Yes and no. It has a very similar texture, but it’s not exactly the same. It’s definitely closer in texture to seitan than actual beef, but it has a flavor, when cooked, that is pretty darn similar. Especially when flavorings are added. The main difference is it’s got a “chewy” characteristic that you obviously don’t find in beef. Bottom line, as a beef eater, I find it a perfectly delicious substitute that won’t “fool” people, but will certainly impress them.