The Specialty Equipment Market Association (SEMA) is the leading trade association for aftermarket parts and accessories manufacturers in the automotive industry. However, despite its size and influence, SEMA is not open to the public. This is because SEMA's primary goal is to provide a platform for businesses within the automotive industry to network, collaborate on product development, share ideas and discuss industry trends. They host an annual show where members of these companies come together under one roof to showcase their latest products and services while networking with other professionals in the field. The event itself remains exclusive as it serves as a valuable resource only available to those actively working in this sector of auto manufacturing. Additionally, allowing non-members into such an event has potential risks that could jeopardize confidential information shared between companies or disrupt operations. Therefore, attendance at SEMA events are strictly limited to individuals directly employed by organizations who are already members of the association so that all participants can feel secure about sharing important data without fear of leakage or malicious interference from outside entities.