Dr. K K Aggarwal, Padma Shri Awardee, Editor-in-chief, IJCP Publications, will talk on fight for one voice in this video. He discusses that if IMA has to progress, then there should be a uniform code of conduct among the doctors, pharmaceutical industry and the medical establishments. If the patients are managed by non-doctors having a different code of conduct then it will be very difficult to provide service in the community.