We may process, electronically or manually your Data for the following purposes. Each processing of your Data is legally based either on your consent, the necessity to carry out a contract with you, a legal obligation and/or our overriding legitimate interest depending on the purpose of the processing. Processing Purposes:Categories of Data potentially involved:Legal basis:Plaftorm-related Purposes Enable you to browse through our Platforms and to use your personal online accountBasic Data Contact Data Log Data Purchase Data Social Media DataConsent Contract Legitimate interestsRequest-related Purposes Enable you to obtain information on our products and services from our Customer Care Center, in our “Contact us” section for instanceBasic Data Contact Data Purchase Data Request DataContract ConsentPurchase-related Purposes Enable you to purchase MAQUINN products through our Platforms, in our MAQUINN Points of sales and other points of sale. Enable us to manage your purchases, payments and deliveriesBasic Data Contact Data Purchase DataContractService-related Purposes (including after-sales) Enable you to benefit from our warranties and after-sales, access MAQUINN services in our MAQUINN Points of sales and other points of sale or on our Platforms – for instance, to book an appointment with a sales advisor, to create a MAQUINN product wish list, use the virtual try-on, or to be able to identify you in-store. Enable us to manage the services MAQUINN will provide post purchaseBasic Data Contact Data Purchase Data After-Sales Data Image Date (only for the virtual try-on)Contract Legitimate interests Consent (only for the virtual try-on)Regulatory-related Purposes Comply with our legal obligations, including inter alia cosmetics regulations, the fight against money laundering, corruption, sanctions screening, credit card fraud, the fight against counterfeit, , and processing your data subject rights requestsBasic Data Contact Data Log Data Social Media Data Purchase Data Request Data Anti-Counterfeit and Anti-Infringement Data Data for the management of MAQUINN authorized/ owned distribution networks Health Data related to cosmetics After-Sales Data Identification DataConsent Legal obligation Legitimate interestsManagement of MAQUINN authorized/owned distribution networks and protection of MAQUINN products and brand Purpose Fight against diversion, selective distribution and brand equity protection, and detecting unauthorised resellers (to distinguish them from final consumers, authorized resellers or whitelisted personal shoppers (for Fashion articles only)).Basic Data Contact Data Social Media Data Purchase Data Request Data Data for the management of MAQUINN authorized/owned distribution networks After-Sales Data Legitimate interestsProduct Improvement-related Purposes Collect your opinion on our MAQUINN products and services, in particular via surveys and questionnaires, to improve our products and services  Basic Data Contact Data Log Data Request Data Social Media Data Marketing Data Third-Party DataConsent Legitimate interestsStudies-related Purposes Establish statistics, financial and commercial studies, perform analytics in order to provide you with personalised servicesBasic Data Contact Data Purchase Data Marketing Data Request Data Social Media Data Third-Party DataConsent Legitimate interestsMarketing-related Purposes Keep you informed about our latest collections, products, campaigns, shows and other events by sending you our MAQUINN communications (by electronic mail, by post or via your phone: calls, chat, SMS and MMS). These communications may from time to time present non MAQUINN brands. However, there will be no sharing of data with such companies.Basic Data Contact Data Marketing Data Purchase Data Interest Data Social Media Data Third-Party DataConsent Legitimate interestsPreference-related Purposes Improve our understanding of your interests and preferences so that we can provide you with customized offers and services based your preferences that would correspond better to your needs and wishesBasic Data Contact Data Log Data Purchase Data After-Sales Data Marketing Data Interest Data Social Media Data Third-Party DataConsent Legitimate interestsBusiness Contract management  Manage the relationship with our contractors or suppliers, perform the contract with such contractors or suppliers.Basic Data Contact Data Company/CVContract