<i>The Black Shield of Falworth</i> lobby card
date: label: date made
content: 1954
notes: label: Description
content: Original lobby card for Universal International Pictures’ 1954 motion picture, <i>The Black Shield of Falworth</i>. Rudolph Maté directed this historical adventure about a peasant training to become a knight during the reign of King Henry IV. Tony Curtis, Janet Leigh, and David Farrar star in this film. This card depicts Myles kneeling before the Earl of Mackworth. <p>
label: Description
content: Lobby cards were once a popular form of advertisement for motion pictures. The publicity departments of Hollywood studios created cards featuring striking images of their latest films and delivered sets to theatres across the country. Lobby cards were created to entice future audiences and increase ticket sales.
label: Location
content: Currently not on view
topic: label: Subject
content: Movie
setName: label: See more items in
content: Culture and the Arts: Entertainment
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2009.0017.06.05
label: accession number
content: 2009.0017
objectType: label: Object Name
content: Movie Stills
label: Object Name
content: card
label: Object Name
content: lobby card
physicalDescription: label: Physical Description
content: paper (overall material)
label: Physical Description
content: ink (overall material)
label: Measurements
content: overall: 11 in x 14 in; 27.94 cm x 35.56 cm