The search engine has become the precursor to word of mouth, and ignoring it might as well be leaving money on the table. Billboards, lawn signs, and customer referrals are all great and do a good job of getting your name out there. But they’re no longer the most efficient and effective way of grabbing and retaining potential customers’ attention. These days, many customers’ first impulse is to type “moving companies near me” into their phone when they need professional movers. The same goes for storage companies. So instead of overpaying for costly ads without direction, we always recommend investing in SEO to meet the customer where they already are. Outpace’s SEO strategies can put your business right in front of your future customer’s eyes when they first begin their search for professional moving and storage companies.