Choosing a Foundation
To choose a foundation, two factors must be taken into account: the skin profile and the desired makeup result.
For example, rich fluid textures will be ideal for dry skin, while compact and mattifying textures will be preferable for oily skin. Normal skin, on the other hand, can wear it all (fluid, compact, light, or rich).
Depending on the foundation, coverage can be light, medium, or full, and the finish radiant, matte, or satin. If you have any doubt, the can help to find the ideal foundation. Then the best shade can be identified with the Shade Finder. If you’re hesitating between two shades, always opt for the lighter one or use the Shade Comparator to help guide your choice.
2. Applying a Foundation
A fluid foundation should be applied with a finger for a natural effect, or with a brush or blender to further enhance the texture. Start with the T-zone (forehead, nose, chin), then stretch the product from the center to the outer edge of the face.
A compact foundation should be applied using the sponge provided for a more intense result, or with a powder brush for a more delicate finish, always starting from the center of the face and working outwards.
For a velvety and long-lasting look, you can apply a finishing powder after the fluid foundation.