Fading is part of any textile and has nothing to do with the fabric itself. From bathing suits to curtains, t-shirts or even cars, the color pigmentation of any color will be affected by U.V. rays after prolonged exposure. We employ a special U.V. inhibitor in our fabrics, but it is expected that the color will eventually lose its brightness. Regular treatments with DWR (Durable Water Repellent) will help prolong the original brightness since most of the DWR’s contain some assorted types of U.V. inhibitors as well. We use the best fabric, but many years of good use will eventually begin to show. Consider that as a tribute to your lifestyle!