Creating behind-the-scenes content offers numerous benefits for video production on YouTube. First, it allows viewers to get an inside look into the creative process of creating a video and provides transparency that helps build trust with audiences. This can help generate more interest in the finished product, increasing engagement levels and potentially leading to increased viewership. Behind-the-scenes content can be used as additional promotional material for upcoming videos, providing potential viewers with a glimpse of what’s to come and driving up anticipation. Such content serves as a form of digital documentation, allowing creators to look back at their workflows and processes over time and identify areas of improvement.