The best times to post on Facebook are in the early morning to late afternoon when your followers will have time in before and after work to explore the feed. The best time to post on Instagram is in the evening when followers will be done and winding down for the day. And the best time to post on LinkedIn is in the early morning to mid-afternoon when professionals will be actively connecting with businesses for work opportunities and more. It’s important to know when your followers are active on the social media platforms you’re using for your business.