Moz is an ideal tool for any business that needs help improving the quality of their SEO. That’s one of the great things about Moz — it’s good for multiple types of business. Small businesses, big businesses, beginners, experts — all these types can benefit from using Moz. That said, there are two main qualifiers you can use to determine if Moz is right for you: Pricing Features Obviously, Moz isn’t a good choice if it’s not in your budget. It’s also not a good choice if you don’t really have an interest in the features the tool offers. But if you like the features and have the budget for it, Moz is likely a great option for your business.