Absolutely - AirBnB and Booking.com listings need to get viewers to commit to purchase online before physically viewing the property. The photos are basically the first and only impression the renters have before making a decision to part with their money. If the first impression they have is poorly lit and badly framed photos, they may very well move onto the next property with well framed, well lit photography that fully shows what the property offers. According to AirBnB's website, high quality images are one of the biggest factors for guests when trying to determine which listing to book, and eyecatching photography may increase bookings and revenue by up to 20% - so Professional Property Photography will hopefully pay for itself many times over in no time.