natgillin/translations-raw huggingface dataset:
PO har modtaget 33,870 mio. EUR som ad hoc-betalinger fra statens mediebudget, plus ad hoc-overførslen på 42,457 mio. EUR fra andre radio/tv-selskaber.
The PO has received €33,870 million as ad hoc payments from the State's media budget, plus the ad hoc transfer of €42,457 million from the other broadcasters.
Det giver i alt 76,327 mio. EUR i betalinger modtaget fra ad hoc-foranstaltninger.
This gives a total of €76,327 million of payments received from ad hoc measures.
Endvidere har ad hoc-betalingerne også genereret renter, der skal inddrages ved beregningen af den støtte, der ikke blev ydet inden for rammerne af »eksisterende støtteforanstaltninger«.
In addition, the ad hoc payments have also generated interest, which should be taken into account in determining the amount of funds which were not received in the context of the ‘existing aid measures’.
Tilbagebetalingen skal derfor begrænses til 76,327 mio. EUR plus renter, da den »resterende« overkompensation blev ydet via eksisterende støtte og ikke kan tilbagesøges.
The recovery would, therefore, have to be capped at €76,327 million plus interest, because the ‘remaining’ over-compensation was granted through existing aid and cannot be recovered.
Konkurrencebegrænsende adfærd på kommercielle markeder
Anti-competitive behaviour on commercial markets
Som forklaret i radio/tv-meddelelsen mener Kommissionen ikke, at konkurrencebegrænsende adfærd hos public service-radio/tv-selskaber er nødvendig for at opfylde public service-opgaven.
As explained in the Broadcasting Communication, the Commission is of the opinion that anti-competitive conduct by public service broadcasters cannot be considered necessary for the fulfilment of the public service mission.
I beslutningen om at indlede den formelle undersøgelsesprocedure nævnte Kommissionen følgende mulige konkurrenceforvridning på markedet.
In the decision to initiate the formal investigation procedure the Commission mentioned the following possible market distortions:
Kabeltransmission
Cable transmission
I den standardkontrakt, der i 1985 blev indgået mellem radio/tv-selskaber og kabeloperatører, foreskrives det på begæring af den nederlandske regering, at kabeloperatørerne ikke skal betale intellektuelle ejendomsrettigheder i forbindelse med transmission af nederlandske offentlige tv-programmer.
The model contract concluded between broadcasters and cable operators in 1985 stipulates, at the request of the Dutch government, that cable operators do not pay any intellectual property rights for transmission of Dutch public television programmes.
Ved ikke at opkræve vederlag for intellektuelle ejendomsrettigheder hos kabeloperatører er spørgsmålet, om PO optrådte som en normal markedsøkonomisk operatør, da man gav afkald på en kommerciel indtægt.
It is legitimate to question whether, by forgoing intellectual property rights payments from cable operators, the PO acted as a normal market operator, since it waived commercial income.
De nederlandske myndigheder fremhæver, at det forhold, at PO ikke opkræver vederlag for intellektuelle ejendomsrettigheder, ikke nødvendigvis er i modstrid med almindelig markedsadfærd.
The Dutch authorities argue, however, that the fact that the PO does not claim a fee for intellectual property rights is not necessarily contrary to market behaviour.
Kommercielle radio/tv-selskaber opkræver heller ikke et vederlag hos kabeloperatørerne for transmission af deres programmer.
After all, commercial broadcasters do not require a fee from the cable operators for the transmission of their programmes either.
Kommercielle aftaler mellem radio/tv-selskaber og kabeloperatører kan have forskellig form, navnlig da transaktionen involverer udveksling af transmissionstjenester mod tilrådighedsstillelse af indhold, hvilket er værdifuldt for begge parter.
Indeed, the commercial agreements between the broadcasters and the cable operators can take various forms, particularly in view of the fact that the transaction involves an exchange of transmission services for availability of content, which is valuable to both parties.
Kommissionen mener derfor ikke, der er klare tegn på, at PO optrådte i modstrid med almindelig markedsadfærd, og at PO ved at give afkald på kommercielle indtægter øgede behovet for statsfinansiering.
The Commission finds accordingly that there are no clear indications that the PO acted contrary to market behaviour and that by renouncing commercial revenues it increased the need for state funding.
Reklamemarkedet
Advertising market
Påstået prisunderbud for GRP 20-49.
Alleged undercutting of prices for GRP 20-49
Ved indledningen af den formelle undersøgelsesprocedure havde Kommissionen ikke tilstrækkelige beviser for, at STER faktisk underbød priserne.
At the opening of the formal investigation procedure, the Commission did not have sufficient evidence that the STER had actually undercut prices.
