The local 3-pack refers to the top three Google My Business listings shown after any given query. These listings are Google showing the user what they believe to be the best match for their query. If you Google search “pizza near me”, Google is going to show you listings in the local 3-pack business listings it believes to be a good match for your query.
Below are 13 areas of your Google My Business listing to focus on. Optimizing these portions of the listing is a quick way to increase the listing’s visibility in local 3-pack search results.