"One Bag. One Child" is an initiative we have launched to provide girls in Pakistan with access to education. According to UNICEF, the number of literate girls and women is only at 45% - lower than in hardly any other country in the world. With this initiative we want to offer these girls the chance of a better future, with the goal of providing 10,000 children with an education by 2025.
If you want to learn more about it, you can find more information about One Bag. One Child here.