There are a few reasons people store gold in Switzerland. Some people believe that Switzerland is a safe place to store assets, due to the country's strong banking system and political stability. Additionally, Switzerland has a long tradition of storing precious metals, and the Swiss government has implemented policies that make it easy for investors to store gold there. Gold is also stored in Switzerland because it is a major center of the gold refining industry. Gold refineries in Switzerland are experts in converting raw gold into various forms, including coins, bars, and other specialty products. This expertise makes it easy for investors to buy and sell gold quickly and easily.