natgillin/translations-raw huggingface dataset:
ker prej omenjeno sporočilo Komisije iz leta 2001 v celoti priznava bistveno vlogo, ki jo imajo organi javne radiodifuzije pri spodbujanju pluralizma ter kulturne in jezikovne raznolikosti, ter poudarja, da bo Komisija pri obravnavi zadevnih državnih pomoči upoštevala merila, kot so pomembnost spodbujanja kulturne raznolikosti ter izpolnjevanje demokratičnih, socialnih in kulturnih potreb vsake družbe,
whereas the above-mentioned Commission Communication of 2001 fully recognises the central role played by public broadcasting bodies in promoting plurality and cultural and linguistic diversity and stresses that, in examining the state aids in question, the Commission will apply criteria such as the importance of promoting cultural diversity and meeting the democratic, social and cultural needs of each society,
ker prej omenjena resolucija Sveta z dne 25. januarja 1999 ponovno poudarja, da so storitve javne radiodifuzije ključnega pomena za zagotavljanje pluralizma, in zahteva, da jim države članice določijo široko pristojnost, ki izraža njihovo vlogo, da javnosti zagotovijo ugodnosti novih avdiovizualnih storitev in storitev obveščanja ter novih tehnologij,
whereas the above-mentioned Council Resolution of 25 January 1999 reiterates the vital role of public service broadcasting in ensuring pluralism and demands that Member States give it a wide remit that reflects its role of bringing to the public the benefits of new audiovisual and information services and new technologies,
ker je bil protokol k Amsterdamski pogodbi sprejet, da bi se zagotovila pristojnost držav članic, da svoj nacionalni sistem storitev javne radiodifuzije organizirajo na način, ki ustreza demokratičnim in kulturnim potrebam njihove družbe in tako kar najbolje služi cilju ohranjanja pluralizma medijev,
whereas the Amsterdam Treaty protocol has been adopted to ensure Member States' competence to organise their national public service broadcasting system in a way tailored to the democratic and cultural needs of their society, so as to best serve the aim of preserving media pluralism,
ker prej omenjeno priporočilo Rec(2007)3 poudarja posebno vlogo storitev javne radiodifuzije kot vira nepristranskih in neodvisnih informacij ter komentarjev, inovativnih in raznolikih vsebin, ki so v skladu z visokimi etičnimi in kakovostnimi standardi, foruma javnih razprav in sredstev za spodbujanje širšega demokratičnega sodelovanja posameznikov, ter s tem zahteva, da lahko države članice še naprej prilagajajo pristojnost, da ta doseže svoj namen v novem medijskem okolju,
whereas the above-mentioned Recommendation Rec(2007)3 underlines the specific role of public service broadcasting as a source of impartial and independent information and comment, and of innovative and varied content which complies with high ethical and quality standards, and as a forum for public discussion and a means of promoting broader democratic participation of individuals, and thus demands that Member States remain empowered to adapt that remit to fulfil its purpose in a new media environment,
ker lahko le vsebina javne televizije, ki je ustrezno politično uravnotežena, zagotovi pluralizem medijev,
whereas media pluralism can only be guaranteed by a proper political balance in the content of public service television,
ker izkušnje kažejo, da neomejena koncentracija lastništva ogroža pluralizem in kulturno raznolikost ter ker sistem, ki temelji le na svobodni tržni konkurenci, ne more zagotoviti pluralizma medijev,
whereas experience shows that the unrestricted concentration of ownership jeopardises pluralism and cultural diversity and whereas a system purely based on free market competition alone is not able to guarantee media pluralism,
ker so se dvostebrske ureditve za zasebne in javne televizije ter avdiovizualne medijske storitve izkazale za koristne pri krepitvi pluralizma medijev in se morajo zato razvijati še naprej,
whereas in Europe the two-pillar arrangements for private and public television and audiovisual media services have proved their value in consolidating media pluralism and should be further developed,
ker so zaradi koncentracije lastništva zaposleni v medijih vedno bolj odvisni od lastnikov velikih medijskih hiš,
whereas concentration of ownership is generating increased dependence by media professionals on the owners of large media enterprises,
ker so nove tehnologije in zlasti prehod na digitalno tehnologijo za ustvarjanje in razširjanje avdiovizualne vsebine ter vstop novih komunikacij in storitev obveščanja na trg pomembno vplivali na količino razpoložljivih izdelkov in sredstev razširjanja; ker količinski porast medijev in storitev sam po sebi še ne zagotavlja vsebinske raznolikosti; ker so potrebna nova posodobljena sredstva za zagotavljanje pluralizma medijev in kulturne raznolikosti ter omogočanje takojšnjih in objektivnih informacij za javnost,
