Creating a positive candidate experience is a crucial component of a successful recruitment process, and it will set your organization apart from your competitors. There are many features that can create a smooth application process for your candidates. Here's a summary of some key points to consider:
Mobile-friendly applications processes: Many candidates will apply directly from their mobile devices, so it's important that your career page or job posting portal is mobile friendly for smartphones (both iOS and Android) and tablets. Another related features is a "one-click apply"capability that allows candidates to use their existing LinkedIn profile to apply without needing to rehash their personal details in a digital form.
Personalized communications: No one wants to receive an obvious templated email, or even worse, and email that says "Thank you for your application, Sir/Madame."Instead, get yourself set up with templates and automations to make your candidate communications more personalized.
Video interviews: Offering the option to provide pre-recorded or live videos helps candidates demonstrate their personalities and feel more engaged in the application process. This is also a must for anyone hiring for remote positions, since you will most likely only interact with your chosen candidates virtually anyway.
Digital offer letters: Once you've decided on your winning candidate, sending them a digital offer is the way to go. And by digital offer, I don't just mean an email or a PDF. Many recruiting systems now include document management capabilities (or integrations with document management systems) that allow you to send candidates an electronic document which they can sign using e-signature software. This avoids the need for candidates to print, sign, and scan documents, which absolutely provides a better candidate experience.