There are plenty of guides online about digital marketing – but, to understand them, you need to have an understanding of the core meaning of this kind of marketing. Summed up, digital marketing (or online marketing) is a general term for all marketing and engagement-building activities that are done via online media channels. Our web marketing company makes it easy! Develux’s digital marketing services help your business get exposure, build clout, get leads, and turn visitors into loyal customers.