If standalone chat apps such as Slack (which isn’t bundled as part of a productivity suite), can innovate in ways that others business chat apps can’t, they can survive and even thrive. For example, if Slack can continue to introduce new functionality and include more and better integrations with third-party apps than the competition, there will still be a niche for them to carve out. For example, not all organizations use G Suite or Office 365. Additionally, Spiceworks data shows that small businesses are most likely to adopt Slack, leading us to believe that the app might be best suited for companies with fewer employees, or their free offering may work well enough for smaller organizations.