A method performed by an electronic device, the method comprising: displaying a recommendation on the electronic device to create a custom notification for at least one communication type; enabling the custom notification to be created for the at least one communication type, wherein the recommendation is determined using usage data associated with the at least one communication type; and i: wherein the at least one communication type comprises communications with a contact or group of contacts, and the usage data indicative of frequent communications using several media with a particular contact that is within a particular group of contacts is used to determine that the contact is a contact for which a custom notification is made to allow a user to distinguish communications with that contact, and generating a second recommendation to harmonize or apply customizations to the rest of the particular group of contacts; and/or ii: wherein the at least one communication type comprises communications for an application, the usage data indicative of frequent usage of a particular application is used to determine that the application is designated as "heavily used" and for which the custom notification is made to allow a user to distinguish communications associated with that application, and generating a second recommendation to harmonize or apply customizations to the rest of a particular group of contacts. displaying a recommendation on the electronic device to create a custom notification for at least one communication type; enabling the custom notification to be created for the at least one communication type, wherein the recommendation is determined using usage data associated with the at least one communication type; and i: wherein the at least one communication type comprises communications with a contact or group of contacts, and the usage data indicative of frequent communications using several media with a particular contact that is within a particular group of contacts is used to determine that the contact is a contact for which a custom notification is made to allow a user to distinguish communications with that contact, and i: wherein the at least one communication type comprises communications with a contact or group of contacts, and the usage data indicative of frequent communications using several media with a particular contact that is within a particular group of contacts is used to determine that the contact is a contact for which a custom notification is made to allow a user to distinguish communications with that contact, and generating a second recommendation to harmonize or apply customizations to the rest of the particular group of contacts; and/or ii: wherein the at least one communication type comprises communications for an application, the usage data indicative of frequent usage of a particular application is used to determine that the application is designated as "heavily used" and for which the custom notification is made to allow a user to distinguish communications associated with that application, and generating a second recommendation to harmonize or apply customizations to the rest of a particular group of contacts.