A system for providing tokens for re-insertion within a television network, said system comprising: a first TV station comprising a database configured to communicate with a first data stream server, said database further configured to store, as a token playlist, a sequence and schedule of a plurality of token insertions into a television data stream within a television network, the insertions performed by the first data stream server being part of the first TV station in response to a plurality of triggers; wherein the token playlist can be executed in response to a single trigger; and a second TV station comprising: a receiver configured to receive said television data stream from the first TV station; a second data stream server configured to communicate with said database, said second data stream server further configured to: retrieve from said database said token playlist; and, cause said tokens to be re-inserted in said television data stream in response to a single trigger, if the tokens inserted at the first TV station have been removed from said television data stream, wherein, re-inserting the token comprises insertion of said tokens into said television data stream for broadcast to a plurality of set top boxes within said television network, wherein the tokens are representative of links between television content in said television data stream and the content stored on a computer network wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television network to a plurality of set top boxes, wherein said packets comprise token data associated with said tokens inserted by the packet generator into said packets, and wherein the packet generator is configured to provide said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over said television network. a first TV station comprising a database configured to communicate with a first data stream server, said database further configured to store, as a token playlist, a sequence and schedule of a plurality of token insertions into a television data stream within a television network, the insertions performed by the first data stream server being part of the first TV station in response to a plurality of triggers; wherein the token playlist can be executed in response to a single trigger; and a second TV station comprising: a receiver configured to receive said television data stream from the first TV station; a second data stream server configured to communicate with said database, said second data stream server further configured to: retrieve from said database said token playlist; and, cause said tokens to be re-inserted in said television data stream in response to a single trigger, if the tokens inserted at the first TV station have been removed from said television data stream, wherein, re-inserting the token comprises insertion of said tokens into said television data stream for broadcast to a plurality of set top boxes within said television network, wherein the tokens are representative of links between television content in said television data stream and the content stored on a computer network wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television network to a plurality of set top boxes, wherein said packets comprise token data associated with said tokens inserted by the packet generator into said packets, and wherein the packet generator is configured to provide said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over said television network. retrieve from said database said token playlist; and, cause said tokens to be re-inserted in said television data stream in response to a single trigger, if the tokens inserted at the first TV station have been removed from said television data stream, wherein, re-inserting the token comprises insertion of said tokens into said television data stream for broadcast to a plurality of set top boxes within said television network, wherein the tokens are representative of links between television content in said television data stream and the content stored on a computer network wherein said second data stream server comprises a packet generator for generating packets for broadcast over said television network to a plurality of set top boxes, wherein said packets comprise token data associated with said tokens inserted by the packet generator into said packets, and wherein the packet generator is configured to provide said packets for insertion into a private data section or packetized elementary stream associated with one or more programs of a transport stream and being representative of television content broadcast over said television network.