<p><b>TURKISH SPA STYLE BATH TOWELS, DESIGNED FOR EVERYDAY USE</b></p><p>100% extra long staple cotton, highly absorbent. It’s all about the fiber: only longer, stronger staple cotton fibers can be used in constructing low-twist yarns. The de-twisting action creates more air and space between the fibers, which yields a terrycloth fabric that’s especially soft and spongy. This feature also decreases the time it takes the towel to dry after use or washing. </p><p><b> PREMIUM QUALITY, ELEGANT ACCESORY FOR ANY BATHROOM</b></p><p> All our towels have <b>Oeko-Tex Certified Standard 100</b>. All our towels have been colored with a revolutionary process that renders them fade-resistant in sunlight and repeated washings. This technique preserves the quality of even the brightest colors. Our products have passed the <b>American Association of Textile Chemist and Colorist (ATCC) </b> test for 6 home laundry. It is certified for 50 washes for colorfastness. Believe us, these towels will last you almost forever. </p><p><b>WHAT GSM MEANS AND WHY IS SO IMPORTANT</b></p><p> GSM stands for grams per square meter. This is the standard measurement for the weight of any towel. It refers to density. Heavier towels are softer and more absorbent. The normal weight can vary between 300 GSM and 900 GSM. Any towel above 600 GSM is a premium, luxury product.</p><p><b>CARE INSTRUCTIONS: </b></p><p> Please, wash them before first use. They will get fluffier and softer with each wash. Never use any bleach or fabric softners. Wash them separately in the washing machine with cold water and mild detergent. Tumble dry normal inmediately </p>