A map display system comprising: a map information storing unit configured to store map information including information on a facility icon (52,53,54); a display unit configured to display a map image including the facility icon on a screen of the display unit on the basis of the map information; a position detecting unit configured to detect a touch position on the screen of the display unit when the screen is touched by a user; and a scroll control unit configured to perform follow scrolling in which the map image including the facility icon is scrolled following movement of the touch position detected by the position detecting unit, and configured to perform inertial scrolling in which the map image is scrolled on the basis of a moving direction and a moving speed of the touch position at the time when touching is released from the screen, characterised in that the scroll control unit is further configured: when the facility icon is placed in a first given region having a center at a cursor displayed at a center position of the screen while the follow scrolling is being performed, to perform a control to scroll the map image so that the facility icon moves to a center position of the cursor and, when the facility icon is placed in the first given region while the inertial scrolling is being performed, to perform a control so that the inertial scrolling continues. a map information storing unit configured to store map information including information on a facility icon (52,53,54); a display unit configured to display a map image including the facility icon on a screen of the display unit on the basis of the map information; a position detecting unit configured to detect a touch position on the screen of the display unit when the screen is touched by a user; and a scroll control unit configured to perform follow scrolling in which the map image including the facility icon is scrolled following movement of the touch position detected by the position detecting unit, and configured to perform inertial scrolling in which the map image is scrolled on the basis of a moving direction and a moving speed of the touch position at the time when touching is released from the screen, characterised in that the scroll control unit is further configured: when the facility icon is placed in a first given region having a center at a cursor displayed at a center position of the screen while the follow scrolling is being performed, to perform a control to scroll the map image so that the facility icon moves to a center position of the cursor and, when the facility icon is placed in the first given region while the inertial scrolling is being performed, to perform a control so that the inertial scrolling continues. when the facility icon is placed in a first given region having a center at a cursor displayed at a center position of the screen while the follow scrolling is being performed, to perform a control to scroll the map image so that the facility icon moves to a center position of the cursor and, when the facility icon is placed in the first given region while the inertial scrolling is being performed, to perform a control so that the inertial scrolling continues.