In Mexico, there is a special drinking style for beers called Michelada. This style involves mixing the beer with lime juice and some other flavors, like tomato juice, and soy sauce. The result is brilliant, and it’s served in salt-rimmed glasses.
Many Mexican light beers are served this way, including Modelo. Serving Modelo, and basically, any other Mexican beer, in this style greatly improves the taste.
Aside from making Michelada, serving Modelo in lime-rimmed bottles is not uncommon. Most bars even serve the beer with a wedge of lime. No one knows when or why exactly this practice started, but we know for sure that it does not significantly impact the taste of the beer. If anything, it confers a lime hue when drinking the beer, and that’s not a bad thing at all.