Our gently cooked meals are formulated by UK canine nutritionist, Alison Daniel. Each recipe is fully balanced and complete, in accordance with AAFCO and FEDIAF guidelines. This ensures our recipes are made with fresh, whole ingredients with essential vitamins and nutrients for your fur kid.Alison, Nutrition (Applied Science) Ad Dip, BSC Hons, Animal nutrition PD Cert, has specialised in canine and feline nutrition for over 13 years, helping owners and their pets all over the world.