For each of our three flag types there are three different measurements that come into play. These are: display height, flag height or size and printable area. The display height is the largest of the three sizes. This is the height commonly used when discussing the flags in general. For example, if you purchase a 15’ rectangle flag, this height includes the total size of the flag plus the base height. Because the bases differ, this height will not be exactly as is stated. This is the case with any type of advertising or business flag you buy from any company. However, the display height will not differ in any significant way from the flag height as listed on our website.   Flag height or size is the actual size of the flag. Each flag type has all of its respective sizes listed on the individual product pages. The last size is the printable area. This is typically just slightly smaller than the flag size as this ensures that no text or designs will be too close to the edges of your flags and so will not be cut off during printing. Some people call this the “safe zone”. If this size is seen at all on our website it will be on the design tool. Otherwise, we’ve accounted for this smaller printable area size and you don’t need to worry about this one.