/386375-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Leveraging influencer marketing FromContent Marketing Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Define-Unique-Selling-Proposition/490749/515807-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define a unique selling proposition FromAdvanced Branding
:https://www.lynda.com/Business-tutorials/What-creativity/2810399/2248154-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is creativity? FromBuilding Creative Organizations
:https://www.lynda.com/Design-Business-tutorials/Using-storytelling-determine-core-values/126121/145393-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Using storytelling to determine core values FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Business-tutorials/Creativity-innovation-performance/718627/782721-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Creativity, innovation, and performance FromEnhancing Team Innovation
:https://www.lynda.com/Enterprise-Marketing-tutorials/Identifying-your-core-values-purpose/171053/372370-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBranding+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Identifying your core values and purpose FromBranding Foundations
:https://www.lynda.com/Enterprise-Marketing-tutorials/Influence-Touchpoints/490749/515815-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The influence of touchpoints FromAdvanced Branding
:https://www.lynda.com/Marketing-tutorials/Core-principles/476940/546751-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aAIDA%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Core principles FromMarketing Foundations: Influencer Marketing (2016)
:https://www.lynda.com/Marketing-tutorials/Five-things-you-need-monetize-your-personal-brand/737791/5007535-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3aAdvanced+Branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Five things you need to monetize your personal brand FromLearning Personal Branding
:https://www.lynda.com/Business-Skills-tutorials/How-work-room-networking-event/651189/704170-4.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3aTask+sales+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How to work the room at a networking event FromNetworking for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/What-do-customers-want/492724/553486-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What do customers want? FromService Innovation
:https://www.lynda.com/Marketing-tutorials/rise-influencer-marketing/476940/546749-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aAIDA%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The rise of influencer marketing FromMarketing Foundations: Influencer Marketing (2016)
:https://www.lynda.com/Business-Skills-tutorials/Basics-PR/382569/444969-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Basics of PR FromAdvertising Foundations
:https://www.lynda.com/Business-Online-Marketing-tutorials/What-copywriting/149250/175045-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+to+Write+Marketing+Copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What is copywriting? FromLearning to Write Marketing Copy
:https://www.lynda.com/Business-Skills-tutorials/most-common-innovation-processes/704117/761126-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The most common innovation processes FromProduct Innovation for Product Managers
:https://www.lynda.com/Lead-Generation-tutorials/Defining-thought-leadership-vs-selling/369044/386349-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Defining thought leadership vs. selling FromContent Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Customer-star-First-three-dimensions/492724/553494-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Customer star: First three dimensions FromService Innovation
:https://www.lynda.com/Data-Science-tutorials/Data-fundamentals-retail-sales-marketing/573130/622259-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Data fundamentals for retail, sales, and marketing FromThe Data Science of Retail, Sales, and Commerce
:https://www.lynda.com/Design-Business-tutorials/Working-clients/126121/145385-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Working with clients FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Business-Skills-tutorials/ad-cycle/382569/444956-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelective+demand+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The ad cycle FromAdvertising Foundations
:https://www.lynda.com/Leadership-Management-tutorials/Foster-creativity-without-losing-control/585010/644130-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Foster creativity without losing control FromLeading with Innovation
:https://www.lynda.com/Marketing-tutorials/Micro-influencers/476940/546754-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aAIDA%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Micro-influencers FromMarketing Foundations: Influencer Marketing (2016)
:https://www.lynda.com/Business-tutorials/Deciphering-trends-vs-fads/2814146/2237507-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Deciphering trends vs. fads FromMarket Trends and How to Identify Them
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Creating-buyer-personas-buyer-journeys/369044/386353-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creating buyer personas and buyer journeys FromContent Marketing Foundations
:https://www.lynda.com/Business-Skills-tutorials/Making-customer-centric-profile/548046/587577-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aLaggard++++%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Making a customer-centric profile FromSocial Selling Foundations (2017)
:https://www.lynda.com/Leadership-Management-tutorials/Foster-creativity-without-losing-control/585010/644130-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLate+majority++innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Foster creativity without losing control FromLeading with Innovation
:https://www.lynda.com/Business-tutorials/Trend-drivers/2814146/2238507-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3ainnovation+marketing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Trend drivers FromMarket Trends and How to Identify Them
:https://www.lynda.com/Marketing-Lead-Generation-tutorials/Defining-understanding-importance-content-marketing/369044/386347-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aContent+Marketing+Foundations%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Defining and understanding the importance of content marketing FromContent Marketing Foundations
:https://www.lynda.com/Design-Documentaries-tutorials/Branding/685/38838-4.html
:10 Branding FromCreative Inspirations: Margo Chase, Graphic Designer
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:0 Product Innovation for Product Managers
:https://www.lynda.com/Marketing-tutorials/CMO-Foundations-Driving-Innovation/740414-2.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 CMO Foundations: Driving Innovation
:https://www.lynda.com/Business-Skills-tutorials/Product-Innovation-Product-Managers/704117-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Product Innovation for Product Managers
:https://www.lynda.com/Marketing-tutorials/Soon-Yu-Creating-Timeless-Brands/700789-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Soon Yu on Creating Timeless Brands
:https://www.lynda.com/Design-Skills-tutorials/Attempting-measure-creativity/197935/363286-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Attempting to measure creativity FromCreativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Creative-exercise-1-Wild-Westios/197935/363288-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative exercise #1: Wild Westios FromCreativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Creative-exercise-2-Ultimate-Desk/197935/363292-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative exercise #2: Ultimate Desk FromCreativity Bootcamp
:https://www.lynda.com/3ds-Max-tutorials/3ds-Max-After-Effects-Product-Visualization/2810398-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 3ds Max and After Effects: Product Visualization
:https://www.lynda.com/3ds-Max-tutorials/What-you-need-know/2810398/2232785-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you need to know From3ds Max and After Effects: Product Visualization
:https://www.lynda.com/course-tutorials/Working-Creatives/706920-2.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Working with Creatives
:https://www.lynda.com/Business-tutorials/Evaluating-your-startup-idea/756290/5028469-4.html
:1 Evaluating your startup idea FromBrad Feld on Validating Your Startup Idea
:https://www.lynda.com/course-tutorials/Brand-Strategy-Designers/716056-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ainnovative+brand%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Brand Strategy for Designers
:https://www.lynda.com/Design-tutorials/Who-course/716056/773474-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ainnovative+brand%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Who this course is for FromBrand Strategy for Designers
:https://www.lynda.com/Design-tutorials/Defining-Your-Creative-Edge-Promote-Your-Work/2804662-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Defining Your Creative Edge to Promote Your Work
:https://www.lynda.com/Design-tutorials/design-journey/2804662/2924118-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The design journey FromDefining Your Creative Edge to Promote Your Work
:https://www.lynda.com/Design-tutorials/What-expect/2804662/2919965-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What to expect FromDefining Your Creative Edge to Promote Your Work
:https://www.lynda.com/Business-tutorials/Applied-Curiousity/782124-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ainnovative+influencer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Applied Curiosity
:https://www.lynda.com/Business-tutorials/Free-range-versus-applied-curiosity/782124/5036573-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ainnovative+influencer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Free-range versus applied curiosity FromApplied Curiosity
:https://www.lynda.com/Business-tutorials/Building-Creative-Organizations/2810399-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+influencer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Building Creative Organizations
:https://www.lynda.com/Design-Skills-tutorials/Brainstorming-Basics/178137-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+Brainstorming%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Learning Brainstorming
:https://www.lynda.com/Design-Skills-tutorials/Brainstorming-techniques/178137/367039-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+Brainstorming%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Brainstorming techniques FromLearning Brainstorming
:https://www.lynda.com/Design-Skills-tutorials/Perspective-changes/178137/367042-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+Brainstorming%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Perspective changes FromLearning Brainstorming
:https://www.lynda.com/Business-Skills-tutorials/Breaking-Out-Rut/156548-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBreaking+Out+of+a+Rut+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Breaking Out of a Rut
:https://www.lynda.com/Business-Skills-tutorials/Unplug/156548/172213-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBreaking+Out+of+a+Rut+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Unplug FromBreaking Out of a Rut
:https://www.lynda.com/Business-Advertising-tutorials/Ideas-Resonate/161053-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Ideas that Resonate
:https://www.lynda.com/Design-Skills-tutorials/Five-Step-Creative-Process/178138-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aThe+Five-Step+Creative+Process+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Five-Step Creative Process
:https://www.lynda.com/Marketing-tutorials/Create-Brand-Strategy/606084-2.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Create A Brand Strategy
:https://www.lynda.com/Design-Skills-tutorials/Attempting-measure-creativity/197935/363286-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Attempting to measure creativity FromCreativity Bootcamp
:https://www.lynda.com/Design-tutorials/Graphic-Design-Careers-First-Steps-Revision/2212265-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Graphic Design Careers: First Steps
:https://www.lynda.com/Design-tutorials/Harnessing-your-creativity/2212265/2919566-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Harnessing your creativity FromGraphic Design Careers: First Steps
:https://www.lynda.com/Graphic-Design-tutorials/Creative-Pro-Careers-Staying-Ahead/587874-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative Pro Careers: Staying Ahead
:https://www.lynda.com/3ds-Max-tutorials/Accessing-Creative-Market/428727/491265-4.html
:1 Accessing the Creative Market From3ds Max 2017 New Features
:https://www.lynda.com/Graphic-Design-tutorials/Defining-generations-creative-nomad/604232/661882-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Defining the generations and the creative nomad FromWorking with Creative Millennials
:https://www.lynda.com/Design-tutorials/Motivate-Create/2814064-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+class%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative Exercises to Spark Original Thinking
:https://www.lynda.com/Design-Business-tutorials/Measuring-creative-briefs-effectiveness/114320/148464-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Measuring a creative brief's effectiveness FromRunning a Design Business: Creative Briefs
:https://www.lynda.com/Creative-Inspirations-tutorials/troikadesigngroupdesignandbrandingagency/745-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Creative-Inspirations-tutorials/triggerinteractivedesignstudio/56647-2.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/Creative-Spark-Von-Glitschka-Illustrative-Designer/129915-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Creative Spark: Von Glitschka, Illustrative Designer
:https://www.lynda.com/Graphic-Design-tutorials/Storytelling-Campaigns/614296-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+advertisement%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Storytelling for Advertising Campaigns
:https://www.lynda.com/Graphic-Design-tutorials/Story-advertising/614296/667695-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+advertisement%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Story in advertising FromStorytelling for Advertising Campaigns
:https://www.lynda.com/Business-tutorials/Harnessing-creative-ideas/718627/782719-4.html
:1 Harnessing creative ideas FromEnhancing Team Innovation
:https://www.lynda.com/Design-Skills-tutorials/Creativity-Training-Generate-Ideas-Greater-Quantity-Quality/138322-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Creativity: Generate Ideas in Greater Quantity and Quality
:https://www.lynda.com/Design-Skills-tutorials/Getting-most-out-course/138322/157044-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Getting the most out of this course FromCreativity: Generate Ideas in Greater Quantity and Quality
:https://www.lynda.com/Marketing-tutorials/What-scaling-power-how-do-you-create-it/700789/785849-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What is scaling power, and how do you create it? FromSoon Yu on Creating Timeless Brands
:https://www.lynda.com/Design-Documentaries-tutorials/Introduction/685/38830-4.html
:1 Introduction FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Business-tutorials/Harnessing-creative-ideas/718627/782719-4.html
:1 Harnessing creative ideas FromEnhancing Team Innovation
:https://www.lynda.com/Business-Skills-tutorials/Developing-business-strategy/649992/668012-4.html
:1 Developing business strategy FromLinkedIn Learning Highlights: Business Strategy and Analysis
:https://www.lynda.com/Collaboration-tutorials/Creative-Spark-Krista-Donaldson-Social-Innovation-Designer/138200-2.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3acreative+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Creative Spark: Krista Donaldson, Social Innovation Designer
:https://www.lynda.com/Marketing-tutorials/What-staying-power/700789/785844-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What is staying power? FromSoon Yu on Creating Timeless Brands
:https://www.lynda.com/Design-Skills-tutorials/Creative-exercise-3-Middle/197935/363295-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative exercise #3: The Middle FromCreativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Creative-Exercise-5-Pirate-Kids-Meal/197935/363301-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative Exercise #5: Pirate Kids Meal FromCreativity Bootcamp
:https://www.lynda.com/Design-tutorials/Introduction/706920/779303-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction FromWorking with Creatives
:https://www.lynda.com/Design-tutorials/Value-creative-work/706920/779311-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Value of creative work FromWorking with Creatives
:https://www.lynda.com/Business-tutorials/Innovation-skills/2822042/2246287-4.html
:2 Innovation skills FromLinkedIn Learning Highlights: Project Management
:https://www.lynda.com/Business-tutorials/Innovation-creativity/794117/5040412-4.html
:2 Innovation and creativity FromYour L&D Organization as a Competitive Advantage
:https://www.lynda.com/Business-tutorials/Proof-concept/756290/5028479-4.html
:2 Proof of concept FromBrad Feld on Validating Your Startup Idea
:https://www.lynda.com/Business-tutorials/Productmarket-fit/756290/5028484-4.html
:2 Product/market fit FromBrad Feld on Validating Your Startup Idea
:https://www.lynda.com/Business-tutorials/What-curiosity-mindset/782124/5036575-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ainnovative+influencer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is the curiosity mindset? FromApplied Curiosity
:https://www.lynda.com/Design-Skills-tutorials/Defining-purpose-brainstorming/178137/367021-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aLearning+Brainstorming%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Defining the purpose of brainstorming FromLearning Brainstorming
:https://www.lynda.com/Business-Skills-tutorials/Identifying-rut-types/156548/172196-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aBreaking+Out+of+a+Rut+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Identifying rut types FromBreaking Out of a Rut
:https://www.lynda.com/Design-tutorials/Graphic-Design-Foundations-Ideas-Concepts-Form/5030976-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Graphic Design Foundations: Ideas, Concepts, and Form
:https://www.lynda.com/Design-tutorials/Scenes/5030976/2251282-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Scenes FromGraphic Design Foundations: Ideas, Concepts, and Form
:https://www.lynda.com/Writing-tutorials/Develop-Blockbuster-Story-Ideas-Sell/791332-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Develop Blockbuster Story Ideas That Sell
:https://www.lynda.com/Writing-tutorials/What-expect/791332/5025697-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What to expect FromDevelop Blockbuster Story Ideas That Sell
:https://www.lynda.com/course-tutorials/Banish-your-Creative-Inner-Critic/5022338-2.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Banish Your Inner Critic to Unleash Creativity
:https://www.lynda.com/Business-Skills-tutorials/Business-development-methods/115426/136627-4.html
:2 Business development methods FromRunning a Design Business: Starting Small
:https://www.lynda.com/Graphic-Design-tutorials/Working-Creative-Millennials/604232-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Working with Creative Millennials
:https://www.lynda.com/Design-tutorials/Creative-catalysts-moving-forward/2814064/2928729-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+class%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative catalysts for moving forward FromCreative Exercises to Spark Original Thinking
:https://www.lynda.com/Design-tutorials/Morph-move-beyond-single-idea/2814064/2928734-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+class%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Morph to move beyond a single idea FromCreative Exercises to Spark Original Thinking
:https://www.lynda.com/Design-Business-tutorials/Handling-writers-block-performance-anxiety/114320/148457-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Handling writer's block (performance anxiety) FromRunning a Design Business: Creative Briefs
:https://www.lynda.com/Creative-Inspirations-tutorials/hellodesign-interactivedesignstudio/70550-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative Inspirations: Hello Design, Interactive Design Studio
:https://www.lynda.com/Keynote-tutorials/duartedesignpresentationdesign/51412-2.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative Inspirations: Duarte Design, Presentation Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/Troika/745/42493-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 This is Troika FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Web-Documentaries-tutorials/Developing-games-web/56647/58833-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Developing games for the web FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/depth-HOW-poster-process/129915/141806-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 In depth: HOW poster process FromThe Creative Spark: Von Glitschka, Illustrative Designer
:https://www.lynda.com/Web-Documentaries-tutorials/Branding/767/46833-4.html
:2 Branding FromCreative Inspirations: Hot Studio, Experience Design
:https://www.lynda.com/Web-Documentaries-tutorials/Welcome-Hot-Studio/767/46821-4.html
:2 Welcome to Hot Studio FromCreative Inspirations: Hot Studio, Experience Design
:https://www.lynda.com/Design-Skills-tutorials/Creative-basics-Problem-solving-part-one/138322/157046-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Creative basics: Problem solving, part one FromCreativity: Generate Ideas in Greater Quantity and Quality
:https://www.lynda.com/Design-tutorials/Eliminate-doubt/2804662/2925107-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Eliminate doubt FromDefining Your Creative Edge to Promote Your Work
:https://www.lynda.com/Business-tutorials/Innovation-creativity/794117/5040412-4.html
:2 Innovation and creativity FromYour L&D Organization as a Competitive Advantage
:https://www.lynda.com/Business-Skills-tutorials/Fostering-innovation-creativity/649992/668013-4.html
:2 Fostering innovation and creativity FromLinkedIn Learning Highlights: Business Strategy and Analysis
:https://www.lynda.com/Business-Skills-tutorials/Why-creative/548712/603269-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3acreative+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Why be creative? FromCreative Thinking
:https://www.lynda.com/Marketing-tutorials/Innovate-your-benefit/700789/785846-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Innovate your benefit FromSoon Yu on Creating Timeless Brands
:https://www.lynda.com/Marketing-tutorials/Reimagine-your-design/700789/785847-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Reimagine your design FromSoon Yu on Creating Timeless Brands
:https://www.lynda.com/Marketing-tutorials/Whats-your-signature/700789/785842-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What's your signature? FromSoon Yu on Creating Timeless Brands
:https://www.lynda.com/Design-tutorials/Know-your-own-taste/706920/779305-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Know your own taste FromWorking with Creatives
:https://www.lynda.com/Web-Documentaries-tutorials/Creativity-economy/766/47599-4.html
:3 Creativity and the economy FromCreative Inspirations: Dale Herigstad & Schematic, Interactive Design Agency
:https://www.lynda.com/Business-tutorials/Disruption-innovation/756290/5028485-4.html
:3 Disruption and innovation FromBrad Feld on Validating Your Startup Idea
:https://www.lynda.com/Business-tutorials/Barriers-entry/756290/5028487-4.html
:3 Barriers to entry FromBrad Feld on Validating Your Startup Idea
:https://www.lynda.com/Business-tutorials/What-creativity/2810399/2248154-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+influencer%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is creativity? FromBuilding Creative Organizations
:https://www.lynda.com/Design-tutorials/Fused-Metaphors-introduction/5030976/2249453-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Fused Metaphors: An introduction FromGraphic Design Foundations: Ideas, Concepts, and Form
:https://www.lynda.com/Graphic-Design-tutorials/What-creative-pro/587874/601836-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is a creative pro? FromCreative Pro Careers: Staying Ahead
:https://www.lynda.com/Art-Illustration-tutorials/creative-process/572156/603874-4.html
:3 The creative process FromArt and Illustration Careers: First Steps
:https://www.lynda.com/Business-tutorials/Take-More-Creative-Approach-Problem-Solving/2804654-2.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3acreative+strategy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Take a More Creative Approach to Problem-Solving
:https://www.lynda.com/course-tutorials/Creativity-inner-critic/5022338/2225222-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Creativity and the inner critic FromBanish Your Inner Critic to Unleash Creativity
:https://www.lynda.com/course-tutorials/Using-mental-power-tools/5022338/2222748-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Using mental power tools FromBanish Your Inner Critic to Unleash Creativity
:https://www.lynda.com/Business-Skills-tutorials/new-designer-entrepreneur/115426/136646-4.html
:3 The new designer-entrepreneur FromRunning a Design Business: Starting Small
:https://www.lynda.com/Business-Skills-tutorials/Defining-realities-roles/115426/136617-4.html
:3 Defining realities and roles FromRunning a Design Business: Starting Small
:https://www.lynda.com/Design-tutorials/Liberate-initial-plan/2814064/2931759-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3acreative+class%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Liberate an initial plan FromCreative Exercises to Spark Original Thinking
:https://www.lynda.com/Design-Documentaries-tutorials/Creative-culture/745/42497-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Creative culture FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Marketing-tutorials/What-brand-strategy/606084/674519-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is a brand strategy? FromCreate A Brand Strategy
:https://www.lynda.com/Web-Documentaries-tutorials/Becoming-Trigger/56647/58719-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Becoming Trigger FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/Exploring-textures-design/129915/141805-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Exploring textures for design FromThe Creative Spark: Von Glitschka, Illustrative Designer
:https://www.lynda.com/Graphic-Design-tutorials/Understanding-story-structure/614296/667697-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+advertisement%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding story structure FromStorytelling for Advertising Campaigns
:https://www.lynda.com/Business-tutorials/Creativity-innovation-performance/718627/782721-4.html
:3 Creativity, innovation, and performance FromEnhancing Team Innovation
:https://www.lynda.com/Design-Skills-tutorials/characteristics-play/138322/157056-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The characteristics of play FromCreativity: Generate Ideas in Greater Quantity and Quality
:https://www.lynda.com/Design-tutorials/Develop-your-brand/2804662/2924123-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Develop your brand FromDefining Your Creative Edge to Promote Your Work
:https://www.lynda.com/Marketing-tutorials/Personality-tonality/606084/674530-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Personality and tonality FromCreate A Brand Strategy
:https://www.lynda.com/Business-tutorials/Creativity-innovation-performance/718627/782721-4.html
:3 Creativity, innovation, and performance FromEnhancing Team Innovation
:https://www.lynda.com/Marketing-tutorials/Why-innovation-important/740414/5031014-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why innovation is important FromCMO Foundations: Driving Innovation
:https://www.lynda.com/Design-Skills-tutorials/Reviewing-Middle-exercise-Understanding-creative-restrictions/197935/363296-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Reviewing The Middle exercise: Understanding creative restrictions FromCreativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Graphing-process-creativity/197935/363290-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Graphing the process of creativity FromCreativity Bootcamp
:https://www.lynda.com/Business-Skills-tutorials/most-common-innovation-processes/704117/761126-4.html?srchtrk=index%3a35%0alinktypeid%3a2%0aq%3ainnovative%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The most common innovation processes FromProduct Innovation for Product Managers
:https://www.lynda.com/Marketing-tutorials/Prepare/606084/674521-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Prepare FromCreate A Brand Strategy
:https://www.lynda.com/Marketing-tutorials/Examine/606084/674525-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Examine FromCreate A Brand Strategy
:https://www.lynda.com/Design-tutorials/What-brand-strategy/716056/773476-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3ainnovative+brand%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 What is a brand strategy? FromBrand Strategy for Designers
:https://www.lynda.com/Business-Skills-tutorials/most-common-innovation-processes/704117/761126-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3abrand+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The most common innovation processes FromProduct Innovation for Product Managers
:https://www.lynda.com/Business-Advertising-tutorials/seven-characteristics-compelling-brand-content/161053/182875-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The seven characteristics of compelling brand content FromIdeas that Resonate
:https://www.lynda.com/Business-tutorials/Step-1-Create-meaningful-attributes-part-1/2813304/2925420-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Step 1. Create meaningful attributes, part 1 FromPositioning Your Product or Service
:https://www.lynda.com/Business-tutorials/Step-3-Evaluate-rank-attributes/2813304/2925424-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Step 3. Evaluate and rank attributes FromPositioning Your Product or Service
:https://www.lynda.com/course-tutorials/Discover-your-creativity/5022338/2225226-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Discover *your* creativity FromBanish Your Inner Critic to Unleash Creativity
:https://www.lynda.com/Web-Documentaries-tutorials/Creative-process-Design/767/46827-4.html
:4 Creative process: Design FromCreative Inspirations: Hot Studio, Experience Design
:https://www.lynda.com/Web-Documentaries-tutorials/Creative-process-Strategy/767/46826-4.html
:4 Creative process: Strategy FromCreative Inspirations: Hot Studio, Experience Design
:https://www.lynda.com/Design-Documentaries-tutorials/Building-business/51412/54981-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Building the business FromCreative Inspirations: Duarte Design, Presentation Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/Family-business/51412/54991-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Family business FromCreative Inspirations: Duarte Design, Presentation Design Studio
:https://www.lynda.com/Web-Documentaries-tutorials/Trigger-Today/56647/58718-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Trigger Today FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Web-Documentaries-tutorials/New-frontiers-social-media/56647/58724-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 New frontiers: social media FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/depth-5ive-Minute-Logo/129915/141804-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 In depth: 5ive Minute Logo FromThe Creative Spark: Von Glitschka, Illustrative Designer
:https://www.lynda.com/Web-Documentaries-tutorials/Creative-process-Strategy/767/46826-4.html
:4 Creative process: Strategy FromCreative Inspirations: Hot Studio, Experience Design
:https://www.lynda.com/Marketing-tutorials/What-creativity-how-do-you-come-up-new-ideas/737795/5022305-4.html
:4 What is creativity and how do you come up with new ideas? FromMarketing Tips
:https://www.lynda.com/Illustrator-tutorials/Redesign-results-conclusion/672251/711545-4.html
:4 Redesign results and conclusion FromBrand Redesign: Small Business
:https://www.lynda.com/Design-Skills-tutorials/Creativity-Bootcamp/197935-2.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Creative-exercise-4-Comedy-improv/197935/363298-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creative exercise #4: Comedy improv FromCreativity Bootcamp
:https://www.lynda.com/Design-Skills-tutorials/Reviewing-improv-exercise-Understanding-Yes-context-ideation/197935/363299-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Reviewing the improv exercise: Understanding "Yes, and..." in the context of ideation FromCreativity Bootcamp
:https://www.lynda.com/Writing-tutorials/What-high-concept/791332/5011987-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 What is high concept? FromDevelop Blockbuster Story Ideas That Sell
:https://www.lynda.com/Writing-tutorials/Secret-ingredient-2-looming-conflict/791332/5011990-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Secret ingredient #2: A looming conflict FromDevelop Blockbuster Story Ideas That Sell
:https://www.lynda.com/Design-Skills-tutorials/Creativity-Bootcamp/197935-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aCreativity+Bootcamp+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Creativity Bootcamp
:https://www.lynda.com/Graphic-Design-tutorials/What-makes-them-unique/604232/661884-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 What makes them unique FromWorking with Creative Millennials
:https://www.lynda.com/Design-Documentaries-tutorials/Nurturing-individuals/745/42498-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Nurturing individuals FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Design-Documentaries-tutorials/Network-branding/745/42500-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Network branding FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Design-Documentaries-tutorials/Projects-Starz/745/42501-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Projects: Starz FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Illustrator-tutorials/Marketing-promotion/672251/711541-4.html
:5 Marketing and promotion FromBrand Redesign: Small Business
:https://www.lynda.com/Design-Documentaries-tutorials/Projects-Oxygen/745/42502-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Projects: Oxygen FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Design-Documentaries-tutorials/Designing-television/745/42505-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Designing for television FromCreative Inspirations: Troika Design Group, Design and Branding Agency
:https://www.lynda.com/Design-Skills-tutorials/Reviewing-Wild-Westios-exercise-Understanding-idea-generation/197935/363289-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Reviewing the Wild Westios exercise: Understanding idea generation FromCreativity Bootcamp
:https://www.lynda.com/Web-Documentaries-tutorials/Pursuing-innovation/766/47591-4.html
:6 Pursuing innovation FromCreative Inspirations: Dale Herigstad & Schematic, Interactive Design Agency
:https://www.lynda.com/Web-Documentaries-tutorials/New-frontiers-mobile/56647/58725-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 New frontiers: mobile FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Web-Documentaries-tutorials/Career-Paths/56647/58727-4.html?srchtrk=index%3a17%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Career Paths FromCreative Inspirations: Trigger, Interactive Design Studio
:https://www.lynda.com/Marketing-tutorials/Ladder/606084/674526-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+branding%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Ladder FromCreate A Brand Strategy
:https://www.lynda.com/Design-Documentaries-tutorials/Understanding-audience/51412/54985-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Understanding the audience FromCreative Inspirations: Duarte Design, Presentation Design Studio
:https://www.lynda.com/Design-Documentaries-tutorials/Von-Glitschka-Illustrative-Designer/129915/141802-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 The Creative Spark: Von Glitschka, Illustrative Designer - Film FromThe Creative Spark: Von Glitschka, Illustrative Designer
:https://www.lynda.com/Design-tutorials/Everyday-inspiration/774900/2258856-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Everyday inspiration FromCreativity for All
:https://www.lynda.com/Illustrator-tutorials/Developing-new-identity/672251/711533-4.html
:6 Developing the new identity FromBrand Redesign: Small Business
:https://www.lynda.com/Illustrator-tutorials/Advertising/672251/711543-4.html
:6 Advertising FromBrand Redesign: Small Business
:https://www.lynda.com/Design-Skills-tutorials/Reviewing-Ultimate-Desk-exercise-Understanding-innovation/197935/363293-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3acreative+ideas%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Reviewing the Ultimate Desk exercise: Understanding innovation FromCreativity Bootcamp
:https://www.lynda.com/Web-Documentaries-tutorials/Evolving-media-Interface-design/766/47592-4.html
:7 Evolving media: Interface design FromCreative Inspirations: Dale Herigstad & Schematic, Interactive Design Agency
:https://www.lynda.com/Writing-tutorials/Proven-method-4-people-zoo/791332/5011997-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Proven method #4: The people zoo FromDevelop Blockbuster Story Ideas That Sell
:https://www.lynda.com/course-tutorials/Creative-blocks-why-you-need-remove-them/5022338/2223579-4.html?srchtrk=index%3a5%0alinktypeid%3a2%0aq%3acreative+entrepreneur%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Creative blocks and why you need to remove them FromBanish Your Inner Critic to Unleash Creativity
:https://www.lynda.com/Design-Documentaries-tutorials/Packaging/685/38840-4.html
:7 Packaging FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Business-tutorials/Positioning-Your-Product-Service/2813304-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aIdeas+that+Resonate%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:8 Positioning Your Product or Service
:https://www.lynda.com/Illustrator-tutorials/Final-brand-assets/672251/711538-4.html
:8 Final brand assets FromBrand Redesign: Small Business
:https://www.lynda.com/Design-Documentaries-tutorials/Style-guides/685/38839-4.html
:8 Style guides FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Web-Documentaries-tutorials/Act-3-Pursuing-passions/70550/80595-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:9 Act 3: Pursuing passions FromCreative Inspirations: Hello Design, Interactive Design Studio
:https://www.lynda.com/Illustrator-tutorials/Presenting-new-brand-logo-designs/672251/711536-4.html
:9 Presenting the new brand logo designs FromBrand Redesign: Small Business
:https://www.lynda.com/Collaboration-tutorials/Krista-Donaldson-Social-Innovation-Designer/138200/148530-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3acreative+innovation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:9 The Creative Spark: Krista Donaldson, Social Innovation Designer - Film FromThe Creative Spark: Krista Donaldson, Social Innovation Designer
:https://www.lynda.com/Design-Documentaries-tutorials/Branding/685/38838-4.html
:10 Branding FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Illustrator-tutorials/Brand-photo-library/672251/711542-4.html
:10 Brand photo library FromBrand Redesign: Small Business
:https://www.lynda.com/Illustrator-tutorials/Branding-uniforms-vehicles/672251/711540-4.html
:11 Branding uniforms and vehicles FromBrand Redesign: Small Business
:https://www.lynda.com/Illustration-tutorials/Introduction/428981/446109-4.html
:12 Introduction FromDebbie Millman on Branding Design Matters and Personal Work
:https://www.lynda.com/Illustration-tutorials/Branding-design-strategy-innovation/428981/446110-4.html
:13 Branding design, strategy, and innovation FromDebbie Millman on Branding Design Matters and Personal Work
:https://www.lynda.com/Web-Documentaries-tutorials/Act-1-Meet-Hello-Design/70550/80593-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3acreative+design%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:13 Act 1: Meet Hello Design FromCreative Inspirations: Hello Design, Interactive Design Studio
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:14 Act 2: David's personal path FromCreative Inspirations: Hello Design, Interactive Design Studio
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:14 In depth: ReMotion FromThe Creative Spark: Krista Donaldson, Social Innovation Designer
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:14 Yolanda Santosa, Ferroconcrete FromReal-World Design: Live Presentations from Creative Leaders
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:15 Introduction FromDiane Domeyer on Standing out in the Creative Job Market
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:15 Brand logo creative process FromBrand Redesign: Small Business
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:16 Presenting your work FromDiane Domeyer on Standing out in the Creative Job Market
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:16 Real-World Design: Live Presentations from Creative Leaders
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:18 Dave Bullock, CrowdRise FromReal-World Design: Live Presentations from Creative Leaders
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:21 Chris Do, BL:ND FromReal-World Design: Live Presentations from Creative Leaders
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:22 Peter Lunenfeld, UCLA FromReal-World Design: Live Presentations from Creative Leaders
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:25 Erich Joiner, Tool FromReal-World Design: Live Presentations from Creative Leaders
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:31 Diane Domeyer on Standing out in the Creative Job Market
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Creative Idea: Second batch of lynda.com videos
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:0 Welcome FromCreating Brand Identity Assets
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:0 Managing Brand Reputation
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:0 How to use the exercise files FromBrand and Marketing Integration
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:0 本课的“OWOK 头脑风暴”，就是用了区块链的原理 What you should know FromBlockchain: Beyond the Basics
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:0 Steps to define your personal brand FromWomen Transforming Tech: Building Your Brand
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:1 How to send feedback FromCreating Brand Identity Assets
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:1 Brand Strategy for Designers
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:1 Who this course is for FromBrand Strategy for Designers
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:1 Storytelling for relationship-building in business FromShane Snow on Storytelling
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:1 The Ben Franklin method FromShane Snow on Storytelling
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:1 Creating a culture of storytelling FromShane Snow on Storytelling
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:1 Why invest in marketing reputation management? FromManaging Brand Reputation
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:1 Introduction FromCreative Inspirations: Margo Chase, Graphic Designer
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:1 Brand and Marketing Integration
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:1 What you should know before watching this course FromBrand and Marketing Integration
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:1 Welcome FromPremiere Pro: Commercial Editing Techniques
:https://www.lynda.com/Data-Science-tutorials/Blockchain-Basics/574704-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ablockchain%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 本课的“OWOK 头脑风暴”，就是用了区块链的原理 Blockchain Basics
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:1 本课的“OWOK 头脑风暴”，就是用了区块链的原理 Blockchain: Beyond the Basics
:https://www.lynda.com/Premiere-Pro-tutorials/Using-exercise-files/122430/143821-4.html
:1 Using the exercise files FromPremiere Pro: Commercial Editing Techniques
:https://www.lynda.com/Marketing-tutorials/Influencer-marketing-here-stay/737792/5035025-4.html
:1 Influencer marketing is here to stay FromInfluencer Marketing Foundations
:https://www.lynda.com/Graphic-Design-tutorials/Four-truths-Category-company-consumer-culture/628696/705579-4.html
:1 Four truths: Category, company, consumer, and culture FromLearning Cultural Strategy for Design
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:1 Promoting your personal brand FromWomen Transforming Tech: Building Your Brand
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:1 Personal branding to overcome obstacles FromWomen Transforming Tech: Building Your Brand
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:1 Takeaways about building your brand FromWomen Transforming Tech: Building Your Brand
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:1 Launching Your Product
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:1 Top 5 Tips for Marketing Your Product Internationally
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:1 Getting the most out of this course FromLaunching Your Product
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:1 Creative Exercises to Spark Original Thinking
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:2 Top 5 Tips for Naming Your Brand
:https://www.lynda.com/Marketing-tutorials/How-SEO-works/693114/760710-4.html
:2 How SEO works FromOnline Marketing Foundations
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:2 Introduction to storytelling FromShane Snow on Storytelling
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:2 Using story to make more effective presentations FromShane Snow on Storytelling
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:2 Understanding audience FromShane Snow on Storytelling
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:2 Unleashing potential energy FromShane Snow on Storytelling
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:2 Logo Trend Report 2019-2020
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:2 Top 5 Tips for Naming Your Brand
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:2 Women Transforming Tech: Building Your Brand
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:2 The benefits of having a personal brand FromWomen Transforming Tech: Building Your Brand
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:2 Evolving your personal brand FromWomen Transforming Tech: Building Your Brand
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:2 Enhance everyday tasks FromCreative Exercises to Spark Original Thinking
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:2 Morph to move beyond a single idea FromCreative Exercises to Spark Original Thinking
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:2 Creative catalysts for moving forward FromCreative Exercises to Spark Original Thinking
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:3 Branding vs. identity vs. logo FromCreating Brand Identity Assets
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:3 What is a brand strategy? FromCreate A Brand Strategy
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:3 Personality and tonality FromCreate A Brand Strategy
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:3 The influence of touchpoints FromAdvanced Branding
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:3 Introduction to influencer marketing FromOnline Marketing Foundations
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:3 The best way to assemble and lead your product launch team FromLaunching Your Product
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:3 The science of why great stories build relationships and make people care FromShane Snow on Storytelling
:https://www.lynda.com/Marketing-tutorials/Selling-marketing-yourself-your-products/491532/528824-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Selling and marketing, yourself or your products FromShane Snow on Storytelling
:https://www.lynda.com/Marketing-tutorials/Story-Relationship-Funnel/491532/528829-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The Story-Relationship Funnel FromShane Snow on Storytelling
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:3 How do we start FromLogo Trend Report 2019-2020
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:3 Doors FromLogo Trend Report 2019-2020
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:3 Liberate an initial plan FromCreative Exercises to Spark Original Thinking
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:4 What is a brand strategy? FromBrand Strategy for Designers
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:4 How to define integration FromBrand and Marketing Integration
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:4 The Marketing of Cool
:https://www.lynda.com/Business-tutorials/guide-growth-hacking-exponential-success/5034164/2221285-4.html?srchtrk=index%3a13%0alinktypeid%3a2%0aq%3abranding+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 A guide to growth hacking for exponential success FromLaunching Your Product
:https://www.lynda.com/Marketing-tutorials/Prepare/606084/674521-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3abrand+strategy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Prepare FromCreate A Brand Strategy
:https://www.lynda.com/Marketing-tutorials/Story-Matrix/491532/528828-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The Story Matrix FromShane Snow on Storytelling
:https://www.lynda.com/Marketing-tutorials/Universal-storytelling-frameworks/491532/528833-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Universal storytelling frameworks FromShane Snow on Storytelling
:https://www.lynda.com/Data-Science-tutorials/Examples-blockchain-action-today/574704/635444-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ablockchain%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 本课的“OWOK 头脑风暴”，用的就是区块链的原理 Examples of the blockchain in action today FromBlockchain Basics
:https://www.lynda.com/Graphic-Design-tutorials/Designing-cultural-strategy/628696/705577-4.html
:4 Designing for cultural strategy FromLearning Cultural Strategy for Design
:https://www.lynda.com/InDesign-tutorials/brand/688516/778160-4.html
:4 The brand FromPackage Design Project: Paperboard Food Packaging
:https://www.lynda.com/InDesign-tutorials/Where-opportunities-lie/688516/778164-4.html
:4 Where opportunities lie FromPackage Design Project: Paperboard Food Packaging
:https://www.lynda.com/Marketing-tutorials/What-makes-website-effective/693114/760694-4.html
:5 What makes a website effective? FromOnline Marketing Foundations
:https://www.lynda.com/Marketing-tutorials/History-storytelling-why-you-should-care-business-life/491532/528814-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 History of storytelling, and why you should care, in business or in life FromShane Snow on Storytelling
:https://www.lynda.com/Marketing-tutorials/power-putting-story-what-you-make-sell/491532/528825-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 The power of putting story into what you make and sell FromShane Snow on Storytelling
:https://www.lynda.com/Design-tutorials/Hyperfocus/774900/2258855-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3acreative+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Hyperfocus FromCreativity for All
:https://www.lynda.com/Marketing-tutorials/Create-connect-optimize/491532/528830-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aShane+Snow+on+Storytelling%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Create, connect, optimize FromShane Snow on Storytelling
:https://www.lynda.com/Premiere-Pro-tutorials/Understanding-role-editor/122430/143824-4.html
:6 Understanding the role of the editor FromPremiere Pro: Commercial Editing Techniques
:https://www.lynda.com/Design-Documentaries-tutorials/Packaging/685/38840-4.html
:7 Packaging FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Design-Documentaries-tutorials/Style-guides/685/38839-4.html
:8 Style guides FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/Data-Science-tutorials/What-problems-does-blockchain-solve/574704/635440-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3ablockchain%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:8 本课的“OWOK 头脑风暴”，用的就是区块链的原理 What problems does the blockchain solve? FromBlockchain Basics
:https://www.lynda.com/Design-Documentaries-tutorials/Branding/685/38838-4.html
:10 Branding FromCreative Inspirations: Margo Chase, Graphic Designer
:https://www.lynda.com/course-tutorials/Neil-Blumenthal-Branding/459103-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3abranding+products%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:10 Neil Blumenthal on Branding
===reposts Wk 9-11.4===
Repost 18f %% 6:05:03
品牌营销现实案例： 大陆的 境外品牌代工电器产业，和 台湾的 电视购物销售产业
* 台湾电视购物电视台多达200多家
* 可能没有一家叫做“皇太后台”（有个电视台放过大陆电视片“冯太后”？ 中国某太后，公元442年生。罗马某太后，同年生，两岸未放过有关其的影视剧集。）
* 但是很有可能某个电视购物台 正在、或者卖过 叫做“皇太后”的系列家用电器、炉具
* 该系列代工厂全在大陆，且质量上乘
* 但目前境外品牌大陆代工（包括国外如韩国、以及港台）面临这些品牌原市场收缩或产品需求中断问题
* 或面临这些品牌原来的大陆代工产品，在原市场面临被新产品系列挤出问题
* 贴有原品牌的系列产品，转寻开拓大陆市场
* 大陆市场基本上没有 境外的“电视购物”渠道、或境外电视购物渠道完全无法经营大陆传媒购物渠道
* 境外品牌销售者，也无意开拓其品牌于大陆市场
* 但大陆代工者，有全权继续开拓自己已代工生产的贴有境外品牌的产品，并可自由处置自身品牌在大陆市场的重新设计及定位
:https://en.wikipedia.org/wiki/Empress_Dowager_Feng
:https://en.wikipedia.org/wiki/Placidia
:http://www.haiodq.com/
佛山市皇太后智能厨房电器有限公司
:https://cn.bing.com/search?q=%E5%8F%B0%E6%B9%BE+%E7%94%B5%E8%A7%86%E8%B4%AD%E7%89%A9&FORM=HDRSC1
台湾 电视购物
:https://baike.baidu.com/item/%E7%94%B5%E8%A7%86%E8%B4%AD%E7%89%A9
电视购物
:https://baike.baidu.com/item/%E4%B8%AD%E8%A7%86%E8%B4%AD%E7%89%A9%E7%BD%91/7662258
中视购物网
:https://en.wikipedia.org/wiki/Shopping_channel
:https://cn.bing.com/search?q=%E5%8C%97%E9%AD%8F%E5%86%AF%E5%A4%AA%E5%90%8E&FORM=HDRSC1
北魏冯太后
:https://baike.baidu.com/item/%E5%8C%97%E9%AD%8F%E5%86%AF%E5%A4%AA%E5%90%8E
《北魏冯太后》是由卫翰韬、张国庆执导，吴倩莲、张铁林 2006年出品公司天映企业有限公司
:https://en.wikipedia.org/wiki/442
“创业 盟” 也有意跟进这个案例，甚至为它提供实际的解决点子。
关联的台上脱口秀： Creative Idea, Industry Analysis, Real Company, 甚至 Fake Company(作为“虚构解决方案”来解决 实际的 real company, real industry 问题)
希望俊艳、班长们，能和同学们互约一下 线下聊聊。
（集中发）
Repost 18f %% 18:43:49
门店暴走行:
去林和西/东站 宜家，
拍拍照，
并 随笔 英语日记一下
它的品牌策略。
甚至可选为:
real company 
creative idea
脱口秀素材
(集中发)
Repost 18f %% 10:25:03
:https://laoshi.wikia.com/wiki/18_F_Marketing
产业分析、真公司、假公司 脱口秀 准备用的 头脑风暴方式已经基本上介绍给大家（文件在Q群可下载）
从 1-11 章所有章的 Marketing Minutes, Chapter Questionnaire 信息，也已经更新到上面的链接（在书上也能找到同样信息）
接着几周，有信心能把自己选择做的脱口秀，都在台上表演完毕。 能表演完，才可能在 “期中” 分中分数满意，无缺。 如何才能得“期中”满分呢？ 尽量避免成为“叫到”组。 因为只有志愿组，老师才会尽量帮取得满意分数、给予充足时间、并给予“志愿分”。
因此，往下几周，就通过 6-11 章的“marketing minutes, 或 chapter questionnaire” 头脑风暴，来决定每周是否叫一个“叫到组”上台。 通常是 最慢积累得基本脑暴任务、每个问题未 first person... second person 问齐、 自己写了自己答案而不是组友答案、 还有就是问问题人 没有驱动组友回答反而自己那笔写答案 那些组， 最可能选上。
另外， 还可根据 “是否在该周交作文最少、是否已上台讲脱口秀最少、是否当日缺人（旷或请假）最多”等标准，决定是否“叫到”某组上台。 “叫到”组可能就要讲 你们排得最先的那个脱口秀了，无论有无充分准备好。
其他组可以志愿，获得志愿分等。
6-11章，哪些章用 marketing minutes, 哪些章用 chapter questionnaire 进行脑暴呢？ 梅花间竹吧。 今周用这个，下周用那个。 一般按章顺序来，也可随机指定哪一章。
“某周商讯 business news this week” 头脑风暴组里自行设计的脑暴问题的几个原则：
* 组里几个人，就可选几条商讯，多选几条也可以
* 台上讨论起这些商讯时，某一人提起一条商讯，其他同学每人要就同一条商讯，插上3-4句话，讨论/辩论/评价
* 脑暴中就每条商讯，问问题要问这类问题： 1）in your opinion, what is the significance/meaning of this news? 2) for a company to deal with this situation, what strategy should it take? 3) what do you think will happen in the future? 还可插入类似的更多问题。 尤其是与书中概念有关联的问题。
（集中发）
Repost 18f %% 15:29:47
民族也是品牌
:https://cn.bing.com/search?q=rod+stewart&FORM=HDRSC1
苏格兰 民族 偶像 Rod Stewart
搜出更多 “苏格兰品牌”
:https://cn.bing.com/search?q=rod+stewart+icons+scottish&FORM=HDRSC1
rod stewart icons scottish
:https://cn.bing.com/search?q=rod+stewart+burns+scotland+kilt+haggis++&FORM=HDRSC1
rod stewart burns scotland kilt haggis
:https://www.greatclanross.org/icons2.html
MORE OF SCOTLAND'S ICONS
:https://www.visitscotland.com/about/uniquely-scottish/
What makes Scotland unique?
:https://en.wikipedia.org/wiki/Wild_haggis
:https://en.wikipedia.org/wiki/National_symbols_of_Scotland
:https://en.wikipedia.org/wiki/Category:National_symbols_of_Scotland
（集中发）
Repost 18f %% 23:32:10
:https://cn.bing.com/search?q=ikea+brand+culture&FORM=HDRSC1 案例： 真公司、creative idea 等秀： IKEA 宜家的 品牌文化 brand culture 分析文
Repost 18f %% 10:11:51
苏格兰品牌 Brand Scotland
Creative Idea 的 projects 案例之一，找个案例，自己想象出策略：
以及世界上各国家地区作为“品牌”
:https://www.bing.com/search?q=brand+scotland&FORM=HDRSC1
brand scotland
:https://www.bing.com/search?q=brand+north+korea&FORM=HDRSC1
brand north korea
:https://www.bing.com/search?q=brand+dprk&FORM=HDRSC1
brand dprk
:https://www.bing.com/search?q=brand+catalonia&FORM=HDRSC1
brand catalonia
:https://www.bing.com/search?q=brand+yakutia&FORM=HDRSC1
brand yakutia
:https://www.bing.com/search?q=brand+belarus&FORM=HDRSC1
brand belarus
:https://www.bing.com/search?q=brand+hk&FORM=HDRSC1
brand hk
:https://www.brandhk.gov.hk/html/en/BrandHongKong/WhatIsBrandHongKong.html
What is Brand Hong Kong?
:https://www.brandhk.gov.hk/html/en/BrandHongKong/EvolutionOfBrandHongKong.html
:https://www.brandhk.gov.hk/html/en/BrandHongKong/CoBrandingwithBrandHongKong.html
:http://yatoday.ru/en/society/2299
Yakutia creates its own national brand
:http://lena-travel.com/natsional-ny-j-brend-yakutii-sformiruyu/?lang=en
National brand Yakutia form-based image of the Lena River
:http://act.gencat.cat/act-about-us/act-about-the-catalan-tourist-board/?lang=en
About the Catalan Tourist Board
:https://placebrandobserver.com/nation-branding-catalonia-public-diplomacy-strategy/
Branding a Stateless Nation: Public Diplomacy Strategy of Catalonia
:https://www.nknews.org/2014/10/ask-a-north-korean-how-fashion-works-in-north-korea/
Ask a North Korean: How fashion works in North Korea
:https://brandinginasia.com/north-korea-rebrand/
Rebranding North Korea: Design Firm Creates Visual Identity Makeover for Maligned State
:https://www.libertyinnorthkorea.org/behind-the-design-the-brand/
:https://www.gizchina.com/2018/04/28/most-popular-smartphone-brand-in-north-korea-guess-who/
MOST POPULAR SMARTPHONE BRAND IN NORTH KOREA: GUESS WHO!
:https://qz.com/quartzy/1397049/north-koreas-cosmetics-brands-take-aim-at-chanel-and-shiseido/
NORTH KOREA’S GOVERNMENT-OWNED MAKEUP BRAND WANTS TO TAKE ON CHANEL AND SHISEIDO
:https://www.agcc.co.uk/blog-article/brand-scotland-theres-a-north-east-wind-blowing
Brand Scotland - There’s a North-east wind blowing...
:https://en.wikipedia.org/wiki/Category:Scottish_brands
:https://en.wikipedia.org/wiki/Category:Brands_by_country
:https://brandingforum.org/news/ten-brands-from-scotland/
:http://www.keepscotlandthebrand.scot/about/
:https://peterabell.blog/2018/07/04/scotland-the-brand-scotland-the-nation/
（集中发）
==Wk10 Ch9 Personal Selling and Customer Service==
Double 11 Special
Ch9 Concepts:
*Basic sales task
*Order getter
*Order getting
*Order taker 
*Order taking
*Supporting salesperson
*Missionary salesperson
*Technical specialist
*Customer service rep
*Team selling
*Major accounts sales force
*Telemarketing
*Sales territory
*Job description
*Sales quota
*Prospecting
*Sales presentation
*Prepared sales presentation
*sales close
*Consultative selling approach
*Selling formula approach
 
 
 
%%%%%%%
非Lynda.com 视频
:https://www.bilibili.com/video/av16222335/?spm_id_from=333.788.videocard.0
:6 双十一老美也疯狂，不计运费跨国也要买买买！
:https://www.bilibili.com/video/av21081859?from=search&seid=13442251423338758865
:0 【职晓公开课】Case Interview：Marketing Size
:https://www.bilibili.com/video/av11658363/?spm_id_from=333.788.videocard.1
:1 【神经病啊】顺丰广告-日本篇（3P合辑）
:https://www.bilibili.com/video/av8100273/?spm_id_from=333.788.videocard.2
:1 【国际新闻】义乌-伦敦国际货运列车抵达目的地
:https://v.youku.com/v_show/id_XODAzMjUwNTQ0.html?spm=a2h0k.11417342.soresults.dtitle
:1 Handbag Wholesaler of Wholesale Designer Handbags, Wholesale Handbags
:http://video.tudou.com/v/XMTc2NTk4NzIyMA==.html?spm=a2h0k.8191414.0.0&from=s1.8-1-1.2
:1 带你去逛逛加拿大多伦多的costco wholesale商店
:https://www.bilibili.com/video/av27475066/?spm_id_from=333.788.videocard.0
:1 乔布斯“神预料”：苹果为什么最终走向衰败？
:https://www.bilibili.com/video/av7123085/?spm_id_from=333.788.videocard.11
:1 双11后，我们在魔都活捉了一批吃土的歪果仁
:https://www.bilibili.com/video/av21142335/?spm_id_from=333.788.videocard.12
:1 老外经历双十一兴奋坏了：超过几十个国家GDP，恐怖的中国市场（求硬币）
:https://www.bilibili.com/video/av16236516?from=search&seid=11750344342112666784
:1 YCA日常 002 动物园批发市场
:https://www.bilibili.com/video/av4236518/?spm_id_from=333.788.videocard.5
:2 苹果40周年纪念：史蒂夫乔布斯的辉煌时刻
:https://www.bilibili.com/video/av33940138?from=search&seid=11497924400400990049
:https://www.bilibili.com/video/av33940138/?spm_id_from=333.788.videocard.0
:2 【都市天际线-教学】产业 2 - 供应链 The Supply Chain
:https://www.bilibili.com/video/av34182085/?spm_id_from=333.788.videocard.1
:2 【都市天际线-教学】产业6 - 货物与邮政 Cargo & Postal Services
:https://www.bilibili.com/video/av29614605/?spm_id_from=333.788.videocard.5
:2 日本美女来到中国，被义乌的景象给吓到了，难道自己来错了国家！
:https://www.bilibili.com/video/av1890111/?spm_id_from=333.788.videocard.3
:2 苹果神一般的加工技术
:https://www.bilibili.com/video/av16647949/?spm_id_from=333.788.videocard.5
:3 【老外在中国】自从这群歪果仁疯狂的爱上美国双十一后，全都用生命在抢商品啊.......
