Salesforce offers a way to customize your data through standard and custom objects. Objects are the way you store your records in Salesforce (basically a container for spreadsheet data, account details, customer contacts, location and regional info, tracking status, etc.)
By default, Dooly gives you the option to create, edit, manage, and sync standard objects (Account, Opportunity, Contact, Lead) to Salesforce. For customers on our Enterprise plan, we can add custom objects to an organization's Dooly instance.