Kartra and Kajabi are both all-in-one marketing and sales platforms, but there are some differences between the two. Kartra has more emphasis on sales funnels and affiliate management, and provides features such as email marketing, membership sites, and helpdesks. Kajabi, on the other hand, focuses more on creating and delivering digital products and courses, with features such as course creation tools, assessments, and quizzes. Overall, both platforms offer a range of features for managing an online business, but the emphasis is slightly different, depending on the needs of the business.