Press Release: KL East Mall Raises Over RM60,000 for Children with Autism From B40 Families-

-Funds raised to benefit 50 children with autism from B40 families will be channelled  through Yayasan Pendidikan Insani, a foundation that provides affordable care, education  and therapy for children with autism from low-income families;

– The
‘Indahnya Syawal, Kemeriahan Dirai’
campaign is KL East Mall’s first Hari Raya  Aidilfitri campaign since it opened in November 2020.

KUALA LUMPUR, 3 JUNE 2021
– Sime Darby Property Berhad (“Sime Darby Property” or  “Company”) is pleased to announce the success of KL East Mall’s inaugural Hari Raya Aidilfitri  campaign which has raised over RM60,000 to benefit children with autism from B40 families.  KL East Mall is Sime Darby Property’s first wholly owned mall which was opened in November  2020.

At the launch of KL East Mall’s inaugural Hari Raya Aidilfitri campaign, ‘
Indahnya Syawal,  Kemeriahan Dirai’
on 9 April 2021, the Company announced its partnership with Yayasan  Pendidikan Insani, a not-for-profit foundation that provides affordable care, education and  therapy for children with autism from low-income families, with an initial aim to raise RM50,000  for the cause.

Sime Darby Property’s Group Managing Director, Dato’ Azmir Merican said that the Company  has always supported causes that not only benefit the community but also bring greater  awareness and are educational to the public.

“On top of raising funds for the deserving children, the aim of the campaign is to help the public  to better understand autism and the challenges faced by the children. Through this campaign,  we have managed to raise awareness and we are encouraged with the participation from our  tenants and patrons throughout the campaign period. Thank you to everyone who contributed  generously to this cause, allowing us to exceed our initial fundraising target even during this  challenging time,” he said.

The ‘
Indahnya Syawal, Kemeriahan Dirai’
campaign’s success can be attributed to shoppers  who donated a minimum of RM10 to colour a piece of puzzle from a large artwork or contribute a minimum of RM35 to receive an exclusive tote bag designed by Malaysian fashion brand  Fiziwoo and renowned celebrity Datuk Chef Wan. Habib Jewels, which officially opened its  doors at KL East Mall in April also contributed 100% proceeds from the sales of 300 pieces of  limited-edition pure gold wafers worth RM118 each to the cause.

Sime Darby Property is guided by its Environmental, Social and Governance (“ESG”)  commitments which are aligned with the United Nation’s Sustainable Development Goals (UN  SDGs) via 18 Sustainability Goals targeted to be achieved by 2030.

The Company actively organises initiatives that benefit different-abled children, namely the  “Run with Autism” campaign held in February last year. Sime Darby Property has also built  Malaysia’s first “Inclusive Playground” in the City of Elmina, its flagship township in Shah Alam,  Selangor to level the playing field for children of all abilities.

—
END OF PRESS RELEASE
—

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Press Release: KSK LAND Becomes The First Malaysian Developer To Use Delve By Sidewalk Labs, The Global Urban Innovation Company

KUALA LUMPUR, 12 August 2021 –
 KSK Land, Malaysia’s leading lifestyle property company and a wholly-owned subsidiary of KSK Group Berhad, is excited to announce that it will be the first company in Malaysia to use
Delve
 in its development process. Created by Sidewalk Labs, a New York-based urban innovation company, Delve is a software product that uses generative design and AI to help developers create better neighbourhoods faster, with less risk. KSK Land will use Delve to drive smart, sustainable developments through real-time data-driven feasibility and massing studies.

Delve is a digital master planning tool that uses machine learning and computational design to enable developers to optimize their urban plans for multi-dimensional outcomes. By generating a multitude of valid design options and quantitative analysis for a range of project scenarios, Delve augments decision making within a development process, thereby allowing development teams to proceed with better information, in less time, with fewer redesigns and better quality-of-life outcomes that maximize returns.

The application of Delve will help power the development of KSK Land’s own data-driven AI pricing engine by KSK City Labs, a newly set-up data and tech arm of KSK Land, which will enable the company to customise pricing for each unit based on the personalisation of every individual unit offering and its characteristics, including the sunlight exposure hours, a wellness-driven variable that differs from one unit to another.

“As a lifestyle and design property company, we constantly struggle with making thousands of decisions whilst juggling between dozens of variables that contribute to a homeowner’s quality of life. These decisions that are made early in the process, especially in the master-planning stage, may lead to unforeseen impacts later on or even spell the make or break of a project’s financial and marketing viability,” said Joanne Kua, Chief Executive Officer of KSK Group and Managing Director of KSK Land, “With Delve, we will be able to discover the design option that delivers the most optimal and sustainable lifestyle outcomes for our customers.”

As part of KSK Land’s technology roadmap, Delve opens up the possibility for the company to develop cutting-edge yet practical designs which prioritises sustainability and wellness elements. The software helps to determine the best design options to maximise energy efficiency by optimising sunlight exposure and enhancing walkability to amenities to lower vehicles reliance in an effort to reduce carbon emissions. This will also allow KSK Land to drive sustainable developments in the future in line with Malaysia’s Low Carbon Cities Framework.

“Sidewalk Labs is committed to radically improving the quality of life in cities for all. Delve helps achieve this through holistic, quantitative, and transparent urban design,” said Okalo Ikhena, Co-Head of Delve, Sidewalk Labs. “KSK Land is a leader that continues pushing boundaries of development in Southeast Asia and around the world. We are excited to see how much further they can drive the priority outcomes that matter to the communities they operate in through their use of Delve.”

KSK Land DELVE_PIC 001_Introducing Delve by Sidewalk Labs:

Created by Sidewalk Labs, Delve is a digital master planning tool that uses machine learning and computational design to generate hundreds of valid design options, and provides a score to rank the best ones based on the priority outcomes. This will enable developers to optimise urban planning with better information, in less time, with fewer redesigns and better quality-of-life outcomes that maximize returns.

– End of Press Release –

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Press Release: KSL Esplanade Mall Unveils It’s Key Partners

KSL Esplanade Mall, a project of KSL City Management (a wholly subsidiary of KSL Holdings Berhad) is look up to change the landscape of South Klang by unveiling their confirmed tenants which slated to open in 2021. The inaugural ceremony took place in One World Hotel, Petaling Jaya. Total of 65% from 650,000 square feet is tenanted with the presence of more than 100 brands.

Through the collaboration between a dynamic developer and powerful brands name, KSL Esplanade will also be complemented by over 300 local and international stores and a number of large format retailers. It also offers efficient access to over 3000 car parks from the four-storey building, easily connected to nearby roads, towns, major highways as well as near to the Light Rail Transit (LRT) of Johan Setia. Embracing a mantra of “More than Just A Mall, it is implemented and delivered through key components of shopping, dining, entertainment and public park as well as the alfresco dining that connects the mall to the park.

Mr Patrick Khoo, The Project Director of KSL City Management said ; “The signing of all its major retailers articulates the confidence the market has in KSL Esplanade Mall. Our dedicated team has carried out a detailed research and planning on the right mix responsive to the needs and expectations of the target market. The Shopping Mall not only give impact on social economic but also community upliftment perspective where 1,600 job opportunities will be created to the locals. We want our township to be the place where people live and work here.

He also added that “being unique to KSL Esplanade Mall, would not only attract people within the catchment area, but also providing broad appeal to draw customers across Klang Valley, with a focus on South Klang, as next destination hub for shopping.”

Commenting on the current market challenges, Mr Patrick believe that it is crucial for mall to provide a creative and attractive shopping environment for all types of shoppers. Taking consideration of putting every little thing together, KSL Esplanade Mall will provide immersive retail experience to the shoppers”, added Patrick Khoo.

The anchor tenants of the Shopping Mall including of TGV Cinemas, Daiso, EnerG X Park, Loon Sing Restaurant, Houzone, Next Gen, Mr. D.I.Y, Happy Fish Swim School, Ashley Furniture HomeStore, Tone & Mann, Karaoke Manekineko, F.O.S and ToyWorld. Also being unveiled, the tenants from specialty stores, food & beverages outlets, fashion as well as entertainment attractions.

“We are also close to securing a group of renowned partners for the remaining retail space. We are confident to meet our target within 16 months to the opening” says Mr Patrick Khoo ending the interview.

— End of Press Release —

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Press Release: Malaysia 100YC Programme

Ever wondered what it will be like to live in the city in the future? How about letting the next generation of working professionals tell us about it?

UNIVERSITIES VISUALISE A BETTER FUTURE FOR
MALAYSIA CITIES

Malaysia
100YC (Year Cities) concludes with students presenting their ideas, solutions and
concepts to address the challenges of future urban living in Malaysia

Kuala
Lumpur, February 20, 2018:

The Malaysia 100YC Grand Finale Exhibition was held in conjunction with
Malaysia Urban Forum 2019 today at the Kuala Lumpur Convention Center. The exhibition
was officiated by UN-Habitat Executive Director, Her Excellency Dato’ Seri
Maimunah Mohd Sharif and the Secretary General for the Ministry of Urban
Wellbeing, Housing and Local Government (KPKT), Dato’ Sri Haji Mohammad Bin
Mentek.

The exhibition saw 11 local universities
presenting their ideas and urban solutions for Malaysia’s cities up to 100
years into the future.

A collaboration by Urbanice Malaysia, a
Centre of Excellence under Ministry of Urban Wellbeing, Housing and Local
Government (KPKT) together with key partners Nextdor Property Communications
Sdn Bhd and Think City Sdn Bhd, the Malaysia 100YC programme was inspired and
adapted from the Malaysia Biennial 100YC programme.

Speaking at the launch, Her Excellency
Dato’ Seri Maimunah Mohd Sharif said that young people are not only the leaders
of tomorrow but also the leaders of today and she was delighted to see many
students sharing their solutions to address the challenges of urbanization.

