We did a bunch of research around insulation and found that unless you spend a TON of money on materials to get stuff that actually works, most bags that say they have "insulated" pockets really just contain cheap foam that's more marketing gimmick than actual insulation.
So, given that and not wanting to have to charge people more, we decided to focus on other features.
The Fathercraft Bag, however, will insulate YOU from looking like a total square.