Simply because it is a wonderful product. With guaranteed use; that is, it will not be left behind and whoever receives the backpack will wear it. With a very specific function, which is to transport our belongings to study, work or sport. We all do some of this, so we return to motive one: it will be used, it will be shown, they will carry your logo on their backs. It has an admirable durability, which makes personalizable backpacks cheap because you amortize the expense and you will realize that its price is a short, medium and long term investment.