The initial SEO Audit is once-off task, but given how Search engines (eg Google) changes its algorithm on an ongoing basis, it is good to do what we call a ‘mini audit’ every 6 months or so.
These can be included as part of your SEO strategy if you choose to continue with our SEO services. These mini audits are good to check to make sure your website is up to date with any new changes to how Google compiles its index and ranking results.