Copywriters are creative wordsmiths capable of choosing just the right thing to say to convince their audience to take action. They also have a good feel for additional material that might give their words more power, such as an eye-catching photo or a powerful headline. Copywriters need to be effective multitaskers since they commonly juggle several projects simultaneously.
Good interpersonal skills benefit copywriters because they usually work with clients. Listening carefully and asking pertinent questions help copywriters understand objectives. And possessing patience comes in handy when dissatisfied employers ask for rewrites.