A human translation is recommended in the majority of cases since it allows more emotions to be maintained. In advertising, telling a story and conveying emotions is especially important, which is why advertisement text, websites, social media and blog articles, newsletters, and product descriptions are preferably translated by people. Likewise, economic, medical, and technical text should be translated by humans because this gives you direct access to native speaker knowledge of technical terms, target culture, forbidden words, colloquial language and special country-specific formulations.
Texts which are, by comparison, more suited to machine translation include simple word tables or easy text with lots of word repetition and factual references. Very long, simple texts with a short turnaround time are also suited to machine translations. And a post-edit can ensure the quality of your project. Let us advise you!
Machine translation