So many people think of their websites as “set-it-and-forget-it” once they launch. Fast forward a little while and those same people wonder why they have broken forms, weird fonts, poor mobile display, 404 errors, and security issues on their website. As the internet, web browsers, and devices evolve, they can impact the way your website looks. Web platforms, like WordPress, are constantly rolling out updates to respond to these changes. The same goes for plugins that power things like your contact forms, or appointment scheduling. Ignoring these updates will slowly erode your website’s functionality until it breaks in a big way (e.g., gets hacked, won’t load right, can’t update). These situations often become expensive emergencies that can cost much more than proactive maintenance.
Proactive website maintenance helps keep your website looking and working like new. It gives you the peace of mind that when an issue does happen, it can quickly be caught and fixed to avoid any disruptions to your business. Proper maintenance can also help boost your search engine optimization (SEO) as Google likes to see a well-maintained website. Last, but not least, website maintenance can help extend the life of your website, which saves you time and money in the long run.
Most website design companies will offer website maintenance services because they’d like to see your new website continue to look and work like new too!