Normally the IP reputation is shared between most users. Dedicated IP addresses provide you with absolute control of your email reputation. It’s automatically set up for all accounts when they exceeds 50,000 subscribers for no additional cost. For accounts that have less subscribers, it may be arranged upon request. We recommend getting a dedicated IP address if you send over 500 000 emails per month. If you’d like a dedicated IP setup for you, please message us at support@sender.net.