AEven though the website content is essential in any SEO strategy, it is not enough to get the top ranks in SERPs even with skilled express writers like ours. SEO is very complicated, and together with the evolution of the search engine and the industry, its complexity continues to grow. So, it is impossible to only have one factor that will allow an online business to reach the top ranks. You need also need to consider the technical and off-site part of SEO, such as webpage loading speed, and press releases.