Creativity is an essential skill for any marketer. Without it, we cannot reach our goals. Creativity is the ability to come up with ideas from nothing, and to make them work. This section deals with the importance of creativity in marketing. Creativity is a vital skill for any marketer, but it can also be a painful one if you don't know how to use it effectively. This section will help you understand how creativity can help you achieve your goals and grow your business.