The best example of a measurable goal for an employee is one that is SMART!  Specific, Measurable, Achievable, Realistic, and Timely.  Here are two examples; For a Marketing Manager: Boost website traffic by 30% in the next 4 months by focusing on social media and SEO. This goal is specific (increase traffic), measurable (30% increase), achievable (with targeted strategies), relevant (to marketing), and time-bound (four months). For an HR Specialist: Implement a new employee onboarding process by the end of Q3, aiming to increase new hire retention rates by 30%. This goal is specific (new onboarding process), measurable (30% retention increase), achievable (with a new process), relevant (to HR), and time-bound (by the end of Q3).