Mai Theme is already highly optimized out of the box, but in addition WordPress offers several SEO plugins, such as Yoast SEO or All in One SEO Pack, which help further optimize your website for search engines. These plugins provide guidance on optimizing page titles, meta descriptions, headings, and other on-page elements. Additionally, you can create high-quality content, use relevant keywords, and build quality backlinks to improve your website's search engine rankings.