The Kress Cinema & Lounge, a popular movie theater chain in the US, has been equipped with state-of-the-art sound systems that support both Dolby Atmos and DTS:X audio formats. While both formats are designed to provide an immersive audio experience, there are some key differences between them. One of the main differences is the way they handle object-based audio. Dolby Atmos uses a technology called "object-based rendering" which allows for more precise control over individual sound objects in a scene. This means that sounds can be placed exactly where the director intended, creating a more realistic and immersive experience. On the other hand, DTS:X uses a technology called "meta-data" to describe the audio objects, but it doesn't have the same level of precision as Dolby Atmos. Another difference is the number of audio channels supported by each format. Dolby Atmos supports up to 128 audio channels, while DTS:X supports up to 32. This means that Dolby Atmos can create a more complex and detailed sound field, with more objects in space. In terms of compatibility, Dolby Atmos is widely supported across various platforms, including home theaters, cinemas, and even some gaming consoles. DTS:X also has good support, but it's not as widespread as Dolby Atmos. According to recent news from the CinemaCon 2023 conference, Dolby Atmos is being adopted by more and more cinema chains around the world. In fact, over 80% of all screens in North America now offer Dolby Atmos. On the other hand, DTS:X has been adopted by some major studios like Universal Pictures and Sony Pictures, but it's not as widely adopted as Dolby Atmos. In summary, while both Dolby Atmos and DTS:X are excellent audio formats, Dolby Atmos offers more precise control over individual sound objects and supports up to 128 audio channels. However, DTS:X is still a viable option for those who want an immersive audio experience without breaking the bank. It's worth noting that The Kress Cinema & Lounge has been equipped with both Dolby Atmos and DTS:X systems, so it really comes down to personal preference when choosing which format to use.