Tags are labels you can manually add to audience members that will help you organize them in different ways based on shared characteristics.If you want to rename a specific tag, simply follow these steps:Step 1: Click on Audience in the top navigation menu and choose Tags.Step 2: Select the tag you’d like to rename, click on “...” and select “Rename tag”.Step 3: Set up a new name for your tag.Step 4: Hit Save to save your changes! And that’s it! Feel free to repeat the same process if you’d like to rename any other tags.