Twitter offers a built-in analytics tool called Twitter Analytics, which provides comprehensive insights into your account’s performance. To access Twitter Analytics, simply log in to your Twitter account, click on your profile picture at the top right corner, and select “Analytics” from the dropdown menu. From there, you can view various metrics such as impressions, engagements, follower demographics, top-performing tweets, and more. Additionally, third-party social media management tools like Social Champ also offer advanced analytics features that provide in-depth insights and reporting capabilities for your Twitter account.