Imran Clyde, Founder for the Malaysia
Biennial 100YC said “what we find interesting is that three key themes emerged
from the students’ work, namely that heritage and culture will continue to be
important in defining ourselves and our cities, faster and more efficient forms
of transportation will be critical and finally that our cities should be better
prepared for the effects of climate change”.

Norliza Hashim, Chief Executive of
Urbanice Malaysia said “the Malaysia 100YC programme is in line with Malaysia’s
aspiration to advocate, promote and implement projects in support of the New
Urban Agenda (NUA) and Sustainable Development Goals (SDG)”.

Besides encouraging students to reimagine
Malaysia future cities, the Malaysia 100YC programme also aims to promote
knowledge sharing. Throughout the programme, students had the opportunity to
engage and interact with local and international key industry leaders,
designers and urbanists through a series of workshops and special studio sessions,
to help them understand and address urbanization challenges.

Universiti Sains Malaysia (USM) students’,
Teu Yu Han and Soh Hwei Hsia shared that “This is a very interesting and fun
programme as it engages all the universities together, collectively sharing our
perceptions and thoughts about Malaysia’s cities in 100 years.”

Lar. Dr Roziya Ibrahim, senior lecturer at
Universiti Putra Malaysia (UPM), Department of Landscape Architecture, also
believes that the Malaysia 100YC programme benefits students as they will gain
exposure to urban design and development principles and have the opportunity to
meet key industry players.

Six topics were identified under the
Malaysia 100YC programme as key focus areas covering innovative technologies,
green open spaces, urban mobility, affordable living, community governance and
smart infrastructure.

Participating universities include
Universiti Malaya (UM), Universiti Teknologi MARA (UiTM), Universiti Sains
Malaysia (USM), Universiti Teknologi Malaysia (UTM), International Islamic
University Malaysia (IIUM), Universiti Kebangsaan Malaysia (UKM), University
Putra Malaysia (UPM), Universiti Tun Hussein Onn Malaysia (UTHM), Taylor’s
University, Harriot Watt University and University of Reading Malaysia.

About Malaysia Biennial
100YC

A programme under the leadership of Nextdor Property
Communications Sdn Bhd, the Malaysia Biennial 100YC aims to transform the
future by envisioning the impact of four key urban catalysts on cities;
knowledge, commerce, technology and mobility. A grantee of Think City, the
Malaysia Biennial 100YC launched in 2014 and has since hosted two programmes
involving leading architecture schools, with the second programme culminating
in a Biennale Sessions event at the world-renowned Venice Biennale Architectura
in May 2018.

About Urbanice
Malaysia

Urbanice Malaysia, set under the Ministry of Urban Wellbeing,
Housing and Local Government, Malaysia is a Centre of Excellence established
since June 2016 to create better cities in Malaysia. It promotes sustainable
and climate responsive urban development through knowledge sharing, partnership
programs and multi-stakeholder engagement.

About Think City

Think City is a community-based urban rejuvenation organization
and a wholly-owned subsidiary of Khazanah Nasional Berhad that seeks to
increase the wellbeing of the communities by creating more sustainable and
liveable cities. Established in 2009 to spearhead community based urban
regeneration in Penang, its impact and successes in Penang allowed Think City
to expand its mandate into Kuala Lumpur, Johor Bahru and Butterworth.

Think City works with local government and the corporate sector to
implement projects that will improve liveability and public amenities in the areas of arts,
heritage, culture, environment and economic resilience.

Issued by Nextdor
Property Communications

For
further media enquires please contact:

Anne
Lourdes                                                 Low
Eeleen

019 465
2169                                                  017
402 5316

annelourdes@nextdor.com.my

eeleen@nextdor.com.my

— end of press release —

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Press Release: Malaysian Institute Of Estate Agents (MIEA) Launches Its 13th Annual National Real Estate Awards (NREA) 2021

The Malaysian Institute of Estate Agents (MIEA) will launch the National Real Estate Awards (NREA) 2021 via live streaming on 16
th
 April 2021, Friday at 3pm.

The National Real Estate Awards recognizes the contribution of Real Estate Agents, Probationary Estate Agents, Real Estate Negotiators and leaders in real estate for their industrious, diligent effort & commitment to excel in the Real Estate profession. This is a non-commercial award (meaning you don’t pay money to win) and the bidders have to go through  a rigorous  selection process based on international standards to earn the right to be the winners.

2020 has been a challenging year for the Real Estate fraternity. The property market report released by NAPIC a week ago stated that the volume (number) of transaction or properties sold in Malaysia for 2020 was 295,968 units compared to 328,647 units in 2019. This shows that the volume has contracted by 10.5% in 2020. While this may be so there are many firms who transformed themselves to use online platforms to market the properties and excelled in the process.

It is an honor for MIEA to launch the National Real Estate Awards this year again, during the Covid-19 era. “As the most recognized award in the real estate fraternity, we place emphasis, that, as an association we need to recognize the efforts of all, whether in good times but also in challenging times ” said President Lim Boon Ping.

The National Real Estate Awards is open to all Registered Real Estate Firms, Real Estate Agents, Probationary Estate Agents and Real Estate Negotiators including members and non-members of MIEA. The submission of the bidding will close on 28
th
  May 2021 and the Awards Night is scheduled to be held on 31
st
 July 2021. If the situation allows the event will be a ‘hybrid’ i.e., a physical event with live streaming on Facebook.

Apart from the 23 categories of awards for REAs, Firms & RENs. MIEA will also recognize two individuals for ‘The Lifetime Achievement” and “The Real Estate Agent of The Year” awards.

For the 2020 awards there were 63 bidders for the 23 categories and though the market has been lacklustre in 2020, we envisage that there will be some surprises in the number of submissions for the bidding and the participation from small and large firms said the organizing chairman Ms. Evon Heng.

Being the most prestigious Real Estate Award in Malaysia, recognition awaits all winners of the awards with extensive press coverage, social media marketing, awards presentation night, magazine write ups and profiling on our website. The recognition enables the recipients to position the firm, to help in recruitment, elevate in-house staff morale, provide networking opportunities and gain respect from among the peers and the most important of all, to feel appreciated.

— End Of Press Release —

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Press Release: Malton, Alliance Bank MOU to Promote Green-Certified Homeownership

Kuala Lumpur, 5 July 2023 – Malton Berhad (Malton or Group) today signed a Memorandum of Understanding (MOU) with Alliance Bank (M) Bhd, in a move that will benefit homebuyers of River Park, a green-certified project. The Green Mortgage Financing Package is the bank’s innovative offering to encourage and support the development of sustainable communities, as outlined in the Government’s 12th Malaysia Plan. The sustainable financing option features lower interest rates and a faster turnaround time for end-financing. The immediate beneficiaries of this collaboration will be the homebuyers of the newly-launched River Park, Bangsar South in Kuala Lumpur.

Following the success of Menara Brickfields Asia College (BAC) which earned the GreenRE Gold Certification, Malton, the progressive property developer continues to champion sustainability initiatives with the launch of this new high-rise development. River Park has attained a provisional GreenRE Bronze certification in the residential category, earned from the host of green features that include EV charging station, rainwater harvesting for its landscaping, high-performance glass to aid heat reduction, and water monitoring system.

Offering unparalleled connectivity and convenience, schools, medical institutions and retail hubs are  within a close 10km radius to River Park. With a well-developed infrastructure in place, Angkasapuri KTM station is only 300m away and just one stop from Mid Valley City whereby one can also take a train to KL Sentral, connecting you to the rest of Klang Valley and even KLIA. The proposed MRT3 Circle Line is set to further enhance the mobility and connectivity of those living at River Park and working in the city centre as it enables them to get to work without needing a car, hence saving time, more cost-effective, and less stressful compared to driving on the road. This proximity and easy access to public transportation translates into a significant reduction of the carbon footprint which is in line with Malton’s sustainability journey.

Going the extra mile, Malton has also invested RM10 million to upgrade the surrounding infrastructure by building direct access from NPE-Federal Highway Link to connect to River Park residences exclusively – a value-adding effort to improve accessibility. Malton-Alliance Bank tie-up reflects the property developer’s commitment to increasingly infuse green building design concepts and elements in its properties and projects developments. In line with Malton’s efforts to reduce impact of urbanisation on the environment, the Group endeavours to achieve a minimum benchmark for its future developments, notably Mutiara Lake Puchong and The Park 3 at Bukit Jalil City.

“Reflecting the Bank’s endeavour to build an ESG-focused organisation, Alliance Bank continues to innovate solutions around our customers to meet their evolving needs. This strategic partnership with Malton aligns with our ESG aspiration as well as our goal to be a bank for the community, supporting their home ownership journey. We believe that this collaboration with a dynamic conglomerate such as Malton will enable more businesses and customers to adopt sustainable practices, and create more meaningful impact for the community,” said Ms Gan Pai Li, Group Chief Consumer Banking Officer of Alliance Bank.

Comprising 1,332 units across 3 towers, the well-designed development offers a variety of 2 and 3- bedroom layouts ranging from 812 sq ft to 1180 sq ft, with an estimated gross development value of RM1 billion. Slated for completion in 2026, River Park positions itself as one of the top choices for its primary target of urban professionals and young families looking for sustainable urban living.

Malton is one of the leading lifestyle and innovative property developers in the region, committed to providing Malaysians with enduring value, sustainable living, and excellent craftsmanship. Among its iconic projects is the 50-acre Bukit Jalil City anchored by Pavilion Bukit Jalil Mall, being one of the country’s largest regional shopping hubs that rejuvenated Bukit Jalil into a vibrant destination for business, best-in-class shopping experience, dining, leisure, and entertainment hub to both local and tourists alike. Designed for sustainable urban living, this flagship integrated development comprises retail, residential, commercial, and hospitality components. Hyatt Place Kuala Lumpur, a 4-star business hotel, is set to open its doors this year.

