If you’ve already ordered your dress, but it hasn’t been shipped yet, you may be able to cancel the order if your gown hasn’t been cut. If your dress has already been started, you may still be able to cancel your dress if you pay a cancellation fee to cover the work that was done. If your dress has been shipped, you can ask the bridal salon manager to put your dress up for sale in the store’s next sample sale. While you’d have to split the profit with the store, you’d at least have some money back in your wallet. If neither of these are an option, you can always sell your dress online, sell it through a consignment shop or donate it to charity.