Our brands and swatchers put considerable effort into photographing and curating the most accurate and true to life photos possible, but variances in computer screens and phone screens (eg. privacy filters, blue light filters, etc) will make a difference in what color you see online versus what you see in real life. We recommend browsing the Facebook Group and Instagram to see swatches from the widest variety of people possible.
Everything for sale during our pre-order is hand made, so natural variances happen.  If you are unhappy with the color of a polish you receive (and it's not a known batch issue) you can send the product back at your expense for a full refund. If you just aren't vibing with the item once you see it in real life, head over to the BST Group and try and sell it to other PPU fans.