Advertisement for Prom snowboard outerwear company with Shannon Dunn and Tina Basich
date: label: date made
content: 1994
notes: label: Description (Brief)
content: Advertisement for Prom snowboard outerwear company designed by Shannon Dunn and Tina Basich depicts Dunn and Basich in prom dresses looking up at the camera. Dunn’s direct involvement in the design and production of these women specific products was instrumental in moving the sport forward for women and girl’s continued participation. Her snowboarding clothing line opened the sport up by providing gender specific fashion to the masses. More companies began offering women specific products allowing for growth in the sport as well as the snow sports industry.
label: Description (Brief)
content: Shannon Dunn (Downing) began snowboarding in 1988 at age 16, in her hometown of Steamboat Springs, Colorado when the sport was just gaining traction on an international level. In 1985, snowboarding became more relevant as a competitive sport with the arrival of sport specific magazines and videos, the introduction of international snowboard competitions and the acceptance of snowboarding in more resorts throughout the United States. By the late 1980s, women were beginning to enter contests hoping to spark a desire in younger girls to participate. Dunn began competing a year after she started snowboarding and took first in the 1989 Halfpipe Rocky Mountain Amateur Series and second place overall. By 1990 she was competing in the pro circuit and won third in the 1990 Body Glove Snowbout. From 1991 through 1997, Dunn was a consistent first place finisher at the pro contests and won gold in halfpipe at the first ever Winter X Games in 1997. She went on to earn a spot on the inaugural Olympic snowboarding team and became the first American athlete to medal in snowboarding winning the Bronze medal in half pipe at Nagano. Dunn continued her domination of the medal stand on the pro circuit until the 2002 Salt Lake City games where she came in fifth as American Kelly Clark to gold. After the 2002 Games Dunn retired in order to concentrate on her family. Dunn co-founded “Boarding for Breast Cancer” in 1996 and continues her philanthropic work.
label: Location
content: Currently not on view
topic: label: name of sport
content: Snowboarding
label: level of sport
content: Professional
label: web subject
content: Women
setName: label: See more items in
content: Culture and the Arts: Sport and Leisure
label: See more items in
content: Sports & Leisure
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2021.0071.08
label: accession number
content: 2021.0071
label: catalog number
content: 2021.0071.08
objectType: label: Object Name
content: advertisement, snowboarding
physicalDescription: label: Physical Description
content: paper (overall material)
label: Measurements
content: overall: 10 3/4 in x 8 in; 27.305 cm x 20.32 cm