Yes!  We believe very strongly in skills practice and role-playing.  We teach skillful application of the LAMA Technique for Sales, Retention, Customer Service, Collection and Coaching.  This conversational communication technique takes practice.  It takes role-playing and interaction with the trainer. We make it “safe” to learn the LAMA Technique and assist trainees to learn without making them “feel” wrong or stupid.  No one does role-playing more successfully than we do. It’s very fun and practical!