Marshall Fields Credit Card
notes: label: Description
content: This Marshall Field’s Regards credit card belonged to Ms. Joanne Klein during the 1990s. While a store-issued charge card was once a way to extend credit to reputable customers, by the 1990s they became an avenue for department stores to encourage repeat shoppers and store loyalty by providing perks through store credit cards. For instance, Marshall Field’s Regards card granted the holder a free cup of coffee at the stores’ coffee bar. Store issued cards also gave the store insight into the consumer’s purchasing patterns and shopping behavior.
setName: label: See more items in
content: Work and Industry: Production and Manufacturing
label: See more items in
content: Industry & Manufacturing
label: See more items in
content: American Enterprise
label: Exhibition
content: American Enterprise
label: Exhibition Location
content: National Museum of American History
creditLine: label: Credit Line
content: Gift of Joanne and James A. Klein
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2013.0231.02
label: catalog number
content: 2013.0231.02
label: accession number
content: 2013.0231
objectType: label: Object Name
content: store card
physicalDescription: label: Physical Description
content: plastic (overall material)
label: Physical Description
content: bronze tone (overall color)
label: Measurements
content: overall: 2 1/8 in x 3 3/8 in x 1/32 in; 5.3975 cm x 8.5725 cm x .07938 cm