Volumizing mascara is specifically designed to add volume and fullness to your lashes making them look thicker and more voluminous. This creates a bolder and more dramatic look. Prep your lashes first by curling them for an extra boost. Then, apply volumizing mascara by starting at the base and wiggling the wand at the roots to give your lashes maximum fullness and volume. Evenly apply a coat of mascara to both your upper and lower lashes.