Off-page SEO refers to optimization activities that occur outside the boundaries of your website, in contrast to on-page SEO, which focuses on optimizing the content and structure within your site.
Key elements of off-page SEO include:
Link Building
Social Media
Social Bookmarking
Link building stands out as the most powerful off-page SEO technique. Building a strong backlink profile is like earning votes of confidence from other websites, signaling to search engines that your site is trustworthy and valuable. Investing in quality backlinks is essential to staying ahead of your competition and climbing higher in search engine results as part of a comprehensive SEO strategy.