Ideally, yes! The more platforms you cover, the better. But if you have budgetary concerns, it’s essential to focus on the platforms that align with your target audience and business goals. Having a strong presence on a few platforms is often more effective than spreading thinly across multiple platforms. Conduct research to understand where your target audience spends the most time and engages the most. This will help you prioritize and invest your efforts in the platforms that are most likely to yield results for your real estate business.