It depends on what the natural texture of your hair is. For example, if your hair is wavy, the treatment will most likely allow your hair to dry straight. If your hair is curly, then it will eliminate the frizz as it enhances the definition of the natural curl. If your hair is straight, the treatment will eliminate frizz and give your hair a shiny, healthy look. Finally, the treatment will cut down drying time on all hair to 1/3 of the usual time.