Newsgroup: it.fan.startrek
Titolo: Trek XI pure sui cereali

http://trekmovie.com/2009/03/14/kelloggs-begins-new-star-trek-movie-promotion/
In another sign of what a big event the new Star Trek movie is, we can now
add the name Kellogg’s to the growing list of big promotional partners
Paramount has lined up. The first Kellogg’s products with Star Trek
promotional imagery (and giveaways) have just started appearing in stores,
with more expected in the future.
Leggo my Star Trek Eggo
It has been hinted for months that the Star Trek feature film was going to
have a major presence in grocery stores to help with its promotional
campaign, and the first items are just showing up in your grocer’s freezer.
Starting this month, all varieties of Eggos (over a dozen in total) feature
Star Trek imagery and offer Star Trek tokens which fans can send in (with
shipping and handling charges) to get a 8" 3D Warp Speed plate featuring
the new Enterprise. More details on the Kellogg’s Eggo promotion are
available at the Kellogg’s site. The Eggo Star Trek products are just
starting to show up, so don’t be surprised if they aren’t at your local
market, yet.
Eggo Waffles - first new Star Trek Kellogg’s products
Assuming the Star Trek promotion follows the same pattern Kellogg’s and
Paramount did last year for Indiana Jones and the Kingdom of the Crystal
Skull, we will likely see Star Trek imagery featured on a variety of
Kellogg’s products, from cereals, Pop Tarts, Fruit Snacks, Cookies and
maybe more. There will likely be additional Star Trek themed items to
collect (either in the box or through mail in offers). 
Why this news is GRRREAAAATTT!
One of the challenges with marketing a big feature film to the mainstream
is that various audiences are broken into niches. However, every kind of
demographic visits the local grocery store. People who might not watch
Heroes or go to the Watchman movie, or who do not visit entertainment sites
on the Internet (which would not be you who are reading this article,
obviously) will learn about the new Star Trek film with their weekly trip
to the store. This will be especially important in making the film ‘mom
friendly’ and it is a big vote of confidence in Star Trek that Kellogg’s
chose this film for a big summer movie promotion (they usually only do one
or two films for each summer).
Star Trek and Kellogg’s: A Long Time Friendship
Although the scale of the new promotion will likely be a first, this is not
the first time that Kellogg’s has had Star Trek relationship. In 1996, for
the release of Star Trek First Contact and Star Trek’s 30th Anniversary,
Kellogg’s featured an array of Star Trek characters and ships on cereal
boxes. And back in the 60s Kellogg’s had the first Star Trek cereal box (a
Spock edition of the then-named Sugar Smacks).
Mr. Spock says renaming the cereal ‘Honey Smacks’ is logical
Promo partner line-up + more to come
And for those keeping score, here is the full list of known promotional
partners lined up for the new Star Trek movie:
 * Lenovo/Intel
 * Esurance
 * Kellogg’s
 * Burger King
There are likely more to come. As more information and images from
Kellogg’s or other promo partners become available, TrekMovie will provide
updates.
-- 
Jolan Tru
Filippo "Hytok" Simone
http://perestroika.iobloggo.com/

 with more expected in the future.
il collegamento STXI e gli effetti delle fibre nell'organismo è voluto o 
è casuale?
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è casuale?
Non so, c'è la Marcuzzi fra gli attori del film? :)


> Non so, c'è la Marcuzzi fra gli attori del film? :)
forse c'era...secondo me la scena e' stata tagliata... giusto alla fine...
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