You’re asking a slightly biased crowd, but let’s play. Without declaring ourselves as the best business logo maker out there, we are going to list a few crucial factors here that you must consider when choosing a logo maker:
Design quality and customization
Ease of use
Originality & versatility
Scalability
Affordability
When all these things combine, you get a logo maker app that offers you high-quality logos with ample customization at affordable rates. Such a tool would be easy to use and have fresh and modern design templates for you to use. It will also have vector file formats such as PDF and SVG that ensure scalability for your logo so it looks as sharp and neat on a coffee mug as it does on your website favicon.