This panel showcases proven in-store sign design and implementation methods that lead to increased consumer engagement. Learn how to determine how digital technology can enhance the customer experience in different retail environments in both size and type of store. Using case studies on best practices in digital strategy, learn how video, art, interactive displays and mobile engagement can best be utilized. Speakers: Bryan Meszaros, OpenEye Global; Jacob Cohen, Stackhouse; Alan Robles, Gensler; Douglas Hampton-Dowson, Reality Interactive Price: $35 for ISA members; $100 for non-members Estimated time to complete course: 1 hour Register Now