A winding device comprising: a traverse guide adapted to traverse a yarn; and a winding drum (73; 73x; 73z) adapted to rotate in contact with a cheese package to frictionally drive the package, the winding drum (73; 73x; 73z) comprising: two high-frictional portions each formed of rubber or resin and provided with a frictional surface adapted to form a portion of an outer peripheral surface of the winding drum (73; 73x; 73z), wherein at least one of a surface shape and a material of the frictional surface differs from the other portion of the outer peripheral surface, a frictional force of the frictional surface is higher than the frictional force of the other portion, and the frictional surface is arranged to make contact with an inner portion of the package located inward with respect to an end of the package, characterized in that the high-frictional portions of the winding drum (73; 73x; 73z) are arranged so as to avoid contact with both ends of the package in a winding width direction and so as to avoid a position close to the centre in the winding width of the package where a yarn is wound without being traversed by the traverse guide immediately after start of rotation of the winding drum (73; 73x; 73z) and in that the traverse stroke of the traverse guide is set to include and to be larger than an axial distance from the left end of the high-frictional portion on the left side of the winding drum (73; 73x; 73z) to the right end of the high-frictional portion on the right side of the winding drum (73; 73x; 73z). a traverse guide adapted to traverse a yarn; and a winding drum (73; 73x; 73z) adapted to rotate in contact with a cheese package to frictionally drive the package, the winding drum (73; 73x; 73z) comprising: two high-frictional portions each formed of rubber or resin and provided with a frictional surface adapted to form a portion of an outer peripheral surface of the winding drum (73; 73x; 73z), wherein at least one of a surface shape and a material of the frictional surface differs from the other portion of the outer peripheral surface, a frictional force of the frictional surface is higher than the frictional force of the other portion, and the frictional surface is arranged to make contact with an inner portion of the package located inward with respect to an end of the package, characterized in that the high-frictional portions of the winding drum (73; 73x; 73z) are arranged so as to avoid contact with both ends of the package in a winding width direction and so as to avoid a position close to the centre in the winding width of the package where a yarn is wound without being traversed by the traverse guide immediately after start of rotation of the winding drum (73; 73x; 73z) and in that the traverse stroke of the traverse guide is set to include and to be larger than an axial distance from the left end of the high-frictional portion on the left side of the winding drum (73; 73x; 73z) to the right end of the high-frictional portion on the right side of the winding drum (73; 73x; 73z). two high-frictional portions each formed of rubber or resin and provided with a frictional surface adapted to form a portion of an outer peripheral surface of the winding drum (73; 73x; 73z), wherein at least one of a surface shape and a material of the frictional surface differs from the other portion of the outer peripheral surface, a frictional force of the frictional surface is higher than the frictional force of the other portion, and the frictional surface is arranged to make contact with an inner portion of the package located inward with respect to an end of the package, characterized in that the high-frictional portions of the winding drum (73; 73x; 73z) are arranged so as to avoid contact with both ends of the package in a winding width direction and so as to avoid a position close to the centre in the winding width of the package where a yarn is wound without being traversed by the traverse guide immediately after start of rotation of the winding drum (73; 73x; 73z) and in that the traverse stroke of the traverse guide is set to include and to be larger than an axial distance from the left end of the high-frictional portion on the left side of the winding drum (73; 73x; 73z) to the right end of the high-frictional portion on the right side of the winding drum (73; 73x; 73z).