For new users, it's recommended to apply retinoid cream to a clean face, neck, and under the eyes every other evening for the first two weeks. This gradual introduction to retinoid cream allows your skin to adapt to the active ingredients without becoming dry or irritated. If your skin type tolerates the product well, you may increase usage to every evening from week three onwards. Remember, for skin care products containing retinol or vitamin A derivatives, wearing sunscreen, like our  Daily Habit SPF 30  daily is crucial to protect your skin from increased sensitivity to the sun. Additionally, to maintain optimal skin health, consider how often you should moisturize your face and adjust your routine to ensure your skin remains hydrated and protected.