There are many other celebrities who have gone makeup-free in recent years. Some of them include Emma Stone, Miley Cyrus, and Gwyneth Paltrow. In addition to celebrities, makeup-free days are gaining popularity among beauty brands. There are many brands that encourage their customers to go makeup-free for a day or two as an experiment. Some of the benefits of going makeup free include: 1) lowering stress levels 2) reducing anxiety and tension 3) enhancing self-esteem