In addition to purple, the women's suffrage movement used white and green as significant colors. White symbolized purity and virtue, reflecting the innocence and integrity of women. Green represented hope and new beginnings, signifying the potential and opportunities that voting rights would bring for women, chosen for its association with a promising future. These colors and purple formed the emblem of the National American Woman Suffrage Association (NAWSA) and became powerful symbols of the movement's aspirations.