Customer education plays a vital role in the customer success approach by equipping customers with the knowledge and skills needed to maximize the value they derive from a product or service.
It involves guiding new customers through onboarding processes with tutorials and walkthroughs to effectively use the offering right after purchase. Comprehensive educational resources are provided to deepen customers' understanding of features and troubleshooting methods.
Mediums of customer education include training videos, product onboarding emails, online courses or workshops, blog articles, webinars and live demos, and customer help documents.