Maison Alhambra Encode Blue cologne is a masculine fragrance. However, both men and women appreciate woody, fruity colognes and can enjoy this one, especially if they like sweet, citrusy fruits, patchouli, woody notes and leather. A: EDP fragrances like Encode Blue cologne should last most of the day. In fact, you should expect at least four to five hours of fragrance. However, your body chemistry and environment can shorten or lengthen the scent. For a stronger, longer-lasting aroma, target your pulse points, inner elbows, and behind the knee, and give your clothing a spritz as well.