The Maidenform woman. You never know where she'll turn up. [Color advertisement.]
odd: label: Local Numbers
content: 01058520.tif (AC Scan)
name: label: Advertiser
content: Maidenform, Inc.
label: Collection Creator
content: Maidenform, Inc.
topic: label: Topic
content: Bikinis
label: Topic
content: Basketball
label: Topic
content: Sex in advertising -- 1960-1970
label: Topic
content: Women in advertising -- 1960-1970
label: Topic
content: Underwear
creator: label: Advertiser
content: Maidenform, Inc.
setName: label: See more items in
content: Maidenform Collection
label: See more items in
content: Maidenform Collection / Series 5: Sales and Marketing Materials / 5.3: Dealer Aids and Store Promotions / Booklet: "The Maidenform Woman, You Never Know Where She'll Turn Up"
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
objectType: label: Type
content: Archival materials
label: Type
content: Advertisements
genre_format: label: Genre/Form
content: Advertisements -- 1960-1970
scopecontent: label: Scope and Contents
content: Woman in bikini panties between two leaping male basketball players.