New or Improved Advertising Apparatus.
Year: 1888

page_text: Date of Application, 28th Nov., 1888
Complete Specification Left, 27th Aug., 1889-Accepted, 2nd Nov., 1889
PROVISIONAL SPECIFICATION.
New or Improved Advertising Apparatus.
I, JOHN MONEY, of No. 8 Temple Street, in the Town of High Wycombe, in the
County of Bucks, Cycle Maker, do hereby declare the nature of this invention to be
as follows:-
The object of this invention is to provide means whereby advertisements may be
presented to the public in a novel and attractive manner.
I employ a carriage which may conveniently consist of two wheels carrying a main
framework provided with a draw-handle, or shafts. At or about the centre of this
main frame-work is carried a revolving skeleton vertical prismatic frame consisting of
a polygonal base supporting the side framing and top, the whole forming a skeleton
prism of convenient height which is caused to revolve by means of gearing actuated
from the main axle or wheels of the apparatus, and the whole may be steadied by
means of guide wheels running on a circular plate situated underneath the base, or in
any other convenient position. I sometimes make this framework of a pyramidal
instead of a prismatic form. Between the base and top of each side of the polygonal
skeleton frame is mounted a double-sided advertisement board, frame, or tablet, in
such manner that it forms one side of the polygonal prism or pyramid, and is capable
of being rotated so as to present alternate sides periodically to view. Each of the.
top axes or centres preferably passes through the sides of the top polygonal frame and
carries a semi-circular gothic or other ornamental double-sided advertisement board,
frame or tablet, which will also revolve with the beforementioned side of the polygon.
These double-sided advertisement boards, frames or tablets are preferably caused to
turn once on their respective axes for each revolution of the polygonal prism or
pyramid, which rotation may be effected by a star wheel, a toothed or friction wheel,
mounted on the lower axis of each tablet, such wheel being arranged to gear or come
in contact with a series of pins, or with the teeth of a segmental rack, or other device,.
fixed at a convenient position on the main frame. Each advertisement tablet may be
held in position, before and after being reversed, by means of a spring catch or other
similar device. Instead of the revolving frame being polygonal, it may be cylindrical,
and each side of the double-sided advertisement board, frame, or tablet, will then form
a segment of a circle. The apparatus may be propelled by manual, pedal, animal, or
other power; and means may be provided for throwing the revolving frame in and
out of gear as desired.
In some cases,
I make each of the advertisement boards, frames, or tablets, them-
selves in the form of a prism in the interior of which a lamp or other illuminating
medium may be employed.
It will be understood that the above described apparatus may be also employed for
advertisements in shop windows, railway stations, and other places, or it may be
arranged in a portable form to be carried on the shoulders, or otherwise, of
"sandwich" men, and it may be operated either by hand, clockwork, or by other
suitable motive power.
Dated this 98th dor of Nawombor 1800
J. MONEY.
Per W. H. Beck,
115, Cannon Street, London, Agent.

