A kit comprising a toothbrush and a display package (100, 200, 300, 400, 500, 600, 700, 800, 900, 1000, 1100, 1200, 1300), the toothbrush being provided in the display package (100, 200, 300, 400, 500, 600, 700, 800, 900, 1000, 1100, 1200, 1300), the toothbrush comprising: a handle; a head including a plurality of contact elements, the head being attached to a neck, the neck being disposed between the head and the handle and the neck being attached to the handle; an indication element disposed between the head and the handle, the indication element being in electrical communication with a power source; a switch for connecting the indication element to the power source, the switch having a first position in which the indication element is not energized and a second position for effecting the energizing of the indication element, the switch being placed in the second position when a force is applied to the head; and the display package (100, 200, 300, 400, 500, 600, 700, 800, 900, 1000, 1100, 1200, 1300) comprising an at least partially translucent package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) configured to at least partially cover the toothbrush, characterized in that the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) includes an open area (660A, 660B) configured to facilitate application of a force to the head and/or neck through the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) to place the switch in the second position, wherein the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) comprises a first portion (240, 340, 450, 550, 650, 1250, 1350) and a second portion (250, 350, 440, 540, 640, 1240, 1340) and the open area (660A, 660B) allows the second portion (250, 350, 440, 540, 640, 1240, 1340) to bend with respect to the first portion (240, 340, 450, 550, 650, 1250, 1350). a handle; a head including a plurality of contact elements, the head being attached to a neck, the neck being disposed between the head and the handle and the neck being attached to the handle; an indication element disposed between the head and the handle, the indication element being in electrical communication with a power source; a switch for connecting the indication element to the power source, the switch having a first position in which the indication element is not energized and a second position for effecting the energizing of the indication element, the switch being placed in the second position when a force is applied to the head; and the display package (100, 200, 300, 400, 500, 600, 700, 800, 900, 1000, 1100, 1200, 1300) comprising an at least partially translucent package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) configured to at least partially cover the toothbrush, characterized in that the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) includes an open area (660A, 660B) configured to facilitate application of a force to the head and/or neck through the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) to place the switch in the second position, wherein the package body (110, 210, 310, 410, 510, 610, 710, 810, 910, 1010, 1110, 1210, 1310) comprises a first portion (240, 340, 450, 550, 650, 1250, 1350) and a second portion (250, 350, 440, 540, 640, 1240, 1340) and the open area (660A, 660B) allows the second portion (250, 350, 440, 540, 640, 1240, 1340) to bend with respect to the first portion (240, 340, 450, 550, 650, 1250, 1350).