Ektaa R Kapoor is the Creative Director and Managing Director of Balaji Telefilms. She is known for producing numerous soap operas and television serials, including Hum Paanch (1995), Kyunki Saas Bhi Kabhi Bahu Thi (2000-2008), Kahaani Ghar Ghar Ki (2000-2008), and Kasautii Zindagii Kay (2001-2008).