A method for sending a V2X service, the method comprising: receiving, by a Vehicle to Everything, V2X, Application Server, AS, a V2X service, wherein the V2X service is sent by an On-Board Unit, OBU, through a unicast bearing established by the OBU; classifying, by the V2X AS, the V2X service according to a type of the V2X service, and identifying, by the V2X AS, the classified V2X service, wherein different types of V2X services have different identifiers, and wherein the different types of V2X services comprise a periodic type of V2X services and an event-triggered type of V2X services; sending, by the V2X AS, a request message to a Broadcast Multicast Service Center, BM-SC, wherein the request message is used for instructing the BM-SC to establish a Multimedia Broadcast Multicast Service, MBMS, bearing corresponding to an identifier of theV2X service; sending, by the V2X AS, the V2X service through the MBMS bearing established by the BM-SC; wherein the sending, by the V2X AS, the V2X service through the MBMS bearing established by the BM-SC comprises: sending, by the V2X AS, announcement information of the V2X service to the OBU, wherein the announcement information comprises a target area to which the V2X service is sent and a carrier frequency on which the V2X service is sent, and the announcement information further comprises at least one of: a service identifier of the V2X service, a starting time for sending the V2X service; and sending, by the V2X AS, the V2X service through the MBMS bearing to the target area of the V2X service determined by the V2X AS. receiving, by a Vehicle to Everything, V2X, Application Server, AS, a V2X service, wherein the V2X service is sent by an On-Board Unit, OBU, through a unicast bearing established by the OBU; classifying, by the V2X AS, the V2X service according to a type of the V2X service, and identifying, by the V2X AS, the classified V2X service, wherein different types of V2X services have different identifiers, and wherein the different types of V2X services comprise a periodic type of V2X services and an event-triggered type of V2X services; sending, by the V2X AS, a request message to a Broadcast Multicast Service Center, BM-SC, wherein the request message is used for instructing the BM-SC to establish a Multimedia Broadcast Multicast Service, MBMS, bearing corresponding to an identifier of theV2X service; sending, by the V2X AS, the V2X service through the MBMS bearing established by the BM-SC; wherein the sending, by the V2X AS, the V2X service through the MBMS bearing established by the BM-SC comprises: sending, by the V2X AS, announcement information of the V2X service to the OBU, wherein the announcement information comprises a target area to which the V2X service is sent and a carrier frequency on which the V2X service is sent, and the announcement information further comprises at least one of: a service identifier of the V2X service, a starting time for sending the V2X service; and sending, by the V2X AS, the V2X service through the MBMS bearing to the target area of the V2X service determined by the V2X AS. sending, by the V2X AS, announcement information of the V2X service to the OBU, wherein the announcement information comprises a target area to which the V2X service is sent and a carrier frequency on which the V2X service is sent, and the announcement information further comprises at least one of: a service identifier of the V2X service, a starting time for sending the V2X service; and sending, by the V2X AS, the V2X service through the MBMS bearing to the target area of the V2X service determined by the V2X AS.