It’s common for people to suffer ‘writers-block’ when it comes to writing a personal message in a group card. This can be especially true for a maternity leave or new baby card. It’s a life event that is very personal and unique. An online new baby card opens the door to complete expression. Here are our broad tips on how to approach writing your message and what to say. Be personal. It goes without saying really. However, with no limits on messages or words everyone can express themselves as they wish. And the more personal the message the greater the feeling and valued the sentiment. No rights or wrongs. There really are no different do’s and don’ts for a virtual card compared to a paper one. Be conscious of who else is writing - granny may not want to hear chapter and verse about in-stories or jokes about the process of conception! Share personal parenting anecdotes. Becoming a first-time parent is a joyous and tumultuous time. Words of encouragement, the wisdom of experience and the support of more experienced parents is a welcome confidence booster. Be happy! A new baby on the way is a wonderful thing. In years to come the parents will be able to look back at all those lovely messages with pride and warmth in their hearts. Be funny. If you can and it’s relevant and personal. Whilst having a child is a serious business, it’s also a fun time. Recollecting funny experiences or sharing a sense of humour is as important when becoming a parent as it was before. It’s a great way of staying grounded. Don’t forget Dad! It’s rightly mainly about mum. However, dad’s have an important role to play in the run up to the birth and beyond.  Whatever you write will be a great source of support and encouragement for the new parents. Especially in the years to come as they look back on their parenting journey.