Beyond its aesthetic appeal, a well-designed website contributes significantly to SEO. Search engines, especially Google, prioritise user experience. Factors like mobile responsiveness, intuitive navigation, quick loading times, and clear CTAs feed into the site’s usability, which search engines consider when ranking. Additionally, a well-structured design helps search engine bots crawl and index the website efficiently. Furthermore, a compelling design reduces bounce rates, indicating to search engines that users find the website valuable, boosting its ranking in search results.