No, DOWN is not free. It requires a subscription to access the full range of features and content. The app offers several different plans that vary in price depending on what type of user you are and how long you plan to use it for. For example, if you want unlimited access with no ads or extra fees then there's an annual subscription fee which gives users full control over their account and all its features for one year at a time. On the other hand, those who only need occasional usage can opt for either monthly or quarterly subscriptions which offer more limited options but still provide great value-for-money compared to buying individual items from within the app itself.