On Instagram, a creator post is a post published by an individual user, such as an influencer or content creator, who is not directly affiliated with a brand.  In contrast, a brand sponsored post is a post created by an Influencer in partnership with a brand. The brand pays the creator to create and share the post, which typically includes product promotion or brand messaging. The key difference between the two types of posts is the financial relationship between the creator and the brand. In a creator post, Instagram user is creating and sharing content on their own without any direct compensation from a brand. But, In a sponsored Instagram post, the blogger receives payment from the brand in exchange for creating and sharing the post.