The smart packaging market is growing at an unprecedented rate of over 4.5% a year, and it is set to reach a whopping USD 48.72 billion by 2026. But, even more important, this growth is fuelled by the rise and increasing popularity of digital labels.Digital labels, known as smart labels or smart tags, are labels that leverage printing technology to deliver a range of information about the product or packaging they are applied on. Digital labels usually leverage a wide range of new technologies, including RFID, QR, and NFC. Thanks to these widespread technologies, smart labels can be read by any enabled device, including smartphones.