A dental hygiene kit (or patient bag) includes a clear, zipper bag that can be branded, and all the items arrive pre-packed within each bag. A toothbrush bundle features individual items that can be personalized but are not pre-assembled, so you can pick and choose items to suit each patient. A patient bag is generally a more deluxe offering often used for new patients, first-time pediatric visits, and for patients with new orthodontia. Toothbrush bundles are more of a value offering for everyday patient giveaways.