Improvements in Means and Appliances for Mounting and Displaying Advertisements and in Binding or Securing together a Series of Tablets, Directories, Time-tables, Catalogues, Pamphlets, and other Mediums Employed for Advertising Purposes.
Year: 1887

page_text: Date of Application, 6th Apr., 1887
Complete Left, 16th May, 1887
Complete Accepted, 18th Nov., 1887
Improvements in Means and Appliances for Mounting and Displaying
Advertisements and in Binding or Securing together a Series
of Tablets, Directories, Time-tables, Catalogues, Pamphlets, and
other Mediums Employed for Advertising Purposes.
I SAMUEL TOWNSEND of 7 Mercers Road Holloway in the County of Middlesex
Advertising Agent do hereby declare the nature of this invention to be as follows
This invention has first for its object improved means and appliances for displaying
and exhibiting advertisements, telegrams and other news in public situations and
combining therewith a series of tablets serving as directories, time-tables, catalogues
of various descriptions, pamphlets and other mediums for advertising so as to afford
facility for conveying information and intelligence on a variety of subjects interesting
to the general public and part of my improvements consist in so mounting and
arranging the advertisements in frames that they can be readily removed and replaced
by others when required and securely retained in position by very simple means.
Also in binding up and combining a series of tablets, time tables, catalogues et cetera
so that when opened or turned over like the leaves of a book they will remain open
at the place desired without springing back as in the case with ordinary book
binding.
I would remark that I am aware that it is not new to arrange and exhibit advertise-
ments in frames and groups in public places and thoroughfares and therefore I make
no claim thereto except so far as my improvements are applicable to the same.
According to my improvements each advertisement is retained by an open frame
which overlaps the edges of the paper or surface of the printed or other matter
exhibited the frame and advertisements being retained in position by a turin-button,
sliding bolt or other simple contrivance to lock and secure the frame in position and
so as to admit of the advertisement being readily removed and replaced when required.
These open frames may be hinged to a back frame and may be arranged to retain
one or a series of advertisements in position if required.
In binding up and combining a series of tablets, time tables, catalogues et cetera in
order to ensure the book of tablets remaining open at the place desired I mount each
го

page_text: tablet on a central axis by means of metal or other joints fixed to the tablet and free to
turn like a hinge upon the central axis the joints of the several tablets so mounted
being arranged independently of each other upon the axis thus affording freedom of
movement. The joints of each tablet may be so made as to admit of the tablet being
detached therefrom and another substituted therefor.
The tablets will contain the information or intelligence it is desired to communicate
to the public such as time tables, directories, catalogues or other information.
Pamphlets in the form of time tables, sale catalogues and others may be mounted
in the manner previously described and the tablets et cetera thus mounted may be
affixed and combined with frames or groups of advertisements in public situations in
order to afford facilities for the public to obtain the information they may require.
Or books of tablets pamphlets &c. mounted in accordance with my invention may
be fixed up in entrances to in public buildings or be laid upon the tables of hotels
reading rooms or other places of public resort.
TONGUE & BIRKBECK,
34, Southampton Buildings, London, W.C.,
Agents for the Applicant.

page_text: Improvements in Means and Appliances for Mounting and Displaying
Advertisements and in Binding or Securing together a Series of
Tablets, Directories, Time Tables, Catalogues, Pamphlets, and
other Mediums Employed for Advertising Purposes.
I SAMUEL TOWNSEND of 7 Mercers Road Holloway in the County of Middlesex
Advertising Agent do hereby declare the nature of this invention and in what manner
the same is to be performed to be particularly described and ascertained in and by
the following statement:-
This invention has first for its object improved means and appliances for displaying
and exhibiting advertisements, telegrams and other news in public situations and
combining therewith a series of tablets serving as directories, time tables, catalogues
of various descriptions pamphlets and other mediums for advertising so as to afford
facility for conveying intelligence and information on a variety of subjects interesting
to the general public and part of my improvements consists in so mounting and
arranging the advertisements in or upon frames or surfaces that they can be readily
removed and replaced by others when required and securely retained in position by
very simple means. Also in binding up and combining a series of tablets, time tables,
catalogues et cetera so that when opened or turned over like the leaves of a book they
will remain opened at the place desired without springing back as in the case with
ordinary book-binding.
I would remark that I am aware that it is not new to arrange and exhibit advertise-
ments in frames and groups in public places and thoroughfares and therefore I make
no claim thereto except so far as my improvements are applicable to the same.
According to one part of my improvements each advertisement is retained by an
open frame which overlaps the edges of the paper or surface of the printed or other
matter exhibited the frame and advertisements being retained in position by a turn
button, sliding-bolt or other simple contrivance' to lock and secure the frame or tablet
in position and so as to admit of the advertisement being readily removed and replaced
when required. The open frames may be hinged to a back frame and may be
arranged to retain one or a series of advertisements in position if required.
In binding up and combining a series of tablets, (time tables, catalogues. et cetera)
in order to ensure the book of tablets remaining open at the place desired I mount
each tablet on a central axis by means of metal or other joints fixed to the tablet
and free to turn like a hinge upon the central axis the joints of the several tablet
so mounted being arranged independently of each other upon the axis thus affording
freedom of movement. The joints of each tablet may be so made as to admit of the
tablet being detached therefrom and another substituted therefor.
The tablets will contain the information or intelligence it is desired to communicate
to the public such as time-tables, directories, catalogues theatrical announcements or
other information.
Pamphlets in the form of time-tables, sale catalogues and others may be mounted
in the manner previously described, and the tablets et cetera thus mounted may be.

