There are several ways to improve channel sales. One way is to focus on providing quality products and services that meet the needs of your target market.  Another way is to incentivize channel partners to sell your products and services. And finally, you need to manage and monitor your channel sales process regularly to ensure that it runs smoothly and efficiently. Focusing on these three key areas can significantly improve your channel sales, increase customer satisfaction, and help the organization reach its desired market share goals.