Postcards offer several advantages for marketing and communication purposes, including:
Cost-effectiveness: Postcards are relatively affordable to print and mail compared to other direct marketing materials.
Direct and immediate: Postcards capture attention quickly, as the message is visible without the need to open an envelope.
Tangible and memorable: Recipients physically hold postcards, making them more likely to remember the message or take action.
Versatile: Postcards can be used for various purposes, including promotional offers, event reminders, product launches, or even as a simple thank-you message.