When a visitor to your site clicks on an inactive experience, they will still be taken to that Viator experience’s page, but they will be unable to book. We will recommend three similar experiences (see image below), but your visitor can also click ‘See similar activities’ to find other experiences that interest them.Although the 30-day cookie window for commission will still apply to these alternative bookings, we advise that you replace links to avoid sending your audience to inactive experiences. Active experience pages are 2x as likely to convert than inactive experience pages, such as in the image above.