To optimize your app’s visibility on the App Store, consider the following: Choose relevant and targeted keywords for your app’s metadata, including the app title, subtitle, and keyword field. Craft a compelling app description that effectively communicates your app’s value proposition. Use high-quality and visually appealing screenshots and app previews to showcase your app’s features. Encourage positive user reviews and ratings by providing a great user experience and engaging with your users. Continuously monitor and analyze your app’s performance, and iterate on your ASO strategies based on user feedback and market trends.