How you get paid as a content creator can depend on what type of role you have taken on.
If you are employed full-time by a business, then you should receive a regular paycheck for your work.
Freelance content creators will have to find clients and set their rates. Your rate can depend on the project, the amount of time you will be spending on it, your experience, and the client's needs.
For those who create content for their personal brand, payment can come in the form of brand deals, affiliate links, monetizing content, and partnerships or even ad revenue and personal sales.