McDonald's Clam Shell Container
date: label: date made
content: 1980 - 1989
label: Associated Date
content: 1975-1990
notes: label: Description
content: This gingham off-white and brown, polystyrene clam shell food container held McDonald’s Chicken McNuggets. On the lid of the container in brown lettering it says “Chicken McNuggets™,” “McDonald’s®” with the double arches logo. In the early 1980s, McDonald’s® Corporation tasked a small group of people to solve the technical problem of machine producing a chicken nugget that appeared to be cut by hand. In 1983, the Chicken McNugget® was introduced to the national market and was a huge success.
label: Description
content: The McDonald’s Corporation is one of the most recognizable hamburger restaurants in the United States. As of 2011, the McDonald’s Corporation and franchisees were operating in 119 countries with 1.9 million employees, making it the 4th largest employer in the world.
label: Description
content: In 1940, Richard (Dick) and Maurice (Mac) McDonald opened the first McDonald’s Bar-B-Q drive-in restaurant in San Bernardino, California. In 1948, the brothers redesigned their menu, centering on the 15 cent hamburger. In 1954, Ray Kroc, a Multimixer (milkshake machine) salesman, became interested in the McDonalds brothers’ high volume restaurant. He worked out a deal with the brothers to be their franchising agent and opened the first franchise location in Illinois the following year. Under Kroc’s direction, the company grew to become the giant we know today.
setName: label: See more items in
content: Work and Industry: Retail and Marketing
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content: Food
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content: Advertising
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content: American Enterprise
label: Exhibition
content: American Enterprise
label: Exhibition Location
content: National Museum of American History
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 1998.0349.08
label: accession number
content: 1998.0349
label: catalog number
content: 1998.0349.08
objectType: label: Object Name
content: container
physicalDescription: label: Physical Description
content: polystyrene (overall material)
label: Measurements
content: overall: 13 cm x 13.5 cm x 7 cm; 5 1/8 in x 5 5/16 in x 2 3/4 in