FlipaZoo is an imagination-inspiring playtime product, that doubles as a pillow for naptime, summer camp, and family travel. Each fun-stuffed FlipaZoo is a smiling, cuddly companion that offers two times the comfort at home or on-the-go. Made of the most huggable, high-quality materials, the adorable new FlipaZoo line features more than 12 stand-out FlipaZoo characters that magically transform from one animal to another - and then easily flip back again. With the new line's patented one-of-a-kind "easy flip" designs, little ones can simply hold their favorite two-sided FlipaZoo friend, "flip" its soft back, and instantly reveal a totally new FlipaZoo.