<p><strong>Not All Pretzels are Created Equal</strong></p><p>Our Boston-based team, with deep roots throughout New England, is fiercely passionate in our pursuit of making the best soft pretzels on the planet. This stemmed from our mutual love for pretzels, and a realization that finding one on the market that lived up to our expectations was nearly impossible. So, we decided to make it ourselves. </p><p><strong>Premium Handcrafted Soft Pretzels by Eastern Standard Provisions</strong></p><p>With the airy qualities of a brioche on the inside and a traditional Bavarian-style crust on the outside, our pretzels will have you coming back for seconds and thirds!</p><p><strong>Handcrafted and Freshly Baked</strong></p><p>Treat yourself and your loved ones to authentic, premium-quality soft pretzels handcrafted with the finest ingredients and baked fresh under the guidance of our renowned Head Baker, Lauren Moran.</p><p><strong>Artfully Blended Pretzel Salts</strong></p><p>The perfect toppings for our soft pretzels, our complimentary gourmet pretzel salts set us apart. Best sprinkled before baking to give your pretzels a mouthwateringly savory crunch!</p><p><strong>Heat and Eat</strong></p><p>The best way to enjoy our pretzels is freshly warmed from the oven. So before serving, brush with butter, olive oil, or some water. Sprinkle lightly with our gourmet salts and bake for 3-5 minutes (if thawed) or 6-8 minutes (if frozen). Serve and enjoy with your favorite dipping sauce.</p>