Even though these cupcakes fall under the umbrella category of chocolate cake they are no where close to be tasting like a traditional chocolate cake as the recipe just calls for 2 tbsp of cocoa powder. So the chocolate flavour is very subtle. When made correctly, a red velvet cupcake should be extremely moist with a tender and fluffy crumb. In terms of flavor, the cupcakes are super rich, buttery, and sweet, with a slight tanginess from the frosting.