There are several options to drink Fernet Branca besides straight up. A few cocktails to try include the Fernet Sour, a.k.a. the Industry Sour, which is a quirky, bitter, sour combination of amaro, lime juice, and green Chartreuse. You can also try making a Toronto, the most classic of Fernet Branca cocktails: essentially a new take on the Old Fashioned that includes both Fernet Branca and whiskey. Or try the lascivious Hanky Panky, which is a gin martini given a new twist by the addition of this Italian amaro.