If you suspect competitors are engaging in greenwashing, it is essential to stay informed about the FTC's Green Guides and maintain your organization's commitment to transparent and accurate environmental marketing. By following the guidelines, you can differentiate your brand from competitors and build trust with your target audience. CarbonBetter can support you in this process by helping you develop and maintain an ethical marketing strategy that aligns with the Green Guides. Contact us to ensure your organization stands out as a leader in sustainability marketing.