A sales call is a type of phone call where the primary purpose is to make a sale. In most cases, sales calls are made by businesses to potential customers or clients. The caller will typically try to interest the person on the other end in what they are selling, and then close the deal by making an offer. Sales calls can be either inbound or outbound. Inbound sales calls are usually initiated by the customer, such as when they call a company to inquire about a product or service. Outbound sales calls are when the company makes the call to the customer, often using lists of leads that they have purchased. In either case, the goal of the call is to make a sale. With that said, not all sales calls are successful, and some people find them to be a nuisance. But for businesses, sales calls are an essential part of doing business.