The tables below explain the categories of information we collect and the purposes for which we use them.  Each NBCUniversal Service’s collection and use may vary. Please note that we may use any or all of this information to comply with the law, detect or prevent fraud, for safety and security purposes, and to defend our legal rights. Further detail about each of the purposes is set out in the “Additional Information on Purposes” table below.Information you provide to us:Categories of personal information we collectPurposes of use (“Processing Purposes” described in more detail below)Contact and account registration informationFor example: name, email, postal address, telephone number, account username and password, business contact information, and any information you may provide to us at an event or in person.Provide the NBCUniversal ServicesPersonalize your experienceSend you NBCUniversal marketing and advertisingProvide seamless experience across platforms and devicesSafety and securityBuild and manage business-to-business relationshipsMarket and advertise for third partiesIdentification information, and demographics, and interestsFor example: as permitted by law, date of birth, race*, ethnicity*, gender, interests, lifestyle information, school and sports information, photos, social media credentials, including identification information about friends, contacts or referrals you provide. Provide the NBCUniversal ServicesPersonalize your experienceSend you NBCUniversal marketing and advertisingProvide seamless experience across platforms and devicesSafety and security Market and advertise for third partiesTransactionalFor example: credit/debit card details, purchase history, delivery address, membership information, reservations and other travel related information, meal preferences, and the personal details of your guestsProvide the NBCUniversal ServicesPersonalize your experienceSend you NBCUniversal marketing and advertisingProvide seamless experience across platforms and devicesSafety and securityMarket and advertise for third partiesUser-generated contentFor example: photos, videos, audio, and other information you may submit to us, such as comments on our forums.Provide the NBCUniversal ServicesPersonalize your experienceSend you NBCUniversal marketing and advertisingSafety and securityMarket and advertise for third partiesResearch and feedbackFor example: comments that you send us through online forms and social media platforms, by email, over the phone, by mail, or in surveys.Provide the NBCUniversal ServicesPersonalize your experienceBiometric identifiers*For example: as permitted by law, facial scans or fingerprints we collect at some of our theme parks, studios, our offices.Provide the NBCUniversal ServicesPersonalize your experienceSafety and securityHealth Data*For example: as permitted by law, vaccine or symptom related informationProvide the NBCUniversal ServicesSafety and securityAudio and videoFor example: audio recordings of customer service calls or security video footage if you visit one of our properties.Provide the NBCUniversal ServicesPersonalize your experienceSafety and securityInformation we collect automatically from you and/or your device:Categories of personal information we collectPurposes of use (“Processing Purposes” described in more detail below)Device information and identifiersFor example: IP address, cookie IDs, browser type and language, operating system, platform type, device type, and advertising and app identifiers.Provide the NBCUniversal ServicesPersonalize your experienceProvide seamless experience across platforms and devicesSafety and securitySend you NBCUniversal marketing and advertisingMarket and advertise for third partiesBuild and manage business-to-business relationshipsConnection and Usage (including information collected through cookies)For example: domain names, browsing activity, scrolling and keystroke activity, advertisements viewed, forms or fields you complete or partially complete, search terms, whether you open an email, content you view and duration, quality of the service and interaction with the content, logs, and other similar information. If these events occur while you are offline, they may be logged and uploaded to us when you next connect.Provide the NBCUniversal ServicesPersonalize your experienceProvide seamless experience across platforms and devicesSafety and securitySend you NBCUniversal marketing and advertisingMarket and advertise for third partiesBuild and manage business-to-business relationshipsGeolocation*For example: city, state and ZIP code associated with your IP address or derived through Wi-Fi triangulation.We will ask for your permission before using your precise location from GPS-based functionality on your mobile devices.Provide the NBCUniversal ServicesPersonalize your experienceProvide seamless experience across platforms and devicesSafety and securitySend you NBCUniversal marketing and advertisingMarket and advertise for third partiesBuild and manage business-to-business relationshipsInformation we collect from third parties:Categories of personal information we collectPurposes of use (“Processing Purposes” described in more detail below)Sources of InformationInformation from public and commercial sourcesFor example: demographic including at a household level, contact information, inferences about your preferences, viewing and other consumption choices, loyalty program membership, and purchasing data.Provide the NBCUniversal ServicesPersonalize your experience and make recommendationsProvide seamless experience across platforms and devicesSend you NBCUniversal marketing and advertisingBuild and manage business-to-business relationshipsMarket and advertise for third partiesSafety and securityAdvertising providersAnalytics providersMarketersPartners (such as for sweepstakes partners)Consumer data resellersPublic records databasesRelated CompaniesContent partnersSocial Media InformationFor example: if you interact with us through a social media service or log in using social media credentials, depending on your social media settings, we may have access to your information from that social network such as your name, email address, friend list, photo, age, gender, location, birthday, social networking ID, current city, your comments about our Services, and the people/sites you follow.Provide the NBCUniversal ServicesPersonalize your experienceSend you NBCUniversal marketing and advertisingProvide seamless experience across platforms and devicesSafety and securityMarket and advertise for third partiesSocial media networksPartners of social media networksThird Party Partners in Connection with providing the NBCUniversal ServicesFor example: contact information such as authentication information, account legitimacy, search requests, log events and device identifiers such as IP addresses, device IDs or other unique identifiers.Provide the NBCUniversal ServicesPersonalize your experienceProvide seamless experience across platforms and devicesSafety and securitySend you NBCUniversal marketing and advertisingMarket and advertise for third partiesPayment Service ProvidersTV or Internet Service ProvidersMedia Companies, Streaming