A display control apparatus connectable to a virtual viewpoint image generating apparatus configured for generating a virtual viewpoint image based on received virtual viewpoint information and based on a plurality of captured images, the display control apparatus comprising: reception means configured for receiving virtual viewpoint information including a position and an imaging direction of a virtual viewpoint that is determined in accordance with a user input; virtual viewpoint information output means configured for outputting, to the virtual viewpoint image generating apparatus , a broadcast virtual viewpoint information including a position and an imaging direction of a broadcast virtual viewpoint and extension virtual viewpoint information including a position and an imaging direction of an extension virtual viewpoint, which are determined in accordance with the received virtual viewpoint information, image reception unit configured for receiving a broadcast virtual viewpoint image and an extension virtual viewpoint image generated by said virtual viewpoint generating apparatus based on said broadcast virtual viewpoint information and said extension virtual viewpoint information respectively, wherein the virtual imaging range of the extension virtual viewpoint image includes the virtual imaging range of the broadcast virtual viewpoint image , so that the virtual imaging range of the extension virtual viewpoint image is larger than the virtual imaging range of the broadcast virtual viewpoint image , and display control means configured for performing control such that the broadcast virtual viewpoint image is displayed within the extension virtual viewpoint image on an operation screen used to specify the virtual viewpoint such that a user may distinguish the broadcast virtual viewpoint image and the extension virtual viewpoint from each other. reception means configured for receiving virtual viewpoint information including a position and an imaging direction of a virtual viewpoint that is determined in accordance with a user input; virtual viewpoint information output means configured for outputting, to the virtual viewpoint image generating apparatus , a broadcast virtual viewpoint information including a position and an imaging direction of a broadcast virtual viewpoint and extension virtual viewpoint information including a position and an imaging direction of an extension virtual viewpoint, which are determined in accordance with the received virtual viewpoint information, image reception unit configured for receiving a broadcast virtual viewpoint image and an extension virtual viewpoint image generated by said virtual viewpoint generating apparatus based on said broadcast virtual viewpoint information and said extension virtual viewpoint information respectively, wherein the virtual imaging range of the extension virtual viewpoint image includes the virtual imaging range of the broadcast virtual viewpoint image , so that the virtual imaging range of the extension virtual viewpoint image is larger than the virtual imaging range of the broadcast virtual viewpoint image , and display control means configured for performing control such that the broadcast virtual viewpoint image is displayed within the extension virtual viewpoint image on an operation screen used to specify the virtual viewpoint such that a user may distinguish the broadcast virtual viewpoint image and the extension virtual viewpoint from each other. <EOS>