There are several components to an email signature. Some are obligatory, such as your name, while others are optional.nnHere are the key elements of a business email signature.nnYour NamennMost obviously, your signature should include your name. It's the most fundamental requisite. However, with various fonts, sizes, and other design elements, you can take control of how your name looks to others.nnYou can also include a handwritten signature under the printed version of your name. However, you'll have to find an email signature maker with that design option.nnCompany and Job TitlennThe following most important information is the company where you work and your job title. This conveys why you're reaching out and how you can help.nnFor example, a VP of Sales job title conveys that you can make executive-level sales decisions. A Customer Service job title conveys you can help address a problem or concern with a product or service.nnIt puts the message into context as to why you're reaching out. You're not a random person contacting the recipient but part of an organization that can help solve a specific problem.nnCompany LogonnIncluding the company logo or other essential branding elements is important in a business email signature. As mentioned, it helps create consistency and conveys professionalism.nnContact InformationnnEven though your email address is included as the sender, it's still a good idea to include it in your signature. Sometimes the recipient might not want to hit reply but would rather start a new email thread. Or perhaps the recipient wants to give your email address to another person in their organization.nnIf you have a secondary email address within the company, you can include that as well.nnIt's also important to include your phone number and direct extension, if applicable. Some professionals will list the business landline and a mobile phone number, whether personal or business cell phone.nnIf your business still uses fax, include the fax number. Other contact details could include the physical address of your company or social media handles if your company uses social for business communications.nnHeadshotnnAn optional element would also be a professional headshot. Including a photo of yourself makes the message more personable and helps establish trust. However, including a headshot might not always be appropriate, depending on the nature of the email, your company, and your job title.nnReviews & TestimonialsnnYou want to avoid cluttering your signature with too much information. Still, you can include your ratings from a review site or a quote or two from a testimonial to convey your company's success and customer satisfaction. This way, you can use your email signature to showcase or collect social proof of your services.nnSocial Media IconsnnSocial media has become a significant way for businesses to establish credibility and enhance engagement. It would be difficult to find a successful large enterprise with no social media presence.nnIncluding social media icons with links to the relevant pages helps convey you're a real company and lets readers self-direct to those channels for better engagement and education about your brand. You can link to your company's social media pages or your social media handles.nnCall to ActionnnThe email signature also gives you the option to include a CTA. It could be a simple CTA, such as inviting the reader to leave a review or read your current reviews. You can also have a CTA to see your products or services.nnIf the purpose of the email were to get the reader to take action, you'd likely have at least one CTA in the body. But you could include a final CTA in the email signature so the recipient can act after reading the entire email and your signature rather than scrolling back up to the CTA button in the body.