:https://www.bilibili.com/video/av23745777/?spm_id_from=333.788.videocard.0
:3 The Cool Connection - Supply Chain Finance - Business Simulation - English Subti
:https://www.bilibili.com/video/av16201426/?spm_id_from=333.788.videocard.2
:3 自从这群歪果仁开始备战11·11以后
:https://www.bilibili.com/video/av23520889/?spm_id_from=333.788.videocard.1
:3 歪果仁也会给家人代购中国货？
:https://www.bilibili.com/video/av26216596/?spm_id_from=333.788.videocard.4
:3 市场营销专业想找实习，什么样的比较适合我们？
:https://www.bilibili.com/video/av18995681/?spm_id_from=333.788.videocard.12
:3 视频营销有哪些经典案例？2分钟教你跟大品牌学营销！
:https://www.bilibili.com/video/av7760464/?spm_id_from=333.788.videocard.16
:3 自从这群歪果仁开始逛淘宝以后。。。
:https://www.bilibili.com/video/av15444349/?spm_id_from=333.788.videocard.15
:3 测试美国的手机支付，在纽约到底好不好用
:https://www.bilibili.com/video/av14090128/?spm_id_from=333.788.videocard.0
:4 快递业的老大究竟是谁？看了这个视频你就知道了！
:https://www.bilibili.com/video/av31101133/?spm_id_from=333.788.videocard.17
:4 【顺丰国际】顺丰国际宣传片（日本，韩国，新加坡，马来西亚）-SF EXPRESS INTERNATIONAL
:https://www.bilibili.com/video/av30700480?from=search&seid=3997988295823203748
:4 阿里的盒马店 Alibaba's Hema grocery stores are changing retail
:https://www.bilibili.com/video/av17719235/?spm_id_from=333.788.videocard.2
:4 【广告】【顺丰日本】SF Express・SFエクスプレス・順豊エクスプレス株式会社
:https://www.bilibili.com/video/av8896248/?spm_id_from=333.788.videocard.5
:4 【S.F. Express】顺丰速运宣传片（官方视频）
:https://www.bilibili.com/video/av9831856?from=search&seid=3997988295823203748
:4 苹果宣传片 在苹果零售店工作 Working in Apple Retail Store
:https://www.bilibili.com/video/av16232180/?spm_id_from=333.788.videocard.9
:4 歪果妹子把第一次剁手献给中国双十一，购物车里竟然都是些……
:https://www.bilibili.com/video/av21902201?from=search&seid=18204081362698559132
:5 Thrive to Excel-Mobile Gaming Marketing Summit 2018 - Interviews
:https://www.bilibili.com/video/av25338181?from=search&seid=3997988295823203748
:5 Alibaba's 'New Retail' Explained
:https://www.bilibili.com/video/av14524156/?spm_id_from=333.788.videocard.0
:5 【合集】苹果首席声优为您介绍历代Apple产品
:https://www.bilibili.com/video/av18872772/?spm_id_from=333.788.videocard.2
:5 中国这些中高端品牌在美国是什么品牌(李维斯,CK等）
:https://www.bilibili.com/video/av24046519/?spm_id_from=333.788.videocard.4
:5 在美国有名的中国品牌有哪些？我认为这五个最有名！
:https://www.bilibili.com/video/av25626746?from=search&seid=3997988295823203748
:5 阿里巴巴的new retail
:https://www.bilibili.com/video/av17719204?from=search&seid=919208429632492117
:6 【广告】【顺丰美国】SF Express US - World Class Logistics Provider Introduction
:https://www.bilibili.com/video/av15484813?from=search&seid=11750344342112666784
:6 Lotus Pond Market - Wholesale Shopping in China - 在中国批发市场购买东西
:https://www.bilibili.com/video/av13954939/?spm_id_from=333.788.videocard.7
:6 老外介绍义乌批发市场China - 2017 - YouTube
:https://www.bilibili.com/video/av21031879/?spm_id_from=333.788.videocard.0
:6 实拍中国运动品牌在美国，对比耐克阿迪怎么样？
:https://www.bilibili.com/video/av26239052/?spm_id_from=333.788.videocard.1
:6 【麻省理工学院公开课】供应链管理专题
:https://www.bilibili.com/video/av20818471/?spm_id_from=333.788.videocard.4
:6 为什么外国人更喜欢买华为而不是苹果？
:https://www.bilibili.com/video/av16619208/?spm_id_from=333.788.videocard.1
:7 实战黑五抢货，人多货少抢不到，心力交瘁！
:https://www.bilibili.com/video/av11546861?from=search&seid=11548836433735716477
:7 Top 10 Secrets Retail Stores Dont Want You to Know
:https://www.bilibili.com/video/av19391390/?spm_id_from=333.788.videocard.4
:7 荷兰妹在义乌的4个月实习生活 - 第一周
:https://slideplayer.com/slide/5260800/
:9 Channel of Distribution
:https://www.bilibili.com/video/av16285756/?spm_id_from=333.788.videocard.4
:9 【老外在中国】自从这群老外过了中国双十一之后，中国的购买能力强大到不行
:http://video.tudou.com/v/XMTY2MjczMTI1Mg==.html?spm=a2h0k.8191414.0.0&from=s1.8-1-1.2
:9 Buy Wholesale mac cosmetics from uk Free Shipping www.macmakeupcheap.com
:https://www.bilibili.com/video/av6109744/?spm_id_from=333.788.videocard.13
:9 台灣順豐速運：公司企業簡介影片( 中英文字幕)
:https://www.bilibili.com/video/av24361080/?spm_id_from=333.788.videocard.17
:10 中国义乌--超越想象的国际化
:https://www.bilibili.com/video/av29782086/?spm_id_from=333.788.videocard.1
:https://www.bilibili.com/video/av29782086?from=search&seid=11497924400400990049
:12 What is Supply Chain Management_ Definition and Introduction _ AIMS UK
:https://www.bilibili.com/video/av24666255/?spm_id_from=333.788.videocard.4
:12 顺丰神秘总部探险！在顺丰总部实习是怎样一种体验 以及留学生是如何找国内公司实习的 | 经验分享
:https://www.bilibili.com/video/av25059754?from=search&seid=13442251423338758865
:14 电商营销(digital marketing)在美国的发展现状和趋势-第二集
:https://www.bilibili.com/video/av24502169?from=search&seid=13896799225682856467
:14 The Future of Digital Assets Distribution Demonstrated On Real World Use Cases
:http://video.tudou.com/v/XOTE4NjMzMzc2.html?spm=a2h0k.8191414.0.0&from=s1.8-1-1.2&f=26262504
:https://v.youku.com/v_show/id_XOTE4NjMzMzc2.html?spm=a2h0k.11417342.soresults.dtitle
:17 创业美国：Boxed Wholesale:美国电商叫板马云,承诺无假货
:https://www.bilibili.com/video/av13757706?from=search&seid=11750344342112666784
:15 老外游义乌P2
:https://www.bilibili.com/video/av13757738?from=search&seid=11750344342112666784
:17 老外游义乌 Part 3 - YouTu
:http://video.tudou.com/v/XMTI2Mzc4Njk4OA==.html?spm=a2h0k.8191414.0.0&from=s1.8-1-1.2&f=23684415
:19 【MR.Q微视频教学】第二十三期EBAY Wholesale B2B批发流程教学
:https://www.bilibili.com/video/av13757676?from=search&seid=11750344342112666784
:19 老外游义乌
:https://www.bilibili.com/video/av26463159?from=search&seid=13442251423338758865
:19 Global Marketing 的日常工作日记 - 去英国出差
:https://www.bilibili.com/video/av25594608/?spm_id_from=333.788.videocard.1
:20 【中字】当歪果仁第一次来到位于中国的世界上最大批发市场
:https://www.bilibili.com/video/av23502799/?spm_id_from=333.788.videocard.1
:20 老外Collin(科林领域)：义乌小商品市场砍价狂欢之旅！
:https://www.bilibili.com/video/av25048346/?spm_id_from=333.788.videocard.0
:21 网络电商在美国的发展, 销售和市场营销的区别，主要的电商渠道 - 第一集
:https://slideplayer.com/slide/6326965/
:23 Channels of Distribution in Marketing Tourism Services
:https://www.bilibili.com/bangumi/play/ep153421/
:23 市场营销的奥秘
:https://www.bilibili.com/video/av23674721?from=search&seid=11497924400400990049
:24 【 供应链 人工智能 】AI for Supply Chain（英文字幕）
:https://www.bilibili.com/video/av25691408?from=search&seid=11497924400400990049
:31 IKEA - Supply Chain Conference 2017
:https://www.bilibili.com/video/av25955431?from=search&seid=13423343076197776462
:42 有意思的点击支付广告| PPC, SEM, Paid Search Overview |
:https://www.bilibili.com/video/av27242988?from=search&seid=13442251423338758865
:45 #221 Digital Marketing and Marketing Automation
:https://www.bilibili.com/video/av27026380?from=search&seid=3997988295823203748
:46 Innovation in Retail at Neiman Marcus with the iLab; Digital Transformation (CXO
:https://www.bilibili.com/video/av26922070?from=search&seid=6821144893191296841
:52 The 5 Big Disruptions To Marketing in 2018 [Webinar]
:https://www.bilibili.com/video/av24396108/?spm_id_from=333.788.videocard.0
:57 5 Disruptions to Marketing with CMT, Scott Brinker
:https://www.bilibili.com/video/av29055828?from=search&seid=13442251423338758865
:57 5 Keys to Quantitative Marketing and CRM Enablement
:https://www.bilibili.com/video/av9176485?from=search&seid=6821144893191296841
:74 Brilliant voice of Jony Ive in marketing Apple products 2008-2017
%%%%
===Lynda.com for Ch9===
"Sales Prospecting" and on:
:https://www.lynda.com/Tableau-tutorials/Business-Intelligence-Consultants/728374-2.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Business Intelligence for Consultants
:https://www.lynda.com/Leadership-Management-tutorials/Sales-Management-Foundations/371322-2.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Management Foundations
:https://www.lynda.com/Business-Skills-tutorials/Business-Business-Sales/602885-2.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Business-to-Business Sales
:https://www.lynda.com/Sales-training/How-Manage-Your-Sales-Process/453298-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Managing Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/you-helping-selling/711804/764775-4.html
:1 Are you helping or selling? FromConsulting Foundations: Building Your Sales System
:https://www.lynda.com/Business-tutorials/Sales-Discovery/2807101-2.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Discovery
:https://www.lynda.com/Business-Skills-tutorials/Science-Sales/193711-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Science of Sales
:https://www.lynda.com/Business-Skills-tutorials/Sales-Closing-Complex-Sale/624264-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Closing a Complex Sale
:https://www.lynda.com/Business-tutorials/Sales-Closing-Strategies/797727-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Define-size-your-addressable-market/696869/752676-4.html?srchtrk=index%3a34%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Define and size your addressable market FromSales Operations
:https://www.lynda.com/Business-tutorials/Sales-Handling-Objections/772320-2.html?srchtrk=index%3a33%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Handling Objections
:https://www.lynda.com/Business-tutorials/Soft-Skills-Sales-Professionals/721921-2.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Soft Skills for Sales Professionals
:https://www.lynda.com/Business-tutorials/Upping-your-sales-game/721921/786327-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Upping your sales game FromSoft Skills for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/Sales-Closing-Complex-Sale/624264-2.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Selling-Stories-Part-2-Stories-Great-Sales-People-Tell/774923-2.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling with Stories, Part 2: Stories Great Sales People Tell
:https://www.lynda.com/Photography-tutorials/What-you-should-know-about-course/604254/689134-4.html
:1 What you should know about this course FromLearning to Sell Photography at Art Shows
:https://www.lynda.com/Business-tutorials/Understand-personalities-close-deals/2811346/2246051-4.html
:1 Understand personalities to close deals FromAdvanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-Skills-tutorials/Inside-Sales/482056-2.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Inside Sales
:https://www.lynda.com/Business-tutorials/Mastering-Conversations-Retail-Sales/751316-2.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Mastering Conversations in Retail Sales
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know-before-watching-course/548711/601849-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 What you should know before watching this course FromSales Forecasting
:https://www.lynda.com/Business-Skills-tutorials/Sales-Forecasting/548711-2.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Forecasting
:https://www.lynda.com/Business-Skills-tutorials/Selling-Stories-Part-2-Stories-Great-Sales-People-Tell/774923-2.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling with Stories, Part 2: Stories Great Sales People Tell
:https://www.lynda.com/Business-Skills-tutorials/Persuasive-Selling/504664-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Persuasive Selling
:https://www.lynda.com/Business-tutorials/Cross-Selling/769275-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cross-Selling
:https://www.lynda.com/Business-tutorials/Advanced-Persuasive-Selling-Persuading-Different-Personality-Types/2811346-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-Skills-tutorials/Sales-Prospecting/415358-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Prospecting
:https://www.lynda.com/Business-Skills-tutorials/Consulting-Foundations-Building-Your-Sales-System/711804-2.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Consulting Foundations: Building Your Sales System
:https://www.lynda.com/Business-Skills-tutorials/Selling-big-companies-when-youre-new/714290/799728-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling to big companies when you're new FromConsulting Professional Weekly Tips
:https://www.lynda.com/Business-tutorials/Why-brand-matters-solo-consultants/716047/790475-4.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Why brand matters for solo consultants FromConsulting Foundations: Building Your Brand
:https://www.lynda.com/Business-tutorials/Consulting-Foundations-Building-Your-Brand/716047-2.html?srchtrk=index%3a18%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Consulting Foundations: Building Your Brand
:https://www.lynda.com/Business-Skills-tutorials/Retail-Sales-Management/693074-2.html?srchtrk=index%3a39%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Retail Sales Management
:https://www.lynda.com/Business-tutorials/Strategies-closing-sales/797727/5028642-4.html
:1 Strategies for closing sales FromSales: Closing Strategies
:https://www.lynda.com/Business-tutorials/Consulting-Foundations-Concept-Value/716049-2.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Consulting Foundations: The Concept of Value
:https://www.lynda.com/Business-Skills-tutorials/Solution-Selling/616660-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Solution Selling
:https://www.lynda.com/Business-Skills-tutorials/Introduction-consulting-foundations/599602/703998-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Introduction to consulting foundations FromConsulting Foundations
:https://www.lynda.com/Business-tutorials/Selling-Authenticity/5016707-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Selling with Authenticity
:https://www.lynda.com/Business-Skills-tutorials/Making-Great-Sales-Presentations/415362-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Making Great Sales Presentations
:https://www.lynda.com/Business-Skills-tutorials/Prepare-Yourself-Career-Sales/502051-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Prepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/Science-Sales/193711-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 The Science of Sales
:https://www.lynda.com/Business-tutorials/Advanced-Persuasive-Selling-Persuading-Different-Personality-Types/2811346-2.html?srchtrk=index%3a30%0alinktypeid%3a2%0aq%3aSales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-Skills-tutorials/Prepare-Yourself-Career-Sales/502051-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPrepare+Yourself+for+a+Career+in+Sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Prepare Yourself for a Career in Sales
:https://www.lynda.com/Business-tutorials/Following-Up-after-Sales-Meeting/802826-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aProspecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Following Up after a Sales Meeting
:https://www.lynda.com/Business-Skills-tutorials/Welcome/453298/494164-4.html
:1 Welcome FromManaging Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/Sales-Prospecting/415358-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProspecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Prospecting
:https://www.lynda.com/Business-Skills-tutorials/Sales-Coaching/520215-2.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Sales Coaching
:https://www.lynda.com/Business-Skills-tutorials/Field-Sales/560123-2.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Field Sales
:https://www.lynda.com/Business-Skills-tutorials/Welcome/502101/565943-4.html
:1 Welcome FromCreating Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/steps-sales-process/502101/565945-4.html
:1 The steps of the sales process FromCreating Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/Sales-Referral-Selling/659274-2.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Sales: Referral Selling
:https://www.lynda.com/Business-tutorials/sales-presentation/797727/5028648-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The sales presentation FromSales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Welcome/721922/729117-4.html
:2 Welcome FromSales: Practical Techniques
:https://www.lynda.com/Business-tutorials/Understanding-roles-terminology/2807101/2931065-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Understanding roles and terminology FromSales Discovery
:https://www.lynda.com/Business-Skills-tutorials/What-effective-sales-system/711804/764778-4.html
:2 What is an effective sales system? FromConsulting Foundations: Building Your Sales System
:https://www.lynda.com/Business-tutorials/sales-presentation/797727/5028648-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The sales presentation FromSales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Explaining-what-you-do-simply/774923/796598-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Explaining what you do, simply FromSelling with Stories, Part 2: Stories Great Sales People Tell
:https://www.lynda.com/Business-tutorials/Pricing-Strategy-Explained/2813258-2.html?srchtrk=index%3a20%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing Strategy Explained
:https://www.lynda.com/Business-tutorials/Cross-selling-versus-upselling/769275/5030613-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Cross-selling versus upselling FromCross-Selling
:https://www.lynda.com/Business-Skills-tutorials/What-effective-sales-system/711804/764778-4.html?srchtrk=index%3a26%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What is an effective sales system? FromConsulting Foundations: Building Your Sales System
:https://www.lynda.com/Business-Skills-tutorials/Work-product-vs-intellectual-property/714290/799738-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Work product vs. intellectual property FromConsulting Professional Weekly Tips
:https://www.lynda.com/Business-tutorials/Pricing-matters/714290/776893-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing matters FromConsulting Professional Weekly Tips
:https://www.lynda.com/Business-tutorials/Defining-value-based-pricing/716049/775657-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Defining value-based pricing FromConsulting Foundations: The Concept of Value
:https://www.lynda.com/Business-Skills-tutorials/worst-sales-questions/693084/740693-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The worst sales questions FromSelling into Companies
:https://www.lynda.com/Business-Skills-tutorials/How-reach-unreachable-buyer/693084/740686-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 How to reach the unreachable buyer FromSelling into Companies
:https://www.lynda.com/Business-Skills-tutorials/Plan-success/616660/692960-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Plan for success FromSolution Selling
:https://www.lynda.com/Business-Skills-tutorials/Run-consulting-engagement/599602/704023-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Run the consulting engagement FromConsulting Foundations
:https://www.lynda.com/Business-Skills-tutorials/Sell-your-services/599602/704008-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Sell your services FromConsulting Foundations
:https://www.lynda.com/Business-Skills-tutorials/Hiring-retail-sales-talent/693074/763056-4.html?srchtrk=index%3a39%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Hiring retail sales talent FromRetail Sales Management
:https://www.lynda.com/Business-Skills-tutorials/authentic/502051/553644-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Be authentic FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/Introduction-retail-sales-management/693074/763050-4.html?srchtrk=index%3a39%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Introduction to retail sales management FromRetail Sales Management
:https://www.lynda.com/Business-tutorials/Starting-conversation-someone-just-walking-store/751316/5004933-4.html?srchtrk=index%3a24%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Starting a conversation with someone just walking into the store FromMastering Conversations in Retail Sales
:https://www.lynda.com/Business-tutorials/sales-presentation/797727/5028648-4.html
:2 The sales presentation FromSales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Select-forecasting-technique/548711/601858-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Select a forecasting technique FromSales Forecasting
:https://www.lynda.com/Business-Skills-tutorials/key-distinctions-between-B2B-B2C/602885/686852-4.html?srchtrk=index%3a22%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The key distinctions between B2B and B2C FromBusiness-to-Business Sales
:https://www.lynda.com/Business-Skills-tutorials/First-impressions-can-help-you-close-sale/504664/559995-4.html
:3 First impressions can help you close the sale FromPersuasive Selling
:https://www.lynda.com/Business-tutorials/Why-soft-skills-matter-your-customer/721921/786332-4.html?srchtrk=index%3a38%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Why soft skills matter to your customer FromSoft Skills for Sales Professionals
:https://www.lynda.com/Business-Skills-tutorials/What-sales-operations/696869/752674-4.html?srchtrk=index%3a34%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales operations? FromSales Operations
:https://www.lynda.com/Business-tutorials/What-sales-management/371322/2823007-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 What is sales management FromSales Management Foundations
:https://www.lynda.com/Business-tutorials/sales-process-discovery/2807101/2930062-4.html?srchtrk=index%3a15%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The sales process and discovery FromSales Discovery
:https://www.lynda.com/Business-tutorials/trust-continuum/193711/2231956-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The trust continuum FromThe Science of Sales
:https://www.lynda.com/Business-Skills-tutorials/Organizing-executive-audience/672237/713570-4.html
:3 Organizing for an executive audience FromPresenting as a Team
:https://www.lynda.com/Business-tutorials/Send-me-some-more-information/802826/2806608-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aProspecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 "Send me some more information" FromFollowing Up after a Sales Meeting
:https://www.lynda.com/Business-Skills-tutorials/Develop-self-confidence/502051/553652-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPrepare+Yourself+for+a+Career+in+Sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Develop self-confidence FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/importance-thefirst-impression-you-give/502051/553656-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aPrepare+Yourself+for+a+Career+in+Sales%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of the first impression you give FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/importance-thefirst-impression-you-give/502051/553656-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of the first impression you give FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/Develop-self-confidence/502051/553652-4.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Develop self-confidence FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/importance-validation/624264/677701-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of validation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Dont-resist-objections-embrace-them/504664/560003-4.html
:3 Don't resist objections, embrace them FromPersuasive Selling
:https://www.lynda.com/Business-tutorials/Overview-personality-types/2811346/2247043-4.html
:3 Overview of personality types FromAdvanced Persuasive Selling: Persuading Different Personality Types
:https://www.lynda.com/Business-Skills-tutorials/What-you-need-know/633847/690943-4.html
:3 What you need to know FromSales Pipeline Management
:https://www.lynda.com/Business-Skills-tutorials/importance-validation/624264/677701-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The importance of validation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-tutorials/close-salesperson/797727/5028644-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The close and the salesperson FromSales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Dont-resist-objections-embrace-them/504664/560003-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Don't resist objections, embrace them FromPersuasive Selling
:https://www.lynda.com/Business-Skills-tutorials/First-impressions-can-help-you-close-sale/504664/559995-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 First impressions can help you close the sale FromPersuasive Selling
:https://www.lynda.com/Business-Skills-tutorials/solution-selling-mindset/616660/692940-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The solution selling mindset FromSolution Selling
:https://www.lynda.com/Business-tutorials/Attitude-key/415358/2258627-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aProspecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Attitude is key FromSales Prospecting
:https://www.lynda.com/Business-Skills-tutorials/How-coaching-drives-sales/520215/581791-4.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 How coaching drives sales FromSales Coaching
:https://www.lynda.com/Business-Skills-tutorials/Determine-work-you-do/599602/704001-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Determine the work you do FromConsulting Foundations
:https://www.lynda.com/Business-tutorials/trust-continuum/193711/2231956-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The trust continuum FromThe Science of Sales
:https://www.lynda.com/Business-tutorials/close-salesperson/797727/5028644-4.html
:3 The close and the salesperson FromSales: Closing Strategies
:https://www.lynda.com/Business-Skills-tutorials/Define-your-market-category/548711/601856-4.html?srchtrk=index%3a32%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Define your market category FromSales Forecasting
:https://www.lynda.com/Business-Skills-tutorials/sales-process-foundation/560123/608550-4.html?srchtrk=index%3a31%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 The sales process is the foundation FromField Sales
:https://www.lynda.com/Business-tutorials/Attitude-key/415358/2258627-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Attitude is key FromSales Prospecting
:https://www.lynda.com/Business-Skills-tutorials/How-set-sales-quotas/696869/752680-4.html?srchtrk=index%3a34%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 How to set sales quotas FromSales Operations
:https://www.lynda.com/Business-tutorials/Create-connection-my-why-story/193711/2232484-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Create a connection: The "my why" story FromThe Science of Sales
:https://www.lynda.com/Business-tutorials/trust-matrix/193711/2233879-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The trust matrix FromThe Science of Sales
:https://www.lynda.com/Business-tutorials/Profit-vs-purpose-false-dichotomy/5016707/2228212-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aConsultative+selling+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Profit vs. purpose: A false dichotomy FromSelling with Authenticity
:https://www.lynda.com/Business-tutorials/Create-connection-my-why-story/193711/2232484-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Create a connection: The "my why" story FromThe Science of Sales
:https://www.lynda.com/Business-tutorials/Transactional-vs-relational-selling/193711/2232481-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Transactional vs. relational selling FromThe Science of Sales
:https://www.lynda.com/Business-Skills-tutorials/Chasing-elusive-customer/482056/545106-4.html
:4 Chasing the elusive customer FromInside Sales
:https://www.lynda.com/Business-tutorials/Transactional-vs-relational-selling/193711/2232481-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Transactional vs. relational selling FromThe Science of Sales
:https://www.lynda.com/Business-Skills-tutorials/Align-process-pipeline/633847/690951-4.html
:4 Align the process with the pipeline FromSales Pipeline Management
:https://www.lynda.com/Business-Skills-tutorials/Customer-segmentation/624264/677683-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Customer segmentation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Expressing-your/415362/477306-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Expressing your "Why" FromMaking Great Sales Presentations
:https://www.lynda.com/Business-Skills-tutorials/Simplify-complex/624264/677681-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Simplify the complex FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Chasing-elusive-customer/482056/545106-4.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Chasing the elusive customer FromInside Sales
:https://www.lynda.com/Business-Skills-tutorials/Simplify-complex/624264/677681-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Simplify the complex FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Customer-segmentation/624264/677683-4.html?srchtrk=index%3a29%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Customer segmentation FromSales: Closing a Complex Sale
:https://www.lynda.com/Business-Skills-tutorials/Why-referrals-work/659274/731952-4.html?srchtrk=index%3a16%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Why referrals work FromSales: Referral Selling
:https://www.lynda.com/Business-Skills-tutorials/Eight-key-psychological-concepts-sales/504664/559989-4.html
:5 Eight key psychological concepts in sales FromPersuasive Selling
:https://www.lynda.com/Business-Skills-tutorials/Your-foolproof-qualification-criteria/482056/545116-4.html
:5 Your foolproof qualification criteria FromInside Sales
:https://www.lynda.com/Business-Skills-tutorials/false-assumption-behind-compromise/461911/519913-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 The false assumption behind compromise FromSales Negotiation
:https://www.lynda.com/Business-Skills-tutorials/First-impressions-body-language/721922/729124-4.html
:5 First impressions and body language FromSales: Practical Techniques
:https://www.lynda.com/Business-Skills-tutorials/Eight-key-psychological-concepts-sales/504664/559989-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aSelling+formula+approach%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Eight key psychological concepts in sales FromPersuasive Selling
:https://www.lynda.com/Business-Skills-tutorials/Your-foolproof-qualification-criteria/482056/545116-4.html?srchtrk=index%3a40%0alinktypeid%3a2%0aq%3aPrepared+sales+presentation%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Your foolproof qualification criteria FromInside Sales
:https://www.lynda.com/Business-Skills-tutorials/How-start-negotiation-noble-purpose/461911/519914-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3asales+close%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 How to start a negotiation with noble purpose FromSales Negotiation
:https://www.lynda.com/Photography-tutorials/Pricing-your-work/604254/689146-4.html
:6 Pricing your work FromLearning to Sell Photography at Art Shows
:https://www.lynda.com/Business-Skills-tutorials/Can-objections-good-thing-sales/721922/729140-4.html
:6 Can objections be a good thing for sales? FromSales: Practical Techniques
:https://www.lynda.com/Photography-tutorials/What-makes-booth-successful/604254/689143-4.html
:7 What makes a booth successful FromLearning to Sell Photography at Art Shows
:https://www.lynda.com/Business-Skills-tutorials/Debriefing-after-loss/520215/581803-4.html?srchtrk=index%3a36%0alinktypeid%3a2%0aq%3asales+Prospecting%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Debriefing after a loss FromSales Coaching
from Basic sales task to Sales quota
===LYNDA CH9 Keyword searches===
:https://www.lynda.com/search?q=Basic+sales+task
:Basic sales task
:https://www.lynda.com/search?q=Order+getter
:Order getter
:https://www.lynda.com/search?q=Order+getting
:Order getting
:https://www.lynda.com/search?q=Order+taker
:Order taker
:https://www.lynda.com/search?q=Order+taking
:Order taking
:https://www.lynda.com/search?q=Supporting+salesperson
:Supporting salesperson
:https://www.lynda.com/search?q=Missionary+salesperson
:Missionary sales
:https://www.lynda.com/search?q=Technical+specialist
:Technical specialist
:https://www.lynda.com/search?q=Customer+service+rep
:Customer service rep
:https://www.lynda.com/search?q=Team+selling
:Team selling
:https://www.lynda.com/search?q=Major+accounts+sales+force
:Major accounts sales force
:https://www.lynda.com/search?q=Telemarketing
:Telemarketing
:https://www.lynda.com/search?q=Sales+territory
:Sales territory
:https://www.lynda.com/search?q=Job+description
:Job description
:https://www.lynda.com/search?q=Sales+quota
:Sales quota
===reposts Wk 10-11.11===
Repost 18f %% 20:45:33
Hi, I am making a quick survey for the mobile application we are preparing, it would be nice if you could take a few minutes to answer! [Smile]
If there was a mobile app to handle all the clubs, parties, etc:
1. What would be the features you wish it would have?
2. How often would you use it?
3. Why would you use it?
The question number 1 is the most important, looking forward to reading all your good ideas!
Thanks!
请讨论，畅所欲言，开脑洞。
允许把脑洞内容写成100词以下的日记
(集中发)
Repost 18f %% 7:25:27
一个品牌是一个故事
或者说
一个品牌就是一个坑
向顾客成功地推介这个品牌
同时就是为了填满这个坑
而讲好 这个坑的故事。
到底它是坑
还是能填满的坑、能讲好的故事
就取决于顾客
能否陪你
听完你讲这个故事
比如说:
陪你看完一部
十几年前拍的电视剧
或在这个电视剧角色
亮相卖某样产品广告时
get 到这个广告的故事
不要让
填坑及讲故事的技术活
掌握在遥不可及的人手中。
Repost 18f %% 7:58:07
事与愿违:
如果'今节课头脑风暴'没能达到'基本笔记量': 比如说，老师具体要求的'1~2页风暴笔记'、或'起码N个问题按要求答过'；或见到问问题人用笔写/字典搜东西，而不是驱动组友'快答'；而组友写的不是别的组友的答案，而是自己搜的答案；每个问题不是'第一人、第二人。。。第五人'都问过并每人答1~2句，而是问了一两人后就跳过了。。。
----
这样草率的头脑风暴，最可能造成某组成为'叫到组'，指定讲某个脱口秀讲题，但同时白白失去'志愿分'，严格遵守脱稿要求。也就是'准备未充分，也必须上台讲'
而'志愿组' 若志愿的响应不够热烈，比如说只有一位组友举手说'可能可以志愿吧'，但其他组友都表示'无所谓，沒多大兴趣'，那就很可能取消志愿组的待遇了。转而让别的组上台讲。因为响应不热烈的志愿，不能算志愿。 最有可能是转而另叫'叫到组'上台。-----也就是说，即使想上台、已准备好了，也不被批准上台。
(集中发)
Repost 18f %% 18:41:01
你们可猜到:
章后练习正确答案，老师认为不重要。
但章后练习中你们划出的
'概念关键词'及
对应课本段落的页码
起码决定期末考试50%的分数。
同时，
老师让你们
讨论出脑暴笔记的
各头脑风暴，
起码决定期末考试 30%的分数。
你们自己组
及其他组
台上脱口秀
谈到、你们记在笔记中的内容，
以及你们就
所有秀过的视频
所记下的视频笔记内容
起码决定
期末考试
40%的分数。(与上面重叠)
(集中发)
Repost 18f %% 17:18:59
极重要
作文
题目: 某品牌进入某国市场(某入某)
必做的书面策划书(也最好最好与 fake company, real international brands, industry analysis, creative ideas 四大脱口秀充分结合，并由每周商讯支持，知识点涵盖整个课本的 chapter questionnaire 及所有章概念)
要求: 
每人要呈交一份独立的策划书，虽然
在'真假公司、产业分析、创意点子脱口秀'上，
你们确是作为整个组来合作；
而且，在'某入某策划书'必交作品上，
你们可
1)继续自由与任何同学、组友合作
2)自由选择新的案例、目标国市场
3)甚至沿用'真、假公司、市场分析'中用过的相同案例，
但打分还是按每个学生呈交的独立书面作品来打分的。而且打分的一个十分十分重要的原则，是检验: 作品中的文字，有否整句话来自'复制粘贴网上网页文、文库文'。一经发现，可能扣至 不及格或零分。
*内容
结合所学过的国际市场营销学知识，选择一种自己感兴趣且有一定市场发展潜力的产品或服务（可以是目前市面上已有的产品或服务，也可以是目前市面上没有的产品或服务），就其进入某国市场撰写一份营销策划书。内容包括：
1.产品（或服务）及目标国市场自行选定；
2.要通过市场调查，对即将进入的目标国环境因素进行分析（包括微观环境和宏观环境）；
3.对目标国进行市场细分和市场定位；
4.为营销的产品（或服务）设计包装、品牌；
5.为营销的产品（或服务）定价；
6.为营销的产品（或服务）选择合适的分销渠道；
7.为营销的产品（或服务）制定合适的促销策略。
书面必呈交的作品的格式要求
1. 国际市场营销策划书用英文书写，不少于2000字。
2. 小组团队协作进行研讨调研。写作前期要求搜集相关资料。资料来源包括书籍、数据库文献、企业官网及知名网站发布的权威数据等。文中引用的数据来源均需在附录页注明出处，并符合论文写作格式规范。
3.认真研读国际市场营销策划书写作结构概要（见表1），参考其写作结构撰写国际市场营销策划书。
(集中发)
Repost 18f %% 17:50:03
我希望在16周初，
已有初稿可让我阅。
这样我可允
一周时间，
把初稿改为最终稿，
于课堂呈交。
(集中发)
Repost 18f %% 22:18:05
'五脱口秀'的考核标准是相对轻松容易的。
但，什么考核方法，
可以进一步考核到，
'五个脱口秀'的准备过程中
融入了
1)共十一章所有章中的概念
2)学生对这些概念在产业中的应用的思考 呢？
我认为，
这个'进一步考核'，
就是一个'策划书'。
只要策划书的文字，
并非从网上文库买来的，
那它就是属于
我们自己领悟出来的
市场应用知识。
因此，
这种并非
死记硬背 然后
把正确答案
机械复述出来，
而是
经过了这个班学生
消化理解，
同时又取材于
'五个脱口秀' 涉及的市场、品牌、案例的
书面策划书作品，才是
真正学了有用的，
而且证明真正学会了的，
因此，它就是
1) 对课本章后练习题及概念的阅读，
2) 及对'五个脱口秀' 的
合乎大学生水平的
进一步考核。
(集中发)
Repost 18f %% 22:21:30
我不会让六个同学同做一份同交一份的。
但你选择与组友合作，
所选的公司、案例等，
与合作者相同是没问题的。
但最终目的是写成
自己个人的独立作品，
自己独立呈交。
这是正确的打开方式。
(集中发)
Repost 18f %% 15:12:39
美国网络潮语 Internet Memes 迷因 现在是 marketing 中最火的现象：
::https://knowyourmeme.com/
::https://en.wikipedia.org/wiki/Know_Your_Meme
::https://en.wikipedia.org/wiki/Internet_meme
::https://en.wikipedia.org/wiki/List_of_Internet_phenomena
::https://en.wikipedia.org/wiki/Template:Internet_slang
::https://en.wikipedia.org/wiki/Category:Internet_memes
::https://en.wikipedia.org/wiki/Remix_culture
::https://en.wikipedia.org/wiki/Viral_marketing
::https://en.wikipedia.org/wiki/Guerrilla_marketing
::https://en.wikipedia.org/wiki/Dumb_Ways_to_Die
::https://en.wikipedia.org/wiki/Category:Political_Internet_memes
::https://en.wikipedia.org/wiki/List_of_viral_videos
::https://en.wikipedia.org/wiki/List_of_Internet_phenomena_in_China
::https://en.wikipedia.org/wiki/Viral_phenomenon
可以 bing 搜， wikipedia 搜 下面的 美国潮语， 还可以搜更多： Thanos' "Perfectly Balanced"； The Mandela Effect； Rule 34； Cash Me Ousside； Shooting Stars； Pepsi United Spicer； Pepe the Frog； Dumb Ways to Die；
相似的中国网络潮语包括：
* 照骗 * 我可能XX了假X * 全都是套路 * 修仙 * 当然是选择原谅她啊 * 老司机 * 你咋不上天呢 * 半tour废 * 社会我XX * 低头族 * 颜值越高，责任越大 * 战五渣 * 宝强绿 * 吃土 * 友谊的小船 * 吃瓜群众 * 辣眼睛 * 城会玩 * 葛优躺
中文介绍美国潮语 memes
::https://zh.moegirl.org/Meme
:Meme(国际音标 IPA:/miːm/)，可以认为是“梗”的同义词。中文有大量不同的翻译，如：音译的 媒母、米姆、弥因、谜米、弥母，或者意译的 模因、拟子 等等。
::https://www.guruin.cn/articles/2547
:美国的表情包不叫表情包，叫做 meme（梗图语言，发音是meeeeem）
::https://wenku.baidu.com/view/b7ef479ccc22bcd126ff0c1d.html
:OMG美语-最新美国俚语总结-EXCEL
::http://www.kguowai.com/news/297.html
:名称： 国外最受欢迎的15个搞笑网站
（集中发）
Repost 18f %% 15:21:27
问：where is the 15 questions
答： 先揭揭“15”的谜底： 它们大多和 “关于英美 音乐，传媒，娱乐，漫画 等产业里 最出名 的 角色，品牌 等等”这些类别，有关系，不离这个范畴。 但是，从这些 英美网络潮语 memes （梗）开始查找，查找这些“梗”的简要背景知识，是正确的开启方式。 这些“梗”和 中国的“网络词语”有很大相似之处，也和 “英美 音乐，传媒，娱乐，漫画 等产业里 最出名 的 角色，品牌，网红等”的 关系，是最密切的。 （老师聊天内容）
what do you choose 游戏的16个 category (类别)的问题，
可以逢人就问: 在家问家人，在街问陌生人，在校问舍友。。。
就象做一份调查问卷( questionnaire )一样。
锻炼你的记忆和应变表达能力！
如果你问了随便一个路人16个类别(每类别里包含0、1、2三个问题)，
记住了其中10个类别的答案，
你就允许写下这10类别(必须是路人的答案而非你自己想出)，作为英语日记。这个英语日记就能得分。
每周都可问一个不同的路人，写一篇完全不同答案的'10类选择答案'的日记哦！这是永久可用的日记题。
十分锻炼英语表达能力的一个日常练习方式(晨读方式)
十分锻炼思维反应能力
十分锻炼灵感点子收集能力
(集中发)
Repost 18f %% 15:33:34
:https://www.bing.com/search?q=meme+marketing&FORM=HDRSC1
meme marketing
:https://www.forbes.com/sites/forbescommunicationscouncil/2017/05/08/meme-marketing-how-brands-are-speaking-a-new-consumer-language/#571ee5737f5f
Meme Marketing: How Brands Are Speaking A New Consumer Language
:https://www.thewonderland.co.uk/blog/meme-marketing/
Meme marketing
:https://www.starfeed.com/socialnewsdaily/meme-marketing-should-you-use-online-meme-marketing/
Meme Marketing: Should You Use Online Meme Marketing?
:https://swayjournal.com/content/meme-marketing
Meme marketing
:https://www.feedough.com/internet-meme-marketing-meme-jacking/
Internet Meme Marketing – Know the art of MemeJacking
:https://www.forbes.com/sites/forbesagencycouncil/2018/07/19/more-than-a-trend-meme-marketing-is-here-to-stay/#1d223d542487
More Than A Trend: Meme Marketing Is Here To Stay
:https://sproutsocial.com/insights/marketing-memes/
Marketing Memes: Do They Work?
:https://blog.hubspot.com/marketing/meme-examples
10 Popular Memes Masquerading as Marketing Campaigns
:https://www.bing.com/search?q=meme+branding&FORM=HDRSC1
meme branding
:https://www.memecenter.com/search/branding
:https://blog.hootsuite.com/brands-making-the-most-of-memes/
4 Brands Making the Most of Memes in 2016 (And How You Can Too)
:https://smallbiztrends.com/2015/05/create-brand-memes-social-media-marketing.html
:https://www.brandingstrategyinsider.com/2013/04/a-memetic-approach-to-branding.html#.W-ksY-gzbIU
（集中发）
Repost 18f %% 20:33:42
现在就开始，
每天选靠后的一个章节(5~11章)
练练自己的记忆:
章后习题每次翻开书有两页。
闪卡每次翻开本子也有两页。
每页上有许多条词条、题目。
闭上眼睛能清楚记住的也就是两三条。
设计一个'手画矩阵图'，
由两竖排组成:
12
34
56
78
90
但你自己发明一个在这两竖行间划的固定图案。
每次在并排的两页间，
就可按照这同一个图案，
记忆住八九条词条/章后习题。
从今天开始，每周在课本/闪卡
随机地找几页试试。
忘了可找回去记熟，下次就忘不了。
(集中发)
每次检查自己的记忆，
也要检查起码前3~4次翻开的那几页。
前几次真的记不起、记不牢、沒记全的词条/章后题，才加个星。
屡次记不起的就会积累几个星星咯。
力求每页中，打星的词条/章后题，尽量少。要吝啬地打星星。
晨读，渐渐换成用'矩阵图'大声背闪卡(甚至背章后题) 的 练口语练记忆方法。
期末考满分，班里无挂科。
(集中发)
题的标准答案是A B还是CD
完全沒有意义。
但课文中对应章节的理解，
才是真正要记住的
Repost 18f %% 10:35:25
:https://new.qq.com/cmsn/20181113/20181113004530.html?pgv_ref=aio2015&ptlang=2052
一图回顾斯坦·李客串角色，他才是漫威电影中的“最大彩蛋”
:https://v.qq.com/x/cover/2v9fa3ndc1zzd7c/f0791ewd7x1.html?pgv_ref=aio2015&ptlang=2052
美国著名漫画家“漫威之父”斯坦李去世 享年95岁
:https://new.qq.com/cmsn/20181113/20181113004530.html?pgv_ref=aio2015&ptlang=2052
一图回顾斯坦·李客串角色，他才是漫威电影中的“最大彩蛋”
:https://cn.bing.com/search?q=%E5%88%80%E9%83%8E+%E8%90%A5%E9%94%80+%E6%A1%88%E4%BE%8B&FORM=HDRSC1
刀郎 营销 案例
IP 知识产权，品牌，产业： bing, wiki
（集中发）
Repost 18f %% 19:20:00
谨记 what do you choose 游戏的16个 category (类别)的问题，
可以逢人就问: 在家问家人，在街问陌生人，在校问舍友。。。
就象做一份调查问卷( questionnaire )一样。
锻炼你的记忆和应变表达能力！
如果你问了随便一个路人16个类别(每类别里包含0、1、2三个问题)，
记住了其中10个类别的答案，
你就允许写下这10类别(必须是路人的答案而非你自己想出)，
每周都可问一个不同的路人，写一篇完全不同答案的'10类选择答案'的日记哦！这是永久可用的日记题。
十分锻炼英语表达能力的一个日常练习方式(晨读方式)
十分锻炼思维反应能力
十分锻炼灵感点子收集能力
如果作为日记'写出来'，就是一般日记分。1~1.5分。
但若能在3分钟内较流利地，不看文字，从记忆中把'各类别的答案(~~)'讲出来:
3~4个类别:1日记分，
5~9个类别:2日记分，
10个类别:3日记分。
(集中发)
Repost 18f %% 20:58:49
可开辟作为六、七章(分配、渠道、物流；零售、批发)
案例的是:
1)双十一案例
2)义乌案例，等
3)你们熟悉的电商案例、快递案例更好。
很希望
能从
marketing minutes
chapter questionnaire 中
找到能启发你
对某个类似上述
案例的
套用、分析
并希望
出现在
脱口秀及
书面策划书中
(集中发)
Repost 18f %% 9:28:26
“国际市场营销策划书” 其实是有一定挑战性的。
如果 没有 1）每周的章后练习， 2）真假公司、分析市场、通过“每周商讯”来锁定案例，
还不知道怎样能轻易地 及格。
但是，既然你们有做“每周章后练习， 及 真假公司、分析市场等脱口秀”， 这些也应该是 正确的， 把每章概念和 通过脱口秀等最终选定的案例、策略，结合起来的 正确 的“策划书” 建构过程。
对于你们走上这个正确的建构过程，我宁有考核成绩，也比没有考核成绩好。 当然，你不能把 单单是 走上这个建构过程的 考核成绩，看作是一切。
你觉得自己在 “每周章后练习、真假公司、分析市场 等脱口秀” 这个建构过程中，虽然自己也有和组友同步做，却觉得 “策划书” 做起来仍然十分吃力，怎么办？ 发现自己在“每周章后练习、每章概念、真假公司分析市场 等脱口秀”上 基本上完全没有和组友同步，大大落后，以至“策划书” 比别人更加吃力，怎么办？
老师在Q群上载了 更加简化的 PPT，希望能够帮到你迅速把全书各章概念总结出来，并迅速用在策划书上。时间不多了。请现在就开始下载这些PPT。
策划书是下载自“长版 perreaut 课本”，因此紧挨在“chapter”后那个章节数，比如说 chapter“06”, 为长版章节数。 而紧挨在“长版”后那个章节数，为本课所用的课本版本章节数，比如说 chapter06长版“4”。。。behavior行。 本课每章都有一个“关键词”比如说behavior及其对应汉字比如说“行”，来标记。
请在这个网页下载Q群文件： :http://qun.qzone.qq.com/group#!/348791228/share
（集中发）
Repost 18f %% 9:39:41
如何写出口商业策划书
:https://cn.bing.com/search?q=how+to+write+export+business+plan&FORM=BESBTB
how to write export business plan
:https://cn.bing.com/search?q=export+business+plan+sample&FORM=HDRSC1
export business plan sample 例文
:https://cn.bing.com/search?q=export+business+plan+format&go=搜索&qs=ds&form=QBRE
export business plan format 格式
:https://cn.bing.com/search?q=how+to+research+export+business+plan&FORM=HDRSC1
how to research export business plan 研究
:https://cn.bing.com/search?q=how+to+cite+export+business+plan&FORM=HDRSC1
how to cite export business plan 引用
（集中发）
Repost 18f %% 11:53:55
维基、必应找章后答案方式
十分多的期末考核概念，
取自章后习题。
但题的考核形式，当然是和书本原题型大不一样的。
真正难的题要靠理解、思考，这类你们要打星星，去对应章节把章节理解透了。
但大多数题你们一眼看下去，就觉得考的是一个简单知识点，应该很容易。知识点知道就答对。
但知识点还不知道呢。一定要到对应章节找才安心吗？
不一定。在必应、维基一搜问题问到的有关百科文，就能找到同样的答案。放之天下皆准。
碰到这样简单的题，拿必应、维基一搜，再在搜百科文所用的关键词上写个W或B字，就可以避免为这题打星星了。
我个人建议还是不要填上正确答案在书上。正确答案不妨就单个词抄在笔记本上。
维基、必应百科文抓重点读读读熟。还可以节选几句作为英语日记呢！
从今天开始试试。你可以发现，每章打星星的题目，可以限制到很少呢！
(集中发)
Repost 18f %% 19:58:51
考试中拼写知识点
字迹过于潦草
或字母拼错了，
即使知道你说什么，
可能也丢一半的分数。
怎样练
准确的英语拼写
及可辩的书写字体？
上维基百科，
当节抄自己最感兴趣的
百科文时，
把百科文中，
自己认为最感兴趣、
可能能激发自己
将来学术好奇心
及思考想象力的
某个词/词组，
在英语日记本页边缘，
用英语字母标准正楷
临摹起码三次，
它的
可能还生疏的读音，
你试着分开成
几个音节
逐个音节读。
再按逐个读出的音节
用英语正楷字母
临摹三次。
--- 这些最引起你兴趣的
维基百科词/词组，
最有可能是
你学到的相关章的
最关键的 知识点。
因为，你对它们的兴趣，
使你思考，
你对它们的思考，
使你记忆到惊人的知识。
沒有这种思考，
记不了惊人的知识。
思考之一: 在现实生活中，这些自己感兴趣的知识点，有什么实例？可如何应用？
(集中发)
Repost 18f %% 10:45:34
营销策划书，格式，口诀:
5SK4
5(porter's five)
S(swot)
K(kotler's STP segmenting)
4(4P marketing mix)
描五宏标竞买的
危强弱机胁
科细标定
组品价地推
描
5(porter's five)五宏标竞买的
S(swot)危强弱机胁
K(kotler's STP segmenting)科细标定
4(4P marketing mix)组品价地推
%%
每次脱口秀后我
按这个 5SK4 顺序
来问问大家，
* 哪一位讲了5SK4中的什么，
* 举了哪些例
* 有无对策/策略与这些例相关
问讲脱口秀的组
也问台下听众
听众有记台上脱口秀笔记
就可记下'什么例'
并拿些'问答参与分'
(集中发)
Repost 18f %% 11:53:20
一个独立个人的策划书，
当然可以基于一个团队合作研究的案例。
这样一个策划书，应该有一个基本部分，
是基于这个团队合作研究的案例的。
所有对该合作有公平贡献的人，
可共享该案例中，
共享的信息。
(但同时，不要允许沒有 公平地参与贡献的人，共享这些信息。无功不受禄。因此:
*自由组成合作团队。
*合作团队不要庞大得使每人公平贡献变得不必要、或不可能，
这是两个重要原则)
但同时，这个策划书要有一个属于个人独立的分析部分。这一部分的分数，是不能共享的。
而且，这一部分，对该作品
是否一篇有质量的作品，
应是有决定性的。
(集中发)
Repost 18f %% 11:37:20
做章后练习是很必须的。
通常课堂开始时我给英语日记打的分，比课间或课末给的分要高些。
但我通常只在检查了章后练习、给志愿分享章后练习同学加分后，才向同几位同学征求分享日记。
课前排队让我看的，都算，只要不耽误按时开课就行。
甚至，如果完全沒人在开堂时分享章后练习，老师就干脆不让任何人分享开堂日记了。
课头分享的日记打分是高些的。
现在(第 周)，逐周擦掉上周的那章。
(老师维基上指明了本周推后至哪章)
从本周章直到书本最末章，任选，作为'优惠章'！
想老师给你高点的英语日记分，
记得先选两章章后练习做，不然老师很快就把旧的章擦掉了。
(集中发)
Repost 18f %% 12:06:14
七海月照 Nanami Tsukiteru 2018/11/16 12:05:34
How does IDEA EXCHANGE work? “点子交流”怎样玩？：
Do you have an idea yearning to break free? “你有一个想法快到嘴边想表达出来吗？”
Something that will bring people together, solve a problem, earn lots of money, change the world!? “比如说， 一个： 能够把很多人汇聚起来一起嗨；能够解决一个问题；创造很多财富；改变世界。。。的点子！”
Now is your chance to tell! At Idea Exchange we love new ideas, “点子交流”就是你将自己想法演绎出来的机会。 “点子交流”专门“经营”创意点子！
it doesn't matter how impractical, niche or wacky it is, we want to hear it! 无论是脚踏实地，还是天马行空的点子，都能在“点子交流”尽情表演。
The task - summarise your idea in between 1 and 2 minutes, 
we will video you and show it to the Idea Exchange judges who judges.
今天我们试一试，体验一下“点子交流”的玩法：
- 用1-2分钟总结你的点子，同时我们的摄像师为你录制1-2分钟的录像，让“点子交流”的评委来评判。
The criteria - your idea will be judged according to its originality, benefit to humanity, and HUMOUR!
评判标准： 是不是够原创？ 是不是够造福人类？ 是不是够FUN!
The prize - the top three ideas today will receive the prestigeous 'Golden Block' 
which is normally only awarded to Idea Exchange speakers after they complete a successful talk 
at our regular Tuesday night IdEx event. 
In addition, you will get one month's free entry to Idea Exchange talks (worth rmb160)
奖品： 头三名会荣获点子交流授予每期主讲的“金立方”。 此外，头三名也会获得 今后整个月的点子交流入场券（值 160元）
七海月照 Nanami Tsukiteru 2018/11/16 12:05:52
Potential topics for your 1-2 minute spiel, think 1) Brand, 2) Strategy, 3) APP：
下面是更多“看题作文”----两分钟的“点子路演”, 关键切入点： 1）品牌 2）策略 3）APP
1） 
假如将来所有产品比如说手机电视单车洗衣机等，都可由使用者设计一个APP放上去(或者实际一点，就是一个 关于我们同城的社交、活动的 APP)；
而你将来又是一个懂得设计APP的用户，你会在1)哪种产品上，2)设计一款什么APP？该APP有什么功能？
* If there was a mobile app to handle all the clubs, parties, etc (or an APP for a daily item like a bike, washing machine, etc.)
1. What would be the features you wish it would have?
2. How often would you use it?
3. Why would you use it?
2） 一个品牌是一个故事
或者说
一个品牌就是一个坑
向顾客成功地推介这个品牌
同时就是为了填满这个坑
而讲好 这个坑的故事。
A brand is a story. Or, shall we say, a brand is a "hole" to be filled.
To promote this brand, is to tell this story, in order to fill this hole.
到底它是坑
还是能填满的坑、能讲好的故事
Is it just a hole,
or a hole that can be filled?
就取决于顾客
能否陪你
听完你讲这个故事
比如说:
陪你看完一部
十几年前拍的电视剧
或在这个电视剧角色
亮相卖某样产品广告时
get 到这个广告的故事
It depends whether your audience has the patience to
listen to your story.
For example, "telling the story of your brand" could mean 
letting your audience watch a whole TV drama series or 
at least when a character from this TV drama comes on the screen 
promoting your products, your audience will "get" it.
不要让
填坑及讲故事的技术活
掌握在遥不可及的人手中。
So, don't leave the telling of your "story" beyond your control.
元芳： 你的路演就是---说你目前的、或你将要弄得很火的项目/品牌的“故事”，以让它成功。 不是讲品牌历史哈，而是能卖它广告的那个形象背后的“神话”。
Your spiel: Tell the "story" of your brand/project in order to make its marketing a success. Note: It by no means mean the "history of your brand/project", but rather, the "myth" behind the "characters" that sell this brand/project.
3） 找个案例，自己想象出策略：
以世界上 某个国家或地区作为“品牌”---比如说： 香港、苏格兰。。。等
Find a case to come up with your "strategy": Use a region or country in the world as your "brand", such as Hong Kong, Scotland, etc. You need to promote this "brand" internationally.
4） 
some questions to consider
What industry do you choose to present, why? Second... 选哪个产业来分析, 为何选？
Name a brand/company representing this industry. 举一个该产业品牌/企业的代表案例。
If your brand were a player in this industry, what products and services do competitors offer? 你的项目/品牌进军此产业的话，竞争对手在经营什么业务？
What kind of customers/audience do companies/competitors target? 在此产业中，企业选定那些目标受众？(age group, business/consumer, culture, income level... 包括年龄人群、企业/个人、阶层 这些标签)
name a supplier in this industry. What do they supply? 讲本产业一个供应商，供应什么？
-What rivalry do companies face in this industry? 面对什么竞争？Why?
-What substitutes may limit prices? 什么替代品会限制产业企业的产品/服务价格？Why?
-How can buyers bargain? 顾客可如何压价或超越产业企业？Why?
-How can suppliers bargain? 供应商可如何抬价或超越产业企业？Why?
