How often you should update your website’s content depends on several factors. First off, take a look at your industry and competitors. If you’re in a fast-paced industry with rapidly changing trends and information, frequent updates could be beneficial. On the other hand, if you’re in a more stable industry, periodic updates may suffice. The key here is to strike a balance between freshness and relevance. Regularly adding new and valuable content signals to search engines that your website is active and up-to-date, which can positively impact your SEO. Additionally, consider updating your content when there are significant changes in your business, industry, or when new insights and research become available. Ultimately, let your audience guide you. If you notice a decline in engagement or if your target audience is hungry for fresh content, it’s a clear sign that it’s time for an update. So, keep a finger on the pulse, listen to your audience, and find a content update rhythm that works best for you and your website’s SEO goals.