This article is intended for vendors. If you're an affiliate, you can find information about the promopixel here.Table of ContentsStep-by-step guide: Embed promopixel (for a product)  Step-by-step guide: Embed promopixel (for multiple products)As a vendor, you need a promopixel (HTML code) and/or a promolink for proper tracking via Digistore24 Analytics. Without them, KPIs in the Business Cockpit, Digistore24 Analytics and the Conversion Cockpit cannot be tracked completely. In addition, you can use it to track your funnel entries individually.Digistore24 provides you with the HTML code. You just need to copy it and paste it into your website. Proceed as described below. If you use WordPress, proceed as described here.Tip: PromolinkYou can find out how to create a promolink as a vendor here.AttentionIn order for your page views to be counted, you need either the promopixel and/or promolink. The page views are counted based on the number of promo clicks. You can also attach a tracking key to the promolink to keep track of your ad campaigns. To find out more, take a look at this article.1. Step-by-step guide: Embed promopixel (for a product)If you only sell one product on your website or you only want to track one product, proceed as described below. If you want to track multiple products on your website, please see this guide.Open Settings > Promopixel for sales pages.Select which product you want to offer on your sales page. Your selection will automatically add the product ID of your chosen product to the HTML code.Copy the HTML code from the Embed promopixel field. Paste it in the header of your website's HTML document, e.g. just before *-head-*. If this is not possible, paste the code as high as possible on the page.Then you have to activate your website. To do this, scroll down to the Promo tracking pixel domains section and enter your domain(s)/website(s) where the promopixel is used.Click on Save.Once you've integrated the promopixel on your sales page, your KPIs can be tracked completely. You can find your figures in the Business Cockpit or in the Digistore24 Analytics, e.g. in the following KPIs: promo clicks, visitors, conversion rate (click-to-order conversion, click-to-sale conversion).Note: Counting methodOnly the first view is counted. For further information on our counting method, please check out this article.Tip: Inform your affiliatesNow that you've embedded the promopixel for your tracking, your affiliates can use the URL + GET parameter as a link to promote your products (see video from min 01:29). So please inform them about your promopixel. Your affiliates can find more information about this in this article.2. Step-by-step guide: Embed promopixel (for multiple products)Tracking multiple products via a promopixel is only possible on Digistore24 via Google Tag Manager. Proceed as follows:Add the code for the Google Tag Manager to your sales page. Proceed as described here.Open Settings > Promopixel for sales pages in Digistore24.Select the product you want to offer as the main product on your sales page. Your selection will automatically add the product ID of your chosen product to the HTML code.Now copy the HTML code and store it in your Google Tag Manager under-> Tags -> New Tag Configuration -> Custom HTML.Once you've entered the HTML, duplicate the last line of the HTML code for the number of additional products you want to sell - see the above video from min 04:20.Example:  digistorePromoPixel ( "ProductID" )Replace the product IDs in each line with the product ID of the products you want to sell.Now set Page View for triggering.Relevant articlesIntroduction: Digistore24 statisticsCounting statisticsThe Business CockpitDigistore24 AnalyticsThe Conversion Cockpit