Visa sees NFTs as a new category of e-commerce that could play an important role in the future of art, retail, social media, entertainment, sports and beyond. At Visa, we want our network to support commerce in the many forms it takes, so we’re thinking deeply about the ways we can serve the global community of artists, creators and collectors in the NFT ecosystem.
One of the promising use cases for NFTs is the intersection of sports, entertainment and fan engagement. The Visa Masters of Movement Goal NFT auction will help connect fans to iconic moments and personalities of the FIFA World Cupᵀᴹ and FIFA Women’s World Cupᵀᴹ.