Combined with the benefits above, Shopify hides all the code and configuration behind a polished site builder. You can use the platform to design your store or use one of the many free templates we highlight here. There are also premium templates if you prefer too. Shopify is a market leader for good reason. The dashboard and setup process is polished, fees are very reasonable and the initial store setup is very straightforward. This allows you to spend as little time on the mechanics of your store as necessary and more on marketing and selling those products. It’s the perfect balance for eCommerce! Shopify also has great integration. It has apps for point of sale systems and even offers its own POS system. It works with popular payment providers such as Stripe and PayPal, plays nicely with most credit cards and integrates with some leading shipping and courier providers. If that wasn’t enough, there is also a huge app store that provides addon applications specific to your industry and business. Finally, Shopify can take care of the fundamentals too. Business names, logos, domain names, slogans, business cards and all those little things that make a dynamic business work.