Sr Growth Marketing Data Scientist at Philo

Philo: TV on the Internet (TVoIP)
At Philo, we’re a group of technology and product people who set out to build the future of television, marrying the best in modern technology with the most compelling medium ever invented — in short, we’re building the TV experience that we’ve always wanted for ourselves. In practice this means leveraging cloud delivery, modern tech stacks, machine learning, and hand-crafted native app experiences on all of our platforms. We aim to deliver a rock solid experience on the streaming basics, while cooking up next generation multi-screen and multi-user playback experiences.
Data Science at Philo
Data underpins everything we do at Philo: making informed business decisions; analyzing and improving the quality of our streaming experience; running product experiments to optimize our signup flows; and making it easier for our users to find the perfect thing to watch. On the Data Science team, we’re looking for someone who is comfortable working on a variety of interesting growth and marketing problems. You’ll be working closely with other data scientists, analysts, marketing managers, and engineers to build and deploy solutions directly for our service.
We are passionate about problem-solving and providing data-informed insights for the entire company using both cutting-edge techniques and proven practices in close collaboration with every department. To complete our work we build on modern open-source tools including dbt, GrowthBook, Robyn, Superset, and PyTorch as well as SaaS tools such as Segment, SageMaker, AWS Glue, Mode, Avo, and BigEye.
Some of the recent projects our Data Science team members have worked on include:
Modeling to determine which early product behaviors predict conversion to a paid subscriber
Building in-house marketing attribution models to evaluate marketing channel performance (Marketing Mix Models and Multi-touch Attribution)
Performing matched market lift tests in collaboration with marketing managers
Price sensitivity research and competitive market analyses
Qualifications
Philo is seeking a Senior Growth Marketing Data Scientist with demonstrated understanding of statistical modeling (in R and/or Python), SQL, and experience independently developing data driven insights. This data scientist will have the opportunity to leverage massive structured, unstructured, transactional, and real-time data sets from a variety of sources, analyze financial and customer usage patterns, and make actionable recommendations to product, marketing, engineering, and business development teams.
In this role the Senior Growth Marketing Data Scientist will support the entire product development lifecycle from product ideation and opportunity sizing to building and delivering software tools for our marketing team, including measurement and experiment design, and from causal analysis and post-launch learning into the next development cycle. Senior Data Scientists at Philo contribute to mentorship and leadership on the Data team whether they are people managers or individual contributors. Individuals with prior experience with people management or an interest in people management will have the opportunity to add that responsibility to their role at Philo.
Responsibilities:
Build a deep understanding of how subscribers are acquired on each of our streaming platforms, including where they run into problems as well as proposing new approaches
Develop a unified approach to measuring marketing performance by combining multiple methods of marketing measurement including Marketing Mix Modeling (MMM), Geo-based experimentation, and Multi-touch Attribution (MTA) to evaluate and  iteratively optimize the performance of our marketing efforts
Collaborate with groups company-wide (e.g. business development, advertising operations, marketing, and support) on KPIs, including lifetime value measurement and optimizing customer acquisition costs
Establish curated dashboards and reporting that will serve as the primary source by which we evaluate the performance of our growth efforts
Run queries to support ad-hoc product questions and create Mode dashboards and other visualizations for stakeholders
Own your analytics projects, proactively identify issues and opportunities, test hypotheses, and propose solutions
Create and analyze surveys to understand consumer perceptions and to reinforce qualitative research findings
Build and deploy machine learning and statistical models such as Customer Lifetime Value, Segmentation, time-series forecasting end to end through scoping, researching, prototyping, and productionizing with tools such as Git, Sagemaker, dbt, Robyn
Key Qualifications:
10+ years of experience in a Data Science role
Demonstrated ability to influence product roadmaps and business decisions with data
Proven expertise in building and improving marketing attribution models, including techniques such as Bayesian methods for hierarchical modeling, ridge regression, and methods for handling missing data
Proven expertise in experimental design (including but not limited to A/B testing), principles of causal inference, and statistical techniques
Experience with relational databases and SQL
Strong written and verbal communication skills, with the ability to explain and present analytical methodology and results to non-technical audiences
Expert with statistical analysis in either R or Python
Strong analytics fundamentals – a degree in statistics, economics, a related field, or similar professional experience
Experience in writing production-quality code in R or Python and delivering software tools in an iterative fashion using software engineering best practices around version control, review, and automated testing
More about Philo
We strive to build engaging and easy to use streaming apps across a large number of platforms (Android Mobile, Android tablets, Android TV, Amazon FireTV, Roku, iOS, Apple TV, Samsung, and web), while delivering a large variety of content to our users.
Today there are over 60 channels included in our basic package -- our lineup includes many popular cable networks, like A&E, Accuweather, Animal Planet, AXS TV, BBC America, BET, Cheddar, ComedyCentral, CMT, Discovery Channel, Food Network, Game Show Network, Hallmark, HGTV, IFC, INSP,Lifetime, MTV, Newsy, Nickelodeon, OWN, Paramount Network, Sundance, TV One, Vice and VH1. We also offer premium add-on channels from Starz and Epix, and we’re always adding more content!
We’re a company that puts people first — both our subscribers and our team. At Philo, our philosophy is to empower our colleagues to do their best work while supporting each other in pursuing shared goals. We value pragmatism, pride in our work, and passion. We believe in having transparency and openness across all parts of the company. We are committed to diversity and inclusion as we grow the Philo team and shape the future of TV -- we believe that a diverse set of voices and perspectives on our team enables us to innovate faster and create the best experience for our subscribers.
Philo is headquartered in San Francisco, with additional offices in New York and Cambridge, MA. Our leadership team includes a cofounder of Facebook as well as alums of Meraki and HBO. Philo is backed by NEA and industry partners including Discovery, Viacom, AMC, and A&E.
Status: Full-timeLocation: San Francisco, CA or remoteCompensation: Includes annual salary between $160K-$210K depending on experience and location, company stock options, and health benefits
We value a diverse and inclusive workplace and we welcome people of different backgrounds, experiences, skills, and perspectives. Philo is an equal opportunity employer. We believe that everyone does their best work when they are supported by each other and the company, and we offer a generous set of benefits to make sure the Philo team is happy and healthy. Here is a sampling of the benefits we offer our team:
Full health, dental and vision coverage for you and your family
Flexible working hours
Generous paid parental leave
Unlimited paid time off for vacation and sick leave
$2000 annual vacation bonus (we pay you to take a two week vacation)
$5250 annually for professional development and educational assistance
$1250 annual home office + TV stipend
$500/month ($6,000/year) bonus for employees who commit to working at least 3 days per week in our offices
Dog-friendly office
And much more!
For California Residents: Philo’s CCPA Notice at Collection – Employees, Applicants, Owners, Directors, Officers and Contractors
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