No two companies are the same — even those operating in the same industries. Each business has its own unique needs and processes. To keep up with changing markets, organizations need to adapt to customer demands to stay ahead of the competition. The best way to do this is to have software that matches specific processes. Choosing software that changes alongside your company is seldom an easy undertaking. Applications are usually designed and developed for entire industries and, as a result, it’s often difficult to tailor them to fit your business’s unique requirements. This is a clear benefit of SaaS platforms. Because they’re built with web technologies, they’re highly adaptable and flexible. In other words, they’re much easier to customize to meet your business needs rather than your business to meet the needs of someone else’s product. With a custom-built SaaS platform, you own the entire concept and product, top to bottom. You decide its features and how it’s built.