Feeding amounts are based on your cat's weight, age, and activity level. We recommend checking out to determine your pet's personalized feeding recommendations using Viva—we worked closely with our nutritionists & used the latest research to develop these! On average, our food will cost $2.50 / day for a 10lb cat if you are feeding a variety of our proteins. To determine your exact costs, we recommend filling out our short quiz for your kitty.