Mobile devices have smaller screens and less powerful hardware than desktop computers, so content that works well on mobile must be optimized for the device. For example, videos should be shorter in length and contain fewer visual effects, as these can quickly drain a mobile device’s battery life or cause it to lag. High-resolution images should be scaled down to lower resolutions, since larger image sizes are more taxing on mobile processors.
In terms of actual content, short-form video content tends to perform better on mobile devices due to their limited screen size. Video producers should also consider creating interactive videos with touch-based elements such as polls, quizzes, and surveys to engage users and make them feel like they’re part of the experience. Live streaming is another popular option, as it allows users to watch live events or broadcasts from anywhere at any time.
YouTube creators should focus on optimizing their titles, descriptions, and thumbnails to entice viewers to click on their videos. With the right combination of visuals and interactivity, mobile users will be more likely to watch and engage with your content.