An apparatus for sending a multimedia message from a multimedia service center to a terminal incompatible with multimedia messages, the apparatus comprising: a notification module adapted to receive a notification from the multimedia service center indicating that the multimedia message is available via a message gateway, send the notification (226, 228) to the incompatible terminal via a Short Message Service Center, SMSC, and, responsive to the notification module receiving the notification from the multimedia service center indicating that the multimedia message is available, send a deferral request to the multimedia service center requesting that delivery of the multimedia message be deferred until delivery is requested; a media converter for transcoding one or more parts of the multimedia message; a retrieval module communicably coupled to the media converter, said retrieval module being adapted to: receive a retrieval request originated by the incompatible terminal, wherein the retrieval request is received from a communication device selected from a group consisting of a Wireless Application Protocol, WAP, gateway and a Web browser; request delivery of the multimedia message from the multimedia service center in response to the retrieval request from the incompatible terminal; convert the multimedia message to a converted multimedia message compatible with the incompatible terminal by determining whether the multimedia message requires transcoding and responsive to a determination that the multimedia message requires transcoding, sending the multimedia message to the media converter for transcoding and receiving the transcoded multimedia message from the media converter; and send the converted multimedia message to the incompatible terminal; and at least one processor for running the notification module, the media converter, and the retrieval module; wherein the apparatus is adapted to function as a proxy for communications between the multimedia service center and the message gateway such that incompatible messages can be transmitted between incompatible terminals. a notification module adapted to receive a notification from the multimedia service center indicating that the multimedia message is available via a message gateway, send the notification (226, 228) to the incompatible terminal via a Short Message Service Center, SMSC, and, responsive to the notification module receiving the notification from the multimedia service center indicating that the multimedia message is available, send a deferral request to the multimedia service center requesting that delivery of the multimedia message be deferred until delivery is requested; a media converter for transcoding one or more parts of the multimedia message; a retrieval module communicably coupled to the media converter, said retrieval module being adapted to: receive a retrieval request originated by the incompatible terminal, wherein the retrieval request is received from a communication device selected from a group consisting of a Wireless Application Protocol, WAP, gateway and a Web browser; request delivery of the multimedia message from the multimedia service center in response to the retrieval request from the incompatible terminal; convert the multimedia message to a converted multimedia message compatible with the incompatible terminal by determining whether the multimedia message requires transcoding and responsive to a determination that the multimedia message requires transcoding, sending the multimedia message to the media converter for transcoding and receiving the transcoded multimedia message from the media converter; and send the converted multimedia message to the incompatible terminal; and at least one processor for running the notification module, the media converter, and the retrieval module; receive a retrieval request originated by the incompatible terminal, wherein the retrieval request is received from a communication device selected from a group consisting of a Wireless Application Protocol, WAP, gateway and a Web browser; request delivery of the multimedia message from the multimedia service center in response to the retrieval request from the incompatible terminal; convert the multimedia message to a converted multimedia message compatible with the incompatible terminal by determining whether the multimedia message requires transcoding and responsive to a determination that the multimedia message requires transcoding, sending the multimedia message to the media converter for transcoding and receiving the transcoded multimedia message from the media converter; and send the converted multimedia message to the incompatible terminal; and at least one processor for running the notification module, the media converter, and the retrieval module;