I would not, as a mediator and digital marketing professional, rely on a questionnaire. Iu2019d schedule a complimentary 30 minute initial phone consultation to see if weu2019re a good fit for each other based on anticipated ROI needed to make it viable for them and if the lead person is available for discovery and can coordinate desired objectives clearly with senior staff beforehand. If weu2019re a good fit (as in we both want to knock one out of the park and objectives are realistic and achievable) then Iu2019d want to schedule at least one or two discovery sessions to dig deep into firm structure, firm practice(s), ideal clients and demographics, perceived branding, staff information, and establish a marketing plan for going forward.That might sound like alot, but itu2019s really not for one or two in-depth discussions. It probably helps to know at least a little bit about legal practice types and whatu2019s involved in legal proceedings (again, at least to a minor extent so you know about confidentiality needs and procedures they might want help with later on).