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We make patient-centricity real by helping our clients and partners better understand patient needs in a real-world setting and develop patient-centric strategies and actionable solutions.
By bringing the patient perspective at each phase of the drug life cycle, we make sure medical products and services address patient needs.
Our research projects include drug and disease understanding, challenges faced by patients with chronic treatments, factors of non-compliance with treatment, motivations to switch, change or stop treatment, impact of the disease/treatment on their quality of life, need for new products or services, participation in clinical trials, out-of-pocket expenses for medical services…
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