The marketing and strategic planning business expertise is for those who enjoy tackling complex problems and leading teams to new and innovative solutions. Residents will explore how health care innovation occurs and interact with start-up companies that will become the next generation of health care suppliers. In addition, residents will practice the science and art of creating and executing business development plans, be exposed to major branding campaigns and learn about the latest digital consumer technology. Some of the rotations residents will experience include consumer Marketing & Media Relations, Digital Media & Brand Management, Business Development and Population Health. Executive marketing and strategic planning Broad exposure across AdventHealth focused on all aspects of strategic development