Hi-R coatings were developed for military vehicles so they could avoid infrared detection by the enemy during Desert Storm. This is accomplished by reflecting away the near infrared (IR) spectrum. Nearly 45% of the heat is generated in the near IR spectrum. By reflecting this portion of the spectrum with special pigments in the Kynar paint, Hi-R paint is able to reduce the amount of heat gain by your home while still providing the same Kynar performance. The end result is a roof that is approximately 50 degrees cooler resulting in significant savings on your air conditioning bills.