Digital Marketing is the process of utilizing the internet or online web to drive more and more customers. It is a broad service that includes an email process to attract new customers, content marketing, social media, search platforms, and many more. In this process, the website is optimized in such a way that it automatically attracts more and more customers and also pulls organic or paid traffic. It drives organic traffic from various search results such as Google, Bing, and DuckDuckGo. If your SEO is good, there are more chances for your website to appear on the first page of a search engine.