Search ad extensions, when used properly, have several benefits for you, your business, and your Google Ads campaigns. To start with, they give you the opportunity to showcase more information about your business and, as your ads take up more space on the search results, it likely gets you more clicks, and, therefore, increase your chances of receiving leads and/or sales. As the click through rate is one of the components of Google’s quality score, it can definitely help you show your ad more without having to spend more.
There are several ad extensions to choose from, and we can suggest which ones might be best suited for your business.