Marketing is a process and step-by-step procedure of selling and buying goods and tries to meet the customer's requirements. Then only the company will get an increase in market share as well as increased profits. Also, marketing is a concept that helps to understand the requirements of customers which helps to suggest the management to produce that kind of product in a required quantity.Selling is part of the marketing process. Selling is a process in which the goods can be converted into liquid cash. It is also an important concept in marketing management, but it doesn't fulfill all the organizational needs.