Large Capacity Shopping Cart
date: label: date made
content: ca 2011
notes: label: Description
content: This cart was used by shoppers at the Costco Wholesale warehouse store in Arlington, Virginia. Although its shape is typical of carts used since the end of the 1940s, it is designed with a deep and wide basket with a sturdy lower rack for carrying oversized-sized and bulk packaged goods.
label: Description
content: The convenience and carrying capacity of shopping carts play an important role in the sales of a self-service supermarket. Inventor of the earliest model of the shopping cart, Sylvan Goldman of Oklahoma City, described his idea in 1939 as a "combination of basket and carriage." The frame he devised held two baskets and was like a folding chair with wheels. In 1946, Orla E. Watson of Kansas City, developed these <i>telescoping</i> shopping carts that were "always ready" and required no assembly or disassembly of components before or after use.
label: Description
content: Since their inception in the 1950s, warehouse stores represented a new, highly efficient model for distributing food and other goods to consumers at reduced prices. For shoppers, warehouse stores offered a radical alternative to the meticulously arranged supermarkets that had become so popular with the rise of suburbs in the postwar period.
setName: label: See more items in
content: Work and Industry: Retail and Marketing
label: See more items in
content: Food
label: See more items in
content: FOOD: Transforming the American Table 1950-2000
label: Exhibition
content: Food: Transforming the American Table
label: Exhibition Location
content: National Museum of American History
creditLine: label: Credit Line
content: Gift of Costco Wholesale
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2011.0233.01
label: accession number
content: 2011.0233
label: catalog number
content: 2011.0233.01
objectType: label: Object Name
content: shopping cart
physicalDescription: label: Physical Description
content: metal (overall material)
label: Physical Description
content: plastic (wheels and trim material)
label: Measurements
content: overall: 44 in x 30 in x 46 in; 111.76 cm x 76.2 cm x 116.84 cm
label: Measurements
content: part: wheel: 5 in; 12.7 cm