Uniqueness, intelligent use of colors and shapes, and creating a company logo design that is instantly understable are some of the keys to a stellar cosmetic logo. The first step will be to select an image that speaks directly to your brand. For example, if your cosmetic store sell products to beauty salons, use makeup items or a silhouette of a beautiful woman as your cosmetic brand icon. Similarly, choose colors that emphasize your brand image such as bright purple for a modern, edgier brand and pastel shades if you want to send a message of serenity and calmness. The last element that you should nail is a fantastic font style that ties the whole thing together. Honey Script and Regencie are some nice choices.