This can be quite an in-depth FAQ to get into. But there’s always a need for high-quality, written copy and content. And you should use a professional copywriter to write it. This works in the same way as when you use other professional services like accounting, legal, or plumbing. Writing copy is much more than good spelling, grammar, and sentence structure. Those are all important, but a copywriter can help find fresh perspectives, digging out the right words to sell your business or product, and deliver the copy on time for you (because you probably don’t have the time to write it in the first place). Working with a professional copywriter will also help give you a consistent voice. This is really important for your customers and how they see and read your messaging. If you’re serious about how your business website reads and performs, then using a copywriter will be a worthwhile investment.