Great, original, fresh, and relevant content is the key to optimizing your Joomla or any other website. Joomla comes with a host of add-ons and plugins to help you customize your website’s meta tags, webpage titles, the structure of content, and keywords used. Joomla has SEO features like clean URLs and auto-generation sitemaps, making it a great choice for search engines. Because the basic structure of Joomla is SEO friendly, it helps your website rank high on search engines and also helps bring in web traffic organically.