Improvements in Envelopes (or Envelope Wrappers or Cards) with Advertisements thereon and Letter Paper Combined therewith.
Year: 1888

page_text: Improvements in Envelopes (or Envelope Wrappers or Cards) with
Advertisements thereon and Letter Paper Combined therewith.
I, HENRY COURT, of 37 Alfred Road Acton in the county of Middlesex Advertising
Agent, do hereby declare the nature of this invention to be as follows:-
According to this invention I combine envelopes (or envelope wrappers or cards)
and advertisements with letter paper in the manner hereinafter described.
According to one modification of my invention I form the outside of the envelope
(or wrapper) with colored paper of a very light shade, so that the stamp (for postage)
when impressed, embossed, or otherwise fixed on it, may be readily seen.
I prefer
to have this outside sheet of a special and uncommon color (and quite distinct to the
letter paper attached thereto) so that it may not be easily matched if any one is
disposed to tamper with my invention, in any way, by altering the purpose for which
I intend it. This colored piece of paper I prefer to make in the size ten inches
wide by eight and one-eight inches long (the four corners being right angles) with
a flap in addition at the centre of the top side, such flap to be five inches wide where
it starts, but gradually tapering to two inches wide at the end. The length of this
flap should be four and five-eight inches. When my envelopes are sent to the
Government office to be stamped with an embossed or impressed postage stamp, I
prefer that this part (made of colored paper) only shall be so sent. The inside of
the envelopes, and the letter paper, I form with one piece of white paper, preferably
of the size sixteen and one quarter inches long by ten inches wide, with a flap in
addition on the top side exactly the size of the colored paper flap, except that it
is only three and one half inches long-After the colored outside sheet has been
stamped, I paste (or gum) it to the inside white paper sheet so far as they overlap
or cover each other, thereby forming (where it is of double thickness) a piece of card-
board, which adds to the safety of the envelope, as well as tends to the durability of
the advertisements. The portion of the colored flap, not so thickened, I cover (all
or partly) with the gum for securing the envelope when it is required to be closed
up for posting. I purposely leave this portion of the flap of single thickness, so that
Do31

page_text: the contrast between the single and double thicknesses may be the easiest place to tear.
it when the receiver of the letter wishes to break open the envelope. The remainder
of the single sheet of white paper I leave intact (on both sides) for any letter or
communication to be written thereon. The advertisements (and directions for using
the invention, if any) I print on the entire inside of the white cardboard, and also
on any part of the colored outside cardboard, but only in such positions that they.
are not seen when the envelope is properly closed for posting. To fully utilize the
limited space for these advertisements (and so as to be able to insert them at the
lowest cost) I print them in two colored inks: in one color the type being arranged
horizontally to the other type. Those printed in colors should, preferably, be in white
(or light colored) letters, on a medium (but darker) colored ground: while the
other color should be black, and the type (of ordinary sorts) arranged so that it is
printed to read across the colored type. By this means, I exactly double the actual
space that can be used for placing the advertisements on. In folding, first I bring
the bottom of the white letter paper so that it reaches the bottom of the inside of
the flap (any enclosures to be sent may now be put in), then I again double it in
like manner, by bringing the bottom of the colored outside cardboard so that it also
reaches the bottom of the inside of the flap. I now proceed to turn in the two sides
(which become useful as side flaps) until they both just meet at the centre of the
back of the envelope, but do not overlap. Lastly I turn down the top flap (previously
moistening the gum, which I had put on that part of the flap which is only of
single thickness), and press it so that it adheres-first to the bottom of the improvised
side flaps, and secures them, and then it-turns.-up on to the bottom of the front of
the envelope at the foot of the address (and which space I mark, so as to avoid the
address being written where it will be covered over) and therewith I secure the back
to the front. And now the letter is perfectly closed, and may safely and securely
pass through the post. I may also perforate the flap, thereby denoting to the
receiver the best place for him to tear it (without injuring the advertisements) when
he requires to open the envelope. I also modify one of my designs by cutting off
those parts of the improvised side flaps which are in the three lower folds on each
side, thereby reducing them to only one thickness of the cardboard, and making them
really side flaps only, and which will then stand out on either side beyond the sides of
the envelope or letter paper; but in this case the letter paper is consequently only one
half the size of what it is in my other design. I also modify my invention by making
it in other sizes to those named in this specification, and without necessarily making
the length of the same, of the same relative proportion to the breadth. I also modify
my invention, by doing away with the colored outside, and by making it of one
thickness of paper only, of the shape or the white inside sheet, but with a flap of the
size and shape of the colored outside sheet.

