A domain name is how your website will be known online, no matter what type of website you’ll have. It is the unique address of your website on the internet and it will be yours as long as you continue paying the annual fee. Customers who know your domain technically referred to as a URL can simply type it in their browser’s address bar, and be taken there. A domain is more than an address. It is your blog, your business, and your online identity. That’s why your domain name must be you. Make it recognizable, easy to remember, and a proud representation of you and your brand.