A support frame configured to physically support both an indicia scanning engine configured to scan and interpret an indicia and a light pipe within a casing of a scanning device, characterized in that the support frame comprises: a planar portion that extends between the indicia scanning engine and the light pipe , wherein an external surface of a middle length of the light pipe extends along and flush against a planar surface of the planar portion of the support frame; a holder formed integrally with the planar portion to support a light source in a position aligned with an inlet end of the light pipe to enable light emitted by the light source to reach the inlet end ; and multiple ribs of elongate shape formed integrally with the planar portion, wherein: the multiple ribs extend from the planar surface of the planar portion to strengthen the support frame; a plurality of the ribs of the multiple ribs each define a gap in the elongate shape through which the middle length of the light pipe extends; and the support frame is adapted to support the indicia scanning engine and the light pipe in predetermined relative positions to cause a central projection axis along which light is projected from an outlet end of the light pipe to extend in parallel with a central scanning axis extending from a front end of the indicia scanning engine , and toward a surface that carries the indicia . a planar portion that extends between the indicia scanning engine and the light pipe , wherein an external surface of a middle length of the light pipe extends along and flush against a planar surface of the planar portion of the support frame; a holder formed integrally with the planar portion to support a light source in a position aligned with an inlet end of the light pipe to enable light emitted by the light source to reach the inlet end ; and multiple ribs of elongate shape formed integrally with the planar portion, wherein: the multiple ribs extend from the planar surface of the planar portion to strengthen the support frame; a plurality of the ribs of the multiple ribs each define a gap in the elongate shape through which the middle length of the light pipe extends; and the support frame is adapted to support the indicia scanning engine and the light pipe in predetermined relative positions to cause a central projection axis along which light is projected from an outlet end of the light pipe to extend in parallel with a central scanning axis extending from a front end of the indicia scanning engine , and toward a surface that carries the indicia . the multiple ribs extend from the planar surface of the planar portion to strengthen the support frame; a plurality of the ribs of the multiple ribs each define a gap in the elongate shape through which the middle length of the light pipe extends; and the support frame is adapted to support the indicia scanning engine and the light pipe in predetermined relative positions to cause a central projection axis along which light is projected from an outlet end of the light pipe to extend in parallel with a central scanning axis extending from a front end of the indicia scanning engine , and toward a surface that carries the indicia . <EOS>