LinkedIn is considered high on the list when it comes to B2B, however you might find that Google ads with Meta remarketing can actually deliver better results. The succinct answer is that it depends on your industry, and more importantly, your commitment to your social profile engagement. Social media is all about building community so if you don't have time to engage with your followers perhaps other tactics are better suited. B2B lead generation often requires your industry knowledge that can't be outsourced to a digital agency. The best social media marketing agencies can semi-automate your lead generation, but you will need to be committed if LinkedIn is the platform of choice. If you already have an in-house marketing team, Thinkroom can work alongside them and improve performance of your strategies. We have had great success with this method.