Every promotion, branding, advertising of a company or its products and services through internet medium is online marketing/digital marketing. Over a while, the digital marketing world has widened a lot and one can promote their products/services through several online mediums. Some of the most prominent and trusted modules in digital marketing are SEO (Search Engine Optimization), SEM (Search Engine Marketing), PPC (Pay-Per-Click), Email Marketing, Banner Marketing and Social Media Marketing. All modules of digital marketing need well-planned strategies and effective implementation for quick and best results. To start with, we suggest going with Search Engine Optimization and Social Media Marketing. These can help you drive traffic to your new website and people will start knowing your business better.