The Branding Package Add-On offers some of the Basic and higher plan features to our users who are on the Starter plan without having to upgrade to the Basic Plan. By unlocking this add-on, your account will have access to website analytics, custom HTML to connect 3rd party tools, advanced HTML editing and custom colors & fonts. This add-on is a $5 a month add-on that can be applied to your account by contacting the support team at support@attractwell.com.Website Analytics This section will be accessible under Website > Customize My Site and then scroll down a little to the Website Analytics.Some of the more common uses for this section are:Facebook PixelsClaim Pinterest WebsiteGoogle AnalyticsCustom colors and fontsWebsite > Custom Colors & Fonts will be where you can edit your brand colors, headline font, body text font and buttons across your website.  Brand ColorsThe brand colors will allow you to customize the colors of the fonts across your website. This will allow you to create a cohesive look to the text across your website. You can use one of our built-in presets or chose a color based on your branding needs.  To keep the colors as precise as possible, we recommend using the HEX code options available in the color editor.Headline and body text fontAdjusting the headline font will adjust the font in your Site Menu, and adjusting the font in your body text will adjust the default font in your site editor. Note - You can override this in your editor if you wish. ButtonsYou can change the colors of the buttons that appear across your website in this section. These edits are site-wide, so if there are multiple uses of this button across your website, all of the buttons will change. Google Fonts or Custom FontsYou can also choose from 1000 Google fonts and even add your own custom fonts by going to Customize My Site and scrolling down past the Website Analytics section. To learn more about adding a custom font that is not on this list, you can read THIS article.Custom HTML On a blogTo locate the Custom HTML Tags on your blog, you can select the advanced settings underneath the blog's editor. Then under the Search Engine Optimization (SEO) Settings section, there will be a field labeled Custom HTML Tags where you can apply the code. On a custom pageTo locate the Custom HTML Tags on your custom page, you can select Settings from within your custom page editor, selecting Advanced Settings, and then using the Custom HTML Tags - Header field to apply the code.Code ViewYou can edit/add HTML code to a Custom Page by using the Code View option. This will be extremely helpful if you want to add 3rd party tools or edit the HTML on a web page.