As the name suggests Northstar metric gives direction to the company's long-term growth. An organization uses the Northstar metric to measure the amount of value it delivers to the customers. The Northstar metric explains the relationship between customer needs and the revenue that that organization aims to generate. To choose the best suited Northstar metric, one needs to keep a few things in mind;  Northstar metric equals to customer's success moment  Northstar metric should express value to the customer  Northstar metric should be measurable  Northstar metric should be time bound and based on a particular period  External factors should not influence Northstar metric Northstar metric should be a reflection of the growth