Norman Smiley Norman Anthony Smiley ( February 28 , 1965 ) is an English / American retired professional wrestler . He is best known for his appearances with the American professional wrestling promotion World Championship Wrestling from 1997 to 2001 . He is currently working for WWE as a trainer for WWE NXT . Championships held by Smiley over the course of his career include the CMLL World Heavyweight Championship and the WCW Hardcore Championship . Early life . Smiley was born in Northampton , England in the United Kingdom . In the early 1970s , his parents divorced and Smiley and his mother emigrated to Miami , Florida in the United States . Smiley attended Miami Beach Senior High School , where he took part in amateur wrestling and powerlifting . He graduated in 1984 . Professional wrestling career . Early career ( 1985 - 1997 ) . Norman Smiley trained under Boris Malenko and Dean Malenko before making his debut in 1985 on the Floridian independent circuit . He was originally known as " Black Magic " , then as the hated " Lord Henry Norman " . Smiley wrestled in the Japanese shoot - style group UWF International ( UWFi ) in 1988 and 1989 . In 1990 Smiley competed at the World Championship Wrestling Starrcade 1990 event teaming with Chris Adams against the team of Konnan and Rey Misterio , Sr . Consejo Mundial de Lucha Libre ( 1991 - 1995 ) . In 1991 , he began wrestling for Consejo Mundial de Lucha Libre in Mexico as " Black Magic " , winning the CMLL World Heavyweight Championship and holding it until losing to Silver King in 1994 . Extreme Championship Wrestling ( 1995 - 1996 ) . In 1995 and 1996 , he briefly competed in the Philadelphia , Pennsylvania - based Extreme Championship Wrestling promotion . World Championship Wrestling ( 1997 - 2001 ) . Smiley joined World Championship Wrestling in 1997 , wrestling primarily on " WCW Saturday Night " . After being removed from television , he returned several months later with a new gimmick . His new character saw him add the " Big Wiggle " to his repertoire of moves ; prior to this , his signature taunt was a mimed bow - and - arrow motion , informally dubbed " The Sacajaweah " . After knocking an opponent down , Smiley would perform a dance that he called the " Big Wiggle " . He later added the " Smiley Spank " , which saw him double an opponent over , straddle him , and perform a slapping motion with his hands . During his tenure in WCW , Smiley often teamed with Chris Adams . The duo had previously teamed together as the British participants in the 1990 NWA Pat O ' Connor tag team tournament , and were close friends . A heel turn began in a backstage interview on an episode of " WCW Saturday Night " when he told fans that he was European and that , as such , his name should be pronounced phonetically as " Nor - MAHN Smi - LAY . " He would insult the fans who mispronounced his name at establishments such as Waffle House and Piggly Wiggly . He then feuded with Chavo Guerrero , Jr . , on one occasion destroying Guerrero ' s hobby horse mascot , Pepè , by feeding it into a wood chipper on the January 11 , 1999 episode of " WCW Monday Nitro " . Despite Smiley ' s attempts to be a heel , fans seemed to enjoy his " big wiggle " and comedy antics , effectively turning him face . In 1999 , Smiley entered the hardcore division . Smiley ' s character was nicknamed " Screamin ' " Norman Smiley due to his fear of being hit by weapons . Smiley would also come to the ring wearing the jersey of a local professional sports team , along with padding and a football helmet to cushion blows . This comedic gimmick caused Smiley ' s popularity to soar , and he eventually became the first WCW Hardcore Champion by defeating Brian Knobs in a tournament final . During his two reigns , Smiley was a reluctant champion , even attempting to purposely lose matches ( although he invariably retained the title inadvertently , much to his chagrin ) . Smiley is the twice - longest WCW Hardcore Championship titleholder , at 51 and 42 days , respectively . Smiley feuded with Brian Knobs , Meng and Terry Funk during his tenures as WCW Hardcore Champion , recruiting Chris Jericho ' s former associate Ralphus to be his manager . With the assistance of Ralphus , he stole a backyard wrestling championship from a group of children during a vignette . Smiley remained in WCW until the company was sold to the World Wrestling Federation in March 2001 . He was not hired by the WWF following the sale . Independent circuit ( 2001 - 2007 ) . Smiley wrestled for the short - lived X Wrestling Federation and the World Wrestling All - Stars before returning to the independent circuit . Total Nonstop Action Wrestling ( 2002 , 2006 - 2007 ) . He wrestled briefly for Total Nonstop Action Wrestling in 2002 and then had several tryout matches with WWE in 2003 and 2004 . In February 2006 , he was backstage during the TNA pay - per - view Against All Odds 2006 , and he wrestled in an eight - man opening match on an episode of " TNA Impact ! " shortly thereafter , doing the Big Wiggle on Jeff Jarrett . At TNA Destination X 2006 on March 12 , 2006 , Smiley and Shark Boy lost to David Young and Elix Skipper . Smiley and Shark Boy upset Homicide and Machete of the LAX on the March 18 edition of " Impact ! " Smiley was inactive for several weeks following an attack at the hands of Scott Steiner , but returned on the June 29 , 2006 episode of " Impact ! " , losing to Monty Brown . On the February 16 , 2007 edition of " Impact ! " Smiley made his return , teaming with Shark Boy in a loss to LAX . World Wrestling Entertainment / WWE ( 2007 - present ) . Norman Smiley has now relocated to Tampa to work as a trainer for WWE ' s development territory , Florida Championship Wrestling . In early 2010 , he started making on - camera appearances as the lieutenant general manager of FCW but since August 2010 , he ' s been known on FCW TV as the liaison for the FCW president , Steve Keirn . Since then Smiley has continued to train for the WWE developmental territories , currently working with the NXT roster . Personal life . Norman Smiley is close personal friends with fellow professional wrestler and former WCW alumni Vampiro . He is the godfather of Vampiro ' s daughter Dasha .