whereas new technologies, and in particular the shift to digital technology for the production and dissemination of audiovisual content and the entry on the market of new communications and information services have significantly influenced the quantity of available products and means of dissemination; whereas, however, a quantitative increase in media and services does not automatically guarantee content diversity; whereas new updated means of ensuring media pluralism and cultural diversity and the provision of prompt and objective information to the public are therefore necessary,
ker trenutni telekomunikacijski zakonodajni okvir, ki odseva neposredni odnos in medsebojno odvisnost predpisov za infrastrukturo in vsebinskih predpisov, državam članicam omogoča ustrezne tehnične instrumente za zaščito medijskega in vsebinskega pluralizma, kot so pravila dostopa in pravila "obveznosti prenosa",
whereas the current telecommunications regulatory framework, reflecting the direct relationship and interdependence between infrastructure and content regulation, provides Member States with suitable technical instruments for the protection of media and content plurality, such as access and must-carry rules,
ker spoštovanje pluralizma informacij in raznolikosti vsebin ni samodejno zagotovljeno s tehnološkim napredkom, ampak ga je treba zagotoviti s stalno aktivno politiko državnih in evropskih javnih organov,
whereas, however, respect for pluralism of information and diversity of content is not automatically guaranteed by technological advances, but must come about through an active, consistent and vigilant policy on the part of the national and European public authorities,
ker internet, čeprav je zelo povečal možnosti dostopa do različnih virov informacij, stališč in mnenj, še ni nadomestil tradicionalnih medijev kot odločilnih oblikovalcev javnega mnenja,
whereas, while the internet has greatly increased access to various sources of information, views and opinions, it has not yet replaced traditional media as a decisive public opinion former,
ker zaradi tehnološkega razvoja založniki časopisov vse bolj razširjajo vsebine prek interneta in so zato zelo odvisni od prihodkov od (spletnega) oglaševanja,
whereas due to technological developments, newspaper publishers are increasingly disseminating content via the internet and are therefore largely dependent on (online) advertising revenue,
ker mediji ostajajo orodje za politično vplivanje in ker obstaja znatno tveganje, da ne bodo več zmožni opravljati svoje funkcije varuha demokracije, saj zasebne medijske hiše vodi predvsem finančni dobiček; ker to pomeni nevarnost izgube raznolikosti vsebine in mnogoterosti mnenj, zato nadzora pluralizma medijev ne gre prepustiti zgolj tržnim mehanizmom,
whereas the media remains a tool of political influence, and whereas there is a considerable risk concerning the media's ability to carry out its functions as a watchdog of democracy, as private media enterprises are predominantly motivated by financial profit; whereas this carries the danger of a loss of diversity, quality of content and multiplicity of opinions, therefore the custody of media pluralism should not be left purely to market mechanisms,
ker so si velike medijske hiše ustvarila obsežen in pogosto prevladujoč položaj v nekaterih državah članicah in ker obstoj medijskih skupin v lasti podjetij, ki se lahko potegujejo za pridobitev javnih naročil, pomeni tveganje za neodvisnost medijev,
whereas large media enterprises have built substantial and often dominant positions in some Member States, and whereas the existence of press groups owned by enterprises that may award public procurement contracts represents a threat to media independence,
ker je prispevek večnacionalnih medijskih hiš v nekaterih državah članicah bistven pri oživljanju medijskega prizorišča, vendar je treba izboljšati tudi delovne razmere in plačilne pogoje,
whereas the contribution of multinational media enterprises in some Member States is essential for revitalising the media landscape, but whereas certain improvements are also needed in working conditions and remuneration,
ker je treba izboljšati delovne razmere in kakovost dela za zaposlene v medijih in ker je vedno več novinarjev zaposlenih pod nestalnimi pogoji, brez socialne varnosti,
whereas working conditions and the quality of media professionals' work must be improved and whereas, in the absence of social guarantees, a growing number of journalists are employed under precarious conditions,
ker ima konkurenčno pravo EU precej pomanjkljive zmožnosti pri obravnavi vprašanja koncentracije medijev, ker dejavnosti, namenjene koncentraciji medijskega lastništva na vertikalni in horizontalni ravni v novih državah članicah, ne dosegajo finančnega praga, za katerega velja konkurenčna zakonodaja,
