People have short attention spans when browsing a website. It’s important to deliver the information quickly.  In addition, search engines want to deliver high-quality search results - fast.u003cbr/u003eu003cbr/u003ePlus, if your page speed is slow, search engines might not bother crawling and indexing your web pages.u003cbr/u003eu003cbr/u003eAccording to Google:u003cbr/u003e“Google will reduce the amount of crawlers it sends to your site if your server is slower than two seconds.”u003cbr/u003eu003cbr/u003eThis means that search engines are less likely to discover your latest content.