Santa Barbara is a year-round destination. The two slowest months are April and May. We recommend those on a budget come during those two months. For winter visitors: December through March is the best.
For families with kids, it's the last week of June through the middle of August and we require a 7-night minimum.
Starting the middle of august we drop the minimum from 7 nights to 3 and 5 nights. So from the middle of August through September, we have lower minimum night requirements, good pricing, and sunny warm beach weather.