The primary platforms that require a local listing include search engines such as Google, Bing, and Yahoo. Social media platforms like Facebook, Instagram, and Twitter are also great spaces for local listing. Additionally, there are several online directories that specialize in local listings, such as Yelp, Yellow Pages, and Foursquare.
It is essential to create and optimize local listings on these platforms to ensure maximum online visibility. Improved visibility will offer better search engine ranking for a business in a specific location.