Louis Cerdan Louis Gino Acocella ( born May 18 , 1941 ) , better known by his ring name Gino Brito is a retired Canadian professional wrestler . He was a popular wrestler in Montreal , and was one of the promoters in the city in the 1980s . Under the ring name Louis Cerdan , he was a WWWF Tag Team Champion , teaming with fellow Canadian - Italian wrestler Tony Parisi . Professional wrestling career . Active wrestler . Brito was the son of wrestler Jack Britton , who was organized a central booking office for midget wrestlers in the 1950s . Brito had a job for the promotion shuttling the wrestlers from city to city . Before becoming a professional wrestler at the age of seventeen , Brito was an amateur wrestler . At age seventeen , he was trained by George Cannon . He began working with Detroit promoters Bert Ruby and Harry Light over a year later . He first teamed with Tony Parisi in Tennessee , where the duo won the tag titles in Nick Gulas ' s promotion within two weeks . The two also won the WWWF Tag Team Championship in 1975 from Blackjack Mulligan and Blackjack Lanza . They later lost the title to The Executioners . Brito continued to wrestle through the mid - 80s . Promoting . He also promoted shows under the International Wrestling banner in Montreal beginning in the 1980s , when he earned a television deal for his promotion . The promotion lost several key players in the mid - 1980s , such as The Rougeaus , Rick Martel , and Dino Bravo . It held events that sometimes had up to 10 , 000 fans in attendance . The company , however , went bankrupt in 1987 , nine months after the aforementioned wrestlers left . The promotion was the last Quebec - based promotion to have a weekly television show . After International Wrestling closed , Pat Patterson convinces Brito to be the WWWF promoter in Montreal , a job Brito held for four years . Brito also appeared in the WWF old - timers battle royal in November 1987 ( the first eliminated in a match won by Lou Thesz that featured several former world champions ) . In 2003 , Brito began promoting again with a promotion called Canadian Professional Wrestling ( CPW ) in Hull , Quebec . He joined with promoter Paul Leduc and his Montreal - based promotion . The promotion draws crowds of approximately 600 people every couple of months . More than 1 , 000 people attended the first anniversary event , in which Abdullah the Butcher and Pierre Carl Ouellet also participated . In October 2004 , at the age of 63 , Brito wrestled a match for the promotion , a loss in a six - man tag team match . In January 2005 , the first of six events began airing on Canadian pay - per - view , which featured wrestlers from Brito ' s CPW , as well as footage from his International Wrestling promotion . Personal life . Brito ' s father , Jack Britton , and uncle were both professional wrestlers . Brito ' s son , Gino Brito , Jr . , also worked in the business for a short time . He is of Italian descent , which is reflected in his ringname Gino Brito . To form the name , Brito shortened his father ' s name Britton . He was good friends with other Italian wrestlers , such as Tony Parisi , Bruno Sammartino , and Dominic DeNucci . After finishing his career in the wrestling business , Brito began working at Subaru car business — buying and auctioning — with his brother - in - law .