Yes. This is perhaps one of the most overlooked audiences in digital marketing today. When it comes to marketing, it’s always about the targeting. Show the right ad, to the right person at the right time. Hence, if you all the right people on your email list, you have a big part of the marketing equation solved. Simply upload your email list and Google will show your YouTube Ads only to those people whom it can match. The ROI for these campaigns is usually very high due to the highly targeted nature of the audience.