They are. 20 years ago there was a marketing effort to rebrand "prunes" and call them "dried plums." I don't know if it succeeded or not. The package I have says "Amazing Prunes," so maybe they gave up. The thing is, prunes are truly tasty! They are sweet but not cloyingly so (unlike dates for example which are VERY sweet). They have a deep, complex flavor, and they have very mild sour notes to balance out the sweetness, which I find really nice.  When cooked they are especially delicious. Cooking softens them, and they end up swimming in the most delicious syrup. Just as important, making them is so easy. See the recipe card below. This is a truly easy, simple recipe.