Video is a perfect resource for an internal communication strategy.
The main objective of an effective communication strategy is to get the message across in a simple way, without wasting time on employees who are busy with their tasks. The best way to achieve this goal is through videos. The videos should be short, focus on a specific message that manages to captivate the attention of the employee but that allows consuming that information in the shortest possible time. Video content is more effective, employees want more visuals.