whereas EU competition law is somewhat limited in its ability to address media concentration issues because the activities creating concentration of media ownership at vertical and horizontal level in the new Member States have not reached the financial threshold at which EU competition law would apply,
ker se lahko z uvedbo preveč omejujočih pravil o lastništvu medijev ogrozi konkurenčnost evropskih podjetij na svetovnem trgu in poveča vpliv neevropskih medijskih skupin,
whereas the introduction of over-restrictive rules on media ownership risks reducing the competitiveness of European enterprises on the world market and increasing the influence of non-European media groups,
ker bi morali imeti medijski potrošniki dostop do širokega spektra vsebin,
whereas media consumers should have access to a wide choice of content,
ker medijski ustvarjalci težijo k ustvarjanju kar najkakovostnejše vsebine, vendar razmere za doseganje tega niso enako zadovoljive v vseh državah članicah,
whereas media creators strive to produce the highest quality content possible but the conditions are not uniformly satisfactory for achieving this in all Member States,
ker širjenje novih medijev (širokopasovni internet, satelitski programi, digitalna prizemna televizija itd.) in različne oblike medijskega lastništva sami po sebi niso dovolj za zagotavljanje pluralizma medijske vsebine,
whereas the proliferation of new media (broadband internet, satellite channels, digital terrestrial television, etc.) and the varied forms of media ownership are not sufficient in themselves to guarantee pluralism in terms of media content,
ker morajo pravila v zvezi s kakovostjo vsebine in z zaščito mladoletnikov veljati na javni in komercialni ravni,
whereas the rules on content quality and on the protection of minors should be applied both at public and commercial levels,
ker so medijske hiše nenadomestljiv del pluralizma medijev in ohranjanja demokracije, zato se morajo dejavneje zavzemati za prakse v zvezi s poslovno etiko in socialno odgovornostjo,
whereas media enterprises are indispensable as regards media pluralism and the preservation of democracy and should thus be more actively concerned with practices relating to business ethics and social responsibility,
ker se v komercialnih medijih vedno pogosteje objavljajo vsebine, ki jih oblikujejo uporabniki, zlasti avdiovizualne vsebine za nominalno plačilo ali brez plačila, zaradi česar so novinarji in drugi medijski strokovnjaki izpostavljeni neprimernemu pritisku konkurence,
whereas in commercial media outlets private user-generated content, especially audiovisual content, is increasingly utilised for a nominal fee or without any payment, raising problems of ethics and protection of privacy, a practice putting journalists and other media professionals under undue competitive pressure,
ker so spletni dnevniki nov pomemben prispevek k svobodi izražanja in jih medijski strokovnjaki in zasebniki vedno pogosteje uporabljajo,
whereas weblogs represent an important new contribution to freedom of expression and are increasingly used by media professionals as well as by private persons,
ker je treba javni radioteleviziji omogočiti stabilno financiranje, delovati morajo pošteno in uravnoteženo ter treba jim je omogočiti sredstva za spodbujanje javnega interesa in socialnih vrednot,
whereas public broadcasters have to be given stable funding, must act in a fair and balanced way and be given the means to promote the public interest and social values,
ker imajo države članice široke možnosti za tolmačenje pristojnosti javnih medijev in njihovega financiranja,
whereas the Member States have wide scope for interpreting the remit of the public service media and its financing,
ker je prisotnost javnih medijev na trgu opazna le na avdiovizualnem in nelinearnem področju,
whereas the public service media have a noticeable market presence only in the audiovisual and non-linear areas,
ker mora evropski avdiovizualni model še naprej temeljiti na ravnovesju med trdnimi in neodvisnimi javnimi službami ter dinamičnim komercialnim sektorjem; ker ocenjuje, da je nadaljnji obstoj tega modela nujen za vitalnost in kakovost ustvarjanja, pluralizem medijev ter spoštovanje in spodbujanje kulturne raznolikosti,
whereas the enduring basis of the European audiovisual model must be the balance between a strong, independent and pluralist public service and a dynamic commercial sector; whereas the continuity of this model is essential for the vitality and quality of creation, the pluralism of the media and respect for and promotion of cultural diversity,
ker so včasih javni mediji v državah članicah nezadostno financirani in doživljajo politične pritiske,
whereas sometimes the public service media of the Member States suffer from both inadequate funding and political pressure,
ker je za naloge, ki jih posamezna država članica dodeli javni radioteleviziji, potrebno trajno financiranje in je treba zagotoviti neodvisnost, kar nikakor ne velja za vse države članice,
