A system for facilitating a cold chain in-transit exchange of perishable goods, the system comprising: a transport refrigeration system for the perishable goods comprising an environmentally controlled container, a transport refrigeration unit associated with the container to provide desired environmental parameters, and sensors configured to monitor transport parameters internal and external to the container and/or the transport refrigeration unit, wherein the transport parameters comprise one or more of temperature, pressure, humidity, carbon dioxide, ethylene, ozone, light exposure, speed, location, external temperature and vibrations; a storage device configured to store data associated with the perishable goods, wherein the data comprises the transport parameters; a management sub-system comprising a processor and a memory, the management sub-system coupled to the storage device, wherein the management sub-system is configured to: receive an input comprising the data associated with the perishable goods, perform a quality assessment utilizing the input during a transit period wherein the perishable goods are in-transit to an original destination in the transport refrigeration system, determine whether the cold chain in-transit exchange of the perishable goods should occur based on the quality assessment, characterized in that the management sub-system is further configured to: post the perishable goods for subsequent sale in response to determining that the cold chain in-transit exchange of the perishable goods should occur, and reroute the transport refrigeration system to a second destination in response to a subsequent sale of the perishable goods. a transport refrigeration system for the perishable goods comprising an environmentally controlled container, a transport refrigeration unit associated with the container to provide desired environmental parameters, and sensors configured to monitor transport parameters internal and external to the container and/or the transport refrigeration unit, wherein the transport parameters comprise one or more of temperature, pressure, humidity, carbon dioxide, ethylene, ozone, light exposure, speed, location, external temperature and vibrations; a storage device configured to store data associated with the perishable goods, wherein the data comprises the transport parameters; a management sub-system comprising a processor and a memory, the management sub-system coupled to the storage device, wherein the management sub-system is configured to: receive an input comprising the data associated with the perishable goods, perform a quality assessment utilizing the input during a transit period wherein the perishable goods are in-transit to an original destination in the transport refrigeration system, determine whether the cold chain in-transit exchange of the perishable goods should occur based on the quality assessment, characterized in that the management sub-system is further configured to: post the perishable goods for subsequent sale in response to determining that the cold chain in-transit exchange of the perishable goods should occur, and reroute the transport refrigeration system to a second destination in response to a subsequent sale of the perishable goods. receive an input comprising the data associated with the perishable goods, perform a quality assessment utilizing the input during a transit period wherein the perishable goods are in-transit to an original destination in the transport refrigeration system, determine whether the cold chain in-transit exchange of the perishable goods should occur based on the quality assessment, characterized in that the management sub-system is further configured to: post the perishable goods for subsequent sale in response to determining that the cold chain in-transit exchange of the perishable goods should occur, and reroute the transport refrigeration system to a second destination in response to a subsequent sale of the perishable goods. post the perishable goods for subsequent sale in response to determining that the cold chain in-transit exchange of the perishable goods should occur, and reroute the transport refrigeration system to a second destination in response to a subsequent sale of the perishable goods.