Assessing the success of a content audit depends on your specific objectives and key performance indicators (KPIs). Here are four indicators that can help you determine the success of your content audit: Increased search engine rankings: If your content starts ranking higher in the SERP for relevant keywords, it indicates that your audit has positively impacted your content's visibility and SEO. Traffic growth: Assess whether your content audit has resulted in a noticeable increase in website traffic. Analyzing the overall traffic trends and comparing them to the period before the audit can help you determine if your content is attracting more visitors. Improved user engagement: Look for signs of increased user engagement, such as longer time spent on the page, lower bounce rates and higher click-through rates. These metrics suggest that your content is resonating well with your audience and effectively capturing their attention. Conversion rate improvements: Monitor whether your content audit has led to an increase in conversions, such as newsletter sign-ups, form submissions or purchases. A higher conversion rate signifies that your content is successfully guiding users toward desired actions.