You can earn points via the following activities: Sign Up: New customers who sign up for the program will get started with 200 points! Purchases: All qualifying purchases earn 6 points for every dollar spent. Birthday Points: Celebrate your birthday with an additional 350 points! Refer-a-Friend: You and your friend will both receive a $5 coupon. There's no limit to the amount of referral credits that can be awarded so get out there and spread the word! Social Sharing: Like, follow, and share us on your preferred platforms (e.g. Instagram, Facebook, Twitter) and receive 50 reward points for each action.