Franchising offers individuals the opportunity to be in business for themselves, but not by themselves. The franchisor offers support, experience, and knowledge of all aspects of the business. They have been there so they know what challenges can arise and the best ways to overcome them. When you join a franchise concept, you get to “stand on the shoulders” of all those who came before you. Franchisors provide you with the tools to be successful. They will train you prior to your opening. They give you advertising and marketing support that can help build your business. Most importantly, a franchise reduces your risk with systems proven to work. Their training and support help you handle whatever comes up along the way.