It is a common question of web developers and they must have realized it reflected particularly on websites' homepage and landing pages. The website’s homepage builds to give independent opportunities to visitors. When a person enters a website, they land on the website’s homepage at first. Homepages are designed with all sorts of the needed information the visitors would need to know about the website. if it is a service-related website, then its services list, types, and general information are simply categorized on its title bar to quickly engage. On the other hand, landing pages are distinct in their goals and strategy. It creates a single opportunity and encourages people to take direct action to that. with landing pages, you can easily attract customers’ attention to a single proposal. If the visitors find that helpful, they would instantly take action for your call.
A landing page doesn’t include many options, rather it avoids complexity that can distract viewers’ attention. A succeeded homepage design comes to allow visitors deeper into the website when landing page success relies on a clickable CTA. You can call landing pages something like an online campaign where a single option is focused to get the visitors’ attention but the homepage acts as the introduction of a website.