This module is designed to equip you with a comprehensive understanding of the swiftly evolving technologies employed in the production, broadcast, and distribution of "new digital media". Predominantly theoretical, it aims to nurture your awareness and grasp of emerging digital technologies, allowing you to delve into specific areas of interest. While it doesn’t aim to transform you into scientists, it fosters the development of a specialized vocabulary to facilitate effective communication within the industry and a competent evaluation of burgeoning technologies. The curriculum emphasizes foundational aspects of digital audio and video technology, concept creation for applications, and essential computer science terminologies, exploring topics like historical background, the integration of various media formats and systems, broadcast and streaming technologies, digital media, marketing, and organisation.