A company can use digital marketing to help invest in a real estate property. This is because it is important for a company to have the right marketing strategy and understand the market before they start investing in a property. Digital marketing helps companies understand the market and how they can reach out to their audience. It also helps them identify potential buyers or tenants for their properties. Lastly, it helps them generate leads for each property. For example, if a company wants to invest in an office building, digital marketing would help them understand who their target audience is and what type of content they should be creating for this audience.