A web design RFP (Request For Proposal) is a formal document that requests bids for creating a new website or redesigning an existing one. It clearly articulates the project requirements, the necessary scope of work for website designing, the timeline and the budget. To create an RFP, you start by highlighting the objectives, goals, functionalities required, technical needs, design criteria, budget, timeframe, deadlines, and expected results. These criteria help shortlist the potential web design service providers that best match your requirements.