Google says that “more Google searches take place on mobile devices than on computers in 10 countries including the US. Potential consumers can search or browse the web any time of day, from any location, seeking any in-the-moment answer or for a product that solves a solution for them. Our multi-screen world means that you want your ad to display beautifully on whatever device they chose to use. The trend of shopping on mobile is growing; kept your paid marketing agile. To get in front of this burgeoning pool of buyers, your mobile marketing plan needs to include the process of the buyer journey, a strategy to match what they want with what your business offers, and a marketing formula that works when marketing to mobile users across digital, wholesale and retail markets. Those searching from a smartphone may have a difference in intent, such as immediacy, and their behaviors should factor into every paid advertising strategy for maximum reach. If you are a medical site, >healthcare reviews help to stand out in mobile advertising.