It depends on how you prefer to shop, but we usually recommend shopping online (or at least making your final purchase online) because it allows for better savings. Brick and mortar mattress retailers carry a wide variety of beds, so they’re great to go and browse different options in person, but they often have to hike the price of their products up to cover overhead costs. If you make a purchase right there in the store, you may end up paying more than you need to. Browsing in person and buying online is a good way to incorporate both shopping styes.