Samsung has teamed up with the most popular personal assistants to make your smart home a seamless experience. With QLED, you can use Bixby, Alexa, and Google Assistant. Bixby can make show recommendations, perform quick searches, and operate linked devices, among other things. With your voice, you can control your TV. Change the channel, open applications, search for movies and shows, control your smart home devices, and more by asking Alexa. Locate and enjoy your preferred entertainment with ease by Google Assistant.