License plate – I AM MADD
notes: label: Description
content: Candace Lightner founded Mothers Against Drunk Drivers (MADD), a citizens’ movement to fight leniency and indifference toward drinking and driving, in 1980. The California mother of three took action shortly after her daughter Cari, 13, was buried. An intoxicated driver had struck Cari from behind and killed her as she walked to a school carnival in her neighborhood. MADD and its local chapters organized community vigils, marches, and campaigns to press for tougher laws and greater public awareness. These initiatives led to new state laws holding intoxicated drivers accountable. New sobriety checkpoints, designated driver programs, and federal legislation raising the minimum drinking age to 21 kept intoxicated drivers off the road. Since its inception, MADD has been instrumental in lowering the highway fatality count due to driving while intoxicated.
setName: label: See more items in
content: Work and Industry: Transportation, Road
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content: America on the Move
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content: Transportation
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content: Road Transportation
label: Exhibition
content: America On The Move
label: Exhibition Location
content: National Museum of American History
creditLine: label: Credit Line
content: Gift of Candace Lightner
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2011.0245.07
label: catalog number
content: 2011.0245.07
label: accession number
content: 2011.0245
objectType: label: Object Name
content: backpack
label: Object Name
content: license plate
physicalDescription: label: Physical Description
content: aluminum (overall material)
label: Measurements
content: overall: 6 in x 12 in x 1/16 in; 15.24 cm x 30.48 cm x .15875 cm