Simon and Andy got into cryptocurrency due to their interest in digital currency and the potential of decentralized finance (DeFi). Simon, a self-proclaimed nerd, was mining Bitcoin back in 2011 and has always been interested in digital currency. Andy, on the other hand, comes from a traditional advertising background and merged his brand knowledge with Simon's tech knowledge to enter the crypto space. They both believe in the potential of cryptocurrency and blockchain technology to provide people with financial freedom. They also aim to educate people about the space and help them avoid pitfalls.