Answering this important question is exactly why our initial Discovery Call is required before we commit to taking you on as a client. It’s during this call that we ask specific questions about your law firm and your financial goals to ensure increased performance in SEO can in-fact help you reach those goals. If we aren’t 100% positive we can recommend a customized SEO and Digital Ads solution that will help bring in new paying clients and cases, we will recommend another route for your law firm to take that will put you in a better position to succeed. Yes, we turn business away that is not a fit for us. Results are everything. Our reputation is at stake. We must be completely sure we can deliver results to you. Bad fit examples: 1. Law firms that are at complete capacity for new clients and cases with no intentions to hire 2. Firms that don’t believe in the power of Search Engine Optimization or digital marketing 3. Firms too busy to make changes (even if they know they should) 4. Firms that are not growth minded 5. Firms that believe there is a singular “silver bullet” strategy to grow 6. Firms unwilling to consider leaving their current SEO provider to achieve better results