A business plan:
Establishes the company goals and aim
Includes both short and long term goals that you hope to achieve
Explains the course of action that you are planning to undertake
Preparing a good business plan is a time-consuming task that requires dedication and far-sightedness. Many entrepreneurs choose not to craft a business plan before going ahead with the execution of their idea since it is a time-consuming affair. However, research has shown that business plans can give positive returns in the long run, ensuring your business does do more than just staying afloat. With a clear vision and set goals, you will just know what to expect.