Query: Accounting informatization construction under the background of big data

title: Research on Informatization Construction of Government Audit Under the Background of Big Data Era
abstract: Since the 1990s, computer technology has developed rapidly in China, and has gradually penetrated into accounting and auditing work. Traditional auditing work has failed to meet the modern information quality requirements and has been replaced by audit informatization. In order to meet the challenges brought by informatization, the National Audit Office started the "Golden Audit" project in 2002, and gradually carried out the informatization construction of government audit in China. With the in depth development of information technologies, human beings are marching toward the era of big data. The integration of big data technology and audit informatization has become an irresistible trend. This paper analyzes the status quo of informatization construction of government audit in China under the background of big data era, then points out the existing problems. On this basis, some suggestions for improvement have been proposed tentatively, expecting to be helpful to the informatization construction of government audit in China.

title: Existing risks of Accounting informatization under the background of the big data era and corresponding countermeasures
abstract: With rapid development of our society, humans have entered into the big data era, wherein, big data has brought large influence on various industries, and accordingly, accounting informatization has developed rapidly, and has enhanced its work efficiency and quality obviously, meanwhile, resource sharing has also reduced investment cost for accounting informatization largely. However, accounting informatization under the background of the big data era also faces many risks. This paper conducts deep analysis on existing risks of accounting informatization in the big data era and proposes corresponding countermeasures on effective control of risks in order to promote comprehensive construction of accounting informatization effectively.

title: Training of Accounting Professionals in Application oriented Universities under the Background of Artificial Intelligence
abstract: With the development of networking, big data, Internet and Internet of things, accounting informatization has begun to transform to artificial intelligence, and accounting industry has entered the era of information and artificial intelligence.In the application field of accounting, artificial intelligence has provided the most critical driving force for the construction of humanmachine interaction, which has completely changed the traditional view of using people and led to a turning change in the accounting profession market.The change of social demand for accounting personnel further promotes the innovation of accounting personnel training program.Will be applied undergraduate colleges and universities as an example, analyzed the environment of artificial intelligence applied undergraduate colleges and universities in the current accounting problems to the king of the talent cultivation system, and puts forward the talents training goal of applied undergraduate colleges and universities should be adjusted, optimization of the curriculum, reform teaching methods, etc. focus on training students' practical ability and professional quality, shape can meet the demand of workplace applied talents.

title: Informatization Construction of Minority Languages and Characters Under the Background of Big Data
abstract: China is a multi ethnic socialist country, and the relations between various ethnic groups are united. To treat minority languages, we need to respect their characteristics, promote minority culture, and develop minority education. The informatization construction of minority languages is conducive to the protection and development of rich national language resources. This paper briefly introduces the basic connotation of big data and the related characteristics of minority languages. Based on the analysis of the status quo of minority languages in the context of big data, this paper discusses how to promote minority languages in the context of big data. Borrowing big data with existing information, resources and technology, in depth excavation, rational construction of minority language and language resources, and speeding up the construction of minority text information platform; combining strict cultural propaganda and minority language features to establish strict norms To build a website for minority languages and texts, and accelerate the development of software for minority languages, with a view to realizing the informationization of minority languages in the true sense.

title: Necessity of Dance Resource Management System Platform Construction under the Background of Big Data
abstract: The application and development of big data have a far reaching impact on the government, enterprises and individuals. With the advent of economic globalization and information age, it is imperative to strengthen the construction of dance resource management system platform and improve the level of dance resource management in art colleges. The paper discusses and explains how to realize the sharing of dance resources from the domestic and international development of dance resources sharing and the sharing of dance resource management system platform. Therefore, it is more specific to perceive the application value of the open information resource sharing platform in the big data environment.

title: Necessity of Dance Resource Management System Platform Construction under the Background of Big Data

title: Research on the Application of Smart Campus Construction under the Background of Big Data
abstract: With the rapid development of big data, Internet of Things and cloud computing, the construction of smart campus has become the main trend of campus construction. Based on the theory of big data and smart campus, this paper introduces the current situation and defects of smart campus data analysis, the research on the status and construction of smart campus, analyzes the methods and methods of smart campus construction overall structure of higher education analysis and construction. It has a positive significance for the higher level of teaching management and service.

