Google AdWords Keyword Planner is a free keyword research tool offered by Google. It allows you to find and analyze keywords related to your website or business. It helps you identify the most effective keywords to target in your digital marketing campaigns, as well as understand the competition for those keywords. With Google AdWords Keyword Planner, you can search for new keywords and see how many searches they receive each month, how competitive they are, and how much they cost per click. You can also use it to find keyword ideas based on your product, service, or landing page. Here are the three most important things to know about Google AdWords Keyword Planner: It is a free keyword research tool offered by Google. It helps you find and analyze keywords related to your website or business. It provides valuable information such as search volume, competition, and cost per click for each keyword.