Ruxton Radiator Emblem
notes: label: Description
content: This radiator emblem belonged to the Ruxton automobile, produced by the New Era Motors Company of New York, New York from 1929 until 1930. The Ruxton had a troubled manufacturing history. The Moon Motors Company of St. Louis originally agreed to produce the automobile, but when it was not produced in time, New Era attempted to take over the company. Kissel Motors was also contracted to build transmissions for the Ruxton, and with Moon’s production flagging, New Era attempted to buy Kissel’s stock to take over that company as well. Kissel chose to go into receivership, and the production of the Ruxton ended. The triangular emblem has a silver Sphinx on a black background, with a blue top in silver letters that reads “RUXTON.”
label: Description
content: Radiator emblems are small, colorful metal plates bearing an automobile manufacturer's name or logo that attached to the radiators grilles of early automobiles. Varying in shape and size, the emblems served as a small branding device, sometimes indicating the type of engine, place of manufacturing, or using an iconic image or catchy slogan to advertise their cars make and model. This emblem is part of the collection that was donated by Hubert G. Larson in 1964.
label: Location
content: Currently not on view
setName: label: See more items in
content: Work and Industry: Transportation, Road
label: See more items in
content: Radiator Emblems
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content: Transportation
label: See more items in
content: Road Transportation
creditLine: label: Credit Line
content: Hubert G. Larson
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: TR.325528.212
label: accession number
content: 260303
label: catalog number
content: 325528.212
objectType: label: Object Name
content: emblem, radiator
label: Other Terms
content: emblem, radiator; Road; Automobile