A system for providing embedded module content, the system comprising: a) a client device configured to access a third-party application to receive at least one piece of content; wherein the client comprises a token generator configured to generate a token requesting the at least one piece of content, the token comprising a first identifier and at least one additional encrypted item, the third-party application appending a location of an embedded user interface hosted in the third-party application, where the requested piece of content will be rendered on the client device as an embedded module, to a string comprising at least the token; and b) an embedded module system comprising a database of content, the content separated into a plurality of modules, the embedded module system configured to receive the string with the token and the appended location transmitted by the client device and to extract the first identifier and the at least one additional encrypted item, wherein the embedded module system matches the first identifier to a record stored in the database and c) the embedded module system adapted to transfer the at least one piece of content based on the first identifier and on the at least one additional encrypted item to the client device as an embedded module, and wherein the at least one piece of content is received through and rendered at the location of the embedded user interface on the third-party application, wherein the embedded user module functionality is hosted in the third-party application but all logic, display mechanisms and data sources contained and used within the embedded user interface is under control of the embedded module system such that all user interaction with the embedded module are contained with the embedded user module. a) a client device configured to access a third-party application to receive at least one piece of content; wherein the client comprises a token generator configured to generate a token requesting the at least one piece of content, the token comprising a first identifier and at least one additional encrypted item, the third-party application appending a location of an embedded user interface hosted in the third-party application, where the requested piece of content will be rendered on the client device as an embedded module, to a string comprising at least the token; and b) an embedded module system comprising a database of content, the content separated into a plurality of modules, the embedded module system configured to receive the string with the token and the appended location transmitted by the client device and to extract the first identifier and the at least one additional encrypted item, wherein the embedded module system matches the first identifier to a record stored in the database and c) the embedded module system adapted to transfer the at least one piece of content based on the first identifier and on the at least one additional encrypted item to the client device as an embedded module, and wherein the at least one piece of content is received through and rendered at the location of the embedded user interface on the third-party application, wherein the embedded user module functionality is hosted in the third-party application but all logic, display mechanisms and data sources contained and used within the embedded user interface is under control of the embedded module system such that all user interaction with the embedded module are contained with the embedded user module.