IAC Group Advertising Collection
name: label: Donor
content: Alcantara-Diaz, Gabriela
label: Creator
content: IAC Group
label: Names
content: Johnnie Walker and Sons, Ltd.
label: Names
content: Publix Super Markets
topic: label: Topic
content: advertising
label: Topic
content: advertising -- Groceries
label: Topic
content: advertising -- Alcoholic beverages
label: Topic
content: Minorities in advertising
label: Topic
content: Advertising agencies
acqinfo: label: Provenance
content: Donated to the Archives Center by the IAC Group, through Gabriela Alcantara-Diaz,  in 2015.
creator: label: Donor
content: Alcantara-Diaz, Gabriela
label: Creator
content: IAC Group
setName: label: See more items in
content: IAC Group Advertising Collection
abstract: label: Summary
content: This collection contains IAC group advertising materials for Johnnie Walker Black Label and Publix grocery stores in both English and Spanish.
bioghist: label: Biographical / Historical
content: IAC group is an advertising firm founded in 1978 based in Miami, Florida. It focuses on marketing products to affluent Latinos. Included in the collection are advertisements for Publix grocery stores in 1989 and Johnnie Walker Black Label Whiskey in 1991, 1993, and 1996.
physdesc: label: Extent
content: 0.15 Cubic feet (1 box)
unitdate: label: Date
content: 1989 - 1996
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.1366
objectType: label: Type
content: Collection descriptions
label: Type
content: Archival materials
arrangement: label: Arrangement
content: The collection is arranged into one series.
processinfo: label: Processing Information
content: Collection processed by Holly Nelson.
scopecontent: label: Scope and Contents
content: The collection contains print advertisements for Publix Grocery Store and for Johnnie Walker Black Label, created by the IAC Group.