There are a few reasons why you might want to create another profile for your business on Instagram. Perhaps you’ve decided that the name of your business is no longer appropriate, or you’re looking to improve upon the branding of your account. Additionally, if you’ve switched platforms (from desktop to mobile), it can be helpful to have two separate profiles where audienceuration and hashtags will be more effectively targeted. Finally, creating a new username may help consolidate followers from one account into another – an effective way to boost Likes and engagement on any social media account.