Like any other SEO strategy, the first stage of YouTube SEO is to analyze keyword data. New web videos are released daily, and staying current is critical. YouTube can be configured as a search engine within Google Trends to identify terms that are becoming more popular on the video platform. On the other hand, Google Trends does not provide data on search volumes but rather an indicator of relative popularity.’ Use Ahrefs Keyword Explorer to collect YouTube search data, which includes metrics from YouTube searches.
Like how search data can inspire website content, it can also spark ideas for videos. Search Engine Optimization tools can provide YouTube search data that will assist SEOs and content creators in capturing consumer interests and providing an overview of what is being searched on YouTube around a specific brand or industry.