Yes, Tube Hero incorporates social elements to enhance the gaming experience. Players can collaborate with virtual influencers, participate in joint projects, and even form digital alliances. This adds an extra layer of strategy to the game, as successful collaborations can boost both players' online presence and popularity. The inclusion of social features aims to mimic the interconnected nature of the real-world online content creation community, allowing players to experience the collaborative and competitive aspects of being a digital influencer.