GPS tracking costs for vehicles and assets differ based on their use case and required features. Vehicle GPS trackers often have higher upfront and subscription fees because they require advanced features like real-time tracking, engine diagnostics, route planning, and driver behavior monitoring. On the other hand, asset tracking is generally more affordable, focusing primarily on location and movement data. Asset trackers may also offer longer battery life and lower subscription fees since they don’t transmit as frequently as vehicle trackers. The best option depends on the level of monitoring needed and the type of assets being tracked.