Information is an incredibly valuable commodity in data-driven organizations. Therefore, it is required that the relevant information is available throughout the company and all departments, to be used. Collaboration of this kind ensures that everyone pulls in the same direction. It fosters loyalty and responsibility as each member of the team knows exactly what is going on and what their role is. There are fewer errors, as communication failures are less likely to occur. Additionally, employees are more likely to suggest improvements and positive changes because they have a complete understanding of the company’s current position and long-term goals.