Here are 10 email marketing statistics you must know in 2023:
Over 319 billion emails are expected to be sent and received every day in 2023.
The average open rate for emails across all industries is 18.0%.
The average click-through rate (CTR) for emails across all industries is 2.6%.
Personalized subject lines increase open rates by 29.3%.
Emails that display incorrectly on mobile devices may be deleted within three seconds by 70% of recipients.