Yes, SEO is in demand in 2023. This demand is evident in several ways: 68% of online experiences begin with a search engine (1), the SEO industry was predicted to reach $77.6 billion in 2023 (2) and demand for SEO services continues to grow. In the US, the demand peaked in December 2022, and key search phrases showing significant growth include “seo local,” “seo agency,” “seo content,” “seo consultant,” and “seo analytics” (3).