Your tier membership begins when you start shopping with us! Your tier status is based on your total spending activity within 365 days of entering the tier. In this context, if you begin as a V.I.P member and reach the spending minimum to get upgraded to Platinum, the date of that purchase becomes your new Tier Status Expiration Date. Afterward, you must maintain the requirements needed for your new tier status or will be downgraded after 365 days to the status associated with your spending activity. We will remind you one month before your tier membership is about to expire.