Prior to creating Boomer Products Bob was a CEO in the healthcare space, running nursing homes, home health agencies and foundations.  During this time Bob was part of a team of consultants that traveled to Russia in the 1990s, helping to establish the first HMO in Russia and introducing NLP/Timeline Therapy to Russian Psychiatrists. Additionally Bob is a certified Holistic Nutritionist and holds a Masters Degree in Social Work from Rutgers University.