Not at all. In fact, ethical leadership can often enhance a company's competitive position. Ethical businesses can build stronger relationships with customers, employees, and other stakeholders, which can enhance loyalty, trust, and business performance. Furthermore, ethical leadership can foster a positive organisational culture, improve employee motivation and productivity, and reduce the risk of legal issues and reputational damage. It's important to remember that competitiveness in business isn't just about outperforming others but also about creating value in a sustainable and responsible manner. Sun Tzu's teachings remind us that true leadership involves not just strategic acumen but also moral integrity.