In 2023, changes in data protection laws will come into force in five US states. This affects the following states:
CCPA/CPRA (California)
VCDPA (Virginia)
CPA (Colorado)
UCPA (Utah)
CAPDP (Connecticut) as well as the
U.S. National Privacy
If your company is active in one of these regions, you are on the safe side with the use of the consentmanager CMP. As one of the first consent management solutions, we have already integrated the new technical standard IAB GPP (Global Privacy Platform) into our CMP. GPP is a further development of the IAB TCF v2. The new standard supports you on the way to compliance with the changed US data protection laws.