Without a doubt, it's a marketplace business strategy. Thoroughly thought out. Detailed. Unbreakable.
When it comes to the start of a multi-vendor marketplace business, things become even tougher. You have to build the business model, value proposition, marketing strategy for all sides of your marketplace. But here's the deal. If you go through every stage that leads to the successful product development, you have nothing to worry about. Remember, if you leave out one or two items, one day or another the whole strategy may crumble.