Input method, in particular in a motor vehicle, with haptic feedback, comprising the following steps: presentation of at least one virtual operator control element on a user programmable touch-sensitive display device, sensing of a touch position on the user programmable touch-sensitive display device, selection of a function via the touch position, sensing of a contact pressure force on the user programmable touch-sensitive display device, initiation of the selected function when a first force threshold is exceeded, output of haptic feedback, wherein temporally and locally adjacent touch positions are combined to form touch traces and the touch traces are classified according to touch gestures, characterized in that functions are divided into touch functions and operator control element functions (101, 102), wherein one of the operator control element functions is associated with the at least one virtual operator control element, and the one operator control element function is selected when the touch positions, during a stipulated time interval, are located in the initiation region of the at least one virtual operator control element with which the operator control element function is associated, and the one operator control element function is initiated when the first force threshold is exceeded while the one operator control element function is selected, wherein this exceeding of the first force threshold prompts haptic feedback to be output, and a subsequent drop below a second force threshold is followed by further haptic feedback, which is different than the first, being output, and in that at least one second initiation region on the user programmable touch-sensitive display device has at least one associated touch function that is initiated by a stipulated touch gesture. presentation of at least one virtual operator control element on a user programmable touch-sensitive display device, sensing of a touch position on the user programmable touch-sensitive display device, selection of a function via the touch position, sensing of a contact pressure force on the user programmable touch-sensitive display device, initiation of the selected function when a first force threshold is exceeded, output of haptic feedback, wherein temporally and locally adjacent touch positions are combined to form touch traces and the touch traces are classified according to touch gestures, characterized in that functions are divided into touch functions and operator control element functions (101, 102), wherein one of the operator control element functions is associated with the at least one virtual operator control element, and the one operator control element function is selected when the touch positions, during a stipulated time interval, are located in the initiation region of the at least one virtual operator control element with which the operator control element function is associated, and the one operator control element function is initiated when the first force threshold is exceeded while the one operator control element function is selected, wherein this exceeding of the first force threshold prompts haptic feedback to be output, and a subsequent drop below a second force threshold is followed by further haptic feedback, which is different than the first, being output, and in that at least one second initiation region on the user programmable touch-sensitive display device has at least one associated touch function that is initiated by a stipulated touch gesture.