* Content creators:     1. connect to an online platform;     2. upload their most up-to-date Office documents (Word, PowerPoint) or Google Slides, which are transformed into actionable bricks;     3. integrate personalization variables (e.g., {{Customer name}}, [[Customer logo]], salesperson contact information) into these bricks;     4. preconnect variable information (e.g., vendor contact details, sectors, etc.) to be offered to consumers for their choice;     5. open access to consumers and track adoption statistics (users, content).