To promote your blog and increase readership, start by sharing your posts on social media and in relevant online communities. Thinkroom can also promote ads to specific audiences that will link to your blog if you think there's value in doing so. Engage with your readers by responding to comments and questions, and consider guest posting on other blogs to reach new audiences. Use email marketing to build a list of subscribers who are interested in your content, and offer exclusive content or discounts to incentivise them to sign up. Finally, optimise your blog for search engines by using relevant keywords, meta descriptions, and alt tags, and consider investing in paid advertising to drive traffic to your site.