Use these steps when hiring a wellness influencer: Define your goals. Carefully select the right social media channel to run your influencer campaign. Identify potential candidates either by researching on social media or leveraging a platform like Get Hyped. Choose one or several who match your values, goals, and target audience. Reach out to them on preferred social platforms or via their agency. Validate their legitimacy. Communicate your expectations and responsibilities. Agree on contract details. Launch the campaign and consistently track campaign effectiveness and optimize.