Promoting your service and/or products online through the likes of social media and on your website is a good way to market in today’s times but there is no method more effective than physical advertising like with exhibition trailers. They can transform your conversion rates and push your event to the next level.  There is no comparison to face-to-face interaction with your potential customers and giving them a personal and memorable experience that will stick in their minds and make them want to come back to you with their business.  Speaking directly to your prospective customers in person means you can answer their questions about your business or products and get a true understanding of what they are looking for and reassure them that you are the best business to provide it. This can be much more powerful than relying on website data to tell you what your target audience wants.  A customer who believes in your brand and has had good interactions with you is more likely to be loyal to you in the long term and offer repeat business.