All three app variants have their own strengths. The decisive factor for you is therefore which function the app should fulfill for your company: Native App : A native app is the right solution for your company if you need a high-performance and user-friendly application for complex projects. Web App: If simple functionality is sufficient, for example without access to camera and GPS, you can rely on a platform-independent web app. Cross-media solution: A cross-media solution combines the strengths of a native app and a web app. It offers powerful features and is therefore suitable for demanding projects. Only one programming language is used for app development. However, users can install the finished app on all common operating systems - such as Android and iOS.