Before a plant goes to market, it must go through the evaluation process. If the evaluation results prove successful and we deem it an improvement over other plant varieties, then we start the patent or trademark process. After the plant is patent/trademark approved (or while going through the process), plants are produced and propagated to send to the grower group. The grower group then produces the plants that go to retailers.
Additionally, Plant Development Services back its plant introductions with comprehensive marketing and public relations campaigns to ensure the success of the plants at retail. Plant Development Services invests time and resources so that plant breeders can reap true benefits from their inventions.