KAMA

KAMA, virtual channel 44, is a UDC-affiliated television station licensed to Amarillo, Texas. The station is owned by Dorado Media, as part of a duopoly with independent station KFLF (channel 6). The station's studios are located on North Grand Street in Amarillo. KAMA and KFLF share transmitter facilities on Dumas Drive (U.S. 87-287) and Reclamation Plant Road in rural unincorporated Potter County. 
== History ==
The station signed on the air for the first time on September 6, 2016, operating as an independent station; it maintained a general entertainment format featuring a mix of dramas, classic movies, and religious programming that the other stations in the market declined to air. 
KAMA served as a news content provider to the Dorado-owned news network The Texas Team, followed by KFDD in Dallas, KTHO in Houston, KDSA in San Antonio and KEPS in El Paso. 
The station suffered from low ratings throughout its run as an independent. However, the station strengthened its news programming which allowed them to improve their ratings by the end of 2016. 
=== UDC affiliation ===
On April 17, 2017, the former CEO of QTV Inc and its predecessors had sold the QTV television network to Dorado Media. Executives from Dorado Media announced on April 30, 2017, that they would respectively shut down QTV, and combine resources to form a new broadcast network, to be known as The United Dorado Company, that would – at the outset – feature programming from its predecessors-to-be as well as new content developed specifically for the new network.
The Dorado Station Services was pursuing station acquisitions as they desired to at least own one station to acquire their new service. The company also owns The Dorado Broadcasting Company, where in Amarillo, their affiliation agreement is owned by Nexstar Media Group. 
On August 7, 2017, following the announcement of the launch of the new UDC affiliation, KAMA began airing a promo announcing the switch to UDC itself on August 10, which made KAMA one in a few stations to be an owned-and-operated and the only station owned by the Dorado Station Services. Dorado also announced the station would adopt the on-air brand "UDC 44 Amarillo" under UDC O&O branding conventions.
The Dorado Station Services decided to drop KAMA from The Texas Team as the network was founded and launched by its DBC stations across Texas. During an evening newscast, news anchors from the four DBC stations thanked KAMA for their involvement in the network. 
=== Acquisition by Dorado Media ===
On November 20, 2017, the Dorado Station Services announced that it would turn over stations ranked below the top 99 television markets in the United States to sister-company Dorado Media. The company would continue to handle programming and promotional services.
== Digital Television ==
=== Digital channel ===
Channel	Video	Aspect	PSIP Short Name	Programming
44.1 	1080i	16:9 	KAMA-DT 	Main KAMA-DT programming (UDC)
44.2 	480I 	16:9 	KAMA-SD 	The WB Classics
== Gallery ==
KAMA44.png|44 KAMA from 2000-2005.
KAMA44-0.png|KAMA 44 from 2005-2015.
KAMA-NewUDC.png|Change is coming promo in 2015. 
KAMA-UDC44.png|U 44 from 2015-2017.
KAMA-UDC44-0.png|UDC 44 from 2017-2021.
Category:Channel 44
Category:Amarillo, Texas
Category:Texas
Category:Former independent stations
Category:UDC network affiliates
Category:Dorado Station Services
Category:Television channels and stations established in 2016