We use the term 'prints' because it's easier to say than 'reproductions'. Historically, a print is an original made from a negative or other transfer medium, like a stone or metal plate. Our reproductions are copies of the original meticulously made with the supervision of the artist. Either word works for us, so use whichever term you like....we do.We carefully produce each individual print/reproduction in-house on the highest quality paper and archival inks with our high resolution printer.