The ideal CRM software for real estate professionals doesn’t just identify, track, and manage customer lifecycles, but also has features tailored to the uniqueness of the industry. These features may include integration to multiple listing services, real estate transaction management software, and referral management templates — to name a few. A very popular choice is kvCORE. This all-in-one real estate platform is designed for the modern brokerage and offers beautifully crafted and customizable websites. This tool also tracks leads interaction and alerts real estate agents of the best time to reach out to a lead based on their past interactions with your website, ads, and marketing campaigns.