Here are the top SEO strategies businesses need: On-page optimization: This includes doing optimization of your website by structuring it well, speeding it up, making it mobile-friendly, optimizing title tags, incorporating keywords in content, etc. Link building: This includes building backlinks from quality websites to your website to improve your authority. Consistent content: This involves publishing high-quality content regularly to engage your audience and increase the number of keywords for which you rank in search results.