Creating and increasing paid traffic clearer once you’ve found your Dream 100. You’ll head to these forums and blogs to run paid advertisements and promotions.
Doing this through your Dream 100 list is much more effective than just running paid ads blindly on social media. Through your Dream 100, you’ve found your ideal customers. You can promote yourself to them directly instead of simply trusting algorithms and hoping for the best.
To utilize paid promotions, you’ll reach out to influencers, podcast hosts, and other large-scale resources to see if you can collaborate with them for a price. For example, you’ll pay influencers to discuss and promote your product or service. You’ll see if you can run podcast advertisements or join the host to talk about ways your business can lead listeners away from pain and towards their desires.
All this paid traffic will cost you, though. If you don’t have the resources to spend on paid advertising, then generating organic traffic will be your best bet.