A recent study by The Guardian suggests that the paper towel industry is only vaguely aware of the importance of proper hand hygiene, and are in fact doing very little to promote it.
One of the primary ways that the paper towel industry promotes hand hygiene is by providing educational materials to consumers. These materials often emphasize the importance of washing hands thoroughly, and usually recommend using soap and water to clean hands. In some cases, these educational materials may also include information about Jet dryers and their potential negative effects on hand hygiene.