page_text: Improvements in Envelopes (or Envelope Wrappers or Cards) with
Advertisements thereon and Letter Paper Combined therewith.
HENRY COURT 37 Alfred Road Acton, Middlesex, advertising agent, do hereby
declare the nature of this invention and in what manner the same is to be performed,
to be particularly described and ascertained in and by the following statement :-
According to this invention I combine envelopes; or envelopes wrappers and cards;
and advertisements with letter paper in the manner hereinafter described.
According to one modification of my invention, I form the outside of the envelope
(or wrapper) with coloured paper of a very light shade, so that, the stamp for
postage, when impressed, embossed or otherwise fixed on it, may be readily seen. I
prefer to have this outside. sheet of a special and uncommon colour, and quite distinct
to the letter paper attached thereto, so that it may not be easily matched if anyone
is disposed to tamper with my invention, in any way by altering the purpose for
which I intend it.
This coloured piece of paper I prefer to make in the size 10 inches wide by
8 inches long, the four corners being right angles, with a flap in addition at the
exact centre of the top, or on either side, such flap, if placed on the top side (as in
Figs. 1. 2. 3. 4. 10 and 11) to be 5 inches wide, where it starts, but gradually tapering
to about 2 inches wide at the end. The length of this flap should be about 4 inches
long and preferably slightly rounded at the 2 corners. But when the flap is on
either side (as shown in Figs. 12 and 13) it is only about 4 inches long where it
starts, tapering slightly for 3 inches (where it is about 33 inches long) and then
tapering sharply to a point. The total width of such side flap being about 6 inches.
When my envelopes are sent to the Government office to be stamped with an embossed
or impressed postage stamp. I prefer that this part (made of coloured paper only)
shall be so sent. The inside of the envelopes and the letter paper I form with one
piece of white paper preferably of the size 16 inches long by 10 inches wide, with
the flap in addition. This flap should be exactly the size of that part, which adjoins
the sheet, of the coloured paper flap, but should not be the extreme length of the top
coloured flap, or the extreme width of the side coloured flap, viz. if it is on the top
it should be only 3 inches long, instead of about 4 inches, but if it is on either
side it should be only 3 inches wide, instead of about 6 inches.
After the coloured outside sheet has been stamped, paste (or gum) it firmly to
the inside white paper sheet so far as they overlap or cover each other thereby
forming (where it is of double thickness) a piece of cardboard, which adds to the
safety of the contents of the envelope as well as tends to the durability of the
advertisements.

page_text: The edges of that portion of the coloured flap not so thickened (marked K) I
cover with the gum for securing the envelope when it is required to be closed up for
posting. I purposely leave this portion of the flap of single thickness so that the
contrast between the single and double thicknesses may denote the easiest place to
tear it when the receiver of the letter wishes to break open the envelope, and I also
may print a black line P. P. at the same place on the outside to denote where it is
best to open it. The remainder of the single sheet of white paper I leave intact
(on both sides) for any letter or communication to be written or printed thereon.
The advertisements (and directions for using the invention, if any). I print on the
entire inside of the white cardboard and also on any part of the coloured outside
cardboard, or elsewhere, but only in such positions that they are not seen when the
envelope is properly closed for posting.
I also modifiy some of my designs by omitting altogether the sheet of letter paper,
as seen in figs. 1 and 2, or by supplying it only half the size, also by putting the
combined sheet of letter paper F, M, (or half a sheet of it only) on either side,
instead of at the foot of L as shown in figs. 10. 11 and 13.
To fully utilize the limited space for these advertisements (and so as to be able to
insert them at the lowest cost) I may print them in 2 differently coloured inks; in
one colour the type being much bigger, and arranged horizontally, or otherwise, to
the other type. Those printed in larger type should preferably be in white (or light
coloured (letters on a medium) but darker) coloured ground, or in coloured letters on
ordinary ground, as may be preferred, and which is perhaps better expressed by
saying they will be similar to-only (by being in colours) much more distinct than
ordinary Watermarks" in paper. While the other colour should be black, and the
type (of ordinary sorts with or without wood cuts) arranged so that it is printed to
read across the impressions from the coloured type. By this means I exactly double
the actual space that can be used for placing the advertisements on.
In folding (in the designs shown in figs. 2 and 4) first I bring the bottom of the
white letter paper, so that it reaches to the bottom of the inside of the flap as shown
in fig. 5. But in the design shown in fig. 10: I simply double the letter paper in
from the side instead of from the bottom. While in figure 11 the first fold is the
the same as in fig. 10, except that the letter paper being only half as large, it will
not fully cover all the advertisements L, printed on the inside.
Before making the first fold in figs. 12 and 13, I turn the envelope etc., round, so
that the flap appears at the top, and then I proceed exactly with fig. 12, as in fig. 1
except that the letter paper being only half the size, it will (as in fig. 11) not fully
cover all the advertisements L, printed on the inside. When the envelope shown in
fig. 13, is turned round, (so that the flap appears at the top) the first fold is made
exactly as in fig 10.
The second and following folds are the same in all the designs, but previous to
making the second fold it is advisable to put in any separate enclosures that may be
wished to be sent.-(These folds are also the same if the letter paper is omitted from
any of the designs except that in such case the second fold becomes the first fold) this
second fold is accomplished by doubling the designs, by bringing the bottom, or end,
of the coloured outside cardboard, so that it also reaches the bottom or juncture, of the
inside of the flap as shown in fig. 6.
I now proceed, as in figs. 7. and 14 to turn in the two sides (or in the designs
illustrated in figs. 12 and 13, the top and bottom ends of the cardboard) which become
useful as side flaps, until they both just meet at the centre of the back of the envelope,
but do not overlap..
Lastly, (as in figs. 8 and 15) 1 turn down the top flap (or in figs. 12 and 13, the
side flap) previously moistening the gum (which I had put on that part of the edges
of the flap K, which is only of single thickness) and press it so that it adheres first to
that part of the improvised side flaps marked A. A. and secures them, and then it
turns up on to the bottom (or side in figs. 12 & 13) of the front of the envelope
marked H (and which part I mark so as to avoid the address being written where it
will be covered over, and which also acts as a < tell-tale" in case the flap and envelope

