The difference between individual and company ownership of a trademark lies in the legal entity that owns and controls the trademark. Individual ownership of a trademark means that a person, such as an individual entrepreneur or sole proprietor, owns and controls the trademark. In this case, the trademark is registered in the individual's name, and they have complete control over its use, licensing, and enforcement. Company ownership of a trademark means that a business entity, such as a corporation, LLC, or partnership, owns and controls the trademark. In this case, the trademark is registered in the name of the company, and the company has the exclusive right to use, license, and enforce the trademark. One important difference between individual and company ownership of a trademark is the level of liability. When an individual owns a trademark, they are personally liable for any legal issues that arise from its use. However, when a company owns a trademark, the liability is limited to the assets of the company. This means that if the trademark is involved in a legal dispute, the company's assets are at risk, but the personal assets of the company's owners or shareholders are not.