Cold throw and hot throw are technical terms that you may hear in the home fragrance industry. Cold throw represents the aromatic performance of an aroma product at room temperature. Similarly, hot throw represents the aromatic performance of a wax-based aroma product that has been melted via a heat source.
The duration of the scent throw can depend on multiple factors, from the initial aroma strength, to the warming method and environment of the room. On average we suggest that 10g of wax should produce aroma for approximately 8 hours.