Incorporating video content into your website can significantly enhance your SEO results. Videos can capture and retain the attention of users, leading to longer session durations and increased engagement metrics. To maximize the SEO impact of your videos, make sure to optimize their titles, descriptions, and tags with relevant keywords. Additionally, transcribe the video content to provide text-based information for search engines to index. Finally, promote your videos across different platforms, including social media, to increase their visibility and reach. By leveraging video content effectively, you can improve your website's SEO performance and attract a larger audience.