There are five main pillars of internet marketing: Paid search, Display advertising, Social media, Email marketing, and Mobile marketing. Each one plays a different role in promoting your business online and driving traffic to your website or blog. Paid search is the most common way that businesses acquire new customers online. It involves placing ads on Google or other major search engines using keywords that are relevant to your product or service. Display advertising is another popular way for businesses to reach potential customers. This type of advertisement (found on websites and blogs) displays banners or text Ads next to relevant content which can be clicked by the viewer in order not only to see more information about the ad but also to make a purchase right then and there! Social media platforms like Facebook, Twitter, LinkedIn, etc., play an important role in spreading word-of-mouth marketing among consumers who trust each other enough to share honest opinions Within close social circles.