While a personal referral might be tempting, you are unlikely to get the best possible agent through a friend. Here’s why: Competition raises the bar. Since our partner agents compete for your business, they’re far more likely to offer you better savings and services than a friend's referral. We'll find you a local market expert, or one who specializes in your neighborhood. A personal referral may not specialize in your local market, which can be a huge disadvantage. Your UpNest Advisor will guide you through the entire process, offer you insider tips, and answer all your questions. Best of all, our service is free, fast, and there's no obligation to use one of our recommendations unless you are 100% satisfied.