An application control method, performed by a sub-application, the sub-application and a native application (430, 530, 920) being run by an electronic device, the sub-application being determined through an uniform resource locator, URL, address provided by the native application (430, 530, 920) after the native application (430, 530, 920) being run, the method comprising: transmitting (S31, S1101) an object creation instruction to the native application (430, 530, 920) through a webkit (422, 520) in response to the sub-application detecting an operation request for processing a target multimedia content with respect to a processing parameter, wherein in an operating system of the electronic device, a browser component comprises a webview and the webkit (422, 520), wherein the webview is a control for displaying a web page based on the webkit (422, 520); an application code of the sub-application is loaded to the webview to run the sub-application; the object creation instruction comprises parameter information corresponding to a native object and enabling the native application (430, 530, 920) to create the native object according to the parameter information; the native object being used for processing the target multimedia content in the sub-application; determining that the native object is created by the native application (430, 530, 920), in response to receiving an object information of the native object returned by the native application (430, 530, 920) through the webkit (422, 520); transmitting an object calling instruction to the native application (430, 530, 920) according to the object information through the webkit (422, 520), so as to enable the native application (430, 530, 920) to call the native object and execute a function code of the native object to obtain an execution result comprising the processing parameter generated after processing the target multimedia content; and receiving the execution result returned by the native application (430, 530, 920) through the webkit (422, 520), and displaying the target multimedia content in the sub-application according to the processing parameter in the execution result. transmitting (S31, S1101) an object creation instruction to the native application (430, 530, 920) through a webkit (422, 520) in response to the sub-application detecting an operation request for processing a target multimedia content with respect to a processing parameter, wherein in an operating system of the electronic device, a browser component comprises a webview and the webkit (422, 520), wherein the webview is a control for displaying a web page based on the webkit (422, 520); an application code of the sub-application is loaded to the webview to run the sub-application; the object creation instruction comprises parameter information corresponding to a native object and enabling the native application (430, 530, 920) to create the native object according to the parameter information; the native object being used for processing the target multimedia content in the sub-application; in an operating system of the electronic device, a browser component comprises a webview and the webkit (422, 520), wherein the webview is a control for displaying a web page based on the webkit (422, 520); an application code of the sub-application is loaded to the webview to run the sub-application; the webview is a control for displaying a web page based on the webkit (422, 520); an application code of the sub-application is loaded to the webview to run the sub-application; the object creation instruction comprises parameter information corresponding to a native object and enabling the native application (430, 530, 920) to create the native object according to the parameter information; the native object being used for processing the target multimedia content in the sub-application; determining that the native object is created by the native application (430, 530, 920), in response to receiving an object information of the native object returned by the native application (430, 530, 920) through the webkit (422, 520); transmitting an object calling instruction to the native application (430, 530, 920) according to the object information through the webkit (422, 520), so as to enable the native application (430, 530, 920) to call the native object and execute a function code of the native object to obtain an execution result comprising the processing parameter generated after processing the target multimedia content; and receiving the execution result returned by the native application (430, 530, 920) through the webkit (422, 520), and displaying the target multimedia content in the sub-application according to the processing parameter in the execution result.