The most popular UK broadband providers in terms of the number of customers are BT, Sky, Virgin Media and TalkTalk. But that's not the best way to judge a provider's popularity. It's just as important to find out which providers are most popular with their customers. In our 2022 Uswitch Broadband Awards, we crowned BT the Most Popular Broadband Provider, using a mixture of our Awards customer survey results and sales data on the Uswitch site. See who else won for customer service, reliability and value in the Uswitch 2022 broadband awards. BT broadband BT is the UK’s oldest and largest telecommunications provider, and has a company history spanning back over 160 years. BT broadband deals are slightly more expensive than other providers as they often provide more services. Its customer service is very comprehensive, with many measures in place to make sure you're getting the best experience with your broadband. And there are a range of add-ons you can access from BT's extensive range of products and services. Sky broadband Sky is best known as one of the biggest TV brands in the UK. You can enjoy a great selection of Sky TV and broadband bundles, and its new streaming TV options, Sky Stream and Sky Glass, now offer seamless ways to access its premium TV content without a satellite. Its broadband is supplied by Openreach, the same network as BT, Plusnet, TalkTalk, Vodafone and more. Virgin Media broadband Virgin Media is one of the few providers that runs broadband and TV services on its own dedicated high-speed network, offering some of the fastest speeds in the country. The provider recently merged with mobile network operator O2, and introduced a huge new bundle called 'Volt' that includes broadband, TV, home phone and an O2 mobile SIM. TalkTalk broadband TalkTalk is well-known known for its range of competitively-priced packages that focus on value for money. It's one of the 'big four' broadband providers in the UK. Plusnet broadband Plusnet is a popular brand for value-led broadband products and great customer service. To prove this, it won both 'Broadband Provider of the Year' and 'Best Customer Service' at the Uswitch Broadband and Mobile Awards 2021. Vodafone broadband Vodafone, one of the UK’s largest and best-known mobile network operators, also provides superfast and ultrafast fibre services with discounts available for mobile subscribers. It offers a range of high-speed connections at reasonable monthly prices, but also services a number of 'Pro' packages, which give you a Wi-Fi guarantee, access to expert advice and 12 months of internet security all for an inclusive fee. Hyperoptic broadband Hyperoptic is a full fibre provider that prioritises connecting blocks of flats and urban areas. It offers speeds up to 900Mbps, and is one of the less expensive full fibre providers. It offers social tariff broadband deals for customers on Universal Credit, so if you're receiving financial support from the government you will be able to enjoy its ultrafast speeds for a heavily discounted rate.