A big role. I post every other day and it’s where I make most of my connections and display my work. I have been lucky enough to work with brands such as 3 Legged Thing and had photos featured by Canon UK, Sigma UK and the BBC. Although social media gets a bad rap, I really think it can be an amazing tool. Although I have received some frustration and trolling on social media for my work, 99% is positive. You may imagine it to be a competitive area, but people are so willing to help.