Well, that’s a tricky question. In theory, certifications like Organic and Fair-Trade are extremely positive and support quality, sustainability, and a better livelihood for the farmers who produce coffee. In practice, however, these certifications are structured in a way that creates many barriers and hoops to jump through – making it extremely difficult (if not totally impossible) for producers to become eligible for certification status. Moreover, these certifications are not necessarily synonymous with better quality and flavor in the cup, or with much more money for the producers. We travel to the source whenever possible, talk to farmers about their practices and bring you the highest quality coffee we can find.