Upwork is one of the more competitive freelancing platforms. To land a job there, Upwork recommends focusing on the client’s needs and highlighting exactly how your specific expertise can help solve their problems.
When submitting a proposal on UpWork, don’t just write the same thing for everyone and simply change their company name. That’s a great way to get your proposal instantly rejected.
Instead, take some time to tailor your proposal to the client’s specific needs. Doing so will help you stand out from the crowd when clients begin to review candidates.