You can look more attractive on Zoom by getting dressed in your work clothes and adding touch-ups to your face. This includes applying a lip balm, blotting sweat away from your face, and applying a tinted moisturizer to have an even complexion. You can also use the Touch up my appearance feature on Zoom to prevent the hassle.
Next, focus on the lighting and background of your room and sit in front of the window for a balanced brightness on your face. Then, sit in front of the camera and ensure the distance between you and the laptop is one arm. Lastly, preview yourself on the Zoom camera and then join the meeting.