This differs between businesses and what they offer. You make money in the metaverse by selling virtual land, digital products such as clothing, accessories, and gaming skins, or creating an awareness funnel to your physical products. Brands like Gucci, Coca-Cola, and Balenciaga have sold products in the metaverse and generated a jaw-dropping profit. Read this article to find out how you can start metaverse marketing, what the metaverse is, and typical risks to consider.