Glowy Zoey suits use high quality LED strips for the ultimate in brightness and durability.  Others use El Wire or glow sticks which are quite dim and require it to be very dark for the effect to work.  Our suits are 100's of times brighter.  Beware of some sellers using our photos and videos for their El Wire products.  It's not possible to achieve the Glowy Zoey look with anything other than ultra-bright LEDs.  There are many scam stores using our photos and videos to try and sell you dim el wire or glow sticks.