A printing method for transferring an applied ink on a UV transmissible transfer medium to a printing target, the method comprising: a first applying step of applying a UV curable resin-containing ink through an inkjet head to the transfer medium that is a elastic sheet-like member deformable to conform to the shape of the printing target, and forming an image layer on the transfer medium; a first curing step of UV irradiating and curing the image layer; a second applying step of applying a UV curable resin-containing adhesive through an inkjet head to at least a part of the image layer after the first curing step, and forming an adhesive layer on the image layer; a second curing step of UV irradiating and curing the adhesive layer; a transfer step of attaching the adhesive layer to the printing target after the second curing step, and transferring the image layer to the printing target; characterized in that: the first curing step irradiates and cures the image layer incompletely such as to make the adhesion between the image layer and the adhesive layer stronger; the second curing step irradiates and cures the adhesive layer to such an extent as to maintain the adhesiveness of the adhesive layer enough to attach the image layer to the printing target, while the adhesive layer is being formed on the image layer; and the printing method further comprises a third curing step of UV irradiating and further curing the adhesive layer through the transfer medium and image layer from the side of the transfer medium while the latter is being attached to the printing target. a first applying step of applying a UV curable resin-containing ink through an inkjet head to the transfer medium that is a elastic sheet-like member deformable to conform to the shape of the printing target, and forming an image layer on the transfer medium; a first curing step of UV irradiating and curing the image layer; a second applying step of applying a UV curable resin-containing adhesive through an inkjet head to at least a part of the image layer after the first curing step, and forming an adhesive layer on the image layer; a second curing step of UV irradiating and curing the adhesive layer; a transfer step of attaching the adhesive layer to the printing target after the second curing step, and transferring the image layer to the printing target; characterized in that: the first curing step irradiates and cures the image layer incompletely such as to make the adhesion between the image layer and the adhesive layer stronger; the second curing step irradiates and cures the adhesive layer to such an extent as to maintain the adhesiveness of the adhesive layer enough to attach the image layer to the printing target, while the adhesive layer is being formed on the image layer; and the printing method further comprises a third curing step of UV irradiating and further curing the adhesive layer through the transfer medium and image layer from the side of the transfer medium while the latter is being attached to the printing target. the first curing step irradiates and cures the image layer incompletely such as to make the adhesion between the image layer and the adhesive layer stronger; the second curing step irradiates and cures the adhesive layer to such an extent as to maintain the adhesiveness of the adhesive layer enough to attach the image layer to the printing target, while the adhesive layer is being formed on the image layer; and the printing method further comprises a third curing step of UV irradiating and further curing the adhesive layer through the transfer medium and image layer from the side of the transfer medium while the latter is being attached to the printing target.