We use various tools and metrics to measure the results of digital marketing campaigns. Some of the key metrics we track include:
Traffic: This is the number of visitors who come to your website or landing page from different sources.
Leads: This is the number of visitors who show interest in your products or services by filling out a form, subscribing to a newsletter, downloading an ebook, etc.
Conversions: This is the number of visitors who complete a desired action on your website or landing page, such as making a purchase, booking a consultation, signing up for a trial, etc.
ROI (Return on Investment): This is the ratio of the profit generated by your digital marketing campaign to the cost invested in it.
We use tools like Google Analytics, Google Search Console, Google Ads, Facebook Ads Manager, etc. to collect and analyze data on these metrics. We also provide you with regular reports and insights on how your digital marketing campaign is performing and what can be improved.