Aggregates are a low value bulky material and their transport cost adds a significant cost to the delivered price, therefore suppliers nearest to the point of use have a competitive advantage. The area to the north of Verwood is predominantly rural with no large towns to supply. If vehicles were delivering to Salisbury, for example, it would be a shorter and quicker journey to travel south to the A31 and then travel via the A338. Other sand suppliers would be nearer to Blandford Forum and Shaftsbury, therefore likely to service those areas. We therefore consider that nearly all traffic will head south, traffic northbound from the site would be limited to demand in Verwood and its immediate area.