Query: What kind of scholarly interest has Czech received?
Context: Increased travel and media availability to dialect-speaking populations has encouraged them to shift to (or add to their own dialect) standard Czech. Although Czech has received considerable scholarly interest for a Slavic language, this interest has focused primarily on modern standard Czech and ancient texts rather than dialects. Standard Czech is still the norm for politicians, businesspeople and other Czechs in formal situations, but Common Czech is gaining ground in journalism and the mass media.