Both blogging and vlogging can be effective for SEO, but they require different strategies and techniques.   Blogging is better for targeting long-tail keywords and creating informative, in-depth content that can attract backlinks and establish authority in a niche.   Vlogging, on the other hand, is better for creating engaging, visually appealing content that can attract shares and social signals.   To optimize your content for SEO, it's important to conduct keyword research, use relevant meta tags and descriptions, optimize images and videos, and promote your content on social media and other relevant platforms.