Websites are one of the most important communications and marketing tools since it helps to connect businesses to their customers. Though there are different types of website design, but every website should have the following three elements: 1. Clear Description Of Who You Are: As soon as a client or a customer visits your web pages, they should clearly understand who you are and what business you operate. If a website doesn’t have this relevant information, the client might spend a lot of time researching your company. In the long run, they might lose interest in the company, which can be devastating. 2. Small Chunks Of Useful Information Most clients don’t spend time reading through the entire website. As such, there are times when they might lose out on important information. Nevertheless, you can solve this problem by providing the clients with small chunks of information throughout that web page. For instance, you can divide a huge paragraph into multiple short paragraphs and interesting infographics. You can also improve small bits of information through bullet points and tips. 3. Contact Page Every website should incorporate a dedicated contact page for the customers. This way, the customers can always reach out to the company whenever they have any queries or doubts regarding a certain product, offer, promotion, etc.