Smartphones have come a long way in a short period of time. Today's latest iPhone and Android phones can produce very impressive photos and good quality video. For something simple like a TikTok, Instagram Story or even q quick YouTube video, phones can do the trick. But for more professional work that showcases your company or your work in its best light, there's still no substitute for professional video production. Although it involves a bit of an up-front investment, hiring the pros to produce your video for products, events, commercials, training or other video needs will pay off in the long run. To find out how, feel free to reach out to The Film Factory in Kelowna today.