Query: When did the downward trend of the English Football start to turn around?
Context: However, by the turn of the 1990s the downward trend was starting to reverse; England had been successful in the 1990 FIFA World Cup, reaching the semi-finals. UEFA, European football's governing body, lifted the five-year ban on English clubs playing in European competitions in 1990 (resulting in Manchester United lifting the UEFA Cup Winners' Cup in 1991) and the Taylor Report on stadium safety standards, which proposed expensive upgrades to create all-seater stadiums in the aftermath of the Hillsborough disaster, was published in January of that year.