A true college admissions consultant goes the extra length to understand his or her student’s personality, interests (both academically and personally), and needs. Based on that understanding, the consultant develops the most customized strategy on where to apply, how to best “package” the student, and offers continuous guidance on every step of the application process, including testing, personal statement, essay prompts, extracurricular activities, etc. A great college admissions consultant becomes in a way a “life coach” focused not only on the application process during this very stressful period in the student’s life, but also on the personal development and growth of the student.