title: Improvement Method of Sports Product Network Marketing Strategy Based on Big Data Analysis
abstract: The development of Internet and the rise of big data analysis technology have rapidly promoted the popularity of online shopping. In this context, good network marketing of sports products has an important positive significance for enterprises to seize market share and brand building. However, there are many problems in the current online marketing of sports products in China, including the lack of strategic planning for brand positioning, insufficient propaganda of enterprises, and the need to improve the payment platform of online marketing. The prominence of these problems limits the development of sports product network marketing. In this regard, sports products enterprises can carry out new media marketing, and actively build the brand image of sports enterprises. Develop diversified channels of publicity and distribution, and greatly enhance product marketing. Speed up the improvement of payment system, and create a good online payment experience for consumers. 1. Research Background 1.1 Literature review With the rise and popularization of Internet and big data technology, network marketing has gradually entered people's lives. In this context, sports products to network marketing also emerged, many scholars have carried out relevant research. Zhao Huanhuang scholar mentioned that in the whole process of sports product sales, network marketing has gradually become one of the important links. The level of logistics management directly affects the marketing effect of sports products. This paper makes an in depth analysis and research, hoping to improve the logistics management through the selection of middlemen, the selection of channel mode and the analysis of customer characteristics (Zhao, 2013) Chen Huasheng scholars believe that network marketing has no time and space constraints, subverts the traditional marketing model, and belongs to the inevitable product of human economic development. Compared with the traditional marketing mode, the internationalization and informatization of online marketing have become the main development trend of sports goods marketing in China (Chen, 2006) Sun Changjiang and Honing scholars take the comparative advantage as the breakthrough point, and discuss the marketing advantages of sports goods network marketing strategy. It is found that the remarkable advantages of online marketing can promote the competitiveness of sporting goods enterprises in the market, thus helping enterprises to achieve the promotion of marketing efficiency (Sun and Huo, 2011) Sui Yamen and Li Ling scholars studied the consumer's willingness in sports goods online marketing through quantitative analysis method and construction model. The study found that in online marketing of sports goods, consumption motivation positively affects consumption intention, while perceived risk negatively affects consumption intention (Sui and Li, 2019) 1.2 Research purposes With the vigorous development of China's social economy, the living standard of residents has gradually improved, which has led to the consumption of sports products and the development of sports market. As an important part of the sports industry, the field of sports products is favored and 2019 International Conference on Emerging Researches in Management, Business, Finance and Economics (ERMBFE 2019) Copyright (c) (2019) Francis Academic Press, UK DOI: 10.25236/ermbfe.2019.154 822 concerned by many investors. The marketing results of sports products have become a direct factor affecting the development of sports goods industry (Yang, 2013) Therefore, effective marketing of sports products can be conducive to the expansion of sports goods market and ensure and enhance the economic benefits of sports enterprises. The life style of big data networking promotes sports product enterprises to carry out online marketing activities. Therefore, formulating perfect online product strategy, price strategy, channel strategy and other online marketing strategies has become the key to the development of many sports goods enterprises (Zhang et al. 2004) Therefore, based on the development environment of big data analysis, this paper explores the improvement methods of online marketing strategy of sports products. It is expected to provide some ideas and directions for the development and perfection of sports product market through literature review and theoretical research. 2. The Current Development Situation of Sports Products Market in China Sports goods industry is an important part of China's economic market. Although China's sporting goods industry started late, it has also developed rapidly in recent years under the impetus of market economy. Sports goods consumption of urban residents is moving towards the middle and high end trend (Qiang, 2017) And rural residents have formed new consumption demand for middle and low grade sports goods. Therefore, China's sports goods market has shown a good development trend and space. With the improvement of social and economic level, people's living standards and health needs have been improved more and more, so the awareness of health movement has been gradually strengthened. And the national fitness program advocated by the General Administration of Sports has attracted more and more people to actively participate in various sports activities. These comprehensive factors of market environment and consumer demand have further promoted the rapid development of China's sports goods market. With the rapid