Wordmark logos: The most popular sort of logo is a wordmark, which is often made up of text and a typeface. Typically, the written text or corporate name is given a distinctive typographic style. Icon Marks or brand marks: These are potent yet straightforward graphic signs used to identify a corporation. This might be more realistic or abstract (Nike swoosh, Mcdonald's). Combination marks: A wordmark and a recognizable symbol combined. This is a versatile way to transmit the company name and add a component that will serve as a symbol for the business. The components can be utilized individually or together.