The current Toyota emblem was introduced in 1989 and has been in use ever since. The emblem consists of three ellipses that overlap each other. The middle ellipse is the largest and represents Toyota’s core values of quality, reliability and innovation. The two smaller ellipses represent the hearts of the customer and the company coming together.
The previous Toyota emblem was introduced in 1959 and was in use until 1988. It consisted of two overlapping T’s, with the larger T representing Toyota’s commitment to quality and the smaller T representing the customer.
Toyota has gone through several logo changes over its history, but the current one is by far the most popular and recognizable.