A method for managing the flight of an aircraft in a visual approach phase to a runway, the method being implemented by an electronic flight management system and comprising the following steps: - acquiring at least one set among a set of values of lateral visual approach trajectory parameters and a set of values of vertical visual approach trajectory parameters, at least one of said values of visual approach trajectory parameters being able to be designated by a user, each lateral visual approach trajectory parameter being chosen from among the group consisting of: the position of an initial point of the approach trajectory, an outbound heading, a length of a segment of the approach trajectory, a turn radius of the aircraft and a turning direction of the aircraft, each vertical visual approach trajectory parameter being selected from among the group consisting of: a minimum altitude of an initial point of descent (X 3) along a final approach axis and an angle of the final approach axis relative to a reference plane of the runway, - computing at least one trajectory among a lateral visual approach trajectory from the values of said lateral visual approach trajectory parameters and a vertical visual approach trajectory from the values of said vertical visual approach trajectory parameters, and - generating a visual approach trajectory to the runway from the lateral visual approach trajectory and/or the vertical visual approach trajectory. - acquiring at least one set among a set of values of lateral visual approach trajectory parameters and a set of values of vertical visual approach trajectory parameters, at least one of said values of visual approach trajectory parameters being able to be designated by a user, each lateral visual approach trajectory parameter being chosen from among the group consisting of: the position of an initial point of the approach trajectory, an outbound heading, a length of a segment of the approach trajectory, a turn radius of the aircraft and a turning direction of the aircraft, each vertical visual approach trajectory parameter being selected from among the group consisting of: a minimum altitude of an initial point of descent (X 3) along a final approach axis and an angle of the final approach axis relative to a reference plane of the runway, at least one of said values of visual approach trajectory parameters being able to be designated by a user, each lateral visual approach trajectory parameter being chosen from among the group consisting of: the position of an initial point of the approach trajectory, an outbound heading, a length of a segment of the approach trajectory, a turn radius of the aircraft and a turning direction of the aircraft, each vertical visual approach trajectory parameter being selected from among the group consisting of: a minimum altitude of an initial point of descent (X 3) along a final approach axis and an angle of the final approach axis relative to a reference plane of the runway, - computing at least one trajectory among a lateral visual approach trajectory from the values of said lateral visual approach trajectory parameters and a vertical visual approach trajectory from the values of said vertical visual approach trajectory parameters, and - generating a visual approach trajectory to the runway from the lateral visual approach trajectory and/or the vertical visual approach trajectory.