development of the sports industry, the sports product industry shows a larger space for development (Zhu and Sun, 2017) According to incomplete statistics, sports goods manufactured in China account for more than 65% of the world's total GDP and 0.6% At this stage, the domestic sales of sports goods have exceeded 6 billion yuan, and the average annual growth rate of the whole sports goods industry is 30% In a word, sports goods market has great potential and good investment situation. Specifically, the reasons for the good development of sports goods industry can be divided into the following points. First, the promotion of national health awareness. With the improvement of living standards, more and more people begin to attach importance to sports, which leads to a consumption boom of sports goods. Second, the increase of sports activities stimulates sports market consumption. Since the 2008 Beijing Olympic Games were successfully held, more and more Chinese Spring Festival sports activities have been held (Xie et al. 2017) The Guangzhou Asian Games, the Second Asian Youth Games in Nanjing, the BRICS Games, the World Badminton Championships and other major events have been launched. A good demonstration and driving role has been formed in the life of the whole society, thus stimulating the consumption demand of the sports market. Thirdly, national policies should be encouraged. In 2014, the State Council promulgated "Several Opinions on Speeding up the Development of Sports Industry to Promote Sports Consumption" and national fitness has officially risen to the national strategic level. In 2016, taking the structural reform of the supply side of sports industry as the main line, the General Administration of Sports issued the Thirteenth Five Year Plan for the Development of Sports Industry, putting forward that the reform of sports industrial structure should be focused on, and further promoting the healthy and sustainable development of sports industry (Yang et al. 2018) Fourth, the vigorous rise of Internet platforms. At present, China has entered the era of the national Internet. The rise and development of major brand e commerce platforms have provided sports products enterprises with a good variety of platforms and further expanded the sales channels of sports products.

title: The Research of Tai'an Big Data Ecological Status Based on IPV9
abstract: In recent years, medical problems have always been a topic of concern. With the improvement of people's life quality, the attention to diseases has also reached a new height. It has also become a livelihood issue for the whole nation to enjoy low cost and high quality medical services. This paper researches the current situation of China's medical treatment, summarizes the existing problems in China's medical treatment, analyzes the development situation and opportunities of China's big data in medical treatment, and finally introduces and analyzes the Tai 'an health ecosystem based on the independent and controllable new network IPV9 technology, and forecasts the brand new digital medical network. In information age, new IT technology will inevitably become the key to the development of medical care. Keywords Health Platform; Medical Big Data; IPV9 I. PROJECT BACKGROUND In the "13th Five Year Plan for Deepening the Reform of the Medical and Health System" issued by the State Council in December 2016, it was proposed that during the "13th Five Year Plan" period, it is necessary to have conduct New breakthroughs on grading diagnosis and treatment, modern hospital management, universal medical insurance, drug supply security and New breakthroughs have been made in the construction of 5 systems including supervision, and promote reforms in related fields at the same time  The"13th Five Year Plan for National Population Health Informatization Development Plan" issued by the National Health and Family Planning Commission in January 2017 requires: strengthen the construction of population health informatization and health medical big data service system vigorously, and promote the government health medical information system and Public health and medical data interconnection open sharing, eliminate information barriers and islands, focus on improving the ability of population health information governance, vigorously promote the development of medical big data applications, and explore new models of "Internet medical treatment" services. The " 'Thirteenth Five Year Plan' for Shandong Province's Population Health Informatization Construction" issued by Shandong Province in August 2016 clearly pointed out that it is necessary to accelerate the promotion of population health informatization construction and improve the level of health and family planning services. By 2017, all provincial and municipal platforms will be completed and interconnected. By 2020, the health and family International Journal of Advanced Network, Monitoring and Controls Volume 05, No.02, 2020 2 planning information network and grassroots information management system will expand to cover non governmental health and family planning institutions. It is proposed to improve the construction of regional population health data centers and health and family planning information networks, strengthen the standardization of provincial and municipal population health information platforms, and strengthen the application of public health management information, family planning management information, medical services and security information, and drug procurement management. Information application, comprehensive