Carolina Herrera is a floral fragrance marketed to women, but it can be worn by any woman or man who prefers sweet and light aromas. Applying Carolina Herrera directly to pulse points is the best way to maximize the longevity of the programs and get it to remain noticeable for up to five hours. A lighter application is possible if you need the fragrance to dissipate within a few hours. Spray the perfume into the air and walk through the mist it creates, allowing the fragrance to settle naturally onto your skin and clothing.