Potentially, yes. 1 billion hours of YouTube is watched daily worldwide, so creating highly watchable content is key. YouTube Analytics can give you valuable information like which videos are popular with your competitors. Analytics can help you create an even better video in your own style. YouTube advertising may also be an avenue to go down to gain more subscribers. Plan during pre-production, do your research by watching competitors’ videos, and take notes. Don’t copy exactly what they do, just find a more creative way to do so. Look at our ultimate guide to vlog editing and focus on consistency to grow your brand.