This article is intended to help customers narrow down which TCR Vertical category fits their business during the Brand Registration process.Since TCR (The Campaign Registry) accepts and recognizes a list of only 23 business verticals, this guide was created to help narrow down which business vertical is most appropriate from the limited options available.Please understand this guide does not list every possible business type example, and it serves only as a guide to navigate TCR's broad business vertical categories.For more information, please visit our 10DLC Overview Article. While completing Brand Registration, you must select a business vertical from a list of only 23 business verticals recognized by The Campaign Registry, which can sometimes make it difficult to determine which business vertical is most accurate or appropriate.For example, TCR does not offer 'Personal Services' as a Vertical type, such as Nail Salon or Barber Shop, and these types of businesses would actually fall under the 'Professional Services' Vertical type with TCR, despite being separated industries according to other organizations.Below you will find a listing of sub-verticals that fall under the umbrella of primary Verticals offered by TCR. While you should trust your own judgment about your business vertical primarily, if you are having difficulty placing your business under the list of Verticals offered, please reference the listing below as a guide to help make this distinction when completing Brand Registration.TCR's Business Vertical Types and Business Sub-category ExamplesPlease understand the table below is based on the 23 limited business vertical types offered by The Campaign Registry. If you do not see your specific business listed in the examples below, please use your best judgment based on the 23 options available.Business Vertical Offered By TCRSome Examples of Businesses Included In This CategoryAgricultureExtermination/Pest ControlFarmingFishing/HuntingLandscape ServicesConstruction, Materials, and Trade ServicesAC & HeatingArchitectBuilding Construction/InspectionContractorEquipment RentalPlumbingRepair/Maintenance/RemodelingEducationChild Care ServicesCollege/UniversitiesElementary & Secondary EducationGED CertificationPrivate SchoolReal Estate SchoolTechnical SchoolTrade SchoolTutoring ServicesVocational SchoolEnergy and UtilitiesConservation OrganizationsEnvironmental HealthLand SurveyingOil & Gas DistributionOil & Gas Extraction/ProductionPipelineWater Well DrillingEntertainmentMusic ProductionSports ProductionFilm ProductionFinancial ServicesBanking ServiceBrokerage FirmCPA FirmGambling and LotteryCasinoOff-track BettingGovernment Services and AgenciesCommodity Credit Corporation (CCC)Corporation for National and Community Service (AmeriCorps)Corporation for Public BroadcastingExport-Import Bank of the United StatesFederal Agricultural Mortgage CorporationFederal Crop Insurance Corporation (FCIC)Federal Deposit Insurance Corporation (FDIC)Healthcare and Life SciencesChild/Youth ServicesChiropractic OfficeDentistryEmergency Medical ServicesEmergency Medical TransportationHospitalHospitality and TravelTravel AgencyAIRBNB/Lodging RentalsRestaurant/Bar BusinessHotelHR, Staffing, and RecruitmentStaffing AgencyHuman Resources AgencyHeadhunter BusinessInformation Technology ServicesCloud ServicesBackup and Disaster RecoveryNetwork SecurityHelp Desk SupportIT ConsultingIT ManagementIT SupportIT SolutionsInsurancePersonal Auto InsuranceCommercial Auto InsurancePersonal Property InsuranceCommercial Property InsuranceLife InsuranceHealth InsuranceLegalAttorney/Law FirmBail BondsCourt ReportingManufacturingManufacturing PlantAutomotive BusinessBakeryShoemakerTailorProduct Manufacturing and DistributionMedia and CommunicationsRadio StationTelevision StationNews OrganizationNon-Profit OrganizationNon-Profit Religious OrganizationNon-Profit Educational OrganizationNon-Profit Charity OrganizationNon-Profit Scientific OrganizationNon-Profit Literacy OrganizationsAny Organization Legally Classified as 'Non-Profit'PoliticalPolitical CampaignsPolitical Awareness OrganizationsPostal and DeliveryCourier ServicePostal ServiceDelivery ServiceProfessional ServicesAnimal BoardingBarber ShopBeauty SalonDiet CenterDry cleaning/LaundryEvent PlanningFitness CenterFloristJanitorial/Cleaning ServicesMassage/Day SpaNail SalonPersonal AssistantPhotographyTanning SalonCremation/Funeral ServicesDrug ScreeningLocksmithSecurity ServicesReal EstateHome InspectionInterior DesignManufactured HousingMortgage CompanyProperty ManagementReal Estate Broker/AgentWarehouse/StorageRetail and Consumer ProductsGrocery StoreDrug StoreDepartment StoreConvenience StoreOnline VendorTransportation and LogisticsAir TransportationBoat ServicesLimousine ServicesTaxi ServicesTowingTruck Transportation