To track and measure, how your content is performing, you can rely on the following metrics: Traffic: Total number of users, pageview, and unique page views on your website Sales and Conversion: What is the rate of conversion, meaning, how many people are coming into the sales funnel after reading your blog content Engagement: Metrics like total number of sessions and duration, average session duration, the average number of pages per session, and bounce rate Social media engagement: Check, how your post is performing on different social media platforms, how many times your content has been shared on each platform, type of engagement, etc SEO performance: Proportion of visitors coming from organic search Authority: What is the domain and page authority of your website