As we move through 2024, the telecom industry is prioritizing a two-pronged strategy. The first focuses on leveraging cutting-edge technologies like artificial intelligence and automation to streamline internal processes. This aims to boost network quality and efficiency, ultimately reducing operational costs. The second prong targets revenue growth through next-generation services. Capitalizing on the potential of 5G technology and expanding into the enterprise market with data-driven solutions are key components of this growth strategy.