As I go through my head of the people I would love to see wearing John Smedley - Daniel Craig, Paul Weller, The Beatles, Ronnie Wood, Sean Connery, Eddie Redmayne, David Beckham and Idris Elba - all of them have. But it would be great to see some more British stars and more royals championing our knitwear like Tom Hardy, David Gandy, Prince Harry, John Boyega, Damian Lewis, Kit Harrington or Christian Bale.