The primary benefit for UCaaS is that it allows a company to shift from a capital investment (CapEx) to an operating cost (OpEx) mode for its communication expenses. Besides the reduced costs of using the internet for phone calls instead of traditional telephone landlines, UCaaS offers SMBs the ability to:
- Up their customer service game with features like interactive voice response and toll-free calling.
- Increase customer engagement frequency through SMS messaging.
- Improve employee productivity by allowing users to bring their own devices to work and reach them anywhere.
- Access technologies like video conferencing to level the playing field against larger competitors.