Online campaigns offer a number of advantages that make them an indispensable part of an effective marketing mix. A key advantage is the comparatively low cost point in relation to the target group reached, measured in cost per thousand impressions (CPM/TKP). This enables companies to reach a broad target group even with limited budgets and effectively increase their brand presence. In addition, our background as an agency with extensive experience in digital and creative allows us to design appealing and target group-oriented subjects. We understand how to utilize the strengths of digital platforms to create tailored campaigns that not only attract attention, but also encourage interaction and ultimately achieve the desired marketing objectives.