Starbucks is committed to promoting sustainable coffee growing practices and environmental protections along with its standards for high-quality. The company partnered with Conservation International in 2004 to develop Starbucks coffee buying practices, called C.A.F.É Practices. Today, 99% of Starbucks coffee has been verified as ethically sourced by Conservation International, helping to ensure your coffee is brought to you in a sustainable way that protects the environment and helps coffee farming communities thrive. (The other 1% typically comes from new regions Starbucks is exploring.)