Choice points are worth 1.24 cents each, on average. That means 10,000 Choice points have a value of about $124. Plus, Choice points are more valuable than the average hotel points, which are worth roughly 1.03 cents each.
It's important to remember that the value of Choice points depends on how they are redeemed. They have the most value when used for Choice Privileges hotel reservations. You can easily calculate the value of Choice points...