When you want to find the motivation to read, it is important to set some specific goals. why you want to read more. Perhaps you want to improve your knowledge in a certain area, or become a faster reader. Once you know your goal, it will be easier to find reasons to pick up a book and start reading.
Another way to get motivated is by joining a book club or starting one of your own. This gives you regular accountability and someone else to discuss what you're reading with. If neither of these sound appealing, try setting aside some time each day for reading, even if it's just 10-15 minutes. Make it part of your daily routine so that it doesn't feel like such a chore.
Finally, choose books that interest you rather than ones that you feel like you should read. If a book isn't holding your attention, put it down and try something else until you find one that does inspire you to keep turning the pages