text: Peeew this stinks! As everyone knows it's based upon some Geico insurance commercials; what no one knows is WHY?! Those commercials were amusing on first viewing at best; hardly fodder for a series. (The talking Geico gecko -- that's another story. Now that would make for an intriguing series!) And why on earth did ABC -- as reported in the press -- actually agree to buy the cavemen character rights from Geico for this? After all, the idea of cavemen struggling in the modern world is hardly unique to TV; Phil Hartman had a recurring Saturday Night Live role as The Unfrozen Caveman Lawyer over a decade ago. And that's how a concept like this works best -- as an occasional installment. But a regular series? Fuhgeddaboudit. (A 1960s series called "It's About Time" also used the cavemen in the modern world concept. It lasted one season.) <br /><br />One of the show's directors, who was also responsible for the Geico commercials, was recently quoted as saying: "We were so excited when we were shooting our commercials because we felt like we had something that was very unique and we had bigger stories to tell." Wrong.<br /><br />In the annals of bad TV, this is destined to take its place alongside 1972's "Me and the Chimp" as one of the all-time worst. The lead actor in the embarrassing Chimp fiasco actually went into shame-by-association hiding after it was abruptly canceled. No doubt our cavemen friends will follow suit.