As we grow older, collagen build up begins to produce 1% less and eventually it stops producing when we hit our 30s. This, then, leads to wrinkle formation, fine lines, saggy skin and many more aging related concerns. Hydrolyzed collagen penetrates deep into your skin layers and provides elasticity, moisture, tightness and keeps your skin firm. Chicnutrix Reverse face serum is formulated with collagen peptide broken into smaller particles for easier skin absorption.