Adblock Plus and other adblocking software allow users to automatically detect and block advertisements on WordPress websites.
While Adblock brings an ad-free experience to users, it can hurt bloggers and website owners who rely solely on ad revenue.
Research published by Global Web Index shows that adblocker usage has increased over the past few years. Nearly 43% of internet users have some kind of adblocking software installed on their devices.
Adblocking is a serious problem affecting many websites, particularly blogs that rely on advertisements as their primary source of revenue.