Building content for a fanpage requires creativity and a deep understanding of the target audience. First, you need to clearly define the goals of your fanpage, from increasing interaction, building a brand, to generating potential customers. Content must be rich and diverse, combining articles, images, videos, and interactive posts such as quizzes, surveys, or minigames. Content needs to bring value to viewers, such as sharing knowledge, tips, or new information related to the fanpage's field of activity. In particular, maintaining a regular posting frequency and responding positively to user comments will help build a cohesive and loyal fanpage community.