There are many benefits of UI/UX design which include improved usability, user satisfaction, and increased conversions. By improving the usability of your digital products, you make it easier for users to find what they need and navigate your product. This can lead to increased satisfaction as users are able to quickly and easily find the information or resources they need. Additionally, improving the usability of your website or mobile app can also lead to increased conversions, as users are more likely to stay on your website or use your mobile app if they find it easy to use.