Risk minimization: A minimum viable product contributes to overall risk minimization by allowing you to test your concept and gather feedback early in the development process. Cost-efficiency: MVP development is cost-effective, making it a budget-friendly choice for businesses aiming to save resources. Speed: Creating an MVP is a fast and straightforward process, enabling you to bring your platform to market quickly. Customer focus: By launching a minimum viable product, you gain early insights into customer requirements, allowing you to tailor your e-commerce platform to their needs right from the start. Agility: Minimum viable products enable you to react quickly to changing requirements, whether they arise within your company, from customer feedback, or due to market shifts.