Without an understanding of technical SEO, understanding errors that appear and what it takes to implement them can be stressful.
Imagine if you were unwell and decided to look up your symptoms online… Different sites will tell you different things which can get confusing, worrying and even overwhelming. Going to a doctor you trust can quickly pinpoint the right course of action for you. While we are not doctors, we certainly know how to accurately diagnose SEO issues and advise you on the most appropriate priorities for action.
Remember web developers are not necessarily SEO gurus. Many technical SEO issues with websites require a developer to fix them, but sometimes the issues have actually been caused by the developer. You need to work with an SEO specialist who can identify and understand the issue, and then clearly and accurately communicate this to a developer. Our Technical SEO experts understand SEO issues and know how to make sure that problems are fixed properly.
Another limitation of automated SEO audit tools is that they don’t prioritise the issues. It is usually not practical to fix everything at once, and even if possible, the cost could be very expensive. We try to prioritise the most important issues to get fixed and recommend the most cost-effective solutions to do this work.
It’s also important to note that we cross-check a range of tools to ensure accuracy before adding any issues to the results of your audit.