George is made for anyone with hair. But we’re made for people who also want better, simpler, cleaner products too. It’s 2022 and we think it’s pretty cool to care about your hair and how the products you use affect the environment. We’ll be your champion in the hair department.We’ll slot into any and all hair routines too. George is made for people who prefer low maintenance, some maintenance, and for people who love to go all out.We’re also for anyone and everyone who is ready to ditch the havoc-wreaking, chemical-filled “miracle cures” and temporary fixes. We’ve combined hardworking ingredients that actually work, so you can spend less time doing your hair, and more time doing whatever you want to do.