Intent Standard Categories are a way to categorize the intent of the user for specific purposes. They are created by analyzing the text and then using machine learning to identify what that intent is. The categories are categorized into three different groups, which are social, work or personal.
Intent Standard Categories can be used in many different ways. One way is to use them as a starting point for understanding what your customers want from you. The categories also help you understand how your customers feel about your product or service and what they have done with it in the past.