SEO is a complex practice that requires you to take different actions which, in effect, are sent to Google and shape the way the algorithm interprets and ranks your website on Google search results. To put it simply, the best way to leverage this is to ensure your business is providing relevant information to customers about the services you provide. Be detailed and specific to your business’s market. This can be done with service pages, blog posts, and guest blog posts.
Additionally, you want to begin generating backlinks on authoritative websites. Backlinks are links that bring a user from another website back to your own website.
On-page SEO is also extremely important. All of your meta content, images, tags, titles, etc. must be properly formatted. There are also the more technical aspects such as the website’s architecture, user experience, navigation ease of use, and internal link structure. These are just some of the many things that our experts at Blue Farm take into account for our SEO clients. If you need help, don’t hesitate to reach out to us.