An adhesive tape cartridge comprising: a housing; and an adhesive tape roll that is disposed in said housing and winds an adhesive tape, said adhesive tape comprising: a base layer (151;151A); and a first adhesive layer that comprises an adhesive and is disposed on one side of said base layer (151;151A) in a thickness direction, a pigment being added to said adhesive of said first adhesive layer, a volume ratio of said pigment in said first adhesive layer being equal to or greater than 1% and less than 5%, and a thickness of said first adhesive layer being 15 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 5% and less than 10%, and the thickness of said first adhesive layer being 20 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 10% and less than 15%, and the thickness of said first adhesive layer being 25 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 15% and less than 20%, and the thickness of said first adhesive layer being 30 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 20% and less than 25%, and the thickness of said first adhesive layer being 35 μm to 100 μm, wherein said pigment in said first adhesive layer is a glitter pigment; optionally wherein said glitter pigment is a pigment that is formed by coating at least one of titanium oxide, iron oxide, and a solid pigment as a color material thereof on a surface of a core material comprising at least one of lepidolite, glass, alumina, and a metal. a housing; and an adhesive tape roll that is disposed in said housing and winds an adhesive tape, said adhesive tape comprising: a base layer (151;151A); and a first adhesive layer that comprises an adhesive and is disposed on one side of said base layer (151;151A) in a thickness direction, a pigment being added to said adhesive of said first adhesive layer, a volume ratio of said pigment in said first adhesive layer being equal to or greater than 1% and less than 5%, and a thickness of said first adhesive layer being 15 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 5% and less than 10%, and the thickness of said first adhesive layer being 20 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 10% and less than 15%, and the thickness of said first adhesive layer being 25 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 15% and less than 20%, and the thickness of said first adhesive layer being 30 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 20% and less than 25%, and the thickness of said first adhesive layer being 35 μm to 100 μm, wherein said pigment in said first adhesive layer is a glitter pigment; optionally wherein said glitter pigment is a pigment that is formed by coating at least one of titanium oxide, iron oxide, and a solid pigment as a color material thereof on a surface of a core material comprising at least one of lepidolite, glass, alumina, and a metal. a base layer (151;151A); and a first adhesive layer that comprises an adhesive and is disposed on one side of said base layer (151;151A) in a thickness direction, a pigment being added to said adhesive of said first adhesive layer, a volume ratio of said pigment in said first adhesive layer being equal to or greater than 1% and less than 5%, and a thickness of said first adhesive layer being 15 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 5% and less than 10%, and the thickness of said first adhesive layer being 20 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 10% and less than 15%, and the thickness of said first adhesive layer being 25 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 15% and less than 20%, and the thickness of said first adhesive layer being 30 μm to 100 μm, or the volume ratio of said pigment in said first adhesive layer being equal to or greater than 20% and less than 25%, and the thickness of said first adhesive layer being 35 μm to 100 μm, wherein said pigment in said first adhesive layer is a glitter pigment; optionally wherein said glitter pigment is a pigment that is formed by coating at least one of titanium oxide, iron oxide, and a solid pigment as a color material thereof on a surface of a core material comprising at least one of lepidolite, glass, alumina, and a metal.