COVID-19 has led to a rise in online grocery shopping and increased demand for contactless delivery options. Consumers are also prioritizing health and safety measures when grocery shopping, such as wearing masks and using hand sanitizer. The report "Anatomy of Change: Understanding Consumer Behavior When Grocery Shopping in the New Next 2020" emphasizes the importance of understanding and catering to these changing consumer behaviors in order to stay competitive in the grocery industry. Grocery retailers can invest in technology to improve the online shopping experience and ensure safety in-store.