embosser
notes: label: Description (Brief)
content: One (1) embosser
label: Description (Brief)
content: Black and silver embosser. Embosses "Trade Mark" with an Anchor symbol
label: Description
content: In 1981, San Francisco, California's Anchor Brewing Company trademarked “Anchor Steam Beer,” forcing other brewers who made the steam beer style to identify their beers as “California Common Beer.” Beer style guidelines published by the Beer Judge Certification Program define a successful California Common as “lightly fruity ... with firm, grainy maltiness, interesting toasty and caramel flavors, and showcasing rustic, traditional American hop characteristics.”
label: Description
content: Anchor Brewing Company opened in San Francisco, California, in 1896. It was one of multiple breweries that brewed steam beer, a style that had originated in San Francisco. Steam beer was first brewed by immigrant German brewers in mid- and late-nineteenth-century San Francisco and became popular among Gold Rush crowds who filled the city’s saloons. Though a lager, the warmer temperatures allowed during the beer’s production—historically unavoidable in northern California prior to mechanical refrigeration—enabled the development of certain ale-like characteristics. The style likely derived its name from the signature hiss that resulted from tapping a keg of this highly carbonated beer, as well as the steam it produced when sitting in open fermentation tanks on cool Bay Area evenings. In addition to Cream Ale, of Genesee, New York, and Kentucky Common, of Louisville, Kentucky, steam beer, or California Common, is among a handful of beer styles that are unique to particular American places.
label: Description
content: In 1965, Fritz Maytag III purchased the historic but struggling Steam Beer Brewing Company (later, Anchor Brewing Company). With his entrepreneurial roots and zeal for science, Maytag revitalized the brewery. He perfected the brewery’s recipe for steam beer and brewed European styles—porter, barleywine, pale ale—then unfamiliar to many Americans. As a self-taught brewer and savvy entrepreneur, Maytag inspired many who dreamed of opening their own small breweries. Historians consider Anchor Brewing Company to have been the first post-Prohibition American microbrewery. Microbreweries, brewpubs, and “craft” breweries proliferated throughout the nation in the 1970s, 1980s, and beyond. In August 2023, Sapporo USA liquidated Anchor Brewing Company.
label: Location
content: Currently not on view
setName: label: See more items in
content: Work and Industry: Food Technology
creditLine: label: Credit Line
content: Gift of Anchor Brewing Company through Mike Minami
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2023.0113.38
label: accession number
content: 2023.0113
label: catalog number
content: 2023.0113.38
objectType: label: Object Name
content: embosser
physicalDescription: label: Measurements
content: overall: 7 in x 5 1/2 in x 2 in; 17.78 cm x 13.97 cm x 5.08 cm