Of those marketers who use social media to help with sales, 78% have reported achieving an increase in sales numbers. Those selling through social media also also attract a larger volume of customers (65%) and have higher customer retention (46%). Social media selling information is scarce, and we don’t have precise numbers on how much revenue is generated. Nevertheless, the numbers clearly show that those using social media to boost their sales achieve higher quotas than their peers who use more traditional sales methods.