The brand management process typically involves:nnBrand Research: Understanding the target audience, market trends, and competitive landscape.nBrand Strategy Development: Defining the brand’s mission, vision, values, and positioning.nBrand Identity Design: Creating visual elements (logo, color palette, typography) and brand messaging that reflect the brand’s personality.nImplementation and Execution: Rolling out the brand across various channels and ensuring consistent application of brand guidelines.nMonitoring and Adjusting: Continuously tracking the brand’s performance, gathering feedback, and making necessary adjustments to the strategy.