On-page SEO factors include any tactic on your webpage that assists in ranking the webpage higher when searched. It’s called on-page because you optimize elements that directly affect the content and code on the page. Here are some of the on-page factors that you’ll need to know to improve your content and start ranking higher: - Title and header tags such as H1, H2, and H3 - Alt text and image alt attributes - Meta description and other metadata - Internal links - External links - Schema markup - Mobile-friendly score - Placing keywords in first paragraph, then every 100 words - Anchor text for links - Website speed optimization (Use PageSpeed Insights from Google) - Keyword density - Long-tail keywords (such as phrases and questions related to keywords) - Overall length of content (always go for 750+ words) - Check that there is no duplicate content - Use canonical tags Once you add these factors to your website, you should see a lift in rank. To track your rank, use a rank tracker tool like SEMrush or use a spreadsheet to manually track positions on keywords.