An implied message is a message that is not explicitly stated, but is understood by the reader or listener. It is often used in advertising and other forms of communication to suggest a meaning that is different from the literal meaning of the words.
The purpose of an implied message is to create a desired effect or response in the reader or listener. This can be done for persuasive purposes, such as convincing someone to buy a product, or for humorous purposes, such as making a joke. Implied messages can also be used to make an argument more powerful by suggesting something that is not directly stated.
When creating an implied message, it is important to consider how it will be interpreted by your audience. What you intend to communicate may not be what your audience understands. For this reason, it is often helpful to test your implied message on a small group of people before using it more broadly.