Have a vision for your practice. And this is important because, based on my experience, the one thing that will get you from where you are to where you want to be is your vision for your practice. Vision is more important than having great marketing. It’s more important than using great technology. It’s even more important than doing great work … because we know people who do less than stellar work yet have stellar practices.  Knowing where you’re going—having a vision—is the one element that separates successful practices from struggling ones. Watch the movie 12 Strong. In one scene, soldiers on horseback are negotiating a cliff edge at the top of a deep canyon. The leader says, “Don’t look down – look forward. The horse goes where you look.” It’s a great metaphor for our practices. If you’re a practitioner with a vision for your future, I can help you get there.