While sales and marketing are often used together and considered similar to each other, both of them are independent of each other. Marketing refers to building the awareness of a brand and organization to the potential customers, whereas sales refers to the process of turning that viewership into profits by converting the potential customers into actual customers. However, you can undertake comprehensive sales and marketing courses online that Emeritus India offers in collaboration with reputed universities. These courses are delivered by industry leaders and eminent faculty.