‘Management measures’ means the following measures undertaken with respect to bathing water: • establishing and maintaining a bathing water profile • establishing a monitoring calendar • monitoring a bathing water • assessing bathing water quality • classifying bathing water • identifying and assessing causes of pollution that might affect bathing waters and impair the health of bathers; • giving information to the public • taking action to prevent the exposure of bathers to pollution • taking action to reduce the risk of pollution