Start with a broad search: Once you have identified potential decision makers at a company, begin your research with a broad search of the internet. A simple Google search can reveal a wealth of information about an individual, including their LinkedIn profile, personal website, and any articles or blog posts they have written.
2. Try specific searches: If you're having trouble finding information on a particular decision maker, try searching for specific terms related to their role or company. For example, if you're trying to research the marketing director of a company, try searching for "marketing director + company name."
3. Use social media: Social media can be a great way to learn more about a decision maker. Try searching for the individual on LinkedIn, Twitter, and Facebook.
4. Check out company websites: Company websites can be a goldmine of information on decision makers. Many companies have bios or profiles of their executives which can provide valuable insights into their background and experience.
5. Ask around: If you know someone who knows the decision maker, don't be afraid to ask for information or an introduction. Sometimes the best way to learn about someone is to speak with people who know them well.