Advertisings Benevolent Dictators
name: label: Collection Creator
content: Ayer (N W) Incorporated.
label: Collection Creator
content: Cummings, Barton A., 1914-1994 (advertising executive)
label: Collection Creator
content: Brower, Charles H.
label: Collection Creator
content: Bolte, Brown
label: Collection Creator
content: Bond, Edward L., Jr.
label: Collection Creator
content: Bernbach, William
label: Collection Creator
content: Ogilvy, David
label: Collection Creator
content: O'Toole, John
label: Collection Creator
content: Seaman, Alfred J.
label: Collection Creator
content: Schultz, Arthur W.
label: Collection Creator
content: Matthews, Len
label: Collection Creator
content: Marsteller, William
label: Collection Creator
content: O'Conner, Neal W.
label: Collection Creator
content: Mithun, Raymond O.
label: Collection Creator
content: Meyer, Ed
label: Collection Creator
content: Harper, Marion, 1916-1989 (advertising executive)
label: Collection Creator
content: Healy, Robert
label: Collection Creator
content: Hagopian, Lewis T.
label: Collection Creator
content: Jacoby, Robert F.
label: Collection Creator
content: Fatt, Arthur
label: Collection Creator
content: Fitzgerald, Clifford
label: Collection Creator
content: Foote, Emerson
label: Collection Creator
content: Gilliatt, Neal
label: Collection Creator
content: Foley, Paul
label: Collection Creator
content: Thiele, Edward
label: Collection Creator
content: Tinker, Jack
setName: label: See more items in
content: Barton Cummings Papers
unitdate: label: Date
content: 1985, undated
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0421, Series 4
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents
content: Consist of transcripts for twenty-three of twenty-six interviews Cummings conducted with legendary advertising men. Fifteen of these interviews were edited and published in "Advertising's Benevolent Dictators, Crain Books, 1984. In addition, there is a videocassette (u-matic) titled The Benevolent Dictators Luncheon of the Century 1985. Materials are arranged in alphabetical order by the name of the interviewee.