De oplysninger, som klagerne og de nederlandske myndigheder har fremsendt efter indledningen af proceduren, skal vurderes.
Nevertheless, the information which was submitted after the opening of the investigation by the complainants and the Dutch authorities has to be assessed.
Det hedder i punkt 58 i radio/tv-meddelelsen, at public service-radio/tv-selskaber kan føle sig foranlediget til at trykke reklamepriserne for at nedbringe konkurrenternes indtjening.
Paragraph 58 of the Broadcasting Communication indicates that public service broadcasters might be tempted to depress the prices of advertising so as to reduce the revenue of competitors.
Man skal imidlertid være opmærksom på, at offentlige radio/tv-selskaber i Nederlandene ikke direkte har reklameaktiviteter, da reklamesiden varetages af en særlig fond kaldet STER.
However, one should keep in mind that the public broadcasters in the Netherlands do not directly carry out advertising activities, but the advertising activities are carried out by a separate organisation, the STER.
STER's mandat er at udnytte den disponible reklametid på en sådan måde, at den bidrager optimalt til den centrale finansiering af public service-radio/tv-selskaber.
According to its mission statement, the STER must exploit the time available for advertising in such a way as to deliver an optimal contribution to the central financing of the public service broadcasters.
STER fungerer som mellemled med den opgave at maksimere fortjenesten fra salg af offentlige radio/tv-selskabers reklameplads.
It functions as an intermediary, with the job of maximising profits from the sale of the advertising space of the public broadcasters.
Som allerede nævnt i punkt 17 overfører STER reklameindtægterne direkte til mediebudgettet.
As already mentioned in paragraph 17, the STER transfers the advertising revenues directly to the media budget.
En eventuel underbydende adfærd fra STER's side skulle afspejle sig i nogle af eller alle følgende forhold: lavere priser hos STER i forhold til konkurrenterne, øget markedsandel og indtægtstab for STER.
Any undercutting behaviour by the STER might be inferred from some or all of the following circumstances: STER's prices being lower than its competitors', an increase in market share and loss of revenues for the STER.
Som Kommissionen også anførte i beslutningen om at indlede den formelle undersøgelsesprocedure kunne en sammenligning af priserne hos offentlige og private reklamevirksomheder være en nyttig målestok for de kriterier, der er nævnt i punkt 58 i radio/tv-meddelelsen.
First, as the Commission also indicated in the decision to open the formal investigation procedure, a comparison between the prices of the public and private advertising sales companies could be regarded as a meaningful measure of the criteria set out in paragraph 58 of the Broadcasting Communication.
For at sammenligne priser er målgruppen 20-49 år den mest relevante.
In order to compare prices, the target group of 20-49 year-olds is the most relevant one.
Som det fremgår af nedenstående tabel 5 er der forskellige undergrupper, hvoraf mange er rettet mod seere i aldersgruppen 20-49:
As can be inferred from Table 5, there are different sub-groups, many of which target viewers in the 20-49 age range:
Procent for STER's realiserede GRP-mål (fortrolig 2004)
Percentage of target GRP's (gross rating points) acquired by the STER in 2004
Brev fra de nederlandske myndigheder af 27. januar 2005.
Letter of 27.1.2005 from Dutch authorities.
Forbrugere 20-49
Shoppers 20-49
Forbrugere 20-49 + børn
Shoppers 20-49 + child
Mænd 20-34
Men 20-34
Kvinder20-34
Women 20-34
Opnået
Acquired
Tabel 5 viser, at STER væsentligst sælger reklamer til seere i kategorien 20-49 år.
Table 5 indicates that the STER predominantly sells advertising for viewers.
Fra 1999 har STER's markedsandel af reklame og af de seere, som public service-radio/tv-selskaberne har nået i målgruppen 20-49, været faldende.
Since 1999, the STER's market share in advertising and the audience reached by the public service broadcasters for the target group aged 20-49 has decreased.
I målgruppen 20-49 år var bruttopriserne for annoncører som følger:
The gross prices charged to the advertisers for the 20-49 target group were as follows:
Bruttopriser for GRP 20-49 år (18.00-24.00), 1995-2005 i EUR
Gross prices per GRP for the target group of 20-49 year-olds (18.00h - 24.00h), 1995 - 2005 in €
Brev fra de nederlandske myndigheder af 23. februar 2006.
Letter of 3.2.2006 from Dutch authorities.
Pr. ovennævnte dato var STER's listepriser for GRP 20-49 kun en smule lavere end de kommercielle radio/tv-selskabers listepriser.
On the basis of the data provided above, the STER's list prices for GRP for the 20-49 target group have been only slightly lower than the commercial broadcaster's list prices.
