Respondents are invited to participate in a survey through an email, fax or telephone invitation. The invitation always alerts the respondent to the survey topic, length, honorarium amount and survey link. If there is any part of the survey that requires additional guidance, that information is included in the invitation. Respondents are alerted that their survey responses are confidential and provided in aggregate, unless they give us their explicit permission to release their individual answers. Every email invitation sent from SHG complies with guidelines and rules set forth by the major Market Research associations of which we belong.