If you're comparing a landing page or a business consulting website to an eCommerce template, you quickly notice that eCommerce templates come with a ready-built online store and store manager. Online store templates and eCommerce templates help you set up your inventory quickly and start marketing your products and services to customers. But if you like the look and feel of a portfolio template, for example, the game isn't over: you can easily add an online store to any template through Zyro's website editor.