Matahari Department Store

Matahari Department Store (simply known as Matahari) was founded in 1958 by Hari Darmawan (1940–2018) as a small children clothing store in Pasar Baru, Jakarta. Later in 1972, it was transformed into a first modern department store chain in Indonesia. 
Since 1997, Matahari (and its former parent Matahari Putra Prima) is owned by Lippo Group.
==1975–2003==
The symbol was retained until 2011. However, the formerly-related Taman Wisata Matahari theme park in Bogor continued using the symbol until 2019, when the park was renamed to TWM Park. 
===2000–2003===
==2003–2011==
===2004–2011 (secondary)===
==2008–2022==
On 19 September 2008, Matahari unveiled a new identity at the opening of a new store concept at Supermal Karawaci, Tangerang. The old logo was retained for concurrent use in marketing and older store outlets until 2011.
==2022–present==
On 8 October 2022, Matahari launches a refreshed logo and identity at Mal Taman Anggrek, Jakarta. It is a part of the brand rejuvenation in order to compete with fast fashion retailers such as H&M and Uniqlo. 
The logo was previously registered on 27 May 2022 and was shown in the new outlets such as TangCity Mall, Tangerang and Living Plaza Hertasning Gowa, Makassar. The logo began to rolled out to all outlets across Indonesia starting in October 2022.
==External links==
Category:Lippo Group
Category:Department stores
Category:Retail outlets in Indonesia
Category:Indonesia
Category:1980s
Category:1989
Category:Fashion retailers