Investing in art is a highly personal decision – therefore, you should look for pieces that reflect your personality. Some people prefer abstract artwork, while others like more realistic representations; this choice is entirely up to you. The other thing you might want to do is buy into art styles that are constantly in demand (i.e., the market tends to go through cycles). For example, pop art has been in high demand recently, and it should continue to be so for the next few years. Alternately, you might want to look for a piece that is a continuation of a style that has already been well-received and is a classic. As morbid as it sounds, dead artists' fine art is generally more valuable than living artists, but there are always exceptions.