According to Google, local results are based on three main factors: relevance, distance, and prominence. When your prospects search for your products or services, they are referred to your page based on search relevance, including detailed information about your offering. They receive results based on location. Google would calculate the distance for them. Prominence is about popularity. Google ranks you higher if your business is better known. Some places are more popular offline. At Canesta, we will consider all of these main factors, among others, and boost your online presence for all of them. Our SEO experts will work tirelessly to place you at the top of the search engine result pages (SERPs).