page_text: COMPLETE SPECIFICATION.
New or Improved Advertising Apparatus.
I, JOHN MONEY, of No. 8 Temple Street, in the Town of High Wycombe, in the
County of Bucks, Cycle Maker, do hereby declare the nature of this invention, and
in what manner the same is to be performed to be particularly described and ascer-
tained in and by the following statement ;-
My invention relates to an apparatus for displaying advertisements, and it has for
its object displaying such advertisements to the public in a more novel and attractive
manner than has hitherto been done.
To attain this object I employ a carriage which may conveniently consist of two or
more wheels carrying a platform provided with a draw handle, shafts, or pedal pro-
pelling mechanism. At or about the centre of this platform is mounted a skeleton
vertical polygonal frame having a suitable canopy or top. This frame is mounted on
a vertical spindle or axis adapted to revolve by means of gearing actuated from the
main axle or wheels of the apparatus, the frame being steadied or supported if desired
by means of guide wheels running on a circular plate on the platform, or in any other
convenient position. In the sides of the polygonal skeleton frame are mounted
panels, frames, or tablets, adapted to form the sides of the polygonal frame, and
capable of being intermittently rotated so as to present the alternate sides periodically
to view. The top axes or centres of these panels are preferably continued through
the top of the polygonal frame and carry semicircular gothic, or other ornamental
panels, tablets or frames under the canopy or roof, and adapted to receive advertise-
ments and revolve with the main panels of the polygonal frame. These panels, frames,
or tablets are preferably caused to turn once or more on their respective axes for each
revolution of the polygonal frame, which rotation may be effected by a star wheel, a
toothed or friction wheel, mounted on the lower axis of each panel or tablet, such
wheel being arranged to gear, or come into gear or contact, with a series of pins or
with the teeth of one or more segmental racks or other device fixed in convenient
positions on the platform of the apparatus. Each advertisement panel may be held
in position before and after being reversed, by means of a spring catch or other
similar device.
In order that my invention may be fully understood I herewith append drawings
illustrating it which I will particularly describe. Figure 1. Sheet No. 1. is a view in
front elevation of the apparatus. Figure 2. Sheet No. 2. is a broken view in side
elevation thereof partly in section and Figure 3 is a view in plan thereof.
Throughout these views similar parts are marked with like letters of reference.
Referring to the drawings, A designates the main frame or platform. mounted on
two or more wheels B B carried by an axle a, and provided with either a draw
handle C as illustrated, or with shafts, or a pedal propelling mechanism in which case
it would also be provided with a steering wheel. D designates a vertical shaft or axle
mounted in a suitable bearing d at or about the centre of the platform A, and
receiving motion from the axle a by means of a crown wheel E and screw F as
illustrated or by means of any other suitable gearing. When recessary the gearing
by which the motion of the axle a is is transmitted to the axle D is adapted to be
put in and out of action at the will of the conductor, by means of any suitable
mechanism. G designates the skeleton polygonal frame carried by the axle or shaft D
and surmounted by a suitable canopy or top D¹. The frame G is supported by
guide wheels g g etc. running on a circular rail or plate A¹ on the platform A.
HH etc. designate the panels of the polygonal frame, and H¹ H¹ etc. the semi-
circular panels under the canopy or top of the frame, all adapted to receive advertise-
ments on each side, and mounted on vertical spindles h h etc. adapted to fit in
bearings in the top and bottom members of the frame G thus forming pivots on
which the panels H H etc. are turned to expose the reverse sides thereof. On the
spindles etc. are fixed small spur pinions J J etc., or their equivalent, which are
adapted to engage with one or more toothed segments K fixed to or carried by the

page_text: platform A whereby the panels of the frame are reversed once or more during one
complete revolution of the polygonal frame. L L designate springs. bearing on flats
or their equivalents cut or formed on bosses h¹ h¹ etc. on the spindles h h etc., to
keep the panels steady during the revolution of the frame, and to ensure their
remaining square with the face of the frame after reversal. It will be seen that when
this apparatus is pushed, dragged, or propelled, a slow rotating movement is imparted
to the vertical frame, and that as each pane! of the said frame comes round to one
or more particular points where a tooth segment is fixed, it is automatically reversed
to expose the advertisement on the other side of the frame, and that this operation
goes on so long as the apparatus is in motion.
Instead of making the frame G polygonal it may be made cylindrical and each
side of the panels will then be of a segmental form to preserve the outline of the
cylinder.
I wish it to be understood that the hereinbefore described apparatus may also be
employed for displaying advertisements in shop windows railway stations and other
places or it may be arranged in a portable form to be carried on the shoulders or
otherwise by men, and furthermore that it may be operated either by hand clock-
work or by other suitable motive power.
I also wish it to be particularly understood that I do not limit myself to the
precise details of construction herein before described and shown, but hold myself
at liberty to make such changes and alterations as fairly fall within the spirit and
scope of my invention.
I am aware that advertising machines have already been constructed with revolving
frames and also with fixed frames and continuous revolving panels, and I therefore do
not broadly claim such as my invention, but having now particularly described and
ascertained the nature of my said invention and in what manner the same is to be
performed, I declare that what I claim is ;-
1st. An apparatus for displaying advertisements having a continuous rotating
polygonal frame, the panels or sides of which are automatically reversed at given
periods, as and for the purpose set forth.
2nd. In an apparatus for displaying advertisements, the combination with the
rotating vertical frame of the intermittent rotating or reversing panels, as and for
the purpose set forth.
Dated this 27th day of August 1889.