Yes, while the human ear hears the affirmation voice three times, the affirmation is also being played 108 times in the background during the Affirmating process. The affirmation is repeated at a high frequency and is absorbed by our skin and subconscious mind.In spiritual traditions, the repetition of a chant, mantra or an affirmation is done 108 times, just like the number of beads in a string (mala). This element is known as Japa, and makes up 1 of the 9 different elements that are included in every affirmation. Learn more about the different elements during the affirmation process or in our blog.