St John West Indian Lime is a citrus musk cologne, and it is marketed as a masculine fragrance for men. However, the scent does have hints of florals and some powdery, earthy notes that many women may find appealing. As with other perfumes and colognes, you can apply St John West Indian Lime to the pulse points for the best and longest-lasting effect. For a more subtle fragrance profile, apply the scent lightly to the chest or an undershirt.