Customers can download products from two places: the order confirmation page and the Downloads section in their account.
To ensure customers can access the downloadable product on the Thank You page, navigate to WooCommerce ⇒ Settings ⇒ Products ⇒ Downloadable Products and check the option “Grant access to downloadable products after payment.”
If customers complete the payment via credit card, Google Pay, Apple Pay, etc., they can download the products from the Thank You page. However, for payment options like cash on delivery or other pay-later methods, they won’t have immediate access to the downloadable product on the Thank You page.
Once the order is completed by the store admin, users can log in to their account and download their digital products from the Downloads tab.