An event planner can organize all sorts of events. In the corporate world, event planners handle conferences, trade shows, product launches, company retreats and team-building activities. They also can plan social events such as weddings, anniversaries, birthdays, charity events and public events like concerts and festivals. While some event planners specialize in certain types of events, others offer a broader range of services. This versatility makes them valuable in organizing successful events that meet specific objectives and create memorable experiences.