Emblem. The shining star of your model design, a emblem is the first visible illustration of a model, and it usually consists of an emblem and/or textual content.
Coloration scheme. Establishing model colours is a robust step in constructing model id, and performs an necessary position in model recognition.
Typography. Fonts are used to create a unified model design throughout varied mediums, and so they additionally may help convey the model’s character and values.
Design parts and property. Imagery conveys the model’s message and sometimes is used to create an emotional reference to the viewers.