Guilds ( Online ) Guilds are organizations of players working collectively in who usually have similar interests and goals . When a guild takes control of a keep or one of its resources , the guild ' s store and bank are able to be used there via the keep ' s quartermaster . Only the store is available to the public , however . Players can join a maximum of 5 guilds per account . Guilds make an alliance between players . You have to be at least level 10 in experience to join and start one . If an account makes a character from a different faction they can still chat in the guild and group up with players from the same faction as their character , but players will not receive the bonuses for any keeps or resources held if they are from a different faction than the guild ' s starting faction . Guild Stores . Guild Stores work in two distinct ways . First , it will allow players in the Guild to sell items to one another internally . Secondly , if the Guild has captured a Keep / Resource in Cyrodiil , there will be an opportunity to sell to guildmates in that keep without having to teleport out of Cyrodiil . In Guild Stores , players can set their own prices and sell any item they want , provided it isn ' t bound to their character or an Imperial Edition item . Since there is no global auction house system in The Elder Scrolls Online , guilds can be created with massive amounts of players for the sole purpose of trading / buying / selling . Guild Tabards are able to be purchased from the Guild Store , regardless of whether or not the guild has more than 50 members , but they will only appear blank until a Guild Heraldry is created ( Available to guilds with over 10 members ) Guild Banks . Guild Banks are storage areas for the Guild ' s members , and are unlocked once a guild reaches 10 members . Players can deposit or withdraw items and gold from this bank and the Guildmaster or an Officer is able to control what ranks are able to deposit and / or withdraw from the bank . Anything can be deposited in the guild bank , regardless if it is bound to your character or not and any item can be taken by any rank - appropriate player . Thus , it is not recommended to deposit your valuable items in the bank . Guild Banks have a storage capacity of 500 items . There is no limit on how much gold can be deposited . Guild Heraldry . Guild Heraldry is unlocked once a guild has reached 10 members , and allows a guild to distinguish itself from other guilds . Only the Guildmaster is able to create and modify the Guild ' s Heraldry . The Guildmaster first must purchase a tabard from the Guild Store , which costs 2000 gold . Then in the new Heraldry tab in the Guild menu , the Guildmaster is able to create the guild ' s very own tabard . They can select from a very large array of over 250 colors , 63 background styles and 136 crests , as well as a variety of tabard shapes and borders . Guild Traders . Guild Traders , also known as Guild Kiosks , are essentially public Guild Stores . Once a Guild wins the bid on , or buys out , a guild trader , the Guild ' s Store is able to be used by the public through that specific trader for one week ( or in the case of buyout , the remaining time left on the bidding cycle ) . Gold from sales is split between the selling player and the Guild bank . To use a Guild Trader , obviously , a Guild must have unlocked the Guild Store at 50 members . Once the remaining time is up , the Guild loses the ability to sell through the Guild Trader and must bid on / buy it again . Guild Traders can be found in every town in every zone with the exception of Cyrodiil , where Guild Stores can be used by the public through a specific keep if it is controlled by a guild , which does not cost any gold , as well as wandering the road . Ranks . Guilds start out with four ranks by default . A Guild can have up to 10 ranks which can be reordered , renamed and have their own logos . Any Guild can have any number of ranks regardless of member count . There cannot be two Guildmasters , but a rank can be set so it has all permissions enabled ( except for editing permissions , which is exclusive to the Guildmaster ) .