Knowing what you sell and how much is essential for planning future business and marketing activities. Such reports give you valuable information such as what’s top performers, your peak selling times as well as key customer information. You can then use the information to optimise your marketing strategy.
It’s also important to ask how much transactional information you receive and how quickly. The speed at which a transaction is approved or declined, for instance, can have an impact on both your operations and the customer experience. So having a provider that delivers this information quickly is a plus.