Advertisement for the Poro System Scalp and Hair Treatment
date: label: Date
content: after 1917
name: label: Distributed by
content: Poro System, American, 1902 - 1951
label: Subject of
content: Annie Malone, American, 1869 - 1957
notes: label: Description
content: A cardboard sign advertising the “Poro” System Scalp and Hair Treatment developed by Annie Malone. The advertisement is white with a gold border. The product name is centered towards the top of the sign in green text that reads, [“TRADE / PORO / MARK” / SYSTEM] in green ink with the words [TRADE] and [MARK] printed vertically to bookend the word [PORO]. Below is green and yellow text in varying fonts, that read, [SCALP AND HAIR TREATMENT / 1st TREATMENT INCLUDING / 1 BOX “PORO’ HAIR GROWER .… $1.50 / FOLLOWING TREATMENTS GIVEN / Every 2 Weeks …. $1.00 / [ditto mark] 3 [ditto mark] …. 1.00 / More than 4 Weeks …. 1.00 / “PORO” HAIR GROWER / PER / BOX / .50 / AGENTS WORKING FOR LESS WILL NOT BE SUPPLIED / Mrs. Ann Pope Turnbo Malone / Poro Corner St. Louis, MO.]. To the left of the text are two graphics of a glass bottle filled with a yellow solution and a tin. The illustrated labels on the bottle and tin identify them as “Poro” Hair Grower products. There are two holes punched along the top, middle edge of the sign and a piece of string has been threaded through and knotted into a loop for hanging the sign. There is an inscription in pencil on the back of the sign.
place: label: Place printed
content: Saint Louis, Missouri, United States, North and Central America
topic: label: Topic
content: African American
label: Topic
content: Advertising
label: Topic
content: American West
label: Topic
content: Business
label: Topic
content: Hair
label: Topic
content: Women
setName: label: See more items in
content: National Museum of African American History and Culture Collection
label: Classification
content: Memorabilia and Ephemera - Advertisements
creditLine: label: Credit Line
content: Collection of the Smithsonian National Museum of African American History and Culture
dataSource: label: Data Source
content: National Museum of African American History and Culture
identifier: label: Object number
content: 2016.90.3
objectType: label: Type
content: advertisements
objectRights: label: Restrictions & Rights
content: No Known Copyright Restrictions
label: Restrictions & Rights
content: Proper usage is the responsibility of the user.
physicalDescription: label: Medium
content: ink on cardboard with string
label: Dimensions
content: H x W: 10 11/16 × 13 7/8 in. (27.2 × 35.2 cm)