Although it is a quality ingredient, chicken is about 80% water. After cooking, most of that moisture is lost, reducing the meat content to just a fraction of its original weight. Ingredients on a pet food label are listed in descending order by weight. When you see chicken as the first ingredient in pet food, this is before it’s cooked. Once cooked, the percentage of chicken in the formula is much lower due to the loss of moisture. Chicken meal is considered a meat concentrate and contains nearly 300% more protein than fresh chicken. Chicken meal does not contain by-products such as beaks, feathers, or feet.
Our meals are considered a meat concentrate that contain nearly 300% more protein than fresh chicken, lamb, beef, or salmon. They do NOT include bone or internal organs.