Whether to do SEO yourself or hire a professional depends on various factors, such as your expertise, resources, and goals. SEO can be complex and time-consuming, requiring a significant investment of time, effort, and resources to achieve results. If you have the necessary knowledge, skills, and resources, you can certainly do SEO yourself by learning about the best practices and implementing them on your website. However, if you lack the expertise or have limited resources, it may be more effective and efficient to hire a professional SEO consultant or agency. SEO professionals have the knowledge, tools, and experience to develop and execute effective strategies to improve your website's ranking and visibility in search results. They can provide a comprehensive approach to SEO that includes keyword research, on-page optimization, link building, content creation, and regular monitoring and reporting. Ultimately, the decision to do SEO yourself or hire a professional depends on your specific needs and goals, as well as your available resources and expertise.