Employee recognition and reward programs play a crucial role in shaping a workplace culture that attracts and retains top talent in the public sector. By acknowledging and rewarding employees for their hard work, dedication, and achievements, organizations can create a positive work environment where employees feel valued and appreciated. This, in turn, boosts morale, motivation, and job satisfaction, leading to higher levels of employee engagement and retention. Employee recognition and reward programs also help in attracting top talent by showcasing the organization as one that values its employees and is committed to their growth and success.