No. Personal branding statements are often placed near a job seeker’s name on their resume. Because they are often used as a tagline or slogan, they are repeated on every resume, in social media profiles and in portfolios. For example, “I streamline processes and increase productivity!”
On the other hand, a personal summary is a longer statement used to tell employers what a job applicant’s biggest strengths are, what they can do for an employer, and why they are the best candidate for the position. Although like branding statements, they are also used to market a job applicant, they are customized for each job and they are much more detailed.