For further information about River Park, please contact 010 2800 2888 or visit the website at riverpark.com.my or visit the River Park Sales Gallery on waze.

-END –

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Press Release: MALAYSIA SECONDARY AND PRIMARY PROPERTY EXHIBITION (MASPEX)

More appropriate for people looking for Greater KL properties. This may be a good show for those looking for their first property beyond just the new ones, they want to also consider the secondary ones. Visit Malaysia Secondary and Primary Property Exhibition @ Starling Mall. (MASPEX 2018)  According to the press release, there are over 1,000 properties on offer during this MASPEX show.  There are over 25 exhibitors too. It will start from 28th September and ends on 30th September 2018. Do refer below for more details:

Press Release:
MALAYSIA SECONDARY AND PRIMARY PROPERTY EXHIBITION

Important note: More than 1,000 properties on offer at MASPEX’18

The fourth Malaysia Secondary and Primary Property Exhibition (MASPEX’18), hosted by the Malaysian Institute of Estate Agents (MIEA), will be showcasing over 1,000 properties, allowing Malaysians the opportunity to find their ideal property.

The largest MASPEX event to date, there are 25 exhibitors featuring a diverse choice of property types in different price brackets.

MASPEX’18’s unique proposition is that it is the only property exhibition in Malaysia to showcase a wide variety of properties in the secondary market, alongside primary properties, both new and completed.

This is organised by the Malaysian Institute of Estate Agents (MIEA), a national body representing real estate practitioners in Malaysia, the three-day event beginning Sept 28 will be held at Starling Mall in Damansara Utama, Selangor. Its
President Eric Lim said Maspex 2018 is the only property exhibition in Malaysia to showcase a wide variety of properties in the secondary market alongside primary properties, both new and completed. He said,
“We are organising Maspex 2018 to address the challenges in the Malaysian property market by sharing MIEA’s extensive property knowledge and best practices to help all Malaysians find their dream home or next investment.”

He said visitors can also seek advice on navigating the challenging real estate market from real estate agents and negotiators at the event.

He added that MIEA will also host talks on topics ranging firm real estate investments to dealing with agents.

The exhibition is scheduled to take place at Starling Mall, Damansara Utama, over three consecutive days beginning September 28 and ending on September 30.

Programme schedule as below: (For talks)

Day 1 – 29th September

12pm – Start of exhibition

230pm – Media arrival and registration

3pm – Opening Ceremony by Housing and Local Government Minister YB Puan Zuraida Kamaruddin

4pm – Press conference

5pm – End

Day 2 (29th September 2018)

12pm – Topic: Real Estate Investment – Is there ever a right time? Speaker : Siva Shanker, Head of Investment of Axis REIT Managers Berhad

2pm – Topic : How to Deal With an Agent – and Getting Maximum Bene?t Speaker : Soo Seng Fei, Head, Business Strategist of Reap?eld Academy Sdn Bhd

3pm -Topic: Malaysia Property Market – Where are we heading? Speaker : Sr Chan Wai Seen, Executive Director of CCO & Associates (KL) Sdn Bhd

4pm -Topic: What Every House Owner Should Know About Extending The Tenure Of Your Leasehold Property Speaker : Ivan Chan, Advocate & Solicitor, Messrs Amir Toh Francis & Partners

5pm – Topics : Legal Traps In Selling Your Property Speaker : Selvi Kanagasabai, Partner at Adha Selvi & Associates

Day 3 (30th September 2018)

12 pm – Topic : Why Your Children Should Become a Real Estate Agent? Speaker : K. Soma Sundram, CEO of Malaysian Institute of Estate Agents

2pm -Topic : 10 Things a ‘Noob’ Investor Should Know About Real Estate Investment Speaker : Govindasamy Balaguru, Principal of GDS Properties

3pm – Topic : The challenges of investing in properties under construction Speaker : Encik Abe Nazz, CEO of Daimyo United Sdn Bhd

4pm – Topic: Secondary Market vs New Property – Where is the Money? Speaker : Christopher Lim, CEO of Triterra Metropolis Sdn Bhd

5pm – Topic : Kaya Atau Merana Kerana Hartanah? Speaker : En Ahyat Ishak, CEO of Greater Synergy Group

— end of press release —

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Press Release – MYRA ALAM REDEFINES AFFORDABLE URBAN LIVING

Press Release:
MYRA ALAM REDEFINES AFFORDABLE URBAN LIVING

OIB Group presents the best of homes perfect for young professionals and families

PUNCAK ALAM, 26 September 2018 – What is home? It is not just a concrete box built to sleep, eat and live in; in fact, that is merely the definition of a house. Home is a place where one finds refuge from everyday struggles and acts as a platform of escapism from the outside world. Imagine living a world where everyone has a place to call their own. Where every home has a community they belong to. Hence, it is of utmost importance to identify a township which cares for the people and the community. This is what people can expect when thinking of Myra Alam.

Myra Alam is OIB Group’s latest housing development, the third installment under the Myra brand following Myra Saujana in Putrajaya and Myra Meranti in Puchong. The development caters to young adults who are seeking for quality, affordable homes in the areas they currently live and work in. Where current homes are sold at largely unaffordable prices, Myra Alam offers a much sweeter deal for the average young professional. Buying a home for the first time can be a daunting process for most but with the guidance offered by the product experts of Myra Alam, one will realise how simple the ordeal can be.

Strategically located in Puncak Alam – an upcoming neighbourhood next to Damansara, Sungai Buloh and Shah Alam, Myra Alam offers home buyers the ambience of absolute tranquility with lush greenery amidst the sights and sounds of a living ecosystem. Over the years, Puncak Alam has mushroomed with new developments which have shifted its agricultural-based environment to that of a modern township with advanced road systems, infrastructure, and amenities. It has great potential in becoming a full- fledged township for young families to move into and grow.

Designed to meet the gap in the property market, Myra Alam is confident that the homes they offer are for the betterment of the people and young adults. Wendy Lim, General Manager of Sales and Marketing said, “In fact, we have already opened the 106 terraced houses in the first phase for booking since early June and 50% have been booked with more than 2000 registrations thus far. We are positive about the take-up and are confident they will all be sold out by the end of the year.”

Situated on a 35.5 acre plot of land with a total estimated gross development value (GDV) of RM300mil, Myra Alam has been carefully planned as a pure residential development with 223 units of terraced houses, 364 condominium units and 394 units of Rumah Selangorku apartments. The total completion of said development is expected to be achieved by 2023.

Phase 1 of Myra Alam consists of Type A and Type B double storey terrace homes, both with the land size of 20’ x 70’, built up to 1,865 sqft which are priced from RM475,000 and are expected to be completed by 2021. Type A offers 50 units that come with four bedrooms and three bathrooms with a backyard garden which is a rare addition when it comes to terraced houses in general. Type B on the other hand emphasizes more on space and privacy which would better suit slightly older families with 56 units featuring four bedrooms and four bathrooms respectively.

Taking much pride in offering real and practical homes, Myra Alam promises to deliver affordable real spaces for families to live and grow in. Wendy said, “A lot of buyers only focus on the bottom line price. So while some developments seem bigger in terms of the overall project and cheaper in terms of the individual house, they often miss the fact that the houses being offered are far too small for landed homes and growing families. With us, you’ll find the right amount of space at the right price.”

Located near the North-South Expressway, Guthrie Corridor Expressway, LATAR highway and the soon to be completed West Coast Expressway, the area has already seen a drastic growth in terms of accessibility. Not only that, with the completion of the upcoming DASH highway, homeowners will only take 20 minutes to reach the city centre of Kuala Lumpur.

With a great location, price and size, Myra Alam takes it up another level by embodying a feel of nature with trees and greenery being the theme of the area, named as nature’s best kept haven. Much work was put into the landscape of the area which includes an iconic gazebo for families to sit by and enjoy the fresh air while children find themselves entertained with the beautiful set up of Myra’s Playland, designed to combine both fun and nature.

Elaborating on the concept of the township, Wendy said, “We thought about how we could inject a nature centric feel and integrate as much greenery into this project of ours. Terraced houses usually don’t have much space for gardens or greenery so we included a balcony planter allowing space for greens where there usually are none.”

Security is of a necessity in today’s age. Hence, Myra Alam has made this development a guarded sanctuary whereby the safety of the residents is prioritised. “We want to ensure that our homeowners can enjoy their family time undisturbed. This is part of our initiative as a developer to offer these amenities and also a way of giving peace of mind to the residents. This is why all three phases of the development consist of 24 hour surveillance with guards patrolling on each shift both morning and night,” said Wendy.

Phase 2 of the development is an upgrade in terms of built up and land size whereby they will be the largest set of homes within the area. Finally, the most premium offering where units are facing the green spaces, landscape and parks, is Phase 3. Pricing and more details of both phases will be unveiled in the months to come.

Couples with children will be glad to know that schools are within the vicinity of the residence, which include Sekolah Agama Menengah Rakyat and Sekolah Kebangsaan Puncak Alam, located roughly 10km away. Even running errands and performing everyday necessities are convenient with retail stores and malls like Tesco Puncak Alam, NSK Meru and Econsave Alam Jaya within close proximity. Other nearby amenities include educational institutions like UiTM Selangor Puncak Alam as well as healthcare centres such as Klinik Mediveron Alam Jaya, Klinik Desa Puncak Alam and Sungai Buloh Hospital. Rest assured, more amenities will be developed in the years to come.

On 30th September 2018, Myra Alam will be organizing a fun-filled day at their sales gallery from 11am to 6pm. The Carnival Extravaganza invites members of the public to join in on the craze and enjoy carnival games, activities and last but not least, food trucks offering the finest fulfilling cuisines.

