Machine learning and artificial intelligence, more commonly known as simply AI, can help businesses leverage their data effectively and solve complex problems for the purpose of allowing maximum operational scalability in day-to-day operations.
Essentially, the utilisation of machine learning and AI can improve the end-user experience, increase profitability and proficiency and perhaps most pertinent, drive development and change in business operations. This is because, at the end of the day, a computer can process huge amounts of data – and it can do it much quicker than the human brain can. As a result, machine learning and AI have the innate ability to boost productivity and nurture business growth.