Year: 1899

page_text: Date of Application, 26th Sept., 1899
Complete Specification Left, 18th June, 1900-Accepted, 21st July, 1900
I BENJAMIN WHITWORTH HIRD, of Clulow House, 66, Mill Hill Road, Norwich,
in the County of Norfolk, Advertising Specialist, do hereby declare the nature
of this invention to be as follows:
This invention relates to an improved advertising medium, and in accordance
therewith I provide a suitable card board or other background, having a cord,
eye, or its equivalent for suspending such background from a wall or the like.
In the centre or other convenient part of the said background I provide a dial,
marked and spaced off in the same way as a clock or watch dial, a pair of hands
being pivoted in the centre of such dial in the usual manner.
Suitable directions and suggestions are displayed upon the face of the said
background such for instance, as the time required for properly cooking a joint,
potatoes, etc.
The province of the dial aforesaid is to indicate the time when a joint, for
instance is placed in the oven and the correct time to remove such joint there- .
from.
A slate or other suitable writing surface is provide upon the face of the back-
ground aforesaid, while a pocket or sheath is also provided upon such background,
in close proximity to the said slate or other writing surface, for the purpose of
conveniently holding a pencil or its equivalent.
Spaces are provide upon the face of the said background for the display of
suitable advertising matter.
HUGHES & YOUNG,
55 and 56, Chancery Lane, W.C.,
Agents for Applicant.
I BENJAMIN WHITWORTH HIRD, of Clulow House, 66, Mill Hill Road, Norwich,
in the County of Norfolk, Advertising Specialist, do hereby declare the nature
of this invention and in what manner the same is to be performed to be particu-
larly described and ascertained in and by the following statement:-
This invention relates to an improved advertising medium, and is designed
with the object of providing a novel and useful device for domestic use, which
by providing a ready order memorandum and giving useful hints on the manage-
ment of the culinary department, and other domestic items, as well as indicating
[Price 8d.1

page_text: the time when a joint or the like has been placed in the oven or over the fire,
will ensure constant reference to such device and thereby prove an attractive
medium for advertisements.
In order that my said invention may be the more readily understood and carried
into practical effect, reference is hereby made to the accompanying sheet of
illustrative drawings, wherein I have, shewn a front elevational view of my
improved advertising. medium.
In carrying my invention into practice I provide a card-board or other back-
ground a having a cord a' eye, ring or their equivalent for suspending such
back-ground from a wall or the like.
In the centre or other convenient part of the said back-ground a I provide
a dial b marked and spaced off in the same way as a clock or watch-dial, a pair
of hands 6' being pivoted in the centre of such dial at 62 in the usual manner.
Suitable directions, and suggestions are displayed upon spaces a² on the face
of the said back-ground a, such for instance, as the length of time required for
the proper cooking of a joint, potatoes, or other food.
The province of the said dial and hands is to indicate the time when the
joint, for instance, is placed in the oven and the correct time to remove such
joint therefrom.
A slate or other suitable writing surface is provided upon the face of the
back-ground a while a pocket or sheath c¹ is also provided upon such back-
ground, in close proximity to the said slate or other writing surface, for the
purpose of conveniently holding a pencil or its equivalent.
Spaces are provided upon the face of the back-ground a for the display of
suitable advertising matter.
Having now particularly described and ascertained the nature of my said
invention, and in what manner the same is to be performed, I declare that what
I claim is:-
The improved advertising medium, consisting in a back-ground provided with
means of suspension, said back-ground having spaces for advertisements, house-
hold hints and information, and other matter; and a dial marked off into hours
or other periods of time, said dial having suitable letter-press displaced upon it
and a pair of hands pivoted thereto; and a memorandum slate or other writing
surface and a sheath or pocket for containing a writing implement, substantially
as and for the purpose hereinbefore described and as illustrated by the drawings.
Dated this 18th day of June 1900.
HUGHES & YOUNG,
55 & 56, Chancery Lane, London, W.C., Agents.