Hower, Ralph M., Advertising: A Digest of the Most Complete Book ever Written on Advertising, Its History and Its Effect on Modern Industry, Harvard University Press.
name: label: Collection Creator
content: Ayer (N W) Incorporated.
setName: label: See more items in
content: N W Ayer Advertising Agency Records
label: See more items in
content: N W Ayer Advertising Agency Records / Series 16: Publications / 16.3: General Publications about Advertising
unitdate: label: Date
content: 1949
container: label: Container
content: Box 17 (Series 16), Folder 2
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
objectType: label: Type
content: Archival materials