The Bills colors are royal blue, red, navy blue, and white. While the Buffalo Bills haven’t officially stated the original meaning behind each color, several potential interpretations exist:
Royal Blue: This hue takes precedence in the logo, symbolizing the buffalo (or bison), symbolic of the team and the city. Moreover, it conveys loyalty, fortitude, and valor.
Red: Represented as the stripe extending from the buffalo's horn in the logo, red could evoke notions of vitality, dynamism, and fervor. Alternatively, it alludes to blood, conflict, and intensity concepts.
Navy Blue: Outlining the buffalo, navy blue creates depth and motion juxtaposed with royal blue – a shade that connotes professionalism, stability, and reliability.
White: The color of the buffalo's eye carries connotations of purity, serenity, and innocence. Moreover, it embodies clarity, elegance, and uncomplicated sophistication.