Be Careful with Trends
Some trends are here to stay; others not so much. Though the market is always changing, you want your sign to stand the test of time. LED lights are popular now and likely will remain so in the future, thus illuminated channel letters are popular as well. Also popular are metallic signs, more so than acrylic ones, because of their polished and refined appearance.
Invest for Success
Your channel letters are an investment that will pay dividends over the time. Don’t shoot yourself in the foot by trying to cut corners. A cheap-looking sign reflects poorly on your business.