The frozen foods segment consists primarily of Swanson ( R ) and Hungry-Man ( R ) frozen dinners and entrees ; Van de Kamp 's ( R ) and Mrs. Paul 's ( R ) frozen seafood ; Aunt Jemima ( R ) frozen breakfasts , Lender 's ( R ) bagels and Celeste ( R ) frozen pizza . The Company primarily offers its products through its broker network to traditional classes of trade , including grocery wholesalers and distributors , grocery stores and supermarkets , convenience stores , mass and drug merchandisers and warehouse clubs . It also offers products for foodservice and private label .