A marketing consultant is an expert who helps businesses to increase their sales, increase awareness, build a brand and much more. They come in different forms, such as a marketing agency or a digital marketing consultant. In either case, they will help you with any aspect of your business’s marketing plan, including strategy, design, and execution.They can help you identify the type of marketing tools that are most suitable for your business and budget. For example, Affiliate Marketing, Content Marketing, Email Marketing, Google Ads, OTT Advertising, Outdoor Advertising, SEO, etc. They can also advise you on how to implement effective strategies through these channels. A digital marketing consultant can also help with strategic planning and growth strategies.