Every eCommerce website needs CRM integration for several purposes like: •Organize and simplify business growth •Resolve the challenges of customer support teams •Robust workflows to save time •Helps to automate routine tasks •Report analyzing the business process •Optimize conversion probability •Extensive customer data •Easy data access anywhere An eCommerce website needs a CRM system to manage, and maintain customer data and requirements for business use. And for efficient customer support and returns handling. Also, CRM provides relevance in the time of data overload.