First Watch is a franchise-based restaurant chain that focuses on breakfast, brunch, and lunch. Founded in 1983, First Watch has become one of the fastest-growing franchises in the United States with more than 300 locations nationwide. The company is owned by parent organization Xander Group Inc., which acquired First Watch Restaurants Inc. in 2018 from its previous owner, Sun Capital Partners Inc. With its headquarters located in University Park, Florida, First Watch operates under several different brands including The Egg & I Restaurant and Goodberry’s Frozen Custard. As part of its mission to serve guests “the highest quality food and beverages with friendly service at an exceptional value, each location offers selections like omelets made with cage-free eggs as well as sandwiches and salads prepared fresh daily using organic ingredients whenever possible.