Absolutely! We measure results in a few different ways. Clicks:- The number of times someone clicks on your ads is addressed as clicks. Impressions:- the number of times your ad is displayed is known as impressions. Cost:- The number of clicks calculated in total amounts to price. Click Through Rate (CTR):- Average Cost per Click (CPC):- When the total cost is divided by the number of clicks, you get CPC. Average Position:- The place in the results page obtained by your ad is considered to be the middle Position. Impression Share:- The percentage or the approximation of your ad could have been seen vs. the number of times it was shown. Conversions: How often someone clicks on an ad and completes an action is defined as a conversion or lead. We also provide monthly or bi-monthly reporting covering metrics for all our clients!