Technical SEO is a complex, nuanced discipline. It involves a wealth of highly specialised work such as conducting a technical SEO audit, enhancing website architecture, fixing crawlability and indexation issues and ensuring mobile optimisation. Without the necessary knowledge and tools you’ll never outrank competitors. Success rarely (if ever) comes from DIY technical SEO strategies or half-hearted investments. You can only expect a genuine return if you make a genuine investment. The DigitalArchitect is a proprietary system that quantifies the investment in your online presence, including all aspects of SEO, by determining the business case. We’ll reveal your place in the market, the size of the opportunity at hand and even give you a three-year ROI projection. We align the backend of your site with Google’s wants and needs, and your online presence with customer search behaviours, using data as our guiding light. This leads to a higher ranking for the most relevant search terms, more brand awareness, more website and landing page visitors and ultimately more sales.