Look, we get it. SEO is a significant investment with a lot of seemingly mysterious factors. And there are tons of people out there who will promise you instant, enormous growth for a fraction of the cost. The problem is that cheap SEO providers are either:
Not putting in the time and effort it really takes to see measurable SEO returns,
Cutting corners or using shady practices, or
Just lying to you. (Plus, hiring your family and friends is often dicey, but that’s a whole different conversation!)
Cheap SEO not only wastes your money, it can also damage your company’s online presence, pushing it farther down the search engine results or even getting your site de-indexed. Effective SEO takes time, it takes lots of work, and it takes a certain amount of money – there is no secret method or magic bullet. The good news is, investing in quality SEO will build your business – you gotta spend money to make money!