You’ll get:  Instant access to 33 step-by-step lessons, each averaging 5 minutes in length (with transcripts).  The tested and proven framework for 10x Facebook ad copy so you can get out there and sling winning copy literally today. The complete Facebook Ads conversion copy workbook so you have a framework to write your killer ads within, keeping you focussed on the goal: conversions. The working docs based on $1M in ad spend so you don’t have to make costly mistakes as you grow your skills. 4+ “Ninja Techniques” to help you find the messages that demand attention – faster. BONUS – Navigating Facebook Ad Compliance to keep on top of what’s allowed and what’s not – before you write a word. And after 10x Facebook Ads, you’ll write ads that make your CFO pay attention because you:  Focus first on nailing the ONE thing that’s money in the bank for an ad (skip this and it’s over). Easily navigate the anatomy of a high-converting ad even if you’ve never written for that format or placement. Tell the difference between a message that sells and “booster” words that work, but are never enough alone. Write ads that offer what your audience really wants, when they want it (by entering into the conversation already happening in their minds). Guide prospects from zero awareness, to offer-ready, even to up-sells – with no ick-factor, because your presence in their newsfeed feels natural at every step. End debates forever about what ad element matters most (this might stun you) and long vs. short copy. Raise your ad copy to the “threshold of awesome” with complete control over three essential factors. Skirt the risks of writing for on-thin-ice industries like health and business coaching so you can avoid the dreaded image description of disapproval. Apply sneaky but above-board ninja copywriting tactics to raise click-through-rates, relevance scores and conversions at a lower cost. Ethically spy on competitor ads to find your hook, points of difference and a stand-out value proposition. Be irresistibly authentic in a sea full of Spammy McSpammerson ads and growing cynicism from your audience. Write ads faster and easier with frameworks and templates for every stage of the customer journey. Plus you get a full 7 days to test-drive it all, risk-free.