The annual Investopedia 100 list honors independent U.S.-based financial advisors who have demonstrated top-of-the-industry commitment to financial literacy by using their social and traditional media reach, and who have received community support through peer nominations. To determine winners, Investopedia's data science and editorial teams measure each advisor's domain authority of their personal blog or website, followers across social media and podcasts, participation in workshops, programs, nonprofits or collaborations to spread financial education, and peer nominations by industry professionals outside of their own firms. Applications are checked for accuracy and quality, too.