Most security experts argue that calling any malicious Mac application a virus would be a misnomer. Apple has invested a lot of effort and resources to build monolithic barriers around its operating systems over the years. Viruses – in the traditional sense – have no chance to get around these defenses at this point. Furthermore, there are no known examples of dangerous code that replicates itself inside macOS, which is a hallmark that sets a computer virus aside from other unwanted programs. Trovi.com is rather a nuisance entity with characteristics inherent to adware. This web page functions as a midway point in a prolific Internet traffic redistribution scheme backed by a strain that fits the mold of a potentially unwanted application (PUA). The facade of this redirect campaign is Bing, the legitimate search engine visited in the aftermath of Trovi.com activity. All these traits are examples of classic Mac adware artifice. Back to the original question, no, Trovi.com is not a virus. But, it is a fairly complex and persistent threat.