The term blog is short for “weblog” which was originally coined by Jorn Barger circa December of 1997.   Without getting into the history of blogs, a blog is essentially a website that is frequently updated in order to attract readers and obtain a goal.  That goal can be to start and grow a business, build a community around your central topic or theme, or it can be used solely as an outlet for expression. The choice is yours. Today blogging is a small part of the content marketing realm and is used for various reasons for personal and business use. From the solopreneur to the world's biggest corporations, blogs are here to stay. In fact, you can find a vast array of topics the world over. If you can dream it up, there's probably someone blogging about it. To start your own WordPress blog on SiteGround, simply just follow the steps outlined in the tutorial above. Starting and maintaining a blog comes down to choosing a blogging platform or CMS, like WordPress, designing your blog, writing your first blog post, and creating and maintaining a regular publishing schedule.