The best way to keep your cheese the freshest the longest is to buy smaller amounts more often. When you get it home, keep it wrapped in the paper we send it out of the shop with. The paper allows it to breathe. Try to minimally touch it, as your fingers have oil and other bacteria that can spoil the cheese. It is best store in the bottom drawer or vegetable crisper in the fridge. Like all perishable items, they will degrade in quality over time and suggest for most items to be finished within two weeks.