Engaging blog content requires a headline that pulls people in. You can write the best content on the internet, but it’s not going to be very successful unless you’ve got a compelling headline that makes people take notice and want to click. Hot topics are also a great way to draw attention to your blog, and you can find these on social media platforms, Google trends, forums, and even the latest news articles. Taking these hot topics and creating blog posts around them can lead to increased engagement.