Persona-specific content is content that is tailored to the specific interests, needs, and behaviors of a particular buyer persona. Persona-specific content helps marketers create content that resonates with their target audience, resulting in higher engagement and conversions. Persona-specific content should be tailored to the needs of each buyer persona and should be created with their interests and behaviors in mind. By creating content that is tailored to specific buyer personas, marketers can ensure that their content is more relevant and engaging to their target audience.