It would be best to look for three key things to identify a “good” SEO company. These include: Transparent reporting system Detailed strategy that includes points of performance Proven track record of success with other businesses just like yours If any Los Angeles SEO company tells a client they have all the answers or know exactly what the company needs to do to rank higher on search engine results, they’re not being honest as SEO is a constantly changing field. An SEO company should be open and transparent about their work and provide reports that detail all of the things it have been done for other businesses. This includes insights into the keywords they’re targeting, traffic numbers, rankings over time, etc. The SEO company should also be clear about the strategies used to achieve these results and how long it should take to start seeing an increase in leads. A Los Angeles SEO company with a proven track record of success working with other businesses is another key factor to look for. Different companies in Los Angeles may have outstanding testimonials from customers, but keep looking if their track record of success doesn’t include businesses similar to the company.