Matchmaking platforms help increase event app sales by streamlining the event planning process. They are also great tools for B2B companies and other industry experts to find each other during events, allowing them to increase their network size significantly. In addition, they can help matchmakers identify industry experts more efficiently and quickly. These platforms also encourage matchmakers to attend meetings at different B2B events. They create an opportunity for businesses to have fruitful discussions with other businesses or professionals from all over the world by making connections via these platforms.