Static shock stimulation is known as a slightly unappealing surge of power sent through your pet’s e-collar to get his attention when he is busy performing some unwanted behaviors. You can adjust the amount of energy being transferred to your dog with your pet’s temperament in mind. A static shock does not harm, but it is suggested only to be used in extreme situations. The amount of stimulation typically used emits 0.00005 joules, which is enough to knock sense into your dog.