It’s important to strike a balance between the number of idea contributors involved in your innovation project and your capacity for managing their ideas. Although it can be tempting to involve as many people as possible in your project, it might not be possible to manage the influx of ideas that you receive.
To maximize contributors and manage their ideas efficiently, it can be effective to use an innovation platform that allows individual ‘tenancies’ to be created. These tenancies can cater to unique audiences, without losing a global reach.