Generally we can see keyword movements in the double digits positions pretty quickly, usually within 2 or 3 weeks of publishing content. This tells us that our efforts are going in the right direction and we can scale this strategy. However organic traffic only starts to pick up when you’re on the first page for a given keyword, and that might take between 1 month to 6 months depending on the keyword.
One factor that can affect the time it takes for a company to see SEO results is the competitiveness of the industry. If the company is operating in a highly competitive industry with a lot of established players, it may take longer to see the effects of SEO efforts due to the increased competition for ranking in search results. On the other hand, if the company is operating in a less competitive industry, it may be easier to see the effects of SEO efforts more quickly.
Another factor that can affect the time it takes for a company to see SEO results is the current website’s authority and age. Websites with a long history and a strong domain authority may have an advantage in search results and may be able to rank more quickly for target keywords. On the other hand, new websites may take longer to rank in search results as they may not have the same level of authority and may need to work to establish themselves in the industry.
Optimizing service pages and blog pages with targeted keywords, high-quality content, and linkbuilding can help improve the ranking of those pages in search results and drive more organic traffic to the website. However, it can take time for search engines to crawl and index these pages and for the ranking improvements to become noticeable, especially for new websites. It is important for companies to be patient and consistently work on improving their SEO over time in order to see the best results.