pOne of the most common challenges businesses face when implementing inbound marketing is generating high-quality content at a consistent rate Content creation requires time effort resources a vast well of industry knowledge and a network to maintain and utilize Creating content that aligns with various stages of the buyer’s journey and addresses the audience’s different pain points and interests can also pose a challenge Overcoming these challenges often involves careful planning content strategy development and leveraging internal and external resources effectively This is why many smaller businesses opt to work with a marketing agency that offers inbound marketing services rather than build an in-house team/p