True, there is a horde of suppliers making cheaper furniture, but we can guarantee that they don't make them like we do! Our furniture is made by senior master craftsmen using wood joinery techniques, like mortises and tenons [you will not see butt joint scattered about on our furniture like the others]. The glue that we use is marine grade fevicol by pidilite - you will not find cheap local varieties and rip-offs of fevicol at our factories. Our finishes are branded and are applied by senior polish artists using their hands and spray machines for that impeccable finishing that you will take pride in. Usually, as per our calculation we take about 30% more time in loving and completing a piece of furniture than that of the average, poorly built furniture - this is because each step of our furniture making is quality controlled and most importantly has that loving human touch by people who really love doing what they do!