Once you've picked out your crystal or jewelry, it's important that you cleanse it to clear the energy of the many hands that touched it before you. We recommend running a new crystal under clean water and then placing it outside under the sun or moon for a few hours. Next, light some sage or frankincense resin on charcoal and infuse the crystal or jewelry in the sacred smoke. Lastly, to clear any lingering or stagnant energy in the crystal, place it in a room with high-vibrational music playing like mantras. We find this simple four-step process of water, sun or moon energy, sacred smoke, and music cleanses the crystals on a multi-vibrational level.