Typically, a brochure provides information about a product, service, organisation or event in a visually appealing and concise format. The ‘digital’ aspect of a digital brochure indicates that, instead of being printed, it is distributed electronically. Digital brochures are primarily used for marketing and promotional purposes and can be viewed online via websites, e-mail campaigns, or social media. They also offer room for modern types of media, such as video's, animations and interactive infographics.