A label assembly wound in a roll comprising: a facestock layer having an upper surface and a lower surface; an adhesive layer having an upper surface and a lower surface, the upper surface of the adhesive disposed adjacent to the lower surface of the facestock layer; a tack varnish layer overlying the upper surface of the facestock layer; a liner assembly comprising a release liner overlying the adhesive layer, the release liner comprising a liner layer having an upper surface and a lower surface, the upper surface comprising a release coating layer, the release coating layer being disposed adjacent to the adhesive layer; and a tack coating layer overlying the lower surface of the liner layer, wherein the tack coating layer is disposed adjacent to the tack varnish layer, wherein a bond force between the tack coating layer and the tack varnish layer is greater than a bond force between the adhesive layer and the release coating layer, such that when the roll is unwound, the label assembly having a second configuration from the top down of: the adhesive layer; the label facestock; the tack varnish layer (118; the tack coating layer; the liner layer; and the release coating layer, and wherein, when applied to a target substrate, the adhesive exhibits a bond force with the target substrate that is greater than a bond force between the tack varnish layer and the tack coating layer, such that the liner assembly is detachable from the label assembly. a facestock layer having an upper surface and a lower surface; an adhesive layer having an upper surface and a lower surface, the upper surface of the adhesive disposed adjacent to the lower surface of the facestock layer; a tack varnish layer overlying the upper surface of the facestock layer; a liner assembly comprising a release liner overlying the adhesive layer, the release liner comprising a liner layer having an upper surface and a lower surface, the upper surface comprising a release coating layer, the release coating layer being disposed adjacent to the adhesive layer; and a tack coating layer overlying the lower surface of the liner layer, wherein the tack coating layer is disposed adjacent to the tack varnish layer, wherein a bond force between the tack coating layer and the tack varnish layer is greater than a bond force between the adhesive layer and the release coating layer, such that when the roll is unwound, the label assembly having a second configuration from the top down of: the adhesive layer; the label facestock; the tack varnish layer (118; the tack coating layer; the liner layer; and the release coating layer, and wherein, when applied to a target substrate, the adhesive exhibits a bond force with the target substrate that is greater than a bond force between the tack varnish layer and the tack coating layer, such that the liner assembly is detachable from the label assembly. the adhesive layer; the label facestock; the tack varnish layer (118; the tack coating layer; the liner layer; and the release coating layer, and wherein, when applied to a target substrate, the adhesive exhibits a bond force with the target substrate that is greater than a bond force between the tack varnish layer and the tack coating layer, such that the liner assembly is detachable from the label assembly.