Regular content publishing will help you achieve more reliable, long-lasting results with your SEO, which is why I highly recommend it. If you don’t want to create a “blog,” per se, that’s okay! It could be a resources section, insights section, documentation hub, robust FAQ section, etc. In this program, I teach you how to create cornerstone content quickly and easily. You’ve likely already created quality content as email replies to clients, helpful comments on social posts, and more. We can use this! You can certainly see gains with your SEO if you don’t implement this part of the program, but your results may taper off over time. The size of your market, the size of your niche, and whether you are targeting a local or national / global audience all factor into this. The more competition you have, the more I would recommend a consistent content strategy. See this example of how content impacts SEO: