Absolutely. Google PPC Ads are one of the most important tools used in marital arts digital marketing. PPC advertising will drive a large volume of highly targeted traffic to your website and landing pages. This traffic is highly targeted, because your PPC ads will only show to local residents in a targeted area that are searching on Google for terms that pertain to your martial arts school, such as “marital arts school near me”. Google PPC ads display at the top of a Google search engine results page, which is prime real estate that does not go unnoticed by the consumer.