Forward Rate tells about how often people read, open, like, and reshare your emails with other people. The matrix either brings a smile or may create tension for an email marketer, as it is the best way to judge the impact of your performance. Almost all email marketing interview questions for freshers include the query, as it plays a major role in assessing the performance of the emails. The forward Rate is also known as the 'referral rate' or 'share rate' as it helps the email marketing managers to update further and revamp their strategies. However, don't answer the question with a simple definition. Your answer should also include the steps you may take to boost the forward Rate.