A+ content is a program that enables vendors to enhance their product detail pages with richer product descriptions, charts, videos and more. A+ content is designed to drive more sales from the potential customers who visit your product pages.nnHaving A+ content can increase your click through rate by up to 10%.nnA+ content does not improve the rankings of your products nor does it increase visibility. It can increase CTR and conversions once visitors are on your page.