A device (2; 2'; 2"; 2′′′; 2"", 2′′′ʺ) of an advertising support for the representation of a substantially cylindrical object, such as a beverage can, a tin can or a bottle, including: - a frame (4; 4′′′ʺ) comprising a mast (8; 8ʺ′′′) and a bracket (12; 112) arched, at least partially, upwards mounted on the mast (8; 8ʺ′′′); and - a sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) adapted to be engaged on the frame, the sail comprising: • a top edge at least partially arched upwards, provided to cover the bracket (12; 112); • at least one bottom edge arched downwards, opposite the top edge; • first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast (8; 8′′′ʺ); and • at least one advertising support face (22, 24) having a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge or a line at least partially arched upwards extending the ends of the lower edge; the sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) forming an envelope presenting: - an upper edge arched upwards provided to cover the bracket (12; 112); - two lower edges arched downwards, opposite the upper edge; - first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast; - two advertising support faces (22, 24) whose at least one has a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge, or a line at least partially arched upwards extending the ends of one of the lower edges; the sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) delimiting between the advertising support faces (22, 24) an open volume, inside which the frame can be engaged. - a frame (4; 4′′′ʺ) comprising a mast (8; 8ʺ′′′) and a bracket (12; 112) arched, at least partially, upwards mounted on the mast (8; 8ʺ′′′); and - a sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) adapted to be engaged on the frame, the sail comprising: • a top edge at least partially arched upwards, provided to cover the bracket (12; 112); • at least one bottom edge arched downwards, opposite the top edge; • first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast (8; 8′′′ʺ); and • at least one advertising support face (22, 24) having a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge or a line at least partially arched upwards extending the ends of the lower edge; • a top edge at least partially arched upwards, provided to cover the bracket (12; 112); • at least one bottom edge arched downwards, opposite the top edge; • first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast (8; 8′′′ʺ); and • at least one advertising support face (22, 24) having a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge or a line at least partially arched upwards extending the ends of the lower edge; the sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) forming an envelope presenting: - an upper edge arched upwards provided to cover the bracket (12; 112); - two lower edges arched downwards, opposite the upper edge; - first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast; - two advertising support faces (22, 24) whose at least one has a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge, or a line at least partially arched upwards extending the ends of one of the lower edges; - an upper edge arched upwards provided to cover the bracket (12; 112); - two lower edges arched downwards, opposite the upper edge; - first and second lateral edges (18, 20) connecting the upper and lower edges, the first lateral edge being provided to cover the mast; - two advertising support faces (22, 24) whose at least one has a pattern, this pattern representing a line at least partially arched downwards extending the ends of the upper edge, or a line at least partially arched upwards extending the ends of one of the lower edges; the sail (6, 6', 6", 6′′′, 6ʺʺ, 6ʺ′′′) delimiting between the advertising support faces (22, 24) an open volume, inside which the frame can be engaged.