A thermally insulated container for storing a scoopable frozen confectionery and serving a scoop thereof to a consumer, and suitable for mounting within a service cart, the thermally insulated container being unpowered and comprising: • a thermally insulated housing having an inner surface, defining an enclosed insulated chamber, and an outer surface for mounting engagement with a service cart, the thermally insulated housing having at least one openable portion to allow access to the enclosed insulated chamber through both the inner and outer surfaces; • a product storage assembly, mounted within the enclosed insulated chamber, having an outer surface and an inner surface, the inner surface defining an internal product storage chamber, the internal product storage chamber being accessible via the openable portion of the thermally insulated housing, and the outer surface being substantially parallel to but spaced away from at least 90% of the surface area of the inner surface of the thermally insulated housing, the average spacing being from 1 to 10 mm; • at least one reservoir of phase change material located in the enclosed insulated chamber; • at least one scoopable frozen confectionery container support positioned in the internal product storage chamber, the frozen confectionery container support being withdrawable from the internal product storage chamber via the openable portion of the thermally insulated housing; and wherein at least one frozen confectionery container (18,20) is provided, supported on the at least one frozen confectionery container support, the frozen confectionery container comprising a removable lid, and containing a source of scoopable frozen confectionery; the arrangement being such that in use, the openable portion can be opened to permit the withdrawal of the frozen confectionery container support and the frozen confectionery container from the internal product storage chamber, the lid of the frozen confectionery container being removable to expose the scoopable frozen confectionery, for enabling a scooped serving of the frozen confectionery to be removed from the source of scoopable frozen confectionery and serving to a consumer. • a thermally insulated housing having an inner surface, defining an enclosed insulated chamber, and an outer surface for mounting engagement with a service cart, the thermally insulated housing having at least one openable portion to allow access to the enclosed insulated chamber through both the inner and outer surfaces; • a product storage assembly, mounted within the enclosed insulated chamber, having an outer surface and an inner surface, the inner surface defining an internal product storage chamber, the internal product storage chamber being accessible via the openable portion of the thermally insulated housing, and the outer surface being substantially parallel to but spaced away from at least 90% of the surface area of the inner surface of the thermally insulated housing, the average spacing being from 1 to 10 mm; • at least one reservoir of phase change material located in the enclosed insulated chamber; • at least one scoopable frozen confectionery container support positioned in the internal product storage chamber, the frozen confectionery container support being withdrawable from the internal product storage chamber via the openable portion of the thermally insulated housing; and wherein at least one frozen confectionery container (18,20) is provided, supported on the at least one frozen confectionery container support, the frozen confectionery container comprising a removable lid, and containing a source of scoopable frozen confectionery; the arrangement being such that in use, the openable portion can be opened to permit the withdrawal of the frozen confectionery container support and the frozen confectionery container from the internal product storage chamber, the lid of the frozen confectionery container being removable to expose the scoopable frozen confectionery, for enabling a scooped serving of the frozen confectionery to be removed from the source of scoopable frozen confectionery and serving to a consumer.