Each word in our name holds significance. White...White historically symbolizes beginnings, fresh starts, and the hope that accompanies a bright new day. As one of the very first family foods companies in the US that is made with 100% regeneratively farmed, biodynamic, organic & GMO-free ingredients, this dream and opportunity of regeneration, revival and renewal is exactly what we aim to embody in our name and product offerings. We hold great hope for the potential of regenerative farming to restore soil health, reverse climate change, and feed our families the very purest foods possible in doing so. Because it's never too late to start anew and improve our food, earth, health, and relationship with life itself -- all while leaving our children a better world. Leaf...There's nothing that quite depicts hope and revival like a leaf -- a timeless symbol of growth. Whether the lush green leaves of spring and summer, the transforming foliage of fall, or the journey from decay and into renewal of winter, a leaf embodies nature's seasonal cycles, the human life cycle, and nature’s influence on our lives. In all we do, we attempt to work in tandem with the harmony of nature, rather than against it. Provisions....Though perhaps best known for our baby food pouches, White Leaf is a trusted family foods brand and we are continuously working behind the scenes to offer a comprehensive variety of pantry essentials for all ages and lifestyles -- supplying your family with the purest necessities, a.k.a provisions. 'Provisions' is also a term reminiscent of past epochs and the early 20th century. The fundamental principles of biodynamics and regenerative agriculture emerged 100 years ago, and we are seeking to revive them once more, this time on a widespread national level in the US!