Turo is profitable. You can earn up to $500 a month if you have one car. That figure jumps to $3000 if you have three cars or more. The app works best for people that have inexpensive cars. The average car costs anywhere between $25 and $150 a day to rent. Expensive models cost far more than that. The vehicle protection plan you choose will affect your earnings. Turo keeps 10 to 35% of the money the customer pays and the rest goes to the host.