The 7 C’s of effective website design are:
Clear: The purpose should be clearly stated, and the information on it should be effectively communicated.
Concise: Information must be concise and easy to digest.
Consistent: The design elements, navigation, and branding should be consistent throughout the site.
Compelling: It engages users to take desired actions.
Convenient: A site is easy to use and navigate.
Complete: All information shall be relevant, adequate, and easily accessible.
Credibility: The design should convey trust and show professionalism.