We will do our best to keep SEO and traffic as it is. As you will be using the same domain before and after the launch of your website, all the URLs and articles, page permalinks, and slugs will be as it is, and SEO will thus not be affected. We migrate the SEO metadata, page titles, canonical URLs, general sitemap, hreflang sitemap, and respective tags. Performance of the website in terms of Core Web Vital, Lighthouse will be better than your previous platform.