I’m not in the finance industry! Finance is obviously a key ingredient, but what we do at Unbiased is simply helping people to navigate life’s biggest decisions. What excites me is being able to improve people’s lives through a blend of technology, knowledge and empathy – and of course running a thriving business with a great team. What we’ve managed to do, I think, is move beyond mere ‘finance’ into people’s broader lives.
That said, it’s interesting that finance is a very male-dominated industry, which I think has offered me openings that I might not otherwise have had. It was getting stuck in a set way of doing things, so may have needed a new perspective to shake it up a bit.