Increased productivity: Team members can join a video meeting from virtually anywhere. Real-time collaboration: The effectiveness of video conferencing allows people across multiple locations and time zones to come together as if they are in the same room. They can share insights and suggestions, which can lead to better rapport among long-distance members. Travel cost savings: You may be able to hold a productive meeting without everyone physically in the same room, which will cut down on travel costs. Everyone can meet in the comfort and convenience of an online conference room and then go back to their other responsibilities.