Session Thursday, April 13 | 1:00 PM – 2:00 PM Thomas Hudgin, Wilmington Quality Associates Inspired, driven and talented employees – it’s every company’s most important asset. Your top-performing sign producer employees will help your company survive the toughest economy. That’s why, now more than ever, it’s critical to ensure that you are taking the steps to hire the right people and retain these key employees for the short and long term. You cannot tell people to be motivated, but you can create a work environment that fosters self-motivation. This informative talk shows you how to do just that. Examine the thought processes and emotions of key performers who stay versus those who move on to what they see as “greener pastures”. Get advice on hiring strategies and motivational techniques to build the loyalty necessary to ensure key employees stay and thrive.