Daytime TV Magazine Collection
name: label: Creator
content: Daytime TV Magazine.
label: Creator
content: Becker, Joyce
label: Creator
content: Sugarman, Allan
label: Names
content: Joyce Becker's Soap Opera Festivals.
topic: label: Topic
content: Soap operas -- 1970-1990
acqinfo: label: Provenance
content: The collection was donated by Joyce Becker (writer of "Soap Opera Festival" column in Daytime TV magazine) and her husband Allan Sugarman in 1983.
creator: label: Creator
content: Daytime TV Magazine.
label: Creator
content: Becker, Joyce
label: Creator
content: Sugarman, Allan
setName: label: See more items in
content: Daytime TV Magazine Collection
abstract: label: Summary
content: The collection consists of issues of Daytime TV, from 1977 to 1983.  Daytime TV was a magazine devoted exclusively to soap operas and soap opera actors.
bioghist: label: Biographical / Historical
content: "Soap operas" became a staple of popular entertainment in the early twentieth century.  The term "soap opera" was coined because many of the episodic drama programs were sponsored by various soap companies.  Beginning on radio and then eventually migrating to television, soap operas filled an apparently insatiable need for the public to vicariously live out the lives of others on a daily basis.  Procter and Gamble was one of the more prominent sponsors of soap operas.  With the increased interest in soap operas came increased interest in the actors who played in them.  By the 1970s, many magazines devoted exclusively to soap operas and soap opera actors proliferated, Daytime TV magazine was one of these publications.
physdesc: label: Extent
content: 1 Cubic foot (3 boxes )
unitdate: label: Date
content: 1977-1983
custodhist: label: Custodial History
content: The collection was transferred from the Division of Community Life (now the Division of Home and Community Life) to the Archives Center in 1984.
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0107
objectType: label: Type
content: Collection descriptions
label: Type
content: Archival materials
label: Type
content: Magazines (periodicals)
processinfo: label: Processing Information
content: Procssed by Franklin A. Robinson, Jr., archivist, 2002.
genre_format: label: Genre/Form
content: Magazines (periodicals) -- 1970-1990
scopecontent: label: Scope and Contents
content: An almost complete collection of Daytime TV magazine from 1977-1983.
relatedmaterial: label: Related Materials
content: Materials at the National Museum of American History

The Division of Culture and the Arts (now Division of Cultural and Community Life) holds soap opera-related materials.  See accessions: 1983.0726; 1984.0198; 2013.0104; and 2013.0307.