Abstract:
A system for symbolic communication including a communication system, a sender communication device including a processor and a memory, a symbolic communication software module stored in the sender communication device memory, the symbolic communication software module including a database of symbols, with some of the symbols being billable, each billable symbol being associated with a merchant and having a billing rate associated with its use in a message, the symbolic communication software module comprising executable instructions that when executed by the processor cause the processor to allow a user to select symbols to compose a message; send the message to a receiver communication device using a communication system; count and record each symbols used in the message in the symbol server, and bill the merchant for the use of the billable symbol in a message, using the billing rate associated with the billable symbol.

Description:
CROSS-REFERENCE TO RELATED APPLICATIONS 
       [0001]    This application claims priority to U.S. Provisional patent application No. 62/071,969 filed Oct. 8, 2014, the entire content of which is hereby incorporated by reference. 
     
    
     FIELD OF THE INVENTION 
       [0002]    The invention relates to a communication program using symbols driven with a consensus building symbol system, which can be monetized through the use of symbols which relate to products and services. 
       BACKGROUND OF THE INVENTION 
       [0003]    Communications programs, such as cell phone texting is well known. Emoticons are also well known. However, applicant&#39;s invention goes well beyond what is known in providing a communications program using consensus-popularity driven symbols which can be used with cell phones, email, smart TV&#39;s, computers, publishing and/or education. 
         [0004]    A picture is worth a thousand words and if everybody agrees on what a picture means, it is worth even more, allows communication across languages and can be monetized by using pictures of products and services, as discussed further below. 
       BRIEF SUMMARY OF THE INVENTION 
       [0005]    JGist™ International, LLC (the applicant) is a software development company that has created a universal symbol system, One-World Language that can use any of the 5 human senses, primarily sight and sound. These symbols can be delivered in any form; i.e. 3D, holographic, stereo, streaming media, movies, stationary pictures or images, etc. 
         [0006]    JGist™ has developed an Internet technology that links a Symbolary Selection Bank™, knowledge engine with an infinite number of software development applications or APPS. This concept claims the merging of two major components of communication that can operate separately or in combination:
       First Claim: The creation of a Universal Symbol System—One World Language, JGist™ through the use of symbols within a consensus popular building symbol system.   Second Claim: A monetization process called Naturalized Commerce™ that uses a product and service “attraction” in its acquisition model.       
 
         [0009]    Through the use of direct or indirect reference to words, phrases or messages, including consumer brands, JGist™ will create the world&#39;s first universal language while simultaneously creating an Internet commerce continuum. 
     
    
     
       BRIEF DESCRIPTION OF THE DRAWINGS 
         [0010]    An exemplary embodiment of the invention is explained in greater detail below with reference to the figures. 
           [0011]      FIG. 1  is a block diagram of the overall system. 
           [0012]      FIG. 2  shows the seven parts of the overall system. 
           [0013]      FIG. 3  is a symbolic diagram showing the Symbolary selection bank. 
           [0014]      FIG. 4  is a symbolic diagram showing the monetization portion of the invention communication program. 
           [0015]      FIGS. 5-16  are directed to a smartphone example of a JGist message. 
           [0016]      FIGS. 17-45  show composition of a JGist message in more detail. 
           [0017]      FIGS. 46-65  show the JGist symbolary selection wheel in more detail. 
           [0018]      FIGS. 66-75  show an email version of JGist. 
           [0019]      FIGS. 76-93  show more information about the knowledge engine. 
       
