A big part of what companies with certified organic chocolate and other organic candy helps consumers avoid is artificial sweeteners, including refined sugar. These types of sweeteners have been linked in some studies to harmful conditions. Organic processes often weed out these sweeteners, replacing them with more natural sweeteners like brown sugar, maple syrup, honey or fruit sugars.
It’s important to note that just because a product uses natural sweeteners, it doesn’t mean you can gorge on them with impunity. An excess of anything, especially sugar, can be unhealthy. However, many people feel these natural sweeteners will produce fewer negative health effects.
Another thing people seeking companies that manufacture organic candy tend to share is concerns about fats, specifically trans fats. As with sugar, the right kind of fats in moderation can be good for you, but processed fats can have negative effects on the body. Organic products tend to replace trans fats and hydrogenated oils with healthier substitutes like olive oil, fish oil, or products using nuts or avocados. People also seek out organic products to avoid artificial colors and flavors as well.