Privacy protection is an addon service we offer which, as the name suggests, will protect the personal information of domain owners. Typically every Domain Name requires the Domain Name owner to submit personal information in the form of contact details when a Domain Name is being registered. That information is public whenever someone performs a WHOIS lookup for the Domain Name. However, by purchasing our Privacy Protection addon service, our clients will have their personal information replaced by placeholder information that will relate the domain name to us. This allows for any emails that are sent to the domain owner based on the personal details in the WHOIS record to be forwarded to the actual hidden address of our client without exposing that address for spammers or other malicious users.