While somewhat distinct concepts, data analytics and data analysis are related. The process of looking through and analysing data in order to draw conclusions and valuable information is known as data analysis. It can involve a range of approaches and procedures, including data visualisation, hypothesis testing, and descriptive statistics. Usually, it is employed to address particular queries or evaluate theories regarding a dataset.
On the other hand, data analytics is a broader term that encompasses the entire process of working with data, including data collection, preparation, analysis, and visualisation. It also includes more advanced techniques such as machine learning, data mining and statistical modelling, which allow the discovery of patterns, trends and insights that are not immediately obvious.