It’s important to promote e-commerce sites to increase customer base. One can promote one’s business in various online platforms such as social media, networking, and other websites. It can be done with the help of inserting e-commerce websites or running campaigns with access to respective apps or website links. Some of the effective ways to market a novel e-commerce site are-SEO strategy, Creating blogs/articles, Using a social media platform, Paid advertising, Cross-selling and Upselling methods.