Clean beauty is usually defined as skincare, cosmetics and hair care products that are free of known toxic chemicals. Maintaining a clean beauty routine is a simple way to keep your skin and body looking fresh and healthy. An added bonus: when you “go clean” you can rest assured that you’re not adding unwelcome contaminants to our oceans, the earth, even the air we breathe. Clean beauty is a natural choice if you want to look good and do good for yourself and the environment.