protectME is a nanotechnology fabric protector, whereas other traditional fabric protectors are not. The key differences are: protectME lasts 3 times longer than other protectors. Mainstream stain guards typically last about 12 months, whereas protectME will go up to 3 years — a much more cost effective solution. Once applied, protectME is embedded in the fabric strands, whereas mainstream protectors will simply sit on top of the fabric. protectME is more resistant to abrasion and exposure to UV rays, and has a higher level of coverage. protectME won’t release toxic fumes during and after application, simply because it doesn’t contain any toxic chemicals. Our water based solution is non toxic, safe for your family and for the environment.