The same material is something you’ve heard horror stories about, and many SEO newbies are perplexed and worried about what this entails. Simply put, duplicate content is when content is replicated between two or more websites or internal pages. Written content, title tags, meta descriptions, and H1 tags are all examples of content. Our latest analysis discovered that this is one of the marketers’ most common SEO blunders. Don’t duplicate vast text sections from other pages on your site or the web.