Data has various functions in the content of a content marketer. The HR wishes to know how you make use of data with this question. You may answer the question accordingly:  “Data plays a variety of roles in the content I can provide. It can be used to support and provide evidence for certain claims or arguments. It is crucial to illustrate examples and trends or patterns, provide context or background information, and help explain or clarify certain points or concepts. Data can also be used to create visualizations and graphs, which can be useful for conveying information in a more engaging and accessible way. Additionally, data can be used to personalize content or to tailor it to a specific audience or purpose. This is the function that data plays in my content.”