It can be hard to determine the highest-paying survey sites, and it’s even harder to determine which ones pay the best. In general, you can expect most points from these companies to be worth 1 cent each, which means 500 points equals $5, though this isn’t always the case. How much you earn will depend a lot on the number of points-earning opportunities companies have going on at any given time. Sometimes a company may be focused on a certain demographic, and you might not have as many surveys available to take. This is why it’s important to learn as much as you can about what each company offers and whether there are any limits on your participation.