We conducted research to better understand the relationships British people have with their banks, and the results show that as a nation we are more loyal to our banks than to our partners, even though we may not get as much back.
On average, British people stay with their banks for over 14 years, compared to an average of 12 years with a long-term partner
Our research shows that men are more loyal to their bank than women
Staying loyal to banks that cut interest rates could mean UK savers are missing out on earning more from their savings
Southampton residents stayed with their bank 24% longer than their average relationship
For the average UK saver, it seems that the old adage of “for better or worse, in sickness and in health” holds true more so for relationships with banks than personal relationships. Our research reveals that account holders are more likely to stay with their bank than their partner, with bank relationships typically lasting for almost fourteen and a half years and the average British relationship lasting just twelve years.