Like a temperature guru, merino wool keeps your fluffy buddy cool when it's hot and cozy when it's chilly. Plus, it's got mad moisture-wicking skills. It's super softness is like a cloud hugging your pet. Also, merino wool is so kind to sensitive skin that it practically writes love letters to it. You won't need to worry about cleaning it because the lanolin content does the job for you (it's like having a magical bacteria-fighting wax on your side). It's the Mother Nature-approved yarn that doesn't leave a trace when it's done doing it's thing (known as biodegradable). Unlike those synthetic acrylic yarns that cause nothing but trouble. The sheep munch on the lush Norwegian landscape, keeping it beautifully open. And when they do their business, they actually help capture carbon. When it comes to washing and preparing the wool, you won't find any chemicals. The cool climate of Norway is like a natural pest control, taking care of any bacteria and pesticide problems. In the late spring, the fluffy sheep happily receive their yearly "haircuts" - no harm done!