Yes, it is possible to start an ecommerce business without holding any inventory. You can do this by using different types of business models such as dropshipping or print-on-demand. With dropshipping, you partner with a supplier who handles storing, packaging, and shipping products directly to your customers. Print-on-demand works in a similar way, but is often used for custom items like t-shirts, posts, mugs or other items where products are created shipped only after a sale is made. Using any of these two approaches significantly reduces the upfront costs, but you should be aware that profit margins tend to be smaller since you don’t have control over the supply chain. Additionally, competition can be challenging, so it will be vital to focus on great branding, marketing, and providing excellent customer service. As your business grows, you might want to explore adding your own branded products to boost profits and build a more sustainable business.