A lot of new albums and singles are pressed on colored vinyl. Though some audiophiles dislike this and strongly prefer black vinyl because the carbon black added to the plastic used for pressing makes it slightly more durable, it will sound pretty much the same as standard black vinyl and often looks very, very pretty. If you care about aesthetics, colored vinyl is a major bonus, and you might end up going out of your way to get the colored pressing of new albums since they are often produced in limited amounts.