    
    
     DETAILED DESCRIPTION OF THE INVENTION 
       [0020]    While this invention may be embodied in many forms, there are described in detail herein specific embodiments of the invention. This description is an exemplification of the principles of the invention and is not intended to limit the invention to the particular embodiments illustrated. 
         [0021]    Referring to  FIG. 1 , two standard smartphones  12  running a JGist communication app communicate using the cellular texting system  14  and in particular a graphical enabled texting system, as is well known in the art. A search engine servicer  16  is connected to the cellular system  14  and hosts the Symbolary selection bank database (i.e. symbol thesaurus/dictionary).  18 . 
         [0022]    SSB  18  contains a row for each symbol which can be used, a category associated with each system, a count of how many times each symbol is used in a JGist message, which allows ranking symbols by how popular they are, a field for whether the symbol has a charge associated with it, the charge and the vendor information. 
         [0023]    The components of the system are shown in  FIG. 2 . There are Seven Components of the invention disclosed in this utility patent. These components are outlined in the Internet Technology Illustration ( FIG. 2 ) showing how the components work together. 
         [0024]    1. Symbolary Selection Bank™, “Knowledge engine” 
         [0025]    2. Information mediums and media. “Multi-screen devices or any traditional communication methods.” 
         [0026]    3. Software APPS and/or Applications. “Computer systems or portable devices.” 
         [0027]    4. Development partners. “Embedded software technology.” 
         [0028]    5. Senders. “Initiators of any message.” 
         [0029]    6. Receivers. “Recipient or message reader.” 
         [0030]    7. Monetization sponsorship. “Attraction based acquisition of products or services.” 
         [0031]      FIG. 3  is directed to the Symbolary selection bank and 1.1-1.6 are discussed in more detail below. 
         [0032]    1.1 Symbolary Selection Bank™ SSB Overview 
         [0033]    The Symbolary Selection Bank™, (SSB) is a real time, perpetually updated search engine used to build the universal one world language called JGist™ or JGisting™ (A Symbol System). It will accumulate commonly used symbol data worldwide gathering consensus of meaning among users in a continuously updated incoming and outgoing loop. The symbols, primarily visual or sound (and may include the other 3 human senses) are most commonly used by the largest number of users for a particular thought or message. The Symbolary Selection Bank™ will monitor all sponsors, subscriber partners and software application users with their permission. This would then be available to the JGist™ Symbol selector App software being used in multi-screen devices 1  of the sender/receiver to craft and communicate their message.  1  Any device used with the intent to communicate, view or watch an electronic communication. Any visual communication device via state of the art technology, ie smart phone, laptops, tablets, internet TV, and any future technologies relaying any message or communication. This term also refers to any device with a screen capable of playing video content, such as a smartphone, laptop, tablet, computer and internet TV. 
         [0034]    The SSB will create a symbolized One World Language while creating a Naturalized Commerce™ model where products and services will be acquired through consumer attraction rather than promotion using information collected with Internet knowledge engine technology. It will also track symbol usage for product and service partner logos, symbols and coupon offers for effectiveness and billing purposes. The SSB will also create a billing matrix. (100% validatable impressions). This can be a single computer or group of computer servers working together to create a Universal language and Naturalized Commerce™. These components can work together or separately, as they achieve consensus-popularity. Additionally, the SSB will include a JGistBits™ coupon currency supported by a product or service billing system. 
         [0000]    Reference: Provisional patent application, Application No. 62/071,969, page 24, sections 1-4, Page 25 sections 1-4 and pages 26-27 sections 1-2 and page 29, 30, 31, 32, page 85. 
         [0035]    1.2 SSB™ Storage and Organization 
         [0036]    The Symbolary Selection Bank SSB is a symbol system intelligence and an informational storage system (gallery of symbols). The SSB is organized and contained within one or more computer servers (knowledge engine) in an international, geographical and cultural thesaurus/dictionary/encyclopedia format. The SSB will contain consensus-popular symbols that represent words, phrases or messages in any/all of the 5 human senses primarily sight and sound. These symbols will create A Symbol System that will be organized by class and category of meaning for efficient access and retrieval of symbol choice. 
         [0000]    Reference: Provisional patent application, Application No. 62/071,969, pages 24, 25, 26, 27 section 2 and pages 29-32. 
         [0037]    1.3 SSB™ Symbols Harvest Process 
         [0038]    The Symbolary Selection Bank SSB harvesting process will incorporate a vast number of methods to populate and archive any and all symbols. Included in the SSB Symbol System will be symbols in any of the five human senses that will be harvested either directly, indirectly, blind, social genius, or through commercial methods. Additionally, JGist™ will have symbols introduced by language experts or companies for input and collaboration. Additionally symbols will be created through internal proprietary development. Other methods of populating the SSB could include user generated suggestions, Gamification or other creative sources. 
