To motivate students, continuous engagement with experts is considered necessary. These experts are from different areas, such as belonging to the public or private sector, academicians, Higher education Institutions, etc. Some of the roles that mentors play include:
 Support and review projects
 Constant interaction with students and answer their remedies
 Guiding students in innovation and conceptualizing designs
 Teaching students to develop a successful and sustainable business model
 Supporting schools and acting as a bridge to reach out to neighboring communities