- What are the barriers to enter this industry? 如果你要进军此行业，有哪些阻力？
To succeed, what is your strategy to deal with the above 5 problems? 你为产业企业应对这五个 挑战的策略是什么？
What are some future development trends affecting this industry? 讲一下一些与此产业相关的市场发展趋势。
For your brand/project to succeed, what are your strategy, goals, vision regarding this industry? 你的品牌/项目若要成功，针对此产业，讲讲你的策略、目标、愿景。 Why? 为什么这么说？
Repost 18f %% 12:07:34
论文
允许写'论文' (但引用网上英文论文五篇)
来代替'读书作文'。
本学期时间不多了。
我已大大奖励了
能找到真正感兴趣读的书
并读完到最后一页
并写了足足五百词的同学。
说白了
在大学接受教育就是'读书'，
不是指'课本'，
而是指原著书，
如: 英语原著书。
学期时间不够了
但还有脱口秀沒讲完
甚至跟不上进度讲不完怎办？
一篇读书作文能顶一个脱口秀的期中分数呢！
但是，找不到自己真正感兴趣读的'可选书'怎办？老师可是说过: 若不是真正感兴趣读的可选书，建议千万不要读；若未读完到最后一页，建议千万不要动笔写的哦！
但救命稻草来了: 老师从今日起
允许'论文'来充当'读书作文'，也就是说，
读完了'英语网上文章( 商讯、案例、市场成功学，david 的 idea 类)'五篇以上，也可动笔写以下规定的题目哦！
但请严格遵守以下几点！:
1) 网上所读的英语文章(商讯、案例、市场成功学，david 的 idea 类)，必须起码五篇以上。
老师应该已在Q群文件'可选书'文件夹，上截了几篇文章例文。那些确是文章，不是书。
2) 而且必须在论文结尾，用APA或MLA格式把起码5篇网文名，列出来
3) 论文名仅严格限于以下其中一个名字:
- Marketing Creative Idea 案例
- Marketing: Fake Company 案例
- Marketing: Real Companies 案例
- Marketing: Industry Analysis 案例
- Marketing: 一个近期商讯的案例
- Marketing: 吴晓波(或马云、或任何国际上的市场预言家)预言未来商界、职场总趋势及你对这些趋势的观点及对策
内容可基本与你们在相关 project 台上脱口秀讲的对应话题 相关。注意不同的 project 的相关内容，是大致分类的，就行了。稍有某些内容跨了 project, 关系不大。基本按题即可。
仍是严格在读书作文的交货日交，仍然必须用笔写在打印出的'读书作文答卷'上写，不得用键盘打字或用其他形式的作文纸写。词数下限仍是五百英语词，无词数上限。
无论是读书作文
还是论文
并非 一定非要写不可的作业。
老师建议，
如果你并非真正对写关于本学期某个project脱口秀 内容的 论文，十分十分感兴趣的话，
老师建议你，
千万千万不要动笔写。
但如何才会突然产生这个'兴趣'呢？
看'老师维基'上的视频，
还有各'打包打到一周前'的微信群上的汇集！走起！
(但这些视频、及中文推送，并非要引用的'英语网文'本身。视频推送仅是用以建立你对某一论文题的极大兴趣而已)
(集中发)
==Wk11 Ch10 Advertising and Sales Promotion==
Ch10 Concepts:
*Product advertising
*Institutional advertising
*Pioneering advertising
*Competitive advertising
*Direct type advertising
*Indirect type advertising
*Comparative advertising
*Reminder advertising
*Advertising allowance
*Cooperative advertising
*Copy thrust
*Advertising agency
*Corrective advertising
 
 
===Lynda.com for Ch10===
:https://www.lynda.com/Facebook-tutorials/Advertising-Facebook/2809360-2.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Advertising on Facebook
:https://www.lynda.com/Twitter-tutorials/Twitter-Marketing-Advertising/659288-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Advertising on Twitter
:https://www.lynda.com/CJ-Affiliate-tutorials/Affiliate-Marketing-Advertisers/476941-2.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Affiliate Marketing: Advertising
:https://www.lynda.com/Business-Skills-tutorials/Advertising-Fundamentals/382569-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising Foundations
:https://www.lynda.com/Facebook-tutorials/Advertising-Facebook-Advanced/5010663-2.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising on Facebook: Advanced
:https://www.lynda.com/Instagram-tutorials/Advertising-Instagram/2808549-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising on Instagram
:https://www.lynda.com/Graphic-Design-tutorials/Story-advertising/614296/667695-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aAdvertising+agency%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Story in advertising FromStorytelling for Advertising Campaigns
:https://www.lynda.com/Graphic-Design-tutorials/Storytelling-Campaigns/614296-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aAdvertising+agency%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Storytelling for Advertising Campaigns
:https://www.lynda.com/Google-Ads-tutorials/Google-Ads-AdWords-Essential-Training/2807865-2.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Google Ads (AdWords) Essential Training
:https://www.lynda.com/Google-AdWords-tutorials/How-psychology-affects-ad-copy/433943/493934-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 How psychology affects ad copy FromWriting Ad Copy
:https://www.lynda.com/Google-AdWords-tutorials/Writing-Ad-Copy/433943-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Writing Ad Copy
:https://www.lynda.com/Design-Business-tutorials/Developing-Ideas-Design-Concepts/126121-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aadvertising+Copy+thrust%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Developing Ideas and Advertising Concepts
:https://www.lynda.com/Marketing-tutorials/introduction-event-marketing/743185/797301-4.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 An introduction to event marketing FromMarketing Your Event
:https://www.lynda.com/Marketing-tutorials/Marketing-Your-Event/743185-2.html?srchtrk=index%3a25%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Marketing Your Event
:https://www.lynda.com/Marketing-tutorials/Influencer-Marketing-Foundations/737792-2.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Influencer Marketing Foundations
:https://www.lynda.com/Pinterest-tutorials/Advertising-Pinterest/2808548-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Advertising on Pinterest
:https://www.lynda.com/LinkedIn-tutorials/Using-brand-awareness-campaigns/2211320/2243021-4.html
:1 Using brand awareness campaigns FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/Design-Business-tutorials/Demystifying-process-creative-process/126121/145383-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aadvertising+Copy+thrust%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Demystifying "the process" in the creative process FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Marketing-tutorials/Define-your-influencer-marketing-goals/737792/5035033-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Define your influencer marketing goals FromInfluencer Marketing Foundations
:https://www.lynda.com/LinkedIn-tutorials/Making-LinkedIn-ads-work-you/758636/3506142-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Making LinkedIn ads work for you FromAdvertising on LinkedIn
:https://www.lynda.com/LinkedIn-tutorials/Using-conversion-campaigns/2211320/2244021-4.html
:2 Using conversion campaigns FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/LinkedIn-tutorials/Using-LinkedIn-advertising-products/2211320/2243020-4.html
:2 Using LinkedIn advertising products FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/CJ-Affiliate-tutorials/Intro-affiliate-marketing/476941/547317-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Intro to affiliate marketing FromAffiliate Marketing: Advertising
:https://www.lynda.com/Instagram-tutorials/Create-campaign/2808549/2229187-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Create a campaign FromAdvertising on Instagram
:https://www.lynda.com/Graphic-Design-tutorials/Understanding-story-structure/614296/667697-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aAdvertising+agency%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Understanding story structure FromStorytelling for Advertising Campaigns
:https://www.lynda.com/Google-AdWords-tutorials/Social-media-ad-copy/433943/493932-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Social media ad copy FromWriting Ad Copy
:https://www.lynda.com/Design-Business-tutorials/Using-storytelling-determine-core-values/126121/145393-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aadvertising+Copy+thrust%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Using storytelling to determine core values FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Design-Business-tutorials/Defining-project/126121/145386-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aadvertising+Copy+thrust%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Defining the project FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Twitter-tutorials/Demographic-targeting-geo-targeting/659288/719323-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Demographic targeting (geo-targeting) FromAdvertising on Twitter
:https://www.lynda.com/LinkedIn-tutorials/Where-LinkedIn-ads-fit-digital-marketing-ecosystem/758636/3504230-4.html?srchtrk=index%3a12%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Where LinkedIn ads fit in the digital marketing ecosystem FromAdvertising on LinkedIn
:https://www.lynda.com/LinkedIn-tutorials/Using-consideration-campaigns/2211320/2244020-4.html
:3 Using consideration campaigns FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/Business-Skills-tutorials/Basics-PR/382569/444969-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Basics of PR FromAdvertising Foundations
:https://www.lynda.com/Business-Skills-tutorials/ad-cycle/382569/444956-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 The ad cycle FromAdvertising Foundations
:https://www.lynda.com/Facebook-tutorials/Identify-your-primary-audience/2809360/2924042-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Identify your primary audience FromAdvertising on Facebook
:https://www.lynda.com/Facebook-tutorials/Different-Facebook-campaign-objectives/2809360/2922986-4.html?srchtrk=index%3a2%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Different Facebook campaign objectives FromAdvertising on Facebook
:https://www.lynda.com/Google-Ads-tutorials/Writing-your-text-ad/2807865/2232253-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Writing your text ad FromGoogle Ads (AdWords) Essential Training
:https://www.lynda.com/Google-Ads-tutorials/overview-Google-Ads-AdWords/2807865/2231764-4.html?srchtrk=index%3a21%0alinktypeid%3a2%0aq%3aad+copy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 An overview of Google Ads (AdWords) FromGoogle Ads (AdWords) Essential Training
:https://www.lynda.com/Design-Business-tutorials/Working-clients/126121/145385-4.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aadvertising+Copy+thrust%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Working with clients FromDeveloping Ideas and Advertising Concepts
:https://www.lynda.com/Twitter-tutorials/Select-your-audience-targeting/659288/719337-4.html?srchtrk=index%3a14%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Select your audience (targeting) FromAdvertising on Twitter
:https://www.lynda.com/Pinterest-tutorials/Review-audience-insights/2808548/2226160-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:4 Review audience insights FromAdvertising on Pinterest
:https://www.lynda.com/LinkedIn-tutorials/Creating-your-campaign/2211320/2241034-4.html
:4 Creating your campaign FromMarketing on LinkedIn: The Sophisticated Marketer's Guide
:https://www.lynda.com/Illustrator-tutorials/Marketing-promotion/672251/711541-4.html
:5 Marketing and promotion FromBrand Redesign: Small Business
:https://www.lynda.com/YouTube-tutorials/Create-custom-reports/2808550/2920460-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Create custom reports FromAdvertising on YouTube
:https://www.lynda.com/Pinterest-tutorials/Tips-creating-engaging-pins/2808548/2227024-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3aAdvertising+allowance%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Tips for creating engaging pins FromAdvertising on Pinterest
:https://www.lynda.com/Illustrator-tutorials/Advertising/672251/711543-4.html
:6 Advertising FromBrand Redesign: Small Business
:https://www.lynda.com/Facebook-tutorials/Create-ads-campaigns/5010663/5030000-4.html?srchtrk=index%3a6%0alinktypeid%3a2%0aq%3aCorrective+advertising%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:7 Create ads and campaigns FromAdvertising on Facebook: Advanced
Keyword Searches:
:https://www.lynda.com/search?q=Product+advertising
:Product advertising
:https://www.lynda.com/search?q=Product+advertisement
:Product advertisement
:https://www.lynda.com/search?q=Competitive+advertising
:Competitive advertising
:https://www.lynda.com/search?q=Direct+type+advertising
:Direct type advertising
:https://www.lynda.com/search?q=Indirect+type+advertising
:Indirect type advertising
:https://www.lynda.com/search?q=Comparative+advertising
:Comparative advertising
:https://www.lynda.com/search?q=Reminder+advertising
:Reminder advertising
:https://www.lynda.com/search?q=Advertising+allowance
:Advertising allowance
:https://www.lynda.com/search?q=Cooperative+advertising
:Cooperative advertising
:https://www.lynda.com/search?q=advertising+Copy+thrust
:advertising Copy thrust
:https://www.lynda.com/search?q=ad+copy
:ad copy
:https://www.lynda.com/search?q=Advertising+agency
:Advertising agency
:https://www.lynda.com/search?q=Corrective+advertising
:Corrective advertising
===reposts Wk 11-11.18===
Repost 18f %% 16:30:19
long rhyme 长歌通常顺序是连贯的。前一字与后一字间有逻辑顺序关系，
较容易记熟。
short rhyme 短歌 每个字的顺序是你自己定的，
更加无厘头。
但它的优点是对仗工整。你让它每句等长就每句等长。
可以这样: 把记忆'短歌'放在最后。在最后记'短歌'时，不妨根据每2、3或4字，画成一个简单的 无厘头 图画/小符号，
这样特别能记住它们的顺序。
Repost 18f %% 16:31:32
尤其是那三十六个案例 case
只需每个案例用一个汉字来代表
就可以全部记住它们三十六个案例的全部内容
(集中发)
Repost 18f %% 6:23:41
新日记题，
永久可用
演习5SK4:
这个日记题，绝不要超出100英语词:
在生活中，随意抽个随机的案例来演习5SK4。
可以是搞笑的，
可以是极有流行文化存在感的东西，一讲就一大街都知道。
不过突然发现的某个抢眼的品牌、随意联想到的任何东西、古典文学历史事物。。都可以作为案例玩玩
按5S K4这个顺序简单演习分析。但字数不要超出。向老师讲明是' mock 5SK4 diary'
(集中发)
Repost 18f %% 17:15:02
:https://laoshi.wikia.com/wiki/18_F_Marketing
 第十一周
加个额外问题： 这条 chapter questionnaire 问题，和 5SK4 中的 哪个环节 最有关联？为什么这么说？
比如说，我认为， “How is the promotion budget set and how does it influence the promotion decisions?” 基本上是属于 5SK4 中的“4”（4P Marketing Mix). 但是不一定。我如果说它和 5SK 中其它环节更相关也行，但是我要说得出 why do I say so.
（集中发）
Repost 18f %% 17:26:25
总统的推特
:https://en.wikipedia.org/wiki/Barack_Obama_on_social_media
:https://en.wikipedia.org/wiki/Donald_Trump_on_social_media
:https://en.wikipedia.org/wiki/Social_media_and_political_communication_in_the_United_States
:https://cn.bing.com/search?q=presidential+twitter&FORM=HDRSC1
:https://cn.bing.com/search?q=wikiquote+trump&FORM=HDRSC1
wikiquote trump
:https://cn.bing.com/search?q=wikiquote+trump+twitter&FORM=HDRSC1
wikiquote trump twitter
:https://cn.bing.com/search?q=trump+twitter+collection&FORM=HDRSC1
trump twitter collection
Repost 18f %% 18:48:18
文案大搜:
每汇集够50英语词就能算一篇'文案英语日记'
(集中发)
Repost 18f %% 21:43:41
这学期每周沒几天'晨读'是不科学的。
晨读，靠的是背-背-背'闪卡'与'课本章后练习'的问题。
觉得十分难背的闪卡句及章后问句，才最终打个星。第二天还难背，再打个星。
我允许你晨读时，
最后一个环节，
把任何页上打了N个星的闪卡句，
及任何章里 打了N个星的章后问的第1句话(不要超过十五个英语词长度)
默写默写默写 在闪卡新的一页上，
这也算闪卡可以打分的新的一页。
注: 是默写，不是抄写。要做到默写。
就看你愿不愿意做自己的老师的。
沒有其他人能代替你自己，来做你自己的晨读背-默写老师。
(集中发)
Repost 18f %% 11:02:28
 以上这类思考题目，称为 'David 的 ideas'
搜能回答这些 David 的问题的英文网文，就可找到可选的文章了。
论文
允许写'论文' (但引用网上英文论文五篇)
来代替'读书作文'。
本学期时间不多了。
我已大大奖励了
能找到真正感兴趣读的书
并读完到最后一页
并写了足足五百词的同学。
说白了
在大学接受教育就是'读书'，
不是指'课本'，
而是指原著书，
如: 英语原著书。
学期时间不够了
但还有脱口秀沒讲完
甚至跟不上进度讲不完怎办？
一篇读书作文能顶一个脱口秀的期中分数呢！
但是，找不到自己真正感兴趣读的'可选书'怎办？老师可是说过: 若不是真正感兴趣读的可选书，建议千万不要读；若未读完到最后一页，建议千万不要动笔写的哦！
但救命稻草来了: 老师从今日起
允许'论文'来充当'读书作文'，也就是说，
读完了'英语网上文章( 商讯、案例、市场成功学，david 的 idea 类)'五篇以上，也可动笔写以下规定的题目哦！
但请严格遵守以下几点！:
1) 网上所读的英语文章(商讯、案例、市场成功学，david 的 idea 类)，必须起码五篇以上。
老师应该已在Q群文件'可选书'文件夹，上截了几篇文章例文。那些确是文章，不是书。
2) 而且必须在论文结尾，用APA或MLA格式把起码5篇网文名，列出来
3) 论文名仅严格限于以下其中一个名字:
- Marketing Creative Idea 案例
- Marketing: Fake Company 案例
- Marketing: Real Companies 案例
- Marketing: Industry Analysis 案例
- Marketing: 一个近期商讯的案例
- Marketing: 吴晓波(或马云、或任何国际上的市场预言家)预言未来商界、职场总趋势及你对这些趋势的观点及对策
内容可基本与你们在相关 project 台上脱口秀讲的对应话题 相关。注意不同的 project 的相关内容，是大致分类的，就行了。稍有某些内容跨了 project, 关系不大。基本按题即可。
仍是严格在读书作文的交货日交，仍然必须用笔写在打印出的'读书作文答卷'上写，不得用键盘打字或用其他形式的作文纸写。词数下限仍是五百英语词，无词数上限。
无论是读书作文
还是论文
并非 一定非要写不可的作业。
老师建议，
如果你并非真正对写关于本学期某个project脱口秀 内容的 论文，十分十分感兴趣的话，
老师建议你，
千万千万不要动笔写。
但如何才会突然产生这个'兴趣'呢？
看'老师维基'上的视频，
还有各'打包打到一周前'的微信群上的汇集！走起！
(但这些视频、及中文推送，并非要引用的'英语网文'本身。视频推送仅是用以建立你对某一论文题的极大兴趣而已)
(集中发)
Repost 18f %% 11:08:45
七海月照 Nanami Tsukiteru 2018/11/16 12:05:34
How does IDEA EXCHANGE work? “点子交流”怎样玩？：
Do you have an idea yearning to break free? “你有一个想法快到嘴边想表达出来吗？”
Something that will bring people together, solve a problem, earn lots of money, change the world!? “比如说， 一个： 能够把很多人汇聚起来一起嗨；能够解决一个问题；创造很多财富；改变世界。。。的点子！”
Now is your chance to tell! At Idea Exchange we love new ideas, “点子交流”就是你将自己想法演绎出来的机会。 “点子交流”专门“经营”创意点子！
it doesn't matter how impractical, niche or wacky it is, we want to hear it! 无论是脚踏实地，还是天马行空的点子，都能在“点子交流”尽情表演。
The task - summarise your idea in between 1 and 2 minutes, 
we will video you and show it to the Idea Exchange judges who judges.
今天我们试一试，体验一下“点子交流”的玩法：
- 用1-2分钟总结你的点子，同时我们的摄像师为你录制1-2分钟的录像，让“点子交流”的评委来评判。
The criteria - your idea will be judged according to its originality, benefit to humanity, and HUMOUR!
评判标准： 是不是够原创？ 是不是够造福人类？ 是不是够FUN!
The prize - the top three ideas today will receive the prestigeous 'Golden Block' 
which is normally only awarded to Idea Exchange speakers after they complete a successful talk 
at our regular Tuesday night IdEx event. 
In addition, you will get one month's free entry to Idea Exchange talks (worth rmb160)
奖品： 头三名会荣获点子交流授予每期主讲的“金立方”。 此外，头三名也会获得 今后整个月的点子交流入场券（值 160元）
七海月照 Nanami Tsukiteru 2018/11/16 12:05:52
Potential topics for your 1-2 minute spiel, think 1) Brand, 2) Strategy, 3) APP：
下面是更多“看题作文”----两分钟的“点子路演”, 关键切入点： 1）品牌 2）策略 3）APP
1） 
假如将来所有产品比如说手机电视单车洗衣机等，都可由使用者设计一个APP放上去(或者实际一点，就是一个 关于我们同城的社交、活动的 APP)；
而你将来又是一个懂得设计APP的用户，你会在1)哪种产品上，2)设计一款什么APP？该APP有什么功能？
* If there was a mobile app to handle all the clubs, parties, etc (or an APP for a daily item like a bike, washing machine, etc.)
1. What would be the features you wish it would have?
2. How often would you use it?
3. Why would you use it?
2） 一个品牌是一个故事
或者说
一个品牌就是一个坑
向顾客成功地推介这个品牌
同时就是为了填满这个坑
而讲好 这个坑的故事。
A brand is a story. Or, shall we say, a brand is a "hole" to be filled.
To promote this brand, is to tell this story, in order to fill this hole.
到底它是坑
还是能填满的坑、能讲好的故事
Is it just a hole,
or a hole that can be filled?
就取决于顾客
能否陪你
听完你讲这个故事
比如说:
陪你看完一部
十几年前拍的电视剧
或在这个电视剧角色
亮相卖某样产品广告时
get 到这个广告的故事
It depends whether your audience has the patience to
listen to your story.
For example, "telling the story of your brand" could mean 
letting your audience watch a whole TV drama series or 
at least when a character from this TV drama comes on the screen 
promoting your products, your audience will "get" it.
不要让
填坑及讲故事的技术活
掌握在遥不可及的人手中。
So, don't leave the telling of your "story" beyond your control.
元芳： 你的路演就是---说你目前的、或你将要弄得很火的项目/品牌的“故事”，以让它成功。 不是讲品牌历史哈，而是能卖它广告的那个形象背后的“神话”。
Your spiel: Tell the "story" of your brand/project in order to make its marketing a success. Note: It by no means mean the "history of your brand/project", but rather, the "myth" behind the "characters" that sell this brand/project.
3） 找个案例，自己想象出策略：
以世界上 某个国家或地区作为“品牌”---比如说： 香港、苏格兰。。。等
Find a case to come up with your "strategy": Use a region or country in the world as your "brand", such as Hong Kong, Scotland, etc. You need to promote this "brand" internationally.
4） 
some questions to consider
What industry do you choose to present, why? Second... 选哪个产业来分析, 为何选？
Name a brand/company representing this industry. 举一个该产业品牌/企业的代表案例。
If your brand were a player in this industry, what products and services do competitors offer? 你的项目/品牌进军此产业的话，竞争对手在经营什么业务？
What kind of customers/audience do companies/competitors target? 在此产业中，企业选定那些目标受众？(age group, business/consumer, culture, income level... 包括年龄人群、企业/个人、阶层 这些标签)
name a supplier in this industry. What do they supply? 讲本产业一个供应商，供应什么？
-What rivalry do companies face in this industry? 面对什么竞争？Why?
-What substitutes may limit prices? 什么替代品会限制产业企业的产品/服务价格？Why?
-How can buyers bargain? 顾客可如何压价或超越产业企业？Why?
-How can suppliers bargain? 供应商可如何抬价或超越产业企业？Why?
- What are the barriers to enter this industry? 如果你要进军此行业，有哪些阻力？
To succeed, what is your strategy to deal with the above 5 problems? 你为产业企业应对这五个 挑战的策略是什么？
What are some future development trends affecting this industry? 讲一下一些与此产业相关的市场发展趋势。
For your brand/project to succeed, what are your strategy, goals, vision regarding this industry? 你的品牌/项目若要成功，针对此产业，讲讲你的策略、目标、愿景。 Why? 为什么这么说？
Repost 18f %% 13:50:46
《市场策划书 marketing plan 》
对案例的分析观点，仍应每个人独立，不然老师有权对这个'需要独立的部分'进行惩罚性扣分。
现在更明确地指明:
凡标明了是'analysis ' 及'strategy' 的部分(也就是，大部分的文字)，都应属于'独立分析部分'，而非'共同案例的描述部分'。
因此，凡上述'应独立分析部分'若发现 '观点文字'的重合，而非'引文的重合'，改卷老师都对 观点文字重合的两人的论文，按句划出重合部分，并按句进行扣分。
你们这几周来对同一系列案例的描述、共享，进度可嘉。
接下来的，就看你们个人独自对同一系列案例的，自我理论及解决问题能力的发挥了。
(集中发)
Repost 18f %% 18:43:17
你假设自己作为一个
大型零售门店
或
大加盟/联锁的
零售或
服务品牌。
过往你们到了本月本日，都是搞什么
'清仓甩卖'、'优惠特价'的。
但今年不这么叫了，
叫'活动'。
用50~100英语词
精确简述这个叫'活动'的
促销的操作步骤
(就好像老师发的'指示'那样包括要素则可)。
千万不要超出长度。
分享此日记时请
讲明是'promotional event design'
(集中发)
Repost 18f %% 22:41:17
*品牌案例： 跟进 LINE friends
*产品研发案例： 跟进各种 mobile operating system
::https://en.wikipedia.org/wiki/Line_(software)#Line_Friends
::https://en.wikipedia.org/wiki/Naver_(corporation)
::https://en.wikipedia.org/wiki/Line_Corporation
::https://en.wikipedia.org/wiki/Mobile_operating_system#2010s
::https://en.wikipedia.org/wiki/Tizen
::https://en.wikipedia.org/wiki/Android_Nougat
::https://en.wikipedia.org/wiki/Google_Fuchsia
::https://en.wikipedia.org/wiki/Android_Oreo
::https://en.wikipedia.org/wiki/Android_Pie
::https://en.wikipedia.org/wiki/MIUI_for_POCO
::https://en.wikipedia.org/wiki/Line_Friends
::https://www.linefriends.com/
:将自主制作的各类卡通形象商品在全球各大主要城市的网上商城及实体店进行销售，力求通过店铺提供市中心充满活力的体验。
:通过与全球合作伙伴开展战略性合作，推出合作商品及专利商品，分享彼此的哲学理念与企业价值。
:在内部创意工作室自主制作动画、游戏等的同时，结合IT技术与经验技术，以AI、IoT等方式拓展事业领域。
::https://store.linefriends.co.kr/
: LINE FRIENDS
::https://en.wikipedia.org/wiki/KakaoTalk
::https://en.wikipedia.org/wiki/Kakao_Friends
::https://en.wikipedia.org/wiki/Friends_(smart_speaker)
(集中发)
Repost 18f %% 10:31:35
可以开始逐渐把
《市场营销策划书》某一部分中
属于你独立分析/策略的
某个段落的节选
作为英语日记读给我听。
只需超50英语词即可。
切勿超出100英语词。
分享时请不忘告诉我是
"My Marketing Plan Excerpt"。
鼓励！
(集中发)
Repost 18f %% 17:05:32
问问题人们:
为了在短时间内在只能涵盖
一页中有限的风暴问题的情况下
仍能取得全组
大多数同学
记其他人答案记得
一页半或两页(老师会明确要求)，
而不是有同学埋头自己抄书本答案
结果抄了一大段但没涵盖足够问题，
以避免被'叫到'
或被 '防止志愿上台'，
最简单让组友们
不断讲答案
并不断记别人答案关键词的方法，
就是不断问 first, second, third ... person
这两个问题:
* Give me an example.
* Why do you say so?
(集中发)
Repost 18f %% 17:39:21
现在老师有一个关于英语日记的建议： 
维基百科文，尤其是 没有自己评论的 维基百科“抄”文，尤其是 并非“跳跃节选”而是整段“连续节选”的维基百科抄文：
如果不是你自己觉得十分十分感兴趣的内容，老师建议，千万千万不要“抄”。
如果是你自己觉得十分十分感兴趣的内容， 对！就选它就对了！
这就是人的脑子运作的原理，很快你就会懂了。
当然，如果是有自己评论的，或者完全是跳跃节选的，或者是很简短的图片说明 30-50词，随意都行。 尤其是图片，肯定很容易就记得住。
（集中发）
Repost 18f %% 18:20:36
对于每篇文章，你作一个黑白的决定： 一篇文章要不就是“感兴趣”的，要不就是“不感兴趣”的，没有灰色地带。
然后如果决定了“感兴趣”的，你就在里面细心找出 “知识点”， 并想想 你自己 就这两三个 “知识点”，来和 自己想象的一群人 互相考核， 或向他们演示 你对这些知识点的 真正掌握程度， 包括知识点背后的背景、意义等。
“不感兴趣”的不用理。
读了N篇 非黑即白地确定为“感兴趣”的，内容关联的 百科文后， 我想，你对某个科目，会比以前的兴趣浓厚的多，会开始出现这个科目中 你“十分十分感兴趣”的内容的百科文。 这类“十分十分感兴趣”的百科文， 应该是最适合“英语日记”的。
其实最重要的目的是“科学记忆”和“成功记忆”，以取代“浪费记忆”和“低效记忆”。 而且仍需要 不断靠自己摸索出理论和新方法。
（集中发）
Repost 18f %% 12:39:34
英语文章自然读音转换
把 Speed 调到 -3
:https://www.naturalreaders.com/online/
:https://cn.bing.com/search?q=Text+to+Speech+Online+with+Natural+Voices&FORM=HDRSC1
Repost 18f %% 13:03:43
期末： 口诀
There are three major national parties: The Conservative party 保 and the Labour party are the two biggest, and any general election is really about which of those two is going to govern. But there is a third important party, the Liberal Democrats 自, who usually receive up to about 20% of the votes: not enough to form a government, but enough to have a big impact on which of the other two parties does so. Anyone can join any of these parties and so take part in their internal politics: it's just a question of paying a small annual fee 费. All encourage people to join since it means more money for their campaigns, and greater legitimacy 合 for their policies.
四个汉字的口诀，把这段话记下来： 每个句子知识点只需要圈一个关键词就可以了： 保自费合。 注意，是单个汉字而不是多个汉字的汉字词。甚至可以采用音译。
你只需要用口诀记在“章后练习”中打了N个星星，表明你“不会背就可能不知道具体怎么答”的那类章内段落。 你如果章后大多数题一眼看下去已经觉得自己知识点没什么问题，那每章这类段落是较少的。
代表这一段的这几个汉字组成的句子，“保自费合”，和其他段落的句子，长短不一地组成“长口诀歌”。
然后这一段句子的第一个汉字“保”， 和其他段落的句子起首的汉字，串起来组成长短工整的“短口诀歌”。 先背熟“长口诀歌”，力求每个汉字能唤起对整句话的记忆。
然后才背工整的“短口诀歌”。
现在就拿几章试一试。顺序是不重要的。
简短地写在纸上
“知识点”很通常就是那些 看起来是实词(不是虚词）但又是生词（甚至读不出来）的词。
（集中发）
Repost 18f %% 13:46:22
Lynda 慕课 和 bilibili 慕课：
我的建议是： 从特别长的慕课片看起。 
长慕课视频的目的，是为了让你们“吸收知识点”。 那些短至3分钟以内的，通常是些短视频。 虽然每个短片都很精彩，但是同时他们可能深度有限，能够提起观众的兴趣，但是只起了个 入门介绍的作用。 而且我在课堂上很可能会重复放这类短片，重叠了。 我可能在课堂上极少有机会放长慕课片。
长慕课视频从一开始就有很深的深度，所以你可能看到一半，就已经吸收了N个 书面作业上要用到的知识点。 而且这些长慕课片的标题都说明了它们的内容， 你一看就能猜测到它们对 某几个章节 的综合概括性。 所以十分集中有效。提供了“大叙述”，记忆可以十分深刻。
（集中发）
Repost 18f %% 14:43:54
写策划书阶段，得立刻从“手机上网模式” 转变至“电脑上网模式”。
多与同组同学进行 课后 “脱口秀问题头脑风暴”（问问题人问题在“课堂活动，我会不断更新这个文件”文件能找到）
但如果在“头脑风暴”过程中受到了启发，无需等组友给出什么书面文字，自己就可 
作为“书面策划书 独立分析 和 策略的 某部分的 节选” 写在笔记中，
当作 英语日记 来记在笔记中也可以，赚分。
这些 独立分析策略 的部分 都 无需一定和组友分享。
“独立” 和 “风暴” 都同时两手抓。 力求事半功倍。
（集中发）
Repost 18f %% 20:39:53
口诀歌对课文选段的背诵：
1） 除了章后练习中被自己打了N个星，含有晦涩生词知识点的 课本对应章节， 可能是必须用“口诀歌方法”背的。
2） 其次，我建议，你也不妨把这个“口诀歌方法”， 用在课文中自己“最感兴趣”的章节。 你会发现，这些自己最感兴趣的章节，通常不是太过简单、低于自己水平，而是给自己一定程度挑战；但同时又不是门槛过高，云里雾里的章节。 这类你们要自己辨认并选出来。 通常，这类“自己最感兴趣”的章节，通常就是 自己在整个学期中“真正学到”的章节。 所以我建议也采用“口诀歌方法”背记一下。
3） 简言之： 门槛过高，云里雾里那类，如果在章后练习中提到了， 那用口诀歌来系统攻坚一下，当然是必要的。 但是，自己“最感兴趣”的那类章节，如果通过自己的兴趣，自选出来，用口诀歌来加强一下，也是有好处的。 就是这两种用途。
（集中发）
Repost 18f %% 20:42:42
你目前对那几个章中的哪几节，特别感兴趣，觉得特别有意义，会“真正学到”呢？ 现在开始就翻一翻书及目录， 辨别一下？ 我猜，是和 策划书、或你们将来 在市场实践中真正有关的那些？ 还有呢？
==Wk12 Ch11 Pricing Objectives and Policies==
Marketing Plan 5SK4 info collected under Wk12(Ch11) 营销策划书 5SK4 资料集中于12周（11章）下：
Ch11 concepts:
*Price
*Target return objective
*Profit maximization objective
*Sales-oriented objective
*Status quo objective
*Nonprice competition
*Administered price
*One-price policy
*Flexible-price policy
*Skimming price policy
*Penetration price policy
*Introductory price dealing
*Basic list prices
*Discount
*Quantity discount
*Cumulative quantity discount
*Noncumulative quantity discount
*Seasonal discount
*Net price
*Cash discount
*2/10, net 30
*Trade discount, functional discount
*Sale price
*Everyday low pricing
*Allowance
*Advertising allowance
*Stocking allowance
*Push money allowance, prize money allowance
*Trade-in allowance
*Rebate
*FOB
*Zone pricing
*Uniform delivered pricing
*Freight absorption pricing
*Value pricing
*Unfair trade practice acts
*Dumping
*Phony list price
*Wheeler-Lea Amendment
*Price fixing
*Robinson-Patman Act
*Price discrimination
 
===Real Company: Bilibili video collections===
The Founder, story of McDonald's founder Ray Kroc, full movie
:https://www.iqiyi.com/v_19rr7zupng.html
:https://so.iqiyi.com/so/q_%E5%A4%A7%E5%88%9B%E4%B8%9A%E5%AE%B6?source=input&sr=372731057217
:https://www.bing.com/videos/search?&q=%E5%A4%A7%E5%88%9B%E4%B8%9A%E5%AE%B6&qft=+filterui:duration-long&FORM=VRFLTR
:大创业家
:https://www.google.ca/search?q=%E9%80%9F%E9%A3%9F%E9%81%8A%E6%88%B2&tbm=vid&sxsrf=ACYBGNRXiMfES5Ut9uq-7PW2LgQMaNga8A:1573652553587&source=lnt&tbs=dur:l&sa=X&ved=0ahUKEwiAgdPLqOflAhVUoZ4KHTf-B_AQpwUIHw&biw=1536&bih=722&dpr=1.25
:速食遊戲
:https://www.google.ca/search?q=%E5%A4%A7%E5%89%B5%E6%A5%AD%E5%AE%B6&tbm=vid&sxsrf=ACYBGNRLrrnaFPI3NjXUQvFT4sdd0q035w:1573652474881&source=lnt&tbs=dur:l&sa=X&ved=0ahUKEwjglI-mqOflAhXDvp4KHYbFCmYQpwUIHw&biw=1536&bih=722&dpr=1.25
:大創業家
:https://www.google.ca/search?q=ray+kroc+the+founder&tbm=vid&sxsrf=ACYBGNTaWpgCR6Wx4CaErAfRT3wiO0fTGQ:1573652420864&source=lnt&tbs=dur:l&sa=X&ved=0ahUKEwiQk66MqOflAhVNj54KHQG0AIwQpwUIHw&biw=1536&bih=722&dpr=1.25
:ray kroc the founder
:https://www.bing.com/videos/search?&q=ray+kroc+the+founder&qft=+filterui:duration-long&FORM=VRFLTR
:ray kroc the founder
%%%
McDonald's
:https://www.moviefone.com/movie/the-founder/20080114/video/the-founder-trailer-2016/57194ea5e4b0e4ce198ca5ba/
:'The Founder' Trailer (2016)
:https://www.mymovies.it/film/2016/thefounder/
:The founder Italian
:https://www.bilibili.com/video/av2216678/
:【Dark5】5大麦当劳黑历史
:https://www.bilibili.com/video/av73895629/
:揭秘麦当劳当年八个不可告人的黑历史！
:https://www.bilibili.com/video/av64314975/
:纪录片.历史频道.造就美国的食品.E01.2019[IMDB 8.2][片头][高清][生肉]
:https://www.bilibili.com/video/av64442883/
:纪录片.历史频道.造就美国的食品.E02.2019[IMDB 8.2][片头][高清][生肉]
:https://www.adsoftheworld.com/media/film/mcdonalds_history
:McDonald'sHistoryCampaign
%%%
:https://www.bilibili.com/video/av37623322/?spm_id_from=333.788.videocard.19
:1 马云提出的新零售到底是什么？一句话说破新零售在未来的场景！
:https://www.bilibili.com/video/av6806713/?spm_id_from=333.788.videocard.15
:1 阿里巴巴推出VR购物（好厉害啊）
:https://www.bilibili.com/video/av11499906/?spm_id_from=333.788.videocard.7
:1 【时讯】沃尔玛推出无人杂货售卖亭，探索零售新趋势 cn
:https://www.bilibili.com/video/av10461593/?spm_id_from=333.788.videocard.24
:1 【优衣库CM】Science of Lifewear en
:https://www.bilibili.com/video/av68832156/?spm_id_from=333.788.videocard.11
:1 鸡汤都是骗人的！比尔·盖茨：虽然我从哈佛退学了，但我当时是可以随时回去的 en
:https://www.bilibili.com/video/av21946771/?spm_id_from=333.788.videocard.39
:1 车库创业23年连亏20年，他一分钟赚的钱超过美国年轻人一年的收入 cn
:https://www.bilibili.com/video/av42217714/?spm_id_from=333.788.videocard.0
:1 【1080p/万恶之源】蓝蓝路广告合集
:https://www.bilibili.com/video/av20179114/?spm_id_from=333.788.videocard.1
:2 en 【周知方 Vincent Zhou】 Tours Alibaba's Showcase
:https://www.bilibili.com/video/av67239329/?spm_id_from=333.788.videocard.18
:2 CNBC探访小米总部：世界500强是如何炼成的？（先导集） cnen
:https://www.bilibili.com/video/av12281488/?spm_id_from=333.788.videocard.1
:2 en 【人文】亚马逊帝国创始人：“遗憾最小化”帮你做出人生决定丨视频书摘
:https://www.bilibili.com/video/av35694749/?spm_id_from=333.788.videocard.1
:2 en 【中文字幕】乔布斯谈设计
:https://www.bilibili.com/video/av5106513/?spm_id_from=333.788.videocard.12
:2 en 【DBX】罗纳德·麦当劳VS桑德斯上校（麦当劳VS肯德基）
:https://www.bilibili.com/video/av12139497/?spm_id_from=333.788.videocard.0
:3 【品牌趣闻】你还记得肯德基的那些黑历史么？
:https://www.bilibili.com/video/av13754568/?spm_id_from=333.788.videocard.2
:3 【科普】新零售一片蓝海 亚马逊究竟是如何赚钱的|财经科普 en
:https://www.bilibili.com/video/av12902541/?spm_id_from=333.788.videocard.1
:3 新零售下，日本零售巨头“无印良品”的应对。 jp
:https://www.bilibili.com/video/av62717641/?spm_id_from=333.788.videocard.28
:3 纪录片-Rick的创业故事 Ricks Good Eats Documentary - Opening a New Business en
:https://www.bilibili.com/video/av21835588/?spm_id_from=333.788.videocard.23
:3 Airbnb's Singapore office - Office Envy en
:https://www.bilibili.com/video/av11000174/?spm_id_from=333.788.videocard.4
:3 什么是新零售？ cn
:https://www.bilibili.com/video/av39414494/?spm_id_from=333.788.videocard.12
:3 CNBC explains：is the U.S. too big to innovate?(有字幕） en
:https://www.bilibili.com/video/av68057038/?spm_id_from=333.788.videocard.17
:3 cn 探秘堕落的美国工厂：曾是美国汽车业骄傲，竟被完全废弃如鬼城
:
:https://www.bilibili.com/video/av2216678/
:4 【Dark5】5大麦当劳黑历史
:https://www.bilibili.com/video/av31136413/?spm_id_from=333.788.videocard.0
:4 万亿企业亚马逊CEO简史：从车库卖书到世界首富 en
:https://www.bilibili.com/video/av24268259/?spm_id_from=333.788.videocard.36
:4 老外员工在阿里巴巴的日常生活 en
:https://www.bilibili.com/video/av26346372/?spm_id_from=333.788.videocard.19
:4 What is Xiaomi_ _ CNBC Explains en
:https://www.bilibili.com/video/av38197919/?spm_id_from=333.788.videocard.20
:4 [中文字幕]小米是如何崛起的？英国CNBC媒体实地体验中国小米旗舰体验店 en
:https://www.bilibili.com/video/av33395102/?spm_id_from=333.788.videocard.3
:4 en 乔布斯传记第一集：真正聪明的人，从来不怕失败
:https://www.bilibili.com/video/av7210260/?spm_id_from=333.788.videocard.16
:4 en 「经典」乔布斯介绍第一家apple store Apple Store introduction video by St
:https://www.bilibili.com/video/av9831856/?spm_id_from=333.788.videocard.2
:4 en 苹果宣传片 在苹果零售店工作 Working in Apple Retail Store
:https://www.bilibili.com/video/av30700480/?spm_id_from=333.788.videocard.15
:4 en 阿里的盒马店 Alibaba's Hema grocery stores are changing retail
:https://www.bilibili.com/video/av8761795/?spm_id_from=333.788.videocard.28
:4 cn 原来麦当劳靠房地产发家。《大创业家》
:https://www.bilibili.com/video/av5028064/?spm_id_from=333.788.videocard.23
:4 en 【Poweron汉化】盘点苹果公司的“黑历史”
:https://www.bilibili.com/video/av17993036/?spm_id_from=333.788.videocard.5
:4 en 上个世纪80年代 金拱门的广告合集 感觉有点诡异~
:https://www.bilibili.com/video/av8713044/?spm_id_from=333.788.videocard.6
:5 京东 VS 天猫 VS 亚马逊 自动化分拣系统 cn
:https://www.bilibili.com/video/av59326552/?spm_id_from=333.788.videocard.1
:5 What is 5G? CNBC Explains en
:https://www.bilibili.com/video/av20788139/?spm_id_from=333.788.videocard.27
:5 「科技全知道」 为什么小米手机进军美国市场那么晚呢？ cn
:https://www.bilibili.com/video/av33096660/?spm_id_from=333.788.videocard.2
:5 en 贝索斯是如何成为电子商业之王的 How Jeff Bezos Became the King of E-Commerce
:https://www.bilibili.com/video/av1796663/?spm_id_from=333.788.videocard.36
:5 encn 【Dark5】星巴克的5大黑暗秘密
:https://www.bilibili.com/video/av1298308/?spm_id_from=333.788.videocard.26
:5 encn 5大可口可乐黑历史【中文字幕】
:https://www.bilibili.com/video/av17609474/?spm_id_from=333.788.videocard.8
:6 cn 【十万个品牌故事38】松下：曾经风光无限，是日本制造业的代名词，如今为何要靠“卖身”求生存？
:https://www.bilibili.com/video/av18982290/?spm_id_from=333.788.videocard.16
:6 en One Click: Jeff Bezos and the Rise of Amazon.com Richard L. Brandt
:https://www.bilibili.com/video/av16767450/?spm_id_from=333.788.videocard.11
:7 cn 【十万个品牌故事27】谷歌：除了搜索引擎，它的黑科技都曾震撼互联网，但知道的人并不多
:https://www.bilibili.com/video/av16189515/?spm_id_from=333.788.videocard.3
:7 cn 【十万个品牌故事21】微软：为什么网友投票，认为微软的贡献盖过谷歌和苹果？
:https://www.bilibili.com/video/av22060888/?spm_id_from=333.788.videocard.0
:7 cn 【十万个品牌故事54】甲骨文：2000美元开始创业，40年后市值翻1亿倍，IBM深深感到这个对手太可怕
:https://www.bilibili.com/video/av17500447/?spm_id_from=333.788.videocard.33
:7 cn 【十万个品牌故事37】亚马逊：超越沃尔玛，即使是谷歌也无地自容
:https://www.bilibili.com/video/av47711737/?spm_id_from=333.788.videocard.2
:7 en 【创始人系列#1】我如何成为世界上最有钱的人的？
:https://www.bilibili.com/video/av11546861/?spm_id_from=333.788.videocard.32
:7 en Top 10 Secrets Retail Stores Dont Want You to Know
:https://www.bilibili.com/video/av38921617/?spm_id_from=333.788.videocard.2
:8 cn 【十万个品牌故事140】富可敌国的沃尔玛为何在中国三四线城市屡屡受挫？
:https://www.bilibili.com/video/av50341638/?spm_id_from=333.788.videocard.37
:8 cn 【十万个品牌故事190】：被“偷”走的麦当劳
:https://www.bilibili.com/video/av21775313?from=search&seid=3358837177375748402
:9 Tadashi Yanai - Billionaire Documentry - Entrepreneur, Retail, Innovation en
:https://www.bilibili.com/video/av13237197/?spm_id_from=333.788.videocard.18
:9 cn 【十万个品牌故事06】联想：它本应和华为一样优秀
:https://www.bilibili.com/video/av54728132/?spm_id_from=333.788.videocard.7
:9 cn 【十万个品牌故事208】雀巢：世界上最大的食品生产商
:https://www.bilibili.com/video/av12702411/?spm_id_from=333.788.videocard.4
:10 cn 【十万个品牌故事03】三星：负面消息缠身，却为何依然强大不倒，三星背后的秘密
:https://www.bilibili.com/video/av12978519/?spm_id_from=333.788.videocard.1
:10 cn 【十万个品牌故事05】索尼：听说我破产了？
:https://www.bilibili.com/video/av73895629/
:10 cn 揭秘麦当劳当年八个不可告人的黑历史！
:https://www.bilibili.com/video/av53362325/?spm_id_from=333.788.videocard.39
:10 en [中字]舰队全部换可乐_总统代言必胜客-成就:苏联麦当劳销售奇迹 [Roan字幕组]
:https://www.bilibili.com/video/av12746239/?spm_id_from=333.788.videocard.37
:12 【九筒封神榜】硅谷黑历史：一个全程嘴炮的高级黑创业故事 cn
:https://www.bilibili.com/video/av12459225/?spm_id_from=333.788.videocard.23
:12 cn 【十万个品牌故事02】：华为的荣耀之路
:https://www.bilibili.com/video/av18357743?from=search&seid=7393989465604029289
:13 TED演讲 - 中國如何改變購物的未來 How China is changing the future of shopping - 中文字幕 en
:https://www.bilibili.com/video/av51888090/?spm_id_from=333.788.videocard.14
:13 cn 【十万个品牌故事196】超越迪士尼，叫板亚马逊，挑战好莱坞，这家公司的崛起告诉你，千万不要激怒一个有钱的程序员！
:https://www.bilibili.com/video/av35451442/?spm_id_from=333.788.videocard.16
:13 en 【生活哲理】乔布斯的哲学与对待生活态度
:https://www.bilibili.com/video/av58341970/?spm_id_from=333.788.videocard.6
:14 cn 【十万个品牌故事217】从血汗工厂到灯塔工厂，被称为制造业航母的富士康究竟是什么样的存在？
:https://www.bilibili.com/video/av11234097/?spm_id_from=333.788.videocard.5
:15 【MIT】苹果CEO库克 2017MIT毕业演讲：我并不担心AI像人一样思考，我更担心人类像AI一样思考 en
:https://www.bilibili.com/video/av3438991/?spm_id_from=333.788.videocard.36
:16 en KathleenLights|中文字幕|专柜产品的平价替代|Drugstore Dupes for High End M
:https://www.bilibili.com/video/av9139019/?spm_id_from=333.788.videocard.0
:17 en #生肉# Jeff Bezos on How To Start Up A Business
:https://www.bilibili.com/video/av64314975/
:20 en 纪录片.历史频道.造就美国的食品.E01.2019[IMDB 8.2][片头][高清][生肉]
:https://www.bilibili.com/video/av21737267/?spm_id_from=333.788.videocard.12
:21 Jumpstarter 2017 Grand Finale - 创业故事- 从零到独角兽 Nurturing The Unicorn In Hong Kong en
:https://www.bilibili.com/video/av21775152/?spm_id_from=333.788.videocard.9
:25 Jack Ma Entrepreneur Advice - Inspiration, Motivation, Billionaire Entrepreneur! en
:https://www.bilibili.com/video/av21774839/?spm_id_from=333.788.videocard.21
:26 The Rise of the Mega Fund - Softbank's Vision Fund - Upfront Summit 2018 en
:https://www.bilibili.com/video/av21686429/?spm_id_from=333.788.videocard.1
:27 【孙正义】Masayoshi Son, SoftBank CEO - Making The Singularity Happen en
:https://www.bilibili.com/video/av11578557/?spm_id_from=333.788.videocard.1
:30 澳门赌王何鸿燊孙女何家文专访 can
:https://www.bilibili.com/video/av31172690/?spm_id_from=333.788.videocard.25
:35 纪录片.A&E.追寻人工智能.2018[高清][英字] en
:https://www.bilibili.com/video/av21736086/?spm_id_from=333.788.videocard.24
:42 en Inside Amazon Empire(Documentary) 英语
:https://www.bilibili.com/video/av21774922/?spm_id_from=333.788.videocard.0
:43 Elon Musk - Billionaire Documentary en
:https://www.bilibili.com/video/av25270269/?spm_id_from=333.788.videocard.18
:43 en 【经济工程】中东商业帝国【英语无字/3集全】
:https://www.bilibili.com/video/av27026494/?spm_id_from=333.788.videocard.0
:48 Retail Industry_ Digital Transformation, Customer Experience, and Innovation
:https://www.bilibili.com/video/av31127303/?spm_id_from=333.788.videocard.21
:49 en 马云在特拉维夫大学的座谈Jack Ma - 2018-Tel Aviv University Students
:https://www.bilibili.com/video/av68407928/?spm_id_from=333.788.videocard.17
:52 en 【Netflix 纪录片 双语字幕可选 】走进比尔：解码 比尔·盖茨 全3集
:https://www.bilibili.com/video/av29055843/?spm_id_from=333.788.videocard.10
:57 audio: Build Brand Equity, Drive Demand & Expand Customer Relationships
:https://www.bilibili.com/video/av21775139/?spm_id_from=333.788.videocard.3
:59 Donald Trump - Billionaire Documentary - Real Estate, Celebrity, Lifestyle en
:https://www.bilibili.com/video/av29115856/?spm_id_from=333.788.videocard.11
:65 audio: Why Some Businesses Fail and Four Attributes Needed to Avoid
:https://www.bilibili.com/video/av1623373/?spm_id_from=333.788.videocard.0
:72 en 【七印部落】乔布斯：遗失的访谈_中英双语字幕版
:https://www.bilibili.com/video/av16311962/?spm_id_from=333.788.videocard.3
:86 en 【历史频道 中字】成就美国的汽车 （上集）
:https://www.bilibili.com/video/av16367731/?spm_id_from=333.788.videocard.1
:82 【历史频道 中字】成就美国的汽车 （中集）
:https://www.bilibili.com/video/av16500989/?spm_id_from=333.788.videocard.0
:82 【历史频道 中字】成就美国的汽车 （下集）
:https://www.bilibili.com/video/av13516178/?spm_id_from=333.788.videocard.15
:86 纪录片.历史频道.造就美国的汽车.S01E01.2017[高清][英字]
:https://www.bilibili.com/video/av13578652/?spm_id_from=333.788.videocard.5
:86 en 纪录片.历史频道.汽车国家.2017[高清][英字]
:https://www.bilibili.com/video/av35371458/?spm_id_from=333.788.videocard.4
:89 en 【纪录片】成就美国的汽车 History（第1季/全3集)
:https://www.bilibili.com/video/av14118914/?spm_id_from=333.788.videocard.3
:86 en 【中英字幕】美国汽车发展史 Car Country
:https://www.bilibili.com/video/av30734009/?spm_id_from=333.788.videocard.30
:93 en 【纪录片】食品公司
:https://www.bilibili.com/video/av8732756/?spm_id_from=333.788.videocard.10
:93 [2008]食品公司.Food,Inc
:https://www.bilibili.com/video/av27514978/?spm_id_from=333.788.videocard.32
:113 en 沃特迪尼斯的商业经历（生肉）
:https://www.bilibili.com/video/av19305143/?spm_id_from=333.788.videocard.7
:113 en 纪录片.美国历程：镀金时代.2018[高清][英字]
===Wk12 Videos 零售、促销，按顺序，非 Lynda.com 视频===
McDonald's
:https://www.moviefone.com/movie/the-founder/20080114/video/the-founder-trailer-2016/57194ea5e4b0e4ce198ca5ba/
:'The Founder' Trailer (2016)
:https://www.mymovies.it/film/2016/thefounder/
:The founder Italian
:https://www.bilibili.com/video/av2216678/
:【Dark5】5大麦当劳黑历史
:https://www.bilibili.com/video/av73895629/
:揭秘麦当劳当年八个不可告人的黑历史！
:https://www.bilibili.com/video/av64314975/
:纪录片.历史频道.造就美国的食品.E01.2019[IMDB 8.2][片头][高清][生肉]
:https://www.bilibili.com/video/av64442883/
:纪录片.历史频道.造就美国的食品.E02.2019[IMDB 8.2][片头][高清][生肉]
:https://www.adsoftheworld.com/media/film/mcdonalds_history
:McDonald'sHistoryCampaign
%%%
:https://www.onenewspage.com/video/20170503/7415475/The-Future-of-Sears-and-Other-US-Retailers.htm
:1 The Future of Sears and Other US Retailers in Doubt
:https://www.bilibili.com/video/av27040489?from=search&seid=7698341519821085698
:1 为什么超市经常打折促销？真相可能让你想象不到
:https://www.bilibili.com/video/av16586122/?spm_id_from=333.788.videocard.3
:1 笑哭！超市促销员30秒让顾客买下产品，厉害了！
:https://www.bilibili.com/video/av27539363/?spm_id_from=333.788.videocard.0
:1 为什么超市总在打折、促销？原来背后竟有如此猫腻
:https://www.bilibili.com/video/av9667578/?spm_id_from=333.788.videocard.1
:1 推销员牛不牛逼，请看《中国推销员》
:https://www.bilibili.com/video/av10493807/?spm_id_from=333.788.videocard.18
:1 《中国推销员》李东学：你听说过安利吗？ 泰森：没有，快滚！
:https://www.bilibili.com/video/av15864122?from=search&seid=3358837177375748402
:2 你猜这T恤要多少钱？ Part1 | The Unknown Vlogs
:https://www.bilibili.com/video/av9343444/?spm_id_from=333.788.videocard.2
:2 套套促销员,真的太狠了
:https://www.bilibili.com/video/av11261501/?spm_id_from=333.788.videocard.16
:2 厉害了电影！《中国推销员》口碑爆棚，收获各层观众点赞！
:https://www.bilibili.com/video/av22261580/?spm_id_from=333.788.videocard.15
:3 【电话推销员】:有本事你顺着网线来打我呀! 大哥我错了
:https://www.bilibili.com/video/av32616293?from=search&seid=11339363963934191489
:3 【新闻传播学考研】产品的生命周期
https://www.bilibili.com/video/av32616193/?spm_id_from=333.788.videocard.2
:【新闻传播学考研】4C理论
:https://www.bilibili.com/video/av33399438/?spm_id_from=333.788.videocard.13
:【新闻传播学考研】广告的定义
:https://www.bilibili.com/video/av34492854/?spm_id_from=333.788.videocard.16
:【新闻传播学考研】网络中的大众传播
:https://www.bilibili.com/video/av34133360/?spm_id_from=333.788.videocard.18
:【新闻传播学考研】网络广告的特点
:https://www.bilibili.com/video/av33399814/?spm_id_from=333.788.videocard.19
:【新闻传播学考研】广告的作用
:https://www.bilibili.com/video/av9775243/?spm_id_from=333.788.videocard.2
:3 MUJI 無印良品- What is MUJI 衣服 (Full Version)
:https://www.bilibili.com/video/av7499164/?spm_id_from=333.788.videocard.8
:4 papi酱的周一放送——推销的奥秘
:https://www.bilibili.com/video/av9581328/?spm_id_from=333.788.videocard.2
:4 papi酱的周一放送——汽车广告的套路
:https://www.bilibili.com/video/av7098691/?spm_id_from=333.788.videocard.7
:4 papi酱的周一放送——又是一年双十一
:https://www.bilibili.com/video/av16081713/?spm_id_from=333.788.videocard.18
:5 往年阻挠我过双十一的只有钱，今年不一样，还有脑子。
:https://www.bilibili.com/video/av30700480/?spm_id_from=333.788.videocard.15
:4 阿里的盒马店 Alibaba's Hema grocery stores are changing retail
:https://www.bilibili.com/video/av9831856/?spm_id_from=333.788.videocard.2
:4 苹果宣传片 在苹果零售店工作 Working in Apple Retail Store
:https://www.bilibili.com/video/av26346372/?spm_id_from=333.788.videocard.14
:4 What is Xiaomi_ _ CNBC Explains
:https://www.bilibili.com/video/av28557230/?spm_id_from=333.788.videocard.9
:4 华尔街之狼 给你们看看啥是专业的销售 最可怕的是 这是真的
:https://www.bilibili.com/video/av25338181/?spm_id_from=333.788.videocard.4
:5 Alibaba's 'New Retail' Explained
:https://www.bilibili.com/video/av33096660/?spm_id_from=333.788.videocard.2
:5 贝索斯是如何成为电子商业之王的 How Jeff Bezos Became the King of E-Commerce
:https://www.bilibili.com/video/av10083069?from=search&seid=11569855664505077966
:6 Top 10 Online Shopping Product Fails
:https://www.bilibili.com/video/av11667239/?spm_id_from=333.788.videocard.8
:6 【促销女王】电视购物销量破记录，全靠她一张嘴
:https://www.bilibili.com/video/av24485793?from=search&seid=18420687607773919686
:6 刘欢的另类销售技巧《AIDA技巧》
:https://www.bilibili.com/video/av21775313?from=search&seid=3358837177375748402
:9 Tadashi Yanai - Billionaire Documentry - Entrepreneur, Retail, Innovation
:https://www.bilibili.com/video/av35135257?from=search&seid=11569855664505077966
:10 中国网购真的是全球最方便的吗？双11来临, LET‘S TALK ABOUT ONLINE SHOPPING
:https://www.bilibili.com/video/av10610112?from=search&seid=11339363963934191489
:10 淘宝电商-产品生命周期大揭秘
:https://www.bilibili.com/video/av18357743?from=search&seid=7393989465604029289
:13 TED演讲 - 中國如何改變購物的未來 How China is changing the future of shopping - 中文字幕
:https://www.bilibili.com/video/av27018284/?spm_id_from=333.788.videocard.13
:13 《华尔街之狼》说话销售赚钱之道
:https://www.bilibili.com/video/av10651039?from=search&seid=11569855664505077966
:15 Selfridges近期购物分享|Online Shopping In Selfridges
:https://open.163.com/movie/2011/7/I/3/M852BE5U0_M857E1EI3.html
:36 供应链管理
:https://www.bilibili.com/video/av27026494/?spm_id_from=333.788.videocard.0
:48 Retail Industry_ Digital Transformation, Customer Experience, and Innovation
:https://open.163.com/movie/2011/7/4/2/M852BE5U0_M857DA842.html
:52 零售
:https://www.bilibili.com/video/av26996915/?spm_id_from=333.788.videocard.13
:91 【中字】推销员.Salesman【史上最佳20部纪录片之一】
:https://open.163.com/movie/2011/7/C/Q/M852BE5U0_M857DUMCQ.html
:105 广告、公关、销售促进
:http://open.163.com/special/opencourse/marketing.html
:all videos: 东田纳西州立大学公开课：市场营销原理
:https://study.com/academy/lesson/promotion-strategies-in-marketing-examples-lesson-quiz.html
:all videos: Promotion Strategies in Marketing: Examples & Concept
===Wk12，Lynda.com for Ch11 及 5SK4 视频按顺序===
Miscellaneous videos
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Understanding-why-marketing-plan-important/186109/371151-4.html
:2 Understanding why a marketing plan is important
:FromWriting a Marketing Plan
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Welcome/186109/371148-4.html
:0 Welcome
:FromWriting a Marketing Plan
:https://www.lynda.com/Business-Enterprise-Marketing-tutorials/Welcome/195827/380528-4.html
:0 Welcome
:FromValue-Based Pricing
:https://www.lynda.com/Marketing-Business-Skills-tutorials/Welcome/186109/371148-4.html
:1 Writing a Marketing Plan
:https://www.bilibili.com/video/av11499906/?spm_id_from=333.788.videocard.7
:1 【时讯】沃尔玛推出无人杂货售卖亭，探索零售新趋势
:https://www.lynda.com/Business-Skills-tutorials/Welcome/602885/686848-4.html
:1 Welcome
:FromBusiness-to-Business Sales
:https://www.lynda.com/Business-Skills-tutorials/Welcome/453288/500396-4.html
:1 Welcome
:FromAnalyzing Sales Competitors
:https://www.lynda.com/Content-Marketing-tutorials/Top-5-Tips-Marketing-Your-Product-Internationally/367289-2.html
:1 Top 5 Tips for Marketing Your Product Internationally
:https://www.lynda.com/Business-Skills-tutorials/Welcome/174468/189196-4.html
:1 Welcome
:FromBuilding Customer Loyalty
:https://www.lynda.com/Business-Skills-tutorials/Welcome/182403/197653-4.html
:1 https://www.lynda.com/Business-Skills-tutorials/Welcome/182403/197653-4.html
:https://www.lynda.com/Business-tutorials/Achieving-retail-success/721915/773425-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3amarketing+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Achieving retail success
:https://www.lynda.com/Business-Skills-tutorials/Creating-Your-Sales-Process/502101-2.html
:1 Welcome
:FromCreating Your Sales Process
:https://www.lynda.com/Business-Skills-tutorials/Prepare-Yourself-Career-Sales/502051-2.html
:1 Welcome
:FromPrepare Yourself for a Career in Sales
:https://www.lynda.com/Business-Skills-tutorials/Welcome/415361/467540-4.html
:1 Welcome
:FromAsking Great Sales Questions
:https://www.lynda.com/Business-Skills-tutorials/Sales-Channel-Management/560125-2.html
:1 Welcome
:FromSales Channel Management
:https://www.lynda.com/Business-Communication-tutorials/Welcome/361205/425259-4.html
:1 Welcome
:FromCustomer Service: Creating Customer Value
:https://www.lynda.com/Business-Communication-tutorials/challenges-search-switch-marketplace/361205/425261-4.html
:1 The challenges of the search-and-switch marketplace
:FromCustomer Service: Creating Customer Value
:https://www.lynda.com/Business-Skills-tutorials/steps-sales-process/502101/565945-4.html
:1 The steps of the sales process
:FromCreating Your Sales Process
:https://www.lynda.com/Audio-Music-tutorials/Welcome/573605/602255-4.html
:1 Welcome
:FromSocial Media Promotion for Musicians, Artists, and Engineers
:https://www.lynda.com/Business-Skills-tutorials/Welcome/624265/679110-4.html
:1 Welcome
:FromSales: Business to Consumer Online Sales
:https://www.lynda.com/Business-tutorials/Achieving-retail-success/721915/773425-4.html?srchtrk=index%3a11%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Achieving retail success
:FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Business-Skills-tutorials/Welcome/513605/613056-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Welcome
:FromStrategies for Emerging Markets
:https://www.lynda.com/Business-tutorials/What-you-need-know/721915/773426-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3amarketing+retail%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 What you need to know
:FromSelling into Industries: Retail and Consumer Products
:https://www.lynda.com/Music-Business-tutorials/Welcome/450272/480877-4.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3amarket+promotion%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Welcome
:FromAn Insider's Guide to Today's Music Biz: 6 Marketing and Promotion
:https://www.bilibili.com/video/av24987555/?spm_id_from=333.788.videocard.1
:2 「课程」商业数据分析完全入门
:https://www.lynda.com/Business-Skills-tutorials/Understand-sources-sales-growth/460440/500344-4.html
:2 Understand sources of sales growth
:FromIdentify Sales Growth Opportunities
:https://www.lynda.com/Audio-Music-tutorials/Developing-your-social-media-strategy/573605/602263-4.html
:2 Developing your social media strategy
:FromSocial Media Promotion for Musicians, Artists, and Engineers
:https://www.lynda.com/Business-Skills-tutorials/key-distinctions-between-B2B-B2C/602885/686852-4.html
:2 The key distinctions between B2B and B2C
:FromBusiness-to-Business Sales
:https://www.lynda.com/Business-Skills-tutorials/authentic/502051/553644-4.html
:2 Be authentic
:FromPrepare Yourself for a Career in Sales
:https://www.bilibili.com/video/av17743152/?spm_id_from=333.788.videocard.10
:2 商业分析你感受到了吗，新零售已经到来了！
:https://www.lynda.com/Business-Online-Marketing-tutorials/What-copywriting/149250/175045-4.html
:4 Learning to Write Marketing Copy
:https://www.bilibili.com/video/av13754568/?spm_id_from=333.788.videocard.2
:3 【科普】新零售一片蓝海 亚马逊究竟是如何赚钱的|财经科普
:https://slideplayer.com/slide/4712961/
:3 Michael Porter’s Five Forces Model.
