Marketing and selling poultry products effectively primarily involves identifying target markets, understanding customer preferences, building a strong brand identity, and implementing strategic marketing initiatives. Utilizing channels such as local markets, supermarkets, online platforms, and consumer direct sales can help reach a wider audience.    Building relationships with distributors, retailers, and food service establishments, participating in trade shows and agricultural fairs, and leveraging digital marketing tools such as social media, websites, and online advertising can also enhance visibility and attract customers.