Improvements in means or Apparatus for Advertising.
Year: 1897

page_text: Improvements in means or Apparatus for Advertising.
I, HERBERT NASH, of 1, High Street, Notting Hill Gate, in the County of
Middlesex, Electrical Engineer, do hereby declare the nature of this invention to be
as follows:
-
My invention consists of a novel arrangement and combination of parts with a view,
primarily, to the erection of an advertising station divided into various sections which
may serve for a number of different advertisements, or which may be used for various
announcements of a single firm.
At
For this purpose I construct a frame having a portion, which may be the lower
portion, divided into a number of chambers, either of the same or of different shapes,
and each provided with one or more electric lamps, according to its shape and
dimensions. The front of each of such chambers is provided with a transparent
advertisement or announcement, which latter may be of any desired colors.
another portion of the apparatus, which may be the upper part, I provide a number
of spaces, which may all be fitted with movable transparent advertisements, or some
of such spaces may have permanent transparent advertisements fixed therein. The
said movable advertisements are mounted in frames carried by wheels, to which an
intermittent motion is given by any convenient means, a set of advertisements being
carried on a separate wheel for each of the spaces having movable advertisements.
These upper spaces are provided with a suitable number of electric lamps, whilst an
intermittently travelling screen is used in connection with some or all of these upper
spaces, with a view to cause the light from the various lamps to gradually illuminate
the various advertisements.
I give motion to the movable advertisements, to the screen, and to travelling
contacts, preferably by an electric motor, but if desired or necessary other sources of
motive power may be employed, and gas may be substituted for the electric light.
The motor, by suitable gearing, gives constant motion to drums carrying an endless
belt, which latter is fitted with a cam to cause a clutch, at the required times, to
give motion to gearing operating the wheels carrying the movable advertisements.
A suitable stop is employed to regulate the position to which the movable advertise-
ments are rotated, and such stop is connected with the clutch mechanism so as to
free the wheels when the clutch comes into action, and vice versa. This travelling
screen is also provided with a "brush" which, at one portion of the traverse of the
endless belt, travels over suitable contact strips, so as to illuminate the lamps of the
lower part of the apparatus in any desired order, one or more sets of such lamps being
thrown into action whilst others are thrown out of action, or all of such lamps may be
thrown into and out of action at the same time.
The endless belt is also provided with a contact plate, which, at one portion of its
travel, comes into contact with suitable contact pieces carried by the front edge of the
travelling screen, whereby the screen is moved so as gradually to expose the advertise-
ments at the upper part of the apparatus, and at the same time all the electric laips
of the upper part of the apparatus illuminating the movable advertisements are
lighted up. The travelling screen is connected at one end with a light spring roller,

page_text: which winds it up as it is unwound by the action of the endless belt. The other end
of the travelling screen is connected to a stronger spring roller which, when the
travelling spring becomes released from the endless belt, winds up the travelling screen
for a fresh action. If desired the travelling screen may be used in connection with a
single advertisement.
When employing gas instead of electric light, suitable fittings will be provided for
raising and lowering the gas flames.
Dated this nothed
1007
improvements in Means or Apparatus for Advertising.
I, HERBERT NASH, of 1, High Street, Notting Hill Gate, in the County of
Middlesex, Electrical Engineer, do hereby declare the nature of this invention and
in what manner the same is to be performed to be particularly described and
ascertained in and by the following statement:-
My invention consists of a novel arrangement and combination of parts with a
view, primarily to the erection of an advertising station divided into various sections
which may serve for a number of different advertisements, or which may be used for
various announcements of a single firm.
My invention is illustrated in the accompanying drawings in which Fig 1 is a
'rear view of the apparatus with the back removed. Fig. 2 is a plan with the top
removed. Fig. 3 is a front view showing the positions of the lamps on the two
circuits. Figures 4 and 5 are respectively a front and a side elevation of the clutch
mechanism and contacts for one circuit of lamps and Figures 6 and 7 are respectively
part elevation and part plan of the travelling screen showing also contacts for the
other circuit of lamps.
For the purpose of my invention I construct a frame a having a portion, which
may be the lower portion, divided into a number of chambers a² either of the same 'or
of different shapes and sizes, and each provided with one or more electric lamps f
according to its shape and dimensions. The front of each of 'such chambers is
provided with a transparent advertisement, or announcement which latter may be
of any desired colors. At another 'portion of the apparatus, which may be the upper
part, I provide a number of spaces a¹ a which may all be fitted with movable
transparent advertisements or spaces a¹ may have movable transparent advertisements
and spaces a¹ may have permanent transparent advertisements fixed therein.
The said movable advertisements are mounted in fraines 61 carried by wheels b
a set of advertisements being carried on a separate wheel for each of the spaces
having movable advertisements. To these wheels 'an interinittent motion is given
by any suitable means. In the drawings I have shown the following arrangement.
Endless chains c pass over chain wheels 62 on the wheel axles and round chain
wheels d¹ d² fixed on a shaft 'd. These pinions are actuated at the proper time
by means of a clutch arrangeínent (see Figures 4 and 5) hereinafter described.
These upper spaces are provided with a suitable number of electric lainps f¹ whilst
an intermittently travelling screen e'is used in connection with some or all of these
'upper spaces, with a view to cause the light froin the various lamps to "gradually
illuminate the various advertisements.
I give inotion to the movable advertisements 61, to the travelling screen e and to
travelling contacts 9 preferably by means of an 'electric motor g driving an endless
röpe or band h which passes in succession round a pulley i, over guide 'rollers **

