Your brand image relies not only on how your employees represent your company but also on how your partners, distributors, customers and other external stakeholders come across regarding your company’s products and services. Product and service training, hence, becomes an essential part of strengthening your sales channels. To do that, your company needs a training hub – also known as a corporate academy, company wiki, or education centre – to ensure efficient and consistent product, customer and partner training within your growing business network.