Some of the most common SEO mistakes to avoid include:
Keyword stuffing: This is when you overuse keywords on your website in an attempt to rank higher in search results. However, keyword stuffing can actually hurt your ranking, as search engines view it as a black hat SEO tactic.
Not optimizing your website for mobile devices: More and more people are using their smartphones and tablets to access the internet, so it's important to make sure that your website is mobile-friendly. Otherwise, you're missing out on a large portion of potential visitors.
Not creating high-quality content: Content is still the king of SEO. Search engines love websites that provide informative and engaging content to their visitors.
Not building backlinks: Backlinks are one of the most important ranking factors for search engines. Make sure to build backlinks from high-quality websites to improve your ranking.