Yes! You don’t need to have a lot of content on your site in order to start building links. In fact, many cannabis companies that are just starting out will build links to their homepages before they have any other content on their sites. Especially if you sell CBD or cannabis products on your site, it’s important to start link building as soon as possible. And if you own a dispensary or cannabis-related business, it’s also important to start building your relationship with Google as soon as possible.