Klaviyo SMS has introduced age gating to help retailers confirm legal drinking age before SMS communication with subscribers. Brands can add the new “Age Gate” block to Klaviyo forms to collect each subscriber’s date of birth and ensure compliance. Klaviyo supports SMS age gating for alcohol retailers in Australia, Austria, France, Germany, Ireland, the Netherlands, Spain, Switzerland, the United Kingdom, and the United States. Please note: Regulations for alcohol promotion and SMS marketing vary by region. Klaviyo SMS age gate users are required to create separate forms for each country.