Nordette Oral Contraceptive
date: label: date made
content: 1994
name: label: maker
content: Wyeth-Ayerst Laboratories
notes: label: Description (Brief)
content: The popularity of “the Pill” created a new market for pharmaceutical companies. For the first time, healthy women would be taking medication for an extended period of time. Pill manufacturers developed unique packaging in order to distinguish their product from those of their competitors and build brand loyalty. Packaging design often incorporated a “memory aid” to assist women in tracking their daily pill regimen, as well as styled cases to allow pills to be discreetly carried in bags and purses. The National Museum of American History’s Division of Medicine and Science’s collection of oral contraceptives illustrates some of the changes that the packaging and marketing of the Pill underwent from its inception in 1960 to the present.
label: Description (Brief)
content: Wyeth Laboratories of Philadelphia, Pennsylvania, produced this Nordette brand oral contraceptive around 1982. The 28-pill regimen is in a grey blister pack, in a grey plastic holder with the days of the week inscribed around the rim. The pills slide into a grey plastic sleeve for carrying. The monthly regimen consists of 21 peach hormonal tablets, and 7 inert pink tablets. The prescription comes with a booklet containing user information entitled “On your way with Nordette.”
label: Location
content: Currently not on view
place: label: place made
content: United States: Pennsylvania, Philadelphia
topic: label: Subject
content: Birth Control/Contraception
label: Subject
content: Women's Health
setName: label: See more items in
content: Medicine and Science: Medicine
label: See more items in
content: Health & Medicine
label: See more items in
content: Birth Control
creditLine: label: Credit Line
content: Gift of Gladys Johnson
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2004.0118.05
label: accession number
content: 2004.0118
label: catalog number
content: 2004.0118.05
objectType: label: Object Name
content: contraceptive, oral
physicalDescription: label: Physical Description
content: levonorgestrel, 0.15 mg (drug active ingredients)
label: Physical Description
content: ethinyl estradiol, 30 mcg (drug active ingredients)
label: Physical Description
content: plastic (sleeve material)
label: Physical Description
content: plastic (blister pack material)
label: Physical Description
content: aluminum foil (blister pack material)
label: Physical Description
content: paper (leaflets material)
label: Measurements
content: overall: 18.33 cm x 5.85 cm x .5 cm; 7 3/16 in x 2 5/16 in x 3/16 in
label: Measurements
content: overall: 7 1/4 in x 2 1/4 in x 1/4 in; 18.415 cm x 5.715 cm x .635 cm