The below type of business names won’t work out and would lead to a name registeration disapproval by the Corporate Affairs Commission (CAC). Names that are capable of misleading the public as to the nature and extent of its activities Names that are undesirable, offensive or contrary to public policy Names that are identical with or similar to the name of a registered company unless the registered company is in the course of dissolution and consents in writing Names that contain the phrase “Chamber of Commerce” unless it is a company limited by guarantee Names that would violate any existing trade mark or business name unless with the consent of the trade mark or business name owner Names that would violate any incorporated trustee unless with consent of the trustees