Character Limit: Airbnb allows you to have up to 50 characters in the unit’s name. Airbnb says, “Short titles work best”. For mobile devices, Airbnb shows the first 32 characters. Place the most important information at the beginning of your listing title (name).
Capitalization: Airbnb does not allow ALL CAPS in the unit’s name. DO NOT do this: NEW REMODEL, GREAT VIEWS! You may use all caps for abbreviations, like TYS Airport. Airbnb recommends using sentence structure when writing your listing title rather than short snippets.
Multiple Characters: Airbnb does not allow multiple characters in succession, unless it is part of a word. For example, you may use “Grill”, but you may not use “Grill!!”. Two exclamation points violates their policy of multiple characters in a row.
NOTE: You may be in violation of one or more of these guidelines and your property is still active on Airbnb. However, Airbnb may be penalizing you for not updating the listing title and not showing your property as often as you want.