There are a number of reasons why an app may be rejected from the store. Some common reasons include:
- Violation of one of the Google Play Store Developer Program Policies
- Inappropriate content
- Malware or viruses
- Not targeting a compatible Android device
If you believe your app was incorrectly rejected, you can appeal the decision.
Appeals must be made within 15 days of the original rejection. You will need to provide additional information about your app and why you believe it should be listed on the store.