We have a closer and more collaborative relationship with the brands we partner with. Here are a few key points that differentiate our approach: Partnership: We form partnerships with brands rather than a straightforward buyer-seller relationship. This partnership involves shared goals, strategies, and decision-making. Transparency: We openly share information and collaborate closely with our partners. This includes sharing sales data, strategies, marketing plans, and other insights. Subsidiary Role: By acting as a brand's subsidiary in the North American market, we are responsible for a wide range of activities, such as sales, marketing, distribution, and customer support. This could involve taking on more significant responsibilities than a traditional distributor. Market Expertise: We have in-depth knowledge of the North American market This expertise helps us make informed decisions and tailor strategies for local markets. Brand Representation: We represent the brands in the North American market, becoming the face of these brands to customers in the region.