Table: italian_tv_data_4
Columns: television_service
country
language
content
hdtv
package_option

Question: What language is used when the service is sky primafila 10 and the package/option is qualsiasi?
SQL: SELECT "language" FROM italian_tv_data_4 WHERE "package_option" = 'qualsiasi' AND "television_service" = 'sky primafila 10'

Question: What is the content when the package/option is qualsiasi and sky primafila 14 is the television service?
SQL: SELECT "content" FROM italian_tv_data_4 WHERE "package_option" = 'qualsiasi' AND "television_service" = 'sky primafila 14'