BEX is an active lifestyle brand, focused on creating the perfect balance between style, performance and functionality. Driven by innovation, the company manufactures and distributes performance sunglasses, apparel and accessories. The spirit of BEX is best expressed by our valued customers who wear our products day in and day out as they pursue life’s every adventure. Headquartered in the small ranching community of Logandale, Nevada (where the sun shines 300+ days a year) BEX works diligently to provide the finest product and exceptional customer service.