A person's driving record will impact their auto insurance for their entire life. Insurers always look at a person's driving history to determine how risky it is to provide someone with coverage. However, black marks on a driving record won't stay there forever. If you get a speeding ticket, for example, it usually remains on your driving record for about 36 months. A DUI conviction, on the other hand, is on your record for three to five years in most states. Motorists pay more for high-risk auto insurance as long as these problems remain on their driving records. However, the impact lessens as time passes.