Many individuals and organizations use Amazon Lightsail due to its simplicity and cost-effectiveness. It is typically used by small businesses, startups, students, hobbyists, and developers who need straightforward virtual private servers (VPS) for simpler workloads and quick deployments. This includes those looking to host websites, web applications, or development environments. Its easy-to-use interface and bundled plans make it an ideal choice for users who are new to the cloud or those who do not require the extensive customization and scalability offered by more advanced AWS services. Thus, Lightsail is popular among those wanting to simplify their cloud computing needs without extensive cloud experience.