Rich results are enhanced search results displayed by search engines, providing more information and context directly on the search engine results pages (SERPs). These results go beyond the standard text snippets and may include additional features like images, reviews, ratings, prices, and more, depending on the type of content and the structured data provided by the website. Rich results are often achieved through the implementation of structured data markup on a website. By using markup languages like JSON-LD (JavaScript Object Notation for Linked Data), microdata or RDFa, website owners can provide explicit information about their content, helping search engines better understand the context and meaning of the data.