The investment funding round your company is on will determine your approach to pitching to the media. You announce an investment round for startups by getting publications to share your funding achievements. Top-tier publications are only interested in large investments. However, you don't just send journalists the numbers. You need a good story to tell to maximize engagement with the news. There are many logistics to consider with a funding announcement, such as the timing, the images used, reaching out to clients, and distributing on your website and social media. These are strategies PRLab can assist you with.