Inclusive marketing refers to a marketing approach that is designed to resonate with diverse audiences. It involves considering the diverse backgrounds, cultures, and identities of consumers and using this information to create marketing strategies that reflect and celebrate this diversity. Inclusive marketing allows brands to connect authentically with their customers by showing that they value and understand their unique experiences, resulting in better brand performance and customer loyalty. This approach is essential in today’s society, as it acknowledges the changing and diverse nature of our world and creates a sense of community and belonging among all consumers.