whereas the tasks assigned to public sector broadcasting by each Member State require long-term funding and guaranteed independence, which is far from being the case in all Member States,
ker lahko imajo javni mediji v nekaterih državah članicah vodilno vlogo tako glede kakovosti kot glede občinstva,
whereas in certain Member States the public service media may play a pre-eminent role in terms of both quality and audience,
ker postaja splošni dostop javnosti do visokokakovostnih in raznovrstnih vsebin še pomembnejši glede na tehnološke spremembe in poudarjene koncentracije v vedno bolj konkurenčnem in globaliziranem okolju; ker so javne avdiovizualne službe bistvene za oblikovanje mnenja na demokratičen način in da omogočajo spoznavanje kulturne raznolikosti ter zagotavljajo pluralnost; ker morajo poleg tega te službe imeti možnost uporabe novih platform razširjanja, da bodo lahko izpolnile svojo nalogo, to je, da bodo dosegle vse družbene skupine, ne glede na način dostopa, ki ga te skupine uporabljajo,
whereas universal public access to high-quality, diverse content is becoming even more crucial in this context of technological changes and increased concentration and in an ever more competitive and globalised environment; whereas public audiovisual services are essential for democratic opinion-forming, to enable people to familiarise themselves with cultural diversity and to guarantee pluralism; and whereas these services must be able to use the new broadcasting platforms to carry out the task they are given, to reach out to all the groups that make up society, whatever means of access are used,
ker javni mediji potrebujejo zadostna javna sredstva, da lahko z nudenjem kakovostnih kulturnih vsebin in novic tekmujejo s komercialnimi mediji,
whereas public service media need to have sufficient public funding to enable them to compete with commercial media, in terms of offering a high standard of cultural and news content,
ker so se v zadnjem desetletju pojavila nova sredstva obveščanja in ker naraščajoči delež prihodkov od reklam, ki se pretakajo v internetne družbe, povzroča zaskrbljenost tradicionalnih medijev,
whereas new media channels have emerged over the last decade and whereas a rising share of advertising revenues going to internet outlets is a source of concern for traditional media outlets,
ker se bosta javna in komercialna radiodifuzija v novem avdiovizualnem okolju s številnimi platformami oddajanja, skupaj z novimi udeleženci, še naprej dopolnjevali,
whereas public service broadcasters and commercial broadcasters will continue to play complementary roles, together with new players, in the new audiovisual landscape characterised by a multiplicity of delivery platforms,
ker EU nima nobene pristojnosti za regulacijo koncentracije medijev, čeprav ji pristojnost na različnih področjih politike omogoča dejavno vlogo pri zaščiti in spodbujanju pluralizma medijev; ker so zakonodaja o konkurenci in zakonodaja o državni pomoči, avdiovizualna in telekomunikacijska pravila ter zunanji (trgovinski) odnosi področja, na katerih si EU lahko prizadeva in bi si morala dejavno prizadevati za politiko krepitve in spodbujanja pluralizma medijev,
whereas the EU has no intrinsic competence to regulate media concentration, nevertheless its competence in various policy fields enables it to play an active role in safeguarding and promoting media pluralism; whereas competition and state aid law, audiovisual and telecommunication regulation as well as external (trade) relations are areas in which the EU can and should actively pursue a policy to strengthen and foster media pluralism,
ker je vedno več sporov povezanih s svobodo izražanja,
whereas there are a growing number of conflicts concerning freedom of expression,
ker je v informacijski družbi medijsko izobraževanje ključno sredstvo, ki državljanom omogoča, da so obveščeni in dejavno prispevajo k demokraciji,
whereas, in the information society, media education is an essential means of empowering citizens to make an informed and active contribution to democracy,
ker sta zaradi obsežnejšega zagotavljanja informacij (zlasti prek interneta) njihova razlaga in presoja vedno pomembnejši,
whereas the increased supply of information (particularly thanks to the internet) is making the interpretation and assessment thereof increasingly important,
ker je treba veliko bolj podpirati spodbujanje medijske pismenosti med državljani Evropske unije,
whereas the promotion of media literacy among the citizens of the European Union needs much more support,
ker evropski mediji zdaj delujejo na globaliziranem trgu, kar pomeni, da bodo obsežne omejitve v zvezi z njihovim lastništvom zmanjšale njihovo sposobnost konkurirati podjetjem iz tretjih držav, ki niso omejena na takšen način; ker je zato treba doseči ravnovesje med stalnim izvajanjem pravičnih pravil konkurence in omogočanjem pluralizma na eni strani ter zagotavljanjem potrebne prožnosti podjetij, da lahko konkurirajo na mednarodnem medijskem trgu, na drugi,
