-Easiest thing to do, is to Google your ideas after brainstorming because if there are other things that have the same name you have came up with, it means that you can eliminate it and think again. This process will probably eliminate 90% of your ideas and you will soon be left alone with the one and only option. Make sure that the name you choose is easy to spell, and interesting. After you have found the name, make sure to make a trademark search about it, and then see if you can get the domain as the name as well. You might consider hiring a name consultant but considering that this is a new business, spending money on a name consultant does not make so much sense, at least not financially.