Background Materials
name: label: Collection Creator
content: Hills Bros. Coffee, Inc.
setName: label: See more items in
content: Hills Bros. Coffee Company, Incorporated Records
unitdate: label: Date
content: 1896-1994; undated
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0395, Series 2
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents
content: Contains material relating to the Hills family and the history of the coffee company including unpublished chronologies, historical sketches, newspaper clippings, presentations written by T. Carroll Wilson, and magazine articles. There is also a genealogy of the Hills family dating from 1602-1950.  One of the more interesting histories is the informal memoirs of Frank Veirs, Jr., who began as a plant employee and later became a factory superintendent. Veirs maintained detailed notes on the company's activities dating from 1896 to 1946. These notes are personal in nature but also relate to the history of the company. Reminiscences of daily routines, the management styles of the Hills brothers and company loyalty among employees are major themes throughout his writings. In 1948, NW Ayer Advertising Agency created the Hills of San Francisco which commemorates the twenty-fifth anniversary of its service to Hills Bros. Coffee, Incorporated.  Limited copies of this publication were distributed to Hills Bros. top executives. The 1967 publication of A Background Story of Hills Bros. Coffee, Incorporated was designed by Walter Landor and Associates and based on a slide presentation created by T. Carroll Wilson.  The original script and slides are included among these materials. In addition, there are local newspaper clippings on the history of the family and the company dating from 1922 to 1931. In 1988, Hill Bros. Company, Incorporated hired History Associates to create a catalogue of artifacts and archival materials in its holdings. With the assistance of T. Carroll Wilson, key items were chosen and described in the catalogue.  Materials are arranged in chronological order.