Nine out of 10 consumers want to use messaging to communicate with brands*. SMS messages are an effective way to reach customers with notifications about sales and back-in-stock alerts to drive conversions.
But SMS, and messaging in general, can do more than support marketing outreach. You can deliver 2FA messages for customer verification and send customers up-to-the-minute order updates and delivery notifications.
Here are some results Twilio customers saw after implementing SMS and other messaging channels:
• Brazilian retail chain Magalu saw a 20% increase in sales volume after adopting WhatsApp for messaging customers.
• Pizza app Slice saw order volume increase 2X.
• Online reputation management platform Birdeye achieved a 32% click-through rate with a new text messaging solution.
*Twilio Global Mobile Messaging Consumer Report