Bumpers are the shortest type video ad that you can choose from. With just six seconds per bumper, these ad spots play before a video. Bumper video ads obviously aren't the ads to tell a story in because of the six seconds length, but they are great for brand awareness and reach. They can also complement larger video campaigns that highlighting an event or product. Using the six seconds wisely can be the tricky part, you want to include only the part of your brand you want your consumers to remember. Here at WebCitz, our specialists know how to utilize a combination of banner ads and TrueView ads to get the best results.