Forex marketing is a dedicated form of marketing, carried out mostly online through a range of specific digital strategies, including SEO, aiming to help Forex brokers and other Forex businesses capture a piece of the overall online forex market. It entails the devising of specific marketing strategies aiding the creation of a recognizable forex brand based on a strong, unified business model. Such solid strategies also ensure the longevity of the endeavor and help overcome difficulties and hurdles.