On the TikTok social network, there are different levers to reach your marketing objectives:
Implement a creative content strategy with a high viral potential to capture the attention of the platform's users.
Launch a TikTok Ads campaign with native content to preserve the user experience.
Using Influencer Marketing on TikTok is an effective way to get your brand out there.
Create and launch challenges to encourage users to create content and include your brand hashtag.