The selling price of a business depends on various factors, including its profitability, revenue, industry, market conditions, and growth potential. Common methods to determine a business's value include: Asset-based valuation: Calculates the value based on the business's total assets minus its liabilities. Earnings multiplier: Applies a multiple to the business's earnings, with the multiple varying by industry and market conditions. Comparable sales: Looks at recent sales of similar businesses in the same industry. Discounted Cash Flow (DCF): Projects future cash flows and discounts them back to their present value. It's advisable to consult with a financial advisor or business valuator to get an accurate estimation.