When it comes to Lingerie, Indian women have a preference for the more practical side of things. Unlike Western women, who are known for their love of frilly undergarments and push-up bras, Indian women tend to prefer functional pieces that can be worn under anything—and look good doing it.
Some of the most popular styles in India are:
Lingerie sets: These are the most popular items in India because they're usually simple and come with matching pieces that you can mix and match with different outfits. The most popular colours are black, white, and skin—but other colours like red or blue may also be available depending on where you shop.
High-waisted panties: These panties are designed to sit higher up on your waist, which makes them great for wearing underneath tight dresses or skirts without showing any lines underneath your clothing (especially since they tend not to have any seams). They're also great if you have curves because they won't show off any cellulite!
Bras: Bras are another staple piece of Lingerie that almost everyone needs at some point—and Indian women are no exception! For bras, what matters the most is a good fit where the band fits snugly around your body without digging into your skin or rolling up at the bottom. It should also be firm enough that it doesn't ride up or slide down throughout the day. It should not be too tight or too loose, but somewhere right in between so that there's no extra space between where your breasts are and where they should be—which means no gaps!
When you start to look at the comfortable yet trendy options available from Clovia, you might feel like you're in a candy store. And that's because… well, kind of.
Clovia is like a candy store for women, with all sorts of fun products for every taste and style. We have bras and panties, corsets and camisoles, chemises and nighties—and that's just the beginning.