Potpourri sample reel
name: label: Collection Creator
content: Landor Associates
label: Collection Creator
content: Landor, Walter, 1913-1995
setName: label: See more items in
content: Landor Design Collection
label: See more items in
content: Landor Design Collection / Series 5: Motion Picture Films / 5.1: Landor Associates
physdesc: label: Extent
content: 1 Motion picture film (647 feet, 16mm color composite optical track print)
unitdate: label: Date
content: circa 1970
container: label: Container
content: Reel OF 500.6
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
objectType: label: Type
content: Archival materials
label: Type
content: Moving Images [31983000009514]
label: Type
content: Motion picture films
scopecontent: label: Scope and Contents
content: Production Company: Landor Associates
Content Description: Several Landor Associates' accounts are highlighted.  Two films for Sandoz Pharmaceuticals include an animated account of calcium deficiency and an illustrated chronic headache. The Bank of America segment demonstrates a professional billing service for doctors. The Danfoods segment shows footage of a Danish farm and the quality of their ham. The University of California has two television spots to teach "poor people" about diet and finances.  One spot has puppets discussing dry milk and the other, dubbed in both English and Spanish, has a mime signing a contract. Revell Education Systems is an animated segment about "what if?"  Standard Oil of California has a spot for schools to show their concern for conservation by filming wildlife on water next to an oil refinery in Richmond, Texas.