You're allowed to do it many different ways or by following the steps and tips in this article. Additionally, you can use color to create energy and recreate the atmosphere of an exciting, full-seater game.At the end of the day, it would be a question of how familiar you are with your target audience, and you shouldn't be afraid of trying to convert a new audience to falling in love with the sport, team or player you're promoting. Your poster is about the game, it's about the sport, but most of all, it's about the people or fans who would be watching.