A method, comprising: causing display of a panoramic menu in which a first panoramic menu item and a second panoramic menu item are simultaneously displayed, wherein a first part of the first panoramic menu item extends in front of a user's view and a second part of the first panoramic menu item extends behind the first part of the first panoramic menu item beyond the user's view, wherein a first part of the second panoramic menu item extends in front of the user's view and a second part of the second panoramic menu item extends behind the first part of the second panoramic menu item beyond the user's view and wherein the first panoramic menu item is associated with first mediated reality content and the second panoramic menu item is associated with second mediated reality content, different from the first mediated reality content; identifying a user-selected object of interest in content; determining the presence of the object of interest in the first mediated reality content and the second mediated reality content; automatically controlling the display of the first and second panoramic menu items (101, 102) based on the determination that the object of interest is present in the first mediated reality content and the second mediated reality content, wherein the first and second panoramic menu items (101, 102) include the object of interest, and wherein automatically controlling the display of the first and second panoramic menu items (101, 102) comprises moving, at least partially by rotating, at least one of the first and second panoramic menu items (101, 102) in dependence upon a location of the object of interest in the respective one of the first and second panoramic menu items (101, 102) to present the object of interest to the user; and upon the user selecting one of the first panoramic menu item and the second panoramic menu item, causing rendering of the associated first mediated reality content or second mediated reality content, respectively, to the user; wherein a point of view when rendering the mediated reality content is determined by a point of view of the user. causing display of a panoramic menu in which a first panoramic menu item and a second panoramic menu item are simultaneously displayed, wherein a first part of the first panoramic menu item extends in front of a user's view and a second part of the first panoramic menu item extends behind the first part of the first panoramic menu item beyond the user's view, wherein a first part of the second panoramic menu item extends in front of the user's view and a second part of the second panoramic menu item extends behind the first part of the second panoramic menu item beyond the user's view and wherein the first panoramic menu item is associated with first mediated reality content and the second panoramic menu item is associated with second mediated reality content, different from the first mediated reality content; identifying a user-selected object of interest in content; determining the presence of the object of interest in the first mediated reality content and the second mediated reality content; automatically controlling the display of the first and second panoramic menu items (101, 102) based on the determination that the object of interest is present in the first mediated reality content and the second mediated reality content, wherein the first and second panoramic menu items (101, 102) include the object of interest, and wherein automatically controlling the display of the first and second panoramic menu items (101, 102) comprises moving, at least partially by rotating, at least one of the first and second panoramic menu items (101, 102) in dependence upon a location of the object of interest in the respective one of the first and second panoramic menu items (101, 102) to present the object of interest to the user; and upon the user selecting one of the first panoramic menu item and the second panoramic menu item, causing rendering of the associated first mediated reality content or second mediated reality content, respectively, to the user; wherein a point of view when rendering the mediated reality content is determined by a point of view of the user.