According to the principles set out in Article 1 of the Toubon Law, all communications relating to economic activity must be written in French, whether direct or indirect. This applies to advertisements, advertising slogans, leaflets, and other communication media. However, there are some allowable exceptions provided they are justified. The use of an untranslated foreign language is authorised for: Foreign trademarks with names commonly accepted in France Technical or scientific terms with no French equivalent Anglicisms that are commonly used and integrated into the French language (such as jogging, footing, or weekend).