Great question! GETUS’ mission since our inception in 2015 has been, and continues to be fostering choice, competition & affordability in the Canadian marketplace – often dominated by a “select few”. We calculates our retail pricing through deep-dive analysis’ of our wholesale tarrif costs (costs paid to our last-mile carrier networks), network traffic (costs paid for actual customer usage on our networks), and our daily overhead (costs paid for employees, rents, benefits, taxes, shipping, etc ..)