Such entertainments had prevented Richard from thinking much about Zula all through the weekend and for most of Monday, which had been devoted to long, hairy, poorly run meetings about how the company should deal with this latest turn in the Wor. He had come home late with take-out Thai and slammed into the sofa and tried to watch a movie, but kept drifting from it to the screen of his laptop. This was part of Corporation 9592’s strategy; they had hired psychologists, invested millions in a project to sabotage movies—yes, the entire medium of cinema—to get their customers/players/addicts into a state of mind where they simply could not focus on a two-hour-long chunk of filmed entertainment without alarm bells going off in their medullas telling them that they needed to log on to T’Rain and see what they were missing.