page_text: affixed and combined with frames or groups of advertisements in public situations in
order to afford facilities for the public to obtain the information they may require.
Or books of tablets, pamphlets et cetera mounted in accordance with my invention
may be fixed up in entrances to public buildings or be laid upon the tables of hotels
reading rooms or other places of public resort.
And in order that my invention may be clearly understood and readily carried into
practice I will proceed to describe the drawings hereto annexed.
DESCRIPTION OF THE DRAWINGS.
Figure 1 is a diargram drawing showing a series of tablets a a arranged upon a
backboard or frame A. The tablets a a have printed painted or other ordinary or
artistic advertisements mounted thereon and are retained in position by the turn
buttons a' a' or they may be secured in position by an open or glazed frame to
preserve the advertisements from dust or deterioration from exposure the frames
being retained in position by screws, turn buttons, sliding bolts, or other simple
contrivances.
Or each tablet may be covered by a piece of plate glass secured over it by screws
or otherwise. Or the frames which contain the tablets or advertisements may be
hinged to the back board A so as to be readily exchanged when required.
The central division B is intended to receive a series of tablets mounted upon an
axis so as to open like the leaves of a book such tablets having useful information
such as railway and other time tables printed thereon with the arrival and despatch
of mails, the departure of trains, coaches, steam and other vessels, to or from the
particular City or Town where such advertisements are exhibited they being suitable
for railway stations, the Entrance Halls of Hotels, Clubs, public buildings, or other
large establishments or places where such useful information as the tablets furnish
may be accessible to those who may require it.
The columns A A¹ Figure 1 between and outside the tablets are specially designed
to be filled in with the names of the principal Hotels of adjacent or other Towns or
Cities, or with other useful information, this improved method of mounting and
exhibiting an Hotel Directory or Guide being a special feature of my invention.
Figure 2 shows a diagram drawing in which the columns A¹ A' Figure 1 are
dispensed with, the series of fixed tablets a a being placed so as to occupy much
less space.
Figure 3 shows a diagram drawing similar to Figure 1 the folding series of tablets
being removed and the central space occupied by divisions containing useful informa-
tion such as an abstract of the Act of Parliament relating to Hotels, the Tariff of
charges, a plan of the floor showing the disposition and character of the rooms,
passages and offices with any other useful information for the guidance of visitors
and occupiers of the apartments such frames or series of advertisements being more
particularly applicable for being displayed in the bed or sitting rooms of Hotels.
I will now describe my improved method of mounting the series of tablets () which
may be made of stout Bristol board or other suitable Card Board, wood, metal or
other suitable material on which the information they are intended to convey is
displayed or mounted.
Figure 4 is a plan of a series of tablets bound up or mounted in accordance with
my improvements.
Figure 5 is a back edge view of the same and Figure 6 a transverse section showing
the two outside tablets.
Figure 7 is a diagram showing a series of ten tablets, half of them being turned over
to the right and the other half to the left hand, the diagram Figure 8 showing the
whole series of ten turned over to the right.
Figure 9 shows separate views of the arms or hinges d with clips or holders d for
receiving the edge of a tablet, and which clip and retain the tablet either by being
sprung on to it or by a small pin or rivet inserted through d'into the tablet or they
may be sewn through d'.

page_text: e is a central axis supported at each end by fixed brackets e¹¹ upon which three
series of arms d d are threaded or mounted so as to turn freely thereon. The other
ends of the arms d d are formed so as to act as clips d¹ to receive the inner edges of
the tablets being secured thereto by pins or otherwise. The arms d are of different
successive lengths and in the arrangement shown there are three series of arms of
corresponding successive lengths so that one arm out of each series or three arms d
of corresponding length are connected or fixed to each tablet and act, as hinges upon
which such tablet turns.
Two or more of such arms d may be attached to each tablet if desired but the
number of tablets so mounted will depend upon the number of arms d which can
be arranged side by side upon the axis c and the number connected to each tablet.
It will be evident that in place of the tablets railway time tables catalogues of
sales pamphlets of various kinds numbers of serial literary works or other similar
means of communicating information may be connected to the arms d for convenience
in turning them over for reference as previously described.
The tablets or pamphlets can be readily separated from the clips d' and arms d and
others substituted therefor when desired and the method of attaching the tablets or
pamphlets to the arms d may be varied if required in accordance with my invention.
In some cases I find it advantageous to put a sheet of glass over the entire frame A
with two or more convenient holes therein through which the frame or part B carrying
the books of tablets C is secured by screws or otherwise-the advertisements and hotel
directory being thus covered in while ready access may be had to the book of tablets C
as before described.
Tablets mounted upon an axis C in the manner previously described may be covered
or bound
up in a handsome case or binding suitable for being laid upon a drawing-
room or side table in Hotels or elsewhere for reference and they may contain
photographs of celebrated persons or views of local places of attraction or any other
information of the character previously described.
Having now particularly described and ascertained the nature of my said
invention and in what manner the same is to be performed I declare that what I
claim is
1. The improved method of arranging and mounting a series of advertisements
Hotel directories and other useful information and fixing the same in position sub-
stantially in the manner and for the purpose herein before described with reference to
Figures 1. 2 and 3 of the drawings hereto annexed.
C
2. The improved method of mounting and binding together a series of tablets or
pamphlets upon arms d moving upon an axis c for exhibiting time tables and other
information substantially as described with reference to Figures 4-5-6-7-8 and 9 of
the drawings hereto annexed.
Dated this 16th day of May 1887