When developing recipes, our Founder learned that adding fibre and protein to ice cream has a long list of health benefits but doesn't impact taste or texture. Health is important to our Founder. So having added fibre and protein became an important feature of Elato. The first benefit is that adding fibre and protein means it takes longer to digest in your gut, leaving you feeling fuller for longer and helping you eat less ice cream - which our Founder supports. A second benefit is that fibre helps feed the good bacteria in your gut. A third benefit, is that eating Elato, contributes to the recommended daily fibre intake of 25-30mg per day - See advice from Nutrition Australia. Finally, because of these health benefits, adding fibre and protein can improve the health star rating of foods.  After experimenting with different levels of fibre, our Founder settled on a level that still maintained exceptional texture and taste but was also sufficient to have some benefit in the gut. Interestingly, our Founder developed a 4 star rated ice cream but the very low fat meant that the texture was too compromised for Elato. So it wasn't selected for commercialisation.