Yes, SEO can be beneficial for almost all brands and niches.   While the specific strategies and tactics may vary depending on the industry and target audience, the core principles of SEO remain applicable.   Whether you run a local business, e-commerce store, or provide services, implementing effective SEO practices can help improve your website's visibility in search engines, attract organic traffic, and increase brand exposure.   It's essential to tailor your SEO approach to align with your unique brand, niche, and target audience to achieve the best results.