Package of Maxi Light Beauty Soap
date: label: Date
content: 2014
name: label: Manufactured by
content: Nouvelle Parfumerie Gandour, Ivorian, founded 1965
notes: label: Description
content: A bar of soap (2014.284.1a), box (2014.284.1b), and advertising insert (2014.284.1c) of the brand “Maxi Light."
label: Description
content: A round, off-white bar of Maxi Light Beauty Soap. The soap is in is in sealed plastic wrapping and is molded on top with the brand's flower-shaped logo, a stylized flower with three (3) petals and two (2) leaves, followed by the text [MAXI LIGHT] in the center of a molded circle. The bar of soap is inherently flat on the bottom.
label: Description
content: A thin, square cardboard box (2014.284.1b) for skin lightening soap. The box features an image of a woman on the left side of the box against a brown to white gradient background. She is pictured seated, with her back to the viewer with her proper left arm bent above and behind her with her hand resting at the base of her neck. Her proper right hand is resting on her proper right knee. The woman is bare down to the waist and wears a light yellow towel around her waist that covers her thighs. To the right of the image is Maxi Light’s flower-shaped logo and black text with the brand name and featured ingredients [MAXI / LIGHT / Vitamins /A & E / Oligoelement]. A tan curved geometric element surrounds the image and black text. Along the bottom is white text with additional information about the product: [Beauty Soap / Lightening & Purifying / 120 g Sabonete de Beleza - Clareador e Purificador 4.2 oz.]. The remaining sides of the box are filled with information about the product, ingredients, manufacturing information, and use, in English, French, and Portuguese.
label: Description
content: An advertising insert (2014.284.1c) for Maxi Light beauty products. The front on the insert features an image of a woman on the left side. She is pictured seated, with her back to the viewer with her proper left arm bent above and behind her with her hand resting at the base of her neck. Her proper right hand is resting on her proper right knee. The woman is bare down to the waist and wears a light yellow towel around her waist that covers her thighs. To the right of the image is black and brown text with the brand and featured ingredients [MAXI / LIGHT / MAXI SOINS / CARE / MAXI CLARTÉ / CLEAR / MAXI BEAUTÉ / BEAUTY / Vitamins / A & E / Oligoélément]. A tan curved geometric element surrounds the image and black text. Along the bottom are images of various different Maxi Light products and the manufacturer’s name and seal. The back of the sheet includes a list of products and their purpose and use in three (3) languages, English, French, and Portuguese.
place: label: Place made
content: Abidjan, Côte d'Ivoire, West Africa, Africa
topic: label: Topic
content: African American
label: Topic
content: Africa
label: Topic
content: Beauty culture
label: Topic
content: Colorism
label: Topic
content: Multilingual communication
setName: label: See more items in
content: National Museum of African American History and Culture Collection
label: Classification
content: Accessories and Personal Effects
creditLine: label: Credit Line
content: Collection of the Smithsonian National Museum of African American History and Culture
dataSource: label: Data Source
content: National Museum of African American History and Culture
identifier: label: Object number
content: 2014.284.1abc
objectType: label: Type
content: cosmetics
objectRights: label: Restrictions & Rights
content: Unknown - Restrictions Possible
label: Restrictions & Rights
content: Rights assessment and proper usage is the responsibility of the user.
physicalDescription: label: Medium
content: soap (brick) and plastic;
label: Medium
content: ink on cardboard;
label: Medium
content: ink on paper
label: Dimensions
content: H x W x D (2014.284.1a Soap and wrapper): 4 × 3 9/16 × 1 11/16 in. (10.2 × 9 × 4.3 cm)
label: Dimensions
content: H x W x D (2014.284.1b Box): 3 1/4 × 3 5/16 × 1 5/8 in. (8.3 × 8.4 × 4.1 cm)
label: Dimensions
content: L x W (2014.284.1c Advertising insert): 8 1/16 × 3 9/16 in. (20.5 × 9 cm)