Hello Kitty is almost 50 years old, so people who knew Hello Kitty from their childhood introduce her to their kids. And this "introduction" would come naturally considering that Hello Kitty's image has been etched onto so many fashion accessories, household items, cosmetic products, school supplies, and even gadgets. So even if there are no more Hello Kitty shows on TV, people -- including the kids -- still recognize this iconic white bobtail cat. Branding expert Dorie Clark has explained that part of what makes Hello Kitty popular is her simple and mouthless design, which makes her expressionless and which allows people to associate her with any kind of emotion.