To optimize your Google free listings, it is crucial to focus on various aspects. Firstly, pay attention to your product titles as they can greatly influence your listings. Craft compelling and descriptive titles that accurately represent your products and resonate with your target audience. Additionally, utilizing high-quality images is essential to grab the attention of potential customers. Invest in visually appealing and professional product images that showcase the features and benefits of your offerings. Moreover, ensure that you select the appropriate category for your products, as this will help Google understand and display your listings to the right audience. Lastly, follow Google's SEO guidelines to improve your visibility and ranking on search results pages. Implement relevant keywords, optimize your content, and leverage other SEO techniques to increase your chances of appearing higher in the listings.