As with other characteristics from which a diamond is graded, the quality of the cut directly influences the level of fire and radiance when light reflects through a diamond. A well-cut diamond shines brighter and reflects white and dyed light back to you. A poorly cut diamond can look dull and lifeless compared to one executed by a master gem cutter. For that, we believe the quantity of light return and luminance found in an expertly cut diamond is worth the extra investment.