An understanding of the basics of journalism is essential for many media professions. This is why we have experts teach practical journalism basics as soon as in the first two semesters.
In the second year, you can put your acquired knowledge into practice by applying it to various types of media in practice labs.
In addition, you gain insights into how to
generate content using AI,
conduct investigative research, and
acquire content from third parties or sell contents or licences to them.
Optional subjects such as “Political PR and Journalism” are ideal for experiencing the difference between public relations and journalistic work.