ColoWell America’s gold standard RUBBER BAND LIGATION - a quick, non-surgical, in-office procedure with little to no pain or complications. Rubber band ligation is preferred for hemorrhoids because of its effectiveness and affordability compared to other more invasive interventions and non-beneficial over-the-counter remedies. How the treatment works: The treatment targets the blood vessel which feeds the hemorrhoid ligating the blood vessel and cutting off the blood supply to the hemorrhoid. The blood flow to the hemorrhoid is interrupted and it begins to shrink. Since the hemorrhoid has lost its connection with the feeding vessel, it continues to shrink and fall off during the 3-7 days following treatment. Affordable, no time off necessary. No hospital visits. No need for special prep before procedure. Performed in office in minutes.