Democracy in mass communication refers to the freedom of speech and right to know. This enables people and the media to practice their right of freedom to speech by giving out their independent viewpoint and there take over the society, politics or various other issues. The right to information allows the media to publish or inform the public about the viewpoints or the current status of the society. These rights are practicable till they do not offend or go against the society. This relates to media consolidation as media consolidation talks about combining people’s points or their take on the society.