Temu Temu is highly aggressive with its discounts and promotional strategies, aiming to attract a wide range of customers through various offers. Temu frequently runs site-wide sales, flash sales, and seasonal promotions that can significantly reduce prices. For instance, it's common to see discounts ranging from 20% to 50% on various categories during these sales. Additionally, Temu often provides coupons and discount codes to new customers and through email subscriptions. A notable example is their "Buy More, Save More" deals, where bulk purchases can lead to greater discounts, making it particularly appealing for shoppers looking to buy in larger quantities. Shein Shein is well-known for its extensive use of discount codes and seasonal sales to entice customers. Shein’s promotions are regularly featured on the website and app. The brand often gives discounts of 10% to 30% for orders over a certain amount, such as $49 or $99. The most interesting thing is that you can stack coupons on Shein. Shein also offers special student discounts, loyalty points, and exclusive app-only deals, providing various ways for customers to save money. Their flash sales can offer steep discounts, sometimes up to 80%, but these deals are time-sensitive and limited in stock. The brand also offers Shein gift cards to its customers. How to Apply First Order Coupon on Shein Additionally, Shein’s “Free Trial Center” allows selected users to try products for free in exchange for a review, which can be a unique way to access discounts. Example Comparison Ok, consider a promotional event like Black Friday. During such events, Temu might offer a flat 30% off on all items with additional discounts for bulk purchases. Shein, on the other hand, might offer up to 80% off on selected items and an additional 10-20% off with specific discount codes for orders over a certain amount. For instance, a customer purchasing $100 worth of goods might get a final price of $70 on Temu with a 30% site-wide discount, whereas on Shein, the final price might vary depending on the mix of deeply discounted items and additional code-based savings. Loyalty Programs Shein’s loyalty program, where customers earn points for purchases, reviews, and daily logins, can lead to additional savings. These points can be redeemed for discounts on future purchases, effectively lowering the overall cost for frequent shoppers. Temu’s discount approach tends to be more straightforward, with direct price reductions rather than point accumulation. A 2023 study on e-commerce discount strategies found that Temu’s average discount rate during major sales events was around 35%, compared to Shein’s average of 25%. However, Shein’s flash sales and discount codes often led to higher perceived savings on individual high-demand fashion items. In conclusion, Temu offers substantial discounts through straightforward sales and bulk purchase incentives, often resulting in significant savings across a wide range of products. Shein employs a variety of promotional tactics, including discount codes, flash sales, and loyalty points, which can lead to substantial savings, particularly on fashion items. However, the complexity of Shein’s promotions might require more strategic shopping to maximize discounts.