The benefits of Google ads are that your website and business appear above Google search results. As users try to find specific services and products based on the keywords we choose to work with your marketing campaign, your address appears at the top as the number one result. After all, we all visit the top pages, and if we find what we were looking for, we stay. Now, without using Google Ads, your website will appear in the search engine on the current page. You won’t have these benefits, your traffic will be lower compared to Google advertising, and of course your revenue and conversions will be lower. Oh, and if you can’t do it yourself, we’ll be happy to help!