Yes, I think many of the same tools can be used for multiple purposes, and there are ways to make them multimodal. For instance, a medical institution's app that provides patients with data, but also hopes to harness patient data for specific research purposes could build in a consent platform that allows the patient to opt in or out of the research portion. More and more, researchers are in a great position to harness big data in their work at far lower cost than they've had before. In the past, patient research was restricted to controlled clinical trials. And when you think about what the controlled clinical trials were all about, ultimately they focused on distilling as much information as they could with as little data as possible. So historically, over the last 50 to 100 years, it's been about little data. Big, 10,000 patient trials are too expensive. Now, there's a paradigm shift to use big, national data cohorts to ask new patient-centric questions, and we're right at the heart of trying to help securely and effectively provide that access.