The Super Bowl loser is selected last. The Super Bowl champion is chosen last. Teams with the same record, regardless of whether they made the playoffs, alternate draft spots in following rounds. The only exceptions are the Super Bowl clubs, who always make the last choice. In 2012, the Pittsburgh Steelers were slated to pick at #100, but instead chose to trade their pick down to #97. They acquired this right when they lost their first game of the season to start 0-7. The team that wins the Super Bowl gets the last pick in the draft. Since the Steelers won that title last year, they will choose first this year. Here are the teams picking after them: 10th - Buffalo Bills, 11th - Jacksonville Jaguars, 12th - Cleveland Browns.