whereas the European media are now operating on a globalised market, which means that comprehensive restrictions regarding their ownership will considerably detract from their ability to compete with third-country undertakings not bound by similar restrictions; whereas it is therefore necessary to strike a balance between the consistent implementation of fair competition rules and the provision of pluralist safety valves on the one hand and ensuring that businesses have the necessary flexibility to compete on the international media market on the other,
ker živimo v družbi, v kateri smo nenehno obsuti z informacijami, takojšnjo komunikacijo in nefiltriranimi sporočili, pri čemer izbor informacij zahteva določene sposobnosti,
whereas we live in a society in which we are constantly being inundated with information, instant communications and unfiltered messages, while the selection of information requires particular abilities,
ker morajo biti ukrepi za okrepitev in spodbujanje pluralizma v medijih pri zunanjih odnosih EU (na področju trgovine in drugih) najpomembnejši, zlasti v zvezi z evropsko sosedsko politiko, strategijo širitve in dvostranskimi partnerskimi sporazumi,
whereas measures to consolidate and promote pluralism in the media must be fundamental to EU foreign relations (in the field of trade and elsewhere), particularly in the context of the European Neighbourhood Policy, enlargement strategy and bilateral partnership agreements,
poziva Komisijo in države članice, naj ščitijo pluralizem medijev, zagotovijo, da bodo imeli vsi državljani EU dostop do svobodnih in različnih medijev v vseh državah članicah, in predlagajo izboljšave, kadar je potrebno;
Urges the Commission and the Member States to safeguard media pluralism, to ensure that all EU citizens can access free and diversified media in all Member States and to recommend improvements when needed;
je trdno prepričan, da je pluralističen sistem medijev bistveni pogoj za nadaljnji obstoj demokratičnega evropskega modela družbe;
Firmly believes that a pluralistic media system is an essential requirement for the continued existence of the democratic European social model;
ugotavlja, da na evropskem medijskem področju poteka postopna konvergenca tako z vidika medijev kot tudi trgov;
Notes that the European media landscape is subject to continuing convergence, as regards both the media and markets;
poudarja, da koncentracija lastništva medijskih sistemov ustvarja okolje, ki je naklonjeno monopolizaciji oglaševalskega trga, postavlja ovire za vstop novih akterjev na trg in vodi tudi k enoličnosti medijskih vsebin;
Highlights that the concentration of ownership of the media system creates an environment favouring the monopolisation of the advertising market, introduces barriers to the entry of new market players and also leads to uniformity of media content;
opozarja, da razvoj medijskih sistemov vedno bolj temelji na pridobivanju dobička in zato družbeni, politični ali gospodarski procesi ali vrednote, izraženi v novinarskih kodeksih ravnanja, niso ustrezno zaščiteni; zato meni, da se mora zakonodaja o varstvu konkurence prepletati z medijsko zakonodajo, da bi zagotovili dostop, konkurenco in kakovost ter bi se izognili navzkrižju interesov med koncentracijo lastništva medijev in politično oblastjo, kar škodi prosti konkurenci, enakim pogojem in pluralizmu;
Points out that the development of the media system is increasingly driven by profit-making and that, therefore, societal, political or economic processes, or values expressed in journalists' codes of conduct, are not adequately safeguarded; considers, therefore, that competition law must be interlinked with media law, in order to guarantee access, competition and quality and avoid conflicts of interests between media ownership concentration and political power, which are detrimental to free competition, a level playing field and pluralism;
opozarja države članice, da si morajo pri odločitvah nacionalnih regulativnih organov prizadevati za ravnovesje med njihovimi dolžnostmi in svobodo izražanja, katere varstvo je ne nazadnje odgovornost sodišč;
Reminds the Member States that a balance must always be sought, in the decisions of the national regulatory authorities, between their duties and freedom of expression, the protection of which is ultimately the responsibility of the courts;
7 poziva Komisijo, naj si prizadeva za oblikovanje stalnega pravnega okvira, ki bi zagotovil visoko stopnjo zaščite pluralizma v vseh državah članicah;
7 Calls on the Commission to commit itself to promoting a stable legal framework with a guaranteed high standard of protection of pluralism in all the Member States;