Spring marketing is in full swing, promoting Queenstown as the ultimate spring destination - a time when visitors can do everything; from skiing, biking and hiking to golf, adventure activities, family experiences and enjoying the region’s amazing food and drink. Our new ‘ Spring Stays ’ campaign will launch on 1 September with the objective of driving spring demand and longer length of stay. As well as being promoted across our QueenstownNZ owned and paid channels, the campaign will be featured via key partnerships with Stuff NZ and NZ Herald, as well as a 12-week Kidspot campaign promoting family travel. Other spring partnership activity includes editorial and brand content in Australian Golf Digest ; Neat Places socials and editorial activity with media platform Escape Video, showcasing unique spring and summer experiences.   'SPRING STAYS' CAMPAIGN DQ’s ‘ Spring Stays ’ campaign will run from 1 September – 31 October, in both the domestic and Australian markets, to drive demand and encourage longer length of stay and slower travel. This new campaign invites members to partner with another operator to create spring travel packages that celebrate the best of the season. The campaign will focus on driving referrals to members via the package listings housed on QueenstownNZ.nz. Media activity includes DQ’s always on digital and social media, print and digital placements with Stuff NZ and NZ Herald (NZME), as well as promotion via DQs Kidspot partnership. To take part, upload your spring ‘slow travel’ package via the DQ Extranet by selecting ‘Travel Packages’ as the listing category. Package requirements: •    Minimum four-night stay •    Combination of accommodation and at least one experience with another local business or businesses •    Valid for redemption 9 September – 15 November Load your spring travel package here.