Speaking honestly and setting an example are the best ways to inspire people. Being open and honest about your own experiences can help your employees understand the challenges when starting or running a business. Additionally, you can show them how you're addressing challenges by sharing your story engagingly. Lastly, if you want to inspire others, ensure to engage with them. Tell them what inspired or motivated you when writing the article or creating the product. In addition, find ways to speak to their specific interests or needs. This way, you can help them see things from a different perspective and maybe even start thinking differently about things themselves.