Pardot, now Marketing Cloud Account Engagement, and HubSpot CRM are both high quality options, with good support, fair pricing, and plenty of features. HubSpot offers a wider range of benefits, as it's a general-purpose CRM rather than a marketing automation solution, but Marketing Cloud Account Engagement comes alongside the Salesforce CRM, so its users will have a similar software functionality overall.
They each offer different benefits and come with different pricing plans, but our research shows that HubSpot is the best CRM for marketing in most cases. You can compare custom prices yourself with our comparison tool.
For a more in-depth look at what each service offers, check out our Salesforce vs. HubSpot comparison guide.