When you create an ad campaign with Wix, you can edit your ad text, choose featured products and define your target audience. The ad will pull images and product details directly from your Wix online store’s product catalog. Any changes you make to your product catalog will automatically appear in your ad. Once your ad campaign is live, you can edit it. However, Wix’s AI needs some time to optimize your ads, so don’t make changes too often. Frequent edits to your ad caption or target audience can have a negative impact on the results of your ad campaign.