Platforms such as Facebook, Twitter, Instagram, and even TikTok, are all social media platforms commonly used by people nowadays. They allow people to use their site or app to interact and communicate with others through their network. Although it is primarily used as a social networking platform, it is also an excellent place to market your business. Today, it’s already normal for businesses to frequently utilize social media to promote their brand, communicate with existing and new consumers, and increase brand recognition.