The true cost of SaaS marketing is generally determined by the scope and scale of the work involved. It’s typically said that SaaS companies spend between 30-40% of their annual revenue on marketing,
If your chosen SaaS marketing agency operates on an hourly fee, expect to pay anywhere between $100-$300 per hour based on the expertise and reputation of the agency. Project-based fees typically range from $1,000-$50,000.