Almost the entire world is not under the direct care of Bhagavan. For such a vast population, there is only one caretaker, known by the name Maya Devi. For people under the care of Maya Devi, Bhagavan has no role to play. On the otherside, for people under the direct care of Bhagavan, Yoga Maya (The one who takes care of pure devotees), takes care of the people, under the direct instructions of Bhagavan.