Jo Weston, aka ‘Chief Mission Officer’ helps CEOs and leadership teams to build impactful brands and organisations centered around a clear purpose and mission.
Jo has a creative and marketing communications background gained from working in advertising agencies in the UK and with award-winning circular start-ups, scale-ups, climate tech, social enterprises and B Corps internationally in Amsterdam.
Now based in Dunblane, Jo is a mentor for the Scottish IoT accelerator program (STAC), an associate at Social Invest Scotland and is on the board of a local zero-waste community shop. Jo also runs a ‘circular airbnb’ in the loft above her house – Furnished entirely with pre-loved furniture and fittings. Jo’s strategic marketing knowledge and experience of circular initiatives overseas will provide valuable support to the board and Circular Communities Scotland.