It's difficult to calculate an exact budget for social media marketing, but there are some limitations depending on the platform. For example, if you want to advertise on Facebook, you should spend at least $10 per day. We don't spend advertising dollars for every piece of content we post on our social channels, but when we do, we spend at least $25. Of course, the more you spend on advertising, the better your results will be, but even a small amount will do the trick. We recommend starting with a low budget and experimenting with the ads that work best for your brand.