TikTok’s progress has been unprecedented. Firstly of January 2018, the app had simply 55 million users. By 2027, it’s projected that TikTok customers worldwide will exceed 2.2 billion. In 2022 alone, TikTok downloads exceeded 672 million worldwide, making it the primary downloaded leisure and video streaming app.
The social media platform has a progress charge of 16%. In some markets TikTok downloads within the Apple App Retailer are rising even sooner, together with a 59.4% soar for Colombia (share progress between Q1 and Q2).