To be simplified – if the brands ripped out 85% of what is in digital cameras, people would be able to take better photographs. There is a simple reason why Smartphones have killed off the compact camera and that is because they have one button. What we have in all digital cameras is utter insanity – why does a pro, like myself, with 40 years of experience need to spend three days listening to a YouTuber telling me how to configure a camera before I can use it. Sort out the user interface and drop the endless choices – just make the camera work.