In most cases, web designers can work with clients in two ways. The customer can provide their own images and text, which may include photos, logos, product descriptions, etc. The web designer will then use these provided elements to integrate them into the site. Alternatively, if the client does not have their own resources or would like additional help, the web designer can work with the client to develop the necessary images and text. This can include finding suitable images, writing eye-catching and informative content, and creating a visual identity consistent with the client's brand.