Squarespace is not necessarily bad for SEO, but there are a few drawbacks to building a website with Squarespace specifically that you won’t find on Zyro. One of the most important factors in SEO is site speed. Every Zyro website template is SEO optimized and built to load at the fastest possible page speed, and this is a metric where Squarespace is lacking. Regardless of the quality of your internet connection, you should be able to load any website in under 2 seconds. Statistics are clear that slow page load speeds result in much higher bounce rates. It doesn’t matter how much work you put into your keyword research if your website won’t load. Inbound traffic that could have been converted into paying customers will be lost if your website doesn’t load at lightning speed.