Bay Photo and WHCC.All prints are printed on Kodak Professional Endura paper.Bay Photo also offers fine-art prints on special papers such as Moab entrada bright rag, Epson premium luster, breathing color elegance velvet, Canson rag photographique, Epson hot press bright white, and Epson exhibit fiber paper. These papers offers unique textures and tones to make your photos shine. You can read more about each on Bay Photo's site.Loxley.Fuji Professional DPII paper is used for both lustre and gloss finishes. Kodak Professional Endura paper is used for metallic. Specifications and characteristics.Glossy: Coated paper with a very smooth, shiny, reflective surface. Glossy finishes have a high-contrast appearance and look slick to the touch when not under glass. This finish has an excellent dynamic range and color—slightly more "pop" than the matte paper, though less noticeable once framed. Photos will have a shiny finish, colors will be vibrant, and images will be crisp and sharp.Matte: Matte paper has a very smooth, non-glare surface. Matte finishes have a lower contrast when printed and are often used to enhance the texture of a print. Matte prints are fingerprint and smudge resistant, and they work very well with black-and-white photos. Much less glare than glossy.Lustre: Lustre is our premier paper offering and is considered a professional-grade paper. Lustre has a slight gloss with a subtle, often pearl-like, texture. Lustre paper has deeper color saturation and higher contrast than matte and is materially "thicker," or heavier, than consumer paper. And none of the glare associated with glossy prints!Below, both the lustre print (bride) and glossy print (Darth Maul) look good in the absence of glare.But when the angle changes, glare becomes far more evident on the glossy print (right).Lustre has a satin-like sheen and a modestly textured surface that you can see when the light angle is just right.Watermark info.Fujifilm papers are watermarked on the back as follows:Fujicolor Professional PaperIf copyright applies, permission to reproduce requiredKodak papers will have a Kodak Royal watermark on the back, or a Kodak logo that looks like a page with the corner turned over.Longevity. Fujifilm and Kodak are archive-quality papers, designed to last for generations.