Pricing for most items is based on the number of imprint colors we will be printing. For anything that is printed on a white background, such as signs, stickers, and white t-shirts, we will not count white as a color. So a red, white, and blue logo would be a 2-color imprint. We would only use red and blue ink since the material being printed on is already white. An exception would be if you took that same red, white, and blue logo and wanted it printed on yellow t-shirts. Because we would use red, white, and blue ink, this would be a 3-color imprint.