It will be wrong to say that EquestrianSingles is not a free site as essential services like creating an account and viewing profiles is a free feature. However, texting is a paid feature. Making advanced features available only to the premium members is to maintain the quality of the platform. If the services are available for free, people will create an account on the portal for fun with no dating intention, resulting in an increased number of fake profiles and fraudulent activities on the platform. Paid services mean that only genuine users create an account on the platform, which fortifies creating such a platform.