The SEO Consultant in Malaysia know how to develop a marketing strategy and identify the suitable marketing tactics for that particular product and service locally. And they know how to uncover buyer conversations to create brand drivers for the target market. Their expertise is to deliver and funnel qualified traffic to the product sales page. They know when to use Google Ads or Google organic results to get the prospects into the related webpages. The knowledge and skills required are: 1. Keyword research 2. How to use SEO tools for keyword research 3. How to analyze relevancy for a market segment 4. Keyword intent use case locally 5. How to filter for non-relevant search terms 6. How to select keywords to target