Building your sales pipeline is all about making it easier to drive a consistent sales strategy. Here is an outline that can help you take a contact and transform it from a marketing qualified lead to a sales qualified lead, and finally, to a customer.
Generate leads from social media, public profiles, or referrals
Whittle down your leads to those most likely to be interested in your product
Reach out to a qualified lead to gauge their interest
Continue building a relationship by scheduling a call with the best point of contact
Have an official sales call to give your pitch to the right person
Negotiate and close the deal with the final price, terms, and contract management