Gold Bond-Good Humor Collection
name: label: Creator
content: Good Humor Corporation.
label: Names
content: Eisenhower, Dwight D. (Dwight David), 1890-1969
label: Names
content: Eisenhower, Mamie Doud, 1896-1979
topic: label: Topic
content: Television broadcasting
label: Topic
content: Ice cream industry
label: Topic
content: Game shows -- Television
label: Topic
content: Packaging -- 1930-1950
acqinfo: label: Provenance
content: The collection was donated by Gold Bond-Good Humor Ice Cream, through Lawrence Link on June 18, 1992.
creator: label: Creator
content: Good Humor Corporation.
setName: label: See more items in
content: Gold Bond-Good Humor Collection
abstract: label: Summary
content: A collection photographs and corporate records from the Good Humor Company, purveyors of ice cream products.
physdesc: label: Extent
content: 2 Cubic feet (4 boxes)
phystech: label: Physical Characteristics and Technical Requirements
content: Gloves must be worn when handling unprotected photographs and negatives. There are no reference copies of the audiovisual materials. Use of these materials requires special arrangement with Archives Center staff.
unitdate: label: Date
content: 1927 - 1991
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0451
objectType: label: Type
content: Collection descriptions
label: Type
content: Archival materials
label: Type
content: Phonograph records
label: Type
content: Pamphlets
label: Type
content: Sound recordings
label: Type
content: Sales catalogs
label: Type
content: Training manuals
label: Type
content: Cartoons (humorous images)
label: Type
content: Wrapping materials
label: Type
content: Decalcomania
label: Type
content: Catalogs
label: Type
content: Packaging materials
arrangement: label: Arrangement
content: The collection is divided into four series.

Series 1, Sales and Business Materials, 1927-1991

Series 2, Packaging, 1968-1981

Subseries 1, Labels, undated

Subseries 2, Wrappers,  1968-1981

Subseries 3, Boxes, undated

Series 3, Photographs, 1931-1971

Series 4, Audiovisual, undated

Subseries 1, Audio Discs, undated

Subseries 2, Videotape, undated
processinfo: label: Processing Information
content: Collection processed by Stacy Y. Coates, contractor, March 1995; supervised by Vanessa Broussard- Simmons, archivist; revised Erin Molloy, volunteer and Alison Oswald, archivist, 2012.
genre_format: label: Genre/Form
content: Phonograph records
label: Genre/Form
content: Pamphlets -- 1930-1950
label: Genre/Form
content: Sound recordings -- 1930-1950
label: Genre/Form
content: Sales catalogs -- 1930-1950
label: Genre/Form
content: Training manuals -- 1930-1950
label: Genre/Form
content: Cartoons (humorous images) -- 1930-1960
label: Genre/Form
content: Wrapping materials -- 1930-1950
label: Genre/Form
content: Decalcomania -- 1930-1950
label: Genre/Form
content: Catalogs -- 1930-1950
label: Genre/Form
content: Packaging materials -- 1930-1950
scopecontent: label: Scope and Contents
content: The collection consists of photographs related to the Good Humor Company and its products, game shows using Good Humor products, and celebrities (such as Dwight and Mamie Eisenhower) eating Good Humor products. There are also articles about Good Humor, product catalogs, training manuals, cartoons, brochures, decals, and samples of product packaging. Audiovisual materials include audio discs and videotapes.

Series 1, Sales and Business Materials, 1927-1991, includes articles about Good Humor, Incorporated, manuals for training and sales presentations, promotional literature and artwork, advertisements, advertising storyboards, product decals and ice cream sticks, cartoons, and the Little Golden Book The Good Humor Man.

Series 2, Packaging, 1968-1981, consists of labels, wrappers and boxes for Good Humor products and some of its competitors. 

Series 3, Photographs, 1931-1971 consists of images of Good Humor factories; salesmen; vehicles; employees; equipment; Good Humor products featured on "Wonderama," "The Alan Burke Show," and "To Tell the Truth;" and Dwight and Mamie Eisenhower eating Good Humor ice cream. Many of the photographs were taken by Tim Murtagh of New York City, International News Photos, N. Lazarnick, commercial photographer of New York City, Alex Siodmak of New York City, Standard Flashlight Company of New York City, Kaufman and Fabry Company Photographers, and Alexandre's Photo Studio. 

Series 4, Audiovisual Materials is composed of two subseries. Subseries A, Audio Discs, undated contains two 78 R.P.M. discs titled Gaytime Wild Cherry and Gaytime Thunderball, and Subseries B, Videotape, undated, consists of two copies of public relations material about Good Humor.
relatedmaterial: label: Related Materials
content: Material at the National Museum of American History, Division of Work and Industry

The Division of Work and Industry holds related artifacts (push cart, a cap, a money bag, a hat, a belt, an apron, a coin, buttons, emblems, a tape measure, and a truck). See Accession numbers 1993.0075; 1994.0143; 2000.0264; and 2002.3025.