Often, the money brought in through advertisements on YouTube doesn’t reflect the popularity of a YouTuber and can be insufficient to cover their operating costs. That’s the exact issue Patreon co-founder Jack Conte ran into when posting his music videos on YouTube. With Patreon, video creators can offer gated content, exclusive live streams, and member-only merch. When you offer merch as a benefit for one of your tiers, Patreon will take care of the shipping for you. You can customize the merch you want to offer directly through Patreon. This feature is available only for Premium creators, however.