Absolutely! Workloads running in the public cloud even natively still require the same level of data protection that you would extend to any other critical resource. Traditionally, public clouds provide availability over recovery, ensuring that your data is always available, which makes it hard when you have to meet a recovery point objective (RPO) that is more than a couple of weeks old. Unfortunately, many companies do not realize this until it’s time to recover some “barely old” data that is unable to be retrieved. Even with the cloud, you must keep in mind that what is lost is hard, and sometimes impossible, to regain — and ultimately, you are responsible for your data.
Companies that specialize in data protection and recovery, like Veeam, make things easy with key capabilities to quickly migrate to the cloud and begin protecting your workloads and data natively in AWS, Azure and Google Cloud.