SEC Contract Filing

Filing Date: 2022-05-23

Document Content:
<DOCUMENT>
<TYPE>EX-10.1
<SEQUENCE>2
<FILENAME>tm2216259d1_ex10-1.htm
<DESCRIPTION>EXHIBIT 10.1
<TEXT>
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<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: center"><B>&nbsp;</B></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: right"><B>Exhibit 10.1&nbsp;</B></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: center"><B>&nbsp;</B></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: center"><B>THE CHEESECAKE FACTORY INCORPORATED<BR>
STOCK INCENTIVE PLAN</B></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: center"><B>(as Amended by the First Amendment dated March&nbsp;24,
2022)</B></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: center">&nbsp;</P>

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<TD STYLE="width: 0in"></TD><TD STYLE="width: 1in; text-align: left"><B>SECTION 1.</B></TD><TD STYLE="text-align: justify"><B>INTRODUCTION.</B></TD>
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<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify">ALL CAPITALIZED TERMS USED HEREIN AND NOT OTHERWISE
DEFINED ARE DEFINED IN SECTION&nbsp;2 BELOW.</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-indent: 327.75pt">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify">The Board of Directors of the Company, as constituted
from time to time (&ldquo;Board&rdquo;) adopted The Cheesecake Factory Incorporated Stock Incentive Plan (the &ldquo;Plan&rdquo;) on the
Adoption Date, subject to approval by the Company&rsquo;s stockholders.</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify">The purpose of the Plan is to (i)&nbsp;attract
and retain the services of persons eligible to participate in the Plan; (ii)&nbsp;motivate Selected Individuals, by means of appropriate
equity and performance based incentives, to achieve long-term performance goals; (iii)&nbsp;provide equity and performance based incentive
compensation opportunities that are competitive with those of other similar companies; and (iv)&nbsp;further align Participants&rsquo;
interests with those of the Company&rsquo;s other stockholders through compensation that is based on the Company&rsquo;s common stock
and thereby promote the long-term financial interest of the Company and its affiliates, including the growth in value of the Company&rsquo;s
equity and enhancement of long-term stockholder return.</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify">The Plan seeks to achieve this purpose by providing
for Awards in the form of Options (which may constitute Incentive Stock Options or Nonstatutory Stock Options), Stock Appreciation Rights,
Restricted Stock Grants and/or Stock Units.</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify">This Plan and all Awards shall be construed in
accordance with and governed by the laws of the State of Delaware, but without regard to its conflict of law provisions. Capitalized terms
shall have the meaning provided in Section&nbsp;2 unless otherwise provided in this Plan or any applicable Award agreement.</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0">&nbsp;</P>

<TABLE CELLPADDING="0" CELLSPACING="0" STYLE="font: 10pt Times New Roman, Times, Serif; margin-top: 0; margin-bottom: 0; width: 100%"><TR STYLE="vertical-align: top; text-align: justify">
<TD STYLE="width: 0in"></TD><TD STYLE="width: 1in; text-align: left"><B>SECTION 2.</B></TD><TD STYLE="text-align: justify"><B>DEFINITIONS.</B></TD>
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<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify"><FONT STYLE="font-size: 10pt"><B>(a)</B></FONT><B>&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;</B><FONT STYLE="font-size: 10pt">&ldquo;Adoption
Date&rdquo; means May&nbsp;30, 2019.</FONT></P>

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<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify"><FONT STYLE="font-size: 10pt"><B>(b)</B></FONT><B>&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;</B><FONT STYLE="font-size: 10pt">&ldquo;Affiliate&rdquo;
means any entity other than a Subsidiary, if the Company and/or one or more Subsidiaries own not less than 50% of such entity. For purposes
of determining an individual&rsquo;s &ldquo;Service,&rdquo; this definition shall include any entity other than a Subsidiary, if the Company,
a Parent and/or one or more Subsidiaries own not less than 50% of such entity.</FONT></P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0">&nbsp;</P>

<P STYLE="font: 10pt Times New Roman, Times, Serif; margin: 0pt 0; text-align: justify"><FONT STYLE="font-size: 10pt"><B>(c)</B></FONT><B>&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;&#8239;</B><FONT STYLE="font-size: 10pt">&ldquo;Award&rdquo;
means any award of an Option, SAR, Restricted Stock Grant or Stock Unit under the Plan.</FONT></P>

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