Sign up for the Local Inventory Ads program. To participate in the program, you must first sign up with Google Ads.
Create your product feed. This is a list of your products and associated product attributes, such as product name, price, availability, and image.
Add local inventory ads extensions to your ads. This is done through the Google Ads interface.
Monitor performance. Monitor your ads and adjust your campaigns as needed.
Promote local inventory ads. Use local inventory ads-specific campaigns to drive more in-store traffic.