Yes, the Coach brand has changed its logo, or rather, it has updated it. This happened in 2013 when the parent company undertook a massive rebranding. The emblem has become much more elegant and refined, as seen in the coachman’s posture, the carriage’s design, the curve of the horses’ heads, and their manes. In addition, the changes affected the inscription: it increased in size compared to the icon and switched to a serif font.