You can research competitors for free by using a combination of manual and automated processes. This can be challenging as it involves tying together a range of tools and services such as Google, Reddit, marketing data, and ad tech platforms, with an array of analytics sources. A good CI program requires human interaction and collaboration. Although this type of analytics might have once been out of reach to SMEs, this is no longer the case. Try 1up and discover how SMEs get automated free competitive intel.