A method for use in network provisioning in a telecommunications network, the telecommunications network comprising a service provider network operated by a service provider responsible for providing telecommunications services to a plurality of subscribers, each subscriber having one or more associated subscriber client devices, the service provider network comprising a subscriber profile database containing subscriber profile data specific to each subscriber in the plurality, the method comprising, at an intermediate entity in the service provider network: monitoring browser session traffic to/from one or more subscriber client devices associated with a given subscriber in the plurality and one or more entities located outside the service provider network; storing information associated with the monitored browser session traffic in the subscriber profile database as part of the subscriber profile data for the given subscriber; analysing the stored information associated with the browser session traffic of the subscriber profile data contained in the subscriber profile database specific to the given subscriber for the presence of one or more predetermined characteristics; and in response to the analysis indicating the presence of at least one of the one or more predetermined characteristics, provisioning the service provider network on the basis of the indicated at least one of the one or more predetermined characteristics, wherein the at least one of the one or more predetermined characteristics comprises one or more of: a frequency at which the given subscriber accesses a given website or type of website and a frequency at which the given subscriber uses a given type of service, wherein provisioning the service provider network on the basis of the indicated at least one of the one or more predetermined characteristics comprises: in response to the analysis indicating the presence of a predetermined characteristic that the given subscriber frequently accesses relatively low bandwidth content at a first time during a day and accesses relatively high bandwidth content at a second time during the day, time, dynamically lowering a bandwidth allocated to the given subscriber at the first time as compared to the second time, wherein the service provider network comprises a routing fabric, and wherein the intermediate entity is located in the routing fabric of the service provider network. monitoring browser session traffic to/from one or more subscriber client devices associated with a given subscriber in the plurality and one or more entities located outside the service provider network; storing information associated with the monitored browser session traffic in the subscriber profile database as part of the subscriber profile data for the given subscriber; analysing the stored information associated with the browser session traffic of the subscriber profile data contained in the subscriber profile database specific to the given subscriber for the presence of one or more predetermined characteristics; and in response to the analysis indicating the presence of at least one of the one or more predetermined characteristics, provisioning the service provider network on the basis of the indicated at least one of the one or more predetermined characteristics, wherein the at least one of the one or more predetermined characteristics comprises one or more of: a frequency at which the given subscriber accesses a given website or type of website and a frequency at which the given subscriber uses a given type of service, wherein provisioning the service provider network on the basis of the indicated at least one of the one or more predetermined characteristics comprises: in response to the analysis indicating the presence of a predetermined characteristic that the given subscriber frequently accesses relatively low bandwidth content at a first time during a day and accesses relatively high bandwidth content at a second time during the day, time, dynamically lowering a bandwidth allocated to the given subscriber at the first time as compared to the second time, wherein the service provider network comprises a routing fabric, and wherein the intermediate entity is located in the routing fabric of the service provider network.