The answer to this question is complicated. While email copywriting may not be as difficult as some other types of copywriting, it still requires a certain level of skill and knowledge. Email copywriters need to understand how to craft effective email campaigns that will engage recipients and encourage them to take action. In many ways, email copywriting is similar to other types of copywriting. The key is to understand your audience and what they want or need from your email. Once you know this, you can start crafting an email that will get results.