Cardano's Ouroboros Proof of Stake (POS) consensus algorithm makes the network more scalable and efficient, addressing the problems faced by Ethereum. Additionally, Cardano's focus on financial inclusion and sustainability has attracted many creators and collectors to the platform. The recent Alonzo upgrade has also made Cardano a viable option for developers seeking to build decentralized applications. The platform's interoperability is another key feature that makes it a popular choice among developers and investors.