A reel holder arrangement for supplying a web of wrapping material to a food product wrapping machine that consumes the web of wrapping material at an infeed rate (S in ), the reel holder arrangement comprising: a brake module , a shaft rotatably arranged in the brake module , the brake module being operable to apply a brake force on the shaft , and a reel holder combined with the shaft and configured to hold a reel that comprises the web of wrapping material in rolled-up form, such that the reel holder is driven to rotate by the consumption of the web of wrapping material by the food product wrapping machine , wherein a rotation sensor is arranged to sense a parameter indicative of a rotational speed (ω m ) of the shaft , and the reel holder arrangement comprises a control unit configured to receive input signals indicative of the infeed rate (S in ) and the rotational speed (ω m ) and to generate a control signal (C1) for operating the brake module to set the brake force to thereby control tension in the web of wrapping material as supplied to the food product wrapping machine , characterized in that the brake module comprises a frictional element arranged to engage a cylindrical surface portion of the shaft , and an actuator arranged to impart a movement of the frictional element towards the shaft , the brake module comprises a housing that defines a first channel which extends from a first opening in the housing , and a second channel which extends at right angles to the first channel from a second opening in the housing to the first channel , one or more bearings are fitted in the first channel , the shaft is arranged to extend through the first opening into the first channel in engagement with the one or more bearings so as to be freely rotatable in relation to the housing , the frictional element is arranged for movement along the second channel , and the actuator is fastened at the second opening for engagement with the frictional element . a brake module , a shaft rotatably arranged in the brake module , the brake module being operable to apply a brake force on the shaft , and a reel holder combined with the shaft and configured to hold a reel that comprises the web of wrapping material in rolled-up form, such that the reel holder is driven to rotate by the consumption of the web of wrapping material by the food product wrapping machine , wherein a rotation sensor is arranged to sense a parameter indicative of a rotational speed (ω m ) of the shaft , and the reel holder arrangement comprises a control unit configured to receive input signals indicative of the infeed rate (S in ) and the rotational speed (ω m ) and to generate a control signal (C1) for operating the brake module to set the brake force to thereby control tension in the web of wrapping material as supplied to the food product wrapping machine , characterized in that the brake module comprises a frictional element arranged to engage a cylindrical surface portion of the shaft , and an actuator arranged to impart a movement of the frictional element towards the shaft , the brake module comprises a housing that defines a first channel which extends from a first opening in the housing , and a second channel which extends at right angles to the first channel from a second opening in the housing to the first channel , one or more bearings are fitted in the first channel , the shaft is arranged to extend through the first opening into the first channel in engagement with the one or more bearings so as to be freely rotatable in relation to the housing , the frictional element is arranged for movement along the second channel , and the actuator is fastened at the second opening for engagement with the frictional element . <EOS>