management information application, administrative office information service, improve the construction of information security system, promote the "one card use" of population health information, and promote the "Internet health care" services to facilitate people and benefit the people. II. PROBLEMS IN THE MEDICAL INDUSTRY Population growth and aging, the expansion of the medical market in developing countries, the advancement of medical technology and the continuous increase in labor costs will drive the growth of expenditure. Global medical expenditures in 2017 2021 are expected to grow at a rate of 4.1% per year, while the growth rate in 2012 2016 is only 1.3% Increasing incidence of chronic diseases, changing dietary habits and increasing obesity have exacerbated the upward trend of chronic diseases, especially cancer, heart disease and diabetes. There are currently about 114 million diabetic patients in China, and the number of patients in the world is expected to increase from 415 million at present to 642 million in 2040. Traditional research and development (R&D) costs have risen, and the time to market has been slow. From 2004 to 2014, drug development costs increased by 145% The labor force is insufficient. With the rapid changes in the population structure and the rapid development of technology, skilled and semi skilled healthcare workers will be greatly reduced. A. Supply demand structure imbalance In 2016, there were 2.31 practicing (assistant) physicians per 1,000 population in my country. In 2015, the number of physicians per thousand population in my country ranked between 25 30 among the countries counted by OECD. In addition, the poor practice environment of doctors in my country has made fewer outstanding talents enter the medical system year by year. B. Unbalanced development of medical resources From 2010 to 2016, the compound growth rate of the number of diagnosis and treatment and the number of institutions in tertiary hospitals were 10.7% and 8.3% respectively, while that of primary hospitals was only 1.5% and 0.4% The traditional mode of medical treatment makes the tertiary hospitals overcrowded, resulting in poor medical experience and serious waste of high quality medical resources. Therefore, my country still regards the implementation of graded diagnosis and treatment as the current primary task. C. Medicare Overdraft "The China Medical and Health Care Development Report 2017" predicts that by 2024, a cumulative deficit of 735.3 billion yuan will be in deficit. Improving the ability of medical insurance to control fees and exploring innovative payment mechanisms are imminent. Therefore, it is imperative to improve the existing medical treatment model and implement graded diagnosis and treatment. In 2015, the National Health and Family Planning Commission proposed that a tiered diagnosis and treatment system will be fully established in 2020, including primary consultation at the grass roots level, two way referral, swift triage, and up down linkage triage. During the construction of the new model, there are three main problems. 1) Information does not circulate, and most medical institutions are isolated islands of information, and patient information cannot be quickly shared and circulated; International Journal of Advanced Network, Monitoring and Controls Volume 05, No.02, 2020 3 2) Resources are not circulating, high quality doctors are mostly concentrated in the top hospitals of major provincial capitals, and the top three hospitals have limited energy, and the primary medical care they can support every year is limited; 3) Interests are not interlinked, and there is no effective mechanism of interest binding between hospitals to promote the circulation of patients between hospitals.  Problems encountered in the implementation of graded diagnosis and treatment in 2018 D. Aging enters a serious stage According to the China Industry Information report, in 2017, my country's population over 65 years old accounted for 11.4% the birth rate was 12.43% (2016 birth rate 12.95% and the population structure showed an aging trend. Based on 2013, the over two week visit rate of people over the age of 65 is 26.4% and under the influence of modern living habits, the incidence of chronic diseases such as diabetes and hypertension is also increasing [2] The number of diagnosis and treatment will continue to rise, and the medical system will also face great pressure. As shown in Figure 2, Figure 3. Figure 2. Proportion of the population aged 65 and over in China from 2010 to 2017 International Journal of Advanced Network, Monitoring and Controls Volume 05, No.02, 2020 4 Figure 3. Number of consultations and treatments per capita in my country from 2008 to 2017 E. High proportion of chronic diseases, sub health, and lung cancer There are 170 million people with hypertension and more than 100 million people with high blood fat in my country. There are 92.4 million people with diabetes, and an average of one person has diabetes every 30 seconds. At present, the sub health ratio of white collar workers in mainstream cities in my country is as high as 76% and the number of white collar workers who are overworked is close to 60% The proportion of healthy people in the true sense is less than 3% my country has more than 800,000 newly diagnosed lung cancer patients each year, and the death rate ranks first among all malignant tumors. Chronic diseases in my country have the characteristics of "large number of patients, long duration of illness, high cost of medical treatment, and large demand for services" which has formed the predicament of the Chinese medical industry. III.  