It's a personal preference for the group. We're happy to take reservations from individuals but the group rates won't kick in. If one person is managing the reservations for the entire group our system applies automatic discounts since we're only handling a single point of contact/transaction/etc. It's about 50/50 of group organizers choosing to avoid the hassle of collecting money and getting reimbursed vs paying a little more to have everyone book their own trip. If you do book as a single group, I'd strongly recommend collecting money upfront before booking someone's canoe in order to avoid the possibility of that person dropping out last minute leaving you with an unused canoe beyond the refund deadline (speaking from personal experience here!). Again, either option is perfectly fine by us (and priced accordingly).