Social media is a great way to reach out to potential customers and followers, but it can also be overwhelming when trying to figure out how to attract more of them. Fortunately, there are some simple strategies that you can use in order to increase the number of people following your account on social media. The first step is making sure your posts are interesting and engaging; post content that’s relevant and timely so that your followers have something new to look forward too each day. Additionally, try cross-promoting between different platforms - if someone follows you on Twitter they may likely follow you on Instagram as well. Lastly, build relationships with influencers or other thought leaders in your industry who can share your content with their own audience; this will help introduce you to an even larger pool of potential followers who could become loyal fans over time. Implementing these strategies should help set the groundwork for attracting more followers on social media!