No, this is because the Trade Mark does not imply that products are made locally, and is very clear that the purpose of the Trade Mark is to be able to identify brands that have originated in Australia and design their products in Australia. This creates Australian jobs and provides other significant economic benefits to Australia. The offshore production component of is one small part of the overall value chain in designing, developing, constructing, marketing, warehousing, selling and delivering products to customers.
Regardless of whether brands are producing offshore or onshore, they must comply with high social and environmental practices to qualify for the certification. For consumers who wish to identify brands with Australian Made products, our website brand directory (launching in August 2022) will offer a filter for identifying businesses that make 50 per cent or more of their products locally. Find out more about certification criteria here.