If you get lotion in your eyes, it's important to rinse them with water immediately. Avoid rubbing your eyes, as this can cause further irritation. Gently splash water onto your eyes, or use a clean, wet cloth to wipe away the lotion. Blinking rapidly can also help to flush out any residue. If the irritation persists or if you experience severe discomfort, it is recommended to seek medical attention from an eye care professional. The sooner you rinse your eyes, the faster the lotion will be removed and the less likely you are to experience any long-term effects. Remember to always be cautious when applying lotion around the eye area to prevent accidental contact with the eyes.