Maida is the actor cast as the evil twin in every movie. Maida shares the same parents as goody-two-shoes whole wheat; but gets all the bad reviews! Sure, it's not as good as it's better half- but it isn't evil either. Maida's just more fun and a bit naughty. If you treat Maida right- with sourdough- it's well behaved and fun. So don't beat up Maida just because the media says so.