Ranked polls use ranked choice voting, a.k.a. instant runoff voting. Respondents rank your poll options in order of preference. The option that earns over 50% of the vote wins. If there's no majority winner, we eliminate the option with the fewest votes, reassign those votes to each respondent's next choice, and count again. This process continues until we have a majority winner. It's a fairer method that uncovers more insights than a standard pick-one poll.