The EDPB has published guidelines on the territorial scope of the GDPR and appointing a representative ([Guideline 3/2018](https://edpb.europa.eu/sites/edpb/files/consultation/edpb_guidelines_3_2018_territorial_scope_en.pdf)). Even though these guidelines will not be directly relevant to the UK law anymore, the ICO stated that they still provide helpful guidance when dealing with specific issues. Hence, when determining the territorial scope of the GDPR the EDPB guidelines can help, as long as the UK government does not adopt new regulations concerning this topic. According to these guidelines, different factors are considered when determining if a company is offering their goods or services to individuals in the EU. Some factors to be considered, adjusted to a UK-only application, would be:
- using language that is used in the UK and offering the UK currency GBP;
- using ads to address UK individuals or other marketing tools directed towards UK customers;
- mentioning addresses or phone numbers to be reached from the UK;
- use of UK top-level domains;
- offering delivery of goods to the UK.