The context of the following conversation is Ash went to the beach with their family. Ash hated going to the beach.:
Ash says I went to the beach yesterday..
The friend responds Well, that must have been fun..
Ash responds Are you kidding.  I hate the beach and with my family no less..
The friend responds You don't like the beach?.
Ash responds What's to like--the sunburn, the sand in your clothes, the hours of boredom..
The friend responds I love the beach; I guess everyone's different..