Sales support covers all the roles, tasks, resources, and technologies within an organization that are deployed to support the sales team's success. Each organization might have its own sales support infrastructure using digital tools, people, or procedures to relieve sales agents of time-consuming administrative work. For example, sales support tasks may include agent training, automation tools, or an outsourced help desk to address client concerns. By outsourcing sales support, companies can help their sales reps focus on what matters most—closing deals to increase revenue.