Gupshup is a conversational messaging platform that allows developers and companies to build, test and manage solutions that integrate instant messaging apps, like: chatbots, Help Desk platforms or Marketing Automation solutions.
Gupshup is also an official BSP (Business Service Provider) selected by Meta (formerly Facebook) for the implementation of WhatsApp Business' API. Therefore, with Gupshup, it is possible to request access to the WhatsApp Business' API, ensuring that your brand can make communication with your target audience more immediate and effective.