Johnny Morris, the founder of Bass Pro Shops, did indeed purchase Hatteras Yachts in 2018. At that time, he had been looking for a way to expand his outdoor empire and saw Hatteras as an opportunity. The acquisition allows him to provide customers with more options when it comes to recreational boating and fishing. Morris has stated that he’s committed to keeping the company true to its roots while also investing in additional resources such as technology and innovation. This includes making sure that any new yachts produced are of top-notch quality crafted from premium materials. In addition, Johnny is focused on creating jobs by bringing back boatbuilding operations from Mexico back stateside – something which should have a positive effect on local communities throughout the United States too. Ultimately this move further cements Johnny’s position at the forefront of modernizing outdoors activities all over North America!