SEO for B2B companies is fundamentally different from SEO for the B2C segment. Thanks to our many years of experience in the B2B environment, we know exactly which elements a successful B2B SEO strategy should contain.
The most important success factor is the correct identification of the target group. In contrast to B2C customers, a B2B target group is usually better informed about the special features of your product or service and is looking for specific functions or performance data. In addition, several people are usually involved in decision-making processes (committee decision). They have their own interests, demands or reservations about your product.
We concentrate on keyword rankings, page optimization, link building, organic traffic and all relevant touchpoints within the customer journey and ensure that the right person is reached with the right content and thus ensure high-quality leads.