A tire comprising, on an outer surface of at least one of side portions thereof, a printed region formed by printing, wherein the printed region includes: a dark-colored portion having a black color, which is a base color of the tire; and a bright-colored portion that has a color different from the black color and that is located to surround the dark-colored portion, and wherein the dark-colored portion is not applied with any paint, and the bright-colored portion includes a white-colored layer that comprises a white color paint and that is located as a lowermost layer being in contact at least with the outer surface of the at least one of side portions, wherein the printed region further includes a protective layer covering both the bright-colored portion and the dark-colored portion, the protective layer is transparent or semitransparent, and at least part of the dark-colored portion forms a display portion having at least one of a letter, a graphic, a symbol, and a pattern; characterised in that: the bright-colored portion further includes a colored layer that comprises a paint having a color different from the black color and the white color, that is located as an outer layer of the white-colored layer, and that has a thickness less than a thickness of the white-colored layer, the protective layer has a thickness that is less than a sum of thicknesses of the white-colored layer and the colored layer included in the bright-colored portion, and the dark-colored portion is completely surrounded by the bright-colored portion. a dark-colored portion having a black color, which is a base color of the tire; and a bright-colored portion that has a color different from the black color and that is located to surround the dark-colored portion, and wherein the dark-colored portion is not applied with any paint, and the bright-colored portion includes a white-colored layer that comprises a white color paint and that is located as a lowermost layer being in contact at least with the outer surface of the at least one of side portions, wherein the printed region further includes a protective layer covering both the bright-colored portion and the dark-colored portion, the protective layer is transparent or semitransparent, and at least part of the dark-colored portion forms a display portion having at least one of a letter, a graphic, a symbol, and a pattern; characterised in that: the bright-colored portion further includes a colored layer that comprises a paint having a color different from the black color and the white color, that is located as an outer layer of the white-colored layer, and that has a thickness less than a thickness of the white-colored layer, the protective layer has a thickness that is less than a sum of thicknesses of the white-colored layer and the colored layer included in the bright-colored portion, and the dark-colored portion is completely surrounded by the bright-colored portion. the bright-colored portion further includes a colored layer that comprises a paint having a color different from the black color and the white color, that is located as an outer layer of the white-colored layer, and that has a thickness less than a thickness of the white-colored layer, the protective layer has a thickness that is less than a sum of thicknesses of the white-colored layer and the colored layer included in the bright-colored portion, and the dark-colored portion is completely surrounded by the bright-colored portion.