While traditional methodologies rely heavily on survey-based research, CRG’s suite of creator market research tools deliver a 360-degree solution, integrating GenAI, desk research, IDIs, and a prediction market platform to deliver deep, accurate insights, uncover niche ideas,, and reveal hidden emerging trends before they surface in the mainstream. The HUUNU platform is proven to deliver trend predictions with a 90% accuracy rate, three years out and beyond. This is achieved through the expert collection and analysis of extremely high-quality quantitative and qualitative data, and a research methodology inherently resistant to the kinds of biases that undermine the accuracy of traditional research methodologies.