When selecting an Amazon PPC agency, there are a few things we would recommend taking into consideration. First up – experience. Many agencies choose to focus on SEO and SEM, and Amazon PPC/SEO is more of an afterthought. Be sure to ask the agency how experienced they are with Amazon marketing. Ask them for detailed examples and case studies for results they have generated, and most preferably to do so for a business that is in the same niche as you are.
If you feel satisfied with the experience the agency has, then you need to check the agency’s reviews. Don’t just check the agency’s website – you should also check third-party review sites such as Google Reviews. If the agency has hundreds of positive reviews, then it’s usually a good indication that the agency cares just as much about results as they do their client service. Here at First Page, we have over 150 reviews on Google and have maintained a perfect 5-star rating.