And while influencers from other social networks are trying to get in, in December, Clubhouse unveiled an invitation-only “creator pilot program” to help so-called power users make money on the app.
“People are already building brands,” said Sheel Mohnot, 38, founder of Better Tomorrow Ventures, who has 1.2 million followers on the app. “There’s all these Clubhouse shows. Some of those shows I’ve seen are sponsored.” (Mr. Davison and Mr. Seth have said the company plans to make money through ticketed events, subscriptions and tipping, but will not sell ads.)
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According to Clubhouse founders,
Creators are the core of the platform. They will be supported in the future through a payment system. This will be a way for them to be recognized for their effort. It will be made possible through features like tipping, tickets, or subscriptions.
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