There’s a good chance that you’re reading this article on your phone and that’s exactly where you should start. In April: EE increased their prices by 2.7% whilst O2 and Three raised theirs by 2.5%. This has led to an average increase of £9.72 a year.
Phone contracts and service provision is a highly competitive market, and under new Ofcom rules, you can cancel your contract with a free text, and ask your new provider to switch you within one working day. This can be very convenient, but we still advise that you get on the phone and haggle the old-fashioned way.
Find a quote online for a contract and service similar to yours with another operator and call your provider. Ask for the disconnections department and relay the details to them. In truth, ‘disconnections’ is actually the customer retention department.
Faced with losing a customer, their operators are trained to pull out all of the stops to keep you with them. From here, if you are even close to the expiry of your contract and seem serious about changing providers, they will likely offer you an improved deal.