A comprehensive understanding of Design thinking coupled with UX design process is not enough to create meaningful experiences. More often than not, UX designers make common mistakes that deter the success of the app. Besides following a user-centric approach every step of the way, one should also master the art of visual storytelling. With a plethora of options, available customers look forward to interacting with applications that not only serve them with the finest of services but also gives them a story to live.