Sometimes a simple, two-sided rack card brochure will work for your audience. Other projects might require a multi-page saddle-stitched or perfect-bound brochure. Knowing the audience, having clear goals and a budget with realistic expectations will help determine the appropriate format for your brochure (See this unique brochure that we designed for the NY-NJ Trail Conference). A quick discussion with your graphic designer early on in the process can prove beneficial to time and budget limitations. We regularly have conversations with our clients to help ensure we’re on target with budget, design concept, production schedules and date of delivery.