Step 1: In your ads manager, click to create a new campaign;
Step 2: Chose Brand awareness as a target, and click to continue;
Step 3: Give your campaign a name and continue to the next page;
Step 4: Set up your demographics using the data from the Define Your Audience above;
Step 5: Set 2-3 dollars as your daily budget;
Step 6: Scroll down and make sure you tick the Manual placements option;
Step 7: Remove all ad placements except for Instagram Stories;
Step 8: Proceed to the ad creatives page and download your story or choose it from your library;
Step 9: Now you can publish your Instagram story ad.
Step 10: Once you hit publish, Facebook will review and approve your ad.