Code ALC 1001 is a shorthand for the academic course Alcohol and Controversy 1001. This course is designed to provide an introduction to the study of alcohol and its potential effects on society. It investigates the history, legal regulations, marketing strategies, health consequences, and public policies related to alcohol consumption in contemporary societies. The goal of this course is to equip students with knowledge about the impact of alcohol on individuals and communities. Students learn how culture, politics, gender roles, age groups, economic status and other factors shape our attitudes towards drinking as well as how different levels of regulation can affect availability and use of alcoholic beverages in different parts of the world. Furthermore they develop critical thinking skills necessary for analyzing various perspectives when it comes to controversial issues surrounding alcohol consumption such as youth access or drunk driving laws.