There are many reasons. Not knowing where to start, waiting for the early adopters to show business results and the perception that automation replaces people are all factors that come into play. Ramping up a digital transformation project is a long journey with many components – and there's no doubt that automation is a part of it – but before starting to automate there's an earlier stage of revisiting current processes and optimising them.
Not knowing how to scale can also be a hindrance, as well as the size of the process – deploying AI is often an end-to-end digital transformation project that demands a comprehensive change management program.