They are terms often used in the business and HR sectors, but can have different meanings depending on the context. When it comes to the term “churn”, it is used to describe the rate at which customers stop using the products and services of a subscription-based business. This percentage of customers is tracked at a certain period of time. If you want to know more about churn rates, please refer to our article above.
So back to the definitions, the term “turnover” refers to the rate of employees leaving an organization with their roles being refilled. If you work in an HR industry, you might have heard your colleagues use the term employee turnover to describe this scenario.