Custom packaging involves the design and production of custom boxes, bags, labels and other forms of packaging that are tailored to meet specific requirements. These customizations often involve adding logos or specific colors or shapes to make them stand out from competitors’ products. In addition, custom packaging can also involve special printing techniques such as embossing or foil-stamping as well as the use of materials that may be more environmentally friendly.
This type of packaging can also provide added protection for your product during shipping or storage, making it a great choice for companies who want to ensure their products arrive safely to their customers.
With custom packaging, businesses can control how their product is presented to prospective customers, giving them an extra edge in the marketplace. Furthermore, custom packaging can also be used to differentiate between different product lines or provide additional information about a product’s features or benefits.