An apparatus for associating a location point with a named area datum on a digital map, the apparatus comprising: a geographic feature harvesting module arranged to access a digital map database and collect, when in use, geographic feature information associated with a predetermined named area datum; a data assessment module arranged to receive the geographic feature information collected by the geographic feature harvesting module and to evaluate the geographic feature information collected in respect of at least one attribute of each geographic feature associated with the geographic feature information, wherein the data assessment module is further arranged to calculate a geographic feature score; and a selection module arranged to select a geographic feature from the geographic features evaluated, the selection being in accordance with a predetermined criterion associated with the evaluation of the geographic feature information and the associated geographic feature score; wherein the selected geographic feature is a node located at a point along a road segment or a landmark; and wherein the selection module is further configured to, when the selected geographic feature having a highest score does not have a geographic feature score equal to another geographic feature: obtain location point information from the geographic feature information of the selected geographic feature; and associate the named area datum with the obtained location point information, and when the selected geographic feature having a highest score has a geographic feature score equal to another geographic feature: apply a tie-break criterion to the selected geographic feature and the another geographic feature; obtain location point information from the geographic feature information of the selected geographic feature winner of the tie-break; and associate the named area datum with the obtained location point information. a geographic feature harvesting module arranged to access a digital map database and collect, when in use, geographic feature information associated with a predetermined named area datum; a data assessment module arranged to receive the geographic feature information collected by the geographic feature harvesting module and to evaluate the geographic feature information collected in respect of at least one attribute of each geographic feature associated with the geographic feature information, wherein the data assessment module is further arranged to calculate a geographic feature score; and a selection module arranged to select a geographic feature from the geographic features evaluated, the selection being in accordance with a predetermined criterion associated with the evaluation of the geographic feature information and the associated geographic feature score; wherein the selected geographic feature is a node located at a point along a road segment or a landmark; and wherein the selection module is further configured to, when the selected geographic feature having a highest score does not have a geographic feature score equal to another geographic feature: obtain location point information from the geographic feature information of the selected geographic feature; and associate the named area datum with the obtained location point information, and obtain location point information from the geographic feature information of the selected geographic feature; and associate the named area datum with the obtained location point information, and when the selected geographic feature having a highest score has a geographic feature score equal to another geographic feature: apply a tie-break criterion to the selected geographic feature and the another geographic feature; obtain location point information from the geographic feature information of the selected geographic feature winner of the tie-break; and associate the named area datum with the obtained location point information. apply a tie-break criterion to the selected geographic feature and the another geographic feature; obtain location point information from the geographic feature information of the selected geographic feature winner of the tie-break; and associate the named area datum with the obtained location point information.