Digital marketing for accountants includes a range of strategies and marketing techniques to promote your company online. Successful digital marketing strategies are those that generate leads and attract potential customers to the accounting firm's website.
Generating leads is crucial - the better your digital marketing strategy, the more leads you're likely to generate.
Over the years, those in the accounting profession have been moving slowly away from more traditional ways of accountancy marketing to digital and online methods. Marketing for accounting firms has rightly moved with the times, and this can only help firms to promote their services.