If your customers find it hard to navigate your IVR system or if they end up feeling frustrated with the IVR experience, it’s time to consider IVR optimization services. These services help streamline the customer journey, reduce contact center pressure, and boost customer satisfaction. Your self-service IVR should be intuitive, responsive, and capable of solving customer queries efficiently. This not only enhances the customer experience but also reduces the burden on live agents, leading to less agent churn.