It is essential to understand that Tik Tok is a social hub for young people. Even now, the age segment of 16-24 constitutes for about 41% of TikTok’s users and 66% of the users are under 30. Therefore, Tiktok can be useful to your brand if your target audience is youth. Most of the content that circulates on Tiktok revolves around classes, homework, and student life. Check out the article to know more about TikTok marketing that made us fall in love with it.