Top 5 Free SEO Tools for 219 1. SimilarWeb s SimilarWeb is apetitor research and analysis tool you can use to uncover the best SEO and content strategies of yourpetitors discover new opportunities and understand user behavior and intent. 2. Ubersuggest s suggest is a free SEO tool that can help you generate tons of keyword suggestions. Just in your seed keyword into the search box to generate suggestions ranging from head terms to long-tail phrases. You can also filter out negative keywords to make sure youre using the right keywords for your business. 3. Answer the Public Answer the Public is a free tool that generates questions and queries people are searching for in search engines. These questions are mostly extracted from auto suggest results provided by Google and Bing. 4. MozBar extension MozBar is a Chrome extension by Moz that lets you get instant access to SEO insights on websites and search engine result pages (SERPs) without leaving your web browser. Along with various website back metrics you can also see a website domain authority and page authority from this extension. A must-have Chrome extension for all SEOs and content marketers. 5. Broken Link Checker This free WordPress plugin monitors your blog for broken s and notifies you whenever there are broken s or missing s 355 572 Top 5 Paid SEO Tools for 219 1. Ahrefs s Site Explorer See all back profile and organic search traffic data for any website. Keywords Explorer Research site keywords and data like search volume keyword difficulty and clicks. Rank Tracker Track your Google rankings andpare them to yourpetitor website. Site Audit Get a full visual of your website SEO health. 2. SEMrush Track keyword rankings organic traffic and backs. Zero in on yourpetitors data and analyze how to do better. Save your searches in lists and have reports and updates sent to your email. Get a LOT of insights and data at your fingertips. 3. Moz Pro Moz Pro is a suite site of SEO tools that deserves its inclusion on this list. It another all-in-one solution that could potentially save smaller brand budgets (keyword sites audits rank track and on-page optimization). 4. KWFinder KWFinder tool does exactly what it says and does it well to boot. This is a tools simple design and great UX 3 not to mention the accurate keyword data. 5. Searchmetrics Searchmetrics isn just an SEO tools but also a valuable help for your content strategy. ROI reportingpetitive analysis site audits mobile and desktop site optimization content optimization website visibility analysis and more. See All SEO Tools s