Promotional videos are frequently used for concerts, festivals, and tours.
You will need to make three decisions: what to say about the upcoming event, how to capture it, and how to succinctly review it.
In a short promotional video, referred to as a “teaser” video, you’ll need to decide what scenes, images, quotes, content, mood, and music to use to create excitement, interest, and increase registrations. Next, you’ll need to decide how to capture the event as it unfolds. Finally, you’ll need to decide how to edit the highlights for a short, exciting recap.