Website traffic data is key in identifying trends for the pages you create. Maybe one of your blog posts that was ranking well is now taking a hit due to outdated keywords, or Google values a piece of content from your competitor because content updates take place regularly.
The list below explains ways you can use website traffic data.
Look at the performance of paid advertisements.
Decide on industry topics to create blog content, social media posts, and FAQ pages.
Come up with relevant service offerings in high-traffic locations.
Distribute content on a schedule that aligns with viewing patterns.
Sharpen your target audience by analyzing the products and services searchers value most.