A brand name is a name you use for your company or line of products or services you offer. For example, the brand name “Amul.” It is the company’s name and stands for a line of products that it makes- like Amul butter or Amul Masti Dahi.You should choose your brand name carefully if you are a business owner with a product or service. Your brand name is your most important identifier, so make sure it suits your offerings, values, and personality. If you find the task too daunting- team BrandLoom is here to help.