The blog post brief is a short write up about what the blog post should cover and any questions that it should answer. For example, if you were a gardener and wanted to write about carrots, your blog post brief might look like: Write an article about how carrots are one of the easiest vegetables to grow in your backyard garden. They are low maintenance, easy to grow and are very versatile with a myriad of ways you can cook them or use them. Carrots are also packed with vitamin A, C, K, potassium and many other nutrients that will help promote healthy hair, skin and eyes. It's time to get your hands on some carrot seeds because this is something worth trying out! The blog post brief is meant to give you a starting point when writing your blog post. You'll also be given keywords to use when writing to help the post be found in organic search traffic.