Six pillars of standout customer service include:
1) Offering personalized advice and recommendations
2) Ensuring swift and effective responses to inquiries
3) Providing omnichannel support across various channels like email, chat, and social media
4) Anticipating customer needs and offering solutions before they ask
5) Following up after a purchase to ensure satisfaction
6) Showing genuine appreciation for customers' business, such as through thank-you notes or loyalty discounts.