The Global Mobile Business Messaging Increased By 10% In 2020 Due To The Many Advantages They Still Have: No Smart Phones Or Internet Connection Is Required And More Convenient To Older Generations.
SMS were mainly used for “Customer Service” purposes, like:
Order Confirmations
Delivery Tracking & Updates
Booking Confirmations
Appointment Reminders
Whatsapp Business Is Not Expected To Replace Sms Messaging In The Near Future, As The Need For Sms (Otp, 2fa,Alerts, Etc) Is Increasing. As Per Gartner, 80% Of Customer Service Organizations Will Be Using Sms And Messaging,Rather Than Native Apps By 2025.