There are two main ways that you can build your email list.The first is inbound. Basically, this is where the contacts on your list come to you. They’ve found your website via properly optimized content, and have filled out your call to action form, adding themselves to your email list. These contacts are, in general, more likely to engage with the email correspondence you’ll send them, as they’ve opted-in to hearing from you. This method, while effective, can be a time consuming process, as you’ll need to focus on your content strategy, gated content, etc. to draw people in.Outbound on the...