You should care for your gold plated jewellery in the same way you care for sterling silver. Avoid direct contact with perfumes, soaps and or lotions Remove your jewellery before showering, swimming or exercising Store jewellery in an airtight environment when not regularly worn Sterling silver on its own is slightly more forgiving, as it is able to be polished back to life. Unfortunately, gold plated jewels cannot be revived in the same way without replating, so greater emphasis should be placed on tarnish/fade prevention.