Several American Hat Makers styles feature a brim that is sloped downwards, both at the front and back of the hat, which greatly contributes to the distinctive look of these hat styles. To prevent your hat brim from losing its distinctive contour, it is important that you DO NOT store your hat on a flat surface for any great length of time. For these hat styles, particularly (and any of our hat styles, generally), it is best to store them suspended, instead of on a flat surface. You can suspend your hat on the Portable Hat Cone Accessory or the cardboard cone that came in the box that your hat was shipped in. In lieu of a hat cone, you can store your hat on a coffee can, or an upturned roll of paper towels (or even a bowling ball).
Use the hat cone that was included in your box to store your hat.
Never store it in direct sunlight, such as in a hot car, for extended periods of time.
Never dry your hat in direct sunlight, as this can distort the shape of your hat.
If your hat gets wet, store it out on a cone to dry, because if your hat gets put away while it is damp it could start to mildew.
Do not leave your hat lying on a flat surface for any extended time.
To prevent the brim from losing its distinctive contour, do not store your hat on a flat surface for any great length of time.
To restore the brim to its distinctive shape, roll the front of the brim downwards into a tight cylindrical shape, then unroll the brim. Repeat the same process on the back of the brim. Repeat the process on both the front and back of the brim as many times as necessary.