We3 has the potential to transform the way digital marketing operates, as it could shift the power dynamic between marketers, consumers, and platforms.
In a web3 scenario, marketers would need to adapt to a more decentralized and community-driven approach rather than relying on centralized platforms for advertising and audience reach. This could lead to more innovative and personalized marketing strategies that take advantage of the decentralized data and identity ownership provided by web3.
However, It's noteworthy that the implementation of web3 is still in its infancy, and its impact on the digital marketing industry remains uncertain. It's possible that new decentralized platforms and technologies will emerge that will change the game, but the actual result will depend on their success and adoption.