IQOS, which stands for "I Quit Ordinary Smoking," is generally regarded as a safer alternative to traditional combustible cigarette smoking. IQOS devices utilize heat-not-burn technology, heating the tobacco sticks (Heets) rather than burning them, resulting in the production of fewer harmful chemicals compared to traditional cigarettes. While it is considered a safer option, it is important to note that IQOS is not entirely risk-free as it still contains nicotine.