When looking at the price tag, it's no wonder you and many others have this same question. Hey, I will admit I thought the same thing at first. There's a short and long answer to this. The short answer is yes, Oribe is worth it. The long answer is not everyone will be willing to shell out the cash for Oribe, no matter how much it's worth it, and I completely understand why. Just know that if you buy and use Oribe shampoo, you're using one of the best hair care products out there. Their high-performance and high-quality ingredients will take your hair game to new levels. However, there are other great hair products out there.