The context of the following conversation is As his responsibility being part of the sales team, Jordan created awareness programs and positive comments to attract customers.:
Jordan says I'm creating a new awareness program to attract customers..
The friend responds Oh that sounds like a lot of work..
Jordan responds yea it's part of my responsibilities..
The friend responds Good you have to scale above competition..
Jordan responds I know we have a large company..
The friend responds It must be hard to stand out..