Treefrog, a small digital agency, is a great example of how a small business uses accounts receivable to track and improve cash flow. Treefrog offers marketing services to clients, including web design, digital marketing, mobile app development, etc. The company serves many types of clients, like individuals, businesses, not-for-profits, etc.
The company uses accounting software with automated payments to do a few things: Offer customers several ways to pay their invoices, track all accounts receivables in one place, and
auto-reconcile accounts receivables and payments between accounting software and payment platform