Be courteous. Be clear. And, be timely with your booking confirmations. Regardless of how your client requests an appointment—whether via your online booking page, phone, walk in, or email—it's important to send them a booking confirmation. A timely booking confirmation reassures your client that their appointment is securely on your books, and gives them pertinent information about their appointment date, time, and other important details. Messages should be friendly but can also provide useful information (such as links to your cancellation policy) so your client is well informed and prepared.