While Facebook is undoubtedly an essential tool for social media marketing, it is not a substitute for having a website. With a website, you have full control over content, design, and functionality, and it also helps with SEO and online advertising, driving more traffic to your business. Plus, customers can easily learn about your brand and make purchases directly on your site without having to leave. So, having a website is a great complement to your Facebook page, and together they make for a more comprehensive online marketing strategy.