You're not a Google Ads expert. And that's OKAY! You're amazing at what YOU do and most likely haven't had enough time to learn what makes a successful Google Ad campaign.
We usually hear this from clients who don't fully understand the best practices and best strategies to use when running Google Ad campaigns.
We also hear this from clients who have worked with sleazy ad agencies who want to make a quick buck and don't focus on long-term client relationships like we do.