A system for attenuating sound produced by a vehicle, the system comprising: a navigation device associated with the vehicle for determining location details of the vehicle; a sound reduction unit provisioned in an exhaust assembly of the vehicle; and an Electronic Control Unit, ECU, of the vehicle communicatively coupled to the navigation device and the sound reduction unit, the ECU being configured to: detect a sound reduction location, by comparing the location details with a pre-defined location data; and operate the sound reduction unit, to attenuate sound produced by the vehicle when the sound reduction location is detected; characterized in that the sound reduction unit comprises: a plurality of sound filters, a support member comprising a plurality of provisions, rotatably mounted in the exhaust assembly, each of the plurality of the provisions configured to accommodate at least one sound filter of the plurality of sound filters such that the plurality of sound filters are rotatably mounted in the exhaust assembly of the vehicle, and an actuator coupled to the support member, wherein the actuator is operable by the ECU to rotate the support member. a navigation device associated with the vehicle for determining location details of the vehicle; a sound reduction unit provisioned in an exhaust assembly of the vehicle; and an Electronic Control Unit, ECU, of the vehicle communicatively coupled to the navigation device and the sound reduction unit, the ECU being configured to: detect a sound reduction location, by comparing the location details with a pre-defined location data; and operate the sound reduction unit, to attenuate sound produced by the vehicle when the sound reduction location is detected; characterized in that the sound reduction unit comprises: a plurality of sound filters, a support member comprising a plurality of provisions, rotatably mounted in the exhaust assembly, each of the plurality of the provisions configured to accommodate at least one sound filter of the plurality of sound filters such that the plurality of sound filters are rotatably mounted in the exhaust assembly of the vehicle, and an actuator coupled to the support member, wherein the actuator is operable by the ECU to rotate the support member. detect a sound reduction location, by comparing the location details with a pre-defined location data; and operate the sound reduction unit, to attenuate sound produced by the vehicle when the sound reduction location is detected; characterized in that the sound reduction unit comprises: a plurality of sound filters, a support member comprising a plurality of provisions, rotatably mounted in the exhaust assembly, each of the plurality of the provisions configured to accommodate at least one sound filter of the plurality of sound filters such that the plurality of sound filters are rotatably mounted in the exhaust assembly of the vehicle, and an actuator coupled to the support member, wherein the actuator is operable by the ECU to rotate the support member. a plurality of sound filters, a support member comprising a plurality of provisions, rotatably mounted in the exhaust assembly, each of the plurality of the provisions configured to accommodate at least one sound filter of the plurality of sound filters such that the plurality of sound filters are rotatably mounted in the exhaust assembly of the vehicle, and an actuator coupled to the support member, wherein the actuator is operable by the ECU to rotate the support member.