There are many ways that hoteliers can rebuild their clientele using tech, like engaging customers more proactively, leveraging social media, flexible staffing, and explore new business models. The most important thing, however, you must do first and foremost in this environment of high fixed costs yet drastically reduced revenues, is to prioritize the areas you want to invest in. Actively Engage Customers Move Customer Touchpoints Online Embrace New Business Methods Pivot to Agile Suppliers and Workforce