       Populating the Symbolary Selection Bank, (SSB) (Five Identified Methods.) 
     1. The First Method: Indirect Symbol Harvesting 
       [0039]    Initially, the SSB will be populated with symbols collected from the Internet around the world. These will be Symbols associated with words, phrases and messages that already exist on the Internet. JGist™ will continually and on an ongoing basis search the Internet for symbols, signs or pictures of any words, phrases or messages and information that connotes any of the five human senses seeking more clarification of meaning. It should be noted that JGist™ will operate on a legal grounding so as to gather data that can be reused. 
       2. The Second Method: Direct Symbol Harvesting 
       [0040]    The direct method will provide JGist™ website visitors with a series of questions or technology selection protocols that will allow visitors to submit or interpret symbolized data that can be stored in the data base, SSB. 
       3. The Third Method: The “Blind” Method 
       [0041]    This method describes data mining for the “Symbolary™” whereby through the development of games and educational learning processes that will allow JGist™ will collect symbols from individuals who solve riddles, puzzles and participate in Internet games. Gamers for example, will be required to select symbols, signs or pictures to advance in achieving game goals. 
       4. The Fourth Method: Genius League of Experts 
       [0042]    “League of Geniuses” experts in the social sciences will evaluate, create and utilize their talents and skills to both refine and validate the symbolized information. This will include the fields of semiotics, psychology, sociology, noetics, anthropology or art, as well as graphic art and business marketing. In essence, all educational and business fields of study. 
       5. The Fifth Method: Commercial 
       [0043]    JGist™ will invite the participation of all commercial sources that want to bring their branding to the world through signification technology. Additionally, there will be other data mining methods and techniques developed where every available form of medium and media of communication will be brought to bear on the gathering of symbolized data and the branding of products and services. 
         [0044]    1.4 Symbol Intelligence 
         [0045]    The methods or ways symbols are refined or processed by the central intelligence SSB knowledge engine “brain”. This gallery of symbols pushes and pulls symbol information to the world and manipulates/shapes and manages symbol content intelligence. 
         [0046]    This JGisting ingenuity component can best be described as symbol meaning enhancement by adding intuitive interpretation of consensus-popularity of meaning which will include some abstract (envisioned or imagined) symbol meanings and may even include elements of computer generated artificial intelligence. 
         [0047]    Some examples might be; personality profiling, timing, Naturalized Marketing™, universally accepted One World Language symbols or interpretive support by the SSB based upon user demand for interpretive guide. (“The Jister”) 
         [0000]    Reference: Provisional patent application, Application No. 62/071,969, pages 21 b, 22, 23a and b, 24, 28 and 58-66. 
         [0048]    1.5 Technology Interfacing 
         [0049]    Technology Interfacing refers to the melding or technological embedding of the JGist™ technology with the world through existing or evolving smart phone, Internet, TV or static electronic devices such as eBooks. We are referring to how symbolized information is embedded or linked into or how it interfaces with all other communication technologies. By embedding, the JGist™ symbol language makes this new technology user friendly and compatible with virtually all communications media or medium directly or indirectly including traditional media and electronic versions of printed material such as newspapers etc. 
         [0050]    1.6 Symbol Selection Process 
         [0051]    The symbol selection process begins at the senders&#39; personal multi-screen device. A dynamic series of symbol selection wheels (or other selection configurations) will prompt senders to add or convert their words phrases or messages into symbols. These symbol selection wheels will allow for better contexting of messages, including emotion via color and sound (or other human senses). The selection of the highest consensus-popular symbols will be included in their messages, or will allow for the sender to use their personal preference and to convert any product or service that is mentioned directly or indirectly into their brand of choice. (With permission of the sender/receiver). 
         [0052]    The SSB will monitor all sender/receiver symbol activity for the creation of the one world language JGist™ and the naturalized commerce model. The symbol selection process will provide both senders and receivers, sponsors and development partners a better method of communication and feedback loop throughout the world. 
         [0000]    Reference: Provisional patent application, Application No. 62/071,969, pages 40-44. 
       Additional Components of JGist™ International Technology 
       [0053]    Referring again to  FIG. 2 , reference numerals 2-7 are discussed in more detail below. 
         [0054]    2. Information Mediums and Media 
         [0055]    Multi-screen electronic devices or any traditional communications methods 
         [0056]    Examples of: 
         [0000]    
       
