There are many
similarities between Client Engagement and Client Satisfaction, however Client
Engagement is slightly more nuanced and extensive than purely the measurement
of how satisfied a client is with certain criteria. In-fact Client Satisfaction
and the measuring of it, is part of measuring Client Engagement, however
Engagement also gauges significant other factors such as how likely they are to
recommend or reuse you or your services, how likely they are to invest in or
trial new services and how receptive they are to your communications.