There are several techniques that startups use to find customers, including
Cold calling.
Cold emails.
LinkedIn Outreach.
WhatsApp messages.
However, the easiest and faster way for startups to sell is by investing in a B2B data provider. Providers like Cognism, Lusha and ZoomInfo all offer access to contact data of decision-makers across B2B industries. Most also include essential add-ons like intent data, data enrichment and sales trigger tracking.