As long as you know your criteria, you can easily find a distributor who will match your requirements and who you can partner with. Your biggest challenge is finding a candidate who is loyal and will be your brand's advocate. Please bear this in mind, you may need to advance a credit facility of say 30-60 days depending on what works for you. Distributors in the mass markets are less likely to agree to accept payment in advance, especially when you are launching a new product.