In the influencer marketing space, the influencer reach, content kind, and degree of interaction are some of the variables that affect how much influencers charge for usage rights. Influencers often charge between $50 and $1000 for a single post, depending on the size of their audience. For instance, an influencer with 100,000 followers would charge $500 for a post, while one with a million might want a minimum of $1000.