A system suitable for cutting and delivering a plurality of strips of hook fastening tape to each of a plurality of molds moving along a mold assembly line, the system comprising: a receiver configured to receive information from at least one sensor that identifies a position of a selected one of the plurality of molds, a number of the strips of hook fastening tape required for the selected mold, and a length of the number of the strips of hook fastening tape; a motor configured to feed hook fastening tape to a cutter; the cutter configured to cut the hook fastening tape into the strips of hook fastening tape; a receiving tray configured to receive the strips of hook fastening tape, characterized in that the receiving tray includes a divider configured to divide the receiving tray into at least a first and a second section, a first flap associated with the first section of the receiving tray, and a second flap associated with the second section of the receiving tray; a divider actuator configured to control the position of the divider; a first flap actuator configured to control the position of the first flap; a second flap actuator configured to control the position of the second flap; a controller configured to control the motor, the cutter, the divider actuator, the first flap actuator and the second flap actuator, wherein in response to receiving information identifying the number of strips for the selected mold and the length of the number of strips, the controller is configured to control the motor and the cutter to cut the number of the strips of hook fastening tape for the selected mold and to control the divider actuator to position the divider so that the number of the strips are directed to the first section of the receiving tray, and wherein in response to receiving information that the position of the selected mold is proximate the receiving tray, the controller is configured to control the first flap actuator so that the first flap opens and the number of the strips are directed towards the selected mold. a receiver configured to receive information from at least one sensor that identifies a position of a selected one of the plurality of molds, a number of the strips of hook fastening tape required for the selected mold, and a length of the number of the strips of hook fastening tape; a motor configured to feed hook fastening tape to a cutter; the cutter configured to cut the hook fastening tape into the strips of hook fastening tape; a receiving tray configured to receive the strips of hook fastening tape, characterized in that the receiving tray includes a divider configured to divide the receiving tray into at least a first and a second section, a first flap associated with the first section of the receiving tray, and a second flap associated with the second section of the receiving tray; a divider actuator configured to control the position of the divider; a first flap actuator configured to control the position of the first flap; a second flap actuator configured to control the position of the second flap; a controller configured to control the motor, the cutter, the divider actuator, the first flap actuator and the second flap actuator, wherein in response to receiving information identifying the number of strips for the selected mold and the length of the number of strips, the controller is configured to control the motor and the cutter to cut the number of the strips of hook fastening tape for the selected mold and to control the divider actuator to position the divider so that the number of the strips are directed to the first section of the receiving tray, and wherein in response to receiving information that the position of the selected mold is proximate the receiving tray, the controller is configured to control the first flap actuator so that the first flap opens and the number of the strips are directed towards the selected mold.