Performing a complete and thorough customer experience analysis can be challenging, especially if you have a large or diverse customer base to analyze. You may also run into issues with gathering accurate feedback from customers, or making informed decisions based on the results of your analysis. Additionally, it can be difficult to accurately predict how changes to the customer experience will impact business outcomes such as loyalty and revenue. Having an experienced team in place that is able to help you navigate these challenges and develop effective strategies for improving the customer experience can make all the difference when conducting this type of analysis.​ ​​​​