Company History
name: label: Collection Creator
content: Maidenform, Inc.
setName: label: See more items in
content: Maidenform Collection
unitdate: label: Date
content: 1922-1990
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0585, Series 1
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents note
content: Series 1, Company History, 1922-1990, includes anniversary booklets, press releases, and information about the Rosenthal Foundation and Maidenform Museum. Of particular note is the transcript of an interview with Kitty D'Alessio, who worked extensively on the "I Dreamed" campaign and with the models. Also included is an item-level listing of what was donated to the Smithsonian. It contains information on the models, designers, and photographers used for the advertisements, as well as other pertinent historical information related to the photographs and documents in the collection.