Lyndiol Oral Contraceptive
date: label: date made
content: 1988
name: label: maker
content: N. V. Organon
notes: label: Description (Brief)
content: The popularity of “the Pill” created a new market for pharmaceutical companies. For the first time, healthy women would be taking medication for an extended period of time. Pill manufacturers developed unique packaging in order to distinguish their product from those of their competitors and build brand loyalty. Packaging design often incorporated a “memory aid” to assist women in tracking their daily pill regimen, as well as styled cases to allow pills to be discreetly carried in bags and purses. The National Museum of American History’s Division of Medicine and Science’s collection of oral contraceptives illustrates some of the changes that the packaging and marketing of the Pill underwent from its inception in 1960 to the present.
label: Description (Brief)
content: N.V. Organon of Oss, Holland, manufactured this Lyndiol brand oral contraceptive around 1988. Lyndiol came in a 22-pill monthly dosage (instead of the customary 21) following the manufacturer’s belief that “maximum patient reliability” could be achieved if each new cycle of tablets could begin and end on the same fixed day of the week. The silver blister pack has 21 pills arranged in a circular pattern around the edge, with the last pill in the center of the package. Each pill (except the last) is labeled with the day of the week in English and Chinese. The front of the box bears a slogan in Chinese, roughly translated as “Follow your wishes and avoid getting pregnant.”
label: Location
content: Currently not on view
place: label: place made
content: Netherlands: North Brabant, Oss
topic: label: Subject
content: Birth Control/Contraception
label: Subject
content: Women's Health
setName: label: See more items in
content: Medicine and Science: Medicine
label: See more items in
content: Health & Medicine
label: See more items in
content: Birth Control
creditLine: label: Credit Line
content: Gift of Kiehl's Inc.
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 1989.0196.203
label: catalog number
content: 1989.0196.203
label: accession number
content: 1989.0196
objectType: label: Object Name
content: contraceptive, oral
label: Other Terms
content: contraceptive, oral; Pharmaceuticals; Contraceptive; Tablets
physicalDescription: label: Physical Description
content: foil (blister pack material)
label: Physical Description
content: ethinylestradiol, 50 mcg (drug active ingredients)
label: Physical Description
content: cardboard (box material)
label: Physical Description
content: plastic (blister pack material)
label: Physical Description
content: paper (booklet material)
label: Physical Description
content: lynestrenol, 2.5 mg (drug active ingredients)
label: Measurements
content: overall: 1.7 cm x 7.4 cm x 10.3 cm; 11/16 in x 2 15/16 in x 4 1/16 in
label: Measurements
content: overall: 4 1/8 in x 3 in x 5/8 in; 10.4775 cm x 7.62 cm x 1.5875 cm