If you’re looking for a quick – fairy tale advertising scheme, Google search ads are unfortunately not for you. Paid advertising often focuses on long-term success, but you will probably start seeing the results in the first few weeks.
A good practice is to take at least 30 mins of your day to study your Google Ads metrics and customize the settings you need. Moreover, you can also adjust your campaigns and incorporate different suggestions based on your audience to make the ads compatible with iOS and Android.