There are many tools and strategies for building an effective sales funnel, but here are some tips to help you get started:
1. Define the stages of your prospects' buying cycle.
2. Identify the needs and expectations of leads at each stage.
3. Create specific content and offers for each stage of the buying cycle.
4. Set up a lead scoring and tracking system to measure sales funnel performance.
5. Test different approaches and adapt based on the results.