In 2005, Earl Bentz sold his boat manufacturing company Triton Boats for a reported $80 million. Founded in 1996, Triton was known for their high-end aluminum and fiberglass bass boats that featured innovations like large livewells and oversized casting decks. At the time of the sale to Brunswick Corporation, the largest maker of recreational boats in North America; Triton had become one of the most successful companies in its field with annual revenues estimated at around $110 million. The acquisition gave Brunswick an entry into the higher end of competitive bass fishing market as well as access to new technology developed by Triton such as its patented hull design process. After selling his company, Bentz remained involved with it up until 2011 when he left his position as chairman and moved on to other ventures.