L. Bob Rife says this while standing on a huge openair platform elevator along with the interviewer and the whole camera crew. The elevator is going up. In the background is the Pacific Ocean. As Rife is speaking the last part of the line, suddenly the elevator rises up to the top and the camera turns around, and we are looking out across the deck of the aircraft carrier Enterprise , formerly of the U.S. Navy, now the personal yacht of L. Bob Rife, who beat out both General Jim's Defense System and Admiral Bob's Global Security in a furious bidding war. L. Bob Rife proceeds to admire the vast, flat open spaces of the carrier's flight deck, likening it to certain parts of Texas. He suggests that it would be amusing to cover part of it with dirt and raise cattle there.