In the realm of snack foods, potato chips can carry significant cultural weight in various regions. For example, regional favorites like Louisiana's Zapp's or local Route 11 chips not only represent a specific taste but also evoke a sense of pride and identity for those who grew up enjoying them. These regional brands often reflect unique flavor profiles or cooking techniques that are tied to local culinary traditions. In contrast, mass-market brands like Lay's have become ubiquitous across America, symbolizing convenience and familiarity on a national scale.