AMP is an initiative by Google to improve web page browsing and intended to help webpages load faster. Page Speed became a ranking factor for mobile pages in July of 2018, and AMP was launched to satisfy the website's need for speed. AMP promises to form mobile browsing up to 85% faster.nAMP makes all elements of a web page load at the same time. This varies from a non-AMP web page feature of assets loading one by one. AMP pages don't permit any custom JavaScript that could interrupt that simultaneous loading time. AMP utilizes iFrames, which doesn't inhibit the main page from rendering and only allows asynchronous JavaScript. AMP might have some JavaScript in the background, but they are designed very cautiously to make sure they don't make the performance slow.nThrough a mixture of optimizations and restrictions for HTML, JavaScript, and CSS, AMP pages load quite rapidly. In place of author-written JavaScript, AMP-specific elements ensure speed and compatibility both. The increase in page speed has resulted from above-the-fold prioritization, specific AMP caches, and pre-rendering. Also, the use of small files and media and a few resource requests from the server adds further speed improvements. nIn AMP, all external images or site frames must state their size in the HTML, so the browser sees how much it will be loaded before the download begins. This allows AMP to load all of the page content without having to wait for other resources to download. This is called static layouting and is a critical element of AMP.