STATUS OF CHINA'S MEDICAL MARKET The development of the medical big data industry is driven by valued medical care (that is, the win win of medical service quality and medical cost) and its potential value space is huge, and it is generated in specific application scenarios. The service targets of medical big data can be residents, medical service institutions, scientific research institutions, medical insurance management institutions and commercial insurance companies and public health management departments. McKinsey's 2013 report predicted that in the United States alone, the application of medical big data is expected to reduce medical expenses by 300 billion to 450 billion US dollars per year. China has huge population base, serious waste of medical resources, shortage of medical resources and unreasonable allocation, excessive growth of medical expenses, and weak development of commercial insurance. The application of medical big data is rich and can be deeply explored. The market size is at least 100 billion.

title: Strategy of Physical Education Teaching In Colleges and Universities in the Age of Informatization
abstract: The emphasis on student centered college education, training talents for all round development. This requires physical education teachers to use multiple resources to innovate the teaching form, promote students understanding of physical education knowledge, and encourage them to strengthen physical exercise to develop good habits of physical fitness. The era of rapid development of Information Technology provides a more convenient and broad development platform for university sports network teaching and research. Based on the background of the information age, this paper actively explores the mode of new teaching activities, puts forward the strategies of developing physical education activities in the information age, improves teachers' cognition of information, improves teaching content, stimulates students' interest, supplements knowledge, consolidates practice, and launches internet teaching and research. Sports teaching and research is an important part of sports teaching. Under the background of the information age, it is the general trend to use the Internet to carry out sports network teaching. In this paper, the network teaching and research activities to explore and research, hoping to explore the network based training model of excellent sports talents. Improve Teachers' Awareness of Informatization and Create a Good Informatization Learning Environment In the modern information teaching system, we should take students as the center, make students become the main body of cognition, and become the active constructors of knowledge in a real sense. Teachers play a leading role in guiding and promoting students' learning. Physical education teachers should realize the importance of educational informationization, open their own thoughts, accept the guidance of ideas in the new era, and do a good job in teaching and management. The following methods can be adopted: Rely on the network to answer questions. Teachers always encounter some problems in education and teaching. The teaching and research group creates teaching and research activities based on the actual situation and network resources. After summing up the puzzles and problems in the classroom, each teacher will look up and learn relevant materials through the Internet big data, and make a speech, discussion and exchange according to their own understanding of the puzzles and problems. Share resources with public account. In the information age, the teaching and research group pays more attention to the collection and screening of information, which should be processed and put into practice according to the actual situation of the school, become the teacher's own materials, play the role of resources, change the concept of teachers, and promote the continuous growth of students. Open the public account, often push some more practical sports training teaching methods and some information, teaching cases, etc. at home and abroad, which is very suitable for fragmented learning. Observe the network quality course. In the information age, teachers can not only improve their classroom teaching ability by offering seminars, but also improve their classroom teaching ability by studying the courses in the network resources. Therefore, the combination of teaching and research and other network resources should be used to carry out regular class discussion activities. According to teachers' teaching, students' learning, field equipment, exercise density and other multi dimensional activities, teachers' listening and evaluation activities should be carried out to promote the development of teachers' own ability. Building computer hardware environment. A good computer hardware environment is the material premise of introducing information technology into physical education. If the hardware condition is deficient, even if there are teachers with computer ability and good innovation consciousness, they can not make full use of information technology in physical education teaching. Therefore, colleges and universities should increase capital investment, so that the computer can meet the needs of teaching reform of sports related majors. According to the characteristics of sports information, this paper trains the acquisition, analysis and application of sports information, hires relevant experts, introduces the use of sports application software, sports