A website category is a group of pages that have been grouped by a webmaster to share similar characteristics. Categorization makes it easier for visitors to find the type of website they are looking for, and it also helps search engines to more accurately index and rank websites. There are many different ways to categorize websites, but the most common method is by topic. For example, websites about cars would be placed in the "automotive" category, while websites about cooking would be placed in the "food & drink" category. Other common website categories include "news & media," "sports," and "shopping." While most websites fit into one or more of these broad categories, some websites may be assigned to more specific subcategories. For instance, a website about antique cars might be placed in the "automotive" category as well as the "antiques & collectibles" subcategory. Ultimately, the goal of website categorization is to help visitors find the type of information they are looking for as quickly and easily as possible.