Creating home apps like Zillow requires a robust mobile presence, a crucial factor in the industry. The first step is identifying your target users and developing functionalities to meet their needs. For instance, buyers and renters require geolocation-enabled search, push notifications, and messaging with agents. However, many home search apps, including Zillow, need more search features that lead to better reviews. Improving mobile user experience by addressing common complaints, such as lack of filters, poor synchronization, and irrelevant notifications, can help you win over users from your competitors.