Encouraging social media users to share your video content is a six-step process:
1) Create high-quality original video content.
2) Optimize your video content with intriguing headlines and attractive thumbnails.
3) Make sure your video content quickly meets the user's intent using savvy post-production to continuously deliver value and extend user watch time.
4) Publish your video content during peak social media engagement hours (Monday–Thursday, 8 a.m.–noon), which allows social algorithms to push your content in front of more people.
5) Incentivize users to share video content with irresistible offers and free resources while engaging their comments.
6) Regularly ask users within your video content to share, comment, like, follow, and subscribe.