Starbucks is known for their inventive and crowd-pleasing drinks, and always innovate to keep that point of difference in the coffee market. A regular macchiato at Starbucks is in fact a double shot of espresso with a scoop of milk foam. They also created the Caramel Macchiato in 1996 as a short-term promotion, but it was so popular it was kept on the menu. It is a latte macchiato (espresso shot poured over a tall cup of steamed milk) with a lattice web of caramel syrup on top. Customers have been known to order chocolate syrup instead, to personalize their drink. In Starbucks in Canada, you can get a Maple Macchiato featuring, naturally, maple syrup. China has a Chestnut macchiato, and in some Asian regions, they have a Tahitian Vanilla Macchiato.