Ifølge de nederlandske myndigheder yder radio/tv-selskaberne og STER ganske betydelige rabatter.
According to the Dutch authorities the broadcasters and the STER grant quite substantial discounts.
De kommercielle radio/tv-selskaber synes at have ydet meget højere rabatter, navnlig fra 1998.
The commercial broadcasters seem to have granted much higher discounts, especially since 1998.
Rabatterne fremgår af nedenstående tabel:
These discounts are listed below:
Rabatter ydet i 1994-2005 i %
Actual discounts granted in 1994-2005 in %
Selv om STER har en mindre attraktiv seerskare end de kommercielle radio/tv-selskaber — STER har en lav selektivitet og har derfor sværere ved at tilbyde en meget specifik målgruppe — og en lavere markedsandel, hvad angår seere og reklamer (se tabel 9 nedenfor), er STER's nettopriser højere end de kommercielle radio/tv-selskabers.
Even though the STER has a less attractive audience than the commercial broadcasters — it has a low selectivity and is thus less able to offer a very specific target group — and has a lower audience and advertising market share (see Table 9 below), its net prices are higher than those charged by the commercial broadcasters.
Nettopriser for GRP 20-49 år (18.00h-24.00), 1995-2005 i EUR
Net prices per GRP for the target group of 20-49 year-olds (18.00h - 24.00h), 1995 - 2005 in €
Det fremgår endvidere af tabel 9, at der er en klar forbindelse mellem et faldende seertal og en faldende reklameandel for de offentlige radio/tv-selskaber.
From Table 9 it can, moreover, be inferred that there is a clear correlation between the decrease in audience share and advertising share for the public broadcasting service.
Der er ingen tegn på, at STER på grund af et eventuelt prisunderbud øger sin markedsandel eller i det mindste bevarer sin markedsandel på trods af faldende seertal hos kunderne, dvs. radio/tv-selskaberne.
There is no evidence that the STER is increasing its market share by possible price dumping, or even maintaining its market share despite the decrease in the audience share of its client broadcasters.
Tværtimod mister STER andele på markedet for reklamer i takt med at public service-radio/tv-selskaberne mister seere.
On the contrary, the STER is losing advertising market share at a similar pace as the public service broadcasters are losing audience.
Markedsandele, hvad angår seere og reklamer
Audience and advertising market shares
CSB seere
Commercial broadcasters' audience
CSB reklamer
Commercial broadcasters' advertising
PSB seere
Public service broadcasters' audience
PSB reklamer
Public service broadcasters' advertising
Endelig er der ingen tegn på, at STER mister reklameindtægter for at øge sin markedsandel.
Finally, there is no evidence of the STER losing advertising revenues in order to increase its market share.
Udviklingen i brutto- og nettoindtægter
Development of gross and net revenues
Det fremgår af tabel 7 og figur 1, at STER har tilbudt betydelige rabatter.
From Table 7 and Figure 1 it can be concluded that the STER has offered considerable discounts.
Det fremgår imidlertid også af figur 1, at nettoindtægterne fra reklamer på trods af disse rabatter var forholdsvis konstante.
Nevertheless, from Figure 1 it can also be concluded that, despite these discounts, the net revenues from the sale of advertising space remained relatively constant.
Rabatterne har ikke ført til en større ændring i indtægterne.
The use of discounts has not led to a major change in revenues.
Det vil sige, at ingen af de forhold, der typisk følger af en prisunderbydende adfærd — nemlig: lavere priser, øget markedsandel og midlertidigt indtægtstab — ser ud til at kunne konstateres på det nederlandske reklamemarked.
Consequently, none of the circumstances which typically accompany price undercutting behaviour — that is: lower prices, increase in market share and temporary loss of revenues — seems to have taken place in the Dutch advertising market.
Det skal igen understreges, at STER er et selskab, som er uafhængigt af public service-radio/tv-selskaberne, hvis indtægter går direkte til mediebudgettet.
Again it should be emphasised that the STER is a company independent of the public service broadcasters and its revenues go directly into the media budget.
Kommissionen er derfor kommet til den konklusion, at intet tyder på, at STER har underbudt priserne i en grad, der fører til et urimeligt indtægtstab, der har øget behovet for yderligere offentlig støtte til public service-radio/tv-systemet.
Accordingly, the Commission must conclude that there are no indications that the STER has undercut prices to an extent which has led to an undue loss of revenues which increased the need for additional state funding of the public service broadcasting system.
