The BTP bottom line is simple: if you can’t find what you need in the fit-to-standard, out-of-the-box functionality from SAP S/4HANA, SuccessFactors, Ariba, Fieldglass, CX, or any of the components of SAP’s Intelligent Enterprise suite, then your next step is to take a look at what SAP BTP has to offer. This is particularly true if your company plans on moving towards a pure cloud-based fit-to-standard environment while still counting on deriving a distinct competitive advantage from your enterprise software infrastructure.