Following the passage of the GDPR by the European Parliament and its member states, all companies and vendors operating in EU member states and EU countries must follow GDPR compliance. GDPR regulation protects sensitive personal data and gives consumers more rights to hiding any identifiable information. Actions like large scale data collection and data storage now fall under the regulatory environment created by GDPR. Through GDPR rules, vendors and processors that work with data controllers, like contact center vendors, have a legal obligation to the protection of personal data of EU users and EU residents. Bright Pattern is committed to providing data security to all clients, including EU clients. Bright Pattern’s AI-driven contact center software is compliant with data protection laws and information security standards in the European Union.