Benchmark for reklamepriser
Benchmark for advertising prices
SBS Broadcasting BV har fremført, at »alene en sammenligning af STER's, IP's og/eller SBS's priser for GRP 20-49 kan ikke være det eneste kriterium for at fastslå, om STER underbyder priserne«.
SBS Broadcasting BV argued that ‘just the price comparison between the prices of GRP 20-49 paid to the STER or to the IP and/or SBS cannot be an exclusive criterion for establishing whether or not the STER undercuts the price’.
SBS fremfører endvidere, at annoncørerne for det første er villige til at betale et tillæg for GRP 20-49, som STER tilbyder, da man også når forbrugere uden for målgruppen.
SBS also states that, first of all, advertisers are willing to pay an additional premium for the GRP 20-49 offered by the STER because it also reaches people outside the target group.
Endvidere er STER's priser for GRP 13+ (teenagere) faktisk meget lavere end de kommercielle konkurrenters priser for GRP 13+.
In addition, the prices of the STER for GRP 13+ (the category of teenagers) for real delivery are actually much lower than the prices of the commercial competitors for GRP 13+.
Kommissionen har fremsendt disse bemærkninger til de nederlandske myndigheder.
These issues were submitted by the Commission to the Dutch authorities.
Hvad angår den første bemærkning, skal det straks fastslås, at salgsselskaber ønsker at nå en målgruppe, når de reklamerer for deres produkter.
Regarding the first issue, it should be made clear from the outset that marketing companies intend to reach a target group when advertising their products.
Seere uden for målgruppen er irrelevante.
Audiences outside the target group are irrelevant.
Et af kriterierne for at købe reklametid er muligheden for at vælge seermålgruppe.
One of the criteria for acquiring advertising time is selectivity of the target audience.
Hvis reklamepladsen ikke er selektiv, dvs. der er meget såkaldt »spild« (reklamerne når forbrugere uden for målgruppen), bliver den mindre interessant.
If the advertising slot is not selective, i.e. there is a lot of so-called ‘waste’ (advertising reaching people outside the target group), then the advertising slot becomes less interesting.
Da de reklamer, STER sælger, har lav selektivitet — tiltrækker en bred gruppe seere — er det ifølge de nederlandske myndigheder faktisk svært for STER at opretholde sine reklamepriser.
Due to the fact that the advertising space sold by STER has a low selectivity — it attracts a broad range of viewers — it is, according to the Dutch authorities, actually difficult for the STER to maintain its advertising tariffs.
For det andet har GRP 13+ mindre betydning end GRP 20-49.
Secondly, the GRP 13+ is of less importance than GRP 20-49.
Oplysningerne i tabel 5 viser den relativt lave betydning af GRP 13+ (fortrolige oplysninger) og viser klart, at GRP 13+ ikke er afgørende ved en prissammenligning.
The information in Table 5 shows the relatively low importance of GRP 13+ and clearly indicates that the GRP 13+ is not decisive when establishing a comparison of prices.
Som de nederlandske myndigheder har anført, er GRP 20-49 meget mere relevant.
As the Dutch authorities stated, the GRP 20-49 is much more relevant.
Det forhold, at prisen for GRP 13+ er lavere hos STER beviser ikke som sådan, at der er tale om et generelt prisunderbud fra public service-radio/tv-selskabernes side.
The fact that the price of GRP 13+ is lower at the STER does not in itself prove that there is a general undercutting of prices by public service broadcasters.
Konklusion vedrørende reklame
Conclusion on advertising
Det vil sige, at selv om STER har ydet betydelige rabatter, faldt de samlede reklameindtægter ikke, men forblev stabile.
Consequently, despite the fact that the STER has offered considerable discounts, the total revenue stemming from advertising space has not decreased but has remained stable.
Kommissionen har vurderet de øvrige argumenter og de nederlandske myndigheders svar og konkluderer, at der ikke i øjeblikket er tegn på, at STER ikke forsøgte at maksimere reklameindtægterne, eller at selskabets adfærd ville føre til et øget behov for offentlig støtte.
Having assessed the other arguments and the answers of the Dutch authorities, the Commission concludes that there is currently no evidence that the STER did not attempt to maximise its advertising revenues and that its behaviour would have led to an increased need for state funding.
Fodboldrettigheder
Football rights
CLT-UFA klagede over, at de nederlandske offentlige radio/tv-selskaber betaler urimelig høje priser for fodboldrettigheder.
CLT-UFA complained that the Dutch public broadcasters paid high prices for football rights.
Kommissionen anførte, at den ville vurdere situationen yderligere.
The Commission indicated that it would assess this situation further.
