Clinical trial NCT06743178: The Effects of Mass Media Photographs on Drug-Related Stigma
Official title: A Randomized Experiment to Test the Effects of Mass Media Photographs Related to Drug Use
Study type: INTERVENTIONAL
Overall status: COMPLETED
Phase: NA
Conditions: Opioid Use Disorder
Substance Use Disorders
Stigma, Social
Lead sponsor: Johns Hopkins Bloomberg School of Public Health
Sponsor class: OTHER
Collaborators: name: Vital Strategies
First posted: 2024-12-19
Enrollment: 3570
Sex: ALL
Minimum age (years): 18
Standard ages: ADULT
OLDER_ADULT
Accepts healthy volunteers: yes
Allocation: RANDOMIZED
Intervention model: PARALLEL
Primary purpose: OTHER

Brief summary: The aim of this study was to evaluate the effects of exposure to drug-related photos used by the media on emotions, stigma towards people who use drugs, and public health services for this population.

Detailed description: This randomized experiment evaluated the impact of drug-related photographs used by the media on stigma towards people who use drugs. A nationally representative sample of US adults was randomized to view different photos used in the media (a person injecting drugs, a person being resuscitated after an overdose, a person receiving treatment, a person in recovery, or a person who had lost a family member to an overdose) and then asked questions about their feelings towards people who use drugs and their acceptance of public health services to address the overdose crisis.

Eligibility criteria: Inclusion Criteria:

* participant in existing web-based survey panel (NORC's AmeriSpeak)

Exclusion Criteria:

* not able to complete experiment and survey in English

Primary outcomes:
measure: Positive and Negative Affect Scale (Angry)
timeFrame: Immediately post-exposure to photo intervention
measure: Positive and Negative Affect Scale (Sympathy)
timeFrame: Immediately post-exposure to photo intervention
measure: Positive and Negative Affect Scale (Disgust)
timeFrame: Immediately post-exposure to photo intervention
measure: Positive and Negative Affect Scale (Pity)
timeFrame: Immediately post-exposure to photo intervention
measure: Social Distance Scale (Family)
timeFrame: Immediately post-exposure to photo intervention
measure: Social Distance Scale (Neighbor)
timeFrame: Immediately post-exposure to photo intervention
measure: Social Distance Scale (Work Closely)
timeFrame: Immediately post-exposure to photo intervention
measure: Social Distance Scale (close friend)
timeFrame: Immediately post-exposure to photo intervention
measure: Feeling-Thermometer measure of warmth towards people with substance use disorders
timeFrame: Immediately post-exposure to photo intervention
measure: Rating of agreement that recovery is possible
timeFrame: Immediately post-exposure to photo intervention
measure: Rating of willingness to have a drug treatment program in their neighborhood
timeFrame: Immediately post-exposure to photo intervention
measure: Rating of willingness to have a syringe exchange program in their neighborhood
timeFrame: Immediately post-exposure to photo intervention
measure: Rating of willingness to have a safe consumption site in their neighborhood
timeFrame: Immediately post-exposure to photo intervention
measure: Number of participants having a family member with a substance use disorder
timeFrame: Immediately post-exposure to photo intervention
measure: Number of participants having a close friend with a substance use disorder
timeFrame: Immediately post-exposure to photo intervention
measure: Number of participants having substance use disorder
timeFrame: Immediately post-exposure to photo intervention
Secondary outcomes:
Other outcomes:
Locations:
city: Baltimore
country: United States
facility: Johns Hopkins Bloomberg School of Public Health
state: Maryland
Study officials:
affiliation: Johns Hopkins Bloomberg School of Public Health
name: Alene Kennedy-Hendricks, PhD
role: PRINCIPAL_INVESTIGATOR
References: