Unlimited broadband refers to an internet service plan that offers unlimited usage without any data caps or usage limits. This means that users can use the internet as much as they want without additional charges or slowdowns, regardless of the amount of data they consume. Unlimited broadband is becoming increasingly popular as more people rely on the internet for streaming videos, downloading large files and other data-intensive activities. It allows users to fully utilise their internet connection without worrying about exceeding data limits or incurring extra charges. However, some unlimited broadband plans may have a 'fair usage' policy that limits the maximum speed or data usage for users who consume excessive amounts of data or misuse the service.