A computing device for content transmission comprising: one or more content encoders, each configured to encode content; a communication module coupled with the one or more content encoders, and configured to support one or more wireless networking protocols to wirelessly transmit encoded content to a plurality of display receivers (108, 116), wherein each display receiver is configured to support a display protocol; and characterized by: a content distribution and coordination engine, coupled to the communication module and the one or more content encoders, wherein the content distribution and coordination engine comprises a content distribution and coordination policy repository comprising a plurality of content distribution and coordination policies configured to coordinate the one or more content encoders and the communication module to encode and respectively distribute a plurality of contents to the plurality of display receivers in accordance with the display protocol and the wireless networking protocol; wherein the content distribution and coordination engine is configured to determine whether a number of content encoders exceeds the number of contents to be concurrently encoded, and when the number of content encoders is smaller than the number of contents, to apply a content distribution and coordination policy for enabling the contents to be concurrently encoded and distributed in parallel using the one or more content encoders; wherein the plurality of content distribution and coordination policies include provision of encoding parameters to the one or more encoders to use to encode the contents, and wherein the encoding parameters are selected in view of at least a number of contents to be concurrently encoded and distributed in parallel, interleavingly, and the number of the one or more content encoders. one or more content encoders, each configured to encode content; a communication module coupled with the one or more content encoders, and configured to support one or more wireless networking protocols to wirelessly transmit encoded content to a plurality of display receivers (108, 116), wherein each display receiver is configured to support a display protocol; and a content distribution and coordination engine, coupled to the communication module and the one or more content encoders, wherein the content distribution and coordination engine comprises a content distribution and coordination policy repository comprising a plurality of content distribution and coordination policies configured to coordinate the one or more content encoders and the communication module to encode and respectively distribute a plurality of contents to the plurality of display receivers in accordance with the display protocol and the wireless networking protocol; wherein the content distribution and coordination engine is configured to determine whether a number of content encoders exceeds the number of contents to be concurrently encoded, and when the number of content encoders is smaller than the number of contents, to apply a content distribution and coordination policy for enabling the contents to be concurrently encoded and distributed in parallel using the one or more content encoders; wherein the plurality of content distribution and coordination policies include provision of encoding parameters to the one or more encoders to use to encode the contents, and wherein the encoding parameters are selected in view of at least a number of contents to be concurrently encoded and distributed in parallel, interleavingly, and the number of the one or more content encoders.