To prepare for and mitigate the impact of earthquakes, individuals and communities can take several proactive measures. This includes developing and practicing emergency plans, securing heavy furniture and appliances to prevent them from tipping over, and creating emergency supply kits with essentials like food, water, and first aid supplies. Governments and organizations can invest in earthquake-resistant infrastructure, enforce building codes, and conduct regular safety drills to ensure readiness. Public education campaigns can also raise awareness about earthquake risks and safety protocols. Additionally, advancements in technology, such as early warning systems, can provide critical seconds of warning before shaking begins, allowing people to take cover and potentially save lives.