Our technology architecture results in lower operating costs. LeadGrabber Pro is a lead prospecting tool that runs on your personal computer, and NOT on our servers. We don't have to undergo maintaining a huge web-server infrastructure, like other competitors, to support you. Our B2B prospecting software uses your personal computer and your internet resources to do the research - saving us costs that we pass on to you. 2. We have lower R&D overhead, resulting in cost savings to customers. By having a large part of R&D done offshore, our costs are small fraction of what other companies incur. Our high-ROI B2B prospecting tools have enabled 100,000+ US Companies over the past 20+ years to be more productive. We have already amortized our cost of R&D over many years. 3. We have lower marketing costs, resulting in lower cost overhead. We don't tend to have priced marketing executives flying to expensive tradeshows to seek visibility. We don't have to recover those expenses by charging our customers. This strategy has enabled us to deliver lower-priced, high-quality lead prospecting tools, helping us organically to accumulate 100K+ companies as paid customers. 4. We have lower sales costs, resulting in lower prices. We don't seek Enterprise Customers; Our typical customer has a 1 to 10 sales team; is an entrepreneur, owner or department manager who is very ROI focused in cash allocation. They can determine within hours that our B2B prospecting tools are accurate, provide great ROI, within their budget - resulting in pretty short purchase cycle. They see we provide solid features, without all the marketing fluff that doesn't help them sell more.