Especially in the online sector, there are many levers to increase coverage. Targeted OffPage and OnPage SEO measures can be used to achieve greater coverage. In doing so, it is particularly important to pay attention to the right timing and the right placement in the search engines. However, in order to address different target groups and attract the attention of many people, it is just as important to be present via different channels and offer your content there. Tips for more online coverage: Define target audience and distribute content on channels that match the target audience., Arouse interest: through comprehensive content that offers real added value for users., Implement targeted SEO measures: Keyword analyses, optimizations, advertorials, etc., Use social media