If you are researching technical outdoor garments like waterproof jackets, warm fleeces or vests then you will naturally come across both Patagonia and North Face as having a range of clothing that will be suitable for your requirements. On the surface of things, they produce a very similar line-up of products. Where the difference really comes in is what the companies stand for. Patagonia is all about minimizing harm to the environment and producing in a sustainable way. Whilst North Face too are all about getting out and exploring the great outdoors and being social responsible, Patagonia take it further donating profits to environmental causes and also considering not just the impact their design and manufacturing has on the environment but also on the people themselves doing the production. On the flip side, as a result of this dedication to high levels of integrity, you might also find that a Patagonia Jacket is slightly more expensive than a North Face one.