An apparatus comprising: first control circuitry communicatively coupled to a first wireless transceiver; and second control circuitry communicatively coupled directly via a wireless coexistence interface to the first control circuitry and to a second wireless transceiver, wherein the first control circuitry is configured to: determine a scheduled time period during which the first wireless transceiver is scheduled to receive data, determine whether the data to be received during the scheduled time period satisfies a threshold priority criterion; when the data to be received during the scheduled time period satisfies the threshold priority criterion: send a message to the second control circuitry via the wireless coexistence interface requesting that the second control circuitry reduce, prior to the scheduled time period, a transmission power of the second wireless transceiver such that the transmission power is below a threshold level during the scheduled time period when the data is scheduled to be received by the first wireless transceiver; and when the data to be received during the scheduled time period does not satisfy the threshold priority criterion, refrain from sending the message to the second control circuitry; wherein the second control circuitry is configured to, in response to receipt of the message: reduce the transmission power of the second wireless transceiver to below the threshold level prior to the scheduled time period; and control the transmission power to not exceed the threshold level during the scheduled time period; and wherein the message includes information to enable the second control circuitry to determine a starting time and an ending time of the scheduled time period. first control circuitry communicatively coupled to a first wireless transceiver; and second control circuitry communicatively coupled directly via a wireless coexistence interface to the first control circuitry and to a second wireless transceiver, wherein the first control circuitry is configured to: determine a scheduled time period during which the first wireless transceiver is scheduled to receive data, determine whether the data to be received during the scheduled time period satisfies a threshold priority criterion; when the data to be received during the scheduled time period satisfies the threshold priority criterion: send a message to the second control circuitry via the wireless coexistence interface requesting that the second control circuitry reduce, prior to the scheduled time period, a transmission power of the second wireless transceiver such that the transmission power is below a threshold level during the scheduled time period when the data is scheduled to be received by the first wireless transceiver; and when the data to be received during the scheduled time period does not satisfy the threshold priority criterion, refrain from sending the message to the second control circuitry; determine a scheduled time period during which the first wireless transceiver is scheduled to receive data, determine whether the data to be received during the scheduled time period satisfies a threshold priority criterion; when the data to be received during the scheduled time period satisfies the threshold priority criterion: send a message to the second control circuitry via the wireless coexistence interface requesting that the second control circuitry reduce, prior to the scheduled time period, a transmission power of the second wireless transceiver such that the transmission power is below a threshold level during the scheduled time period when the data is scheduled to be received by the first wireless transceiver; and when the data to be received during the scheduled time period does not satisfy the threshold priority criterion, refrain from sending the message to the second control circuitry; wherein the second control circuitry is configured to, in response to receipt of the message: reduce the transmission power of the second wireless transceiver to below the threshold level prior to the scheduled time period; and control the transmission power to not exceed the threshold level during the scheduled time period; and reduce the transmission power of the second wireless transceiver to below the threshold level prior to the scheduled time period; and control the transmission power to not exceed the threshold level during the scheduled time period; and wherein the message includes information to enable the second control circuitry to determine a starting time and an ending time of the scheduled time period.