The amount of cigarettes a vape pod is equal to depends on the strength of the e-liquid and the user's inhalation rate. 2% nicotine is the same as 20mg/ml nicotine. In Canada, all nicotine products are limited to a maximum of 2% or 20mg/ml. With 20 milligrams of nicotine extract in E-Liquid, that's not a lot, but nicotine is pretty potent! A standard vape pod roughly equals the amount of nicotine one would get from 10 cigarettes. However, this varies depending on puff length and inhalation rate.