PWFGTY is our way of giving a little back and helping out those who need it most. It’s a response to the cost of living crisis and a different take on the Black Friday / Christmas Sale craziness hitting our inboxes. The idea is simple: If you’re happy with the prices suggested then simply select your options & checkout as normal. If you’d like to pay a little less (or perhaps even more!) then just get in touch and let us know what photo(s) you’re after and what price feels good to you.  We’ll do our very best to meet you at this price and if we can’t then we’ll suggest some kind of alternative product combination that fits better into your budget. Whatever happens we want you to come away from this with a beautiful picture and feeling good about the transaction!