I know that many tell their coaching clients or readers to keep affirmations as short as possible. But I do not really agree with this. Here is why: The best affirmations are the ones that trigger the right emotions in you because that’s what your subconscious will react to. Short affirmations work well because they are easy to repeat, which is helpful when you want to write them down multiple times. But if the words, for example, “I am a money magnet,” don’t trigger you on an emotional level, this affirmative statement is useless. You might be much better off using a longer affirmation like “I enjoy abundance in every area of my life. I’m free to do what I love because of the financial freedom I’m experiencing.” because it triggers the positive emotions that help you truly transform.