The answer to this question is mostly yes. Reddit can certainly be an effective place to advertise your business through their advertising space when you are diligent about what you market and to whom.  Remember, you are mostly among Millennials, so they are your target demographic along with a few Gen Z users. However, you may also find people over 35, 40, and 50 in various subreddits to target your marketing efforts. Yes. Reddit allows advertisers to target their ads according to specific subreddit communities.