         
               
               
               
             
           
               
                   
                   
               
               
                   
                 Electronic 
                 Traditional 
               
               
                   
                   
               
             
             
               
                   
                 Smart phones 
                 pay phones 
               
               
                   
                 Computers (desk and laptop) 
                 newspapers/periodicals 
               
               
                   
                 Tablets 
                 magazines 
               
               
                   
                 Smart TV&#39;s 
                 non-smart TV&#39;s 
               
               
                   
                 E Books 
                 Books (paper) 
               
               
                   
                 Courtesy washroom ads 
                 Hand-outs 
               
               
                   
                 Hotel lobbies and malls 
               
               
                   
                   
               
             
          
         
       
     
         [0057]    3. Software APPS/Applications 
         [0058]    JGist™ software will offer to users APPS or applications to be used with their electronic device to send and receive JGisted messages. In some cases, the software will come with the software already loaded into the device at the factory or downloaded before being delivered to the user from the service provider, Cellular or Internet. 
         [0059]    4. Development Partners 
         [0060]    The SSB search engine/tracking software is an “embedded technology” This embedded software will often be licensed for use by exclusive or semi-exclusive partners. This technology will be developed by development partners to the specifications and use criteria of JGist™ International, LLC. 
         [0061]    5. Senders 
         [0062]    Senders are simply defined as users who are sending a JGisted communication on any multi-screen device. 
         [0063]    6. Receivers 
         [0064]    Receivers are defined as users who are receiving a JGisted communication on any multi-screen device. 
         [0065]    7. Naturalized Commerce™—Monetizing JGist™ 
         [0000]    Reference Provisional patent application, Application No. 62/071,969, page 85 
         [0066]      FIG. 4  shows a symbolic view of the components of the monetizing of JGist, and 7.7-7.11 are discussed in more detail below. 
         [0067]    7.1 Naturalized Commerce™—Monetizing JGist™ Overview 
         [0068]    JGist™ will make possible an entirely new concept and method of “Naturalized Commerce™”. Naturalized commerce will be based on attraction rather than traditional promotion in order to assist consumers in their acquisition of products and services. This method will create a whole new form of currency, “Coupon Currency, called JGistBits™” 
         [0069]    Whenever a user is actually looking for a product or service, the advertising company will instantly connect with that user creating an acquisition opportunity that makes them an offer to use their products or services in real time with an incentive coupon. This keeps the customer in control of the buying process, while minimizing, reducing or eliminating data overload. This will create value added loyalty, a very powerful and cost effective way of getting people what they want, when they want it, while increasing profitability of companies naturally. 
         [0070]    The Symbolary Selection Bank™ SSB, will employ the concept/method of Naturalized Commerce™ to identify and contract with product and service sponsors throughout the world. JGist™ International will track brand impressions, through clicks by users, electronically delivered coupons, and coupon redemption which will include a billing process for product and service sponsors. This Naturalized Commerce™ model will affectively assist consumers in the acquisition of products and services while reducing consumer chaos and unwanted solicitation. The ultimate result of this process will be an exponential money machine that will generate a higher level of proficiency in sponsorship advertising and consumer savings. 
         [0071]    7.2 Symbol System Language—JGist™ 
