A Google My Business listing is that little panel that shows up on the right hand side of a Google Search when Google thinks they know what you are looking for. It contains your contact info, hours, link to your website, reviews and more. That little panel, nowadays, gets almost as many (if not more) visibility than your website. It has all the information a prospective patient needs and it is super powerful. One of the easiest and most important dental marketing tips we have is... Claim your Google Listing with this step-by-step guide! It is super easy and costs nothing but a few minutes. Google has very clear instructions. All it takes is having a Google/Gmail account.