Memes are entertaining clips or images that create unique juxtapositions between comedic or cultural commentary and pop culture and current events. They’re usually humorous and strive to make a viewer have a specific reaction.
“I think meme videos, or memes in general, point at a cultural reference and bring it together with a joke. A meme makes a commentary in a fresh, funny, or new way,” explains comedian and viral meme creator SluttyPuffin.
While everyone recognizes the now-retro “I Can Has Cheezburger” meme cat, the newer versions often look different. Meme videos are the epitome of the unexpected: a clip from a movie or TV show juxtaposed with the news, politics, or trending moments. It’s all connected together with a caption, music, or a single word.