MARS Cookie or Candy Jar
notes: label: Description
content: This is a ceramic cookie or candy jar with a lid made to look like a cooking stove. Both sides of the base have “m&m’s” in raised red letters, the front is painted to look like a window on an oven, and the lid has two molded figures that look like a red and yellow “m&m’s” who are looking at a pot of chocolate. The cookie jar was made for Mars, Inc.
label: Description
content: Mars, Inc. was started by Frank C. Mars in 1911 in Takoma, Washington. Frank’s first venture failed within a short while and he moved back to Minnesota where he started again in 1920 with another candy factory, which was incorporated in 1929 as Mars, Inc. This time, with the help of his son, Forrest Mars, Sr., the business took off. In 1923, they introduced the Milky Way® which became an instant success. In 1941, the company released m&m’s® first as a military ration during WWII, but later the candy was advertised to moms as the candy that “melts in your mouth, not in your hand.” Over the years, Mars, Inc. has diversified its holdings to include chocolate and candy, pet food, food staples and Wrigley’s™ gum. Mars, Inc. is still 100% family owned, currently run by the grandchildren of Frank Mars. It has grown to an international multi-billion dollar company, employing at least 72,000 people worldwide (2013).
label: Location
content: Currently not on view
place: label: place made
content: China
setName: label: See more items in
content: Work and Industry: Production and Manufacturing
label: See more items in
content: Advertising
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content: American Enterprise
creditLine: label: Credit Line
content: Gift of MARS Inc.
dataSource: label: Data Source
content: National Museum of American History
identifier: label: ID Number
content: 2014.0009.02
label: catalog number
content: 2014.0009.02
label: accession number
content: 2014.0009
objectType: label: Object Name
content: cookie jar
physicalDescription: label: Physical Description
content: ceramic (overall material)
label: Physical Description
content: white (overall color)
label: Physical Description
content: red (overall color)
label: Physical Description
content: yellow (overall color)
label: Physical Description
content: blue (overall color)
label: Physical Description
content: brown (overall color)
label: Physical Description
content: grey (overall color)
label: Physical Description
content: black (overall color)
label: Measurements
content: overall: 10 1/2 in x 7 in x 5 3/4 in; 26.67 cm x 17.78 cm x 14.605 cm