The settlement amount in a slip and fall case in New York can be influenced by various factors. These include the extent and severity of the injuries sustained, the impact of the injuries on the individual's daily life and ability to work, the amount of medical expenses incurred, the duration of treatment and rehabilitation, any lost wages or diminished earning capacity, and the overall pain and suffering experienced. Additionally, the strength of the evidence demonstrating the store's negligence and the persuasive arguments presented by the slip and fall lawyer can also impact the settlement amount.