Everyone has their own steps and policies that help them create a brand voice and set up the best email marketing campaigns. Some may have amazing copywriting skills while others are good at adding offers and rewards in the campaign. Also, the perfect strategy is when you focus on your strong points first and then move on to the other weaker sections and work for their betterment. So, you can segment the long process in the form of short and quick steps and then create an interesting answer for the question.