Instagram Shopping can be a great way to sell on Instagram, but it can also be a double-edged sword. While it can certainly help you reach a larger customer base and drive more sales, it can also be difficult to manage and may not be the most cost-effective option.
Here are some potential drawbacks to consider when deciding if Instagram Shopping is a good way to start selling:
The cost of using the Instagram Shopping platform can add up quickly. You must factor in the cost of advertising, cost of hosting, and any other fees associated with the platform.
Instagram Shopping may not be the best fit for all businesses. The platform is geared towards retailers and may not be suitable for businesses that are not in the retail space.
Managing your Instagram Shopping presence can be time-consuming. You will need to regularly update product listings, monitor customer feedback, and respond to inquiries.
Instagram Shopping may not be the best option for businesses with a limited number of products. If you don’t offer a wide range of products, customers may not be interested in visiting your store.
Overall, Instagram Shopping can be a great way to boost sales, but it’s important to carefully weigh the pros and cons before making a decision. A much easier way to sell on Instagram is to launch an eCommerce store that accepts payments (such as a Sellfy store).