IndicaOnline BI helps you get the most out of your data. You can get in-depth insights into your customer's purchasing patterns, product performance, and finances. In this article, we will go through the Customer Demographics dashboard which is a part of the Customer package.Customer DemographicsFilters allow you to configure the information displayed on the dashboard.You can filter by the following criteria:Account Name - The IndicaOnline account that the information is taken from (only applicable for users with multiple accounts).Office Name - Allows you to choose specific locations attached to your IndicaOnline account.Date Range - The timespan that the report will cover. Last Visit Date - Allows you to choose the timespan within which the customer visited one of your locations.Age Granularity - Allows you to select the granularity of the customer age groups. Underneath the filters, you will see the Age section. Here you get a detailed view of your customer age groups. You can adjust the increments by changing the value of the “Age Granularity” filter.Next to Age, you will notice the Gender pie chart. This chart helps you visualize the gender of your clientele.Next to the Gender pie chart, there is an interactive map, that shows you patient distribution by location. You can hover over a highlighted area to see the Patient Zip as well as how many customers reside there.The Revenue and Avg Ticket by Age Group section outlines how profitable certain age groups are compared to others. Hovering your cursor over one of the gray dots allows you to view the Average Ticket per Customer in a given Age Group.The Revenue and Avg Ticket by Gender section functions similarly to the above-mentioned chart but separates customers by Gender instead of age. Hovering over one of the grey dots will reveal the Average Ticket per Customer for the gender group.The State section allows you to visualize your Patient Count by state. The darker the color the more customers reside there. You can hover over a state to view the Patient Count. You can get more information on how to utilize the IndicaOnline BI tool by referring to this article.Your feedback is important to us. If you have questions or concerns regarding this article, feel free to reach out to our tech support team.