If you stop using SEO, you’re throwing away money and time, as well as potentially damaging your business. If you don’t make use of SEO, your competitors will overtake you in the search results. Not using SEO is like throwing away your initial investment, but it’s important to make the most of it. SEO must be an ongoing part of your business strategy. Without it, your website will be invisible. One of the biggest drawbacks of not using SEO is that it takes time to see results. After a long break from SEO, your traffic and ranking will revert to the way they were. This makes it very difficult to regain lost traffic and rankings. You will have to start all over again and pay a new SEO firm to do it right. You won’t be able to recover without the right knowledge and expertise. In addition to the risk of losing traffic and visibility, you will also miss new developments in SEO that will affect your rankings. Mobile responsiveness, page speed, and user experience all play a role in search engine rankings. An SEO agency will make sure your website is regularly updated with new content. If you don’t keep up with these developments, your ranking will decline significantly. If you stop using SEO, you’ll also miss the opportunity to increase your revenue 400% or more. If you don’t use SEO, it’s best to spend your time on other marketing tactics. SEO works wonders for creating brand awareness, allowing customers to use your product or service. While it is important to invest in preliminary research and use it wisely, it’s also a good idea to invest in professional help. If you don’t have the money to hire a SEO company, you’ll end up regretting your decision. If you stop creating fresh content for your website, you’re throwing away valuable SEO. You won’t be able to attract and retain your audience without SEO. Google won’t recognize your content, and your site will be viewed as less valuable by search engines. That means fewer visitors and less revenue. Your competitors will be able to take advantage of your search activity and steal your audience. You’ll soon find yourself in a situation where your website has no chance to compete with them. The main page of your website is actually your Google My Business profile. This is the first page of search results that people see when they’re looking for a local business. A higher position means a higher chance of capturing the attention of a potential customer. Moreover, 92% of searchers pay attention to the first page, while only 6% glance at the second page. So, it’s important to optimize your website with SEO, as a higher position means more traffic and more sales. Contact Casey’s SEO today for a free quote.