Model of art-development includes actualization, development and realization of personal potential by means of creativity. Subconscious of an adult person often contains a solution of most everyday life problems but access to these solutions is blocked by censorship of conscious, psychological defenses. Visual metaphor enables to become aware of resources hidden in deep subconscious. When creating a visual metaphor, we become aware of personal senses and shift focus of attention from common to some new, we see plurality of possible choices, feel oneself as a creator of life, rise resources, actualize potential. Development of potential includes both conscious and subconscious processes. On the stage of realization of potential, we implement resources which we have taken from subconscious, analyzed strategies of their implementation and possible consequences (Bondarevskaya, 2021).