— end of press release —

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Press Release: Myra : First Time Homebuyers Will Worry No More!

Buying a home for the first time can feel like taking a giant leap across tall buildings in a single bound for many. It can be a leg-shaking, nail-biting experience, especially after signing on a property with an eye-popping price tag and the subsequent waiting for banks to respond. Let’s also not forget the long term monthly commitment to pay off the home you’ve just purchased.

From location choice overload to a hefty downpayment, the path toward homeownership can be long-winded and even soul-crushing for most entry-level buyers. Homes are often the most prized, if not emotional, possession for many. There is certainly no denying the nerve-wracking anxiety that arises during the process.

In considering all these woes, pioneering developer Myra aspires to paint a brighter outlook on the home buying journey for first-time homebuyers. The team vows to be the disruptor in a world of complicated ownership by reassuring them of a well-informed and smooth home buying experience.

As a real estate innovator passionate about empowering and helping first-time homebuyers, the young-spirited and supportive team at Myra prioritizes education and awareness in preparing homebuyers thoroughly before they nose-dive into the homebuying process. Just like a trusted friend, Myra understands their desires and connects with their life experiences and requirements first before helping them obtain their dream homes.

“As a property developer for the people, we want to build more than just houses. We want Myra to be a place where thousands of families and individuals can feel at home, and to achieve this, we consistently communicate and keep in touch with our homebuyers. This is to nurture and foster a valuable level of trust and reliability of our homebuyers towards Myra,” said Wendy Lim, General Manager of Sales and Marketing of Myra.

Our construction team at work; brainstorming

Like a needed breath of fresh air in the property industry, Myra aims to satisfy curiosity and simplify homeownership on a platform built on honest communication, transparency and open education through initiatives such as free property workshops, an online education portal and personalised consultations. With Myra’s tried-and-true 4-step plan, any first time home buyer will have peace of mind in getting the key to their dream home:

Step One: I’ll Tell You Everything

Myra takes an in-depth look at the buyers’ current lifestyle, their requirements and even underlying motivations in their desires to own a home. Some basic questions that Myra covers are the neighbourhood of choice, the most coveted home features and above all else, the hard numbers that one can afford.

Step Two: How To Woo The Banks

Myra helps buyers get their pennies and documents sorted before they fall in love with that desirable double-storey so that nobody ends up disappointed with a loan rejection. The team guides them through the loan application process one step at a time, ensuring greater success with bank approval.

Step Three: Legal Things and the Wait Got the loan approval?

Myra steps in before the cheering begins with more advice on the hidden costs of a home. This does not stop at a huge lump of downpayment. Buyers must also look out for entry costs such as legal fees, stamp duties, valuations and differential sums. Myra then sends regular updates and notifications on the home building progress during the breath-holding two-year wait.

Step Four: The Day You Get Your Home

Finally, the buyers are just one step away from receiving the highly-anticipated key to their home sweet home! Myra raises awareness on the importance of getting the new home certified as completed in compliance to requirements. After move-in day, Myra goes the extra mile by celebrating every significant moment of the brand new homeowners’ life, from memorable birthdays to their Myra House-anniversaries.

Myra Putra master bedroom

Myra certainly builds not only homes but also meaningful relationships with homebuyers way beyond the handover. The devoted team at Myra supports optimal, collective lifestyle by hosting year-long activities to strengthen the community bonds in modern times. Proud Myra homeowners can look forward to fostering life-long friendships with neighbours in a setting meant for ideal community living. In the end, what makes Myra homes exceptional, are the families who bring life into them.

Currently, Myra has four townships under their belt which are Myra Saujana in Dengkil, Myra Meranti in Puchong, along with Myra Alam in Puncak Alam and Myra Putra in Desa Pinggiran Putra. Their exciting upcoming projects include Myra Gardens in Rawang and Myra Vista in Bandar Baru Salak Tinggi. By continuing to practice what they love and do best, Myra’s long term goals are to provide 20,000 families with a home and to touch further the lives of 100,000 more fellow Malaysians by 2028.

For more information, visit
www.myra.com.my
.

— End of Press Release —

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Press Release: MYRA VISTA: THE IDEAL HOME FOR URBAN LIVING

The concept of a home can be ever-evolving depending on the age we live in and our individual preferences. But the thing that never changes when it comes to buying a place we can call home is its ability to provide value that uplifts our lives in terms of affordability, space, convenience, and lifestyle. Together, these create a value that makes the ideal home – a place where urban families can build a comfortable life and truly grow.

With their mission to build practical homes that bring comfort and assurance to homebuyers, pioneering developer Myra presents their latest residential development, Myra Vista. It is the fifth installment under the Myra brand following Myra Saujana in Putrajaya, Myra Meranti in Puchong, Myra Alam in Puncak Alam, and Myra Putra in Desa Pinggiran Putra.

Located in Bandar Baru Salak Tinggi, Myra Vista is a low-density, individual title township built on a Malay reserve land with a total estimated gross development value (GDV) of RM 48,143,000. It comprises 89 units of 20′ x 80′ double-storey terrace homes with a built-up of 1726 – 1766 sqft together with 4 bedrooms and 3 bathrooms at the starting price of RM 439,000 with a booking fee of RM 500.

Built to fulfill the lifestyle of young Malay owner-occupiers, Myra Vista embodies all the values that transform a house into a home that can meet all the needs and wants of the young urban Malay community. In addition, Bandar Baru Salak Tinggi is situated in the middle of other mature and rapidly developing areas including Kota Warisan, Nilai, and Jenderam Hilir. Hence, this residential development offers a highly reasonable housing option to those who are working in neighboring towns but also yearn for an affordable home of their own.

Designed to meet the gap in the property market, Myra Vista is confident that the homes they offer truly meet the needs of their aspiring homebuyers. Wendy Lim, General Manager of Sales and Marketing said, “We always plan our products with our target demographic in mind, and in this case of Myra Vista, the urban Malay market. How they would use them, what they need, and a breakdown of their wants tiered to their priorities. For us, it’s all about relevance – we’ll always seek to provide the best possible version of any product for the market it’s intended for.”

On top of a competitive price range, Myra Vista boasts a design that suits the lifestyle of its Malay audience who prioritize a comfortable and spacious communal area perfect for family gatherings. The homes are also designed to provide optimal privacy, space, and wellness for the individuals living in it. Knowing their target homebuyers who treasure spending quality time with family and friends, Myra Vista provides a family hall with an attached balcony on the corner and end lots. These invite natural sunlight and cool ventilation on the first floor while also providing some needed privacy.

Myra believes that there is no one-size-fits-all when it comes to lifestyle choices, and this is where Myra Vista excels in terms of offering its homebuyers flexibility. For instance, its 279 sqft backyard can be used for families to enjoy leisure activities or hosting guests outdoors. For the aspirational urban farmers, the backyard will be the ideal spot to grow their own vegetables. Additionally, it can be an open option for homebuyers who decide to extend their homes to cater to the changing needs of their family.

In ensuring that homebuyers and community members will be able to fulfill their religious duties without hassle, the residential development is located just 3 minutes away from the nearest surau for the ease of attending religious gatherings. Those who pray at home, on the other hand, will find it easy to do so with the help of an installed kiblat sign in every Myra Vista unit as a helpful guide.

With a great location, size and price, Myra Vista takes it up a notch to emphasize the importance of a healthy lifestyle, including living as one with nature. To encourage quality time outdoors, much thought has been put into the development’s landscaping that includes communal areas for a fun and healthy lifestyle among community members regardless of age.

As part of their communal area development, Myra Vista had taken into consideration the different lifestyle needs of their homebuyers to make their amenities more relevant, fun, and educational. One prime feature of Myra Vista’s outdoor amenities is a specially-developed themed cycling park for children that not only functions as a playground but also as an educational course that teaches them about road signs, traffic etiquette, and proper road usage. As for the adults, a jogging path will be built around the playground area with an adult par course section meant for exercise and healthy activities.

Security is never a compromise for Myra, which explains its prioritization in developing a guarded sanctuary for the safety of its residents. As a responsible developer that cares for the well-being of their community, they believe in optimizing security to protect the safety and peace of mind of homebuyers who should be able to enjoy the benefits of a landed home in a 24-hour guarded community that grants both privacy and freedom.

Accessibility is a prime factor to consider in today’s home buying process. Located near major highways such as the ELITE, North-South Expressway, MEX, LEKAS, and SKVE, the area has seen a drastic growth in terms of offering accessibility to its residents.

The array of connectivity options available also allow residents the option to connect or disconnect from other busy towns within minutes. Hence, homebuyers working in neighboring towns will find Myra Vista an ideal choice to call home as it is not only near to their workplace but also a more strategic location and an affordable option compared to neighboring cities like Nilai and Kota Warisan.

Besides providing affordable homes, Myra has also made it their mission to provide an easy home buying journey for young homebuyers through education and awareness. Listed under the MyHome affordable housing scheme that provides RM 30,000 worth of incentives, and as part of the Home Ownership Programme (HOC) 2020, Myra Vista homebuyers will be exempted from paying stamp duty for Memorandum of Transfer (MOT) and loans. With these benefits paired with guidance offered by their product experts, Myra is adamant to be part of the government’s initiative in helping first-time homebuyers to get a home of their own, and helping them realize that it doesn’t have to be an overwhelming experience.

“Throughout the entire process of development, Myra has always deeply considered the lifestyle and wellness needs of our target home buyers. Even from the launch right up to the key handover, we want to

be involved in the lives of our homebuyers and continue to cultivate meaningful relationships for an ideal community living. It doesn’t matter if our homebuyers are large families, urbanites seeking a balanced lifestyle, or professionals working in the big city, we want to make Myra Vista an ideal choice for everyone to grow and build a long-lasting home,” Wendy said.

