Grind the coffee beans finer to lengthen the extraction time.  It will ensure that you extract as much flavor from the coffee beans, ensuring that your drink is rich in texture. Brewing for a more extended period also has many positives, including using less water and balancing out off-flavors like sour or bitter. Depending on what kind of coffee you are brewing, anywhere from 30 seconds to 3 minutes is an excellent place to start trying out different durations.