While I actually began my professional career working at a large financial firm in New York City, I always had a passion for and connection to clean beauty and haircare. I struggled with my hair growing up because the products on the market were just not right for my hair texture. Instead, my mom (a doctor and chemist) and I would make homemade beauty products in our kitchen with natural ingredients from our local health food store, which was something she learned from her own mom. I discovered firsthand that it was possible to take simple, clean, ingredients and create formulas that effectively transform hair, skin, and body.
Almost halfway through my finance career, I experienced a tremendous personal loss that inspired me to find new passion and purpose in my life and work. Ultimately, I kept coming back to those childhood memories of concocting beauty treatments and realized I had a desire to make a larger impact on the natural beauty world.