An automated answering service with a recorded message might seem like a convenient and cost effective solution for a small business but it can actually do more harm than good. Here are a few reasons why: First off, a recorded message can make your customers feel like they’re not important. When they call and get a pre-recorded message instead of a live person, it can make them feel like their needs aren’t a priority. This can lead to frustration and even cause them to take their business elsewhere. Additionally, a recorded message can be impersonal and lack the empathy and understanding that a live person can provide. If a customer is calling with a problem or complaint, hearing a recorded message can make them feel like their concerns aren’t being taken seriously. On the other hand, a live person can provide reassurance, listen to their issues, and work to find a solution that satisfies the customer. Moreover, an automated message can limit your business’s ability to handle complex inquiries or customer service issues. If a customer has a question or issue that requires more than a simple answer, they might become frustrated with the limitations of the automated system. A 24 7 live answering service on the other hand can provide more nuanced support and work to find solutions that address the customer’s needs. Using a recorded message can also harm your brand’s reputation. If your customers consistently have negative experiences with your automated system, it can hurt your credibility and make it difficult to attract new customers. In contrast, providing exceptional customer service with a 24/7 answer service can help build brand loyalty and attract new customers through positive word-of-mouth. Finally, an automated system can limit your business’s ability to gather valuable customer feedback. By speaking with a live answering service, your customers can provide insights and feedback that can help your business improve its products and services. This is particularly valuable for small businesses that are still building their brand and reputation. Overall, while an automated service with a recorded message might seem like a quick and cost effective solution for a small business, it can ultimately do more harm than good. By providing exceptional customer service and personalized support, businesses can build a loyal customer base and grow their reputation over time.