The Signature Packages include more branding support, customization, search engine optimization and content assistance. You receive input at every stage of the project. You also get more marketing features such as email marketing optin forms, light search engine optimization, a blog post template and more content areas on the things to do page. The Brand Builder Package uses one of my current templates that I will brand and make shine with your branding and style guide (or create one you for you.) We work together to choose a template and I provide you with prompts and ideas for each content area.  Marketing features and additional support can be added on to the package now or in the future if desired. This is a great option if you are on a budget but want to elevate an existing site.