To keep up to date with their latest developments, as well as practical tips and advice involving property and finance, you can reach Myra on a WhatsApp link or follow Myra’s profile on Facebook, Instagram, and Twitter. For more information, visit
http://www.myra.com.my.&nbsp
;

— End of Press Release —

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Press Release: New Income Contribution From Newly Acquired Property Boosted Sunway REIT’s Earnings For Second Quarter Of Financial Year Ending June 2020 (2Q FY2020)

Key Highlights:

Revenue increased by 11.7% y-o-y to RM155.8 million in 2Q FY2020, boosted by new income contribution from newly acquired Sunway university & college campus and improved performance across all segments.
Net property income expanded correspondingly by 11.9% y-o-y to RM116.6 million in 2Q FY2020.
Proposed distribution per unit rose by 8.9% to 2.45 sen in 2Q FY2020. Annualizing 1H FY2020 distribution per unit of 4.95 sen, this translates into a distribution yield of 5.4%.

Financial Highlights

Sunway City Kuala Lumpur, 13 February 2020
 – Sunway REIT
Management Sdn. Bhd., the Manager of Sunway Real Estate Investment Trust
(Sunway REIT), is pleased to announce its financial results for the quarter
ended 31 December 2019.

Second
quarter unaudited financial results for the period from 1 October 2019 to 31 December
2019 (2Q FY2020)

Sunway REIT reported a set of healthy financial performance for the second quarter of financial year ending 30 June 2020. Revenue increased by 11.7% year-on-year (y-o-y) to RM155.8 million in 2Q FY2020, boosted by new income contribution from newly acquired Sunway university & college campus and improved performance across all segments. Net property income (NPI) expanded correspondingly by 11.9% y-o-y to RM116.6 million in 2Q FY2020. Realised profit climbed in tandem by 16.2% y-o-y to RM77.2 million.

The retail segment remained resilient for the quarter ended 31 December
2019. Revenue rose by 1.3% y-o-y to RM106.7 million, largely contributed by
Sunway Pyramid Shopping Mall and Sunway Putra Mall. Despite the growth in
revenue, NPI contracted by 2.6% y-o-y to RM74.0 million, on the back of lower
advertising & promotion and maintenance expenses incurred in the
corresponding period in the preceding year.

The hotel segment recorded a revenue and
NPI growth of 28.0% y-o-y and 32.0% y-o-y to RM22.6 million and RM21.0 million respectively.
The improvement was attributable to resumption of operation of the grand
ballroom, meeting and function rooms in Sunway Resort Hotel & Spa upon the
completion of the refurbishment for the facilities
mentioned above. The upgraded and enhanced facilities
are expected to attract higher demand for meetings, incentives, conferences and
events (MICE) for the hotel. That said, the financial performance for the hotel segment was offset by
softer performance from the hotels in Penang due to the overall soft market
sentiment for the hospitality sector and intense competition.

Following a period of consolidation for
the office segment on the back of highly challenging and massive oversupply
market landscape, Sunway REIT managed to regain its ground by attracting new
tenancies at competitive rates for its office portfolio. This is evidenced by
the improvement in the overall occupancy rate in the office portfolio. Revenue
improved accordingly by 10.7% y-o-y to RM10.4 million with corresponding
improvement in NPI by 6.1% y-o-y to RM5.5 million.

For the 2Q FY2020, revenue and NPI for
the services segment climbed 153.0% y-o-y to RM14.6 million due to new income contribution from
Sunway university & college campus following the completion of the
acquisition in April 2019. The income was further boosted by higher income contribution
from Sunway Medical Centre on the back of annual rental reversion. Meanwhile,
the industrial and others segment reported a revenue and NPI of RM1.5 million
in 2Q FY2020, an increase of 10% y-o-y subsequent to a rental reversion in
January 2019.

First Half
unaudited financial results for the period from 1 July 2019 to 31 December 2019
(1H FY2020)

Sunway
REIT registered a moderate growth for the first six months of the financial
year ending June 2020. Revenue increased by 9.9% y-o-y to RM311.2 million and
NPI rose correspondingly by 9.8% y-o-y to RM235.7 million.

The
retail segment remained on a firm footing in 1H FY2020. Revenue edged up marginally
by 0.9% y-o-y to RM212.3 million, contributed by Sunway Pyramid Shopping Mall,
Sunway Carnival Mall and Sunway Putra Mall. NPI eased by 2.8% y-o-y to RM149.3
million, for the same reasons mentioned above. In line with the evolving retail
market dynamics, the Manager is undertaking tenancy mix re-configuration as
part of tenancy profile enhancement exercise to ensure that retail malls to
remain in the forefront of competition and appeal to consumers.

The
hotel segment recorded a revenue improvement of 15.0% y-o-y to RM46.2 million
with a corresponding increase in NPI of 18.1% y-o-y to RM43.1 million, for the
same reasons mentioned above. Likewise, the office segment reported a revenue
and NPI expansion of 11.1% y-o-y and 8.5% y-o-y to RM20.5 million and RM11.1
million respectively, for the same reasons mentioned above.

Revenue
and NPI for the services segment soared by 152.5% y-o-y to RM29.1 million.
Similarly, the industrial and others sectors reported a 10.0% y-o-y improvement
in revenue and NPI to RM3.1 million. The attributing factors for the financial
performance are as mentioned above.

For
the 2Q FY2020, the Manager proposed a distribution per unit (DPU) of 2.45 sen,
representing an increase of 8.9%. Annualizing 1H FY2020 distribution per unit of 4.95 sen, this translates
into a distribution yield of 5.4%, based on unit price of RM1.82 as at 31
December 2019.

Dato’
Jeffrey Ng, CEO of Sunway REIT Management Sdn. Bhd., commented, “We are pleased
to announce that Sunway REIT has delivered a healthy growth in DPU to
unitholders in 1H FY2020. This was achieved on the back of our growth strategy
to continuously expand our income stream through acquisitions and active asset
management initiatives.”

Sharing
on the prospect for the remaining part of FY2020, he elaborated, “Taking
guidance from the financial performance in 1H FY2020, Sunway REIT expects the distribution per unit for FY2020 to be supported
by full year income contribution from newly acquired Sunway university &
college campus, stable contribution across all sectors and favourable interest
rate environment.”

He further elaborated, “That said, the Manager is cautious and we are closely monitoring the development of coronavirus which may have implications to our business if the pandemic persists over a longer period. In the immediate term, the Manager has activated operational precautionary measures to ensure the cleanliness and hygiene of the premises.  In addition, the Manager also proactively reviewing on possible cost tightening as a precautionary measure in anticipation of a potential downside risk to income.”

— End Of Press Release —

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Press Release: OIB Group Inks Deal with MTT Shipping for Sale of Industrial Space in Arym Pulau Indah

In light of the pandemic this past year, and the e-commerce boom that has taken place as a result, demand for industrial spaces and facilities have been at a high with the logistics industry facing immense pressure to meet consumer demands. However, with a dwindling supply in strategically located areas around the Klang Valley, prices for industrial lots have become simply unsustainable.

Known for its track record of identifying and bridging market gaps within the residential segment over the past 3 decades, property developer Oriental Interest Berhad (OIB) Group launches Arym Pulau Indah, with an aim to bridge yet another gap and drive economic growth for the state of Selangor. OIB Group will be welcoming MTT Shipping Sdn Bhd, one of the leading carriers in Malaysia, to its maiden industrial project.

Through this instrumental agreement, MTT Shipping and related companies will be purchasing 6 industrial lots totalling approximately 24.5 acres for over RM70 million. This partnership will be the first among many others as Arym Pulau Indah still has a lot to offer with its 196-acre plot of land comprising 41 industrial units, a small commercial component and a total GDV of approximately RM 400 million. Phase 1 of the development is estimated to be completed in Q1 of 2022.

“Although OIB is known for developing residential and commercial projects, we have been looking for opportunities to diversify. In doing that, we were excited to see the industrial sector as a market with great potential, but we had to shift our strategies and mindset from that of the homeowner to the perspective of business owners and conglomerates. We have been diligently planning Arym since 2017 and our hard work has paid off as the launch was very well-received,” said Wendy Lim, General Manager of Sales and Marketing of OIB Group.

Shaped like a ship, along with its strategic location near the country’s primary port, Arym Pulau Indah proves to be a tactical space for MTT Shipping which provides comprehensive shipping services between Peninsular and East Malaysia, including regional ports within SEA such as Singapore, Thailand and Brunei. With its strategic location and suitable land size, Arym Pulau Indah meets MTT Shipping’s requirements for development of an integrated freight facility which includes an empty container depot, vehicle terminal, and staging facility.

Mr Ooi Lean Hin, the managing director of MTT Shipping said, “The availability of the combined acreage of 24.5 acres enables us to rationalise the development of an integrated freight facility which will provide synergistic operational leverage of the various logistics facilities located within the development. The location of the land which is within the vicinity of the nation’s premier port, Westports, provides strategic value propositions for our customers in respect of cost and efficient logistics solutions”.

In catering to the needs of different businesses, OIB Group has opted to move from outputting standardized structures and incorporated a design that allows them to customize individual lots for different contexts. This feature would benefit many organizations, including MTT Shipping which is looking to develop a Depot equipped with state-of-the-art technology, including a platform which connects all the relevant stakeholders including shipping lines and hauliers for effective container management and planning. The platform will be able to improve efficiency, visibility and service improvements to shipping lines and hauliers in respect of pick-ups and drop-offs, providing fast truck turnaround and improving the overall operational flow of the supply chain.

