This is the number 1 most common question we get asked. AMOSO is an acronym. When our Founder, Joe Ord, bought his first rental property he decided to name the holding company after the women in his life. His oldest Daughter’s name is Allyson (A) Michelle (M) Ord (O) and his wife at the time was Sanja (S) Ord (O), combining them makes AMOSO. Fun Fact: When Joe’s youngest Daughter was born, he named her after her Grandma, Anna Margaret, so she gets to be the AMO in AMOSO as well!