Content silos are a method used by SEOs to group related pages together to establish the website’s targetted keywords or themes. Link silos, on the other hand, are a method used to provide access to these related pages in a natural way.
It’s important to note that when content silos have a website silo structure in place, your site will naturally rank higher with the search results as you’re providing a fantastic user experience. For bonus points, put the internal links to the relevant pages on anchor text that are related keywords.
The best piece of advice is to break your content down into multiple themes, expand on each theme with relevant pages and once done, start implementing one of the silo structures displayed above.
Different silos have different focuses, so make sure you study each one we’ve mentioned and pick which one you think will help your site the most.