“Arym is focused on providing the land and infrastructure of the project, as this grants businesses the freedom for customization as industrial requirements can be very specific. Furthermore, in areas such as Shah Alam, Klang Meru, Telok Gong, and Bukit Raja, there is a market gap and lack of available and smaller sized industrial units in these operating areas. On top of offering an array of unit types, including light industrial lots, medium industrial lots and heavy industrial lots, Arym is located in a highly-strategic location, and hopefully it will grow to become one of the leading industrial hubs in Selangor,” Wendy added.

— End of Press Release —

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Press Release: Property Insight unveiled its inaugural ‘Malaysia’s Top 100 Property Developer Brand’ ranking”

The first-of-its-kind local property developer ranking was conducted in collaboration with Acorn Marketing
More than 700 respondents involved in the survey
Ranking can be used as a benchmark for property purchasers to have confidence and peace of mind

Malaysia’s best-selling property magazine, Property Insight has revealed its inaugural ‘Malaysia’s Top 100 Property Developer Brand’ ranking in collaboration with Acorn Marketing & Research Consultants (M) Sdn Bhd (Acorn Marketing).

Acorn Marketing is the leading market research company and the largest independent Asian Marketing research and consultancy group across the region with full-service offices in 11 Asian countries.

With over 30 years of market research experience in Asia, Acorn Marketing is undoubtedly the pioneer in providing high quality work supported by innovative technology from data collection to delivery of insights and presentation.

The synergy between Property Insight which is a bimonthly publication under Armani Media Sdn Bhd and Acorn Marketing is fruitful with the launch of the first-of-its-kind ranking that lists  the top 100 local property developers.

This was based on the feedbacks received from a survey that was given to over 700 respondents who had no affiliation to any property developer brand involved in the ranking.
Managing Director of Property Insight, Dato’ KK Chua says, the ranking can be used as a benchmark for property purchasers to have confidence and peace of mind before they decide to purchase any property.

“In this competitive and challenging time, any developer that do not have a strong brand will struggle to keep things going.  “Hence, we believe in the importance of telling the brand story as it is the best way for the client to recall the brand and resonate it,” he says.

He adds on that the ranking can justify the brand value of the local property developers. “Other than that, it will also help the purchasers to identify which companies have invested more on value creation and is willing to give extra value to them.

This ranking also helps to elevate the local property developer’s branding as they will be able to gain confidence and trust from the purchasers. Through it, this initiative was made with the sole purpose of helping potential property buyers to make a sound investment decision,” he says.

Meanwhile, General Manager of Acorn Marketing, Michael Chong says this is the very first such move has even been undertaken in Malaysia. “We believe that it will be a game changer in the Malaysian property industry. It will also set an example to the developers to excel further in their work.

“It is with great hope that this ranking will be able to lend a helping hand to future property buyers to make a better decision without worries,” says Michael.

The Malaysia’s TOP 100 Property Developer Brand encompasses four main pillars:
 1) People’s Voice (50 percent)
 Based on their brand awareness, Top Brands in consumer’s views, brand recommendation
 and brand imagery/reputation.

 2) Financial Health (30 percent)
 Based on their total revenue and net profitability.

 3) Brand Prominence (10 percent)
 Based on their presence of company/project in digital; website and on social media, in
 traditional media; print media exposure, outdoor advertising, exhibitions and expos.

 4) Company Stature (10 percent)
 Based on their years in existence and if there’s any blacklisting by the Ministry of Housing & Local Government.

Property Insight and Acorn Marketing hope by revealing this ranking, it will encourage property purchasers to be more discerning and knowledgeable when choosing their dream properties.

— End of Press Release —

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Press Release: PropertyGuru: 2019 Property Hotspots

Do you want to know where are the areas most searched by users of PropertyGuru Malaysia? Read on.

— start of press release —

PROPERTYGURU: 2019 PROPERTY HOTSPOTS

January
14, 2019, Kuala Lumpur –
 Despite improving consumer sentiment and
proactive government policies announced in the Budget 2019, 2019 is likely to
see a continued price downtrend for at least the first half of the year.

This is validated by the
PropertyGuru Market
Index

(an analysis of over 250,000 property listings aggregated and indexed) which
shows that asking prices of homes in Malaysia continue to show a  2.3% drop year on year – an opportune time
for house buyers to purchase a home.

Riding this
wave of opportunity, PropertyGuru’s online portal which has over 1.3 million
Malaysians searching for properties, has seen a surge of interest in the
following property hotspots identified in the various states of Kuala Lumpur,
Selangor, Penang, and Johor.

KUALA LUMPUR:

1) BANGSAR         2) MONT KIARA        3) CHERAS

While there has been a  dip in asking prices, the demand for property
in
Kuala Lumpur
 is still strong
with the most popular and highly searched areas being Bangsar,
Mont Kiara
 and
Cheras
.

Property types that are most searched in
these three areas are condominiums, followed by apartments and townhouses. The
reason for high-rises being the most preferred property type in Kuala Lumpur
may be due to their more affordable entry price points.

In terms of the price bracket, many are searching
below the RM300,000 bracket which is not feasible for the locations that are
preferred, since many of these locations are priced above the affordability
range.

“There is an obvious mismatch between what is
desired and what is actually achievable.

“And one of the best ways to check what is achievable
is by utilising the PropertyGuru Mortgage Pre-Qualifier (
https://www.propertyguru.com.my/mortgageprequalifier
)
that is able to tell buyers if they are eligible for a loan, in a 99.5%
accuracy check,” said Sheldon Fernandez, Country Manager, PropertyGuru
Malaysia.

SELANGOR:

1) PETALING JAYA          2) SHAH ALAM            3) SUBANG JAYA

The demand for properties in
Selangor
 continues
to be high despite declining prices, with properties in
Petaling Jaya
,
Shah Alam
, and
Subang Jaya topping the list in this order.

Properties that are most searched for in these areas are
condominiums, followed by apartments and two-storey terrace houses, with many
looking at transit-oriented development (TOD) properties.

“There
is a strong upswing in demand for properties strategically located or directly
connected to the MRT and LRT lines.

“Other factors such
as maintenance of the property as well as lifestyle facilities will play a part
for buyers to ascertain if it is a right fit, given that buyers are spoilt for
choices in a market that is saturated by supply,” added Fernandez.

PENANG:

1) GEORGETOWN          2) BAYAN LEPAS            3) TANJUNG TOKONG

The most popular residential areas within

Penang
 are
Georgetown
, Bayan Lepas, and
Tanjung Tokong, with the common factors of all three
locations being their
centrality to either the city centre or the Penang International Airport.

Apartments and condominiums are the most
desired types of residential properties in this area, followed by townhouses.

“Developers will continue to build smaller,
high-rise units – 450 to 840 square feet, which offer flexible spatial layouts
to cater for varying demographic segments such as single adults, young couples,
2+1 families, newly-weds, senior citizens or empty-nesters. These units will
offer space-saving furniture to allow for greater space utility.

“Dual key units are likely to be popular to those
who wish to work and live at the same place. These smaller sized units will be
built closer to public transportation and will come with more facilities. The
latter will be a key determining factor for developers to win over buyers,”
said Fernandez.

JOHOR:

1) JOHOR BAHRU          2) NUSAJAYA           3) BUKIT INDAH

As compared to
Kuala Lumpur
,
Selangor
, and
Penang
 which has
been facing a downtrend since 2016, Johor was the only state that was
experiencing an uptrend.

The fact that its prices is beginning to dip
shows that the property prices in Johor may finally be correcting.

The most popular locations within Johor that property
buyers are looking at are Johor Bahru, Nusajaya, and Bukit Indah. And unlike
the other states where property buyers were most interested in high rises, in
Johor the demand is highest for landed properties, especially two-storey
terrace houses.

“Overall, despite the sluggish market
condition, it’s a healthy situation as there is plenty of supply for both
purchase and rental for Malaysians to choose from, and encouraging greater
innovation and ideas to come to the fore, especially with regards to build and
design, spatial use, technology and more.

“We’re passionate about home ownership in Malaysia, and it’s our mandate to ensure that Malaysians are well equipped about the state of their finances, what they can afford and how to best leverage on their chances to get a home loan, through the
Own Your Home
initiative which aims to help 100,000 Malaysians become actual homeowners by 2020,” added Fernandez.

— end of press release —

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Press Release: PropertyGuru – Asking Prices Resilient Throughout MCO Period

Property owners and sellers are standing firm in the face of the COVID-19 pandemic, with the
PropertyGuru Malaysia Property Market Index
 rising to 89.80 points in Q2 2020, up from 89.46 points in the previous quarter.

This growth was led by a 1.05% increase in asking prices in Selangor, propping up weaker performances in Penang, Johor and Kuala Lumpur, with growing interest in secondary markets in Perak as decentralisation trends accelerate. While the incoming supply index took a dip by 3.6%, this was a substantial improvement over the 10.47% drop in Q1 2020.

Malaysians also cited property portals as preferred sources of information to start their home ownerships during the COVID-19 outbreak and resulting Movement Control Orders (MCOs), with social media and developer websites popular as well.

Bulls and bears in the property market

“We’ve seen Selangor’s price index grow from 93.20 points in Q1 2020 to 94.18 in the second quarter. This, coupled with Kuala Lumpur’s 1.28% drop from 96.62 points to 95.38 points over the same period, points towards a dispersion of interest from urban areas to city outskirts and satellite townships,” says Sheldon Fernandez, Country Manager, PropertyGuru Malaysia.

Developers have leveraged on this trend through a range of digital initiatives and incentives, many of which apply to projects in Selangor, driving interest there despite COVID-19 impacts in the state. As the effects of the outbreak reverberate throughout the market, PropertyGuru also observed an 8.7% rise in enquiries for properties in Perak, particularly Ipoh and Taiping.

