Bing’s powerful Webmaster Tools help website owners gain greater insight into user behavior and is an important element of a full-scope SEO campaign. Setting up this tool is fast and easy. To get started, you’ll need to first establish a free account by signing in with an existing Microsoft, Facebook or Google account. If you do not have an account, setting one up is easy. Next, you will need to add and verify your website and establish that you are the owner. Just select “Add Sites” and complete the ownership verification process. Once your website is successfully added to Bing Webmaster Tools, you can quickly log in and get started.