Keywords are the set of words used by a customer to find your product. While writing the content of your website, you must make sure to include these keywords especially, so that the search engine recognizes and relates your product or service to that keyword. Linking the same keywords to as many high authority pages can make search engines give priority to your product or service. This is a meticulous and strategic process applied by SEO experts in Tilak Nagar to rank your website on top of the Search engine result page (SERP) page.