Sociologists study human social behaviour through group formations and social, political, economic and religious institutions in the society.
They specialize in studying the impact of sociological studies on education, media, race and ethnicity, revolution, war and peace, gender roles, family, urban, rural, political and comparative sociology.
They observe how individuals interact with each other in specific groups and situationsAnalyze, define, test and explain human behaviour.
Study the origin and development of social groups.
Conduct sociological research and conclude.
Make evaluations which are relevant for social institutions and programs.
Conduct research for marketing organizations.