We tested a myriad of materials and metals when designing our first necklace. Our goal was to created something delicate and stylish. As such, inexpensive materials, like gold plate and gold fill, were just not strong enough to maintain the delicate nature of our designs while still allowing them to be cleaned, polished and worn on a daily basis. Real gold allows for all of this! And because we use real 14 karat gold for all chains, pendants and jump rings, you are getting a precious metal necklace that will stay looking beautiful and untarnished much longer than if we had used less expensive metals. BUT gold does come at a higher cost. We do our best to cut out all of the fluff to be able to offer you a quality item at the most affordable price. Please use care when cleaning and wearing your necklace. Polish with a soft cloth and do your best to not wear in water or during exercise.