Launching a product on Amazon can be highly beneficial for various reasons:
Vast Customer Reach: Amazon has a massive global customer base, offering sellers access to millions of potential customers.
Increased Visibility: Products listed on Amazon gain visibility to a broad audience, potentially leading to higher sales.
Trusted Platform: Amazon's brand reputation instills trust in buyers, increasing the likelihood of purchases.
Fulfillment Options: Services like Fulfillment by Amazon (FBA) can streamline shipping and customer service, enhancing the buyer experience.
Advertising Tools: Amazon offers various advertising options to promote products and improve their visibility.
Market Insights: Sellers gain valuable insights into market trends, customer behavior, and competition, aiding in business decisions.