An industrial automation display, comprising: a substantially transparent display panel (104; 404; 604; 804) affixable to a rotatable cabinet door, the substantially transparent display panel associated with and in view of an industrial automation process portion; a touch panel formed as part of the substantially transparent display panel on two sides of the substantially transparent display panel and configured to receive a touch input from an operator; a light-control layer (120; 620) formed as part of the substantially transparent display panel; and a display controller (150; 605; 1050) coupled to the light-control layer, with the display controller configured to: receive industrial automation data (157; 657) related to the industrial automation process portion, generate industrial automation display data (158; 658) using at least a portion of the industrial automation data, and display the industrial automation display data on the light-control layer of the substantially transparent display panel and in a display orientation based on which of the two sides receives an operator touch interaction, wherein the industrial automation display data is viewable in conjunction with the industrial automation process portion, and wherein the display controller is further configured to switch an active side of the substantially transparent display panel based on an input from a door open/close sensor. a substantially transparent display panel (104; 404; 604; 804) affixable to a rotatable cabinet door, the substantially transparent display panel associated with and in view of an industrial automation process portion; a touch panel formed as part of the substantially transparent display panel on two sides of the substantially transparent display panel and configured to receive a touch input from an operator; a light-control layer (120; 620) formed as part of the substantially transparent display panel; and a display controller (150; 605; 1050) coupled to the light-control layer, with the display controller configured to: receive industrial automation data (157; 657) related to the industrial automation process portion, generate industrial automation display data (158; 658) using at least a portion of the industrial automation data, and display the industrial automation display data on the light-control layer of the substantially transparent display panel and in a display orientation based on which of the two sides receives an operator touch interaction, receive industrial automation data (157; 657) related to the industrial automation process portion, generate industrial automation display data (158; 658) using at least a portion of the industrial automation data, and display the industrial automation display data on the light-control layer of the substantially transparent display panel and in a display orientation based on which of the two sides receives an operator touch interaction, wherein the industrial automation display data is viewable in conjunction with the industrial automation process portion, and wherein the display controller is further configured to switch an active side of the substantially transparent display panel based on an input from a door open/close sensor.