:https://www.bilibili.com/video/av12547959/?spm_id_from=333.788.videocard.5
:3 【盒馬鮮生/英语中字】阿里巴巴线下新零售模式：盒馬鮮生實踐線上線下無縫連接
:https://www.lynda.com/Business-Skills-tutorials/What-you-should-know/560125/607115-4.html
:3 What you should know
:FromSales Channel Management
:https://www.lynda.com/Project-Management-tutorials/Choose-meaningful-metrics-KPIs/672235/788313-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Choose meaningful metrics and KPIs
:FromSupply Chain and Operations Management Weekly Tips
:https://www.lynda.com/Project-Management-tutorials/Analyze-your-supply-chain-risks/672235/731707-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Analyze your supply chain risks
:FromSupply Chain and Operations Management Weekly Tips
:https://www.lynda.com/Project-Management-tutorials/Improve-your-sales-forecast/672235/731711-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Improve your sales forecast
:FromSupply Chain and Operations Management Weekly Tips
:https://www.lynda.com/Project-Management-tutorials/Pick-right-production-strategy/672235/767012-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Pick the right production strategy
:FromSupply Chain and Operations Management Weekly Tips
:https://www.lynda.com/Project-Management-tutorials/Learn-about-MRP-ERP-planning-systems/672235/788307-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Learn about MRP and ERP planning systems
:FromSupply Chain and Operations Management Weekly Tips
:https://www.bilibili.com/video/av9235647/?spm_id_from=333.788.videocard.2
:3 3分钟学会写商业计划书！
:https://www.lynda.com/Leadership-Management-tutorials/Four-qualities-promotion/681076/799678-4.html
:4 Four qualities for promotion
:FromSuccess Habits
:https://www.lynda.com/Data-Science-tutorials/Data-fundamentals-retail-sales-marketing/573130/622259-4.html
:4 Data fundamentals for retail, sales, and marketing
:https://www.lynda.com/Business-Skills-tutorials/Competitive-advantage-always-relative/182403/197655-4.html
:4 Competitive advantage is always relative
:FromDeveloping a Competitive Strategy
:https://www.lynda.com/Music-Business-tutorials/Start-up-companies/450275/475298-4.html
:4 Start-up companies
:FromAn Insider's Guide to Today's Music Biz: 3 Treating Your Career as a Business
:https://www.bilibili.com/video/av22032656/?spm_id_from=333.788.videocard.6
:4 蹲点收银台悟出的新零售之道
:https://www.lynda.com/Illustrator-tutorials/Redesign-results-conclusion/672251/711545-4.html
:4 Redesign results and conclusion
:FromBrand Redesign: Small Business
:https://www.lynda.com/Audio-Music-tutorials/7-online-marketing-secrets-one-tells-you/573605/602257-4.html
:5 7 online marketing secrets no one tells you
:FromSocial Media Promotion for Musicians, Artists, and Engineers
:https://v.qq.com/x/cover/2sqau62gngrr1n6/v1412g31wwf.html
:4 SWOT分析法（上）【第一工业学院】
:https://www.bilibili.com/video/av7910742?from=search&seid=17669460800838774085
:5 使用SWOT分析ofo共享单车
:https://www.lynda.com/Business-Skills-tutorials/How-emerging-markets-differ-from-developed-markets/513605/613059-4.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3amarketing+wholesale%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 How emerging markets differ from developed markets
:FromStrategies for Emerging Markets
:https://www.lynda.com/Illustrator-tutorials/Marketing-promotion/672251/711541-4.html
:5 Marketing and promotion
:FromBrand Redesign: Small Business
:https://www.lynda.com/Business-Skills-tutorials/Why-you-need-identify-your-best-customers/174468/189199-4.html
:5 Why you need to identify your best customers
:FromBuilding Customer Loyalty
:https://www.bilibili.com/video/av20791509?from=search&seid=17669460800838774085
:6 手把手教您怎样运用“SWOT”模型
:https://www.aparat.com/v/RmT7a/Porter%26%23039%3Bs_Five_Forces_Model_of_Competitio
:7 Porter's Five Forces Model of Competition
:https://www.lynda.com/Business-Online-Marketing-tutorials/Types-marketing-copywriting/149250/175046-4.html
:8 Learning to Write Marketing Copy
:https://www.bilibili.com/video/av19295539/?spm_id_from=333.788.videocard.6
:8 4P?还有7P？不不，我们是个正经的UP主
:https://www.bilibili.com/video/av15436323?from=search&seid=17669460800838774085
:13 【公开课】无锡商业职业技术学院SWOT分析法及应用
:https://www.bilibili.com/video/av20160721?from=search&seid=17669460800838774085
:13 玙老师教你用SWOT打开重力异想世界
:https://slideplayer.com/slide/4565319/
:18 THE MARKETING MIX PRODUCT PRICE PROMOTION PLACE P
:https://www.aparat.com/v/xjPhg/SWOT_Analysis%3A_How_To_Do_a_SWOT_Analysis%2C_PESTLE_Analysis%2C
:24 SWOT Analysis: How To Do a SWOT Analysis, PESTLE Analysis, Porter 5 Forces
:https://www.bilibili.com/video/av11480491/?spm_id_from=333.788.videocard.0
:76 【顺顺留学】商业分析专业大剖析
====Lynda.com videos mainly selected for relevant Ch11 concepts ====
:https://www.lynda.com/Marketing-tutorials/Value-Based-Pricing/2801190-2.html?srchtrk=index%3a8%0alinktypeid%3a2%0aq%3aPrice+fixing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Value-Based Pricing
:https://www.lynda.com/Excel-tutorials/Our-project-Optimizing-price/622077/711104-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aValue+pricing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Our project: Optimizing price FromData Analytics for Pricing Analysts in Excel
:https://www.lynda.com/Excel-tutorials/Welcome/590822/643257-4.html
:0 Welcome FromExcel 2016: Business Process Analysis
:https://www.lynda.com/Amazon-Web-Services-tutorials/Introduction-AWS-Non-Engineers-4-Billing-Pricing/5035804-2.html?srchtrk=index%3a10%0alinktypeid%3a2%0aq%3aFlexible-price+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Introduction to AWS for Non-Engineers: 4 Billing and Pricing
:https://www.lynda.com/Marketing-tutorials/What-you-should-know/661802/722862-4.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aOne-price+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 What you should know FromB2B Marketing Foundations: Pricing Strategies
:https://www.lynda.com/Finance-Accounting-tutorials/Cost-Accounting-Analyzing-Product-Profitability/604224-2.html?srchtrk=index%3a9%0alinktypeid%3a2%0aq%3aProfit+maximization+pricing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Cost Accounting: Analyzing Product Profitability
:https://www.lynda.com/Amazon-Web-Services-tutorials/Introduction-AWS-Non-Engineers-4-Billing-Pricing/5035804-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3apricing+model%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:0 Introduction to AWS for Non-Engineers: 4 Billing and Pricing
:https://www.lynda.com/Business-tutorials/Finance-business-decision-making/2812490/2932770-4.html
:0 Finance for business decision-making FromCorporate Finance Foundations
:https://www.lynda.com/Business-Communication-tutorials/challenges-search-switch-marketplace/361205/425261-4.html
:1 The challenges of the search-and-switch marketplace FromCustomer Service: Creating Customer Value
:https://www.lynda.com/Design-Business-tutorials/Welcome/122925/155422-4.html
:1 https://www.lynda.com/Design-Business-tutorials/Welcome/122925/155422-4.html
:https://www.lynda.com/Accounting-tutorials/Business-Valuation-Fundamentals/428722-2.html?srchtrk=index%3a1%0alinktypeid%3a2%0aq%3aCash+discount%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Finance Foundations: Business Valuation
:https://www.lynda.com/Salesforce-tutorials/What-CPQ-Salesforce/679617/5013671-4.html
:1 What is CPQ for Salesforce? FromLearning Salesforce CPQ
:https://www.lynda.com/Excel-tutorials/What-you-should-know-before-taking-course/590822/643258-4.html
:1 What you should know before taking this course FromExcel 2016: Business Process Analysis
:https://www.lynda.com/Marketing-tutorials/B2B-Marketing-Foundations-Pricing-Strategies/661802-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aOne-price+%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 B2B Marketing Foundations: Pricing Strategies
:https://www.lynda.com/Business-tutorials/Cost-Reduction-Cut-Costs-Maximize-Profits/2811714-2.html?srchtrk=index%3a3%0alinktypeid%3a2%0aq%3aProfit+maximization+pricing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Cost Reduction: Cut Costs and Maximize Profits
:https://www.lynda.com/Business-tutorials/essence-finance/777379/3508140-4.html
:1 The essence of finance FromFinance Foundations
:https://www.lynda.com/Business-tutorials/Introducing-capital-budgeting/777379/3509185-4.html
:1 Introducing capital budgeting FromFinance Foundations
:https://www.lynda.com/Business-tutorials/Build-your-financial-plan/2813257/2240334-4.html
:1 Build your financial plan FromRevenue, Staffing, and Expense Models Explained
:https://www.lynda.com/Amazon-Web-Services-tutorials/History-Amazon-Connect/713392/775399-4.html
:1 History of Amazon Connect FromLearning Amazon Connect: Create and Manage a Contact Center
:https://www.lynda.com/Photography-Foundations-tutorials/Real-Estate-Photography-Marketing-Pricing-Client-Relations/495764-2.html?srchtrk=index%3a19%0alinktypeid%3a2%0aq%3aPrice+strategy%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:1 Real Estate Photography: Marketing Pricing and Client Relations
:https://www.lynda.com/Design-tutorials/Pricing-isnt-important-you-think/2800332/2238559-4.html
:1 Pricing isn't as important as you think FromRunning a Design Business: Writing and Pricing Winning Proposals
:https://www.lynda.com/Business-tutorials/Pricing-Strategy-Explained/2813258-2.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPrice+fixing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Pricing Strategy Explained
:https://www.lynda.com/Business-tutorials/three-pricing-models/2813258/2238485-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPrice+fixing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 The three pricing models FromPricing Strategy Explained
:https://www.lynda.com/Business-tutorials/Market-research-case-study/2813258/2238487-4.html?srchtrk=index%3a7%0alinktypeid%3a2%0aq%3aPrice+fixing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Market research case study FromPricing Strategy Explained
:https://www.lynda.com/Excel-tutorials/Demand-curves/622077/711113-4.html?srchtrk=index%3a23%0alinktypeid%3a2%0aq%3aValue+pricing%0apage%3a1%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:2 Demand curves FromData Analytics for Pricing Analysts in Excel
:https://www.lynda.com/Finance-Accounting-tutorials/Story-two-brothers-consulting-project/383050/444883-4.html
:2 Story of two brothers on a consulting project FromRunning a Profitable Business: Revenue Recognition
:https://www.lynda.com/Finance-Accounting-tutorials/Groupon-story/383050/444878-4.html
:2 Groupon story FromRunning a Profitable Business: Revenue Recognition
:https://www.lynda.com/Finance-Accounting-tutorials/Stuck-Beijing-airport/368916/432871-4.html
:2 Stuck in the Beijing airport FromAccounting Foundations: Managerial Accounting
:https://www.lynda.com/QuickBooks-Pro-tutorials/Discounts/786351/2800484-4.html
:2 Discounts FromQuickBooks Pro 2019 Essential Training
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kEYWORD searches
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===reposts Wk 12-11.25===
Repost 18f %% 15:07:09
市场策划书评分标准：
一、详述：
a 文案内（容）30分： 内容（充）实a1, 策划任务明确（4p）a2, 具有针对性应用性（4p）a3, 文须对题（pd）a4.
b 语言（运）用20： 语言流（畅）b1， 语法错（误）较少b2, 句式通（顺）b3.
c 分（析）能力30： 分析内容（全）面c1, （重）点突出（概念，5,s,k,4p）c2, 分析到（位）c3, （阐）述清晰c4.
d （创）新能力10： 策划内（容具有应）用性（pd）d1, 策划内（容具有实操）性（pd）d2, 策略方（案具有应）用性（4p）d3, 策略方（案具有实操）性（4p）d4， 营销（组合设计有创）意（4p）d5
e （格）式规范10： 正文结构合（理）e1, 图文并（茂）e2, 附录（材）料真实e3, （排）版符合格式要求e4, （字）数两千以上e5
二、 详阐
大分： 
a1 容充： 看有无实例，真否（5sk4).
a2 容确： 4P 为 strategies, 本应针对 product 而非 company； 本应对未来建议而非对既有的描述。
a3 容针： 同上
a4 容对： 是否符合总出题要求（比如，是否某品出口某国）
b: 任何b为语言“畅误顺及标点拼写”
c1 析全： 看“析”实际上是否涵盖 5sk4, 还是漏了对 product 的分析，比如。
c2 析重： 看所学概念的出现率, 原创概念也算。
c3 析位： 是否分析错置异位？是否不符逻辑？是否见解幼稚？ 
c4 析阐： 是否知其所云
小分：
d: d1-2 容应、容操； d3-d4 案应、案操； d5 组创。
e: 
e1 格理（5sk4，顺序，是否缺，是否错置）
e2 格茂（图）
e3 格材（citations等附录）
e4 格排（题头、段落 等形式）
e5 格字 （大概多少词每页？多少页？）
三、abcd 对应简述
a= a1: real case? a2-3: 4p. a4: pd(product description).
b=sample paragraph e.g. 4p, stp, swot etc.
c=c1: product, SK; c2: 概念； c3-4: 5SK4 esp. 5S.
d=d1-2: industry; d3-4: products; d5: 4p.
e=e1/4:structure; e2:graph; e3: citation, appendices.
四、 Rubrics 分格：
a: 7.5, 7.5, 7.5, 7.5,
b: 7, 7, 7,
c: 7.5, 7.5, 7.5, 7.5, 
d: 2, 2,2,2,2,
e: 2, 2,2,2,2,
五、流程：
先第 1） 步： 
PD(product description) AND 4P= a4
2)
4P= a1, a2-3, b1-3, d5
3)
5S= c3-4, d1,2,3,4
4)
citation, graph, structure= e1,2,3
Repost 18f %% 13:31:43
草稿= First Draft
成品= Final Draft
草稿只允许 老师邮件 邮传、打印纸质按时堂上呈阅 两种方式 来呈交。
而成品则只允许 打印纸质按时堂上呈交 一种方式呈交。
草稿须在第一页左上角打上 First Draft 字样。
成品则必须记得 完全去掉 First Draft 这个字样，以免混淆。
(集中发)
Repost 18f %% 15:53:13
旧 exercise 检查方法优惠章:
十三周: 第九
十四周: 第十
十五周: 第十一章
优惠章收缩怎么办
1 章后练习题 Exercise 检测方式改变， 改变为 "long rhyme" (长口诀歌)
2 旧检测方式 的两分优惠章 每周收缩。 其他章就只给一分。
但是： 用“新的检测方式（长口诀歌）” 检查 全书任何章，只要符合下面的指示，都能得两分。
那么，“新检查方式（长口诀歌）”是怎么个玩法呢？
1 老师问你： which chapter? Long rhyme or Exercises?
2 你说： Chapter$%^, Long rhyme.
3 老师问你： How many Long rhymes do you found in this chapter? Which page?
4 你说： Yes. I found 5 in this chapter. They are in page M, page N, page O, page Q
5 (比如说， 在 page M 的那段话整段是这样的： There are three major national parties: The Conservative party 保 and the Labour party are the two biggest, and any general election is really about which of those two is going to govern. But there is a third important party, the Liberal Democrats 自, who usually receive up to about 20% of the votes: not enough to form a government, but enough to have a big impact on which of the other two parties does so. Anyone can join any of these parties and so take part in their internal politics: it's just a question of paying a small annual fee 费. All encourage people to join since it means more money for their campaigns, and greater legitimacy 合 for their policies. 而我是完全不想听到你向我阅读整段话的。请不要向我阅读整段话。) 我随便举例的，抱歉
6 (你只是在这段话中写下了四个汉字，就记住了含个句子的整段话： Conservative保 Liberal自 fee费 legitimacy合。 也就是“保自费合”)
7 老师问： Can you read me words you chose to memorize this paragraph on page M? One word per sentence please.
8 你只需要向我立即读出： “Page M, Conservative-Liberal-fee-legitimacy, that's all. ”
9 老师问： Now, can you read me the words you chose to memorize the paragraph on page N? .... 
10 你一边读，老师一边用手指数着，直到老师数到你总共读到的第 16 或第 20 个单词为止。
再再再次声明： 全课本任何章的“长歌 long rhyme”（不是“短歌” short rhyme）， 几首长歌串起来， 每 16-20 个单词，就能让你赚2分 “章练习分”。
因为： “长歌”是用来记一个段落中所有句子用的。 而“短歌”只是用来记整本书里有哪几个段落是你特别感兴趣或特别云里雾里要攻克的知识点。 所以老师把着重点放在你先要记熟的长歌long rhyme 上。 短歌你自己记熟记得越熟越好，无需向我汇报。
（集中发）
Repost 18f %% 22:08:15
随着加分为两分的“优惠章”逐周减少：
十三周-第八章
十四周-第九章
十五周-第十章
十六周-第十一章
你们已经全部做完了整本书所有章的“关键词-对应章节页” 并拿到了我的打分的， 
也可以开始把“某章的长歌 long rhyme” 写在 笔记本某页 上。
理想地说：
每一章中，你认为应该每句划一个关键词，并将关键词译成 单一一个个的汉字，串起来成“长歌” 的 这些 “知识点段”， 不宜多。 如果每章才几个段需要这样背记， 那么整本书 累计的 几十个段， 就很容易全部记牢。 这类段，分成 1） 你特别感兴趣特别想学的段、案例、知识点概念 和 2）特别云里雾里要攻坚的知识点概念， 就这两种。
理想地来说， 每个长歌都是一个个“汉字”串成的。
写有某章“长歌” 的 笔记本一页， 拿给我看：
上面应该写着： Chapter#$% Long Rhyme --- 汉-汉-汉-汉-汉， 汉-汉-汉-汉-汉-汉-汉； 汉-汉-汉； 汉-汉-汉-汉-汉-汉-汉。。。。 用这种方法 一个个汉字串起来 地把 该章 所有 地 1）、2） 类段落 里的所有句子每句一个关键词，都串成了“长歌”。
我只需要数 你的 某一“Chapter#$% Long Rhyme” 属下的汉字数，一般数够 16 个字左右给你两分。 该章不够16个字我再拿你别的章的“长歌”的汉字数来凑数。 反正你那页上我给数到的 16 个汉字做个 “某周阅”的记号。
全书每章都 算是 优惠章， 全书随便选章节， 我就可以打记号。
（集中发）
Repost 18f %% 11:52:08
随着加分为两分的“优惠章”逐周减少：
十三周-第八章
十四周-第九章
十五周-第十章
十六周-第十一章
已经全部做完了整本书所有章的“关键词-对应章节页” 
并拿到了我的打分的同学， 
也可以开始把“某章的长歌 long rhyme” 写在 笔记本某页 上。
理想地说：
每一章中， 每句划一个关键词，并将关键词译成 单一的一个个 汉字，串起来就是“长歌”。
你想通过这种方法来背记的 含有知识点的 这些段落，在每章里不宜多。 
如果每章才几个段需要这样背记， 那么整本书 累计的 几十个段， 就很容易全部记牢。 
这类段，分成 
1） 你特别感兴趣特别想学的段、案例、知识点概念 和 
2）特别云里雾里要攻坚的知识点概念， 就这两种。
理想地来说， 每个长歌都是一个个“汉字”串成的。
写有某章“长歌” 的 笔记本一页， 拿给我看：
上面应该写着： Chapter#$% Long Rhyme --- 汉-汉-汉-汉-汉， 汉-汉-汉-汉-汉-汉-汉； 汉-汉-汉； 汉-汉-汉-汉-汉-汉-汉。。。。
用这种方法 一个个汉字串起来地 把 该章 所有 1）、2） 类段落 里的
所有句子每句一个关键词，都串成了“长歌”。
我只需要数 你的 某一“Chapter#$% Long Rhyme” 
属下的汉字数，一般数够 16 个字左右给你两分。 
该章不够16个字我再拿你别的章的“长歌”的汉字数来凑数。 
反正 那页笔记本上，我数了 16 个汉字，就做个 “某周阅”的记号。
全书每章都 算是 优惠章， 全书随便选章节， 然后把章节的 long rhyme 写在笔记本上， 标明是哪几章， 我就可以打“今周阅” 记号。
（集中发）
Repost 18f %% 12:08:10
长歌 long rhyme
如果课后章节信息有点太密集的话，
建议先做一下这个“网上课本练习”： 每题也就是先找关键词，然后找书本对应页，在笔记本 “词-页、词-页地先写下”。
这个网页上，“网上课本练习” 集中在一个叫做 “Chapter Quiz” 的选项中，在网页右上方的目录可以找到 chapter quiz 选项： :http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
然后粗略地阅读一下“网上课本练习”每题，或者按网上的指示，做做它。如果认为它是难题，才打个星。 争取每章打星的难题，屈指可数，一只手所有指头就可以数完。
然后就到“难题”对应的段落的页上， 用“长歌 long rhyme”的方法 每句一个关键词（并且把每个关键词译成一个汉字）串起来写在笔记本同一页。
拿来课堂向我分享， 我每数到16-20个“汉字”， 就给这16-20个汉字的“长歌”打一个“今周阅”记号，算两分。
这个网页上，“网上课本练习” 集中在一个叫做 “Chapter Quiz” 的选项中，在网页右上方的目录可以找到 chapter quiz 选项： :http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
（集中发）
Repost 18f %% 20:54:36
1) 你自己觉得全书中自己最喜爱、感兴趣、以后对你一辈子最有用的段落(通常是通过准备脱口秀时，无意中头脑风暴读到，觉得一见钟情)
2) 最头大、最难，需攻坚才能读懂背懂，含最重要的该章最中心知识点精髓的 (通常你做章后练习，别的题一看就知如何答。但某些题奇葩难。那些攻坚段落及关键词，就在难题的对应页)
Repost 18f %% 16:52:32
虽然'长歌'的攻坚任务是 你最感兴趣或最不明觉厉的
课本所有章
章后练习'关键词-对应页'上的 详解段落，
但如果你觉得书本上的文字，
尚不如你在
必应/维基搜到的，
尤其是你在准备
某脱口秀时搜到的网文
那么精辟全面，
你也可以 用 '长歌'
来记这个网文选段，
或者比课文那个选段更好记？
反正结果是一样的，
1)你能交'长歌'笔记本作业赚分
2)你记住的网文段落，在期末中用到的效果，与课文选段一样有效。
(集中发)
Repost 18f %% 20:23:16
第十四周，可望每一个组，都有机会上台，起码讲一次脱口秀。
而第十四周头脑风暴形式，应为 chapter questionnaire, 而选章，可望在课本最后的四章中选定。
(集中发)
Repost 18f %% 20:36:13
而第十四周若有几组渴望先上台，
可望通过第十三周 marketing minutes 的课后风暴笔记(可能加上已打过分的第十三周课上'今周商迅风暴笔记'普及率？)
来判断是否优先、或'叫到'？
请记住第十三周 marketing minutes 概念内容，皆选自ch8 促销、ch9 广告 两章。
但，将参加 judo 的人，别忘了也提醒一下，你们是 judo 人(志愿去柔道大会)。只有部分人被学校允许列入此志愿者列表。
(集中发)
Repost 18f %% 21:02:52
若要找出全书所有章
每章哪几个
屈指可数的 段落，
属于1)对自己职业生涯最有价值 或 2)稍难须背
用以作为'long rhyme' 的选段，
最佳的方法是，从现在起
就对全书所有章后习题
进行一次地毯式的速阅
找到精品题，
打个星
精品题中的精品
再打多个星
尽量限制每章精品题的数量
这样就未雨绸缪，十五周前可全部搞定
(集中发)
Repost 18f %% 11:20:43
'章后练习题'中的'关键词、页数'保留。
但'章后练习题'中你们可能已填写的'标准正确答案'，
可能要全部涂改掉、擦掉。
1)标准答案会影响你们判断该题的难易度。本来有点难度，应读熟章节的题，却因写了'标准答案'，让你误以为是超容易的题。
1.5) 该题本身最具价值、对你们职业生涯最有用的信息，可能隐藏在其课文对应段文字中，而不在章后习题具体标准答案这个细节中。章后标准答案给了你一个'伪聚焦'，防止你发现真正应聚焦到的地方。
2)同一个知识点，
本来可于各种 策划书中使用到。
'标准答案'局限了其形式，使其不被发现能 广泛被应用。
3)最好的方法，其实是读记课本课文中段落，不是背标准答案。
(集中发)
Repost 18f %% 12:40:18
十泗周'论文'
记得用笔手写
在从Q群打印的
《读书作文》答卷上。
因为如果不写在该答卷上，
我无法数字数。
(集中发)
Repost 18f %% 19:26:06
英语日记： 优质！
1） bing, wikipedia 等站，找到了 什么 EXAMPLES 例子？ 为什么说这些例子解答了以下的问题？
2） 不问你书本上对以下问题的段落解答如何去 long rhyme 它们（答案过于雷同了）, 而问你，网上 bing, wiki 等网站找到的 例子、理念，如何去 Long rhyme 它们：
以下问题：
广告主管职能； 
产品广告有哪三类，举例； （几类）
网络平台吸眼球。网络广告举例（迷因 meme marketing、病毒营销 viral marketing 之类）； 
把广告传达到受众的渠道。 比如说如何操作？； <操作>
推销促销 分哪几类？ 各有何利弊？ （几类）
人员推销 关键价值在哪；
哪几类人员推销最必需？； （几类）
促销为何一定要客服？
推销培训该如何培训？ 最重点培养哪些方面？ （几类） <操作>
那三类付款方式最常见？ 最常用的呢？ （几类）
盈利目的不同，如何造成定价方式也不同？（几类）
产品周期初，定价主要考虑些什么因素？
为何打折优惠？ 如何打打算盘看看是不是值？
回赠优惠活动？ 举例说明怎么操作。 <操作>
市场游戏规则进行定价调控，防止垄断。 哪类调控？ 举例说明如何操作？ （几类） <操作>
:https://cn.bing.com/search?q=types+of+product+advertising&FORM=HDRSC1
types of product advertising
:https://cn.bing.com/search?q=meme+marketing&FORM=HDRSC1
meme marketing
:https://cn.bing.com/search?q=viral+marketing&FORM=HDRSC1
viral marketing
:https://cn.bing.com/search?q=advertising+communication+media&FORM=HDRSC1
advertising communication media
:https://cn.bing.com/search?q=marketing+media&FORM=HDRSC1
marketing media
:https://cn.bing.com/search?q=types+of+sales+promotion&FORM=HDRSC1
types of sales promotion
:https://cn.bing.com/search?q=types+of+personal+selling&FORM=HDRSC1
types of personal selling
:https://cn.bing.com/search?q=importance+of+personal+selling&FORM=HDRSC1
importance of personal selling
:https://cn.bing.com/search?q=marketig++needs+customer+service&FORM=HDRSC1
marketig needs customer service
:https://cn.bing.com/search?q=how+to+train+sales&FORM=HDRSC1
how to train sales
:https://cn.bing.com/search?q=three+types+of+payment&FORM=HDRSC1
three types of payment
:https://cn.bing.com/search?q=profit+objectives+pricing&FORM=HDRSC1
profit objectives pricing
:https://cn.bing.com/search?q=marketing+manager+consider+when+setting+the+price+level+for+a+product+stages+of+the+product+cycle&FORM=HDRSC1
marketing manager consider when setting the price level for a product stages of the product cycle
:https://cn.bing.com/search?q=cash+discount+evaluation&FORM=HDRSC1
cash discount evaluation
:https://cn.bing.com/search?q=allowance+discount+promotion&FORM=HDRSC1
allowance discount promotion
:https://cn.bing.com/search?q=regulations++pricing+++competition&FORM=HDRSC1
regulations pricing competition
（集中发）
Repost 18f %% 21:23:35
:https://simple.wikipedia.org/wiki/Category:Marketing
我找到了一个 独立的维基百科： 它的语言代码不是 en (英语), 而是 simple (容易英语).
你们可以在这个叫做 “容易英语维基百科”的 网站上，找到一系列 关于所有你必须了解的知识的 百科文，而且每篇文 你即使不用查字典，都能 基本上读懂！
==Wk13 ==
＂追踪商讯＂own notes: 自己选一个与组友都不同的商讯专题，请根据 PPT 上的问题自答哦！＂头脑风暴＂尚未开始之前，就把自己个人选的 business news 专题的有关问题，答好。 参考 uptin saiidi 视频、郎咸平、时寒冰、吴晓波微信推文，及美琳凯 mary kay market projection 2020 哦！
如何选一个business news 专题呢？ 请先在“老师维基 本课专页” 上搜 “Uptin Saiidi” 或 “CNBC "追踪商讯 Business News This Week"脱口秀必看” 字样，并观看海量这个题头底下聚集的各个来自 bilibili 网站的商讯专题视频。 每看一个，就大概的写下“这个视频是关于什么的”的一行字。 看完之后， 要不就采用其中一个视频内容作为你的 own notes 详答PPT所有有关问题的题材。 要不就自己在 bing.com 找类似所看过的这些视频里的专题的一个新题材，来详答PPT所有有关问题。
可以继续如何找新题材？ 请你在“老师维基 本课专页”上搜“bloomberg” 或 “志 Marketing Magazines for English Diary and Business News This Week” 字样， 并阅读在该题头底下聚集的 包括 bloomberg, forbes, harvard business review 等 Big Business Magazines, 以便找到一个类似“Uptin Saiidi”类视频内容的题材，以便详答 PPT 所有有关问题， 写成 own notes.
稍后，才进一步展开 OWOK Brainstorming.
（集中发）
Mary Kay's world market forecast 玫凯琳的世界经济走势汇报
:https://www.marketwatch.com/press-release/beauty-and-personal-care-products-market-share-detailed-analysis-of-current-industry-figures-with-forecasts-growth-by-2026-2019-10-18
:Beauty and Personal Care Products Market Share – Detailed Analysis of Current Industry Figures with Forecasts Growth By 2026
:https://www.cnbc.com/2019/08/27/us-consumer-confidence-august-2019-index-dips.html
:US consumer confidence dips in August
:https://www.cnbc.com/2019/07/30/consumer-confidence-rebounds-in-july-to-135point7-vs-125-expected.html
:Consumer Confidence rebounds in July to 135.7, the highest level since November
:https://www.usatoday.com/story/money/2019/10/21/2020-election-what-consumer-sentiment-index-tells-us-vote/4052357002/
:It's the consumer, stupid? What the consumer sentiment index tells us about the 2020 elections
:https://www.prnewswire.com/news-releases/makeup-base-market-size-worth-18-0-billion-by-2025--cagr-5-8-grand-view-research-inc-300930346.html
:Makeup Base Market Size Worth $18.0 Billion by 2025 | CAGR: 5.8%: Grand View Research, Inc.
:https://www.bing.com/search?q=mary+kay+market+analysis&FORM=HDRSC1
:mary kay market analysis
:https://www.bing.com/search?q=mary+kay+consumer+confidence+2020&FORM=HDRSC1
:mary kay consumer confidence 2020
:https://www.bing.com/search?q=world+consumer+market+2020+projection&FORM=HDRSC1
:world consumer market 2020 projection
:https://www.bing.com/search?q=world+consumer+market+2020+forecast&FORM=HDRSC1
:world consumer market 2020 forecast
:https://www.bing.com/search?q=consumer+recession+2020&FORM=HDRSC1
:consumer recession 2020
===Non Lynda Business News searches: Bilibili, engadget, "industry news" etc.===
:https://www.bilibili.com/video/av49788839/?spm_id_from=333.788.videocard.8
:0 刘强东谈亚马逊中国失败: 对中国团队没有信任 不授权
:https://www.bilibili.com/video/av63315258?from=search&seid=14197614914873924231
:1 NEWS: Tobacco industry to get ‘worse’ -- JTI
:https://www.bilibili.com/video/av7487962/?spm_id_from=333.788.videocard.2
:1 日本亚马逊引进机器人，效率很高
:https://www.engadget.com/video/5dc9b493791cad3752f108aa/
:2 Apple couldn't stop RED's RAW video dominance
:https://www.engadget.com/video/5dc322ea27f25f5fd1a7851c/
:2 Ford's electric Mustang project car has a monstrous 900-horsepower motor
:https://www.engadget.com/video/5dcb17e1e98ab567945b9d14/
:2 'Star Wars' and 'The Mandalorian' make Disney+ worth it
:https://www.bilibili.com/video/av52467303?from=search&seid=16825918479076155729
:2 【Engadget】亚马逊正在测试快递打包机器人
:https://www.bilibili.com/video/av52555318/?spm_id_from=333.788.videocard.6
:2 暗访发现亚马逊销毁大量滞销商品，电视乐高整箱扔！
:https://www.engadget.com/video/59195e34c214e33158ece29b/
:4 Tech Hunters: Opening Up New Worlds On Nintendo's Gamebo
:https://www.bilibili.com/video/av22288458?from=search&seid=3475335009354336663
:5 【中文字幕】带你探访Dyson戴森英国总部的日常 - Engadget中文版
:https://www.bilibili.com/video/av37316346?from=search&seid=16825918479076155729
:8 2018 Mac Mini上手体验--视频编辑工作站？（Engadget出品）
:https://www.engadget.com/video/59921f1485eb422bdeffe818/
:9 The farming robots of tomorrow are here today | The Future IRL
:https://www.bilibili.com/video/av22165165?from=search&seid=14197614914873924231
:9 BBC News Review- Britain must diet, say top health officials
:https://www.engadget.com/video/59921f1485eb422bdeffe818/
:12 Facebook's F8 2019 keynote in 13 minutes
:https://search.bilibili.com/all?keyword=Uptin%20Saiidi&from_source=nav_search
:Uptin Saiidi
:https://cn.bing.com/videos/search?q=Uptin+Saiidi&FORM=HDRSC3
:Uptin Saiidi
:https://www.engadget.com/videos/
:Engadget videos
:https://search.bilibili.com/all?keyword=engadget&from_source=nav_search_new&page=15
:Engadget bilibili
===Uptin Saiidi and CNBC "追踪商讯 Business News This Week"脱口秀必看：===
: https://www.bilibili.com/video/av67428932/?spm_id_from=333.788.videocard.8
:0 一支在油管上收获1.3亿播放量的小米广告
: https://www.bilibili.com/video/av64945213/?spm_id_from=333.788.videocard.4
:0 想黑中国却被瞬打脸是什么体验？
: https://www.bilibili.com/video/av36019289/?spm_id_from=333.788.videocard.35
:0 英国网友评论，中国双11购物节，金额达到2135亿！评论醋味十足！
: https://www.bilibili.com/video/av17287767/?spm_id_from=333.788.videocard.19
:0 星巴克为何能在中国成功？创始人：多谢马云
: https://www.bilibili.com/video/av2118033?p=1
:0 【纪录片】商业精英【一群成功人士的故事】
: https://www.bilibili.com/video/av9690143/?spm_id_from=333.788.videocard.2
:1 小米公司印度宣传片
: https://www.bilibili.com/video/av24685980/?spm_id_from=333.788.videocard.31
:1 见识一下支付宝在国外的宣传大片! 马云又赢了!
: https://www.bilibili.com/video/av17153149/?spm_id_from=333.788.videocard.1
:1 去年的豪言壮语，印度本土手机品牌Micromax计划进军中国市场
: https://www.bilibili.com/video/av24835366/?spm_id_from=333.788.videocard.1
:1 【YOUTUBE油管评论翻译】印度网民:小米印度工厂只是组装根本不是印度制造
: https://www.bilibili.com/video/av20600980/?spm_id_from=333.788.videocard.27
:1 心疼华为一秒！雷军宣布：小米手机进驻美国市场！
: https://www.bilibili.com/video/av46670820/?spm_id_from=333.788.videocard.4
:1 让特斯拉创始人惊叹的中国基建速度视频_
: https://www.bilibili.com/video/av54627003/?spm_id_from=333.788.videocard.14
:1 “迄今为止，中国从未针对过苹果”
: https://www.bilibili.com/video/av4330477/?spm_id_from=333.788.videocard.20
:1 CNN记者在北京体验24小时无现金生存：爽呆了！
: https://www.bilibili.com/video/av51038597/?spm_id_from=333.788.videocard.10
:1 英国主持人被中国数据吓到了 （TGT三贱客）
: https://www.bilibili.com/video/av58302623/?spm_id_from=333.788.videocard.2
:1 自豪！！中国的5G码头有多智能？外国网友：科幻小说吧！！！！
: https://www.bilibili.com/video/av41610427/?spm_id_from=333.788.videocard.0
:1 外国网友热评：世界首个5g地铁站在中国成都开放，美国人辩解：我们地铁站建的太早了，不好改
: https://www.bilibili.com/video/av45472232/?spm_id_from=333.788.videocard.2
:1 国外人看新型子弹头列车双层卧铺床感叹！印度网友：欢迎来到未来！真的很佩服这些来自中国的火车。希望印度能与中国合作
: https://www.bilibili.com/video/av14652887/?spm_id_from=333.788.videocard.7
:1 厉害了阿里巴巴！无人智能仓库6到飞起，看呆外国网友！
: https://www.bilibili.com/video/av48854407/?spm_id_from=333.788.videocard.10
:1 YouTube网友评论5g：中国将很快布满5g，那时候美国估计只有一个城市才有
: https://www.bilibili.com/video/av23500099/?spm_id_from=333.788.videocard.5
:1 马云对话扎克伯格：小扎用犀利的汉语调侃马云
: https://www.bilibili.com/video/av26304997/?spm_id_from=333.788.videocard.2
:1 主持人问比尔盖茨 马云和你最大的区别是什么
: https://www.bilibili.com/video/av41557672/?spm_id_from=333.788.videocard.0
:1 马云达沃斯：做生意就像结婚，有的人从远看很美，走近了就会发现也就那么回事
: https://www.bilibili.com/video/av36100341/?spm_id_from=333.788.videocard.17
:1 活动作品外国网友：双11顺丰爆仓了...
: https://www.bilibili.com/video/av35869731/?spm_id_from=333.788.videocard.3
:1 外国网友：我感到深深地嫉妒，阿里双十一创下新纪录两分钟100亿，说好的调控呢？！
: https://www.bilibili.com/video/av75445150/?spm_id_from=333.788.videocard.14
:1 活动作品中国双十一成交额2684亿，美国网友看呆了，原来我们只是中国的一个零头！
: https://www.bilibili.com/video/av40622721/?spm_id_from=333.788.videocard.2
:1 外国人疯狂体验双十一，油管网友：太惊人了！根本没法竞争过中国啊
: https://www.bilibili.com/video/av35711098/?spm_id_from=333.788.videocard.2
:1 活动作品进博会老外体验马云盒马鲜生机器人餐厅， 这下真要火到国外啦！马云参汤 喝过都说好！
: https://www.bilibili.com/video/av26304997/?spm_id_from=333.788.videocard.9
:1 主持人问比尔盖茨 马云和你最大的区别是什么
: https://www.bilibili.com/video/av16705416/?spm_id_from=333.788.videocard.5
:1 老美吐槽：中国人要的这些奢侈名牌，我们都不要。。。
: https://www.bilibili.com/video/av62620814/?spm_id_from=333.788.videocard.14
:1 中美贸易战，美国农民损失惨重
: https://www.bilibili.com/video/av56092501/?spm_id_from=333.788.videocard.1
:1 跟中国打贸易战 美国百姓开启诉苦模式
: https://www.bilibili.com/video/av22145935/?spm_id_from=333.788.videocard.18
:1 全世界都在为中国种菜？外国农民感慨：没有中国人我们已经破产
: https://www.bilibili.com/video/av10165025/?spm_id_from=333.788.videocard.19
:1 这一次国产货让老外疯狂，美国科技界居然被这货登顶了
: https://www.bilibili.com/video/av28746522/?spm_id_from=333.788.videocard.5
:1 老外沉迷中国仙侠小说不可自拔，控诉耳根、西红柿：太会制造悬念了
: https://www.bilibili.com/video/av9749373/?spm_id_from=333.788.videocard.6
:1 留学生给英国小男孩玩《王者荣耀》 最后得出这样一个结论
: https://www.bilibili.com/video/av20212344/?spm_id_from=333.788.videocard.15
:1 自从迷上中国网络小说，老外再也看不上西方了：扮猪吃虎知道不？
: https://www.bilibili.com/video/av34375823/?spm_id_from=333.788.videocard.2
:1 美国豆瓣评论《斗破苍穹》国内不温不火，倒是国外火了，评分9.5分
: https://www.bilibili.com/video/av31938778/?spm_id_from=333.788.videocard.0
:1 中国制造质量低下所以难出口？美国大兵第一个表示反对
: https://www.bilibili.com/video/av37606178/?spm_id_from=333.788.videocard.1
:1 淘宝真人卖家秀在国外炸了，海淘的老外表示自己已经入魔，奇葩卖家封面
: https://www.bilibili.com/video/av10427365/?spm_id_from=333.788.videocard.34
:1 华为X大疆，这次玩儿了个大的！
: https://www.bilibili.com/video/av15729948/?spm_id_from=333.788.videocard.31
:1 看完这个你就知道国内京东和国外亚马逊的差距了
: https://www.bilibili.com/video/av27796829/?spm_id_from=333.788.videocard.2
:1 YouTube海外评价神奇的小黄人！外国网友：这就是中国速度！（海外反应评价翻译）
: https://www.bilibili.com/video/av26330632/?spm_id_from=333.788.videocard.4
:1 马云无人餐厅引外媒热议，点菜上菜全由机器完成，11分钟就能吃
: https://www.bilibili.com/video/av16717806/?spm_id_from=333.788.videocard.0
:1 【Ido娱乐】华为老员工炫富，工作十几年，全部家当1900万！
: https://www.bilibili.com/video/av7123085/?spm_id_from=333.788.videocard.37
:1 双11后，我们在魔都活捉了一批吃土的歪果仁
: https://www.bilibili.com/video/av34419121/?spm_id_from=333.788.videocard.1
:1 【老外制作】笑喷！腾讯大战外国游戏厂商
: https://www.bilibili.com/video/av73393503/?spm_id_from=333.788.videocard.6
:1 抖音火遍美国！下载量破1.1亿，美国参议员：“威胁国家安全”
: https://www.bilibili.com/video/av16992293/?spm_id_from=333.788.videocard.15
:1 马云：别抱怨中国，我们没夺走美国人的工作机会
: https://www.bilibili.com/video/av34061925/?spm_id_from=333.788.videocard.19
:1 星巴克CEO_60%中国顾客是线上支付
: https://www.bilibili.com/video/av18883154/?spm_id_from=333.788.videocard.0
:1 星巴克总裁说在中国赚大了！光中国的收入就喜人！！！！
: https://www.bilibili.com/video/av17444185/?spm_id_from=333.788.videocard.4
:1 上海开最大星巴克，老外称这是每个女孩的天堂
: https://www.bilibili.com/video/av47185112/?spm_id_from=333.788.videocard.12
:1 【中英双语字幕】苹果CEO感谢中国
: https://www.bilibili.com/video/av51147290/?spm_id_from=333.788.videocard.8
:1 【资讯】苹果CEO库克：iPhone降价让中国市场回暖
: https://www.bilibili.com/video/av14478378/?spm_id_from=333.788.videocard.19
:1 为讨好中国,库克也用上了洪荒之力
: https://www.bilibili.com/video/av23792675/?spm_id_from=333.788.videocard.3
:1 【Bloomberg-设计背后】【中英双语】01-可口可乐是怎么“变弯”的？
: https://www.bilibili.com/video/av39148086/?spm_id_from=333.788.videocard.10
:1 【熟肉】2019将发生什么? 探月行动、大麻、超级机场，《经济学人》统统告诉你
: https://www.bilibili.com/video/av38919588/?spm_id_from=333.788.videocard.5
:1 《经济学人》2019年预测
: https://www.bilibili.com/video/av47286574/?spm_id_from=333.788.videocard.3
:1 经济学人2019
: https://www.bilibili.com/video/av47265769/?spm_id_from=333.788.videocard.22
:1 Alipay Blockchain // 蚂蚁区块链
: https://www.bilibili.com/video/av71404317/?spm_id_from=333.788.videocard.18
:1 谷歌发布Pixel 4系列：90Hz屏幕和浴霸也很配？
: https://www.bilibili.com/video/av12759874/?spm_id_from=333.788.videocard.6
:2 小米6发布会上，这段视频让人感受到了小米之家的恐怖！
: https://www.bilibili.com/video/av65989602/?spm_id_from=333.788.videocard.0
:2 中国5G让高通CEO大吃一惊
: https://www.bilibili.com/video/av38139068/?spm_id_from=333.788.videocard.8
:2 谷歌CEO国会听证遭“灵魂拷问” 无奈回答：iPhone不是我们生产的
: https://www.bilibili.com/video/av15696661/?spm_id_from=333.788.videocard.22
:2 美国记者北京体验“饿了吗”送外卖，感受中国特色
: https://www.bilibili.com/video/av26294916/?spm_id_from=333.788.videocard.30
:2 "中国速度"让英国人开启自黑模式
: https://www.bilibili.com/video/av44000872/?spm_id_from=333.788.videocard.0
:2 三贱客再赴中国五年之约，The grand tour外国网评：五年不见中国变化太大！
: https://www.bilibili.com/video/av44996140/?spm_id_from=333.788.videocard.22
:2 Youtube外国网评与中国相比感觉美国就是第三世界，南京南高铁站
: https://www.bilibili.com/video/av73688814/?spm_id_from=333.788.videocard.36
:2 外国博主来深圳华为全球旗舰店参观,YouTube网友评论:帮我带一个mate 30 pro!
: https://www.bilibili.com/video/av27237538/?spm_id_from=333.788.videocard.1
:2 外国网友网评:中国京东无人智能仓储（视频版）。天啦！未来无人化似已开启。
: https://www.bilibili.com/video/av37463712/?spm_id_from=333.788.videocard.15
:2 中国比想象的先进？YouTube外国网友：翻天覆地的变化令人震撼！正在见证未来～评论区翻译
: https://www.bilibili.com/video/av56148437/?spm_id_from=333.788.videocard.3
:2 YOUTUBE网评：中国郑州5G无人驾驶公交车，国外网友：环境比公共汽车更让我印象深刻！
: https://www.bilibili.com/video/av25419809/?spm_id_from=333.788.videocard.17
:2 美国网友评论，中国电商京东无人化仓库！只有4名工人，网友很惊讶！
: https://www.bilibili.com/video/av16511986/?spm_id_from=333.788.videocard.11
:2 “中国手机”扎根法国，抢占大半市场 本土化能力惊人
: https://www.bilibili.com/video/av36101399/?spm_id_from=333.788.videocard.4
:2 【双11】外国人认为是假的？中国人还吃不饱？
: https://www.bilibili.com/video/av52745426/?spm_id_from=333.788.videocard.3
:2 这位美国农民真相了！
: https://www.bilibili.com/video/av24619299/?spm_id_from=333.788.videocard.0
:2 中国网络小说在海外到底有多厉害，外国小哥：看小说让我戒毒了
: https://www.bilibili.com/video/av30163752/?spm_id_from=333.788.videocard.16
:2 老外沉迷中国修仙小说不可自拔，吐槽耳根，大爱《我欲封天》
: https://www.bilibili.com/video/av20868325/?spm_id_from=333.788.videocard.23
:2 中国制造，老外怎么评价中国货？看完太骄傲了！
: https://www.bilibili.com/video/av11975910/?spm_id_from=333.788.videocard.1
:2 【了不起我的国011期】美军直言中国太可怕 竟把这东西做成白菜价
: https://www.bilibili.com/video/av20868325/?spm_id_from=333.788.videocard.0
:2 中国制造，老外怎么评价中国货？看完太骄傲了！
: https://www.bilibili.com/video/av26268595/?spm_id_from=333.788.videocard.12
:2 神奇的中国制造！外国网友买的‘美国制造’，揭开标签竟然是……（海外反应评论翻译）
: https://www.bilibili.com/video/av11811683/?spm_id_from=333.788.videocard.6
:2 中国制造的逆天神器海外卖断货 外国网友疯狂种草要来中国参军
: https://www.bilibili.com/video/av16372719/?spm_id_from=333.788.videocard.12
:2 【老外在中国】自从这群歪果仁迷上了中国2元店后，然后就.....
: https://www.bilibili.com/video/av33166565/?spm_id_from=333.788.videocard.38
:2 【YouTube歪果仁评论】中国1000架无人机，精彩的灯光表演
: https://www.bilibili.com/video/av73830703/?spm_id_from=333.788.videocard.24
:2 扎克伯格谈中国的支付系统：瞅瞅人支付宝，我们已经落后太多了！
: https://www.bilibili.com/video/av41727980/?spm_id_from=333.788.videocard.28
:2 油管外国网友: 难以理解中国无人智能化的普及！旅馆和超市居然也是无人的了～YouTube评论
: https://www.bilibili.com/video/av31285378/?spm_id_from=333.788.videocard.10
:2 国外网友热议阿里巴巴“未来餐厅”，youtube评论
: https://www.bilibili.com/video/av45467299/?spm_id_from=333.788.videocard.35
:2 科技大比拼 亚马逊vs阿里巴巴vs京东 的智慧物流 智能仓储系统
: https://www.bilibili.com/video/av28587097/?spm_id_from=333.788.videocard.1
:2 别人家的公司！探访华为总部：6万人吃自助餐，华为大学开2500门课
: https://www.bilibili.com/video/av22129643/?spm_id_from=333.788.videocard.24
:2 脸书CEO扎克伯格出席听证会，听裁员的问题一个比一个还瞎 (中文字幕)
: https://www.bilibili.com/video/av74765772/?spm_id_from=333.788.videocard.39
:2 “印度输出CEO，中国输出廉价劳动力”的真相是什么？可笑！
: https://www.bilibili.com/video/av7432876/?spm_id_from=333.788.videocard.9
:2 王思聪接受英文记者访谈，侃侃而谈有思想
: https://www.bilibili.com/video/av18037997/?spm_id_from=333.788.videocard.7
:2 【高清中字】星巴克在中国的超级豪赌
: https://www.bilibili.com/video/av41871399/?spm_id_from=333.788.videocard.1
:2 【The Economist 经济学人】【熟肉】The Future Of Fashion 时尚业的未来走向
: https://www.bilibili.com/video/av66213239/?spm_id_from=333.788.videocard.1
:2 【The Economist】英字·经济学人 经济学家的街头访问 Economist Asks....
