Digital Marketing: Versatile and widely used, it encompasses strategies like social media marketing, email campaigns, and paid advertising, offering targeted and measurable campaigns. Franchise Development Marketing: Targets potential franchisees for network expansion, utilizing digital advertising and content marketing with a focus on franchise opportunities. Influencer Marketing: Brand reach, particularly on social media, through influencers who provide authentic endorsements. Customer Loyalty Programs: Promotes repeat business and customer retention by offering rewards or discounts to loyal customers.