Speeches and Publicity
name: label: Collection Creator
content: Ayer (N W) Incorporated.
label: Collection Creator
content: Cummings, Barton A., 1914-1994 (advertising executive)
label: Collection Creator
content: Brower, Charles H.
label: Collection Creator
content: Bolte, Brown
label: Collection Creator
content: Bond, Edward L., Jr.
label: Collection Creator
content: Bernbach, William
label: Collection Creator
content: Ogilvy, David
label: Collection Creator
content: O'Toole, John
label: Collection Creator
content: Seaman, Alfred J.
label: Collection Creator
content: Schultz, Arthur W.
label: Collection Creator
content: Matthews, Len
label: Collection Creator
content: Marsteller, William
label: Collection Creator
content: O'Conner, Neal W.
label: Collection Creator
content: Mithun, Raymond O.
label: Collection Creator
content: Meyer, Ed
label: Collection Creator
content: Harper, Marion, 1916-1989 (advertising executive)
label: Collection Creator
content: Healy, Robert
label: Collection Creator
content: Hagopian, Lewis T.
label: Collection Creator
content: Jacoby, Robert F.
label: Collection Creator
content: Fatt, Arthur
label: Collection Creator
content: Fitzgerald, Clifford
label: Collection Creator
content: Foote, Emerson
label: Collection Creator
content: Gilliatt, Neal
label: Collection Creator
content: Foley, Paul
label: Collection Creator
content: Thiele, Edward
label: Collection Creator
content: Tinker, Jack
setName: label: See more items in
content: Barton Cummings Papers
unitdate: label: Date
content: 1950-1988, undated
dataSource: label: Archival Repository
content: Archives Center, National Museum of American History
identifier: label: Identifier
content: NMAH.AC.0421, Series 1
objectType: label: Type
content: Archival materials
scopecontent: label: Scope and Contents
content: Consist of materials presented by Cummings at conferences, meetings, and seminars to organizations including the American Dairy Association, Newsweek Sales Managers, Philadelphia Chamber of Commerce, Magazine Promotion Group, Association of National Advertisers, Kappa Tau Alpha Society, Central American Tourism Council, American Advertising Federation, Advertising Education Foundation, American Academy of Advertising, and Better Business Bureau. Materials document Cummings travels to major cities including Paris, France, San Jose, Costa Rico, and San Juan, Puerto Rico.   
In his speeches Cummings addresses topics relating to color newspaper advertising, advertising careers, international markets, social injustice, crime, drugs, pornography, disregard for natural resources, rock music, women in the work force, growth of cable television, and teen age drinking and driving. In addition, publicity materials, awards, and photographs can be found among these materials.  Materials are arranged first by speeches in chronological order followed by photographs, awards, and newspaper clippings.