Mobile e-commerce is growing in popularity because shoppers want the convenience of not having to go through a computer to complete a transaction; they want the convenience of having it at their fingertips. And with mobile devices, shoppers can now browse, research, and purchase products anytime, anywhere. So the easiest way is to use message pushing for promotion and remarketing. With mobile devices, you can send message pushes to your customers for special promotions or exclusive discounts. In addition, message pushes are useful for re-engaging with customers who are inactive.