Warshaw Collection of Business Americana Subject Categories: Wines
name: label: Creator
content: Warshaw, Isadore, 1900-1969
topic: label: Topic
content: Trade associations
label: Topic
content: Wine -- Storage
label: Topic
content: Labels -- Alcoholic beverages
label: Topic
content: Trademarks -- Design
label: Topic
content: advertising -- Alcoholic beverages
label: Topic
content: Drinking of alcoholic beverages -- Law and legislation
label: Topic
content: Consumer goods -- Catalogs
label: Topic
content: Retail trade
label: Topic
content: Licenses
label: Topic
content: Wine labels
label: Topic
content: Wine industry
label: Topic
content: Wine and wine making
label: Topic
content: Alcohol
label: Topic
content: Labels -- Design
acqinfo: label: Provenance
content: Wines is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
creator: label: Creator
content: Warshaw, Isadore, 1900-1969
setName: label: See more items in
content: Warshaw Collection of Business Americana Subject Categories: Wines
abstract: label: Summary
content: A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Wines forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
physdesc: label: Extent
content: 2.58 Cubic feet (consisting of 5.5 boxes, 4 oversize folders, 1 map case folder.)
unitdate: label: Date
content: 1748-1994
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0060.S01.01.Wines
objectType: label: Type
content: Collection descriptions
label: Type
content: Archival materials
label: Type
content: Trademarks
label: Type
content: Letterheads
label: Type
content: Sales catalogs
label: Type
content: Business ephemera
label: Type
content: Business cards
label: Type
content: Print advertising
label: Type
content: Business letters
label: Type
content: Ephemera
label: Type
content: Invoices
label: Type
content: Receipts
label: Type
content: Catalogs
label: Type
content: Patents
label: Type
content: Publications
label: Type
content: Trade catalogs
label: Type
content: Labels
label: Type
content: Printed ephemera
label: Type
content: Catalogues
label: Type
content: Trade cards
label: Type
content: Recipes
label: Type
content: Trade literature
label: Type
content: Periodicals
label: Type
content: Manufacturers' catalogs
label: Type
content: Commercial catalogs
label: Type
content: Menus
label: Type
content: Mail order catalogs
label: Type
content: Instructional materials
label: Type
content: Business records
label: Type
content: Advertising mail
label: Type
content: Advertisements
label: Type
content: Commercial correspondence
label: Type
content: Advertising
label: Type
content: Auction catalogs
label: Type
content: Legal documents
label: Type
content: Sales records
label: Type
content: Beverage labels
label: Type
content: Legislation (legal concepts)
label: Type
content: Manuals
label: Type
content: Correspondence
label: Type
content: Sales letters
label: Type
content: Exhibition catalogs
label: Type
content: Advertising cards
label: Type
content: Advertising fliers
arrangement: label: Arrangement
content: Wines is arranged in three series.

Also included is a partial Brand Name Index - Guide Supplement (Box 1, Folder Admin).

Business Records

Genre

Subject
processinfo: label: Processing Information
content: In 2016, with funding provided by the Smithsonian Institution's Collections Care and Preservation Fund, the Archives Center at the National Museum of American History implemented the use of minimal level processing standards to increase information about and facilitate access to more of our collections.

For this subject, minimal processing included arrangement to the folder level, based on prior processing and preservation action, with retention of the pre-existing arrangement when possible, if applicable. Otherwise, an order was imposed by the Processing Archivist. Some materials were consolidated to eliminate excess bulk but items within folders were not arranged further. The guide may or may not include a more refined list of folder contents. Nonarchival housing was replaced for long-term stability, but staples and other fasteners have
not all been removed.

Minimal level processing and machine-readable finding aid completed by Max Howell, 2017 January.
genre_format: label: Genre/Form
content: Trademarks
label: Genre/Form
content: Letterheads
label: Genre/Form
content: Sales catalogs
label: Genre/Form
content: Business ephemera
label: Genre/Form
content: Business cards
label: Genre/Form
content: Print advertising
label: Genre/Form
content: Business letters
label: Genre/Form
content: Ephemera
label: Genre/Form
content: Invoices
label: Genre/Form
content: Receipts
label: Genre/Form
content: Catalogs
label: Genre/Form
content: Patents
label: Genre/Form
content: Publications
label: Genre/Form
content: Trade catalogs
label: Genre/Form
content: Labels
label: Genre/Form
content: Printed ephemera
label: Genre/Form
content: Catalogues
label: Genre/Form
content: Trade cards
label: Genre/Form
content: Publications -- wine industry
label: Genre/Form
content: Recipes
label: Genre/Form
content: Trade literature
label: Genre/Form
content: Periodicals
label: Genre/Form
content: Manufacturers' catalogs
label: Genre/Form
content: Commercial catalogs
label: Genre/Form
content: Menus
label: Genre/Form
content: Mail order catalogs
label: Genre/Form
content: Instructional materials
label: Genre/Form
content: Business records
label: Genre/Form
content: Publications -- Business
label: Genre/Form
content: Advertising mail
label: Genre/Form
content: Advertisements
label: Genre/Form
content: Commercial correspondence
label: Genre/Form
content: Advertising
label: Genre/Form
content: Auction catalogs
label: Genre/Form
content: Legal documents
label: Genre/Form
content: Sales records
label: Genre/Form
content: Beverage labels
label: Genre/Form
content: Legislation (legal concepts)
label: Genre/Form
content: Manuals
label: Genre/Form
content: Correspondence
label: Genre/Form
content: Sales letters
label: Genre/Form
content: Exhibition catalogs
label: Genre/Form
content: Advertising cards
label: Genre/Form
content: Advertising fliers
scopecontent: label: Scope and Contents
content: In 1953, Warshaw launched a year-long collecting campaign, soliciting material on whiskey and wine. He expanded this effort to also include items related to the drinking habit of notable persons. The wine category has been separated from this original grouping and contains material primarily related to wine traders and merchants, wine auction and exhibition materials, import and export legislation, and the creation and subsequent history of certain wines. Additional topics represented in the collection include medicinal uses of wine, cooking and wine, wine-related organizations, and wine in religious traditions.

The bulk of the represented content is print material including advertisements, business records, price lists, invoices, correspondence, and import/export records. While several companies are represented, there are no comprehensive business records for any entity represented in the collection. 

Advertising represents a large portion of the collection, and provides a varied and expansive look at the evolution of wine-related art in advertising. Other strengths of the collection lie in the diversity of subject material, allowing researchers to get a broad introduction to several facets of the wine industry and wine in culture.
relatedmaterial: label: Forms Part Of
content: Forms part of the Warshaw Collection of Business Americana.

Series 1: Business Ephemera

Series 2: Other Collection Divisions

Series 3: Isadore Warshaw Personal Papers

Series 4: Photographic Reference Material