We use your activity on Google – like sites you visit, apps you use, and things you’ve searched for, and associated information like location – to deliver better, more helpful experiences across our products, including ads.
We never use sensitive information such as health, race, religion or sexual orientation to tailor the ads you see. And we don’t use data from Drive, Gmail and Photos for ads, either.
You can control what information is used to personalize ads and manage your ads preferences with My Ad Center.