The bath mat should be strategically placed in areas of the bathroom where water accumulation is common. The primary placement is just outside the bathtub or shower enclosure to catch water droplets when stepping out. This prevents water from dripping onto the bathroom floor, reducing the risk of slips and falls. Additionally, placing a bath mat near the sink area can be beneficial to absorb any splashes or spills while washing hands or face. It's essential to ensure that the bath mat stays flat and securely in place to maximize its functionality and safety benefits in these high-moisture zones of the bathroom.