Yes! Here are some tips for starting a podcast with no audience.
Invite Other Experts
An excellent way to build an audience from nothing is to interview other experts, influencers, or well-known thought leaders in your field. If you already have those connections, utilize them!
If you don’t have those personal contacts, there are many ways to obtain them. You can try cold messaging on LinkedIn, or try connecting in person at conferences. Or, you can send personalized cold emails to influencers. The key is to build with each guest you have.
Curate Excellent Content
Another great podcast way to come up with podcast topics is to curate various ideas around your target audience’s pain point. Even if you are not the established expert on this topic, you can interview top sources who are. For example, perhaps you start a podcast chronicling how to lose weight and your own weight loss journey. Then, you could interview and get tips from celebrity trainers, athletes, and other high-profile people who have lost weight. Just make sure to credit any information you do discuss on your podcast!
Partner with a More Established Co-Host
If you want to dramatically increase your podcast’s audience, one thing to try is to partner for your podcast with someone who already has a following. You might have to negotiate to get someone more high-profile to do a podcast with you, like offering to do more of the prep work. However, these days, most people love being a podcast host!