         [0072]    The international symbols system language, “JGist™”, will be become literally a “conveyor belt”, communication method that will allow consumers to access their products and services as desired, not pushed at them through promotion. It will be habitual, (the normal course of Jgisting), for JGist™ users to mention products and services directly or indirectly in the normal course of their communications, as they use and create the world&#39;s first truly one world language. 
         [0073]    7.3 JGist™ APPS and Applications 
         [0074]    Naturalized Commerce will be embedded in every JGist™ App or application, and can be implemented on any multi-screen device. 
         [0075]    Each device, no matter what manufacturer or source of origin, will have a JGist™ App or application software specifically available to be used for each device. The software will be designed to the specifications of JGist™ International which will include compatibility with JGist™ SSB. 
         [0076]    The software will allow for the independent selection of product and service brands or the placement of the mentioned brands naturally within messages through a symbolary selection wheel or any other selection process. 
         [0077]    7.4 Communication Methods 
         [0078]    There are three primary communication methods that will contain naturalized commerce; they are texting, emailing and on-line TV. Additional naturalized commerce communication will include publishing and broadcasting, education, gaming entertainment, business and government. 
         [0079]    7.5 Validation of Consumer Impressions 
         [0080]    An impression is defined as an “A. R. V. L.” (ARVL) Audience, Reader, Viewer, Listener validation. In other words, consumer impressions are defined as anytime someone engages with words, phrases or messages where sponsors are transmitting brands of products and services for brand recognition. 
         [0081]    An impression (in the context of online advertising) is when an ad is fetched from its source, and is countable. Clicking or not is not taken into account. Each time an ad is fetched it is counted as one impression. Source (From Wikipedia, the free encyclopedia.) 
         [0082]    7.6 Sponsorship Brands—Products and Services 
         [0083]    To JGist™ brand a product or service to a prospective audience, a company will contract with JGist™ to display their brand (logo) for promotional purposes. This will include any use of visual images, sound, or other human senses in the communication of their company&#39;s products or service. 
         [0084]    7.7 Coupons—Consumer Incentives (Magnetic Marketing) 
         [0085]    Coupons are a means of attraction for customers to acquire products or services. This contrasts with traditional advertising in that a JGist™ coupon is offered when the consumer is looking for that particular product or service versus a company attempting to promote/push product and services via pop-up cookies, banners or other unsolicited advertisement. This Jgisting coupon system will be activated when an A R V L mentions directly or indirectly a product or service within their message based upon Attraction not promotion. When this occurs JGist™ program users will have the opportunity to include a brand in their message and to receive a coupon from the brand sponsor. 
         [0086]    This includes both an A R V L s acceptance of a mentioned brand or their preference of products and/or services. It should be noted that an A R V L can “tickle” TICKLE (Transfer Information Causing a Knowledge Learning, Experience. In other words, people can transfer their coupon value to friends, family or others around the world. 
         [0087]    7.8 Sponsorship Partners—Brand Connections 
         [0088]    Brands that have compatible or complimentary products or services are connected using the JGist™ Naturalized Commerce™ System for companion or complimentary offers. An example might be a donut retailer and a coffee shop. 
         [0089]    7.9 Licensing and Royalties 
         [0090]    The JGist™ concept and software development can and will most often be licensed to a licensee under contract to write the SSB and APP or device software, using JGist™ specifications. They will then operate and maintain the software and hardware to run the program in a given geography for a given period of time. As there can only be one partner at a time for the SSB (only One World language will be allowed), they will agree to offer their SSB JGist™ system to other service providers under a sub-license agreement. In addition, they will also agree to solicit and sponsor product and service providers with the JGist™ system for the life of our agreement. 