: https://www.bilibili.com/video/av36182400/?spm_id_from=333.788.videocard.8
:2 【英语】3分钟经济学人《旅游业的变迁》
: https://www.bilibili.com/video/av36182639/?spm_id_from=333.788.videocard.0
:2 【英语】3分钟经济学人《手机产品》
: https://www.bilibili.com/video/av39411935/?spm_id_from=333.788.videocard.4
:2 CNBC explains：who owns the world’s wealth（有字幕）
: https://www.bilibili.com/video/av21835621/?spm_id_from=333.788.videocard.3
:2 A world without cash- Could it happen - CNBC Reports
: https://www.bilibili.com/video/av39253312/?spm_id_from=333.788.videocard.16
:3 （熟肉）小米印度公司，一个母亲的故事
: https://www.bilibili.com/video/av16779282/?spm_id_from=333.788.videocard.14
:3 【雷总良心】国产手机在俄罗斯地位比苹果高 俄罗斯小哥：小米价格低 质量高
: https://www.bilibili.com/video/av11525445/?spm_id_from=333.788.videocard.22
:3 （印度首个小米之家开业，灰常多人！）India's_first_Mi_Home_Store_in_Bangalore_1080P
: https://www.bilibili.com/video/av32061833/?spm_id_from=333.788.videocard.13
:3 【油管转载】小米在印度:女工自述自从进了小米工厂，在亲戚间的地位都提高了
: https://www.bilibili.com/video/av19904868/?spm_id_from=333.788.videocard.13
:3 尼泊尔接入中国互联网服务，印度网络垄断被终结
: https://www.bilibili.com/video/av42688732/?spm_id_from=333.788.videocard.16
:3 【CNBC】What is Soft Bank? 阿里巴巴的背后大佬是谁?
: https://www.bilibili.com/video/av44538844/?spm_id_from=333.788.videocard.4
:3 【CNBC】What is circular economy? 什么是循环经济?
: https://www.bilibili.com/video/av36711463/?spm_id_from=333.788.videocard.7
:3 【CNBC】什么是云？
: https://www.bilibili.com/video/av35207835/?spm_id_from=333.788.videocard.12
:3 【CNBC Explains】Google是垄断企业吗？
: https://www.bilibili.com/video/av46220981/?spm_id_from=333.788.videocard.33
:3 【CNBC Make it】When to go from employee to enterpreneur? 什么时候你可以尝试从员工向创业者的转变?
: https://www.bilibili.com/video/av4609733/?spm_id_from=333.788.videocard.10
:3 【无字幕】Is Free Trade Bad For The Economy? 自由贸易有损于经济？
: https://www.bilibili.com/video/av44901452/?spm_id_from=333.788.videocard.3
:3 【CNBC】5G in Finland: How one country is betting big on the high-speed network?
: https://www.bilibili.com/video/av15444349/?spm_id_from=333.788.videocard.30
:3 测试美国的手机支付，在纽约到底好不好用
: https://www.bilibili.com/video/av43670805/?spm_id_from=333.788.videocard.12
:3 英国网友热评：中国无人机井喷式发展，欧美人现在酸得只会说copy了
: https://www.bilibili.com/video/av37917756/?spm_id_from=333.788.videocard.15
:3 中国是未来世界？外国人热议中国“疯狂”的AI智能技术: 我们将见证奇迹……油管评论
: https://www.bilibili.com/video/av31456993/?spm_id_from=333.788.videocard.11
:3 外国人评论：中国技术有多先进？
: https://www.bilibili.com/video/av38299350/?spm_id_from=333.788.videocard.19
:3 外国“亚马逊”眼中的微信、京东、滴滴、支付宝是怎么样的？
: https://www.bilibili.com/video/av38410637/?spm_id_from=333.788.videocard.11
:3 马云在美国和克林顿谈钱: 我们中国人最爱存钱, 台下笑声不断
: https://www.bilibili.com/video/av7625353/?spm_id_from=333.788.videocard.15
:3 美国高官问马云，中国将来超过美国怎么办，看马云怎么对答
: https://www.bilibili.com/video/av8269674/?spm_id_from=333.788.videocard.6
:3 马云对特朗普说：不是中国偷了美国的就业 是你们玩儿砸了
: https://www.bilibili.com/video/av7625353/?spm_id_from=333.788.videocard.12
:3 美国高官问马云，中国将来超过美国怎么办，看马云怎么对答
: https://www.bilibili.com/video/av16647949/?spm_id_from=333.788.videocard.7
:3 【老外在中国】自从这群歪果仁疯狂的爱上美国双十一后，全都用生命在抢商品啊.......
: https://www.bilibili.com/video/av23520889/?spm_id_from=333.788.videocard.8
:3 歪果仁也会给家人代购中国货？
: https://www.bilibili.com/video/av16405281/?spm_id_from=333.788.videocard.3
:3 【老外在中国】自从这群歪果仁沉迷于中国十元店，然后就......
: https://www.bilibili.com/video/av5905121/?spm_id_from=333.788.videocard.24
:3 美国人在阿里巴巴集团工作（文化冲击）
: https://www.bilibili.com/video/av16654423/?spm_id_from=333.788.videocard.11
:3 美国黑五来袭，比中国的双11还疯狂！看看美国剁手党们如何购物
: https://www.bilibili.com/video/av7304252/?spm_id_from=333.788.videocard.6
:3 [自译中字]实力爆笑！美国人的黑五战斗 抢购全纪实！宇宙网红Anwar Jibawi+Lele Pons
: https://www.bilibili.com/video/av20504668/?spm_id_from=333.788.videocard.7
:3 【老外在中国】中国手机意外火遍外国，大赞中国手机太强了，征服歪果仁只要......
: https://www.bilibili.com/video/av26204509/?spm_id_from=333.788.videocard.17
:3 超乎想象！中国电视剧开始风靡国外了？外国网友：说实话，比我看过的大多数韩剧还好！（海外反应评论翻译系列，已翻）
: https://www.bilibili.com/video/av52348318/?spm_id_from=333.788.videocard.2
:3 自从这群歪果仁每天上B站以后。。。
: https://www.bilibili.com/video/av23402257/?spm_id_from=333.788.videocard.0
:3 震惊！外国人逛中国超市逛到怀疑人生!
: https://www.bilibili.com/video/av37479547/?spm_id_from=333.788.videocard.6
:3 活动作品在美国可以不用中国制造吗？可以，就是活不下去！
: https://www.bilibili.com/video/av21902039/?spm_id_from=333.788.videocard.6
:3 开飞机，做瓷器，逛淘宝，这些老外才是真正的人生赢家
: https://www.bilibili.com/video/av16251155/?spm_id_from=333.788.videocard.7
:3 双11老外凑热闹！看老外到底多爱中国的网购，多爱淘宝？
: https://www.bilibili.com/video/av7527008/?spm_id_from=333.788.videocard.14
:3 自从这群歪果仁尝试了微信红包以后。。。
: https://www.bilibili.com/video/av35707870/?spm_id_from=333.788.videocard.39
:3 活动作品外国人看中国奇迹【双十一狂欢节】 评论翻译：中国效率就是强！
: https://www.bilibili.com/video/av27620498/?spm_id_from=333.788.videocard.37
:3 【YouTube】外国网友看《中国如何建造高铁隧道》评论翻译
: https://www.bilibili.com/video/av7422443/?spm_id_from=333.788.videocard.0
:3 美国CNN报道中国科技巨头：华为公司总部（食堂很华丽啊）
: https://www.bilibili.com/video/av4691800/?spm_id_from=333.788.videocard.6
:3 【中文字幕】美国哈佛大学生对中国的了解（熟肉哦）
: https://www.bilibili.com/video/av53479817/?spm_id_from=333.788.videocard.15
:3 华为5G国外震撼宣传片!
: https://www.bilibili.com/video/av26574675/?spm_id_from=333.788.videocard.7
:3 【外国网评翻译系列】油管上 中国魔都上海震撼城市宣传片，见证大美中国！
: https://www.bilibili.com/video/av39822298/?spm_id_from=333.788.videocard.2
:3 活动作品福布斯发布的视频"2018年中国GDP前10的城市"在Youtube火了，外国网友赞叹：中国人太厉害了！我爱中国！
: https://www.bilibili.com/video/av29897325/?spm_id_from=333.788.videocard.1
:3 国外网友看腾讯深圳总部：绝地求生唯一的爱，youtube评论！
: https://www.bilibili.com/video/av15056069/?spm_id_from=333.788.videocard.8
:3 外国人眼中的中国移动支付，到底“多疯狂”！
: https://www.bilibili.com/video/av7760464/?spm_id_from=333.788.videocard.9
:3 自从这群歪果仁开始逛淘宝以后。。。
: https://www.bilibili.com/video/av7865736/?spm_id_from=333.788.videocard.3
:3 自从这群歪果仁看了国产片以后。。。
: https://www.bilibili.com/video/av7632369/?spm_id_from=333.788.videocard.12
:3 自从这群歪果仁入坑了美颜神器以后。。。
: https://www.bilibili.com/video/av53669986/?spm_id_from=333.788.videocard.11
:3 YouTube 中国将成为人类首个步入5G时代的国家 油管热议 中文字幕
: https://www.bilibili.com/video/av67939208/?spm_id_from=333.788.videocard.4
:3 中国麻将如何影响美国人的生活
: https://www.bilibili.com/video/av42318743/?spm_id_from=333.788.videocard.4
:3 YouTube 抖音下载排行全球第一引外媒关注 看老外网评中国软实力 中国互联网科技领先全球
: https://www.bilibili.com/video/av48761557/?spm_id_from=333.788.videocard.5
:3 【经济学人官方视频】全球经济面临衰退风险？【字幕在2P】（持续更新）
: https://www.bilibili.com/video/av55217438/?spm_id_from=333.788.videocard.28
:3 【中英】华尔街日报：为什么5G建设不能没有华为
: https://www.bilibili.com/video/av4411789/?spm_id_from=333.788.videocard.16
:3 【老美一分钟】中国星巴克真的比美国贵吗？
: https://www.bilibili.com/video/av22976093/?spm_id_from=333.788.videocard.11
:3 【CNBC】【中英双语】A history of the world's trade wars 贸易战的前世今生
: https://www.bilibili.com/video/av64067816/?spm_id_from=333.788.videocard.2
:3 【MRU】中字·每日经济学话题：贸易与繁荣 How Does Trade Relate To Prosperity
: https://www.bilibili.com/video/av4609733/?spm_id_from=333.788.videocard.8
:3 【无字幕】Is Free Trade Bad For The Economy? 自由贸易有损于经济？
: https://www.bilibili.com/video/av40453802/?spm_id_from=333.788.videocard.16
:3 【英字】CNBC | Chinese tech is going global 中国科技走向世界
: https://www.bilibili.com/video/av42347205/?spm_id_from=333.788.videocard.3
:3 【Bloomberg】Blockchain Takes In Manhattan 区块链在曼哈顿的普及
: https://www.bilibili.com/video/av42079017/?spm_id_from=333.788.videocard.17
:3 【CNBC】Why millionaires are not willing to hold money in banks? 富豪为何不愿意将钱存着银行?
: https://www.bilibili.com/video/av66264781/?spm_id_from=333.788.videocard.3
:3 【The Economist】英字·经济学人 假想世界 World if...
: https://www.bilibili.com/video/av40133176/?spm_id_from=333.788.videocard.3
:3 经济学人-2019你该如何投资
: https://www.bilibili.com/video/av65512631/?spm_id_from=333.788.videocard.23
:3 【CNBC Explains】双语·解释一切 什么是云端 What Is The Cloud
: https://www.bilibili.com/video/av44538982/?spm_id_from=333.788.videocard.0
:3 【CNBC】What is Darwos? 达沃斯会议在讨论什么?
: https://www.bilibili.com/video/av45927253/?spm_id_from=333.788.videocard.3
:3 【CNBC】5G will change Your phone and your world |5G将会给你的生活带来什么变化?
: https://www.bilibili.com/video/av44540383/?spm_id_from=333.788.videocard.3
:3 【CNBC】What is IPOs? IPO是什么?
: https://www.bilibili.com/video/av47321543/?spm_id_from=333.788.videocard.26
:3 【CNBC】Apple's Airpods V.S Samsung's Galaxy buds| 吼吼吼～苹果三星耳机一起耐打架叭～
: https://www.bilibili.com/video/av49272046/?spm_id_from=333.788.videocard.27
:3 【The Economist】当下超受追捧的个性化教育系布系真的很棒嗷？Is private education good for soecity ?
: https://www.bilibili.com/video/av35207835/?spm_id_from=333.788.videocard.5
:3 【CNBC Explains】Google是垄断企业吗？
: https://www.bilibili.com/video/av39415710/?spm_id_from=333.788.videocard.9
:3 CNBC explains:what is GDP?（有字幕）
: https://www.bilibili.com/video/av30998750/?spm_id_from=333.788.videocard.34
:4 CNBC探访华为总部的一天
: https://www.bilibili.com/video/av17011864/?spm_id_from=333.788.videocard.38
:4 【中文字幕】小米在乌克兰的发展、成长历程
: https://www.bilibili.com/video/av9942614/?spm_id_from=333.788.videocard.26
:4 【阿三】印度人评小米红米 4A（are you ok ）
: https://www.bilibili.com/video/av17160169/?spm_id_from=333.788.videocard.35
:4 【速度测评】小米A1 对决 印度本土品牌Micromax Canvas Infinity
: https://www.bilibili.com/video/av45924882/?spm_id_from=333.788.videocard.5
:4 【CNBC International】Inside the world's largest startup campus去世界上最大的创业者大学体验一番
: https://www.bilibili.com/video/av35778770/?spm_id_from=333.788.videocard.5
:4 【CNBC】盒马改变了零售业
: https://www.bilibili.com/video/av34030367/?spm_id_from=333.788.videocard.1
:4 【CNBC】什么是泡沫？
: https://www.bilibili.com/video/av45939909/?spm_id_from=333.788.videocard.6
:4 苹果CEO库克谈中国发展:才25年 中国就好像变了一个国家
: https://www.bilibili.com/video/av36631996/?spm_id_from=333.788.videocard.11
:4 这是中国？YouTube各国网友沸腾了：简直难以置信……（海外反应评论翻译系列）
: https://www.bilibili.com/video/av36662097/?spm_id_from=333.788.videocard.8
:4 中国人生活在2100年？外国人体验“疯狂”的无现金支付社会！油管网友：太惊人了！什么时候开到海外？YouTube评论
: https://www.bilibili.com/video/av32741394/?spm_id_from=333.788.videocard.10
:4 外国网友见证“基建狂魔”被震撼！【中国10大最疯狂的-基建工程项目】YouTube外国评论翻译！
: https://www.bilibili.com/video/av40553804/?spm_id_from=333.788.videocard.19
:4 外国人来华体验“未来城市”！海外各国网友被震撼：中国史诗级的记录片！油管海外评论翻译
: https://www.bilibili.com/video/av29727986/?spm_id_from=333.788.videocard.26
:4 各国网友热议抖音中国21世纪科技技术！youtube评论翻译。
: https://www.bilibili.com/video/av25354350/?spm_id_from=333.788.videocard.12
:4 英国网评中国电商仓储（快递业）还能这样玩，无人化智能化发展
: https://www.bilibili.com/video/av10559159/?spm_id_from=333.788.videocard.3
:4 为了迎合中国人 西方慢慢采用支付宝微信支付
: https://www.bilibili.com/video/av16421183/?spm_id_from=333.788.videocard.11
:4 【中文字幕】加拿大妹子在上海的第一周：在金拱门用支付宝！
: https://www.bilibili.com/video/av23532236/?spm_id_from=333.788.videocard.16
:4 【中字】美媒采访马云：马化腾没什么国际化经验,我们阿里不一样
: https://www.bilibili.com/video/av39947972/?spm_id_from=333.788.videocard.6
:4 美国人不吃的美国特产，都出口到中国了？
: https://www.bilibili.com/video/av17378270/?spm_id_from=333.788.videocard.8
:4 老美吐槽哈根达斯，为啥在中国要装高大上？
: https://www.bilibili.com/video/av35809813/?spm_id_from=333.788.videocard.0
:4 老外在进博会淘到了最大的、最小的、最贵的宝贝
: https://www.bilibili.com/video/av35809589/?spm_id_from=333.788.videocard.8
:4 你会说英语吗？老外与进博会机器人亲密互动
: https://www.bilibili.com/video/av16232180/?spm_id_from=333.788.videocard.2
:4 歪果妹子把第一次剁手献给中国双十一，购物车里竟然都是些……
: https://www.bilibili.com/video/av16138861/?spm_id_from=333.788.videocard.11
:4 【阿福来了】看到今年双十一，我这么多年的中文白学了？
: https://www.bilibili.com/video/av34479944/?spm_id_from=333.788.videocard.9
:4 这些工作中国很少有，但在美国却很常见！
: https://www.bilibili.com/video/av38986564/?spm_id_from=333.788.videocard.1
:4 外国人看完深圳灯光秀，反应：sorry！迪拜！
: https://www.bilibili.com/video/av11962899/?spm_id_from=333.788.videocard.19
:4 别再沉迷《王者荣耀》了！ 歪果仁都看不下去了
: https://www.bilibili.com/video/av51059881/?spm_id_from=333.788.videocard.0
:4 自从这群歪果仁又被中国广告洗脑以后。。。
: https://www.bilibili.com/video/av10136337/?spm_id_from=333.788.videocard.1
:4 自从这群歪果仁沉迷中国电视剧以后。。。
: https://www.bilibili.com/video/av48126966/?spm_id_from=333.788.videocard.14
:4 活动作品外国人实力证明：离了中国制造，喝一杯咖啡都困难！
: https://www.bilibili.com/video/av13723323/?spm_id_from=333.788.videocard.5
:4 【阿福来了】中外网购大PK，中国网购为什么称霸世界？
: https://www.bilibili.com/video/av6158822/?spm_id_from=333.788.videocard.22
:4 【老外开箱】老外激动疯了！年轻人的第一架无人机简直酷到不行~你想要吗？@油兔不二字幕组
: https://www.bilibili.com/video/av6750128/?spm_id_from=333.788.videocard.2
:4 【科客字幕组】国外网红也惊叹！这架无人机到底强在哪？
: https://www.bilibili.com/video/av25354350/?spm_id_from=333.788.videocard.9
:4 英国网评中国电商仓储（快递业）还能这样玩，无人化智能化发展
: https://www.bilibili.com/video/av73941336/?spm_id_from=333.788.videocard.29
:4 中国物流智能化，外国网友震惊了：中国又一次从外星那里窃取技术
: https://www.bilibili.com/video/av37148154/?spm_id_from=333.788.videocard.29
:4 外国网友惊呼：英雄联盟和绝地求生竟然是中国公司的？评论亮了……（油管海外反应评价翻译）
: https://www.bilibili.com/video/av13545737/?spm_id_from=333.788.videocard.30
:4 美国人眼中的淘宝、微信、支付宝、滴滴原来是这样的
: https://www.bilibili.com/video/av9786518/?spm_id_from=333.788.videocard.4
:4 比尔盖茨眼中的中国：每年都有人说中国发展要触顶了
: https://www.bilibili.com/video/av9060217/?spm_id_from=333.788.videocard.13
:4 自从这群歪果仁在中国追星以后。。。
: https://www.bilibili.com/video/av8196245/?spm_id_from=333.788.videocard.25
:4 自从这群歪果仁沉迷中国某撩妹(han)软件之后。。。
: https://www.bilibili.com/video/av54125050/?spm_id_from=333.788.videocard.39
:4 自从这群歪果仁来中国代购以后。。。
: https://www.bilibili.com/video/av45695967/?spm_id_from=333.788.videocard.0
:4 【油管评论】澳大利亚新闻媒体专题报道抖音，老外评论：澳媒官方竟帮抖音打免费广告
: https://www.bilibili.com/video/av38640681/?spm_id_from=333.788.videocard.2
:4 油管636万次播放量，外国网友看中国抖音，最新评价：亚洲抖音比西方的更有趣
: https://www.bilibili.com/video/av53900678/?spm_id_from=333.788.videocard.28
:4 【coffee mint】中国的初创咖啡企业瑞幸咖啡（Luckin Coffee）是如何与星巴克（Starbucks）竞争的 - 新零售改变连锁企业
: https://www.bilibili.com/video/av4787541/?spm_id_from=333.788.videocard.9
:4 马云对谈美国记者，看这清晰的发音和缜密的逻辑！
: https://www.bilibili.com/video/av24268032/?spm_id_from=333.788.videocard.13
:4 马云为阿里全球化提早培养一群老外精英
: https://www.bilibili.com/video/av41116164/?spm_id_from=333.788.videocard.5
:4 2019CES老外吹爆阿里巴巴，阿里科技引美国记者连连称赞
: https://www.bilibili.com/video/av28376284/?spm_id_from=333.788.videocard.14
:4 TRADE WAR
: https://www.bilibili.com/video/av42286367/?spm_id_from=333.788.videocard.22
:4 【CNBC】Why Hershey Is Questioning Its Future In Chocolate? 风头正盛巧克力巨头好时对自家产业产生危机感?
: https://www.bilibili.com/video/av42078402/?spm_id_from=333.788.videocard.23
:4 【Bloomberg】Inside Tiffany's Private Suites for Vips 深入体验蒂凡尼顶级VIP服务
: https://www.bilibili.com/video/av32242665/?spm_id_from=333.788.videocard.0
:4 走进 Tiffany 在曼哈顿中心最私密的 VIP 套间 (Invitaion Only)【中字】
: https://www.bilibili.com/video/av40057316/?spm_id_from=333.788.videocard.4
:4 Bloomberg Traveler: 卢旺达的首都正在吸引游客【英语英字】
: https://www.bilibili.com/video/av29011081/?spm_id_from=333.788.videocard.7
:4 【Bloomberg】马斯克欲将Tesla上市公司私有化，借力沙特有钱任性
: https://www.bilibili.com/video/av29011498/?spm_id_from=333.788.videocard.19
:4 【Bloomberg】Albertine认为Tesla私有化完全合理
: https://www.bilibili.com/video/av43311344/?spm_id_from=333.788.videocard.24
:4 【CNBC】Why America Is Falling back In Love With SUVs? 为什么美国人又开始喜欢买SUV了?
: https://www.bilibili.com/video/av34030367/?spm_id_from=333.788.videocard.9
:4 【CNBC】什么是泡沫？
: https://www.bilibili.com/video/av35741925/?spm_id_from=333.788.videocard.2
:4 【CNBC】什么是光棍节？
: https://www.bilibili.com/video/av39413999/?spm_id_from=333.788.videocard.1
:4 CNBC explains:does U.S. debt matter?(有字幕）
: https://www.bilibili.com/video/av35993133/?spm_id_from=333.788.videocard.3
:4 [CNBC] Why 7-Eleven Failed In Indonesia
: https://www.bilibili.com/video/av26346372?from=search&seid=15345810143832101275
:4 What is Xiaomi_ _ CNBC Explains
: https://www.bilibili.com/video/av21766323?from=search&seid=15345810143832101275
:4 【日本软银集团】What is SoftBank - CNBC Explains
: https://www.bilibili.com/video/av38197919?from=search&seid=15345810143832101275
:4 [中文字幕]小米是如何崛起的？英国CNBC媒体实地体验中国小米旗舰体验店
: https://www.bilibili.com/video/av39321206/?spm_id_from=333.788.videocard.12
:4 活动作品见证手机的兴衰史！国内最热的手机到底是？【Flash可视化】
: https://www.bilibili.com/video/av38027920?from=search&seid=15345810143832101275
:4 华为总部面面观 Huawei's headquarters
: https://www.bilibili.com/video/av46970647/?spm_id_from=333.788.videocard.3
:5 Is this the future health care 人工智能应用下的未来医疗会是这样吗
: https://www.bilibili.com/video/av13079823/?spm_id_from=333.788.videocard.11
:5 （小米俄罗斯发布会）小米进军俄罗斯 Xiaomi in Russia 720P
: https://www.bilibili.com/video/av7452194/?spm_id_from=333.788.videocard.4
:5 华为公司在印度的宣传片（阿三啊）
: https://www.bilibili.com/video/av47428460/?spm_id_from=333.788.videocard.16
:5 【CNBC】NBC财经频道带你了解丝芙兰Sephora和Ulta的发展故事
: https://www.bilibili.com/video/av34027877/?spm_id_from=333.788.videocard.4
:5 【CNBC】Why is inequality rising?
: https://www.bilibili.com/video/av34036174/?spm_id_from=333.788.videocard.10
:5 【CNBC】盈利依然重要吗？
: https://www.bilibili.com/video/av44901280/?spm_id_from=333.788.videocard.8
:5 【CNBC】Inside the company making Your designer perfume| 在巴黎制作属于你自己的香水
: https://www.bilibili.com/video/av49395734/?spm_id_from=333.788.videocard.0
:5 【中英双语】【CNBC】关于5G（持续更新）
: https://www.bilibili.com/video/av64889158/?spm_id_from=333.788.videocard.3
:5 活动作品「领菁资讯」高通 CEO：原以为中国 5G 会晚 10 年，没想到第一年就推出了！/ 苹果 iPhone 12 用？苹果测试京东方屏幕，用于 iPhone 屏
: https://www.bilibili.com/video/av14186194/?spm_id_from=333.788.videocard.12
:5 【老外在中国】自从外国网友解锁了微信技能后......然后就......
: https://www.bilibili.com/video/av24046519/?spm_id_from=333.788.videocard.14
:5 在美国有名的中国品牌有哪些？我认为这五个最有名！
: https://www.bilibili.com/video/av52661579/?spm_id_from=333.788.videocard.5
:5 中国产品引发美国人排队购买！听听美国人怎么说？
: https://www.bilibili.com/video/av49354509/?spm_id_from=333.788.videocard.8
:5 中国手机占领一半印度市场？听听印度人怎么说！
: https://www.bilibili.com/video/av18091318/?spm_id_from=333.788.videocard.21
:5 探访美国一元店，一美元在美国能买到什么东西？「郭杰瑞」
: https://www.bilibili.com/video/av75342370/?spm_id_from=333.788.videocard.24
:5 活动作品双十一当天潜入阿里，抢购现场到底是怎样的？
: https://www.bilibili.com/video/av68258742/?spm_id_from=333.788.videocard.15
:5 花30元在拼夕夕买杂牌，对比2000元品牌货到底怎样？
: https://www.bilibili.com/video/av35662882/?spm_id_from=333.788.videocard.0
:5 活动作品生活在中国的老外们都是如何过双十一的？“血拼”起来毫不手软！
: https://www.bilibili.com/video/av27661946/?spm_id_from=333.788.videocard.1
:5 中国超市常见，但美国不常见的日用品有这些？！
: https://www.bilibili.com/video/av22505926/?spm_id_from=333.788.videocard.12
:5 深圳华强北淘货，这里的电子产品比美国便宜好多！
: https://www.bilibili.com/video/av19658696/?spm_id_from=333.788.videocard.3
:5 美国人去深圳买全球最好的无人机的时候...
: https://www.bilibili.com/video/av19658696/?spm_id_from=333.788.videocard.2
:5 美国人去深圳买全球最好的无人机的时候...
: https://www.bilibili.com/video/av5487365/?spm_id_from=333.788.videocard.4
:5 【油管最红】老外惊呼：从未见过的逆天无人机
: https://www.bilibili.com/video/av8913452/?spm_id_from=333.788.videocard.1
:5 等更啊等更！中国网络小说在国外越来越疯狂，看外国小哥怎麽说
: https://www.bilibili.com/video/av16448729/?spm_id_from=333.788.videocard.1
:5 【中字】美国大叔看中国网络小说的五大原因
: https://www.bilibili.com/video/av6847778/?spm_id_from=333.788.videocard.0
:5 【OMG!有老外】英国小哥怎么看鬼吹灯、如果蜗牛、美人为馅
: https://www.bilibili.com/video/av43448442/?spm_id_from=333.788.videocard.2
:5 自从这群歪果仁看了《流浪地球》以后。。。
: https://www.bilibili.com/video/av9491751/?spm_id_from=333.788.videocard.13
:5 自从这群歪果仁在中国狂飙共享单车以后。。。
: https://www.bilibili.com/video/av10314621/?spm_id_from=333.788.videocard.0
:5 自从这群歪果仁发表情包上瘾以后。。。
: https://www.bilibili.com/video/av61855351/?spm_id_from=333.788.videocard.6
:5 中国商品的质量就让美国去证明吧
: https://www.bilibili.com/video/av24173003/?spm_id_from=333.788.videocard.29
:5 DJI-大疆国外广告（帝国垄断）
: https://www.bilibili.com/video/av22505926/?spm_id_from=333.788.videocard.11
:5 深圳华强北淘货，这里的电子产品比美国便宜好多！
: https://www.bilibili.com/video/av36353962/?spm_id_from=333.788.videocard.18
:5 吐槽美国最廉价的航空，为什么套路这么深？！
: https://www.bilibili.com/video/av23364534/?spm_id_from=333.788.videocard.22
:5 【中字】外媒解读阿里巴巴为什么会是美国最大的IPO
: https://www.bilibili.com/video/av23667433/?spm_id_from=333.788.videocard.24
:5 马云俄罗斯谈未来 卢森堡首相听得如痴如醉成迷弟
: https://www.bilibili.com/video/av40825883/?spm_id_from=333.788.videocard.26
:5 阿里巴巴机器人 VS 亚马逊机器人
: https://www.bilibili.com/video/av20203593/?spm_id_from=333.788.videocard.34
:5 [中英字幕]鬼佬谈中国之无现金社会@水清木华字幕组
: https://www.bilibili.com/video/av38600473/?spm_id_from=333.788.videocard.4
:5 自从这群歪果仁中了中国网红的毒以后。。。
: https://www.bilibili.com/video/av52283624/?spm_id_from=333.788.videocard.30
:5 What is 5G? | CNBC Explains
: https://www.bilibili.com/video/av42697477/?spm_id_from=333.788.videocard.10
:5 【日本NHK】马云和阿里巴巴的未来计划
: https://www.bilibili.com/video/av34065359/?spm_id_from=333.788.videocard.10
:5 外国小哥被中国最大的星巴克旗舰店震惊了
: https://www.bilibili.com/video/av45717864/?spm_id_from=333.788.videocard.18
:5 【Bloomberg】亿万富翁+太空旅行
: https://www.bilibili.com/video/av46544347/?spm_id_from=333.788.videocard.1
:5 【双语字幕】【经济学人】未来的医疗是这样的？！ Is this the future of health？The Economist【科普向】【英语学习】
: https://www.bilibili.com/video/av65101044/?spm_id_from=333.788.videocard.2
:5 【The Economist】双语·经济学人 无现金社会意味着什么 190823
: https://www.bilibili.com/video/av47210842/?spm_id_from=333.788.videocard.29
:5 【The Economist】Are lab grown diamonds the future ?
: https://www.bilibili.com/video/av34046834/?spm_id_from=333.788.videocard.0
:5 【CNBC】航空公司如何为机票定价？
: https://www.bilibili.com/video/av39414237/?spm_id_from=333.788.videocard.1
:5 CNBC explains:how did dubai get so rich?(有字幕）
: https://www.bilibili.com/video/av37582755/?spm_id_from=333.788.videocard.0
:5 你猜中国只要1949的小米电动车在国外多少钱?老外看完差价羡慕得直喊要找中国代购!
: https://www.bilibili.com/video/av14393818/?spm_id_from=333.788.videocard.33
:6 【小米MIX2】【中文字幕】黑哥哥老外的小米mix 2评测 Xiaomi Mi Mix 2: The Bezel-less Sequel!
: https://www.bilibili.com/video/av13570385/?spm_id_from=333.788.videocard.38
:6 小米在孟加拉国首个官方线下店开业 Mi Flagship Store Opening 720P
: https://www.bilibili.com/video/av42346593/?spm_id_from=333.788.videocard.0
:6 【CNBC】What is Blockchain ? 带你了解Blockchain 区块链
: https://www.bilibili.com/video/av43219194/?spm_id_from=333.788.videocard.2
:6 （中字）为什么苹果产品卖的这么贵 - CNBC
: https://www.bilibili.com/video/av16682990/?spm_id_from=333.788.videocard.0
:6 加拿大人为证明中国的移动支付发达，炫耀自己一天不用现金给老外看！
: https://www.bilibili.com/video/av52011257/?spm_id_from=333.788.videocard.4
:6 YouTube美国UP第一次坐高铁 中国火车站真像个机场 中文字幕
: https://www.bilibili.com/video/av55899366/?spm_id_from=333.788.videocard.6
:6 科技未来在中国，油管网友评论中国智能无人驾驶巴士
: https://www.bilibili.com/video/av29301330/?spm_id_from=333.788.videocard.0
:6 马云奥巴马对话，气场和口才不输美国总统
: https://www.bilibili.com/video/av29472922/?spm_id_from=333.788.videocard.14
:6 美国超市常见，但在中国不常见的日用品有哪些？
: https://www.bilibili.com/video/av14057859/?spm_id_from=333.788.videocard.7
:6 【老外在中国】外国网友解锁淘宝技能后......全是时尚单品哈哈哈强烈推荐
: https://www.bilibili.com/video/av29472922/?spm_id_from=333.788.videocard.2
:6 美国超市常见，但在中国不常见的日用品有哪些？
: https://www.bilibili.com/video/av10485510/?spm_id_from=333.788.videocard.18
:6 自从这群歪果仁被中国综艺套路以后。。。
: https://www.bilibili.com/video/av11351102/?spm_id_from=333.788.videocard.19
:6 自从这群歪果仁玩嗨中国黑科技以后。。。
: https://www.bilibili.com/video/av10602332/?spm_id_from=333.788.videocard.18
:6 【军榜145期】美军买的最多的五种中国制造
: https://www.bilibili.com/video/av26254913/?spm_id_from=333.788.videocard.27
:6 当外国人得知OPPO FIND X不在美国销售竟扬言......正片4:56
: https://www.bilibili.com/video/av20477777/?spm_id_from=333.788.videocard.18
:6 【Strange Parts】我不小心去了中国一家曲棍球工厂
: https://www.bilibili.com/video/av16222335/?spm_id_from=333.788.videocard.33
:6 双十一老美也疯狂，不计运费跨国也要买买买！
: https://www.bilibili.com/video/av51829301/?spm_id_from=333.788.videocard.36
:6 YouTube加拿大UP主体验中国动感号 还没坐过瘾就已经到站 中文字幕
: https://www.bilibili.com/video/av14382792/?spm_id_from=333.788.videocard.19
:6 老外介绍世界最大游戏公司之一：腾讯
: https://www.bilibili.com/video/av9815873/?spm_id_from=333.788.videocard.0
:6 自从这群歪果仁爱上中国外卖以后。。。
: https://www.bilibili.com/video/av12330430/?spm_id_from=333.788.videocard.19
:6 【番外】这群歪果仁被中国黑暗料理逼疯了
: https://www.bilibili.com/video/av11351102/?spm_id_from=333.788.videocard.28
:6 自从这群歪果仁玩嗨中国黑科技以后。。。
: https://www.bilibili.com/video/av20818471/?spm_id_from=333.788.videocard.13
:6 为什么外国人更喜欢买华为而不是苹果？
: https://www.bilibili.com/video/av45516335/?spm_id_from=333.788.videocard.7
:6 抖音火遍全球，澳大利亚ABC新闻报道TikTok。
: https://www.bilibili.com/video/av43333897/?spm_id_from=333.788.videocard.29
:6 抖音输出国外大成功,老外科普什么是抖音?外国网友:抖音营销太凶残
: https://www.bilibili.com/video/av49204459/?spm_id_from=333.788.videocard.21
:6 【CNBC】特斯拉：上海史上最大的外商投资制造项目
: https://www.bilibili.com/video/av41977714/?spm_id_from=333.788.videocard.2
:6 【GRAZY】Truly stylish insiders in Paris 谁有资格参加巴黎高定大秀? 她们的真实想法是什么?
: https://www.bilibili.com/video/av32231713/?spm_id_from=333.788.videocard.12
:6 【Bloomberg】在大洋中漫步的无人船
: https://www.bilibili.com/video/av17922439/?spm_id_from=333.788.videocard.23
:6 30万美元扬声器是怎么捣鼓出来的_Bloomberg_特兰斯科
: https://www.bilibili.com/video/av41026157/?spm_id_from=333.788.videocard.4
:6 【英语】TE | 看《经济学人》练听读 未来我们都会变成素食主义者吗？【英字】
: https://www.bilibili.com/video/av42891552/?spm_id_from=333.788.videocard.2
:6 Millennial VS. Generation Z - How do they compare and What is the difference ?
: https://www.bilibili.com/video/av38307422/?spm_id_from=333.788.videocard.4
:6 快时尚的真正成本 The true cost of fast fashion _ The Economist
: https://www.bilibili.com/video/av48952716/?spm_id_from=333.788.videocard.5
:6 【经济学人官方视频】为何鸡肉如此廉价？（持续更新）
: https://www.bilibili.com/video/av32390961/?spm_id_from=333.788.videocard.16
:6 【CNBC】迪拜是怎么变得这么富有的？
: https://www.bilibili.com/video/av39415697/?spm_id_from=333.788.videocard.2
:6 CNBC explains:is retail dying?（有字幕）
: https://www.bilibili.com/video/av69435513/?spm_id_from=333.788.videocard.10
:6 华为首家“全球旗舰店”到底怎么样？设计大气，造价不菲。
: https://www.bilibili.com/video/av75454379?from=search&seid=15345810143832101275
:6 Alibaba’s keyless and cashless hotel is straight out of the future CNBC Reports
: https://www.bilibili.com/video/av4373708/?spm_id_from=333.788.videocard.4
:6 老外参观华为总部第二天（好多洋人）
: https://www.bilibili.com/video/av47134622/?spm_id_from=333.788.videocard.15
:7 【TikTok】国际抖音俄罗斯人是怎么玩抖音的#6
: https://www.bilibili.com/video/av47320989/?spm_id_from=333.788.videocard.16
:7 【CNBC】Why Google, Microsoft and Apple 三巨头要在 classrooms 哩神仙打架捏？
: https://www.bilibili.com/video/av47440124/?spm_id_from=333.788.videocard.14
:7 【Kris Jenner】CNBC采访，詹妈克里斯·詹娜对凯莉化妆品帝国和KUWTK带来的无限商机的看法
: https://www.bilibili.com/video/av19940932/?spm_id_from=333.788.videocard.15
:7 【老外在中国】当歪果仁从中国海淘了奇怪小商品后，爆笑到引发油管60万人在围观哈哈哈......
: https://www.bilibili.com/video/av16619208/?spm_id_from=333.788.videocard.25
:7 实战黑五抢货，人多货少抢不到，心力交瘁！
: https://www.bilibili.com/video/av37098011/?spm_id_from=333.788.videocard.12
:7 【官方双语】来自东方的神秘力量——小米Mi Box S评测#linus谈科技
: https://www.bilibili.com/video/av11949507/?spm_id_from=333.788.videocard.0
:7 自从这群歪果仁组团在王者荣耀开黑以后。。。
: https://www.bilibili.com/video/av11516890/?spm_id_from=333.788.videocard.17
:7 老外竟然用机器翻译看一念永恒？？-自制双语字幕
: https://www.bilibili.com/video/av19096042/?spm_id_from=333.788.videocard.2
:7 老外看中国：中国的太空计划和实力【中英字幕】
: https://www.bilibili.com/video/av17442227/?spm_id_from=333.788.videocard.0
:7 第一次淘宝购物终于收货，开箱有惊喜和惊吓！
: https://www.bilibili.com/video/av13064771/?spm_id_from=333.788.videocard.38
:7 德国技术宅到中国参观华为总部（华为才是真的厉害）
: https://www.bilibili.com/video/av40248572/?spm_id_from=333.788.videocard.0
:7 外国小哥告诉你王者荣耀在国外有多火! 【西班牙小哥儿德明】
: https://www.bilibili.com/video/av26393185/?spm_id_from=333.788.videocard.14
:7 【Asian Boss】星巴克在中国有多火？ | ASIAN BOSS
: https://www.bilibili.com/video/av31606824/?spm_id_from=333.788.videocard.17
:7 当阿里巴巴没有了马云掌舵这艘五千亿巨轮会走向何方？
: https://www.bilibili.com/video/av41870208/?spm_id_from=333.788.videocard.9
:7 【The Economist 经济学人】Fashion's toxic threads 繁盛的时尚产业对生活环境的影响
: https://www.bilibili.com/video/av41653800/?spm_id_from=333.788.videocard.13
:7 【CNBC】【The Economist 经济学人】【熟肉 英文字幕】The popularity of Starbuck星巴克的成长史
: https://www.bilibili.com/video/av28168836/?spm_id_from=333.788.videocard.9
:7 【2020宏观系列-Jim Millstein】破产重组业传奇Jim Millsteinkan看到可能的完美风暴
: https://www.bilibili.com/video/av22174858/?spm_id_from=333.788.videocard.5
:8 印度人看法：小米印度当前的状况及我不喜欢的地方【龙腾网字幕组】
: https://www.bilibili.com/video/av66975594
:8 【CNBC】最新报道：小米如何从中国走向世界（美国全国广播公司财经频道）
: https://www.bilibili.com/video/av69930454/?spm_id_from=333.788.videocard.6
:8 与华为合作,摩纳哥成欧洲首个实现5G全覆盖的国家 日本网友：今后不抄袭中国是不行了
: https://www.bilibili.com/video/av37263170/?spm_id_from=333.788.videocard.29
:8 外国人在YouTube展示中国无现金社会，引的各国网友疯狂评论：中国将是下一个超级大国，中国团结的像一个整体快速发展！
: https://www.bilibili.com/video/av25987052/?spm_id_from=333.788.videocard.3
:8 走进美国最大的世界食品展，中国展区怎么样？
: https://www.bilibili.com/video/av16123569/?spm_id_from=333.788.videocard.4
:8 老美吐槽：为什么在美国买中国制比在中国买便宜？
: https://www.bilibili.com/video/av26247147/?spm_id_from=333.788.videocard.6
:8 美国农民的生活是怎样的？为啥美国农业领先世界？
: https://www.bilibili.com/video/av16289176/?spm_id_from=333.788.videocard.10
:8 【官方双语】国产Macbook杀手？十小时续航？小米笔记本Pro测评 #linus谈科技
: https://www.bilibili.com/video/av26244860/?spm_id_from=333.788.videocard.4
:8 【官方双语】我来中国就是为了玩这个！电子科技大学的羽毛球机器人#linus谈科技
: https://www.bilibili.com/video/av21853806/?spm_id_from=333.788.videocard.0
:8 我丢了￥6,400的大疆无人机
: https://www.bilibili.com/video/av15739595/?spm_id_from=333.788.videocard.0
:8 【老外在中国】自从这个歪果仁玩了王者荣耀后，惊呼是世界上最成功的游戏。。。
: https://www.bilibili.com/video/av32971795/?spm_id_from=333.788.videocard.1
:8 国外大疆拍大电影现场，掌声雷动，屌的飞起。
: https://www.bilibili.com/video/av41979774/?spm_id_from=333.788.videocard.24
:8 【CNBC】Why Tesla （and everyone else in Tech）is obsessed with Batteries ? 特斯拉
: https://www.bilibili.com/video/av41979774/?spm_id_from=333.788.videocard.19
:8 【CNBC】Why Tesla （and everyone else in Tech）is obsessed with Batteries ? 特斯拉
: https://www.bilibili.com/video/av40460618/?spm_id_from=333.788.videocard.6
:8 【Bloomberg】未来农场里的高科技农民
: https://www.bilibili.com/video/av54326639/?spm_id_from=333.788.videocard.25
:8 【CNBC Report】plant-based dishes are the norm in the town in Bali| 在巴厘岛吃素食已经很普遍咯
: https://www.bilibili.com/video/av23887141/?spm_id_from=333.788.videocard.5
:8 巴黎第一家小米授权店开业啦, 小哥很兴奋~
: https://www.bilibili.com/video/av60790611/?spm_id_from=333.788.videocard.6
:9 youtube油管外国人看中国智能物流的评论
: https://www.bilibili.com/video/av60278987/?spm_id_from=333.788.videocard.4
:9 老外第一次坐高铁，竟被一尘不染的车站震惊！（从香港到桂林）
: https://www.bilibili.com/video/av23523268/?spm_id_from=333.788.videocard.38
:9 马云日本会见孙正义交流阿里巴巴近期发展状况
: https://www.bilibili.com/video/av52966825/?spm_id_from=333.788.videocard.4
:9 活动作品一加7Pro：打败苹果三星的中国高端手机品牌，看看印度人怎么说？ONEPLUS
: https://www.bilibili.com/video/av14355362/?spm_id_from=333.788.videocard.1
:9 【官方双语】直入人耳, 瞬间翻译! ——天朝产实时翻译机测评 #linus谈科技
: https://www.bilibili.com/video/av4713613/?spm_id_from=333.788.videocard.1
:9 【双语】全球化、贸易与贫困Globalization and Trade and Poverty@阿尔法小分队科教组
: https://www.bilibili.com/video/av31592974/?spm_id_from=333.788.videocard.8
:9 【Bloomberg】与众不同自动驾驶汽车ZOOX
: https://www.bilibili.com/video/av42971963/?spm_id_from=333.788.videocard.20
:9 【彭博商业周刊中文】中国深圳的未来工厂-Inside China's Future Factory
: https://www.bilibili.com/video/av41169466/?spm_id_from=333.788.videocard.9
:9 #彭博社Bloomberg#【中英文+生肉】外媒体验深圳之第一趴“深圳速度”#HelloWorld#
: https://www.bilibili.com/video/av31122943/?spm_id_from=333.788.videocard.10
:9 【Bloomberg】在卢旺达，他用无人机拯救生命
: https://www.bilibili.com/video/av42599653/?spm_id_from=333.788.videocard.32
:9 【CBC News】Outlets vs retail , and winners prices, Sale fail? 奥莱和实体店里的商品一样吗？
: https://www.bilibili.com/video/av34271504/?spm_id_from=333.788.videocard.1
:9 【经济生肉】How Microsoft Saved Apple (And Why They Did It)
: https://www.bilibili.com/video/av48963953/?spm_id_from=333.788.videocard.9
:10 【CNBC】荣耀与颓败：维多利亚的秘密
: https://www.bilibili.com/video/av19629988/?spm_id_from=333.788.videocard.15
:10 老外眼中无现金生活的中国
: https://www.bilibili.com/video/av22580099/?spm_id_from=333.788.videocard.13
:10 美国亚马逊会比京东又便宜又快吗 ？
: https://www.bilibili.com/video/av39062950/?spm_id_from=333.788.videocard.13
:10 【老外在中国】自从这群歪果仁来中国淘小商品后，大呼便宜又好用......
: https://www.bilibili.com/video/av15739178/?spm_id_from=333.788.videocard.13
:10 【老外在中国】自从这群歪果仁爱上了中国小商品后......
: https://www.bilibili.com/video/av50728780/?spm_id_from=333.788.videocard.4
:10 【自制双语】淘宝国际上发现的10种炫酷小玩意儿
: https://www.bilibili.com/video/av38578672/?spm_id_from=333.788.videocard.11
:10 【老外在中国】自从这群外国人在中国体验了富裕的生活后，豪华车、高级宾馆，大呼我真的在中国，太富有、疯狂了.....
: https://www.bilibili.com/video/av37190011/?spm_id_from=333.788.videocard.6
:10 中国人穿衣风格被低估了！看看外国反应：中国是趋势引领者
: https://www.bilibili.com/video/av55627851/?spm_id_from=333.788.videocard.19
:10 【科普向】为什么手机支付在美国行不通？
: https://www.bilibili.com/video/av37009185/?spm_id_from=333.788.videocard.3
:10 美国的星巴克还是中国的Luckin Coffee比较好？
: https://www.bilibili.com/video/av63901649/?spm_id_from=333.788.videocard.3
:10 活动作品【中国手机史4】华为崛起，小米上市，OV转型，魅蓝惨死——2018年的手机行业，到底发生了什么精彩的故事（这也许是数码区有史以来开过最大的一个坑）
: https://www.bilibili.com/video/av14655540/?spm_id_from=333.788.videocard.0
:11 【老外在中国】自从这群歪果仁兴奋的逛了淘宝之后，剁手党我们来了......
: https://www.bilibili.com/video/av8568674/?spm_id_from=333.788.videocard.26
:11 老外告诉你：在中国能做，但在美国做不到的事情
: https://www.bilibili.com/video/av27071554/?spm_id_from=333.788.videocard.5
:11 剑桥大学：The Future of Medicine 医学的未来
: https://www.bilibili.com/video/av48887414/?spm_id_from=333.788.videocard.9
:11 老外转战中英两国体验手机支付差距 直言：英国让他觉得时代倒退
: https://www.bilibili.com/video/av15643029/?spm_id_from=333.788.videocard.1
:11 2017马云加拿大多伦多中小企业论坛谈笑风生、幽默风趣、逗乐全场！中文字幕版
: https://www.bilibili.com/video/av12861569/?spm_id_from=333.788.videocard.2
:11 中国购物分享 What I Got From China | 约翰在中国
: https://www.bilibili.com/video/av26241598/?spm_id_from=333.788.videocard.19
:11 外国妹子时隔四年再来中国上海，逛相亲公园、全球最大星巴克......
: https://www.bilibili.com/video/av38999304/?spm_id_from=333.788.videocard.1
:11 关于众人皆爱的 LV，你不知道的10件事【中字】
: https://www.bilibili.com/video/av41629571/?spm_id_from=333.788.videocard.1
:11 【The Economist 经济学人】【熟肉 英幕】What will happen in 2019 畅想2019
: https://www.bilibili.com/video/av66939766/?spm_id_from=333.788.videocard.18
:12 【Cold Fusion】大企业的发家史 第1季 The "How BIG is..." Series Season 1
: https://www.bilibili.com/video/av24334204/?spm_id_from=333.788.videocard.10
:12 【中字】美国人在中国网络小说翻译中快被逼疯的几件事
: https://www.bilibili.com/video/av16981158/?spm_id_from=333.788.videocard.17
:12 马云：我不喜欢咖啡，但我爱星巴克
: https://www.bilibili.com/video/av23493654/?spm_id_from=333.788.videocard.9
:13 【中字】美媒访马云:：支付宝如何应对微信的威胁？
: https://www.bilibili.com/video/av24793415/?spm_id_from=333.788.videocard.3
:13 【Chanelette】我在中国都买了什么 旅行购物分享 | WHAT I BOUGHT IN CHINA?
: https://www.bilibili.com/video/av37106747/?spm_id_from=333.788.videocard.6
:13 KICKSVISION // 美国黑五现场直击：Nike犹如菜市场、YEEZY摆着随便买
: https://www.bilibili.com/video/av16998487/?spm_id_from=333.788.videocard.14
:13 【熟肉/全程】美媒采访马云、星巴克董事会主席霍华德·舒尔茨
: https://www.bilibili.com/video/av66943470/?spm_id_from=333.788.videocard.0
:13 【The Economist】生肉·经济学人 未来的工作 Future Works
: https://www.bilibili.com/video/av46051188/?spm_id_from=333.788.videocard.6
:13 【The Economist】The music industry and the digital revolution（Jacob访谈）
: https://www.bilibili.com/video/av16609523/?spm_id_from=333.788.videocard.4
:14 美国最便宜商店VS淘宝，结果连我这老外都惊讶。。。
: https://www.bilibili.com/video/av42358367/?spm_id_from=333.788.videocard.3
:14 【官方双语】8700K+DDR3！中国产逆天主板#linus谈科技
: https://www.bilibili.com/video/av11526492/?spm_id_from=333.788.videocard.13
:15 （生肉 毛妹评测小米6，很漂亮呀）XIAOMI MI6 ЛУЧШИЙ И ТОЧКА.
: https://www.bilibili.com/video/av23507202/?spm_id_from=333.788.videocard.2
:15 【中字】马云马来西亚演讲：总理和几千名商人感谢老马帮助中小企业
: https://www.bilibili.com/video/av67465672/?spm_id_from=333.788.videocard.1
:16 【Cold Fusion】大企业的发家史 第2季 The "How BIG is..." Series Season 2
: https://www.bilibili.com/video/av49822098/?spm_id_from=333.788.videocard.7
:16 【中英字幕】【高清】【TED】伊丽莎白.福尔摩斯，2014年【TED】演讲全记录，Elizabeth.Holmes，Theranos，BAD BLOOD
: https://www.bilibili.com/video/av42886663/?spm_id_from=333.788.videocard.2
:16 和Linus逛中国深圳电子市场 - StrangeParts - in China
: https://www.bilibili.com/video/av23875571/?spm_id_from=333.788.videocard.15
:16 【官方双语】 我们来参观一加的工厂啦！带你看一加6生产内幕 #linus谈科技
: https://www.bilibili.com/video/av15579442/?spm_id_from=333.788.videocard.9
:17 【TED演讲】麦克·贝茨：我难忘的一次中国行
: https://www.bilibili.com/video/av18034926/?spm_id_from=333.788.videocard.19
:17 这个华裔小胖子在yeezy发售前就拿到100双，美国鞋贩子的真实采访【中文字幕】
: https://www.bilibili.com/video/av26312408/?spm_id_from=333.788.videocard.8
:17 【老外科普】你知道中国无人超市背后的原理吗？(Strange Parts)
: https://www.bilibili.com/video/av9197567/?spm_id_from=333.788.videocard.4
:17 歪果仁制作的上海宣传片 - 中国独一无二的国际化大都市！
: https://www.bilibili.com/video/av61994624/?spm_id_from=333.788.videocard.11
:19 【中字】辣个老外在深圳造了一部自己的S9！
: https://www.bilibili.com/video/av6923476/?spm_id_from=333.788.videocard.3
:19 迷上淘宝的外国人（BJD）【那些中了淘宝毒的人儿】(Nerdydollgirl)
: https://www.bilibili.com/video/av19317820/?spm_id_from=333.788.videocard.7
:19 【Strange Parts】在中国深圳做一个定制的iPhone(Making a CUSTOM iphone - in Shenzhen , China)
: https://www.bilibili.com/video/av23876548/?spm_id_from=333.788.videocard.15
:20 【官方双语】12公里的WiFi - 居然成功了#linus谈科技
: https://www.bilibili.com/video/av17062058/?spm_id_from=333.788.videocard.4
:21 世界最大的星巴克，占地30000平方英尺！上海
: https://www.bilibili.com/video/av12995939/?spm_id_from=333.788.videocard.19
:22 老外评分最高的中国网文第一期（上）- 老外竟然最爱晋江和BL？？
: https://www.bilibili.com/video/av9625231/?spm_id_from=333.788.videocard.4
:22 歪果仁pk中国制造！10大网购自中国的奇葩产品！
: https://www.bilibili.com/video/av11586244/?spm_id_from=333.788.videocard.9
:22 老外逛淘宝？10件物品让老外大开眼界
: https://www.bilibili.com/video/av38493017/?spm_id_from=333.788.videocard.2
:22 纪录片.时尚的未来：可持续发展的时尚.2018[高清][生肉]
: https://www.bilibili.com/video/av22849776/?spm_id_from=333.788.videocard.1
:23 【官方双语】华！！强！！北！！←老莱真来中国装机了#linus谈科技
: https://www.bilibili.com/video/av10122862/?spm_id_from=333.788.videocard.10
:23 歪果仁从阿里网购十大奇葩“中国制造”商品，无力吐槽！
: https://www.bilibili.com/video/av43173663/?spm_id_from=333.788.videocard.16
:23 【中英剪辑·Strange Parts】老外如何在深圳华强北组装iphone6s
: https://www.bilibili.com/video/av4211245/?spm_id_from=333.788.videocard.5
:24 德国人中国之旅8：中国购物中心（好酷啊）
: https://www.bilibili.com/video/av10805205/?spm_id_from=333.788.videocard.4
:24 老外网购中国10个奇怪的物品
: https://www.bilibili.com/video/av24634665/?spm_id_from=333.788.videocard.26
:25 【中字】美媒传记：马云是如何雕琢出5000亿的阿里经济体
: https://www.bilibili.com/video/av23815232/?spm_id_from=333.788.videocard.4
:25 【老外在中国】自从这群歪果仁第一次在中国淘了美妆品后......
