Another component of a business valuation in divorce is the business’s intangible value. Intangible value is value that cannot be touched or seen in the physical sense. In a business, intangible value may apply to the goodwill of the business, a trademark, patent, or technology-related assets. Goodwill in a business refers to its good name, recognition value, and business reputation. Goodwill is enhanced for businesses in a growing industry with solid financial ratios. In California, goodwill is subject to community property laws and is considered a marital asset.