Technology and digital platforms can play a crucial role in enabling and amplifying neolocalist consumer trends by providing businesses with the tools to reach a wider audience while maintaining a local focus. Social media platforms, for example, can be used to showcase the local aspects of a business, engage with customers on a personal level, and create a sense of community around the brand. E-commerce platforms can also help businesses expand their reach beyond their local area while still emphasizing their unique local identity. By leveraging technology effectively, businesses can amplify the appeal of neolocalist principles and connect with consumers who are seeking more authentic and locally-rooted experiences.