There are a few possible reasons why a company might discontinue a specific scent. One obvious reason for this can be a drop in sales. If a scent is not performing well in the market, the company might find it not worth producing it anymore. Another indirect reason can be the increase in prices of the ingredients that go into the making of that particular scent. Or even worse, those ingredients might even go extinct. So, when you can no longer find your favourite scent on the shop shelves, maybe it’s time to look for another scent.