One of the most important things to do when selecting a provider is to check their portfolio. This can be achieved by visiting their website and seeing if they have a separate page dedicated to providing samples of their work. A good SEO website content provider should have a variety of styles, topics, and niches on display. Aspects like this will help you get a glimpse of how your website will look once this provider is done with it. If possible, request recommendations from other small business owners who have used their services in the past.