Media Device Providers or RetailersMobile Phone Carriers*Please note: this information is considered “sensitive” under certain laws, and we process this information in accordance with applicable legal requirements.Additional information that we collect for business-to-business relationships onlyCategories of personal information we collectPurposes of use (“Processing Purposes” described in more detail below)Source of InformationBusiness contact informationFor example: company name, your name, email address, telephone number and job.Build and manage business-to-business relationshipsYouYour companyTrade associationsSocial mediaBusiness data resellersTransactional informationFor example: bank details of suppliers, credit/debit card details, purchase history, delivery address.Build and manage business-to-business relationshipsYouPublicly available sourcesDemographicsFor example (as permitted by law): ethnicity (minority owned businesses), gender (women-owned businesses)Build and manage business-to-business relationshipsYouYour companyDue diligence informationFor example: contact information, nationality (as permitted by law), job title, age, date of birth, gender, country of residence, employment and education information, public, religious, political or trade union role (each as permitted by laws), personal and professional affiliations, connections to criminal activities or offences related to money laundering.Compliance and risk management activities for business-to-business relationshipsBuild and manage business-to-business relationshipsYou or your company’s responses to our due diligence questionsThird party risk, compliance screening and data validation tools and databases, such as those provided by LexisNexis Risk Solutions. Click here for more information.Events InformationFor example: travel information including passport and visa, meal preferences and restrictions, payment details, and guest’s details.Build and manage business-to-business relationshipsYouYour companySocial Media and Lifestyle InformationFor example: if you interact with us on social media or other platforms as an influencer or an athlete, we may have access to your name, photos, age, gender, location, birthday, social networking ID, current city, interests, lifestyle information, list of followers, engagement with your posts, school and sports information.Build and manage business-to-business relationshipsYouYour companyYour representativeYour sponsor and other partners, such as marketplacesSocial media networksAdditional information on purposes of useProvide the NBCUniversal Services, for example:responding to your requests or inquiries, including technical supportfulfilling orders you have placedsending you service-related communicationsauthenticating you or verifying your identityproviding ticketing, payment services, mapping guidance, and offersdisplaying content you generate, such as video and commentscarrying out research and analytics for uses including improving our Services and developing new onesprocessing your information for promotional campaigns such as sweepstakes and contests, and for surveys, online and offline panels and focus groupsPersonalize your experience, for example:providing you with customized product experience, including personalized newsletters, viewing and other content recommendations from NBCUniversal, our partners and other organizationscreating and updating profiles and audience segments that can be used for analytics, interested-based advertising and marketing on the NBCUniversal Services, television, third party services and platforms, mobile apps and/or websites, connected devices and offlineusing inferences about your preferences and interests for any and all of the above purposesSend you NBCUniversal marketing and advertising, for example:sending you customized newsletters, surveys and information about products, services and promotions offered by NBCUniversal (with your consent where required) based on your activities and interests including at a household levelproviding you with NBCUniversal advertising, including targeted advertising, based on your activities and interests including at a household levelProvide a seamless experience across platforms and devices, for example:identifying you when you log into the NBCUniversal Service on multiple devices or web browsers to provide continuity and to match your interests across devices for the purposes of analytics, advertising, reporting and to improve the Servicesidentifying you if your devices have attributes suggesting that they may be used by the same individual or household for purposes of analytics, advertising, reporting and to improve the ServicesBuild and manage business-to-business relationships, for example:pursuing potential business opportunities, including identifying and contacting the correct person within the companysending communications for business purposesmanaging customer, supplier and other business relationshipssending event invitations, marketing emails and campaigns, and tracking the effectiveness of such communicationsissuing or paying invoices, and fulfilling contractual commitmentsproviding business contacts with access to our systems, and managing that accesscommunicating with you as an influencer about a shared social media campaign, and associated analyticsMarket and advertise for third parties, for example:send you newsletters, promotional emails, surveys and information about products, services and promotions offered by our partners and other organizations with which we workcustomize content that our third-party partners deliver on the Services (e.g., targeted third-party advertising)create and update inferences about you and audience segments that can be used for interested-based advertising and marketing on the Services, third party services and platforms, and mobile appscreate profiles about you, including adding and combining information we obtain from third parties and matching your interests across devices, which may be used for third-party marketing and advertising, including targeted advertising, on the NBCUniversal Services, television, third party services and platforms, mobile apps and/or websites, connected devices and offlineCompliance and risk management activities for business-to-business relationships, for example:compliance with laws and regulationsmanaging third party and other risks to our businessprotecting the reputation of our businessesfollowing the principles of ethical business conduct set out in our Code of ConductSafety and security purposes, for example:protecting the safety and security of users and visitors to the NBCUniversal Servicesprotecting our digital and physical propertiesdetecting and preventing other activities that may be illegal or in violation of our Terms of Service for that respective NBCUniversal Serviceprotecting against threats to our talent, leadership, workforce and organizationWe may combine all the information we collect from or receive about you for the outlined purposes. We may aggregate or deidentify your information and may use, share, rent or sell aggregated or deidentified information for any purpose, and such information is not subject to this Privacy Policy.