Selling on Etsy can still be a profitable venture, even in 2022. Etsy itself remains one of the most popular eCommerce sites in the world, raking in more than 400 million visits as of March 2022. It also makes it easier for creators to set up their online shops and start selling their handmade goods. Compared to building a website from scratch, Etsy is a time-saving and cost-effective option that gives you access to an established audience.