Responsive web design aligns with Google’s recommended design pattern, which can improve a website’s search engine optimization (SEO) performance. Some SEO benefits of responsive design include:
Mobile-friendliness: Google considers mobile-friendliness as a ranking factor, and responsive design ensures that websites are optimized for mobile devices.
Reduced duplicate content: With responsive design, there is no need for separate mobile websites, eliminating the issue of duplicate content that can harm SEO rankings.
Improved user experience: Positive user experiences signals, such as seamless browsing and fast loading times, can positively impact SEO rankings.