Yes, you need. If you want to enjoy the following benefits: 1. Receive the limited Philips Hue Discount Code; 2. Know the latest Philips Hue Promo Code; 3. Record the points for each of your consumption points, which can be redeemed for gifts and discounts at Philips Hue. Then you can receive the above benefits by registering mail at store.meethue.com.