: https://www.bilibili.com/video/av24634665/?spm_id_from=333.788.videocard.15
:25 【中字】美媒传记：马云是如何雕琢出5000亿的阿里经济体
: https://www.bilibili.com/video/av20102540/?spm_id_from=333.788.videocard.37
:25 【孙正义】世界移动大会MWC2017-演讲
: https://www.bilibili.com/video/av24771753/?spm_id_from=333.788.videocard.1
:26 Strange Parts深入中国最大的原型PCB制造商之一(小姐姐真漂亮_(:з」∠)_)
: https://www.bilibili.com/video/av10688790/?spm_id_from=333.788.videocard.0
:28 谷歌前副总裁谈中国:中国，一个神奇的国度
: https://www.bilibili.com/video/av24512147/?spm_id_from=333.788.videocard.15
:30 阿里蔡崇信：许多美国人只想阻挠中国发展科技 他们对中国进步很恐惧
: https://www.bilibili.com/video/av21754684/?spm_id_from=333.788.videocard.15
:31 【中文字幕】看我把IPHONE的闪存升级八倍——在中国深圳
: https://www.bilibili.com/video/av13493929/?spm_id_from=333.788.videocard.10
:33 马云达沃斯对话美国记者，全程高能，简直是一场火光四溅的攻防战
: https://www.bilibili.com/video/av23532884/?spm_id_from=333.788.videocard.36
:37 【中字】美国克林顿邀马云：被称赞阿里巴巴商业奇迹引领中国科技进步
: https://www.bilibili.com/video/av5252742/?spm_id_from=333.788.videocard.20
:37 2015年CGI 大会：马云与克林顿谈笑风生（粑粑口才真好）
: https://www.bilibili.com/video/av54425001/?spm_id_from=333.788.videocard.2
:37 【中英字幕】2015年克林顿全球倡议【CGI】年会；克林顿，马云，伊丽莎白.福尔摩斯（ Theranos创始人 ）
: https://www.bilibili.com/video/av54464656/?spm_id_from=333.788.videocard.14
:37 2015 克林顿基金会年会 克林顿 伊丽莎白·霍姆斯 马云
: https://www.bilibili.com/video/av61763377/?spm_id_from=333.788.videocard.5
:39 【中文字幕】Strange Parts-在中国如何让一部iPhone 7支持无线充电
: https://www.bilibili.com/video/av24976428/?spm_id_from=333.788.videocard.5
:43 【科技纪录片】改变世界的硅谷 第1集【那些硅谷的传奇故事】【Discovery中字】
: https://www.bilibili.com/video/av23534424/?spm_id_from=333.788.videocard.6
:44 美媒采访马云：一场火花四溅的对碰,犀利言辞让全场政商哄笑
: https://www.bilibili.com/video/av3848553/?spm_id_from=333.788.videocard.9
:45 【纪录片】脸书CEO 马克·扎克伯格的故事 FACEBOOK CEO Mark Zuckerberg
: https://www.bilibili.com/bangumi/play/ep118877/
:48 马克·扎克伯格：揭秘脸谱网
: https://www.bilibili.com/video/av24716328/?spm_id_from=333.788.videocard.1
:51 [Bloomberg]The Rise of AI
: https://www.bilibili.com/video/av5170964/?spm_id_from=333.788.videocard.25
:57 小米Max & MIUI 8 印度发布会
: https://www.bilibili.com/video/av15318145/?spm_id_from=333.788.videocard.12
:57 [熟肉]小米Mix2印度发布会
: https://www.bilibili.com/video/av41563557/?spm_id_from=333.788.videocard.5
:57 马云达沃斯为中国声誉正名，西方人不懂我们的文化，过来走走看看就不会胡说八道了
: https://www.bilibili.com/video/av63835946/?spm_id_from=333.788.videocard.1
:59 【纪录片】深入社交网络：Facebook困难的一年 (2019).中文字幕
: https://www.bilibili.com/video/av22094433/?spm_id_from=333.788.videocard.11
:72 【纪录片】大企业 The Corporation 全二集 【中文字幕】
: https://www.bilibili.com/video/av23693074/?spm_id_from=333.788.videocard.7
:75 【中英字微调版】日本大学生脑洞大开 马云犀利对答！台下观众笑出内伤
: https://www.bilibili.com/video/av62587760/?spm_id_from=333.788.videocard.18
:77 【纪录片】5G技术：最新的全球工程 5G Technology The New Earth Project (2019)
: https://www.bilibili.com/video/av6121086/?spm_id_from=333.788.videocard.34
:97 【小米】小米产品发布会合辑
: https://www.bilibili.com/video/av49427197/?spm_id_from=333.788.videocard.28
:104 第三次工业革命：一个全新的共享经济 The Third Industrial Revolution: A Radical New Sharing Economy
===Wk13 Lynda.com for Business News: search "Trend"===
:https://www.lynda.com/Marketing-tutorials/Marketing-reporting/693110/5001968-4.html
:0 Marketing reporting FromData Visualization for Marketers
:https://www.lynda.com/Marketing-tutorials/three-rules/693110/5001970-4.html
:1 The three rules FromData Visualization for Marketers
:https://www.lynda.com/Content-Marketing-tutorials/Welcome/461915/504668-4.html
:1 Welcome FromWriting Headlines
:https://www.lynda.com/SEO-tutorials/Realistic-SEO-goals/544272/565204-4.html
:1 Realistic SEO goals FromDanny Sullivan on SEO
:https://www.lynda.com/SEO-tutorials/Search-strategies/544272/565207-4.html
:1 Search strategies FromDanny Sullivan on SEO
:https://www.lynda.com/SEO-tutorials/Mobile/544272/565213-4.html
:1 Mobile FromDanny Sullivan on SEO
:https://www.lynda.com/IT-Infrastructure-tutorials/Upcoming-changes-fourth-industrial-revolution/743170/5020129-4.html
:1 Upcoming changes with the fourth industrial revolution FromFoundations of The Fourth Industrial Revolution (Industry 4.0)
:https://www.lynda.com/Marketing-tutorials/Press-release-writing/737793/775541-4.html
:1 Press release writing FromWriting a Press Release
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Monitor-your-competitors-websites-changes/737795/5022317-4.html
:1 Monitor your competitors' websites for changes FromMarketing Tips
:https://www.lynda.com/Marketing-tutorials/Keeping-up-digital-marketing-trends/737794/797703-4.html
:1 Keeping up with digital marketing trends FromDigital Marketing Trends
:https://www.lynda.com/Content-Marketing-tutorials/Make-headlines-engaging/461915/504676-4.html
:2 Make headlines engaging FromWriting Headlines
:https://www.lynda.com/Marketing-tutorials/Searching-competitor-sites-hidden-gems-content/737795/800374-4.html
:2 Searching competitor sites for hidden gems and content FromMarketing Tips
:Trend drivers FromMarket Trends and How to Identify Them
:2 Digital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Live-from-your-phone/737794/797708-4.html
:2 Live from your phone FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Whats-new-social-shopping/737794/5005913-4.html
:2 What's new in social shopping? FromDigital Marketing Trends
:https://www.lynda.com/Marketing-tutorials/Social-media-news-trends-4/737794/5022291-4.html
:2 Social media news and trends: 4 FromDigital Marketing Trends
:https://www.lynda.com/SEO-tutorials/Keeping-top-trends/544272/565211-4.html
:3 Keeping on top of trends FromDanny Sullivan on SEO
:https://www.lynda.com/SEO-tutorials/How-searches-performed-today/544272/565209-4.html
:3 How searches are performed today FromDanny Sullivan on SEO
:https://www.lynda.com/Business-tutorials/Market-Trends-How-Identify-Them/2814146-2.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3atrend%0apage%3a3%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:3 Market Trends and How to Identify Them
:https://www.lynda.com/Marketing-tutorials/Press-release-outline-overview/737793/775550-4.html
:3 Press release outline overview FromWriting a Press Release
:https://www.lynda.com/Marketing-tutorials/Using-Google-Trends-market-research/737795/5032451-4.html
:3 Using Google Trends for market research FromMarketing Tips
:https://www.lynda.com/Business-tutorials/Market-Trends-How-Identify-Them/2814146-2.html
:3 Market Trends and How to Identify Them
:https://www.lynda.com/Marketing-tutorials/Finding-right-influencers-your-brand/653251/727436-4.html
:4 Finding the right influencers for your brand FromMarketing to Millennials
:https://www.lynda.com/Raspberry-Pi-tutorials/Introduction-Internet-things/178115/362471-4.html
:4 Introduction to the "Internet of things" FromProgramming the Internet of Things with iOS
:https://www.lynda.com/Photography-tutorials/impact-social-media-your-creative-business/504401/635653-4.html
:5 The impact of social media on your creative business FromSocial Media for Photo and Video Pros
:https://www.lynda.com/IT-Infrastructure-tutorials/Rapid-advances-different-sciences/743170/5020137-4.html
:5 Rapid advances in different sciences FromFoundations of The Fourth Industrial Revolution (Industry 4.0)
:https://www.lynda.com/IT-Infrastructure-tutorials/Autonomous-vehicles/743170/5020144-4.html
:5 Autonomous vehicles FromFoundations of The Fourth Industrial Revolution (Industry 4.0)
:https://www.lynda.com/Business-tutorials/Deciphering-trends-vs-fads/2814146/2237507-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3atrend%0apage%3a3%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:5 Deciphering trends vs. fads FromMarket Trends and How to Identify Them
:https://www.lynda.com/Business-tutorials/Deciphering-trends-vs-fads/2814146/2237507-4.html
:5 Deciphering trends vs. fads FromMarket Trends and How to Identify Them
:https://www.lynda.com/Business-tutorials/Trend-drivers/2814146/2238507-4.html?srchtrk=index%3a4%0alinktypeid%3a2%0aq%3atrend%0apage%3a3%0as%3arelevance%0asa%3atrue%0aproducttypeid%3a2
:6 Trend drivers FromMarket Trends and How to Identify Them
:https://www.lynda.com/Business-tutorials/Trend-drivers/2814146/2238507-4.html
:6 Trend drivers FromMarket Trends and How to Identify Them
:https://www.lynda.com/IT-Infrastructure-tutorials/four-industrial-revolutions/743170/5020132-4.html
:7 The four industrial revolutions FromFoundations of The Fourth Industrial Revolution (Industry 4.0)
===reposts Wk 13-12.2===
Repost 18f %% 11:54:13
临近期末，
你们也应该写写
有关这个课的评论。
建议先写成英语日记，
我很想让你赚赚分:
* 这个课有什么东西，
你们通过以前未知的方法，
或这个课独有的方法学到了，
而且觉得是
最该学/学了觉得最开心/
学了觉得对自己一辈了有用、即使
考过了期末也不会立刻扔掉，
而是能自然地记在脑海中
甚至会自觉地使用这个知识？
主观打一个分数
* 这几个知识，可以是课本知识，
也可以是以前未想到竟然会通过这种方法
学到的不在课本，但相关的有用知识，
也可以是一种自己以后会自觉用到的
学习方法技巧。
主观打一个分数
* 同时，今学期你现在可以定一个愿望，或使劲想想学期初你就已定了的一个什么愿望，
可以是异想天开的愿望，
也可以是与本课学习密切关联的愿望，
使劲想想现在如何通过本课的学习方式，
及本课课本内外学到的知识，
去实现这个愿望。已实现了吗？
主观打一个分数
* 同时，今学期你现在可以使劲想想
自己做得最开心的事，
可以是无意中见到最开心的东西，
也可以是与本课学习密切关联的
应该让你最开心的东西，
使劲想想现在如何通过本课的学习方式，
及本课课本内外学到的知识，
去实现这个最开心的东西。已实现了吗？
主观打一个分数
* 最后，总的谈谈教育本身。
可否说说，社会上'教育'
将来理想来说，
你觉得应当为哪些目的服务？
你本人希望如何做
去服务、或实现这些理想目的？
自己最有信心的东西是哪些？
建议可上网搜搜这个话题: 知乎等网站、维基等。。。
上面几个部分，
都简要一两句话写进这篇日记中。
(集中发)
Repost 18f %% 19:04:12
除'长歌'可每十六个汉字赚两分；
'书尾案例 的 每问一关键词及其课文对应页'，
每个案例搜了所有问句的课文中对应页，并把对应页写于案例问问题那页，
得一分。
每一课堂课间，允许分享两案例，也就是每次分享最多给两分。
怎样做这个作业呢？
* 要知道，课本264~305页，为'案例集'。
* 每案例末，为'该案例诸问题'。
* 比如说:
第305页上，为关于案例36: mountain view builders 的诸问题。
* 第一个问题为 what do you think of larry lindgren's marketing strategy so far? 。。。 总共有(四)个问题。
* 第一个问题中的'章节概念关键词'为
marketing strategy . 而第一个问题的书中解答依据所在页，很可能是30页(但也可能在某另一页)。当你确认了确在第30页，找到了解答第一个问题的文字依据时，
方才在划了线的'marketing strategy' 一词下，写上数字30。
* '该案例诸问题'四个问题，每个问题，都有一个'章节概念关键词'，如 'promotion objectives', 'targeting', 'promotion blend'.
每个'章概键'都标出对应页码。晒一个案例，我给你一分。每堂课最多允晒两个。
%%
在赚了这个'分享案例分'后，
你读读每个'章概键'对应页上的依据，
然后思考一下这些'案例诸问'，
并把你的思考答案，
写在笔记本，
每50~100词即可赚
很优惠的日记分，
请记得告诉我'this is my own writing, 
answering CASE QUESTIONS'.
每篇字数切勿超100英语词。
(集中发)
Repost 18f %% 19:35:15
如果你是个
'晨读'的人，
每天早上
用很慢的速度，
大声 '晨读'
三四篇 264~305页
'书尾案例'
是尤其有益的。
诸案例，
是把不同的抽象知识
具象地连贯起来的
关键一步。
是实操秘笈、get 宝典。
甚至: 一篇'案例'，可能用一两个关键词(转换成汉字)，就能记得十分清晰。
汉字串起来成为'长歌/短歌'，
几十个汉字居然可以把
几十个案例
都全部记牢。
(集中发)
Repost 18f %% 21:11:56
下几周，
分数尤其优惠的章后题分享方式，为'长歌' 或 '书尾案例 诸问 关键词 页码'。
而尤其优惠的
英语日记形式，
应当为:
* 书尾案例诸问尝答 100词以下；
及
* 市场策划书草稿 节选 100词以下。
* 优质日记题: 老师建议必应维基搜的几个 问题的网上答案 100词以下
(集中发)
Repost 18f %% 22:48:46
国内外市场营销研究生项目及考证（速申请）
六个月内，争取申请成功
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e7%a1%95%e5%a3%ab&FORM=HDRSC1
市场营销硕士
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e8%80%83%e7%a0%94&FORM=HDRSC1
市场营销考研
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e8%80%83%e8%af%81&FORM=HDRSC1
市场营销考证
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e8%af%81%e4%b9%a6&FORM=HDRSC1
市场营销证书
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e8%ae%a4%e8%af%81&FORM=HDRSC1
市场营销认证
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80%e8%b5%84%e6%a0%bc%e8%af%81&FORM=HDRSC1
市场营销资格证
:https://cn.bing.com/search?q=%e5%b8%82%e5%9c%ba%e8%90%a5%e9%94%80+%e7%95%99%e5%ad%a6&FORM=HDRSC1
市场营销 留学
:https://cn.bing.com/search?q=marketing+master%27s+degree&FORM=HDRSC1
marketing master's degree
:https://cn.bing.com/search?q=marketing+certificate&FORM=HDRSC1
marketing certificate
:https://cn.bing.com/search?q=marketing+graduate+program&FORM=HDRSC1
marketing graduate program
:https://cn.bing.com/search?q=marketing+jobs&FORM=HDRSC1
marketing jobs
（集中发）
:https://www.pierre-fabre.com/fr/nous-rejoindre/etudiants-et-jeunes-diplomes/graduate-program-marketing
:https://www.cune.edu/academics/graduate/mba/marketing/
:https://jobsearch.az/vacancies38234_ru.html
:https://www.usnews.com/best-graduate-schools/top-business-schools/marketing-rankings
:https://www.cim.co.uk/qualifications/certificate-in-professional-marketing/
:https://www.ecornell.com/certificates/marketing/digital-marketing/
:https://extension.berkeley.edu/public/category/courseCategoryCertificateProfile.do?method=load&certificateId=17111
Certificate Program in Marketing
:https://www.phoenix.edu/programs/continuing-education/certificate-programs/business-and-management/cert-mkt.html
:https://ce.uci.edu/areas/business_mgmt/marketing/
:https://masters.vu.nl/en/programmes/marketing/index.aspx
:https://www.bestmastersdegrees.com/top/most-affordable-online-masters-in-marketing
:https://www.masterstudies.com/Masters-Degree/Marketing/USA/
:https://www.gradschools.com/programs/marketing-advertising/marketing
:https://www.usnews.com/education/online-education/digital-marketing-masters-degree
:http://www.degreedb.com/degrees/masters/marketing
:https://www.fullsail.edu/degrees/digital-marketing-master
:https://www.collegechoice.net/rankings/best-masters-in-marketing-degrees/
:https://study.com/articles/marketing_masters_degree_salary_jobs.html
:https://www.masterstudies.com/Masters-Degree/Marketing/
Repost 18f %% 22:48:57
:https://www.zhihu.com/question/20411643
营销师的证到底有没有用？
:http://cmat.org.cn/xwzx/1580.jhtml?chId=147&flagId=147
中国市场营销资格证书(CMAT)申请指南
:https://wenku.baidu.com/view/baeb32a5284ac850ad024235.html
市场营销专业需要考的证书
:https://wenku.baidu.com/view/50037eaef524ccbff1218426.html
中国市场营销资格证考试(CMAT)简介
:https://baike.baidu.com/item/%E8%90%A5%E9%94%80%E5%B8%88%E8%B5%84%E6%A0%BC%E8%AF%81/5494446
营销师资格证
:https://wenku.baidu.com/view/6875fc56767f5acfa1c7cd79.html
市场营销练习题及答案
:https://ke.qq.com/course/187634
SMEI市场营销国际职业资格认证
:https://wenku.baidu.com/view/d2a290a6a58da0116d17490c.html
市场营销师认证考试方案
:https://www.zhihu.com/question/59571702
学市场营销要考哪些证书啊？
:https://www.applysquare.com/topic-cn/flLAWQOuZ/
市场营销学专业证书考试
:https://www.academiccourses.cn/Postgraduate-Certificate-in-Marketing/Ying-Guo/LSBF/
市场营销专业研究生证书
London School of Business and Finance (LSBF) Executive Education
:http://cmat.cmat.org.cn/
中国市场营销资格证书(CMAT)申请指南
:https://wenku.baidu.com/view/aebf7933ee06eff9aef80778.html
市场营销专业证书
:https://baike.baidu.com/item/%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80%E8%AE%A4%E8%AF%81
市场营销认证
:https://baike.baidu.com/item/%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80%E8%B5%84%E6%A0%BC%E8%AF%81/9924653
市场营销资格证
:http://www.doc88.com/p-7092048871286.html
市场营销考证复习题
:https://www.zhihu.com/question/30064178
市场营销专业可以哪些证书？
:https://www.zhihu.com/search?type=content&q=%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80%20%E8%AF%81%E4%B9%A6
市场营销 证书
:https://wenku.baidu.com/view/ef4e807c1711cc7931b71658.html
市场营销考证
:https://wenku.baidu.com/view/1f52100f7cd184254b353543.html
市场营销考证
:http://www.kaoshidian.com/zhishi/1574.html
市场营销管理考研有哪些科目？
:https://www.zhihu.com/question/28368770?sort=created
市场营销专业该不该考研？
:https://wenku.baidu.com/view/4bcb7e84b9d528ea81c77984.html
市场营销考研指南
:https://www.dxsbb.com/news/17435.html
2018-2019市场营销专业考研方向分析
:https://zhuanlan.zhihu.com/p/24768987
美国市场营销硕士名校推荐
:https://wenku.baidu.com/view/dc691cc3a8956bec0875e317.html
爱丁堡大学市场营销硕士申请条件
:https://wenku.baidu.com/view/dd66fa5a7ed5360cba1aa8114431b90d6c8589a2.html
市场营销硕士毕业论文
:http://www.compassedu.hk/class_19
美国市场营销
:http://www.eduei.com/baike_xsxss_zhaoshouzhuanyue/0/186.html
市场营销硕士研究生
:https://jingyan.baidu.com/article/dca1fa6f6aee5af1a540526c.html
美国留学市场营销硕士Marketing专业详解
:https://www.nottingham.edu.cn/cn/business/postgraduate-programmes/msc-marketing.aspx
诺丁汉大学商学院（中国）
:http://aebs.ecnu.edu.cn/qyglzywkgglfxwssxm/list.htm
 市场营销专业（精品品牌管理方向）硕士项目
:https://www.zhihu.com/question/39940972
去美国读市场营销硕士怎么样？
（集中发）
Repost 18f %% 18:33:49
如果你们是 可能叫到的 组， 如果叫到之前， 就可以作为“志愿组”上台。 而且作为志愿组，你们还可以被给予 两次上台的机会。
Repost 18f %% 13:47:01
暗示范围：
* 我的视频，是精心挑选排序过的
* 所有“视频内容” 以及 “关于视频的黑板书问题”， 其实对应的是课本章节内 我 暗示你们要查找、理解、甚至记背 的细节
* 因为，视频虽然含有丰富信息，但是，和它们相关的“细节”，有很多还是在书上。 细节是要具体了解，才以免出错的。
* 你看视频、答视频黑板书问题， 记下了多少个“关键词”？ 它们的“对应细节”在课本哪一章、哪一页？
这是我的“暗示”。
* “关于视频的黑板书问题” 所有都在班长手上。
* 你们要向你们组的“联络专员”索取所有这些黑板书。
* 联络专员则向班长集体索取板书。
* 然后联络专员要把所有板书， 一起发给自己组所有同学。
（集中发）
Repost 18f %% 19:20:07
如果生怕自己组因
志愿时叫得不够大声
或
事假等原因，
最终未得到足够的周数上台表演
已准备好的脱口秀，
有一个救命方法: 按脱口秀题作文，但要注意以下几点:
* (十七:)任何作文，包括按脱口秀题作文及读书作文，最迟截至交货日期为十七周课堂，绝对无延期。
但允许提前任何时候交。
* (吻合:)'按脱文'与 '读书文'不同，前者的题目完全与本学期其中一个脱口秀题目吻合。后者则只是'读书作文答卷a b c d选题任拣'。
'(五引:)按脱文'与 '读书文'不同，前者无需读完所引用的五篇网文/书，但要求必须是引用五篇以上，而且文/书名 要 注于 文末； 
后者必须是读原著书，中文书是不行的，影视滥竽充数是不行的，网文滥竽充数是不行的，而且原著英文书若未全读完整本，老师是不允许你动笔写的。
* (答卷:)'按脱文'同样是写在'读书作文答卷'上，用手写。字按规定大小，500英语词以上。
(集中发)
Repost 18f %% 21:47:06
 “市场策划书 最终期末考作品 布置指示” 已经上传到Q群，微信群。 班长务必从Q群中下载该文件，
然后在“每周集中发指定时间”， 将此文件私聊或私邮发给各联络专员， 并敦促联员转发每个组友。
你们要把该文件中所有红字部分，并把这些部分在笔记中抄、列出来：
以下是“市场策划书 最终期末考作品 布置指示”的红字部分罗列：
* 17(周)上交纸质版
* 产(品)或服务
* (英)文
* (2)000
* 附录页(注)明出处
* 论文写作格式(规)范。（具体格式见附件中的4.
* 策划书写作结构(概)要（见表1
* (5)SK4
* Times New (Roman)
* (Table) 2.2……（标在图下方
* (Figure) 2.2……（标在表上方
* (引)文： 书籍格式/期刊格式/网络资源
* (雷)同部分超过40%的，均按不及格
* 不足2000字的，成绩按(缺)考
* (总)成绩的50%
* (容)充确针应对
* (运)畅误顺
* (析)全重位阐
* (创)容案应操组创
* (格)理茂材排上
* 周品英二注， 规概五罗表， 图引雷缺总， 容运析创格
%%
以下是“市场策划书”所有“红字部分”的总结：
1* 学生以何种形式交货？
- 考核时间： 第17周上交纸质版国际市场营销策划书
- 在课堂上，上交 完全按照规定打印出的， 纸质版 作品。 它代表着你的期末考试考卷。 按理不允许任何迟交。 如果有任何迟交，必须合理地解释，才看看可否酌情破例。
2* 学生提前一周交一份草稿，以何种形式评估此草稿质量:
:- 草稿的话，其实可以用以下形式：
:- 如果已经打印出来了打印的纸质初稿， 老师只需当面看看， 立即发还， 并必要时，用红笔写写建议修改的评语。
:- 如果是 电脑上的 word 文件，老师只接受 email 传来的文件，只允许你发到 老师邮箱 ， 而不允许发到任何别的邮箱，也不允许通过 QQ私聊、微信私聊等、或别的方式传送。
:- 第十六周草稿的截至日期为： 十二月二十四日。 迟于这一天的草稿，老师有权不予理睬。
:- 老师对草稿的 评分要求并不高。其实对草稿所给的分也不高，不过是几个“参与分（相当于几个日记分）”的分数。 如果质量高点的，就给满这个“草稿日记分”， 如果质量低的草稿，就扣点这个“草稿日记分”或者零分。
3* 最终评审市场策划书成品的标准:
: 成品的字数要求: 会如何扣分？
: - 2000
: - 不足2000字的，成绩按缺考
: - 总成绩的50%
: 格式要求:会如何扣分？
: - 附录页注明出处
: - 论文写作格式规范。（具体格式见附件中的4.
: - 策划书写作结构概要（见表14
: - 引文： 书籍格式/期刊格式/网络资源
: 质量及学生表达能力、知识点掌握程度要求:会如何扣分？
: - 雷同部分超过40%的，均按不及格
: - 容充确针应对
: - 运畅误顺
: - 析全重位阐
: - 创容案应操组创
: - 格理茂材排上
（集中发）
Repost 18f %% 18:38:24
 “市场策划书 最终期末考作品 布置指示” 已经上传到Q群，微信群。 班长务必从Q群中下载该文件，
然后在“每周集中发指定时间”， 将此文件私聊或私邮发给各联络专员， 并敦促联员转发每个组友。
你们要把该文件中所有红字部分，并把这些部分在笔记中抄、列出来：
以下是“市场策划书 最终期末考作品 布置指示”的红字部分罗列：
* 17(周)上交纸质版
* 产(品)或服务
* (英)文
* (2)000
* 附录页(注)明出处
* 论文写作格式(规)范。（具体格式见附件中的4.
* 策划书写作结构(概)要（见表1
* (5)SK4
* Times New (Roman)
* (Table) 2.2……（标在图下方
* (Figure) 2.2……（标在表上方
* (引)文： 书籍格式/期刊格式/网络资源
* (雷)同部分超过40%的，均按不及格
* 不足2000字的，成绩按(缺)考
* (总)成绩的50%
* (容)充确针应对
* (运)畅误顺
* (析)全重位阐
* (创)容案应操组创
* (格)理茂材排上
* 周品英二注， 规概五罗表， 图引雷缺总， 容运析创格
%%
以下是“市场策划书”所有“红字部分”的总结：
1* 学生以何种形式交货？
- 考核时间： 第17周上交纸质版国际市场营销策划书
- 在课堂上，上交 完全按照规定打印出的， 纸质版 作品。 它代表着你的期末考试考卷。 按理不允许任何迟交。 如果有任何迟交，必须合理地解释，才看看可否酌情破例。
2* 学生提前一周交一份草稿，以何种形式评估此草稿质量:
:- 草稿的话，其实可以用以下形式：
:- 如果已经打印出来了打印的纸质初稿， 老师只需当面看看， 立即发还， 并必要时，用红笔写写建议修改的评语。
:- 如果是 电脑上的 word 文件，老师只接受 email 传来的文件，只允许你发到 老师邮箱， 而不允许发到任何别的邮箱，也不允许通过 QQ私聊、微信私聊等、或别的方式传送。
:- 在第十六周周头(注意更新信息)草稿的截至日期为：
十二月 十七日 / december 17 。
 迟于这一天的草稿，老师有权不予理睬。
:- 老师对草稿的 评分要求并不高。其实对草稿所给的分也不高，不过是几个“参与分（相当于几个日记分）”的分数。 如果质量高点的，就给满这个“草稿日记分”， 如果质量低的草稿，就扣点这个“草稿日记分”或者零分。
3* 最终评审市场策划书成品的标准:
: 成品的字数要求: 会如何扣分？
: - 2000
: - 不足2000字的，成绩按缺考
: - 总成绩的50%
: 格式要求:会如何扣分？
: - 附录页注明出处
: - 论文写作格式规范。（具体格式见附件中的4.
: - 策划书写作结构概要（见表14
: - 引文： 书籍格式/期刊格式/网络资源
: 质量及学生表达能力、知识点掌握程度要求:会如何扣分？
: - 雷同部分超过40%的，均按不及格
: - 容充确针应对
: - 运畅误顺
: - 析全重位阐
: - 创容案应操组创
: - 格理茂材排上
（集中发）
草稿= First Draft
成品= Final Draft
草稿只允许 老师邮箱 邮传、打印纸质按时堂上呈阅 两种方式 来呈交。
而成品则只允许 打印纸质按时堂上呈交 一种方式呈交。
草稿须在第一页左上角打上 First Draft 字样。
成品则必须记得 完全去掉 First Draft 这个字样，以免混淆。
(集中发)
Repost 18f %% 19:58:01
Project Creative Idea:
* 大家不知对: 市场将如何接纳这一款'江小白冰猴啤汽饮料: 柏林酸啤风味'，元芳怎么看。
* 我的几个懵圈的地方是:
: 它确说明了它是'啤汽饮料'，但啤汽饮料到底是什么鬼，我一脸懵。
: 它是假的啤酒没错，它很诚实承认了，但我怕的是喝到了假的饮料，假的一切。
: '柏林酸啤'是什么我沒研究。但'柏林酸啤'听起来很高大上。我也希望这个冰猴是属于'柏林酸啤类别'。
: 但问题是:'柏林酸啤风味'是个什么鬼？地沟油也是食油风味的好不好？
: 我本身不喜欢江小白的主打产品。广创设计是挺炫。实际价值渣渣。
* Creative Idea 任务:
: 顾客有点懵，
你认为江小白该怎么破？
: 也就是说，你给出个创意的推倒重来的广告、营销方案来看看。
(集中发)
Repost 18f %% 19:59:47
沒有传统底蕴的一种产品，
无论是舶来的底蕴如
俄罗斯格瓦斯、手工麦啤、德国拉格；
还是土生土长的底蕴如:
老靑岛、老珠啤、玉冰烧。。。
没有这种底蕴，
你的产品，
寸步难行。
因为不是说顾客沒见过它是什么鬼，
而是说，你连它是什么鬼，
都定义不出来。
Repost 18f %% 20:17:33
Creative Idea Project:
* Yes, i think the customer's criticism on the brand concerned is right, that it has committed a sin in advertising/marketing. 对，我认为顾客对此品牌的差评是对的: 它是把其广告/营销策略搞砸了。 why say so? 为何这么说？
* No. i don't think this brand has really made a mistake in ad/marketing. 我不赞同顾客的差评。其实该品牌的广告/营销策略无可厚非。why say so? 为何这么说？
* i think it really depends. what you see is no clear evidence of either making or not making any mistakes. 没有那么快得出结论。还得看一些不确定因素。尚无证据表明该品牌犯了、或完全沒犯广告/营销策略大忌。 Depend on what factors? 那，依你看，还得由什么额外因素决定呢？
* How can this brand satisfactorily answer the criticizing customer's QUESTIONS? break down your answer please. 你为该品牌代言一下: 当如何逻辑地、逐个回应 那位顾客的各个'疑问'，以所有疑问，都妥善解答？
* How can this brand satisfactorily solve the PROBLEMS at hand? State your solution step by step please. 你为该品牌策略一下: 当如何逐个解决 该品牌在此案例中，面临的难题？ 请一步步地列出你的解决步骤。
(集中发)
Repost 18f %% 20:28:22
Creative Idea Project 
有三个赚分机会:
1. 任何课后写的有关上面内容的英语日记，只要每篇字数控制于50~100词之间，报上来说属 'creative project diary' , 得优惠分值。
2. 堂上头脑风暴，则看该组是否在课间呈上 符合指示 及页数的风暴笔记(当日会说明指定多少页)
3. 台上脱口秀以 debate 辩论形式进行。老师负责数每位辩论者的'全句句数'是否达到20全句。
%%%
当然，如果未及时上台讲得了这个'辩论'，
则尽量把 creative ideas 风暴或写日记时猎取的点子，
用在:
real/fake company, industry analysis, marketing minutes, chapter questionnaire 及
期末书面作品出口营销策划书
上吧！
用得越多点子，越好。偷点子最好。
(集中发)
Repost 18f %% 18:00:35
creative idea project 脑暴，
允许用正佳广场'不方便面馆'，
或 '门店暴走行' 的市区各 创意书店、门店 等为案例，
不一定是江小白。
但 脑暴问题基本上要问
与PPT上 同类问题。
(集中发)
Repost 18f %% 18:07:07
Line 的社交软件翻墙才能用。
Line 的正佳 line friends 门店
到底在广州卖的的什么鬼？
'门店暴走行' 其中一个可选案例
就是 line 品牌的 中国大陆
创意营销策略。
脑暴问题照样沿用 creative idea project ppt 上同样几个问题
(集中发)
Repost 18f %% 18:14:01
line 的提问，并非问的是'它的广州门店成不成功'，
而是问
'它的整个中国大陆营销策略是否合理'。
(集中发)
Repost 18f %% 23:44:50
*那个按脱口秀而写的500字作文
要求必写在Q群下载的《读书作文》答卷纸上。按规定字码手写于上，不然我无法计分。
* 规定文中所引用的网文或原著书的引文数目，为五篇。引文名字手写列于 手写论文末。
* 绝大多数文字需是自己的见解。仅极少字句为直接来自引文。
若不是真的因对该话题感兴趣而写该'按脱口秀题作文'，建议千万不要写。
* 注意: creative idea project 其实也是可选脱口秀之一，因此也是'按脱口秀题论文'可选题之一
(集中发)
Repost 18f %% 6:50:20
论文可引用网文 特准使用的中文微信推送类型: 凡带有
*市场分析
*一带一路 (比如说 越南、东盟等国、组织名)
* 物流、电商 (尤其是跨境)
(集中发)
Repost 18f %% 13:36:34
1) 已有几组已将近完成所有五个台上脱口秀，期中分将近满分。如果你组不志愿，可能会吃亏。
2) 今周两个'脑暴选题'积下的两页笔记，留到下周，我有用。
3) creative idea project, marketing minutes 10~11, business news 的脑暴问题页，已以截屏形式，发上了Q群及微信群。现任问问题人请查收。
4) 如果 '手写论文'为'按脱口秀题的论文'而非'读书作文'，那该论文须引用的网上文章，应为五篇。这些被引用的文章名、书名，列于论文末。
(集中发)
creative idea project 脑暴，
允许用正佳广场'不方便面馆'，
或 '门店暴走行' 的市区各 创意书店、门店 等为案例，
不一定是江小白。
但 脑暴问题基本上要问
与PPT上 同类问题。
(集中发)
Line 的社交软件翻墙才能用。
Line 的正佳 line friends 门店
到底在广州卖的的什么鬼？
'门店暴走行' 其中一个可选案例
就是 line 品牌的 中国大陆
创意营销策略。
脑暴问题照样沿用 creative idea project ppt 上同样几个问题
(集中发)
line 的提问，并非问的是'它的广州门店成不成功'，
而是问
'它的整个中国大陆营销策略是否合理'。
(集中发)
*那个按脱口秀而写的500字作文
要求必写在Q群下载的《读书作文》答卷纸上。按规定字码手写于上，不然我无法计分。
* 规定文中所引用的网文或原著书的引文数目，为五篇。引文名字手写列于 手写论文末。
* 绝大多数文字需是自己的见解。仅极少字句为直接来自引文。
若不是真的因对该话题感兴趣而写该'按脱口秀题作文'，建议千万不要写。
* 注意: creative idea project 其实也是可选脱口秀之一，因此也是'按脱口秀题论文'可选题之一
(集中发)
论文可引用网文 特准使用的中文微信推送类型: 凡带有
*市场分析
*一带一路 (比如说 越南、东盟等国、组织名)
* 物流、电商 (尤其是跨境)
(集中发)
Repost 18f %% 12:26:15
已经开始有：完成了第三个脱口秀的组出现了。 因此 我将增加上台的机会。 但条件是，当天的“脑暴”任务，你们组处于最积极地达到某个标准地状态，则可以 最按你们的愿望，得到安排。但讲的时间要控制一下。 志愿组，最好不要超过18分钟，以允许有几分钟老师帮提高个别人分数时间。叫到组则之有仅仅十五分钟时间。 准许分享日记/作业/闪卡者，可能也要仅限于“脑暴”积累够 _______ 页的组友，因为人龙可能有点过长。
Repost 18f %% 15:11:10
可能会有一两个组，会在一堂课内，被划为'优惠组'。内定。
被划为优惠组的其中一个组，
准许在同一堂课内，
上台两次，但分开:
一次在课头，一次在课尾。
而且时间要严格控制。十八分钟。不然是很难允许 '课头课尾'的操作的。
Repost 18f %% 18:14:05
闪卡 与 章后练习 与'长歌' 的科学性:
1 你们的专业叫'商英'，说白了，就是学一门新语言，并还要通过这门语言学'专业知识'如商科、文化。
2 学一门新语言，说白了，就是记忆。或者，记忆这门语言具体在什么地方如何用。这门语言在商科中具体的使用例子，在文化学习中的具体表达。
3 你们记忆这个语言在专业课具体例子中的具体论述、思考，很好，必须的。但和母语者相比，相对吃力。希望效率能大些。
4 你们记忆什么最高效？母语？还不是'母语的论述'，
你们记忆得最高效的，其实是用汉字编成的无厘头歌。朗朗上口。
5 但这些'汉字无厘头歌'，怎样用才最适合？就用在: 
帮你们记忆整本闪卡里的所有英语论述表达形式、 
整本课本里的所有关键的章后练习相关的思考和知识点(不是它们的'标准答案'哈)、
整本课本中你们自己找出来的觉得最关键的段落。
这样，地毯式大扫荡地把整本课本、整本闪卡，都通过汉字串起来的无厘头歌，记住，在脑海里形成一个'整本书所有信息的目录'，
随便抽出一个地方出来，
就是一个 英语表达出来的论述，不是汉语表达出来的论述。
说白了，这就是'商英'。
(集中发)
==Wk14 ==
===Wk14，Lynda.com for 视频按顺序===
===reposts Wk 14-12.9===
Repost 18f %% 13:03:05
long rhyme: 书尾'案例'每问对应课文段落每句一关键词、 书尾'案例'每例一关键词、 脱口秀任何稿随便哪段每句一关键词，
也是 long rhyme 可选的范围，欢迎分享。
(集中发)
Repost 18f %% 13:04:29
Laoshi 老师 A1 1503 2018/12/02 19:04:12
除'长歌'可每十六个汉字赚两分；
'书尾案例 的 每问一关键词及其课文对应页'，
每个案例搜了所有问句的课文中对应页，并把对应页写于案例问问题那页，
得一分。
每一课堂课间，允许分享两案例，也就是每次分享最多给两分。
怎样做这个作业呢？
* 要知道，课本264~305页，为'案例集'。
* 每案例末，为'该案例诸问题'。
* 比如说: 
第305页上，为关于案例36: mountain view builders 的诸问题。
* 第一个问题为 what do you think of larry lindgren's marketing strategy so far? 。。。 总共有(四)个问题。
* 第一个问题中的'章节概念关键词'为
marketing strategy . 而第一个问题的书中解答依据所在页，很可能是30页(但也可能在某另一页)。当你确认了确在第30页，找到了解答第一个问题的文字依据时，
方才在划了线的'marketing strategy' 一词下，写上数字30。
* '该案例诸问题'四个问题，每个问题，都有一个'章节概念关键词'，如 'promotion objectives', 'targeting', 'promotion blend'.
每个'章概键'都标出对应页码。晒一个案例，我给你一分。每堂课最多允晒两个。
%%
在赚了这个'分享案例分'后，
你读读每个'章概键'对应页上的依据，
然后思考一下这些'案例诸问'，
并把你的思考答案，
写在笔记本，
每50~100词即可赚
很优惠的日记分，
请记得告诉我'this is my own writing, 
answering CASE QUESTIONS'.
每篇字数切勿超100英语词。
(集中发)
Laoshi 老师 A1 1503 2018/12/02 19:35:15
如果你是个
'晨读'的人，
每天早上
用很慢的速度，
大声 '晨读'
三四篇 264~305页
'书尾案例'
是尤其有益的。
诸案例，
是把不同的抽象知识
具象地连贯起来的
关键一步。
是实操秘笈、get 宝典。
甚至: 一篇'案例'，可能用一两个关键词(转换成汉字)，就能记得十分清晰。
汉字串起来成为'长歌/短歌'，
几十个汉字居然可以把
几十个案例
都全部记牢。
(集中发)
Laoshi 老师 A1 1503 2018/12/02 21:11:56
下几周，
分数尤其优惠的章后题分享方式，为'长歌' 或 '书尾案例 诸问 关键词 页码'。
而尤其优惠的
英语日记形式，
应当为:
* 书尾案例诸问尝答 100词以下；
及
* 市场策划书草稿 节选 100词以下。
* 优质日记题: 老师建议必应维基搜的几个 问题的网上答案 100词以下
(集中发)
Laoshi 老师 A1 1503 2018/12/05 18:38:24
 “市场策划书 最终期末考作品 布置指示” 已经上传到Q群，微信群。 班长务必从Q群中下载该文件，
然后在“每周集中发指定时间”， 将此文件私聊或私邮发给各联络专员， 并敦促联员转发每个组友。
你们要把该文件中所有红字部分，并把这些部分在笔记中抄、列出来：
以下是“市场策划书 最终期末考作品 布置指示”的红字部分罗列：
* 17(周)上交纸质版
* 产(品)或服务
* (英)文
* (2)000
* 附录页(注)明出处
* 论文写作格式(规)范。（具体格式见附件中的4.
* 策划书写作结构(概)要（见表1
* (5)SK4
* Times New (Roman)
* (Table) 2.2……（标在图下方
* (Figure) 2.2……（标在表上方
* (引)文： 书籍格式/期刊格式/网络资源
* (雷)同部分超过40%的，均按不及格
* 不足2000字的，成绩按(缺)考
* (总)成绩的50%
* (容)充确针应对
* (运)畅误顺
* (析)全重位阐
* (创)容案应操组创
* (格)理茂材排上
* 周品英二注， 规概五罗表， 图引雷缺总， 容运析创格
%%
以下是“市场策划书”所有“红字部分”的总结：
1* 学生以何种形式交货？
- 考核时间： 第17周上交纸质版国际市场营销策划书
- 在课堂上，上交 完全按照规定打印出的， 纸质版 作品。 它代表着你的期末考试考卷。 按理不允许任何迟交。 如果有任何迟交，必须合理地解释，才看看可否酌情破例。
2* 学生提前一周交一份草稿，以何种形式评估此草稿质量:
:- 草稿的话，其实可以用以下形式：
:- 如果已经打印出来了打印的纸质初稿， 老师只需当面看看， 立即发还， 并必要时，用红笔写写建议修改的评语。
:- 如果是 电脑上的 word 文件，老师只接受 email 传来的文件，只允许你发到 老师邮箱， 而不允许发到任何别的邮箱，也不允许通过 QQ私聊、微信私聊等、或别的方式传送。 
:- 在第十六周周头(注意更新信息)草稿的截至日期为： 
十二月 十七日 / december 17 。
 迟于这一天的草稿，老师有权不予理睬。 
:- 老师对草稿的 评分要求并不高。其实对草稿所给的分也不高，不过是几个“参与分（相当于几个日记分）”的分数。 如果质量高点的，就给满这个“草稿日记分”， 如果质量低的草稿，就扣点这个“草稿日记分”或者零分。 
3* 最终评审市场策划书成品的标准:
: 成品的字数要求: 会如何扣分？ 
: - 2000
: - 不足2000字的，成绩按缺考
: - 总成绩的50%
: 格式要求:会如何扣分？
: - 附录页注明出处
: - 论文写作格式规范。（具体格式见附件中的4.
: - 策划书写作结构概要（见表14
: - 引文： 书籍格式/期刊格式/网络资源
: 质量及学生表达能力、知识点掌握程度要求:会如何扣分？
: - 雷同部分超过40%的，均按不及格
: - 容充确针应对
: - 运畅误顺
: - 析全重位阐
: - 创容案应操组创
: - 格理茂材排上
（集中发）
草稿= First Draft
成品= Final Draft
草稿只允许 老师邮箱 邮传、打印纸质按时堂上呈阅 两种方式 来呈交。
而成品则只允许 打印纸质按时堂上呈交 一种方式呈交。
草稿须在第一页左上角打上 First Draft 字样。
成品则必须记得 完全去掉 First Draft 这个字样，以免混淆。
(集中发)
Repost 18f %% 21:55:52
离学期结束还有2周。
无论是期末统一考试的课，
还是交'书面文章'型期末 project 的课，
这些考试考的无非是:
* 整本课本有沒读
* 学期中的各个作业、projects 有无让这个课本、或课外相关的知识，印入脑海
* 懂不懂论述、应用它们。也就是说，这些知识你算不算是通过'体验'来掌握的。
好，老师建议:
留意读读，并认真遵循一下
老师最近这起码五周
发的'每周集中发'(在每个组联络专员邮箱)。
遵循这些'集中发'的目的，
其实不是让你'只是赚这个课的参与分'，
而是为了首先:
1) 让你把这些'集中发'，用在本课上，以让
'本课的期末得A+'。
2)然后，有样学样，把这些'集中发'指示的方法，用在别的所有课的整本课本，
以及期末考试、project 上，
以使别的课的期末分数，全部得A+。
若未在某类学科期末得过A+，
或这个学期即使试了'集中发'方法还沒能得A+，
不要紧。
但是，值得试试: 今学期所有科，全盘A+。
你行你上。这个学期可以尝试做做学霸。
(集中发)
Repost 18f %% 23:06:14
例文： IMPORT – EXPORT BUSINESS PLAN, Case Kenko Oy：
Published References: 数到了 10 本书 （我上传了很多这类书，到我的Q群文件）
Electronic References: 数到了 29 个网站
我把“满分 Published Reference数” 起码定到 3 本英语书 （当然，你想像例文 那样 10 本书，也行， 我同样是打和3本书同样的满分）
我把“满分 Electronic References数”起码定到 9 个英文网站（当然，你想像例文 那样 29 个网站也行， 我同样是打和9个网站同样的满分）
如果少于3本英语书、少于9个英文网站，我酌情在 “5 格式规范 ，共十分” 那个环节，对此进行酌情扣分。 
%%%%%%
以下是关于“引文”的一些指示：
表2 国际市场营销策划书评分表：
5.格式规范
（10分）	正文结构合理，图文并茂，附录材料真实，排版符合格式要求，字数2000字以上。
%%
(7). 引文的标识方式：
a.引用的参考文献统一列示于正文之后，且应将参考文献编号标注于正文右上角，同一份文献编号相同；参考文献中列示的文献目录，应与正文标注的参考文献编号相对应。 
b. 参考文献的建议格式（可参考正式发表的论文采用其他格式）： 
书籍格式： [编号]作者.书名（版本）.出版地：出版社出，版时间.
期刊格式： [编号]作者.文章题目.期刊名.年份，卷号（期数）：页码. 
网络资源： [编号]作者.文章题目，发表日期；网络资源路径. 
5．纪律要求
（1）. 不得抄袭，如发现雷同部分超过40%的，均按不及格处理。
（2）. 不足2000字的，成绩按缺考处理。
%%
（5）图表标号：
Table 1.1 Table 1.2 Table 2.1 Table 2.2……（标在图下方）
Figure 1.1 Figure 1.2 Figure 2.1 Figure 2.2……（标在表上方）
%%
表1 国际市场营销策划书写作结构概要：
附录
	在突出重点的基础上，凡是有助于理解策划内容的和增强对策划信任的资料都可以考虑列入附录。如调查问卷及说明；数据统计图表及详细计算与说明；参考文献及资料来源索引；其他支持性资料。
%%%%%%%%
（集中发）
Repost 18f %% 23:37:12
:https://en.wikipedia.org/wiki/Bail
:https://en.wikipedia.org/wiki/Template:Criminal_procedure_(investigation)
:https://en.wikipedia.org/wiki/Probation
:https://en.wikipedia.org/wiki/Template:Criminal_procedure_(trial)
:https://en.wikipedia.org/wiki/Parole
随便点击上面各链接页上，随便能点击引向的各个能链的词。 我建议你在页上随便看到有意思、能让你学到东西的词，就点击，以引向另外一页。
如果一页接一页地这样 点击、翻、点击、翻，还没能找到一幅照片，那就算了，就随便停留在你认为最感兴趣，最能让你学到东西那页上，用“跳跃节选”的方式，每段选出一两句，拼凑成 50词以上的一篇日记，切记不要超过100词。 
如果你翻着翻着，看到某页上有一个比较有意思的图片，一定要比较有意思的那类图片， 那这个照片旁边的 五十词左右（即使是词旁边的百科文节选出来的五十词也算）， 就能算作是“图片说明”。 也能算是一篇日记。
上面的这些起始链接，是和法律有关的。 
（集中发）
Repost 18f %% 19:42:05
请注意本学期仅允许总课时1/3以下的课时旷课(但每旷扣分)
仅允许总课时1/3以下的课时有 假或旷(若超，每假扣旷课同等分，直至所扣课时为总课时之1/3)
若所扣课时为总课时之1/3，
1。期末挂科
2。补考不允过，并且
3。必须重读。
已达到或接近此危险状态的同学，
请额外注意，
本学期若 要达合格分数，
除期末卷须达合格分数外，
老师要求你'必做'的台上脱口秀，
数量为 五个。
但你的福音是:
请立即向老师申请，
用'写论文'及'写读书作文'等方式，
来补救你所旷的课时，
老师酌情准予你用多少篇文，
来抵消目前所积旷课。
但永远是一篇满分的文，
抵过往旷过的一整天。但老师有权决定只收取你多少篇。
每篇抵旷的论文或作文，
必须严格遵守本课对'论文'或'读书作文'各自的严格要求，失误可能不得分。
注:须事先立刻现在向老师申请，老师才告诉你，决定准许你多少篇文作为'抵旷文'，不许先斩后奏。
(集中发)
Repost 18f %% 20:07:29
脱口秀:
1 脱口秀数量必须做够五个
2 这五个脱口秀其中两个叫真公司、假公司。这两脱口秀为: '沒得选择必做的两个'。
3 但 除真假公司外，有五个脱口秀分别名为: 分析产业、某章概念、某章后问题、创意点子、今周商迅。 这五个脱口秀称为: '只需选其中三个但却必做这三个的脱口秀'。
4 虽然: 真假公司两个脱，加上，可挑选三个但必做三个脱，2+3=5个脱口秀，为'必做的大作业，因为是期中分数最主要来源'。
5 但是，任何'读书作文或论文'，完全是'可选择做，可选择不做，但可选择完全不做，并无一定必须做的读书作文或论文。
6 '出口营销策划书'是'期末作品'，必做。它完全不属'论文或读书作文'的类型或性质。
7 但若某人选择写了一篇论文或读书作文并得满分，其'期中分分值'，是与五个必做脱口秀的其中一个，等同的。
7.5 但要这篇读/论文取得满分分值，写作文者须严格遵循'读书作文或论文的指示'，比如说，关于原著书有否整本读完、论文引文引几篇等规定。连写作文的纸，也须按指示。
8 也就是说: 如果由于时间不够，某组缺了五个脱口秀的其中一个，某组友所写的一篇'论/读文'，是能抵消她个人所缺的那场脱口秀分值的，使其期中分可能及格。
9 但是若是旷课1/3总课时遭老师狠狠扣分的同学，则须立即向老师申请，以听老师决定，打算收取多少篇'论/读文'，以抵消多少天的旷课。老师还不一一定批准。酌情。
(集中发)
Repost 18f %% 20:35:48
这两周，我也可以收多些“论文”、“读书文”，作为“所缺脱口秀”的替代品。 读书文是较难做的，因为原著书我不信两周能读完一本。 论文相对容易做很多，也是手写，写在同样的那张“读书作文答卷纸”上，字数和“读书问”要求的字数一致，只是额外要求在文末 注上五个所引书/文的 名字。 
真假公司，是我沿用了五年的project题。
而 分析产业、每章概念、章后问题、创意点子、 每周商讯 其实并非我发明的 project 类型，而是 perreault 一课的一个美国精品课里面配置的整个学期的诸多 projects. 我完全能够理解这几个 projects 是什么东西，因为和以前我上过的一系列 Marketing 课的学期作业理念是完全相似的。
只不过，美国一般使用 turn-it-in 之类交货平台， 技术不同，但是操作理念相同。 而我因为在中国一贯使用我本学期所用的操作模式，所以比较方便。 美国那边可能是机器人或者teaching assistants 改学生的 "期中"作业。 
你们每周对 分享日记、闪卡、章后习题等“小习作”的 态度和效果是十分积极认真的。
只不过我看过一下 美国的那个精品课： 不仅需要“章后习题小习作”， 其实“案例、产业分析、商讯、章后问题”这类 projects, 其实也是必须的。 因为后者 是 综合前者所搜集的知识的关键步骤。 因此我也想到了： 现在最后两周， 要给予某些觉得自己可能时间不够上台表演完五个脱口秀的同学， 把 其中一两个脱口秀，转换成“与脱口秀同题的论文”的自由， 以不误她们 能够通过 写这一两篇论文， 把“章后习题小习作” 的信息， 综合成 “成品”。 
只是说，脱口秀 效果稍好一点， 因为是我操作了五年的模式。
不过，无论是 脱口秀 还是 脱口秀同题的论文，其实门槛要求是并不高的，属于美国同类课程中的那类 每周 交上 turn-it-in 之类的，或者录成小视频 的 小组合作 作业。 最大目的是看看你又没 “努力”掌握基础知识， 而不是 让你和别的已经掌握知识的组，攀比你掌握的知识的质量， 是为了制造“赢家”，不是为了制造“输家”。
（集中发）
==Wk15 ==
===Wk15，Lynda.com for 视频按顺序===
===reposts ===
==Wk16==
===Lynda 的 Case, Tech Globalize, AWS 等各个题目，按顺序===
Harvard Business School 的 case study method 很管用。
:https://cn.bing.com/search?q=lynda.com+case+study+method&FORM=HDRSC1
:lynda.com case study method
:https://cn.bing.com/search?q=harvard+business+case+study+method&FORM=HDRSC1
:harvard business case study method （最佳
chinese market, tech , globalization strategy 等搜索字眼
:https://cn.bing.com/search?q=lynda.com+chinese+market+globalization+technology&FORM=HDRSC1
:lynda.com chinese market globalization technology
:https://cn.bing.com/search?q=lynda.com+tech+globalization+market&FORM=HDRSC1
:lynda.com tech globalization market
关于 AWS 等的搜索， 它们的系列简介视频， 找几个来看看：
:https://cn.bing.com/search?q=amazon+lynda.com+product+advertising++&FORM=HDRSC1
:amazon lynda.com product advertising
:https://cn.bing.com/search?q=lynda.com+amazon&FORM=HDRSC1
:lynda.com amazon
:https://cn.bing.com/search?q=amazon+web+services+lynda.com&FORM=HDRSC1
:amazon web services lynda.com
:https://cn.bing.com/search?q=AWS+lynda.com&FORM=HDRSC1
:AWS lynda.com
:https://cn.bing.com/search?q=amazon+lynda.com+cloud&FORM=HDRSC1
:amazon lynda.com cloud
%%%
:https://www.lynda.com/Amazon-Web-Services-tutorials/Amazon-Web-Services-Essential-Training/569195-2.html
:1 FromAmazon Web Services Essential Training
:https://www.lynda.com/Amazon-Web-Services-tutorials/History-Amazon-Connect/713392/775399-4.html
:1 History of Amazon Connect
:https://www.lynda.com/Marketing-tutorials/Why-invest-marketing-reputation-management/753914/5008785-4.html
:1 Why invest in marketing reputation management?
