In decades past, corporate sales training was often a two-day affair. Reps flew in, received hours upon hours of crash-course-style training, and then returned to their territory. Not any more! To effectively train sales teams today, experts recommend integrating the training throughout the rep’s normal work context. An upfront seminar is a good start, but true results only come from repeated learning in real-world situations. Try proven strategies like self-paced eLearning modules, periodic refresher videos and assessments, a shadowing or “buddy” system, and ongoing mentorship and coaching.