We have worked with and spoken to many grocery, convenience, and health and beauty retailers about promotion pain points. Of those retailers, 88% identified completed promotion analysis as a top pain point. Further, 81% want a better understanding of how well their promotions work, and 75% are not satisfied with the data they collect from their promotions. Regarding planning, 81% said they want to automate manual processes. Other top-ranking promotion planning challenges cited by retailers were streamlining promotions (73%) and improving coordination between internal teams (66%). Finally, 82% of retailers stated a need for promotional price optimization, and 73% cited the need for better forecast accuracy.