Animal Crossing has been an extremely popular franchise for Nintendo and this is down to a number of factors.
First, it enables you to go on a journey with your character, building a whole town from scratch into something that you can be truly proud of.
Secondly, in the latest entry; Animal Crossing: New Horizons, it was released at the 'perfect' time as many saw themselves in lockdown, providing an escape from the real world, multiplying the already great foundations of a game to more fans around the world.