High activity dogs have high energy demands. Unlike humans, canines optimal energy source comes from fat rather than carbohydrates. RUKU BARS avoids any fillers such as legumes or grains and provides energy from healthy fat and protein sources. Beyond providing calories for energy consumption, eating healthy fats helps to promote healthy skin and coat formation and proper nutrient absorption in dogs. It also gives the necessary nutrients for keeping your canine companion ready for all your outdoor activities. RUKU BARS encourages you to Feed Their Instinct by nurturing life-long health while inspiring moments of outdoor exploration.