This is common question asked by providers and dental practice managers. For example Dr Dempsey has an established practice in Texas. He is in a very competitive area. Several dental marketing experts have been working on his dental SEO. When Dr Dempsey started using PLATINUM service, we found out that there were many SEO blogs already present on the website. More than 50% of the SEO blogs were plagiarized. So these SEO blogs had to be corrected. After removing the plagiarized content, we saw improvement in the SEO rankings within 2-4 months based on focused keywords for these SEO blogs. After 6 months of data gathering and using the best practices of PLATINUM service, the same SEO blogs were converted to SEO pages. We found out that by using the same content, but converting them to full SEO pages, the SEO rankings and conversions increased anywhere from 11% to 27%. No other changes were done. Since then we have found that Google's algorithm are looking for useful content for the reader. So if the same SEO Blog content is converted to a full SEO page, with proper headings, meta-tags, links, and page structure, almost 100% of the time, the SEO rankings will improve. However SEO blogs are easier to create and manage. Creating full SEO pages takes more work and effort. So most dental SEO companies will simply write SEO blogs to save time and effort. However, PatientGain does not recommend this approach, as Google's algorithm are NOT looking for "blogs", they are looking for useful information for the reader (it implies complete pages, with proper tags, links and many other factors, like the speed of the page) , and the content should be at least 96% unique. It should also never be written or generated by AI or ChatBot's. Google's algorithms are too intelligent to detect AI or ChatBot generated content. Content should be written by knowledgable staff who have excellent native english writing skills and knowledge of the dental and medical industry. Example of an SEO Blog Page . Example of an SEO page