Masktini was created by Olga Parno, a former Wall Street executive, who struggled with acne and sensitive skin for years. Joining forces with leading chemists and formulators, Masktini launched with a trailblazing line of four multi-tasking masks in 2019.The company has since launched an eye cream and a facial moisturizer, and plans to add four more products this year. Masktini’s philosophy encompasses skinimalism (less is more), smart formulations (multi-tasking products) and sustainability. By putting “I” back into skincare, Masktini encourages skincare rituals as a form of escape from routine and the demands of everyday life.