An information code reading system comprising: an information code display device; and an information code reading device, wherein the information code display device includes: a partial code image generation unit (21, 23) configured to generate, corresponding to an information code to be displayed, multiple partial code images (P11, P12, P13, P21, P22, P23, P31, P32, P33) to be different from one another, wherein a code area of the information code to be displayed includes multiple cells and each cell is included in at least one of the multiple partial code images, each partial code image is generated by removing a part of the cells from the code area, and the part of the cells being removed is set to be different from one another among the multiple partial code images; and a display unit (24, 25) configured to display the multiple partial code images generated by the partial code image generation unit (21, 23) on a display screen in a cyclic manner with the code area as a reference, and the information code reading device includes: an image capturing unit capturing an information code; and a decoding unit decoding the information code captured by the image capturing unit, characterised in that the image capturing unit captures, as the information code, all of the multiple partial code images cyclically displayed on the display screen in overlapped manner with an exposure time set to be longer than a cycle of cyclic display of the all of the multiple partial code images, the all of the multiple partial code images that are captured being connected together as the information code. an information code display device; and an information code reading device, wherein the information code display device includes: a partial code image generation unit (21, 23) configured to generate, corresponding to an information code to be displayed, multiple partial code images (P11, P12, P13, P21, P22, P23, P31, P32, P33) to be different from one another, wherein a code area of the information code to be displayed includes multiple cells and each cell is included in at least one of the multiple partial code images, each partial code image is generated by removing a part of the cells from the code area, and the part of the cells being removed is set to be different from one another among the multiple partial code images; and a display unit (24, 25) configured to display the multiple partial code images generated by the partial code image generation unit (21, 23) on a display screen in a cyclic manner with the code area as a reference, and a partial code image generation unit (21, 23) configured to generate, corresponding to an information code to be displayed, multiple partial code images (P11, P12, P13, P21, P22, P23, P31, P32, P33) to be different from one another, wherein a code area of the information code to be displayed includes multiple cells and each cell is included in at least one of the multiple partial code images, each partial code image is generated by removing a part of the cells from the code area, and the part of the cells being removed is set to be different from one another among the multiple partial code images; and a display unit (24, 25) configured to display the multiple partial code images generated by the partial code image generation unit (21, 23) on a display screen in a cyclic manner with the code area as a reference, and the information code reading device includes: an image capturing unit capturing an information code; and a decoding unit decoding the information code captured by the image capturing unit, characterised in that an image capturing unit capturing an information code; and a decoding unit decoding the information code captured by the image capturing unit, characterised in that the image capturing unit captures, as the information code, all of the multiple partial code images cyclically displayed on the display screen in overlapped manner with an exposure time set to be longer than a cycle of cyclic display of the all of the multiple partial code images, the all of the multiple partial code images that are captured being connected together as the information code.