The Individuals can request data erasure in following cases when:
Data is not necessary for the purpose for which it was originally collected.
The data subject withdraws consent for the data to be processed. And there is no legal ground for processing the data.
The data subject objects to processing his/her data.
The data has been/is being processed unlawfully.
Data removal is necessary for compliance with a legal obligation.
Individual’s personal data is used by organization for direct marketing purposes and the individual objects to this processing.
The data pertains to a child or an adult who was a child when the data was collected.