Affiliates can be individual bloggers, publishers and influencers as well as companies. Examples include:
*Coupon sites
*Content/blogging sites
*Loyalty/reward sites
*Deal sites
*Influencer networks
Affiliates can get compensated in a variety of ways, which are determined by the merchant. The three most common are pay per sale or pay per lead. Affiliates only get paid when their promotional efforts actually result in a transaction. Most often, all payments earned by affiliates are paid out through the third-party network the program is hosted on.