Amazon offers several types of ads, including Sponsored Products, Sponsored Brands (formerly known as Headline Search Ads), Sponsored Display Ads, Video Ads, Stores, and more. The best type of ad for your business depends on your advertising goals. Sponsored Products are ideal for individual product promotion, Sponsored Brands are great for brand visibility, and Sponsored Display Ads can help retarget customers. Video Ads are effective for engaging storytelling, and Stores offer a dedicated space for showcasing your brand and products.