Set Goals: Determine the objective of your campaign (e.g., driving website traffic, generating leads, increasing sales). Choose Campaign Type: Select the appropriate campaign type based on your goals (e.g., Search Network, Display Network, Video). Targeting: Define your target audience by demographics, interests, behaviors, and geographic location. Create Ad Groups: Organize your ads into ad groups based on themes or keywords. Set Budget and Bids: Establish your daily budget and bidding strategy (e.g., cost-per-click, cost-per-thousand-impressions). Create Ads: Develop compelling ad creatives that resonate with your target audience and align with your campaign objectives. Monitor and Optimize: Regularly monitor performance metrics like clicks, impressions, conversions, and adjust your campaign settings and ads based on data insights to improve performance.