That's what Wall Street calls you. A "retail investor." Essentially, it just means you're an individual investing your own money - not a hedge fund, not a big bank. But today, the words "retail investor" mean so much more than that, because we're smack dab in the middle of what's been called "The Rise of the Retail Investor," "The Retail Revolution." And when you pull back the layers, you'll see that the rise of traders like you means the fall of Wall Street's ivory tower.