A spark plug, comprising: an insulator having an axial hole penetrating in a direction of an axis; a center electrode inserted into the axial hole; a tubular metallic shell disposed at an outer circumference of the insulator; a ground electrode secured to a front end portion of the metallic shell, and bent to the axis side at a flexed portion; and a tip joined to a front end portion of the ground electrode to form a gap between the tip and a front end portion of the center electrode, wherein the tip is joined to the ground electrode with a part of the tip projecting from a front end face and an inner circumference-side side surface of the ground electrode, the ground electrode has a center of the front end face, the center being located at a front end side in the direction of the axis with respect to a front end of the center electrode; characterized in that L/X ≤ 1.28 is satisfied, where L (mm) represents a length of the ground electrode along a central axis of the ground electrode and X (mm) represents a projection length of the ground electrode relative to a front end face of the metallic shell along the axis, and 13.1 ≤ (S1/S2)/A is satisfied, where S1 (mm 2) represents a cross section area of a portion at a base end side with respect to a portion where the tip is joined to the ground electrode in cross section perpendicular to the central axis of the ground electrode, S2 (mm 2) represents a cross section area of the tip in cross section perpendicular to a projection direction of the tip relative to the front end of the ground electrode, and A (mm) represents a projection length of the tip relative to the front end face of the ground electrode in a longitudinal direction of the ground electrode. an insulator having an axial hole penetrating in a direction of an axis; a center electrode inserted into the axial hole; a tubular metallic shell disposed at an outer circumference of the insulator; a ground electrode secured to a front end portion of the metallic shell, and bent to the axis side at a flexed portion; and a tip joined to a front end portion of the ground electrode to form a gap between the tip and a front end portion of the center electrode, wherein the tip is joined to the ground electrode with a part of the tip projecting from a front end face and an inner circumference-side side surface of the ground electrode, the ground electrode has a center of the front end face, the center being located at a front end side in the direction of the axis with respect to a front end of the center electrode; characterized in that L/X ≤ 1.28 is satisfied, where L (mm) represents a length of the ground electrode along a central axis of the ground electrode and X (mm) represents a projection length of the ground electrode relative to a front end face of the metallic shell along the axis, and 13.1 ≤ (S1/S2)/A is satisfied, where S1 (mm 2) represents a cross section area of a portion at a base end side with respect to a portion where the tip is joined to the ground electrode in cross section perpendicular to the central axis of the ground electrode, S2 (mm 2) represents a cross section area of the tip in cross section perpendicular to a projection direction of the tip relative to the front end of the ground electrode, and A (mm) represents a projection length of the tip relative to the front end face of the ground electrode in a longitudinal direction of the ground electrode.