Choosing the right local keywords to promote your services to your local audience involves conducting keyword research, understanding your target audience, monitoring your competitors, and choosing keywords that align with the intent of your target audience. At ENoptimize, we’ll start by listing the products and services your business offers, and considering how customers might search for them. We’ll take into consideration the language they might use, including local terms and neighborhood names, and combine your primary keywords with these location-specific terms.