The interviewer will examine your understanding of the term "change failure" here. Tip 1: Clearly define the term "change failure." Tip 2: Keep your response brief. When measures to improve business processes fail to provide the desired results, this is referred to as change failure. It also occurs when measures, initiatives, or strategies fail to reach or accomplish the desired results. Poor planning, a lack of support from senior management, and insufficient or no resources are some of the causes of change failure. Change failure can also occur as a result of wrong sequencing of events, programs, or initiatives, as well as change resistance.