The foundation of the SEO process rests on three Cs - content, code, and credibility. Let’s explore these building blocks for different types of SEO.
Content
Search engine spiders read what they see. They cannot understand what images and videos depict. Thus, a website can increase its search engine visibility by incorporating keyword-loaded HTML text on all key pages. While managing on-page SEO, add the key phrases in the Title, Meta description, and web content. The SEO process becomes easier if you bold, underline, italicize, and hyperlink vital keywords.
Code
The code plays a major role during website development. The end-to-end functionality depends on the website’s code. Spiders do not like a certain type of programming language used to develop and manage a website. Therefore, always apply the web standard rules to help in better designs and a better understanding of the website.
Credibility
You might not appear in top search results even after improving your content and optimizing the website code. To set yourself apart from the competition, you need to establish a sense of credibility. While you work on the different types of SEO - on-page, off-page, and technical SEO - you must acquire links from relevant industry sites that are popular and visible in search results for your target keywords.