When it comes to starting a business, there are pros and cons to choosing to franchise or start your own venture. Franchise owners benefit from being part of a larger, successful company that has already paved a successful path that will generate profits. While having a steady paycheck is enough for some people, being tied to a bigger organization can also be challenging. A startup may make more sense for Individuals who believe they can build a better mousetrap and want the freedom of entrepreneurship.