Year: 1897

page_text: Date of Application, 28th Sept., 1897
De
We, CHARLES FREDERICK PIKE, of 124, Broughton Lane, Salford, Salesman,
and WALTER GEAR BULL, of 99, Market Street, Manchester, Oil Merchant, both
in the County of Lancaster, do hereby declare the nature of this invention to be as
follows:
This invention relates to improved means for street advertizing. The object
of our invention is to enable moving announcements of trade or amusements such
ae are usually paraded by sandwichmen or the like to be placed conspicuously
before the public either during the day or after sunset without interfering with
the traffic and without necessitating the bearer of the advertizement keeping
to the roadway. In this our invention we affix to or perforate any form of hat with
the subject matter of the advertizement or announcement that is required to be
made public. For the purpose of this invention we prefer to employ the chimney
pot form of hat but we do not confine ourselves to that form alone, as any
especially formed hat that may be preferred may be employed. The letters form-
ing the subject matter of the announcement may be stencilled on or affixed to the
hat and may consist of material that is a glaring contrast in colour to the colour
of the hat, or said letters may be pressed or stamped out of the hat and the inside
of the hat lined with material that is a strong contrast in colour to the colour of
the hat.
In order that said advertizement or announcement may be equally effective at
night as during the day, we place a holder for a night light, or a light of other
preferred description within the hat so that the letters may be illuminated by the
light so carried shining through the lining which may be of a scarlet or other
brilliant colour. The aforesaid holder or bracket for the light may be fitted either
on the head of the wearer, or to the inside of the hat: said hat may be especially
designed for the purpose so as to afford ventilation and if preferred may be con-
structed of asbestos, or an electric light as used in stage plays may be placed
inside the hat for the purpose of illuminating the letters. By these means the
bearer of the advertizement or announcement is not restricted in his movements
but may mix with the general public, ride on public vehicles, attend places of
resort and otherwise introduce and make the object of his presence known.
Dated this 27th day of September 1897

page_text: Improved means for Street Advertizing.
We, CHARLES FREDERICK PIKE, of 124, Broughton Lane, Salford, Salesman,
and WALTER GEAR BULL, of 99, Market Street, Manchester, Oil Merchant, both
in the County of Lancaster, do hereby declare the nature of this invention and in
what manner the same is to be performed, to be particularly described and ascer-
tained in and by the following statement:-
This invention relates to an improved means for street advertizing. The object
of our invention is to enable moving announcements of trade or amusements such
as are usually paraded by sandwichmen or the like to be placed conspicuously
before the public either during the day or after sunset without interfering with
the traffic in the streets, and without necessitating the bearer of the advertizement
keeping to the roadway.
We attain this object by the means hereinafter described reference being made
to the accompanying two sheets of drawings in which
Fig. 1 is a front view of an ordinary hat with letters formed therein or thereon.
Fig. 2 is a front view of a hat with an aperture formed therein, and grooves fitted
at each side of said aperture in which to slide perforated or other tablets contain-
ing words or designs.
Fig. 3 is a vertical section of a hat representing electric apparatus and .con-
nections relating thereto by which the aforesaid letters may be illuminated.
Fig. 4 is a front or a back view of a hat representing means for illuminating
with a candle or a night light, and
Fig. 5 illustrates the application of our invention. In these views similar letters
refer to similar parts.
In this invention we perforate a hat with letters or a device forming the subject
matter of the advertizement or announcement that is required to be made public,
or we affix to either or both the front and back portions of a hat, a plate or
tablet with letters formed therein or thereon, or said letters may be otherwise
affixed on or to the hat: When the letters or device are pressed or cut out of either
the hat or a plate that is attached to the hat, the perforated portion is lined with a
tissue of a bright colour such as crimson or other colour that is preferably a distinct
contrast to the colour of the hat. In Fig. 1 the letters constituting the advertize-
ment are represented as having been pressed or cut out of the hat. In Fig. 2 the
aperture a is formed and grooves b fitted to the sides of said aperture in order to
afford simple and expeditious means for substituting one announcement for
another, the advertizement being formed on a plate or a tablet that will slide
within and between said grooves. The aforesaid lining or covering for placing
at the back of the perforations may be xlyonite, transparent cloth, or other pre-
ferred material. In order that the said advertizement or announcement may be
equally effective at night as during the day, we illuminate the interior of the hat
either by means of an electric lamp as that is affixed in the manner shown in
Fig. 3 or by an ordinary light that may be fitted in a bracket attached to the
interior of the hat. If an electric light is employed it may be supplied from a
battery as e that is carried by a waist belt as y and connected by an electric cord f
the light being regulated by the switch j. If an ordinary light is employed as m
represented in Fig. 4 a holder q for a night light, or a light of other preferred
description is fitted inside the hat with a reflector t and chimney thereto, said
holder forming a division and safeguard for the head of the wearer. The afore-
said holder may if preferred be fitted to the head of the wearer.
For the purpose
of this invention we prefer to employ the chimney pot form of hat, but we do not
confine ourselves to any particular shape of hat or disposition of the light, as said

page_text: hat may be especially designed for the purpose so as to afford ventilation and if
preferred may be constructed of asbestos. By these means the bearer of the
advertizement or announcement is not restricted in his movements but may mix
with the general public, ride on or in public vehicles, attend places of resort and
otherwise introduce and make the object of his presence known.
Having now particularly described and ascertained the nature of this our said
invention, and in what manner the same is to be performed we declare that what
we claim is: -
1st. Advertizing in streets or other public places, tramcars or other public
conveyances and places of public resort by means of a hat in which letters or a
device forming the subject matter of advertizement or announcement have been
pressed or cut out and a lining of xlyonite, transparent cloth or other preferred
material of a crimson or other preferably distinctive colour placed in the inside
of the hat over the cut out portion in the manner and for the purpose substantially
as hereinbefore described.
2nd. Advertizing in streets or other public places, tramcars or other public con-
veyances and places of public resort by means of a hat having an aperture or
apertures formed therein with grooves on each side of said aperture or apertures,
and in combination therewith perforated or other tablets or plates containing
words or designs for placing within said grooves substantially as and for the
purpose hereinbefore described.
3rd. Advertizing in streets or other public places, tramcars or other public
conveyances and places of public resort by means of a hat of any preferred shape
design or material in which letters or designs have either been pressed or cut out
or otherwise formed or placed on or in said hat so as to permit a coloured lining
to be seen through the perforations forming said letters or designs and in com-
bination therewith an electric or other light placed fitted or otherwise carried
within the hat so as to reflect on and be seen through said perforated letters ir
the manner and for the purpose substantially as hereinbefore described.
4th. As a means of advertizing, the combination of a hat of any shape design
or construction, transparent letters or devices, and an interior light substantially
as and for the purpose hereinbefore described.
Tad this 17th day of March 1808
THOMAS PRESCOTT,
53, Arcade Chambers, St. Mary's Gate, Manchester,
Agent for the Applicants.