It wasn’t science, and didn’t pretend to be, but it had made April Logan into a very wealthy and influential woman. She had left academia—where she had been doing quite well—and now commanded enormous fees as a private consultant. People—sensible, practical people—paid April Logan huge sums to predict things like "the color of the season." And whether there might be a mass market for disposable fast-food plasticware that you could chew up and eat. And why hotels were suffering a plague of teen suicides inside glass elevators, and why installing bright pink carpeting might help. April had become a genuine Design Guru.