Yes, JetBlue's frequent flyer scheme is branded as True Blue and allows you to accumulate points from your purchases with the airline. As you build up your points total, you can then put these toward future purchases with the JetBlue company. You'll earn double the amount of points when you book through the website or the app and can be redeemed for any flight you choose going forward. You'll earn between 8 and 15 points per $ spent, depending on the ticket you select and your account status. You'll be able to earn points from a variety of purchases, such as taking a pet with you, booking a seat upgrade, booking a hotel or bundle deal and food and beverage purchases in-flight.