In simple terms, a responsive design means to design a website for the desktop first and then adjust it to smaller screens such as a mobile or tablet. This style of design became popular in 2015 when people still preferred their desktops rather than smartphones to browse the web. It is beneficial for many businesses whose users access information mostly through desktops or laptops, to continue to design a website that is responsive rather than mobile-first. This is true particularly for businesses in the B2B space. Such organizations should continue their focus on having websites that follow responsive design principles. Responsive web design uses what is known as a ‘fluid grid’. It shrinks font sizes and moves elements into a single column when the screen size reduces, as in the case of a mobile device.