An apparatus for an electronic device having packet communication capability, the apparatus comprising: a selector comprising a user interface comprising a display screen configured to display a set of permitted and available packet-communication service providers, the set of permitted and available packet-communication service providers being determined by a wireless communication network operator providing network wireless communication services to the electronic device; the selector being configured to provide for the selection of a packet communication service provider from the set of permitted and available packet-communication service providers to be an active packet-communication service provider pursuant to which to perform the packet-communication service; wherein each of the set of permitted and available packet-communication service providers is presented in the set of permitted and available packet-communication service providers based on a current time and a location of the device; a selection indication generator configured to generate a selection indication message indicating selection of the packet-communication service provider of the set provided by the selector to be the active packet-communication service provider, the selection indication message, when sent and detected, used to cause integration of the electronic device with the active packet-communication service provider such that, once integrated, end-to-end communications with the electronic device are carried out by way of the active packet-communication service provider; a detector configured to detect a service-line-related response to the selection indication message; and an integrator configured to provide wireless-device integration with the selected packet-communication-service provider and to cause selected communications to be performed by way of the selected packet-communication service provider. a selector comprising a user interface comprising a display screen configured to display a set of permitted and available packet-communication service providers, the set of permitted and available packet-communication service providers being determined by a wireless communication network operator providing network wireless communication services to the electronic device; the selector being configured to provide for the selection of a packet communication service provider from the set of permitted and available packet-communication service providers to be an active packet-communication service provider pursuant to which to perform the packet-communication service; wherein each of the set of permitted and available packet-communication service providers is presented in the set of permitted and available packet-communication service providers based on a current time and a location of the device; a selection indication generator configured to generate a selection indication message indicating selection of the packet-communication service provider of the set provided by the selector to be the active packet-communication service provider, the selection indication message, when sent and detected, used to cause integration of the electronic device with the active packet-communication service provider such that, once integrated, end-to-end communications with the electronic device are carried out by way of the active packet-communication service provider; a detector configured to detect a service-line-related response to the selection indication message; and an integrator configured to provide wireless-device integration with the selected packet-communication-service provider and to cause selected communications to be performed by way of the selected packet-communication service provider.