Making sure all briefs and expectations are clearly outlined is essential to providing copywriters with the information they need to craft pieces that match both yours and the target audience’s preferences. Consider writing out an initial brief where all areas of collaboration between yourself and the writer are discussed in detail so that no misunderstandings arise along the way. Additionally, this document should include any restrictions that must be taken into account during the project execution phase (if any). Once it has been completed, have a discussion with your writer before sending along a finalized version for further evaluation or approval from their end, if necessary.