When it comes to building links to your website, you may be confused if quality or quantity is better. Well, you’re not the only one who has this confusion. Earlier, webmasters had just one goal, which is to build as many links as possible through various activities including blog commenting, reviews and guest blogging. Everyone believed that the more links a site had, the better it would rank. Over the years, things have changed. Today, search engines are in a better position to determine relevant links. Instead of looking at the number of links, their main focus is the intent, relevance and linking patterns. Websites that try to acquire links from trusted sources rank better. Therefore, the quality of the backlink is more important than the quantity. Even if your content piece has one high quality resource, it provides more value than having a hundred links from spammy or irrelevant websites.