The best way to send government alerts is through text messaging. With a 98% open rate vs. email’s 20% open rate, a text message ensures that more people will see the alert and engage with it. In emergencies, time is of the essence. Timeliness is one thing that you can bet on when using SMS services for government. Our research shows that 50% of people over age 45 check their phones more than 3X per hour, and younger people check their phones even more frequently. For a state or municipal agency that needs an alert system, a government texting solution can be the answer.