If management could drive the transformation to a fully sustainable world on their own, they would have already done it. The reason they haven´t is usually not that they do not care about their company or about their planet. They – like any of us – are trapped in a system of established habits, patterns and mutual expectations. In order to change that system, managers need everyone`s support, and sometimes also a little reminder how important that is.
Changing the way we produce, consume and work is everyone’s business, and everyone can contribute to this transformation. Employees are essential to driving change in any organization – they can crowdsource ideas, network across the organization, generate momentum and energy for the shifts needed, facilitate and monitor change, and oftentimes take decisions at their own workplace. Employees want to see the transformation happening, and they have all the resources to help driving it. To succeed on shifting onto a sustainable path, the world needs all of us, including you.