To plan an influencer campaign, start with creating an influencer marketing brief. This document should include your target audience, the message outline, key dates, and the campaign budget. You can create a media plan for your campaign right in HypeAuditor. Adjust all the settings based on your marketing brief, add influencers from the Discovery tool, and get your ready-made plan. You don’t have to manually calculate campaign reach, CPE, CPM, EMV, and ROI. HypeAuditor will do this for you.