A marketing audit is a complete, comprehensive examination of your business’s marketing efforts. The goal of a professional marketing audit is to give you a better idea of what’s working, as well as what can be improved. That way, you can continuously update and grow your marketing strategy to reach new heights with your business. Unfortunately, it takes years to acheive the knowledge required to be able to effectively audit your marketing, identifying any problems and providing an effective solution. Only the best strategic marketing consulting firms can give you the full scope of your analysis, and explain how to improve any problems you find.