:https://www.lynda.com/Business-Skills-tutorials/Global-Strategy/373562-2.html
:1 Global Strategy
:https://www.lynda.com/Programming-Foundations-tutorials/Introduction-secure-design/418266/450296-4.html
:1 Introduction to secure design
:https://www.lynda.com/Business-Skills-tutorials/Global-Strategy/373562-2.html
:1 FromGlobal Strategy
:https://www.lynda.com/Amazon-Web-Services-tutorials/Setting-up-AWS-account/704145/736579-4.html
:1 Setting up an AWS account
:https://www.lynda.com/Google-AdWords-tutorials/Welcome/653249/676651-4.html
:1 Welcome
:FromAdvanced Google Ads (AdWords)
:https://www.lynda.com/Marketing-tutorials/Marketing-Your-Event/743185-2.html
:1 Successfully market your events
:FromMarketing Your Event
:https://www.lynda.com/Marketing-tutorials/introduction-event-marketing/743185/797301-4.html
:1 An introduction to event marketing
:FromMarketing Your Event
:https://www.lynda.com/Amazon-Web-Services-tutorials/Why-use-VMware-AWS/691204/744355-4.html
:1 Why use VMware on AWS?
:https://www.lynda.com/Amazon-Web-Services-tutorials/Cloud-services/569195/617944-4.html
:2 Cloud services
:FromAmazon Web Services Essential Training
:https://www.lynda.com/Amazon-Web-Services-tutorials/About-using-cloud-services/624308/716728-4.html
:2 About using cloud services
:FromAmazon Web Services Machine Learning Essential Training
:https://www.lynda.com/Data-Science-tutorials/Business-leaders-data-analytics/609019/703495-4.html
:2 Business leaders and data analytics
:https://www.lynda.com/Business-Skills-tutorials/Understand-key-metrics-your-buyer/693082/737818-4.html
:2 Understand the key metrics of your buyer
:https://www.lynda.com/Behance-tutorials/Getting-started-your-portfolio/642472/704255-4.html
:2 Getting started with your portfolio
:https://www.lynda.com/Amazon-Marketplace-tutorials/Why-sell-Amazon/176495/362065-4.html
:2 Why to sell on Amazon
:https://www.lynda.com/Video-tutorials/Use-humor-take-your-videos-next-level/648934/747060-4.html
:2 Use humor to take your videos to the next level
:https://www.lynda.com/Marketing-tutorials/Marketing-Assignment/677181-2.html
:2 Tracking with cookies
:FromMarketing: On Assignment
:https://www.lynda.com/Facebook-tutorials/Structure-advertisements/466186/500417-4.html
:2 Structure of advertisements
:FromAdvertising on Facebook: Advanced
:https://www.lynda.com/Amazon-Web-Services-tutorials/What-you-should-know-before-watching-course/704145/736578-4.html
:2 What you should know before watching this course
:FromAWS Machine Learning by Example
:https://www.lynda.com/Amazon-Web-Services-tutorials/Create-API-API-Gateway/746313/777892-4.html
:2 Create an API in API Gateway
:https://www.lynda.com/Marketing-tutorials/What-cause-marketing/656808/719542-4.html
:3 What is cause marketing?
:FromCMO Foundations: Marketing for Social Change
:https://www.lynda.com/Amazon-Web-Services-tutorials/AWS-analytics-design-concepts/624307/724283-4.html
:3 AWS analytics design concepts
:https://www.lynda.com/Office-365-tutorials/Creating-security-group/693102/725651-4.html
:4 Creating a security group
:https://www.lynda.com/Excel-tutorials/Basics-stocks/622076/717495-4.html
:4 Basics of stocks
:https://www.lynda.com/Leadership-Management-tutorials/Moving-from-technical-skills-relational-skills/628687/684120-4.html
:4 FromTransitioning from Technical Professional to Manager
:https://www.lynda.com/Video-tutorials/Funny-business/648934/747064-4.html
:5 Funny business
:FromVideo Writing: Using Humor to Communicate and Persuade
:https://www.lynda.com/Business-Skills-tutorials/What-global-company/373562/429040-4.html
:6 What is a global company?
:FromGlobal Strategy
:https://www.lynda.com/Google-AdWords-tutorials/Work-Display-Planner/653249/676655-4.html
:7 Work with the Display Planner
:FromAdvanced Google Ads (AdWords)
:https://www.lynda.com/iOS-tutorials/Create-configure-app-project/743162/778131-4.html
:8 Create and configure the app project
:https://www.lynda.com/Google-AdWords-tutorials/Remarketing-lists-rules/647679/673091-4.html
:9 Remarketing lists and rules
:FromAdWords and Analytics: Remarketing
:https://www.lynda.com/Amazon-EC2-tutorials/Amazon-EC2-Deep-Dive/769302-2.html
:10 Security groups: Deep dive
:https://www.lynda.com/Amazon-Web-Services-training-tutorials/7582-0.html
:many Amazon Web Services Training and Tutorials
:https://www.lynda.com/Amazon-training-tutorials/1535-0.html
:many Amazon Training and Tutorials
:https://www.lynda.com/Advertising-training-tutorials/2390-0.html
:many Advertising Training and Tutorials
===Ch11, 10, 9, 8 on Lynda, 按顺序===
:https://www.lynda.com/Business-Enterprise-Marketing-tutorials/Welcome/195827/380528-4.html
:0 Welcome
:FromValue-Based Pricing
:https://www.lynda.com/Google-Analytics-tutorials/Google-Analytics-Essential-Training/737785-2.html
:1 Google Analytics Essential Training
:https://www.lynda.com/Salesforce-tutorials/different-Salesforce-products/513603/551416-4.html
:1 The different Salesforce products
:https://www.lynda.com/Facebook-tutorials/Digital-Marketing-Research/441601-2.html
:1 Online Marketing Foundations: Digital Marketing Research
:https://www.lynda.com/Adobe-Spark-tutorials/Learning-Adobe-Spark-Post/769285-2.html
:1 Adobe Spark Post
:FromLearning Adobe Spark Post
:https://www.lynda.com/LinkedIn-tutorials/Social-Selling-LinkedIn/743184-2.html
:1 Social Selling with LinkedIn
:https://www.lynda.com/Marketing-B2B-Marketing-tutorials/Product-Marketing-Foundations/737790-2.html
:1 Understanding what a customer wants
:https://www.lynda.com/LinkedIn-tutorials/Social-Selling-LinkedIn/743184-2.html
:1 Social Selling with LinkedIn
:https://www.lynda.com/Salesforce-tutorials/What-you-need-know/604217/641539-4.html
:1 What you need to know
:FromSocial Selling with Salesforce
:https://www.lynda.com/Twitter-tutorials/Social-Selling-Twitter/743183-2.html
:1 Social selling on Twitter
:https://www.lynda.com/Google-Analytics-tutorials/SEO-Foundations/737788-2.html
:1 Leveraging the power of search to accomplish your business goals
:https://www.lynda.com/Adobe-Spark-tutorials/Who-Adobe-Spark-Post/769285/800745-4.html
:1 Who is Adobe Spark Post for?
:https://www.lynda.com/Marketing-tutorials/Learning-Personal-Branding/737791-2.html
:1 Learning Personal Branding
:https://www.lynda.com/Salesforce-tutorials/What-Salesforce-why-do-I-need-It/513603/551415-4.html
:1 What is Salesforce and why do I need It?
:https://www.lynda.com/Sales-Navigator-tutorials/Types-sales-modern-vs-traditional/688541/733108-4.html
:1 Types of sales (modern vs. traditional)
:https://www.lynda.com/Marketing-tutorials/Welcome/594447/656924-4.html
:1 Welcome
:FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Marketing-tutorials/Marketing-Communications/578359-2.html
:1 Welcome
:FromMarketing Communications
:https://www.lynda.com/Marketing-tutorials/Product-manager-vs-product-marketing/737790/804340-4.html
:1 Product manager vs. product marketing
:https://www.lynda.com/Twitter-tutorials/Defining-modern-selling-thought-leadership/685037/730553-4.html
:2 Defining modern selling and thought leadership
:https://www.lynda.com/Marketing-tutorials/What-you-need-know/594447/656925-4.html
:2 What you need to know
:FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Salesforce-tutorials/What-social-selling/604217/641538-4.html
:2 What is social selling?
:https://www.lynda.com/Business-Enterprise-Marketing-tutorials/four-capabilities-value-based-pricing/195827/380534-4.html
:2 The four capabilities of value-based pricing
:https://www.lynda.com/Google-Analytics-tutorials/Understanding-content-optimization/737788/804278-4.html
:2 Understanding content optimization
:https://www.lynda.com/Business-Skills-tutorials/What-social-selling/548046/587575-4.html
:2 What is social selling?
:https://www.lynda.com/Marketing-tutorials/perfect-link/592506/633567-4.html
:2 The perfect link
:FromSEO: Link Building in Depth
:https://www.lynda.com/Marketing-tutorials/What-product-marketing/737790/804339-4.html
:2 What is product marketing?
:https://www.lynda.com/Google-Analytics-tutorials/Why-you-need-keyword-research-plan/737788/804271-4.html
:3 Why you need a keyword-research plan
:https://www.lynda.com/Sales-Navigator-tutorials/How-set-up-Sales-Navigator/688541/733110-4.html
:3 How to set up Sales Navigator
:https://www.lynda.com/Facebook-tutorials/Why-digital-research-matters/441601/482616-4.html
:3 Why digital research matters
:https://www.lynda.com/Google-Analytics-tutorials/How-does-Google-Analytics-work/737785/792713-4.html
:3 How does Google Analytics work?
:https://www.lynda.com/Business-Skills-tutorials/What-innovation-Introducing-Systematic-Inventive-Thinking/153123/176774-4.html
:3 What is innovation? Introducing Systematic Inventive Thinking
:https://www.lynda.com/Marketing-tutorials/Sourcing-options/594447/656940-4.html
:4 Sourcing options
:FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Salesforce-tutorials/Common-workflows-marketers/672238/708724-4.html
:4 Common workflows for marketers
:https://www.lynda.com/Google-AdWords-tutorials/SEO-apps-vs-ASO/580652/627726-4.html
:4 SEO for apps vs. ASO
:https://www.lynda.com/Marketing-tutorials/Build-your-brand-value-proposition/594447/656931-4.html
:4 Build your brand value proposition
:FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Analytics-tutorials/What-international-SEO/377449/377489-4.html
:4 What is international SEO?
:https://www.lynda.com/Marketing-tutorials/Start-brand-positioning/578359/623255-4.html
:4 Start with a brand positioning
:https://www.lynda.com/Marketing-tutorials/Customer-listening-tools-techniques/594447/656954-4.html
:4 Customer listening tools and techniques
:FromMarketing Foundations: Integrated Marketing Strategies
:https://www.lynda.com/Twitter-tutorials/Your-brand/685037/730555-4.html
:4 Your brand
:FromSocial Selling Foundations: Using Content to Drive Engagement
:https://www.lynda.com/Google-Analytics-tutorials/What-search-engine-optimization-SEO/737788/804266-4.html
:4 What is search engine optimization (SEO)?
:https://www.lynda.com/Business-Skills-tutorials/Making-customer-centric-profile/548046/587577-4.html
:5 Making a customer-centric profile
:https://www.lynda.com/Google-Maps-tutorials/Research-your-business-category/494107/532799-4.html
:5 Research your business category
:FromLocal SEO
:https://www.lynda.com/Google-Analytics-tutorials/Digital-analytics-key-concepts/737785/792711-4.html
:5 Digital analytics and key concepts
:https://www.lynda.com/Salesforce-tutorials/Capturing-leads-from-web/672238/708730-4.html
:5 Capturing leads from the web
:https://www.lynda.com/Analytics-tutorials/Beyond-Google-Overview-top-global-search-engines/377449/377490-4.html
:7 Beyond Google: Overview of the top global search engines
:https://www.lynda.com/Google-AdWords-tutorials/Google-Bing-mobile-results-apps/580652/627728-4.html
:8 Google and Bing mobile results for apps
===reposts Wk 16-12.23===
Repost 18f %% 16:42:34
班长请转'老师维基'上本课的专页，
给各位联络专员，
并敦促各联员转发该专页，
给自己组所有组员。
私聊转发就行。
(集中发)
Repost 18f %% 23:05:49
一个 long rhyme 其实就是一个段落中，每句抽一个关键词、关键词转换成一个汉字，把每句一字的汉字串起来，串成的无厘头口诀。
一个 short rhyme 短歌，说白了就是通常每个 long rhyme 的头一个汉字(用第二个或第三个也行，沒人管你)
按你自己希望的顺序，
一个个汉字排成对仗工整、
四字一句(或五字一句、七字一句，总之就是句句一样长)
的无厘头口诀。
甚至整本书，就这么全记熟了。
对出口策划书中
概念、研究、十分有价值的，
是各产业的案例，
它们说明的是
活生生的概念。
课本尾，有36个案例 case. 每篇一读就理解，不需整篇背。但一个汉字，就可记住一篇案例 case 的主题是什么。
三十六个汉字，篇成'小歌'，
就能记熟课本尾
所有三十六个'案例'case!
你发沒发觉，
其实，你整个学期的'闪卡'所有短语短句，
每句的中译版，
抽一个汉字，
篇排成对仗工整的'小歌'，
整个学期的'闪卡'语句，
全被你不费吹灰之力
记熟。
'闪卡'里的语、句来自哪里？
无非就来自这几个地方:
1 英美剧、大片台词
2 wikiquotes 等名语录网站
3 国家地理等网上杂志、维基等百科
4 自己写的日记随意摘录 新表达方式、表达出来的新概念
5 英语原著、英语论文、各种课本
(这五类短语句，称为所谓'五短')
(集中发)
Repost 18f %% 7:50:35
:https://laoshi.wikia.com/wiki/18_F_Marketing
“老师维基”上本课的专页。上面最有价值的是 Lynda.com 及按顺序排 的视频。 
请班长于“集中发”时间，私转发给各联络专员，并敦促联员，私转发给自己组所有组友。
（集中发）
Repost 18f %% 14:10:45
由于改卷的时间也较为仓促，我也会有主次的。可能以以下顺序排：
1） 根据各个案例的相同性-相似性归类，然后查找各类中，雷同词句的百分比。 拟于 20% 雷同词句之上时，开始逐步扣分至 40% 雷同时达到 刚好六十分。 不过这是仅“是否雷同”一项的评分，还得综合下面几个标准。 （最主要）
2） 其次就是字数2000， 这个较为容易按比例评分。 （次主要）
3） 由于所改策划书较多， 流水线的“是否符合结构， 是否各结构运用书中概念” 拟以标准格式为基础。 而按案例的属性， 我会立刻 贴个简单的标签，并到 对应的 书中 chapter 中找 chapter questionnaires, marketing minutes 的概念， 看看有没有运用到。 也会到贴有相似标签的，章后三十六个案例中，找 概念类似的案例。 比如说， 策划书的产品/产业 如果涉及到 “零售”， 我会特别去“零售”那个章看看一些章内概念的运用程度， 改的时候我会参考一下“三十六章”中 也涉及到“零售”标签的某些案例，看看策划书里 概念套用得“靠不靠谱”，理解得靠不靠谱。 （再次主要）
4） 再次要就完全按 “最终评审市场策划书成品标准”那个“容充确针应对。。。” 的标准。 
（集中发）
Repost 18f %% 16:30:19
long rhyme 长歌通常顺序是连贯的。前一字与后一字间有逻辑顺序关系，
较容易记熟。
short rhyme 短歌 每个字的顺序是你自己定的，
更加无厘头。
但它的优点是对仗工整。你让它每句等长就每句等长。
可以这样: 把记忆'短歌'放在最后。在最后记'短歌'时，不妨根据每2、3或4字，画成一个简单的 无厘头 图画/小符号，
这样特别能记住它们的顺序。
Repost 18f %% 16:31:32
尤其是那三十六个案例 case
只需每个案例用一个汉字来代表
就可以全部记住它们三十六个案例的全部内容
(集中发)
Repost 18f %% 14:18:29
今天十七号，“first draft” 的 email 版 （记住，最终正版一定是纸质打印、去除“first draft”水印、并准时在课堂上交无延迟的） ， 我已经收到了 _________ 份。 最头几位我二话不说在“参与分”中就给了“满分五分”。 而且截至今天收到的，无论“满分五分”还是酌情打分的，我又添加了两分参与分。
我现在把 email first draft 收货期，又从17号向前推进了两天。 这几天会仔细看看。 如果看到有必要，才作一下评语反馈。 
请看看几个 Lynda.com 关于 AWS 等的搜索， 它们的系列简介视频， 找几个来看看：
:https://cn.bing.com/search?q=amazon+lynda.com+product+advertising++&FORM=HDRSC1
amazon lynda.com product advertising 
:https://cn.bing.com/search?q=lynda.com+amazon&FORM=HDRSC1
lynda.com amazon
:https://cn.bing.com/search?q=amazon+web+services+lynda.com&FORM=HDRSC1
amazon web services lynda.com
:https://cn.bing.com/search?q=AWS+lynda.com&FORM=HDRSC1
AWS lynda.com
:https://cn.bing.com/search?q=amazon+lynda.com+cloud&FORM=HDRSC1
amazon lynda.com cloud
（集中发）
Repost 18f %% 15:11:25
Huawei's globalization strategy, compared with Xiaomi's and competitors
尤其是从 lynda.com 上找： chinese market, tech , globalization strategy 等搜索字眼
:https://cn.bing.com/search?q=lynda.com+chinese+market+globalization+technology&FORM=HDRSC1
lynda.com chinese market globalization technology
:https://cn.bing.com/search?q=lynda.com+tech+globalization+market&FORM=HDRSC1
lynda.com tech globalization market
:https://cn.bing.com/search?q=chinese+market+globalization+strategy+tech&FORM=HDRSC1
chinese market globalization strategy tech
:https://cn.bing.com/search?q=huawei+globalization&FORM=HDRSC1
huawei globalization
:http://fernfortuniversity.com/hbr/case-solutions/3988-xiaomi-s-globalization-strategy-and.php
:https://cn.bing.com/search?q=huawei+globalizing+subsidiaries&FORM=HDRSC1
huawei globalizing subsidiaries
(集中发)
Repost 18f %% 15:34:02
写一篇策划书，一个强有力的工具是 Harvard Business 的 Case Study Method.
在 lynda.com 网站上，能搜到关于 case study method 的视频。
这就是为什么，那36个“书尾案例”，如果用 short rhyme 全部轻松记住，很管用。
:https://cn.bing.com/search?q=lynda.com+case+study+method&FORM=HDRSC1
lynda.com case study method
:https://cn.bing.com/search?q=harvard+business+case+study+method&FORM=HDRSC1
harvard business case study method （最佳）
:https://en.wikipedia.org/wiki/Case_study
:https://en.wikipedia.org/wiki/Case_method
:https://en.wikipedia.org/wiki/Case_competition
:https://en.wikipedia.org/wiki/Harvard_Business_School
:https://en.wikipedia.org/wiki/Category:Harvard_Business_School
欢迎英语日记，每篇字数不要超出。
（集中发）
Repost 18f %% 15:38:40
如果这两天赶出来的 first drafts, 以及现在开始 进行润色的 final drafts, 
能 加入 lynda.com 及 harvard business school Case Study Method 等的元素， 就会很牛逼。 
得高分率就可能高些。
我陆续每天分享的 新链接，大概都有类似的目的： 和策划书的进一步完善，可能都有点关系。 
（集中发）
Repost 18f %% 15:50:50
KEY to a good "decision-forcing case study":
1) the more real, the better
2) the more imaginative/creative/thinking-outside-the-box(TOTB), the better
3) more real and more TOTB: fantastic, you are hired right away!
Repost 18f %% 20:45:25
无论答试卷、自己写文章，
答出来的文字，
总有采自课本、或课外哪篇原文的概念。
答出来文字的质量，分最次、稍次、稍佳、最佳:
1) 文字极力欲与原文雷同，但却因遗漏、误解而不达意，为最次。
2) 文字自由发挥，但表达原文之意能力有限；或文字完全与原文雷同、意思完全与原文雷同；此为稍次。
3) 虽大量使用与原文雷同的文字，但懂得 答所问，较能灵活用上一点逻辑及批判思维以 补充，此为稍佳。
4) 文字完全为自己灵活运用的文字，但却又无表达的错误，把概念解释得比原文更清楚、或更能答所问；此为最佳。
所以，long rhyme 比 short rhyme, 更有用些。
(集中发)
Repost 18f %% 19:00:59
今天很赞:
已上台表演过的 期中脱口秀数接近完满的组，又多了一个。
即使下周十七周，确实时间过于仓促，若不能允许所有组都上台表演两次，
这也不代表班里同学们的工作量会大大增加。
这只意味着，
可能平时分的差距，
要稍为拉大些。
这并不一定说是要挂科，
只是说:
尤其是因1)旷课及2)期末策划书质量过低
等 主要原因
而挂科者的范围，
可以进一步缩小。
为了避免这个差距拉得太大:
1) 我首先优惠 志愿组
2) 但也因实际情况(如哪组最急)，在志愿组中，列优先次序
3) 不志愿的组可能就全无机会
4) 而排后的志愿组: 其实'该周头脑风暴增多1.5~2页，按检查到的人数为准'是把你们优先次序挪前的主要指标。
5) '该周头脑风暴题目' 通常是以'截屏'形式，发上微信群的。
比如说:今周就是这样。
6) 课间课尾验收'闪卡、长歌、作业、日记'前，首先得验收'该周头脑风暴笔记是否够页数'，够了才 允许 闪长作日 接受打分。
这是为了 把人龙减短的必要措施。
大凡举手之劳就做完它。
过于困难的东西、
你自己不选择做，
或放弃与它相关的分数
的东西，
就不要去做它。
(集中发)
Repost 18f %% 6:42:40
目前台上表演次数最少那组叫'第一优惠组'。
如果我 课堂开始讲明了谁是第一优惠组，
你知道你是可以在该堂课上台两次的，
一次在课头一次在课尾。
每组联员及最近的问问题人，
用你们的号召刀把组里大多数人聚聚聊。
认为最重要的工作可安排一下。
问问大家有无漏任何东西。
ch9~11, business news, creative idea proj, diary, brain notes , 集中发s, videos, cases... 
(集中发)
Repost 18f %% 14:14:45
your own lyrics song melody
:https://crowdsound.net/lyrics
（best）
:https://crowdsound.net/song/user1462785/1
write your own music (best)
:https://cn.bing.com/search?q=your+own+lyrics+song+melody&FORM=HDRSC1
your own lyrics song melody
:https://www.wikihow.com/Put-a-Tune-to-Song-Lyrics
:https://mysongcoach.com/uncover-the-melody-in-your-lyric/
:https://www.wikihow.com/Create-Unique-Lyrics-for-a-Song
:https://www.demomysong.com/tree/make-your-own-song/
Try this 试试
(集中发)
Repost 18f %% 10:40:58
1) 已有几组已将近完成所有五个台上脱口秀，期中分将近满分。如果你组不志愿，可能会吃亏。
2) 今周两个'脑暴选题'积下的两页笔记，留到下周，我有用。
3) creative idea project, marketing minutes 10~11, business news 的脑暴问题页，已以截屏形式，发上了Q群及微信群。现任问问题人请查收。
4) 如果 '手写论文'为'按脱口秀题的论文'而非'读书作文'，那该论文须引用的网上文章，应为五篇。这些被引用的文章名、书名，列于论文末。
(集中发)
Repost 18f %% 13:39:44
'一想起就能用到'
很实用的一个挑战:
目前手头上所有的 long rhyme 
只通过一个 简单的 short rhyme 
全部记住。
也就是说，随时一想到要用，
就整个 案例、概念 都能较完整地使用出来。
(集中发)
Repost 18f %% 16:17:28
其实短歌 short rhyme 每16~20个汉字，
也是可以当作日记，在课始课间分享的。
所谓 short rhyme 其实也就是每个'长歌' 取一个汉字(通常是首个汉字)，
以帮助你记住十几二十个'长歌'而已。
给的日记分，是一样的。
(集中发)
Repost 18f %% 23:12:34
今周这个班很给力。 起码期中分数现在是基本符合预期需要的样子。 
但是要指出的是： “参与分”（学期总分由 “期中”，“期末”，“参与”三大部分组成） 两班之间仍有差距。
这说明了 组联络员制度十分重要。把每周的“集中发”在指定时间准确无误地送到每个组友的手中，十分重要。 
请注意： 第十七周头脑风暴截屏（有creative idea project 和 business news Huawei）两个选择，是硬性要求。
因为，课堂时间确实很紧，所以只能允许 风暴笔记达到了页数的同学， 分享日记、闪卡等。 
必须优先 风暴笔记达到了页数的同学， 志愿上台时优先排前。 
而且老师一到必须由下一组上台讲脱口秀的时间，是必须 cut the line 的。 
而且所有 essays, Marketing Plans, 是必须在课堂开始，全部上交到第一排课桌 的。 
* 我们这个课和别的课不同。 别的课既有“长篇毕业论文”， 又有“期末考试”。 我们这个课为什么能做到“只交市场策划书” 而不考“期末考试”呢？ 
* 但无论怎么说： 教研室是完全统一策划，而且统一由系里审批提议的。各个课程的老师的 评分力度，我想是基本上合理的。
* 以后在 行政或企业 的工作中，尤其是如果你们是管人的，要记住： “组联络员制度十分重要。把每周的“集中发”在指定时间准确无误地送到每个组友的手中，十分重要。”
* 其他课不仅有“长篇毕业论文”，而且有“期末考试”， 是不是很难搞呢？ 其实不会： 你们学到了一种 考神秘笈， 叫做“长歌 与 短歌”， 可以用几篇很短很容易记住的，类似九九乘法表的 用汉字组成的口诀， 把 5 个专业课 5 本课本要考的知识， 全部记牢， 而且考试像老师那样，考到A+。 
* 其实“长歌 短歌” 不仅是供你们 考试用的。 它特别适用于 “外语专业”的学生： 你们在记住 大学整一年学到的 外语惯用句型、论述、段落、“闪卡”里的短语短句的同时，是完全无需 记住这些外语句型及论述 的 中文版全部信息的。 也就是说，完全无需记住 中文的论述和段落。 只需要记一个汉字，就能记住一整句外语甚至 一整个外语的案例叙述。 学 外语专业的学生，本身为什么要记 中文的论述和段落呢，那些中文版的冗长信息，对你们来说，其实是垃圾信息。
（集中发）
Repost 18f %% 14:01:39
还有N个“期末考试”未考吗？
除了“必应”，“维基”， 我还介绍两个神网站让你们在温习期间 随时浏览：
wikibooks 和 wikiversity!
* :https://en.wikiversity.org/wiki/Wikiversity:Main_Page
* :https://en.wikibooks.org/wiki/Main_Page
你只需要在 bing.com 必应中， 搜索你要考的科目， 再加上 wikibooks 或 wikiversity 字样， 一搜， 可能就会搜到学霸秘笈，因为 wikibooks 和 wikiversity 上面，可能就放着一本随时可以点击目录的 关于该科目的书。
（集中发）
Repost 18f %% 21:15:17
:https://sh.qihoo.com/pc/detail?url=:http%3A%2F%2Fzm.news.so.com%2F1a2f6e8867c325d1d90c0e9213803ca6&check=d041e8bb01067847&subt=fifteen_words_title&subi=fifteen_image&uid=132730903%2E4054039817300365300%2E1542284294454%2E6706&sign=360%5F8910f42c&scene=&refer_scene=
领导为何都不爱提拔老实人？6个原因，你是否中招了呢？
==17==
==18== 
==19== 
==20== 
==*== 
==*== 
==*== 
==*==
==FOLLOWING ARE RESOURCES: 志 Marketing Magazines for English Diary and Business News This Week==
Marketing Magazines for English Diary
Pictures:
* http://www.transformmagazine.net/
:Transform Magazine: The only global magazine for rebranding and brand development
* https://www.adweek.com/
:AdWeek
* http://adage.com/
:Ad Age Copyright © 1994-2018
:Crain Communications
* https://monocle.com/magazine/
:Monocle Magazine
%%
Articles:
* https://hbr.org/topic/marketing
:Harvard Business Review
* https://uxmag.com/topics/marketing-and-brand
:UX Magazine
* https://magazine.onbrand.me/
:Onbrand HONEST AND PRACTICAL MARKETING TIPS AND INSIGHTS.
* https://www.brandpackaging.com/
* https://www.brandpackaging.com/publications/3/editions/1166
:BRANDPACKAGING Magazine
* http://www.brandquarterly.com/the-magazine
:Brand Quarterly Magazine
* https://www.brandingmag.com/
:Branding Mag
* http://www.bandt.com.au/
:The Misfits Media Company Pty Limited.
* https://www.campaignlive.co.uk/?src_site=brandrepublic
:Campaign Live Haymarket Media Group Ltd.
* https://www.thedrum.com/
:Carnyx Group Ltd 2018 | The Drum is a Registered Trademark and property of Carnyx Group Limited.
* http://strategyonline.ca/?referrer=marketingmag.ca/
:strategy™ uncovers and shares the "bold vision, brand new ideas" of Canada’s national marketing community.
* https://www.fastcompany.com/
:Fast Company & Inc © 2018 Mansueto Ventures, LLC
* https://www.marketingweek.com/
:Marketing Week: Centaur Communications Ltd (a member of the Centaur Media plc group)
* http://marketingmag.ca/advertising/
:Marketing Mag Canada
* https://www.inc.com/
:Inc. COPYRIGHT 2017 MANSUETO VENTURES
* https://napkinmarketing.com/canadian-us-uk-marketing-magazines/
:Top US, Canadian, Australian and UK Marketing & Advertising Magazines
* https://www.reddit.com/r/marketing/
:Reddit Marketing
* https://www.reddit.com/r/gadgets/
:Reddit Gadgets
* https://www.reddit.com/r/branding/
:Reddit Branding
* https://www.reddit.com/r/advertising/
:Reddit Advertising
* https://www.reddit.com/r/adbusters/
%%
Big Business Magazines
* https://www.forbes.com/#417c2af32254
:© 2018 Forbes Media LLC. All Rights Reserved.
* https://hbr.org/
:Harvard Business Review
* https://www.dmnews.com/
:DMNews.com delivers business-building content in print, online, via email and social media.
* https://www.economist.com/
:Best Businesss Magazine Economist
* https://www.bloomberg.com/businessweek
:©2018 Bloomberg Businessweek L.P. All Rights Reserved
* http://time.com/money/
:Time Magazine Money
* http://fortune.com/section/magazine/
:Fortune Magazine
%%
Techniques and Technologies:
* https://www.technobuffalo.com/
:2018 TechnoBuffalo LLC. All Rights Reserved.
* https://www.gsmarena.com/
:GSMarena
* https://gizmodo.com/
:Gizmodo
* https://www.engadget.com/
:Engadget
* https://contentmarketinginstitute.com/chief-content-officer/
:Content Marketing Institute
%%
Wikibooks and Wikiversity
* https://en.wikiversity.org/wiki/Category:Marketing
* https://en.wikiversity.org/wiki/Category:Advertising
* https://en.wikibooks.org/wiki/Category:Book:Introduction_to_Mass_Media
* https://en.wikibooks.org/wiki/Category:Book:Advertising
* https://en.wikibooks.org/wiki/Category:Book:Marketing
== 题 Essay and Interview Questions for Diary==
:https://www.livecareer.com/career/advice/interview/marketing-interview
:6 Common Marketing Interview Questions
:https://www.monster.co.uk/career-advice/article/marketing-interview-questions
:Three types of marketing interview questions – and how to ace them
:https://www.glassdoor.com/Interview/marketing-interview-questions-SRCH_KO0,9.htm
:Marketing Interview Questions
:https://www.glassdoor.com/Interview/entry-level-marketing-interview-questions-SRCH_KO0,21.htm
:Entry Level Marketing Interview Questions
:https://www.sendible.com/insights/marketing-interview-questions
:16 Marketing Interview Questions to Hire the Best Cultural Fit
:https://business.linkedin.com/talent-solutions/blog/2014/09/3-interview-questions-to-ask-every-marketing-job-candidate
:3 Interview Questions to Ask Every Marketing Job Candidate
:https://www.thebalancecareers.com/marketing-interview-questions-2061455
:Marketing Job Interview Questions and Tips
:https://www.wordstream.com/blog/ws/2017/05/08/marketing-interview-questions
:31 Must-Ask Interview Questions for Marketing Jobs
:https://blog.hubspot.com/marketing/marketing-interview-questions
:The Ultimate Guide to Marketing Interview Questions From HubSpot's CMO
:https://www.indeed.com/hire/interview-questions/marketing
:7 Marketing Interview Questions and Answers
:https://www.paperdue.com/topic/brand-management-essays
:brand management essays examples
:https://www.chiefoutsiders.com/blog/bid/91492/10-questions-you-need-to-ask-when-building-a-brand
:10 Questions You Need To Ask When Building a Brand.
:https://www.essay.uk.com/free-essays/marketing/what-is-a-brand.php
:Free Marketing essays
:https://www.essay.uk.com/free-essays/marketing/brand-and-brand-image.php
:Free Marketing essays
:https://www.essay.uk.com/free-essays/marketing/branding.php
:Free Marketing essays
:https://www.kibin.com/essay-examples/tag/branding
:Branding Essay Examples
:https://www.writemypapers.org/examples-and-samples/essay-on-marketing-branding.html
:Essay on Marketing Branding
:https://essaysprofessors.com/samples/business/importance-of-branding.html
:Check Out Our Importance of Branding Essay
:https://studymoose.com/branding
:Branding Essay Examples
:https://quality-essay.com/essay-samples/marketing
:Marketing essay samples
:https://quizlet.com/3428959/essay-questions-marketing-2-flash-cards/
:Essay questions Marketing 2
:https://studymoose.com/marketing
:Marketing Essay Examples
:https://prime-essay.net/marketing-essay-topics
:Example Questions for a Marketing Essay (Free PDF)
:https://customessayorder.com/blog/list-of-marketing-essay-topics
:List Of Marketing Essay Topics
:https://www.chegg.com/homework-help/questions-and-answers/marketing-final-exam-essay-questions-1-define-marketing-outline-steps-marketing-process-ex-q17338411
:Question: MARKETING FINAL EXAM ESSAY QUESTIONS 1) Define marketing, outline the steps in the marketing proc...
:https://www.ukessays.com/essay-questions/marketing/
:Sample Marketing Essay Questions
== 测 Marketing Tests, Questionnaire, Assignment Resource Sites==
Marketing Tests, Questionnaire, Assignment Resource Sites
* http://www.mktresearch.org/wiki/Concept_Test
:A concept test is used for measuring and understanding the appeal of a new product.
* https://www.qualtrics.com/experience-management/product/how-concept-test/
:How to Create a Product Concept Test
* https://www.smartsurvey.co.uk/marketing-surveys
:Customers know what they want, do you? Find out with smart online surveys.
* https://www.lean-labs.com/blog/creating-a-brand-identity-20-questions-to-consider
:Creating a Brand Identity: 20 Questions to Consider
* https://www.typeform.com/surveys/branding-questionnaire-template/
:Branding Questionnaire Template
* https://vtldesign.com/brand-development/brand-and-logo-questionnaire/
:Brand & Logo Questionnaire: 24 Questions to Get You Started
* https://blog.palmeradagency.com/branding-questionnaire
:Branding Questionnaire
* https://www.ama.org/academics/Pages/Marketing-Principle-Classroom-Projects-and-Assignments.aspx
:Principles of Marketing Classroom Projects and Assignments
* https://myassignmenthelp.com/mba-help/marketing-project.html
:Marketing Assignment Help Online
:
:https://www.abcassignmenthelp.com/marketing-management-assignment-help
:Marketing Management Assignment Help
* https://study.com/academy/lesson/applied-marketing-assignment-marketing-plan-presentation.html
:Applied Marketing - Assignment: Marketing Plan & Presentation
* https://www.yorku.ca/lripley/imUmktplan.htm
:Introductory Marketing
:The Marketing Plan
:- Final Exam Substitute (Group Project)
:Armstrong/ Kotler Marketing: An Introduction
:Appendix 1General Company Information: Canada Goose
:Appendix 2 The Marketing Plan: An Introduction
* https://www.coursehero.com/file/7249349/Group-Project-Assignment/
:Group Marketing Plan Assignment:
* http://www.vir.com.vn/tek-experts-chairman-vietnam-could-become-centre-of-global-it-industry-51668.html
:Marketing Assignment Help for Business Management Projects (USA, U.K, Australia)
* https://ocw.mit.edu/courses/sloan-school-of-management/15-783j-product-design-and-development-spring-2006/assignments/
:Home » Courses » Sloan School of Management » Product Design and Development » Assignments
* https://business.ohio.edu/about/news/3-unique-assignments-given-by-professors-in-the-college-of-business/
:3 unique assignments given by professors in the College of Business
* http://libguides.uml.edu/c.php?g=653370&p=4584199
:MKTG.2010: Marketing Principles (Honors Section) - Crooker
:Grid Schedule
* https://tulane.instructure.com/courses/2086536/assignments/syllabus
:Syllabus for BSMK – 3200-01: Spring 2017
* https://zh.coursera.org/lecture/marketingplan/how-to-complete-assignment-2-marketing-strategy-s2ZhC
:How to complete assignment 2: marketing strategy.
* https://99designs.ca/blog/tips/how-to-perfect-brand-presentation/
:How to perfect your brand presentation
* https://blog.hubspot.com/blog/tabid/6307/bid/31739/7-components-that-comprise-a-comprehensive-brand-strategy.aspx
:Brand Strategy 101: 7 Essentials for Strong Company Branding
* https://justcreative.com/2014/05/27/best-start-up-marketing-strategies/
:20 Start-up Marketing Strategies that Always Work!
%%
:http://www.fao.org/docrep/004/w3240e/W3240E00.htm#TOC
:ebook: AGRICULTURAL AND FOOD MARKETING MANAGEMENT
:http://www.fao.org/docrep/004/w3240e/W3240E09.htm
:Chapter 9
:Channel Management And Physical Distribution
:https://quizlet.com/130511316/marketing-ch-11-distribution-customer-service-and-logistics-flash-cards/
:Perreault ebook: Marketing Ch 11 - Distribution Customer Service and Logistics
:https://studylib.net/doc/8844909/textbook-ch.-1---eacfaculty.org
:perreault ebook pdf
:https://studylib.net/doc/8361194/chapter-1
:perreault ebook pdf 
:https://acasestudy.com/directed-study4/
:perreault chapter question ch1
== 叙 Marketing Studies Grand Narrative==
值略遇细定，行企息品划，展渠配零划， 推个告众价德
:横：键配价零服激牌，执管共企认主率，德管运推细略帐，码品社。
:容告牌年直忠移，停个额奖置宣众，促性承
:媒为使播展滴戏，移原新网户点印，示货版视幅碑
Marketing Studies Grand Narrative
:https://en.wikipedia.org/wiki/Template:Marketing
:https://en.wikipedia.org/wiki/Template:Marketing_navigation_bar
:https://en.wikipedia.org/wiki/Category:Marketing_techniques
:https://en.wikipedia.org/wiki/Category:Brand_management
:https://en.wikipedia.org/wiki/Category:Promotion_and_marketing_communications
:https://en.wikipedia.org/wiki/Category:Marketing
:https://en.wikipedia.org/wiki/Category:Marketing_terminology
:https://en.wikipedia.org/wiki/Category:Branding_terminology
:https://en.wikipedia.org/wiki/Category:Selling_techniques
:https://en.wikipedia.org/wiki/Category:Personal_selling
:https://en.wikipedia.org/wiki/Category:Marketing_strategy
:https://en.wikipedia.org/wiki/Category:Pricing
:https://en.wikipedia.org/wiki/Category:Market_segmentation
:https://en.wikipedia.org/wiki/Category:Marketing_by_target_group
:https://en.wikipedia.org/wiki/Category:Marketing_stubs
:https://en.wikipedia.org/wiki/Category:B2B
:https://en.wikipedia.org/wiki/Category:Product_management
%%
:https://en.wikipedia.org/wiki/Marketing
:https://en.wikipedia.org/wiki/Marketing_mix
:https://en.wikipedia.org/wiki/Brand
:https://en.wikipedia.org/wiki/Brand_management
:https://en.wikipedia.org/wiki/Marketing_management
:https://en.wikipedia.org/wiki/Marketing_communications
:https://en.wikipedia.org/wiki/Advertising_management
:https://en.wikipedia.org/wiki/Advertising
:https://en.wikipedia.org/wiki/AIDA_(marketing)
:https://en.wikipedia.org/wiki/Marketing_strategy
:https://en.wikipedia.org/wiki/Pricing_strategies
:https://en.wikipedia.org/wiki/Marketing_activation
:https://en.wikipedia.org/wiki/Corporate_branding
%%%%%%%%%%%%%%%%%%%
Perreault Test Links
: https://www.bing.com/search?q=perreault+Chapter+Quiz+Ethical+Marketing+in+a+Consumer-Oriented+World%3a+Appraisal+and+Challenges&FORM=HDRSC1
perreault Chapter Quiz Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges
: http://highered.mheducation.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
Perreault Home > Chapter 1 > Chapter Quiz
: http://novella.mhhe.com/sites/0078028981/student_view0/chapter20/chapter_quiz_.html
Perreault Home > Chapter 20 > Chapter Quiz
: http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/chapter_quiz_.html
Home > Chapter 1 > Chapter Quiz
: http://highered.mheducation.com/sites/0072246208/student_view0/chapter18/multiple_choice_quiz.html
: http://highered.mheducation.com/sites/0072246208/student_view0/chapter16/video_concept_case.html
Video Concept Cases Online
: http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/index.html
Perreault online student edition just course wide contents
%%
Paper
: https://www.coursehero.com/file/6830672/Chapter-18-Ethical-Marketing-in-a-Consumer-Oriented-World-Appraisal-and-Challenges/
Chapter 18-Ethical Marketing in a Consumer-Oriented World Appraisal and Challenges
: https://www.coursehero.com/file/13723540/ktg-quiz-1-notes/
ktg quiz 1 notes - Chapter 18 Ethical Marketing in a...
: https://zh.scribd.com/presentation/323866485/Chapter-22-Ethical-Marketing-in-a-Consumer-Oriented-World
PPT for Perreault
: http://pubhtml5.com/wqza/jrjp/basic
: http://pubhtml5.com/wqza/jrjp
Perreault's Ebook Online
: https://prezi.com/elp4yb-ggwjs/ethical-marketing-in-a-consumer-oriented-world-appraisal-an/
Prezi for the chapter:
Ethical Marketing in a Consumer-Oriented World: Appraisal an
: https://testbankcollege.eu/Test-Bank-Essentials-of-Marketing-13th-Edition-Perreault
%%%%%
FOLLOWING are OFFICIAL chapter numbers matching chapter titles for Essential Marketing, Thirteenth Edition (短版). Please note that there are 11 chapters in total.
:值略细定，行企配零划， 推个告价
:(Value) (Strategy)(Segmentation and Positioning)(Behavior)
:(Behavior)(Business)(Distribution)(Retailers Planning)
:(Promotion)(Personal)(Advertising)(Pricing)
:1 值 Marketing's (Value) to Consumers, Firms, and Society
:2 略 Marketing (Strategy) Planning
:3 细，定 Focusing Marketing Strategy with (Segmentation and Positioning) //
:4 行 Final Consumers and Their Buying (Behavior)
:5 企 (Business) and Organizational Customers and Their Buying Behavior
:6 配 (Distribution) Customer Service and Logistics
:7 零，划 (Retailers), Wholesalers, and Their Strategy (Planning)//
:8 推 (Promotion)-Introduction to Integrated Marketing Communications//
:9 个 (Personal) Selling and Customer Service//
:10 告 (Advertising) and Sales Promotion//
:11 价 (Pricing) Objectives and Policies
FOLLOWING are BASIC Marketing, Nineteenth Edition (长版) Long Version chapter numbers matching chapter titles. Please note that there are 19 chapters in total.
值略遇细定，行企息品划，展渠配零划， 推个告众价德
:1 值 Marketing's (Value) to Consumers, Firms, and Society
:2 略 Marketing (Strategy) Planning
:3 遇 Evaluating (Opportunities) in the Changing Market Environment
:4 细，定 Focusing Marketing Strategy with (Segmentation and Positioning)
:5 行 Final Consumers and Their Buying (Behavior)
:6 企 (Business) and Organizational Customers and Their Buying Behavior
:7 息 Improving Decisions with Marketing (Information)
:8 品，划 Elements of (Product Planning) for Goods and Services
:9 展 Product Management and New-Product (Development)
:10 渠 Place and Development of (Channel) Systems
:11 配 (Distribution) Customer Service and Logistics
:12 零，划 (Retailers), Wholesalers, and Their Strategy (Planning)
:13 推 (Promotion)-Introduction to Integrated Marketing Communications
:14 个 (Personal) Selling and Customer Service
:15 告 (Advertising) and Sales Promotion
:16 价 (Pricing) Objectives and Policies
:17 定 Price (Setting) in the Business World
:18 实 (Implementing) and Controlling Marketing Plans: Evolution and Revolution
:19 功 Managing Marketing's Link with Other (Functional) Areas
:20 德 (Ethical) Marketing in a Consumer-Oriented World: Appraisal and Challenges
我找到了McGraw出版社的“每章习题”，不仅是每周要做并能赚分的练习题，而且是期末考重要出题来源。
http://novella.mhhe.com/sites/0078028981/student_view0/chapter1/index.html
但是，我们用的正式课本是“短版”，唯一网上能找到的章后习题，却属于“长版”，共有20章。因此，“短版”与“长版”的章节排序对应，在这里标出来了。前短后长。
CORRESPONDENCE between 短版 and 长版 is:
前短后长
:1-1
:2-2
:3-4
:4-5
:5-6
:6-11
:7-12
:8-13
:9-14
:10-15
:11-16
%%
前短后长
:值略细定，行企配零划， 推个告价
:(Value) (Strategy)(Segmentation and Positioning)(Behavior)
:(Behavior)(Business)(Distribution)(Retailers Planning)
:(Promotion)(Personal)(Advertising)(Pricing)
:1-1 (Value) 值
:2-2 (Strategy) 略
:3-4 (Segmentation and Positioning) 细定
:4-5 (Behavior) 行
:5-6 (Business) 企
:6-11 (Distribution) 配
:7-12 (Retailers Planning) 零划
:8-13 (Promotion) 推
:9-14 (Personal) 个
:10-15 (Advertising) 告
:11-16 (Pricing) 价
%%%%%
%%%
该周分享章后习题（包括chapter quiz）对应周
:1 值 Marketing's (Value) to Consumers, Firms, and Society 1-1 (Value) 值 （第二，三周）
:2 略 Marketing (Strategy) Planning 2-2 (Strategy) 略 （第四周）
:3 细，定 Focusing Marketing Strategy with (Segmentation and Positioning) 3-4 (Segmentation and Positioning) 细定 （第五周国庆，第六周）
:4 行 Final Consumers and Their Buying (Behavior) 4-5 (Behavior) 行 （第七周）
:5 企 (Business) and Organizational Customers and Their Buying Behavior 5-6 (Business) 企 （第八周）
:6 配 (Distribution) Customer Service and Logistics 6-11 (Distribution) 配 （第九周）
:7 零，划 (Retailers), Wholesalers, and Their Strategy (Planning) 7-12 (Retailers Planning) 零划 （第十一周）
:8 推 (Promotion)-Introduction to Integrated Marketing Communications 8-13 (Promotion) 推 （第十二周）
:9 个 (Personal) Selling and Customer Service 9-14 (Personal) 个 （第十三周）
:10 告 (Advertising) and Sales Promotion 10-15 (Advertising) 告 11-16 (Pricing) 价 （第十四周）
:11 价 (Pricing) Objectives and Policies （第十五周）
%%%
值略遇细定，行企息品划，展渠配零划， 推个告众价德
值:1-1 (Value) 值
:https://en.wikipedia.org/wiki/Marketing
略:2-2 (Strategy) 略
:https://en.wikipedia.org/wiki/Marketing_strategy
遇
:https://en.wikipedia.org/wiki/Market_environment
search "change"
:https://en.wikipedia.org/wiki/Market_analysis
search "change"
细:3-4 (Segmentation and Positioning) 细定
:https://en.wikipedia.org/wiki/Market_segmentation
定
:https://en.wikipedia.org/wiki/Segmenting-targeting-positioning
:https://en.wikipedia.org/wiki/Positioning_(marketing)
行:4-5 (Behavior) 行
:https://en.wikipedia.org/wiki/Consumer_behaviour
:https://en.wikipedia.org/wiki/Shopper_marketing
企:5-6 (Business) 企
:https://en.wikipedia.org/wiki/Customer_relationship_management
:https://en.wikipedia.org/wiki/Business_marketing
:https://en.wikipedia.org/wiki/Institutional_customers
息
:https://en.wikipedia.org/wiki/Marketing_information_system
:https://en.wikipedia.org/wiki/Marketing_research
:https://en.wikipedia.org/wiki/Marketing_intelligence
:https://en.wikipedia.org/wiki/Competitive_intelligence
:https://en.wikipedia.org/wiki/Social_marketing_intelligence
品划
:https://en.wikipedia.org/wiki/Product_planning
:https://en.wikipedia.org/wiki/Product-based_planning
:https://en.wikipedia.org/wiki/Marketing_plan
:https://en.wikipedia.org/wiki/Product_management
展
:https://en.wikipedia.org/wiki/New_product_development
:https://en.wikipedia.org/wiki/Lean_product_development
:https://en.wikipedia.org/wiki/Product_innovation
:https://en.wikipedia.org/wiki/Collaborative_product_development
:https://en.wikipedia.org/wiki/Core_product#New_product_development
:https://en.wikipedia.org/wiki/Research_and_development
:https://en.wikipedia.org/wiki/Open-source_product_development
:https://en.wikipedia.org/wiki/Sustainable_product_development
:https://en.wikipedia.org/wiki/Product_management
:https://en.wikipedia.org/wiki/Product_life-cycle_management_(marketing)
:https://en.wikipedia.org/wiki/Product_data_management
:https://en.wikipedia.org/wiki/Product_information_management
:https://en.wikipedia.org/wiki/Service_product_management
:https://en.wikipedia.org/wiki/Product_cost_management
:https://en.wikipedia.org/wiki/Product_manager
渠
:https://en.wikipedia.org/wiki/Distribution_(marketing)
:https://en.wikipedia.org/wiki/Multichannel_marketing
:https://en.wikipedia.org/wiki/Horizontal_marketing_system
:https://en.wikipedia.org/wiki/Digital_marketing_system
:https://en.wikipedia.org/wiki/Inbound_marketing
配:6-11 (Distribution) 配
:https://en.wikipedia.org/wiki/Distribution_(marketing)
:https://en.wikipedia.org/wiki/European_Marketing_Distribution
:https://en.wikipedia.org/wiki/Marketing_channel
:https://en.wikipedia.org/wiki/Customer_satisfaction
:https://en.wikipedia.org/wiki/Relationship_marketing
:https://en.wikipedia.org/wiki/Marketing_supply_chain
零划， 推:7-12 (Retailers Planning) 零划 :8-13 (Promotion) 推
:https://en.wikipedia.org/wiki/Promotion_(marketing)
:https://en.wikipedia.org/wiki/Marketing_communications
个:9-14 (Personal) 个
:https://en.wikipedia.org/wiki/Personal_selling
告:10-15 (Advertising) 告
:https://en.wikipedia.org/wiki/Sales_promotion
:https://en.wikipedia.org/wiki/Sales_management
:https://en.wikipedia.org/wiki/Promotional_mix
:https://en.wikipedia.org/wiki/Multi-level_marketing
众
:https://en.wikipedia.org/wiki/Social_media
:https://en.wikipedia.org/wiki/Earned_media
:https://en.wikipedia.org/wiki/Social_media_marketing
价:11-17 (Pricing) 价
:https://en.wikipedia.org/wiki/Pricing_objectives
:https://en.wikipedia.org/wiki/Penetration_pricing
:https://en.wikipedia.org/wiki/Value-based_pricing
:https://en.wikipedia.org/wiki/Predatory_pricing
:https://en.wikipedia.org/wiki/Price_optimization
德
:https://en.wikipedia.org/wiki/Ethical_marketing
:https://en.wikipedia.org/wiki/Media_ethics
:https://en.wikipedia.org/wiki/Marketing_ethics
:https://en.wikipedia.org/wiki/Business_ethics
:横：键配价零服激牌，执管共企认主率，德管运推细略帐，码品社。
:容告牌年直忠移，停个额奖置宣众，促性承
:媒为使播展滴戏，移原新网户点印，示货版视幅碑
:竖：键配价零服激，执管共认主率，德运推研细略帐，码品社归。
:容告牌年直忠移，停个额奖置宣众，促性承
:媒为使播展滴戏，移原新网户点印，示货版视幅碑
:
:
:https://en.wikipedia.org/wiki/Template:Marketing
:
:
:
Jump to navigationJump to search{|
!Marketing
|-
|
:*Marketing
:*Marketing Management
|-
|
Key concepts[hide]
:*Distribution
:*Pricing
:*Retail
:*Service
:*Activation
:*Brand licensing
:*Brand management
:*Co-creation
:*Corporate identity
:*Dominance
:*Effectiveness
:*Ethics
:*Operations
:*Promotion
:*Research
:*Segmentation
:*Strategy
:*Account-based marketing
:*Digital marketing
:*Product marketing
:*Social marketing
:*Influencer marketing
:*Attribution
|-
|
Promotional content[hide]
:*Advertising
:*Branding
:*Corporate anniversary
:*Direct marketing
:*Loyalty marketing
:*Mobile marketing
:*On-hold messaging
:*Personal selling
:*Premiums
:*Prizes
:*Product placement
:*Propaganda
:*Publicity
:*Sales promotion
:*Sex in advertising
:*Underwriting spot
|-
|
Promotional media[hide]
:*Behavioral targeting
:*Brand ambassador
:*Broadcasting
:*Display advertising
:*Drip marketing
:*In-game advertising
:*Mobile advertising
:*Native advertising
:*New media
:*Online advertising
:*Out-of-home advertising
:*Point of sale
:*Printing
:*Product demonstration
:*Promotional merchandise
:*Publication
:*Visual merchandising
:*Web banner
:*Word-of-mouth
|-
|
:*v
:*t
:*e
|}
:
:https://en.wikipedia.org/wiki/Template:Marketing_navigation_bar
:
Jump to navigationJump to search{|
! scope="col" colspan="2"|hide
:*v
:*t
:*e
Marketing
|-
! scope="row"|Key concepts
|
:*Distribution
:*Pricing
:*Retail
:*Service
:*Activation
:*Brand licensing
:*Brand management
:*Co-creation
:*Corporate identity
:*Dominance
:*Effectiveness
:*Ethics
:*Management
:*Operations
:*Promotion
:*Research
:*Segmentation
:*Strategy
:*Account-based marketing
:*Digital marketing
:*Product marketing
:*Social marketing
|-
! scope="row"|Promotional contents
|
:*Advertising
:*Branding
:*Corporate anniversary
:*Direct marketing
:*Loyalty marketing
:*Mobile marketing
:*On-hold messaging
:*Personal selling
:*Premiums
:*Prizes
:*Product placement
:*Propaganda
:*Publicity
:*Sales promotion
:*Sex in advertising
:*Underwriting spot
|-
! scope="row"|Promotional media
|
:*Behavioral targeting
:*Brand ambassador
:*Broadcasting
:*Display advertising
:*Drip marketing
:*In-game advertising
:*Mobile advertising
:*Native advertising
:*New media
:*Online advertising
:*Out-of-home advertising
:*Point of sale
:*Printing
:*Product demonstration
:*Promotional merchandise
:*Publication
:*Visual merchandising
:*Web banner
:*Word-of-mouth
|}
:
:
:
==秀 Talkshows: 每章及其对应的Marketing Minutes 和 Chapter Questionnaire==
===1 值 Marketing's (Value) to Consumers, Firms, and Society 1-1 (Value) 值 （第二，三周）===
====Marketing Minutes 本章概念====
Marketing Minutes 本章概念 Brainstorming 头脑风暴流程
* Pick a concept from this chapter. 选一个本章概念
* Define this concept briefly. 简单定义
* Can you draw a diagram/picture that illustrate this concept? 能画个图示来更好阐释吗？
* Explain with your own words. Why do you show it this way? 用自己的词语解释一下（或解释一下你画的图）。为什么要这样阐释/画？
* Example(s)? 例子？
* 风暴完之后，当组里讲起一个概念时，每个组友包括原来的“问问题人”也要每人就这个概念，讲起码三四句完整句。你们组选的五六个概念，通过这种方式，都要讲完。每人加起来就总共二十句完整句（满分）了。
*Production
*Customer satisfaction
*Innovation
*Marketing
*Pure subsistence economy
*subsistence economy
*Macro-marketing
*Macromarketing
*Economies of scale
*Universal functions of marketing
*marketing functions
*Some of the major functions of marketing are as follows: 1. Selling 2. Buying and Assembling in manufacturing 3. Transportation 4. Storage 5. Standardization and Grading 6. Financing 7. Risk-taking 8. Market intelligence.
