A Textbook of Brewing Volume Two
date: label: date made
content: 1958
notes: label: Description
content: Fritz Maytag III, owner of Anchor Brewing Company from 1965 to 2010, collected textbooks to learn techniques of brewing and sanitation. Maytag remembered falling asleep with this textbook on his lap during his early years at Anchor, exhausted after long days in the brewery.
label: Description
content: Born in 1937, Maytag grew up in Iowa, where his father ran the Maytag Washing Machine Company. Later, he moved to northern California to attend college and graduate school at Stanford University. In 1965, restless and yearning for new direction, Maytag jumped at the chance to purchase San Francisco’s historic but struggling Steam Beer Brewing Company (later, Anchor Brewing Company).
label: Description
content: With his entrepreneurial roots and zeal for science, Maytag revitalized the brewery. He perfected the brewery’s recipe for steam beer, an effervescent style that had originated in nineteenth-century San Francisco, and brewed European styles—porter, barleywine, pale ale—then unfamiliar to many Americans.
label: Description
content: As a self-taught brewer and savvy entrepreneur, Maytag inspired many who dreamed of opening their own small breweries. Historians consider Anchor Brewing Company to have been the first post-Prohibition microbrewery. Microbreweries, brewpubs, and “craft” breweries proliferated throughout the nation in the 1970s, 1980s, and beyond.
setName: label: See more items in
content: Work and Industry: Food Technology
label: Exhibition
content: Food: Transforming the American Table
label: Exhibition Location
content: National Museum of American History
creditLine: label: Credit Line
content: Gift of Anchor Brewing Co.
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2017.0253.02
label: catalog number
content: 2017.0253.02
label: accession number
content: 2017.0253
objectType: label: Object Name
content: textbook
physicalDescription: label: Physical Description
content: Publishers cloth binding in maroon cotton starch filled buckram cloth with original paper dust jacket wrapped around it, Dust jacket is printed in red and dark brown inks on off white paper. (overall production method/technique)
label: Physical Description
content: paper (overall material)
label: Physical Description
content: white; red (overall color)
label: Measurements
content: overall: 10 in x 6 1/2 in x 1 1/2 in; 25.4 cm x 16.51 cm x 3.81 cm