Elixhair Products are plant based, sulfate-Free, enhanced with Certified Organic Botanicals, incredible fragrance Blends, Vegan, Paraben Free, Cruelty Free,  and No animal testing.  You'll enjoy Elixhair super sudsy creamy shampoo formulas, unlike the many sulfate-free formulas that have no sudsing, and don't feel like they make your hair clean.