For ideal longevity, store your CBD oil in the fridge, and it will last for months. When exposed to sunlight or direct heat, the potency may be reduced. Our CBD oil, when properly stored away from direct sunlight and intense heat, has a shelf life ranging from 14 months to 2 years. It is important to keep our products in a cool place and away from direct sunlight to ensure optimal shelf life and preservation of their quality and effectiveness.