There are 3 main jurisdictions in Dubai where you can set up your business: 1. Mainland, 2. Free Zones and 3. Offshore Free Zones. The ideal jurisdiction for your business depends on your business model, goals, and the locations of your customers and clients. There is no one solution that fits all. You must analyze all the factors to know the best jurisdiction that fits your business needs. Please do seek professional advice; we have seen companies close their businesses because they were given wrong advice from a friend or an unofficial source (sometimes from advisors and consultants!).