SEO is aimed at increasing your website’s visibility by ranking it on top of search results. When you hire affordable SEO services, they will help you implement the best marketing strategy using different types of SEO. The different types of SEO are as follows:
On-Page SEO
It is the most common type of SEO to enhance the visibility of any website. It involves optimizing different website elements, like adding keywords to your meta description and creating an optimal URL structure. Performing keyword research is a huge part of developing an on-page SEO strategy.
Off-Page SEO
Off-page SEO is about showing search engines that your website is relevant and trustworthy. Adding backlinks to your website is one of the best off-page SEO tactics. You can also add your social media profiles to your website to prove to Google that your business is real.