Improving your online store's attractiveness to online buyers requires a combination of appealing aesthetics, straightforward navigation, and seamless checkout processes. In order to provide thorough information about your products, including high-quality photographs and videos, full product descriptions, and customer reviews.
Make sure your site is mobile-friendly, as a significant portion of social commerce happens on mobile devices. Also, integrate seamless social media shopping features, such as Instagram's 'Shop Now' function, to provide a smooth shopping experience.