Addressing attendees of an audio conference hosted by magazine publisher Atlantic Information Services , Inc . , Frueh - who prior to leading Medco 's pharmacogenomic research efforts led a core genomics review team at the U.S. Food and Drug Administration ( FDA ) and chaired the first FDA-wide , interdisciplinary pharmacogenomics review group - said health care payors were an " overlooked constituency " in the emerging field of personalized medicine , but the improved outcomes and potential savings make it extremely pertinent to their interests .