Usability testing can fit any budget. Here’s a rough guide:
DIY testing: Nearly free. You can ask friends or colleagues to test your site.
Online tools: From £50 to £500 per month, depending on features.
Professional testing: From £5,000 to £15,000 for a full study.
Remember, the cost of not doing usability testing – in terms of lost customers and revenue – can be much higher than the cost of testing.