There’s a large gap in between. Luxury rugs must be made of fine wool and silk, normally it is New Zealand semi-worsted wool or merino wool and fine silk. But materials are just a part of the story. Design makes it luxurious too as it matches the level of artistry so much that you come to feel that once just have a glance at it. Ordinary carpets are faceless, luxury is always individuality of the artist. The artists match the design to the most popular models of furniture to work together. Also, our wool is treated with a special anti-stain compound. You do not need to worry about putting a spot. Just clean it with warm water.