If you're here, you've already heard that following up your leads is one of the most effective ways to convert them into customers. It is also one of the parts that saves the most time in the process of getting new clients and if it is executed with a good strategy and very valuable content, it can perfectly replace traditional methods such as cold calls and door knocking. Since with the aforementioned methods you can only expose your face and have a few seconds to make your best presentation and offer, but you cannot provide much value to your clients nor will you have their unconditional attention as you can get with email sequences and texts, It's something they can't easily ignore. When you least imagine it, you have people answering your emails or calling you directly and that places you in a better position when starting a negotiation.