mobile-friendly web design is a critical tool for any business hoping to improve its online presence in today’s ever-evolving technological landscape. With mobile device usage continuing to surge and mobile usage taking up 74% of total digital media time, having a mobile friendly website gives businesses the opportunity to increase their reach and engage more customers. Mobile-friendly web design helps websites be better optimized for viewability on mobile devices, helping provide an enjoyable experience for users when they visit them from mobile devices. By having their websites mobile optimized, businesses can make sure that their brand’s message is communicated as intended and boost customer engagement.