The leads from reporters are highly targeted and state exactly what the reporter is looking for. I’ve already been interviewed by the BBC for a profile they are doing on Oprah. Since I wrote ‘The Ultimate Guide to Getting Booked on Oprah,’ that was an exact match for me.
You can be as specific as you like to insure you’ll only get the responses you’re looking for. It’s different from other “PR wire services” in that it’s highly personalized. Dan really spends the time to interview each subscriber for their key search words and publicity goals, teaches them how to respond, and coaches them along the way if they need it.
I have found it to be a godsend.”
Susan Harrow, Author, “Sell Yourself without Selling Your Soul