This AA Attarwala fragrance is made for men. However, like many French scents, its elements are also well-suited for women who want something that is less flowery than comparable women's scents. It works nicely for anyone who enjoys the mix of spice and fruit. A: As an eau de parfum, Zaien Valiant should last at least six hours. This particular fragrance is known for being long-lasting. It lingers nicely throughout the day without the need to keep applying it. Do note, though, elements, such as heat, could diminish the fragrance more quickly. So, apply with care and note your own body chemistry, as this also could make the fragrance fade sooner than expected.