Asics and Srixon are Japanese brands and both are highly successful and popular around the world. But Asics does not own Srixon. Rather, the two brands joined forces in 2019, announcing a partnership to develop and distribute golf shoes in North America. The first collaboration between the two companies was the Gel-Course line, which was introduced late in 2019. Srixon and Asics have continued to develop new golf shoe models ever since, with the most recent offering, the Gel-Kayano Ace, having been released on April 1, 2022.