We formulated the product around the feedback from our customers. Our customers wanted a product that would be free of harmful ingredients. We answered them by making Hand & Body Lotion which is natural with no known harmful ingredients. Our customers wanted a lotion that would help to retain skin moisture. We answered them by adding Hyaluronic Acid, the best-known humectant (moisturizer) we knew of. It has been known to hold up to 1000 times its weight in water. We not only added HA, but we added it in high enough concentrations to be effective and we have formulated it with other highly beneficial ingredients that also support skin health. Today, our satisfied customers are thanking us for listening to them.