It is illegal to mislead potential buyers when purchasing property, so using tools such as Photoshop are to be used with caution. Changing the state of the photograph by erasing or adding elements, distorting the photograph to make rooms seem bigger, or even upping the exposure could be a potential violation unless the editing has been disclosed. Honesty is the best policy, especially in the housing market. Undeveloped properties, on the other hand, rely on digital concepts to sell what the property may look like, using high-quality rendered digital images to sell a property of the future.