If you want to set up a full website where people can come to view your products and your products only (as opposed to a marketplace such as Amazon or eBay), then you’ll need to choose between a hosted or self-hosted ecommerce platform. When we say self-hosted e-commerce platforms, we’re referring to a variety of open source applications that require web hosting to function. Hosted platforms provide an all-in-one e-commerce solution that includes hosting, a shopping cart function, and technical support.