Opposite to the assumptions, the direct emailing system is a remarkable marketing strategy, even today. Research indicates that a typical email gets a response rate of around 0.12%, whereas direct emailing still has a greater ratio with 4.4% response rate. With the implementation of mail merging systems you can take your online marketing process a step further and grow your business. Because personalized mailing with mail merging is key to deliver marketing mails successfully. We can summarize the main benefits of mail merging services in 4 steps:
Saves time & energy
Sends valuable unique message to masses
Simplifies the proofreading
Provides worthy stats
Let’s check every element in detail: