Storytelling techniques that work best for YouTube videos include using a narrative structure, establishing a clear protagonist, and developing tension.
Narrative structure helps to give viewers a sense of the journey they’re about to embark on when watching your video. This can be done by outlining the main points of your story before filming, or even writing out a script with key dialogue points. Establishing a clear protagonist helps make sure viewers stay engaged throughout the entire video. By giving them someone to root for, viewers will feel more connected to the story you’re telling. It’s important to develop tension within the video. Tension can help keep viewers guessing until the very end and leave them wanting more. This can be accomplished through dramatic music, suspenseful visuals, or simply creating an exciting atmosphere.