         [0091]    Royalties based upon total performance results and ad revenue of users and sponsors of the JGist™ system will be paid directly to JGist™ as a percentage of actual results. In addition, since the SSB will have the tracking and billing feature built in, they will be responsible for collecting revenue and sharing the collection of same with JGist™ through audit verifications. 
         [0092]    7.10 Naturalized Commerce™—Magnetic Marketing 
         [0093]    Naturalized Commerce™—Magnetic Marketing is an attraction based product and service acquisition model. 
         [0094]    Example: If a person is texting, emailing or watching on-line TV (or other means of assimilating words messages or phrases), and it contains a product or service, they will be prompted to sponsor the JGisText, creating a “magnetic relationship” (discount-coupon incentive). This will both attract and retain the customer&#39;s purchase and future loyalty. 
         [0095]    7.11 JGistBits™—Coupon Currency 
         [0096]    The Naturalized Commerce™ model contains a coupon currency JGistBits™ loyalty card program. Each JGist™ software user will be issued a JGistBits loyalty card. 
         [0097]    When a JGist™ system user responds to a product or service provider to claim their coupon offer, the card will be swiped at the cash register card reader. The card reader will first validate they are at the merchant for validation purposes. The user/consumer will automatically receive a credit on their JGistBits card account of a percentage of their discount received for their actual purchase. The credit is redeemable at any JGist™ participating merchant in the form of merchandise or services and payable by the JGistBits card service provider directly to the retailer. Additionally, JGistBits can be transferred to other JGistBits card carriers by going on-line and swapping or gifting the JGistBits to others. The JGistBits program will in essence build the World&#39;s first “Coupon Currency”. 
         [0098]    JGist™ will receive a flat 2% fee on all transactions made through the use of the JGistBits card. 
         [0099]    Referring now to  FIGS. 5-16 , a texting example of a JGist message is described. Each smartphone (both the sender and the receiver) has a JGist application installed (as is well know in the art). In  FIG. 5 , a message “Meet me at Starbucks at 1 PM”, shown at  20 , is translated into symbols, shown at  22 . In  FIG. 6 , the symbol for “meet” is shown at  24 , a picture icon which would be provided for each user is shown at  26 , the “@- or AT” icon is shown at  28 , a Starbucks icon for a particular Starbucks located at particular GPS coordinates is shown at  30  (which allows Starbucks to send both the sender and receiver a coupon once the message is sent, if they wish to). Finally, the time icon, which could be selected to show 1:00 PM, could be selected to show a Bulova watch at  32  (which would allow Bulova to send a coupon to the sender and receiver if they wished). If either the sender or receiver touches the Starbucks icon  30 , they are taken to the information of  FIG. 7 . 
         [0100]    Referring now to  FIGS. 17-45 , a step by step guide of how to compose a JGist message using the JGist application is shown. In  FIG. 44 , the symbolic message “I love my Starbucks coffee” is shown delivered and  FIG. 45  shows that if either the sender or receiver touches the starbucks icon, they will be taken to a screen showing the starbucks location and any coupon which may be offered at that particular starbucks at that particular time. 
         [0101]    Referring now to  FIGS. 46-65 , the JGist symbolary selection wheel is described in more detail. The JGist Symbolary Selection wheel is used to create the consensus-popular use of symbols. This is the primary function of this wheel, (This is at the heart of creating the universal symbols system language). Other forms of selection processes can be used to replace of the symbolary selection wheel. The JGist wheel appears when the user selects the JGist icon (shown in  FIG. 44  at reference numeral  40  or icon  40  in  FIG. 46 ). The wheel organizes the symbols by subject matter, so for example, if the word coffee is typed (as in  FIG. 48 , and the wheel activated as in  FIG. 51 , a variety of coffee symbols are made available. 
         [0102]    The wheel also allows different senses to be selected—for example in  FIG. 54  a sound can be inserted into the JGist message.  FIG. 55  shows a variety of sounds available for selection (the most popular symbols as measured by their usage count in all JGist messages). The emotion icon (“feel”) is shown in  FIG. 58  and a variety of emotions (colours in this embodiment) are available for selection as shown in  FIG. 59 .  FIG. 65  shows the JGist message delivered. 