Selangor’s growth buoyed weaker figures not just in Kuala Lumpur, but in Penang and Johor as well, which saw prices decline slightly by 0.17% and 0.61% respectively. The largely sideways movement in major markets came despite projections of property price drops due to weak sentiment and industry restrictions following the COVID-19 outbreak.

“Price resilience here mirrors situations in regional markets, with sellers balking at price reductions, particularly in the auction space. However, this came with corresponding impacts on transactions, as buyers opted out of purchases in anticipation of future price drops,” says Fernandez.

“Such price drops are strongly indicated by factors such as rising unemployment and a projected contraction in GDP, both of which have been linked to property price movements in the past. With the 1997/8 recession and Nipah virus outbreak as a
worst case scenario
, we project an upward limit of 10% on price impacts – with discounts under the reintroduced Home Ownership Campaign driving immediate change here.”

Supply movements: market correction in Johor

Despite the resumption of economic activities in June, the supply index in Q2 2020 continued to drop overall, though this contraction was smaller than in the previous quarter. Year-on-year, the 1.98% supply drop in Q2 2020 this year contrasts with consistent year-on-year growth since Q4 2017.

This declining contraction rate was evident in Kuala Lumpur, Selangor and Penang. Selangor was the only market to showcase year-on-year supply growth in Q2 2020, with its supply index rising 5.12% relative to the same quarter last year.

In contrast, Johor was the only market where the incoming supply contraction rate rose quarter-on-quarter, from 8.09% in Q1 2020 to 9.18% in the second quarter. This decline reflects large market corrections in the southern state, which has traditionally relied on incoming investment for growth.

“Global trade tensions as well as the COVID-19 outbreak have impacted international investor appetite, as seen in recent price and supply movements in Johor. This places it on a healthier footing to cater to domestic demand, and it is in fact the third highest location for property searches and enquiries in Malaysia now according to PropertyGuru data,” says Fernandez.

Meanwhile, uptake of online platforms has increased significantly during the MCO period, with 75% of Malaysians citing property portals as a preferred starting point for their home ownership journeys, according to the
PropertyGuru Malaysia Consumer Sentiment Study H2 2020
.

“This trend reflects a larger shift to digital tools in the wake of the COVID-19 pandemic. In its role as Malaysia’s largest property site with the most home choices, PropertyGuru is catering for this demand with over 450,000 listings and an emphasis on
virtual tours
 and other virtual initiatives moving forward,” says Fernandez.

More users are turning to social media as well, up from 64% in H1 2020 to 66% in H2 2020. Developer websites were the third-most popular sources of property information, rising from 57% to 62% over the same period.

— End Of Press Release —

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Press Release: PropertyGuru-Buyer’s Market As Asking Prices Trend Downwards Across Malaysia

• Decreasing prices, cheaper loans and RTO schemes represent lower barriers to entry for home seekers

• Serviced apartments grow in popularity, demand driven by young professionals and couples with disposable income

• Negligible coronavirus impact on domestic property; possibility of upswing in international purchaser

Developers and owners across the board are tempering their expectations as the industry adjusts to the closing of the Home Ownership Campaign (HOC) and a lack of strong catalysts this year, according to the PropertyGuru Malaysia Property Market Index (MPMI) Q1 2020 report.

The overall MPMI for the country dropped by 1.04 index points from 89.94 in Q3 2019 to 88.90 in Q4 2019, representative of a longer-term decline. These adjustments, in conjunction with Bank Negara Malaysia’s (BNM) recent Overnight Policy Rate (OPR) revision and Budget 2020’s emphasis on rent-toown (RTO), serve to make property in Malaysia a buyers’ market in the near term.

Lowered barriers to entry

“Asking prices have been on the downtrend since Q4 2016, bringing costs of home ownership down with them. In addition, OPR cuts such as BNM’s in January often lead to lowered interest rates for loans and short-term hikes in approvals, making it an opportune time for property seekers,” said Sheldon Fernandez, Country Manager, PropertyGuru Malaysia.

“Finally, RTO schemes reduce the upfront costs and risks of home ownership by doing away with down payments and allowing participants to opt out of purchases. In line with our goal of helping Malaysians make informed and confident property decisions, it should be noted that RTO financing may cost more in the long run than conventional loans.”

In totality, these factors serve to shore up home seeker sentiment moving forward, though not to the extent of 2019’s HOC. However, impacts here may only be apparent in 2021 and later, due to the delayed purchasing decisions inherent to RTO schemes.

Other notable trends include an increase in serviced apartment units coming into the market. National Property Information Centre (Napic) H1 2019 figures show a 56% year-on-year (YoY) increase in newly completed serviced apartment units, as well as 13% YoY increase in incoming supply currently under construction. Altogether, this will add another 38,441 serviced apartment units to an existing stock of 228,242 in the market.

“Confidence in this sub-sector may be due to a rising desire among young professionals and DINKs (double-income couples with no-kids) to live closer to urban centres and places of work to overcome the inconvenience of travel time and cost,” said Fernandez. “

In this scenario, mid-sized serviced apartments in well-connected locations that are either directly linked or close to commercial amenities are benefiting from increased demand. However, this is highly dependent on area, and should be approached cautiously given the current oversupply of high-rise in some localities.”

Finally, the recent global outbreak of the novel 2019-nCoV coronavirus strain, while having no direct impact on Malaysia’s property segment to date, may see increased interest in domestic properties from international purchasers in coming quarters, particularly in Penang.

Moderation in major markets

 The Kuala Lumpur market contracted by 1.35 index points from 96.25 in Q3 2019 to 94.90 in Q4 2019, despite concerted efforts to address oversupply issues including Budget 2020’s revision of foreign ownership thresholds from RM1 million to RM600,000.

Prices are likely to continue their downward trajectory, with supply seeing a 28.8-point increase quarteron-quarter (QoQ), and 87.56-point growth YoY in Q4 2019. This will likely see developers and property owners adjusting prices to remain competitive, prolonging the downturn. “

The incoming supply of residential properties reflects sustained long-term confidence in Kuala Lumpur as a hotspot, although this influx into a region that is already coping with sizeable existing stock does not suggest that the price average will be moving upwards in the near term,” said Fernandez. “

In the meantime, programmes such as Residensi Wilayah and Cagamas Bhd’s Skim Rumah Pertamaku (SRP) will continue to bridge the gap between consumer demand and developer portfolios.”

Selangor showcased the most stable asking prices among Malaysia’s major markets, with its MPMI dropping just 0.08 index points from 91.51 in Q3 2019 to 91.43 in Q4 2019. While this downtrend mirrors similar patterns in other markets, Selangor’s minimal price movements in the past quarter may indicate an adjusted equilibrium for the state moving forward.

As with Kuala Lumpur, the supply of residential properties in Selangor increased significantly by 84.57 index points YoY, underscoring its desirability as an economic powerhouse for the nation. This also accounts for continued developer interest in the state, as industry players focus on its long-term potential. “

Given Selangor’s existing stock of 1.5 million residential units, along with 4,620 newly completed units and 6,872 planned units according to Napic, developers are adopting various strategies to stimulate demand,” said Fernandez. “

These include low entry costs and financial assistance programmes such as HOPE by Eco World Development Group Bhd and Setia FlexKey by SP Setia Bhd. Mah Sing Group Bhd, on the other hand, aims to continue adopting the industrialised building system (IBS) techniques to provide more affordable housing.”

 Johor and Penang: oversupply and affordability

Asking prices in Johor dropped 1.53 index points from 101.12 in Q3 2019 to 99.59 in Q4 2019, following a period of relatively stable performance for the state over the past few quarters. This comes despite strong investor interest in the area, having realised investment figures of RM172.2 billion in H1 2019, with a target of RM383 billion by 2025.

The downtick can be attributed to ongoing oversupply concerns in the state, with available residential properties increasing 25.32 index points QoQ and 185.44 points YoY in Q4 2019 – much higher than equivalent figures in Kuala Lumpur and Selangor. “

When discussing supply concerns, property overhang units must not be confused with unsold stock. The government has defined overhang units as properties that are completed and issued with Certificates of Fitness for Occupation (CFO) or Temporary Certificates of Fitness for Occupation (TCFO), but remain unsold despite having been put on the market for at least nine months,” said Fernandez. “

Oversupply, on the other hand, is defined as a greater supply of something than is required. Overall supply consists of all planned, incoming, unsold and existing supply (including overhang) units. Unsold units are referred to as ‘oversupply,’ and are mainly contributed by overbuilt properties as well as mismatches in price, location, products and affordability.”

In Johor’s case, the state is experiencing both overhang and oversupply issues in its residential stock. It remains to be seen whether the state government’s decision to lower foreign ownership thresholds to RM600,000 for the first nine months of 2020 will impact these numbers, given the policy’s muted impact elsewhere.

Last but not least, Penang was the only state to report a decrease in residential supply, contracting by 13.51 index points YoY, though stock grew marginally by 0.94 points QoQ in Q4 2019. This may be attributable to diminishing land availability on Penang Island.

As such, though asking prices dropped by 0.35 index points from 95.74 in Q3 2019 to 95.39 in Q4 2019, continuing demand for residential properties on the island may lead to an uptick once macroeconomic conditions improve. “

This is balanced by cautious stance towards overdevelopment adopted by the Penang state government in recent years, with incentives to be given to developers who focus on developing affordable units,” said Fernandez, “

Meanwhile, regional unrest has seen a rise in foreign interest in Penang, given its relatively attractive pricing and location. Industry players are taking advantage of this situation to clear unsold units by offering various incentives to lure international buyers to the state.”

PropertyGuru Malaysia Property Market Index methodology

The PropertyGuru Malaysia Property Market Index shows seller sentiment and indicates the price level that real estate developers and homeowners feel that they can fetch for their respective properties.

Using a range of statistical techniques, the data from over 450,000 property listings on PropertyGuru.com.my are aggregated and indexed, demonstrating the movement of supply side pricing.

