Adding an online ordering system carries several benefits, but these three are the most important for takeaways. First, online ordering will simplify all aspects of your business. Orders can go directly to a kitchen display, sales are recorded automatically in your back office, and digital payments will mean less time counting cash at the till. Second, you can reach more customers with an online ordering app. Some customers may crave your food but do not have the time to wait for their order in your takeaway. With an online system, they can place their order and pick it up when it best suits their schedule. Third, online ordering means higher profitability. Through strategic discounts and add-ons, you can include upselling opportunities to increase a customer's order size. Takeaways using online ordering can increase their revenue by an average of 30%.