The context of the following conversation is After being hired as her publicist, Alex made an effort to improve Tracy's image.:
Alex says I'm working on image making for Tracy. I had to change up all of her social media accounts..
The friend responds That seems like a lot of work..
Alex responds I know, but I am her publicist. I did get a PR person to work with us, though..
The friend responds Oh that's good..
Alex responds Yes I have a specific idea in mind and need a professional..
The friend responds That sounds like a generally good plan..