Yes. One LLC can operate multiple businesses underneath it by using a separate Doing Business As (DBA) name for each. This name is also called an “assumed name.” Each DBA must be different than the name of the LLC. You’ll want to complete a name search before deciding on a DBA to make sure that the name is available and then complete the name reservation. Filing requirements for DBAs vary depending on state and local laws, so be sure to check them before you register your names.