football talent

my community has for a long had good talented footballers who just rose to the district level and that become the end of their game because of lack of sponsors and motivation that would help them to develop their talents as footballers many were seen as football stars but then fact that they were in marginal or rural areas made them not easily access any sponsorship.
 around 2000 the coca-cola company come down to grass roots and started to sponsor primary football games and develop this talents among the people or rather children and youths in many community and since then a lot of people talented in football have emerged and some have even played in the national football team harambee stars an example being john baraza

Location: bukhayo, Busia, Kenya