Choosing your business’ name is an important step in the startup process. Because your business will primarily function online, your chosen name must be available for registration as a business name in your state and within the digital space.
This means you will need to check whether the name you want is available as a:
Business name in your state
Domain name
Username on each of the social media platforms you plan to use
If your chosen name isn’t available as a domain name or social media username, consider different alternatives of the name, and remember that many domain name extensions beyond the original “.com” are available. Additionally, it’s important to check that your name and domain name aren’t infringing on any registered trademarks.