page_text: thence round drums j fixed to shafts ¹. These drums j'carry an endless belt k which
latter is fitted with a cam which at the required times, presses forward the lever
of the clutch to give motion to the gearing operating the wheels carrying the
movable advertisements ¹.
A suitable stop is employed to regulate the position to which the movable
advertisements are rotated, and such stop is connected with the clutch mechanism
so as to free the wheels when the clutch comes into action and vice versa.
A suitable arrangement for the clutch mechanism and stop is as follows:-The lever lis
fulcrummed at and is pin jointed at its lower end to a rod m. This rod m carries
forked arms m¹ bearing against each side of a loose pulley on the shaft d situated
below the rod m, and this latter also carries a stop o which at the desired time enters*
one of the holes o' in the disc o² fixed on the shaft d. The number of holes 01
corresponds with the number of advertisement frames 6' carried by each of the
wheels b. The loose pulley n is continuously driven by an endless belt n' which is
driven from a drum on the shaft 2 of the pulley i.
When the cam presses the lever forward the pulley n is carried back by means
of the arms m³ until a pin p fixed thereto enters a notch in the notched disc p¹ and
thus gives motion thereto, which disc p¹ being fixed to the shaft d rotates this latter
and therefore actuates the pinions d¹ d² and the wheels b through the chains c.
the same time that the pin p of the pulley n is placed in contact with the toothed
disc p the stop o is withdrawn from the disc o to free the mechanism, a spring (2
acts on the lever to cause the pin p to be withdrawn from the toothed 'disc p¹ and to
replace the stop o within a hole of the disc o² after the cam k¹ has ceased to act on the
lever l.
At
The endless belt k is also provided with a "brush" q which at one portion of the
traverse of the endless belt travels over suitable contact strips q¹ q² so as to cause
the lamps in the lower part of the apparatus to be illuminated in any desired order,
one or more sets of lamps being thrown into action whilst others are thrown out of
action, or all of such lamps may be thrown into or out of action at the same time.
I have not shown the wiring from the contact strip, q' to the line wire and from the
contact strip q to the lamps as such will be well understood and may be arranged in
any desired order.
The endless belt is also provided with a contact plater (see Figures 6 and 7)
which at one portion of its travel, comes into contact with suitable contact pieces 8 §¹
carried by the front edge of the intermittently travelling sereen e whereby all the
electric lamps of the upper part of the apparatus are lighted up and the screen is
moved so as. gradually to expose the advertisements at the upper part of the
apparatus.
The travelling screen e is connected at one end with a light spring roller t, which
winds it up at that end as it travels along by the action of the endless belt. The
other end of the travelling screen is connected to a stronger spring roller u by circuit
wires u u² which roller when the travelling screen becomes released from the endless
belt k winds the travelling screen up thereon for a fresh action. v¹² are brushes or
contact pieces bearing on drums carried by the spring roller u to convey the
current from the main to the upper lamps through the discs u³ or u³, wires u³, u2
and contact pieces s 8¹ r.
If desired the travelling screen may be used in connection with a single
advertisement.
If desired or necessary other sources of motive power may be employed and gas
may be substituted for the electric light.
Having now particularly described and ascertained the nature of my said
invention and in what manner the same is to be performed I declare that what
I claim is
1. In means or apparatus for advertising, the combination of a frame having at one
part a series of chambers fitted in front with transparent advertisements and at
another part spaces, some or all of which may be fitted with movable transparent

page_text: advertisements, a series of wheels provided with the movable transparent advertise-
ments, means for imparting an intermittent motion to such wheels to bring the
advertisements successively into position, and to retain them there for a time, an
intermittently travelling screen acting to cause the light from the various lamps to
gradually illuminate the said advertisements and means in connection with such
screen and its driving means for illuminating the spaces and chambers in any desired
order or simultaneously substantially as herein set forth.
2. In means or apparatus for advertising, the combination with a frame fitted with
spaces, of wheels carrying movable transparent advertisements and means for
imparting an intermittent motion to such wheels and for retaining the advertisements
thereon in position for a time, substantially as herein set forth.
3. In means or apparatus for advertising, the combination with a frame having
spaces or openings, of intermittently moved wheels carrying transparent advertise-
ments, means for illuminating such advertisements and an intermittently moved
screen to cause the light from the various lamps to gradually illuminate the said
advertisements, substantially as herein set forth.
4. In means or apparatus for advertising, the combination with a frame fitted
with one or more spaces or openings of an intermittently travelling screen, acting to
cause the light from the various lamps to gradually illuminate the advertisement or
advertisements in said space or spaces, substantially as herein set forth.
Dated this 28th day of June 1898.
HARRIS & MILLS,
23, Southampton Buildings, London, W.C., Agents.