New or Improved Means for Advertising Newspapers, Periodicals, Books, and the like, applicable also to Advertising Entertain- ments.
Year: 1892

page_text: Date of Application, 3rd Feb., 1892
Complete Specification Left, 25th Oct., 1892-Accepted, 26th Nov., 1892
PROVISIONAL SPECIFICATION.
New or Improved Means for Advertising Newspapers, Periodicals,
Books, and the like, applicable also to Advertising Entertain-
ments.
I HERBERT ALLWRIGHT of 12, Southampton Road N.W. in the County of
Middlesex Clerk do hereby declare the nature of this invention to be as
follows:-
The object of this invention is a means whereby newspapers periodicals books
and the like also entertainments may be advertised at shops and other places.
According to this invention I make a frame of suitable size having a back and
which may have a glass in it or not as desired and the space enclosed by the frame
I divide into sub-spaces arranged either vertically horizontally or diagonally and
I have one or more of the sides of the frame open so as to enable a slide having the
desired information thereon to be pushed in.
This invention is very suitable for shewing the newspapers or periodicals sold at
a newsagents as the frame is very compact and will advertise a number at once.
Dated thie 3rd day of February 1892.
BROWNE & Co.,
9, Warwick Court, W.C., Agents for the Applicant.
COMPLETE SPECIFICATION.
New or Improved Means for Advertising Newspapers, Periodicals,
Books, and the like, applicable also to Advertising Entertain-
ments.
I HERBERT ALLWRIGHT of 12 Southampton Road, N.W., in the County of
Middlesex, Clerk, do hereby declare the nature of this invention and in what
manner the same is to be performed, to be particularly described and ascertained
in and by the following statement :—
The object of this invention is a means whereby newspapers periodicals books
and the like also entertainments may be advertised at shops and other places.
According to this invention I make a frame of suitable size having a back and
which may have a glass in it or not as desired and the space enclosed by the frame
I divide into subspaces arranged either vertically horizontally or diagonally and I
have one or more of the sides of the frame open so as to enable a slide having the
desired information thereon to be pushed in.
This invention is very suitable for shewing the newspapers or periodicals sold at
a newsagents as the frame is very compact and will advertize a number at once.
And in order to explain my said invention more fully I will now describe the
same with reference to the accompanying sheet of drawings in which
Fig. 1. is a front elevation of the apparatus and Fig. 2. section through line X. Y.
Fig. 1.
Similar letters denote the same parts in both views.
a. shews frame made of wood or other suitable material b. slides passing between
the divisions c. d. shew pieces of zinc or other suitable soft metal fixed to the
slides b. and passing through the holes g. in the frame a. and these pieces are bent
over as shewn in Fig. 2. so as to hold the slides in the frame at that side I may in
some instances dispense with the pieces d. e. is a sliding piece which slides in the
grooves f. f. in the frame a. so that when such sliding piece is removed any or all of
the slides b. may be drawn out by first bending the metal pieces d. straight when

page_text: these are used and new slides may be substituted. The name of the papers,
periodicals books or the like are exhibited on the slides as indicated on the top
one by the words "Daily Telegraph,” and_the_portion h. may have any desired
information thereon such as "the undermentioned papers sold here," for example:-
i. shews glass fitted in frame to protect the slides b.
Although I have shewn 16 slides on the drawing the frame may be made to hold
a greater or lesser number if desired.
An apparatus constructed as above may be placed or hung outside a shop or.
other place.
Having now particularly described and ascertained the nature of my said inven-
tion and in what manner the same is to be performed I declare that what I
claim is :-
The improved means for advertising newspapers, periodicals, books, and the like
consisting of a frame a. having slides substantially as and for the purpose set
forth.
Dated this a
BROWNE & Co.,
9, Warwick Court, W.C., Agents for Applicant.