information acquisition, knowledge of courseware making, and lays a good material foundation for the application and development of information technology in sports teaching. Use network resources to carry out rich teaching and research activities Today, with the development of Internet technology, there are many ways of network teaching and discussion, such as sports training, community activities, group gymnastics activity planning and organization, school based curriculum development, etc. On the whole, it can be divided into three forms: video, picture and text, and voice. Each of the three 2019 9th International Conference on Social Science and Education Research (SSER 2019) Copyright (c) (2019) Francis Academic Press, UK DOI: 10.25236/sser.2019.198 1030 methods has its own advantages, which can be used alone or cooperated with each other. It mainly includes: Video teaching and research methods. Including MOOC resources on multiple online teaching platforms, as well as all kinds of online video live activities, etc. through online live and other video forms, teachers and students can intuitively see the content and organization form of the classroom, and get more information. Teaching and research methods of image and text. Using network sports forum or QQ group to discuss teaching content and expand students' knowledge online to improve teaching effect. Teaching and research methods of phonetics. Through online classroom or wechat, QQ and other online communication tools, to achieve the purpose of timely communication. With the development of information technology, there may be more abundant network teaching and research activities, but they should take solving problems as the core to promote the diversified development of sports specialty. The Internet optimizes the teaching mode and improves the teaching content In the traditional concept, the physical education classroom is mostly outdoor teaching, and the teaching form is mainly in the form of running, high jump, physical examination and free activities organized by teachers. In the process of teaching, teachers will intersperse some important sports knowledge and precautions. However, outdoor teaching students are often not focused enough and feel bored with the sports knowledge taught by teachers. In order to change this situation, teachers should change the single teaching mode, introduce the Internet into the classroom, and promote the sports network teaching and research towards information and technology. For example, when teaching human body and movement, help students to understand their body structure, including the basic structure and function of bones and joints. First, ask relevant questions in the classroom, such as which part of the body gives movement force. Make students interested in the concept of bones and muscles. Continue to put forward the number of body bones and how bones move, arouse the curiosity of students. On the basis of students answering questions, guide students to watch multimedia cases, show the structure diagram of human bones, use dynamic video to reproduce the movement characteristics and coordination relationship with each other, so that students can further understand the structure and movement characteristics of bones. In the traditional teaching mode, the teaching mode of simple knowledge explanation and outdoor practice is single, which can not fully mobilize the subjective initiative of students, and does not integrate into multimedia teaching, so that the explanation of knowledge like bones, muscles and joints can only rely on theoretical knowledge in books, students lack intuitive understanding and feeling, and can not clearly understand what they have learned. The use of Internet multimedia teaching makes up for the shortcomings of Book Theory Teaching and outdoor practice teaching. Through the display of sound and image, students' attention is fully attracted and their interest in learning is aroused. Internet layout, consolidation and practice to supplement knowledge Physical education teachers should keep pace with the times, grasp the advanced resources and conditions, run the Internet through the process of education and teaching, take "health first" as the guiding ideology, promote the healthy growth of students, increase the strength of physical education reform, not just in the form, with the goal of improving the overall health level of students, that is, the three dimensional health concept of body, psychology and society, which is integrated into many disciplines. Relevant knowledge in the field, such as psychology, physiology, environment, society, safety, nutrition, health care, etc. and the construction of a new curriculum structure with parallel advancement in the fields of skills, cognition, emotion, behavior, etc. Pay attention to the layout of innovative exercises, highlight the main position of students, and stimulate students' willingness to exercise for life. In the process of teaching, teachers should optimize the form of homework arrangement and stimulate the enthusiasm of students to participate in physical exercises. After teaching the relevant theoretical knowledge to the students in the classroom, we will instill more and more effective exercise methods to strengthen their physical functions. For example, use aerobics or jogging and other aerobic sports to shape, use tennis and badminton and other sports to exercise arm muscles, and enhance their lung capacity through swimming and other knowledge. Let students choose suitable exercise methods and encourage them to make short