After you improve your RFP response, it’s natural to wonder how to improve your RFQ response—after all, a request for quote (RFQ) often comes after a request for proposal (RFP) to seal the deal.
But there’s a difference between an RFP vs RFQ: the former asks for a solution, the other drills down into pricing details. And while it can often be a cost shoot-out, if you want to improve your RFQ response, your best bet is to quantify your value.
In other words, demonstrate precisely how you will deliver as promised in the RFQ response letter—instead of just providing the lowest quote. For example, if you have higher shipping costs, you could quantify the transit time (1-2 business days) to emphasize the benefit: speedy delivery.