The 4 stages of SEO involve creating a strategy, building your site, creating content, and promoting your site through various channels. Firstly, creating a strategy involves conducting keyword research, identifying target audience, and setting achievable goals. This stage lays the foundation for the subsequent steps by determining the direction and objectives of your SEO efforts. Secondly, building your site involves optimizing its technical aspects such as site speed, mobile-friendliness, and user experience. This stage focuses on making your site search engine-friendly and improving its accessibility. Next, creating compelling and relevant content is crucial to engage your target audience and improve search rankings. This stage involves writing high-quality content, optimizing it with relevant keywords, and ensuring it meets user intent. Lastly, promoting your site and content through other channels such as social media, email marketing, or link building helps increase its visibility and attract organic traffic. This stage aims to generate buzz around your site, expand its reach, and enhance its online presence, resulting in improved SEO performance.