This bow and arrow is simply awesome. I wanted to invent a bow that has the look and feel of real archery. I wanted it to be solid and well made. I invented the original Nerf Bow many years ago. After it was taken off the market, many foam shooting toys followed. All were very high tech and shot multiple projectiles at different speeds and distances. They just didn't have the feel of archery. I felt returning to a low-tech approach was the answer. It feels great to load up an arrow and pull back. Relaxing your fingers on the handle lets the arrow fly off at amazing speeds. Now in new, cool colors with advanced grip features, this bow delivers even more fun than before.