When business brokers list a business for sale, they become Agents representing the Seller. The same brokers often work with prospective Buyers, becoming Buyer’s Agents as well. This is known as Dual Agency; it is very common in business brokerage and has significant advantages. Dual Agents can view the deal from the perspectives of both Buyer and Seller, and have a more complete picture of the transaction than any Agent acting for only one side. This eases communication; Dual Agents can often negotiate fair compromises that wouldn't be possible with competing Agents. Transactions where the Buyer and Seller are represented by different Agents at the same brokerage firm are still technically Dual Agency, because the firm is responsible for both Agents. Remember that even though you share an Agent, strict guidelines and professional integrity prevent them from sharing confidential or otherwise privileged information from the other party.