Google Ads allows you to set up campaigns for paid search results (SERPs), and display ads on the Google Display Network (GDN) also known as banner ads. These can display on hundreds of thousands of websites and apps, and in Google’s own portfolio of sites like Gmail and Blogger.
Google Ads also offers sponsored shopping results, sponsored Google Maps listings, and video ads, like the type you see on YouTube. These video ads can also be embedded in other sites that support video ads.