Greeting cards are a great way to express emotion and build connections with people as well as businesses that have been part of our journey to success. It is a good practice to send greeting cards to clients and customers to be able to maintain a good relationship with them. Every business needs new clients to keep the company growing. However, keeping the ones that you already have is just as important
As you create new marketing materials and brochures to acquire new clients, you should also take the time to invest with your good old trusted clients too. You can do this with a simple greeting card. Greeting cards can be sent physically or electronically while some prefer using the traditional types of greeting cards. Either of the two, is a friendly approach that will help in growing a long-term good relationship with your clients and customers.
Greeting cards are not just for Christmas or the holidays. You can send thank you cards after closing a big deal with a client or congratulatory cards for partners or customers who recently celebrated an event. In fact, you can always find a reason to send a greeting card to a client to show appreciation and to let them know that you are there to celebrate their successes with them.
Sending greeting cards is also a good practice to stay in touch with your clients regardless of what holiday or occasion it may be.