The Index reflects the most recent (Q4 2019) price trend, relative to a reference period of Q4 2016. This means that aggregated price levels are denominated as 100 at Q4 2016, and all subsequent quarters’ pricing are relative to that.

— End of Press Release —

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Press Release: PropertyGuru – Genevieve Godwin Helms Learning Culture at PropertyGuru as CHRO

Press Release:   PropertyGuru Group, Asia’s leading property technology company, announced the promotion of Genevieve Godwin as Chief Human Resources Officer (CHRO), with employee learning and development as key focuses in her new role moving forward.

Best known for bringing PropertyGuru’s culture of learning to life, Godwin previously served as the Group’s Human Resources Director, bolstering talent growth and development across Singapore, Malaysia, Thailand, Indonesia and Vietnam for more than 1,200 employees over the past two years.

Under her leadership, improvements in the Group’s HR-tech infrastructure have led to enhanced employee experiences. Her work to improve overall recognition, as well as company benefit programmes, have also fostered a more inclusive and supportive working environment for employees.

“I am delighted to announce Genevieve’s elevation to Group CHRO. Her focus on learning and development will be increasingly invaluable as we continue to hire, engage, develop, and retain a diverse team as a Southeast Asian technology leader,” said
Hari V. Krishnan, Chief Executive Officer and Managing Director,

PropertyGuru Group.

New programmes introduced include on-the-job development, online learning libraries and focused in-person development, which have seen strong adoption within the Group.

A heightened focus on people managers has also served to sharpen the skills of dozens of leaders through blended leadership development programs, purpose-built for PropertyGuru. In addition to this, Genevieve participated in post-merger integration activities with
Batdongsan.com.vn
, the Group’s business in Vietnam, which will continue through 2020.

Moving forward, she will work with senior management and the board of directors to further develop a holistic approach to talent, encompassing the launch of the PropertyGuru employee value proposition and a focus on integrated talent development across the Group.

“I am very excited to contribute to and continue shaping the unique culture at PropertyGuru. The Group has grown from strength to strength, backed by the most talented professionals in Asia,” said
Genevieve Godwin, CHRO, PropertyGuru Group
.

“Our business is in the exclusive position where Gurus can create impact in the technology industry, in a business homegrown in Southeast Asia. I look forward to supporting our Gurus’ development and experience, as we continue to drive excellence for PropertyGuru.”

Genevieve Godwin’s full profile –
https://www.propertygurugroup.com/our-gurus/genevieve-godwin/

— End of Press Release —

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Press Release: PropertyGuru- Property Market Abound With Affordable Options

Subdued asking prices across majority of key markets with favourable government incentives
50.5% of new residential launches are affordably priced below RM300,000
Hotspots in key regions such as Ampang Hilir, Damansara Uptown, Georgetown & Kulai

Kuala Lumpur, 8 March –

PropertyGuru’s
Malaysia Property Market Index Q1 2021 (MPMI)
 report has registered steady asking prices at 88.60 index points in Q3 and Q4 of 2020.

Although the index has remained unchanged, asking prices for properties in Malaysia have seen a drop quarter-on-quarter (QoQ) with Kuala Lumpur, Johor and Penang registering a drop of 1.80%, 0.83% and 0.78% respectively. Selangor is the only market with a slight increase of 0.84%.

With subdued asking prices coupled with favourable government incentives, this has resulted in more affordable options for purchasing property, states PropertyGuru, Malaysia’s No. 1 property website.

The National Property Information Centre (NAPIC) also revealed that 50.5% of the new residential launches are properties priced below RM300,000, while those priced between RM300,001 to RM500,000 account for 24.7%. Landed properties dominated the new residential launches with 3,127 units launched in the quarter in review. This would be an addition to the existing overhang units in Johor at 20.4%, Selangor at 15.2% and KL at 10.1%.

“Despite the pandemic, the intent to purchase property is still there with 1 in 3 Malaysians likely to purchase property in 2021, according to our latest
Consumer Sentiment Study H1 2021
. These potential homebuyers are likely to be younger Malaysians who are keen to take advantage of the current market climate.

“Younger buyers are now keen to capitalise on the current low prices, conducive interest rates and current incentives – especially before the clock runs out on Home Ownership Campaign (HOC) enticements in May this year.

“Those looking to make a buy will be happy to note that the government has extended the stamp duty exemption on instruments of transfer and loan agreement for first-time home buyers, for properties up to RM500,000 per unit until Dec 31, 2025,” said Sheldon Fernandez, Country Manager of PropertyGuru Malaysia

With the added opportunity of low interest rates, where Bank Negara Malaysia has decided to maintain the Overnight Policy Rate at 1.75%, the current market may see an early spike in transactional activity in 2021.

Recovering Regions and Bright Spots

Selected bright spots within key regions are bucking the downward trend by registering positive gains due to increased demand. In Kuala Lumpur, prices in the Ampang Hilir district are moving against the grain with a 10.96% gain, bringing the median asking price to RM975.82psf.

Neighbouring Selangor saw upward trends in Damansara Uptown at 4.35% increase with a median price of RM958.85 psf, Sungai Buloh (Sierra Mas) with a 5.56% increase to RM633.33 psf and Petaling Jaya (Tropicana Indah) with a 14.28% increase at RM636.36 psf.

Up north in Penang, within Georgetown, prices rose in Jalan Scotland at 12.23% chalking a median of RM728.27 psf whilst Gurney Drive registered a 4.4% increase to RM785.71 psf.

Despite being the state with the biggest decline in asking prices, bright spots in Johor were recorded for Johor Bahru (Bandar Dato Onn) with a 3.31% increase at RM389.61 psf and Kulai (Senai) with a 7.93% increase at RM306.67 psf.

“These bright spots are registering positive gains with younger professionals previously priced out of the market and upgraders who have found good bargains in this climate to make lifestyle enhancements and upgrades.

“Overall, it is likely the property market will recover at a slower rate than the overall economy, as improved financial confidence must first occur to spur consumer demand,” Sheldon added.

— End Of Press Release —

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Press Release: PropertyGuru – Space, Price and Developer Reputation Top Priorities for Malaysian Home Seekers in 2020

More Malaysian home seekers are looking for room to grow when evaluating properties, according to the PropertyGuru Malaysia Consumer Sentiment Study H2 2020, with pricing and developer reputation as key purchasing considerations as well.

Low project density (61%), spacious floor layouts and more lifts per floor (40%) were among the project features most frequently cited by study respondents as desirable. Despite this, 42% also shared they were more price-sensitive following COVID-19, as Malaysians safeguard spending ahead of a projected recession.

With regard to developers, Malaysians were more likely to value reputation (83%), portfolio of past projects (77%) and recent track record (77%) over factors such as public listing status. As property stakeholders strive to find their footing post-COVID-19, these findings underscore the need for local players to focus on value-driven offerings addressing current market gaps to remain relevant.

Shifting consumer preferences in the new norm

“The current emphasis on space and pricing among potential purchasers is attributed to months of restricted movement and income loss amid the COVID-19 outbreak. In development terms, these are usually mutually exclusive, as square footage is a fundamental component of cost,” says Sheldon Fernandez, Country Manager, PropertyGuru Malaysia.

Source: PropertyGuru Malaysia Consumer Sentiment Study H2 2020

“However, our research found that Malaysian home seeker tastes are changing with regard to what they are willing to pay for, which we look forward to sharing in the near future. Moving forward, developers hard-hit by the Movement Control Order (MCO) should ensure their products take market demand into account, to maintain healthy sales figures and to ease the residential overhang.”

Aside from space and developer considerations, respondents also cited ventilation and natural lighting (63%), high-speed internet infrastructure and Internet of Things (IoT) fixtures (60%) and smart cooling and energy savings systems (53%) as more important to them following the Movement Control Order (MCO).

Integrated fitness and business facilities were the least desired (37%) project feature. This can be attributed to the fact that many were inaccessible during the MCO period. In terms of location, the impact of localised COVID-19 outbreaks on property seeking patterns was minor, with just 20% of respondents sharing they would avoid designated red zones or properties placed under enhanced MCO measures respectively.

What home seekers want in a developer

“The PropertyGuru Malaysia Consumer Sentiment Study also shows that Malaysians have become less brand-conscious in their property journeys. They are more willing to consider properties from a  wider pool of developers, as long as these players can deliver the features they want at the price points they demand,” says Fernandez.

Leveraging on PropertyGuru’s reach as Malaysia’s largest property site, the study found that developer reputation, portfolio and track record were more important than public listing status to home seekers, with just 31% of respondents preferring listed players when looking for a property. Younger home seekers and those living with their parents were exceptions, with these demographics prioritising listed players.

Source: PropertyGuru Malaysia Consumer Sentiment Study H2 2020

The importance of developer reputation to home seekers is why PropertyGuru has introduced initiatives such as its industry-leading Asia Property Awards, which applies a stringent set of criteria in recognising domestic players and their achievements. This year’s winners and awardees will be announced online on Friday, 28 August 2020.

Other factors home seekers consider when evaluating developers, according to the PropertyGuru Malaysia Consumer Sentiment Study, included financial incentives, discounts and cash back offered (68%), quality of interior fittings provided (66%) and developer’s financial stability (58%).

“This highlights again the need for developers to change their approach, and is particularly relevant in light of recent proposals for a vacancy tax and rent and price controls, as well as the impact of the MCO on sales and cash flows. You must build what people need. Matching market supply to demand is no longer an option, but a matter of survival,” says Fernandez.

The findings come amid a surge of home ownership interest in younger Malaysians and renters post-MCO, with 34% of first-time home seekers considering a property purchase in H2 2020 and 51% planning their property journeys for H1 2021.

— End Of Press Release —

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