If you are a startup founder, you must design your product according to the needs of your audience. This can be done by using UX design and testing. You can also use conversion optimization tools like heatmaps, A/B testing, and other optimization tools.
The following are the main steps of designing User Experience in startups:
Evaluate your audience’s needs
Come up with a prototype or mockup based on these findings
Test this with real users
Make necessary changes based on feedback from users