The pricing essentially boils down to the total length of the 3D animation and the number of camera movements. The shorter the animation and the lower the number of camera movements, the cheaper the animation will be. Unlike 3d renderings, animations require lots of computing power in order to be generated. In other words, we have to use a high amount of processors/workstations throughout the process in order to generate a 3d animation. This quantity of processors gets higher (can sometimes even get up to the hundreds) if you have a tight deadline, meaning that turnaround time is a key factor when it comes to quoting animations. Another factor that can impact pricing is the number of revisions to the design required throughout the process. Ideally, these should be avoided altogether if saving on costs is your top priority. Because of the high costs involved in changing the design once an architectural animation has been created, we create animations only from previously approved renderings (called keyframes in the case that the client only requires animation and not renderings). The renderings are a natural pre-step for the animation and are used to the design in place before proceeding with the animation.