“North Star Metric” refers to a key performance indicator (KPI) that represents the most important or impactful metric for a business or organisation. In product management, understanding and aligning with the north star metric can be important for developing products or features that contribute to the overall success or growth of the business. The north Star Metric is also sometimes wrongly referred to be synonymous with "The One Metric That Matters (OMTM)". OMTM is a short-term metric (generally used for two to six months) and tends to be departmental.