Query: What influenced Nicki Minaj to join the Pepsi global campaign?
Context: American indie rock band White Rabbits also cited her an inspiration for their third album Milk Famous (2012), friend Gwyneth Paltrow studied Beyoncé at her live concerts while learning to become a musical performer for the 2010 film Country Strong. Nicki Minaj has stated that seeing Beyoncé's Pepsi commercial influenced her decision to appear in the company's 2012 global campaign.