When you're in a relationship, a lady doesn't want to lose her respect and attractiveness to you. She wants you to maintain your confidence and not hurt her feelings. If you do hurt her feelings, she wants you to make things right so that you and she can get back to being in love. The problem is that most men don't know how to deal with these issues. They think that if they act like jerks, then women will come running. This isn't true! Women have been doing the chasing since the beginning of time. They need to be pursued! If you want a woman to keep feeling attractive and desirable, then you have to keep making efforts to do so. A relationship is not some sort of trophy - it's an opportunity for two people to share their lives together. So treat her feelings as highly as your own by never saying or doing anything that would hurt them.