The cost to photograph clothing yourself can vary widely depending on how much photography equipment you currently have and the types of displays you intend to use. Acquiring all-new equipment will cost about $5,000. Hiring a professional photographer will likely cost between $200 and $500 per hour. If you want to use models, you’ll have to compensate them for their time as well. Finally, there’s photo editing—if you take your own photos, you can either hire a photo editor to polish the images, or use free post-production applications to achieve final photos ready for your website or social media.