Laundry washing machine comprising: an outer casing , a washing tub , which is arranged inside the casing , a rotatable drum , which is arranged in axially rotating manner inside the washing tub and is designed to receive laundry to be washed, a detergent dispensing assembly , which is designed for supplying laundry detergent into the washing tub , a water softening system , which is designed to receive fresh water from a water mains and reduce the hardness degree of the fresh water in order to supply softened water or mix water to the detergent dispensing assembly and/or to the washing tub , during one or more softened water laundry washing phases or respectively during one or more mix water laundry wash phase; said mix water being a mixture of fresh water and softened water; a control panel configured to allow an operator to input information associated with the laundry to be washed; electronic control means which are configured to receive said laundry information and control said water softening system in order to perform one or more softened water laundry washing phases and/or one or more mix water laundry wash phases of a washing program, based on said received laundry information, characterized by comprising: memory means containing data relating to one or more laundry care washing programs, said memorized data being indicative of loading of softened water or fresh water or mix water to the detergent dispensing assembly and/or the washing tub during corresponding laundry washing phases of laundry care washing programs, said electronic control means being further configured to selectively control/activate said water softening system based on said selected laundry care washing program. an outer casing , a washing tub , which is arranged inside the casing , a rotatable drum , which is arranged in axially rotating manner inside the washing tub and is designed to receive laundry to be washed, a detergent dispensing assembly , which is designed for supplying laundry detergent into the washing tub , a water softening system , which is designed to receive fresh water from a water mains and reduce the hardness degree of the fresh water in order to supply softened water or mix water to the detergent dispensing assembly and/or to the washing tub , during one or more softened water laundry washing phases or respectively during one or more mix water laundry wash phase; said mix water being a mixture of fresh water and softened water; a control panel configured to allow an operator to input information associated with the laundry to be washed; electronic control means which are configured to receive said laundry information and control said water softening system in order to perform one or more softened water laundry washing phases and/or one or more mix water laundry wash phases of a washing program, based on said received laundry information, characterized by comprising: memory means containing data relating to one or more laundry care washing programs, said memorized data being indicative of loading of softened water or fresh water or mix water to the detergent dispensing assembly and/or the washing tub during corresponding laundry washing phases of laundry care washing programs, said electronic control means being further configured to selectively control/activate said water softening system based on said selected laundry care washing program. memory means containing data relating to one or more laundry care washing programs, said memorized data being indicative of loading of softened water or fresh water or mix water to the detergent dispensing assembly and/or the washing tub during corresponding laundry washing phases of laundry care washing programs, said electronic control means being further configured to selectively control/activate said water softening system based on said selected laundry care washing program. <EOS>