In a landmark study documented here, the national average for fundraising operations is 20 cents to raise a philanthropic dollar. In the 2021 fiscal year, Purdue’s cost of fundraising was 7 cents to raise a commitment dollar, which includes outright gifts, pledges, and planned gifts. The cost to generate a cash dollar was 10 cents. In a 2018 comprehensive survey of large higher education institutions conducted by Wamser Associates, Purdue had the third-smallest development operation in the Big Ten.