Their story begins back in the late 1980’s in Castle Rock, a sleepy town south of Denver, Colorado. A small group of friends loved “ripping ramps and street” (which the Internet says are skateboarding terms). When they took it to the street, the “43” was a combo trick that took finesse and a touch of luck to stick. Well, the “43” stuck, and followed them for decades like a good luck shadow. First, with a small company making Bootleg Snowboards and then on through the years to 2015 when they started Colorado-Proud CBD Company 43 CBD.