One of the best ways to research blog topics is to simply brainstorm the type of things that your audience would like to read about. You should be looking to provide potential customers with information that will make you stand out as an authority, and hopefully lead to increased sales. You can also follow relevant industry news, related blogs, and social media pages to find out what the current points are and then create content around them that people will want to engage with. Another great way to find blog topics is to simply ask your employees and customers what the most frequently asked questions are, and then provide answers within your blog posts.