A content receiving apparatus comprising: a signal receiver to receive a video signal, an audio signal corresponding to the video signal and closed-caption data of the video signal; a communicator to communicate with a display apparatus; and a processor configured: to receive characteristic information of the display apparatus from the display apparatus; to determine whether the received closed-caption data has an error, based on the received closed-caption data being identified as having no error, to determine whether the display apparatus is able to process the closed-caption data received through the signal receiver based on the received characteristic information; based on the display apparatus being identified as being unable to process the received closed-caption data, to select a closed-caption format from among a plurality of closed-caption formats supported by the display apparatus based on the received characteristic information; to convert a format of the received closed-caption data into the selected closed-caption format; to transmit the closed-caption data having the converted format together with the video signal to the display apparatus; and based on the received closed-caption data being identified as having an error, to transmit the video signal and closed-caption data derived from the audio signal corresponding to the video signal to the display apparatus. a signal receiver to receive a video signal, an audio signal corresponding to the video signal and closed-caption data of the video signal; a communicator to communicate with a display apparatus; and a processor configured: to receive characteristic information of the display apparatus from the display apparatus; to determine whether the received closed-caption data has an error, based on the received closed-caption data being identified as having no error, to determine whether the display apparatus is able to process the closed-caption data received through the signal receiver based on the received characteristic information; based on the display apparatus being identified as being unable to process the received closed-caption data, to select a closed-caption format from among a plurality of closed-caption formats supported by the display apparatus based on the received characteristic information; to convert a format of the received closed-caption data into the selected closed-caption format; to transmit the closed-caption data having the converted format together with the video signal to the display apparatus; and based on the received closed-caption data being identified as having an error, to transmit the video signal and closed-caption data derived from the audio signal corresponding to the video signal to the display apparatus. to receive characteristic information of the display apparatus from the display apparatus; to determine whether the received closed-caption data has an error, based on the received closed-caption data being identified as having no error, to determine whether the display apparatus is able to process the closed-caption data received through the signal receiver based on the received characteristic information; based on the display apparatus being identified as being unable to process the received closed-caption data, to select a closed-caption format from among a plurality of closed-caption formats supported by the display apparatus based on the received characteristic information; to convert a format of the received closed-caption data into the selected closed-caption format; to transmit the closed-caption data having the converted format together with the video signal to the display apparatus; and based on the received closed-caption data being identified as having an error, to transmit the video signal and closed-caption data derived from the audio signal corresponding to the video signal to the display apparatus.