For the best results, apply Mediterraneo by Antonio Banderas to clean, dry skin, focusing on pulse points such as the wrists, neck, and behind the ears. These areas generate heat, which helps to diffuse the fragrance throughout the day. To enhance the scent's longevity, consider layering it with other grooming products from the same line, such as aftershave or body wash. Also, avoid rubbing the fragrance into your skin, which can break down the scent molecules and reduce its lasting power.