UX, which stands for user experience is the reactions and impressions that a user has in the process of using a product, receiving a service, or using an application. Simply put, it’s how the user interacts with the interface and how understandable and convenient the app is for them. User experience includes the emotions, sensations, and experience that come from interacting with a product or service, the problems that the user encounters, and their physical and psychological reactions. An app’s user experience is influenced by the design of its interface (colors, fonts, etc.), structure, functionality, content, and so on.