Real life printed images may have slight colour variation, when compared to images viewed on a computer monitor, tablet or smartphone depending on the resolution / settings on the device. We strive to ensure all images are displayed correctly in our store and true to colour, however we cannot account for subtle variations on different electronic displays, as each screen will differ. Don't forget that pictures viewed on a bright electronic screen are different to printed photos or images, as these are not illuminated. An easy trick is to adjust the brightness of your screen so you can see closer to what it will look like in real life. To do this, open a blank word doc or google sheet to view a large white area on your screen. Then, make the white area the same brightness as a white piece of A4 or letter paper while holding it next to the screen. This will give you a rough idea of what it will look like in real life.