A system for creating media content for playout, the system comprising: means for receiving a notification from a traffic system to create a task in respect of a media asset; an operation workplace to create a source asset and a target asset in respect of the media asset, wherein the media asset is an electronic dataset that includes essence and metadata (14, 18, 22, 26); an ingest application to record audio and video content of the source asset in high resolution; an ingest workplace to ingest the audio and video content of the source asset after the content is recorded by the ingest application in high resolution and link the ingested audio and video content as source content to the source asset the system being arranged to create a low resolution copy of the source content from the ingested source content and link the low resolution copy of the source content to the source asset; a trim workplace configured to: create, by at least one processor of the trim workplace, an adjusted low resolution copy of the source content by trimming the low resolution copy of the source content to fit a target duration length of playout, create, by the at least one processor of the trim workplace, a new high resolution content which conforms to the adjusted low resolution copy of the source content, delete, by the at least one processor of the trim workplace, the source content and the low resolution copy of the source content, associate, by the at least one processor of the trim workplace, the new high resolution content with the target asset; wherein the system is further arranged to store the new high resolution content in an archive and send a notification to the traffic system indicating that the target asset is ready for playout. means for receiving a notification from a traffic system to create a task in respect of a media asset; an operation workplace to create a source asset and a target asset in respect of the media asset, wherein the media asset is an electronic dataset that includes essence and metadata (14, 18, 22, 26); an ingest application to record audio and video content of the source asset in high resolution; an ingest workplace to ingest the audio and video content of the source asset after the content is recorded by the ingest application in high resolution and link the ingested audio and video content as source content to the source asset the system being arranged to create a low resolution copy of the source content from the ingested source content and link the low resolution copy of the source content to the source asset; a trim workplace configured to: create, by at least one processor of the trim workplace, an adjusted low resolution copy of the source content by trimming the low resolution copy of the source content to fit a target duration length of playout, create, by the at least one processor of the trim workplace, a new high resolution content which conforms to the adjusted low resolution copy of the source content, delete, by the at least one processor of the trim workplace, the source content and the low resolution copy of the source content, associate, by the at least one processor of the trim workplace, the new high resolution content with the target asset; create, by at least one processor of the trim workplace, an adjusted low resolution copy of the source content by trimming the low resolution copy of the source content to fit a target duration length of playout, create, by the at least one processor of the trim workplace, a new high resolution content which conforms to the adjusted low resolution copy of the source content, delete, by the at least one processor of the trim workplace, the source content and the low resolution copy of the source content, associate, by the at least one processor of the trim workplace, the new high resolution content with the target asset; wherein the system is further arranged to store the new high resolution content in an archive and send a notification to the traffic system indicating that the target asset is ready for playout.