One challenge small to medium-sized businesses face is that the more money, the more problems. Wick has had clients who started on a shoestring budget, but they figured out how to make some money. They then begin hiring employees, buying assets, or getting into more sophisticated businesses without taking the time to assess the risks of expanding.
By the time the risks come to fruition, the business owner finds they’re in a position that they shouldn’t be, and they haven’t done what they needed to do to protect themselves against the risks before they metastasize.