Conduct thorough research on the company's website, social media, and recent news to gather information about its products, services, mission, and recent achievements.
Sample answer: "I have done extensive research on [company name], and I'm impressed by its range of products and services and its commitment to [specific values or goals]. I noticed that [company name] is known for [mention notable achievements or projects]. Additionally, I came across [mention recent news or initiatives] that showcased the company's dedication to [specific aspect]. I believe that [company name] is a leader in the industry, and I am eager to contribute to its continued success."