Printed advertisement for the television series Sanchez of Bel-Air
date: label: date made
content: 1986
notes: label: Description (Brief)
content: Printed advertisement for the television series Sanchez of Bel-Air. The color advertisement, cut from a magazine, features a photograph of a hard shell taco filled with ground beef, lettuce, tomatoes, and cheddar cheese on a plate next to a glass of sparkling wine. Text printed below the photo reads "Can a street-wise family survive on easy street? Watch 'Sanchez of Bel Air,' an all-new comedy series, only on USA. See it once, and you'll have a craving for Mexican every Friday night."
label: Description (Brief)
content: Sanchez of Bel Air was a sitcom created by Dave Hackel and April Kelly that aired on the USA Network from October 3 to December 26, 1986. The show was a loose adaptation of The Beverly Hillbillies’ concept of a family’s dramatic change in fortune, following the Sanchez family’s move to the Bel Air neighborhood of Los Angeles, California. The series was criticized for its inattention to Hispanic culture, with few Latinos on its writing staff. Sanchez of Bel Air was a landmark for the establishment of residual payment system between production companies and the Screen Actors Guild. It was the first basic show that had a contract for a residual agreement for reruns. The formula reached in this contract has served as a blanket for other contracts and is often referred to as the "Sanchez Formula."
label: Location
content: Currently not on view
topic: label: Subject
content: Television
label: Subject
content: Latino
setName: label: See more items in
content: Culture and the Arts: Entertainment
label: See more items in
content: Popular Entertainment
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2023.0103.02
label: accession number
content: 2023.0103
label: catalog number
content: 2023.0103.02
objectType: label: Object Name
content: advertisement
physicalDescription: label: Physical Description
content: paper (overall material)
label: Physical Description
content: printed (overall production method/technique)
label: Measurements
content: overall: 11 in x 8 1/2 in; 27.94 cm x 21.59 cm