The most effective way to ensure that the right key performance indicators (KPIs) are being tracked is through careful evaluation and selection of those metrics which best reflect the goals and objectives of the business. A comprehensive analysis should be conducted to determine which KPIs have a direct impact on achieving desired outcomes, as well as those that are indicative of potential problems or opportunities. This process should also include assessing the cost-benefit ratio associated with tracking each KPI. Once identified, regular evaluation of all KPIs should take place to ensure they remain relevant in changing conditions.