Yes, you can keep your poinsettia plant alive and thriving after Christmas and throughout the year.
‘After Christmas, continue caring for your poinsettia by placing it in a well-lit area away from any drafts,’ Petar advises. ‘Water it when the surface of the soil feels dry to the touch, but avoid overwatering it. Trim any faded bracts if it's necessary and fertilise the plant monthly with a balanced, all-purpose fertiliser.’