Like PHP, Django enjoys a rich ecosystem of ready-to-run applications covering everyday needs such as web content management and ecommerce. The choice is easier for them now: Django’s not brand new any more, it’s well-established and has an excellent track record. Django's now a very safe bet, not a bold choice. PHP has done a superb job for many web professionals, but more and more are clearly feeling that for them, the future lies in Django and Python.