The best software for CRM (Customer Relationship Management) is a matter of opinion, but there are a few key features that make certain programs stand out in the crowd. Salesforce is one of the most popular and highly rated CRM tools available on the market today. It offers an easy-to-use user interface with comprehensive customer relationship management capabilities, including contact management, analytics, workflow automation and more. Additionally, it integrates well with third-party applications and services to provide you with further customization options. Another great tool is HubSpot's CRM platform which provides businesses with powerful sales tracking tools as well as marketing automation optimization capabilities. In addition to its various features like lead scoring and reporting modules, HubSpot also allows users to track customer engagement across multiple channels like email campaigns or social media posts. Finally, ZohoCRM can be another excellent choice for companies looking for a comprehensive solution; this program has all the basic contact management functions as well as advanced automated workflows such as email drip campaigns and team collaboration tools that help teams stay organized while managing customer relationships better than ever before!