We suggest that you don't "wing it" when it comes to podcast guesting. Podcasts are a great way to get your message out and build relationships, but you need to do some preparation to make sure you're making the most of your appearance. Before you appear on a podcast, practice introducing yourself, research the show, and familiarize yourself with the host's style and content. Also, prepare two to three stories that are relevant to the topic of discussion so that you'll have something interesting to share during your guest spot.