Advertising, Marketing and Sales Materials
name: label: Collection Creator
content: Anchor Brewing Company
setName: label: See more items in
content: Anchor Brewing Company Records
unitdate: label: Date
content: 1963-2020, undated
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.1591, Series 6
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents
content: This series consists of advertising, marketing, and sales related materials that promoted Anchor Brewing Company products. The majority of the materials are labels and the associated artwork for and the approval of said labels from the United States Department of the Treasury, Bureau of Alcohol, Tobacco and Firearms. Examples of labels for the bottle, neck of the bottle, and associated cardboard packaging for bottles (six-pack) is also present. Original artwork and color palettes selected for specific products is also here. Product information fliers and advertisements, posters, and general beer ephemera are included.