There are many EDM campaign platforms that’ll help you achieve your business goals. Depending on your needs, you’ll need to use different software. Identify your goals and match them with the software you need: Ease of Use: MailerLite Most Affordable: Moosend Best Across the Board: MailChimp Best for Automations: ActiveCampaign At Odessi Group, we use ActiveCampaign as our main email marketing distribution and management tool. If you want to learn more about EDM campaign platforms for you, get in touch with us today.