WooCommerce is by far leading ecommerce platform and some of the biggest e-commerce stores are run on it. This popularity is not by chance. WooCommerce is easy to set up and run, even for beginners. It is also highly customisable with a huge library of free and premium plug-ins to expand your store further. As a free download it is perfect for starting an e-commerce business as well as a preferred solution for many large online businesses.