There is a number of reasons including: a. They raise liquidity for new projects quickly, especially through token sales. b. Launchpads grant regular investors opportunities that were only available to venture capitalists in the past. c. They ensure a fair distribution of new tokens with mechanisms like Tiers and maximum token allocation. c. New projects access a large community of crypto and blockchain enthusiasts. d. Also, they receive support from experienced professionals and access a wide range of resources and tools e. Furthermore, Launchpads act as a vetting tool for projects.  Projects are more believable when they are listed on a launchpad since they must have completed a verification process. Plus, the launchpad invests a certain amount of money in the project, making it more convincing. f. Lastly, new projects enjoy marketing and promotional support from launchpads.