Yes, PPC analyst is a very good career option and is a demanding profession. The following are the reasons, why you should consider a career in PPC:
1. Never boring: Every day is a mix of challenges and learning. You have to continuously experiment with your ideas and analyse the data generated.
2. Dynamic: PPC is a new vertical and is a dynamic industry with a lot of young and energizing people around
3. You learn about audience: You work hard to know about your audience and their buying behaviour.
4. Measure your impact: You can measure the impact of your hard work and ideas to see what is working and what is not immediately