Thematic siloing is a technique for thematic internal linking in a silo structure. This method of internal links between each web page follows a keyword-based logic. The semantic cocoon differs from thematic siloing in that it uses a semantic internal mesh. The web pages are thus grouped according to the indexing logic of search engines.
However, this structure based on semantic proximity of pages also takes into account the user experience. A cocoon architecture will effectively mark out the path of the Internet user. The objective being to naturally lead them to the target conversion page.