         [0103]    Reference numeral  41  is for a symbol keyboard which provides another way to access symbols, which are stored on the phone and can be directly selected and inserted into the message, rather than selecting using the wheel or the knowledge engine. Whenever a symbol, whether an image or sound or any other form of a human sense is selected, it will be processed in the symbolary selection bank-knowledge engine for consensus popular voting, organization, storage and retrieval. 
         [0104]    Referring now to  FIGS. 66-75 , an email version of the JGist application is shown.  FIG. 67  shows a standard email message and  FIG. 68  shows the message after it has been JGisted.  FIGS. 69 and 70  show that if you touch the Delta icon for flight  768 , you are taken to a webscreen with the flight status information for Delta flight  768 .  FIGS. 71  (tap once) or  FIG. 72  (tap and hold) show how to pull up a Bulova watch ad ( FIG. 73 ).  FIG. 74  shows an icon for the Mall of America Radisson, which if selected pulls up a coupon book for the mall of America ( FIG. 75 ). 
         [0105]    Referring now to  FIGS. 76-93 , the knowledge engine is discussed in more detail. The knowledge engine is run on the search engine server  16  and acts as a real-time look-up engine to help a user select a symbol or mood. It is important to note that the user will be introduced to the most popular symbols expressed by their ranking of their recognition of meaning, “gist”, when using a multi-screen device. This is the most important factor in building the universal symbol system language. The user can either use the wheel to select a mood (such as happy—a green background) or can allow the knowledge engine to suggest a mood based on context of the words of a message (as shown in  FIG. 79 ). In  FIG. 86 , a symbol is suggested based on the context of the message “Best thing since sliced bread!”. Each symbol in the knowledge base database is associated with key words and categories to allow for messages to be parsed and searched for relevant symbols. In this example, a loaf of sliced bread is suggested (see  FIGS. 89 and 90 ). Similarly, the Starbucks symbol is suggested in response to “Let&#39;s meet at Starbucks”, using key words. 
         [0106]    A message can be composed in conjunction with the knowledge base, or a user can select symbols which are pre-loaded into the smartphone and available via the wheel or a symbol keyboard. 
         [0107]    Once a message is sent, the search engine server  16  is sent details of symbol usage in the message for incrementing the counter associated with each symbol and for billing purposes. 
         [0108]    It should be understood that symbols which are monetized, can each have different rates based on time of day, geography, store location and the rates can be changed from time to time by the vendor. Vendors can be billed daily, weekly, monthly or any other desired period. Vendor ad content, which is associated with a particular symbol, can be divided geographically, down to the store level, and can be changed as often as the vendor wishes. 
         [0109]    It should also be understood that coupons or ads can automatically be browsed to by the sender and/or receiver of the message, or alternatively the vendor could send them to the sender and receiver smartphones via text message, if desired. 
         [0110]    The above examples and disclosure are intended to be illustrative and not exhaustive. These examples and description will suggest many variations and alternatives to one of ordinary skill in this art. All of these alternatives and variations are intended to be included within the scope of the claims, where the term “comprising” means “including, but not limited to”. Those familiar with the art may recognize other equivalents to the specific embodiments described herein which equivalents are also intended to be encompassed by the claims. Further, the particular features presented in the dependent claims can be combined with each other in other manners within the scope of the invention such that the invention should be recognized as also specifically directed to other embodiments having any other possible combination of the features of the dependent claims. For instance, for purposes of written description, any dependent claim which follows should be taken as alternatively written in a multiple dependent form from all claims which possess all antecedents referenced in such dependent claim.