The Jeep Wrangler Rubicon and Sahara are like two flavors of ice cream; “better” depends on your taste. The Rubicon is the “better” Wrangler trim if you demand the most rugged, most capable off-road SUV in the trim lineup. If you prefer a rugged, off-road-ready Wrangler with a lower starting price and is more suited to frequent on-road driving, the Sahara can be your “better” choice.