A Google certification can help you acquire the skills needed to find a job or make a career change. Since many Google certification courses are free, the only investment required from you is time and effort. The value you get from a Google certification course will correlate with the amount of time and effort you put into it.  Having a Google certificate can increase your job potential and/or salary potential. For instance, the Google IT Professional Certificate offered by Coursera reports that since the certificate launched in 2018, 82% of the course graduates have reported a positive career outcome like a new job, promotion, or a raise within just six months. Google reports that the average salary for entry-level roles across the Google certificate fields to be $63,600.