CPQ is a reliable, powerful, and fast way sales organizations can manage the difficult and complicated process of configuring, pricing, and quoting their products and services. CPQ software is also a sales technology that helps sales organizations configure product offerings, set up pricing rules and discounts, and minimize errors while generating quotes. Guided selling in CPQ software allows sales reps to quickly and easily find the best products or services to meet a customer's needs. Guided selling tools typically work by asking the customer a series of questions and then using their answers to recommend specific products or services. This helps to ensure that customers always get exactly what they need while also freeing up reps to focus on other sales tasks. CPQ software with guided selling functionality can be a valuable addition to any organization, particularly those that sell complex products or services. Guided selling can help to reduce the time it takes to generate quotes and proposals and increase quote accuracy and customer satisfaction.