Google Analytics can provide insights about what happens on Google. As soon as the user goes onto Amazon, Google is blocked from pulling any further analytics. You could potentially try to piece together what you see on Google with what appears in your Amazon dashboard, but this is not a strategy we recommend if you want accurate data. At best, it would be a large time commitment, and like they say, “time is money.” Not to mention, Google Analytics won’t be able to help at all with ads you’re running on Bing or various social media platforms.