PACE Vape Messaging Study

Study Overview
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Brief Summary
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The purpose of this study is to examine the effect of exposure to vape education messages on beliefs, perceptions, norms, and behaviors related to electronic vapor product use.

Detailed Description
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Using content developed from the formative research phase, participants in this randomized controlled trial will either be exposed to ten vape education messages or to ten messages on sun safety, with all messages formatted for social media. This study will take place over a 1-month period. Individuals who complete the screening survey and are eligible to participate will be invited to complete a 10-15 minute baseline survey at the start of the study. This survey will ask questions about tobacco and electronic vapor product use, and beliefs about and perceptions of vape products. This survey will also ask about exposure to tobacco and e-cigarette marketing, exposure to prevention messaging on vaping and tobacco use, and peer and family influences on tobacco use. During the survey, participants will be presented with and be asked to provide feedback for short health-related messages. One month after completing this survey, participants will be sent an invitation to the follow-up survey. This survey will again ask about tobacco and electronic vapor product use, and beliefs about and perceptions of vape products. All study procedures will take place remotely, with surveys conducted online. At the end of the first survey, participants will be eligible to receive a $10 online gift card. Upon completion of the follow-up survey, participants will be eligible to receive a $15 online gift card. In total, participants will be eligible to receive up to $25 for completing both surveys. Those who are ineligible will not be asked to complete the baseline survey and will not be compensated.

Official Title
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Effects of Anti-JUUL-type Messages on Beliefs, Perceived Harms, and Behavioral Intentions Among Young Adults

Conditions
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Vaping, E-cigarette Use, Electronic Cigarette Use

Intervention / Treatment
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* Behavioral: Vape Messaging Intervention


Participation Criteria
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Eligibility Criteria
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Inclusion Criteria: Ages 18-24 Vermont resident Access to a smartphone with internet Use of one or more social media site(s) at least weekly Exclusion Criteria: Aged 25 years or older Not Vermont resident No access to a smartphone with internet Use of one or more social media site(s) less than weekly

Ages Eligible for Study
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Minimum Age: 18 Years
Maximum Age: 24 Years

Sexes Eligible for Study
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All

Accepts Healthy Volunteers
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Accepts Healthy Volunteers

Study Plan
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How is the study designed?
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Design Details

Primary Purpose: Prevention
Allocation: Randomized
Intervention Model: Parallel Assignment
Masking: None (Open Label)


Arms and Interventions

| Participant Group/Arm | Intervention/Treatment |
| --- | --- |
| Experimental: Vape Messaging Intervention<br>Participants will be exposed to 10 vape education messages | Behavioral: Vape Messaging Intervention<br>* Participants will be exposed to 10 vape education messages<br>|
| No Intervention: Sun Safety Control<br>Participants will be exposed 10 sun safety messages | |

What is the study measuring?
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Primary Outcome Measures

| Outcome Measure | Measure Description | Time Frame |
| --- | --- | --- |
| Nicotine/e-cigarette beliefs | True/false/don't know questions about nicotine and electronic vapor/tobacco products | Assessed at 1-month follow-up | 
| Vape harm perceptions | Harm perception questions about use of electronic vapor/vape products | Assessed at 1-month follow-up | 
| Vaping-related norms | Questions (5-point Likert scale: 1=Very negative, 5 = Very positive) about others' opinion of using electronic vapor/vape products like JUUL | Assessed at 1-month follow-up | 

Secondary Outcome Measures

| Outcome Measure | Measure Description | Time Frame |
| --- | --- | --- |
| Behavioral intentions | Questions about intent to use electronic vapor/vape products in the next 12 months | Assessed at 1-month follow-up | 

 Terms related to the study
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Keywords Provided by Centre Hospitalier Valida
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surveys, vaping