Respondent privacy is very important to SHG and our policies and practices relating to the management of personal information is readily available to respondents here. Before or at the time of collecting personal information, we will identify the purposes for which information is being collected. We will collect and use personal information solely with the objective of fulfilling those purposes specified and for other compatible purposes. SHG obtains the explicit consent of the individual concerned as required by local laws, regulations, guidelines and dictated by the code of conducts/guidelines that we abide as members of CASRO, the MRA, ESOMAR, BHBIA, PMRG and PBIRG in all our of market research activities/practices.