This is a very tricky question for a couple of reasons. First, every firm’s intake process is different, which means the speed and effectiveness that our legal leads will be called on will vary from law firm to law firm. Also, every firm has different minimum case values that they’ll accept, which directly affects conversion rates… obviously the firm that will take a $10k soft tissue injury PI case, is going to close more personal injury leads than a firm that only wants serious, catastrophic injuries.
With that said, depending on the firms’ intake and criteria thresholds, most firms report a conversion rate of between 15% and 30% on average.