1973/Schumacher

* Amazon 
==Excerpts==
; Introduction by Jonathon Porritt
* SMALL IS BEAUTIFUL is 20 years old. When it was first published, there was no instant fanfare, no rave reviews. To begin with, sales were very modest, but increased steadily every quarter until both the book and its enormously popular title were suddenly everywhere. 
* Overall, Fritz Schumacher was a great synthesizer, bringing many disparate concerns within the same frame of reference. He was the first of the 'holistic thinkers' of the modern Green Movement.
* Man is small, and, therefore, small is beautiful.
* A Buddhist economist would consider this approach excessively irrational: since consumption is merely a means to human well-being, the aim should be to obtain the maximum of well-being with the minimum of consumption.... The less toil there is, the more time and strength is left for artistic creativity. Modern economics, on the other hand, considers consumption to be the sole end and purpose of all economic activity.
* It is clear, therefore, that Buddhist economics must be very different from the economics of modern materialism, since the Buddhist sees the essence of civilisation not in a multiplication of wants but in the purification of human character. Character, at the same time, is formed primarily by a man's work. And work, properly conducted in conditions of human dignity and freedom, blesses those who do it and equally their products.
* The most striking thing about modern industry is that it requires so much and accomplishes so little. Modern industry seems to be inefficient to a degree that surpasses one's ordinary powers of imagination. Its inefficiency therefore remains unnoticed.
* Wisdom demands a new orientation of science and technology towards the organic, the gentle, the non-violent, the elegant and beautiful.
* The way in which we experience and interpret the world obviously depends very much indeed on the kind of ideas that fill our minds. If they are mainly small, weak, superficial, and incoherent, life will appear insipid, uninteresting, petty, and chaotic.
==See also==
* 
* Wikipedia:A Guide for the Perplexed
* Wikipedia:Simple living
==Notes==
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