Content Marketing follows a procedure. Search Engine protocols have specific rules for writing content that helps patients obtain quality and objective information.
Also, as part of the protocols, we must focus our efforts on the topics that dental health netizens frequently look for. So, here you get two crucial elements, frequent searches, and quality.
These elements combined help other marketing efforts like SEO and prevent us from randomly writing about dental topics people are not interested in. Also, our writers follow other writing rules that include:
- Quality sources research;
- Pertinence;
- Grammar, punctuation, and syntaxis review;
- Engagement enhancement;
- Peer review and;
- Dental professionals checkups.