Sky Sports killed off its female-focused Halo brand after just three days
That Sky Sports felt the need to launch a TikTok channel specifically marketed towards women and billed as its "lil sis" was questionable enough. But once people got a taste of the content on Halo, it was clear the company had absolutely no idea what it was d
(The Verge, 2025-11-17T01:16:45Z)