Choosing the right keywords is very important for your products to appear higher on Amazon. When listing your products, you need to guess and choose keywords that buyers can use while searching. Amazon pays close attention to these keywords when deciding which products to list in a search result. This is because consumers type certain keywords into the search bar and want to see related products right away. To do keyword research, you can use apps that tell you what is most searched for on Amazon. You can use applications such as KeywordTool.io, MerchantWords, Sonar, Viral Launch.