Phytocannabinoids are similar to endocannabinoids – which are produced by our body’s own endocannabinoid system to regulate functions including memory, sleep, mood, appetite and more – and are naturally occurring in the hemp plant.When we refer to the “entourage effect,” we’re referring to the naturally-occurring cocktail of phytocannabinoids found in our broad-spectrum products that work together to maximize the impact of CBD. While the phytocannabinoid family includes the more well-known THC and CBD, it also comprises hundreds of other compounds, including the beneficial cannabigerol (CBG) – which can be found in our tinctures and topicals.CBG is a phytocannabinoid that is being increasingly studied for its potential to support nervous system health, immune function, skin health, and a positive mood.And while terpenes – which are also found in our products – are not actually part of the phytocannabinoid family and are instead fragrant essential oils, they are thought to provide a host of therapeutic benefits in combination with other phytocannabinoids. Not only that, but they lend distinctive flavor profiles to a variety of cannabis plants.As you continue to navigate the CBD world to determine the best products for you, you can depend on our team of experts to answer any questions you might have and help guide you in the right direction.