A registered trademark is a type of intellectual property that establishes free use for businesses that abide by the listing's rules. Content marketing can be both an online and offline promotion technique. And is most commonly understood to refer to the process of creating content to market one’s product or service.
As well as a unique selling point for this content marketing approach is that it relies on high-quality original (non-infringing) written material like blogs, ebooks, whitepapers, etc. This means there is no need for any third-party approval before publishing your content making it more accessible than traditional print media like newspapers which are subject to editorial vetting before publication.