Great question! We’re definitely living in a time where information is so accessible, and as a fellow self-education nut, I love it and have learnt a ton this way. That said, this piecemeal approach can lead to a ton of overwhelm as you don’t necessarily have the big picture connecting all of that information together. More importantly, it’s just information – so you might be filling your head with more theory, but still don’t know how to apply what you learn in real life, let alone handle the nuances of doing so with a team that’s full of different personalities, relationship dynamics and unique challenges.   NMA was created to not only give you the big picture “how to” framework, but also help you develop the skills & confidence you need to handle anything your role throws at you. You’re also going to get something no book, YouTube video or free resource can ever provide: personalized support. You’ll get your questions answered, be able to bring your real life challenges to coaching sessions, receive feedback on your performance and even practice what you’re learning safely in role play scenarios.