Here are a few quick tips to maintain branded sneakers for women:
Store your sneakers correctly, preferably in a shoebox or closet.
Follow a regime of cleaning after each use to avoid dirt built-up.
Depending on the usage, wash them regularly. Use a shoe cleanser, mix it with water, and clean all the dust and grime.
For shoelaces, you can unfasten and soak them in lukewarm water for some time and then let them air dry.