An apparatus for identifying, measuring and positioning piece goods, comprising an optically transparent turntable having a support surface for piece goods extending in an X and Y direction of the apparatus, wherein the turntable cooperates with a rotary drive coupled to a control device and is rotatable about an axis of rotation extending in the Z direction, wherein the Z direction extends orthogonally to the X and Y directions, and wherein the X direction corresponds to the longitudinal axis and the Y direction corresponds to the transverse axis of the apparatus, a first conveying device for arranging a piece good on the support surface of the turntable, a first optical reading device arranged in the Z direction below the turntable and coupled to the control device for detecting the dimensions of a piece good resting on the support surface and an identifier on one side surface of a resting piece good, which side surface faces the support surface, a second optical reading device coupled to the control device for detecting the height of a piece good resting on the support surface and an identifier on a side surface of a resting piece good which side surface is orthogonal to the support surface, a storage area arranged downstream of the turntable for a plurality of piece goods, wherein the arrangement of the turntable and of the storage area defines the longitudinal axis, a second conveying device coupled to the control device having a gripping means for piece goods, wherein the gripping means is movable, at least in the X and Y directions, over the storage area, so that piece goods can be arranged side by side in the storage area in the X and/or Y directions, characterized in that the first conveying device comprises a gripping means which is movable in the X, Y and Z directions. an optically transparent turntable having a support surface for piece goods extending in an X and Y direction of the apparatus, wherein the turntable cooperates with a rotary drive coupled to a control device and is rotatable about an axis of rotation extending in the Z direction, wherein the Z direction extends orthogonally to the X and Y directions, and wherein the X direction corresponds to the longitudinal axis and the Y direction corresponds to the transverse axis of the apparatus, a first conveying device for arranging a piece good on the support surface of the turntable, a first optical reading device arranged in the Z direction below the turntable and coupled to the control device for detecting the dimensions of a piece good resting on the support surface and an identifier on one side surface of a resting piece good, which side surface faces the support surface, a second optical reading device coupled to the control device for detecting the height of a piece good resting on the support surface and an identifier on a side surface of a resting piece good which side surface is orthogonal to the support surface, a storage area arranged downstream of the turntable for a plurality of piece goods, wherein the arrangement of the turntable and of the storage area defines the longitudinal axis, a second conveying device coupled to the control device having a gripping means for piece goods, wherein the gripping means is movable, at least in the X and Y directions, over the storage area, so that piece goods can be arranged side by side in the storage area in the X and/or Y directions, characterized in that the first conveying device comprises a gripping means which is movable in the X, Y and Z directions.