Miles Archives Material
name: label: Collection Creator
content: Archives Center, National Museum of American History
setName: label: See more items in
content: Alka-Seltzer Documentation and Oral History Project
unitdate: label: Date
content: 1931-1980
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0184, Series 4
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents
content: The series is divided into three subseries which are Marketing Research and Sales Data, Alka Seltzer Storyboards, and Miles Advertising/Oral History Program.

The first subseries, Marketing Research and Sale Data, contains various marketing research and sale reports produced by Miles Laboratories.

The second subseries, Alka Seltzer Storyboards, contains advertising storyboards dating from 1952 to 1983.  Also included is a two part history of Alka Seltzer advertising.

The third subseries, Miles Advertising/Oral History Program, contains the Miles advertising history and three notebooks containing transcripts from the Miles Oral History Program.