At Wabbit, there is no ongoing commitment required. This isn’t true with all agencies, but it ought to be. Here, clients must make an initial deposit to fund the account. That’s the only commitment we require. When the account is depleted, the client renews with predefined amounts. Currently, our minimum initial deposit is $5,000, with renewal options starting at $2,000. For most, this is enough to accomplish a significant portion of their marketing goals, and start seeing returns on the investment.