A method, comprising: receiving network session events from computer devices that access webpages or content (112, 114, 124, 282A, 282B, and 282C) embedded in the webpages, the webpages or content including tags configured to: monitor and capture the network session events generated by the computer devices, and send the captured network session events to a content consumption monitor, GGM,, and each of the network session events at least indicating an accessed website or accessed content, an event type identifier that identifies an action or activity associated with of the accessed website or content, and a network address from which the accessed website or content was accessed; identifying the network session events from a domain or domain name for a company associated with at least one network address indicated by at least one of the network session events; identifying, for each of multiple time periods, a group of the network session events including the domain name of the company or one or more network addresses associated with the company; identifying, for each of the multiple time periods, a set of websites or content accessed by members of the company as indicated by the group of the network session events; identifying one or more topics based on various words in the set of websites or content; determining, by the CCM, an average relevancy score of the set of websites or content to each topic of the one or more topics, the average relevancy score is an average of a set of relevancy scores of the set of websites or content to each topic, each of the plurality of relevancy scores being calculated based in part on a number of words in the set of websites or content that are associated with each topic and event types performed on the set of websites or content as indicated by the group of the network session events; identifying a number of users generating the network session events for each of the different time periods, the users being users of the computer devices; generating by a consumer score generator, CSG, included in the CCM, consumption scores for the company and each topic based on the number of network session events, the number of users associated with the company, and the average relevancy score for each topic; and identifying by the CSG, a surge in the consumption scores for the company based on changes in the consumption scores for the company over the multiple time periods where at least one of the consumption scores above a threshold value is identified as the surge. receiving network session events from computer devices that access webpages or content (112, 114, 124, 282A, 282B, and 282C) embedded in the webpages, the webpages or content including tags configured to: monitor and capture the network session events generated by the computer devices, and send the captured network session events to a content consumption monitor, GGM,, and each of the network session events at least indicating an accessed website or accessed content, an event type identifier that identifies an action or activity associated with of the accessed website or content, and a network address from which the accessed website or content was accessed; monitor and capture the network session events generated by the computer devices, and send the captured network session events to a content consumption monitor, GGM,, and each of the network session events at least indicating an accessed website or accessed content, an event type identifier that identifies an action or activity associated with of the accessed website or content, and a network address from which the accessed website or content was accessed; identifying the network session events from a domain or domain name for a company associated with at least one network address indicated by at least one of the network session events; identifying, for each of multiple time periods, a group of the network session events including the domain name of the company or one or more network addresses associated with the company; identifying, for each of the multiple time periods, a set of websites or content accessed by members of the company as indicated by the group of the network session events; identifying one or more topics based on various words in the set of websites or content; determining, by the CCM, an average relevancy score of the set of websites or content to each topic of the one or more topics, the average relevancy score is an average of a set of relevancy scores of the set of websites or content to each topic, each of the plurality of relevancy scores being calculated based in part on a number of words in the set of websites or content that are associated with each topic and event types performed on the set of websites or content as indicated by the group of the network session events; identifying a number of users generating the network session events for each of the different time periods, the users being users of the computer devices; generating by a consumer score generator, CSG, included in the CCM, consumption scores for the company and each topic based on the number of network session events, the number of users associated with the company, and the average relevancy score for each topic; and identifying by the CSG, a surge in the consumption scores for the company based on changes in the consumption scores for the company over the multiple time periods where at least one of the consumption scores above a threshold value is identified as the surge.