Data discovery and classification, especially within unstructured data, is a major challenge for many organizations. Unstructured data represents a staggering 80% of all new enterprise data, according to Gartner estimates, and it’s growing three times faster than structured data4. Furthermore, organizations are grappling with the rise of shadow data – data that is not available or subject to an organization’s centralized data management framework – posing a significant challenge to data security and compliance. To address these challenges, organizations need to invest in tools and strategies designed specifically for cloud storage, prioritize data discovery and classification, and implement robust data management frameworks that address the complexities of both structured and unstructured data. Failure to address these issues can lead to data breaches, compliance violations, and reputational damage.