Dick Tracy Secret Service Patrol
date: label: date made
content: 1938-1939
name: label: Associated Name
content: Gould, Chester
label: maker
content: Quaker Oats Company
notes: label: Description
content: 5 pointed star badge surrounded by laurel wreath. Image of cartoon detective Dick Tracy.
label: Description
content: This badge was a premium awarded to members of the <i>Dick Tracy Secret Service Patrol</i>, a "secret society" sponsored by Quaker Puffed Oats and Rice cereal. Children sent in package box tops and about ten cents to the company, and in return, they received a badge, a pledge, a code book, and a "Detecto-Kit."
label: Description
content: Quaker ran this promotion to capitalize on the success of the Dick Tracy radio program. The serial, folowing the exploits of the titular police detective, ran from 1934- 1948, taking some time off during the war years.
label: Description
content: Dick Tracy was originally created by Chester Gould in 1931 as a newspaper comic strip. Gould authored the strip until 1977, when it was taken over by other writers. Over the years, the character has been interpreted on radio, film and television.
label: Location
content: Currently not on view
topic: label: Subject
content: Radio
label: Subject
content: Radio broadcasts
label: web subject
content: Entertainment
label: Subject
content: Comics
setName: label: See more items in
content: Culture and the Arts: Entertainment
creditLine: label: Credit Line
content: Bequest of Edith R. Meggers
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: CL.314637.00511
label: catalog number
content: 314637.00511
label: accession number
content: 314637
objectType: label: Object Name
content: Badge
physicalDescription: label: Physical Description
content: plastic (overall material)
label: Measurements
content: overall: 2 3/4 in x 2 in; 6.985 cm x 5.08 cm