First, the basics. An eCommerce platform is an all-in-one software solution that empowers online businesses to effortlessly manage their website, marketing, sales, and operations. You'll want to consider factors such as the level of customization, the ease of use, the level of support, and the reputation of the company in the industry. A fast, flexible, cloud-based solution delivers memorable customer experiences, effortlessly your operational efficiency, and creates outstanding growth opportunities.