There are three types of communications you can send. The business email examples on this page focus on broadcast and automated messages.
1:1 messages. This is an email or text message you send manually to a single contact. It is unique to that person. It’s highly personal but labor intensive as your number of contacts grows.
Broadcast messages. This is a message sent to a group of people, such as when you send out a monthly email newsletter, or text all your customers about a webinar you’re hosting. It’s less personal but much more efficient.
Automated messages. These are built once and then set to send when a customer or prospect takes a specific action, like filling out an online form, sending you a text, or moving to a new sales stage. It allows you to personalize at scale—to send templated yet personalized messages to individuals at the right time.
Keap’s software allows you to send all three types of communications from a single platform. You get your own business phone line for calls and texts right on your existing phone, it syncs with your email software, and allows you to send broadcast and automated messages. Try it now for free.