Genesis Motor is a part of the Hyundai Motor Group. Genesis serves as Hyundai’s luxury division, specialising in luxury vehicles with a premium price tag. The Genesis division was spawned after the success of the Hyundai Genesis luxury sedan which debuted in 2004.
Genesis became a standalone division in 2015, and today it continuous the legacy of the original Genesis model in the form of a small range of luxury and executive sedans. These models are designed across three continents, in South Korea, Germany, and the USA, and all of the brand’s vehicles are manufactured in Ulsan, South Korea.