Although the platform is still called a sex and dating app in most reviews, those who have Blued subscription know - it is something much greater. The platform's creators and objective facts clearly indicate that the application has become a social network. And there are many significant and undeniable reasons to say so.
Yes, the hookup site, sex chat components are present and without a doubt, will keep their fundamental role. But new unique features and how maturely customers spend time using the application have changed. Entertaining and informative components play an increasing role in the use of the platform. The previously mentioned live broadcast feature has evolved and significantly increased members' time spent online. The same goes in the category of blogging, which is also growing and developing very nicely. Especially bright is the progress of adult content makers.
The decision of the creators to significantly increase the variability of services was undoubtedly a good idea. As we mentioned earlier, it allowed the app to increase the number of members and add an adult sex component. So it's no surprise that the platform is the largest social network and the largest gay dating app. And the expansion into the markets of India and Europe promises only to consolidate the leading position of the platform.