page_text: is not used properly) and therewith I secure the back to the front: and now the letter
is perfectly closed, and may safely and securely pass through the post. I may also
perforate the flap thereby denoting to the receiver the best place for him to tear it
(without injuring the advertisements) when he requires to open the envelope.
I also modify one of my designs by cutting off those parts of the improvised
side flaps which are in the 3 lower folds on each side (see figs. 3 and 4) thereby
reducing them, when folded in fig. 6. to only one thickness of the cardboard, and
so making them really side flaps only, and which will then when opened out,
project out on either side beyond the sides of the rest of the envelope and letter
paper, but in this case the combined letter paper is only (as also in figs. 11 and 12)
one half the size of what it is in figs. 1. 2. 10 and 13.
I also modify my invention by making it in other sizes to those named in this
specification and without necessarily making the length of the same, of the same
relative proportions to the breadth, such for instance as making the size of the
coloured sheet in figs. 1 and 2, 104 inches wide and 6 inches long, and the size
of the corresponding white sheet 10 inches wide by 14 inches long exclusive of
the flap, as well as other sizes, and also like fig. 12.
I also modify my invention by doing away with the coloured outside, and by
making it of one thickness of the paper only, of the shape of the white inside
sheet, but with a flap of the size and shape of the coloured outside sheet.
In order that my invention may be fully understood 1, refer to the accompanying
drawings:
:-
Fig. 1. shows the outside of the invention when opened out.
Fig. 2. shows the inside of the same.
Fig. 3. shows the outside of an alternative design.
Fig. 4. shows the inside of the same.
Fig. 10. shows the inside of another alternative design.
Fig. 11. shows the inside of yet another alternative design.
Fig. 12. shows the outside of a fifth.
Fig. 13 shows the inside of a sixth.
Figs. 5, 6, 7, 8, 14, and 15 show how the invention is folded up into an envelope
before posting.
Fig. 5 shows the first fold and by which the writing paper is doubled in.
Fig. 6. shows the second fold.
Figs. 7 and 14 show the third and fourth folds whereby the sides are turned in
so that they just meet at the centre of the back of the envelope but do not overlap.
Figs. 8 and 15 show the top or side flap turned down so that the outside C of it only
shows, and if the gum has been moistened it will also show that part of the flap
marked K adhering to the parts marked A A.
Figs. 9 and 16. show the final fold when the extreme end of D has been turned over
on to the front (B of the envelope, and (if the gum is moistened) adhering at H. so
that the envelope is securely closed and ready for posting.
The letters A to P in the drawings refer to the following parts:
A denotes the part of back of envelope when closed.
B denotes the front of envelope and place where the address is written.
C denotes that part of the outside of flap, which is of double thickness.
D.denotes that part of the outside of flap, which is of single thickness.
E denotes places on the outside where advertisements may
be placed.
F denotes the back of the combined sheet of writing paper and which may be
omitted in any of the designs if preferred.
H denotes the part of front which will be covered by the gummed flap K.
I denotes the place for the postage stamp.
J denotes that part of the inside of flap which is of double thickness.
K denotes that part of the inside of flap which is of single thickness and sufficiently
gummed that it may adhere to A A and H.
L denotes places on the inside where advertisements may be placed.

