A display control apparatus comprising: touch detection means capable of detecting an touch operation on a display surface of a display unit; image switching means configured to perform, in a case where a touch position of a first touch detected by the touch detection means is moved in a first direction within a first area of the display surface, wherein the first direction is an X axis direction of the display unit, a first image switching operation which is to switch an image to be displayed on the display unit from a first image to a second image that is listed next to the first image, and performs, in a case where the touch position of a second touch detected by the touch detection means is moved in the first direction within a second area whose longitudinal direction is the first direction and which is different from the first area, a second image switching operation which is capable of switching the image to be displayed on the display unit from the first image to an image listed farther from an image listed next to the first image in response to one moving operation of the touch position of the second touch and the image to be switched to differs according to the movement amount of the touch position of the second touch characterized in that, the display control apparatus further comprises control means configured to control not to perform the second image switching operation in a case where the touch position of the second touch is moved in the first direction after the second touch is detected in the second area and, when the touch position of the second touch is moved from the second area into the first area, an angle of a moving direction of the touch position of the second touch is greater than a predetermined angle with respect to the first direction, and a moving speed of the touch position of the second touch is faster than a predetermined speed. touch detection means capable of detecting an touch operation on a display surface of a display unit; image switching means configured to perform, in a case where a touch position of a first touch detected by the touch detection means is moved in a first direction within a first area of the display surface, wherein the first direction is an X axis direction of the display unit, a first image switching operation which is to switch an image to be displayed on the display unit from a first image to a second image that is listed next to the first image, and performs, in a case where the touch position of a second touch detected by the touch detection means is moved in the first direction within a second area whose longitudinal direction is the first direction and which is different from the first area, a second image switching operation which is capable of switching the image to be displayed on the display unit from the first image to an image listed farther from an image listed next to the first image in response to one moving operation of the touch position of the second touch and the image to be switched to differs according to the movement amount of the touch position of the second touch characterized in that, the display control apparatus further comprises control means configured to control not to perform the second image switching operation in a case where the touch position of the second touch is moved in the first direction after the second touch is detected in the second area and, when the touch position of the second touch is moved from the second area into the first area, an angle of a moving direction of the touch position of the second touch is greater than a predetermined angle with respect to the first direction, and a moving speed of the touch position of the second touch is faster than a predetermined speed.