Established in 1983, as Georgia’s first IVF treatment center, RBA is a true fertility innovator, responsible for many industry firsts. Our physicians, experts in infertility diagnosis and treatment, have helped people have more than 35,000 babies. The key to this success is our specialized treatment plans. We employ state-of-the-art technology, much of which our physicians pioneered. But just as important, we provide compassionate, personalized care for anyone seeking our services.