No, consent management platforms (CMPs) are not exclusively reserved for large consumer-focused businesses. CMPs are suitable for any organization that handles personal data subjects covered under privacy laws— regardless of their size or focus.
Small- to medium-sized enterprises and B2B companies can all benefit from implementing CMPs to ensure transparency and compliance with legal standards. Businesses who partner with PossibleNOW will find a consent management solution that:
Delivers customer-centric experiences
Enhances customer engagement
Boosts revenue over extended customer lifecycles
Respects customer privacy across the organization
Evolves along with the changing legal landscape