Having a good regional understanding is paramount, especially in this digital age where consumers are empowered with information. It’s harder for a digital agency to gain a regional understanding when they do not have a physical office in the region. It’s important to understand the cultural nuances in order to conduct successful SEO campaigns in regional markets. Moreover, the importance of regional targeting cannot be understated. A common mistake that many SEO agencies make is simply trying to accrue as much link juice as possible for their clients without considering the implications of doing so. Read More