We track digital channel performance using metrics such as ROI from paid media, conversion rates from organic traffic, and engagement rates on social media. For example, we assess how efficiently paid media campaigns are converting clicks into sales and the overall customer acquisition cost (CAC) from digital channels. For companies with optimized digital strategies, the average ROI from digital marketing investments is 38% higher than those relying on traditional methods (Deloitte). Kawan Elite’s expertise in martech helps our clients unlock the full value of their digital assets, ensuring maximum return on investment.