System for prioritizing navigation destinations of vehicles, comprising the following: - vehicles, each having at least one vehicle computing unit (C1, C2, C3), - a communication unit designed to receive at least one navigation request (N1, N2, N3) from at least one vehicle computing unit (C1, C2, C3), wherein at least one vehicle information is assigned to the at least one navigation request (N1, N2, N3), - an offer server on which a plurality of offers (O1, O2, O3) are stored, wherein a plurality of offer parameters, comprising an offer location, are assigned to each offer (O1, O2, O3); - a server computing unit designed a) to determine a selection of offers based on the navigation request (N1, N2, N3); b) to assign a priority value to the offers in the selection of offers, taking into account the offer parameters and the at least one vehicle information of the navigation request (N1, N2, N3); and c) to send the assigned priority values in response to the navigation request (N1, N2, N3) to the at least one vehicle computing unit (C1, C2, C3) in order to cause the at least one vehicle computing unit (C1, C2, C3) to prioritize at least one navigation destination using the priority value, wherein the at least one vehicle computing unit (C1, C2, C3) is designed to detect a number of vehicle occupants via force sensors arranged in vehicle seats and to transmit the number of vehicle occupants as vehicle information to the communication unit. - vehicles, each having at least one vehicle computing unit (C1, C2, C3), - a communication unit designed to receive at least one navigation request (N1, N2, N3) from at least one vehicle computing unit (C1, C2, C3), wherein at least one vehicle information is assigned to the at least one navigation request (N1, N2, N3), - an offer server on which a plurality of offers (O1, O2, O3) are stored, wherein a plurality of offer parameters, comprising an offer location, are assigned to each offer (O1, O2, O3); - a server computing unit designed a) to determine a selection of offers based on the navigation request (N1, N2, N3); b) to assign a priority value to the offers in the selection of offers, taking into account the offer parameters and the at least one vehicle information of the navigation request (N1, N2, N3); and c) to send the assigned priority values in response to the navigation request (N1, N2, N3) to the at least one vehicle computing unit (C1, C2, C3) in order to cause the at least one vehicle computing unit (C1, C2, C3) to prioritize at least one navigation destination using the priority value, wherein the at least one vehicle computing unit (C1, C2, C3) is designed to detect a number of vehicle occupants via force sensors arranged in vehicle seats and to transmit the number of vehicle occupants as vehicle information to the communication unit. a) to determine a selection of offers based on the navigation request (N1, N2, N3); b) to assign a priority value to the offers in the selection of offers, taking into account the offer parameters and the at least one vehicle information of the navigation request (N1, N2, N3); and c) to send the assigned priority values in response to the navigation request (N1, N2, N3) to the at least one vehicle computing unit (C1, C2, C3) in order to cause the at least one vehicle computing unit (C1, C2, C3) to prioritize at least one navigation destination using the priority value, wherein the at least one vehicle computing unit (C1, C2, C3) is designed to detect a number of vehicle occupants via force sensors arranged in vehicle seats and to transmit the number of vehicle occupants as vehicle information to the communication unit.