Advertising is an art. Advertising is not about selling products. It's about creating emotional connections between people and brands.
Advertising is all about telling stories with images and communicating ideas.
Communicating clearly and persuasively is key. Your target market should be able to relate to the story you tell.
Advertising is different than other communication methods, such as writing or public speaking.
You are building a brand identity when you run a successful advertising campaign.
This is how you make yourself memorable. People want to remember you.