"A gift card delivered through a mobile phone number is a Mobile Target gift card." To purchase, enter an amount, and the Mobile Target gift card will be sent to the recipient via text message within 4 hours, or you may plan the delivery for up to three months ahead of time. Because the gift card is accessed through a link, the mobile device must be web-enabled. There is no option for customized messaging. Rates for messages and data may apply. An electronic gift card issued to an email address is a Target e-gift card. Simply choose an amount, add a personal message, and your Target e-gift card will be emailed to the recipient within 4 hours, or you can arrange delivery for up to three months ahead of time. Target e-gift cards come with a bar code that can be scanned in stores and used online.