If your cat isn’t loving their new food on the first try, don’t fret! Sometimes good things can take time.
Go slow: Cats can be creatures of habit and may resist change. A slow transition helps them gradually adjust to their new food–and reduces the likelihood of digestive upset. We recommend transitioning cats to our food over the course of 10-14 days (, starting with a pea-size portion and gradually increasing each day, while decreasing the amount of their old food for the best experience.
Add enticements: Cats are also led by their keen sense of smell, so including savory toppings like bits of meat or egg can help.. (Pro tip: our Mmmixers are ready-to-eat meaty toppers that are easy to add to your cat’s bowl).
Adjust the water content: If feeding dehydrated food, add a little more (or less) water to find a consistency that your cat enjoys. Each cat has their own texture preferences, so sometimes it takes a few tries to find what speaks to your cat.
Change their feeding schedule: If you typically leave your cat’s food out all day to let them graze, try changing their schedule to feed them a few times per day, leaving the food out for about 30 minutes each time. Pick up the leftover food, refrigerate if necessary and serve to them at the next feeding time.