A commodity experience apparatus, comprising an electronic display device and a commodity show shelf, the electronic display device being arranged on the commodity show shelf, wherein the electronic display device comprises a device main body, a display screen and a scanning device, with the display screen and the scanning device arranged on the device main body; the commodity show shelf comprises a base, a show shelf main body, a supporting frame, a top cover, and a storage shelf, with the show shelf main body and the storage shelf arranged on the base, and the supporting frame arranged on the show shelf main body; and the device main body is arranged on the base, the supporting frame is configured to support displayed commodities, each of the displayed commodities is provided with a commodity identifier, the storage shelf is configured for placement of virtual reality glasses as well as textual and graphic files of the displayed commodities, the display screen is configured to display commodity information of the displayed commodities by logging in an e-commerce platform system, and the scanning device is configured to scan the commodity identifiers of the displayed commodities, characterized in that the show shelf main body comprises a first cross rod and a second cross rod arranged opposite to each other, and a plurality of upright rods connected between the first cross rod and the second cross rod; wherein the first cross rod is arranged on the base and the second cross rod is arranged on the top cover at a position corresponding to a position where the first cross rod is provided on the base; in that the supporting frame comprises sleeves and a plurality of clamping rods arranged on the sleeves, each of the clamping rods is provided thereon with two clamping grooves, and the two clamping grooves have their respective openings in opposite direction and in a length direction of the sleeves, the openings of the clamping grooves of two adjacent clamping rods on the same upright rod face to each other, forming a space for clamping one of the displayed commodities; and in that the sleeves, corresponding one to one to the upright rods, are rotatably sleeved onto the upright rods, such that a spacing distance between the displayed commodities can be adjusted by a user by rotating the sleeves. wherein the electronic display device comprises a device main body, a display screen and a scanning device, with the display screen and the scanning device arranged on the device main body; the commodity show shelf comprises a base, a show shelf main body, a supporting frame, a top cover, and a storage shelf, with the show shelf main body and the storage shelf arranged on the base, and the supporting frame arranged on the show shelf main body; and the device main body is arranged on the base, the supporting frame is configured to support displayed commodities, each of the displayed commodities is provided with a commodity identifier, the storage shelf is configured for placement of virtual reality glasses as well as textual and graphic files of the displayed commodities, the display screen is configured to display commodity information of the displayed commodities by logging in an e-commerce platform system, and the scanning device is configured to scan the commodity identifiers of the displayed commodities, characterized in that the show shelf main body comprises a first cross rod and a second cross rod arranged opposite to each other, and a plurality of upright rods connected between the first cross rod and the second cross rod; wherein the first cross rod is arranged on the base and the second cross rod is arranged on the top cover at a position corresponding to a position where the first cross rod is provided on the base; in that the supporting frame comprises sleeves and a plurality of clamping rods arranged on the sleeves, each of the clamping rods is provided thereon with two clamping grooves, and the two clamping grooves have their respective openings in opposite direction and in a length direction of the sleeves, the openings of the clamping grooves of two adjacent clamping rods on the same upright rod face to each other, forming a space for clamping one of the displayed commodities; and in that the sleeves, corresponding one to one to the upright rods, are rotatably sleeved onto the upright rods, such that a spacing distance between the displayed commodities can be adjusted by a user by rotating the sleeves.