A connection destination server instruction apparatus for causing a client terminal that uses a service of a service providing system including a plurality of servers to connect to a specific server in the plurality of servers, comprising: parameter acquisition means configured to acquire a server parameter on each server of the plurality of servers; area name acquisition means (103, 104) configured to acquire an area name of a location of the client terminal based on a connection request received from the client terminal; a connection destination determination means; and connection destination instruction means configured to transmit, to the client terminal, information of the specific server determined by the connection destination determination means; characterized in that: the connection destination determination means is configured, when an area indicated by the area name belongs to a specific area, to regard one or more servers placed in the specific area in the plurality of servers to be candidates of the specific server, and to determine the specific server from the one or more servers that are the candidates by using the server parameter acquired by the parameter acquisition means; the connection destination determination means is configured to convert each of a plurality of server parameters including regional risk to a score, and to determine the specific server based on a sum of scores, and the connection destination determination means is configured to update a score of the regional risk when there is a change based on periodic checking. parameter acquisition means configured to acquire a server parameter on each server of the plurality of servers; area name acquisition means (103, 104) configured to acquire an area name of a location of the client terminal based on a connection request received from the client terminal; a connection destination determination means; and connection destination instruction means configured to transmit, to the client terminal, information of the specific server determined by the connection destination determination means; characterized in that: the connection destination determination means is configured, when an area indicated by the area name belongs to a specific area, to regard one or more servers placed in the specific area in the plurality of servers to be candidates of the specific server, and to determine the specific server from the one or more servers that are the candidates by using the server parameter acquired by the parameter acquisition means; the connection destination determination means is configured to convert each of a plurality of server parameters including regional risk to a score, and to determine the specific server based on a sum of scores, and the connection destination determination means is configured to update a score of the regional risk when there is a change based on periodic checking. the connection destination determination means is configured, when an area indicated by the area name belongs to a specific area, to regard one or more servers placed in the specific area in the plurality of servers to be candidates of the specific server, and to determine the specific server from the one or more servers that are the candidates by using the server parameter acquired by the parameter acquisition means; the connection destination determination means is configured to convert each of a plurality of server parameters including regional risk to a score, and to determine the specific server based on a sum of scores, and the connection destination determination means is configured to update a score of the regional risk when there is a change based on periodic checking.