In 13 years of operating our corporate store and 10 years of assisting others, we absolutely know what works and what doesn't for attracting customers in the most cost-effective manner. There are many options but we have narrowed them down to the top 5 areas for our franchisees to concentrate their efforts to get the best results. These include networking, internet advertising, signs, tradeshows and other events.. We train extensively on how to maximize each of these areas as well as others such as press releases, social media and TV/Radio and we have an extensive collection of digital ads and templates for our owners to use so they don't have to recreate the wheel.