Your domain name should be a word or phrase that’s catchy and easy to remember and of course, relevant to your / blog / topic. If it is a professional website, be sure to use the company name in the domain name. If it is a blog, think of a name related to the content you will be putting out (e.g. food, fashion etc.) It’s also a good idea to keep your domain name short (between 5 - 20 characters) for easy recall. Avoid using short-forms or difficult phrases. Avoid numbers in a domain name so as to eliminate confusion between ‘1’ and ‘One’, for example. Most importantly, pick a domain name you would be proud to give out as your web address.