The Display Network is a collection of partner websites, mobile sites, and applications, as well as Google websites (such as Gmail, Google Finance, Blogger, and YouTube), that display AdWords advertising that is appropriate for the content on a particular page.  Advertisers can benefit from the Display Network in the following ways:  Increase brand recognition and consumer loyalty.  Increases client interaction.  Choose more precisely the locations and target markets for their advertisements.  Reach a wide range of customers with diverse interests by using engaging ad layouts.