page_text: comomed sueet of writing paper, and, which may be
omitted in any of the designs.
N denotes where the flap D K may be perforated if preferred.
PP denotes where is the best place to tear open the envelope by the receiver.
The dotted lines show the creases made in folding.
Ail the parts A B C D E on the outside are made of either white or light coloured
paper, and form by themselves when folded the complete envelope.
All the parts
ABCE are preferably of double thickness by the outside paper (after being stamped
with an embossed postage stamp) being pasted over the inside white paper.
Having now particularly described and ascertained the nature of my said inven-
tion, and in what manner the same is to be performed, I declare that what I
claim is :-
1. Envelope wrappers or cards (with or without letter paper combined therewith) of
any of the six shapes shown in the accompanying drawings, and so arranged and
folded that advertisements may be printed on the inside and outside of the envelope
or cardboard in the spaces marked E. L, but which (when the invention is folded up as
shown in figs. 9 and 16) are not seen at all, substantially and for the purposes set
forth.
2. In envelope wrappers and cards combined with or without letter paper, the
manner in which they are folded as shown in figs. 5. 6. 7. 8. 9, 14, and 15 so that any
written or printed communication or enclosures are quite hid, secret and secure as they
pass through the post substantially as set forth.
3. In envelope wrappers or cards (with or without letter paper combined therewith)
a single flap C. D. so designed that it alone securely fastens the envelope first by its
adhering to the parts marked A. A., and secondly by its adhering to the part of front
marked H, substantially and for the purposes as set forth.
4. In envelope wrappers or cards (with or without letter paper combined therewith)
the pasting, gumming, or otherwise fastening, an outside paper lining to the envelope
part only of such combined envelopes, and letter paper, and by sending the outside
lining part only to be stamped with an embossed or impressed postage stamp, the
inside paper behind the stamp can be used for the insertion of advertisements or other
purposes substantially and for the purpose set forth.
5. In envelope wrappers or cards (with or without letter paper combined therewith)
a flap C. D. of single thickness only at D so that the part marked P (where it jumps
from single to double thickness) may be readily discovered as the easiest place to tear
it open when required, substantially and for the purposes set forth.
66
6. In envelope wrappers or cards (with or without letter paper combined therewith)
the application of an outside lining or covering for the envelope A B C D E pasted
gummed or printed with coloured ink, on to the inside or
body," such outside
covering or lining being of quite a distinct colour to the "body" or inside of the letter
paper, so that none of the letter paper can be conveniently used for repairing the
outside covering or lining under any circumstances by reason of its not matching in
colour, substantially and for the purposes set forth.
7. In envelope wrappers or cards (with or without letter paper combined therewith)
by gumming or pasting one paper over the other on the envelope part A B CE,
where the advertisements are placed, the same is made into cardboard, and is
therefore more durable for the advertisements, and adds to the safety of the
envelopes, substantially and for the purposes as set forth.
8. In envelope wrappers or cards (with or without letter paper combined therewith)
by gumming or pasting one paper over the other on the envelope part (A B C E
where the advertisements are placed) the impression of the type used for printing
the advertisements does not show at all on the plain or outside of the paper,
substantially, and for the purposes set forth.
9. In envelope wrappers or cards with advertisements thereon (with or without
letter paper combined therewith) the device of printing the advertisements in two

page_text: or more different colours, the impression from the one printing being over and
crossing the impression from the other so that one colour printing reads horizon-
tally or nearly so to the other and by which means the limited space available
for the advertisements is actually doubled, substantially, and for the purposes set..
forth.
10. In combined envelopes or cards (with or without letter paper combined
therewith) the. terminating of a flap that closes the envelope on a part of the
front (where the postage stamp is) and which part is specially marked out to
receive it, so that if the flap does not cover up this part, it shows that such
envelope has not been used as intended or else has been improperly closed.
Dated this 26th day of January 1889.
E. EATON & Co.,
Agents for Applicant.