A display management unit configured to provide a modified video signal for display on a target display over an electronic distribution network, the display management unit configured to receive information regarding the target display at a display input and at least one input video signal, wherein the information regarding the target display comprises a display class identifier and at least one individual display parameter, the display management unit comprising: a database interface configured to retrieve display class characteristics corresponding to the display class identifier and adjustment information corresponding to the at least one individual display parameter from a display characteristics database; and a mapping unit configured to map at least one of tone and color values from the at least one input video signal to corresponding mapped values based at least in part on the retrieved display class characteristics, to produce video data optimized for the display class of the target display, wherein the optimized video data are adjusted based at least in part on the retrieved adjustment information, to produce the modified video signal, wherein the display management unit is further configured to access metadata related to an intended viewing appearance of the video content embodied in the at least one input video signal, the intended viewing appearance related to tones and/or colors of the video content, wherein the mapping unit is configured to map the at least one of tone and color values from the input video signal to corresponding mapped values based at least in part on the metadata, and wherein the metadata is contained in the at least one input video signal and the display management unit is configured to extract the metadata from the video signal; and the display management unit is further configured to access ambient information characterizing ambient light conditions at the target display, wherein the mapping unit is configured to map the at least one of tone and color values from the at least one input video signal to corresponding mapped values based at least in part on the ambient information. a database interface configured to retrieve display class characteristics corresponding to the display class identifier and adjustment information corresponding to the at least one individual display parameter from a display characteristics database; and a mapping unit configured to map at least one of tone and color values from the at least one input video signal to corresponding mapped values based at least in part on the retrieved display class characteristics, to produce video data optimized for the display class of the target display, wherein the optimized video data are adjusted based at least in part on the retrieved adjustment information, to produce the modified video signal, wherein the display management unit is further configured to access metadata related to an intended viewing appearance of the video content embodied in the at least one input video signal, the intended viewing appearance related to tones and/or colors of the video content, wherein the mapping unit is configured to map the at least one of tone and color values from the input video signal to corresponding mapped values based at least in part on the metadata, and wherein the metadata is contained in the at least one input video signal and the display management unit is configured to extract the metadata from the video signal; and the display management unit is further configured to access ambient information characterizing ambient light conditions at the target display, wherein the mapping unit is configured to map the at least one of tone and color values from the at least one input video signal to corresponding mapped values based at least in part on the ambient information.