Improved Means for Exhibiting and Changing Advertisements and the like.
Year: 1894

page_text: Date of Application, 13th Feb., 1894
Complete Specification Left, 13th Nov., 1894-Accepted, 29th Dec. 1894
PROVISIONAL SPECIFICATION.
Improved Means for Exhibiting and Changing Advertisements
and the like.
ARTHUR DOUGLASS, Gordon House, Pentonville Road, London Electrical
Engineer RICHARD THOMAS BELL, Brae Side, Theydon Bois, Essex, Gentleman,,
do hereby declare the nature of this invention to be as follows:-
Our invention consists, of a stand for glasses, tankards, or other such like
articals, and which is to serve, also, as an automatic medium of advertiseing. It
consists of a hollow base or box, having certain portions cut away, through which
the advertisements, are to appear. The center portion (or platform on which the
glass or tankard is to rest) is so arranged, that it moves downward slightly, when
the glass is placed upon it, and which downward motion (by certain mechanical
means) shall cause plates, to which are affixed, the advertisements, to appear though
the portions cut away, in the box for that purpose, and which by means of spring
or weight, shall disapear or change, upon the platform rising when the glass be
removed therefrom. The invention can also be arranged as a shelf, the standing of
glasses or the like thereon, causing a disc to revolve, exposing an advertisement
though certain portions of a back, provided for that purpose and to which the
shelf is attached.
:
Dated this 13th day of February 1894
ARTHUR DOUGLASS.
RICHD. THOS. BELL.
Improved Means for Exhibiting and Changing Advertisements
and the like.
We, ARTHUR DOUGLASS, of 72 Shakespeare Road, Stoke Newington,
London N. (late of Gordon House, Pentonville Road, London) Electrical
Engineer, and RICHARD THOMAS BELL, of Brae Side, Theydon Bois, Essex,
Gentleman, do hereby declare the nature of this invention and in what manner
the same is to be performed to be particularly described and ascertained in and
by the following statement :-
My invention relates to a stand for glasses, tankards, or such like articles, and
which is to serve also as an automatic medium of advertising.
It consists of a hollow base or box having certain portions cut away through
which the advertisements are to appear.
The centre portion or platform on which the glass or tankard is to rest is so
arranged as to move downward slightly when the glass is placed upon it and which
downward motion shall cause by means of certain mechanical actions, plates to
which are affixed (printed or otherwise) advertisements to appear through the
portions cut away in the box for that purpose and which by means of spring or
weight shall disappear or change upon the platform rising when the glass is being
removed.

page_text: It can also be applied to a shelf, the standing of glasses or the like thereon shall
cause a disc to revolve, exposing an advertisement through certain portions of a
back provided for that purpose, and to which the shelf shall be attached.
Our invention will be well understood by reference to the annexed drawings
which illustrate two examples of effecting changes of advertisements or announce
ments, first by the placing of a drinking glass on a hinged flap for vertical exposure,
and the second, by the placing of a drinking tankard upon a top plate which is
weighted down for horizontal exposure.
Figure 1 is an elevation of the mechanism for circular vertical action.
Figure 2 transverse section, and Figure 3 a front or face view of the exterior.
Figure 4 is a section 'showing the mechanism for horizontal action, and Figure 5
a plan of same.
Figure 6 is a front elevation of a combination platform with several motion
apparatus in one frame or casing and constituting a shelf, each motion has separate
action for movement by an endless band of all the advertisement frames at one
time without regard to any special platform being selected and whether some of
them have glasses on or not.
Referring to Figures 1, 2, and 3, A is a lever pivoted at A' and in balance with
a hinged flap B on which a drinking glass can be placed.
The back end of the lever A has a post C forked at its upper end, and one
piece D has a paul E pivoted for engaging the teeth of a ratchet wheel F on an
axle G by which the advertisement or announcement plates H, H, are carried,
these being on arms J, J. affixed to a collar K on the axle G, the other piece L
of the fork is carried well up to form a stop by its bent forward end M for the
arms J, J, in succession to lodge against as the mechanism is moved for the
changing operation. N is a stop paul to act on the ratchet wheel F to prevent
a rebound, and to act in conjunction with the bent end M for temporarily
holding the mechanism, and the exposed advertisement at the opening P in the
front plate Qwhich is preferably a mirror.
The flap B, or it may be a shelf of any desired length is hinged at R and the
free or front portion rests upon the lever A but is only affected when a glass
is placed upon it for the weight of the glass S to overbalance it.
T is a stop plate or wing on the lever A to arrest the arms in succession as
they arrive at the termination of the movement by the ascent of the back end
of the lever A, the reverse motion of the lever A bringing the bent end M
down in the path of the upper arm of the series.
According to Figures 4 and 5, the base U has a central stud V with two
diametrically opposite projecting pius W, W, over which a spirally slotted
sleeve X has motion upwardly under the action of a spring Y and downwardly by
the weight of a tankard or it may be a drinking glass when placed on and removed.
from the platform B.
The casing Z in which the mechanism is enclosed is provided with apertures PP
through or from which advertisements or announcements can be seen.
According to Figure 6 we dispense with the bent end M and rod L of each set
of mechanism and arrange an endless band a over and in contact with rollers b
mounted on the axles G in order that should either of the platform B of the series
be depressed, all the advertisements will be simultaneously changed.
In this view we show five sets of mechanism, but there can be fewer or more as
desired, and as regards the arrangement shown at Figures 1, 2, 3 the advertise-
ments can be affixed on the arms to be viewed from the side of the casing, the
platform being pivotted at right angles for that purpose.
Having now particularly described and ascertained the nature of our said
invention and in what manner the same is to be performed, we declare that
what we claim is :-
1. The improved means for exhibiting and changing advertisements and the like
as described with reference to Figures 1. 2. 3 of the annexed drawings.

page_text: 2. Producing changes of advertisements or the like by the depression of a
platform due to the weight of a drinking glass substantially as set forth and shown
in the annexed drawings.
3. In connection with a depressable platform due to the weight of a tankard the
production of a semi-rotary motion to advertisements or announcements which are
exposed and caused to retire or change, as set forth with reference to Figures 4
and 5 of the annexed drawings.
4. In connection with depressable platforms, mounting a series of mechanisms in
the same casing for distinct action by either platform on all the advertisements of
the series through the intermediation of an endless band as described with reference
to Figure 6 of the annexed drawings.
1004
H. GARDNER,
Patent Agent, 166, Fleet Street, London,
Agent for R. T. Bell and A. Douglass.
H. GARDNER,
Patent Agent, 166, Fleet Street, London,
Agent for R. T. Bell and A. Douglass.