Der er imidlertid ikke konstateret specifik konkurrencebegrænsende adfærd i denne procedure, men spørgsmålet om, hvorvidt systemet som sådan giver tilstrækkelige garantier mod en eventuel konkurrencebegrænsende adfærd vil blive behandlet i procedure E-5/2005 om eksisterende støtte.
However, as no specific anti-competitive practices could be identified in the present procedure, the issue of whether the system as such offers sufficient safeguards against the possibility of anticompetitive behaviour will be examined in procedure E-5/2005 on existing aid.
Af ovennævnte grunde konkluderer Kommissionen, at der har været tale om en overkompensation på 98,365 mio. EUR ydet gennem statsstøtte, der ikke kan betragtes som forenelig med fællesmarkedet, jf. EF-traktatens artikel 86, stk. 2, og støtten skal derfor tilbagesøges hos NOS, hvad angår de opgaver, PO har udført.
For the reasons set out above, the Commission concludes that there has been over-compensation of the NOS for the functions it performs as PO amounting to €98,365 million and that this sum was granted through state aid measures that cannot be considered compatible with the common market on the basis of Article 86(2) of the EC Treaty and should therefore be recovered from the NOS.
Da overkompensationen imidlertid overstiger de samlede ad hoc-betalinger, der er ydet PO på i alt 76,3 mio. EUR, skal tilbagesøgningen begrænses til 76,327 mio. EUR plus renter, da den »resterende« overkompensation blev ydet via eksisterende støtte og ikke kan tilbagesøges —
Nevertheless, because the over-compensation exceeds the total ad hoc payments to the NOS for the functions it performs as PO, which amounted to a total of €76,327 million, the recovery would have to be capped at €76,327 million plus interest, because the ‘remaining’ over-compensation was granted through existing aid and cannot be recovered,
Den ad hoc-statsstøtte, som Nederlandene har ydet NOS som kompensation for den funktion NOS udfører gennem PO, er uforenelig med fællesmarkedet.
The ad hoc state aid which the Netherlands has granted to the NOS for the functions it performs as PO is incompatible with the common market.
Den uforenelige ad hoc-statsstøtte skal tilbagesøges hos NOS. Det beløb, der skal tilbagesøges, er på 76,327 mio. EUR plus renter.
The incompatible ad hoc state aid shall be recovered from the NOS. The amount to be recovered is €76,327 million, plus interest.
Ad hoc-statsstøtten til de individuelle public service-radio/tv-selskaber er forenelig med fællesmarkedet forudsat at det sikres, at et eventuelt overskydende beløb i tilfælde af overkompensation for public service-opgaver, indbetales til en særlig reserve, der ikke overstiger 10 % af radio/tv-selskabets årsbudget, og forudsat at de nederlandske myndigheder regelmæssigt kontrollerer overholdelsen af denne begrænsning.
The ad hoc state aid granted by the Netherlands to the individual public service broadcasters is compatible with the common market provided that, insofar as such aid results in over-compensation of the public service mission, the surplus is held in a special purpose reserve, the amount of which does not exceed 10 % of the broadcaster's annual budget and provided that compliance with this limitation is regularly monitored by the Netherlands.
Nederlandene træffer alle nødvendige foranstaltninger for at tilbagesøge den i artikel 1 omhandlede statsstøtte til PO, som allerede ulovligt er udbetalt til støttemodtageren.
The Netherlands shall take all necessary measures to recover from the PO the aid referred to in Article 1 and unlawfully made available to the beneficiary.
Tilbagesøgningen skal ske uophørligt og i overensstemmelse med national lovgivning, hvis denne giver mulighed for at efterkomme beslutningen hurtigt og effektivt.
Recovery shall take effect without delay and in accordance with the procedures of national law, provided that they allow the immediate and effective execution of the decision.
Den støtte, der skal tilbagesøges, pålægges renter fra det tidspunkt, den blev udbetalt til støttemodtagerne, indtil den er blevet tilbagebetalt.
The aid to be recovered shall include interest from the date on which it was made available to the beneficiaries until the date of its recovery.
De renter, der skal tilbagesøges ifølge stk. 2, skal beregnes i overensstemmelse med proceduren i artikel 9 og 11 i forordning (EF) nr. 794/2004 af 21. april 2004.
The interest to be recovered under paragraph 2 shall be calculated in accordance with the procedures laid down in Articles 9 and 11 of Commission Regulation (EC) No 794/2004.
Nederlandene pålægger senest to måneder efter meddelelsen af denne beslutning den støttemodtager, der er nævnt i stk. 1, at tilbagebetale den ulovlige og uforenelige støtte med renter.
Within two months of the notification of this Decision, the Netherlands shall enjoin the beneficiary referred to in Article 1 to reimburse the unlawful and incompatible aid and the interest due.