GeneralAll Bamboo collects and uses customers’ personal data because is it necessary for:● the pursuit of our legitimate interests (as set out below);● the purposes of complying with our duties and exercising our rights under a contract for the sale of goods to a customer; or● complying with our legal obligations.In general, we only rely on consent as a legal basis for processing in relation to sending direct marketing communications to customers via email. Customers have the right to withdraw consent at any time. Where consent is the only legal basis for processing, we will cease to process data after consent is withdrawn.Our legitimate interestsThe normal legal basis for processing customer data is that it is necessary for the legitimate interests of All Bamboo, including:● selling and delivering goods to our customers;● promoting, marketing and advertising our products and services;● sending promotional communications which are relevant and tailored to individual customers;● understanding our customers’ behaviour, activities, preferences and needs;● improving existing products and developing new products;● complying with our legal and regulatory obligations;● preventing, investigating and detecting crime, fraud or anti-social behaviour and prosecuting offenders, including working with law enforcement agencies;● handling customer contacts, queries, complaints or disputes;● protecting All Bamboo, its employees and customers, by taking appropriate legal action against third parties who have committed criminal acts or are in breach of legal obligations to All Bamboo;● effectively handling any legal claims or regulatory enforcement actions taken against All Bamboo; and● fulfilling our duties to our customers, employees and other stakeholders.