Research Aim: Cryptocurrencies are decentralized, i.e., there is no authority; thus, they are free to regulate the currency according to what suits them best. Companies like Ripple are well established and have huge names in the industry. Thus their currency’s value is determined by the demand and the performance of the company. Once the demand for their currency increases, the value increases. This value may rise due to speculation or due to illegal trade and related activities. This study will investigate the various reasons that cause a shift in the price of the currency. Moreover, the study will conclude whether Ripple Token XRP is overvalued or not.