claim: Rick Ross is uninterested in ever founding a record label.
evidence: EVER Manifesto is a free print publication that `` aims to inspire positive transformations in how we live by generating sustainable solutions for both work and play that are aimed at protecting our planet for future generations '' .. It is distributed at fashion shows and selected stores as well as published in PDF on its website .. fashion. fashion. PDF. Portable Document Format. The second issue of EVER Manifesto - EVER Bamboo - was released on October 2011 .. The offices of the magazine are located on the third floor of the Biscuit Building at 10 Redchurch Street , London , England .. London. London. The founders of the publication -LRB- Charlotte Casiraghi , Alexia Niedzielski , and Elizabeth von Guttman -RRB- announced its creation , website , and forthcoming debut manifesto in September 2009 .. Elizabeth von Guttman. Elizabeth von Guttman. Charlotte Casiraghi. Charlotte Casiraghi. The announcement coincided with a press conference for Citta dell ` arte Fashion  : Bio Ethical Sustainable Trend .