Experience the cool, ergonomic support of the Purple(R) Pillow made with 100% Purple Grid(TM) — now with adjustable Boosters! Personalize the height of your pillow to get the custom support you’ve been dreaming of. The Purple(R) Pillow is the world’s only pillow with 100% Purple Grid(TM), providing ergonomic neck support with Absolute Airflow! The firmer edges support your neck’s natural, healthy shape while hundreds of open air channels + naturally temperature-neutral gel help you keep a cool head all night. Add the adjustable Boosters to create your perfect height!