Our Cleansing Cream doesn’t foam as it’s derived from 100% natural and non-ionic ingredients. The surfactants, sulfates and chemicals in normal shampoos (which enable them to foam) cause your hair to get greasy more quickly, encouraging you to wash your hair more often. This is due to the fact that they increase your sebum production, which imbalances your scalp’s microbiome and can also cause itchiness, redness and dandruff.