A vehicle decorative component comprising: a decorative main body adapted to be provided in a vehicle equipped with a device configured to transmit and receive electromagnetic waves to detect an object outside the vehicle, the decorative main body being adapted to be arranged in front of the device in a transmission direction of the electromagnetic waves to decorate the vehicle and having a transparency to the electromagnetic waves; a heating wire; and a design surface of the vehicle decorative component on a front surface in the transmission direction, wherein an area from the design surface to a position behind and separated from the design surface in the transmission direction is constituted by a transparent member transparent to the electromagnetic waves, and the heating wire is disposed on a rear surface of the transparent member in the transmission direction, the decorative main body includes a transparent base, and a decorative layer provided on a rear surface in the transmission direction of the base, the heating wire includes a metal lead, which generates heat when energized, the vehicle decorative component being characterized in that the heating wire is disposed forward in the transmission direction of the decorative layer, the heating wire further includes a coating portion made of plastic, the coating portion coating the lead, and at least an outer circumferential portion of the coating portion is constituted by a transparent coating portion, which is made of a transparent plastic, such that some of the visible light, with which the vehicle decorative component is irradiated from the front, passes through the transparent coating portion and the transparent base in order to be reflected by the decorative layer. a decorative main body adapted to be provided in a vehicle equipped with a device configured to transmit and receive electromagnetic waves to detect an object outside the vehicle, the decorative main body being adapted to be arranged in front of the device in a transmission direction of the electromagnetic waves to decorate the vehicle and having a transparency to the electromagnetic waves; a heating wire; and a design surface of the vehicle decorative component on a front surface in the transmission direction, wherein an area from the design surface to a position behind and separated from the design surface in the transmission direction is constituted by a transparent member transparent to the electromagnetic waves, and the heating wire is disposed on a rear surface of the transparent member in the transmission direction, the decorative main body includes a transparent base, and a decorative layer provided on a rear surface in the transmission direction of the base, a transparent base, and a decorative layer provided on a rear surface in the transmission direction of the base, the heating wire includes a metal lead, which generates heat when energized, the vehicle decorative component being characterized in that the heating wire is disposed forward in the transmission direction of the decorative layer, the heating wire further includes a coating portion made of plastic, the coating portion coating the lead, and at least an outer circumferential portion of the coating portion is constituted by a transparent coating portion, which is made of a transparent plastic, such that some of the visible light, with which the vehicle decorative component is irradiated from the front, passes through the transparent coating portion and the transparent base in order to be reflected by the decorative layer.