The key to effective pet odor removal is prompt cleanup of the mess. With that in mind, you need to absorb as much fluid as possible from the affected area. You can place several sheets of paper towels or even newspapers over the damp area. Do not rub the area since doing so will only spread the wetness to the surrounding areas. This will require a larger surface area to apply your pet odor neutralizer. The idea is for you to keep on blot-drying the area until such time that the paper towels no longer show signs of dampness. This is your key that the area is already sufficiently dry so you can apply the pet odor eliminator of your choice.