Interviewing Users: How to Uncover Compelling Insights
Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people. Author: Steve Portigal Publisher: Rosenfield Media Published: 07/23/2019 Pages: 176 Binding Type: Paperback Weight: 0.75lbs Size: 8.90h x 6.00w x 0.60d ISBN: 9781933820118 About the Author Steve Portigal is the founder of Portigal Consulting, a bite-sized firm that helps clients to discover and act on new insights about themselves and their customers. Over the course of his career, he has interviewed hundreds of people, including families eating breakfast, hotel maintenance staff, architects, rock musicians, home-automation enthusiasts, credit-default swap traders, and radiologists. His work has informed the development of mobile devices, medical information systems, music gear, wine packaging, financial services, corporate intranets, videoconferencing systems, and iPod accessories. Steve speaks regularly at corporate events and conferences such as CHI, IxDA, Lift, SXSW, UIE, UPA, UX Australia, UX Hong Kong, UX Lisbon, and WebVisions. His articles about culture, design, innovation, and interviewing users have been published in interactions, Core77, Ambidextrous, and Johnny Holland. He blogs at portigal.com/blog and tweets at @steveportigal.
Brand: Rosenfield Media
Category: Business & Industrial > Medical > Medical Teaching Equipment > Medical & Emergency Response Training Mannequins > Childbirth Training Mannequins