Chat and email support are both great ways for customers and companies to interact. The main difference is the type of channel used.
Chat support relates to instant messaging since the interaction allows real-time text transmission over the internet or a computer network. This text-based communication is done via chat boxes that can send text and chat directly with the user. It also helps strengthen marketing with targeted information based on your audience or specific niche.
Email support also enables the communication between a customer, but using email instead of instant messaging. Both are great ways to provide customer service and information support.