Converting your personal account to a business account will give you access to some Twitter features that are designed specifically for businesses and help you better manage your Twitter presence.  To convert your account to a business account:  1. Log in to your personal account on Twitter.com and click on the icon in the top right corner of the screen (it looks like a little person). Then, click "Settings and privacy." 2. On the next screen, click "Account" in the left sidebar menu.  3. Scroll down to the "Account type" section and select "Convert my @username into a business profile."