For the first time ever, Super Mario is being brought to life in the physical LEGO world!
LEGO Super Mario is a product line that will let kids experience the playful world of Super Mario in an entirely new way in the physical world. The experience features an interactive LEGO Mario figure that collects coins in real-life game levels that have been created with LEGO bricks.
It’s all about building and rebuilding – creating unique courses and seeing how many coins you can get in 60 seconds.
To unlock the universe of LEGO Super Mario, fans will need one of the LEGO Super Mario Starter Courses, as these are the only sets that include an interactive figure, the Start Pipe and Goal Pole – which are all needed to play.
While it is based on a traditional LEGO brick product, the LEGO Super Mario play experience is unique in that kids can freely build the world of Super Mario, and their LEGO Super Mario interactive figures can then interact in fun ways in the world they created!
With LEGO Super Mario products including modular builds, fans are fully in charge of creating exactly the course they want to see their interactive figure come to life in. Whether that’s using one of the LEGO Super Mario Starter Courses, or if it’s by adding Expansion Sets that each unlock even more exciting challenges and characters.
The interactive play with the LEGO Super Mario characters is the most unique characteristic of the LEGO Super Mario product line.
Beyond the LEGO Super Mario Starter Courses, this play theme also consists of Expansion Sets, Power-Up Packs allowing the interactive characters to change suits and skills, as well as enemy characters that are available in blind bags.