*Buying-selling
*Buying
*selling
*Transporting
*Storing
*Standardization and grading
*Financing
*Risk-taking
*Market information
*Intermediary (or *middleman)
*Collaborators
*E-commerce
*Economic system
*Command economy
*Market-directed economy
*History of marketing
*Simple trade era
*Production era
*Sales era
*Marketing department era
*Marketing company era
*Marketing concept
*Production orientation
*Marketing orientation
*Market orientation
*Customer value
*Micro-macro dilemma
*Micromarketing
*Social responsibility
*Theory of the firm
*Marketing ethics
*consumer behavior, market regulation, and social responsibility
*Topics include the tragedy of the commons, subliminal advertising, and environmental sustainability.
====Chapter Questionnaire====
Chapter Questionnair Brainstorm 本章问答头脑风暴流程
* 每章章后最末都有“本章问答”。 Questioner, please find “5. Answer the following questions” and brainstorm these questions with groupmates.
* 每个问答问题，都要按顺序问“第一人，讲一两句； 第二人，还有呢，接着讲一两句； 第三。。。” 组内逐人问。For EACH question: “First person, say 1-2 sentences... Second person... Third person...”
* 笔记本上，只准记下其他组友答的一两句，千万别写自己想出来的答案。 Groupmates, only write down what OTHER groupmates say about EACH question.
%%
* List your activities for the first two hours after you woke up this morning. Briefly indicate how marketing affected your activities.
* Define the marketing concept in your own words, and then suggest how acceptance of this concept might affect the organization and operation of your college.
* Distinguish between the micro and macro views of marketing. Then explain how they are interrelated, if they are.
* Distinguish between production orientaation and marketing orientation, illustrating with local example.
* Give an example of a recent purchase you made where the purchase wasn't just a single transaction but rather part of an ongoing relationship with the seller. Discuss what the seller has done (or could do better) to strengthen the relationship and increase the odds of your being a loyal customer in the future.
===2 略 Marketing (Strategy) Planning 2-2 (Strategy) 略 （第四周）===
====Marketing Minutes 本章概念====
*Marketing management process
*Strategic management planning, Strategic planning
*Marketing strategy
*Target market
*Marketing mix
*Target marketing
*Mass marketing
*Channel of distribution
*Personal selling
*Customer service
*Mass selling
*Advertising
*Publicity
*Sales promotion
*Marketing plan
*Implementation
*Operational decisions
*Marketing program
*Customer equity
*Breakthrough opportunity
*Competitive advantage
*Differentiation
*SWOT analysis
*Market penetration
*Market development
*Product development
*Diversification
Marketing Minutes 2略
: https://en.wikipedia.org/wiki/Marketing_management
: https://en.wikipedia.org/wiki/Strategic_planning
: https://en.wikipedia.org/wiki/Strategic_management
: https://en.wikipedia.org/wiki/Marketing_strategy
: https://en.wikipedia.org/wiki/Target_market
: https://en.wikipedia.org/wiki/Marketing_mix
: https://en.wikipedia.org/wiki/Target_market
: https://en.wikipedia.org/wiki/Mass_marketing
: https://en.wikipedia.org/wiki/Distribution_(marketing)
: https://en.wikipedia.org/wiki/Marketing_mix_modeling
: https://en.wikipedia.org/wiki/Product_marketing
: https://en.wikipedia.org/wiki/Personal_selling
: https://en.wikipedia.org/wiki/Customer_service
: https://en.wikipedia.org/wiki/History_of_marketing
: https://en.wikipedia.org/wiki/Marketing_myopia
: https://en.wikipedia.org/wiki/Niche_market
: https://en.wikipedia.org/wiki/Influencer_marketing
: https://en.wikipedia.org/wiki/Advertising
: https://en.wikipedia.org/wiki/Publicity
: https://en.wikipedia.org/wiki/Publicity_stunt
: https://en.wikipedia.org/wiki/Guerrilla_marketing
: https://en.wikipedia.org/wiki/Services_marketing
: https://en.wikipedia.org/wiki/Sales_promotion
: https://en.wikipedia.org/wiki/Marketing_plan
: https://en.wikipedia.org/wiki/Implementation
: https://en.wikipedia.org/wiki/SiriusDecisions
: https://en.wikipedia.org/wiki/Marketing_resource_management
: https://en.wikipedia.org/wiki/Marketing_performance_measurement
: https://en.wikipedia.org/wiki/List_of_marketing_terms
: https://en.wikipedia.org/wiki/Operational_objective
: https://en.wikipedia.org/wiki/Marketing_communications
: https://en.wikipedia.org/wiki/Customer_equity
: https://en.wikipedia.org/wiki/Front_end_innovation
: https://en.wikipedia.org/wiki/Competitive_advantage
: https://en.wikipedia.org/wiki/Product_differentiation
: https://en.wikipedia.org/wiki/Point_of_difference
: https://en.wikipedia.org/wiki/Porter%27s_generic_strategies
: https://en.wikipedia.org/wiki/List_of_multi-level_marketing_companies
: https://en.wikipedia.org/wiki/Unique_selling_proposition
: https://en.wikipedia.org/wiki/Account-based_marketing
: https://en.wikipedia.org/wiki/SWOT_analysis
: https://en.wikipedia.org/wiki/Market_penetration
: https://en.wikipedia.org/wiki/Market_development
: https://en.wikipedia.org/wiki/Diversification_(marketing_strategy)
: https://en.wikipedia.org/wiki/New_product_development
:https://en.wikipedia.org/wiki/Payment_Services_Directive#Market_implementation
:https://en.wikipedia.org/wiki/Open_market_operation
:https://en.wikipedia.org/wiki/Boston_Public_Market
:https://en.wikipedia.org/wiki/Market_orientation
====Chapter Questionnaire====
Ch2 略
* https://www.coursehero.com/file/pi42thj/9-Distinguish-between-a-strategy-a-marketing-plan-and-marketing-program/
* best website for Questionnaire 2略
* https://dokumen.tips/documents/per61043-ch02-032-059-marketing-strategy-planning-there-was-a-time-when-it-didnt.html
* best website for Questionnaire 2略
1. Distinguish clearly between a marketing strategy and a marketing mix. Use an example.
2. Distinguish clearly between mass marketing and target marketing. Use an example.
3. Explain, in your own words, what each of the four Ps involves.
4. Research has shown that only about three out of every four customers are, on average, satisfied by a firm's marketing programs. Give an example of a purchase you made where you were not satisfied and what the firm could have changed to satisfy you. If customer satisfacation is so important to firms why dont they score better in this area?
5. Give an example of a foreign-made product (other than an automobile) that you personally have purchased. Give some reasons why you purchased that product. Do you think that there was a good opportunity for a domestic firm to get your business? Explain why or why not.
加星的问题书上没有，但你们除了问书上有的5个问题外，请起码选额外2个加星问题在头脑风暴中用来问。
* 6* . Why is the target market placed in the center of the four Ps in the text diagram of a marketing strategy (Exhibit 2-4)? Explain, using a specific example from your own ex- perience.
* 7* . If a company sells its products only from a website, which is accessible over the Internet to customers from all over the world, does it still need to worry about having a spe- cific target market? Explain your thinking.
* 8* . Evaluate the text’s statement, “A marketing strategy sets the details of implementation.”
* 9* . Distinguish between strategy decisions and operational decisions, illustrating for a local retailer.
* 10* . In your own words, explain what customer equity means and why it is important.
* 11* . Distinguish between a strategy, a marketing plan, and a marketing program, illustrating for a local retailer.
* 12* . Outline a marketing strategy for each of the following new products: ( a ) a radically new design for a toothbrush, ( b ) a new fishing reel, ( c ) a new wonder drug, and ( d ) a new industrial stapling machine.
* 13* . Provide a specific illustration of why marketing strategy planning is important for all businesspeople, not just for those in the marketing department.
QUESTIONS AND PROBLEMS 12. Research has shown that only about three out of every
four customers are, on average, satisfied by a firm’s mar- keting programs. Give an example of a purchase you made where you were not satisfied and what the firm could have changed to satisfy you. If customer satisfaction is so im- portant to firms, why don’t they score better in this area?
* 14* . Distinguish between an attractive opportunity and a breakthrough opportunity. Give an example.
* 15* . Explain how new opportunities may be seen by defining a firm’s markets more precisely. Illustrate for a situation where you feel there is an opportunity—namely, an unsatis- fied market segment—even if it is not very large.
* 16* . In your own words, explain why the book suggests that you should think of marketing strategy planning as a narrow- ing-down process.
* 17* . Explain the major differences among the four basic types of growth opportunities discussed in the text and cite ex- amples for two of these types of opportunities.
* 18* . Explain why a firm may want to pursue a market penetra- tion opportunity before pursuing one involving product development or diversification.
* 19* . In your own words, explain several reasons why a market- ing manager should consider international markets when evaluating possible opportunities.
===3 细，定 Focusing Marketing Strategy with (Segmentation and Positioning) 3-4 (Segmentation and Positioning) 细定 （第五周国庆，第六周）===
====Marketing Minutes 本章概念====
*Market
*Generic market
*Product market
*Market segmentation
*Segmenting
*Market segment
*Single target market approach
*Multiple target market approach
*Combined target market approach
*Combiners
*Segmenters
*Qualifying dimensions
*Determining dimensions
*Clustering techniques
*Customer relationship management (CRM)
*Positioning
3 定 marketing minutes
: https://en.wikipedia.org/wiki/List_of_generic_and_genericized_trademarks
: https://en.wikipedia.org/wiki/Generic_trademark
: https://en.wikipedia.org/wiki/PEST_analysis
: https://en.wikipedia.org/wiki/Bowman%27s_Strategy_Clock
: https://en.wikipedia.org/wiki/Core_competency
: https://en.wikipedia.org/wiki/Product_market
: https://en.wikipedia.org/wiki/Market_segmentation
: https://en.wikipedia.org/wiki/Target_costing
: https://en.wikipedia.org/wiki/Advertising_campaign
: https://en.wikipedia.org/wiki/Demographic_targeting
: https://en.wikipedia.org/wiki/Target_audience
: https://en.wikipedia.org/wiki/Valuation_using_multiples
: https://en.wikipedia.org/wiki/Go_to_market
: https://en.wikipedia.org/wiki/Market_share_analysis
: https://en.wikipedia.org/wiki/Customer_value_proposition
: https://en.wikipedia.org/wiki/Media_strategy
: https://en.wikipedia.org/wiki/Market_research
: https://en.wikipedia.org/wiki/Power_dividers_and_directional_couplers
: https://en.wikipedia.org/wiki/List_of_abbreviations_for_market_segments
: https://en.wikipedia.org/wiki/Perceptual_mapping
: https://en.wikipedia.org/wiki/Fuzzy_clustering
: https://en.wikipedia.org/wiki/Cluster_analysis
: https://en.wikipedia.org/wiki/Cluster_sampling
: https://en.wikipedia.org/wiki/Behavioral_clustering
: https://en.wikipedia.org/wiki/Targeted_advertising
: https://en.wikipedia.org/wiki/Networks_in_marketing
: https://en.wikipedia.org/wiki/Geodemographic_segmentation
: https://en.wikipedia.org/wiki/Marketing_engineering
: https://en.wikipedia.org/wiki/Outline_of_marketing
: https://en.wikipedia.org/wiki/Multidimensional_scaling
: https://en.wikipedia.org/wiki/Customer_relationship_management
: https://en.wikipedia.org/wiki/Positioning_(marketing)
: https://en.wikipedia.org/wiki/Marketing_automation
: https://en.wikipedia.org/wiki/Personalized_marketing
====Chapter Questionnaire====
Ch3 定
* https://customelitewriters.com/index.php/2017/03/23/marketing-responses/
* best website for Questionnaire 3定
:1. Distinguish between a generic market and a product-market. Illustrate your answer.
:2. Explain what market segmentation is.
:3. How to segment product market into submarkets?
:4. What Dimensions Are Used to Segment Markets?
:5. Explain how positioning analysis can help a marketing manager identify target market opportunities.
加星的问题书上没有，但你们除了问书上有的5个问题外，请起码选额外2个加星问题在头脑风暴中用来问。
: 6* . List the types of potential segmenting dimensions, and explain which you would try to apply first,
:second, and third in a particular situation. If the nature of the situation would affect your answer,
:explain how.
:7* . Explain why segmentation efforts based on attempts to divide the mass market using a few
:demographic dimensions may be very disappointing.
:8* . Illustrate the concept that segmenting is an aggregating process by referring to the admissions
:policies of your own college and a nearby college or university.
:9* . Review the types of segmenting dimensions listed in Exhibits 4-8 and 4-9, and select the ones you
:think should be combined to fully explain the market segment you personally would be in if you
:were planning to buy a new watch today. List several dimensions and try to develop a shorthand
:name, like “fashion-oriented,” to describe your own personal market segment. Then try to
:estimate what proportion of the total watch market would be in your market segment. Next,
:explain if there are any offerings that come close to meeting the needs of your market. If not, what
:sort of a marketing mix is needed? Would it be economically attractive for anyone to try to satisfy
:your market segment? Why or why not?
:10* . Identify the determining dimension or dimensions that explain why you bought the specific brand
:you did in your most recent purchase of a (a) soft drink, (b) shampoo, (c) shirt or blouse, and (d
:larger, more expensive item, such as a bicycle, camera, or boat. Try to express the determining
:dimension(s) in terms of your own personal characteristics rather than the product’s
:characteristics. Estimate what share of the market would probably be motivated by the same
:determining dimension(s).
:11* . Consider the market for off-campus apartments in your city. Identify some submarkets that have
:different needs and determining dimensions. Then evaluate how well the needs in these market
:segments are being met in your geographic area. Is there an obvious breakthrough opportunity
:waiting for someone?
===4 行 Final Consumers and Their Buying (Behavior) 4-5 (Behavior) 行 （第七周）===
====Marketing Minutes 本章概念====
*Economic buyers
*Economic needs
*Needs, Wants
*Drive
*Physiological needs
*Safety needs
*Social needs
*Personal needs
*Perception
*Selective exposure
*Selective perception
*Selective retention
*Learning
*Cues
*Response
*Reinforcement
*Attitude
*Belief
*Expectation
*Psychographics
*Lifestyle analysis
*Social class
*Reference group
*Opinion leader
*Culture, marketing culture
*Extensive problem solving
*Limited problem solving
*Routinized response behavior
*Low-involvement purchases
*Dissonance
*Adoption process
%%%%
Marketing Minutes 概念链接更新
上面的链接找不到的，在下面都能找得到
: https://en.wikipedia.org/wiki/Buyer_decision_process
: https://en.wikipedia.org/wiki/Consumer_behaviour
: https://en.wikipedia.org/wiki/Voluntary_exchange
: https://en.wikipedia.org/wiki/Switching_barriers
: https://en.wikipedia.org/wiki/Consumerism
: https://en.wikipedia.org/wiki/Consumer_confidence_index
: https://en.wikipedia.org/wiki/Want
: https://en.wikipedia.org/wiki/Category:Consumer
: https://en.wikipedia.org/wiki/Category:Consumer_behaviour
: https://en.wikipedia.org/wiki/Fast-moving_consumer_goods
: https://en.wikipedia.org/wiki/Consumer_activism
: https://en.wikipedia.org/wiki/Consumer_economy
: https://en.wikipedia.org/wiki/Maslow%27s_hierarchy_of_needs 
: Maslow's hierarchy of needs 
: https://en.wikipedia.org/wiki/Needs_assessment
: https://en.wikipedia.org/wiki/Social_consumerism
: https://en.wikipedia.org/wiki/Consumer_choice
: https://en.wikipedia.org/wiki/Sustainable_consumer_behaviour
: https://en.wikipedia.org/wiki/Consumer_revolution
: https://en.wikipedia.org/wiki/Consumer_identity
: https://en.wikipedia.org/wiki/Societal_marketing
: https://en.wikipedia.org/wiki/Behavior#Consumer_behavior
: https://en.wikipedia.org/wiki/Corporate_social_responsibility
: https://en.wikipedia.org/wiki/Social_media_marketing
: https://en.wikipedia.org/wiki/Consumer_capitalism
: https://en.wikipedia.org/wiki/Consumer_Culture
: https://en.wikipedia.org/wiki/Consumer_confidence
: https://en.wikipedia.org/wiki/Perception_management
: https://en.wikipedia.org/wiki/SERVQUAL
: https://en.wikipedia.org/wiki/Services_marketing
: https://en.wikipedia.org/wiki/Color_psychology
: https://en.wikipedia.org/wiki/Country-of-origin_effect
: https://en.wikipedia.org/wiki/Perceptual_mapping
: https://en.wikipedia.org/wiki/Selective_exposure_theory
: https://en.wikipedia.org/wiki/Selective_perception
: https://en.wikipedia.org/wiki/Selective_retention
: https://en.wikipedia.org/wiki/Learning_Tools_Interoperability
: https://en.wikipedia.org/wiki/Consumer_socialization
: https://en.wikipedia.org/wiki/Consumer_electronics
: https://en.wikipedia.org/wiki/E-learning_(theory)
: https://en.wikipedia.org/wiki/Consumers%27_co-operative 
: Consumers' co-operative 
: https://en.wikipedia.org/wiki/Transformative_learning
: https://en.wikipedia.org/wiki/Biology_and_consumer_behaviour
: https://en.wikipedia.org/wiki/AIDA_(marketing)
: https://en.wikipedia.org/wiki/Perceptual_learning
: https://en.wikipedia.org/wiki/Social_cue
: https://en.wikipedia.org/wiki/Sensory_cue
: https://en.wikipedia.org/wiki/Kind_Consumer
: https://en.wikipedia.org/wiki/Efficient_Consumer_Response
: https://en.wikipedia.org/wiki/ERG_theory
: https://en.wikipedia.org/wiki/Theory_Z
: https://en.wikipedia.org/wiki/Need
: https://en.wikipedia.org/wiki/Clayton_Alderfer
: https://en.wikipedia.org/wiki/Self-determination_theory
: https://en.wikipedia.org/wiki/Abraham_Maslow
: https://en.wikipedia.org/wiki/Uses_and_gratifications_theory
: https://en.wikipedia.org/wiki/Industrial_and_organizational_psychology
: https://en.wikipedia.org/wiki/Consumer_education
: https://en.wikipedia.org/wiki/Direct_marketing
: https://en.wikipedia.org/wiki/Functional_response
: https://en.wikipedia.org/wiki/Customer_satisfaction
: https://en.wikipedia.org/wiki/Randomized_response
: https://en.wikipedia.org/wiki/Call_to_action_(marketing)
: https://en.wikipedia.org/wiki/Consumer_Movement
: https://en.wikipedia.org/wiki/Reinforcement
: https://en.wikipedia.org/wiki/Attitude_(psychology)
: https://en.wikipedia.org/wiki/Frame_of_reference_(marketing)
: https://en.wikipedia.org/wiki/Value-action_gap
: https://en.wikipedia.org/wiki/Consumer_spending
: https://en.wikipedia.org/wiki/Yale_attitude_change_approach
: https://en.wikipedia.org/wiki/Attitude-toward-the-ad_models
: https://en.wikipedia.org/wiki/Psychographic_segmentation
: https://en.wikipedia.org/wiki/Brand_awareness
: https://en.wikipedia.org/wiki/Theory_of_reasoned_action
: https://en.wikipedia.org/wiki/VALS
: https://en.wikipedia.org/wiki/Credit
: https://en.wikipedia.org/wiki/Cognitive_dissonance
: https://en.wikipedia.org/wiki/Critical_consumerism
: https://en.wikipedia.org/wiki/Theory_of_planned_behavior
: https://en.wikipedia.org/wiki/Ethical_consumerism
: https://en.wikipedia.org/wiki/Consumer_expectations_test
: https://en.wikipedia.org/wiki/Expectation_confirmation_theory
: https://en.wikipedia.org/wiki/Value_(marketing)
: https://en.wikipedia.org/wiki/Pricing#Price_sensitivity_and_consumer_psychology
: https://en.wikipedia.org/wiki/Psychographics
: https://en.wikipedia.org/wiki/Lifestyle_(sociology)
: https://en.wikipedia.org/wiki/Downshifting_(lifestyle)
: https://en.wikipedia.org/wiki/Technographic_segmentation
: https://en.wikipedia.org/wiki/Market_segmentation#Bases_for_segmenting_consumer_markets
: https://en.wikipedia.org/wiki/Marketing_research
: https://en.wikipedia.org/wiki/Xenocentrism#Consumer_xenocentrism
: https://en.wikipedia.org/wiki/Outline_of_marketing#Consumer_basics
: https://en.wikipedia.org/wiki/Targeted_advertising
: https://en.wikipedia.org/wiki/Customer_analytics
: https://en.wikipedia.org/wiki/Social_class
: https://en.wikipedia.org/wiki/Reference_group
: https://en.wikipedia.org/wiki/Opinion_leadership
: https://en.wikipedia.org/wiki/Culture
: https://en.wikipedia.org/wiki/Multicultural_marketing
: https://en.wikipedia.org/wiki/Consumer_culture_theory
: https://en.wikipedia.org/wiki/Marketing_communications
: https://en.wikipedia.org/wiki/History_of_marketing
: https://en.wikipedia.org/wiki/Global_marketing
: https://en.wikipedia.org/wiki/Media_culture
: https://www.bing.com/search?q=extensive+limited+routinized+problem+solving&go=%E6%8F%90%E4%BA%A4&qs=ds&form=QBLH 
: extensive limited routinized problem solving 
: https://en.wikipedia.org/wiki/Eight_disciplines_problem_solving
: https://www.bing.com/search?q=routinized+response+behavior+dissonance&FORM=HDRSC1 
: routinized response behavior dissonance 
: https://en.wikipedia.org/wiki/Problem-based_learning
: https://en.wikipedia.org/wiki/Computational_thinking
: https://en.wikipedia.org/wiki/Problem_management
: https://en.wikipedia.org/wiki/Systematic_inventive_thinking
: https://en.wikipedia.org/wiki/Creativity_techniques
: https://en.wikipedia.org/wiki/Travelling_salesman_problem
: https://en.wikipedia.org/wiki/Dissonance
: https://www.bing.com/search?q=Low-involvement+purchase&FORM=HDRSC1 
: Low-involvement purchase 
: https://en.wikipedia.org/wiki/Consumer_adoption_of_technological_innovations
: https://www.bing.com/search?q=Adoption+process+consumer&FORM=HDRSC1 
: Adoption process consumer
====Chapter Questionnaire====
* How to distinguish want, need and drive?
* What is Maslow's hierarchy of needs?
* What is the learning process?
* What are the traditional stages in modern family cycles?
* Explain the three levels of problem solving that relate to the amount of effort the buyer puts into the decision.
===5 企 (Business) and Organizational Customers and Their Buying Behavior 5-6 (Business) 企 （第八周）===
====Marketing Minutes 本章概念====
*Business customer and organizational customers
*Purchasing specifications
*ISO 9000
*Purchasing managers
*Multiple buying influence
*Buying center
*Vendor analysis
*Requisition
*New-task buying
*Straight rebuy
*Modified rebuy
*Just-in-time delivery
*Negotiated contract buying
*Outsource
*Reciprocity
*Competitive bids
*NAICS codes
*Open-to-buy
*Resident buyers
*Foreign Corrupt Practices Act
====Chapter Questionnaire====
* What are the major types of organizational customers?
* Who play a part in making a business purchase decision?
* Explain the differences between a straight rebuy and a modified rebuy.
* What is NAICS code?
* What are the major personal sources of information used by organizational buyers?
===6 配 (Distribution) Customer Service and Logistics 6-11 (Distribution) 配 （第九周）===
====Marketing Minutes 本章概念====
*Logistics
*Physical distribution
*Customer service level
*Physical distribution concept
*Total cost approach
*Supply chain
*Electronic data interchange (EDI)
*Transporting
*Containerization
*Piggyback service
*Freight forwarders
*Storing
*Inventory
*Private warehouses
*Public warehouses
*Distribution center
上面在 wiki 找不到的词条，都在下面连接中列出了
:https://en.wikipedia.org/wiki/Logistics
:https://en.wikipedia.org/wiki/Digital_distribution
:https://en.wikipedia.org/wiki/Digital_distribution_in_video_games
:https://en.wikipedia.org/wiki/Provident_Label_Group
:https://en.wikipedia.org/wiki/Service_level
:https://en.wikipedia.org/wiki/Service-level_agreement
:https://en.wikipedia.org/wiki/ITIL
:https://en.wikipedia.org/wiki/Service-level_objective
:https://en.wikipedia.org/wiki/Service-level_requirement
:https://en.wikipedia.org/wiki/Service_level_indicator
:https://en.wikipedia.org/wiki/Cost_approach
:https://en.wikipedia.org/wiki/Total_cost_management
:https://en.wikipedia.org/wiki/Total_cost
:https://en.wikipedia.org/wiki/Markup_(business)
:https://en.wikipedia.org/wiki/Customer_cost
:https://en.wikipedia.org/wiki/Supply_chain
:https://en.wikipedia.org/wiki/Electronic_data_interchange
:https://en.wikipedia.org/wiki/Transport
:https://en.wikipedia.org/wiki/Containerization
:https://en.wikipedia.org/wiki/Piggybacking
:https://en.wikipedia.org/wiki/Piggyback_(transportation)
:https://en.wikipedia.org/wiki/Erie_Lackawanna_Railway#Remaining_service_today
:https://en.wikipedia.org/wiki/Gotthard_Tunnel
:https://en.wikipedia.org/wiki/Intermodal_freight_transport
:https://en.wikipedia.org/wiki/Crab_Orchard_and_Egyptian_Railway
:https://en.wikipedia.org/wiki/CPR_West_Toronto_Yard
:https://en.wikipedia.org/wiki/Highbridge_Facility
:https://en.wikipedia.org/wiki/Canadian_Pacific_Railway#BC_Lake_and_River_Service
:https://en.wikipedia.org/wiki/Freight_forwarder
:https://en.wikipedia.org/wiki/Warehouse
:https://en.wikipedia.org/wiki/Distribution_(marketing)
:https://en.wikipedia.org/wiki/Supply-chain_management
:https://en.wikipedia.org/wiki/Value_chain
:https://en.wikipedia.org/wiki/Sustainable_distribution
:https://en.wikipedia.org/wiki/Marketing_channel
:https://en.wikipedia.org/wiki/Inventory
:https://en.wikipedia.org/wiki/Bonded_warehouse
:https://en.wikipedia.org/wiki/Presidential_Car_Museum
:https://en.wikipedia.org/wiki/Central_Warehousing_Corporation
:https://en.wikipedia.org/wiki/North_Star_Woolen_Mill
:https://en.wikipedia.org/wiki/Alcohol_laws_of_New_Jersey
:https://en.wikipedia.org/wiki/Associated_Grocers_of_the_South
:https://en.wikipedia.org/wiki/Distribution_center
====Chapter Questionnaire====
* Discuss the types of trade-offs involved in physical distribution costs, service levels, and sales.
* What is a just-in-time delivery system?
* What are the factors that affect PD service levels?
* Explain the total cost approach and why it may cause conflicts in some firms.
* Discuss the relative advantages and disadvantages of railroads, trucks, and airlines as transporting methods.
===7 零，划 (Retailers), Wholesalers, and Their Strategy (Planning) 7-12 (Retailers Planning) 零划 （第十一周）===
====Marketing Minutes 本章概念====
*Retailing
*General stores
*Single-line stores
*Limited-line stores
*Specialty shop
*Department stores
*Mass-merchandising concept
*Supermarkets
*Discount houses
*Mass-merchandisers
*Supercenters
*Hypermarkets
*Convenience (food) stores, Convenience stores, food stores
*Automatic vending
*Door-to-door selling
*Telephone retailing, direct-mail retailing
*Wheel of retailing theory
*Scrambled merchandising
*Corporate chain
*Cooperative chains
*Voluntary chains
*Franchise operation
*Wholesaling
*Wholesalers
*Manufacturers' sales branches
*Merchant wholesalers
*Service wholesalers
*General merchandise wholesalers
*Single-line wholesalers, general-line wholesalers
*Specialty wholesalers
*Limited-function wholesalers
*Cash-and-carry wholesalers
*Drop-shippers
*Truck wholesalers
*Rack jobbers
*Catalog wholesalers
*Agent middlemen
*Manufacturer's agents
*Export agents
*Import agents
*Brokers
*Export brokers
*Import brokers
*Selling agents
*Combination export manager
*Auction company
上面链接找不到的维基百科文，在下面都能找到，还能找到带有上面概念的维基百科案例
: https://en.wikipedia.org/wiki/Retail
: https://en.wikipedia.org/wiki/General_store
: https://en.wikipedia.org/wiki/Discount_store
: https://en.wikipedia.org/wiki/No_Frills_(grocery_store)
: https://en.wikipedia.org/wiki/Retail#Specialty_store
: https://en.wikipedia.org/wiki/Department_store
: https://en.wikipedia.org/wiki/Discount_store
: https://en.wikipedia.org/wiki/Mammoth_Mart
: https://en.wikipedia.org/wiki/Toshiba_Global_Commerce_Solutions
: https://en.wikipedia.org/wiki/Category_management
: https://en.wikipedia.org/wiki/Supermarket
: https://en.wikipedia.org/wiki/Kakawa_Discount_House_Limited
: https://en.wikipedia.org/wiki/FDH_Bank
: https://en.wikipedia.org/wiki/Discount_store
: https://en.wikipedia.org/wiki/Mass_market
: https://en.wikipedia.org/wiki/W._T._Grant
: https://en.wikipedia.org/wiki/Tums
: https://en.wikipedia.org/wiki/Tum-E_Yummies
: https://en.wikipedia.org/wiki/Mass_marketing
: https://en.wikipedia.org/wiki/Big-box_store
: https://en.wikipedia.org/wiki/Hypermarket
: https://en.wikipedia.org/wiki/Grocery_store
: https://en.wikipedia.org/wiki/List_of_convenience_stores
: https://en.wikipedia.org/wiki/Convenience_store
: https://en.wikipedia.org/wiki/Vending_machine
: https://en.wikipedia.org/wiki/Door-to-door
: https://en.wikipedia.org/wiki/Non-store_retailing
: https://en.wikipedia.org/wiki/Omnichannel
: https://en.wikipedia.org/wiki/Telemarketing
: https://en.wikipedia.org/wiki/Advertising_mail
: https://en.wikipedia.org/wiki/Mail_order
: https://en.wikipedia.org/wiki/Home_shopping
: https://en.wikipedia.org/wiki/Postmodern_marketing
: https://en.wikipedia.org/wiki/Assortment_strategies_(retail)
: https://en.wikipedia.org/wiki/Chain_store
: https://en.wikipedia.org/wiki/Food_cooperative
: https://en.wikipedia.org/wiki/Hardware_store
: https://en.wikipedia.org/wiki/List_of_supermarket_chains_in_the_United_States
: https://en.wikipedia.org/wiki/Franchising
: https://en.wikipedia.org/wiki/Franchise
: https://en.wikipedia.org/wiki/Wholesaling
: https://en.wikipedia.org/wiki/Wholesale_fashion_distribution
: https://en.wikipedia.org/wiki/Merchandising
: https://en.wikipedia.org/wiki/Direct_store_delivery
: https://en.wikipedia.org/wiki/General_line_of_merchandise
: https://en.wikipedia.org/wiki/Murray%27s_Cheese
:Murray's Cheese
: https://en.wikipedia.org/wiki/Specialty_Wine_Retailers_Association
: https://en.wikipedia.org/wiki/Genesco
: https://en.wikipedia.org/wiki/Final_good
: https://en.wikipedia.org/wiki/Cash_and_carry_(wholesale)
: https://en.wikipedia.org/wiki/Drop_shipping
: https://en.wikipedia.org/wiki/Rack_jobber
: https://en.wikipedia.org/wiki/Disintermediation
: https://en.wikipedia.org/wiki/Manufacturers%27_Agents_National_Association
:Manufacturers' Agents National Association
: https://en.wikipedia.org/wiki/Manufacturers%27_representative
:Manufacturers' representative
: https://en.wikipedia.org/wiki/Customs_house_agent
: https://en.wikipedia.org/wiki/Direct_imports
: https://en.wikipedia.org/wiki/Customs_broking
: https://en.wikipedia.org/wiki/Broker
: https://en.wikipedia.org/wiki/Export_Administration_Regulations
: https://en.wikipedia.org/wiki/Customs_declaration
: https://en.wikipedia.org/wiki/Real_estate_broker
: https://en.wikipedia.org/wiki/Export_Management_and_Compliance_Program
: https://en.wikipedia.org/wiki/Barrett-Jackson
: https://en.wikipedia.org/wiki/Auction_Co.
: https://en.wikipedia.org/wiki/Auction_theory
: https://en.wikipedia.org/wiki/Incoterms
: https://en.wikipedia.org/wiki/Freight_forwarder
====Chapter Questionnaire====
* What sort of a "product" are specialty shops offering? What are the prospects for organizing a chain of specialty shops?
* According to your own experience, what are some advantages and disadvantages to using the Internet for shopping?
* What advantages does a retail chain have over a retailer who operates with a single store?
* Explain "The manufacturers' agents are the free-wheeling sales reps."
* Why would a manufacturer set up its own sales branches if established wholesalers were already available?
除书上的，还有更多网上的问题
https://doctiktak.com/chapter-13.html
*1. What sort of a “product” are specialty shops offering? What are the prospects for organizing a chain of specialty shops?
*2. Distinguish among discount houses, price-cutting by conventional retailers, and mass-merchandising. Forecast the future of low-price selling in food, clothing, and appliances. How will the Internet affect that future?
*3. Discuss a few changes in the marketing environment that you think help to explain why telephone, mail-order, and Internet retailing have been growing so rapidly.
*4. What are some advantages and disadvantages to using the Internet for shopping?
*5. Apply the wheel of retailing theory to your local community. What changes seem likely? Will established retailers see the need for change, or will entirely new ﬁrms have to develop?
*6. What advantages does a retail chain have over a retailer who operates with a single store? Does a small retailer have any advantages in competing against a chain? Explain your answer.
*7. Many producers are now seeking new opportunities in international markets. Are the opportunities for international expansion equally good for retailers? Explain your answer.
*8. Discuss how computer systems affect wholesalers’ and retailers’ operations.
*9. Consider the evolution of wholesaling in relation to the evolution of retailing. List several changes that are similar, and several that are fundamentally different.
*10. Do wholesalers and retailers need to worry about new-product planning just as a producer needs to have an organized new-product development process? Explain your answer.
*11. How do you think a retailer of Maytag washing machines would react if Maytag set up a website, sold direct to consumers, and shipped direct from its distribution center? Explain your thinking.
*12. What risks do merchant wholesalers assume by taking title to goods? Is the size of this risk about constant for all merchant wholesalers?
*13. Why would a manufacturer set up its own sales branches if established wholesalers were already available?
*14. What is an agent middleman’s marketing mix?
*15. Why do you think that many merchant middlemen handle competing products from different producers, while manufacturers’ agents usually handle only noncompeting products from different producers?
*16. What alternatives does a producer have if it is trying to expand distribution in a foreign market and ﬁnds that the best existing merchant middlemen won’t handle imported products?
*17. Discuss the future growth and nature of wholesaling if chains, scrambled merchandising, and the Internet continue to become more important. How will wholesalers have to adjust their mixes? Will wholesalers be eliminated? If not, what wholesaling functions will be most important? Are there any particular lines of trade where wholesalers may have increasing difﬁculty?
===8 推 (Promotion)-Introduction to Integrated Marketing Communications 8-13 (Promotion) 推 （第十二周）===
====Marketing Minutes 本章概念====
*Promotion
*Personal selling
*Mass selling
*Advertising
*Publicity
*Sales promotion
*Sales managers
*Advertising managers
*Public relations
*Sales promotion managers
*Integrated marketing communications
*AIDA model
*Communication process
*Source
*Receiver
*Noise
*Encoding
*Decoding
*Message channel
*Pushing
*Pulling
*Adoption curve
*Innovators
*Early adopters
*Early majority
*Late majority
*Laggards
*Nonadopters
*Primary demand
*Selective demand
*Task method
====Chapter Questionnaire====
* Who will be responsible for planning, integrating, and managing the promotion blend and what are their responsibilities?
* What methods does a marketing manager usually use to promote depending on promotion objectives?
* What is the AIDA model? How does it work?
* The promotion blends vary over the life cycle. How to adopt different promotion blends?
* How is the promotion budget set and how does it influence the promotion decisions?
===9 个 (Personal) Selling and Customer Service 9-14 (Personal) 个 （第十三周）===
====Marketing Minutes 本章概念====
*Basic sales tasks
*Order getters
*Order getting
*Order takers
*Order taking
*Supporting salespeople
*Missionary salespeople
*Technical specialists
*Customer service reps
*Team selling
*Major accounts sales force
*Telemarketing
*Sales territory
*Job description
*Sales quota
*Prospecting
*Sales presentation
*Prepared sales presentation
*Close
*Consultative selling approach
*Selling formula approach
====Chapter Questionnaire====
* What is the importance and nature of personal selling?
* What kinds of personal selling are needed?
* Why is customer service part of promotion?
* What areas should the company's sales training program cover?
* What are the three basic methods of payment? Which one is the most popular one?
===10 告 (Advertising) and Sales Promotion 10-15 (Advertising) 告 11-16 (Pricing) 价 （第十四周）===
====Marketing Minutes 本章概念====
*Product advertising
*Institutional advertising
*Pioneering advertising
*Competitive advertising
*Direct type advertising
*Indirect type advertising
*Comparative advertising
*Reminder advertising
*Advertising allowances
*Cooperative advertising
*Copy thrust
*Advertising agency
*Corrective advertising
====Chapter Questionnaire====
* What are the roles of the advertising manager?
* Illustrate the differences of three categories of product advertising.
* How does the Internet support publicity? Try to illustrate some main Internet advertisings.
* How does the customer obtain the communication? Explain them in brief.
* What are the advantages and limitations of different types of sales promotion?
===11 价 (Pricing) Objectives and Policies （第十五周）===
====Marketing Minutes 本章概念====
*Price
*Target return objective
*Profit maximization objective
*Sales-oriented objective
*Status quo objectives
*Nonprice competition
*Administered prices
*One-price policy
*Flexible-price policy
*Skimming price policy
*Penetration price policy
*Introductory price dealing
*Basic list prices
*Discounts
*Quantity discounts
*Cumulative quantity discounts
*Noncumulative quantity discounts
*Seasonal discounts
*Net
*Cash discounts
*2/10, net 30
*Trade discount, functional discount
*Sale price
*Everyday low pricing
*Allowances
*Advertising allowances
*Stocking allowances
*Push money allowances, prize money allowances
*Trade-in allowance
*Rebates
*FOB
*Zone pricing
*Uniform delivered pricing
*Freight absorption pricing
*Value pricing
*Unfair trade practice acts
*Dumping
*Phony list prices
*Wheeler-Lea
*Amendment
*Price fixing
*Robinson-Patman Act
*Price discrimination
====Chapter Questionnaire====
* Illustrate how profit-oriented objectives affect on pricing policies.
* What should a marketing manager consider when setting the price level for a product in the early stages of the product life cycle?
* Why are cash discounts given and why should they be evaluated? Try to illustrate it using your own experience.
* How much do you know about allowance policies? Summarize them in brief.
* There are some important regulations in the pricing area to maintain competition, could you list some of them?
网上找到了更多问题
*1.	Distinguish clearly between mass marketing and target marketing. Use an example.
*2.	What are the 4 types of pricing strategies – give an example of each.
.
*3.	Nielsen Media Research obtains ratings of local TV stations by having households fill out diary questionnaires. These give information on who is watching TV and what program. What are the limitations of this questionnaire method?
*4.	Give an example where packaging costs probably lower total distribution costs and an example of raised costs?
*5.	What should a marketing manager consider when setting the price level for a product in the early stages of the product life cycle?
== 书 Beginners' Introductory Marketing Books==
:https://www.bing.com/search?q=best+books+for+beginners+marketing&FORM=HDRSC1
:best books for beginners marketing
:https://honestonlinemoney.org/7-must-read-marketing-books-best-books-for-marketing-honest-online-money
:7 Best Marketing Books For Beginners-A Must Read Collection
:https://www.quora.com/What-is-the-best-marketing-textbook-for-beginners
:What is the best marketing textbook for beginners?
:https://blogs.oracle.com/marketingcloud/5-foundational-marketing-books
:5 Foundational Marketing Books You Need to Read
:https://www.quora.com/What-is-a-great-marketing-book-for-a-beginner-and-as-such-should-I-focus-on-digital-marketing-or-traditional-marketing
:What is a great marketing book for a beginner, and as such, should I focus on digital marketing or traditional marketing?
:https://www.bluleadz.com/blog/best-marketing-books-for-beginners
:These Are the 10 Best Marketing Books for Beginners
:https://www.bloomsbury.com/uk/more-than-a-name-an-introduction-to-branding-9782940373000/
:More Than a Name: An Introduction to Branding
:https://www.amazon.com/Complete-Idiots-Guide-Brand-Management/dp/0028639928
:Complete Idiot's Guide to Brand Management Paperback – December 1, 2000
%%
:https://www.bestmarketingdegrees.org/best-books-on-marketing/
:The 50 Best Marketing Books Of All Time
:https://www.inc.com/geoffrey-james/top-10-marketing-books-of-all-time_1.html
:Top 10 Marketing Books of All Time
:https://www.forbes.com/sites/johnrampton/2016/03/16/8-new-marketing-books-you-have-to-read-before-your-competition/#4f123cae3781
:8 New Marketing Books You Have to Read (Before your Competition)
:https://optinmonster.com/best-marketing-books-to-level-up-your-marketing-strategy/
:19 Best Marketing Books To Level Up Your Marketing Strategy
:https://thoughtcatalog.com/ryan-holiday/2014/10/the-16-best-books-about-marketing-period/
:The 16 Best Books About Marketing, Period.
:https://www.helpscout.net/blog/best-entrepreneur-books/
:25 Unconventional Business Books that You Won't See on Most Bookshelves
:https://www.business.com/articles/the-top-10-must-read-books-for-marketers/
:Inspiration Meets Strategy: The Top 10 Must-Read Books for Marketers
:https://www.bloomsbury.com/uk/more-than-a-name-an-introduction-to-branding-9782940373000/
:More Than a Name: An Introduction to Branding
:https://www.thebalancecareers.com/best-advertising-books-39302
:The 8 Best Advertising Books to Buy in 2018
:https://www.wrike.com/blog/books-for-product-managers-product-marketers/
:25 Must-Read Books for Product Managers & Product Marketers
:https://www.waxmarketing.com/6-best-marketing-books-read-2018/
:THE 6 BEST MARKETING BOOKS TO READ IN 2018
:https://mashable.com/2017/02/23/10-marketing-books-to-read-2017/#qBTlIUTELmqy
:10 marketing books to read in 2017
:https://business.linkedin.com/marketing-solutions/blog/b2b-content-marketing/2018/20-books-every-marketer-should-read-in-2018
:20 Books Every Marketer Should Read in 2018
:https://www.thebalancesmb.com/best-brand-marketing-books-2295188
:The 8 Brand Marketing Books to Buy in 2018
:https://rosssimmonds.com/20-books-read-job-advertising/
:20 Must Read Marketing & Advertising Books
:https://www.brightedge.com/blog/best-marketing-books/
:Best Marketing Books 2018
:https://medium.com/@wakefield00/the-ultimate-luxury-brand-management-reading-list-65e549b1ff3e
:The Ultimate Luxury Brand Management Reading List.
:https://www.forbes.com/sites/ajagrawal/2017/11/22/5-marketing-books-that-actually-made-a-difference-in-my-career/#482a27a52c21
:5 Marketing Books That Actually Made A Difference In My Career
:https://www.goodreads.com/shelf/show/brand-management-marketing
:Popular Brand Management Marketing Books
:http://laurabusche.com/brand-strategy/branding-books/
:10 Branding Books to Refresh Your Business in 2018
:https://blog.brandfolder.com/blog/9-branding-books/
:9 Books That Will Make You a Better Brand Marketer
:https://www.bestmarketingdegrees.org/best-branding-books/
:Editor’s Choice: The 11 Best Books on Branding
== 录 Philip Kotler, Edward Bernays, Michael Porter Quotes==
:https://www.bing.com/?mkt=zh-CN
:Please freely search on Bing.com, quotes about "Marketing, Branding, Philip Kotler, Edward Barnays, Michael Porter..." and other names related to marketing theories 大家可在必应上自由搜索关于 Marketing, Branding, Philip Kotler, Edward Barnays, Michael Porter... 及其他与marketing思想理论相关的语录。 Put several quotes together. Must reach 50 words for each "diary point". 几个语录放在一起，每五十英语词的语录集抄录，就赚一分日记分。
:https://www.goodreads.com/author/quotes/57611.Michael_E_Porter
:Michael E. Porter quotes (showing 1-30 of 101)
:https://www.brainyquote.com/authors/michael_porter
:Michael Porter Quotes
:https://en.wikiquote.org/wiki/Michael_Porter
:Wikiquote 
:https://en.wikiquote.org/wiki/Edward_Bernays
:Wikiquote 
:https://en.wikiquote.org/wiki/Advertising
:Wikiquote Advertising
:https://business.linkedin.com/marketing-solutions/blog/7/75-quotes-to-inspire-marketing-greatness
:75 Quotes to Inspire Marketing Greatness
:https://en.wikiquote.org/wiki/Advertising_slogans
:Advertising slogans
:https://en.wikiquote.org/wiki/Talk:Marketing
:Talk:Marketing
:https://en.wikiquote.org/wiki/Services_marketing
:Services marketing
:https://en.wikiquote.org/wiki/Industrial_marketing
:Industrial marketing
:https://en.wikiquote.org/wiki/Philip_Kotler
:Wikiquote 
:https://en.wikiquote.org/wiki/Marketing_communications
:Marketing communications
:https://en.wikiquote.org/wiki/Marketing_management
:Marketing management
:https://en.wikiquote.org/wiki/Marketing
:Marketing
:https://profiledealer.com/gary-vaynerchuk-bio/
:(Garyvee) Gary Vaynerchuk Bio, Wiki, Quotes, Companies, Wife & More
:https://wealthygorilla.com/31-gary-vaynerchuk-quotes-of-wisdom/
:37 Gary Vaynerchuk Quotes Filled With Wisdom
:https://www.goodreads.com/author/quotes/1371305.Gary_Vaynerchuk
:Gary Vaynerchuk quotes (showing 1-30 of 163)
:https://www.brainyquote.com/authors/gary_vaynerchuk
:Gary Vaynerchuk Quotes
Not quotes, but background info on these personalities:
:https://en.wikipedia.org/wiki/Gary_Vaynerchuk
:https://en.wikipedia.org/wiki/Category:Marketing_theorists
:https://en.wikipedia.org/wiki/Category:Branding_theorists
:https://en.wikipedia.org/wiki/Category:Marketing_people
:https://en.wikipedia.org/wiki/Philip_Kotler
== 语 Business English Courses for Marketing==
:http://cisl.edu/wordpress/cisl-san-diego/business-english-marketing-vocabulary-and-expressions.htm
:Business English: Marketing Vocabulary and Expressions
:http://www.englishlci.edu/programs/executive-english/?gclid=EAIaIQobChMIu7_5g9eR3QIVjcDACh3avgvvEAMYAiAAEgID4fD_BwE
:Executive English Program | Learn English for Business!
:http://www.tesoltraining.co.uk/blog/lesson-ideas/advanced-tefl-lesson-plan-marketing-business-english/
:Advanced TEFL Lesson Plan: Marketing – Business English
:https://busyteacher.org/22153-business-english-sales-and-marketing.html
:Business English - Sales and Marketing
:https://www.englishclub.com/business-english/vocabulary_marketing.htm
:Marketing Vocabulary
:https://www.businessenglishsite.com/business-english-for-marketing12.html
:Business English Exercise | Topic: Marketing Vocabulary 12 
:https://www.businessenglishsite.com/esl_marketing10.html
:Business English Exercise | Topic: Marketing Vocabulary 10 
:https://www.businessenglishpod.com/category/marketing/
:VV 55 – English for Marketing: Product Management
:http://nationstraining.com/en/special-english/english-for-marketing/
:English for Marketing, Sales, and Customer Services
:http://www.linguarama.com/courses/english-for-marketing
:English for Marketing
:https://drsaraheaton.wordpress.com/2010/06/03/7-keys-an-effective-marketing-strategy/
:7 Keys to an Effective Language Program Marketing Strategy
:https://www.coursera.org/learn/marketing-sales-english
:Business English: Marketing and Sales
:https://www.businessenglishpod.com/
:Learn business English for interviews
:https://www.businessenglishpod.com/category/business-english/
:925 English Lesson 22 – Making Requests in English
== 闪 Marketing terms, concepts, vocab for Flashcard ==
: https://en.wikipedia.org/wiki/Category:Marketing_techniques
: https://en.wikipedia.org/wiki/Category:Strategic_management
: https://en.wikipedia.org/wiki/Category:Business_intelligence
: https://en.wikipedia.org/wiki/Category:Marketing
: https://en.wikipedia.org/wiki/Category:Brand_management
: http://wiki.mbalib.com/wiki/%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80%E5%AD%A6%E6%A0%B8%E5%BF%83%E8%AF%8D%E6%B1%87
市场营销学核心词汇
: http://wiki.mbalib.com/wiki/Category:%E8%90%A5%E9%94%80%E6%9C%AF%E8%AF%AD
Category:营销术语
: http://wiki.mbalib.com/wiki/Category:%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80
Category:市场营销
: http://wiki.mbalib.com/wiki/Category:%E5%93%81%E7%89%8C%E6%9C%AF%E8%AF%AD
Category:品牌术语
: http://wiki.mbalib.com/wiki/Category:%E5%93%81%E7%89%8C%E7%AD%96%E7%95%A5
Category:品牌策略
: https://wenku.baidu.com/view/69661ac2bed5b9f3f80f1c3b.html
市场营销学核心词汇
: https://wenku.baidu.com/view/66d14539376baf1ffc4fad1a.html
品牌管理复习资料
: https://wenku.baidu.com/view/3481f5d577232f60dccca169.html?rec_flag=default
品牌管理复习资料
: https://wenku.baidu.com/view/786799f3f12d2af90342e693.html?rec_flag=default
品牌管理复习资料
: https://wenku.baidu.com/view/36e2ca21aaea998fcc220e44.html
品牌管理总复习
: https://www.wenkuxiazai.com/doc/8297e716f18583d0496459a2-2.html
现代营销学重点词汇和概念
现代营销学重点词汇和概念_文库下载: https://www.wenkuxiazai.com/doc/8297e716f18583d0496459a2-2.html
: https://baike.baidu.com/item/%E5%93%81%E7%89%8C/235720
品牌 （名词词汇）
: https://wenku.baidu.com/view/d3ead05977232f60ddcca189.html
市场营销常用英文术语
: https://baike.baidu.com/item/%E5%B8%82%E5%9C%BA%E8%90%A5%E9%94%80/45718
市场营销 （汉语词汇）
: https://wenku.baidu.com/view/8ea10c1afc4ffe473368abd5.html
市场营销英语单词
: https://www.investopedia.com/terms/m/marketing.asp
Marketing
: https://www.investopedia.com/dictionary/
Dictionary
: https://www.investopedia.com/terms/m/marketing-mix.asp
Marketing Mix
: http://wiki.mbalib.com/wiki/SWOT%E5%88%86%E6%9E%90%E6%A8%A1%E5%9E%8B
SWOT分析模型（SWOT Analysis）
: http://wiki.mbalib.com/wiki/Portal:%E5%93%81%E7%89%8C
智库百科： 品牌
: http://wiki.mbalib.com/wiki/Portal:%E8%90%A5%E9%94%80
智库百科： 营销
: https://wenku.baidu.com/view/acfd13a41a37f111f1855bab.html?rec_flag=default
市场营销英语单词完整版
: https://wenku.baidu.com/view/bb34a03f0912a21614792954.html?rec_flag=default
市场营销英语词汇
: https://wenku.baidu.com/view/cfca50d580eb6294dd886cdb.html?rec_flag=default
营销英语词汇
: https://wenku.baidu.com/view/b83d322e647d27284b7351bb.html?from=search
品牌术语
: https://wenku.baidu.com/view/998accca376baf1ffd4fad3d.html
一个完整的品牌手册
: https://wenku.baidu.com/view/2d86dc117275a417866fb84ae45c3b3567ecddbc.html?rec_flag=default
经营及品牌管理总结
: https://wenku.baidu.com/view/9ff64bb070fe910ef12d2af90242a8956becaa80.html?rec_flag=default
dior品牌管理
: https://wenku.baidu.com/view/ae5780a0e109581b6bd97f19227916888486b90a.html?rec_flag=default
品牌管理复习
: https://wenku.baidu.com/view/302ece4af7ec4afe04a1dff4.html?rec_flag=default
品牌管理复习重点
: https://wenku.baidu.com/view/c159d783ec3a87c24028c45e.html?rec_flag=default
品牌管理复习整理
: https://wenku.baidu.com/view/a4bb2bbe7c1cfad6195fa799.html?rec_flag=default
品牌管理复习资料
: https://wenku.baidu.com/view/fc66bf114a35eefdc8d376eeaeaad1f3469311ba.html?rec_flag=default
品牌管理重点复习资料
: https://chuanke.baidu.com/v6697189-190176-1077764.html
市场营销概念
: http://www.doc88.com/p-3738093114983.html
市场营销英语的词汇特点与翻译
==慕 Khan, MOOC, Open Courses on Marketin
==*=
https://mycustomessays.com/
==*==
https://mycustomessays.com/blog/critical-thinking-essay-topics
https://mycustomessays.com/blog/how-to-cite-a-ted-talk=*==
https://mycustomessays.com/blog/allegory-of-the-cave-summary-symbolism-and-quotes
==*==
https://mycustomessays.com/blog/how-to-write-an-argumentative-essay
==*==
https://mycustomessays.com/blog/how-to-write-a-3000-word-essay
==*==
https://mycustomessays.com/blog/how-to-write-a-DBQ-essay
==*==
https://mycustomessays.com/blog/how-to-avoid-self-plagiarism
==*==
==*==
==*==
==*==
==以往各学期教过的课，课名课本都不一样，但每周作业仍有很多是和本学期完全相同==
#18 S American History
#18 S Talkshows
#17 F spwrIE
#17 F English Headway
#17 S English and Culture Announcement Log
#17 S American History Announcement Log
#16 F Inside Reading Announcement Log
#16 S Headway Announcement Log
#16 S Charles Beard Announcement Log
#15 F Announcement Log C
#15 F Announcement Log B
#15 F Announcement Log A
以往用过的网上资源
#American Resources
#English Diary
#individual talkshow
#Wikinews English