In the digital era we live in, having a website is an absolute must for every business to establish both identity and credibility. The presence of a business online in the form of a website, irrespective of the industry it belongs to, can have a massive impact on its success. Even today, many if not most businesses still do not realize, that a majority of their ‘willing to pay’ customers will find if their business at least/first of all has a website. Only then will they be confident and comfortable to shell out their money to make a purchase or hire a service.