Apple Back to School 2023 is an ongoing promotion exclusively available to students and educators who purchase eligible Macs or iPads at education pricing. This promotion started in the U.S. on June 5 and will continue until October 21. To take advantage of this promotion, you must verify your eligibility while making your purchase on the Apple Store for Education. Additionally, discounts on selected accessories and AppleCare+ for Mac and iPad are available with education pricing.