Puma, the “Fastest Sportswear Brand in the world,” has serious roots in performance footwear, including basketball. Puma is responsible for releasing one of the first signature basketball shoes ever, the Puma Clyde for Walt “Clyde” Frazier. The Clyde was one of the most stylish basketball shoes of the 1970s and has since gone on to become a lifestyle icon. In the ‘80s, NBA stars such as Isiah Thomas and Ralph Sampson wore Puma sneakers on court, and Vince Carter donned the Puma Vinsanity in the ‘90s and 2000s. Today, Puma enlists the biggest names in entertainment and street culture as its ambassadors and collaborators, including Jay-Z, Rihanna, and Rhude’s Rhuigi VIllaseñor. Puma shoes for men and women are steeped in tradition, at the forefront of today’s cutting edge footwear technology, and offer unmatched style. In addition to a full roster of popular lifestyle footwear, Puma Basketball is now active, with LaMelo Ball, Breanna Stewart, and Kyle Kuzma in its shoes on the courts.