Merchants get paid faster - Any merchant can share a payment link through an SMS, email, messenger or via any social media platform and direct your customers straight to the payment page.
Making the payment process easier and effortless for customers will ensure timely payments which will keep cashflow smooth and frictionless. Cash flow hindrance is detrimental to business sustenance and growth.
Greater Customization - Every customer is unique and customization is the buzz word today. Payment links can cater to the varied demands of each customer as they come in different forms. A merchant can decide which payment link is best suited for the platform that they sell on.
If you run a business where customer interactions and conversational commerce is involved, then direct payment links are optimal, while a QR scan or even a “BUY” button is best suited for online or in-person selling.
Customers are offered multiple payment modes - Convenience is the top priority of consumers today. Consumers who have reached your checkout page expect to make payments of their choice, be it credit or debit cards, digital payment options like Apple Pay, Google pay, etc.
By offering additional payment modes, you are also making it easier for customers to make payments. Customers of the digital age are more comfortable to avail digital payment options. Millennials rarely carry cash around.
Hassle-free Payments - Any merchant can get paid instantly with a payment link without the need of any account, or even a mobile application. Your customer can reach your online checkout page from any device and complete the purchase hassle-free.
Cash payments have been steadily reducing over the past few years. Card payments are also on the decline, though not phased out yet as many customers still prefer card payments. It is estimated that as more and more consumers are getting comfortable with digital payment options, there will be a complete withdrawal of cards in a span of 10 to 20 days.