Growing the audience of your website can be done in a number of different ways using both paid and non-paid methods. To grow your website’s audience organically, you’ll need to find ways to drive traffic to your site and get attention. Some of these strategies will give you results in the long-term while others will give you short-term results. Paid advertising via social media or Google Ads is one of the fastest ways to get your website noticed and build an audience. Other ways you can grow your audience include: Sharing content from your website via social media e. g Facebook and LinkedIn groups or communities like Reddit and Quora. Collaborating with other bloggers and influencers to create guest posts. Use compelling headlines that make people want to read your content. Adding keywords to the titles and throughout posts on your website pages will help both Google and potential visitors to identify them. Optimize your images with alt text to get attention from Google images or image searches. Post your content to aggregator websites like Digg and Content Panda. Consider writing for platforms like Medium. Do competitor research to see what’s working for competing blogs or websites using keyword research tools like SpyFu, SEMRush and Ubersuggest.