Again, it depends on what kind of video I’m shooting. On average, it’s usually about 2-3 hours, with preparation and post-processing time. The shoot itself usually takes no longer than 40 minutes. Now and then a few scenes have to be repeated but usually I just try to take it as it comes – so very real and authentic! Editing the video, writing the appropriate text for it and then uploading the video to the various sites takes the most time for me.