Premedia is a term used to describe the design process. It is the process of how a design is created from the idea phase through the completion. It encompasses all of the differences in terms of changes and upgrades to the initial scope. In short, premedia is the very beginning stage of the printing process, including things like the design and color manipulation, automated PDF workflow, and automated trapping systems. There are many other components of this process that are evaluated and approved before it is actually printed.