SEO (Search Engine Optimization), is like making your website attractive and friendly to search engines. Imagine your website is a book, and search engines are trying to understand what is written in it. SEO helps organize and highlight the important parts, making it easier for search engines like Google to recommend your website when people are looking for something specific. Unlike ads where you pay for clicks, but SEO brings in visitors at zero cost. With a smart SEO strategy, Google recognizes your site as reliable and directs users your way, like a helpful librarian guiding readers to your book.