The impact and quality of a carbon-reducing project is measured by a third-party that certifies the project to international standards. These standards ensure that the projects are what we say they are: real, permanent and truely green. The third-party will monitor the project to ensure it delivers to its promises.
Additionally, these certification bodies also employ third parties to audit the projects to completely remove any conflict of interest in the reporting. The are different standards, but we have choosen to pick the best projects out there through Gold Standard and Verra Carbon Standard (VCS).