Moon Radiator Emblem
notes: label: Description
content: This radiator emblem belonged to a Moon brand vehicle that was manufactured by the Moon Motor Car Company of St. Louis, Missouri between 1905 and 1929. Moon started out manufacturing buggies and then began producing cars of high quality with a European style. The radiator design for the 1919 touring car came from Rolls-Royce, indicating the class to which Moon aspired. The oval emblem has a black enamel background with a winged top and white bottom cartouche. The emblem has a waning silver moon with the text “MOON/reg. U.S. Pat. Off.” in the center. The text “MOON MOTOR CAR Co./ST. LOUIS, MO. USA” is in silver in the white cartouche.
label: Description
content: Radiator emblems are small, colorful metal plates bearing an automobile manufacturer's name or logo that attached to the radiators grilles of early automobiles. Varying in shape and size, the emblems served as a small branding device, sometimes indicating the type of engine, place of manufacturing, or using an iconic image or catchy slogan to advertise their cars make and model. This emblem is part of the collection that was donated by Hubert G. Larson in 1964.
setName: label: See more items in
content: Work and Industry: Transportation, Road
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content: Radiator Emblems
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content: America on the Move
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content: Transportation
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content: Road Transportation
label: Exhibition
content: America On The Move
label: Exhibition Location
content: National Museum of American History
creditLine: label: Credit Line
content: Hubert G. Larson
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: TR.325528.169
label: accession number
content: 260303
label: catalog number
content: 325528.169
objectType: label: Object Name
content: emblem, radiator
label: Other Terms
content: emblem, radiator; Road; Automobile