Mailchimp used to be one of the top email marketing services on the market. They grew in popularity due to their famous “free forever” plan.
However, in the recent years they have failed to keep up with innovation especially when it comes to advanced features like marketing automation.
To make matter worst, their recent pricing changes are not user friendly because they’re now charging businesses for unsubscribed users in their account. You should NOT have to pay for subscribers who are no longer receiving messages from you.
Their customer support has become increasingly unhelpful and almost every request gets a standard message like: we’re forwarding this to our engineering or leadership team.
While they’re using fancy marketing lingo such as “all in one marketing platform”, you don’t have the ability to do basic things like bulk delete more than 100 contacts at a time.
Fortunately, there are several Mailchimp competitors with far better features, pricing, and quality of service.