An everlasting enthusiasm drives Masumi Headwear, thanks to its incredibly devoted team. Our founder, Ali Nowroozi works in collaboration with the University of Salford. Through this partnership, he recruits many bright students. Together they craft and innovative. Our dedication has led to our close-knit team reaching a global community. Prior to launching the business in 2015, Ali worked in the wig headwear industry for 11 years. While doing so, he realized the vulnerability of cancer patients. At the time, he only saw unexciting headwear designs, solely for practicality. Ali yearned to create a superior alternative. Hence, the idea to launch a range of fashionable headwear materialized. Losing hair loss to cancer is a personal story to Ali, who takes huge inspiration from his wife, Anna. At age 14, she had a diagnosis of Hodgkin lymphoma. Thus, they both understand how hair loss knocks confidence and leaves emotional scars.