For Varun Shah, executive vice president and head of Prodigious India and Content Factory India, the future of content creation lies in creating hyper-contextualised volume content which is relevant across platforms. Publicis Groupe owned Prodigious India and Content Factory India on Monday announced the launch of ‘Supershoots,’ a proprietary production ...
See Details: Prodigious India and Content Factory launch ‘Supershoots’ to help brands create volumised branded content in a single shoot schedule