Starting a podcast is worth it if you have all of the necessary and unique skills for podcasting. You need to be a great speaker, entertainer, self-promoter, digital marketer, and be willing to spend a lot of time marketing your podcast and building your audience. If you started a podcast solely to make money online, there are some easier alternatives out there like learning how to start a blog. However, you can be successful but the odds are stacked against you. The vast majority of podcasts aren’t successful because podcasters don’t have the digital marketing knowledge or relationship-building skills to make them successful.