As technology evolves, there are often new and creative ways to promote an online fundraising campaign. Do not be afraid to try something new – getting the word out is the most important thing. Any of the following serve as a starting point:
Leverage social media: Share the donation page link on platforms like Facebook, Twitter, and Instagram. Nonprofits should also encourage supporters to use their personal platforms to spread the word.
Send personalized emails: Utilize email marketing tools within DonorPerfect to send targeted messages to your donor base, informing them about the campaign and providing a direct link to donate.
Communicate impact: Share engaging stories, videos, and images to inspire donors into action.
Celebrating impact through your website, social media, and email communications will remind loyal donors and attract potential donors.