Absolutely. The competition from other pharmacies makes digital marketing a necessity, especially if you want to stand out. Additionally, there is alot of information on the internet, which sometimes is not from professional sources. Also, in this digitally connected world, you need to reach out to your target audience and make it easy for them to find you.
Digital marketing helps your prospects know what you offer, highlights your brand, encourages prospects to visit your website and keeps them informed about your services.