Email marketing helps large and small businesses alike drive meaningful engagement with customers and encourage repeat business. There are many different ways you can use email marketing to boost sales. For example, you can set up a welcome email for new customers, create special offers for VIP customers and more. With reports and analytics built in, you can gain insights to see how to make your email marketing more effective. Each Square Marketing campaign includes customisable email templates and a preset audience so you can send more relevant emails to the right subscribers’ inboxes. You can also include links to your social media profile so subscribers can engage with you on more platforms.